Sales and marketing Books
Harperenfoque Mercadotecnia 6 La biblioteca del xito
Book Synopsis
£12.71
HarperCollins Publishers Inc xito en ventas 7 La biblioteca del xito
Book Synopsis
£11.62
Schiffer Publishing Ltd Branding Interior Design Visibilty and Business
Book Synopsis
£23.79
HarperCollins Focus Going Social Excite Customers Generate Buzz and
Book Synopsis If you’re not social, it’s like you’re not even there. That’s how critical social media marketing has become. Businesses everywhere are struggling to adapt, but transitioning from traditional marketing to online engagement is fraught with questions, such as: How much is a Facebook “like” worth? How can you effectively engage online influencers? What are the best dashboards for monitoring multiple social channels simutaneously? How do you keep it all going around the clock? For more than a decade, author Jeremy Goldman has helped companies inject “social” into their processes. In Going Social, he explains the ins-and-outs of platforms such as Facebook,Twitter, LinkedIn, Google+, Foursquare, Instagram, Pinterest, and others—and shows readers how to: • FormTable of Contents Contents Acknowledgments Introduction 1. Social Marketing: Even More Important Than You Think 2. Devising Your Strategy and Getting Started 3. Engagement 101: Determine Your Voice and Personality 4. How to Develop Content That Promotes Engagement 5. Become Truly Customer-Centric—and Reap the Advantages 6. How to Avoid Pitfalls, Deal with Crises, and Keep Your Brand’s Reputation Intact 7. How to Staff Your Social Team and Organize for More Effective Engagement 8. Tools for Producing More Relevant, Targeted Engagement 9. How to Identify Influencers, Work with VIPs, and Grow Word of Mouth Substantially 10. How to Build Strong Relationships with Bloggers and Work with Online Personalities 11. Increase Engagement by Turning Your Employees into Marketers 12. How to Engage with ROI in Mind 13. Going Social in Real Life 14. Final Word Notes Index
£15.19
Harriman House Publishing Connecting with Clients
Book SynopsisCLIENT RELATIONSHIPSFinding some clients difficult to understand?Confused when they say one thing but mean another?Need better, more useful feedback?Sometimes feel on the back-foot?Have trouble managing client expectations?Wonder why they seem impossible to please?Concerned about being blind-sided by unexpected client loss?THIS BOOK IS YOUR LIFELINEConnecting with Clients contains new ideas derived from the world's leading relationship expertsInsights from over 500,000 pieces of client feedback worldwideWith tips and guidance from an adman, organisational change agent, couples' counsellor and co-founder of The Client Relationship ConsultancyDip into short chapters and discover a valuable insight on every pageREJUVENATE YOUR CLIENT RELATIONSHIPSWith the help of this book, you will be able to:Evaluate your client relationships and diagnose issuesRecognise your part in a problemObtain useful and clear feedbackUnderstand, relate to and communicate with your clientsManage yourself and your team membersGet the best from your clients so that they get the best from youCONNECTING WITH CLIENTS WILL SAVE YOU TIME, EFFORT AND MONEY AND MAKE LIFE MORE ENJOYABLE.
£13.49
BuilderBooks Build A Successful Sales Program
Book SynopsisThe path to a productive and smoothly running sales program starts with creating an organized onsite sales centre. At its heart lies a set of systems and forms that make it easy for you to win over even the toughest customer. This book covers prospect follow-up; selections and upgrades; finance forms and procedures; competitive sites; and closing.
£13.46
BuilderBooks Managing Your Employees
Book SynopsisEmployees are the foundation of a home building business. And, as small-business owners, many homebuilders often handle multiple internal functions, including human resources management. Managing Your Employees is designed to help builders manage the “people paperwork” of their businesses easily and productively.
£18.86
BuilderBooks Selling to Builders Second edition
Book SynopsisBuilding suppliers, manufacturers, trade contractors, real estate brokers - if you sell products or services to home builders, this book will increase your success rate. Steve Monroe draws on over 30 years of sales wisdom to provide tools that assess where you stack up as a sales or service professional, motivate you, and polish your performance.Trade Review"Bull's-eye! Selling to Builders hits the target! Steve Monroe has simplified the keys to earning the builder's business. This book is, without question, the sales "bible" every associate member at NAHB should have". -- Michael Kurpiel, Strober Building Supply, Cherry Hill, New Jersey"I can't image a better resource for training new sales people in the millwork industry". -- L Thomas Bychinski, Peachtree Companies Inc. / Weather Shield Windows and Doors
£23.60
BuilderBooks Option Selling For Profit The Builders Guide To
Book SynopsisTo be a successful full-service home builder you must offer more than just a well-built home-you must give your customers the opportunity to design a home that suits their individual tastes and lifestyles. Gullo and Rinaldi share their hands-on understanding of high-powered selling in the ever-expanding market of options for new homes.Trade Review"From pricing to sales presentation, this book will help you learn how to sell options and increase your bottom line." -- S Robert August, President, S Robert August & Company, Inc., and President, Institute of Residential Marketing
£19.16
BuilderBooks Sales And Marketing Checklists for ProfitDriven
Book SynopsisCovers the major steps involved in successful new home sales. Learn the ins and outs of the comprehensive contract, the move-in, warranty service, referrals, and a great close. This third edition includes a new chapter on using social media in your marketing, and a more extensive chapter on multicultural sales.
£17.95
Taylor & Francis The Strategy and Tactics of Pricing
Book SynopsisThe Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather than calculating prices to cover costs or to achieve sales goals, readers will learn to frame more strategic choices that proactively influence customer perceptions of value, manage internal costs, and profitably shift demand curves.This edition features new discussions on harnessing concepts from behavioral economics as well as a refined value cascade to help organize the topics covered in this book. Readers will also benefit from: Major revisions to more than a third of the chapters, including an expanded discussion of the role of artificial intelligence and machine learning analytics tools to assist in the evaluation of new pricing opportunities Discussion of many of the new pricing and revenue-recognition models such as consumption-based pricing, outcomes-based pricing, and others An expanded discussion on Special Topics in Pricing that cover many of the transformative pricing moves successful companies have made in the past few years in response to major disruptive forces such as the pandemic as well as re-emergent inflation In-chapter textboxes and call-out to highlight different pricing concepts in action using actual examples of companies addressing market challenges Chapter summaries and visual aids to help the reader better understand the ideas and concepts presented throughout this book This comprehensive, managerially-focused text is a must-read for students and professionals with an interest in strategic price management and achieving commercial excellence for their organizations. Additional online resources include PowerPoint slides and an instructorâs manual, including exercises, mini-cases, and examination questions. Trade Review"Excellently written with detailed examples, this book is a must-read for managers wanting to understand the principles behind building a sound pricing strategy. The updated edition adds in materials from current topics that will resonate strongly with all pricing practitioners." Rajeeve Kaul, Corporate Vice President – Global Pricing Officer, McDonald’s Corporation"Still the best pricing book on the planet! The go-to resource for pricing success – powerful, practical, and profitable!" Mark Bergen, James D. Watkins Chair in Marketing, Carlson School of Management, University of Minnesota"The Strategy and Tactics of Pricing is my go-to resource for any type of pricing challenge. It presents a balance of theory and practice and offers pragmatic guidance for pricing professionals and business leaders in today’s rapidly changing environment. I have applied the learnings from this book in hyper-competitive markets and it proved its power every time." Annie X. Wang, Director, Pricing & Analytics, PPG Industries"The Strategy and Tactics of Pricing is a must-read book for professionals in Revenue Management, Sales Enablement, Pricing, and related business fields. The 7th edition includes new information on incorporating today’s economic uncertainty, inflationary pressures, reexamining value propositions, and it also has great case studies to give you and your team the skills necessary to thrive." Kevin Mitchell, President, The Professional Pricing Society, Inc."The outcomes for our commercial teams and enterprises deploying The Strategy and Tactics of Pricing have been and continue to be critical to the success of our multiple businesses. The 7th edition builds on the fundamentals of the excellent previous editions with additional strategies for success in the volatile '20's." Lynn Guinn, Global Strategic Pricing Leader, Commercial Excellence COE, Cargill Table of Contents1. Strategic Pricing 2. Economic Value 3. Price and Value Communication 4. Price Structure 5. Pricing Policy 6. Price Competition 7. Price Level 8. Measurement of Price Sensitivity 9. Financial Analysis 10. Specialized Strategies 11. Creating a Strategic Pricing Capability 12. Ethics and the Law
£180.90
Taylor & Francis Ltd Sports Marketing
Book SynopsisHighly practical and engaging, Sports Marketing equips students with the skills, techniques, and tools they need to be successful marketers in any sporting environment. The book blends relevant marketing theoryfocusing on industry-specific terminology and practiceswith practitioner insights into current issues and future directions in the sports industry. This anticipated third edition has been fully updated to incorporate a broad range of global and diverse perspectives from industry experts and international case studies throughout. Contemporary topics within the sports industry have been expanded upon, including esports, social responsibility, sustainability, digital and social media, and personal branding. Popular You Make the Call cases, insider and early career insights, and review questions stimulate lively classroom discussion, while chapter summaries and terms support further support learning. Overall, this exciting text will: Trade Review“The book provides a great overview of marketing of sports, is easy to read, and has an excellent structure to the book that is easy to follow and understand. I would recommend this book to anyone involved in sports marketing!” Martin Hunter, Lecturer, Sports Marketing, Örebro University“The authors offer a unique perspective with their combination of industry and academic experience. They draw readers into the subject with lively writing and examples that are believable, rich, and convincing. They convey the passion of sports and why sports are so compelling to athletes, fans, and marketers alike. The authors deeply understand the subject matter and care about communicating sports marketing concepts in ways that will captivate students and help them develop their skills in this field.” Lexi Hutto, PhD, Associate Professor of Marketing, Millersville University of PennsylvaniaTable of Contents1. Sports Meets Marketing 2. Sports Entertainment Consumption 3. The Marketing Environment 4. Segmenting Audiences for Sports 5. Building a Relevant Brand 6. Embracing Social Responsibility 7. Product Strategy 8. Experiential Marketing 9. Brand Communications Strategy 10. Brand Communications Execution 11. Sponsorship-Linked Marketing 12. Measuring Sports Brand Performance 13. Delivery of Sports Experiences 14. Preparing Future Sports Marketers
£182.99
£27.19
John Wiley & Sons Inc Radical Outcomes
Book SynopsisCreate simple, engaging, and effective outputs that actually get results Billions of corporate dollars are spent every year on initiatives to help people succeed in their job, but much of it goes to waste. Across industries, people are scrambling to find what they need to grow and improve at work, and executives are left wondering why these initiatives aren't effective. Author Juliana Stancampiano has plumbed the depths of this massive disconnect with her team. With this book, she bridges the gap. Radical Outcomes is a blueprint for a new way of working. Instead of taking old methods and retrofitting them for new technology, Stancampiano unveils a collaborative, fast, and effective way of working that avoids randomness and organizational drag. The book offers a new way of workingthe future of the way people and teams will work together. Find out how to get tangible results through a structured process Cut through noise and informatiTable of ContentsChapter 1. The Why 1 Chapter 2. The Process – Don’t Leave Home without It 17 Chapter 3. Create Your Ensemble 27 Chapter 4. Let Go of What You Know 40 Envision 51 Chapter 5. It’s Business Outcome Time 53 Chapter 6. Putting Divisions Out of Business 67 Environment 81 Chapter 7. The Experience Is Human 83 Architect 95 Chapter 8. Why We Can’t Live without Architecture 97 Chapter 9. Getting the Right Stuff 112 Design 125 Chapter 10. Not Your Average Design 127 Build 141 Chapter 11. Knowing What Is Good Enough 143 Chapter 12. Progress Is All That Matters 156 Activate 169 Chapter 13. Activate Radical Outcomes 171 Notes 179 Acknowledgments 185 About the Author 187 Index 189
£18.04
Taylor & Francis Ltd Sports Marketing
Book SynopsisHighly practical and engaging, Sports Marketing equips students with the skills, techniques, and tools they need to be successful marketers in any sporting environment.The book combines scholarly theory with the perspectives of those who have been actively involved in the sports business. A worldwide range of examples from all levels of sports, as well as insider expertise, strongly ties classroom learning to real-world practice, and assures students that the theory is relevant. New material includes:â Expanded coverage of marketing analytics and the use of market-driven tactics showing students how to strengthen customer relationships and maximize profitsâ Greater attention to the impact of new technologies on customer relationships, such as social media, content marketing, ticketing strategies, and eSports, ensuring students are exposed to the latest advancements in marketing for sportsâ A stronger global focus throughout the book, including several new cases from outside the U.S., as well as coverage of international sporting organizations, such as FIFA and the ever popular English Premier Leagueâ Six new You Make the Call short cases to offer opportunities for analysis and decision making in sectors of sports marketing including sports media, experiential events, and eSportsThese popular You Make the Call cases and review questions stimulate lively classroom discussion, while chapter summaries and a glossary further support learning. Sports Marketing will give students of sports marketing and management a firm grasp of the ins and outs of working in sports.Table of Contents1. Sports Meets Marketing 2. Sports Entertainment Consumption3. The Marketing Environment 4. Segmenting Audiences for Sports 5. Building a Relevant Brand 6. Product Strategy7. Experiential Marketing8. Brand Communications Strategy9. Brand Communications Campaigns10. Communications Channels 11. Sponsorship-Linked Marketing 12. Measuring Sports Brand Performance 13. Delivery of Sports Experiences 14. Preparing Future Sports Marketers
£152.00
Picador USA The Truth Machine
Book SynopsisViews differ on bitcoin, but few doubt the transformative potential of Blockchain technology. The Truth Machine is the best book so far on what has happened and what may come along. It demands the attention of anyone concerned with our economic future. Lawrence H. Summers, Charles W. Eliot University Professor and President Emeritus at Harvard, Former Treasury SecretaryFrom Michael J. Casey and Paul Vigna, the authors of The Age of Cryptocurrency, comes the definitive work on the Internet's Next Big Thing: The Blockchain.Big banks have grown bigger and more entrenched. Privacy exists only until the next hack. Credit card fraud is a fact of life. Many of the legacy systems once designed to make our lives easier and our economy more efficient are no longer up to the task. Yet there is a way past all thisa new kind of operating system with the potential to revolutionize vast swaths of our economy: the blockchain. In The Tru
£15.30
McGraw-Hill Education Loose Leaf for Product Design and Development
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£174.60
McGraw-Hill Education Loose Leaf for a Preface to Marketing Management
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£174.60
McGraw-Hill Education Loose Leaf for Abcs of Relationship Selling
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£174.60
McGraw-Hill Education ABCs of Relationship Selling Connect Access Card
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£148.39
McGraw-Hill Education New Products Management
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£174.60
McGraw-Hill Companies Loose Leaf for Selling
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£174.60
McGraw-Hill Companies Loose Leaf Marketing Management
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£178.08
McGraw-Hill Companies Loose Leaf for Marketing
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£174.60
OM Book Service Loose Leaf for Customer Service Skills for
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£174.60
OM Book Service Loose Leaf for M Marketing
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£140.40
McGraw-Hill Companies Loose Leaf Marketing
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£180.33
McGraw-Hill Companies Essentials of Marketing Loose Leaf
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£148.06
Services Marketing Concepts Strategies Cases
Book SynopsisExamine the use of services marketing as a competitive tool from a uniquely broad perspective with SERVICES MARKETING: CONCEPTS, STRATEGIES, AND CASES, 5E. Using a reader-friendly, streamlined structure, this book explores services marketing not only as an essential focus for service firms, but also as a competitive advantage for companies that market tangible products. Real examples feature businesses from industries both within and beyond the nine service economy supersectors: education and health services, financial activities, government, information, leisure and hospitality, professional and business services, transportation and utilities, wholesale and retail trade, and "other services." Cutting-edge data addresses current issues, such as sustainability, technology, and the global market, give you valuable insights for business success. A new online format additional features and flexibility to keep you up to date with the latest advances.
£173.79
Pearson Education Limited Global Marketing
Book SynopsisSvend Hollensen is an Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organisations. As well as this book, he is the author of other Pearson texts, including Marketing Management and Essentials of Global Marketing.Table of ContentsTable of Contents Preface Acknowledgements Publisher's acknowledgements Abbreviations About the author Part I: The decision whether to internationalize Global marketing in the firm Initiation of internationalization Internationalization theories Development of the firm's international competitiveness Part I Case studies Part II: Deciding which markets to enter Global marketing research The political and economic environment The sociocultural environment The international market selection process Part II Case studies Part III: Market entry strategies Some approaches to the choice of entry mode Export modes Intermediate modes Hierarchical modes International sourcing decisions and the role of the subsupplier Part III Case studies Part IV: Designing the global marketing programme Product decisions Pricing decisions and terms of doing business Distribution decisions Communication decisions (promotion strategies) Part IV Case studies Part V: Implementing and coordinating the global marketing programme Cross-cultural sales negotiations Organization and control of the global marketing programme Part V Case studies Index
£180.98
Houghton Mifflin Harcourt Publishing Company Break Through the Noise The Nine Rules to Capture
Book SynopsisThe odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times.
£18.99
John Wiley & Sons Inc Applied Marketing
Book SynopsisTable of ContentsPreface iv 1 What Is Marketing? 1 2 Organizing and Planning for Marketing Strategy 23 3 The Marketing Environment 43 4 Customer Behavior 63 5 The Role of Research in Marketing 88 6 Using Segmentation, Targeting, and Positioning to Distinguish a Brand Within the Market 117 7 Applying the Marketing Mix 146 8 Delivering Products and Brands That Meet Customer Needs 163 9 Place Decisions and Customer Convenience 188 10 Managing Price and Customer Cost Perceptions 212 11 Using Group Promotion to Communicate with Customers 242 12 Using Personalized Promotion to Communicate with Customers 266 13 Encouraging Participation to Connect with Customers via Digital Marketing 285 14 Measuring Marketing Effectiveness Through Metrics 312 15 Finalizing a Marketing Plan 340 Appendix Developing an Integrated Marketing Mix 358 Glossary 376 Company Index 384 Subject Index 387
£128.66
John Wiley & Sons Inc Kindly Review
Book SynopsisUnlock the creative and innovative potential of your team members with a new approach to feedback and review In Kindly Review: The Secret to Giving and Receiving Feedback to Make Your Ideas Great is a transformative new approach to taking the sting out of the review process and unlocking the innovative and creative power of your teams. You'll learn to regain control over your work processes, from project start to completion, and get products to the finish line quickly and efficiently. The author identifies eight classic styles of giving feedback and contrasts them with the effective Kind Review process, a system for creating respectful, collaborative, and innovative working environments. You'll find: Strategies for gathering, receiving, and giving feedback respectfully, productively, and kindlyThe reasons why receiving feedback can be so painful in the first place, and ways to reduce the emotional impact of critical and negative responsesA comprehensive model for respectful workplace collaboration with team review and feedback at its foundationA can't-miss roadmap to unlocking freedom, creativity, and innovation amongst your team members, Kindly Review belongs on the bookshelves of leader at for-profit firms, nonprofit agencies, and government departments looking for new ways to approach team leadership.Table of ContentsIntroduction ix Chapter 1 Why Feedback Hurts 1 Chapter 2 The Good, the Bad, and the Ugly of Review 9 Chapter 3 Receiving Feedback: Tough Skin, Tough Love, or Tough 17 Chapter 4 Giving Feedback 29 Chapter 5 Taste Is an Unconscious Bias 39 Chapter 6 Feedback Styles 45 Chapter 7 Kind Collaborator 53 Chapter 8 Perfect Pass-Through 61 Chapter 9 Vague Vocalist 69 Chapter 10 Land Mine 77 Chapter 11 Silent but Deadly 85 Chapter 12 DIYer 93 Chapter 13 One and Doner 101 Chapter 14 Rage Reviewer 109 Chapter 15 When Style Meets Process 117 Chapter 16 The IdeaStorm: Kickoff to Success 123 Chapter 17 Project Planning 133 Chapter 18 Creating Your Satisfaction 141 Chapter 19 Mastering the Feedback Process 149 Chapter 20 Preparing Others to Give Feedback 155 Chapter 21 Gather Feedback on Your Ideas 165 Chapter 22 Find Strength in Collaboration 175 Chapter 23 Making Kind Review Work for You 185 Chapter 24 The Dreaded Redo 197 Chapter 25 Surviving Group Review 203 Chapter 26 Ready for Completion 211 Chapter 27 Failure to Communicate 219 Chapter 28 Perfection Is Impossible, but Collaboration Is Magic 227 Acknowledgments 235 Index 237
£20.69
HarperCollins Focus How Not to Sell
Book SynopsisThis helpful resource will show you what you’re doing wrong with selling and how to fix it.You make the right calls all day, you deliver your pitches flawlessly, and you donate to every one of your potential client’s kid’s school fundraisers. But you still aren’t closing deals. What gives? Well, you’re clearly screwing something up, and it’s time you find out what it is. You aren’t anywhere near your sales targets, and your bottom line hasn’t budged since your started. Chances are it’s not about what you’re doing right--it’s about what you’re doing wrong.How Not to Sell is filled with interviews and stories of people who were being held back by the things they didn’t realize were working against them. The workplace is a minefield filled with politics and unspoken rules. This book is here to teach you: How you’re screwing it up and w
£14.24
HarperCollins Focus Unreceptive
Book SynopsisIn sharp contrast to the traditional approach to selling, learn how shifting the focus from crafting the perfect message to creating receptivity to your message will not only help you convert the formerly unwinnable customer but also transform the relationships that matter most.
£19.95
Harperenfoque Storybrand 2.0 Edición Actualizada
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£14.39
Barcharts, Inc Marketing Principles
Book SynopsisBusiness students and professionals, self-made entrepreneurs and corporate players can use this reference tool to make the grade in marketing courses or keep concepts and their details in order in the busy pace of the working business world. The most important core concepts are explained and options behind those concepts are concise and easy to review being expertly written to offer more answers per page than any publication you've read before. In 6 laminated pages you can quickly review to boost that test score or refresh your memory on organizational buying. Topics covered include: Foundations -- Basic Concepts Marketing Strategy & Plans Marketing Information Systems Understanding Consumer Behavior Understanding Organizational Buying Market Segmentation, Targeting & Positioning Product & Brand Strategy Services Marketing Distribution & Logistics Promotion Decisions Pricing International Marketing Promotion Decisions
£9.36
Barcharts, Inc Entrepreneurship Quick Study Business
Book SynopsisStrengthen skills, know where to start and reduce your risk. Growing in universities as a separate degree in itself, any business major or inspired self-starter will find a barrage of tools that create a road map to the American Dream. With a focus on doing it 'lean', this 6-page guide by our author, successful entrepreneur and well-connected Babson College graduate can help steer the course. Suggested uses: ⢠Students â quick reference tool for a major in entrepreneurship or business ⢠Professors â supplemental reference for courses that focus on aspects of business and entrepreneurship ⢠Personal â start your own business - for people who want to work for themselves and feel there is a better way to providing a service or product that they feel is meaningful, fulfilling and profitable ⢠Consultants â provide as a supplemental reference and/or promotional give-away for entrepreneurship and
£999.99
Barcharts, Inc Blogging For Business Quick Study Business
Book SynopsisBig to small businesses need customers and want to keep them. A blog can be an introduction and a continued connection to your business that can be strong, educational and personal while reaching an unlimited audience. These 6 laminated pages will show you everything you need to know to start, grow, maintain and measure your customer connections through this powerful business tool. Suggested uses: o Small Business â generate sales and build your customer base from the ground up by sharing your expertise o Big Business â add this virtual sales person that can offer expertise and help to the customer while being the face of your company that builds relationships o Marketing Firms â great tool for your employees and even better tool as a giveaway to clients o Business Majors â learn real world skills like these before an internship or job so you can excel at interviews and hit the ground running
£999.99
Barcharts, Inc Pinterest
Book SynopsisDrives more website referral traffic than Twitter, LinkedIn, Reddit, and Google combined. Market your business, train your team and drive sales. Or market yourself and your hobbies that could become a business. Within 6 laminated pages, our author and Pinterest guru covers all aspects of creating an active account whether for your company or yourself. Suggested uses: o Training â train your marketing team to use Pinterest with one quick and easy guide to improve or begin driving more traffic to your business o Sales â referral purchases for the 2014 holidays from Pinterest averaged about $100 per order â higher than any other social media o Yourself â create the ultimate bulletin board for family, hobbies, DIY projects, and use the power of Pinterest to connect with people, share and make friends
£999.99
Barcharts, Inc Amazon Selling Your Stuff Marketing Relevancy
Book SynopsisStart selling and boosting your sales in the world's largest and fastest growing marketplace. Clearly and concisely organized in 6 laminated pages, you will find out what to sell, how to sell, and how everything from shipping, discounts, and returns will affect your profit. Our expert gives examples, pros and cons, and tips and tricks. Know what fees will be charged and what options you have, plus - how you can boost discoverability and relevancy of your stuff (the gold standard on amazon). Suggested uses: ⢠NEW Sellers â learn to sell new products you create or that you buy and resell, like used books ⢠Experienced Sellers â already using Ebay, Etsy, or Craigslist? Know the details so you can add the largest online marketplace to your list of stores ⢠Already Selling on Amazon â take your selling to the next level and boost relevancy and sales, while knowing the pros and cons of growing your business on Ama
£999.99
Barcharts, Inc Ebay Business Selling Your Stuff Quick
Book SynopsisStart selling, boosting your sales and building or extending your business on the world's largest auction and retail marketplace. Clearly and concisely organized in 6 laminated pages, our eBay sales expert and author will guide you every step of the way to ensure you use proven methods of listing, selling, dealing with returns and payments down to options for shipping and packaging items all while keeping an eye on your seller rating through quality transactions. Suggested uses: NEW Sellers -- learn to sell used products, new products you create or items that you buy and resell for yourself or others Experienced Sellers -- already using Etsy, Amazon or Craigslist? Know the details so you can add the largest auction and retail marketplace to your list of stores Already Selling on eBay -- take your selling to the next level by expanding on what you sell and boosting your sales, while knowing the pros and cons of growing your business on eBay
£999.99
Barcharts, Inc Facebook
Book SynopsisKnowing how to use Facebook to network and market yourself or your business gives a single person unlimited potential for reaching over 1 billion users in 60 countries. This tool will show you how to manage the marketing on your personal profile and business pages. Authored by an expert and consultant in cutting edge marketing strategies, this well-rounded guide will immediately change the way you use Facebook and the way you market your business. 6-page laminated guide includes: Profile vs. Page Your Personal Facebook Profile Networking How Facebook Can Benefit Businesses & Brands Your Business's Facebook Page Facebook Advertising Options Creating Calls to Action on Your Page How to Manage a Page with Multiple Admins How to Schedule Posts Facebook Apps Contests & Promotions Incorporate Facebook into Your Overall Marketing Strategy Helpful Resources within Facebook
£9.36
Barcharts, Inc Instagram Marketing
Book Synopsis
£999.99
Barcharts, Inc Consumer Behavior
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£999.99
History Press Fading Ads of Milwaukee
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£21.24
Amazon Publishing The Power of Why
Book SynopsisTrade Review“The Power of Why is great reading and can be of use to all of those looking to come out on top.” —Donald J. Trump, Chairman and President of The Trump Organization “Richard Weylman is still knocking doors down with brilliant distilled wisdom. To those who discover The Power of Why, I can only say “Read and Reap.”“ —Christopher Forbes, vice chairman, Forbes Media “This book is a game changer! Richard has cracked the code for business growth.” —Jeffrey J. Fox, Bestselling author of How To Become A Rainmaker, How to Be A Fierce Competitor, and The Transformative CEO “Richard’s book should be on every business owner’s desk. It is a must read for anyone engaged in sales and especially for those who hold customer service paramount.” —Richard S. Bernstein, CEO of Richard S. Bernstein & Associates, Inc. “The Power of Why takes you on a wonderful journey of discovery that will elevate your customers’ experiences while elevating your own business performance.” —Milton Pedraza, CEO of Luxury Institute, LLC “Your customer holds the power for your professional success. The Power of Why will show you how to meet their needs with value to boost your business to amazing heights.” —Dr. Nido Qubein, president, High Point University, and chairman, Great Harvest Bread Co.
£12.23
Sourcebooks, Inc The Unconventionals
Book SynopsisMIKE O'TOOLE is the president of PJA Advertising and Marketing, the host of the award-winning podcast "The Unconventionals," a blogger for Forbes and CMO network, and a speaker at Columbia University. HUGH KENNEDY is a supporting partner at PJA Advertising and Marketing.Trade Review"Mike O'Toole and Hugh Kennedy have been delving into the world of such unconventional companies for over six years now, researching case studies, interviewing company founders, executives, and employees, and digging into their stories to find out what makes them such magnet for devoted customers, employees, and fans. What Mike and Hugh have done here is dig deeply into these three ideas-category reinvention, animating purpose, and customer collaboration-by exploring the stories of an extremely wide-ranging set of businesses that each illustrate this unconventional path to building a great business with, and not just for, their customers." - David L. Rogers, bestselling author, The Digital Transformation Playbook; Faculty director, Digital Business Strategy and Digital Business Leadership, Columbia Business School
£12.99