Typography and lettering Books
Ebury Publishing Nib Ink
Book SynopsisThe original, authentic and bestselling guide to modern calligraphy from Chiara Perano, founder of the pioneering and unparalleled calligraphy studio Lamplighter London. Play with type, get creative with letterforms and fall in love with handwriting again. Taking you letter by letter through the modern calligraphy basics, Nib + Ink includes The four essential pieces of equipment and how to use themMark making drills and shapes A modern calligraphy alphabet with a variation of styles to practise withGuidance on joining letters, spacing and pacingHow to create flourishes, finishes and decoration Simple projects from chalkboards and framed quotes to setting an envelopeStationery ideas for weddings, parties and table settingsTroubleshooting tips, FAQs, stockists and resources With this beautiful and immersive workbook and journal, discover exciting, creative and interesting ways to personalise your stationery, add a flouris
£12.59
Quarto Publishing Group USA Inc Modern Calligraphy
Book SynopsisModern calligraphy uses a brush pen and paper to create beautiful, hand-lettered art. Now you can learn to form your own whimsical, inspired artwork with the help of Modern Calligraphy. Unlike traditional calligraphy, which typically uses a pen to form consistent letters that follow stricter guidelines, modern calligraphy allows you to personalize your hand-lettered art. There are fewer rules, which adds to the fun! You can add color, florals, and other embellishments, and the process is more relaxing and whimsical. It’s ideal for beginning calligraphers and anyone else looking to make hand-lettered art without a lot of guidelines.Modern Calligraphy features step-by-step projects for using a brush pen and paper to form letters, words, and embellishments. Once you’ve learned the basics of brush lettering, use the helpful tips and gorgeous artwork to create your own elegant-but-fun lettered artwork. Then you caTrade Review"Simple yet comprehensive, this is a must-read for budding calligraphers." * Publishers Weekly *"An ideal and unreservedly recommended DIY instructional guide and 'how to' manual...Beautifully and informatively illustrated." * Midwest Book Review *Table of ContentsIntroduction How to Use This Book Setting the Right Mindset Tools & Materials Tips for Fun & Efficient Practicing The Fundamentals of Brush Lettering Finding Your Own Lettering Style Flourishes & Embellishments Turning Lettering into Artwork Lettering Projects Creative Prompts & Challenges to Unlock Your Creativity Next Steps Templates & Practice Materials About the Artist
£15.19
New Shoe Press Hand Lettering for Beginners
Book SynopsisHand Lettering for Beginners allows artists to get started with basic calligraphy alphabets, chalk drawing, and step-by-step hand lettering projects. Learn how to create beautiful, hand-lettered arts and crafts with Hand Lettering for Beginners, an abridged version of Creative Lettering and Beyond by Gabri Kirkendall, Laura Lavender, Julie Manwaring, and Shauna Lynn Panczyszyn. From modern calligraphy and illumination to hand-drawn illustration and chalk lettering, you’ll discover a variety of clever and unique ways to turn words and letters into step-by-step projects that can be used for gifts, home décor, and more! You’ll learn how to create swirls and flourishes, free-brush letter on canvas, make your own chalkboard, decorate ceramics—and even digitize your work for printing! Along the way, you’ll find creative prompts, fun exercises, and help
£9.89
Schiffer Publishing Ltd 100 New York Calligraphers
Book SynopsisEncompassing a wide range of calligraphy in many languages and hands, or styles, this book presents a visual treasury of works by 100 contemporary scribes, all of whom were either born in New York or studied or worked in the city. From English and its related Romance languages to a wide range of Asian and Middle Eastern alphabets and nonalphabetic characters, the more than 550 examples of beautiful writing create a rich visual smorgasbord. Traditional uses of hand-lettered calligraphy are shown, including event invitations and envelopes, certificates and awards, and quotes and sayings framed as artwork. The examples also include contemporary applications and nontraditional forms such as graffiti and experimental calligraphy that is not formed from readable characters. All are hand-wrought and human-made, using pointed or broad-edged pens, whether quill or steel, or a brush or other simple tool.
£36.79
Schiffer Publishing Ltd Words in Action
Book SynopsisIn this imaginative typographic "dictionary," words are defined by arranging their letters to show what each word means.
£12.59
Universe Publishing The Art of Dancehall
Book SynopsisA definitive celebration of the distinctive art of poster and flyer design in the highly influential culture of Jamaican dancehall music, by one of the best-known voices in the genre.Combining the energy and vibrancy of vernacular Jamaican art with the cultural insight that only original ephemera can bring, the flyers and posters collected in this book are testament to the creativity and spirit behind one of the most influential and enduring cultures in contemporary music.Originating in Jamaica in the late 1970s, dancehall music is a club-friendly offshoot of reggae. The genre initially found particular resonance in the Jamaican diaspora and defined the soundsystem cultures that rose to prominence in New York and London in the 1980s and 1990s, which would influence the origins of hip hop. In much the same way that graffiti and paste-ups would for hip hop, the unique style of the artwork, coloring, and lettering of handmade flyers for dancehall nights became a visual language of the culture.Drawing on unrivaled private collections from Jamaica, London, New York, and Tokyo, this book is a window onto the colorful and effervescent world of dancehall?at once celebrating the ingenuity and beauty of the DIY flyers themselves, and chronicling the evolution of DJs, records, and venues that made the genre into the musical and cultural phenomenon that continues to captivate audiences to this day.
£31.16
Stackpole Books Freehand Lettering Guidebook
Book SynopsisWith the 67 fonts in this book, you’ll have inspiration at your fingertips. Learn the tools, materials, and techniques for success. Clear steps show you how to make each font. Then learn how to set your type, creating letters of the same size, spaced evenly, and in the space allotted.
£17.09
Rizzoli International Publications Heated Words
Book SynopsisThe iron-on lettering that is the subject of Heated Words: Searching for a Mysterious Typeface remains without attribution. Created anonymously and passed down over decades and across subcultures, the typeface is unique within the histories of typography and street fashion.With roots dating back to the first calligraphic forms, the enigmatic letters evolved from embellished military flight jackets and sports uniforms in the early part of the twentieth century. Seemingly omnipresent from the 1970s onward in youth culture in New York City, this particular blackletter typeface—bold and imposing—would go on to decorate the fabric of the most influential music and fashion subcultures of the last half-century.Heated Words provides a unique thread through the subcultural landscape of the last fifty years. With insights from voices in the fields of music, fashion and typography, the unique volume features previously unpublished ar
£34.00
Saqi Books Khatt
Book SynopsisA colourful and beautifully produced volume, documenting calligraphic expressions found in cities across Egypt.Trade Review`A sumptuous guide to a phenomenon that is simultaneously popular and increasingly under threat.' The National, UAE; - `A treasure of a volume' Egyptian Streets
£20.00
Getty Trust Publications The Prayer Book of Charles the Bold A Study of a
Book SynopsisIn January 1469, the accounts of Duke Charles the Bold of Burgundy (reigned 1467-77) record a payment to the noted scribe Nicolas Spierinc 'for having written...some prayers for my lord.' This study presents an argument suggesting that the documents refer to the exquisite prayer book of Charles the Bold.
£45.00
Presentation House Gallery Fiona Banner Font Book Lynn Valley No 11
Book Synopsis
£23.75
GraphicDesign& Page 1 Great Expectations Seventy Graphic
Book Synopsis
£21.31
J & L Books Drawings on Writing
Book Synopsis
£12.82
12 Pines Press Book Design Made Simple A StepByStep Guide to
Book SynopsisBook Design Made Simple gives DIY authors, small presses, and graphic designers—novices and professionals alike—the power to design their own books . It's the only book of its kind, explaining every step from installing Adobe® InDesign® right through to sending the files to press. Book Design Made Simple explains WHAT book design is, and HOW to do it. It guides the novice designer through the process of leasing and installing Adobe® InDesign® and then shows how to place the author's text into real book pages right away. From there, the look of the text is refined, one element at a time, until it develops into a coherent design that complements the text. Every imaginable kind of text is shown, and meticulous instructions are given. Examples include chapter openings, part openings, headings, lists, poetry, tables, math, extracts, table of contents, and index. Multiple choices are offered for each design element so that the reader can decide on a look and learnTrade Review"Regardless of design background, anyone who wants to design and produce a professional-looking book should find everything they need in Book Design Made Simple . Self-publishing spawned a whole cadre of authors anxious to turn manuscripts into completed books. While online sources often offer templates to create books with adequate design elements, there is nothing that duplicates the quality of designing a book that is free of system-imposed constraints. That is the approach taken by Raven and Collett, two experienced and accomplished book designers. In this book, they walk inexperienced book designerswhom they recognize are likely to be self-published authorsthrough every step of book design, from a blank page to a print-ready book." Barry Silverstein, Clarion Reviews
£42.40
Unit Editions Letraset
Book Synopsis
£41.25
Unit Editions SpinAdventures in Typography 2
Book Synopsis
£15.30
Cambridge University Press Space as Language
Book SynopsisThis Element examines the function and significance of typographic space. It considers in turn the space within letters, the space between letters, the space between lines, and the margin space surrounding the text-block, to develop the hypothesis that viewed collectively these constitute as a 'metalanguage' complementary to the text.Table of ContentsIntroduction: Reading the Space; 1. The Space within the Letter; 2. The Space between Letters; 3. Spaces between Words; 4. The Space between Lines; 5. Space and the Margin; 6. Asymmetry and the Modernist Space; 7. Typographic Space and the Visual Text; 8. Typographic Space as a Metalanguage.
£15.44
Cambridge University Press A History of the Old English Letter Foundries With Notes Historical and Bibliographical on the Rise and Progress of English Typography Cambridge of Printing Publishing and Libraries
Book SynopsisTalbot Baines Reed wrote in a period of transition when hot metal typesetting and offset printing were transforming the scale and scope of printing. In the previous 350 years, England had experienced civil war and started the Industrial Revolution. The dissemination of printed information and learning is inextricable to this history, and the art with which this was done is a quintessential part of English culture. Reed is distinctly aware of the great debt that his contemporaries had to the early typographers (notable among them William Caslon - considered the first great English typographer - and John Baskerville), and everywhere in his work is this shown in his meticulous and unstinting presentation of the fascinating details of their artistic exploration and expression. Modern readers will enjoy the technical and historical insight this work affords, and also find the style and presentation fresh and engaging.Table of ContentsPreface; Introductory chapter. The types and type founding of the first printers; 1. The English type bodies and faces; 2. The learned, foreign and peculiar characters; 3. The printer letter-founders, from Caxton to Day; 4. Letter founding as an English mechanical trade; 5. The state control of English letter founding; 6. The Oxford University foundry; 7. The Star Chamber founders, and the London Polyglot; 8. Joseph Moxon; 9. The later founders of the 17th century; 10. Thomas and John James; 11. William Caslon; 12. Alexander Wilson; 13. John Baskerville; 14. Thomas Cottrell; 15. Joseph and Edmund Fry; 16. Joseph Jackson; 17. William Martin; 18. Vincent Figgins; 19. The minor founders of the 18th century; 20. William Miller; 21. The minor founders from 1800 to 1830; Index.
£35.99
John Wiley & Sons Inc Typographic Design
Book SynopsisThe bestselling introduction to designing the written word Typographic Design: Form & Communication is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, typopgraphy can communicate so much more than the words themselves. Typographic design determines how you feel about a message, the associations you make, and ultimately, the overall success of the communication. Typographic design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts. This new seventh edition has been fully updated with new coverage of contemporary typography processes, updated case studies, and new examples from branding, print, web, motion, and more. OnTable of ContentsForeword, Rob Carter viii Introduction ix 1 The Evolution of Typography 1 From the origins of writing to Gutenberg’s invention of movable type 2 Typography from Gutenberg to the nineteenth century 7 The nineteenth century and the Industrial Revolution 12 Typography in the twentieth century 18 A new century and millennium begin 27 2 The Anatomy of Typography 33 Letterforms analyzed 34 The typographic font 37 Historical classification of typefaces 40 The type family 44 Typographic measurement 48 Measuring type on screen 51 3 Legibility 53 Basic principles of legibility 54 Typographic details 64 Legibility and digital typography 66 Rendering type on screen 68 Reading on screen 70 Selecting typefaces 71 Other legibility factors for on-screen typography 74 4 The Typographic Grid 77 Background 78 Structure and space 79 Proportion 80 The square 81 Single-column grids 83 Multicolumn grids 86 Modular grids 91 Improvisational structures 96 The grid and type on screen 97 5 Syntax and Communication 99 Typographic syntax 100 Typographic space 109 Visual hierarchy 112 ABA form 118 6 The Typographic Message 123 A multidimensional language 124 Verbal/visual equations 127 Function and expression 130 7 The Evolution of Typographic Technology 133 Hand composition 134 Machine composition 135 Phototypesetting 137 Digital typesetting 140 Digital typeface file formats 142 Screen-based typography 144 Generative typography 148 Hybrid typography 151 8 Typography in Time and Motion 153 Background 154 Using type in time-based media 157 How type changes and moves 161 Legibility factors 166 Expression 167 9 Case Studies in Typographic Design 169 Poster design: Integrating type and image 170 Book design: VAS: An Opera in Flatland 174 Type in motion: Process and presentation 178 Identity system: Exhibit Columbus 182 Information design: Bloomberg 186 Identity system: 17th Street Farmers’ Market 190 Interaction design: Helmut Schmid: Design Is Attitude 193 10 Typographic Design Education 195 Letter/digit configurations 196 Inventing sign systems 196 Comparative relationships: type and image 197 Sequential typographic forms in space 198 Unity of form and communication 199 Onomatopoeia in motion 200 Type chronology booklet 201 Typography in the browser 202 Typographic hierarchy 203 Calendar deconstruction 204 Experimental compositions with found typography 205 Directional poster: from your house to the university 206 Type, texture, tone and poetry 207 New York Times grid analysis 208 Type interface 209 Banknote design 210 Observing systems in our surroundings 211 Typographic cubes 212 Blending Latin and non-Latin typographic forms 212 Type and image in the third dimension 213 Typezine: my favorite typeface 214 Typeface design: mind/machine 215 Experimental typographic system 216 Expressive typography: form amplifies message 217 Type as metaphor 217 The book project: giving shape and voice to the typographic page 218 11 Typographic Design Process 219 A traditional model 220 Exploring typographic permutations 227 Exploring typographic transformation 232 Ludd: a typographic expedition 239 Composites 246 12 Type Specimens 251 Old Style 252 Garamond 254 Additional Old Style fonts 260 Sans serif 262 Franklin Gothic 264 Univers 270 Meta 276 Futura 282 Additional sans serif fonts 288 Transitional 290 Baskerville 292 Additional transitional fonts 298 Modern 300 Bauer Bodoni 302 Additional Modern fonts 308 Egyptian 310 Serifa 312 Additional Egyptian fonts 318 Selected Decorative fonts 320 Glossary 322 Bibliography 328 Credits 330 Index 334
£53.96
Bloomsbury Publishing PLC For the Love of Letterpress
Book SynopsisWinner - American Graphic Design Award, Graphic Design USAConveying the authors' love of the letterpress process and product, this book presents the technical, historical, aesthetic and practical information necessary for both students and instructors.The 2nd edition of For the Love of Letterpress includes an updated gallery of contemporary images of letterpress printing, as well as a new chapter of letterpress assignments from the United States, United Kingdom and Europe. Both additions attest to the dynamic and continued relevance of the media.The authors show how contemporary digital processes have expanded the boundaries of traditional letterpress. By writing with passion and experience, they indicate why a 15th century printing technology based upon crafting with one's hands, still has appeal and value to 21st century artists and designers.Whether incorporated into an academic curriculum or used for self-study, For the Love of Letterpress is a must for studeTrade ReviewLetterpress clarifies typography and this book clarifies letterpress – in luscious detail. The adage ‘to do is to understand’ has never been better explained. * David Jury, Lecturer in Typographic Enquiry at Cambridge School of Art, UK *This book celebrates the torrent of creative work that we are experiencing through this 21st-century letterpress renaissance. For the Love of Letterpress is an essential reference for the next generation of artists, designers, and printers. * Amelia Hugill-Fontanel, Associate Curator at Rochester Institute of Technology, USA *Letterpress is the holy grail of printing and through printing design. This book is a instructive introduction to the art and craft that will never entirely die, despite the warnings of the death of print. * Steven Heller, co-chair of the School of Visual Arts, New York University, USA *[For the previous edition] This book is unique because it provides instruction on practical printing techniques as well as on the art of printing as a method of expression in itself rather than a simple means to an end. Strip away the creative process and even the savviest print technician cannot create a truly successful work. Learning the how is fundamental, but so is learning the why. …For those interested in understanding the whole mind-body process and experience of letterpress printing as a fine art form, this book delivers. * Camden M. Richards in The Quarterly News-Letter of the Book Club of California, Summer 2014 *[For the previous edition] Chapters on technical aspects of presses, printing, good studio practice, relief matrices, and (please note) contemporary processes, are written in accessible language with useful information and tips that can only be gained from experienced practitioners. Enhanced by a fascinating array of images of prints, ephemera and artists’ books by letterpress and book arts practitioners around the globe. * Angie Butler, Book Artist, UK, in Printmaking Today, Fall 2014 *[For the previous edition] With its many photographs and stories of completed works, and its instruction directed at both students and teachers, For the Love of Letterpress is a book printers will refer to over and over as they add skills and develop their printing voice and style. * Sara T. Sauers, Adjunct Assistant Professor, University of Iowa Center for the Book, in Printeresting *[For the previous edition] I have many books on printing and design and this book is an excellent resource and has become one of my favorites. This much needed inspiring instructional tool is for ANYONE with a passion for letterpress. Geared towards educators and students, each section is broken down into topic chapters that are easy to navigate through and understand. It’s a wonderful reference on process, techniques and materials, so keep it handy! I find the exceptional works of various artists featured in this book, inspiring and a visual treat! Love this book! * Jeryl Jones, Designer/Printer, Pumpkin Patch Press *[For the previous edition] For the Love of Letterpress recognizes the history and traditional process while eloquently describing the role of letterpress in modern graphic design and art. It is thorough and simple in its discussion of the technical aspects of the printing and conceptual processes in a format that is both approachable and engaging for the printer or student. As an instructor of letterpress in higher education, I appreciate "the magic" descriptively woven throughout For the Love of Letterpress, a beautiful documentation of technical lessons and impressive letterpress work. * Erin Beckloff, Vistiting Instructor, Miami University, Ohio *Winner (both 1st and 2nd editions of For the Love of Letterpress) * 2019 American Graphic Design Awards Competition *Table of ContentsAcknowledgements The Sensual, Printed Artifact The Allure The Passion The Historical Legacy: Connecting the Past and Future Printer’s Primer Terminology and Measurement Lay of the Case Spacing and Leading Setting Type by Hand Alignment Tying Up the Form Ink Paper for Proofing Proofing Press and Printing Paper The Vandercook Proof Press? “The Editioning Press” Lockup Press Operation Checking the Impression Makeready Registering Multiple Colors Editioning After Printing: Cleaning the Press Platen Presses (Chandler & Price) Relief Matrices Foundry Type Monotype Linotype Ludlow Wood Type Images Ornaments Woodcuts Wood Engraving Linoleum Plates: Magnesium, Zinc, Copper, Photopolymer Laser Cut Materials Contemporary Processes Found Objects and Other Materials Pressure Printing Split Fountain Debossing Damping or Dampening Monoprint Hand Inking Splatter Ghosting Backwards Transfer Floriated Initial Image Transfer Brayer Roll-outs Stencil Creating a Concept Sources of Inspiration “Kindling” “Winnowing” Time Management Envisioning the Object Structural Possibilities Relationship of Content and Structure The Function of Dummy Structures Choosing Appropriate Typefaces Choosing Appropriate Paper Choosing an Appropriate Color Palette The Colophon Assessing the Object Envisioned Critique Format Models The Synergy of Form and Content Letterpress Assignments Typography Introduction to the Book Design Identity (for a person, organization, or event) Historical Reference Advocacy/Public Outreach Collaboration Conclusion Appendices Further Reading Glossary Additional Resources Index
£26.09
Bloomsbury Publishing PLC Advanced Typography
Book SynopsisOnce you have learnt the fundamentals of typography, there is still a wealth of knowledge to grasp to really become a master in the art and craft of working with type. In Advanced Typography, expert practitioner and instructor Richard Hunt goes beyond the basics to take your understanding and usage to the next level. Taking a practical approach, the book combines visual, linguistic, historical and psychological systems with the broad range of applications and audiences of type today. From the challenges of designing across media and cultures, to type as information and craft, Hunt marries theoretical context with applied examples so you feel confident in improving your skills as an advanced typographer.Table of Contents1. Introduction 2. The changing technology and practice of type 3. Typography - art or craft? 4. Biological and psychological dimensions of type 5. Systems of organization 6. Typography as visual/type as information 7. Type as technology 8. Type on screen (design practice) 9. Type as culture and symbol 10. Typefaces 11. Customizing/creating type forms
£28.49
Bloomsbury Publishing PLC Drawn to Type
Book SynopsisIllustrated lettering is one of the most recognisable trends in design, but how do you take your work in this area to new levels and make your projects stand out from the crowd? Illustrator, designer and educator Marty Blake takes you through the craft of creative lettering: what you need to know about working with various media and how to incorporate image and text successfully. Each chapter focuses on one technique, covering its history, the tools and techniques needed to achieve it, along with examples from designers and illustrators from around the world all with critical reflection on what works, and why. Whether you're lettering by hand or digitally, Drawn to Type is perfect for use alongside courses in illustration and typography, and as an inspirational guide for designers looking to give the written word that visual impact.Trade ReviewWith its carefully chosen case studies and succinct historical content, this is a useful and visually appealing book that offers practical and theoretical guidance to approaching typographic practice in creative ways. -- Jo Davies, Visiting Professor in Illustration, University of Plymouth, UKThis book is essential reading for any student who wants to understand the contextual history of our letterforms and how to integrate lettering more successfully within their creative projects. -- John Kilburn, University of Plymouth, UKA love letter to the alphabet, Drawn to Type provides inspiration for professional designers and hobbyists alike. -- Antoine Revoy, Rhode Island School of Design, USAIllustration is the magic space created between type and images. So, when I teach young illustrators, thinking with type and design is not an optional skill, but an essential tool. In Drawn to Type, Marty Blake has assembled a collection way beyond a typical scrapbook carousel, this is a rich tutorial for learning to use type as image, artifact, and communication. -- John Hendrix, Chair, MFA Illustration and Visual Culture, Washington University in St. Louis, USATable of ContentsIntroduction Part 1: Typography with Illustration History The basics: Categories of styles and anatomy of letterforms Digital distortion: techniques and tips Sample work and artists Part 2: Calligraphy and Brush Lettering with Illustration History Sample alphabets: uncial, half uncial, Blackletter, Roman, Chancery, Spencerian, Humanist, Informal, etc. Examination of tools: pens, brushes, papers and inks Technical tips on writing Sign painting: tools and materials, paint and chalk Sample work and artists Part 3: Hand Lettering with Illustration History Sample alphabet styles Examination of tools: brushes, surfaces and paints Technical tips on lettering Sample work and artists Part 4: Alternate Media Graphic artists working with unusual materials and situations, including graffiti and street art Conditions, opportunities and parameters Glossary
£26.09
Bloomsbury Publishing PLC Giving Type Meaning
Book SynopsisWhen we encounter typography, how do we know what it means? How is the tone of type influenced by the way it is set, when it is made, and where it exists? Considering the social, spatial, and temporal contexts of visual language, this text informs and inspires students, educators, and professionals looking to engage more deeply with the letterforms they use and see. Featuring diverse typographic works, closer looks, and interviews with practicing artists and designers, Giving Type Meaning serves to inform how and why we understand what type communicates. The book includes: - The importance and impact of cultural and social context across the expanded field of art and design- How to use visual, physical, and gestural space to inform meaning- The ways time impacts type, such as historical references, recontextualizations, and the use of time as medium - A range of global examples, including Lushootseed language letterforms (Lushootseed Sulad by Juliet Shen)Table of ContentsIntroduction: Chapter 1: Social Context 1.1 Context and meaning 1.a. Visual Inflection 1.b. Social Meaning & Typography 1.c. Visual Metaphors and Analogies 1.d. Cultural Context 1.e Power Structures 1.f Recontextualization Chapter 2: Spatial Context 2.1. Visual Space (section) 2.1a Kinetic and Expressive Type 2.1b. Sound, Shape, and Speech 2.2. Concrete and Visual Poetry 2.2a. Physical Space 2.2b. Material Meaning 2.2c. A Known Social Context 2.2d. History and Material Meanings 2.2e. Material Metaphors and Analogies 2.3 Architectural Materials 2.3a. Public Space 2.3b. Place-Based Meaning 2.4b. Public Type & Community Participations 2.5 Private Space 2.5a Challenging Private Space 2.6 Personal Space 2.6a Apparel and Affiliation 2.6b Proximity and Politics 2.7 Virtual Space 2.7a Digital Methods 2.7b Augmented Reality, Mixed Reality, and Virtual Reality 2.8 Gestural Space 2.8a The Human Hand 2.8b Gesture in and of Letterforms 2.8c Gesture of Mark 2.8d Gesture and Expression 2.8e Corporeality and Performance Chapter 3: Temporal Context 3.1. Time and history 3.1a Temporal Influence: Technology and Society 3.1b Temporal Influence: Current Events 3.2 Typographic Trends 3.2a. Historical Type in Contemporary Use 3.2b. Revivals and References 3.2c. Temporal Recontextualisations 3.2d. History-Inspired Type 3.3 Voices in Design 3.3a Type and Identity 3.4 Time as Medium 3.5 Into the Future 3.6 Language, Form and Meaning 3.7 Speculative Typography 3.8 What's Next? Resources for Educators and Students Bibliography Index Acknowledgements
£23.74
Bloomsbury Publishing PLC Giving Type Meaning
Book SynopsisTable of ContentsIntroduction: Chapter 1: Social Context 1.1 Context and meaning 1.a. Visual Inflection 1.b. Social Meaning & Typography 1.c. Visual Metaphors and Analogies 1.d. Cultural Context 1.e Power Structures 1.f Recontextualization Chapter 2: Spatial Context 2.1. Visual Space (section) 2.1a Kinetic and Expressive Type 2.1b. Sound, Shape, and Speech 2.2. Concrete and Visual Poetry 2.2a. Physical Space 2.2b. Material Meaning 2.2c. A Known Social Context 2.2d. History and Material Meanings 2.2e. Material Metaphors and Analogies 2.3 Architectural Materials 2.3a. Public Space 2.3b. Place-Based Meaning 2.4b. Public Type & Community Participations 2.5 Private Space 2.5a Challenging Private Space 2.6 Personal Space 2.6a Apparel and Affiliation 2.6b Proximity and Politics 2.7 Virtual Space 2.7a Digital Methods 2.7b Augmented Reality, Mixed Reality, and Virtual Reality 2.8 Gestural Space 2.8a The Human Hand 2.8b Gesture in and of Letterforms 2.8c Gesture of Mark 2.8d Gesture and Expression 2.8e Corporeality and Performance Chapter 3: Temporal Context 3.1. Time and history 3.1a Temporal Influence: Technology and Society 3.1b Temporal Influence: Current Events 3.2 Typographic Trends 3.2a. Historical Type in Contemporary Use 3.2b. Revivals and References 3.2c. Temporal Recontextualisations 3.2d. History-Inspired Type 3.3 Voices in Design 3.3a Type and Identity 3.4 Time as Medium 3.5 Into the Future 3.6 Language, Form and Meaning 3.7 Speculative Typography 3.8 What's Next? Resources for Educators and Students Bibliography Index Acknowledgements
£71.25
Arcturus Publishing The A to Z Coloring Book
Book Synopsis
£12.99
Lark Books (NC) Lettering Alphabets Artwork Inspiring Ideas
Book Synopsis
£17.99
Bloomsbury Publishing PLC Typography
Book SynopsisGavin Ambrose teaches at the University of Brighton and is a practicing designer as well as an author. Paul Harris is a freelance writer and editor whose work appears extensively in magazines and journals in the US and UK. .Trade ReviewTypography is a thorough, well-organised and engaging book, which guides the reader through practical, contextual and theoretical issues and considerations associated with typographic design and use. The structure, content and format of the book lends itself perfectly as a core text for any Graphic Design degree. * Simon Harrison, Leeds College of Art, UK *Beautiful examples! I like how the content is organized and presented... This is a good book for an intro typography course. * Robert Hankin, Bellevue University, USA *Pitched at the right level of engagement and learning for intended audience. Very well resourced and comprehensive. Design looks fresh and inviting. * Manny Ling, University of Sunderland, UK *Flipping through the pages, its design is dynamic, bold, attractive and enticing to read. * Safoura Rafeizadeh, Boston University, USA *Table of ContentsIntroduction 1 A Brief History of Typography The evolution of type/Theory and principles 2 Looking at Type Where type is used/What is type?/Typefaces and fonts/ Typeface style/Italic or oblique?/Looking at a typeface/ Typeface anatomy/x-height/Absolute and relative measurements Industry view: TOKY 3 Type Classification Basic classifications/Block typefaces/Roman typefaces/Roman variations/Types of serifs/ Serif variations/Gothic typefaces/Gothic variations/Rounded variations/ Script typefaces/Graphic typefaces/Type classification for a digital age/ Industry view: Urban Influence 4 Choosing Type Navigating the sea of type/Type families/Using multiple typefaces/ Text hierarchy/Text hierarchy for the digital age/Type on a page/Numerals/ Drop and standing capitals/Special characters/Ligatures/ The right character for the job/Non-alphabetical typefaces/ Industry view: Triboro Design 5 Setting Type Leading/Tracking/Kerning/Spacing/ Overprinting and knocking out/ Legibility and readability Industry view: Designbolaget 6 Type Generation Hand-drawn type/Building letterforms/Font generation/ Dynamic type for the screen Industry view: Leftloft 7 Type Realization Materials/Printing techniques/Print finishing Industry view: Graphical House Exercises Glossary Acknowledgements and credits Index
£23.74
Bloomsbury Publishing PLC Reinventing Print
Book SynopsisWith the rise of digital technology as a design tool and its acceptance as simply part of the tool chest for today's design studios, there has been a re-evaluation and return to exploring pre-digital typography.Design studios no longer flaunt their digital hardware, in fact quite the opposite. This attitudinal change toward digital technology has coincided with a growing fascination and re-evaluation of those pre-digital skills and processes that had been considered in recent years to be irrelevant. Mapping the rise of digital technology and examining the infinite possibilities it offers and the profound cultural and technical influence it has had in all aspects of visual communication. This text also focuses on our current post-digital age, in which the technology itself has become sufficiently common-place for us to fully recognize what it excels at and what it does less well.Reinventing Print focuses on those skills and processes which have been re-appropriated and irreveren
£33.24
Bloomsbury Publishing PLC The Fundamentals of Typography
Book SynopsisDemonstrating the power and variety of typography from hand-drawn to kinetic, this fully updated new edition of The Fundamentals of Typography covers the principles of using type across a range of media. Starting with a comprehensive introduction to the history of typography, the authors provide detailed explanations and inspirational examples of type usage from leading practitioners from around the world. With expanded practice exercises and four new case studies, this book gives students everything they need to know to use type effectively and creatively.Trade ReviewAs a design teacher and typeface designer I’ve come across many great books on Typography. The Fundamentals of Typography is definitely among them, but it takes a step beyond. It covers in one book what I’d typically need many for. It has all the essential content for a basic type course while offering a wealth of information for advanced learners. It is rich in history and spans many cultures and alphabets. Learners can connect with the subject and gain contextual awareness through case studies, examples, and exercises with well-structured methods. I’m thrilled to find comprehensive information on optical, technical, and ethical dimensions all in one place. It’s a must-have for any student and designer's bookshelf -- Donald Tarallo, Graphic Designer for Tarallo Design and Associate Professor at Fitchburg State University, USAThe Fundamentals of Typography approaches the subject in such a way that the book can be used for a student just getting introduced to the idea of typography, yet has enough depth for the more advanced student. The unique typographic examples, combined with exercises at the end of the chapter that I actually want to assign to my students, makes this book my choice for the classroom. The new edition's updated interview-based case studies present contemporary cases that are inspiration for class projects. -- Brytton Bjorngaard, Director of Visual Arts and Associate Professor of Digital Media, University of Illinois Springfield, USAIt is exciting to see examples of type that often do not appear in books on typography. -- Joe Gilmore, Teaching Fellow in Graphic Design, University of Leeds, UKTable of ContentsIntroduction 1 Type and Language The alphabet/Early printing/1800s/The Arts and Crafts movement/The early 20th century/1950s/ 1960s/ 1970s/1980s/1990s/2000s/graphic design today/Case study/Typography task 2 A Few Basics Typefaces and fonts/Typeface anatomy/Relative and absolute measurements/X-height/Basic terminology/Majuscule and minuscule/Set width/The baseline grid/The golden section/The Fibonacci sequence/ Dividing the page/Standard paper sizes/The page--how we read/Case study/Typography task 3 Letterforms Type families/Typeweight variations/Frutiger's grid/Types of serif/Fractions/Superscript and subscript/Numerals/ Diacritical marks/Punctuation/Drop and standing capitals/Dashes/Character spacing/Expert sets and special characters/Small capitals/Ligatures, diphthongs and sans serif logotypes/Italic and oblique/ Type classification systems/newspaper text faces/Hand-drawn type/Case study/Typography task 4 Words and Paragraphs Calculating line lengths/Kerning/Automated kerning tables/Alignment/Word spacing, hyphenation and justification/ Type detailing/Leading/Indents/Indexes/Case study/Typography task 5 Using Type Hierarchy/Color/Surprint, overprint, knockout and reverse/Printing and type realization/Grids and fonts/Generating type/Legibility and readability/Texture/Type as image/Concrete poetry, typograms, trompe l'oeil and calligrams/Humor/Vernacular/Appropriation/Ownership/Case study/Typography task 6 Digital Type Vectors and rasters/Type on screen/Kinetic typography/Environmental typography/Case study/Typography task Glossary Contacts Index
£28.99
Edinburgh University Press The Manuscript Tradition of the Islamic West
Book SynopsisExplores the aesthetic dimensions, cultural significance and ideological power of Maghrib? manuscripts
£103.50
Skyhorse Publishing Extraordinary Hand Lettering: Creative Lettering
Book SynopsisAre you a curious hand lettering beginner or long-time enthusiast looking to take your craft to the next level? Or are you a DIY guru or event planner wishing to breathe new life into a boring gift, event signage, or party décor? Extraordinary Hand Lettering opens your eyes to the endless possibilities in the world of creative lettering, showing you how to work with types of surfaces, such as wood, glass and acrylic, chalk, and even mirrors. First, learn the simple tools and tricks of hand lettering essentials—cursive and basic typefaces, creating balance and composition, and how to draw letters, as well as secret tips on what words you should choose to spotlight or shadow. Then, discover the lettering potentials of everyday items by transforming household objects or discarded items, such as old vintage mirrors, jewelry, and furniture, into a customized gift, unique decoration, quirky art piece, or stunning signage—all with the right lettering and choice of pen, pencil, or marker. For all DIY art-and-crafters, homemakers, and small business entrepreneurs, lettering is a versatile and necessary skill that can repurpose the old into something that is new, beautiful, and functional. Finally, draw inspirations from twelve whimsical projects suited for the girlie girl, the sophisticated man, or the modern minimalist. Combine the art of lettering and upcycling crafts to bring beauty into your everyday lifestyle.Trade Review"For anyone who covets the curvy lines of stunning hand lettering, you no longer need to have handwriting FOMO! Doris is here with her open heart and brilliant mind, spilling all the tricks of the trade out on the beautiful pages of this book. From uncovering the tools to stunning ideas that you can apply immediately to your home or any occasion in life, this book is brimming with all the DIY inspirations one will need to personalize their world and write sweet nothings on just about anything. As a designer and maker, this book makes my heart happy and uncovers the magical art of hand lettering in such an accessible and sweet way! I love it!" —Tiffany Pratt, designer and author of This Can Be Beautiful"For anyone who covets the curvy lines of stunning hand lettering, you no longer need to have handwriting FOMO! Doris is here with her open heart and brilliant mind, spilling all the tricks of the trade out on the beautiful pages of this book. From uncovering the tools to stunning ideas that you can apply immediately to your home or any occasion in life, this book is brimming with all the DIY inspirations one will need to personalize their world and write sweet nothings on just about anything. As a designer and maker, this book makes my heart happy and uncovers the magical art of hand lettering in such an accessible and sweet way! I love it!" —Tiffany Pratt, designer and author of This Can Be Beautiful
£10.99
Quercus Publishing Creativity Begins With You: 31 Practical
Book SynopsisCan creativity be 'taught'? Or is it simply innate? This book will help you find your creativity through your own unique identity and experience, challenging you to fight those negative voices, get out of your habitual comfort zones and - most importantly - play. Part practical workshop and part provocative guide, Creativity Begins With You is an invaluable companion for any student working across the creative disciplines.Trade ReviewOffers good advice for students preparing for professional practice. * RICHARD MCELVEEN - IADT, DUBLIN *This book takes an approachable breakdown of the theories behind human creativity, which is suitable not only for students but for academic staff and has valuable practical workshops that can be applied by both to generate (better) creative results and help overcome those mental blocks! * ANDREW BANNISTER-BAILEY - LEEDS ARTS UNIVERSITY *
£16.99
Allworth Press,U.S. Advertising Design and Typography
Book SynopsisThe most comprehensive overview of advertising design strategies on the market today! This unique, comprehensive overview of advertising design strategies, written by a best-selling, award-winning designer, will help students and professionals in advertising, design, and typography understand and use persuasive visual messaging. Design principles such as unity, contrast, hierarchy, dominance, scale, abstraction, and type and image relationships are covered in depth. Readers will also learn how print design compares to television, web, and interactive design, and how to apply each style to create persuasive designs. The extensive section on typography offers essential information on how readers perceive type, typographic history, principles, and practice. Helpful appendices include an extensive glossary, bibliography, and art director’s checklist. Complete with more than 1,500 examples and illustrations of outstanding advertising design from around the world, Advertising Design and Typography is a groundbreaking book that will train the reader’s mind to see more accurately and more criticallyultimately changing the way designers think and develop visual ideas. Best-selling design author has unique philosophy and expertise 1,500 full-color illustrations showcase outstanding advertising design from around the world Unique comparisons of print, web, TV and other campaignswhich techniques work best? Ideas for forging corporate identity through advertisingAllworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don''t aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
£34.19
Smithsonian Books Abecedarium: An Adult Coloring Book for
Book SynopsisA unique Smithsonian coloring book featuring the letters of the alphabet from rare illuminated books and manuscriptsAbecedarium offers artists of all ages the chance to color the pages of history: it includes two black and white versions of each alphabetical letter for readers to personalize. These letters are drawn from rare illuminated books and manuscripts of science and art of the fifteenth through the twentieth centuries. Accompanying each letter is the story of its rare book source, its artist, and its historical context. Part history, part coloring book, and part guide to selected historic books, Abecedarium is a contemplative and inspiring way to experience art, science, and culture from the Renaissance through early modern times.
£10.44
Quarto Publishing Group USA Inc Creative Lettering and Beyond (Creative and
Book SynopsisCreative Lettering and Beyond combines the artistic talents and inspirational tips and tutorials of several professional hand letterers and calligraphers for a dynamic and interactive learning experience. After a brief introduction to the various tools and materials, artists and lettering enthusiasts will learn how to master the art of hand lettering and typography through engaging, easy-to-follow step-by-step projects, prompts, and exercises. From the basic shape and form of letters, to cursive script, spacing, and alignment, artists will discover how to transform simple words, phrases, and quotes into beautiful works of hand-lettered art. The interactive format and step-by-step process offers inspirational instruction for a wide variety of fun projects and gift ideas, including hand-rendered phrases on paper and digitally enhanced notecards. Artists will also discover how to apply lettering to linen, coffee mugs, calendars, and more. Numerous practice pages and interactive prompts throughout the book invite readers to put their newfound lettering skills to use, as well as work out their artistic ideas. Covering a variety of styles and types of lettered art, including calligraphy, illustration, chalk lettering, and more, artists will find a plethora of exercises and tips to help them develop their own unique lettering style. With comprehensive instructions and fun, inspirational exercises and projects, Creative Lettering and Beyond is a must-have resource for anyone who wants to learn this beautiful and stylish art form.
£12.34
Grolier Club of New York One Hundred Books Famous in Typography
Book SynopsisThe story of a foundational aspect of publishing, from Gutenberg’s press to today’s digital type. It’s common knowledge that the name Gutenberg and the words “moveable type” go together. What’s far less known is that Garamond, Baskerville, and Bodoni aren’t just font options in a word processing dropdown menu, but the names of some of the real punchcutters and type designers who raised the essential work of typography to the level of art. One Hundred Books Famous in Typography, the latest entry in the Grolier Club’s prestigious Grolier Hundred series, is the story of art and technology working in harmony with each other, all the way from Johannes Gutenberg’s ingenious development of a system for reproducing texts through the introduction of newer technologies like hot-metal line casting, phototype, and digital type. Featuring scholarly yet accessible context for the works discussed and their typographical significance, and illustrated with more than two hundred images, Jerry Kelly’s book is the most comprehensive exploration yet of this essential facet of bookmaking and publishing.Trade Review“From the paper and handsome binding to the printing of the illustrations, every aspect of One Hundred Books Famous in Typography has been carefully considered. This is not just a book about letters, but a book about the evolution of the printed word.” * Times Literary Supplement *“Comprehensive. A major achievement” * Sebastian Carter, author of Twentieth Century Type Designers *“I am so impressed by the depth of research, elegance of [the] text, and the scope of theme. Bravo.” * Steven Heller, School of Visual Arts *Table of ContentsForewordAcknowledgmentsIntroductionOne Hundred Books Famous in TypographyFifty Typefaces Famous in TypographyFurther ReadingSelected BibliographyIndex
£76.00
Grolier Club Philip Grushkin: A Retrospective
Book Synopsis
£16.19
Insight Editions Sacred Scripts: A Meditative Journey Through
Book SynopsisInsightful quotes written in Tibetan calligraphy are paired with photos of Buddhas from around the world to create this collection of timeless iconography. Calligraphy has held an honored place in the spiritual traditions of Tibet. Monks dedicate their lives to mastering the many subtleties of the art, often spending years transcribing sacred Buddhist manuscripts. The carefully composed lines and deliberate spatial awareness in each work of calligraphy within Sacred Scripts encourage reflection, mindfulness, and meditation. Within these pages, sacred mantras, seed syllables, and Buddhist quotes are presented in authentic Tibetan scripts. Photos of Buddha statues from around the world complement the calligraphy and create an ethereal mood of serenity. Addressing the stresses of our modern world and the demise of spiritual languages, Sacred Scripts provides insight and inspiration for attaining inner peace and well-being.
£12.59
University of Iowa Press Aspects of Contemporary Book Design
Book SynopsisIn this manifestly practical book, Richard Hendel has invited book and journal designers he admires to describe how they approach and practice the craft of book design. Designers with interesting and varied careers in the field, who work with contemporary technology in today’s publishing environment, describe their methods of managing the challenges presented by specific types of books, presented side by side with numerous images from those books. Not an instruction manual but a unique, on-the-job, title page–to–index guide to the ways that professional British and American designers think about design, Aspects of Contemporary Book Design continues the conversation that began with Hendel’s 1998 classic, On Book Design.Contributing designers who focus on solving problems posed by nonfiction, fiction, cookbooks, plays, poetry, illustrated books, and journals include Cherie Westmoreland, Amy Ruth Buchanan, Mindy Basinger Hill, Nola Burger, Ron Costley, Kristina Kachele, Barbara Wiedemann and Sue Hall, as well as a host of other designers, typesetters, editors, and even an author. Abbey Gaterud attempts to define the conundrum that the e-book presents to designers; Kent Lew describes the evolution of his Whitman typeface family; Charles Ellertson reflects upon the vital relationship between the typesetter and the designer; and Sean Magee writes about the uneasy alliance between designers and editors. In an extended essay that is as frank and funny as it is illuminating, Andrew Barker takes the reader deep into the morass—excavating the fine, finer, and finest details of working through a series design.At the heart of this copiously illustrated book is the enduring need for design that clarifies the way for the reader, whether on the printed page or on the computer screen. Blending his roles as designer, author, interviewer, and editor, Hendel reaches across both sides of the drafting table—both real and virtual—to create a book that will appeal to aspiring and seasoned book designers as well as writers, editors, and readers who want to know more about the visual presentation of the written word.Trade Review“Rich Hendel begins Aspects of Contemporary Book Design by floating the proposition that, ‘these may be the final days of book design.’ Don’t believe him. For he then proceeds to prove himself wrong, chapter after chapter. Throughout this learned and insightful series of interviews, Hendel and his fellow designers both reaffirm and celebrate the enduring role played by design in uniting the ideas of authors with the enthusiasms of readers. Along the way we enjoy stories and lessons served up by some of the best designers in publishing. The result is a great tour of the very lively art of book design.”—Peter Dougherty, director, Princeton University Press
£23.36
Shambhala Publications Inc Heart of the Brush: The Splendor of East Asian
Book SynopsisIts history, techniques, aesthetics, and philosophy—with an in-depth practical guide to understanding and drawing 150 charactersA guide to the history and enjoyment of Chinese and Japanese calligraphy that offers the possibility of appreciating it in a hands-on way—with step-by-step instructions for brushing 150 classic characters. This book is a comprehensive and accessible introduction to the history and art of calligraphy as it''s been practiced for centuries in China, Japan, and elsewhere in Asia. It works as a guide for the beginner hoping to develop an appreciation for Asian calligraphy, for the person who wants to give calligraphy-creation a try, as well as for the expert or afficionado who just wants to browse through and exult in lovely examples. It covers the history and development of the art, then the author invites the reader to give it a try. The heart of the book, called "Master Samples and Study," presents 150 characters--from "action" to "zen"--each in a two-page spread. On each verso page the character is presented in three different styles, each one chosen for its beauty and identified by artist when possible. The character''s meaning, pronunciation (in Chinese, Japanese, Korean, and Vietnamese), etymology, the pictograph from which it evolved, and other notes of interest are included. At the bottom of the page the stroke order is shown: the sequence of brush movements, numbered in their traditional order. On each facing recto page is Kaz''s own interpretation of the character, full page.
£30.60
Dorling Kindersley Ltd Hand Lettering for Beginners: Simple Techniques.
Book SynopsisCreate beautiful lettering projects, quotes, birthday cards, and more once you’ve learned the basics of hand lettering from artist Sarah Ensign. Have you always wanted to learn the secrets to create stunning letter art? Now you can! This book takes you through different hand lettering styles such as faux calligraphy, brush pen lettering, and creating basic font styles such as monoline, elegant, and brush pen scripts. Sarah Ensign, author and influencer shares this fascinating craft with you through pages of colorful examples and worksheets that allow you to practice what you’ve learned. She also shares practical tips on supplies such as pen and paper, creating beautiful fonts, and master tricky connections, and planning layouts for quotes. Simple Techniques and Endless Possibilities In this colorful, hardcover book, you’ll find hands-on lettering worksheets and step-by-step guides that will quickly build your confidence. Explore your creativity with this fun, creative craft. Hand lettering for Beginners has a fun, non-intimidating approach to guiding readers through hand lettering techniques and possibilities. This book will start a fascinating hobby that will allow you to grow your hand lettering skills and create your own unique projects.Trade Review“Will turn illegible scribbles into intended inscriptions.” —Booklist
£19.79
Princeton Architectural Press Golden Secrets of Lettering
Book Synopsis
£28.00
Princeton Architectural Press Inside Paragraphs: Typographic Fundamentals
Book SynopsisWhat goes on inside a paragraph of printed text? Cyrus Highsmith’s Inside Paragraphs is an essential primer on the basics of typography that focuses specifically on the role of printed text within a paragraph. Engaging full-page illustrations and Highsmith’s accessible explanations show the role of white space between letters, words, and lines. Perfect for students and professionals alike, this updated edition includes a new preface.
£14.24
Skyhorse Publishing Advertising Design and Typography
Book SynopsisThis comprehensive overview of advertising design strategies helps students and professionals understand how to create ads that cut through the clutter. Design principles such as unity, contrast, hierarchy, dominance, scale, abstraction, and type-image relationships are thoroughly discussed. Chapters also cover: Researching your client and your audience What makes an ad successful Getting the audience’s attention in a crowded marketplace Researching your client and your audience The importance of consistent branding and identity The difference between print advertising, billboards, the web, television, and radio Advertising design versus editorial designAlso included is an extensive section on typography with essential information on how type is perceived by readers, typographic history, principles, and practice. Complete with over fifteen hundred examples and illustrations of outstanding advertising design from around the world, Advertising Design and Typography will change the way you develop visual ideas and train you to see in a more critical and accurate way that gets messages across more effectively.Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.Trade Review“We fight for consumer engagement with our messages. Design is critical to making ads visible, and this book provides the insight and the tools for making better ads in a digital world.” —Reuben S. Hendell, CEO, MRM Worldwide, New York "If you're looking for a good overview of the advertising craft, Advertising Design and Typography is quite a valuable resource."—AdPulp“We fight for consumer engagement with our messages. Design is critical to making ads visible, and this book provides the insight and the tools for making better ads in a digital world.” —Reuben S. Hendell, CEO, MRM Worldwide, New York "If you're looking for a good overview of the advertising craft, Advertising Design and Typography is quite a valuable resource."—AdPulp
£20.90
Skyhorse Publishing Graphic Design Rants and Raves: Bon Mots on
Book SynopsisDesign is everywhere. Graphic design enters into everything. This is the scope of designer Steven Heller’s latest essay anthology that covers the spectrum of graphic design and related art and culture. Looking at design as practice, language, culture, and power, each of the forty-plus essays is a self-contained story. Heller pours out his ideascriticisms and celebrationson such topics as:A history of our modern Hindu-Arabic numerals, and a look at the letter KBrand design utilized by Hillary Clinton and Donald Trump early in the 2016 Presidential raceThe tumultuous relationship between design and sexThe Charlie Hebdo massacre and the principles of free expressionIcons revisited, including Paul Rand (not to be confused with the politician Rand Paul), Ralph Ginzburg, Frank Zachary, George Lois, and Print magazineFood packaging, the design of milk, and USPS stampsThe obsessive use of cuteness, and the sad and happy history of the ubiquitous happy faceFrom commercial advertising to government institutions to cultural revolution, from the objects that push design forward to those that seep into the everyday, Graphic Design Rants and Raves is an exploration of how visual design has arrived in the twenty-first century.Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
£14.24
Skyhorse Publishing The Elements of Logo Design: Design Thinking,
Book SynopsisA Visually Stunning Guide to Learning the Art of Logo Design Designers looking to learn the art of designing logos need look no further than The Elements of Logo Design by world-renowned designer Alex W. White. Unique in its approach to explaining how to design marks, The Elements of Logo Design explores design unity, typography and its expression as frozen sound, how a logo fits into a greater branding strategy, and how to build a logo. With more than four hundred examples culled from advertising, editorial, and web use, readers will gain a comprehensive understanding of universally shared graphic design principles. These principles are then applied to logo design specifically, relating the discipline to all other graphic design. Chapters include such topics as:Logic in design Relationships, hierarchy, and structure Differences and similarities in design Research and planning an identity How to build a logo using type, image, and space Letterforms, type, and fonts Type alteration Semiotics: icons and symbols Image-to-image relationships With a foreword by Jerry Kuyper, who is widely recognized as one of the top twenty-five logo designers of all time, The Elements of Logo Design is a formidable resource for learning the art of branding and making marks.Trade Review“Maybe I’m wrong, but the hardest thing to design is the perfectly succinct, indelible logo. Every now and then we get a glimpse of how logo design comes to life. Time will tell if the essence of logo design can be unlocked, but Alex offers us the closest thing to a key. Sequester yourself and practice practice practice.” —Rick Valicenti is the recipient of the Smithsonian Cooper Hewitt National Design Award and the AIGA Medal, the highest honor of the graphic design profession. “A logo is the most visible representation of a brand. Capturing the brand’s promise in a single enduring and memorable mark is no easy feat. I love how Alex frames this book to use existing creative constraints as opportunities to create the most distinctive, strategic, and powerful designs.” —Connie Birdsall is senior partner and global creative director at Lippincott, a global creative consultancy that helps the world’s leading companies succeed on the edge of change. “This book covers all aspects of the creation of a brand’s visual identity. In an era where most web sites are viewed on a tiny screen, it is essential that a mark be simple, well-designed and memorable. This book addresses those issues for both students and professionals.” —Gerard Huerta is a designer of letterforms. He began his career at CBS Records and has designed many iconic logos. His work is in the permanent collection of The Museum of Modern Art. “There are books full of logo examples. This book stands out because it discusses graphic design principles and then shows how they apply to logo design. It has fresh insights and different thinking on the process of designing logos. I am delighted to welcome Alex’s thoughtful book to my library.” —Jerry Kuyper has more than thirty years of experience directing and designing corporate and brand identity programs and has worked for Siegel & Gale, Lippincott, Landor, and Saul Bass & Associates.“Maybe I’m wrong, but the hardest thing to design is the perfectly succinct, indelible logo. Every now and then we get a glimpse of how logo design comes to life. Time will tell if the essence of logo design can be unlocked, but Alex offers us the closest thing to a key. Sequester yourself and practice practice practice.” —Rick Valicenti is the recipient of the Smithsonian Cooper Hewitt National Design Award and the AIGA Medal, the highest honor of the graphic design profession. “A logo is the most visible representation of a brand. Capturing the brand’s promise in a single enduring and memorable mark is no easy feat. I love how Alex frames this book to use existing creative constraints as opportunities to create the most distinctive, strategic, and powerful designs.” —Connie Birdsall is senior partner and global creative director at Lippincott, a global creative consultancy that helps the world’s leading companies succeed on the edge of change. “This book covers all aspects of the creation of a brand’s visual identity. In an era where most web sites are viewed on a tiny screen, it is essential that a mark be simple, well-designed and memorable. This book addresses those issues for both students and professionals.” —Gerard Huerta is a designer of letterforms. He began his career at CBS Records and has designed many iconic logos. His work is in the permanent collection of The Museum of Modern Art. “There are books full of logo examples. This book stands out because it discusses graphic design principles and then shows how they apply to logo design. It has fresh insights and different thinking on the process of designing logos. I am delighted to welcome Alex’s thoughtful book to my library.” —Jerry Kuyper has more than thirty years of experience directing and designing corporate and brand identity programs and has worked for Siegel & Gale, Lippincott, Landor, and Saul Bass & Associates.
£23.75
Page Street Publishing Co. Hand Lettering for Laughter: Gorgeous Art with a
Book SynopsisTop selling author and hand lettering expert Amy Latta is back with her third book, aimed at spreading happy vibes and providing more than a few giggles. With witty quotes - such as “My idea of clean eating is having pizza while taking a bubble bath” - Amy gives readers a new lease on lettering, featuring brand new techniques, fonts and embellishments. After the incredible success of her first book, Hand Lettering for Relaxation, Amy is answering the demand of her audience for new flourishes and more of her popular humorous quotes she posts on her social media accounts. Readers can expect the same features that made Amy’s first book so special: her down to earth voice and clear instructions; high-quality, thick art paper ideal for brush pens and lettering tools; and blank border pages for final designs. This time, Amy adds a bonus project section giving readers simple DIY crafts for things like lettered pillows and wood signs to spread their lettering joy with others in unique ways. This fresh, fun book with hilarious quotes will have readers hooked and thoroughly entertained.
£15.99
Quarto Publishing Group USA Inc Hand Lettering A to Z Workbook: Essential
Book SynopsisPractice Makes Perfect! Created by Abbey Sy, lettering expert and author of Hand Lettering A to Z, this must-have companion volume is a super-sized collection of drills, exemplars, and practice sheets for a variety of modern lettering styles, flourishes and other decorative elements, and motivational and inspirational quotes. --Find essential how-tos for lettering with graphite and colored pencils, brush pens, fineline markers, and more --Use the guided worksheets to try your hand at several modern styles, from simple to elaborate --Progress to lettering beautiful and inspiring quotes (in English, French, Spanish, Italian, and other languages) that feature a mix of styles and tools --Worksheet pages are perforated so they’re easy to remove and work on Get a worksheet workout and learn, improve, or expand your lettering skills with Hand Lettering A to Z Workbook!
£14.99
