Business studies: general Books

711 products


  • The Opposite of Spoiled

    HarperCollins Publishers Inc The Opposite of Spoiled

    15 in stock

    Book SynopsisTrade Review"I started reading this book and cannot put it down... I don't know anyone who doesn't want to raise their kids to have curiosity, patience, thrift, modesty, generosity, perseverance, and perspective. A godsend of a book." -- Jessica Seinfeld "In the course of profiling dozens of savvy families, Lieber gives tips on how to talk about money with kids in a calm way... He makes a convincing case that the tendency to avoid the topic is a missed opportunity." -- The Wall Street Journal "The Opposite of Spoiled is flush with practical ways to incorporate money lessons into family life... Lieber's style is conversational and frank, with a sense of humor... It's rare to find a book about finance with so much heart." -- Associated Press "Finally, an honest, modern, comprehensive and nuanced book about kids and money. Parents report that conversations about money fill them with so much dread and confusion that they change the subject rather than dive in. The Opposite of Spoiled comes to the rescue." -- Wendy Mogel, author of The Blessing of a Skinned Knee "Lieber's book is intensely pragmatic, relentlessly anecdotal -- and that's why I loved it... A book that will start important conversations in lots of households." -- Claire Dederer, The New York Times Book Review "Ron Lieber's tips are practical, accessible and, best of all, rooted in the desire to foster an honest dialogue with our children." -- Heather Stevens, "Balancing Act" column in The Chicago Tribune "The Opposite of Spoiled is a thoughtful, and often inspiring, book that also delivers dozens of smart, practical tips for turning conversations about money into lessons about living. If you've got kids, want kids -- or heck, have been a kid -- read this book." -- Daniel H. Pink, author of Drive and To Sell is Human "All of us worry about how to give our kids a proper dose of perspective and gratitude. Ron Lieber's explanation of how money conversations imprint these good values (and so much more) is just the thing parents need to read right now." -- Madeline Levine, author of The Price of Privilege "We all want to raise children with good values, yet we often neglect to talk to our children about money. This engaging and important book breaks new ground by suggesting that the next generation deserves to be better at money than we are. A must-read for parents." -- Gretchen Rubin, author of The Happiness Project "An astute book filled with interesting anecdotes and wise lessons." -- Forbes "New York Times columnist Lieber makes a strong argument that money is something that children notice and talk about... Lieber's easygoing style will encourage parents to raise a new generation that's both confident and compassionate." -- Publishers Weekly "Lieber guides parents in conveying the value and significance of money and how to use it wisely, how to spend and save, how to give and invest. Parents will appreciate the sound advice and broad perspective Lieber offers on this important subject." -- Booklist

    15 in stock

    £10.44

  • Competitive Advantage

    Simon & Schuster Competitive Advantage

    3 in stock

    Book SynopsisCOMPETITIVE ADVANTAGE introduces a whole new way of understanding what a firm does. Porter''s groundbreaking concept of the value chain disaggregates a company into ''activities'', or the discrete functions or processes that represent the elemental building blocks of competitive advantage. Now an essential part of international business thinking, COMPETITIVE ADVANTAGE takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company''s relative cost position. Porter''s value chain enables managers to isolate the underlying sources of buyer value that will command a premium price, and the reasons why one product or service substitutes for another. He shows how competitive advantage lies not only in activities themselves but in the way activities relate to each other, to supplier activities, and to customer activities. That the phrases ''competitive advantage'' and ''sustainable competitive advantage'' have become commonplace is testimony to the power of Porter''s ideas. COMPETITIVE ADVANTAGE has guided countless companies, business school students, and scholars in understanding the roots of competition. Porter''s work captures the extraordinary complexity of competition in a way that makes strategy both concrete and actionable.Trade ReviewFinancial Times The most influential management book of the past quarter century....A veritable goldmine of analytical concepts and tools to help companies get a much clearer grasp of how they can create and sustain competitive advantage.Philip Kotler S.C. Johnson & Son Distinguished Professor of International Marketing, Northwestern University Michael Porter has done it again. Having defined the "what" and "why" of competitive strategy in his earlier book, he now define the "how" in Competitive Advantage.Newsday A sharp, aggressive, and cogently reasoned book about competition that your smarter rivals will try to get to first.The Washington Post A brilliant structural analysis of what competitive advantage might mean....Antitrust Law & Economics Review A superb guide for business managers but also necessary background study for judges, antitrust agency officials, and economic experts in antitrust cases.

    3 in stock

    £15.29

  • Impact Players

    HarperCollins Publishers Inc Impact Players

    10 in stock

    Book SynopsisWhile others wait for direction, Impact Players step up and lead.While others escalate problems, Impact Players move things across the finish line.While others attempt to minimize change, Impact Players are learning and adapting to change.Trade Review“If you’re trying to navigate the new world of work, this book is your GPS. With solid research and sparkling examples, Wiseman shows how to do the things they don’t teach us in school—tackling ambiguous problems, surmounting unforeseen obstacles, hitting moving targets, and traveling beyond the boundaries of your job description to make a real contribution.” — Daniel H. Pink, number one New York Times bestselling author of When, Drive, and To Sell is Human “If you want to stand out early in your career, this book is required reading. Liz Wiseman highlights the practical, often surprising habits that will help you reach your potential and make your mark.” — Adam Grant, number one New York Times bestselling author of Think Again and host of the TED podcast WorkLife “Impact Players will teach you how to have empathy for your boss without kissing up, how to step up and take charge even when you don’t have formal authority, and when to step back and follow, so you can make big things happen for your team and your career.” — Kim Scott, author of Radical Candor and Just Work “Liz Wiseman has done it again. Impact Players is an engaging and practical guide to how anyone can be more effective at work. In a refreshing departure from the relentless emphasis on leadership that dominates the field, Wiseman digs into the important question of how people make themselves valuable and how they find ways to make an impact when and where it matters most.” — Amy C. Edmondson, professor, Harvard Business School, and author of The Fearless Organization “In building innovative Silicon Valley companies and running US economic diplomacy, I’ve learned that Impact Players are the essential ingredient for growing transformative organizations. And Liz Wiseman’s book gives you the recipe. Impact Players will help you develop the desperately needed next generation of bold, principled, transformational leaders to address our challenges and make sure the world of tomorrow is a better world for all.” — Keith Krach, former United States undersecretary of state, chairman and CEO of DocuSign and Ariba "Being busy? Easy. Having an impact and making a difference? Well, that’s hard, really hard. Liz Wiseman, in her typically brilliantly, generous, and rigorous way, shows how any of us can change what we do so we too can be an Impact Player. This book is every bit as important and as good as Multipliers. And that book changed the working world.” — Michael Bungay Stanier, author of The Coaching Habit “Impact Players is a gold mine! It is filled with powerful insights and actionable recommendations on how to move beyond being a competent employee to being a truly impactful team player. This should be required reading for individual contributors and leaders alike.” — Tina Seelig, professor and executive director, Knight-Hennessy Scholars, Stanford University “As we slowly get through the challenges of the global pandemic, we cannot declare victory and go back to normal. We must look further forward to face a future of unprecedented adversity and opportunity. We need more leaders with the right mindset and skills to tackle our biggest and most important challenges—like the climate crisis or technological disruption of jobs, work, industries, and institutions. The world needs fewer people accepting the status quo and more Impact Players who are actively working to create the future they see is possible. This book is a playbook that will help individuals work at a higher level, inspire teams to do great things, and enable organizations to create a culture that fosters growth and to become high-impact organizations.” — Rob Nail, associate founder and former CEO, Singularity University “Every colleague, teammate, and contributor wants to be the ‘go to,’ high-performing, high-contributing player. Some might call them indispensable. Well, now you have the practical mindsets, strategies, and tools to achieve those goals. It doesn’t take much, but it does take leaders and colleagues who are able to apply simple techniques to extract that extra engagement sitting just below the surface. Liz is a master, and every CHRO/CPO should read this book. If you’re looking to take your organization and the amazing colleagues you have to another level of contribution, this is the guide to help you get them there!” — Eric Hutcherson, chief people and inclusion of?cer, Universal Music Group "As with all of Wiseman’s books, this is supremely well-researched, structured and filled with relatable stories. If you want to develop the Impact Player mindset and learn their specific practices, or want to have more Impact Players on your team, this book is gold." — Forbes

    10 in stock

    £20.90

  • Exception to the Rule The Surprising Science of

    McGraw-Hill Education Exception to the Rule The Surprising Science of

    15 in stock

    Book SynopsisThe antidote to navigating turbulent times isnât more rules.  It is timeless virtue that creates sustainable value.  Thoughtful leaders are keenly aware of the enormous challenge they face to drive high performance in a world that continues to ratchet up pressure and uncertainty.  Some leaders respond by getting tough and establishing strict rules. They get people in line, but they donât inspire excellence. Wise leaders, on the other hand, help their people practice character to navigate their way through the turbulenceâwithout lowering performance expectations. As a result, their people are more reliable under pressure. Exception to the Rule links ancient wisdom with contemporary science on high performance, teamwork, and engagement. Building an organizational culture based on classical virtuesâof trust, compassion, courage, justice, wisdom, temperance and hopeâis both strategically smart and a better way to live. ExcepTable of ContentsAcknowledgementsIntroductionChapter 1: TrustChapter 2: CompassionChapter 3: CourageChapter 4: JusticeChapter 5: WisdomChapter 6: TemperanceChapter 7: HopeChapter 8: Integrity--A Growth MarketChapter 9: Classical Solutions to Contemporary ChallengesEpilogue and TakeawaysEndnotesIndex

    15 in stock

    £21.84

  • The Visual MBA

    Penguin Books Ltd The Visual MBA

    15 in stock

    Book SynopsisTHE INTERNATIONAL BESTSELLER OVER 250,000 COPIES SOLDLEARN AN ENTIRE TWO-YEAR MBA PROGRAMME IN A FEW SHORT HOURS WITH THIS QUICK AND EASY-TO-READ ILLUSTRATED GUIDEAn MBA is the best way to get ahead in business. The Visual MBA is your shortcut to understanding the vital course principles including:- Marketing- Leadership and Management Skills- Accounting- Finance- Strategy- and much more.Skip the fees and save yourself countless hours, this is two years of business school packed into one indispensable, illustrated guide.

    15 in stock

    £17.09

  • Business Research Methods ISE

    McGraw-Hill Education Business Research Methods ISE

    1 in stock

    Book SynopsisBusiness Research Methods, 14e, contains stand-alone chapters that reflect research industry practices using real examples from all areas of business.  In collaborations with over two dozen industry researchers, Schindler writes a real-world research methods book that distinguishes between big data analytics and small data with an emphasis on decision making.  She eloquently covers ethical issues and their solutions, and has added more coverage of process models, sampling how-to, and data preparation. Conscious of the different learning styles of students, Schindler provides appropriate cues for both visual and verbal learners through the use of in-text exhibits, bolded key terms, conceptual photos throughout and research though-leader quotes in PowerPoints for each chapter. She also used various interim GreenBook Research Industry Trends (GRIT) reports to guide the research for this revision. The latest GRIT Report is based on the largest study of research suppliers aTable of ContentsPart I: Building the Foundation for ResearchChapter 1: Research Foundations and FundamentalsChapter 2: The Research Process: An OverviewChapter 3: Stage 1: Clarify the Research QuestionPart II: The Design of Business ResearchChapter 4: Stage 2: Research Design, An OverviewChapter 5: Stage 2: Sampling DesignAppendix: Calculate the Sample SizeChapter 6: Stage 2: Data Collection Design: Qualitative ResearchChapter 7: Stage 2: Data Collection Design: Observation ResearchChapter 8: Stage 2: Data Collection Design: ExperimentsChapter 9: Stage 2: Data Collection Design: Survey ResearchPart III: MeasurementChapter 10: Stage 3: Measurement FoundationsChapter 11: Stage 3: Measurement QuestionsAppendix: Sources of Measurement QuestionsChapter 12: Stage 3: Measurement InstrumentsPart IV: Collect, Prepare, and Examine the DataChapter 13: Stage 3: Collect, Prepare, and Examine DataAppendix: Better TablesAppendix: Review: Describing Data StatisticallyPart V: Analyze and Interpret DataChapter 14: Stage 4: Hypothesis TestingChapter 15: Stage 4: Measures of AssociationPart VI: Stage 5: Report the ResearchChapter 16: Stage 5: Research Reports: Support Insights and RecommendationsAppendix: Better ReportsPart VII: Research Project OverviewChapter 17: An Integrated Example Case IndexAppendicesA Business Research Proposals and RFPs (with Sample RFP)B Focus Group Discussion GuideC Nonparametric Significance Tests D Selected Statistical TablesReferencesGlossaryIndexes

    1 in stock

    £54.14

  • BTEC Level 3 National Business Student Book 1

    Pearson Education Limited BTEC Level 3 National Business Student Book 1

    15 in stock

    Book SynopsisResources designed to support learners of the 2010 BTEC Level 3 National Business specification Covering the full Diploma with all mandatory and a wide selection of optional units for the 2010 specification covered, and packed with in-book features to help students achieve their potential. WorkSpace case studies take your learners into the real world of work, showing them how they can apply their knowledge in a real-life context.

    15 in stock

    £31.99

  • Bring Your Human to Work 10 Surefire Ways to

    McGraw-Hill Education Bring Your Human to Work 10 Surefire Ways to

    1 in stock

    Book SynopsisWALL STREET JOURNAL BESTSELLERThe secret to business success? Get REAL and be HUMAN!As human beings, we are built to connect and form relationships. So, it should be no surprise that relationships must also translate into the workplace, where we spend most of our time! Companies that recognize this will retain the most productive, creative, and loyal employees, and invariably seize the competitive edge. The most successful leaders are those who actively form quality relationships with their employees, who honor fundamental human qualitiesâauthenticity, openness, and basic politenessâand apply them day in and day out. Paying attention and genuinely caring about the effects people have on one another other is key to developing a winning culture where people perform at the top of their game and want to work.As a workplace strategist and business coach, Erica Keswin has spent over 20 years working with top business Table of ContentsIntroduction: Getting Started on This Human BusinessChapter One: Be Real: Speak in a Human VoiceChapter Two: Play the Long Game: True Sustainability Is a State of MindChapter Three: The Sweet Spot: Finding That Special Something Between Tech and ConnectChapter Four: Mind Your Meetings: Honoring Relationships with Purpose, Presence, and ProtocolsChapter Five: Well-Being at Work: Finding the Human Side of WellnessChapter Six: Give Back: You've Got Nothing to Lose, Only Inspired Employees to GainChapter Seven: Disconnect to Reconnect: Where There's a Will, There's a WayChapter Eight: Space Matters: Curating Connection Starts with the Water CoolerChapter Nine: Take Professional Development Personally: Empower Employees to Be Their Best SelvesChapter Ten: Say Thank You: It's a Human Thing to DoAcknowledgmentsNotesIndex

    1 in stock

    £16.99

  • De Gruyter Inner Development Goals

    Out of stock

    Book Synopsis

    Out of stock

    £26.55

  • Nebentaetigkeiten Von Arbeitnehmern:

    Peter Lang AG Nebentaetigkeiten Von Arbeitnehmern:

    Out of stock

    Book Synopsis

    Out of stock

    £50.94

  • A Brief Guide to Business Classics

    Little, Brown Book Group A Brief Guide to Business Classics

    1 in stock

    Book SynopsisAn entertaining, accessible guide to 70 classic business texts, covering every aspect of business and a broad span of time.

    1 in stock

    £12.59

  • Option Volatility  Pricing Workbook Practicing

    McGraw-Hill Education Option Volatility Pricing Workbook Practicing

    2 in stock

    Book Synopsis Raise your options investing game to a new level through smart, focused practice For decades, Sheldon Natenbergâs Option Volatility & Pricing has been helping investors better understand the complexities of the option market with his clear and comprehensive explanation of trading strategies and risk management. Now, you can raise your performance to a higher level by practicing Natenbergâs methods before you enter the market.  Filled with hands-on exercises designed to dramatically increase your knowledge and build your confidence, The Option Volatility and Pricing Workbook provides the necessary tools from which to build a successful options portfolio. Each exercise is preceded by clear description of the principle at hand, and each concludes with in-depth explanations of the correct answers. Hundreds of exercises cover such topics as: â

    2 in stock

    £29.59

  • Blockbusters Why Big Hits  and Big Risks  are the

    Faber & Faber Blockbusters Why Big Hits and Big Risks are the

    1 in stock

    Book SynopsisWhat is behind the phenomenal success of entertainment businesses such as Warner Bros., Marvel Enterprises and Manchester United - along with such stars as Jay-Z and Lady Gaga? Which strategies give leaders in film, television, music, publishing, and sports an edge over their rivals? Anita Elberse, Harvard Business School''s expert on the entertainment industry, has done pioneering research on the worlds of media and sports for more than a decade. Now, in this groundbreaking book, she explains a powerful truth about the fiercely competitive world of entertainment: building a business around blockbuster products - the movies, television shows, songs and books that are hugely expensive to produce and market - is the surest path to long-term success. Along the way, she reveals why entertainment executives often spend outrageous amounts of money in search of the next blockbuster, why superstars are paid unimaginable sums and how digital technologies are transformi

    1 in stock

    £13.49

  • Adaptive Management: Elements, Applications &

    Nova Science Publishers Inc Adaptive Management: Elements, Applications &

    Out of stock

    Book SynopsisThe goal of an adaptive management approach is to reduce uncertainty over time by systematically incorporating learning into management. Managers of natural resources are required to design their actions as scientific experiments, monitor the outcomes, and adjust management direction in light of what the experiments revealed. This is a modern management concept that facilitates the achievement of resource management objectives. This book has enumerated cases of adaptive management elements, applications and experiments to test the efficacy of the concept in addressing resource management problems. The complexity of the conditions in which the natural resources occur (ie: biophysical coupled with social, political and economic) -- warrant the application of natural resources. In the era of change in the economy, climate, population and lifestyles, the utilisers of the renewable natural resources are taken more than the supply. It is therefore necessary to apply the concept in order to ensure sustainability and efficient utilisation. This book serves as a source of knowledge and experiences from renowned practitioners in the sector of entomology, zoology, fisheries, forestry and so on. This book is recommended for natural resource managers, wildlife managers, forest managers, fishery managers, graduates and under-graduate students. For the effective management of the forest, wildlife and fishery resources, the application of adaptive management is necessary.

    Out of stock

    £78.39

  • How to Read a Paragraph

    Rowman & Littlefield Publishers How to Read a Paragraph

    Out of stock

    Book SynopsisPre-order now for June 1 sales release.How to Read a Paragraph introduces the importance of purposeful skilled reading and lays out methods by which to develop close reading skills using the tools of critical thinking. Developing these skills enables students to read for deep understanding, to properly analyze and assess what they read, and to reason within the logic of an author. As readers engage with the thinking of authors and uncover their assumptions and motivations, they glean the most useful information from their written work. This book pairs with How to Write a Paragraph to offer an in-depth introduction to effective reading and writing skills. Activities in the book help sharpen reading comprehension skills for an elevated level of self-understanding, fulfillment, and depth of vision. As part of the Thinker's Guide Library, this book advances the mission of the Foundation for Critical Thinking to promote fairminded critical societies through cultivating essential intellectua

    Out of stock

    £18.99

  • The Accidental Business Owner - A Friendly Guide

    Jessica Kingsley Publishers The Accidental Business Owner - A Friendly Guide

    15 in stock

    Book SynopsisA practical and easily accessible guide for bodyworkers and movement teachers, including massage therapists and all other complementary therapists, to the setting up and running of a private practice in order to make it into a successful business.This book is for people who wish they didn''t need this book; for people who wish that their passion for their work was all they need to run a business but have learned that it is not. This book provides guidance to give the reader a head for business while maintaining their heart for their work.Filled with practical real-world explanations of basic business skills, it is written with warmth, humor, and an appreciation for the heart-led work of everyone in the health and wellness world. From bookkeeping to financing, business plans to contracts, the reader will find answers to the most basic questions: where do I start and how do I do that?When you love your healing work and need to learn how to run your business this book is the friend you need.

    15 in stock

    £31.50

  • Digital Writing: A Guide to Writing for Social

    Broadview Press Ltd Digital Writing: A Guide to Writing for Social

    3 in stock

    Book SynopsisThis guidebook offers a rhetorical framework for writing and analyzing content for social media and the web. In the age of disinformation and hyper-targeted digital advertising, writers and teachers of writing must be prepared to delve into the digital world with a critical and strategic perspective. This book offers an interdisciplinary approach to writing scenarios with insights from classical and contemporary rhetoric, the philosophy of technology, and digital media theory. Special emphases are also placed on preparing for writing, marketing, and communications careers in the digital space, and on ethical issues related to digital and social media.Trade Review“In Digital Writing, Dan Lawrence skillfully blends ancient rhetorical concepts and contemporary philosophical thought with the pragmatic theories and best practices of the digital age. In this concise, accessible text, Lawrence speaks not only to students who aspire to writing careers, but also to teachers whose pedagogical development necessitates a nuanced understanding of the theories and machinations that underpin the digital world. Lawrence’s experience as a digital practitioner, his skill as a teacher, and the sophistication of his reflections permeate the book and promise to enrich the field of digital writing.” — Karla Saari Kitalong, Professor Emerita, Michigan Technological University“Dan Lawrence sets out to do some impossible things in Digital Writing: to use ancient techniques against modern technologies, and to apply ancient principles to a society that has lost touch with them. Lawrence uses a tried and true historical framework to provide solutions to problems which have become societal and for which we have precious few such helpful guides. Lawrence urges the reader to do the one thing advertisers, marketers, and tech companies do not want them to do, something it is harder and harder to do with each passing microsecond: to stop and think. Digital Writing will open a lot of eyes to the subtle arts of persuasion employed at every turn of the average person’s daily digital life, and will arm them with the resources to be more intentional in their participation and more sophisticated in their response.” — Andrew McLuhan, author of written matter (Revelore Press, 2021)Table of ContentsChapter 1: Introduction to Digital Writing 1.1 Introduction 1.2 What is Digital Writing? 1.3 Rhetorical Framework for Digital Writing 1.4 Rhetoric, Audience, and Technology 1.5 Rhetoric in Application 1.5.1 Ethos 1.5.2 Pathos 1.5.3 Logos 1.6 Procedural Rhetoric 1.7 Careers in Digital Writing 1.8 How to Use This Text 1.9 Exercises Chapter 2: Writing for Social Media 2.1 The Digital Writing Process 2.2 Rhetoric and Social Media 2.3 Emulation 2.4 Interactivity 2.5 House of Language: The Language Game 2.6 What is Social Media? 2.7 Benefits of Social Media 2.8 Social Media in Business 2.9 Global Social Media Usage 2.10 Major Platforms: Facebook, Instagram, Twitter 2.10.1 Facebook 2.10.2 Twitter 2.10.3 Instagram 2.11 Digital Medi and Marketing 2.12 Marketing Departments 2.13 Marketing vs. Advertising 2.14 Conversions 2.15 Case Studies & Applications 2.16 Writing for Facebook 2.17 Writing for Twitter 2.18 Writing for Instagram 2.19 Exercises Chapter 3: Writing for the Web 3.1 Introduction 3.2 Global Internet Access and Usage 3.3 User Behavior and Time Online: What Are People Doing on the Internet? 3.4 Algorithms and the Black Box of Technology 3.5 Ethics, Data, and Privacy 3.6 Searchability/Findability 3.7 Disinformation 3.8 Writing Content for the Web 3.9 Web Traffic 3.10 Blogging 3.11 Search Engine Optimization 3.12 Content Writing 3.13 Landing Pages 3.14 Using Web Building Tools 3.15 Exercises Chapter 4: Digital-Visual Design 4.1 Introduction 4.2 Visual Rhetoric 4.3 Graphic Design 4.4 The Rise of Digital Video 4.5 Digital-Visual Design 4.6 Don’t Be Afraid of Adobe 4.7 YouTube and Video Advertisements 4.8 Aesthetics and Microgenres 4.9 Emergent Technology and the Reality of the Virtual 4.10 Exercises Chapter 5: Digital Writing Jobs 5.1 Introduction 5.2 Articulating Skills and Digital Skills 5.3 Acquiring and Claiming Skills 5.4 Specializations and What Employers Look For 5.5 Applying to Jobs 5.6 Networking and LinkedIn 5.7 The Digital Writer’s Resume 5.8 The Digital Writer’s Cover Letter 5.9 Conclusion5.10 Exercises Appendix Bibliography & Further Reading Pexels Imagery Credits

    3 in stock

    £24.26

  • Business Made Simple

    HarperCollins Focus Business Made Simple

    4 in stock

    Book SynopsisIs this blue book more valuable than a business degree?Most people enter their professional careers not understanding how to grow a business. At times, this makes them feel lost, or worse, like a fraud pretending to know what they’re doing. It’s hard to be successful without a clear understanding of how business works. These 60 daily readings are crucial for any professional or business owner who wants to take their career to the next level.New York Times and Wall Street Journal bestselling author, Donald Miller knows that business is more than just a good idea made profitable – it’s a system of unspoken rules, rarely taught by MBA schools. If you are attempting to profitably grow your business or career, you need elite business knowledge—knowledge that creates tangible value.Even if you had the time, access, or money to attend a Top 20 business school, you would still be missing the practical knowledge that propels the best and brightest forward. However, there is another way to achieve this insider skill development, which can both drastically improve your career earnings and the satisfaction of achieving your goals.Donald Miller learned how to rise to the top using the principles he shares in this book. He wrote Business Made Simple to teach others what it takes to grow your career and create a company that is healthy and profitable.These short, daily entries and accompanying videos will add enormous value to your business and the organization you work for. In this sixty-day guide, readers will be introduced to the nine areas where truly successful leaders and their businesses excel: Character: What kind of person succeeds in business? Leadership: How do you unite a team around a mission? Personal Productivity: How can you get more done in less time? Messaging: Why aren’t customers paying more attention? Marketing: How do I build a sales funnel? Business Strategy: How does a business really work? Execution: How can we get things done? Sales: How do I close more sales? Management: What does a good manager do? Business Made Simple is the must-have guide for anyone who feels lost or overwhelmed by the modern business climate, even if they attended business school. Learn what the most successful business leaders have known for years through the simple but effective secrets shared in these pages.Take things further: If you want to be worth more as a business professional, read each daily entry and follow along with the free videos that will be sent to you after you buy the book.Trade Review'Business Made Simple helped me grow my private practice into a thriving group practice in 3 months.' --Carole Cullen, My Therapist, Inc.'Business Made Simple starts my day with an idea that makes me money, saves me money, or helps me make better business decisions.' --Grant Karst, BlueSky Financial Planning'Donald Miller's Business Made Simple videos have ensured that I get a quick dose of smart, creative business advice every morning--no searching, no effort, just there and ready for me to consume!' --Chrissy Wozniak, The Uncommon Ground Inc.'Starting my day with Business Made Simple motivates me to be the best co-worker, leader, and performer I can be.' --Deb Vigotsky, Hanover Insurance GroupInstagram and Twitter'The best part of waking up is not Folgers in my cup, it's the simple tip from Donald Miller that grows my small business.' --Lee Baker, uScore Soccer

    4 in stock

    £15.19

  • Basics of Organizing

    New Era Publications International APS Basics of Organizing

    1 in stock

    Book SynopsisAnybody recognizes that if things were better organized people would be better off. We have all had experiences with bureaucratic red tape, impersonal government agencies or careless commercial enterprises. The problem of poor organization is serious and costs trillions in waste, inefficiency and lowered productivity. On a more individual level, organization is a key-and often missing-factor in personal success. It is also a necessity for a flourishing family. Attainment of one's goals, no matter how small or how large, requires a knowledge of organization. How do you most efficiently and productively manage your time, your activities and your resources? How do you minimize distractions? And how do you align your strengths in order to accomplish your purposes? L. Ron Hubbard recognized that Man was as lacking in understanding of how to organize his activities as he was about his true spiritual nature. And a sizable portion of his research was devoted to clarify the subject of organization, a task he fully accomplished. This course contains only some of the most basic principles of the organizing technology he developed, but these fundamentals are, by themselves, enough to greatly enhance the activity of any endeavor, whether that of a group or an individual. Chaos and confusion are not natural conditions of life. They only exist when natural laws are not understood and followed. Here are some of the natural laws of organization and organizing.

    1 in stock

    £5.63

  • The 30 Day MBA

    Kogan Page Ltd The 30 Day MBA

    15 in stock

    Book SynopsisColin Barrow is the former Head of the Enterprise Group and current Visiting Fellow at Cranfield University. His career spanning nearly 40 years, he has lectured, researched and collaborated with colleagues in business schools in the UK, America, Australia, East Asia and throughout Europe. He is also the author of The Business Plan Workbook and Financial Management for the Small Business (both published by Kogan Page). He is based in Cornwall, UK.Table of Contents Section - 00: Introduction Section - 01: Accounting Section - 02: Finance Section - 03: Marketing Section - 04: Organizational behaviour Section - 05: Business history Section - 06: Business law Section - 07: Economics Section - 08: Entrepreneurship Section - 09: Ethics and social responsibility Section - 10: Operations management Section - 11: Quantitative and qualitative research and analysis Section - 12: Strategy

    15 in stock

    £14.24

  • The 30 Day MBA

    Kogan Page Ltd The 30 Day MBA

    15 in stock

    Book SynopsisColin Barrow is the former Head of the Enterprise Group and current Visiting Fellow at Cranfield University. His career spanning nearly 40 years, he has lectured, researched and collaborated with colleagues in business schools in the UK, America, Australia, East Asia and throughout Europe. He is also the author of The Business Plan Workbook and Financial Management for the Small Business (both published by Kogan Page). He is based in Cornwall, UK.Table of Contents Section - 00: Introduction Section - 01: Accounting Section - 02: Finance Section - 03: Marketing Section - 04: Organizational behaviour Section - 05: Business history Section - 06: Business law Section - 07: Economics Section - 08: Entrepreneurship Section - 09: Ethics and social responsibility Section - 10: Operations management Section - 11: Quantitative and qualitative research and analysis Section - 12: Strategy

    15 in stock

    £42.50

  • The Making of the Greatest: Bill Gates

    Rupa Publications India Pvt Ltd. The Making of the Greatest: Bill Gates

    1 in stock

    Book SynopsisSuccess is aousy teacher. It seduces smart people into thinking they can''tose. Bill Gates encyclopaedia Britannica describes Bill Gates (born William Henry Gates III) as an American computer programmer, businessman and philanthropist rightly so. However, the man and his achievements are so vast that even a big, fat encyclopaedia would not be enough to document his entireife. In his teenage years, Gates acquired the reputation of being quite a hacker. At thirteen, he hacked his school computer and got himself into a class with a disproportionate number of interesting girls''. then, at fifteen, he hacked the computer of a big Corporation. He has even been arrested. Hisife took a dramatic turn in 1975 when he decided to drop out of Harvard. Soon after, he and Paul Allen co-founded Microsoft Corporation out of a garage in albuquerque, new Mexico. By the end of the 1980s, Microsoft had become theargest software company in the world. A billionaire since 1986, Gates is currently the second richest man in the world, behind amazon''s Jeff Bezos. This book is about a man who changed not only the way peopleive and work every day, but also redefined the meaning of giving back to society'' by pledging most of his wealth to charity.

    1 in stock

    £6.29

  • National 5 Business Management Revision Guide

    HarperCollins Publishers National 5 Business Management Revision Guide

    1 in stock

    Book SynopsisExam Board: SQALevel: National 5Subject: Business ManagementFirst Teaching: 2017, First Exam: 2018National 5 Business Management Revision Guide provides easy-to-use and value-for-money revision for all abilities and learning styles, including guidance on the National 5 course and assessments structure.Colourful double-page spreads aid both comprehensive and revision planningTopics are broken down into small, easily managed sections, complemented with lots of diagrams and illustrations to aid retentionQuick Tests and Top Tips help keep students focused on the exam's precise demandsRevision checklists help students to manage and track their progress in the lead up to the examA glossary presents all of the key terms and definitions essential for the examFormerly known as Leckie Success Guides the number one revision brand in Scotland.

    1 in stock

    £14.40

  • Communication For International Business

    HarperCollins Publishers Communication For International Business

    Out of stock

    Book SynopsisThe communicating secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of communication for international business.Includes how to: Listen and look Say and speak Use technology and media Take the environment into account Use Netiquette Negotiate intercontinental differences Communicate with a remote team

    Out of stock

    £6.64

  • Hawthorne Educational Services PreReferral Intervention Manual

    Book Synopsis

    £90.22

  • TenDay MBA 4th Ed. The

    HarperCollins Publishers Inc TenDay MBA 4th Ed. The

    10 in stock

    Book SynopsisRevised and updated to answer the challenges of a rapidly changing business world, the 4th edition of The Ten-Day MBA includes the latest topics taught at America''s top business schools, from corporate ethics and compliance to financial planning and real estate to leadership and negotiation. With more than 400,000 copies sold around the world, this internationally acclaimed guide distills the lessons of the most popular business school courses taught at Harvard, Stanford, the University of Pennsylvania, the University of Chicago, Northwestern, and the University of Virginia. Author Steven A. Silbiger delivers research straight from the notes of real MBA students attending these top programs today—giving you the tools you need to get ahead in business and in life.

    10 in stock

    £20.00

  • The Price You Pay for College

    HarperCollins Publishers Inc The Price You Pay for College

    Out of stock

    Book SynopsisNamed one of the best books of 2021 by NPRNew York Times Bestseller and a New York Times Book Review Editor’s Choice pick“Masterly . . .represents an extraordinary achievement: It is comprehensive and detailed without being tedious, practical without being banal, impeccably well judged and unusually rigorous.”—Daniel Markovits, New York Times Book Review“Ron Lieber is a gift.”—Scott Galloway The hugely popular New York Times Your Money columnist and author of the bestselling The Opposite of Spoiled offers a deeply reported and emotionally honest approach to the biggest financial decision families will ever make: what to pay for college—a decision made even more confusing because of the Covid-19 pandemic.Sending a teenager to a flagship state university for four years of on-campus living costs more than $100,000 in many parts of the United States. Meanwhile, many families of freshmen attending selective private colleges will spend triple—over $300,000. With the same passion, smarts, and humor that infuse his personal finance column, Ron Lieber offers a much-needed roadmap to help families navigate this difficult and often confusing journey. Lieber begins by explaining who pays what and why and how the financial aid system got so complicated. He also pulls the curtain back on merit aid, an entirely new form of discounting that most colleges now use to compete with peers.While price is essential, value is paramount. So what is worth paying extra for, and how do you know when it exists in abundance at any particular school? Is a small college better than a big one? Who actually does the teaching? Given that every college claims to have reinvented its career center, who should we actually believe? He asks the tough questions of college presidents and financial aid gatekeepers that parents don’t know (or are afraid) to ask and summarizes the research about what matters and what doesn’t.Finally, Lieber calmly walks families through the process of setting financial goals, explaining the system to their children and figuring out the right ways to save, borrow, and bargain for a better deal. The Price You Pay for College gives parents the clarity they need to make informed choices and helps restore the joy and wonder the college experience is supposed to represent.

    Out of stock

    £22.39

  • The Price You Pay for College

    HarperCollins Publishers Inc The Price You Pay for College

    10 in stock

    Book SynopsisNamed one of the best books of 2021 by NPRNew York Times Bestseller and a New York Times Book Review Editor’s Choice pick“Masterly . . .represents an extraordinary achievement: It is comprehensive and detailed without being tedious, practical without being banal, impeccably well judged and unusually rigorous.”—Daniel Markovits, New York Times Book Review“Ron Lieber is a gift.”—Scott Galloway The hugely popular New York Times Your Money columnist and author of the bestselling The Opposite of Spoiled offers a deeply reported and emotionally honest approach to the biggest financial decision families will ever make: what to pay for college—a decision made even more confusing because of the Covid-19 pandemic.Sending a teenager to a flagship state university for four years of on-campus living costs more than $100,000 in many parts of the United States. Meanwhile, many families of freshmen attending selective private colleges will spend triple—over $300,000. With the same passion, smarts, and humor that infuse his personal finance column, Ron Lieber offers a much-needed roadmap to help families navigate this difficult and often confusing journey. Lieber begins by explaining who pays what and why and how the financial aid system got so complicated. He also pulls the curtain back on merit aid, an entirely new form of discounting that most colleges now use to compete with peers.While price is essential, value is paramount. So what is worth paying extra for, and how do you know when it exists in abundance at any particular school? Is a small college better than a big one? Who actually does the teaching? Given that every college claims to have reinvented its career center, who should we actually believe? He asks the tough questions of college presidents and financial aid gatekeepers that parents don’t know (or are afraid) to ask and summarizes the research about what matters and what doesn’t.Finally, Lieber calmly walks families through the process of setting financial goals, explaining the system to their children and figuring out the right ways to save, borrow, and bargain for a better deal. The Price You Pay for College gives parents the clarity they need to make informed choices and helps restore the joy and wonder the college experience is supposed to represent.

    10 in stock

    £15.29

  • The Golden Passport Harvard Business School the

    HarperCollins Publishers Inc The Golden Passport Harvard Business School the

    10 in stock

    Book SynopsisThose holding Harvard MBAs are near-guaranteed entrance into Western capitalism’s most powerful realm—the corner office.Most people have a vague knowledge of the power of the HBS network, but few understand the dynamics that have made HBS an indestructible and powerful force for almost a century.Trade Review“[A] richly reported indictment of the school as a leading reason that corporate America is disdained by much of the country....in example after example, Mr. McDonald sets out his thesis that money and influence have distorted both the school’s curriculum and the worldview espoused by its professors.” — Andrew Ross Sorkin, The New York Times “This is serious history, broad in its sweep and meticulous in the detail.” — Wall Street Journal “Duff McDonald’s The Golden Passport is the detailed story of Harvard Business School (HBS) that, willingly marinated in corporate money and influence, prepares each generation of “modern” corporate tycoons. HBS, while alert to shaping the latest management techniques, is largely indifferent to the ongoing corporate crime wave and other criminogenic behavior and externalities corrosive of fundamental civic values and economic equities. Readers can bury their noses in this prodigious tome and come away with a stench of affluent decadence.” — Ralph Nader “The Golden Passport is a tour-de-force about one of our nation’s most important and enduring symbols of capitalism. Whether you aspire to attend Harvard Business School or you disdain it for its disproportionate influence on Wall Street and in the executive suites of our major corporations, McDonald’s investigative-reporting masterpiece is a must read.” — William D. Cohan, New York Times bestselling author of House of Cards “The Golden Passport isn’t the first (and won’t be the last) time that pointed criticism has been aimed at the Harvard Business School, but it is certainly the most thorough to date. The story McDonald tells isn’t a simplistic one. Rather, he argues that the analytical modus operandi of Harvard-trained MBAs has damaged not just particular companies, but the very fabric of society itself. It’s a convincing and important call for change.” — Bethany McLean, co-author of The Smartest Guys in the Room Duff McDonald’s Golden Passport is a magisterial history of Harvard Business School and much more. It provides a powerful lens into the intellectual underpinnings and pragmatic failures of American business and American capitalism writ large. — Richard Florida, author of The Rise of the Creative Class “Exploring how Harvard Business School became a ticket to the highest echelons of money, power, and influence, McDonald (The Firm) chronicles the school’s history in an irreverent, cynical, and frequently funny exposé of its pretensions...refreshingly substitutes skepticism for reverence, questioning the limits of business education and of capitalism in general.” — Publishers Weekly “A massively detailed history of Harvard Business School since its founding in 1908 and a searing critique of the school’s impact on American capitalism…..McDonald’s deep research into the 100-plus years of HBS-the faculty members, the courses offered, many of the students-is undoubtedly impressive.” — Kirkus Reviews “McDonald’s reporting highlights the school’s influence, such as detailing how HBS helped the U.S. win WWII by marrying mathematics and statistics to war strategy, and also how HBS helped define and establish the foundations of managerial knowledge in the country and put American management at the forefront of global business. ” — Booklist “Exploring how Harvard Business School became a ticket to the highest echelons of money, power, and influence, McDonald (The Firm) chronicles the school’s history in an irreverent, cynical, and frequently funny exposé of its pretensions...refreshingly substitutes skepticism for reverence, questioning the limits of business education and of capitalism in general.” —

    10 in stock

    £15.99

  • HarperCollins Publishers Inc After the Ivory Tower Falls How College Broke the

    1 in stock

    Book Synopsis

    1 in stock

    £19.79

  • The Startup Equation A Visual Guidebook to

    McGraw-Hill Education - Europe The Startup Equation A Visual Guidebook to

    1 in stock

    Book SynopsisFilled with infographics, visuals, and case studies—a vibrant, practical guide to creating a winning business model for any startupTable of ContentsAcknowledgments xForeword xiOur Story xivSECTION 1: DISCOVERING THE EQUATION1. The Age of YOU: The Entrepreneur 3The Next Billion Entrepreneurs 5Create or Die 5The New Industrial Revolution 5Choose Your Own Startup Adventure 112. The Rise of the Startup Economy 13The New Startup Economy 13A Tale of Two Cities: Savannah and Boulder 13What Makes a Great Startup Economy? 14Where is the Best Startup Economy for Your Business? 203. The Six Forces of Change 23Force #1: The Anywhere, Liquid Workforce 23Force #2: The New Work Order— Connected, Collaborative, Creative 24Force #3: The Connected and Engaged Customer 25Force #4: The Era of the Maker 26Force #5: The Sharing Economy 30Force #6: The New Creative Economy 32Applying the Six Forces to Your Startup 374. The Startup Equation 39The Equation Structure 39Building the Foundation 40Crafting the Equation 40Growing the Dream 40The Periodic Table for Startups 41This is a Living Diagram 41SECTION 2: BUILDING THE FOUNDATION5. The Entrepreneur’s Journey 47Building a Great Entrepreneur 50Finding the Leader Within 52Entrepreneurs, Know Thyself 53No MBA Required 59Plan to Succeed, Not Win 59Getting Ready . . . 616. The Big Idea 63What’s The Big Idea? 66Generate Ideas with Brainstorming 68Communicate Ideas Through Sketching 70Utilize Collaboration to Build 72Focus on the Right Opportunity 72Getting Ready . . . 737. Strength in Agility 75Living the Lean Startup Life 78Discovering Your BASE Business Model 78Thoughts on Financial Models 87Building Your Minimum Viable Product 89Vision Without Execution is Just Bullshit 92The Art of the Pivot 92Getting Ready . . . 93SECTION 3: CRAFTING THE EXPERIENCE8. Culture of Wow 97Culture Starts with the Person at the Top 97Finding the Right Culture Mix 101Creating the Right Cultural Balance 103Supporting Balance, Preventing Burnout 105Closing the Creativity Gap 105Leveraging Coworking and Makerspaces 106Getting Ready . . . 1079. Rewards of Great Teams 109The Single Founder vs Co-Founding Team 112How to Find The Right Co-founder 114Recruiting the A-Team 114Leveraging Great Mentors and Advisors 118Building and Leveraging Great Advisory Boards 120Crafting a Stellar Board of Directors 121Getting Ready . . . 12310. Creating Great Customer Experiences 125Everything Starts with the Customer 129The Six Disciplines of Great Customer Experiences 130Discovering the Customer Journey 132Building a Minimum Delightful Product 134Customers as Partners 138Leveraging Benchmarks, Testing and Customer Insights 142Getting Ready . . . 14311. The New Brand Order 147Great Brands = Great Experiences 147Building a GREAT Brand Takes GUTS! 150Creating a Brand Identity 154Bringing Your Brand to Life 155How to Think About Your Brand Affinity 165Getting Ready . . . 165SECTION 4: GROWING THE DREAM12. No Money, No Excuses 169Picking a Funding Strategy 169Leveling Up With Angels and VCs 175The Art of the Pitch 175Beyond Investors: Loans, Grants and Cash Flow 179Startup Rocket Fuel: Accelerators and Incubators 189Getting Ready . . . 19113. Startup Marketing Alchemy 193Seeing the Big Picture 193Knowing Your Customers 196The World’s Shortest Marketing Plan 197Startup Marketing Mixology 197An Inbound Strategy to Unite Them All 203Growth Hacking Your Startup 205Getting Ready . . . 20914. ROI of Happy Customers 213Building a Sales Engine 216Hacking Your Sales Process 221Mavericks, Journeymen, Superstars and Trouble 224Creating Loyalty with Brand Evangelists and Raving Fans 229Getting Ready . . . 23315. Scaling to New Heights 235Scaling the Elements 238The 3 Ms of Scaling 239Jumping the Gun 242Building an Engine of Growth 246Running on All Cylinders 248Getting Ready . . . 24916. Always Be Innovating 251Creating a Culture of Innovation 254The Rules and Habits of Innovation 255Everyone is a Design Thinker 258The Art of SMART Innovation 260Every Entrepreneur Needs to Be a DEO 265Getting Ready . . . 26517. The Exponential Power of the X-Factor 267Driven to Succeed 270Bouncing Up, Not Bouncing Back 271Curiosity Killed the Bad Idea 271A Startup State of Mind 273Serendipity Not Included 273Getting Ready . . . 275SECTION 5: CHARTING THE ADVENTURE18. Choose Your Own Adventure 279One Equation to Rule Them All 280The Elements of Startup Success 282Two Questions You Must Ask 284The SEED Board—Where the Rubber Hits the Road 285Build Your Own SEED Board 293Your Journey is Just Beginning 298Notes 299

    1 in stock

    £33.29

  • Lead Like it MattersBecause it Does Practical

    McGraw-Hill Education - Europe Lead Like it MattersBecause it Does Practical

    Book SynopsisHelps you master the 4 key tenets of leadership - and create a "ripple effect" of positive change. This book shows you how to: assess your leadership style and skill set - and make adjustments; create constructive dialogues including "managing up" and delegation; and, cut wasteful meetings out of your life and lead productive ones; among others.Table of ContentsAcknowledgments ixIntroduction xiPart 1 The Eight Leadership Insights 11 What Are the Eight Leadership Insights? 3Part 2 Personal Mastery 172 What Is Personal Mastery? 193 Emotional Intelligence and Personal Mastery 254 Myers-Briggs Type Indicator 375 Life Line 476 Personal Values 517 Personal Mission 598 Personal Vision 63Part 3 Interpersonal Mastery 719 What Is Interpersonal Mastery? 7310 Deep Listening 8111 Constructive Feedback 8912 Managing “Up” 10113 Conflict Resolution and Transformation 107Part 4 Team Mastery 12314 Team Mastery 12515 The Stepladder of Group Dynamics 13116 Team Mission, Vision, and Values 14317 Decision Making 14918 Delegation 15919 Meetings That Work 16720 Building Trust on Purpose 175Part 5 Culture and Systems Mastery 18721 What Is Culture and Systems Mastery? 18922 The Four Cultural Archetypes 19323 Leading Change 20924 Accountability 22325 Recognition 22726 Courage 23127 Summing Up 239Notes 243Index 249

    £23.39

  • Authentic Gravitas Who Stands Out and Why

    Penguin Putnam Inc Authentic Gravitas Who Stands Out and Why

    10 in stock

    Book SynopsisHave a powerful impact—by being more like yourself rather than less, through this groundbreaking approach taught at the London School of Economics and companies worldwide.Organizational psychologist and executive coach Rebecca Newton has found that even her most successful clients still want more of one quality: gravitas. They want their words to carry weight, to have a positive, lasting impact on those around them. Gravitas can seem like an elusive, intangible quality, but it isn't about adopting the style of another or being someone you're not. Newton draws on extensive research and experience coaching business leaders to show what underpins authentic gravitas and how anyone can develop it. She presents the counterintuitive idea that in order to be valued, we shouldn't spend all our time and energy trying to stand out from the crowd; instead, we should focus on the crowd--connecting with others and understanding their needs in order to make a signi

    10 in stock

    £20.80

  • Innovate Happily

    Penguin Random House India Innovate Happily

    1 in stock

    Book SynopsisHappy people are more innovative and productive. The Happiness Quotient is crucial for corporate success. "Innovate Happily" by Rekha Shetty follows Junie and Rags as they uncover secrets in Bhutan, a happy society. The book guides readers on increasing their Happiness Quotient for personal and organizational growth.

    1 in stock

    £10.46

  • The Tata Group

    Penguin Random House India The Tata Group

    Book Synopsis

    £14.20

  • Marketing

    Oxford University Press Marketing

    1 in stock

    Book SynopsisHow does Google support organizations in their transformation to digital marketing?How does the International Food Waste Coalition influence more sustainable behaviour?How did a producer of Thai herbal toothpaste amend their marketing mix to maintain sales during COVID-19?With insights from leading practitioners and exploration of the latest issues to affect consumers and businesses alike, Marketing answers these questions and more to provide students with the skills they need to successfully engage with marketing across all areas of society.Founded on rigorous research, this critical text presents a current, complete guide to marketing success and explores topical issues such as sustainability and digital transformation. Its broadest ever range of examples, Practitioner Insights and Market Insights also give readers a unique view into the fascinating worlds of marketing professionals. Individuals from Arch Creative, Klarna, eDreams Odigeo and Watson Farley & Williams are just a few ofTrade ReviewA refreshing take on marketing 101 theory. It has an excellent range of global examples, which is helpful in broadening student understanding and engagement. The text has useful critical discussion elements and, importantly, makes the effort to explain how key theories work in practice. * Dr Helen Millward, Keele University *The go-to book for those new to marketing and the one that links theory to practice. * Mr Marcus Thompson, University of Aberdeen *I highly recommend this book for undergraduate students. This book has incorporated marketing theories throughout the chapters and discusses marketing opportunities, strategies, practices, challenges, risks, and constraints by providing contemporary examples from real-world businesses. * Professor Elham Rahbar, Niels Brock Copenhagen Business College *Contemporary and practical without missing theoretical aspects, this book is written in a student-friendly style with the inclusion of appealing cases. * Mr Chris Liasidis, University of York, Europe Campus *An engaging read that bridges the gap between theory and practice. 21st century students will find this book appeals to their senses! * Dr Tim Stone, University of Aberdeen *This revised edition provides a comprehensive, yet easily accessible, introduction to marketing for undergraduate and postgraduate students. Content is topical with current application, which reflects the changing business world. * Mr David Lane, Leeds Beckett University *This book provides a good overview of the core marketing concepts. It has many up-to-date examples and nice marketing insights and cases. * Dr Nina Belei, Radboud University *Table of ContentsPart One: Core Principles, Context and Customers 1: Marketing principles and practice 2: The marketing environment 3: Consumer buying behaviour 4: Business to business marketing 5: Services and relationship marketing Part Two: Marketing Strategy 6: Marketing strategy 7: Marketing research and analytics 8: Market segmentation and positioning 9: International marketing development 10: Branding decisions Part Three: Marketing Tactics 11: Product: new proposition development and innovation 12: Place: channels, supply chains, and retailing 13: Price and customer value 14: Promotion I: principles of marketing communications 15: Promotion II: configuring the marketing communications mix 16: Digital and social media marketing Part Four: Marketing and Society 17: Not-for-profit and social marketing 18: Marketing, society, sustainability and ethics

    1 in stock

    £58.89

  • Real Options in Theory and Practice

    Oxford University Press, USA Real Options in Theory and Practice

    15 in stock

    Book SynopsisDecision makers in business and economics face a staggering array of problems. Managers of growing firms have to decide which growth options will expand their business. Governments have to decide which infrastructure investments to undertake. Managers of oil firms must decide how rapidly to deplete their reserves. Owners of land must decide when and how to develop. Operators of power plants must decide when to start them up and when to shut them down. While these problems seem quite diverse, they share many important features. In each case, the decision maker must choose when to take a particular action that will be difficult, if not impossible, to reverse. In each case, the consequences of taking (or not taking) that action are uncertain. The timing and nature of these actions directly affect revenue. Real options that often vary radically from one problem to another. The book focuses on building a general approach to solving problems from the ground up to show readers how real optioTable of ContentsPREFACE ; 1 Introduction ; I. Foundations ; 2. The modeling framework ; 3. Valuing single-period cash flows ; 4. Valuing multi-period cash flows ; 5. Combining valuation and decision making ; II Component Real Options ; 6. Options that do not affect the state of a project ; 7. Simple timing options ; 8. Compound timing options ; 9. Uber-compound timing options 200 ; 10. Switching options ; 11. Learning options ; III Calibrating the Model 293 ; 12. Calibration using spot and futures price data 294 ; 13. Calibration using option price data ; 14. Calibrating trees of alternative state variables ; IV Putting the Pieces Together ; 15. Forestry management and valuation ; 16. Developing a gas field ; 17. Mothballing an ethanol plant ; 18. Where to from here?

    15 in stock

    £103.50

  • Efficient Organization A Governance Approach

    Oxford University Press Inc Efficient Organization A Governance Approach

    1 in stock

    Book SynopsisTrade ReviewWritten by two of the foremost experts on the topic, this book is the best attempt so far at explaining Transaction Cost Economics in a way that is meaningful to anyone serious about designing organizations. A much-needed addition to the literature! * Felipe Csaszar, Professor of Strategy, University of Michigan *This book is a must-read for anyone who has a role in the design and governance of organizations. This book provides a wonderful synthesis of key organizational insights from economics, sociology, and organizational theory that suggest a path for the development of what the authors describe as 'efficient organizations.' In these turbulent times this book holds valuable pointers for scholars and practitioners alike on how we might conceive of organizational design going forward. * Ranjay Gulati, Paul R. Lawrence MBA Class of 1942 Professor of Business Administration, Harvard Business School *Whether designing a start-up or redesigning an established organization, strategic decisions are most sustainable when leaders are sophisticated and forward looking about governance. In Efficient Organization, Mikko Ketokivi and Joe Mahoney provide this sophistication and foresight by illuminating the comparative governance perspective of Nobel laureate Oliver Williamson. This intriguing book offers many detailed illustrations from businesses and non-profits and delivers vital know-why and know-how. The topic is so central (and underutilized) to organizational design that the book should be mandatory reading for every entrepreneur, Executive MBA, and C-suite executive. * Jackson Nickerson, Frahm Family Professor of Strategy and Organization Emeritus, Olin Business School, and Executive Vice President and Chief Social Scientist, EPC Learning Labs LLC *Interspersed with helpful figures and tables, this book will serve as a foundational text in organizational strategy and economics. Highly recommended. Undergraduates through faculty and professionals. * Choice *Table of ContentsPreface Acknowledgments PART I: Fundamentals of Efficient Organization Chapter 1: Introduction Chapter 2: The Efficiency Lens PART II: Governance Within and Across Organizations Chapter 3: Contracting Within and Across Organizations Chapter 4: Stakeholder Analysis Chapter 5: Non-profit and Public Organizations PART III: Governance and the Organizational Lifecycle Chapter 6: The Startup Organization Chapter 7: The Expanding Organization Chapter 8: The Institutionalized Organization Epilogue Glossary of Terms References Index

    1 in stock

    £20.99

  • Our Least Important Asset

    Oxford University Press Inc Our Least Important Asset

    1 in stock

    Book SynopsisA comprehensive and insightful look at the modern workplace and how employees are managed, where the new approach is driven by the quirks of financial accounting to the detriment of employees and the long-term success of the organization. Real wages have stagnated or declined for most workers, job insecurity has increased, and retirement income is uncertain. Hours of work for white collar employees have increased steadily, opportunities for advancement have withered, and evidence of the negative effects of workplace stress on health continues to accumulate. Why have jobs gotten so much worse? As Peter Cappelli argues, these issues are not a result of companies trying to be cost effective. They stem from the logic of financial accounting--the arbiter for determining whether a company is maximizing shareholder value--and its fundamental flaws in dealing with human capital. Financial accounting views employee costs as fixed costs that cannot be reduced and fails to account for the costs oTrade Review...a timely study that connects present-day labor shortages to the dehumanizing irrationality of the modern workplace. * Publishers Weekly *How and why are corporate jobs getting worse and worse over time? Peter Cappelli's latest book answers both these questions: corporations are pushed by accounting demands to squeeze employment costs and to rely on contractors and outsourcing to keep these costs off their books-even at the expense of HR practices supported by decades of research and experience. Our Least Important Asset is an arresting take on the source of our current employment malaise. * Jerry Davis, University of Michigan *Human capital expert Peter Cappelli has written an important new book addressing the fundamental question of why policies that value and build human capital are not only rare in practice but increasingly implemented. His insightful answer: financial accounting measures lead to a lose-lose situation in which companies and their employees suffer. Just as the ESG movement has broadened reporting, so the answer to improved productivity and employee wellbeing must begin in changes in accounting measures. * Jeffrey Pfeffer, Stanford Graduate School of Business *Peter Cappelli, one of the leading scholars of workforce management, offers a compelling explanation of the decline of human resource practices like careful hiring and performance evaluation and investment in training. Corporate fixation with shareholder value maximization operationalized through financial accounting practices has turned employees from a perceived asset to a liability. Cappelli's probing analysis shows that the popular bromide of convincing corporate leaders 'to do well by doing good' is not sufficient to stem the erosion of work. That makes Our Least Important Asset a must read for those who care about the future of work and workers. * David Weil, Brandeis University *A thought-provoking and important study for managers or faculty and students in business and management programs. * Library Journal *Cappelli's book is based on decades of research and experience in human resource management. He draws on a wealth of empirical evidence and case studies to illustrate his points. Cappelli's book is based on decades of research and experience in human resource management. He draws on a wealth of empirical evidence and case studies to illustrate his points. Highly recommended. All readership levels. * Choice *Table of ContentsPreface Introduction: The New Model and How We Got Here 1. Employment Practices Are Choices 2. Beyond Financial Accounting: What Drives Leaders 3. Hiring 4. The Rise of a New Industry and the Liquid Workforce 5. How Work Gets Done 6. The Impact on Employees Final Thoughts Notes Index

    1 in stock

    £22.99

  • International AS Level Business for Oxford

    Oxford University Press International AS Level Business for Oxford

    Out of stock

    Book SynopsisCovering contemporary topics and issues such as globalisation, digital technology and business ethics, this is the only textbook that fully supports the OxfordAQA International AS Level Business specification (9625), for first teaching from September 2018. The thematic structure enables students to build on the skills and knowledge gained in previous study, preparing them for their next steps in employment or higher level education, whilst international, real-life case studies enhance students'' understanding of current business practice. Furthermore, this book offers exam preparation support across a range of assessment styles, building the skills required to evaluate business behaviour and to examine and interpret the quantitative and qualitative data relevant to business decision making.

    Out of stock

    £37.07

  • International A2 Level Business for Oxford

    Oxford University Press International A2 Level Business for Oxford

    1 in stock

    Book SynopsisCovering contemporary topics and issues such as globalisation, digital technology and business ethics, this is the only textbook that fully supports the OxfordAQA International A2 Level Business specification (9625), for first teaching from September 2019. The thematic structure enables students to build on the skills and knowledge gained in previous study, preparing them for their next steps in employment or higher level education, whilst international, real-life case studies enhance students'' understanding of current business practice. Furthermore, this book offers exam preparation support across a range of assessment styles, building the skills required to evaluate business behaviour and to examine and interpret the quantitative and qualitative data relevant to business decision making.

    1 in stock

    £30.99

  • The Business Environment Themes and Issues in a

    Oxford University Press The Business Environment Themes and Issues in a

    1 in stock

    Book SynopsisThe only book with a 'themes and issues' approach that encourages critical engagement with contemporary debates in the business environment.Trade ReviewThis book provides a rich source of up-to-date ideas and debates. It offers students an opportunity to critically think about the business environment from a perspective that many other texts do not. * Dr Jim Keane, University of Gloucestershire *This book identifies, explains, and critically discusses the complexity of the global context in which business operates. * Dr Marilena Antoniadou, Manchester Metropolitan University *Table of Contents1: Paul Wetherly: Introduction: 'Business' and its 'environment' in a 'globalizing world' Part One: Environments 2: Dorron Otter: The economic environment 3: Dorron Otter: The technological environment 4: Paul Wetherly: The political environment 5: David Amos: The legal environment 6: Paul Wetherly: The social and cultural environment 7: Simon Robinson: Can the marketplace be ethical? Corporate responsibility 8: Eamonn Judge: The natural environment: Global warming, pollution, resource depletion, and sustainable development Part Two: Issues 9: Chris Mulhearn and Mike Franco: How has macroeconomic policy changed in an era of uncertainty? 10: Dorron Otter: Globalization of business: Good or bad? 11: Paul Wetherly: Does business have too much power? 12: Dorron Otter and Paul Wetherly: Is inequality bad for business? 13: Stratis Koutsoukos and Dorron Otter: Creating effective trading blocs: What lessons does the European Union provide? 14: Paul Wetherly: What role for the public sector? 15: Simon Raby and Geoff Gregson: From starting to scaling and beyond: How do entrepreneurs and SMEs innovate and grow? 16: Dorron Otter and Paul Wetherly: Conclusion: Looking ahead-managing in a dynamic environment

    1 in stock

    £60.79

  • THE OXFORD HANDBOOK OF ASIAN BUSINESS SYSTEMS

    Oxford University Press THE OXFORD HANDBOOK OF ASIAN BUSINESS SYSTEMS

    15 in stock

    Book SynopsisMuch of the existing literature within the varieties of capitalism (VOC) and comparative business systems fields of research is heavily focused on Europe, Japan, and the Anglo-Saxon nations. As a result, the field has yet to produce a detailed empirical picture of the institutional structures of most Asian nations and to explore to what extent existing theory applies to the Asian context. The Oxford Handbook of Asian Business Systems aims to address this imbalance by exploring the shape and consequences of institutional variations across the political economies of different societies within Asia. Drawing on the deep knowledge of 31 leading experts, this book presents an empirical, comparative institutional analysis of 13 major Asian business systems between India and Japan. To aid comparison, each country chapter follows the same consistent outline. Complementing the country chapters are eleven contributions examining major themes across the region in comparative perspective and linkinTrade ReviewThe individual chapters are excellently written ... Whether as a reference or a first step into this interesting and eclectic school of thought, the Handbook will prove a useful tool. * Francis E. Hutchinson, Journal of Southeast Asian Economics *Table of ContentsPART I ASIAN BUSINESS SYSTEMS; PART II THEMES IN COMPARATIVE PERSPECTIVE; PART III EVOLUTIONARY TRAJECTORIES; PART IV CONCLUSIONS

    15 in stock

    £33.24

  • Organization Theories in the Making Exploring the

    Oxford University Press Organization Theories in the Making Exploring the

    Book SynopsisThis book aims to demonstrate how, over the last 25 years, the field of organization theories (OTs) has been providing stimulating, thoughtful, and innovative perspectives. It also invites graduate students and early career researchers to learn how recent theories view and portray the organization.

    £50.55

  • Introduction to Business Law

    Oxford University Press Introduction to Business Law

    Out of stock

    Book SynopsisThe bestselling textbook in this subject area, Introduction to Business Law introduces students to the core legal areas relevant to the world of business and work. Known for its visual approach and engaging writing style, the book features over 90 full colour diagrams to illustrate complex issues, while practical examples and case studies are included throughout to put the law into context. The book contains a chapter on study skills and revision, guiding business students on how to tackle legal exam questions and how to approach case law and statutes. At the end of each chapter students can practise applying their knowledge and legal skills by answering sample essay and problem questions. Digital formats and resourcesThis edition is available for students and institutions to purchase in a variety of formats, and is supported by online resources.- The e-book offers a mobile experience and convenient access along with functionality tools, navigation features, and links that offer extra learning support: www.oxfordtextbooks.co.uk/ebooks- The online resources include:Student resources- Multiple choice questions with instant feedback- Suggested answers to end-of-chapter questions- Flashcard glossary of key terms- Exam tips and advice- Chapter summary documents Lecturer resources- Additional assignment questions- Group exercises- Research exercisesTrade ReviewI am hugely impressed with it. The writing style, layout, and navigability of the book is superb. * Dr Rebecca Smith, Lecturer in Law, St Mary's University, Twickenham London *The online resources are a big bonus. * Dr Kristie Thomas, Senior Lecturer in Law, Aston University *A clear and accessible introduction to business law. I would have no hesitation in recommending it to business students. * Dr Helen Gubby, Senior Lecturer, Erasmus University Rotterdam *Well-written and easy to understand it is a great choice for undergraduate students. Highly recommended. * Stavros Demetriou, Lecturer in Law, University of Sussex *Table of ContentsPart 1 The English Legal System 1: The nature of English law 2: The court system and alternative dispute resolution 3: Sources of English law Part 2 Contract Law 4: The nature of the agreement: offer and acceptance 5: Intention, capacity, consideration, and privity 6: The terms of a contract 7: Vitiating factors 8: Discharge of contract and contractual remedies 9: The sale of goods and supply of services Part 3 The Law of Agency 10: The law of agency Part 4 Tort Law 11: The tort of negligence 12: Product liability, defective premises, interference with land, and defences Part 5 Employment Law 13: The contract of employment and its termination 14: Discrimination and health and safety Part 6 The Structure and Management of Business 15: Business organizations 16: Company law I: formation and finance 17: Company law II: company officers and liabilities 18: Company law III: company meetings, shareholder-protection, and liquidation of companies Part 7 Intellectual Property Law 19: Intellectual property law Part 8 Study Skills and Revision 20: Study skills

    Out of stock

    £70.46

  • Foundations of Business

    Oxford University Press Foundations of Business

    1 in stock

    Book SynopsisEngaging, supportive, and relevant. This is the ideal introduction to business offering diverse cases and coverage of the latest issues affecting businesses today to empower students on their course and beyond. With a contemporary approach to the topic, Foundations of Business provides a truly accessible and engaging guide that reflects current business environments and the global nature of business. Rich with international insights from the real world, this text is your key to gaining a holistic understanding of business and organisations in this modern world. Starting first by exploring the different types of organizations and their structures, you will then move on to explore the core aspects of a business such as marketing, accounting and finance; as well as the more people-centred issues such as leadership and business ethics. In engaging with this text, you will also develop a firm understanding of key external issues such as the competitive environment; and the political,Trade ReviewA useful, introductory text with good coverage of key concepts as well as additional learning opportunities that provoke thought for both the learner and the teacher. A variety of case studies and reflective questions, together with clear and progressive content allows students to gain knowledge, use it and progress to more complex and demanding questions relevant to those at the beginning of their academic journey. * Heather Kent, University of Sussex *Innovative, comprehensible, relevant: Foundations of Business explores different perspectives and contexts in an interactive way. Very useful for foundational students. * Dr. Maja Pulic, University of Essex *A comprehensive, clear and accessible introductory text that prepares foundation students for Year 1 level study of Business at university. * Julie Wilson, Durham University *Comprehensively brilliant! Bridges the foundation-degree gap beautifully. * Zainab Atta, University of Surrey *A must-have book for a business course -- this is a fantastic textbook for all Business students! * Dr. Wei Chen, Sheffield Hallam University *Foundations of Business is a very good introductory text covering the basics of business, strategy and growth. It is a must-have for students at foundation and undergraduate level, or professionals seeking to broaden their understanding of key business concepts and ideas! * Deborah Hamer-Acquaah, Queen Mary University of London *An informative introductory text for foundation students and first year undergraduates studying business with some or no prior knowledge. * Anne Wylie, University of Derby *Foundations of Business enables foundation-level students to gain an understanding of relevant application of theory. * Ian McDonald, University of Bolton *Foundations of Business is a very useful text with relevant coverage and diverse case studies that reflects contemporary business management issues, strategies, and practices. * Dr. Dominic Appiah, Royal Holloway, University of London *Foundations of Business is an interesting and relevant text for foundation level students. * Dr. Raye Ng, University of Cumbria *Foundations of Business is a conceptually comprehensive text that explores change, culture and structure with appropriate cases and experiential questions. * Dr. Sally Kah, Birmingham City University *This is an up-to-date introduction to business text with a great overview of core topics, and enriched with case studies to explain core concepts and stimulate critical thinking. * Dr. Nuno Oliveira, Tilburg University *Informative, clear, and well explained. Foundations of Business uses relevant examples the students can relate to. * Tracy Dixon, University of Salford *Table of Contents1: Introduction to business 2: Entrepreneurs and start-up planning 3: Marketing 4: Managing operations 5: Managing finance 6: Managing people: human resource management 7: Analysing the external environment of business 8: Strategy 9: Growth and international business strategies 10: Change, culture, and structure 11: Business ethics and corporate social responsibility

    1 in stock

    £44.99

  • International Business

    Oxford University Press International Business

    1 in stock

    Book SynopsisNow in its second edition, and in collaboration with their contributing authors, world renowned academics Peter J. Buckley FBA OBE, Peter Enderwick, and Hinrich Voss draw on their wealth of experience and expertise to present a truly global text on international business.The Global Factory framework, developed by Peter J. Buckley, forms an overarching, coherent and accessible model for understanding how businesses operate globally. Synthesising perspectives from economics, social anthropology, political economy, and management, International Business also provides a multitude of examples, case studies and insights from across the globe that link theory to management practices - all to equip you for the challenges faced in the business world today. Engaging examples include internationally-recognised companies such as Nike, Ben & Jerry''s, TikTok and Maersk, as well as organizations from emerging markets such as Saudi Arabia, Brazil and Turkey.Opening cases discuss real challenges facedTrade ReviewThis is probably the best available text in International Business. * Dr Declan Bannon, University of Aberdeen, Qatar Campus *Rich. Complete. Thorough. * Ivan Rodriguez Hernandez, University of the West of England Bristol *This is an essential core text from internationally recognized experts in the field. * Dr Trevor Morrow, University of Aberdeen *International Business is engaging, up-to-date and practical yet grounded in theory, with a global outlook. * Dr Carmen Stoian, University of Kent *An effective textbook that covers a wide range of relevant International Business topics using current examples. * Jacopo Canello, University of Groningen *This is an up-to-date textbook for students who are looking to further their understanding of International Business through theory-based, case applied learning materials. * Young-Chan Kim, University of Greenwich *Table of ContentsPart One: Context and Rationale 1: Introduction to international business 2: Theories of the international firm 3: International business in context 4: International trade theory and the firm Part Two: The External Environment 5: The institutional dimension 6: The political dimension 7: The societal dimension 8: The economic dimension Part Three: Managing the Global Factory 9: Foreign operations modes 10: Corporate social responsibility 11: Marketing strategies 12: International production and logistics strategies 13: Global innovation management 14: Financial management strategies 15: Human resources management strategies 16: Cross-cultural management strategies 17: Formulating the strategic response 18: Implementing the strategic response 19: Conclusions

    1 in stock

    £58.89

  • Consumer Behaviour

    Oxford University Press Consumer Behaviour

    1 in stock

    Book SynopsisA concise, fascinating, and practical guide to consumer behaviour, bringing essential theories to life through an impressive array of engaging international case studies.Trade ReviewConsumer Behaviour is up to date and full of relevant cases from a global, regional and national perspective with good consideration for the wider macro environment's impact on contemporary consumer behaviour. The later chapters on digital consumers and sustainability are increasingly relevant to the current generation of students. * Jennie White, University of Chicester *This text provides everything you need to know to understand the basics of consumer behaviour. Consumer Behaviour is an accessible, neatly-packaged, contemporary text that bridges the gap between theory and practice. * Dr Ashleigh Logan-McFarlane, Edinburgh Napier University *This text is academic yet current, relevant and easy to read. This is precisely why I want to use it for undergraduate students who haven't got much practice experience but need to learn how consumer behaviour concepts actually work in practice. This book does just that. * Dr Arie Barendregt RM MBA, Erasmus University Rotterdam *Consumer Behaviour is contemporary, relevant and presents fresh approaches to issues relating to consumer behaviour in the 21st Century. Important contributions are provided to highlight the role that digital plays in consumption practices in a post-Covid world; and how cultural, sociological, psychological and technological aspects frame our daily consumer behaviour. The link between conceptual academic frameworks and leading-edge research practice is blended neatly with real-world case study examples and practice-based marketing principles to great effect. Strong use of diverse and global marketing examples to illustrate and underpin consumer behaviour principles are combined with student-related review, reflection and discussion topics, which ensures it is a practical text for use in-class. Practitioner input also gives the book a relevant up-to-date perspective on the main themes emerging in consumer behaviour studies. * Mr. Simon Wragg, University of Northampton *Consumer Behaviour is a comprehensive textbook written in an accessible language with good and frequent examples. The questions for students and new, 'Think Critically' sections motivate students to put the knowledge into the context of their own lives and consider the ethical consequences of consumption / marketing. * Prof. Thyra Uth Thomsen, Copenhagen Business School *Consumer Behaviour is an informative, theory-driven textbook that helps to bring the subject to life. * Dr Chris Raddats, University of Liverpool *I have always described this text as a great introduction to consumer behaviour. I like its simplicity and application of theory to real world case studies and examples. * Carianne Wallace, Aston University *Consumer Behaviour is an informative yet engaging text that showcases theory applied to practice. * Mr. Thomas McAlinden, University of Strathclyde *Consumer Behaviour is a must-have for students studying consumer behavior. * Dr Letizia Alvino, Nyenrode Business University *Table of ContentsPart 1: Introduction to Consumer Behaviour 1: A context for understanding consumer behaviour Part 2: Micro-View of Consumption 2: Decision making 3: Learning 4: Perception 5: Attitudes 6: Personality Part 3: Macro-View of Consumption 7: Groups 8: Culture 9: Patterns of buyer behaviour Part 4: Where Do We Go Next? 10: Digital 11: Sustainable 12: Future trends

    1 in stock

    £46.54

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