Information technology industries Books

Book SynopsisIn this witty and wise guide to the dilemmas of entrepreneurship, Rizwan Virk debunks misconceptions about how the world of startups works and offers hard-earned advice for every step of the journey. Startup Myths and Models is an ideal companion for readers from those just embarking on the startup life to those looking for their next adventure.Trade ReviewIn this lively read, Riz Virk scrutinizes popular startup myths and provides crystal-clear startup models to guide entrepreneurs on their journey. Fortify yourself on this book’s rich experience and insights before you set out. -- Randy Komisar, partner, Kleiner Perkins Caufield & Byers, author of The Monk and the Riddle and Straight Talk for StartupsRiz Virk has been a founder, advisor and investor in startups for twenty-five years; Startup Myths and Models condenses those years of experience into a set of coherent lessons about the real challenges entrepreneurs face and how to overcome them. If you are going on the entrepreneur's journey, this book is a great companion for every stage of the adventure! -- Brad Feld, cofounder of Foundry Group and author of #GiveFirst and Venture DealsWhen launching a new business, there's no one I'd rather have at my side than Riz Virk as a cofounder or adviser. Having Riz's book, Startup Myths and Models, is the next-best thing. Equip yourself to win the battles that you'll encounter in your startup adventure by reading and digesting the lessons in this book. 100% results, no fluff! -- Mitchell Liu, cofounder of SLIVER.tv, Theta Labs, Gameview, and TapjoyIn Startup Myths, Riz Virk debunks common misconceptions about life in Startup Land. Both funny and wise, this book is a worthwhile read for any entrepreneur. -- Jeffrey Bussgang, Harvard Business School, general partner at Flybridge Capital Partners, and author of Mastering the VC GameI’ve founded five companies, made angel investments in over 100, and served on numerous startup boards—I wish I'd had a book like this before I started! Packed with hard-earned wisdom, Riz Virk does a great job of debunking myths and over-simple rules of thumb in the startup universe. -- Michael Dornbrook, COO of Harmonix (makers of Guitar Hero), member of Common Angels, and VP of marketing at InfoCom (makers of Zork)Startup Myths and Models is one of the best textbooks for founders who are going through accelerators, (and, of course for those that aren't). Riz Virk reveals secrets about starting, funding, growing, and selling your startup all while doing what's most important - staying sane and healthy. This is one of my go-to recommendations for any founder beginning or currently on the startup journey. -- Pat Riley, CEO of GAN (Global Accelerator Network)Riz Virk was one of my inspirations to be an entrepreneur. My advice to would-be entrepreneurs is to read Riz's book Startup Myths and Models, because it contains wisdom drawn from his twenty-five years of startup battles. -- Rajeev Surati, cofounder of Flash Communications (sold to Microsoft) and Photo.netWhether you're a curious student or a serial entrepreneur, Startup Myths and Models is on my recommended reading list for any startup founder. Riz's use of the Hero's Journey will help you understand how answering the call to the startup adventure will forever change you for the better! -- Tim Miano, associate director, Harvard Innovation Labs, and cofounder/CEO, SP@CEStartup Myths and Models cuts through all the startup noise, bringing real world experience to every entrepreneur in a super easy to access reference book. -- Will Herman, coauthor of The Startup Playbook, angel investor, founder of 5 startups (2 IPOs)This cogent, far-thinking explanation of how start-ups work will be invaluable for any aspiring founders stymied by traditional business wisdom. * Publisher’s Weekly *There are practical do's and don'ts, and a nuanced discussion of how to tell if a truism is going to help or hurt your particular situation. This is the kind of expertise most founders don't have direct access to, and there are plenty of useful nuggets here. * ZDNet *Table of ContentsIntroductionStage 1: The Call to Adventure: Myths About Starting a CompanyMyth #1: Build a Billion-Dollar CompanyMyth #2: Founders Start Companies to Make a Lot of MoneyMyth #3: You Have to Be First to MarketBonus Myth #B-1: Start Something You Are Passionate AboutStage 2: Fuel for the Journey: Myths About Raising MoneyMyth #4: A Great Product and a Big Market Are the Most Important ThingsMyth #5: Two Guys and a Business Are Better Than Two Guys and a PlanMyth #6: Talk to as Many Investors as You CanMyth #7: Take the Highest Valuation You Can GetBonus Myth #B-2: Raise as Little (as Much) Money as PossibleStage 3: Travel Companions: Myths About Hiring and ManagementMyth #8: Hire the Most Experienced People You Can FindMyth #9: Get Out of the Way and Let People Do Their Jobs, or I Can Do It Faster Myself!Myth #10: Better Management Causes Faster GrowthBonus Myth #B-3: If I own X%, Then My Stock Is worth $x!Stage 4: The Road of Trials: Myths About Going to MarketMyth #11: Focus, Focus, FocusMyth #12: My Product Failed Because My Sales Guy SucksMyth #13: If Only We Could Spend More on Marketing!Myth #14: Fail Fast, Pivot QuicklyBonus Myth #B-4: There Is No Such Thing as Bad PublicityStage 5: Acquiring the Treasure: Myths About Exiting Your CompanyMyth #15: At This Rate, My Startup Will Be Worth Twice as Much Tomorrow!Myth #16: They’re Buying Us Because Our Product is Awesome!Myth #17: The Best Way to Cash Out Is to Sell or Go PublicBonus Myth #B-5: Upfront Cash Is Better than Stock or an EarnoutStage 6: The Underworld and the Return: Myths About Life and Death in a StartupMyth #18: Startups Are Hard WorkMyth #19: Whew, I’m Glad That’s Over! No More Startups for Me!Bonus Myth #B-6: If My Startup Fails, My Life Is Over!Bonus MythsAppendix A: The Startup Market Lifecycle and CurvesAppendix B: Meet Our Cast of Characters and StartupsAcknowledgmentsAbout the AuthorIndex

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Book SynopsisAchieve rapid acceleration and transformation with the Value Flywheel Effect.Today, every business is a technology business; every leader is a technology leader. As we enter this new era, organizations must learn to harness technology to drive innovation and power change. In The Value Flywheel Effect, David Anderson, Michael O'Reilly, and Mark McCann enable leaders to create an adaptive organization built upon embracing strategic thinking, team focus, and reduced time to value to drive business results and navigate a migration to the modern cloud. Using Wardley Mapping and other sense-making approaches, The Value Flywheel Effect helps organizations anticipate market changes and user needs. As the flywheel starts to turn, each small win builds momentum. This continuous momentum builds situational awareness, breaks new boundaries, and catapults companies to sustainable, long-term success. Learn to understand and utilize the sociotechnical intersection between business, technology, and people with the Value Flywheel Effect. Give your organization the edge it needs to navigate future challenges and build maximum velocity.Trade Review“If you wish to survive and thrive in this fourth industrial age, if you wish to understand the landscapes you are competing in, if you wish to understand how modern practices will change your organization, then I would recommend that you read and study this book carefully.” -- Simon Wardley, creator of Wardley Maps“...a big part of my job has been to try to explain and apply the ideas developed at Netflix and Amazon to other organizations and applications, big and small. This book is the best distillation of how to do that, that I've encountered.” -- Adrian Cockcroft, former VP of Amazon Sustainability Architecture“The Value Flywheel Effect is a timely and hugely valuable book providing a set of principles and ways of working to navigate and exploit the fast-changing technology and business landscape. Without sensemaking capabilities, organizations are increasingly struggling to act effectively in the modern disruptive technology context, so much so that the ideas in The Value Flywheel Effect amount to a kind of ‘survival handbook' for the next decade or two. The Value Flywheel Effect is essential reading for any leader or practitioner who wants to help their organization to survive and thrive.” -- Matthew Skelton, coauthor of Team Topologies: Organizing Business and Technology Teams for Fast Flow“I'm delighted to see that David, Mark, and Michael have taken the time and considerable trouble to explain how they architected and delivered serverless innovation at Liberty Mutual. Why? because change is the only constant, and the pace of technology innovation is accelerating this change. As J.F. Kennedy said ‘those that look only to the past or the present are certain to miss the future'. This book is required reading if you want to leverage serverless technology.” -- Dr. Jacqui Taylor, CEO and Co-Founder FlyingBinary“The future for company creation and innovation relies on speed, scalability, and sustainability. To nurture thriving products, organizations, and cultures, you need to understand the landscape you're competing in, along with the path to choose to succeed. Packed with real-world examples, case studies, and practical tools applied to complex domains, The Flywheel Effect is required reading to plot your future and the business you want to be.” -- Barry O'Reilly, Co-Founder Nobody Studios, author of Unlearn and Lean Enterprise“The journey to the cloud is one of leadership and change management rather than purely a technical pathway. The Value Flywheel Effect is a great foundation for any organization on a modern cloud journey. Based on how it's applied in the real world, to real problems, there are great insights into how to navigate waves of change.” -- Seamus Cushley, VP Product Development, Bazaarvoice“Serverless architecture combined with clarity of purpose is a lethal combination for winning in today's competitive landscape. The Value Flywheel Effect provides powerful insights on how you can leverage these modern practices to navigate an enterprise cloud transformation and accelerate the delivery of value.” -- Drew Firment, SVP at A Cloud Guru“Required reading for every level of an organization adopting modern cloud, and grounded in unparalleled lived experience of transformation. I'm sure I'll be referencing this for years” -- Ben Ellerby, Founder of Aleios & AWS Serverless Hero“The Value Flywheel Effect shares a surprising collection of leadership and transformation practices that are sure to help you stir up the right kind of trouble, no matter where you are in the organization. Also an excellent reference for your Wardley Mapping practice, with helpful guidance, plenty of examples, and new things to try as well!” -- Ben Mosior, LearnWardleyMapping.com“The Value Flywheel Effect presents a practical road map to innovation, focusing on a modernization strategy that takes full advantage of modern cloud capabilities. Engineers and their leadership will learn real-world techniques based on the authors' experience evolving a value-first approach at a Fortune 100 company to reinvent traditional enterprise development.” -- Sam Dengler, AWS Principal Developer AdvocateTable of ContentsForeword by Adrian CockcroftForeword by Simon WardleyIntroduction Part I: Starting Our JourneyChapter 1: The Flywheel EffectChapter 2: Practices and Principles of MappingChapter 3: Illustration of the Value Flywheel in Action Part II: Phase One - Purpose and VisionChapter 4: Finding Your North StartChapter 5: Obsess over Time to ValueChapter 6: Map the Market CompetitionChapter 7: A Cloud Guru Case Study Part III: Phase Two - Challenge and LandscapeChapter 8: Environment for SuccessChapter 9: Socio-Technical View of the SystemChapter 10: Map Your Org CapabilityChapter 11: Workgrid Case Study Part IV: Phase Three - Today's Next Best Action: ServerlessChapter 12: The Serverless EdgeChapter 13: Frictionless Dev ExperienceChapter 14: Map Your SolutionChapter 15: Liberty Mutual Case Study Part V: Phase Four - Long-Term ValueChapter 16: Problem Prevention Culture through the Well-Architected FrameworkChapter 17: Future Trends and SustainabilityChapter 18: Map the Emerging ValueChapter 19: BBC Case Study Conclusion Bonus: 100 Day PlanAfterward: History of the Authors and MappingResourcesBibliographyNotesIndexAcknowledgmentsAbout the Authors

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Book SynopsisNamed one of "The five best books to understand AI" by The EconomistThe impact AI will have is profound, but the economic framework for understanding it is surprisingly simple.Artificial intelligence seems to do the impossible, magically bringing machines to life—driving cars, trading stocks, and teaching children. But facing the sea change that AI brings can be paralyzing. How should companies set strategies, governments design policies, and people plan their lives for a world so different from what we know? In the face of such uncertainty, many either cower in fear or predict an impossibly sunny future.But in Prediction Machines, three eminent economists recast the rise of AI as a drop in the cost of prediction. With this masterful stroke, they lift the curtain on the AI-is-magic hype and provide economic clarity about the AI revolution as well as a basis for action by executives, policy makers, investors, and entrepreneurs.In this new, updated edition, the authors illustrate how, when AI is framed as cheap prediction, its extraordinary potential becomes clear: Prediction is at the heart of making decisions amid uncertainty. Our businesses and personal lives are riddled with such decisions. Prediction tools increase productivity—operating machines, handling documents, communicating with customers. Uncertainty constrains strategy. Better prediction creates opportunities for new business strategies to compete. The authors reset the context, describing the striking impact the book has had and how its argument and its implications are playing out in the real world. And in new material, they explain how prediction fits into decision-making processes and how foundational technologies such as quantum computing will impact business choices.Penetrating, insightful, and practical, Prediction Machines will help you navigate the changes on the horizon.Trade Review"It's a must read for economists; it forces us to think more deeply about the essence of AI and its connection to prediction. And it's a must read for the public who need to know the enormous dangers the old/new AI poses to our own and our children's economic futures and freedoms." — Journal of Economic LiteratureAdvance Praise for Prediction Machines:"What does AI mean for your business? Read this book to find out." — Hal Varian, Chief Economist, Google". . . framing AI in terms of its predictive capabilities is not only a realistic portrayal of its capabilities today, but also one that business leaders can both understand and act upon. For that alone the book is worth reading." — Forbes"This book, written by three brilliant minds from the University of Toronto, is invaluable for business leaders looking for a primer on how AI might impact them." — Business Insider"A must-read for business leaders who need to know where AI is heading and how best to harness the new technology." — Journal of Economic Literature"Prediction Machines does a good job of showing where computers work best and where humans still have an edge." — the New York Times". . . a useful way to look at the fast-changing world of machine learning . . ." — the Financial Times"Consider it a CEO guide to parsing and prioritizing AI opportunities." — McKinsey Quarterly"Prediction Machines provides a very accessible and high-level overview of machine learning and the power and limits of the predictions provided by AI algorithms. The book is a must-read for business leaders and executives." — TechTalks"The authors . . .offer a compelling framework for mapping out the likely impact of AI on economies in the decades ahead." — BlackRock Investment Management

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Book SynopsisA Wall Street Journal bestsellerA Publisher's Weekly bestsellerA fascinating look at the trailblazing companies using artificial intelligence to create new competitive advantage, from the author of the business classic, Competing on Analytics, and the head of Deloitte's US AI practice.Though most organizations are placing modest bets on artificial intelligence, there is a world-class group of companies that are going all-in on the technology and radically transforming their products, processes, strategies, customer relationships, and cultures.Though these organizations represent less than 1 percent of large companies, they are all high performers in their industries. They have better business models, make better decisions, have better relationships with their customers, offer better products and services, and command higher prices.Written by bestselling author Tom Davenport and Deloitte's Nitin Mittal, All-In on AI looks at artificial intelligence at its cutting edge from the viewpoint of established companies like Anthem, Ping An, Airbus, and Capital One.Filled with insights, strategies, and best practices, All-In on AI also provides leaders and their teams with the information they need to help their own companies take AI to the next level.If you're curious about the next phase in the implementation of artificial intelligence within companies, or if you're looking to adopt this powerful technology in a more robust way yourself, All-In on AI will give you a rare inside look at what the leading adopters are doing, while providing you with the tools to put AI at the core of everything you do.Trade Review"Use All-In On AI to keep up with the evolving workplace, transform processes, and put AI at the core of everything you do." — TD magazine (Association for Talent Development)Named one of "4 of the Most Anticipated Business Books You Need to Read in 2023" by Inc. magazineAdvance Praise for All-In on AI:"Most organizations only scratch the surface of what is possible with AI. If you want to learn what it means to commit to AI as a transformational business resource, read this book and follow its prescriptions." — Marco Iansiti, David Sarnoff Professor of Business Administration, Harvard Business School; coauthor, Competing in the Age of AI"AI is the most transformational technology available today, and its primary benefits will go to those companies that exploit it aggressively. All-In on AI is an excellent guide to extracting the maximum value from AI." — Piyush Gupta, CEO, DBS Bank"AI is most easily incorporated in the strategies and practices of startups that have embraced its promise as essential to differentiation and performance. Davenport and Mittal identify the multifaceted organizational capabilities necessary for legacy companies to capture the benefits of AI, which will be essential to their competitive success." — Gary Loveman, Chairman and CEO, Well"All-In on AI describes the leadership, technology, and organizational change strategies that deliver the inherent value to make AI-fueled businesses possible." — Rajeev Ronanki, Senior Vice President, Elevance Health; author, You and AI

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Book SynopsisThis brand-new full-colour activity book with over 500 stickers stars Nintendo''s classic team of Mario and Luigi, and their most fearsome foes!Super Mario fans will love this full-colour activity book featuring Mario, Luigi, Princess Peach and all their foes Bowser, Koopalings, Wario, Waluigi and more! It''s filled with action-packed activities and over 500 stickers for gamers of all ages!Mario made his debut in the 1980s in arcades around the world and has since gone on to star in many adventures, evolving into the beloved icon he is today. He is a video game sensation, appearing across all genres from action platformers to sports, kart racing and beyond.

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Book SynopsisTable of ContentsIntroduction 1 Chapter 1 Digital Literacy 5 Chapter 2 Data Literacy 23 Chapter 3 Technical Skills 39 Chapter 4 Digital Threat Awareness 49 Chapter 5 Critical Thinking 65 Chapter 6 Judgment and Complex Decision- Making 79 Chapter 7 Emotional Intelligence and Empathy 89 Chapter 8 Creativity 99 Chapter 9 Collaboration and Working in Teams 109 Chapter 10 Interpersonal Communication 119 Chapter 11 Working in Gigs 131 Chapter 12 Adaptability and Flexibility 143 Chapter 13 Cultural Intelligence and Diversity Consciousness 153 Chapter 14 Ethical Awareness 163 Chapter 15 Leadership Skills 173 Chapter 16 Brand of “You” and Networking 189 Chapter 17 Time Management 199 Chapter 18 Curiosity and Continual Learning 209 Chapter 19 Embracing and Celebrating Change 221 Chapter 20 Looking After Yourself 233 Final Words 249 About the Author 253 Index 255

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Book SynopsisJoan Didion at a startup' Rebecca SolnitImpossibly pleasurable' Jia TolentinoThis is essential reading' StylistAt twenty-five years old, Anna Wiener was beginning to tire of her assistant job in New York publishing. There was no room to grow, and the voyeuristic thrill of answering someone else's phone had worn thin.Within a year she had moved to Silicon Valley to take up a job at a data analytics startup in San Francisco. Leaving her business casual skirts and shirts in the wardrobe, she began working in company-branded T-shirts. She had a healthy income for the first time in her life. She felt like part of the future.But a tide was beginning to turn. People were speaking of tech startups as surveillance companies. Out of sixty employees, only eight of her colleagues were women. Casual sexism was rife. Sexual harassment cases were proliferating. And soon, like everyone else, she was addicted to the internet, refreshing the news, refreshing social media, scrolling and scrolling and scrTrade Review‘I've never read anything like Uncanny Valley, which is both a searching bird's-eye study of an industry and a generation as well as an intimate, microscopic portrait of ambition and hope and dread. Anna Wiener writes about the promise and the decay of Silicon Valley with the impossibly pleasurable combination of a precise, razored intellect and a soft, incandescent heart. Her memoir is diagnostic and exhilarating, a definitive document of a world in transition’ Jia Tolentino, New York Times-bestselling author of Trick Mirror ‘Joan Didion at a start-up’ Rebecca Solnit, bestselling author of Men Explain Things To Me ‘This was the memoir I'd been waiting for. A witty, unique perspective and fresh insight showing us the behind the scenes of the tech industry in a new thrilling way’ Emma Gannon ‘Uncanny Valley is a generation-defining account of the amoral late-capitalist tech landscape we are fatally enmeshed in. …Insightful, compelling and urgent’ Stephanie Danler, author of Sweetbitter ‘Uncanny Valley is an addictive combination of coming-of-age story, journalistic memoir, and brilliant social critique. This is a stunningly good book. I loved it’ Dani Shapiro, author of Inheritance ‘This much-anticipated memoir of Anna Wiener's time spent working in San Francisco's booming, seductive tech industry is guaranteed to make you think differently about the role apps command in our everyday lives’ Vogue ‘Wiener’s compulsive debut memoir chronicles her journey from proud late-adopter to true believer, forging on into burnout territory and beyond. It’s a wry, crisply written tale of optimism and hubris, idealism and misogyny. While it often reads like sci-fi, it’s also a kind of horror story, one in which we are all – through inattention, if nothing else – complicit’ Daily Mail

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Book SynopsisA David and Goliath story about Ireland's role as prime real estate for the world's largest tech multinationals, and the considerable impact it has had on us as individuals.At the start of the millennium, the Tech giants landed on Ireland's shores. Dublin, once one of Europe's poorest cities, became a beacon of Silicon Valley's promise of progress and power. As the face of the capital was remade in the image of Big Tech, Irish society embraced technology like no other. Romantic Ireland was dead and gone: social media was here to stay.In this provocative account, Aoife Barry explores the human cost of Ireland's Faustian pact with Big Tech, from the local communities uprooted by Google to the traumatised moderators squirrelled in the capital's pockets, keeping the internet safe at a terrible price. Unsettling, insightful, and wryly funny, she paints a portrait of a country addicted to the internet, refreshing the news, refreshing Twitter, scrolling and scrolling towards a feverish future

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Book SynopsisThis Epic Sticker Book contains over 200 awesome stickers and is packed full of your favourite Pokémon, from Pikachu to Charizard. Learn about each region's first partner Pokémon and their evolutions and test your training knowledge with challenging activities throughout the book.Join Pikachu and all your favourite Pokémon friends for an adventure across the regions.With a Pokédex of facts about the starter Pokémon for each region, from Alola to Galar this is a must-have for ultimate Pokémon Trainers!Complete the activities, test your knowledge with a quiz, and be crowned Pokémon master in this Epic Sticker Book.

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Book SynopsisUltimate Types Sticker Book contains over 200 awesome stickers, eighteen sticker scenes and is packed full of your favourite Pokémon. Learn all about the different Pokémon Types from Normal and Grass to Fairy and Steel. Discover what Type your favourite Pokémon is and test your knowledge with challenging activities throughout the book.Join Pikachu and all your favourite Pokémon friends as you discover the different Types of Pokemon. With eighteen awesome scenes for you to fill with exciting Pokemon stickers as well as epic activities and a quiz to test your Pokémon knowledge. You'll soon be a Pokémon Master.

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Book SynopsisReady to become the ultimate Pokémon battle master?Join your favourite Pokémon friends as they battle across the eight known Pokémon regions, from Kanto and Johto to Alola and Galar.Complete the activities, test your knowledge and add your stickers to create colourful scenes, in an epic quest to become a Pokémon battle master.Packed full of puzzles, your Trainer abilities will be tested like never before. This includes sneaky spot the differences, battle move masterclasses, wonderful word searches and quickfire quizes.Where will you add your 1001 stickers? It's up to you, Trainer!

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Book SynopsisPut your Pokémon knowledge to the test! Think you know your Pokémon? Work your way through over 50 puzzles and quizzes to prove yourself as the next best Pokémon Trainer!Packed with puzzles such as anagrams, mazes, number pyramids, spot the differences and SO MUCH MORE. Travel from the Kanto region right up to the the Paldea region, completing activities along the way!Are you up to the challenge? Crack the puzzles and race against the clock to complete each challenge in five minutes or less!An ideal gift for children who love Pokémon, this challenging puzzle book will keep Pokémon fans entertained for hours.

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Book SynopsisTrade Review"[Gerstner] entertains as he educates." -- New York Times Book Review "A well-rendered self-portrait of a CEO who made spectacular change on the strength of personal leadership." -- Publishers Weekly "Effective, to the point...Louis V. Gerstner Jr deserves his place in the management hall of fame." -- Financial Times "The best business book I've ever read." -- Imus in the Morning "[Lou Gerstner] has the substance of a genuine and ... interesting story." -- Wall Street Journal

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Book SynopsisTrade Review“Straight Talk for Startups memorializes age-old best practices and empowers both experienced and new investment professionals to beat the odds.” — David Krane, CEO, Google Ventures “Straight Talk for Startups is filled with real, raw, and fact-based ‘rules of the road’ that you need to know when diving into our ultra-competitive startup world. A must read and a re-read!” — Tony Fadell, Coinventor of the iPod/iPhone & Founder of Nest Labs “Not only one of the most useful and fun books ever written for founders, but these 100 rules will help any manager become wiser and more effective—and anyone with a passing interest in the human side of business will find this book a delight to read.” — Robert Sutton, Stanford Professor, author of Good Boss, Bad Boss “It’s never easy to launch a new venture, but this book accelerates your learning with advice from experts who’ve been there and done that. Read it cover to cover to save yourself from making rookie mistakes that upend all too many big ideas.” — Elaine Paul, Chief Financial Officer, Hulu “Straight Talk generously shares the collective wisdom of decades of startup leadership and investing.” — Mihir Desai, Mizuho Financial Group Professor of Finance at Harvard Business School “Aspiring entrepreneurs are hungry to combine knowledge with experience, mentorship, and character. Straight Talk for Startups provides a PhD in entrepreneurship.” — Professor Tom Byers, Endowed Chair Entrepreneurship Education, Stanford University “Straight Talk’s venerable best practices provides global startups outside the US with the advantages of a Silicon Valley insider.” — Jennifer Li, CEO of Baidu Capital

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Book SynopsisTrade Review"I hope you, like me, appreciate that Kevin finds some balance between the poles of 'the robots are coming for our jobs!' and 'AI is great, nothing to worry about!' I suspect that, in the coming decades, we'll increasingly recognize the wisdom of that view." — J.D. Vance, New York Times bestselling author of Hillbilly Elegy All good futures for our society and for humanity broadly require harnessing technology. Kevin has written a very important book here. He shows how and why to have optimism about artificial intelligence, harnessing the technology to restore the American Dream. What's the future we should work towards? Kevin's book shines the light forward. Highly recommended. — Reid Hoffman, co-founder of Linkedin and author of Blitzscaling "Kevin's examination of AI and the future of rural communities like the one in which he grew up in rural Virginia provides an unusually personal and empathetic perspective on how we can, together, create opportunity for ourselves, our organizations, and our world." — Satya Nadella, CEO of Microsoft "Scott’s version of our AI future is a refreshingly optimistic one, and it’s coming from someone who knows the technology very, very well." — Fast Company

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Book SynopsisA timely, compelling, and expertly researched passport to the tech companies that rule today''s digital landscape.—Blake Harris, bestselling author of Console Wars and The History of the Future.In this provocative book about our new tech-based reality, political insider and tech expert Alexis Wichowski considers the unchecked rise of tech giants like Facebook, Google, Amazon, Apple, Microsoft, and Tesla—what she calls “net states”— and their unavoidable influence in our lives. Rivaling nation states in power and capital, today’s net states are reaching into our physical world, inserting digital services into our lived environments in ways both unseen and, at times, unknown to us. They are transforming the way the world works, putting our rights up for grabs, from personal privacy to national security.   Combining original reporting and insights drawn from more than 100 intervi

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Book SynopsisA startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded cold start problem”—by leveraging network effects to launch and scale toward billions of users.Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth.Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

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Book SynopsisRead this if you want to understand how to shape our technological future and reinvigorate democracy along the way.Reed Hastings, cofounder and CEO of NetflixA triumph: an analysis of the critical challenges facing our digital society that is as accessible as it is sophisticated. Anne-Marie Slaughter, CEO of New AmericaA forward-thinking manifesto from three Stanford professorsexperts who have worked at ground zero of the tech revolution for decadesthat reveals how big techs obsession with optimization and efficiency has sacrificed fundamental human values and outlines steps we can take to change course, renew our democracy, and save ourselves.In no more than the blink of an eye, a nave optimism about technologys liberating potential has given way to a dystopian obsession with biased algorithms, surveillance capitalism, and job-displacing robots. Yet too few of us see any alternative to accepting the onward marc

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Book SynopsisAn essential introduction and guide to navigating the next Internet revolution—everything from the metaverse and NFTs to DAOs, decentralized finance, and self-sovereign identity—from the co-author of the international bestseller Blockchain Revolution.The Web, and with it the Internet, are entering a new age.Trade Review"Web3 will have a profound impact on the global economy and our society. Alex Tapscott has once again stepped up with timely and essential guidance to help us navigate the tremendous change underway —and the challenges and opportunities ahead." — Dan Schulman, CEO of PayPal "Web3 is a breathtaking innovation that holds great promise but also peril for those who dismiss the future. Tapscott has written a book we need as we enter a new epoch for computing and for society." — Larry Summers, Former United States Secretary of the Treasury "With Web3, Tapscott has captured the zeitgeist. We are on the brink of an extraordinary new epoch where technology can reimagine everything. With clarity of thought and deep insights, this book explores Web3's immense potential." — Steve Wozniak, Co-Founder of Apple Inc. "Tapscott has shown again why he is one of the leading thinkers in the world of blockchain. Web3 is an erudite, plugged-in tour of an emerging future world where Internet users will be free of the shackles of big tech. An insightful, engaging read." — Jeff John Roberts, Crypto Editor at Fortune magazine "An indispensable guide to the internet's next frontier." — Jeremy Allaire, Co-Founder, Chairman, and CEO of Circle “With the rise of generative AI, the metaverse and the next generation of blockchain, Web3 is now a breakthrough platform for innovators to rebuild the world of business and the global economy for a new era of prosperity. This extraordinary book shows how.” — Klaus Schwab, Chairperson of the World Economic Forum “This book will surely become an indispensable tool for understanding Web3 at a time when the dream of a more decentralized, user-controlled internet is on the cusp of becoming a mainstream reality.” — Camila Russo, Founder of The Defiant, Author of The Infinite Machine “Insightful, lively and fun to read. This book is a wonderful guide to Web3. Every person who is curious and cares about the future of commerce, culture and society should read this book.” — Yat Siu, Co-Founder of Animoca Brands “Web3 has the potential to disrupt the experience economy by merging the digital and physical worlds, enabling fast-moving companies to WIN. Tapscott's vision for the future empowers leaders to put technology to work as Web3 matures in the years to come.” — Bill McDermot, CEO of ServiceNow "Alex Tapscott does a brilliant job of dissecting the impact of Web3—how it will change power dynamics, its implications for the next generation, and where innovation must be understood rather than vilified. From one of the leading voices and thinkers in blockchain technology, this is a must-have in any library: digital or otherwise." — Angie Lau, Editor in Chief, Co-CEO of Forkast Labs

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Book SynopsisA world that is much closer than you think.The Dark Net is a revelatory examination of the internet today, and of its most innovative and dangerous subcultures, stretching from secret Facebook groups to the encrypted and hidden Tor network.Trade ReviewA fascinating and disturbing journey through the furthest recesses of the Internet. Jamie Bartlett is an expert guide... he shines an invaluable light on a world that remains determinedly opaque. -- Ian Burrell * Independent *A hell of an achievement... Buy it and read it. -- Hugo Rifkind * The Times *Eye-opening … Bartlett is an informal yet informed guide … As befits a cross-party intellectual, he minimizes binary distinctions, conveying instead a mixture of conservative disquiet and liberal tolerance. The tales he tells are exemplary, titillating and sometimes frightening * Times Literary Supplement *Bartlett anatomises the usual bogeymen and demonstrates that they’re real.The Dark Net is, for anyone engaged with the web and the effects it is having on our culture, necessary reading... a flashlight in a dark, dark cellar. -- Michael Bywater * Spectator *A fascinating and disturbing exploration of the outer edges of the internet and the human mind. -- Josh Cohen[A] thorough and assiduously researched account of the deviantly erotic, subversive and criminal aspects of web life. -- Bryan Appleyard * Sunday Times *A confident and well-informed guide... By meeting the people behind the online activity, Bartlett humanises it. -- Douglas Heaven * New Scientist *The Dark Net offers smart, provoking reportage from the crooked crannies of digital culture, married to a quietly impressive analysis of how technology is amplifying both the best and the worst of us. Required reading for anyone looking to escape media hysteria and get to grips with the 21st century's most compelling, discomforting complexities. -- Tom ChatfieldA picturesque tour of this disquieting netherworld… the darkest recesses of the internet, for better and for worse, and being illuminated. -- Sue Halpern * The New York Review of Books *A judgement-free look at the mechanics of trolling and other internet bad behaviour and generates more light than heat. -- Helen Lewis * New Statesman, Books of the Year *Reveals a hidden, seedy world where people lurk behind pseudonyms and dupe others into revealing their bodies on camera to be used against them in public shaming. If you’re shocked to discover that last year approximately 20 per cent of drug users bought their stash online, you’ll find this fascinating. Bartlett is an able guide on a journey through the margins of the web. -- Max Wallis * Independent, Books of the Year *A well-researched book, studded with enlightening interviews * Mail on Sunday *A gripping read, more thrilling and chilling than many a fictional tale of the digital could ever be. * Sciencebase *The book's great contribution is non-sensationalist reporting about very touchy subjects. If we're going to keep making laws about this stuff, we need this kind of sanity. * ZDNet *This book ticks all of my boxes: fascinating subcultural studies, a brave nosedive into often scary worlds, and a pacey writing style that makes you think you’re reading a good thriller. I recommend this book to anyone who wants to know what the depths of human depravity look like, but can’t get the time off work to find out for themselves. * Left Foot Forward *

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Book SynopsisTechnology is rapidly evolving, and this book explores the new roles required in our tech-driven world. Covering AI, machine learning, and IoT, it equips readers with insights to navigate technological disruptions. A valuable guide for staying current in the ever-changing tech landscape.

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Book SynopsisTeaches the machine learning process for business students and professionals using automated machine learning, a new development in data science that requires only a few weeks to learn instead of years of trainingThough the concept of computers learning to solve a problem may still conjure thoughts of futuristic artificial intelligence, the reality is that machine learning algorithms now exist within most major software, including Websites and even word processors. These algorithms are transforming society in the most radical way since the Industrial Revolution, primarily through automating tasks such as deciding which users to advertise to, which machines are likely to break down, and which stock to buy and sell. While this work no longer always requires advanced technical expertise, it is crucial that practitioners and students alike understand the world of machine learning. In this book, Kai R. Larsen and Daniel S. Becker teach the machine learning process using a new development inTable of ContentsPreface Section I: Why Use Automated Machine Learning? Chapter 1: What is Machine Learning? Chapter 2: Automating Machine Learning Section II: Defining Project Objectives Chapter 3: Specify Business Problem Chapter 4: Acquire Subject Matter Expertise Chapter 5: Define Prediction Target Chapter 6: Decide on Unit of Analysis Chapter 7: Success, Risk, and Continuation Section III: Acquire and Integrate Data Chapter 8: Accessing and Storing Data Chapter 9: Data Integration Chapter 10: Data Transformations Chapter 11: Summarization Chapter 12: Data Reduction and Splitting Section IV: Model Data Chapter 13: Startup Processes Chapter 14: Feature Understanding and Selection Chapter 15: Build Candidate Models Chapter 16: Understanding the Process Chapter 17: Evaluate Model Performance Chapter 18: Comparing Model Pairs Chapter 19: Interpret Model Chapter 20: Communicate Model Insights Section VI: Implement, Document, and Maintain Chapter 21: Set Up Prediction System Chapter 22: Document Modeling Process for Reproducibility Chapter 23: Create Model Monitoring and Maintenance Plan Chapter 24: Seven Types of Target Leakage in Machine Learning and an Exercise Chapter 25: Time-Aware Modeling Chapter 26: Time-Series Modeling References Appendix A: Datasets Appendix B: Optimization and Sorting Measures Appendix C: More on Cross Variation

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Book SynopsisThe Internet of Things (IoT) is the notion that nearly everything we use, from gym shorts to streetlights, will soon be connected to the Internet; the Internet of Everything (IoE) encompasses not just objects, but the social connections, data, and processes that the IoT makes possible. Industry and financial analysts have predicted that the number of Internet-enabled devices will increase from 11 billion to upwards of 75 billion by 2020. Regardless of the number, the end result looks to be a mind-boggling explosion in Internet connected stuff. Yet, there has been relatively little attention paid to how we should go about regulating smart devices, and still less about how cybersecurity should be enhanced. Similarly, now that everything from refrigerators to stock exchanges can be connected to a ubiquitous Internet, how can we better safeguard privacy across networks and borders? Will security scale along with this increasingly crowded field? Or, will a combination of perverse incentives, increasing complexity, and new problems derail progress and exacerbate cyber insecurity? For all the press that such questions have received, the Internet of Everything remains a topic little understood or appreciated by the public.This volume demystifies our increasingly smart world, and unpacks many of the outstanding security, privacy, ethical, and policy challenges and opportunities represented by the IoE. Scott J. Shackelford provides real-world examples and straightforward discussion about how the IoE is impacting our lives, companies, and nations, and explain how it is increasingly shaping the international community in the twenty-first century. Are there any downsides of your phone being able to unlock your front door, start your car, and control your thermostat? Is your smart speaker always listening? How are other countries dealing with these issues? This book answers these questions, and more, along with offering practical guidance for how you can join the effort to help build an Internet of Everything that is as secure, private, efficient, and fun as possible.Trade ReviewThe Internet of Things will be a driving economic, political, and cultural, force throughout this century. Shackelford does an excellent job of introducing readers to the many facets and implications of this technology, from how they communicate to how they challenge the global digital ecosystem. Essential reading for anyone who needs to understand our hyperconnected future. * Bruce Schneier, Fellow at the Harvard Kennedy School and author of Click Here to Kill Everybody *Scott Shackelford's latest book provides an essential contribution to the vital discussion about the impact of technology on society. With reader-friendly prose, he carefully walks readers through the many cybersecurity and privacy issues that arise as we become more dependent on the Internet of Things. Rather than merely outlining the problems that we face, Shackelford presents pragmatic and well-reasoned legal and policy solutions. The Internet of Things is a must-read for policymakers, the business community, and anyone who is concerned about the future of cybersecurity. * Jeff Kosseff, author of The Twenty-Six Words That Created the Internet and Cybersecurity Law *Table of ContentsPreface Chapter One: Cyber-What? Chapter Two: Welcome to the Internet of Everything Chapter Three: Securing Everything: Deep Dives in Internet of Things Security Chapter Four: Governing the Internet of Everything Chapter Five: Analogizing Internet of Everything Security Chapter Six: How Can We Do Better? Finding Cyber Peace in the Internet of Everything Conclusion Notes References Index

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Book SynopsisHailed as the Thomas Edison and Henry Ford of Silicon Valley, Robert Noyce was a brilliant inventor, a leading entrepreneur, and a daring risk taker who piloted his own jets and skied mountains accessible only by helicopter. Now, in The Man Behind the Microchip, Leslie Berlin captures not only this colorful individual but also the vibrant interplay of technology, business, money, politics, and culture that defines Silicon Valley. Here is the life of a high-tech industry giant. The co-founder of Fairchild Semiconductor and Intel, Noyce co-invented the integrated circuit, the electronic heart of every modern computer, automobile, cellular telephone, advanced weapon, and video game. With access to never-before-seen documents, Berlin paints a fascinating portrait of Noyce: an ambitious and intensely competitive multimillionaire who exuded a just folks sort of charm, a Midwestern preacher''s son who rejected organized religion but would counsel his employees to go off and do something wonderful, a man who never looked back and sometimes paid a price for it. In addition, this vivid narrative sheds light on Noyce''s friends and associates, including some of the best-known managers, venture capitalists, and creative minds in Silicon Valley. Berlin draws upon interviews with dozens of key players in modern American business--including Andy Grove, Steve Jobs, Gordon Moore, and Warren Buffett; their recollections of Noyce give readers a privileged, first-hand look inside the dynamic world of high-tech entrepreneurship. A modern American success story, The Man Behind the Microchip illuminates the triumphs and setbacks of one of the most important inventors and entrepreneurs of our time.Trade Review"An important, hype-free account. And the bonus: Noyce was no geeky physicist, and his risk-taking zeal to create new things, coupled with a powerful commitment to ethics, powers a story that should be required reading for today's entrepreneurs and executives."--The Washington Post"Leslie Berlin's excellent new study is a welcome addition to the body of historical literature dealing with recent computer technology. The book is one of only a handful of scholarly biographies of members of the generation of inventors and entrepreneurs whobuilt the semiconductor industry and helped create the economic and cultural phenomenon now known as Silicon Valley. Berlin describes Noyce's technical accomplishments accurately and with appropriate detail, but she also makes clear that he was as much a social and economic innovator as a technical one. Berlin's portrayal of Noyce might be characterized as ironic hagiography. She celebrates his achievementsbut also makes it clear that those accomplishments came at a substantial human cost. Berlin's biography will help preserve Noyce's reputation and will serve as an important resource for future studies of Silicon Valley."--American Scientist"Leslie Berlin does an excellent job of capturing the Bob Noyce I knew: part small-town boy, part big-time genius and always a wonderful friend and citizen."--Warren E. Buffett, Chairman, Berkshire Hathaway Inc."A comprehensive and admiring biography.... Berlin does a fine job uncovering the details of Noyce's childhood and tracing his intellectual development.... Berlin writes convincingly.... [A] thorough and worthy retelling of his life."--Washington Monthly"Few people had a greater impact on life in the second half of the 20th century than Bob Noyce, co-inventor of the integrated circuit. Yet he was little known outside the field of electronics. Leslie Berlin, in "The Man Behind the Microchip," her highly readable biography of Noyce, describes how his work sparked two revolutions in the modern business and technology era."--The Boston Globe"Bob Noyce was one of the giants of Silicon Valley. The most extraordinary thing about this book is that Berlin has been able to cut through the legend and establish that this man, once nicknamed ``the mayor of Silicon Valley,'' was also an ordinary human being." [Berlin] has brought Noyce and his role in the valley's history into focus."--San Jose Mercury News"A well-rounded biography...excellent work."--Publisher's Weekly"Noyce understood the transformative power of new technology as well as anyone alive.... Berlin's rigorously factual account portrays the scientific process in all its grittiness."--MIT Technology Review"Not only an excellent biography, but also an intriguing history of the development of the digital age."--Harvard Business School Working Knowledge"Leslie Berlin's meticulously researched biography tells the story of a talented but flawed individual whose successes and failures could serve as the raw material for a dozen business school case studies. It also paints a revealing picture of US business culture in the mid-20th century.... [An] evocative account of the birth of an industry."--Financial Times"This is where Berlin is best: she superbly evokes the hacker inventiveness of Shockley and his gang."--Clive Thompson, The New York Times Book Review"Bob Noyce's contributions to the development of the semiconductor industry go well beyond his inventions. He was industry spokesman, visionary, and leading entrepreneur. But this well written book does more than just chronicle his many contributions; it is a window into his complex and charming personality."--Gordon E. Moore, co-founder of Intel Corporation"All the busy billionaires, multimillionaires and geeks in their garages dreaming up the next big thing that will bring glory back to Silicon Valley should plunk down some loose change on 'The Man Behind the Microchip.' And anyone interested in the true creation story of Silicon Valley--in contrast to the enticing tales of the mythmakers who continue to blow bubbles of promise up and down the Peninsula--would do well to make a small investment in this terrific biography."--John Christensen, San Francisco Chronicle"The first full-scale biography of Noyce and the first book to acknowledge his true importance. Noyce's story is a fascinating one.... The book succeeds best as a business biography, putting his impressive accomplishments in perspective. Noyce should be considered one of the most influential inventors of our time, a prime mover of the digital revolution that has changed all our lives. For that he deserves much broader recognition. The Man Behind the Microchip is a great start in that direction."--PC Magazine"At last, the absorbing story of the most important figure in the history of the semiconductor industry! Meticulously researched, The Man Behind the Microchip is so engagingly narrated that you don't realize how much business and technology you are learning along the way."--William Aspray, Indiana University"Exhaustively researched. Berlin's thoughtful and thorough biography is at once a celebratory and a cautionary tale."-David Kushner, The Houston Chronicle"Leslie Berlin, in her highly readable biography of Noyce, describes how his work sparked two revolutions in the modern business and technology era."--Robert Weisman, Philadelphia Inquirer"At the white-hot epicenter of the digital revolution was Robert Noyce. Now, thanks to this incisive and astutely researched biography, Noyce will be forever listed among those inventor-entrepreneurs of the postwar era who functioned as the Johan Gutenbergs, the Alexander Graham Bells, the Guglielmo Marconis of our era."--Kevin Starr, University of Southern California

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Book SynopsisAre entrepreneurs essentially the same everywhere? Are the processes of entrepreneurship similar? Or are they shaped by their environments? If so, how? We know a lot about national differences in management practices, corporate governance, and even innovation systems, but we know surprisingly little about national differences in entrepreneurship. Comparative Entrepreneurship compares processes of entrepreneurship in the UK and Japan, countries associated with liberal market economies and coordinated market economies respectively. Focusing on high tech manufacturing it identifies basic similarities and key differences. Similarities are found in approaches to opportunity and business creation, which are strikingly different from recent policy emphases in the UK and Japan, inspired by Silicon Valley (hence the entrepreneurs live in ''the shadow of Silicon Valley''). Differences - in the backgrounds of entrepreneurs, founding teams, attitudes to growth and risk, innovation, competitive advTable of ContentsIntroduction ; 1. Comparative Entrepreneurship ; 2. Opportunity and Business Creation ; 3. Ties and Teams in Startup ; 4. Entrepreneurial Orientations and Business Objectives ; 5. Competitive Orientations and Growth Limitations ; 6. HRM, Leadership, and Culture ; 7. Inter-firm Collaboration ; 8. Entrepreneurship and Markets ; 9. Entrepreneurship and Time ; Appendix 1 Design, Methods, Analysis, and Interpretation ; Appendix 2 Factor Analysis Tables

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Book SynopsisTrade ReviewPhilip M. Napoli offers a rich and original synthesis of the many factors that help construct the audience, as well as the social, economic, and legal consequences of that process, and he has a real talent for creating a cohesive, interesting, and important story. Expansive and important, Audience Evolution is grounded in the relevant bodies of theory and ultimately enlightening. Anyone with a serious interest in the operation of the media industries or popular culture should read this book. -- James G. Webster, Northwestern University, author of Ratings Analysis: The Theory and Practice of Audience Research ...very concise, tightly argued and very timely volume... Communications and Strategies ...its clarity, simplicty, and systematic narrative make it appealing and useful... -- Giacomo Poderi Teachers College Record ...provides new entrees into understanding how socially constructed definitions of audiences are changing. -- Grace Jackson-Brown Journalism and Mass Communication Education The book provides an excellent overview of how new media technologies have changed the patterns of audience behavior.Journal of Communication Journal of Communication a good combination of a critical approach to audience measurement as well as a thorough review of the development of audience information systems. -- Louisa Ha AEJMC This is an important book-one of the first scholarly analyses of both commercial and academic audience research trends amidst change -- Chris Sterling Communication Booknotes Quarterly No college-level media or sociology collection should be without this. Midwest Book ReviewTable of ContentsList of Illustrations Preface Introduction 1. Contextualizing Audience Evolution 2. The Transformation of Media Consumption 3. The Transformation of Audience Information Systems 4. Contesting Audiences 5. The Implications of Audience Evolution Notes References Index

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Book SynopsisAlex Sayf Cummings reveals the significance of North Carolina’s Research Triangle Park to the emergence of the high-tech economy in a postindustrial United States. Brain Magnet pinpoints how it sheds new light on the origins of today’s urban landscape, in which innovation is lauded as the engine of economic growth against a backdrop of inequality.Trade ReviewFrom tobacco and plow to computer and creative economy, this rich and eloquent history shows how a group of civic leaders put rural North Carolina at the forefront of the postindustrial revolution. In California, they say Silicon Valley is one of a kind; this marvelous book proves otherwise. -- Fred Turner, author of From Counterculture to Cyberculture: Stewart Brand, the Whole Earth Network, and the Rise of Digital UtopianismNorth Carolina’s Research Triangle emerged a half century or so ago as one of a veritable handful of the original suburban high-tech “office parks." Though its allure has been challenged by the rise of urban tech and the return of innovation and high-tech industries to big cities, the Triangle persists. Brain Magnet provides a much-needed historical account of the rise and challenges of this model of high-tech development. -- Richard Florida, author of The Rise of the Creative Class: And How It's Transforming Work, Leisure, Community, and Everyday LifeAlex Cummings has written a brilliant history of the unlikely making of North Carolina’s Research Triangle Park. The RTP has proven to be a grand success—but not for everyone. Cummings’s site-specific account of the idea economy gives us much to ponder. -- David Farber, author of Crack: Rock Cocaine, Street Capitalism, and the Decade of GreedBrain Magnet does essential work in connecting the historical processes of urban development to the social, spatial, and intellectual influences of universities. There are many more cases like RTP across the nation. Now scholars have a blueprint to better analyze them. -- Walter D. Greason, author of Suburban Erasure: How the Suburbs Ended the Civil Rights Movement in New JerseyIn an excellent treatment of the emergence of the postindustrial economy in the U.S. South, Cummings does a great job of chronicling the seeds of economic transformation using an underexplored case study. -- Bill Graves, coeditor of Charlotte, NC: The Global Evolution of a New South CitySmart and insightful...eminently readable. -- Peter Coclanis * Triangle Business Journal *A stellar contribution to multiple historical subfields, Brain Magnet exemplifies the best of the History of Capitalism. Demystifying the rhetoric of boosters and underscoring the uneven outcomes of postindustrial capitalism, the book adds to the growing urban history literature on the high tech economy, * Metropole *Demonstrates that the economic revolution that transformed the Triangle in the last half of the twentieth century was as much a national story as a local one. * North Carolina Historical Review *Table of ContentsAcknowledgmentsPreface: RTP DonutsIntroduction: From Textiles and Tobacco to the City of Ideas1. Imagining the Triangle: The Unlikely Origins of the Creative City in the Cold War South2. “Not a Second Ruhr”: Building a Postindustrial Economy in the 1960s3. Welcome to Parkwood: Newcomers Find Their Way in the Emerging TriangleInterlude: Sweet Gums, Traffic Jams, and Cilantro4. “The Greatest Concentration of PhDs in the Country”: The Idea Economy Comes of Age in the Triangle5. Cary, SAS, and the Search for the Good LifeInterlude: The Islamic School in Parkwood6. “We Think a Lot”: The Triangle in the Age of GentrificationEpilogue: The Figure of the Knowledge WorkerNotesIndex

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Book SynopsisThe technological leadership of the United States increasingly involves collaboration with other countries, especially China and India. The Conflicted Superpower explores these relationships through in-depth case studies of U.S. policies toward skilled immigration, foreign students, and offshoring.Trade ReviewThis is a subject that has only now begun to elicit serious scrutiny, and Kennedy's book will be among the first to investigate this issue seriously. Kennedy's explanations are well thought out and eminently defensible. Superb. -- Ashley J. Tellis, Senior Fellow, Carnegie Endowment for International PeaceKennedy has provided a historically and theoretically rich explanation of why the United States has for so long embraced openness as essential to technological innovation. The Conflicted Superpower will be essential reading for policy makers and analysts who want to understand the United States’ complex science and technology relationship with India and China. -- Adam Segal, Council on Foreign RelationsIn this groundbreaking book, Andrew Kennedy addresses the puzzle of why the United States has continued to collaborate with China and India on technological innovation despite economic and strategic rivalries. Through impeccably researched case studies, Kennedy shows how U.S. high-tech firms and research universities have been the drivers of open U.S. policies, and how their interests have often triumphed on issues such as immigration of skilled labor and offshoring of R&D. -- John Ravenhill, director, Balsillie School of International AffairsA must-read for policymakers but one that's not too wonkish for lay readers. * Kirkus Reviews *Kennedy's book provides important insights that help us better understand the possible outcomes of this epochal rivalry. It is essential reading for all interested in the dynamics of global innovation. * Political Science Quarterly *Table of ContentsPrefaceIntroduction1. The Rise of Global Innovation 2. Innovation Leadership and Contested Openness3. The Swinging Door: Skilled Workers4. The Open Door: Foreign Students5. The (Mostly) Open Door: Global R&DConclusionNotesBibliographyIndex

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Book SynopsisIn this witty and wise guide to the dilemmas of entrepreneurship, Rizwan Virk debunks misconceptions about how the world of startups works and offers hard-earned advice for every step of the journey. Startup Myths and Models is an ideal companion for readers from those just embarking on the startup life to those looking for their next adventure.Trade ReviewIn this lively read, Riz Virk scrutinizes popular startup myths and provides crystal-clear startup models to guide entrepreneurs on their journey. Fortify yourself on this book’s rich experience and insights before you set out. -- Randy Komisar, partner, Kleiner Perkins Caufield & Byers, author of The Monk and the Riddle and Straight Talk for StartupsRiz Virk has been a founder, advisor and investor in startups for twenty-five years; Startup Myths and Models condenses those years of experience into a set of coherent lessons about the real challenges entrepreneurs face and how to overcome them. If you are going on the entrepreneur's journey, this book is a great companion for every stage of the adventure! -- Brad Feld, cofounder of Foundry Group and author of #GiveFirst and Venture DealsWhen launching a new business, there's no one I'd rather have at my side than Riz Virk as a cofounder or adviser. Having Riz's book, Startup Myths and Models, is the next-best thing. Equip yourself to win the battles that you'll encounter in your startup adventure by reading and digesting the lessons in this book. 100% results, no fluff! -- Mitchell Liu, cofounder of SLIVER.tv, Theta Labs, Gameview, and TapjoyIn Startup Myths, Riz Virk debunks common misconceptions about life in Startup Land. Both funny and wise, this book is a worthwhile read for any entrepreneur. -- Jeffrey Bussgang, Harvard Business School, general partner at Flybridge Capital Partners, and author of Mastering the VC GameI’ve founded five companies, made angel investments in over 100, and served on numerous startup boards—I wish I'd had a book like this before I started! Packed with hard-earned wisdom, Riz Virk does a great job of debunking myths and over-simple rules of thumb in the startup universe. -- Michael Dornbrook, COO of Harmonix (makers of Guitar Hero), member of Common Angels, and VP of marketing at InfoCom (makers of Zork)Startup Myths and Models is one of the best textbooks for founders who are going through accelerators, (and, of course for those that aren't). Riz Virk reveals secrets about starting, funding, growing, and selling your startup all while doing what's most important - staying sane and healthy. This is one of my go-to recommendations for any founder beginning or currently on the startup journey. -- Pat Riley, CEO of GAN (Global Accelerator Network)Riz Virk was one of my inspirations to be an entrepreneur. My advice to would-be entrepreneurs is to read Riz's book Startup Myths and Models, because it contains wisdom drawn from his twenty-five years of startup battles. -- Rajeev Surati, cofounder of Flash Communications (sold to Microsoft) and Photo.netWhether you're a curious student or a serial entrepreneur, Startup Myths and Models is on my recommended reading list for any startup founder. Riz's use of the Hero's Journey will help you understand how answering the call to the startup adventure will forever change you for the better! -- Tim Miano, associate director, Harvard Innovation Labs, and cofounder/CEO, SP@CEStartup Myths and Models cuts through all the startup noise, bringing real world experience to every entrepreneur in a super easy to access reference book. -- Will Herman, coauthor of The Startup Playbook, angel investor, founder of 5 startups (2 IPOs)This cogent, far-thinking explanation of how start-ups work will be invaluable for any aspiring founders stymied by traditional business wisdom. * Publisher’s Weekly *There are practical do's and don'ts, and a nuanced discussion of how to tell if a truism is going to help or hurt your particular situation. This is the kind of expertise most founders don't have direct access to, and there are plenty of useful nuggets here. * ZDNet *Table of ContentsIntroductionStage 1: The Call to Adventure: Myths About Starting a CompanyMyth #1: Build a Billion-Dollar CompanyMyth #2: Founders Start Companies to Make a Lot of MoneyMyth #3: You Have to Be First to MarketBonus Myth #B-1: Start Something You Are Passionate AboutStage 2: Fuel for the Journey: Myths About Raising MoneyMyth #4: A Great Product and a Big Market Are the Most Important ThingsMyth #5: Two Guys and a Business Are Better Than Two Guys and a PlanMyth #6: Talk to as Many Investors as You CanMyth #7: Take the Highest Valuation You Can GetBonus Myth #B-2: Raise as Little (as Much) Money as PossibleStage 3: Travel Companions: Myths About Hiring and ManagementMyth #8: Hire the Most Experienced People You Can FindMyth #9: Get Out of the Way and Let People Do Their Jobs, or I Can Do It Faster Myself!Myth #10: Better Management Causes Faster GrowthBonus Myth #B-3: If I own X%, Then My Stock Is worth $x!Stage 4: The Road of Trials: Myths About Going to MarketMyth #11: Focus, Focus, FocusMyth #12: My Product Failed Because My Sales Guy SucksMyth #13: If Only We Could Spend More on Marketing!Myth #14: Fail Fast, Pivot QuicklyBonus Myth #B-4: There Is No Such Thing as Bad PublicityStage 5: Acquiring the Treasure: Myths About Exiting Your CompanyMyth #15: At This Rate, My Startup Will Be Worth Twice as Much Tomorrow!Myth #16: They’re Buying Us Because Our Product is Awesome!Myth #17: The Best Way to Cash Out Is to Sell or Go PublicBonus Myth #B-5: Upfront Cash Is Better than Stock or an EarnoutStage 6: The Underworld and the Return: Myths About Life and Death in a StartupMyth #18: Startups Are Hard WorkMyth #19: Whew, I’m Glad That’s Over! No More Startups for Me!Bonus Myth #B-6: If My Startup Fails, My Life Is Over!Bonus MythsAppendix A: The Startup Market Lifecycle and CurvesAppendix B: Meet Our Cast of Characters and StartupsAcknowledgmentsAbout the AuthorIndex

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Book Synopsis''In this book, Klaus Schwab and the World Economic Forum contribute significantly to one of the most important issues of our time - how to move forward in the Fourth Industrial Revolution'' Jack Ma, Executive Chairman, Alibaba Group Holding, People''s Republic of China''It''s no secret that technologies are reshaping the world''s economies and societies. To manage the risks and spread the benefits, we have to act now, and in the interest of stakeholders everywhere'' Andrew McAfee, Co-Founder, MIT Initiative on the Digital Economy, MIT, USAWe are on the brink of the Fourth Industrial Revolution. And this one will be unlike any other in human history.Characterized by new technologies fusing the physical, digital and biological worlds, the Fourth Industrial Revolution will impact all disciplines, economies and industries - and it will do so at an unprecedented rate. World Economic Forum data predicts that by 2025 we will see: commercial use of nanomaterials 200 times stronger than steel and a million times thinner than human hair; the first transplant of a 3D-printed liver; 10% of all cars on US roads being driverless; and much more besides.In The Fourth Industrial Revolution, Schwab outlines the key technologies driving this revolution, discusses the major impacts on governments, businesses, civil society and individuals, and offers bold ideas for what can be done to shape a better future for all.''The technologies of the Fourth Industrial Revolution are extraordinary. Leadership has to be equally extraordinary to manage the complexities of systemic change'' Eric Schmidt, Technical Advisor, Alphabet, USATrade ReviewThe world has fast entered a data and technology-driven era where new opportunities but also challenges are emerging. In this book, Klaus Schwab and the World Economic Forum contribute significantly to one of the most important issues of our time - how to move forward in the Fourth Industrial Revolution * Jack Ma, Executive Chairman, Alibaba Group Holding, People's Republic of China *It's no secret that technologies are reshaping the world's economies and societies. To manage the risks and spread the benefits, we have to act now, and in the interest of stakeholders everywhere * Andrew McAfee, Co-Founder, MIT Initiative on the Digital Economy, MIT, USA *Sheds light on what's at stake for society and how leaders can play a part in shaping the course of history. Klaus makes a powerful call in the book: "We have to shake things up before technological inertia determines our future for us." Act now * Zhu Min, Chairman, National Institute of Financial Research, People's Republic of China *The technologies of the Fourth Industrial Revolution are extraordinary. Leadership has to be equally extraordinary to manage the complexities of systemic change * Eric Schmidt, Technical Advisor, Alphabet, USA *This book is essential for gaining a perspective on some of the critical challenges that rapid technological change poses to us all: ensuring the wellbeing of societies, understanding the evolving role of governments, and rethinking how the global economy will work in the 21st century * Roberto Azevêdo, Director-General, World Trade Organization (WTO), Geneva *The World Economic Forum shows us that improving the state of the world will mean seriously thinking about, and empowering, all of those whose lives are transformed by technologies * Peter Maurer, President, International Committee of the Red Cross (ICRC), Geneva *Prosperity with technology means defending the rights of women on the frontline of change, defending the dignity of work for all workers and improving working conditions around the world. A Fourth Industrial Revolution that can do that would benefit us all * Sharan Burrow, General Secretary, International Trade Union Confederation (ITUC), Brussels *The Fourth Industrial Revolution is being felt profoundly around the world. Chapter by chapter, special insights from some of the best minds from the World Economic Forum's community show just where leadership focus is needed * Luis Alberto Moreno, President, Inter-American Development Bank, Washington DC *The challenge is clear: if we want to create technologies which benefit us all, and help us create more just and inclusive societies, we need to ensure that the values of human dignity and equality become a core design and use principle * Shalil Shetty, Secretary-General, Amnesty International, United Kingdom *

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Book SynopsisIn 2011, Tim Cook took on an impossible task - following in the footsteps of one of history''s greatest business visionaries, Steve Jobs. Facing worldwide scrutiny, Cook (who was often described as shy, unassuming and unimaginative) defied all expectations. Under Cook''s leadership Apple has soared: its stock has nearly tripled to become the world''s first trillion-dollar company. From the massive growth of the iPhone to new victories like the Apple Watch, Cook is leading Apple to a new era of success. But he''s also spearheaded a cultural revolution within the company. Since becoming CEO, Cook has introduced a new style of management that emphasizes kindness, collaboration and honesty, and has quietly pushed Apple to support sexual and racial equal rights and invest heavily in renewable energy. Drawing on authorized access with several Apple insiders, Kahney, the world''s leading reporter on Apple, tells the inspiring story of how one man attempted to replace the irreplaceable and succeeded better than anyone thought possible.Leander Kahney has covered Apple for more than a dozen years and has written four popular books about Apple and the culture of its followers, including Inside Steve''s Brain and Jony Ive. The former news editor for Wired.com, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco.Trade ReviewA rich narrative * The Wall Street Journal *A praise-filled yet also critical one-decade performance report on Apple CEO Tim Cook * Kirkus Reviews *

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Book Synopsis''Klaus Schwab and the World Economic Forum contribute significantly to one of the most important issues of our time-how to move forward in the Fourth Industrial Revolution'' -Jack Ma, Executive Chairman, Alibaba GroupWorld Economic Forum Founder and Executive Chairman Klaus Schwab offers a practical companion and field guide to his previous book, The Fourth Industrial Revolution.Today, technology is changing everything-how we relate to one another, the way we work, how our economies and governments function, and even what it means to be human. Incredible advances-from cryptocurrencies to AI to the internet of things-are already transforming society in unprecedented ways. But the Fourth Industrial Revolution is still in its infancy, says Schwab, and at a time of such tremendous uncertainty and change, it''s our actions that will determine the trajectory the future will take.Drawing on contributions from 200 top experts in fields ranging from machine learning to geo-engineering to nanotechnology, to data ethics, Schwab equips readers with the practical tools to leverage the technologies of the future to leave the world better, safer, and more resilient than we found it.''The technologies of the Fourth Industrial Revolution are extraordinary. Leadership has to be equally extraordinary to manage the complexities of systemic change'' - Eric Schmidt, Technical Advisor, AlphabetTrade ReviewThe world has fast entered a data and technology-driven era where new opportunities but also challenges are emerging. In this book, Klaus Schwab and the World Economic Forum contribute significantly to one of the most important issues of our time - how to move forward in the Fourth Industrial Revolution -- Jack Ma * Executive Chairman, Alibaba Group Holding, People's Republic of China *It's no secret that technologies are reshaping the world's economies and societies. To manage the risks and spread the benefits, we have to act now, and in the interest of stakeholders everywhere -- Andrew McAfee * Co-Founder, MIT Initiative on the Digital Economy, Massachusetts Institute of Technology (MIT), USA *Shaping the Fourth Industrial Revolution sheds light on what's at stake for society and how leaders can play a part in shaping the course of history. Klaus makes a powerful call in the book: "We have to shake things up before technological inertia determines our future for us." Act now. -- Zhu Min * Chairman, National Institute of Financial Research, People's Republic of China *The technologies of the Fourth Industrial Revolution are extraordinary. Leadership has to be equally extraordinary to manage the complexities of systemic change -- Eric Schmidt * Technical Advisor, Alphabet, USA *This book is essential for gaining a perspective on some of the critical challenges that rapid technological change poses to us all: ensuring the wellbeing of societies, understanding the evolving role of governments, and rethinking how the global economy will work in the 21st century -- Roberto Azevêdo * Director-General, World Trade Organization (WTO), Geneva *The World Economic Forum shows us that improving the state of the world will mean seriously thinking about, and empowering, all of those whose lives are transformed by technologies -- Peter Maurer * President, International Committee of the Red Cross (ICRC), Geneva *Prosperity with technology means defending the rights of women on the frontline of change, defending the dignity of work for all workers and improving working conditions around the world. A Fourth Industrial Revolution that can do that would benefit us all -- Sharan Burrow * General Secretary, International Trade Union Confederation (ITUC), Brussels *The Fourth Industrial Revolution is being felt profoundly around the world. Chapter by chapter, special insights from some of the best minds from the World Economic Forum's community show just where leadership focus is needed -- Luis Alberto Moreno * President, Inter-American Development Bank, Washington DC *The title says it all. Shaping the Fourth Industrial Revolution emphasizes the modern imperative to shape a development model that dramatically reduces our current unsustainable footprint on the planet, as a critical foundation for the Fourth Industrial Revolution to succeed. Or there won't be a fifth -- Marco Lambertini * Director-General, WWF International, Switzerland *The challenge is clear: if we want to create technologies which benefit us all, and help us create more just and inclusive societies, we need to ensure that the values of human dignity and equality become a core design and use principle -- Shalil Shetty * Secretary-General, Amnesty International, United Kingdom *

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Book SynopsisSharp and engaging - The TimesThe intricately-reported, elegantly-crafted story of the website that came out of nowhere, to change everything. - Brad Stone, author of The Everything Store and Amazon Unbound-----------------------------------------------------Now, for the first time ever, discover the story of YouTube: how it started, how it works, and how it came to control our culture.It has entertained us with cat videos, flash mobs, gaming streams and Charlie Bit My Finger.It has educated us with makeup tutorials, DIYs and delicious recipes.It has changed us with advertising, extremism and political propaganda.Since its foundation in 2005, YouTube has existed on a pendulum. Its emergence established a valuable space for unique and important voices to share themselves and their views, and made global stars out of everyday people such as PewDiePie, Shane Dawson and Ryan Higa. It invented the attention economy we all live in today, forever changing how people are entertained, informed and paid online.At the same time, countless extremists have found a home on YouTube, using it to spread misinformation and propaganda - sometimes with real-world life-and-death consequences. The site is massively profitable for its parent company, Google (Alphabet), which has aggressively grown it into a ruthless advertising conglomerate with little regard for its impact beyond the bottom line.In Like Comment Subscribe, Bloomberg tech journalist Mark Bergen delivers the definitive, page-turning account of YouTube. Exploring the stories of the people behind the platform, he tells the story of a technical marvel that upended traditional media, created stars of everyday people, and ultimately changed the world through untamed freedom of speech.Trade ReviewA must-read, unparalleled in its access to the inner thoughts and workings of the people and departments that dictated what content can be seen and what can't. -- Chris Stokel-Walker * The New Scientist *Mark Bergen has delivered the definitive look at how YouTube came to be and how the service has forever changed our society. Like, Comment, Subscribe takes the reader on a journey as a small, whimsical idea morphs into something that alters our collective culture in the most profound of ways-for better and for worse. -- Ashlee Vance, author of Elon Musk: Tesla, SpaceX and the Quest for a Fantastic FutureThe intricately-reported, elegantly-crafted story of a website that came out of nowhere and changed everything. -- Brad Stone, author of The Everything Store and Amazon UnboundAn absorbing, alarming and essential modern histroy of Silicon Valley's supersized platform age. YouTube has redefined celebrity, upended entertainment and politics, and unleashed the best and worst of humanity online. Mark Bergen's deeply reported page-turner takes us on the company's journey from scrappy startup to internet juggernaut, revealing the dark consequences of the pursuit of growth at any cost. -- Margaret O'Mara, author of The Code: Silicon Valley and the Remaking of AmericaA vivid, rollicking ride through the fluorescent-lit halls of one of the most powerful companies in the world as it struggles to steward one of the most anarchic yet culture-defining inventions of our time. Bergen has a novelist's eye, a poet's ear and a business journalist's deadpan command of the heart of the matter. So engrossing I missed my train stop. -- Keach Hagey, author of The King of ContentSharp and engaging -- Kit Wilson * The Times *

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