Information technology industries Books

Book SynopsisPut your Pokémon knowledge to the test! Think you know your Pokémon? Work your way through over 50 puzzles and quizzes to prove yourself as the next best Pokémon Trainer!Packed with puzzles such as anagrams, mazes, number pyramids, spot the differences and SO MUCH MORE. Travel from the Kanto region right up to the the Paldea region, completing activities along the way!Are you up to the challenge? Crack the puzzles and race against the clock to complete each challenge in five minutes or less!An ideal gift for children who love Pokémon, this challenging puzzle book will keep Pokémon fans entertained for hours.

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Book SynopsisHow to build innovation and industrial ecosystems in the US that support global leadership in priority technologies of the future.A new world order is emerging, and within it, U.S. priorities are shifting. A reconfiguration of global supply chains. The redrawing of geopolitical lines and alliances with increasing threats of conflict. A rise in weather-related disasters. And the emergence of transformative technologies. All these factors are converging to create an environment filled with uncertainty and change—but also possibility. For the country to flourish as well as defend and secure its interests, it must build on its decades of experience in developing frontier technologies and globally competitive industries through investments into priority technologies for the twenty-first century. This volume edited by Elisabeth Reynolds presents a high-level introduction to some of the key areas where the U.S. must excel and lead in the coming decades to ensure both national and economic security. The book provides an overview of six key priority technologies—biomanufacturing, quantum,  critical minerals, semiconductors, drones, and advanced manufacturing—needed to build the innovation and industrial ecosystems that will keep the US secure and drive shared prosperity.

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Book SynopsisEmbrace the Human Side of Organisational Digital Transformation Digital Humans: Thriving in an Online World is an insightful, engaging and interdisciplinary discussion of how best to transform your organisation into a nimble, digital enterprise with human beings firmly established at the centre of it. The authors draw on complexity theory, anthropology, history, organisational transformation and behavioural science to demonstrate the characteristics that define successful digital organisations. You''ll discover the importance of focusing on human beings even as you make the shift to digital and learn to understand the importance of our new digital ecosystems. Illuminating case studies and examples of organisations that have successfully made the jump to digital are explored and the book presents new and effective ways to make strategic decisions about your company''s future based on our new physical-digital hybrid reality. A can''t-miss blueprint tTable of ContentsAcknowledgements ix About This Book xi Introduction xiii Part One Living in Our Online World 1 Our Brave New Digital World 3 Living in a Changing World 17 The Activated Organization 45 Part Two New Thinking for Digital Humans and Their Organizations 57 1 The Digital Spine 59 2 Build Together 75 3 The Organization of One 99 4 Add-app-ability 113 5 Theatres of Work 129 6 Build Beautiful Things 145 7 Playing Games 157 8 The Power of Small Things 171 9 Targets and the Mirror 187 10 Always Learning 199 11 Creating Meaningful Alternatives 215 12 Turn It On 227 Conclusion: Reflections on New Thinking for Our Brave New Digital World 245 Terms of Art 249 About the Authors 259 Index 261

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Book Synopsis''You won''t find a more honest, raw and helpful look into the trenches of founding a tech startup than this book'' Nir Eyal, author of Hooked''Rand Fishkin is the real deal'' Seth Godin, entrepreneur and author -----------Everyone knows how a startup story is supposed to go: a young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions and becomes the envy of the technology world. This is not that story.Rand Fishkin, the founder and former CEO of Moz, is one of the world''s leading experts on SEO. Moz is now a $45 million a year business, but Fishkin''s business and reputation took 15 years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: a minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives to your business can fizzle quickly. Revenue and profitability won''t protect you from layoffs. And venture capital always comes with strings attached. In Lost and Founder Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin''s hard-won lessons are applicable to any kind of business environment and this book can help solve your problems, and make you feel less alone for having them.-----------''This is a truly courageous book. It''s one part business-building guide and two parts Indiana Jones-style adventure memoir'' Chris Guillebeau, author of Side Hustle and The $100 Startup''Rand Fishkin is like the industry friend we all wish we had - funny, warm, and refreshingly honest about the rollercoaster ride that is founding your own company'' Julie Zhou, VP of Product Design at FacebookTrade ReviewThis is a truly courageous book. It's one part business-building guide and two parts Indiana Jones-style adventure memoir. And if you've ever wondered if the 'timeless wisdom' you often hear about startups is bullsh*t, here's the proof -- Chris Guillebeau * author of SIDE HUSTLE and THE $100 STARTUP *You won't find a more honest, raw, and helpful look into the trenches of founding a tech startup than this book. Rand Fishkin shares the rare hard-won insight no one else dares tell you -- Nir Eyal * author of HOOKED *Most books on founders and entrepreneurship sell a Silicon Valley perspective. Yet the inclusive, egalitarian vision of tech that Rand shares is the one that will truly dent the world -- Nilofer Merchant * author of THE POWER OF ONLYNESS *Rand Fishkin is like the industry friend we all wish we had - funny, warm, and refreshingly honest about the rollercoaster ride that is founding your own company -- Julie Zhou * VP of Product Design at Facebook *Rand Fishkin is the real deal. This book is an honest, generous and useful look at what actually happens when you build a company, including the downs as well as the ups... I wish I had read it thirty years ago - -- Seth Godin * entrepreneur and author *

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Book SynopsisAyub Shaikh is a renowned trainer, famous for having brought credibility, confidence and industry knowledge to over 5,000 IT recruitment consultants, HR professionals and resourcers through his training courses around the world. In the past Ayub himself was an accomplished IT recruiter in the financial heart of London and is now a mentor to some of the world's largest IT recruitment consultancies. His company Holistica Consulting is the world's only training company dedicated purely to teaching IT recruiters and resourcers all they need to know about the various IT vertical markets such as SAP, JAVA, C#, and Telecoms. Without doubt there is nobody more suited to writing the world's first 'survival guide' for the IT Recruitment industry. Each chapter is written with recruitment relevance in mind, and includes Interview questions and further techniques to help match candidates to jobs. This is a hugely significant work for the IT recruitment industry, but do not be daunted (those of you who are squeamish about IT jargon and terminology).Those who have attended Ayub's training will immediately relate to the uniquely simple, passionate and even humorous ways in which he puts across very complex IT concepts and principals. And his now famous easy-to-understand teaching style continues into this ground breaking book. IT knowledge is delivered in a reassuring and relaxed way; and the stories, trivia, and anecdotes flow throughout. This is an instruction manual like no other. With The Complete IT Recruitment Survival Guide you have a constant, easy-to-understand yet knowledgeable companion as you tackle the murky waters of the world of IT recruitment.

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Book SynopsisDigital transformation is no longer news--it's a necessity.Despite the widespread threat of disruption, many large companies in traditional industries have succeeded at digitizing their businesses in truly transformative ways.The New York Times, formerly a bastion of traditional media, has created a thriving digital product behind a carefully designed paywall. Best Buy has transformed its business in the face of Amazon's threat. John Deere has formed a data-analysis arm to complement its farm-equipment business. And Goldman Sachs and many others are using digital technologies to reimagine their businesses. In Driving Digital Strategy, Harvard Business School professor Sunil Gupta provides an actionable framework for following their lead.For over a decade, Gupta has studied digital transformation at Fortune 500 companies. He knows what works and what doesn't. Merely dabbling in digital or launching a small independent unit, which many companies do, will not bring success. Instead you need to fundamentally change the core of your business and ensure that your digital strategy touches all aspects of your organization: your business model, value chain, customer relationships, and company culture. Gupta covers each aspect in vivid detail while providing navigation tips and best practices along the way.Filled with rich and illuminating case studies of companies at the forefront of digital transformation, Driving Digital Strategy is the comprehensive guide you need to take full advantage of the limitless opportunities the digital age provides.Trade ReviewNamed one of the "Top Ten Technology Books of 2018" by Peter High, Forbes.comAdvance Praise for Driving Digital Strategy:Hubert Joly, Chairman and CEO, Best Buy--"Sunil Gupta provides a strong point of view, a powerful framework, and a plethora of compelling examples to help think through how to compete in the digital age. This is a very stimulating and highly relevant read for anyone leading an organization seeking to thrive in this high-beta environment."Ajay Banga, President and CEO, Mastercard--"Sunil Gupta reminds us that companies need to develop a digital mindset that must be expressed in every facet of their organizations. Driving Digital Strategy is a master class in strategy and actionable insights."Shantanu Narayen, President and CEO, Adobe--"Navigating digital disruption is a key strategic issue that is front and center in every boardroom and for every executive team. Understanding how to drive a compelling strategy and create the digital DNA to delight customers is an art, and Gupta's book is a must-read guide for any company or executive who wants to make digital a tailwind."R. Martin Chavez, Executive Vice President and Chief Financial Officer, Goldman Sachs--"Sunil Gupta has thought deeply about transforming businesses through technology, spoken to innovators across industries, and synthesized his findings in a way that's both compelling and understandable. This book provides much to consider for businesses of all stripes in today's digital age.”David Kenny, Senior Vice President, IBM Watson and IBM Cloud--"Sunil Gupta offers sage advice and the experience of moving beyond digital initiatives to a full-on digital business. As machine learning and other technologies continue to evolve, this book is a timely resource for any leader who wants to be relevant in the next decade."

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Book Synopsis'A fascinating page-turner... An indispensable guide to modern innovation and entrepreneurship.'Walter Isaacson, no. 1 bestselling author of Steve JobsPerfect for readers of Elon Musk by Ashlee Vance and Zero to One by Peter TheilOut of PayPal's ranks have come household names like Elon Musk, Peter Thiel, Max Levchin and Reid Hoffman. Since leaving Paypal, they have formed, funded, and advised the leading companies of our era, including Tesla, Facebook, YouTube, SpaceX, Yelp, Palantir, and LinkedIn, among many others. Yet for all their influence, the incredible story of where they started has gone largely untold. In The Founders, award-winning author Jimmy Soni narrates how a once-in-a-generation collaboration turned a scrappy start-up into one of the most successful businesses of all time. Facing bruising competition, internal strife, the emergence of widespread online fraud, and the devastating dot-com bust of the 2000s, their success was anything but certain. But they would go on to change our world forever.Informed by hundreds of interviews and unprecedented access to thousands of pages of internal material, The Founders explores how the seeds of so much of what drives the internet today were planted two decades ago.Trade ReviewA fascinating page-turner about the brilliant and competitive innovators who created PayPal and went on to shape our digital world. Deeply reported and bracingly written, this book is an indispensable guide to modern innovation and entrepreneurship. * Walter Isaacson, bestselling author of Steve Jobs *The real secrets of Silicon Valley are the tight networks of friendship and business that propel new ideas, companies, and personalities into the world. The most consequential of these networks in recent decades is the one that began at PayPal. Here Jimmy Soni delivers a startup-hustle story for the ages, revealing why their wild entrepreneurial ride did so much to build Silicon Valley's supersized present. * Margaret O’Mara, author of The Code: Silicon Valley and the Remaking of America *This book is stunning in its depth and clarity, especially given the complexity of its subject matter: the intertwined early lives of some of the greatest innovators of the twenty-first century. This is the rare book that combines deep research, powerful storytelling, and wit. Anyone who wants to understand how great things get built will benefit from reading it. * Luke Burgis, author of Wanting: The Power of Mimetic Desire in Everyday Life *Anyone who has used the internet in the last decade will find The Founders a revealing and sometimes shocking look inside today's tech revolution and the very human wizards who have transformed our lives-for good and ill. * Kati Marton, author of The Chancellor: The Remarkable Odyssey of Angela Merkel *Table of Contents1: Building Blocks 2: The Pitch 3: The Right Questions 4: "What Matters to Me Is Winning" 5: The Beamers 6: Hosed 7: Money Talks 8: If You Build It 9: The Widget Wars 10: Crash 11: The Nut House Coup 12: Buttoned-Up 13: The Sword 14: Ambition's Debt 15: Igor 16: Use the Force 17: Crime in Progress 18: Guerrillas 19: World Domination 20: Blindsided 21: Outlaws 22: And All I Got Was a T-shirt 23: Conclusion: The Floor

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Book SynopsisNATIONAL BESTSELLER“The stories in this book make for a fascinating and remarkably complete pantheon of just about every common despair and every joy related to game development.” — Rami Ismail, cofounder of Vlambeer and developer of Nuclear ThroneDeveloping video games—hero''s journey or fool''s errand? The creative and technical logistics that go into building today''s hottest games can be more harrowing and complex than the games themselves, often seeming like an endless maze or a bottomless abyss. In Blood, Sweat, and Pixels, Jason Schreier takes readers on a fascinating odyssey behind the scenes of video game development, where the creator may be a team of 600 overworked underdogs or a solitary geek genius. Exploring the artistic challenges, technical impossibilities, marketplace demands, and Donkey Kong-sized monkey wrenches thrown into the works by corporate, Blood, Sweat, and Pixels reveals how bringing any game to completion is more than Sisyphean—it''s nothing short of miraculous.Taking some of the most popular, bestselling recent games, Schreier immerses readers in the hellfire of the development process, whether it''s RPG studio Bioware''s challenge to beat an impossible schedule and overcome countless technical nightmares to build Dragon Age: Inquisition; indie developer Eric Barone''s single-handed efforts to grow country-life RPG Stardew Valley from one man''s vision into a multi-million-dollar franchise; or Bungie spinning out from their corporate overlords at Microsoft to create Destiny, a brand new universe that they hoped would become as iconic as Star Wars and Lord of the Rings—even as it nearly ripped their studio apart.Documenting the round-the-clock crunches, buggy-eyed burnout, and last-minute saves, Blood, Sweat, and Pixels is a journey through development hell—and ultimately a tribute to the dedicated diehards and unsung heroes who scale mountains of obstacles in their quests to create the best games imaginable.Trade Review“Necessary to read… by the end, my only complaint about Blood, Sweat, and Pixels is that there wasn’t more to read.” — Forbes.com “Making video games is one of most transformative, exciting things I’ve done in my two decades as a freelance writer. Making video games is also an excruciating journey into Hellmouth itself. Jason Schreier’s wonderful book captures both the excitement and the hell. Here, at long last, is a gripping, intelligent glimpse behind a thick (and needlessly secretive) creative curtain.” — Tom Bissell, author of Extra Lives and Apostle, and writer on the Gears of War, Uncharted, and Battlefield franchises “A meticulously researched, well-written, and painful at times account of many developers’ and studios’ highs and lows. May need to make it required reading for the developers at my studio.” — Cliff Bleszinski, creator of Gears of War and founder of Boss Key Productions “The stories in this book make for a fascinating and remarkably complete pantheon of just about every common despair and every joy related to game development.” — Rami Ismail, cofounder of Vlambeer and developer of Nuclear Throne “Jason Schreier brilliantly exposes the truth about how video games are made. Brutal, honest, yet ultimately uplifting; I’ve been gaming for thirty years, yet I was surprised by every page. Turns out what I didn’t know about my favorite hobby could fill a book. This book! Can’t recommend it enough to any serious fan of this generation’s greatest new art form.” — Adam Conover, executive producer and host of truTV’s Adam Ruins Everything “...his enthusiasm is contagious; even if you’ve never played one of these games, you’ll be riveted by the account of how they came to be.” — Booklist “Schreier covers the notoriously secretive gaming industry… and he knows it well… He also clearly respects [the] developers and their achievements, and treats their rueful tales of selfless struggle with an admiring deference…a useful survey of the landscape of game production at this cultural moment.” — GQ “Schreier sets each scene with admirable prowess, giving the reader just enough information to feel the weight of each story. For anyone who has ever wondered how some of the most successful games are made, this book is a real eye-opener… At its heart, Blood, Sweat, and Pixels is an ode to the people who put every fiber of their being into making memorable experiences for gamers all over the world.” — Fiction Southeast “Lively writing… For fans of video games, Blood, Sweat, and Pixels is a must read, but anyone interested in stories about the hard process of making art is also sure to enjoy it.” — Shelf Awareness “One of the most insightful pieces of text I’ve ever read… It’s a well-written tale of real sacrifice, struggles, and more, it’s almost inspiring despite how sad it can be at times.” — GameZone “Blood, Sweat, and Pixels is the instruction manual to the game industry I never realized I needed.” — GameCritics.com “Schreier creates a compellingly warts-and-all portrait of a profession that so many who grew up playing games idolized.” — Wired

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Book SynopsisWINNER OF THE WELLCOME BOOK PRIZE 2018 Shortlisted for the Baillie Gifford Prize 2017 A stunning new non-fiction voice tackles an urgent question... what next for mankind? 'Troubling and humorous, this is one of my current give-it-to-everyone books - I buy six copies at a time' Jeanette Winterson

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Book SynopsisIn just a decade and half Jack Ma, a man who rose from humble beginnings and started his career as an English teacher, founded and built Alibaba into the second largest Internet company in the world. The company’s $25 billion IPO in 2014 was the world’s largest, valuing the company more than Facebook or Coca Cola. Alibaba today runs the e-commerce services that hundreds of millions of Chinese consumers depend on every day, providing employment and income for tens of millions more. A Rockefeller of his age, Jack has become an icon for the country’s booming private sector, and as the face of the new, consumerist China is courted by heads of state and CEOs from around the world.Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own first-hand experience of key figures integral to Alibaba’s rise to create an authoritative, compelling narrative account of how Alibaba and its charismatic creator have transformed the way that Chinese exercise their new found economic freedom, inspiring entrepreneurs around the world and infuriating others, turning the tables on the Silicon Valley giants who have tried to stand in his way. Duncan explores vital questions about the company’s past, present, and future: How, from such unremarkable origins, did Jack Ma build Alibaba? What explains his relentless drive and his ability to outsmart his competitors? With over 80% of China’s e-commerce market, how long can the company hope to maintain its dominance? As the company sets its sights on the country’s financial and media markets, are there limits to Alibaba’s ambitions, or will the Chinese government act to curtail them? And as it set up shop from LA and San Francisco to Seattle, how will Alibaba grow its presence and investments in the US and other international markets?Clark tells Alibaba’s tale within the wider story of China’s economic explosion—the rise of the private sector and the expansion of Internet usage—that haver powered the country’s rise to become the world’s second largest economy and largest Internet population, twice the size of the United States. He also explores the political and social context for these momentous changes. An expert insider with unrivaled connections, Clark has a deep understanding of Chinese business mindset. He illuminates an unlikely corporate titan as never before, and examines the key role his company has played in transforming China while increasing its power and presence worldwide.Trade Review"Anybody who thinks the Chinese just copy or steal technology from the West should read this book and think again. Jack Ma is part Bill Gates, part Steve Jobs, part Larry Page, part Sergei Brin, and part Mark Zuckerberg all rolled into one." -- Sir Martin Sorrell, CEO of WPP "Useful, business-minded reporting on an unconventional corporate magnate, containing both corporate and human-interest perspectives." -- Kirkus "This absorbing and well-written portrayal of Ma's character, and his role in Alibaba's development will appeal to a wide range of readers." -- Library Journal "A clean and compelling narrative...[Clark] tells the story with flair." -- Wall Street Journal "A fascinating new book." -- The Economist "A must-read for anyone hoping to navigate China's new economy". -- Financial Times

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Book SynopsisA penetrating look at how web3 will shape our shared future In The Future of Community: How to Leverage Web3 Technologies to Grow Your Business, a team of web3 visionaries and tech-savvy executives delivers a groundbreaking new take on the seismic impact web3 is havingand will continue to haveon our technological and social landscapes. The authors discuss why web3 really is the next big thing to shape our digital and offline futures and how it will transform the world. You'll discover a whole host of web3 applications poised to excite and disrupt industries around the world, from fan tokens that reshape how we think about interactions between artists and fans to self-sovereign identities on the blockchain that allow you to take full control over how your personal data is used and collected online. You'll also find: Insightful explorations of technologies and techniques like tokenization, decentralized marketplaces, decentralized autonomous organizations, and moreExplanations of how webTable of ContentsForeword ix Authors’ Note xv Introduction: What Is the Future of Community? 1 1 Back to the Future 5 2 Three Men and a Pool 35 3 The Power of Web3 45 4 More than a Cartoon Party: Supercharging the Creator Economy 69 5 Building Community the Right Way 83 6 Mic Check 1, 2: A New Way to Communicate 105 7 The Perfect Playbook: How to Make the Right Calls 133 8 The Rise of the Machines: How AI Will Affect Us All 157 9 Liars, Cheaters, Scammers, and Cash Grabbers 167 10 The Future of Work 179 11 The Future of Community 199 Acknowledgments 217 About the Authors 221 Index 225

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Book SynopsisThis book is the second part of Applications and Trends in Fintech, which serves as a comprehensive guide to the advanced topics in fintech, including the deep learning and natural language processing algorithms, blockchain design thinking, token economics, cybersecurity, cloud computing and quantum computing, compliance and risk management, and global fintech trends. Readers will gain knowledge about the applications of fintech in finance and its latest developments as well as trends.This fifth volume covers global fintech trends and emerging technologies such as cloud computing and quantum computing, as well as the compliance and risk management frameworks for fintech companies. Together with the first part in applications and trends (fourth volume), these two books will deepen readers' understanding of the fintech fundamentals covered in previous volumes through various applications and analysis of impacts and trends.Bundle set: Global Fintech Institute-Chartered Fintech Professional Set I

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Book SynopsisTable of ContentsPreface to the Second Edition xvii Part I Lessons From Top Tech Companies 1 Chapter 1 Behind Every Great Product 5 Chapter 2 Technology-Powered Products and Services 7 Chapter 3 Startups: Getting to Product/Market Fit 9 Chapter 4 Growth-Stage Companies: Scaling to Success 11 Chapter 5 Enterprise Companies: Consistent Product Innovation 13 Chapter 6 The Root Causes of Failed Product Efforts 15 Chapter 7 Beyond Lean and Agile 23 Chapter 8 Key Concepts 25 Part II The Right People 31 Product Teams 32 Chapter 9 Principles of Strong Product Teams 33 Chapter 10 The Product Manager 41 Chapter 11 The Product Designer 53 Chapter 12 The Engineers 59 Chapter 13 Product Marketing Managers 63 Chapter 14 The Supporting Roles 67 Chapter 15 Profile: Jane Manning of Google 71 People @ Scale 74 Chapter 16 The Role of Leadership 75 Chapter 17 The Head of Product Role 79 Chapter 18 The Head of Technology Role 87 Chapter 19 The Delivery Manager Role 91 Chapter 20 Principles of Structuring Product Teams 93 Chapter 21 Profile: Lea Hickman of Adobe 103 Part III The Right Product 107 Product Roadmaps 108 Chapter 22 The Problems with Product Roadmaps 111 Chapter 23 The Alternative to Roadmaps 115 Product Vision 121 Chapter 24 Product Vision and Product Strategy 123 Chapter 25 Principles of Product Vision 129 Chapter 26 Principles of Product Strategy 133 Chapter 27 Product Principles 135 Product Objectives 137 Chapter 28 The OKR Technique 139 Chapter 29 Product Team Objectives 143 Product @ Scale 146 Chapter 30 Product Objectives @ Scale 147 Chapter 31 Product Evangelism 151 Chapter 32 Profile: Alex Pressland of the BBC 155 Part IV The Right Process 159 Product Discovery 161 Chapter 33 Principles of Product Discovery 165 Chapter 34 Discovery Techniques Overview 171 Discovery Framing Techniques 175 Chapter 35 Opportunity Assessment Technique 179 Chapter 36 Customer Letter Technique 183 Chapter 37 Startup Canvas Technique 187 Discovery Planning Techniques 191 Chapter 38 Story Map Technique 193 Chapter 39 Customer Discovery Program Technique 195 Chapter 40 Profile: Martina Lauchengco of Microsoft 205 Discovery Ideation Techniques 208 Chapter 41 Customer Interviews 211 Chapter 42 Concierge Test Technique 215 Chapter 43 The Power of Customer Misbehavior 217 Chapter 44 Hack Days 221 Discovery Prototyping Techniques 223 Chapter 45 Principles of Prototypes 227 Chapter 46 Feasibility Prototype Technique 229 Chapter 47 User Prototype Technique 233 Chapter 48 Live-Data Prototype Technique 235 Chapter 49 Hybrid Prototype Technique 239 Discovery Testing Techniques 241 Chapter 50 Testing Usability 243 Chapter 51 Testing Value 251 Chapter 52 Demand Testing Techniques 253 Chapter 53 Qualitative Value Testing Techniques 259 Chapter 54 Quantitative Value Testing Techniques 265 Chapter 55 Testing Feasibility 273 Chapter 56 Testing Business Viability 277 Chapter 57 Profile: Kate Arnold of Netflix 283 Transformation Techniques 286 Chapter 58 Discovery Sprint Technique 287 Chapter 59 Pilot Team Technique 291 Chapter 60 Weaning an Organization Off Roadmaps 293 Process @ Scale 295 Chapter 61 Managing Stakeholders 297 Chapter 62 Communicating Product Learnings 305 Chapter 63 Profile: Camille Hearst of Apple 307 Part V The Right Culture 309 Chapter 64 Good Product Team/Bad Product Team 311 Chapter 65 Top Reasons for Loss of Innovation 315 Chapter 66 Top Reasons for Loss of Velocity 319 Chapter 67 Establishing a Strong Product Culture 323 Acknowledgments 327 About the Author 329 Learning More 331 Index 333

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Book SynopsisAprende sobre invertir en Bitcoin, blockchains, y criptomonedas“Antony nos ayuda a entender claramente los mecanismos de bitcoins y blockchains.” —Rob Findlay, fundador de Next MoneyEl autor más vendido en inversión de derivados financieros, industria extractiva de recursos naturales, futuros, bancos y bancas, energía y minas, y política monetaria.Hay mucha información sobre criptomonedas y blockchains, pero para un principiante, esto puede ser indescifrable. Conceptos básicos sobre bitcoins y blockchains ofrece una guía clara sobre carteras digitales, esta nueva moneda y la tecnología revolucionaria que la impulsa.Bitcoin, Ethereum, Altcoin, criptografía y otras criptomonedas. Gana entendimiento de temas relacionados a Bitcoin, precio Bitcoin, moneda Bitcoin, minería Bitcoin, invertir en Bitcoin y los Bitcoins blockchains. Aprende cómo se realizan los pagos y cómo establecer el valor de las criptomonedas y de los tokens digitales.Aprende qué es blockchain. ¿Cómo funciona? ¿Y por qué es importante? Conceptos básicos sobre bitcoins y blockchains da respuestas a estas preguntas y más.Aprende sobre minería de criptomonedas y criptomonedas. Conceptos básicos sobre bitcoin y blockchains ofrece una perspectiva confiable de cómo invertir en Bitcoin y otras criptomonedas. Descubre los riesgos y las estrategias de mitigación, aprende cómo comprar Bitcoins, identificar estafas, y entender el cambio de criptomonedas, billeteras digitales, y regulaciones.Aprende sobre: Tecnología blockchain y a invertir en Bitcoin. Cómo trabajar en el mercado de las criptomonedas. La evolución y los impactos potenciales del Bitcoin y los blockchains a nivel mundial. Si has leído Descubre Blockchain, Blockchain Bubble or Revolution, Bitcoin Clarity, The Bitcoin Book, y Bitcoin and Cryptocurrency Trading for Beginners, entonces vas a aprender mucho con Conceptos básicos sobre bitcoins y blockchains.Trade Review“Una lectura útil, utilizable y agradable. Antony nos ayuda a entender claramente los mecanismos de bitcoins y blockchains”. —Rob Findlay, fundador de Next Money“Mi familia me pidió que les explicara lo que hago, y les di una copia de este libro. Antony explica las tecnologías de criptomonedas y blockchains clara y articuladamente, a la vez que mantiene su ingenio". —Colin Platt, coanfitrión del podcast Blockchain Insider e investigador de criptomonedas y DLT (Tecnología de libro contable distribuido)“Uno de los pocos libros creíbles que sugiero cuando la gente me pregunta dónde puede aprender sobre bitcoins. Es un libro excelente y sensato sobre todo lo relacionado con la criptografía. Estuve en el espacio por un buen tiempo y aun así aprendí de Conceptos básicos de bitcoins y blockchains”. —Zennon Kapron, director gerente de Kapronasia“Una guía interesante, clara y autorizada sobre las aplicaciones e implicaciones de las blockchains”. —Greg Wolfson, jefe de desarrollo empresarial de Element Group“El primer libro que he visto que rompe conceptos. Una excelente percepción de los conocimientos clave y las implicancias en el mundo real de bitcoins y blockchains”. —Zennon Kapron, director gerente de Kapronasia“Un gran recurso para cualquiera que quiera entender de qué se tratan realmente las blockchains y las criptomonedas.”—Paul Griffin, profesor asociado de la Escuela de Sistemas de Información de la Universidad de Gestión de Singapur“Einstein dijo que ‘si no puedes explicarlo simplemente, entonces no lo entiendes suficientemente bien’. Antony comprende y articula claramente los fundamentos de las criptomonedas y las tecnologías blockchain”. —Colin Platt, coanfitrión del podcast Blockchain Insider e investigador de criptomonedas y DLT (Tecnología de libro contable distribuido)“Una visión general de los principios básicos. Una de las pocas lecturas recomendadas para mis nuevos empleados”.—Yusho Liu, cofundador de Coinhako “Una lectura agradable que acaba con las expectaciones, encuentra la señal en el medio del ruido y va a toda máquina de adelante hacia atrás”. —John Collins, asesor de Fintech

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Book SynopsisThe Illusion of Choice identifies the 161/2 most important psychological biases that everyone in business needs to be aware of today - and shows how any business can take advantage of these to win customers, retain customers and sell more.

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Book SynopsisIn this witty and wise guide to the dilemmas of entrepreneurship, Rizwan Virk debunks misconceptions about how the world of startups works and offers hard-earned advice for every step of the journey. Startup Myths and Models is an ideal companion for readers from those just embarking on the startup life to those looking for their next adventure.Trade ReviewIn this lively read, Riz Virk scrutinizes popular startup myths and provides crystal-clear startup models to guide entrepreneurs on their journey. Fortify yourself on this book’s rich experience and insights before you set out. -- Randy Komisar, partner, Kleiner Perkins Caufield & Byers, author of The Monk and the Riddle and Straight Talk for StartupsRiz Virk has been a founder, advisor and investor in startups for twenty-five years; Startup Myths and Models condenses those years of experience into a set of coherent lessons about the real challenges entrepreneurs face and how to overcome them. If you are going on the entrepreneur's journey, this book is a great companion for every stage of the adventure! -- Brad Feld, cofounder of Foundry Group and author of #GiveFirst and Venture DealsWhen launching a new business, there's no one I'd rather have at my side than Riz Virk as a cofounder or adviser. Having Riz's book, Startup Myths and Models, is the next-best thing. Equip yourself to win the battles that you'll encounter in your startup adventure by reading and digesting the lessons in this book. 100% results, no fluff! -- Mitchell Liu, cofounder of SLIVER.tv, Theta Labs, Gameview, and TapjoyIn Startup Myths, Riz Virk debunks common misconceptions about life in Startup Land. Both funny and wise, this book is a worthwhile read for any entrepreneur. -- Jeffrey Bussgang, Harvard Business School, general partner at Flybridge Capital Partners, and author of Mastering the VC GameI’ve founded five companies, made angel investments in over 100, and served on numerous startup boards—I wish I'd had a book like this before I started! Packed with hard-earned wisdom, Riz Virk does a great job of debunking myths and over-simple rules of thumb in the startup universe. -- Michael Dornbrook, COO of Harmonix (makers of Guitar Hero), member of Common Angels, and VP of marketing at InfoCom (makers of Zork)Startup Myths and Models is one of the best textbooks for founders who are going through accelerators, (and, of course for those that aren't). Riz Virk reveals secrets about starting, funding, growing, and selling your startup all while doing what's most important - staying sane and healthy. This is one of my go-to recommendations for any founder beginning or currently on the startup journey. -- Pat Riley, CEO of GAN (Global Accelerator Network)Riz Virk was one of my inspirations to be an entrepreneur. My advice to would-be entrepreneurs is to read Riz's book Startup Myths and Models, because it contains wisdom drawn from his twenty-five years of startup battles. -- Rajeev Surati, cofounder of Flash Communications (sold to Microsoft) and Photo.netWhether you're a curious student or a serial entrepreneur, Startup Myths and Models is on my recommended reading list for any startup founder. Riz's use of the Hero's Journey will help you understand how answering the call to the startup adventure will forever change you for the better! -- Tim Miano, associate director, Harvard Innovation Labs, and cofounder/CEO, SP@CEStartup Myths and Models cuts through all the startup noise, bringing real world experience to every entrepreneur in a super easy to access reference book. -- Will Herman, coauthor of The Startup Playbook, angel investor, founder of 5 startups (2 IPOs)This cogent, far-thinking explanation of how start-ups work will be invaluable for any aspiring founders stymied by traditional business wisdom. * Publisher’s Weekly *There are practical do's and don'ts, and a nuanced discussion of how to tell if a truism is going to help or hurt your particular situation. This is the kind of expertise most founders don't have direct access to, and there are plenty of useful nuggets here. * ZDNet *Table of ContentsIntroductionStage 1: The Call to Adventure: Myths About Starting a CompanyMyth #1: Build a Billion-Dollar CompanyMyth #2: Founders Start Companies to Make a Lot of MoneyMyth #3: You Have to Be First to MarketBonus Myth #B-1: Start Something You Are Passionate AboutStage 2: Fuel for the Journey: Myths About Raising MoneyMyth #4: A Great Product and a Big Market Are the Most Important ThingsMyth #5: Two Guys and a Business Are Better Than Two Guys and a PlanMyth #6: Talk to as Many Investors as You CanMyth #7: Take the Highest Valuation You Can GetBonus Myth #B-2: Raise as Little (as Much) Money as PossibleStage 3: Travel Companions: Myths About Hiring and ManagementMyth #8: Hire the Most Experienced People You Can FindMyth #9: Get Out of the Way and Let People Do Their Jobs, or I Can Do It Faster Myself!Myth #10: Better Management Causes Faster GrowthBonus Myth #B-3: If I own X%, Then My Stock Is worth $x!Stage 4: The Road of Trials: Myths About Going to MarketMyth #11: Focus, Focus, FocusMyth #12: My Product Failed Because My Sales Guy SucksMyth #13: If Only We Could Spend More on Marketing!Myth #14: Fail Fast, Pivot QuicklyBonus Myth #B-4: There Is No Such Thing as Bad PublicityStage 5: Acquiring the Treasure: Myths About Exiting Your CompanyMyth #15: At This Rate, My Startup Will Be Worth Twice as Much Tomorrow!Myth #16: They’re Buying Us Because Our Product is Awesome!Myth #17: The Best Way to Cash Out Is to Sell or Go PublicBonus Myth #B-5: Upfront Cash Is Better than Stock or an EarnoutStage 6: The Underworld and the Return: Myths About Life and Death in a StartupMyth #18: Startups Are Hard WorkMyth #19: Whew, I’m Glad That’s Over! No More Startups for Me!Bonus Myth #B-6: If My Startup Fails, My Life Is Over!Bonus MythsAppendix A: The Startup Market Lifecycle and CurvesAppendix B: Meet Our Cast of Characters and StartupsAcknowledgmentsAbout the AuthorIndex

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Book SynopsisVery Short Introductions: Brilliant, Sharp, InspiringThis lively Very Short Introduction reviews the central events, machines, and people that feature in established accounts of the history of computing, critically examining received perceptions and providing a fresh look at the nature and development of the modern electronic computer.The book begins by discussing a widely accepted linear narrative of the history of computing, centred around innovatory highlights that start with the use of knotted cords to aid calculation, all the way to the smartphones of the present day. It discusses the problems and simplifications present in such a narrative, and offers instead an account, centred on users, that identifies four distinct historical threads: calculation, automatic computing, information management, and communication. These threads are examined individually, tracing their paths and the convergences of related technologies into what has come to be called ''the information age''. ABOUT THE SERIES: The Very Short Introduction series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.Trade ReviewThis a wonderful personal introduction to the subject...this small volume may fit well in collections that value such treatments in support of a broader audience. * Choice *Table of ContentsAcknowledgements List of Illustrations 1: History and computing 2: Calculation 3: Automatic computation 4: Electronic computing 5: The computer boom 6: Revolution 7: The future of history Further reading

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Book SynopsisThe founder of Salesforce. com tells how he created a billion-pound business and, in the process, an entire industry In less than a decade, salesforce. com has grown from a simple idea to the market leader of a new $52 billion industry that it created. Through candid, compelling first person stories, Benioff shows how salesforce.Table of ContentsForeword (Michael Dell, Chairman and CEO of Dell). Introduction. Part 1 The Start-Up Playbook: How to Turn a Simple Idea into a High Growth Company. Play #1: Allow Yourself Time to Recharge. Play #2: Have a Big Dream. Play #3: Believe in Yourself. Play #4: Trust a Select Few with Your Idea and Listen to Their Advice. Play #5: Pursue Top Talent as If Your Success Depended on It. Play #6: Sell Your Idea to Skeptics and Respond Calmly to Critics. Play #7: Define Your Values and Culture Up Front. Play #8: Work Only on What Is Important. Play #9: Listen to Your Prospective Customers. Play #10: Defy Convention. Play #11: Have—and Listen to—a Trusted Mentor. Play #12: Hire the Best Players You Know. Play #13: Be Willing to Take a Risk—No Hedging. Play #14: Think Bigger. Part 2 The Marketing Playbook: How to Cut Through the Noise and Pitch the Bigger Picture. Play #15: Position Yourself. Play #16: Party with a Purpose. Play #17: Create a Persona. Play #18: Differentiate, Differentiate, Differentiate. Play #19: Make Every Employee a Key Player on the Marketing Team, and Ensure Everyone Is On-Message. Play #20: Always, Always Go After Goliath. Play #21: Tactics Dictate Strategy. Play #22: Engage the Market Leader. Play #23: Reporters Are Writers; Tell Them a Story. Play #24: Cultivate Relationships with Select Journalists. Play #25 Make Your Own Metaphors. Play #26: No Sacred Cows. Part 3 The Events Playbook: How to Use Events to Build Buzz and Drive Business. Play #27: Feed the Word-of-Mouth Phenomenon. Play #28: Build Street Teams and Leverage Testimony. Play #29: Sell to the End User. Play #30: The Event Is the Message. Play #31: Reduce Costs and Increase Impact. Play #32: Always Stay in the Forefront. Play #33: The Truth About Competition (It Is Good for Everyone). Play #34: Be Prepared for Every Scenario . . . and Have Fun. Play #35: Seize Unlikely Opportunities to Stay Relevant. Play #36: Stay Scrappy . . . but Not Too Scrappy. Part 4 The Sales Playbook: How to Energize Your Customers into a Million-Member Sales Team. Play #37: Give It Away. Play #38: Win First Customers by Treating Them Like Partners. Play #39: Let Your Web Site Be a Sales Rep. Play #40: Make Every Customer a Member of Your Sales Team. Play #41: Telesales Works (Even Though Everyone Thinks It Doesn't). Play #42: Don't Dis Your First Product with a Discount. Play #43: Sales Is a Numbers Game. Play #44: Segment the Markets. Play #45: Leverage Times of Change. Play #46: Your Seeds Are Sown, so Grow, Grow, Grow. Play #47: Land and Expand. Play #48: Abandon Strategies That No Longer Serve You. Play #49: Old Customers Need Love. Play #50: Add It On and Add It Up. Play #51: Success Is the Number-One Selling Feature. Part 5 The Technology Playbook: How to Develop Products Users Love. Play #52: Have the Courage to Pursue Your Innovation—Before It Is Obvious to the Market. Play #53: Invest in the Long Term with a Prototype That Sets a Strong Foundation. Play #54: Follow the Lead of Companies That Are Loved by Their Customers. Play #55: Don't Do It All Yourself; Reuse, Don't Rebuild. Play #56: Embrace Transparency in Everything You Do or Be Transparent and Build Trust. Play #57: Let Your Customers Drive Innovation. Play #58: Make It Easy for Customers to Adopt. Play #59: Transcend Technical Paradigms. Play #60: Provide a Marketplace for Solutions. Play #61: Harness Customers' Ideas. Play #62: Develop Communities of Collaboration (aka Love Everybody). Play #63: Evolve by Intelligent Reaction Part 6 The Corporate Philanthropy Playbook: How to Make Your Company About More Than Just the Bottom Line. Play #64: The Business of Business Is More Than Business. Play #65: Integrate Philanthropy from the Beginning. Play #66: Make a Foundation Part of Your Business Model Play #67: Choose a Cause That Makes Sense and Get Experts on Board. Play #68: Share the Model. Play #69: Build a Great Program by Listening to the Constituents. Play #70: Create a Self-Sustaining Model. Play #71: Share Your Most Valuable Resources—Your Product and Your People. Play #72: Involve Your Partners, Your Vendors, Your Network. Play #73: Let Employees Inspire the Foundation. Play #74: Have Your Foundation Mimic Your Business. Part 7 The Global Playbook: How to Launch Your Product and Introduce Your Model to New Markets. Play #75: Build Global Capabilities into Your Product. Play #76: Inject Local Leaders with Your Corporate DNA. Play #77: Choose Your Headquarters and Territories Wisely. Play #78: Box Above Your Weight. Play #79: Scale Without Overspending. Play #80: Understand Sequential Growth. Play #81: Uphold a One-Company Attitude Across Borders. Play #82: Follow Strategy, Not Opportunity. Play #83: Going Far? Take a Partner. Going Fast? Go Alone. Play #84: Fine-Tune Your International Strategy. Play #85: Send Missionaries to Build New Markets Play #86: Handle Global Disputes with Diplomacy (aka Light and Love). Play #87: Edit an Overarching Outlook. Play #88: Bring Old Tricks to New Regions. Play #89: Don’t Use a “Seagull Approach”; the Secret to Global Success Is Commitment. Part 8 The Finance Playbook: How to Raise Capital, Create a Return, and Never Sell Your Soul. Play #90: Don't Underestimate Your Financial Needs. Play #91: Consider Fundraising Strategies Other Than Venture Capital. Play #92: Use Internet Models to Reduce Start-Up Costs. Play #93: Set Yourself Up Properly from the Beginning, Then Allow Your Financial Model to Evolve. Play #94: Measure a Fast-Growing Company on Revenue, Not Profitability. Play #95: Build a First-Class Financial Team. Play #96: Be Innovative and Edgy in Everything You Do—Except When It Comes to Your Finances. Play #97: When It Comes to Compliance, Always Play by the Rules. Play #98: Focus on the Future. Play #99: Allow for Change as Your Company Grows. Part 9 The Leadership Playbook: How to Create Alignment—the Key to Organizational Success. Play #100: Use V2MOM to Focus Your Goals and Align Your Organization. Play #101: Use a Top-Down and Bottom-Up Approach. Play #102: Build a Recruiting Culture. Play #103: Recruiting Is Sales. Play #104: Keep Your Standards High as You Grow. Play #105: How to Retain Top Talent. Play #106: The Importance of Mahalo. Play #107: Build Loyalty by Doing the Right Thing. Play #108: Challenge Your Best People with New Opportunities. Play #109: Solicit Employee Feedback—and Act on It. Play #110: Leverage Everything The Final Play. Play #111: Make Everyone Successful. Notes. About the Author. Index.

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Book SynopsisScott Galloway is Professor of Marketing at NYU's Stern School of Business and a serial entrepreneur. He has founded nine companies, including Prophet, Red Envelope and L2. He is the bestselling author of The Four and The Algebra of Happiness and has served on the boards of directors of The New York Times Company, Urban Outfitters and UC Berkeley's Haas School of Business. His Prof G and Pivot podcasts, No Mercy/No Malice blog, and Prof G YouTube channel reach millions. In 2020, Adweek named Pivot Business Podcast of the Year. In 2019, Scott founded Section4, an online education platform for working professionals where he teaches business strategy: section4.com.Trade ReviewScott Galloway’s The Four is a bareback ride upon the four horses of the economic apocalypse– Apple, Amazon, Facebook and Google. It is a timely exposition of the nature and concentration of power in the world today and, as a result, is much more than just a business book…The book contains more insights and provocative ideas than Amazon has Boeing 767s… My recommendation is to walk down to your local book store and buy this– or more likely, buy it on Amazon. -- Tom Upchurch * Wired *The Four is a fantastic, provocative book about where we are now and where we are going. -- Phil Simon * Huffington Post *Well argued and accessible... refreshingly clear-eyed -- Brad Stone, author of The Everything StoreFull of sharp insights and unconventional views * Nature *This analysis of the rise of Amazon, Apple, Faceboook and Google stands out because it adds significantly to the tide of criticism currently sweeping over Silicon Valley -- Tristan Quinn * Times Literary Supplement *When it comes to the digital age, Scott Galloway is Christopher Hitchens with an MBA, namely a brainy and fearless provocateur -- James Warren * Vanity Fair *A big help in understanding how so many of us have come to completely rely on these tech giants — and what the future holds for other, less powerful companies. * Business Insider, Best Business Books of 2017 *Scott is a genius at engaging an audience in an intelligent, thoughtful, sometimes snarky and often humorous manner -- Joanne Tombrakos * Huffington Post *Scott Galloway is honest, outrageous and provocative. This book will trigger your flight-or-fight nervous system like no other and in doing so challenge you to truly think differently. -- Calvin McDonald, CEO of SephoraThis is that rare book that not only informs but entertains. You’ll never look at these four companies in the same way again -- Jonah Berger, author of Contagious and Invisible Influence

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Book SynopsisOffers information on debugging and troubleshooting analog circuits. This book gives advice on using simple equipment to troubleshoot; and step-by-step procedures for analog troubleshooting methods. It provides proven methods for troubleshooting analog circuits.Trade Review"Combining his expertise as a senior scientist at National Semiconductor with a sense of humor and easy writing style, Pease has produced an excellent guide to analog circuit troubleshooting." --Library Journal 2004Table of ContentsTroubleshooting linear circuits - The beginninghoosing the right equipmentGetting down to the component levelSolving capacitor-based troublesPreventing material and assembly problemsSolving active-component problemsIdentifying transistor troublesOperational amplifiers - the supreme activatorsQuashing spurious oscillationsThe analog-digital boundaryTroubleshooting charts

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Book SynopsisA powerful and urgent call to action: to improve our lives and our societies, we must demand open access to data for all. Information is power, and the time is now for digital liberation. Access Rules mounts a strong and hopeful argument for how informational tools at present in the hands of a few could instead become empowering machines for everyone. By forcing data-hoarding companies to open access to their data, we can reinvigorate both our economy and our society. Authors Viktor Mayer-Schönberger and Thomas Ramge contend that if we disrupt monopoly power and create a level playing field, digital innovations can emerge to benefit us all. Over the past twenty years, Big Tech has managed to centralize the most relevant data on their servers, as data has become the most important raw material for innovation. However, dominant oligopolists like Facebook, Amazon, and Google, in contrast with their reputation as digital pioneers, are actually slowing down innovation and progress by withholding data for the benefit of their shareholdersat the expense of customers, the economy, and society. As Access Rules compellingly argues, ultimately it is up to us to force information giants, wherever they are located, to open their treasure troves of data to others. In order for us to limit global warming, contain a virus like COVID-19, or successfully fight poverty, everyoneincluding citizens and scientists, start-ups and established companies, as well as the public sector and NGOsmust have access to data. When everyone has access to the informational riches of the data age, the nature of digital power will change. Information technology will find its way back to its original purpose: empowering all of us to use information so we can thrive as individuals and as societies.Trade Review"This book. . . .offered insights, regardless of the reader’s familiarity levels with technology policy. Access Rules offers concrete solutions and poses critical open-ended questions. We live in an increasingly digital age, and this book is truly a must-read for all policy students and policymakers." * Georgetown Public Policy Review *Table of ContentsContents 1. The Power of Information 2. Data Alchemy 3. Schumpeter’s Nightmare 4. Data Capitalism 5. Might and Machines 6. Access Rules 7. Open Data Reloaded 8. The End of Data Colonialism Acknowledgments Further Readings and References Index

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Book SynopsisA FINANCIAL TIMES BOOK OF THE MONTH FROM THE WALL STREET JOURNAL: "Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel... Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a romantic cascade." “Google’s algorithms assume the world’s future is nothing more than the next moment in a random process. George Gilder shows how deep this assumption goes, what motivates people to make it, and why it’s wrong: the future depends on human action.” — Peter Thiel, founder of PayPal and Palantir Technologies and author of Zero to One: Notes on Startups, or How to Build the Future The Age of Google, built on big data and machine intelligence, has been an awesome era. But it’s coming to an end. In Life after Google, George Gilder—the peerless visionary of technology and culture—explains why Silicon Valley is suffering a nervous breakdown and what to expect as the post-Google age dawns. Google’s astonishing ability to “search and sort” attracts the entire world to its search engine and countless other goodies—videos, maps, email, calendars….And everything it offers is free, or so it seems. Instead of paying directly, users submit to advertising. The system of “aggregate and advertise” works—for a while—if you control an empire of data centers, but a market without prices strangles entrepreneurship and turns the Internet into a wasteland of ads. The crisis is not just economic. Even as advances in artificial intelligence induce delusions of omnipotence and transcendence, Silicon Valley has pretty much given up on security. The Internet firewalls supposedly protecting all those passwords and personal information have proved hopelessly permeable. The crisis cannot be solved within the current computer and network architecture. The future lies with the “cryptocosm”—the new architecture of the blockchain and its derivatives. Enabling cryptocurrencies such as bitcoin and ether, NEO and Hashgraph, it will provide the Internet a secure global payments system, ending the aggregate-and-advertise Age of Google. Silicon Valley, long dominated by a few giants, faces a “great unbundling,” which will disperse computer power and commerce and transform the economy and the Internet. Life after Google is almost here.

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Book SynopsisA year of HBR's essential thinking on tech—all in one place.Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption?The Year in Tech 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.Business is changing. Will you adapt or be left behind?Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

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Book SynopsisThe Internet of Things (IoT) is the notion that nearly everything we use, from gym shorts to streetlights, will soon be connected to the Internet; the Internet of Everything (IoE) encompasses not just objects, but the social connections, data, and processes that the IoT makes possible. Industry and financial analysts have predicted that the number of Internet-enabled devices will increase from 11 billion to upwards of 75 billion by 2020. Regardless of the number, the end result looks to be a mind-boggling explosion in Internet connected stuff. Yet, there has been relatively little attention paid to how we should go about regulating smart devices, and still less about how cybersecurity should be enhanced. Similarly, now that everything from refrigerators to stock exchanges can be connected to a ubiquitous Internet, how can we better safeguard privacy across networks and borders? Will security scale along with this increasingly crowded field? Or, will a combination of perverse incentives, increasing complexity, and new problems derail progress and exacerbate cyber insecurity? For all the press that such questions have received, the Internet of Everything remains a topic little understood or appreciated by the public.This volume demystifies our increasingly smart world, and unpacks many of the outstanding security, privacy, ethical, and policy challenges and opportunities represented by the IoE. Scott J. Shackelford provides real-world examples and straightforward discussion about how the IoE is impacting our lives, companies, and nations, and explain how it is increasingly shaping the international community in the twenty-first century. Are there any downsides of your phone being able to unlock your front door, start your car, and control your thermostat? Is your smart speaker always listening? How are other countries dealing with these issues? This book answers these questions, and more, along with offering practical guidance for how you can join the effort to help build an Internet of Everything that is as secure, private, efficient, and fun as possible.Trade ReviewThe Internet of Things will be a driving economic, political, and cultural, force throughout this century. Shackelford does an excellent job of introducing readers to the many facets and implications of this technology, from how they communicate to how they challenge the global digital ecosystem. Essential reading for anyone who needs to understand our hyperconnected future. * Bruce Schneier, Fellow at the Harvard Kennedy School and author of Click Here to Kill Everybody *Scott Shackelford's latest book provides an essential contribution to the vital discussion about the impact of technology on society. With reader-friendly prose, he carefully walks readers through the many cybersecurity and privacy issues that arise as we become more dependent on the Internet of Things. Rather than merely outlining the problems that we face, Shackelford presents pragmatic and well-reasoned legal and policy solutions. The Internet of Things is a must-read for policymakers, the business community, and anyone who is concerned about the future of cybersecurity. * Jeff Kosseff, author of The Twenty-Six Words That Created the Internet and Cybersecurity Law *Table of ContentsPreface Chapter One: Cyber-What? Chapter Two: Welcome to the Internet of Everything Chapter Three: Securing Everything: Deep Dives in Internet of Things Security Chapter Four: Governing the Internet of Everything Chapter Five: Analogizing Internet of Everything Security Chapter Six: How Can We Do Better? Finding Cyber Peace in the Internet of Everything Conclusion Notes References Index

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Book Synopsis''Klaus Schwab and the World Economic Forum contribute significantly to one of the most important issues of our time-how to move forward in the Fourth Industrial Revolution'' -Jack Ma, Executive Chairman, Alibaba GroupWorld Economic Forum Founder and Executive Chairman Klaus Schwab offers a practical companion and field guide to his previous book, The Fourth Industrial Revolution.Today, technology is changing everything-how we relate to one another, the way we work, how our economies and governments function, and even what it means to be human. Incredible advances-from cryptocurrencies to AI to the internet of things-are already transforming society in unprecedented ways. But the Fourth Industrial Revolution is still in its infancy, says Schwab, and at a time of such tremendous uncertainty and change, it''s our actions that will determine the trajectory the future will take.Drawing on contributions from 200 top experts in fields ranging from machine learning to geo-engineering to nanotechnology, to data ethics, Schwab equips readers with the practical tools to leverage the technologies of the future to leave the world better, safer, and more resilient than we found it.''The technologies of the Fourth Industrial Revolution are extraordinary. Leadership has to be equally extraordinary to manage the complexities of systemic change'' - Eric Schmidt, Technical Advisor, AlphabetTrade ReviewThe world has fast entered a data and technology-driven era where new opportunities but also challenges are emerging. In this book, Klaus Schwab and the World Economic Forum contribute significantly to one of the most important issues of our time - how to move forward in the Fourth Industrial Revolution -- Jack Ma * Executive Chairman, Alibaba Group Holding, People's Republic of China *It's no secret that technologies are reshaping the world's economies and societies. To manage the risks and spread the benefits, we have to act now, and in the interest of stakeholders everywhere -- Andrew McAfee * Co-Founder, MIT Initiative on the Digital Economy, Massachusetts Institute of Technology (MIT), USA *Shaping the Fourth Industrial Revolution sheds light on what's at stake for society and how leaders can play a part in shaping the course of history. Klaus makes a powerful call in the book: "We have to shake things up before technological inertia determines our future for us." Act now. -- Zhu Min * Chairman, National Institute of Financial Research, People's Republic of China *The technologies of the Fourth Industrial Revolution are extraordinary. Leadership has to be equally extraordinary to manage the complexities of systemic change -- Eric Schmidt * Technical Advisor, Alphabet, USA *This book is essential for gaining a perspective on some of the critical challenges that rapid technological change poses to us all: ensuring the wellbeing of societies, understanding the evolving role of governments, and rethinking how the global economy will work in the 21st century -- Roberto Azevêdo * Director-General, World Trade Organization (WTO), Geneva *The World Economic Forum shows us that improving the state of the world will mean seriously thinking about, and empowering, all of those whose lives are transformed by technologies -- Peter Maurer * President, International Committee of the Red Cross (ICRC), Geneva *Prosperity with technology means defending the rights of women on the frontline of change, defending the dignity of work for all workers and improving working conditions around the world. A Fourth Industrial Revolution that can do that would benefit us all -- Sharan Burrow * General Secretary, International Trade Union Confederation (ITUC), Brussels *The Fourth Industrial Revolution is being felt profoundly around the world. Chapter by chapter, special insights from some of the best minds from the World Economic Forum's community show just where leadership focus is needed -- Luis Alberto Moreno * President, Inter-American Development Bank, Washington DC *The title says it all. Shaping the Fourth Industrial Revolution emphasizes the modern imperative to shape a development model that dramatically reduces our current unsustainable footprint on the planet, as a critical foundation for the Fourth Industrial Revolution to succeed. Or there won't be a fifth -- Marco Lambertini * Director-General, WWF International, Switzerland *The challenge is clear: if we want to create technologies which benefit us all, and help us create more just and inclusive societies, we need to ensure that the values of human dignity and equality become a core design and use principle -- Shalil Shetty * Secretary-General, Amnesty International, United Kingdom *

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Book SynopsisGeoffrey Cain, while living in South Korea, covered Asia and technology for The Economist, The Wall Street Journal, Time, and other publications.Trade ReviewA gripping read... Cain knows his material * Financial Times *A brisk, balanced telling of the Samsung story. * New York Times Book Review *Samsung Rising reads like a dynastic thriller, rolling through three generations of family intrigue, embezzlement, bribery, corruption, prostitution and other bad behavior… wonderfully informative. * Wall Street Journal *With Samsung Rising, Geoffrey Cain shines an incisive and entertaining light into the secretive world of the South Korean technology giant, whose ambitions and idiosyncrasies are shaping our digital lives in ways we probably can't imagine * Brad Stone, author of THE EVERYTHING STORE and THE UPSTARTS *Reads like a thriller, whipping us through the dramatic story of the world’s largest technology company * Daniel Tudor, author of KOREA: THE IMPOSSIBLE COUNTRY *

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Book SynopsisEmily Baker-White works as a technology reporter for Forbes. She previously covered tech at Buzzfeed News. Before becoming a journalist, Baker-White earned her JD from Harvard Law School and practised criminal defence law, launching a multi-year investigation into police misconduct on Facebook. Every Screen on the Planet is her groundbreaking investigation into the intricate landscape of TikTok and ByteDance.

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Book Synopsis'I have no intention of making small bets' - Masayoshi SonIn order to understand what's happening in Silicon Valley, you just need to look at Masayoshi Son.__________There is no one in the world right now who is in a better position to influence the next wave of technology than Masayoshi Son. Not Jeff Bezos, not Mark Zuckerberg, not Elon Musk. They might have the money, but they lack Masa's combination of ambition, imagination, and nerve.Masayoshi Son is the most powerful person in Silicon Valley. As CEO and founder of the Japanese investment firm, SoftBank, 'Masa' has invested in some of the most exciting and influential tech companies in recent memory - Uber, WeWork, ByteDance, Slack, and many others. Prior to that, he was known as one of the first investors in Alibaba and Yahoo!He has an audacious vision for the future and one that is unmatched in the tech industry. Aiming High provides insight into this charismatic and visionary leader.Originally published in Japan, this book charts Son's rise from a Korean immigrant who dropped out of high school to becoming one of the wealthiest people in the world. With unprecedented access to Son, including exclusive interviews, this book creates an authoritative account of how SoftBank and it's visionary and charismatic CEO is shaping the future of tech.__________

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Book SynopsisThe Internet once promised to be a place of extraordinary freedom beyond the control of money or politics, but today corporations and platforms exercise more control over our ability to access information and share knowledge to a greater extent than any state. In Silicon Values, leading campaigner Jillian York, looks at how our rights have become increasingly undermined by the major corporations desire to harvest our personal data and turn it into profit. She also looks at how governments have used the same technology to monitor citizens and threatened our ability to communicate. As a result our daily lives, and private thoughts, are being policed in an unprecedented manner. Who decides the difference between political debate and hate speech? How does this impact on our identity, our ability to create communities and to protest? Who regulates the censors? In response to this threat to our democracy, York proposes a user-powered movement against the platforms that demands change and a new form of ownership over our own data.Trade Reviewone of the leading scholars on Internet control and censorship. * Boston Globe *The Internet has never been the utopia of free and equal expression its ideologues would have us believe it is. Jillian York's vivid reportage shows us that the power to determine who gets to use it to speak, and under what circumstances, is now more concentrated - and less accountable - than ever before. -- Adam Greenfield, author of Radical TechnologiesFor years, Jillian York has been at the forefront of defending freedom of expression online. Her new book unpacks how Silicon Valley corporations have gained more control over speech than the most ambitious of governments and how ill-prepared they often are to use that power in ways that are just and fair. Entertaining, deeply informative and often very personal, Jillian's journey into the world of online speech reflects on deep questions about how we should treat one another and who makes rules for societies in our digital world. -- Ethan Zuckerman, Associate Professor, UMass Amherst and co-founder Global VoicesJillian C. York gives us a personal, relevant, and accessible reflection on how our world has become governed by Silicon Valley. She takes us on an enjoyable journey from San Francisco to Tunis to Cairo to Berlin to trace the change from the early belief in maximizing free speech shared by the big tech platforms and we, the people, alike to the increasing policies of surveillance and control exercised by the platforms (and encouraged by most governments) that makes the struggle for free expression a much more demanding battle. Her conclusions offer hope and guidance as to what we need to do, not just for the sake of free speech but for the freedom to shape our very identity and agency." -- Rasha Abdulla, Professor of Mass Communication at The American University in Cairo, and author of The Internet in the Arab World: Egypt and Beyond.An incisive and compelling read that places Silicon Valley'splatforms and policies in a global context. York knows this terrain intimately,and she takes us to the key battlegrounds that have shaped content moderation,internet governance, and the political economies of online expression. -- Kate Crawford, author of Atlas of AI[Silicon Values] casts a wide-enough net over relevant topics and examples to be richly informative, while still managing to be straightforward in its style. York offers a solid entry point for those who have been following ongoing issues relating to the intersection of politics and technology." -- Jesse A. Lambertson * Library Journal *

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Book SynopsisLonglisted for the FT Schroders Business Book of the Year Award 2023 - A BEST BOOK OF THE YEAR: GQ, Los Angeles Times, WiredWherever you look, money is being re- placed by tokens. Digital platforms are issuing new kinds of money-like things: phone credit, shares, gift vouchers, game tokens, customer data-the list goes on. But what does it mean when online platforms become the new banks? What new types of control and discrimination emerge when money is tied to specific apps or actions, politics or identities?Tokens opens up this new and expanding world. Exploring the history of extra- monetary economies, Rachel O'Dwyer shows that private and grassroots tokens have always haunted the real economy. But as the large tech platforms issue new money-like instruments, tokens are suddenly everywhere. Amazon's Turk workers are getting paid in gift cards. Online streamers trade in wishlists. Foreign remittances are sent via phone credit. Bitcoin, gift cards, NFTs, customer data, and game tokens are the new money in an evolving economy. It is a development challenging the balance of power between online empires and the state. Tokens may offer a flexible even subversive route to compensation. But for the platforms them- selves they can be a means of amassing frightening new powers.An essential read for anyone concerned with digital money, inequality, and the future of the economy.Trade ReviewAn important addition to the growing blockchain canon, written with wit and generosity. -- Kate Knibbs, Best Books of 2023 * WIRED *Tokens deftly gives the basic concept that animates cryptocurrency - the titular token - the critical and historical treatment. -- Brian Merchant, Best Tech Books of 2023 * LA Times *Rachel O'Dwyer offers an introduction to the politics of modern tech darlings: from cryptocurrency to Web3. [Tokens] explores the future of money, which O'Dwyer points out is increasingly "being replaced by tokens", and questions what it means when digital platforms become the new banks. While these tokens offer new types of relationships, ownership, and governance, O'Dwyer warns that they also usher in novel forms of surveillance and discipline. -- Brit Dawson, All the best books to look forward to in 2023 * GQ *Rachel O'Dywer takes us on a fascinating and important journey into the vast realm of hidden currencies that operate in the shadows of mainstream money systems. She shows how unorthodox tokens have been enlisted by those seeking emancipation, but rather than uncritically praising them as breakthrough innovations, she also skillfully draws out the deep ambiguities inherent within them: powerful corporate players are quick to take advantage of the grey area on the edge of standard monetary systems to accumulate more profit and data. A must read for anyone exploring the politics of Big Tech and Big Finance. -- Brett Scott, author of Cloud MoneyNo one has done more thoughtful research or has more nuanced takes than Rachel O'Dwyer. She mercilessly cuts through the hype and yet leaves room for hope. -- Lana Swartz, author of New MoneyIn this endlessly fascinating book, Rachel O'Dwyer illuminates the deep strangeness and complexity of money. Written with engaging style and deep intellectual rigour, Tokens is a bracing and enriching exploration of the future of techno-capitalism. -- Mark O'Connell, author of A Thread of ViolenceToken economies are not your typical markets. Enabling a recent explosion of digital grey economies, tokens are used to represent belonging, appreciation, fandom and exclusivity mediating identities, access and incomes across the vast peripheries of the formal economy. Read O'Dwyers book immediately for a full spectrum overview of how tokens have facilitated fields of social potential and experimentation that have nevertheless been locked down and exploited by the tech companies who own the underlying rails. -- Jaya Klara BrekkeThere's much food for thought in there, often of the kinds that impact our daily lives...O'Dwyer is an engaging, amusing writer. -- Megan Volpert * Popmatters *A cautionary, comprehensive look at money and its virtual discontents * Kirkus Reviews *A groundbreaking exploration of the evolving landscape of tokens beyond the usual critique of financialisation. Through a captivating exploration of history, O'Dwyer reveals the deeply political nature of tokens, shedding light on their enduring presence and demonstrating how today's digital tokens are simply a continuation of humanity's longstanding use of tokens to facilitate a wide range of social processes. * Blockchain Socialist *A must-read for anyone seeking to navigate this new world and shape a fairer future. * Denizen *A sharp, accessible deep-dive on just what is going on with crypto * The Handbook *[Tokens] raises fascinating questions about the future of money -- Régine Debatty * We Make Money Not Art *Shot through with references to philosophy, credit scores and sociological treatises on the nature of money ... [O'Dwyer] leavens the theory with interviews and stories of people who have been sucked into the digital token economy in different ways -- Brooke Masters * Financial Times *[A] timely panorama. -- Chris Horn * Irish Times *This book offers a deep dive - a very deep dive - into how contemporary tokens work, and the consequences of their use, both for the good and for the bad ... A must-read for anyone who cares about the future of money and what the consequences will be for all of us. * The Arts Fuse *Riveting -- Stuart Jeffries * Prospect *Table of Contents1. A Bit of Cheer2. Money Talks, Tokens Track3. Programmable Butter4. Money, but Let's Make It Social5. Eat the Rich6. Trust in the Code7. Outside of Borders8. A Celestial Cyberdimension9. 'When You Live in a Shithole, There's Always the Metaverse'

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Book SynopsisHere we go! Super Mario fans will love this full-colour activity book starring Nintendo''s classic team of Mario, Luigi and their friends!Super Mario fans of all ages will love this full-colour activity book featuring Mario, Luigi, Princess Peach and all their friends from the Mushroom Kingdom. With tons of epic games and boss puzzles, Super Mario fans will love to power up with this super-interactive book!Mario first appeared in 1981 with the arcade classic Donkey Kong, and has since gone on to star in many adventures, allowing him to evolve into the beloved icon he is today. He is a video game sensation, appearing across all genres from action-platformers to sports, kart racing and beyond.

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Book SynopsisHelp students develop the vital skills they need to achieve their best in the T Level exams with this brand-new Exam Practice Workbook.- Review and consolidate knowledge, with varied recall activities for every topic that help students retrieve information and identify any gaps- Reinforce understanding and boost exam confidence with scaffolded short-answer and extended-response exam-style practice questions, to help break down the question, plus plan and review the answer- Improve responses with exam tips and example student answers - Support students of all ability levels and confidence, with accessible and engaging content

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Book SynopsisIn this practical guide, author Kent Beck, creator of Extreme Programming and pioneer of software patterns, suggests when and where you might apply tidyings to improve your code while keeping the overall structure of the system in mind.

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Book SynopsisA David and Goliath story about Ireland's role as prime real estate for the world's largest tech multinationals, and the considerable impact it has had on us as individuals.At the start of the millennium, the Tech giants landed on Ireland's shores. Dublin, once one of Europe's poorest cities, became a beacon of Silicon Valley's promise of progress and power. As the face of the capital was remade in the image of Big Tech, Irish society embraced technology like no other. Romantic Ireland was dead and gone: social media was here to stay.In this provocative account, Aoife Barry explores the human cost of Ireland's Faustian pact with Big Tech, from the local communities uprooted by Google to the traumatised moderators squirrelled in the capital's pockets, keeping the internet safe at a terrible price. Unsettling, insightful, and wryly funny, she paints a portrait of a country addicted to the internet, refreshing the news, refreshing Twitter, scrolling and scrolling towards a feverish future

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Book Synopsis''BRILLIANTLY CLEAR AND CAPTIVATING PROSE'' STEPHEN FRYA WATERSTONES BOOK OF YEAR 2023An award-winning mathematician explores the maths behind the games we love and why we love to play them.Where should you move first in Connect 4?Which property is best in Monopoly?How can pi help you win Rock Paper Scissors?Crossing oceans, continents and millennia, award-winning mathematician Marcus du Sautoy explores how maths and games have always been deeply intertwined. As well as being integral to human psychology and culture throughout the ages, games provided the first opportunities for deep mathematical insight into the world. This grand adventure teaches us how to strategise, play better and win more often.The subject matter is fun (I mean, isn't it quite literally the definition of fun?) and du Sautoy's enthusiasm is infectious' THE SUNDAY TIMESLively, creative and humane exactly as one would expect from Marcus du Sautoy' TIM HARFORD, author of How To Make The World Add Up''A delightful and addictive celebration of games. You'll keep wanting one more go'' DARA Ó BRIAIN, author of Is There Anybody Out There?You do not need to be a seasoned player nor a skilled mathematician to relish this enchanting read. However, this book may just encourage you to become one or the other' REINER KNIZIA, award-winning game designer

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Book SynopsisAn essential introduction and guide to navigating the next Internet revolution—everything from the metaverse and NFTs to DAOs, decentralized finance, and self-sovereign identity—from the co-author of the international bestseller Blockchain Revolution.The Web, and with it the Internet, are entering a new age.Trade Review"Web3 will have a profound impact on the global economy and our society. Alex Tapscott has once again stepped up with timely and essential guidance to help us navigate the tremendous change underway —and the challenges and opportunities ahead." — Dan Schulman, CEO of PayPal "Web3 is a breathtaking innovation that holds great promise but also peril for those who dismiss the future. Tapscott has written a book we need as we enter a new epoch for computing and for society." — Larry Summers, Former United States Secretary of the Treasury "With Web3, Tapscott has captured the zeitgeist. We are on the brink of an extraordinary new epoch where technology can reimagine everything. With clarity of thought and deep insights, this book explores Web3's immense potential." — Steve Wozniak, Co-Founder of Apple Inc. "Tapscott has shown again why he is one of the leading thinkers in the world of blockchain. Web3 is an erudite, plugged-in tour of an emerging future world where Internet users will be free of the shackles of big tech. An insightful, engaging read." — Jeff John Roberts, Crypto Editor at Fortune magazine "An indispensable guide to the internet's next frontier." — Jeremy Allaire, Co-Founder, Chairman, and CEO of Circle “With the rise of generative AI, the metaverse and the next generation of blockchain, Web3 is now a breakthrough platform for innovators to rebuild the world of business and the global economy for a new era of prosperity. This extraordinary book shows how.” — Klaus Schwab, Chairperson of the World Economic Forum “This book will surely become an indispensable tool for understanding Web3 at a time when the dream of a more decentralized, user-controlled internet is on the cusp of becoming a mainstream reality.” — Camila Russo, Founder of The Defiant, Author of The Infinite Machine “Insightful, lively and fun to read. This book is a wonderful guide to Web3. Every person who is curious and cares about the future of commerce, culture and society should read this book.” — Yat Siu, Co-Founder of Animoca Brands “Web3 has the potential to disrupt the experience economy by merging the digital and physical worlds, enabling fast-moving companies to WIN. Tapscott's vision for the future empowers leaders to put technology to work as Web3 matures in the years to come.” — Bill McDermot, CEO of ServiceNow "Alex Tapscott does a brilliant job of dissecting the impact of Web3—how it will change power dynamics, its implications for the next generation, and where innovation must be understood rather than vilified. From one of the leading voices and thinkers in blockchain technology, this is a must-have in any library: digital or otherwise." — Angie Lau, Editor in Chief, Co-CEO of Forkast Labs

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Book SynopsisOffers a roadmap for designing and orchestrating vibrant software platform ecosystems. This book offers actionable tools to develop your own platform strategy, backed by original research, tangible metrics, rich data, and cases. It helps you learn how architectural choices create organically-evolvable, vibrant ecosystems.Trade Review"Platform Ecosystems provides an extremely innovative and insightful approach to decode the value creation of platforms and apps. Amrit Tiwana has written a very provocative guide that will help every executive to reconsider their firms' strategic position and potential to deliver products and services via platforms. A must-read for anyone interested in the next generation business." --Eric van Heck, Professor of Information Management and Markets, Rotterdam School of Management, Erasmus University"In “Platform Ecosystems,” Amrit Tiwana delivers a most timely and in-depth perspective of this exciting topic. Ecosystems are at the heart of all modern economic activity and the most powerful known ecosystems have a “platform” at their core, driven by a strong player leading their ecosystem, inviting and mutually boosting the value-add by other players. The combinatorial multipliers of successful ecosystem lead to the competition of entire ecosystems. Understanding the key drivers and mechanisms of platform ecosystems is critically important when contemplating competitive strategies." --Clemens Szyperski, MicrosoftTable of ContentsIntroductionPART I: The Rise of Platforms1. The Rise of Platforms2. Core Concepts and Principles3. Why Platform Businesses are Unlike Product or Service Businesses 4. The Value Proposition of PlatformsPART II: Architecture and Governance5. Platform Architecture 6. Platform Governance PART III: Dynamics and Metrics of Ecosystem Evolution7. Metrics of Evolution8. Real Options Thinking 9. Modular OperatorsPART IV: Orchestrating Evolution 10. Evolving a Platform11. Evolving an AppPART V: The Road Ahead 12. Why Every Product is a Platform Waiting to HappenReferencesGlossary

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Book SynopsisIn 2011, Tim Cook took on an impossible task - following in the footsteps of one of history''s greatest business visionaries, Steve Jobs. Facing worldwide scrutiny, Cook (who was often described as shy, unassuming and unimaginative) defied all expectations. Under Cook''s leadership Apple has soared: its stock has nearly tripled to become the world''s first trillion-dollar company. From the massive growth of the iPhone to new victories like the Apple Watch, Cook is leading Apple to a new era of success. But he''s also spearheaded a cultural revolution within the company. Since becoming CEO, Cook has introduced a new style of management that emphasizes kindness, collaboration and honesty, and has quietly pushed Apple to support sexual and racial equal rights and invest heavily in renewable energy. Drawing on authorized access with several Apple insiders, Kahney, the world''s leading reporter on Apple, tells the inspiring story of how one man attempted to replace the irreplaceable and succeeded better than anyone thought possible.Leander Kahney has covered Apple for more than a dozen years and has written four popular books about Apple and the culture of its followers, including Inside Steve''s Brain and Jony Ive. The former news editor for Wired.com, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco.Trade ReviewA rich narrative * The Wall Street Journal *A praise-filled yet also critical one-decade performance report on Apple CEO Tim Cook * Kirkus Reviews *

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Book SynopsisKeith Stuart is a veteran technology, arts and media writer with over 20 years experience covering videogames and game culture. He started out on industry bible Edge magazine as features editor, covering the dawn of the PlayStation era; he has since written for GamesMaster, PC Gamer, T3, PlayStation Magazine, Eurogamer and Official Xbox Magazine. Stuart is the author of the bestselling novel A Boy Made of Blocks and is games editor at the Guardian.

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Book SynopsisThe open source saga has many fascinating chapters. It is partly the story of Linus Torvalds, the master hacker who would become chief architect of the Linux operating system. It is also the story of thousands of devoted programmers around the world who spontaneously worked in tandem to complete the race to shape Linux into the ultimate killer app. Rebel Code traces the remarkable roots of this unplanned revolution. It echoes the twists and turns of Linux''s improbable development, as it grew through an almost biological process of accretion and finally took its place at the heart of a jigsaw puzzle that would become the centrepiece of open source. With unprecedented access to the principal players, Moody has written a powerful tale of individual innovation versus big business. Rebel Code provides a from-the-trenches perspective and looks ahead to how open source is challenging long-held conceptions of technology, commerce, and culture.

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a huge range and FREE tracked UK delivery on ALL orders.

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Book SynopsisThroughout history, technological revolutions have been driven by the invention of machines. But today, the power of the technology transforming our world lies in an intangible and impenetrable cosmos of software: algorithmic code. In a world increasingly governed by technologies that so few can comprehend, who-or what-controls the future?Devil in the Stack follows Andrew Smith on his immersive trip into the world of coding, passing through the stories of logic, machine-learning and early computing, from Ada Lovelace to Alan Turing, and up to the present moment, behind the scenes into the lives - and minds - of the pioneers of the 21st century: those who write code. Smith embarks on a quest to understand this sect in what he believes to be the only way possible: by learning to code himself.Expansive and effervescent, Devil in the Stack delivers a portrait of code as both a vivid culture and an impending threat. By turns revelatory, unsettling and joyously funny, this is an essential book for our times, of vital interest to anyone hoping to participate in the future-defining technological debates to come.

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Book SynopsisKen Segall put the ''i'' in iPad. Now he explains why simplicity is the secret of Apple''s success in Insanely Simple.To Steve Jobs, Simplicity wasn''t just a design principle. It was a religion and a weapon. The obsession with Simplicity is what separates Apple from other technology companies. It''s what helped Apple recover from near death in 1997 to become the most valuable company on Earth in 2011, and guides the way Apple is organized, how it designs products, and how it connects with customers. It''s by crushing the forces of Complexity that the company remains on its stellar trajectory.As creative director, Ken Segall played a key role in Apple''s resurrection, helping to create such critical campaigns as ''Think Different'' and naming the iMac. Insanely Simple is his insider''s view of Jobs'' world. It reveals the ten elements of Simplicity that have driven Apple''s success - which you can use to propel your own organisation. Reading InsanelyTrade ReviewA blueprint for running a company the Steve Jobs way ... should be required reading for anyone interested in management and marketing * The Times *Punchy ... Segall gets inside Apple's branding and marketing to explain its directness and power * Financial Times *Required reading * Observer *An entertaining perspective on how Apple typically gets it right... Candid and insightful. Insanely Simple should be required reading for any boss with a Byzantine organisation and a shrinking business * The Guardian *In this captivating book, Segall has succeeded in distilling what made Steve Jobs succeed in ways no one would have imagined - simplicity. The idea of going simple, and Jobs's obsession with it, is neither a set of rules nor a goal, but a worldview of how things should be. . . More practical than theoretical, this essential book is about using the power of Simplicity to set a company apart * Publishers Weekly *Intriguing insights from someone who worked closely with Jobs on some of Apple's most successful ad campaigns * Forbes *A few pages in, I was hooked. . . [A]n amusing and revealing book about the company's extraordinary leader, Steve Jobs, and the guiding principle that made him one of the great businessmen of the age * The Boston Globe *Ken Segall has literally captured lightning in a bottle. Insanely Simple reveals the secret of Steve Jobs's success with such clarity, even we non-geniuses can make use of it. Ken shows us how to cut through the cobwebs of fuzzy thinking, bureaucracy, and mediocrity, and clearly see what's most essential - and therefore most important -- Steve Hayden, former vice chairman, Ogilvy, and author of Apple’s legendary 1984 Super Bowl commercialAs the man who came up with the iconic iMac name that launched one of the most successful product lines in history, Segall played a pivotal role in reviving Apple from near-death. His close working relationship with Jobs allows him to provide insight into how Jobs's obsession with simplicity became the driving force that informs every decision the company makes to this day * Booklist *Reveals a fresh insight into Steve Jobs's mind and how his obsession with simplicity drove Apple to success * Macworld *This book provides industry insight that many other books on Steve Jobs and Applelack. . . Recommended for those looking for advice on running a successful corporation and readers interested in all things Apple * Library Journal *A fascinating glimpse behind Apple's famously closed doors, taking the reader inside the inner sanctum and sneaking a peek at the marketing meetings presided over by Jobs * PC Advisor *

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Book SynopsisTrade ReviewAn important new book…[It] attempts to do for blockchain what the likes of Lawrence Lessig and Tim Wu did for the Internet and cyberspace—explain how a new technology will upend the current legal and social order…A fine, deeply-researched book that can be expected to show up on law school syllabi for years to come…Blockchain and the Law is not just a theoretical guide. It’s also a moral one. -- Jeff John Roberts * Fortune *Blockchain and the Law perfectly links technical understanding with practical and legal implications. Blockchains will matter crucially; this book, beautifully and clearly written for a wide audience, powerfully demonstrates how. -- Lawrence Lessig, Harvard Law SchoolUseful to an educated readership…If you…don’t ‘get’ crypto, this is the book-length treatment for you. It sees merit and potential in crypto, without buying into any particular claim just for the sake of hype. -- Tyler Cowen * Marginal Revolution *De Filippi and Wright stress that because blockchain is essentially autonomous, it is inflexible, which leaves it vulnerable, once it has been set in motion, to the sort of unforeseen consequences that laws and regulations are best able to address. -- James Ryerson * New York Times Book Review *De Filippi and Wright offer neither a jeremiad nor a gospel; unlike the breathlessness that pervades much writing on blockchain technology, they stick to sensibleness and sobriety. -- Nathan Schneider * America *Explores the implications of the technology in its broadest sense, positioning it in context of the evolution of the internet, and the development of artificial intelligence and autonomous systems which are continually touching more areas of our daily lives…A fascinating and comprehensive read that poses many questions we should debate and settle before blockchain technology becomes ubiquitous. * Breaker *At long last—a deeply researched, thoughtful, and measured analysis of blockchain technology and the policies that could help us harvest its opportunities and avoid its pitfalls. Blockchain and the Law should be required reading for anyone serious about understanding this major emerging element of our technological ecosystem. -- Yochai Benkler, author of The Wealth of NetworksA well-written and comprehensive book that cuts through the blockchain hype. It not only highlights the powers and limitations of blockchain technology, but solidly grounds it in a larger social and legal context. -- Bruce Schneier, author of Data and GoliathIf you are looking to understand the intricacies of the relationship between the law and blockchain technology, then this book should be on your list…[It] makes it clear that regulators must redefine their approach because restrictive regulations will stifle the growth of the industry. -- Alexander Lielacher * BTCManager *

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Book SynopsisA leader in the data economy explains how we arrived at AI—and how we can navigate its future. In The Datapreneurs, Bob Muglia helps us understand how innovation in data and information technology have led us to AI—and how this technology must shape our future. The long-time Microsoft executive, former CEO of Snowflake, and current tech investor maps the evolution of the modern data stack and how it has helped build today’s economy and society. And he explains how humanity must create a new social contract for the artificial general intelligence (AGI)—autonomous machines intelligent as people—that he expects to arrive in less than a decade. Muglia details his personal experience in the foundational years of computing and data analytics, including with Bill Gates and Sam Altman, the CEO of OpenAI, the creator of ChatGPT, and others that are not household names—yet. He builds upon Isaac Asimov’s Laws of Robotics to explore the moral, ethical, and legal implications of today’s smart machines, and how a combination of human and machine intelligence could create an era of progress and prosperity where all the people on Earth can have what they need and want without destroying our natural environment.The Datapreneurs is a call to action. AGI is surely coming. Muglia believes that tech business leaders, ethicists, policy leaders, and even the general public must collaborate answer the short- and long-term questions raised by its emergence. And he argues that we had better get going, because advances are coming so fast that society risks getting caught flatfooted—with potentially disastrous consequences. Trade Review"Muglia rightly refocuses us on the people, not just the algorithms and machines, behind the next wave of artificial intelligence." —Satya Nadella, Chairman and CEO, Microsoft “As a values-based leader, Bob brings a unique point of view that inspires others to solve today’s greatest technical challenges.” —Mark C Thompson, chief executive leadership coach and New York Times bestselling author Bob remained at the forefront of data technology throughout his career, and his informed perspective makes this book extremely compelling.”—Paul Maritz, technology investor, former CEO of VMware, and former group vice president at Microsoft "As the Information Age evolves into the Age of AI, data has never been more critical to the enterprise or, dare I say, humanity. There is nobody better than Bob to frame the important conversations about the data road ahead."—Brad Gerstner, Serial Entrepreneur and Founder / CEO of Altimeter Capital

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