Small businesses and self-employment Books

Book SynopsisThe answers you need. Now.Table of Contents : 1. Do you have what it takes to start your own business? : 2. What starting your own business actually means - and how to do it. : 3. Setting up your solo work life : 4. Targets and planning : 5. Working 5-9 : 6. How to successfully market your business : 7. Finance : 8. Effective home working : 9. IT for the solo worker : 10. Dealing with clients

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Book Synopsis''THESE SUPERHOSTS UNDERSTAND HOMESHARING BETTER THAN ANYONE ELSE. I STRONGLY RECOMMEND THIS BOOK FOR HOMESHARE HOSTS''Chip Conley, Strategic Adviser for Hospitality and Leadership, AirbnbLearn how to build a profitable, professional and sustainable homeshare business. Home Stay, also known as Homeshare, is a global phenomenon whereby ordinary people share their homes with strangers. On Airbnb alone there are now three million hosts around the world, one million more than a year ago. This book offers frank, practical and hands-on advice for those who are considering or already offering their home, or investment property, as short-term accommodation. Written by self-taught hosts who are dedicated to providing the best possible guest experience, this book provides real-life insights into the day-today experience of running a homeshare, and the lessons the authors have learned along the way. You''ll find easy-to-follow instructions and advice Trade ReviewThese superhosts understand homesharing better than anyone else. I strongly recommend this book for homeshare host . . . It's perfect for both beginners and advanced hosts. Written by two business experts with eight years of homesharing experience, Airbnb superhosts Gabriela and Derek offer coaching to other hosts -- Chip Conley, Strategic Adviser for Hospitality and Leadership, Airbnb and bestselling authorDerek's and Gabriela's experience and competitor insights have helped me make decisions on how best to run my homeshare -- Jeff Sandon, homeshare hostInspirational! If there is just one word to describe Gabriela and Derek this is it: inspirational. If you get the chance to work together, you will discover two people that are passionate, committed and extremely professional. Blend this with a truly genuine sense of hospitality and you can't help but be motivated to be a part of their world -- Geoff Turner, hotelier and educator, Anhong ConsultingThis book has encouraged me to explore home sharing hospitality, a road map to becoming (and remaining) a Super Host. It has driven me to optimize the guest experience as well as our own, while off-setting part of my financial burden in a very expensive city. The structure of the book chapters is clear, full of illustrative examples from real-life hosts, as well as useful tables and charts, with a bulleted summary of each chapter. That the authors are expert business and financial consultants themselves in their day jobs, helps with the clarity and professionalism of the book.Great book, highly recommended to the millions of aspiring or seasoned home stay hosts around the world! -- Romy S, homeshare host

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Book SynopsisScale at Speed gets your business over the hump of doing fine to triple revenue in two years.Unlike other business growth books, this is a how-to guide, matching theory with easily actionable steps.Scale at Speed has helped founders, entrepreneurs and business leaders: - Chart a clear route to business transformation- Build enthusiastic and talented support for your vision- Uncover your unique value proposition- Introduce processes and KPIs- Untangle yourself from the day-to-day- Become a market leader while reducing marketing costs- Achieve the best exit priceWritten in a clear, honest and engaging style by Felix Velarde, founder of the 2Y3X growth accelerator, which has been helping businesses scale since 2016. Velarde founded one of the world''s first web design consultancies, before spending a twenty-year career creating, growing and selling digital marketing''s highest-profile businesses.Trade ReviewEurope produces more start-ups than the US. Our problem is a scale-up problem. This excellent book tells us how to do it -- Dr Hermann Hauser FRS, FREng, KBE, Amadeus Capital PartnersFelix has distilled some of the best strategies he's learnt over twenty-five years of leading businesses of varying sizes into an easy-to-read framework. He expertly lays out the journey a business needs to undertake to scale. He breaks it down into digestible steps, allowing you to achieve your goals via well-structured frameworks and engaging stories along the way. I highly recommend you read this book to help you triple your business in two years, as many of his clients have, without stressing your employees or creating burnout -- Andrew Ellis, founder, Like MindsThere are many business books that talk about what other companies have done in the past, but it's not often you get a step-by-step guide on how to grow your business from someone who has done it many times already. Scale at Speed is relevant, practical and essential for all entrepreneurs looking to grow their business -- Ronan Gruenbaum, Dean and Professor of Practice, Hult International Business SchoolThis is a must-read book for all those entrepreneurs who are convinced that they do not need to read any book to enable them to run their business. Well, think again. This is a book that sparks ideas and gives you a framework to propel business growth. Scaling isn't easy - and anyone who has tried knows that is an understatement. While there is no magic answer, this book will give you, your board and your team strategies for scaling that produce results.This is not a book of fancy words and empty promises; it is a book written by someone who has been there and done it, has the battle scars to prove it and is prepared to share the secrets of that success with others -- Margaret Manning OBE, entrepreneur, diversity advocate and former chair of the UK-ASEAN Business CouncilFelix Velarde has been advising People Centered Internet through the transition to my chairmanship from our founding chair, Vint Cerf. Our mission is to make the world a better place for all - and as a global organisation we need to be highly effective. The tools and principles he describes in detail in Scale at Speed have proven practical, sound and achievable at every step. Read this book, you won't regret it -- Mei Lin Fung, chair and co-founder, People Centered InternetIn Scale at Speed, Velarde has provided those who lead in organisations with the critical roadmap for growth, from the long-term strategic to the short-term tactical -- Gary A. Bolles, chair for the Future of Work, Singularity UniversityThe strategies in Scale at Speed are really helpful if you want to grow quickly and sustainably, whether you're setting up your first or your fiftieth business -- Oliver Cookson, founder of Myprotein and author of Bootstrap Your Life

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Book SynopsisThe PR Bootcamp is the ultimate toolkit for businesses who want to raise their profile, get featured in the media and boost credibility around their brand. It offers invaluable insights on how to create a successful, objectives-driven PR strategy - without the price tag of an agency - that supports your business goals. This do-it-yourself guide is perfect for businesses, entrepreneurs and founders alike, who want to get featured in the press and get PR results, fast. The PR Bootcamp tells you everything you need to know about creating a successful PR strategy; from what makes a press-worthy story and how to write a great email pitch to editors, to constructing a can''t-miss press release and finding free media opportunities for yourself.With a rich mix of case studies, actionable tips and thought-provoking questions for your PR strategy, this book by award-winning entrepreneur Angelica Malin is a commercial, accessible handbook for PR in the digital age

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Book SynopsisMost small business books focus on what it takes to start a small business, and not what it takes to start a franchise. At best, these books might allocate a single chapter to the concept of franchising, and at worst the author presumes that franchises are the same as any other business start-up. The world of franchising has its own nuances, and advice that works for 99% of start-ups would not apply to franchising. In fact, well-meaning advice can often be detrimental to potential franchisees.This book is focused on making sure that potential franchisees are aware of the specific journey ahead of them. As franchising is a two-way business arrangement, it includes exactly what franchisors are looking for, what can or cannot be negotiated with a franchisor, and how best to present yourself to ensure that you win the franchise you want.

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Book SynopsisRaising a cow for milk or beef can be a satisfying, rewarding, and even entertaining enterprise. Veteran rancher Heather Smith Thomas helps you develop your cattle-farming vision, providing expert advice on choosing the appropriate animal for your needs and budget. With detailed profiles of breed attributes and in-depth coverage of issues like conformation, disposition, and milk or meat yield, this guide will give even the newest farmer the knowledge and confidence to start a successful cattle-raising operation.

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Book SynopsisTurn your passion for horses into a successful business. Full of proven techniques to help you maximize profits and minimize headaches, this practical guide shows you how to create a viable business plan, identify marketing opportunities, and efficiently maintain your facilities. With savvy tips on reducing veterinary and feed costs, you’ll learn how to make your operation self-sufficient and keep it financially sustainable. Whether you run a boarding stable or a riding camp, you’re sure to find the information you need to keep your business running smoothly.

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Book SynopsisAre you ready to make a living from your craft? Learn how to map out a financial plan, expand production, automate distribution, address legal matters, and much more. Start growing your business beyond the dining room table and leave your day job behind.

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Book SynopsisWALL STREET JOURNAL BESTSELLER Every business owner dreams of success, but the majority of businesses are doomed to fail. This book offers a journey through the pitfalls that cause 90% of companies to crash—and the crucial remedies entrepreneurs can use to avoid (or fix) them.Kim Hvidkjær was 29 years old when he became a millionaire. Two years later, after a cluster of disasters, he found himself basically broke. Now, having rebuilt his fortune as the founder of several successful enterprises and studied thousands of failed startups, Hvidkjær has become an expert in failure: what it means, what it looks like, and the strategies that business owners can use to prevent it. In How to F*ck Up Your Startup, he takes us on an entertaining and enlightening journey through the complex patterns of failure in the life cycle of a business, covering: Attitude mistakesBusiness model misstepsMarket research snafusFunding and financial blundersProduct development errorsOrganization oversightsSales slip-upsGrowing painsMost important, he tackles what to do when your business has gone wrong.Hvidkjær fleshes out a tangible, usable blueprint for entrepreneurs looking to learn (the easy way) from the mistakes of businesses gone before. Chock-full of easy-to-follow business lessons that will keep you from f*cking up your startup, this down-to-earth guide offers crucial, actionable advice for seasoned business owners and startup founders alike.A masterclass in failure, How to F*ck Up Your Startup is required reading for reaching success.

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Book SynopsisFamily firms are to be found in every sector of commercial activity. Commitment, family values and pride in the business are typically their special strengths, yet they also face major challenges in reconciling the needs of the business with those of the family. Drawing on the author's extensive experience of working with and advising some of the world's most successful business families, this new and updated edition of Family Enterprises: The Essentials explains the pitfalls, tensions and competing demands that destroy too many family businesses. These problems can be avoided, and Peter Leach reveals the techniques and strategies needed to do so. Running a successful family business is always a huge challenge, but this book offers real insight and guidance on how to keep both business and family united and buoyant.Trade ReviewComprehensive and authoritative, yet entirely fresh and forward-looking -- Professor Nigel Nicholson, London Business SchoolA must-read book - not a prescriptive manual, more a dramatised documentary -- Roger Pedder, former chairman, Clarks ShoesThis thoughtful, practical book is a must-read for family business owners and stakeholders -- Robert Dreyfuss, chairman, Rotary WatchesWith over thirty years of experience, Peter Leach is considered the "founding father" of family business thinking in the UK -- Claire Webster, head of Deloitte’s Private Client ServicesA clear and fascinating guide for family business members - full of valuable ideas, international insights, cultural comparisons and real-life examples. -- Khalid Kanoo, Group Managing Director, Yusuf Bin Ahmed Kanoo, BahrainA comprehensive reference book and guide of crystallised wisdom and insights accumulated over three decades of working with international business families. -- G. M. Rao, Group Chairman, GMR Group, Bangalore

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Book SynopsisProtracted economic crises, accelerating inequalities, and increased resource scarcity present significant challenges for the majority of Africa's urban population. Limited state capacity and widespread infrastructure deficiencies common in cities across the continent often require residents to draw on their own resources, knowledge, and expertise to resolve these life and livelihood dilemmas. DIY Urbanism in Africa investigates these practices. It develops a theoretical framework through which to analyze them, and it presents a series of case studies to demonstrate how residents invent new DIY tactics and strategies in response to security, place-making, or economic problems. This book offers a timely critical intervention into literatures on urban development and politics in Africa. It is valuable to students, policymakers, and urban practitioners keen to understand the mechanisms and political implications of widespread dynamics now shaping Africa's expanding urban environments.Trade ReviewThis lively and important new collection pushes the study of the politics of urban development in African cities in to new terrain. A must-read for students of the African city. * Claire Mercer, London School of Economics, UK *Table of ContentsIntroduction Part I: Conceptual Framing 1. DIY Urbanisms Old and New 2. DIY Urbanism in Distressed Cities in Africa 3. Reconnaissance Discourse of DIY and Urban Living in Nigeria 4. DIY Urbanism in an African Context and its Potential as a Collaborative Placemaking Tool for Bridging Africa’s Urban Infrastructure Deficit Part II: Case Studies 5. Political Economy of Community-led Security Provisioning in Urban Africa 6. The Production of Urban Space through Multi-scaled Political Networks in Lagos, Nigeria 7. Historicizing Precarity and DIY Urbanism in Accra, Ghana 8. Exploring Street Informality as Design Method: Experiences from Nigerian and Ghanaian Cities 9. Self-made Urbanism Handbook: The Case of Freetown, Sierra Leone 10. Resistance or Utopia? DIY Eco-communities in Durban, South Africa 11. Disability and Urbanism in Malawi 12. DIY Urbanism in Boom and Bust: a Perspective from Africa’s Copperbelt Conclusion

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Book SynopsisIn this comprehensive guide, Jill Sutherland offers practical and realistic advice, designed to take would be sandwich bar owners from idea, to opening. Packed with top tips, real-life examples, checklists and anecdotes, it provides a stage-by-stage guide to your first year, from the planning of your business, to it's opening and becoming established. You'll learn how to: - Develop and research your sandwich bar 'idea' - Write a professional business plan - Find the right shop unit, and fit it out - Decide on suppliers - Manage food hygiene and health and safety - Create your menu and source produce - Budget, forecast and manage cash flow - Launch and generate interest - Employ and manage staff.Trade Review'Crammed with good advice.' Daily Express 'An excellent book...full of practical advice for would-be independents.' Sandwhich & Snack NewsTable of ContentsAcknowledgements; Introduction; How to use this book; 1. Before your take the plunge!; 2. Planning your business; 3. Preparing to open; 4. Opening and the early days; 5. Surviving sandwhich start-up; Excerpts and examples; Helpful links and contacts; Index.

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Book SynopsisOpportunities always exist for those with skills and relevant experience to create and build a business of their own. And if it's a service industry that you are offering it is possible to start from your home with very little or no capital outlay. Many one person start-ups are capable of providing significantly higher income than is provided through employment - and they have the potential to grow. This book sets out the essential aspects of running a small business, and explains the commercial frameworks that apply for trades, professions, personal and management services, agencies, trading activities and creative concepts. It includes: · Defining your market and studying the competition · Specifying your product or service · Pricing and marketing your product or service · Calculating risk and breakeven · Budgeting and keeping records · Using other services and professionals · Understanding the basics of commercial law · Structuring your business for tax efficiency · Employing staff · Acquiring or renting property· Dealing with expansionTable of Contents-Defining your market and studying the competition -Specifying your product or service -Pricing and marketing your product or service -Calculating risk and breakeven -Budgeting and keeping records -Using other services and professionals -Understanding the basics of commercial law -Structuring your business for tax efficiency -Employing staff -Acquiring or renting property -Dealing with expansion

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Book SynopsisThis book is an indispensable guide for those who don't have the time to wade through the theory, but want ideas which can be readily put in practice. 50 'Quick Wins' is packed with no-nonsense advice and proven examples from business owners who have made their sales and marketing work for them. It is set out in 7 easy access chapters with the emphasis on simplicity, practicality and effectiveness - it does exactly what it says on the cover.This book is like having your own pocket business mentor motivating you to take the action to obtain the results your business deserves.

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Book SynopsisThis trusted companion offers help and guidance on the day-to-day practicalities of teaching and running a yoga business.Including insights from renowned yoga professionals, including Liz Lark, Lizzie Lasater, Andrew McGonigle, Katy Appleton and Tarik Dervish and more, this book offers practical ways to hone teaching skills. It features topics such as working with common injuries and conditions, breath, sequencing, incorporating philosophy and myth into class, and the links between yoga and Qigong and Ayurveda. It also provides key information on how to get the most out of a yoga business, with advice on setting up and running a studio, and planning and leading retreats.Trade ReviewThis book sets the student right at its heart; it's about the learner, not the tutor. It enthuses on art, creating, balancing, simplicity and guiding with the learner at its centre. The use of myth (a la) Joseph Cambell was a golden moment for me. This is a book that will grace any yoga tutors library. -- Bob Insley, Yoga traveller, teacher and trainerI was beautifully surprised by some of the topics and chapters, the blantantly spirited detail and descriptions given by the individual authors had me hooked and the different perspectives of the most simplest thoughts took my yogi journal to a whole new level...this handbook is an absolute must for any aspiring teacher or trainee who wants to 'get the dirt' without having to ask every Yoga teacher they meet for their do's and don'ts. -- Tiffany Edmunds, British School of Yoga Trainee Yoga TeacherSian has teamed with a panel of well-known and respected yoga teachers to bring you this handy guide for yoga teachers. Nuggets of wisdom and practical advice on composing sequences, incorporating philosophy, supporting and adjusting students, verbal cues and running a yoga business...the list goes on. A book that just keeps on giving! -- British Wheel of Yoga Spectrum MagazineA must-have for all yoga teachers and trainees that provides a wealth of help and guidance on the day-to-day practicalities of teaching and running a yoga business that features insights from respected teachers including Liz Lark and Katy Appleton. It features topics including working with common injuries and conditions, breath, sequencing and incorporating philosophy and myth into class. It also provides key information on how to get the most out of a yoga business, with advice on setting up and running a studio and planning and leading retreats. Highly recommended. -- Yoga MagazineTable of Contents1. Introduction, Sian O'Neill, Yoga Teacher, UK. 2. Yoga and the Breath. Dr Andrew McGonigle, Doctor Yogi, UK. 3. The Art of Composing: 'Putting Together' a Sequence. Liz Lark, Liz Lark Yoga Art, UK. 4. Incorporating Philosophy into Yoga Teaching. Graham Burns, The Life Centre, UK. 5. Once Upon a Time: Yoga and Mythology. Tanja Mickwitz, The Life Centre, UK. 6. Yoga and Language. Antonia Boyle, Alpha Waves, UK. 7. Supporting Students with Injuries. Dr Andrew McGonigle. 8. Yoga Adjustments. Melanie Cooper, UK. 9. Yoga Therapy: Training, Assessment and Practice. Lisa Kaley-Isley, Life Tree Yoga and Yogacampus, UK. 10. Yoga and Qigong. Mimi Kuo-Deemer, UK. 11. Yoga with an Ayurvedic Appropach. Tarik Dervish, Ayurvedic Practitioner, British Wheel of Yoga Diploma Course Tutor (DCT) and Internal Quality Controller (IQA), Yogawell, UK. 12. Building a Yoga Business. Katy Appleton, appleyoga, UK and Natasha Moutran, appleyoga, UK. 13. Running a Retreat. Kate Walker, Kate Walker Yoga, UK. 14. Setting Up a Yoga Studio. Paul Wong, Mudra Yoga London, UK. 15. Case Studies: Lessons Learned from New and Established Teachers. Sian O'Neill. About the Authors.

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Book SynopsisEvery new business owner and aspiring entrepreneur will face one common challenge as they set out on their exciting journey - SALES; finding the right customers and getting them to part with their cash and buy. Like anything in life, you can do this the hard way or the easy way. You can delay, procrastinate, and wait for the telephone to ring or for business to come through the door. It may happen, but then again it may not! Alternatively, you can take control and get proactive - get selling and get SALES. In a cluttered, noisy marketplace, it's not necessarily about the best, newest or most exciting product in town; it's much more about connecting with the right customers, getting your message across with clarity and pizzazz and then helping people to take action with you and buy. Otherwise, stalemate, stagnation or decline - no sales, no customers, no business!Successful Selling for Small Business will: - help you 'get' sales; - help you develop a logical, 'can-do' approach to selling which fits your values, your business, you; - give you a sales habit or process for life, not just a quick fix; - demystify the selling process and remove any negative myths or perceptions; - help you grow your business and achieve your personal goals and ambitions. Successful Selling for Small Businesses is a straight-talking, jargon-free book which will help you get sales easily, effectively and ethically! No tricks, no gimmicks, no con jobs!Trade Review"This is the little book every entrepreneur can't be without. It contains so many practical, pithy tips on the art and science of successful selling. The beauty of this book is that it is concise, precise, based on experience and refreshingly simple to follow that you just want to get up and do it." --Nicky Torode, Raise Your GameTable of ContentsIntroduction - challenging times Part One: Preparing to sell 1. Selling - Can Anyone do it? 2. A Simple Sales Framework - the Vital ingredients 3. Who Will Buy? 4. Helping Your Prospect to 'Get' You 5. Connecting Part Two: Sales meeting success (Your PDP strategy) 6. The Pre-meeting Phase 7. The During-meeting Phase 8. The Post-meeting Phase Part Three: A lifetime habit 9. Selling - a Quick Fix or a Lifetime Habit? Conclusion Sales Jargon Buster Acknowledgements About Jackie Wade About Brightword Publishing

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Book SynopsisWie ich durch Versuch und Irrtum zu meiner Berufung fand.- Schreiben mein Talent und meine Leidenschaft.- Mein Traum - vom Schreiben leben zu können.- Schreiben als Freelancer.- Ausbildung zum Fachjournalisten.- Von Absagen und Rückschlägen: Keine Chance als freier Journalist.- Die Gründung meines Finanzblogs.- WordPress, SEO & Online-Marketing: Aller Anfang ist schwer.- Mit einem Blog hast du immer etwas zu tun.- Wieviel ich mit meinem Blog verdient habe.- Was uns glücklich macht und wieviel Geld dazu nötig ist.- Wofür es sich lohnt, morgens aufzustehen.- Alle Freiheiten, die du bei der Arbeit haben kannst.- Monetarisierung nur der einfachste Weg funktioniert.- Der Traum vom Schreiben hat auch Schattenseiten.- Die Motivation verläuft in Sinuswellen.- Man muss neue Wege gehen und Dinge ausprobieren.- Die Berufung entwickelt sich im Zeitablauf weiter.- Wie künstliche Intelligenz beim Schreiben hilft.- Bloggen als neuer Beruf.- Zusammenfassung und Ausblick.

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Book SynopsisThe strength and quality of a start-up are determined by the strength and quality of the founding team. Start-up Starters is a toolkit that is designed to help founding team members achieve remarkable performance by focusing on what matters. The kit consists of 68 cards that are divided into three categories: micro-challenges, prompts and dilemmas that are meant to challenge alignment, strengthen ties, and ultimately build a better startup.The game is played by all founding members. Every founder gets 5 cards. Taking turns, every founder chooses one card to put on the table. Work with that card before putting the next card on the table, and so on. Play as many rounds as you feel, depending on time and energy. Playing Start-up Starters results in more clarity about the role of the founding team, as well as actionable feedback and relentless client focus. The game is underpinned by a decade of coaching hundreds of start-ups, ground-breaking scientific studies and validated by highly successful founding teams. In short, a game changer for start-ups!* Invaluable toolkit for startups. * Learn how you as a founding team can foster a growth culture where people thrive. * Exciting card game with quotes to inspire dialogue, dilemma's to challenge alignment and exercises to strengthen ties and build a better startup.

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Book SynopsisIn the Los Angeles riots 2300 Korean shopkeepers lost their businesses in one day. The riots showed them the fragility of their economic base, since their businesses depended on impoverished, oppressed and rebellious classes. This is an account of Korean-black relations in Chicago and Los Angeles.

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Book SynopsisFrom across the political spectrum, a group of American leaders have come together to change the course of their nation—to Rework America.Trade Review"...a readable and well-reasoned text." -- The Economist

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Book SynopsisIn this Web 2. 0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors.Table of ContentsSection 1. To Play (And Win!) The Search-Engine Game. Chapter 1. Anatomy of a Search Engine. Which search engines to focus on and the difference between organic and paid searches. Chapter 2. Sponsored Ads. Used the right way, paying for placement on Google and other search engines can be very profitable for small businesses. Chapter 3. Domain Names and Alternate Domain Names. Create your virtual storefront. Chapter 4. Keywords. The most important list you'll ever make. Chapter 5. Title Tag. The gateway from a search engine to your Website. Chapter 6. Meta Description Tag. Your chance to tell a search-engine user why they should click on your link over all the others. Chapter 7. Homepage Content. Create content with two audiences in mind: your customers and the search engines. Chapter 8. Link Popularity. Learn how to increase your Website's popularity and become more noticeable with the search engines. Section 2. Create a Web Presence to Increase Your Website Traffic and Turn Internet Surfers into Customers. Chapter 9. Hurl Your URL. The easiest way to effectively market your Website. Chapter 10. Networking Sites. Generate new business through these powerful networking tools. Chapter 11. Articles. Be known as a content expert in your field and allow others to market your Website for you. Chapter 12. Press Releases. Create buzz about your products and services and make a huge impact on search engines. Chapter 13. Blogs. A blank canvas for you to inform people about your products or services and, hopefully, get them addicted to your content. Chapter 14. Opt-in Forms. Turn someone who's just browsing into a paying customer. Chapter 15. eMail Marketing. Stay “top of mind” with your customers. Chapter 16. Video. The hottest Internet marketing strategy is easy to do and costs less than two hundred dollars. Chapter 17. Website Usability and Design.

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Book SynopsisThe Consultant''s Manual If you''re serious about starting your own consulting practice, there''s something you should know . . No matter how knowledgeable you are in your field.. No matter how expert your advice or impressive your credentials.. If you don''t bring an air of consummate professionalism to every phase of your practice--from proposal-writing and fee-setting, to drawing up contracts and issuing reports--you''ll almost definitely lose out to the professional who does. But don''t worry, because with Tom Greenbaum and The Consultant''s Manual in your corner, you can make sure that never happens! Growing out of the author''s Harvard consulting course, this book offers level-headed, expert advice on virtually every practical aspect of starting, building, and marketing your consulting practice. Centered around the theme of developing and working an exhaustive business plan for your firm, it leads you step-by-step through the research, planning, and problem-solving stages. PositiTable of ContentsPLANNING. Marketing Your Consulting Service. Should You Enter the Consulting Business?. The Business Plan. Defining the Business. Developing a Company Identity. Planning Your Company's Finances. IMPLEMENTATION. Building Awareness of Your Business--Direct Methods. Building Awareness of Your Business--Indirect Methods. Developing a Brochure. Selling Your Consulting Services. The Consulting Proposal. Handling Objections. Service in a Consulting Business. The Ethics of the Consulting Business. Index.

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Book SynopsisWith more than 60,000 copies sold, this amazing manual has become a classic in its field--and rightfully so. Nowhere else will you find--in one book--so much valuable information on achieving success in the mail order business. Dr.Table of ContentsPartial table of contents: How to Start Your Mail Order Business. Important Legal and Ethical Issues. Maintaining Your Management Records. Bringing Your Product to the Consumer. MAIL ORDER MERCHANDISING. Finding Profitable Products to Sell by Mail. Pricing Your Mail Order Product or Service. Developing a Unique Offer. MAIL ORDER MEDIA. Making Money with Classified Ads. Making Money with Display Ads. Making Money with TV and Radio Ads. Making Money with Your Telephone. Making Money with 900 Numbers. THE MAIL ORDER MESSAGE. The Truth About Copywriting. How to Write Copy That Creates Sales. Saving and Making Money with Your Printing. MAIL ORDER MEASUREMENT. Testing to Find Out Whether You'll Be Successful before YouInvest Heavily. Developing a Mail Order Marketing Plan. Appendices. Index.

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Book SynopsisSmall Business Self-Defense Finance for Small Businesses is an excellentreference for practitioners. The chapters on valuation and thesale/purchase of an existing business are alone worth the price ofthe book.--Dr. Robert Ronstadt, Professor of EntrepreneurshipPepperdine University author of Ronstadt''s Financials Keep your small business solvent with this hands-on financialtroubleshooting guide Here''s everything you need to take financial control of your smallbusiness and keep your dream alive and growing. Wilbur Yegge sharesthe fruits of more than three decades as a business consultant andsmall business owner. He offers proven strategies and techniquesfor ensuring the financial well-being of your company, helps you toquickly pinpoint and resolve financial management issues, and armsyou with an arsenal of financial tools for daily use. And that''snot all! Throughout the book, the author has woven the real-life casehistories of two small businesses-Table of ContentsWriting Business Plans That Work. Financial Statement Analysis. Break-Even Analysis. Forecast Statements. The Cash Budget. Capital Budgeting. Long-Range Planning. Financing Growth. How to Deal with Banks. Valuation of a Going Concern. Basic Operating Controls. Finding the Business and Preparation for Purchase of a GoingConcern. Preparation for Sale of a Going Concern. Appendices. Index.

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Book SynopsisThe consulting industry is one of the fastest growing business sectors worldwide with new opportunities emerging continually in hundreds of different fields. Whatever your area of expertise--engineering or employee relations, computers or customer service--there''s likely to be a demand for your consulting abilities.Gregory Kishel and Patricia Kishel from the Preface Who needs consultants? The answer is simple: everyone does! Consultants are no longer viewed as a luxury. They''ve become a necessity in today''s constantly evolving business environment. And, for millions of career changers, recent graduates, retirees, and former government employees, consulting is an excellent way to turn knowledge and experience into a profitable business. Now, two highly successful consultants provide you with a proven plan for entering and growing in this lucrative field. You''ll get practical advice on what it takes to succeed as a consultant, where the real opportunities are, Table of ContentsWho Needs Consultants? Picking Your Field. Setting Up Your Business. Determining Your Consulting Fees. Promoting the Business. Meeting with Clients. Preparing Proposals, Contracts, and Reports. Managing Your Time. Satisfying the Client. Handling Ethical Matters. Selling Your Services to the Government. Going International. Generating Additional Income. Record Keeping and Taxes. Using Outside Support Services. Index.

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Book SynopsisThe crucial link between theory and practice In The Portable MBA in Entrepreneurship Case Studies you'll meet people who have used the business theories and practices presented in The Portable MBA in Entrepreneurship to start and run their own entrepreneurial ventures.Table of ContentsJohn Roughneen. Scott Tompkins. Jack Sprat's Restaurant. Internet Fashion Mall, LLC. Neverfail Computing. Jon Hirschtick's New Venture. Beautiful Legs by Post. Shaker Circuits (A). Diamond Technical Group (DTG). WinSales. ClearVue. SeaFax (A). Fjord Trading Company (A). ENOX Technologies. Mike Bellobuono. Take a Break Travel. Bagelz. SolidWorks. Quick Lube Franchise Corporation (QLFC).

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Book SynopsisLive your entrepreneurial dream with no-or little-money down Where there''s a will, there''s a way. Even if you don''t have start-up money in the bank, you can get your new business on its feet with ingenuity and knowledge. Starting on a Shoestring is the key to your success. Now in its Fourth Edition, this perennial bestseller has helped thousands of people live out their dreams; it provides the knowledge and the confidence you need to get your business off the ground and up and running. Authoritative, step-by-step guidance will answer your questions, help you plan your strategy, and get you started. In the new Fourth Edition, an all-new chapter covers everything you need to know about the Internet, from creating an online presence for your business to understanding all the tech jargon. And there''s more: * Make sure your business idea is right for you-before you take the risk * Find sources of capital and approach them confidently * Six comTable of Contents1. You Make Your Own Miracles. Are You the One in the Crowd? Myth #1: You Need Money to Make Money. Myth #2: A Healthy Investment Makes a Healthy Business. Myth #3: Debt Is Bad. Myth #4: Starting on a Shoestring Is Starting Small. Myth #5: My Business Can't Be Started on a Shoestring. Myth #6: Only Wheeler-Dealers Need Apply. What It Takes. Double Your Determination. The One-Tenth Principle. The Time Is Always Right. 2. Checking Out Your Winning Idea. The One Most Important Decision. Narrow the Range. Creating the Perfect Match. The Psychic Rewards. Measure Your Management Mentality. Living without a Living. Can You Afford It? Thousands of Successful New Ventures. How Others Found Success. Give Your Idea the Acid Test. Key Points to Remember. 3. Shoestring Economics. Fourteen Essential Lessons for Every Shoestring Entrepreneur. Your Shoestring Economics Final Exam. 4. Starting Smart. Hope for the Best-Prepare for the Worst. Why a Corporation Is a Must. Small Investments Mean Small Losses. Protect Your Investment. Assets You Never Have to Lose. Side-Stepping Dangerous Guarantees. How Deep Are Your Pockets? Your Starting Smart Self-Exam. 5. Prepare a Winning Business Plan. A Good Business Plan Can Be Your Roadmap to Success. How to Design Your Business Plan. Making Your Business Plan Come Alive. Where to Find Help. Key Points to Remember. 6. Finding the Money. You Can't Beat Borrowed Money. Negotiate Your Winning Terms. Proposals that Create Cash. Open the Right Doors. Banks Can Say "Yes". Charge Your Business to MasterCard. Press the Right Buttons. When the Bank Says "No". A Franchise Can Mean Financing. Supplier Financing: Yours for the Asking. A Final Word. Key Points to Remember. 7. Dealing with the Small Business Administration (SBA). The SBA-A Potential Ally. Getting Information from the SBA. How the SBA Works. SBA Programs. Direct Loans. Dealing with the SBA. Key Points to Remember. 8. Dealing with Venture Capital Firms. The Nature of Venture Capital Funds. Fierce Competition. Kinds of Investors. The Need for a Business Plan. Key Points to Remember. 9. Partners for Profit: Your Brains, Their Cash. Who Needs Partners? How Friendly Is "Friendly" Money? More Than Money. Where the Money Lurks. Put Your Partner to the Acid Test. "Have I Got a Deal for You". Package Your Proposal to Sell. Beware the Booby Traps. Seven Tips on the Care and Feeding of Partners. "Divorce"-Partnership Style. Key Points to Remember. 10. Setting Up Shop. Developing the Miser's Touch. Hanging Your Hat for a Dollar a Day. Going Where the Customers Are. Two Money-Saving Points to Negotiate. The Million-Dollar Look on Humble Pennies. The Bargainland of Equipment Deals. 100 Percent Terms Anyone Can Get. The Magic of Leasing. How to Make the Most of Manufacturers' Free Trials. A Helping Hand from Big Suppliers. Sharing Time Is Saving Dollars. Promise a Piece of the Action. Producing Profits without Production. Key Points to Remember. 11. Buying Advice at a Bargain Price. Taking on Top-Grade Talent. Borrow Some Success. Suppliers Who Supply Information. Ten Thousand Heads Are Better Than One. Free Product Ideas. Export Experts for Hire. To Market, To Market. Four Ways to Free Employee Training. Lawyers: A Necessary Evil. Finding an Accountant to Navigate. Buy the Agent, Not the Insurance. More People from More People. Key Points to Remember. 12. Full Shelves from Empty Pockets. You Can't Do Business from an Empty Wagon. A Closed Checkbook Needs an Open Mind. Credit Managers Can Say "Yes". Buy Now-Pay Later. Tackling the One Big Supplier. Consignments Are as Good as Cash. How to Find Merchandise at Rock-Bottom Prices. Some Imagination Please! Key Points to Remember. 13. Promoting for a Pittance. Shoestring Marketing: The Critical Difference. Three Essentials to Successful Shoestring Marketing. How to Create a Prestige Image with Business Cards and Stationery. Design an Inexpensive Web Site. Free Word-of-Mouth Advertising Is Best. How to Obtain Free Media Publicity. Make Your Brochure a Promotional Tool. Become Active in Community Service. How to Slash Advertising Costs. More Secrets of Saving Marketing Money. Key Points to Remember. 14. Using the World Wide Web. Setting Your Goals for Web Use. Setting Up Your Web Site. Promoting Your Business on the Web. Risks. The Good News. Small-Business Owners' Tips. Key Points to Remember. 15. A Blueprint for Buying a Business. Buy or Create? Profitable Business for Sale: No Cash Down. You Can Buy on 100 Percent Terms. Finding the Largest Dollars. Look for the Liabilities. Squeeze Cash from Cash Flow. Hidden Assets Mean Hidden Money. Your Two Best Money Sources. Playing by the Rules. Key Points to Remember. 16. Pyramiding to the Top. It's Easy to Multiply a Winner. But Who Needs It? Bigger Can Be Better. Where Do You Go from Here? Test the Timing. The Many Paths to Success. Unleash Your Growth Power. Prospecting for the Big Dollars. Seven Growth Rules. Key Points to Remember. Index.

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Book SynopsisThere is no one more qualified to write a book on how to succeed in the special events business than Joe Goldblatt and Frank Supovitz. Joe Goldblatt, one of the industry?s pioneers and visionaries, has truly legitimized what has been a cottage industry?and today is a huge global business that produces results. This work will ?shift the gear? to greater awareness and professionalism for those in this business today and those who want to be a part of its future. ?William Morton, Chairman and Chief Executive, The Jack Morton Company Dr. Goldblatt has been instrumental in defining event management as an industry and a profession. This book takes the process another step further by providing a specific road map to becoming a financially successful event professional. A must read for anyone in and around the business of events. ?John Baragona, Publisher, Event Solutions A practical, thorough, and inspirational how-to guide for the industry. ?Kate Fitzgerald, Editor, Advertising Age Start, grTable of ContentsChoosing Success. Vision, Mission, Strategic Planning. The Event Business Audit. Research. Dollar Wise. Finding Capital. Monitoring Success. The Marketing Plan. Finding and Keeping Great People. Achieving Success. Appendix. Index.

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Book SynopsisWinning the Chain Restaurant Game Are you ready for success?... Find out what it takes in this insider''s guide to making it in today''s most exciting growth industry. In this instructive and inspiring book, award-winning authors and foodservice industry experts Charles Bernstein and Ron Paul tell how the most successful restaurant companies win with bottom-up management, putting the customer on top. Based on interviews with more than a hundred industry executives and packed with enlightening examples as well as a few historic failures, this unique book teaches important lessons for restaurateurs and other entrepreneurs: Presents the first authoritative, in-depth look at the restaurant chain industry as a whole Tells how successful chain CEOs produce results with varied winning styles Isolates and clearly describes the eight crucial factors, or strategic links, vital to restaurant chain success Tells how chains can capitalize onTable of ContentsPreface ix Acknowledgements xi Introduction xiii Link One: The Leadership Touch 1 Link Two: Motivating to Win 37 Link Three: The Customer is King or Queen 61 Link Four: Keep Your Eye on the Ball 85 Link Five: Marketing and Merchandising Versatility 111 Link Six: The Economic-Focus Dilemma 145 Link Seven: Leveraging to Win 175 Link Eight: The Life Cycle 203 Leader of the Pack: The big Mac 235 The Thin Line: Success Versus Failure 257 Conclusion: Forging the Links 265 Index 269

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Book SynopsisAre you a college student or recent graduate with a great idea for a business? You're not alone. All across the country, more and more students are seeking advice on starting their own businesses.Table of ContentsThink Like an Entrepreneur (P. Sharma). Marketing Your Product (N. Duckett). Financing Your Dream (A. Perrault). The Business Plan (J. Turlais). The Importance of Industry (S. Chang). Protecting Yourself (C. Schwarting). The Faces of Success (G. Tseng). The Business Ethic (P. Sharma). Notes. Index.

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Book SynopsisEnsure a smooth-running operation with the indispensable guidance offered in Sales and Operations for Your Small Business. Here is detailed information on how to plan for and integrate departments, analyze markets, forecast sales, set pricing levels, manage inventories, outsource selected functions, and much more.Table of ContentsPreface. PREPARING TO OPERATE THE BUSINESS. Planning. Forecasting. OPERATING THE BUSINESS. Marketing Analysis. Pricing. Managing Inventories. Outsourcing Selected Company Functions. EVALUATING THE OPERATIONS OF THE BUSINESS. Professional Advisors. Business Valuation. Special Issues for the Rapidly Growing Company. Index.

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Book SynopsisMarketing Your Services You may be one of the best doctors, consultants, accountants, caterers, or investment advisors around, but when it comes to marketing your service, you may also be the first one to admit, I don''t know what to do. Now, here''s a book that shows you, step by step, how to market your services--painlessly, confidently, profitably. Marketing Your Services shows you: * How to define and promote your services to the right market * How to differentiate your business from other similar businesses * How to price and package your services * How to turn qualified prospects into customers and build long-term relationships with clients This is the best book I have seen about Marketing--making your mark in a way that hits the mark. You will be provoked, persuaded, and pleased by this guidebook for painless marketing mastery. --Chip R. Bell Author, Service Wisdom Simply put, this is the most useful book on marketing for service firms I know of. ItTable of ContentsHonk If You Hate Marketing: You Don't Have to Become a Huckster. Meaning Business: How to Get and Stay Focused. Your Most Important Task: Defining Your Mission so that Everyone Knows Exactly What You Do. Zeroing In: Finding Your Natural High-Opportunity Market. Standing Out from the Crowd: The Relationship Strategy for Differentiating Your Services. Laser-Like Alignment: The Secret Ingredient in Effective Marketing. Money Matters: ``We Lose Money on Each of These, but We Make It Up in Volume.'' Building Your Marketing Machine: Turning Prospects into Customers. Building Your Marketing Machine: Your Marketing Information System. Packaging for Maximum Benefit: What to Do Before You Print the Brochures. Presentation: ``What Exactly Is the Sizzle in Actuarial Auditing?'' Getting the Word Out: Networking, Seminars, and Other Low-Cost Tactics for Promoting New Business. The Media Message: ``Does It Really Pay to Advertise?'' Selling without Fear and Loathing: How to Make Selling a Non-Event and Still Succeed. Staying Alive: What to Do When You Need Business Now. Success and Beyond: Keeping Marketing Alive in a Large or Growing Firm. Resources. Index.

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Book SynopsisProvides a wide insight into the construction business, showing the reader how a contractor organizes a construction company and controls his work. Offers a practical and direct approach and describes how a business starts up, how it's organized and how it's financed.Table of ContentsStarting Out. Your Organization. Assessing Financial Capabilities. Estimating. Types of Contracts. Owner-Architect-Engineer Relations. Accounting and Cost-Keeping Systems. Job Organization. Labor Relations. Equipment. Safety and Insurance. Marketing. Trade Associations. Joint Ventures. How Is Success Measured?. Appendix. Index.

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Book SynopsisThe Wall Street Journal predicts that between 50-60 of all goods and services in the U.S. will be sold through network or multi-level marketing methods in this decade. Shows entrepreneurs how to start up and run their own successful, self-replicating network.Table of ContentsMultilevel Marketing--The Power of Many. Choosing the Right Opportunity. Getting Started. Developing Your Marketing Plan. Making the Sale. Satisfying the Customer. Building Your Network. Managing Your Time. Motivating Yourself and Your People. Balancing the Books. Keeping Your Business on Track. Multilevel Marketing Companies. Index.

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Book SynopsisA complete how-to guide to a 100% financed business. How to Buy a Great Business with no Cash Down Bestselling author Dr.Table of ContentsWho Needs Cash?. Building Your Financial Pyramid. Prospecting for No Cash Down Deals. Beware of Booby Traps. What Is the Business Worth?. Going Where the Money Is. Partners for Profit: Your Brains, Their Cash. How to Turn a Seller's Nightmare Into a Dream Business. Supplier Financing: Yours for the Asking. A Little Cash Flow Can Go a Long Way. Twelve More No Cash Down Techniques. Negotiating to Win. Closing Your No Cash Down Deal. Pyramid Your No Cash Down Deal. Sell for No Cash Down. Index.

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Book SynopsisThe Learning Annex Presents Small Business Basics If you''re a small business owner, you probably dedicate the majority of your time to the day-to-day activities that keep your company up and running. After all, why should you have to worry about taxes or other financial issues when you can hire someone else to handle them? The answer is simple: you, not your accountant or financial advisor, run the business. And if you truly want to be successful, you need to understand how your actions in business today can affect your bottom line tomorrow. If you want to make more tax-efficient financial decisions for your business, The Learning Annex Presents Small Business Basics can show you how. This accessible guide provides useful and authoritative advice that will help you save time and money throughout the year. Topics discussed include: * Organizing your business--from S Corporations and C Corporations to Sole Proprietorships and Limited LiabilitTable of ContentsPreface. Introduction. PART 1: ORGANIZATION. Chapter 1: Business Organization. Chapter 2: Tax Year and Accounting Methods. Chapter 3: Recordkeeping for Business Income and Deductions. PART 2: BUSINESS INCOME AND LOSSES. Chapter 4: Income or Loss from Business Operations. Chapter 5: Capital Gains and Losses. Chapter 6: Gains and Losses from Sales of Business Property. PART 3: BUSINESS DEDUCTIONS AND CREDITS. Chapter 7: Car and Truck Expenses. Chapter 8: Repairs and Maintenance. Chapter 9: Bad Debts. Chapter 10: Rents. Chapter 11: Taxes and Interest. Chapter 12: First-Year Expensing and Depreciation, Amortization, and Depletion. Chapter 13: Retirement Plans. Chapter 14: Casualty and Theft Losses. Chapter 15: Home Office Deductions. Chapter 16: Medical Coverage and Other Deductions. Chapter 17: Deductions for Alternative Minimum Tax. Chapter 18: Roundup of Tax Credits. Index.

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Book SynopsisAllowing readers to gain a more detailed understanding of the financial underpinnings of their businesses, Accounting and Finance for Your Small Business, Second Edition provides the key accounting and finance tools that a small business owner needs to operate and analyze the operations of his business.Table of ContentsPreface xiii Section I Preparing to Operate the Business 1 Chapter 1 Budgeting for Operations 3 Definition or Purpose of an Operating Budget 3 Signs of Budget Ineffectiveness 4 Improvements to the Budgeting System 6 Responsibility Accounting 9 Budget Tracking and Maintenance 21 The System of Interlocking Budgets 25 Need for Budget Updating 35 Summary 36 Chapter 2 Investing in Long-Term Assets and Capital Budgeting 39 Definitions 40 Overview and Use of Capital Budgeting 41 Life Cycles 42 Capital Budgeting Sequence 43 Producing Numbers to Get Dollars, the Use of Forms, and the Capital Budgeting Model 48 Miscellaneous Considerations 65 Product Discontinuance 66 Bailout 68 Summary 69 Appendix: Examples and Comparison of Calculations 70 Chapter 3 Basic Control Systems 77 The Need for Control Systems 77 Types of Fraud 79 Key Controls 81 When to Eliminate Controls 97 Summary 99 Section II Operating the Business 101 Chapter 4 Cash Flow Concerns 103 Cash 103 What to Do with Excess Cash 105 Cash Flows 108 Introduction to Cash Flow Budgets 112 Indications of Cash Flow Problems 112 Managing Cash 113 Preparation of the Cash Budget 126 Disbursements 127 Net Cash Flow and Cash Balances 130 Exceptions to Expected Cash Flows 131 Summary 132 Appendix: Cash Flow Example 133 Chapter 5 Financing 143 New Businesses 143 Zero Working Capital and Zero Fixed Assets 144 Types of Financing 148 Private Placement of Stock 157 Swapping Stock for Expenses 158 Stock Warrants 159 Stock Subscriptions 159 How to Obtain a Bank Loan 160 Sources of Debt Financing 167 Types of Loan Arrangements 168 Restrictions on Loans 171 Conditions That a Borrower Should Seek 173 Summary 175 Section III Evaluating the Operations of the Business 177 Chapter 6 Performance Measurement Systems 179 Financial Ratios 180 Types of Financial Ratios 182 Using Performance Measurements for Predictions 193 Operating Ratios 196 Other Ratios 202 The Balanced Scorecard 204 Summary 207 Chapter 7 Financial Analysis 209 Risk Analysis 209 Capacity Utilization 215 Breakeven Analysis 222 Summary 229 Chapter 8 Taxes and Risk Management 231 Controlling Tax Liabilities 232 Risk Management 237 Insurance 245 Types of Insurance Companies 249 Claims Administration 250 Summary 252 Chapter 9 Reporting 255 Federal Government Requirements 255 State Government Requirements 262 Local Government Requirements 267 Creditors 268 Equity Holders 269 Management Reports 269 Summary 286 Index 289

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Book SynopsisTrade Review"I would feel confident recommending it to someone considering starting their own freelance editing business in the United States." * Chartered Institute of Editing and Proofreading *"This book offers the fullest treatment that I’ve seen of the business side of freelance editing." * Technical Communication *Table of ContentsAcknowledgments Introduction Why This Book Is for You What We're Going to Cover 1 Deciding Whether You Really Want to Be a Freelance Editor Benefits of Freelancing Downsides of Freelancing Skills and Characteristics of Effective Freelance Editors The Decision of Whether to Freelance Part-Time or Full-Time Key Takeaways 2 Setting Up Your Business Business Name Business Entities Business License Employer Identification Number Bank Account and Credit Card Business Plan Business Costs Key Takeaways 3 Establishing a Strategic Mindset Creating a Vision Setting and Achieving Goals Finding a Mentor Key Takeaways 4 Looking for Clients Deciding Whether to Specialize Finding Clients Getting Repeat Business Key Takeaways 5 Marketing like a Pro Awareness of Target Clients' Needs Unique Selling Proposition Lead Nurturing Social Media Platforms Editing and Business Directories Promotional Pieces Books, Training, Podcasts, and YouTube Channels Additional Marketing Tips Key Takeaways 6 Creating Your Website Why You Need a Website How to Build Your Website How to Choose and Purchase a Domain Name How to Decide on the Website Design Pages and Content to Include on Your Website The Debate about Blogging Key Takeaways 7 Maximizing the Benefits of LinkedIn Components of a LinkedIn Profile How to Connect and Network with People on LinkedIn How to Search for Jobs on LinkedIn Key Takeaways 8 Winning at the Pricing Game Figuring Out How Much to Charge Choosing a Pricing Method Setting the Stage for Presenting a Fee Developing a Price Quote Applying a Rush Fee Presenting Your Price Overcoming Price Objections and Negotiating a Rate Increasing Your Rate Reducing Income Uncertainty through Establishing Retainers Choosing Payment Methods Key Takeaways 9 Using Contracts and Invoices to Get Paid and Protect Yourself What You Need to Know about Contracts What You Need to Include in Invoices How to Address Issues in Getting Paid Key Takeaways 10 Managing Time like a Pro and Increasing Productivity General Strategies to Improve Your Time Management and Productivity Strategies to Improve Your Editing Efficiency Strategies to Manage Your Project Schedule Strategies to Stop Procrastinating Key Takeaways 11 Achieving Work/Life Balance Balancing Work and Personal Pursuits Dealing with Crises Dealing with Negative Client Feedback Dealing with Perfectionism Avoiding Imposter Syndrome Key Takeaways 12 Overcoming the Fear of Taxes The Basics Self-Employment Tax Quarterly Payment Annual Tax Return How to Avoid Tax Penalties Tax Deductions for Freelancers Key Takeaways 13 Becoming a Financially Savvy Freelancer Personal and Business Budgets Cash Flow Management Bookkeeping Insurance Retirement Savings Key Takeaways Conclusion Appendix A: Most Important Action Items for Establishing a Freelance Editing Business Appendix B: Improving Editing Skills through Using Editing Programs and Other Resources Further Reading and Bibliography Index

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Book SynopsisDavid Cavill is an experienced writer and broadcaster on all subjects related to companion animals. An acknowledged expert, he owns and publishes the magazine Dogs Monthly and is the founder of the Animal Care College, which provides courses in all aspects of animal care. Currently a consultant to the animal care industry, he has an extensive backgroundin kennel management, having owned and run a small boarding kennel and cattery, and managed a large establishment which included a grooming salon. He was formerly joint manager of Bell Mead, the country kennel of Battersea Dogs' Home.Trade Review"This book goes into every aspect of running a boarding kennel... it is invaluable to anyone contemplating kennel ownership and management. The author is well qualified to advise others." Dog Training Weekly "Dreamed of earning a living through your love of animals? This book has information on statutory requirements, feeding, staff and buildings." Daily Express "A splendid book which should answer all the questions new and prospective kennel owners want to ask." The National Dog Owners' Association "An absolute goldmine of information, guidance and common sense... an invaluable reference book." Kennel Gazette "Highly informative and well researched ... it is highly recommended." Our DogsTable of Contents Chapter - 01: Facing the Facts; Chapter - 02: Finding Your Property; Chapter - 03: Professional and Other Advice; Chapter - 04: Finance and Running Costs; Chapter - 05: Laws and Orders: Statutory Requirements; Chapter - 06: Health Matters; Chapter - 07: Feeding the Boarders; Chapter - 08: The Daily Round; Chapter - 09: Kennel Staff; Chapter - 10: Kennel Buildings; Chapter - 11: Fanfare; Chapter - 12: Expanding Your Business; Chapter - 13: Associated Services

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Book SynopsisGrant Gordon is the Director General of the Institute for Family Business and a fifth generation member and former senior executive of a leading UK family business in the drinks sector.Nigel Nicholson is Professor of Organizational Behaviour at London Business School and a leading writer, executive educator and broadcaster on business and management.Trade Review"This is essential reading for anyone keen to get a deeper understanding of what makes family businesses tick" * Director Magazine April 2010 *"Midlands Business Insider May 2010""Some of the most lurid business feuds of the 20th century and their (usually) sorry aftermath.... fascinating" * The Observer *"Rather than throwing up their hands in despair, the authors have come up with some principles for - if not avoiding - dealing with conflict when it arises" * The Independent *Table of Contents Chapter - 01: Family wars; Chapter - 02: The ideas: The roots offamily warfare; Chapter - 03: Brothers at arms; Chapter - 04: Fighting for the crown; Chapter - 05: The house that hubris built; Chapter - 06: Heads in the sand – the insularity trap; Chapter - 07: Schism – the house divided; Chapter - 08: Un-civil war; Chapter - 09: The lessons – the price of war and the prize of peace

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Book SynopsisStop working for the man break free and make sure you're getting paid what you're worth Stop slogging away 9 5 for a set salary(plus the overtime you inevitably do and don't get any credit for). Abandon the day job and go it alone. Start doing what you want to do, when you want to do it. There are currently 4 million self-employed people in the UK be one of them, join them, set yourself free. It's not about becoming an entrepreneurial whiz-kid, it's about working the way you want to work, on the things you want to work on, and in the location you want to do it from. Remember, you don't have to sit in an office to get a job done. Self-Made Me shows you how to work how and where you want and earn exactly what you're worth not what an employer wants to get away with giving you. Be your own boss and increase your value. It's never been easier to be self-employed than it is today, with increased communications, mobile working and outsourcing This sTrade Reviewinformative and entertaining I can t recommend Self Made Me enough. (Edge, May 2012)Table of ContentsINTRODUCTION A New Way of Living in A Changing World ix PART 1: THE CASE FOR SELF-EMPLOYMENT 1 CHAPTER 1: It’s All About You 3 CHAPTER 2: Learning and Growing 19 CHAPTER 3: The Role Model 31 CHAPTER 4: Call the Expert 43 CHAPTER 5: The Professional Game 55 CHAPTER 6: Show Me the Money 71 CHAPTER 7: A Cunning Plan 85 CHAPTER 8: The Merchant Adventurers 97 PART 2: EXPLORING THE OPPORTUNITIES 107 CHAPTER 9: Face The Facts Before You Start 109 CHAPTER 10: Why Would You Want to do That? 119 CHAPTER 11: Just the Job 129 CHAPTER 12: The Fame Game 139 CHAPTER 13: On the Shoulders of Giants 151 CHAPTER 14: The Professional Approach 161 CHAPTER 15: Reassurance 173 CHAPTER 16: Working the Room 185 CHAPTER 17: Marketing – the Search for Opportunity 197 CHAPTER 18: Web of Intrigue 207 Conclusion 223 Bibliography 226 Acknowledgements 227

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