Small businesses and self-employment Books

Book SynopsisMaster the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels.DotCom Secrets is not just another "how-to" book on internet marketing.This book is not about getting more traffic to your website--yet the secrets you'll learn will help you to get exponentially more traffic than ever before.This book is not about increasing your conversions--yet these secrets will increase your conversions more than any headline tweak or split test you could ever hope to make.Low traffic or low conversion rates are symptoms of a much greater problem that's a little harder to see (that's the bad news), but a lot easier to fix (that's the good news).What most businesses really have is a "funnel" problem. Your funnel is the online process that you take your potential customers through to turn them into actual customers. Everyone has a funnel (even if they don't realize it), and yours is either bringing more customers to you, or repelling them.In this updated edition, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests.Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.

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Book SynopsisMaster the art of what to say in your funnels to convert your online visitors into lifelong customers in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels.Your business is a calling. You’ve been called to serve a group of people with the products, services, and offers that you’ve created. The impact that the right message can have on someone at the right time in their life is immeasurable. Your message could help to save marriages, repair families, change someone’s health, grow a company, or more. . . .But only if you know how to get it into the hands of the people whose lives you have been called to change.By positioning yourself as an expert and telling your story in a way that gets people to move, you will be able to guide people through your value ladder, offer solutions to their problems, and give them the results they are looking for. This is how you change the lives of your customers, and this is how you grow your company.In this updated edition of Expert Secrets, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, gives you the step-by-step strategies you need to turn your expertise into a carefully crafted sales message that will attract your dream customers.Don’t hide inside your business. Implement these story selling techniques now so you can find your voice and gain the confidence to become a leader, build a movement of people whose lives you can change, and make this calling a career.

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Book SynopsisMake a mindset shift that will open the door to incredible growth and limitless possibility in your business and your life - just by asking the right question.What if everything you did was your choice, including how you spend your time, how much money you make, with whom you have relationships and only doing work that aligns with your purpose? Sound hard? It''s as simple as changing the core question you ask yourself.When you want to accomplish something, stop asking, ''How can I do this?'' Legendary entrepreneur coach Dan Sullivan teaches you to ask instead, ''Who can do this for me?''This question at the heart of the Who Not How philosophy may seem simple, but don''t let the lack of complexity fool you. By mastering Who Not How, you will quickly learn how billionaires and successful entrepreneurs like Dan build incredible businesses and personal freedom, along with massive success.Making this shift involves retraining your brain to stop limiTrade Review“Dan Sullivan is the ultimate coach for entrepreneurs. I’ve been learning from him for over 20 years! Anyone who reads Who Not How will know exactly how the best entrepreneurs createfreedom.”— David Bach, New York Times best-selling author, founder of FinishRich.com, and co-founder of AE Wealth Management“How do you shift your life? You shift your thinking. And how do you shift your thinking? Dan Sullivan says it starts by ‘thinking about your thinking.’ Dan is the entrepreneur’s coach of coaches because he helps you think about your thinking to gain an entirely new perspective that doesn’t just impact your business, it elevates every aspect of your life.”— JJ Virgin, CNS, CHFS, New York Times best-selling author and founder of Mindshare Collaborative “To say that I have thrived both personally and professionally because of Dan Sullivan’s coachingwould be an understatement. Dan is blessed with the innate talent to simplify the most complex business situations and create tools that are so easy to use. The world is better off because of him.”— Ninad Tipnis, founder and principal, JTCPL Designs“Dan Sullivan is a one-of-a-kind human being. There is a clarity, tenacity, and conviction that just oozes out of him. Pay close attention, and that wisdom will rub off on you. His generosity of spirit gives you open access to his fascinating thought process.”— Kathy Kolbe, brain researcher and theorist and founder of Kolbe Corp. “If you want to massively grow some part of your life or business, make lots more money, work less, and enjoy life to the fullest, there’s only one place to go—Dan Sullivan and his Strategic Coach Program. I did, and it made all the difference.”— Richard A. Viguerie, pioneer of political direct mail and chairman of American Target Advertising“Since I met Dan Sullivan, my perspective on freedom and success has never been the same. I can’t get enough of his wisdom and cherish his teaching. The impact on my family and me has been significant. Dan is hands down the best coach for anyone looking to find and then execute the entrepreneurial life they were put on this earth to live!”— Mark Timm, serial entrepreneur and co-author of Mentor to Millions

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Book SynopsisThink big, buy small.Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: You can buy a small business and run it as CEO. Purchasing a small company offers significant financial rewards—as well as personal and professional fulfillment. Leading a firm means you can be your own boss, put your executive skills to work, fashion a company environment that meets your own needs, and profit directly from your success.But finding the right business to buy and closing the deal isn't always easy. In the HBR Guide to Buying a Small Business, Harvard Business School professors Richard Ruback and Royce Yudkoff help you: Determine if this path is right for you Raise capital for your acquisition Find and evaluate the right prospects Avoid the pitfalls that could derail your search Understand why a "dull" business might be the best investment Negotiate a potential deal with the seller Avoid deals that fall through at the last minute

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Book SynopsisWrite Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don''t. And he shows how to write copy that any business can use.Among other things, he provides: Completely updated text and examples Great headline formulas New exercises to spark creativity The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.

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Book SynopsisUPDATED & EXPANDED EDITION of the NEW YORK TIMES BESTSELLER, including  A full-color, sixteen-page insert with photos that capture Syd & Shea’s journey An epilogue about life and business post-pandemic and the success of the hit Netflix show Dream Home Makeover Make Life Beautiful is the autobiography from Syd and Shea McGee, which offers fans a new and intimate look into how they built their business.Want to live the best version of your life? Read this book and learn how Syd and Shea prioritized their values, defined their goals, and put their dreams into action--going from flat broke to design superstars--all while following their motto to “make life beautiful.” Most importantly, discover how you can do the same!For the one million-plus followers who turn to Syd and Shea McGee for advice on building a beautiful home and life, Make Life Beautiful is a behind-the-scenes look into how the couple transformed Shea’s small room of fabric samples and big dream of becoming a designer into one of the most successful and fastest-growing interior design businesses in the country.Both longtime and new fans will not only gain insight into how the McGees built such a successful company but also be inspired to build an authentic life by applying design principles such as  Embrace the process Get to the next level Find balance Elevate the everyday This is an essential book for  Entrepreneurs Interior designers Working parents Couples building family and career Self-starters Anyone chasing their dreams

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Book SynopsisGrow your own gorgeous flowers that fill your house with scent. Look after the planet by reducing your blooms' air miles.Trade ReviewWith such a friendly writing style, it is easy to imagine cutting your home-grown blooms in the morning and delivering them to the local florist, with the author at your side. [...] For those who want to grow cut flowers simply for pleasure and to fill their home with blooms, this book is also essential reading. * RHS The Garden *Georgie Newbery gives sound and cheery advice on growing, displaying and - if that is your bag - selling [flowers] in The Flower Farmer's Year. * The Sunday Times *The Flower Farmer's Year gives advice targeted to our mild, dark-in-winter climate, and also gives practical advice on both preparing flowers for sale, and most importantly of all perhaps, how to actually sell them! * The Oak Tree Low Carbon Farm *A real treat for anyone who love to grow flowers for business or pleasure. * All That Women Want *It's the sort of book that will make you want to jack in your day job and start growing sweet peas, dahlias and roses for a living. * The Bath Magazine *Whether you're an amateur gardener or aspiring artisanal florist the book won't be read just once, with its wealth of invaluable information and beautiful pictures you'll find yourself returning to Georgie's blooming corner of Somerset again and again. * RandBConsultants *There's something magical about fresh flowers and this stunningly presented book can't help but captivate the novice and experienced grower alike. * Organic Farmer *Artisan flower farmer Newbery brings horticultural and agricultural logic to the process of farming flowers—planning, planting, growing, harvesting, and then arranging them—in a way that surprises and enlightens. * Publisher's Weekly *I love this book – it’s a beautiful yet practical and accessible guide that will help you transform whatever sized patch you have into an abundant oasis of flowers. -- Gardener, food writer and broadcaster, Mark DiaconoGeorgie has written an inspiring book for anyone who's ever wondered what it would be like to grow flowers on a commercial scale. -- Constance Craig Smith * The Daily Mail Weekend Magazine *If you’re thinking of setting yourself up as a flower farmer, you’ll find Georgie’s book indispensable. And if you’d simply like to grow flowers for pleasure, then I’m sure you’ll really enjoy the book too. Plus it would make a great Christmas present…! -- Rona Wheeldon * Flowerona.com *This coffee table book is both beautiful and practical, with more than 200 pages of well-written and wonderfully illustrated advice and inspiration. A must for the flower lover in your life! * Countryside Magazine *Whether you are actually planning to flog a few flowers or just want decent, straightforward advice on creating a cutting garden for your own use, this book is an excellent choice. -- Naomi Slade * Berks and Bucks Life *Table of ContentsForeword by James Alexander-Sinclair Introduction: Why grow cut flowers? 1. Getting started 2. Annuals 3. Biennials 4. Perennials 5. Bulbs & corms 6. Shrubs 7. Roses 8. Dahlias 9. Sweet peas 10. Herbs 11. Wildflowers 12. Cutting, conditioning & presenting cut flowers 13. Hedgerow Christmas 14. Starting a cut-flower business 15. Where to sell 16. Marketing & social media Afterword Appendix 1: The flower farmer’s year planner Appendix 2: Plant names Resources Index

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Book SynopsisWith must-have updates, a new edition of the bestselling method that shows how anyone can turn their one simple idea into millions â without lifting a finger!Stephen Key is an award-winning inventor who has licensed more than 20 product ideas. In 2011, he shared the secrets to his success in the bestselling book One Simple Idea. Since that time, many changes have occurred in the entrepreneurial world.One Simple Idea, Revised and Expanded Edition has been revised and updated to reflect current trends and practices in the industry. In addition to teaching readers how to turn their ideas into marketable products that companies will want to license, Key expands upon his cutting-edge product development, sales, and negotiation strategies, making note of the new opportunities and technologies available to creative people today. The book also features real-life success stories from people who have used the authorâs strategies. 

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Book SynopsisDiscover the vital relationship that will take your company from "What's next?" to "We have liftoff!" Visionaries have groundbreaking ideas. Integrators make those ideas a reality. This explosive combination is the key to getting everything you want out of your business. It worked for Disney. It worked for McDonald's. It worked for Ford. It can work for you. From the author of the bestselling Traction, Rocket Fuel details the integral roles of the Visionary and Integrator and explains how an effective relationship between the two can help your business thrive. Offering advice to help Visionary-minded and Integrator-minded individuals find one another, Rocket Fuel also features assessments so you're able to determine whether you're a Visionary or an Integrator. Without an Integrator, a Visionary is far less likely to succeed long-term ,and realize the company's ultimate goals--likewise, with no Visionary, an Integrator can't rise to his or her full potential. When these two people come together to share their natural talents and innate skill sets, it's like rocket fuel--they have the power to reach new heights for virtually any company or organization.Trade Review"Rocket Fuel is a powerful model for freeing up entrepreneurial visionaries to do what they do best. Gino and Mark provide a practical gameplan for building an organization that perfectly combines vision and integration." --Dan Sullivan, President and Founder of Strategic Coach(R) "In this brilliant book, Gino Wickman and Mark C. Winters explain the vital importance of having both a visionary and an integrator--and show how that relationship can provide the 'rocket fuel' your company needs to achieve its full potential." --Bo Burlingham, Editor-at-Large of Inc. magazine and author of Small Giants and Finish Big: How Great Entrepreneurs Exit Their Companies on Top

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Book Synopsis''You won''t find a more honest, raw and helpful look into the trenches of founding a tech startup than this book'' Nir Eyal, author of Hooked''Rand Fishkin is the real deal'' Seth Godin, entrepreneur and author -----------Everyone knows how a startup story is supposed to go: a young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions and becomes the envy of the technology world. This is not that story.Rand Fishkin, the founder and former CEO of Moz, is one of the world''s leading experts on SEO. Moz is now a $45 million a year business, but Fishkin''s business and reputation took 15 years to grow, and his startup began not in a Harvard dorm room but as a mother-and-son family business that fell deeply into debt. Now Fishkin pulls back the curtain on tech startup mythology, exposing the ups and downs of startup life that most CEOs would rather keep secret. For instance: a minimally viable product can be destructive if you launch at the wrong moment. Growth hacking may be the buzzword du jour, but initiatives to your business can fizzle quickly. Revenue and profitability won''t protect you from layoffs. And venture capital always comes with strings attached. In Lost and Founder Fishkin reveals the mostly awful, sometimes awesome truth about startup culture with the transparency and humour that his hundreds of thousands of blog readers have come to love. Fishkin''s hard-won lessons are applicable to any kind of business environment and this book can help solve your problems, and make you feel less alone for having them.-----------''This is a truly courageous book. It''s one part business-building guide and two parts Indiana Jones-style adventure memoir'' Chris Guillebeau, author of Side Hustle and The $100 Startup''Rand Fishkin is like the industry friend we all wish we had - funny, warm, and refreshingly honest about the rollercoaster ride that is founding your own company'' Julie Zhou, VP of Product Design at FacebookTrade ReviewThis is a truly courageous book. It's one part business-building guide and two parts Indiana Jones-style adventure memoir. And if you've ever wondered if the 'timeless wisdom' you often hear about startups is bullsh*t, here's the proof -- Chris Guillebeau * author of SIDE HUSTLE and THE $100 STARTUP *You won't find a more honest, raw, and helpful look into the trenches of founding a tech startup than this book. Rand Fishkin shares the rare hard-won insight no one else dares tell you -- Nir Eyal * author of HOOKED *Most books on founders and entrepreneurship sell a Silicon Valley perspective. Yet the inclusive, egalitarian vision of tech that Rand shares is the one that will truly dent the world -- Nilofer Merchant * author of THE POWER OF ONLYNESS *Rand Fishkin is like the industry friend we all wish we had - funny, warm, and refreshingly honest about the rollercoaster ride that is founding your own company -- Julie Zhou * VP of Product Design at Facebook *Rand Fishkin is the real deal. This book is an honest, generous and useful look at what actually happens when you build a company, including the downs as well as the ups... I wish I had read it thirty years ago - -- Seth Godin * entrepreneur and author *

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Book SynopsisThis book offers a useful and comprehensive approach to negotiation that can springboard a career or a company, one deal at a time.

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Book SynopsisBecome your own boss and make money your way with this helpful guide for hopeful business owners everywhere looking to begin the complicated process of starting a business.Starting a business can be an overwhelming and difficult process. From creating a business plan and budget to hiring employees and paying taxes, there are a myriad of things that need to happen on a relatively quick timeline. In Starting a Business 101, you will learn everything you need to know to start a successful business and handle any obstacle that is thrown your way during the process.

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Book SynopsisFrom one of todayâs leading experts in content marketing, Content Inc. is the go-to guide to building a solid small business by establishing a loyal audience before you sell products or services.In these pages, Joe Pulizzi provides a lower-risk, more effective way to create a path to success by re-engineering the process that so often leads to failure: Youâll learn how to develop valuable content, build an audience around that contentâand then create a product for that audience. Content Inc. walks you through the entire process, showing how to: Choose a marketable content topic Figure out where little or no competition exists Choose your top channel for disseminating content Build long-term customer loyalty Monetize your product or service Expand your content into multiple channels Sell your content asset or scale it into a large enterprise This updated edition includes new and e

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Book SynopsisThere is nothing more satisfying than owning a shop of your own. Whether it's a designer clothing store, an exciting florist, or something for practically everything, this book will guide you through all you need to know about opening your own retail business. It is aimed at anyone who has a dream or a practical idea. It includes case histories of hands-on shop owners, their advice and top tips. You will be able to browse through such topics as: - Choosing the best location - Finding finance in a dwindling market - Developing a business plan - Exploring the costs of setting up - Selecting the products you want to carry - Decoration, displays and shelving - Meeting the challenges of a new business - Getting your business noticed in an internet age - Turning your passion into a profitable businessTable of ContentsAcknowledgements; Foreword; 1. Retailing in the UK; 2. Getting Started; 3. Walking the Business Tightrope; 4. Determining the Costs; 5. Buying an Existing Retail Business; 6. Record-keeping and Taxes; 7. Setting up Shop; 8. Running your Shop; 9. Spreading the Word; 10. Retailing and the Law; 11. Looking for the Future; 12. Types of Shop; Useful Organisations; Further Reading; Index.

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Book Synopsis“The rarest of business books, one that provides genuinely actionable counsel delivered without empty cliches.” – KIRKUSHow many world-changing startups will fail because the founders and investors never figure out how to work together?  Founder Elizabeth Zalman and Investor Jerry Neumann square off in this one-of-a-kind book, exposing how startups are built, broken, and fought over. Every iconic tech company was once a startup. And while these companies like to paint an origin story full of surefooted confidence, the truth is usually something different: the early life of most startups is pure chaos.This chaos comes from the vastly different motivations and incentives between those with the vision and those with the money. From fundraising paranoia to boardroom coups, Zalman and Neumann train their inimitable voices on the gulf between what founders and investors promise to do and what they end up Trade Review'... No pulled punches, no half-truths, no politically correct weasel-words.' * Sandy Lerner, Co-Founder Cisco, Founder Urban Decay *'A fascinating, informative, and stellar study of tech company turmoil based on the differing perspectives and goals between creators and financial investors inside the tech companies that have come to so dramatically and fundamentally influence our lives, our economy, our politics, and our culture. Founder vs Investor: The Honest Truth About Venture Capital from Startup to IPO is unreservedly recommended for personal, professional, community, corporate, college, and university library collections and supplemental curriculum studies lists.' * Midwest Book Review *'Since I first began learning about startups--from the perspective of both founders and investors--I've relied on Jerry to explain how things really work. It's no surprise he and Liz have written the definitive guide to the trickiest parts of the relationships between founders and investors. Anyone in or around startups will emerge wiser having read this book.' * Patrick O'Shaughnessy, Founder of Positive Sum & Colossus, Host of Invest Like the Best *'True leaders make the hard decisions that oftentimes don't please founders or investors, but are ultimately in the best interests of the company. I wish Founder vs Investor had been around earlier in my career; it would have been required reading before the first board meeting.' * Michele Bettencourt, Investor, Advisor, Operator *'Zalman and Neumann's Founder vs Investor: The Honest Truth about Venture Capital from Startup to IPO, is an unvarnished, first-hand guide to their lessons learned about the complex relationship between startup founders and funders. This is a must-read for entrepreneurs and investors alike, demystifying everything from term sheets and valuations to the impact of identity and interests, aligned and conflicted, in fueling a venture-backed startup.' * Chris Wiggins, Columbia University Professor, Chief Data Scientist at the New York Times, and author of How Data Happened: A History from the Age of Reason to the Age of Algorithms *'This is an impressively candid work, and one of remarkable practical value to anyone who intends to be a founder or investor, or work with either. The rarest of business books, one that provides genuinely actionable counsel delivered without empty cliches.' * KIRKUS *

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Book SynopsisWant to start your own business, but not sure where to begin?Mind Your Business is the ONLY book that teaches you everything you need to know about how to build a successful business from scratch. From developing your brand to designing products to identifying your legal and tax needs, this comprehensive guide will take you through every step of the process and help you create a unique and customized roadmap for your business. Mind Your Business is for aspiring entrepreneurs who are driven, ambitious, creative, and determined to build a business and life they love.Author Ilana Griffo shares the formula that turned her creative hobby into a six-figure design studio. From initial planning to long-term business strategy, Mind Your Business includes: • Insider tips from successful entrepreneurs • Advice to identify your ideal market and customer • Legal guidelines to protect your ass(ets) • Budget and forecast tools • How to avoid the pitfalls that doom most startups • Guidance on how to scale and grow • Suggestions on how to dominate online platforms • Tips to beat your competitors with SEO and social media Mind Your Business puts you in the driver’s seat. It will help you navigate the journey of starting your first business and take your ambitions and ideas from wishful thinking to successful reality.Trade Review“Finally, here is a book that can help you create a roadmap. Literally.” -- Sonja Rasula, Founder & CEO of Unique Markets

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Book SynopsisA refreshing approach to entrepreneurship centered on staying small and avoiding growth - maximizing happiness, sustainability and profitability.Paul Jarvis left the corporate world when he realized that working in a high-pressure, high-profile world was not his idea of success. Instead, he now works for himself out of his home, and lives a much more rewarding and productive life. He no longer has to contend with an environment that constantly demands more productivity, more output and more growth.In Company of One, Jarvis explains how you can do the same, including: Planning to set up Determining desired revenues Keeping clients happy And, of course, doing all this on your own.Jarvis makes a compelling case for making your business better instead of bigger. A must-read for any entrepreneur who prioritizes a rich life over riches. -CAL NEWPORT, bestselling author of DEEP WORK and DIGITAL MITrade ReviewJarvis makes a compelling case for making your business better instead of bigger. A must-read for any entrepreneur who prioritizes a rich life over riches * bestselling author of DEEP WORK *You're not a machine, so why would you run your business like one? Company of One shows you another way. If you've ever wondered how to have a business that works for you-instead of the other way around-you need this book * bestselling author of SIDE HUSTLE and THE $100 STARTUP *The default equation of more = better in business isn't working anymore. If you want to build something that matters, make a difference for your family and the world, and actually enjoy what you do, Company of One offers the inspiration and step by step actions that will change the way you do business, and the way you do life * bestselling author of SOULFUL SIMPLICITY *Your business can thrive with less! Company of One is an riveting, lucidly written guide to run a successful minimalist business * Author of THE MINIMALIST *Paul is the savviest sole proprietor I know. This book is a permission slip to reject tired corporate business advice in favour of a smaller, slower, more personal approach * Host of HURRY SLOWLY *Paul Jarvis will help you open your eyes to a broader, wiser definition of growth. One of learning, one of betterment, one of contentment ... The most important ingredient is a new worldview. Company of One can give you just that * Creator of RUBY ON RAILS and founder of BASECAMP *There's not one, right way. Only your way. Paul's book, Company of One, can help you find your way * CEO and Founder of MailChimp *Company of One will give you invaluable insights to focus on the purposeful, interesting, and impactful work you actually love doing, right alongside permission to stop blindly chasing growth by defining success on your own terms * Authors of BEING BOSS *You are not alone with Company of One. If, like so many others, you're setting out to take on the world by yourself, then welcome to the best company there is, your own * author of Be More Pirate *A bright, useful entry in the small-is-beautiful genreCompany of One is the next frontier for less is more * bestselling author of The 80/20 Principle and Simplify *In Company of One, entrepreneur Paul Jarvis attacks the rapid growth model of Silicon Valley and promotes a different, gentler route to business success, calling for a slow growth movement * Book of the week, Idler Magazine *This is a revolutionary idea for our times: build your business based on your values. There's nothing small about that. This book is a treasure * Author of SIX PIXELS OF SEPARATION & CTRL ALT DELETE *Company of One is the next frontier for less is more * bestselling author of The 80/20 Principle and Simplify *

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Book SynopsisA much-anticipated second edition to this classic practice-building text.Trade Review"Grodzki helps us create a blueprint for a successful practice, regardless of the stage of our career. . . . For those who read the first edition of this book, this second edition includes six new chapters as well as various updates to cover issues that have emerged over the last fifteen years. . . . [A]pproachable and engaging. She incorporates personal experiences as well as anecdotes from her workshops and private consulting, and she offers helpful exercises. . . . [A] well-written and useful book." -- PsychCentral"This book is filled with useful information and it is extremely well written. I recommend it for any therapist starting a private practice." -- The Milton H. Erickson Foundation Newsletter"I found Building Your Ideal Private Practice an inspiring, relevant, intelligent, and practical resource that had me excited about what I can do with my own private practice. . . . Unlike some other ‘set up your business’ books I have read, this guide speaks to therapists in their own language . . . . I would like to see this as compulsory reading for every graduating professional in our field—helping new clinicians avoid unnecessary confusion, pain, and even financial loss through the recognition that they are as much business people as they are healing professionals." -- The Neuropsychotherapist"With its personal preface, instructions, examples, anecdotes, exercises, tips, pre- and post-test, and other resources, this edition of Building Your Ideal Private Practice is relevant, timely, and helpful. As Grodzki mentions, it would be an effective tool for psychologists, counselors, life coaches, and other ‘therapists.’" -- Somatic Psychotherapy Today

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Book SynopsisThe cleaning industry is worth billions each year. There isplenty of money to be made, and you don't require anyspecific qualifications to get started. What you do need is arange of key skills, and a personal determination to succeed.This book will give you insider knowledge of the world of office and domestic cleaning. It will provide you with all the practical tools you need to succeed in a competitive but rewarding industry.- The basics required to set up your business and the services you can offer.- How to develop sales, and how to find - and keep - satisfied clients.- How to find good staff, train them, and deal with problems.- How to maintain the quality of your service provision as you grow.- Managing the legal, health & safety, and insurance requirements.- How to develop your brand and grow your company.- Book keeping, debt control and finance- How to develop further lucrative services to offer your client base.Contents: List of Illustrations; Preface; Chapter 1. Working in the cleaning industry 2. Deciding between the various cleaning services; 3. Start up; 4. Keeping your clients happy; 5. Managing your staff; 6. Organizing your first cleaning account; 7. Ensuring quality of service; 8. Health and safety, laws and regulations; 9. Sales, marketing and advertising; 10. Managing finances; 11. Tax and national insurance; 12. Controlling debt; 13. Managing your expansion; 14. Property services; 15. Engaging subcontractors; Appendix 1 Useful Contacts; Appendix 2 The Cleaning Operators' Proficiency Certificate; Appendix 3 Equal opportunties policy; IndexTable of ContentsList of Illustrations; Preface; Chapter 1. Working in the cleaning industry 2. Deciding between the various cleaning services; 3. Start up; 4. Keeping your clients happy; 5. Managing your staff; 6. Organizing your first cleaning account; 7. Ensuring quality of service; 8. Health and safety, laws and regulations; 9. Sales, marketing and advertising; 10. Managing finances; 11. Tax and national insurance; 12. Controlling debt; 13. Managing your expansion; 14. Property services; 15. Engaging subcontractors; Appendix 1 Useful Contacts; Appendix 2 The Cleaning Operators' Proficiency Certificate; Appendix 3 Equal opportunties policy; Index

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Book SynopsisMany small business owners don't understand the importance of maintaining a healthy cash flow. More than anything else, cash flow determines the success or failure of a small business. Small Business Cash Flow covers all the basics of cash flow, from selecting a great accountant, to keeping money flowing in and out of the business, to budgeting and record-keeping.Table of ContentsAbout the Author. Preface. Chapter 1. Understanding Cash Flow-Your Number-One Priority. Chapter 2. Your Business Partner-The Accountant. Chapter 3. How Money Works in Your Business. Chapter 4. Finding and Keeping Cash in Your Business. Chapter 5. Record Keeping Isn't Drudge Work; It's Priceless History. Chapter 6. Charging the Best Price to Keep Your Business Healthy. Chapter 7. Using Your Hidden Cash Resources to Grow Your Business. Chapter 8. Marketing-Your Cash Generator. Chapter 9. Resources. Recommended Reading. Web Sites to Visit. Index.

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Book SynopsisIn The Automatic Customer, John Warrillow provides the essential blueprint for turning your customers into subscribersThe lifeblood of your business is repeat customers. But customers can be fickle, markets shift and competitors are ruthless. So how do you ensure a steady flow of business? The secret - no matter what industry you''re in - is finding and keeping automatic customers.These days virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business.Subscription is the key to increasing cash flow, igniting growth and boosting the value of your company. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra 5 per cent of sales growth, The Automatic Customer will be your secret weapon.''Read, apply and watch your bank deposits grow everTrade ReviewRead, apply and watch your bank deposits grow every month -- Chris Guillebeau, bestselling author of The $100 StartupIf you have a business, or are thinking about starting one, this book will be the best investment you've ever made -- Bo Burlingham, editor-at-large of Inc. and author of Small Giants and Finish Big

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Book SynopsisThe go-to guide for small-business owners and entrepreneurs to discover exactly what consumers want to buy and how to get it to them.As a small-business owner, entrepreneur, or marketer, are you absolutely certain that you know what your customer wants? And even if you know what your customer wants, are you sure that you are able to clearly communicate that you offer the exact thing that they are seeking?In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer. Levesque's Ask Method provides a way to discover what customers want to buy by guiding them through a series of questions and customizing a solution from them so they are more likely to purchase from you. And all through a completely automated process that does not require one-on-one conversations with every single customer.The Ask method has generated over $100 million in online sa

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Book SynopsisGrow better not bigger with proven low-tech, human-scale, biointensive farming methodsTrade Review"Jean-Martin's book is very well done and should be of great use to market growers everywhere. Exchange of ideas and information is so important because when we pass ideas on, the next person gets to start where we got to and take the ideas to another level."--Eliot Coleman, organic farming pioneer and author of the Winter Harvest Handbook "I've read this book in French and all I can say is that, if you want to engage yourself in the market gardening, The Market Gardener is far more than a simple manual, it's the story of a life and a major giveaway of knowledge without the shadow of a secret. A must have, nothing else."--Michel Michiels, Arlon / Belgium "We are so excited that Le Jardinier-Maraicher is finally translated in English! This book was an inspiration for many of our French members (we are a farmers' co-op) and now we can recommend it to all ... especially to the new generation interested in small scale farming...Thank you!"--Nicole Briand Communications, La Recolte de Chez Nous / Really Local Harvest "In his revolutionary book, JMF brings about a change of paradigm that couldn't come any sooner. New gardeners will find in this book a step-by-step recipe that almost guarantees success, while the more seasoned ones can use it as a steppingstone for future achievements. Ever since its release in Quebec, it has reached thousands of readers and caused a ripple of benefits: people of all ages, especially the young, can now aspire to buy or rent their own land and live a fulfilling--and profitable--life in the countryside, which a few years back was still a wild dream for most of us. Aside from being very technically dense, it offers viable solutions to social problems such as land access, unemployment in regions, and the unsustainable nature of modern agricultural practices. It has literally been training an entire army of Davids that is now starting to address the bulk of these problems, or Goliath. And it's happening all across the province! Most importantly, this book deeply inspired me and gave me hope for the future without having to consult an eco-therapist."--Alexandre J-Nicole, Biologist, graphic designer and illustrator "Jean-Martin Fortier extols the virtues of being small-scale, and expertly details the use of such scale-appropriate tools as broadforks, seeders, hoes, flame weeders, low tunnels, high tunnels, and many other unique tools, specifically designed for this brand of farming. He picks up right where Eliot Coleman has left us, applying many of his core principles, but doing it in such a brilliant way as to provide beginning farmers a solid framework of the information they need to start up and become successful small-scale organic growers themselves.--Adam Lemieux, Product Manager of Tools & Supplies, Johnny's Selected SeedsTable of Contents Acknowledgments Foreword Preface 1 Small Is Profitable Can You Really Live ff 1.5 Acres? Not Just Making a Good Living, but Making a Good Life 2 Succeeding as a Small-Scale Organic Vegetable Grower A Biologically Intensive Approach Minimizing Start-Up Costs Minimizing Production Costs Direct Selling Adding Value to the Crops Learning the Craft 3 Finding the Right Site Climate and Microclimate Market Access Growing Space Needed Soil Quality Topography Drainage Access to Water Infrastructure Assessing Possible Pollution Problems 4 Designing the Market Garden Buildings and Foot Traffic Standardizing the Garden Layout Locating the Greenhouse and Tunnels Protection against Deer Windbreaks Irrigation 5 Minimum Tillage and Appropriate Machinery Permanent Raised Beds The Two-Wheel Tractor The Broadfork (Grelinette) Tarps and Pre-Crop Ground Cover To Till or not to Till 6 Fertilizing Organically Soil Tests Crop Requirements Managing Soil Fertility Good Compost Relying on Natural Fertilizers - Why? Establishing Crop Rotation Crop Rotation at Les Jardins de la Grelinette Green Manure and Cover Crops Connecting with Soil Ecology 7 Starting Seeds Indoors Seeding in Cell Flats The Soil Mix Filling Cell Flats The Seedling Room The Evolving Plant Nursery Heating and Ventilation of the Nursery How to Water Seedlings Potting up Transplanting into the Gardens 8 Direct Seeding Precision Seeders Seedbed Preparation Record Keeping 9 Weed Management Cultivating with Hoes Weeding with Tarps The Stale Seedbed Technique Flame Weeding Mulching Weed Control Technology 10 Insect Pests and Diseases Scouting Disease Prevention Using Biopesticides 11 Season Extension Floating Row Cover and Low Tunnels Caterpillar Tunnels Hoophouses 12 Harvest and Storage Harvesting Efficiently Harvest Help The Cold Room 13 Crop Planning Setting Farming Objectives Determining Production Establishing a Crop Calendar Making a Garden Plan Record Keeping Conclusion: Farming for Ecology, Community, and Lifestyle Appendix 1: Crop Notes Appendix 2: Tools and Suppliers Appendix 3: Garden Plan Appendix 4: Annotated Bibliography Appendix 5: Glossary Index About the Author

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Book SynopsisAn insightful and practical toolkit for managing organizational growth Growing Pains is the definitive guide to the life cycle of an organization, and the optimization strategies that make the organization stronger.Table of ContentsPreface vii Acknowledgments xiii Part I A Framework for Developing Successful Organizations 1 Chapter 1 Transitions Required to Build Sustainably Successful Organizations® 5 Chapter 2 Building Sustainably Successful Organizations®: The Pyramid of Organizational Development 25 Chapter 3 Identifying and Surviving the First Four Stages of Organizational Growth 47 Chapter 4 Managing the Advanced Stages of Growth 71 Chapter 5 Recognizing Growing Pains and Assessing the Need for Change 93 Part II Mastering the Tools for Building Sustainably Successful Organizations® 113 Chapter 6 Strategic Planning 117 Chapter 7 Organizational Structure 159 Chapter 8 Organizational Control and Performance Management Systems 185 Chapter 9 Management and Leadership Development 215 Chapter 10 Corporate Culture Management 243 Part III Special Aspects of Organizational Transitions in Growing and Changing Enterprises 275 Chapter 11 Building Sustainably Successful Nonprofits 277 Chapter 12 The Challenge of Leadership Throughout the Organizational Life Cycle 305 Chapter 13 Building Sustainably Successful Organizations®: The Frameworks, Tools, and Methods in Action 331 About the Authors 363 Index 365

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Book Synopsis Is this the right book for me?A jargon-free guide for the small business owner or managerSmall Business Accounting is a jargon-free joy for the small business owner or manager, providing practical examples of real businesses to show the reader, step by step, how to record each transaction. This book does not assume that you know anything at all about business records and accounts and gives a system for real businesses to be operated by real business people who want a simple, easy and, above all, quick system of book keeping. Forget about debits and credits, journal entries, ledgers and day books. If you can read a bank statement this book will teach you how to prepare accounts, make cashflow forecasts and prepare a budget. And when you do need to use an accountant, it tells you how best to find a reliable one.Small Business Accounting includes: Chapter 1: Introduction Chapter 2: Your bank account Chapter 3:Table of Contents 01: introduction 02: case studies 03: your bank account: 04: a simple cashbook; 05: analysis columns: layout;managing your creditors; 06: payments – filing: filing invoices;managing your creditors; 07: payments – cheque book:running totals;old cheque books 08: payments – cashbook: 09: non-allowable expenses: 10: purchase of equipment: scope of this chapter; recording transactions; capital allowance calculations 11: credit cards: scope of this chapter; how to use a credit card for business; bill paid in full; when only part of the bill is paid off; filing;notes on timing 12: petty cash: cheque reimbursement;imprest petty cash system 13: 13 receipts – filing: cash or credit?; 14: receipts – paying-in book: credit business; cash business 15: receipts – cashbook: 16: capital introduced: 17: end of month procedures: 18: VAT; scope of this chapter; 19: wages: scope of this chapter; 20: end of year totals: cashbook totals;adjustment for balances brought forward;further adjustments 21: adjustments for payments:recording the adjustments;possible adjustments 22: adjustments to receipts: debtors; 23: transfer to tax return: 24: trial balance: introduction; 25: final accounts: adjusting payments; 26: budgeting and cash-flow forecasting: 27: costing and pricing: introduction; 28: computerisation: introduction; : appendix 1: ten top tips for choosing an accountant : appendix 2: jargonbuster : appendix 3: stationery list : appendix 4: recording sales of assets in a set of accounts : index

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Book SynopsisStrong family governance can create an environment of smooth decision making, cohesiveness, effective conflict resolution and a directive that moves the business forward. Authors Aronoff and Ward show leaders why a strong governance is critical to taking families from one generation of success to the next.Trade Review'Initially, our directors were all family members, and we used Family Business Governance: Maximizing Family and Business Potential as a guide to restructuring our board of directors, which now include outside directors. The book helped us to have a more professional and productive board.' - Judy Whitaker, VP, Witaker Oil Company, Atlanta, GA 'Aronoff and Ward have done it again, Family Business Governance: Maximizing Family and Business Potential meets the high standards, previously established by the Family Business Leadership Series. For any business owning family who wants to improve how the family and its business are governed, this is a must. Not only do the authors list the questions that must be answered by the family, the Board, and top management of the firm if they are to establish the best governance practices, their cast experience allows them to wax normative and to point out the pitfalls to be avoided.' - Professor Alden G. Lank, President, Family Business Network, Professor of Family Enterprises Emeritus, IMD, Lausanne, Switzerland, President, Lank Family Business Associates, LLC, Hingham, MA 'Each Family Business Leadership Series booklet is packed cover-to-cover with expert guidance, solid information, and ideas that work...you deliver.' - Alan Campbell, CFO, Campbell Motel Properties, Inc., Brea, CATable of ContentsIntroduction The Importance of Thoughtful and Effective Governance The Differing Roles of the Family and the Board Organizing the Family Organizing the Board Managing Overlapping Concerns Managing Communication Between Family and Board How Governance Changes as the Family Business Evolves Summary

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Book SynopsisFew entrepreneurs are aware of the benefits and opportunities available through the SBA. There are few resources available to guide entrepreneurs through the process. “Approved” was written to fill that gap by providing a step-by-step guide to the SBA loan approval. Applying for a business loan can be difficult, time intensive and expensive, but it doesn’t have to be. “Approved” was written to provide a straightforward road map to obtain approval. After finishing “Approved”, you will be able to highlight strengths (and mitigate weaknesses) from a lender’s perspective, provide a simple business plan identifying how the business will be profitable for the long term, and accurately prepare a business loan application that can be immediately submitted through underwriting unlike most business applications submitted.Table of ContentsPart One: 21 Reasons Why You Want an SBA Loan Chapter 1: Why You Want an SBA Loan: Reasons 1-11 Chapter 2: Why You Want an SBA Loan: Reasons 12-21 Part Two: SBA Terms, Conditions, and Eligibility Chapter 3: Types of SBA Loans Available Chapter 4: SBA 7(a) Loan Eligibility Chapter 5: SBA 7 (a) Loan Terms and Conditions. Part Three: Your Credit Profile Chapter 6: The Personal Credit Profile Chapter 7: The Business Credit Profile Chapter 8: The SBA Application Credit Profile Chapter 9: The SBA Lender Credit Profile Part Four: The Business Plan Questionnaire Chapter 10: The Business Plan Questionnaire Part Five: The SBA Loan Application Chapter 11: The SBA Loan Application Checklist Chapter 12: Business Loan Application Summary Chapter 13: Sources and Uses of Funds. Chapter 14: Business Debt Schedule Chapter 15: IRS Form 4506-T Chapter 16: Business Information and History Form Chapter 17: Financial Projections Chapter 18: Personal Financial Statement---SBA Form 413 Chapter 19: Personal Income and Expense Chapter 20: Statement of Personal History---SBA Form 912 Chapter 21: Management Résumé with Eligibility Chapter 22: Credit Authorization Chapter 23: Next Steps

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Book SynopsisMichael J Morris has tutored on various university business school programmes and has extensive experience consulting to small businesses. He is also the author of The First Time Manager, Successful Expansion for the Small Business and A Practical Guide to Entrepreneurship, all published by Kogan Page.Table of Contents Chapter - 00: Preface; Chapter - 01: First Thoughts and Foundations; Chapter - 02: Getting Orders, Making Profits; Chapter - 03: Controlling the Money; Chapter - 04: Raising the Money; Chapter - 05: Your Business Name and Legal Status; Chapter - 06: Business and the Law; Chapter - 07: Premises; Chapter - 08: Managing Operations; Chapter - 09: Financial Housekeeping, VAT and Tax; Chapter - 10: Employing People; Chapter - 11: Risk Management and Insurance; Chapter - 12: Sources Of Help; Chapter - 13: After a Successful Launch... Developing Your Firm; Chapter - 14: The PLG Programme For Growth

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Book SynopsisDo you want to get to the stage - soon - where you are truly financially independent, able to use your money in the way you''d like, and be completely confident in your ability to take care of yourself and your family? That is a universal desire, but many of us regard wealth and financial independence as a goal which we''ll likely never achieve - there are just too many bills that need paying and there is a widespread belief that the money game is rigged. Even people who win the lottery or inherit money often seem to wind up losing it. The evidence suggests you can''t win a game that you don''t understand - even if you start out winning - because you never understood the game in the first place.So how can you win with money? How can you create independent wealth and hold on to it? This inspiring book by self-made multi-millionaire Rob Moore explains the rules of the game, shares simple tricks for managing money better, details how to create a plan for an ambitious fu

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Book SynopsisThe billionaire Silicon Valley entrepreneur behind such companies as PayPal and Facebook outlines an innovative theory and formula for building the companies of the future by creating and monopolizing new markets instead of competing in old ones. 200,000 first printing.

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Book SynopsisApple, Starbucks, Amazon, Zara, McDonald's - these are some of the brands and companies that are at the forefront of today's global economy. They are embedded in virtually every city and town. But when the global economy goes wrong (as in 2008), it can leave local communities vulnerable in the form of unemployment and bankruptcy. This forward-looking book argues for the creation of local economies as a means of resisting the seismic changes that globalization often brings, especially in times of crises. Moreover, research shows that for every GBP100 spent in a local shop, 45% will remain in the community (compared with only 15% if spent in retail chains such as Tesco or Aldi). As part of the design of the future, Elmark argues for the need to break up the global economy into local economies, so that communities can regain their independence and be less exposed to the tide of globalization.

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Book SynopsisTake your handmade business to a truly professional level with practical advice from industry experts! Best-selling author Virginia Lindsay teaches you how to sell your handmade items for a real profit. This hands-on guide to the sewing business includes sixteen new sewing patterns, all copyright- and royalty-free, ready to customise for craft fairs or online shops. Make the most of your fabric, time, and resources when selling handmade totes, aprons, quilts, and more!

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Book SynopsisIf you want to be the best, you have to have the right skillset. From influencing and persuading to choosing a negotiating style and using NLP, THE ULTIMATE NEGOTIATION BOOK is a dynamic collection of tools, techniques, and strategies for success. Discover the main themes and key ideas, and bring it all together with practical exercises.This is your complete course in negotiation. ABOUT THE SERIESULTIMATE books are for managers, leaders, and business executives who want to succeed at work. From marketing and sales to management and finance, each title gives comprehensive coverage of the essential business skills you need to get ahead in your career. Written in straightforward English, each book is designed to help you quickly master the subject, with fun quizzes embedded so that you can check how you''re doing.

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Book SynopsisCoppice Agroforestry is a comprehensive guide to resprout silviculture – coppicing, pollarding, shredding, and pleaching hardwood trees for firewood, building materials, furniture, basketry, and more. Covers coppice history, biology, ecology, products, woodland economics, and agroforestry system design and management.Trade Review"Mark's magnum opus has finally landed and it is well worth the wait! Packed with historical background and detailed research, this has to be the most comprehensive text on coppice silviculture. Supported by Mark's practical knowledge and understanding of the importance of ecological design, he weaves the ancient knowledge of practical craft and coppice management into future sustainable land use systems. A wealth of appendices will appeal to those planning future forests and agroforestry systems, and above all he entices the reader to sharpen a billhook and begin to coppice." — Ben Law, woodsman, eco-builder, and author, The Woodland Way and Woodland Craft "Without a doubt the finest work on the history and the "how" and the "why" of coppice forestry, a widespread practice of the past that will no doubt play a crucial role in our future. Learn how we can harvest trees and still have forests, too!" — Mark Shepard, coppice agroforester, author, Restoration Agriculture and Water for any Farm "This classic book covers the ancient and much forgotten craft of coppicing. This essential sustainable skill not only must be revived but also expanded to suit new geographies and species and create more possibilities than ever before. Mark has written a book you should purchase for both your future security and that of your grandchildren." — Geoff Lawton, permaculture consultant, designer, teacher, and speaker (permacultureconsultants.com) "Coppicing is an essential component of climate-friendly agriculture and land management. Coppice Agroforestry is a comprehensive guide, based on science and practical experience, to a truly perennial system for producing diverse wood products. Krawczyk's book will be inspiring readers to coppice for decades to come." — Eric Toensmeier, author, The Carbon Farming Solution, co-author, Edible Forest Gardens "Rich in history, culture, botany, and practice, this remarkable work shows exceptional scholarship, dedication, and experience. Krawczyk, who has bridged the Atlantic world, is a worthy successor to Rackham, and just the interpreter of coppice North Americans need to create their own thriving backwoods industries. Ten years in the making, it could not be more timely. Buy it. Read it. Live it." — Peter Bane, author, The Permaculture Handbook, executive director, Permaculture Institute of North America "If you own forested land and want to manage it sustainably, this book is a must-read. It's teeming with useful information that will help build a sustainable future and help readers become more self-sufficient." — Dan Chiras, author, The Chinese Greenhouse, The Homeowner's Guide to Renewable Energy, and Power from the Sun "A masterwork of research and practice by a tree craftsman whose life partnership with trees started young and never stopped. This manual is vast, practical, and astonishing in depth and relevance. It will likely be the go-to authority on utilizing trees in coppicing contexts for many decades to come. It is also a relevant resource for anyone in woody plant horticulture, agroforestry, and ecological restoration as a whole." — Ben Falk, author, The Resilient Farm and Homestead "A well-written and comprehensive body of work that celebrates a commonly referenced but often misunderstood facet of perennial polyculture farming. Krawczyk's subject mastery and the delight with which he shares it will surely advance the field of coppice silviculture, and inspire use of the techniques he commands and cherishes." — Dr. John Munsell, professor and forest management extension specialist, Virginia Tech "Krawczyk's writing is a pleasure to consume and the breadth of information is a testament to his lifetime of devotion to the topic. The abundance of pictures, diagrams, and charts helps any reader chart a course to successful coppicing and envision a future where resprout agriculture persists in landscapes everywhere." — Steve Gabriel, farmer, author, Silvopasture, and co-author Farming the Woods Table of ContentsDedication Acknowledgments Preface Foreword Introduction: What Is Coppice? What Is It? Dissecting Our Definition Why Coppice? Why Is It Nonexistent Here? Why Do It Today? Home and Community Scale Energy Security Local Livelihoods and a Culture of Craft Preserving Native Forests Leaving a Legacy Why Not? Purpose of This Book PART 1: HISTORY, BIOLOGY, SYSTEMS, AND ECONOMY Chapter 1: A Cultural History of Coppice Agroforestry Coppice: An Essential Prehistoric Resource The Landscapes of Prehistoric Europe and Early Evidence of Coppice Resprouts in Pre-contact North America Coppice in Europe: From Subsistence Resource to Market Commodity Roman Legacies: Industrial-scale Copses and Sweet Chestnut Medieval Woodlands: Composition, Patterns, and Protection The Manorial System: Private Ownership and Wooded Commons Coppice in the Emerging Market Economy Charcoal for Industry Boosts Coppice Production Shifting Products, Markets, and Management The Near Extinction of Coppicing The Rise of Modern Forestry Coppice in Colonial and Industrial North America? Revival? Coppicing for the 22nd Century European Revival Recapitulation: Crafting Regenerative Resprout Silviculture Chapter 2: The Anatomy and Physiology of Woody Plants Woody Plant Organs and Tissues Primary Organs: Crown, Trunk, and Roots Woody Plant Forms: Overall Aboveground Architecture Meristems: Tissues Capable of Division Wood and Bark: Tissues of the Trunk Tree Growth, Development, Life Span, and Decay Generalized Growth Pattern: Nested Cones Woody Plant Growth Habits: Above- and Belowground Plant Growth Patterns The Timing and Pattern of Seasonal Growth Tree Health and Life Span: An Energetic Balancing Act Sprouts and Resprouts The Adaptive Utility of the Ability to Resprout Anatomy and Physiology of Angiosperm Sprouting Conclusion Chapter 3: Ecology of Coppice Systems The Economy of Forest Ecosystems Natural Communities and Forest Cover Types Effects of Coppice on Community Ecology and Biodiversity Key Differences Between Coppice and High Forest Forest Growth Stages Forest Gap Formation Effects of Disturbance on Ground Layer Populations Growth Stages and Microclimate Effects of Access Rides and Woodland Roadways Coppice and Bird Species Coppice and Small Mammal Populations Coppice and Deer Coppice and Invertebrates Butterflies Deadwood Nutrient Dynamics in Coppice Woods Soil-Water Dynamics A Conservation Panacea? Chapter 4: Woodland Management Systems Systems Framework Species Economy Disturbance Severity Disturbance Chronology Landscape Pattern Resprout Silviculture Systems both Historic and Modern Adding Trees to Fields Woodland-based Systems Other Types of Resprout Silviculture Shredding Stooling Own-root Fruit Trees Stump Culture or Coppiced Christmas Trees Silvicultural Foundations of High Forest Management High Forest Management Systems Putting it All Together: Choosing the Right System for Your Landscape and Needs Chapter 5: Coppice Economics and Products Markets The Value-added Continuum Business Development Working Along the Value-added Continuum from Low to High Woodchips: Biofuel, Soil-improving Mulches, Woodchip-Clay Fodder Fuelwood Faggots Charcoal Carbon Farming Garden Products Holiday Ornamentation Culinary and Medicinal Mushrooms Food/Medicine/Wine Fencing Shelterbelts/Windbreaks/Soundbreaks Hedges Specialized Traditional Crafts Baskets Rustic Furniture Green Woodworking Building and Construction Materials Buildings Modern Product Potential Matching Production Systems to Regional Climate and Production Needs Financial Assistance to Support Coppice Management Forestry Cooperatives Conclusion PART II: 21st CENTURY COPPICE: A MODERN INTEGRATION Chapter 6: Listening to the Land: The Art of Ecological Design A Synthesis of Strategies The Silvicultural Standard: Forest Management Plans Working with a Professional: The Role of Foresters Goals and Management Objectives Mapping GIS Mapping Mapping Forest Stands Site Analysis Yeomans' Scale of Permanence Stand-specific Assessments System Design Cant Size, Rotation Length, and Layout The Circulatory System: Access and Extraction Routes Water Sources and Supply Fodder and Fence System Design Basket Willow Systems Managing for Wildlife A Coppice Pattern Language: Design Details and Criteria Designing Cultivated Ecologies: Multistoried, Multifunctional Guild Design Temporal Design: Cant Establishment and Harvest Schedules Putting Down the Pencil and Picking Up the Shovel Chapter 7: Getting Started: Establishing Coppice on Your Land Woodland Conversion Existing Stand Dynamics and Their Effects on Cant Development Natural Regeneration: Restocking Forest Stands Prescribed Burns Conclusion Field Transformation Species Layout and Spacing Ground Prep Planting Techniques Planting a Hedgerow Maintenance and Protection Tree Shelters Irrigation Projecting Costs Keeping Records Is Key Chapter 8: Coppice Management and Harvest First Harvest Cycle: Coppice Establishment When to Cut Where to Cut When to Initiate Coppicing Pollarding Preparing a Tree for Pollarding How and Where to Cut Accessing and Harvesting Pollards Timing Disturbance Chronology Managing Hedgerows The Art of Hedgelaying Tools and Felling Techniques Specialized Pollarding Tools Felling Snedding or Limbing Cross-cutting and Product Selection Extraction Storing Products Cant Management Maintenance Inputs Stand Improvement Pest and Weed Control Access Restoring Overstood Coppice Epilogue Appendix 1: Additional Resources Appendix 2: Yield and Species-by-Use Tables Species-by-Use Table Bibliography Endnotes Glossary Bibliography Index About the Author A Note About the Publisher

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