Description

Book Synopsis
Colin Barrow is the former Head of the Enterprise Group and current Visiting Fellow at Cranfield University. His career spanning nearly 40 years, he has lectured, researched and collaborated with colleagues in business schools in the UK, America, Australia, East Asia and throughout Europe. He is also the author of The Business Plan Workbook and Financial Management for the Small Business (both published by Kogan Page). He is based in Cornwall, UK.

Table of Contents
  • Section - 00: Introduction
  • Section - 01: Accounting
  • Section - 02: Finance
  • Section - 03: Marketing
  • Section - 04: Organizational behaviour
  • Section - 05: Business history
  • Section - 06: Business law
  • Section - 07: Economics
  • Section - 08: Entrepreneurship
  • Section - 09: Ethics and social responsibility
  • Section - 10: Operations management
  • Section - 11: Quantitative and qualitative research and analysis
  • Section - 12: Strategy

The 30 Day MBA

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    A Hardback by Colin Barrow

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      Book details

      Publisher Kogan Page
      Published 3 April 2023
      ISBN-13 9781398609891
      978-1398609891
      ISBN-10 1398609897

      Description

      Book Synopsis
      Colin Barrow is the former Head of the Enterprise Group and current Visiting Fellow at Cranfield University. His career spanning nearly 40 years, he has lectured, researched and collaborated with colleagues in business schools in the UK, America, Australia, East Asia and throughout Europe. He is also the author of The Business Plan Workbook and Financial Management for the Small Business (both published by Kogan Page). He is based in Cornwall, UK.

      Table of Contents
      • Section - 00: Introduction
      • Section - 01: Accounting
      • Section - 02: Finance
      • Section - 03: Marketing
      • Section - 04: Organizational behaviour
      • Section - 05: Business history
      • Section - 06: Business law
      • Section - 07: Economics
      • Section - 08: Entrepreneurship
      • Section - 09: Ethics and social responsibility
      • Section - 10: Operations management
      • Section - 11: Quantitative and qualitative research and analysis
      • Section - 12: Strategy

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