Description

Book Synopsis
The Illusion of Choice identifies the 161/2 most important psychological biases that everyone in business needs to be aware of today - and shows how any business can take advantage of these to win customers, retain customers and sell more.

The Illusion of Choice

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    A Paperback / softback by Richard Shotton

    £13.49

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    RRP £14.99 – you save £1.50 (10%)

    Order before 4pm today for delivery by Wed 2 Sep 2026.

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      Book details

      Publisher Harriman House Publishing
      Published 28 March 2023
      ISBN-13 9780857199744
      978-0857199744
      ISBN-10 0857199749
      Also in:
      Business, Finance & Law Advertising Business communication, etiquette and presentation Information technology industries

      Description

      Book Synopsis
      The Illusion of Choice identifies the 161/2 most important psychological biases that everyone in business needs to be aware of today - and shows how any business can take advantage of these to win customers, retain customers and sell more.

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