Description

Book Synopsis

An up-close account from the world's first metaverse-embedded reporter

In Making a Metaverse That Matters: From Snow Crash & Second Life to A Virtual World Worth Fighting For, the celebrated author of The Making of Second Life and Game Design Secrets, Wagner James Au, delivers an engrossing exploration of how nascent metaverse platforms have already captured the imagination of millions. Featuring powerful stories and dozens of incisive interviews with insiders including Metaverse creator Neal Stephenson himself, the author uses his unique, grassroots-level perspective as the first reporter embedded in a metaverse platform. Readers will learn about:

  • How to understand and define the Metaverse and cut through the many myths and misconceptions around it.
  • A behind-the-scenes account of launching Second Life, the first metaverse platform to achieve mainstream awareness, and what its many controversies teach us.
  • Where curren

    Table of Contents

    Preface xiii

    Introduction: Five Stories about Five Core Metaverse Concepts xix

    Part I Conception 1

    Chapter 1 Crash Course—A Simple History of a Complex Idea 3 Creating the Metaverse Immediately after Snow Crash 7 Reclaiming the Metaverse’s Definition Taken from Its Source 11

    Chapter 2 Second Life and the Mystery of the First Metaverse Platform 23

    Chapter 3 How Facebook Became Meta (But Lost the Metaverse on the Way) 77

    Part II Realization 101

    Chapter 4 Kid Stuff: Minecraft, and the Rise of Roblox 103

    Chapter 5 Battle Royale for the Fortnite Metaverse 127

    Chapter 6 Neal Stephenson Enters the Metaverse— Lamina1, Blockchain, and the Utopia of Ownership 141

    Chapter 7 VRChat and Finding Furry Anime Utopia 161

    Part III Promises and Perils 185

    Chapter 8 VR, Interoperability, Web3, and Other Metaverse Myths 187

    Chapter 9 Sex, Abuse, and the Eternal Content Moderation Challenge 205

    Chapter 10 Metaverse Real-World Use Cases—Separating Substance from Hype 225

    Chapter 11 Overcoming the Metaverse Age Cliff and the Immersion Funnel 249

    Part IV A Metaverse Worth Fighting For 263

    Chapter 12 Future Paths 265

    Chapter 13 Future Pitfalls—Manipulation, Takedowns, and the Experience Machine 279

    Chapter 14 Metaverse Lessons for the Next 30 Years 295

    Glossary 319

    Appendix A: Rules for Avatar Radicals and Reformers 323

    Appendix B: Advice for Metaverse Reporters 329

    Acknowledgments 331

    About the Author 333

    Index 335

Making a Metaverse That Matters

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    A Hardback by Wagner James Au

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      Publisher: John Wiley & Sons Inc
      Publication Date: 15/06/2023
      ISBN13: 9781394155811, 978-1394155811
      ISBN10: 1394155816

      Description

      Book Synopsis

      An up-close account from the world's first metaverse-embedded reporter

      In Making a Metaverse That Matters: From Snow Crash & Second Life to A Virtual World Worth Fighting For, the celebrated author of The Making of Second Life and Game Design Secrets, Wagner James Au, delivers an engrossing exploration of how nascent metaverse platforms have already captured the imagination of millions. Featuring powerful stories and dozens of incisive interviews with insiders including Metaverse creator Neal Stephenson himself, the author uses his unique, grassroots-level perspective as the first reporter embedded in a metaverse platform. Readers will learn about:

      • How to understand and define the Metaverse and cut through the many myths and misconceptions around it.
      • A behind-the-scenes account of launching Second Life, the first metaverse platform to achieve mainstream awareness, and what its many controversies teach us.
      • Where curren

        Table of Contents

        Preface xiii

        Introduction: Five Stories about Five Core Metaverse Concepts xix

        Part I Conception 1

        Chapter 1 Crash Course—A Simple History of a Complex Idea 3 Creating the Metaverse Immediately after Snow Crash 7 Reclaiming the Metaverse’s Definition Taken from Its Source 11

        Chapter 2 Second Life and the Mystery of the First Metaverse Platform 23

        Chapter 3 How Facebook Became Meta (But Lost the Metaverse on the Way) 77

        Part II Realization 101

        Chapter 4 Kid Stuff: Minecraft, and the Rise of Roblox 103

        Chapter 5 Battle Royale for the Fortnite Metaverse 127

        Chapter 6 Neal Stephenson Enters the Metaverse— Lamina1, Blockchain, and the Utopia of Ownership 141

        Chapter 7 VRChat and Finding Furry Anime Utopia 161

        Part III Promises and Perils 185

        Chapter 8 VR, Interoperability, Web3, and Other Metaverse Myths 187

        Chapter 9 Sex, Abuse, and the Eternal Content Moderation Challenge 205

        Chapter 10 Metaverse Real-World Use Cases—Separating Substance from Hype 225

        Chapter 11 Overcoming the Metaverse Age Cliff and the Immersion Funnel 249

        Part IV A Metaverse Worth Fighting For 263

        Chapter 12 Future Paths 265

        Chapter 13 Future Pitfalls—Manipulation, Takedowns, and the Experience Machine 279

        Chapter 14 Metaverse Lessons for the Next 30 Years 295

        Glossary 319

        Appendix A: Rules for Avatar Radicals and Reformers 323

        Appendix B: Advice for Metaverse Reporters 329

        Acknowledgments 331

        About the Author 333

        Index 335

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