Retail and wholesale industries Books

Book SynopsisExplore the complex relationship between tourism and intimacy in this new book with a worldwide perspective! With a unique combination of academic and personal accounts, Sex and Tourism: Journeys of Romance, Love, and Lust takes you behind the scenes with motel owners, adventure travel guides, backpackers, and others working on all sides of the international tourism industry. The editors have created a model that views the situation from three different perspectives: tourist, tourism provider, and nature of the encounter. Unlike other related volumes, this book is not just about the sex trade, but also about the role of tourism in love, marriage, and relationships. The global focus of Sex and Tourism will introduce you to: off-season romance on the island of Crete sex tourism in Cambodia a South Korean museum dedicated to women forced into sexual slavery by the Japanese military the sexual aspects of adventure travel in Canada cross-culturTable of Contents About the Editors Contributors Preface Section I: The Setting Chapter 1. Conceptual Framework of the Nexus Between Tourism, Romance, and Sex Introduction Relationships Between Sex and Tourism The Centrality of Sex in the Tourism Experience The Encounter The Role of Tourism As Facilitator Conclusion Chapter 2. On Holiday in the Liminoid Playground: Place, Time, and Self in Tourism Introduction Place and Placelessness Sensing the Liminal/Liminoid Conclusion: The Importance of the Process of Traveling Section II: Romance on the Road Chapter 3. Island Girl (Lina M. Wong) Chapter 4. Romance, Retsina, and Reality in Crete Introduction Agia Galini, Crete Our Hosts Other Travelers Travel and the Single Woman Questions Raised and Some Conclusions Chapter 5. Transnational Marriage in Thailand: The Dynamics of Extreme Heterogamy Introduction Thai-Foreigner Intermarriage Prostitution and Transnational Marriage The Dynamics of Thai-Foreigner Marriages Discussion Conclusion Section III: The Tourism Industry As Facilitator Chapter 6. Sex Tourism: An Accommodation Provider's Perspective Introduction Motels and Sex Tourism The Hot Pillow Trade The Motel Operator's Perspective Chapter 7. The Adventure in Adventure Travel Introduction Group Composition Trip Phases Chapter 8. Condoms in the First Aid Kit: River Guides, Clients, and Sex Chapter 9. Attraction of the Naughty-Gentleman's Clubs As a Tourism Resource Introduction The Tradition of Stripping Gentlemen's Clubs As Part of a Market's Pull Matrix Structuring the Performative Space Legal Action, Novelty, and Bourbon Street in the French Quarter Conclusion Section IV: The Dark Side Chapter 10. Former Comfort Women As Touristic Objects in South Korea Introduction Tourism and Human Sexuality Former Comfort Women and the History of Japanese Military Sexual Slavery Conclusion Chapter 11. The Dark Side of Tourism and Sexuality: Trafficking of Nepali Girls for Indian Brothels (Nina Rao) Chapter 12. AIDS and Tourism: A Deadly Combination Introduction Tourism and HIV/AIDS Trends in Vietnamese Tourism Tourism and Prostitution Perceptions of Commercial Sex Workers Future Scenarios Conclusion Chapter 13. Sex Tourism: The Case of Cambodia Introduction Background The Sex Industry: Supply and Demand The Customers Impacts of Sex Tourism on Cambodia Conclusion Chapter 14. Ending Child Sex Tourism: A Vision for the Future Introduction Child Pornography and the InternetThe Globalization of Child Sex Tourism TourismA Catalyst for Change What Comes Next? Index Reference Notes Included

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Book SynopsisWhat happens when the world's biggest retailer and the world's biggest country do business with each other? In this book, a group of thirteen experts from several disciplines examine the symbiotic but strained relationship between these giants.Trade ReviewAnita Chan's newly edited book, Walmart in China, is one of the best academic works on Chinese labor in recent years..As one of the finest scholarly works generated from international cooperation, this book opens at least two important areas for further exploration. First, labor relations in Walmart stores are worth further ethnographic exploration. Second, it would be interesting to study the evolving role of trade unions since the CCP-led state has emphasized trade union reform and wage bargaining from 2010. -- Chris King-Chi Chan * The China Journal *The authors demonstrate how the sheer scale of Walmart intimidates suppliers into accepting tight lead times, leading to illegally long working hours, an increase in outsourcing, and an atmosphere of insecurity and powerlessness at almost all levels in the supply chain.... Chan and her fellow contributors provide labour activists with considerable food for thought, and—who knows—maybe even a few sleepless nights for some of the most committed antitrade union executives on the planet. -- Tim Pringle * British Journal of Industrial Relations *The book provides a multidimensional analysis of Walmartization in China.... The essays show some optimism for the future of Walmart's labour movement, with critical suggestions provided for key parties. -- Xuebing Cao * Work, Employment & Society *The book's contributors used cloak-and-dagger fieldwork skills to provide a sharp picture of labor conditions at Walmart’s suppliers and in its Chinese stores. They show that the company’s Ethical Standards Program has done little to prevent sweatshop-like abuses among its suppliers. On the other hand, its store employees have taken easily to the corporate culture, whose Christian- and rural-inflected ethos meshes with Chinese traditions of moral exhortation, mutual surveillance, and the pursuit of personal ambition through collective service. -- Andrew J. Nathan * Foreign Affairs *This is a skillfully crafted account of the phenomenon known as the Walmartization of China. All the chapters are nicely woven together in a cohesive whole, a rare feat and noteworthy achievement. It is informative, insightful, and so very timely. I would strongly recommend it to anyone who wants to understand theglobal supply chain and how the growing dominance of retailing over manufacturing is shaping the world we live in. It will appeal to a wide audience, ranging from academics, managers, and businesspeople to anyone that has ever come into contact with Walmart. -- Maria N. DaCosta * China Review International *Table of ContentsIntroduction: When the World's Largest Company Encounters the World’s Biggest Country by Anita ChanPart One: The Walmart Supply Chain1. Walmart’s Long March to China: How a Mid-American Retailer Came to Stake Its Future on the Chinese Economy by Nelson Lichtenstein2. Outsourcing in China: Walmart and Chinese Manufacturers by Xue Hong3. Walmartization, Corporate Social Responsibility, and the Labor Standards of Toy Factories in South China by Yu Xiaomin and Pun Ngai4. Made in China: Work and Wages in Walmart Supplier Factories by Anita Chan and Kaxton SiuPart Two: The Walmart Stores5. Corporate Cadres: Management and Corporate Culture at Walmart China by David J. Davies6. A Store Manager’s Success Story by David J. Davies and Taylor Seeman7. Practicing Cheer: The Diary of a Low-Level Supervisor at a Walmart China Store by Scott E. Myers and Anita Chan Translation by Scott E. Myers8. Working in Walmart, Kunming: Technology, Outsourcing, and Retail Globalization by Eileen M. OtisPart Three: Walmart Trade Unions9. Unionizing Chinese Walmart Stores by Anita Chan10. Did Unionization Make a Difference? Work Conditions and Trade Union Activities at Chinese Walmart Stores by Jonathan Unger, Diana Beaumont, and Anita Chan11. Workers and Communities versus Walmart: A Comparison of Organized Resistance in the United States and China by Katie QuanNotes Notes on Contributors Index

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Book SynopsisThe Purposes of Paradise shows how travel and tourism shaped U.S. imperialism in Cuba and Hawai'i between the 1850s, when expansionists imagined them as twin possessions, and revolution and statehood in 1959. It explores the relationships between imperial fantasies and political practices in Americans' favorite tropical isles.Trade Review"Skwiot's research is first-rate. . . . The Purposes of Paradise provides valuable insights into the uses of tourism among people struggling for power and the changing politics of island tourist industries that catered to elite U.S. pleasure-seekers." * Pacific Historical Review *"A thoroughly researched book that brings political and cultural analysis to bear on a history of United States relations with Cuba and Hawai'i. . . . Skwiot deftly weaves political history with close, historicized readings of travel narrativesto produce what is ultimately a model of interdisciplinary scholarship." * Hawaiian Journal of History *"The Purposes of Paradise is a thoughtful and well written comparative analysis of the cultural politics of U.S. involvement in Cuba and Hawai'i in the nineteenth and twentieth centuries. Skwiot does a masterful job of weaving together the distinct colonial histories of Cuba and Hawai'i, revealing the places where their imperial narratives intersect and diverge to shed light on the contradictions of colonization, republican empire, state building, and revolution." * Marguerite Shaffer, Miami University *Table of ContentsIntroduction Chapter One: First Fruits of a Tropical Eden Chapter Two: Garden Republics or Plantation Regimes? Chapter Three: Royal Resorts for Tropical Tramps Chapter Four: Revolutions, Reformations, Restorations Chapter Five: Travels to Another Revolution and to Statehood Conclusion Notes Index Acknowledgments

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Book SynopsisSchorman demonstrates in this readable study of 1890s U.S. society how fashion-which he defines as clothing everyone wears and the symbolic system connected to its choice-reflects the cultural dynamics caused by rapid social change and remnants of past attitudes.-ChoiceTrade Review"Selling Style is a well-written, interesting, and lively look at the meaning of clothes and American fashion in the 1890s." * Nancy L. Green, author of Ready to Wear and Ready to Work *"Schorman demonstrates in this readable study of 1890s U.S. society how fashion-which he defines as clothing everyone wears and the symbolic system connected to its choice-reflects the cultural dynamics caused by rapid social change and remnants of past attitudes. The book reveals that clothing was closely integrated with issues of gender, class, and personal and national identity." * Choice *"Rob Schorman delves into the dynamic, troubled period of the 1890s to explore the marketing of men's and women's clothing. Using a wide variety of consumer and trade literature, he elucidates the appeals to social distinction, quality, individuality, patriotism, and belonging that characterized American advertising during that decade." * Pennsylvania Magazine of History and Biography *Table of ContentsIntroduction. The Influence of Clothes One. A Ready-Made Look: Men's Clothing Two. What to Wear and How to Make It: Women's Clothing Three. Will Women Ever Dress Like Men? Dress, Darwinism, and Sex Differentiation Four. Real Americans Wear Real American Machine-Made Garments: Clothing and Citizenship Five. The Truth About Good Goods: Ad Experts, Clothiers, and the Language of Advertising Conclusion. Fitness and Unfitness in Dress Acknowledgments

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Book SynopsisEvery time you wheel a shopping cart through one of Walmart s more than 10,000 stores worldwide, or swipe your credit card or purchase something online, you enter a mind-boggling logistical regime. Even if you ve never shopped at Walmart, its logistics have probably affected your life.TheRule of Logisticsmakes sense of its spatial and architecturTrade Review"The Rule of Logistics shows how the world’s largest retailer is redefining architecture, subjectivity, and sovereignty by moving merchandise and information through space and time. Jesse LeCavalier’s research and interpretations are astute and multifaceted."—Jonathan Massey, California College of the Arts"Recommended."—CHOICE"The author has many intriguing observations about [Walmart] and its logistical obsessions."—Planning Magazine"The book is, at its core, a historical account of the largest retailer in the US and how it adjusted over time to deliver products to consumers and enhance their shopping experience. Its audience will be anyone interested in retailing design."—CHOICE"The perspective it provides is a welcome addition to the literature about the impacts of logistics on the contemporary economic landscape."—Economic Geography"In his case study of the logistical foundations and ethos of Walmart—The Rule of Logistics: Walmart and the Architecture of Fulfillment—LeCavalier delves deeply into the multiscalar workings of the retail giant, revealing along the way that logis- tics is at the core of its emergence as the largest company in the world and its continuing success."—Landscape Architecture Magazine"The best book on architecture and infrastructure of this decade."—The Architect’s Newspaper"The Rule of Logistics provides a wonderful complement to that growing literature on critical logistics and critical transport geography more broadly."—AAG Review of BooksTable of ContentsContentsIntroduction: All Those Numbers1. Logistics: The First With the Most 2. Buildings: A Moving System in Motion3. Locations: From Intuition to Calculation4. Bodies: Coping With Data Rich Environments5. Territory: Management CityConclusion: Form, Happiness, InfrastructureAcknowledgmentsNotesIndex

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Book SynopsisTrade Review"The Rule of Logistics shows how the world’s largest retailer is redefining architecture, subjectivity, and sovereignty by moving merchandise and information through space and time. Jesse LeCavalier’s research and interpretations are astute and multifaceted."—Jonathan Massey, California College of the Arts"Recommended."—CHOICE"The author has many intriguing observations about [Walmart] and its logistical obsessions."—Planning Magazine"The book is, at its core, a historical account of the largest retailer in the US and how it adjusted over time to deliver products to consumers and enhance their shopping experience. Its audience will be anyone interested in retailing design."—CHOICE"The perspective it provides is a welcome addition to the literature about the impacts of logistics on the contemporary economic landscape."—Economic Geography"In his case study of the logistical foundations and ethos of Walmart—The Rule of Logistics: Walmart and the Architecture of Fulfillment—LeCavalier delves deeply into the multiscalar workings of the retail giant, revealing along the way that logis- tics is at the core of its emergence as the largest company in the world and its continuing success."—Landscape Architecture Magazine"The best book on architecture and infrastructure of this decade."—The Architect’s Newspaper"The Rule of Logistics provides a wonderful complement to that growing literature on critical logistics and critical transport geography more broadly."—AAG Review of BooksTable of ContentsContentsIntroduction: All Those Numbers1. Logistics: The First With the Most 2. Buildings: A Moving System in Motion3. Locations: From Intuition to Calculation4. Bodies: Coping With Data Rich Environments5. Territory: Management CityConclusion: Form, Happiness, InfrastructureAcknowledgmentsNotesIndex

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Book SynopsisDistribution channels are the most complex element of the marketing mix to fully grasp and to profitably manage. Channel management topics include value creation, interorganizational knowledge transfer, contract design, governance and control, and relationship management.Trade Review'Finally! We have a book that synthesizes the vast and long literature on marketing channels. As future researchers grapple with questions in the age of online channels of distribution, the contributions in this book, from leading thinkers in our field, will prove invaluable.' --Anthony Dukes, University of Southern California, US'This Handbook provides a delightful guide full of important information for academians and practitioners related to distribution channels. It covers a variety of topics, ranging from empirical issues such as how firms locate their offerings in the value chain and monitor their partners' performance to conceptual issues such as channel design, channel coordination, and channel governance. Read this - and learn from one of the best.' --Qiong Wang, University of Oklahoma, USTable of ContentsContents: Preface Charles A. Ingene and James R. Brown 1. Introduction James R. Brown and Charles A. Ingene Part I Location In A Value Chain: Conceptual And Analytical Perspectives 2. Choosing Value-Chain Locations In Marketing Channels: Integrating Service-Dominant Logic And Product-Form Strategy Perspectives Mrinal Ghosh, Kellilynn M. Frias and Robert F. Lusch 3. Optimal Channel Structure Of A Proprietary Component Manufacturer: The Impact Of Price- Versus Quantity-Competition Ngan N. Chau and Ramarao Desiraju 4. Platform Retailing: From Offline “Stores Within A Store” To Online “Marketplaces” Kinshuk Jerath and Z. John Zhang Part II Organizational Control, Learning And Conflict 5. Organizational Control In Marketing Channels: A Meta-Analytic Review James R. Brown and Jody L. Crosno 6. Organizational Learning And Inter-Organizational Knowledge Transfer Ravipreet S. Sohi and A. Lynn Matthews 7. Managing Channel Conflict: Insights From The Current Literature Kamran Eshghi and Sourav Ray Part III Analytical Approaches To Multi-Channel Research 8. Modeling Multichannel Supply Chain Management With Marketing Mixes: A Survey Gangshu (George) Cai, Yue Dai and Wenzhu Zhang 9. Information Management And Contract Design Under Supplier Encroachment Zhuoxin Li, Stephen Gilbert and Guoming Lai Part IV Modelling Channel Coordination 10. Models Of Channel Coordination S. Chan Choi, Ju Myung Song, Xiaowei Xu and Yao Zhao 11. Interpretation Of Product Differentiation In Linear Demand Functions Sang-June Park and Richard Staelin 12. Social Preferences And Distribution Channels Tony Haitao Cui, Paola Mallucci, Jagmohan Raju and Z. John Zhang Part V Channel Relationships 13. Relationship Dynamics: Understanding Continuous And Discontinuous Relationship Change Colleen M. Harmeling and Robert W. Palmatier 14. Business Buyers Are People Too: Phenomenology And Symbolic Interaction In Buyer Relationships Mark B. Houston, Christopher P. Blocker and Daniel J. Flint 15. Performance Impact Of Distribution Expansion: A Review And Research Agenda Jonathan D. Hibbard, Manish Kacker & Farhad Sadeh Part VI Conceptual Approaches To Channel Design And Governance 16. A Transaction Cost Approach To Channel Design With Application To Multi-Channels Settings George John, Madhu Viswanathan and Mrinal Ghosh 17. Trust-Based Hybrid Governance In Geographical Indication Supply Chains Alan J. Malter and Pelin Bicen 18. Resale Price Maintenance After Leegin: Marketing Literatures For Future Research Gregory T. Gundlach and Rachel E. Paul Part VII Conceptual Approaches To Multi-Channel Research 19. Design And Management Of Multi-Channel Distribution In B2b Environments Alberto Sa Vinhas & Jean Johnson 20. Franchising Research In Marketing: Suggestions For Future Research Sudha Mani, Kenneth H. Wathne and Kersi D. Antia 21. An Empirical Examination Of The Dark Side Of Relationship Marketing Within A Business-To-Business Context Brent L. Baker, Rajiv P. Dant and Scott K. Weaven Part VIII Conceptualizing Distribution Channels 22. Putting It All Together: A Conceptual Framework For Integrating Distribution Channels Research James R. Brown and Charles A. Ingene 23. Conceptualizing A Comprehensive Theory Of Distribution Channels Charles A. Ingene and James R. Brown Postscript “A Gentle Giant: He Was Taken From Us Too Young, Too Early” James R. Brown and Charles A. Inge Index

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Book SynopsisThis Element presents new cultural, social, and economic perspectives on the eighteenth-century London masquerade through an in-depth analysis of the classic domino costume. It examines the domino's physical and figurative movements from the masquerade warehouse into print and visual culture.Table of ContentsIntroduction; 1. The masquerade and the domino; 2. Three dominos; 3. The domino as a commodity; 4. Everywhere and nowhere; Conclusion; References.

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Book SynopsisThe pandemic has accelerated the digital transformation in tourism and there has been a surge in new, innovative digital initiatives to help tourism businesses. This book provides a comprehensive treatment of the nature of tourism, events and practices in the digital context.The book looks at how technology has transformed tourism in destination branding, marketing, content marketing, sustainable tourism development and tourism events. It examines the impact of digital transformation on emotions, experiences, information technology tools and marketing techniques.The book will be a useful reference to those researching on tourism, culture, hospitality and marketing and as well as destination planners, managers of tourism destination marketing organizations, regulators, standards and certification bodies, local tourism board authorities and policy makers.Table of ContentsPart One Conceptual Discussions 1. Digital Innovation in Tourism Events: Theoretical Underpinnings and Conceptual Discussions Part Two Cases from Asia 2. Events at Nature-based Destinations of Bangladesh: Use of Information and Communication Technology in Marketing 3. Exploring the Light Show Landscaping at Traditional Festivals and Events in China 4. Goddess in Digital Space: A Study on Dynamics of Digitalization in Autumn Festival of India 5. Kaamatan Goes Virtual: Utilizing Social Media in Promoting Tourism Event 6. Impact of Online and Social Media Platforms in Organizing the Events: A Case Study on Coke Fest and Pakistan Super League 7. Technology Application in Tourism Events: Reflections on a Case Study of a Local Food Festival in Thailand 8. An Assessment on Strengthening the Attractiveness of Turkey’s Event and Festival Tourism with Innovative Technology Efforts 9. Technology Application in Tourism Events: Case of Africa Part Three Technology Application in Tourism Events: Case of Australia 10. The Ubiquitous Role of Mobile Technology Application in the Australian Open Part Four Cases from Europe 11. Technological Innovations in Event Sport Tourism: Case Study of the 2021 Sabre World Cup in Budapest in Hungary 12. Technology and Events: The Case of Note di Fuoco Festival in Calabria in South Italy 13. The Event ‘‘7 Wonders of Gastronomy’’ and the Digitalization of Communication in the Portuguese Context 14. Reimagining Tourism Events: Spain’s Preparation for the Return of a Healthier Breed of Tourists Part Five Cases from North America 15. Surviving the COVID-19 Pandemic: How Technology is Getting the Tourism Industry Back on its Feet in the USA Part Six Cases from South America 16. Technology in Tourist Events: A Study of Rock in Rio Brazil from the Perspective of its Stakeholders 17. The Sacred in Cyberspace: The Taper of Our Lady of Nazareth Religious Event and Technology Application in the (Re) Construction of Territorial and Touristic Identities in Belém do Pará, Brazil Part Seven Future Research Directions 18. COVID-19 Effects on Tourism Events, Technology Acceleration and Future Research Directions

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Book SynopsisBringing affect and emotion to the forefront of tourism studies, this book presents a new generation of scholars who consolidate emerging affective approaches and establish a route for scholarship that examines the roles of emotion and affect in tourism.Attuning to affect and emotion, this book steers the affective turn to encompass touring bodies and tourism places. Engaging the concept of affect as a constitutive element of social life often leaves academics grasping for terminology to describe something that is, by its very nature, beyond words. For this reason, as evident in the four interconnected sections of this volume, studying affect poses a significant and fruitful challenge to the status-quo of social scientific method and analysis. From African-American emotional labour while travelling, to visiting Banksy''s Dismaland park, to affective heritagescapes, self-love, and travelling mittens, and across socio-spatial theories of emotions, decolonial feminist theory, anTable of ContentsIntroduction: Attuning to affect and emotion in tourism studies Part 1: Emotion, Work and Power 1. Jim Crow journey stories: African American driving as emotional labor 2. Decolonising the ‘autonomy of affect’ in volunteer tourism encounters 3. Mexican women’s emotions to resist gender stereotypes in rural tourism work Part 2: Feeling Places 4. Presence in affective heritagescapes: connecting theory to practice 5. Beyond ‘a trip to the seaside’: exploring emotions and family tourism experiences 6. Dystopian dark tourism: affective experiences in Dismaland 7. Summers of war. Affective volunteer tourism to former war sites in Europe 8. Traveler sensoryscape experiences and the formation of destination identity Part 3: Symbolic Sentiments 9. Feeling opulent: adding an affective dimension to symbolic consumption of themes 10. Tourists’ savoring of positive emotions and place attachment formation: a conceptual paper 11. Self-love emotion as a novel type of love for tourism destinations Part 4: Affective Epistemologies 12. The ‘MeBox’ method and the emotional effects of chronic illness on travel 13. Attuning to the affective in literary tourism: Emotional states in Aberystwyth, Mon Amour. 14. Affective entanglements with travelling mittens Conclusion Affective Railway Journeys in an Age of Extremes

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Book SynopsisThis book does for retailing what Goldratt's international bestseller The Goal did for manufacturing.A breakthrough solution is exposed when some unexpected events force Caroline and Paul, a married couple working for their family's retail business, to make a few small changes in the way things are done. A solution that propels the family's regional chain of stores into a very profitable, rapidly growing, international enterprise. If there is a hint of Jonah, from The Goal, reappearing in this novel, it is Henry, the soon-to-retire president and majority owner of the company who logically states that, if you do not deal directly with the core problem, don't expect significant improvement. Eli Goldratt's Theory of Constraints is woven throughout this book but answers are not handed to you. The reader and the characters in the book work through the process together to discover solutions.Dr Goldratt deals with core problems inherent in the retail indu

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Book SynopsisGoing under the hood of retail strategy, this book provides in-depth coverage of how retailers can leverage the latest in data analytics and technology to improve profitability and customer value through pricing. Retail pricing is not about dollars, pounds or euros, but the value a customer associates with a product, which can and does change over time. To maximize revenues and profits, pricing must be dynamic, strategic, and in today's hyper-connected and -competitive world, scientific. Using technology to gather customer insights and create data-driven pricing approaches can also enhance the customer experience, improve vendor management, help monitor competitors, and ensure market efficiency including the much-needed reduction of waste in the food sector. This book uses case studies from around the globe to illustrate the evolution of retailing and offers takeaways with each chapter to enable retailers to manage the future of pricing. Retail and pricing managers, retail sector cTable of Contents1 Impact of Pricing. 2 Base Pricing. 3 Promotions. 4 Markdown. 5 Competitive Pricing. 6 Business Intelligence. 7 E-commerce Pricing. 8 Future of Pricing

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Fashion Trends and Forecasting explores how designers, merchandisers, buyers, marketers and strategists use fashion trend forecasting to predict upcoming trends and understand past or current ones.It explains the importance of trend forecasting for businesses and how technology such as artificial intelligence can help to advance it for the future. Addressing both macro- and micro-trends, including fashion styles, textiles and colour trends as well as the impact of technology such as AI and the metaverse, the book offers guidance on how fashion students can address fast-changing consumer needs and demands and identify wider shifts in the cultural, environmental, political and technological worlds. Case studies from globally recognised organisations feature in every chapter, highlighting and contextualising theory for students. Discussion questions, further reading and exercises help facilitate class discussion and deeper understanding.Designed to equip the reader

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Book SynopsisTranslated from its original Dutch, Strategic Brand Design offers students and professionals a clear overview of the most important steps in developing brand identity from a marketing perspective. It aims to bridge the gap between marketer and designer by containing all the knowledge that both parties need to understand and work together successfully on branding projects.Consisting of four parts, the book begins with a clear explanation of the most important marketing concepts in part 1, followed by a clear step-by-step plan for research and strategy in part 2. Part 3 provides a comprehensive toolkit for brand design based upon that strategy, while part 4 contains a plethora of methods, tools and models for practice as well as questions and assignments to support classroom teaching.Practical, accessible and firmly grounded in research and theory, this book is an ideal reference guide for higher vocational students and students on modules and progr

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Book SynopsisThis important study examines the market trade of medieval England by providing a wide-ranging critique of the moral and legal imperatives that underpinned retail trade. James Davis shows how market-goers were influenced not only by practical and economic considerations of price, quality, supply and demand, but also by the moral and cultural environment within which such deals were conducted. This book draws on a broad range of cross-disciplinary evidence, from the literary works of William Langland and the sermons of medieval preachers, to state, civic and guild laws, Davis scrutinises everyday market behaviour through case studies of small and large towns, using the evidence of manor and borough courts. From these varied sources, Davis teases out the complex relationship between morality, law and practice and demonstrates that even the influence of contemporary Christian ideology was not necessarily incompatible with efficient and profitable everyday commerce.Trade Review'The task James Davis has set himself in this excellent book is to describe [the] regulations, morals, attitudes and prejudices [of the medieval market], and then to examine through case studies of individual markets precisely how they circumscribed the interaction of forces of supply and demand … What emerges from his exposition is a nuanced perspective on what people thought of markets … Davis has done us an important service by showing us another important way in which the long road to the modern economy can be traced back to a period earlier than most historians in the past would have thought likely.' Shami Ghosh, Reviews in History (history.ac.uk/reviews)'An important new book that makes a major contribution to what is now a mature field … Davis successfully bridges the gap between cultural history and economic history, showing how values and ideals were intertwined with the economy and vice versa. By bringing these two fields of enquiry together, Davis advances our understanding of both fields and illustrates the benefits of working across established scholarly boundaries.' Journal of British Studies'… [an] ambitious and learned book … This book will intrigue readers … a rich study which draws on an exceptionally broad range of primary sources …' Journal of Continuity and ChangeTable of ContentsIntroduction; 1. Images of market trade; 2. Regulation of the market; 3. The behaviour of market traders; 4. An evolving market morality?; Conclusion; Bibliography.

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Book SynopsisIn the twentieth century, cumulative millions of readers received books by mail from clubs like the Book-of-the-Month Club, the Book Society or Bertelsmann Club. This Element offers an introduction to book clubs as a distribution channel and cultural phenomenon, and shows that book clubs and book commerce are linked inextricably. It argues that a global perspective is necessary to understand the cultural and economic impact of book clubs in the twentieth and into the twenty-first century. It also explores central reasons for book club membership, condensing them into four succinct categories: convenience, community, concession and, most importantly, curation. This title is also available as Open Access on Cambridge Core.Table of Contents1. Introduction; 2. Book clubs: definition and basic structure; 3. Books for the masses: book clubs in the twentieth century; 4. Chances and challenges for book clubs today; 5. Conclusions and outlook.

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Book SynopsisThe inside scoop on boosting sales through spot-on analytics Retailers collect a huge amount of data, but don't know what to do with it. Retail Analytics not only provides a broad understanding of retail, but also shows how to put accumulated data to optimal use.Table of ContentsPreface ix Acknowledgments xi Chapter 1 Retailing Analytics: An Introduction 1 Retailer Goodwill 2 The Inside Scoop: Retail Power Brokers 2 Retail Organization 3 Real Estate Marketing 5 Creative Advertising Marketing 6 Operations Marketing (Research) 6 Direct Marketing 7 Strategic Marketing 7 Communicating to the Retail Organization 8 Point of Sale versus Market Basket Data 9 Data Is Gold 10 Data as Revenue: The Price of Retail Data 12 Chapter 2 Retail and Data Analytics 15 Hard-Core Data Terms: Now We’re Talking about the Fun Stuff 15 Market Basket 16 Data Storage 101 17 Data without Use Is Overhead 19 Case Studies and Practical Examples of Data-Related Retail Projects 20 Trade Area Modeling 20 Real Estate Site Selection Modeling 21 Competitor Threat Analytics 22 Merchandise Mix Modeling: Combining Multiple Data Sources 23 Celebrity Marketing: Tracking Effectiveness 26 House Brand versus Name Brand 28 E-Business: Clicks and Mortar 29 Affinity Merchandising: Merchandise Cross-Sell Case Study 33 Market Basket Analysis: Examples 35 Store Departmental Cross-Selling 40 Single Category Affi nity Analysis: Paper Towels 43 Best Checkout Register Impulse Items for Christmas Season: Case Study 45 Chapter 3 The Apparel Industry 47 Many Types of Apparel Businesses 47 Retailer Building and Location, Location, Location 48 Who Is My Customer? Size Up the Opportunity and Show Me the Money! 49 Evolution of a Brand: Not Your Father’s Blue Jeans 50 Diversifi cation: Spread Risks over Multiple Businesses 51 Critical, Need-to-Know Information in Apparel Analytics 52 Seasonality: Styles Change like the Wind 52 Seasonal Counterpoint 54 Merchandise Placement and Presentation: From Racks to Riches 54 Accessories 55 Next Best Offers 55 Promotions: Lifeblood of the Apparel Business 57 Retail in General: Impulse Buying 57 Chapter 4 Importance of Geography and Demographics 59 Understanding the Tools and the Data Requirements 60 How Geographic Information Systems Work: Science behind the Tools 60 GIS Layers of Information: Building a Map, Layer by Layer 61 How Geography Fits into Retail: Location, Location, and Location! 61 Retail Geography: Data and Lots of It 61 Retail Data: Internal Data Collection 63 Retail Trade Areas: Differing Methods for Debate 63 Zip Code Data: Forecasting Application Volume by Store 66 Now That We Understand the Tool and the Data, What Do We Do? 66 Card Preference Opportunity by Zip Code: Case Study 66 Example of Sales Penetration Map 71 Market Observations: Additional Uses of the GIS Tool 72 Chapter 5 In-Store Marketing and Presentation 75 Understanding the Different Store Designs 76 Old Theories of Merchandise Placement 77 New Theories of Merchandise Placement 77 Mass Merchandisers Were Slow to Catch On: Does Convenience Translate into Sales? 78 All about Pricing 78 Everyday Low Price 79 Loyalty Discount Philosophies 82 Tiered Pricing 82 Types and Sizes: Retail Store Strategies 84 Store in a Store: Make Shopping Convenient 84 What’s in a Store: Convenience Stores to Hypermart Stores 85 Hypermarts: When Is Big Too Big? 86 Warehouse Clubs: Paying for the Privilege to Shop 87 Shopping by Design: Traffi c Patterns 88 Category Management: Science behind the Merchandise Mix 91 Merchandise Placement: Strategy behind the Placement 93 Specialty Departments: Coffee, Breakfast, and Pizza 95 Other Specialty Departments 95 Receiving Dock 97 Stocking the Counters 98 In-Store Media: Advertising or Just Displays? 99 Receipt Messages 103 In-Store Events 104 Holidays 104 Analytics: Tracking a Moving Target 104 Marketing Outside of the Store 105 Chapter 6 Store Operations and Retail Data 107 Setting Up the Store for Success: Strategic Uses of Data 107 Labor Forecasting 108 Importance of Accurate Labor Forecasting: The Cost of Doing Business 109 Consumer Differentiation at the Point of Sale Register 111 Heating and Cooling: Centralized Thermostats 112 Intrastore Communication 112 Replenishment and POS Sales: Cause and Effect 114 In-Store Career Path: Stockperson to Store Manager 115 Chapter 7 Loyalty Marketing 117 Loyalty Programs 117 Who Is the Sponsor for the Program? 122 Questions to Answer before You Begin 123 Total Program Incentive: Are You Loyal? 125 From the Consumer Finance Credit Card Retail Perspective 127 Loyalty Segments: Develop Them Early 128 Loyalty at POS: Different Stages and Levels of Loyalty 130 Kmart’s School Spirit Loyalty Program 133 Australian Loyalty 135 FlyBuys Rewards and Loyalty: Australia 136 Additional Loyalty Programs 137 The Retail World Is Changing 138 Social Media 139 Glossary 143 About the Author 157 Index 159

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Book SynopsisTable of ContentsForeword ixby Luca Solca Introduction xiii Part I: Important Choices in Luxury Distribution 1 Chapter 1: The Various Models in Luxury Distribution 3 Chapter 2: Do Luxury Products Still Sell in Stores? 21 Chapter 3: Concept and Design of a Luxury Boutique 39 Chapter 4: Online, Offline or O2O? 67 Part II: Know and Understand the Client 87 Chapter 5: Putting the Customer Back in the Centre 89 Chapter 6: Customer Identification and CRM 107 Chapter 7: The Challenges of Offline and Online Integration 121 Chapter 8: Logistics Adapted to a Digital Culture 135 Part III: Making Client Relationships More Meaningful 151 Chapter 9: Customer Behaviour in the Store or Online 153 Chapter 10: The Importance of Stores for Building Customer Relationships 163 Chapter 11: Customer Experience and Building Loyalty 177 Chapter 12: How the Internet Has Shattered the Traditional Sales Model 203 Part IV: Management Tools for Luxury Stores 219 Chapter 13: Location of Sales Points 221 Chapter 14: Managing Store Personnel: A Toolbox 259 Chapter 15: At What Price Should Products Be Sold? 297 Chapter 16: Financial Analyses of Sales Points 315 Conclusion 339 Bibliography 345 About the Authors 351 Index 353

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Book SynopsisOrganizational Development (OD) consultants often face dilemmas when they market their services because there is a gap between clientsâ expectation and the actual role of OD consultants. This book is about how to overcome that dilemma by finding effective marketing strategies for a different approach to consulting. Marketing Organization Development: A How-To Guide for OD Consultants focuses on the challenges faced by internal and external consultants in marketing and selling their services. By distinguishing between performance consulting and Organization Development (OD) consulting, this book demonstrates why marketing and selling OD consulting services are unique. This book meets not only unique OD consultantsâ needs by reflecting the philosophical background of OD and unique marketing challenges but the needs of Human Resource Development (HRD) managersâ need who are interested in promoting or selling their change interventions within their organizations.This comprehensive book: Reviews important terms and popular tools used in the marketing process and outlines the many roles a consultant must fill to obtain and keep the business (i.e., marketer, salesperson, brand manager, account management) .Describes the criteria for self-evaluation as an OD consultant. It examines how to identify your strengths and the competencies you need to develop based on OD competencies. Provides an introduction to actionable steps and resources for organization development, change management, and performance management consultants to evaluate unmet needs and opportunities through a niche market for consulting services. Covers how to communicate value to your target customers and how to brand your service. Describes various channels of OD marketing such as viral, word of mouth, and social media marketing. . Reviews selling tactics for l your consulting service and discusses the importance of having a defined sales process to which you adhere. Table of ContentsPreface. Acknowledgements. Advance Organizer. Chapter 1:Unique Challenges in Marketing Change Management, Performance Consulting and Organization Development. Chapter 2: Marketing Landscape, Tools, and Definitions. Chapter 3: Evaluating Personal Strengths and Weaknesses. Chapter 4: Evaluating Unmet Needs and Opportunities. Chapter 5: Proposal Process. Chapter 6: Pricing OD Consulting Services. Chapter 7: Channels for Organization Development Marketing. Chapter 8: Communication Planning and Branding. Chapter 9: Personal Sales. Chapter 10: Executive-Level Communications. Chapter 11: How Measurement and Appraisal Can Be the Means to the End of Marketing Organization Development. Chapter 12: The Future of Marketing Organization Development Consulting.

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Book SynopsisThere is a long history of the involvement of animals for tourism purposes in circuses, zoos, fairs, ecotourism and wildlife tourism, using animals as the prime focus of their experience. The wave of responsibility and sustainability that currently permeates the tourism field is catalyzing deeper moral questions about equity, equality, rights, justice, and values in regards to what constitutes acceptable tourism practice.Tourism and Animal Ethics represents a required extension of the sustainability imperative and environmental theory by providing a critical account of the role that animals play in tourism. This book explores the rich history of animal ethics research that lies outside the field of tourism for the purpose of providing greater theoretical, empirical and conceptual guidance inside the field. It examines historical and current practices of the use of animals in the tourism industry from both in situ to ex situ consumption and production perspectives, idTrade Review"The value of Tourism and Animal Ethics is not that it is a unifying call to arms, but rather that it actively encourages debate and discussion about a topic that has gone largely without such meaningful dialog in tourism circles." – Jonathan R. Hicks, Department of Recreation. Sport and Tourism. University of Illinois at Urbana-Champaign"This is excellent book about tourism and animals I highly recommend. A glance at the table of contents and index will show you how wide-ranging and important it is."- Dr. Marc Bekoff (January 2016) University of Colorado.Table of Contents1. Introduction 2. Animals and Humans: An Evolving Relationship 3. Animals and Humans: An Evolving Relationship 4. Captives 5. Animals at Work in the Service of the Tourism Industry 6. Animal Combat and Competition: Blood, Bravado and Betting 7. Animals Pursued for Sport and Subsistence 8. Wildlife Viewing 9. The Animal Threat 10. Conclusion

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Book SynopsisThis book investigates and considers the urgent political, social, and economic challenges that confront society and tourism. It attempts to look at what is threatening society, and makes suggestions on what the impact will be and how tourism will be changed to integrate with the new socio-economics of a newly emerging society with its novel peculiar challenges and opportunities in a post-energy era. The book draws on the views of leading thinkers in tourism and considers a broad range of issues from multidisciplinary perspectives facing the tourism industry for the first time in one volume: dwindling energy, new technology, security (like war and terrorism), political economy, sustainability, and human resources. By critically reviewing these social and economic challenges in a global scale, the book helps to create a comprehensive view of future tourism in the unfolding and challenging society of the third millennium.This innovative and significant volume will be valTrade Review"a useful contribution to the literature on the nature and direction of tourism and a balance to some of the current simplistic statements often made about tourism, present and future." – Richard Butler, Strathclyde Business School, University of Strathclyde, published in Annals of Leisure researchTable of Contents1. Introduction: What Future for Tourism? Part 1: Global Changes and Their Impact on Future Tourism 2. "Peak Oil" Confronts Society and Tourism: A Futuristic View 3. The Political Economy of Future Tourism Part 2: Political and Social Trends and Future Tourism 4. Security and the Future of Tourism 5. Wellbeing, Equity, Sustainable Development and Social Tourism in Twenty-first Century Europe 6. Shapers and Shifters for the Future of Travel and Tourism 7. Tourism and Quality of Life 8. Through a Glass Darkly: The Future of Tourism is Personal Part 3: Managerial Issues and Future Tourism 9. Tourism in a Technology-Dependent World 10. Human Resource Issues in the New Millennium 11. Sustainability: An Issue for the Tourism Industry in the New Millennium 12. Tomorrow’s Tourist and the Case Study of New Zealand Part 4: Concluding Thoughts 13. Future Tourism: Where to Now?

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Book SynopsisAdventure tourism is an increasingly widespread phenomenon, appealing to an expanding proportion of the population who seek new destinations and new experiences. This timely, edited volume offers new theoretical perspectives of this emerging subset of Tourism. it uses philosophical and cutting edge empirically grounded research to challenge existing thinking and develop the conceptual framework underpinning definitions of adventure, interrogating the adventure tourism experience and further building upon recent advances in adventure education. The book brings together adventure literature from range of disciplines and applies it to focused study of Adventure Tourism. By doing so it significantly furthers understanding and moves forward this development of this area of Tourism.This significant volume is written by leading academics in the area, and will be valuable reading for all those interested in Adventure Tourism.Trade Review“Reflecting on all the chapters of the book, the reader is made aware of the breadth of the phenomena of adventure: from survival expeditions in wilderness, through soul-seeking journeys, to its commercialized forms that have gained popularity in post-modern times. The multidisciplinary Book Reviews / Annals of Tourism Research 47 (2014) 96–106 105 approach is what greatly augments the contents of this book as it is evident that authors have sought to find innovative methods in order to better understand the concept of adventure. However, the book undoubtedly invites readers to question their own practices and to create their own definition of adventure as a starting point for their explorations.”– Jelena M. Farkic, Department of Tourism, Novi Sad, Serbia, Published in Annals of Tourism ResearchTable of ContentsSection 1: The Meaning of Adventure 1. The Meaning of Adventure 2. The Adventure Enigma: An Analysis of Mountain Based Adventure Tourism in Britain 3. Capturing Meaning as well as Pleasure: A Happiness Study with Adventure Tourists 4. Pushing Life to the Edge: The Ability of Adventure to Take the Individual into the World Section 2: The Adventure Experience 5. Recovering the Forgotten Ground: Narratives of Slow Adventure 6. The Disneyization of Adventure 7. Profiling Adventure Tourists in Pretoria: A Comparative Analysis 8. How was it for you? Assessing the Quality of the Adventure Experience Section 3: Adventure Learning 9. The Demise of the Outdoor Apprenticeship 10. Structured Feedback in Outdoor Adventure Education 11. Learning through Adventure

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Book SynopsisFashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the traditional buying cycle processes step by step, critical paths are wildly different, and there has been a huge increase in in-season buying' as a response to heightened consumer demand.This textbook is a comprehensive guide to 21st-century fashion buying and merchandising, considering fast fashion, sustainability, ethical issues, omnichannel retailing, and computer-aided design. It presents an up-to-date buying cycle that reflects key aspects of fashion buying and merchandising, as well as in-depth explanations of fashion product development, trend translation, and Trade Review"Fashion Buying and Merchandising is a timely, comprehensive and structured guide to the complexities, challenges and changes happening to the role of the buyer and merchandiser from a current and future perspective. Suitable for students, teachers and industry professionals passionate about fashion product management, it covers in-depth the multiple issues and opportunities within the discipline, enabling the reader to develop a critical understanding of today’s dynamic fashion industry. This book will prove to be a very valuable addition to teaching and learning on fashion business courses." — Bethan Alexander, Senior Teaching Fellow and Course Director, MA Fashion Retail Management, London College of Fashion, University of the Arts, London, UK"This new textbook offers valuable insights into contemporary fashion buying and the impact of digital developments on this central retail role. Academics, buying professionals and students will find the content useful and relevant for studies and careers in this field." — Dr Helen Goworek, Associate Professor in Marketing, Durham University, UK"Fashion Buying and Merchandising: The Fashion Buyer in a Digital Society is the only comprehensive textbook focused on both fashion buying and merchandising, reflecting a contemporary perspective particularly with the emphasis on how aspects of digital are embedded in fashion business processes. The text is relevant for students of fashion business as well as industry practitioners. The unique aspect of this text is that it is underpinned by contemporary and leading research in the field, making it a truly authoritative title." — Professor Liz Barnes, Head of School, Manchester Fashion Institute, Manchester Metropolitan University, UKTable of Contents1 The evolution of fashion buying and merchandising; 2 Fashion buying and merchandising roles and responsibilities in the 21st century; 3 The influence of technology on fashion buying and merchandising; 4 The buying cycle and critical path; 5 Range review; 6 Research and planning; 7 Range development; 8 Sourcing and negotiation; 9 Range finalisation; 10 Manufacturing; 11 Allocation and distribution; 12 Retail sales; 13 The impact of sustainability on fashion buying and merchandising; 14 The future of fashion buying and merchandising

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Book SynopsisA timely and up-to-date go-to reference work for business events, The Routledge Handbook of Business Events explores and critically evaluates the key debates and controversies inherent to this rapidly expanding subject of study and industry.The volume brings together leading specialists from a range of disciplinary backgrounds and geographical regions, to provide state-of-the-art theoretical reflection and empirical research on management aspects as well as economic, social and environmental impacts and external factors such as transportation. The book incorporates the varied expertise of some 30 expert authors to provide a definitive collection of statements in this field, accompanied by illustrative and engaging case studies embodying real-life scenarios and examples on an international scale.This book is an excellent resource for students, researchers and academics of Events, as well as those of related studies in particular Tourism, Hospitality, Sport, LeisuTable of ContentsIntroduction, Part 1: The World of Business Events, 1. Research Directions in Business Events: An Evaluation of Literature Reviews 1996-2019, 2. Building National Capabilities for Business Events, 3. Strategic Event Planning, 4. The Distribution Channel of Business Events, Part 2: Business Events Impact, 5. The Impact of Business Events, 6. Social Value of B2B Tradeshows, 7. The Importance of Business Events for Rural Women in Business, 8. Individual Attendees’ Value of Business Events, Part 3: Business Events and Sustainability, 9. The Application of Corporate Social Responsibility Principles to Corporate Meetings, 10. Sustainability Developments at Conference Centres: A Greener Future for Business Events, 11. Alternative Venues for Business Events, 12. The Role of Convention Visitor Bureaus in Business Events, 13. Business Events and Sustainability Policies, 14. Indigenous Business Events and Organisational Legitimacy, Part 4: Business Events and Technology, 15. Smart Technologies and the Future of Business Events, 16. Technology Innovation in Business Events, 17. An Overview of Virtual Business Events: Can Everyone Hear Me?, Part 5: Business Events Marketing and Sponsorship, 18. Business Events Enhancing Destination Competitiveness, 19. Business Events as a Differentiation Strategy for Tourist Destinations, 20. The Role of DMOs in Business Events, 21. Approaches to Business Event Sponsorship: The Case of Agrochemex, 22. Social Media Marketing for Business Events, Part 6: Business Events Operations, 23. Business Events and Hospitality, 24. Business Events and Chinese Hospitality, 25. Designing and Developing Content for Collaborative Business Events, 26. Risk and Crisis Management and Business Events: A Destination Perspective. Conclusion.

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Book SynopsisSustainability in the Hospitality Industry, Third Edition, is the only book available to introduce students to economic, environmental and socially sustainable issues specifically facing the industry as well as exploring ideas, solutions and strategies of how to manage operations in a sustainable way. Since the second edition of this book, there have been many important developments in this field and this latest edition has been updated in the following ways: Updated content including sustainable food systems, hotel energy solutions, impacts of technology, water and food waste management, green hotel design, certification and ecolabelling systems and the evolving nature of corporate social responsibility strategies. New chapters exploring environmental accounting and the internalization of externalities as well as the management of accessibility in hospitality. Updated and new international case studies with reflectivTrade Review"The third edition of Sustainability in the Hospitality Industry: Principles of Sustainable Operations is the reference book available that introduces economic, environmental and social sustainability issues. Highly recommendable for those students and managers interested in exploring ideas, solutions and strategies about how to manage sustainable operations within the hospitality industry." - Miguel Ángel Gardetti, Director Center for Studies on Sustainable Luxury and Advisory Board Member Center for Study on Sustainable Hotels. "The 3rd edition of the Sustainability in the Hospitality Industry provides insights into environmentally sustainable management in hospitality and tourism. Topics include social, economic and environmental issues hospitality and tourism industry leaders need to understand in order to develop effective sustainability strategies. Case studies are used the book to provide readers with real-world examples intended to better understand how solutions can be developed to meet challenges. As a hospitality and tourism management educator and a program liaison of the Florida Green Lodging Program, I am confident this book will benefit undergraduate and graduate students alike who are interested in developing and applying environmentally sustainable management practices to hospitality and tourism." - Po-Ju Chen, PhD. Associate Professor, Rosen College of Hospitality Management, University of Central Florida Table of Contents1. The rationale for sustainable development 2. Sustainable development and the hospitality industry3. Energy management4. Waste management5. Water management6. Eco-design and facilities development7. Food security8. Agriculture and sourcing9. Sustainable food and beverage management10. Responsible consumer behaviour11. Accessibility in hospitality and tourism12. Corporate social responsibility and social entrepreneurship13. Responsible marketing and branding14. Environmental management systems, sustainability performance and auditing15. Certification processes and ecolabels16. Investing, financing, performing and decision-making in sustainability17. Internalising externalities and environmental accountability18. Benchmarking, reporting and communicating sustainability

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Book SynopsisConsumption research is burgeoning across a wide range of disciplines. The Routledge Handbook on Consumption gathers experts from around the world to provide a nuanced overview of the latest scholarship in this expanding field. At once ambitious and timely, the volume provides an ideal map for those looking to position their work, find new analytic insights and identify research gaps. With an intuitive thematic structure and resolutely international outlook, it engages with theory and methodology; markets and businesses; policies, politics and the state; and culture and everyday life. It will be essential reading for students and scholars across the social and economic sciences. Table of ContentsList of figures and tables List of contributors Preface 1 Consumption research revisited: Charting of the territory and introducing the handbookBente Halkier, Margit Keller, Monica Truninger and Terhi-Anna WilskaPART ITheoretical and methodological perspectives on consumption 2 Consumer culture theory Russell Belk3 Studying consumption through the lens of practice Alan Warde, Daniel Welch and Jessica Paddock4 Methods and methods’ debates within consumption research Bente Halkier5 Ruminations on the current state of consumer ethnography Robert V. Kozinets and Eric J. ArnouldPART IIConsumers and markets: Introduction 6 Marketing and consumer research: An uneasy relationship Matthias Bode and Søren Askegaard7 Consumers and brands: How consumers co-create Siwarit Pongsakornrungsilp and Jonathan E. Schroeder8 From production and consumption to prosumption: A personal journey and its larger context George Ritzer9 Collaborative consumption and sharing economies Stefan Wahlen and Mikko Laamanen10 Crises and consumption 1Sebastian KoosPART IIIGlobal challenges in consumption: Introduction 11 Consumption in the web of local and global relations of dominance and belonging Güliz Ger12 China – the emerging consumer power LiAnne Yu13 Consumption in Brazil – the field of new consumer studies and the phenomenon of the "new middle classes" Livia Barbosa and John Wilkinson14 Russia: Postsocialist consumer culture Olga Gurova15 Bridging North/South divides through consumer driven networks Laura T. RaynoldsPART IVPolitics and policies of consumption: Introduction 16 Political consumption – citizenship and consumerism Eivind Jacobsen17 Food labelling as a response to political consumption: Effects and contradictions Adrian Evans and Mara Miele18 Consumption policies within different theoretical frameworks Dale Southerton and David Evans19 Citizen-consumers: Consumer protection and empowerment Arne Dulsrud20 Practice change and interventions into consumers’ everyday lives Margit Keller and Triin Vihalemm21 Behaviorally informed consumer policy: Research and policy for "humans" Lucia A. Reisch and John B. ThøgersenPART VConsumption and social divisions: Introduction 22 Poverty, financing and social exclusion in consumption research Pernille Hohnen23 Poverty and food (in)security Monica Truninger and Cecilia Díaz-Méndez24 Materiality, migration and cultural diversity Marta Vilar Rosales25 Gender, sexuality and consumption Pauline Maclaran, Cele C. Otnes and Linda Tuncay Zayer26 Children as consumers David Buckingham and Vebjørg Tingstad27 Youth and generations in consumption Terhi-Anna Wilska28 Aging and consumption Carol Kelleher and Lisa PeñalozaPART VIContested consumption: Introduction 29 Sustainable consumption and changing practices Matt Watson30 Structural conditions for and against sustainable ways of consuming Bas van Vliet and Gert Spaargaren31 Retail sector facing the challenge of sustainable consumption Mikael Klintman32 Sexual embodiment and consumption Sue Scott33 Taste and embodied practice Melissa L. Caldwell34 Health, bodies and active leisure Roberta SassatelliPART VIICulture, media and consumption: Introduction 35 Consumption of culture and lifestyles Tally Katz-Gerro36 Consumption of leisure Jennifer Smith Maguire37 Fashion in consumer culture Laurie A. Meamber, Annamma Joy and Alladi Venkatesh38 Luxury consumption and luxury brands: Past, present, and futureAnnamma Joy, Russell Belk and Rishi Bhardwaj39 Social media consumer as digital avatar Alladi Venkatesh and Duygu Akdevelioglu40 Digital consumption Minna RuckensteinIndex

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Book SynopsisSince the first edition of this landmark textbook, online shopping has grown exponentially to the point that it now threatens to eclipse the high street. With online retail offering both advantages and challenges that are distinct from traditional commerce, this textbook provides new approaches to retailing and as suchhelps readers to take advantage ofnew digital technologies.This long-awaited new edition provides a thorough and substantial update to its solid core principle of digital retailing and its relationship with conventional retail methods. These principles are explained clearly and practically to provide students, entrepreneurs and researchers with a reliable guide to the implementation and operation of a successful online retailing business.Updates to this edition include: Search engine marketing and search engine optimization. New and updated case studies, including Tesco's virtual store, Ray-Ban's smart mirror, IKEA's mobile cataloguTable of Contents1. The world of e-retailing 2. The business of e-retailing in practice 3. Integration of e-retailing into an organisation 4. Understanding and communicating with the e-consumer 5. Information search on the web 6. E-store design navigability, interactivity and web atmospherics 7. E-service 8. Branding on the web 9. E-malls 10. E-retailing models 11. M-shopping 12. U-shopping 13. Multi-channel success and the future of e-retailing

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Book SynopsisMobility aims to take the pulse of this enormously expanded and energetic field. It explores the breadth of the disciplinary areas mobility studies now encompass, examining the diverse conceptual and methodological approaches wielded within the field, and explores the utility of mobility to illuminate a cornucopia of mobile lives: from the mass movements of individuals within global processes such as migration and tourism, to homelessness and war; from the entangled relations caught up in the movement of disease, people and aid across borders, to the inability of someone to cross over a road.The new edition explores the more sustained elaboration of mobility studies within a wide variety of disciplinary approaches and subject matters. It echoes the growing internationalization of mobility research, reflected in diverse case studies from the Global South, South Asia, Latin America, the Caribbean and so far under-represented perspectives from China, Australasia,Trade Review"The revised edition to Mobility offers a clear and thorough introduction to the field of mobility studies. This indispensable overview takes readers on an expertly guided tour through the key concepts and crucial topics of study that have defined this vibrant field. Adey brings into conversation a wide range of historical and contemporary theorists from many disciplines and draws on a rich array of illustrative examples. Whether exploring the politics of mobility, urban infrastructures, borders and citizenship, mobile media or cultural meanings, he opens our eyes to the significance of differential mobility in shaping every aspect of life today."Professor Mimi Sheller, Department of Sociology, Director at Center for Mobilities Research and Policy, Drexel University, USA"Meticulously researched and updated to showcase the leading edge of contemporary mobilities scholarship, Mobility is truly a field-defining book. At a time when understanding the complexities of why and how things move or stay where they are is more vital than ever before, this book remains one of the most compelling travel guides to navigate this exciting, rapidly expanding field." Dr David Bissell, School of Sociology, The Australian National University, Australia"Mobility is a fantastic travel guide for anyone analyzing contemporary life. Peter Adey has a special talent for enabling a simultaneously philosophical and empirical appreciation of mobility that showcases how the study of im|mobilities can be richly productive of insight. As he embarks on a wide-ranging exploration of the movement of ‘little’ things like bacteria or CO2, and ‘big’ data, business and power, he connects tourism with offshoring, migration with securitization, elite mobilities with extraordinary rendition, everyday life, and the ideological and infrastructural moorings that differentially enable or constrain mobilities. An extremely useful book."Professor Monika Büscher, Director Centre for Mobilities Research, Associate Director for the Institute for Social Futures, Department of Sociology, Lancaster University, UK"Peter Adey’s Mobility has been the go-to reference work for students and researchers in our field. In this expanded second edition he continues to track the growing reach and consolidation of mobilities scholarship around the globe. Adey achieves what most of us can only aspire to. He manages to map the wealth of research this broad theoretical perspective has inspired, while maintaining a sense of the dynamism that has enabled the field to move on and surprise us. Mobility is a must-read for everyone interested in contemporary thinking in the Humanities and Social Sciences."Associate Professor Georgine Clarsen, School of History and Social Inquiry, The University of Wollongong, AustraliaTable of ContentsPrefaceAcknowledgements1. Introduction 2. Mobility Studies 3. Meaning 4. Politics 5. Practices 6. Mediations 7. Mobile Methodologies 8. Conclusion BibliographyIndex

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Book SynopsisIan Shepherd is a CEO and CMO who has held senior roles in a range of world-class consumer brands over the last 25 years including BskyB, Vodafone, Game and Odeon. He has seen businesses driven to the brink of extinction by changing consumer needs but also seen businesses respond to those changes, transform themselves and thrive. Ian has launched loyalty programmes, built new digital revenue streams for traditional retailers and turned declining market share into stellar growth all based on a keen practical understanding of the consumer. Now consulting and mentoring businesses on commercial and digital topics, Ian lives in Oxford with his family.

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