Description

Book Synopsis

Embrace the Human Side of Organisational Digital Transformation

Digital Humans: Thriving in an Online World is an insightful, engaging and interdisciplinary discussion of how best to transform your organisation into a nimble, digital enterprise with human beings firmly established at the centre of it. The authors draw on complexity theory, anthropology, history, organisational transformation and behavioural science to demonstrate the characteristics that define successful digital organisations.

You''ll discover the importance of focusing on human beings even as you make the shift to digital and learn to understand the importance of our new digital ecosystems. Illuminating case studies and examples of organisations that have successfully made the jump to digital are explored and the book presents new and effective ways to make strategic decisions about your company''s future based on our new physical-digital hybrid reality.

A can''t-miss blueprint t

Table of Contents

Acknowledgements ix

About This Book xi

Introduction xiii

Part One Living in Our Online World 1

Our Brave New Digital World 3

Living in a Changing World 17

The Activated Organization 45

Part Two New Thinking for Digital Humans and Their Organizations 57

1 The Digital Spine 59

2 Build Together 75

3 The Organization of One 99

4 Add-app-ability 113

5 Theatres of Work 129

6 Build Beautiful Things 145

7 Playing Games 157

8 The Power of Small Things 171

9 Targets and the Mirror 187

10 Always Learning 199

11 Creating Meaningful Alternatives 215

12 Turn It On 227

Conclusion: Reflections on New Thinking for Our Brave New Digital World 245

Terms of Art 249

About the Authors 259

Index 261

Digital Humans Thriving in an Online World

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    RRP £18.99 – you save £3.80 (20%)

    Order before 4pm today for delivery by Fri 19 Jun 2026.

    A Hardback by Paul Ashcroft, Garrick Jones

    4 in stock

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      View other formats and editions of Digital Humans Thriving in an Online World by Paul Ashcroft

      Publisher: John Wiley & Sons Inc
      Publication Date: 18/08/2022
      ISBN13: 9781119879725, 978-1119879725
      ISBN10: 1119879728

      Description

      Book Synopsis

      Embrace the Human Side of Organisational Digital Transformation

      Digital Humans: Thriving in an Online World is an insightful, engaging and interdisciplinary discussion of how best to transform your organisation into a nimble, digital enterprise with human beings firmly established at the centre of it. The authors draw on complexity theory, anthropology, history, organisational transformation and behavioural science to demonstrate the characteristics that define successful digital organisations.

      You''ll discover the importance of focusing on human beings even as you make the shift to digital and learn to understand the importance of our new digital ecosystems. Illuminating case studies and examples of organisations that have successfully made the jump to digital are explored and the book presents new and effective ways to make strategic decisions about your company''s future based on our new physical-digital hybrid reality.

      A can''t-miss blueprint t

      Table of Contents

      Acknowledgements ix

      About This Book xi

      Introduction xiii

      Part One Living in Our Online World 1

      Our Brave New Digital World 3

      Living in a Changing World 17

      The Activated Organization 45

      Part Two New Thinking for Digital Humans and Their Organizations 57

      1 The Digital Spine 59

      2 Build Together 75

      3 The Organization of One 99

      4 Add-app-ability 113

      5 Theatres of Work 129

      6 Build Beautiful Things 145

      7 Playing Games 157

      8 The Power of Small Things 171

      9 Targets and the Mirror 187

      10 Always Learning 199

      11 Creating Meaningful Alternatives 215

      12 Turn It On 227

      Conclusion: Reflections on New Thinking for Our Brave New Digital World 245

      Terms of Art 249

      About the Authors 259

      Index 261

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