Business strategy Books

Book SynopsisThis critical book presents ways to improve the impact of corporate sustainability programs on the ecological and social systems that we rely upon. Integrating three decades of multidisciplinary empirical and conceptual research undertaken by three leading management scholars in three countries, this book addresses the current state of, and the prospects for, business to help create a truly sustainable society.Providing a balanced perspective, Salvaging Corporate Sustainability expertly charts the path from the promises of corporate sustainability, to where it has gone wrong, and on to where it needs to go from here. The authors conclude by outlining a research agenda for finding a working balance between free market and formal governance that can yield substantive corporate sustainability programs. Overall, this book will challenge readers to take a broader view of how we use the planet’s limited resources and the ways in which corporations can work with their stakeholders and the government to address our global sustainability challenges.Offering new directions for uncovering better ways to increase sustainability through business, this book will be core reading for academics and students of business leadership, corporate social responsibility, corporate sustainability, and strategic management. It will also be useful for practitioners who oversee and implement sustainability practices, helping them to conceptualize how to approach their jobs.Trade Review‘For over 30 years a plethora of scholars and practitioners of sustainability – including myself – turned to the firm, and their collaborative initiatives with stakeholders, in the hopes of offering efficient and effective ways to address the myriad of environmental challenges facing the planet. As this important tome by three leading corporate sustainability scholars point out – the hopes that building the “business case” for sustainability would lead to “win win” outcomes did not come to pass: from an array of measures from the climate crisis to mass species extinctions – the world is now much worse off than it was when we collectively turned to corporate sustainability governance for solutions.As a corrective, Barnett, Henriques and Husted make a compelling, and ironic call for “bringing government back in”. What makes their argument refreshing, and important, is that this doesn’t mean jettisoning corporations as playing an important role in advancing sustainability – but rather the “business case” for doing so.The result is a compelling and important argument for those seeking to draw on government, companies and society as a means to ameliorate, rather than exacerbate, some of the world’s most pressing ecological challenges.A profoundly important book.’ -- Benjamin William Cashore, National University of Singapore‘This book casts a much needed critical eye on the mantra of the win–win scenario, the idea that business can do well economically by doing good for society and the environment. The reality is far more complex and, as the authors rightly point out, “The self-interested actions of independent firms operating in deregulated global markets will not add up to a sustainable world.” What is needed is the fresh and sober look at business sustainability that this book provides; its promises, premises, realities and possibilities. Before business and the market can play its proper role in solving our sustainability challenges, this book makes the case that we need to rethink the proper role of government in resetting the structures of the market. This book is a welcome addition to the ongoing discussion on this very important topic, written by three accomplished scholars in this topic.’ -- Andrew Hoffman, University of Michigan, USA and author of “Management as a Calling: Leading Business, Serving Society”Table of ContentsContents: Preface PART I CORPORATE SUSTAINABILITY: PREMISES AND PROMISES 1. Surveying sustainability 2. Profiting from sustainability 3. Sustaining society PART II THE REALITIES OF CORPORATE SUSTAINABILITY 4. Satisfying stakeholders shan’t sustain society 5. Baked-in biases of the business case 6. Digital detours are dubious PART III GETTING GOOD WITH GOVERNMENT 7. Sussing out the scope of social control 8. Gripes against government 9. Learning to lean on Leviathan Index

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Book SynopsisNew Directions in the Future of Work explores vital research and industrial issues that are central to understanding the concepts of the Future of Work and address key challenges in this evolving area of debate.

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Book SynopsisNew Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we draw attention to problems and challenges posed by the Covid-19 pandemic from a functional management and organisational perspective. In particular, contributors explore centralised and decentralised decision-making, the notion of economic growth, well-being on a national level and on a personal level, and business recovery and how NZ’s exporting and internationalisation strategies have been affected by Covid-19. The intricate complexity of globalised supply chains, the consequences of low levels of buffer in optimised outsourcing and offshoring agreements and the criticality of ‘non-critical’ labour for the seamless functioning and organisation of society are also examined. Finally, the contributors explore the NZ Covid-19 response’s geopolitical significance beyond the Pacifica/Oceania region. In so doing, they illuminate how the NZ experience can offer insights and learning for business and management in other countries.This book will be key reading for business and organisational scholars interested in international business, internationalization and the geo-political and business implications of the Covid-19 pandemic.Trade Review‘Management Perspectives on the Covid-19 Crisis: Lessons from New Zealand by Kenneth Husted and Rudolf R. Sinkovics is a timely and most important addition to the literature. At a time when the world is experiencing the most disastrous disruption in modern history, organizations, governments and communities are all struggling to come to grips with the repercussions of the global health pandemic, and responsible and impactful actions that can be taken. The experience of New Zealand in this context is like no other. As many countries failed to respond effectively to the disruption, best practice illustrations from New Zealand government and businesses have been most welcome. In this book where knowledgeable authors provide perspectives on responsible and impactful responses, the reader is treated to numerous insights along the lines of fresh conceptualizations, organizational activities, and management implications. Husted and Sinkovics have assembled an amazing inventory of case studies and illustrations all of which should prove productive and informative to all of us.’

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Book SynopsisElgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways and map out the potential directions of travel. They are relevant but also visionary.This enlightening Research Agenda considers the latest developments within the world of work, arguing that the time is right to address the variety of Human Resource Management (HRM) practices and arrangements.Helping readers to deepen their theoretical understanding of HRM systems and processes, this Research Agenda brings insights from strategic human capital and theories that have been outside the main focus of strategic HRM researchers. Chapters look at attribution theories, the role of human and social capital in strategic HRM, as well as institutional or social forces that affect firm choices of HRM practices and outcomes. The book takes us beyond a best practice view by examining online labour platforms, the liquid workforce, networked organizations, and the management of human resources in entrepreneurial firms.Exploring the varying forms of HRM systems and practices, this book will be a key resource for scholars and PhD students in the fields of human resource management and strategic management.Trade Review‘While nearly all would agree that the world of work is undergoing dramatic change, there is an underappreciation of the increasing variation in organizational forms that is emerging. This volume fills the gap with thoughtful essays each of which provides new theory and evidence. Practitioners as well as theorists will benefit much from the many insights provided by top scholars in this volume. The essays clarify not only what is happening, but also why change is occurring and what policymakers could do to ensure society benefits from the ongoing changes.’ -- Harry C. Katz, Cornell University, USTable of ContentsContents: Preface xvii 1 Introduction to A Research Agenda for Strategic Human Resource Management 1 Peter D. Sherer PART I VARIETY IN THEORETICAL PERSPECTIVES AND PROCESSES 2 Failure to institutionalize? The case of high-performance work systems 21 Pamela S. Tolbert 3 The human resource management–outcomes relationship: an attributional HR process perspective 45 Karin Sanders 4 Leveraging strategic human capital research themes in strategic HRM research 67 Clint Chadwick, Mengwei Li and Ilhwan Na 5 An expanded model of HR strategy, social capital, and firm performance: the moderating effects of organizational contingencies and resource orchestration 93 Christopher J. Collins PART II VARIETY IN HRM FORMS 6 The liquid workforce 117 Peter Cappelli and Minseo Baek 7 Networked-based strategic human resource management: managing people within and beyond the boundaries of organizations 145 Juani Swart, David Cross, Nicholas Kinnie and Scott Snell 8 HRM practices for value creation and value capture in online labour platform ecosystems: towards an integrative perspective 167 Anne Keegan and Jeroen Meijerink 9 People management in entrepreneurial firms 195 Joonyoung Kim and M. Diane Burton 10 Future directions 225 Peter D. Sherer Index 233

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Book SynopsisThis dynamic Encyclopedia presents succinct definitions, explanations and compact reviews of a comprehensive range of topics in the continually evolving field of International Strategic Management (ISM). A diverse and international collective of eminent scholars and thought leaders leverage their research expertise to present concise reviews of the state-of-the-art of research in ISM, exploring the manifold aspects of firms’ global strategies. With more than 90 carefully selected entries, spanning from asset recombination to foreign ownership, and from global mergers and acquisitions to the Uppsala Model, the Encyclopedia captures the breadth and depth of the multifunctional and multidisciplinary field of ISM. Offering clear definitions of the key concepts and theories in ISM, this cutting-edge Encyclopedia will be an invaluable reference tool for doctoral students and scholars of international business, strategic management, and economics and finance. Its practical insights will also benefit practitioners, managers and policy makers in management fields. Key Features: 95 concise and fully cross-referenced entries Examines the key actors within and around the multinational firm Discusses linkages and distinctions between key concepts and theories Analyzes the challenges faced by multinational firms in designing and implementing strategies in the global economy Trade Review‘This Encyclopaedia is a comprehensive guide to the field of international strategic management. It examines international strategic management through a vast range of insightful, concise analyses of the key issues. The volume meets the multidisciplinary and multilevel challenges of the field, and it covers the matrix of relevant phenomena and disciplinary approaches with great style. The Encyclopaedia is centred on the multinational enterprise but goes much deeper and wider into international business environments, external beyond-the-firm impacts, international management and decision processes and the cultural differences that make this such a fascinating field. The excellent search features enable readers and researchers to focus on their interests and its content is up to date and relevant. This volume is highly recommended and will aid both researchers and practitioners as they further refine theory and practice.’ -- Peter J. Buckley, Alliance Manchester Business School, UK‘In their Encyclopedia of International Strategic Management, Asmussen, Hashai and Minbaeva, have assembled some of today's best thinkers to tackle some of the most current, if not challenging, issues in the study of multinational organizations. Comprehensive, well written and documented, entries offer authoritative reviews of the topics at hand while identifying new research frontiers. The Encyclopedia is a rich and much needed reference for serious scholars.’ -- Shaker A. Zahra, University of Minnesota, Twin Cities, US‘This Encyclopedia is a must-have reference source for scholars and practitioners who work in the field of global strategy and management. With a stellar team of contributors, it provides informed and updated descriptions of key terms, theoretical frameworks, and implications that help navigate through the growing and sometimes disjointed literature in this area.’ -- Tatiana Kostova, University of South Carolina, USTable of ContentsContents: Introduction to the Encyclopedia of International Strategic Management xiii Christian Geisler Asmussen, Niron Hashai and Dana Minbaeva 1 Adaptation–aggregation– arbitrage (AAA) typology 1 Bodo Schlegelmilch and Michal Lemanski 2 Added distance 3 Thomas Hutzschenreuter 3 Agglomeration 5 Miguel A. Ramos and J. Myles Shaver 4 Asset recombination 8 Birgitte Grogaard 5 Base of the pyramid 11 Ted London 6 Born global firms 14 Gary Knight and Huda Khan 7 Business groups 18 Ajai S. Gaur 8 Centers of excellence 24 Mats Forsgren and Ulf Holm 9 Comparative corporate governance 32 Ilir Haxhi and Ruth V. Aguilera 10 Comparative human resource management 35 Chengcheng Miao and Chris Brewster 11 Cosmopolitanism 37 Orly Levy and Hyun-Jung (HJ) Lee 12 Country-of-origin effect 40 Paul N. Gooderham 13 Cultural agility 43 Paula Caligiuri 14 Deglobalization 45 Alexander Mohr 15 Diaspora 47 Helena Barnard 16 Distance 51 Heather Berry, Mauro Guillen and Nan Zhou 17 Divestment 56 Gabriel R.G. Benito and Viacheslav Iurkov 18 Eclectic paradigm 60 Rajneesh Narula and Jong Min Lee 19 Emerging market multinationals 64 Alvaro Cuervo-Cazurra and Annique Un 20 Emerging markets 66 Alvaro Cuervo-Cazurra and Annique Un 21 Expatriation 68 Riki Takeuchi 22 Firm-specific advantages 71 Alain Verbeke and Wenlong Yuan 23 Foreign entry mode 78 Christian Geisler Asmussen and Bent Petersen 24 Foreign operation modes 87 Christian Geisler Asmussen and Bent Petersen 25 Foreign ownership 95 Bersant Hobdari 26 Foreign subsidiary management 98 Tina C. Ambos 27 Foreign subsidiary networks 105 Ulf Andersson and Paul Ryan 28 Global boundary spanners 109 Wilhelm Barner-Rasmussen and Kristiina Mäkelä 29 Global brands 112 Vasileios Davvetas and Constantine S. Katsikeas 30 Global careers 115 Margaret A. Shaffer and Mihaela Dimitrova 31 Global cities 118 Anthony Goerzen 32 The global factory 121 Peter Enderwick 33 Global leadership 123 Mansour Javidan, Rick Cotton, Amanda Bullough, Peter W. Dorfman, Medha Satish Kumar and Carolyn P. Egri 34 Global mindset 127 Sabrina Goestl and Martha Maznevski 35 Global mobility and firm innovation 130 Anu Phene 36 Global nonmarket strategy 133 Joao Albino-Pimentel, Gianni De Bruyn and Yu Li 37 Global R&D 138 René Belderbos and Davide Castellani 38 Global supply chain management 144 Masaaki Kotabe 39 The global system view 147 Nigel Wadeson 40 Global talent management 149 David G. Collings and Kieran M. Conroy 41 Global value chains 153 Liena Kano and Ari Van Assche 42 Global virtual teams 157 Angelika Zimmermann 43 Home and host country 161 Surender Munjal 44 HRM practice transfer 164 Kieran M. Conroy 45 Informal networks 166 Sven Horak 46 Integration–responsiveness framework 168 Sunil Venaik, David Midgley and Timothy Devinney 47 Intellectual property rights 174 Marina Papanastassiou 48 Internalization 177 Peter J. Buckley 49 International acquisitions 182 Xena Welch and Anna Nadolska 50 International control mechanisms 191 Emma Stendahl and Esther Tippmann 51 International coordination 194 Larissa Rabbiosi 52 International corporate social responsibility 197 Günter K. Stahl, Christof Miska and Mary Sully de Luque 53 International diversification 206 Stephen Tallman 54 International experience 209 A. Rebecca Reuber 55 International finance 211 Jonas Puck, Jakob Müllner and Igor Filatotchev 56 International HRM 218 Helen De Cieri and Karin Sanders 57 International joint ventures 222 Andrew C. Inkpen 58 International modularity 225 Renato Kogeyama, Ronaldo Parente, Gerry McDermott, Ram Mudambi and Christian Geisler Asmussen 59 International non-governmental organizations 232 Jonathan Doh 60 International outsourcing 235 Michael Mol 61 International standards 237 Joseph A. Clougherty 62 International strategic alliances 240 Juliane Engsig and Bo Bernhard Nielsen 63 International trade theory 251 Maurício Prado 64 Knowledge-based theory of the MNE 254 Nicolai J. Foss 65 Knowledge-seeking FDI 259 Grazia Santangelo 66 Language in international business 264 Rebecca Piekkari 67 Learning in and by MNEs 269 Shaker A. Zahra 68 Legal distance 274 Stav Fainshmidt and Daniel S. Andrews 69 Liability of foreignness 276 Pankaj Kumar and Sri Zaheer 70 Location advantages 279 Sarianna Lundan 71 Metanational company 283 Yves Doz 72 Migrants and migration 285 Aida Hajro and Milda Žilinskaitė 73 Multicultural teams 288 Markus Pudelko 74 Multiculturalism 291 Davina Vora 75 Multinationality– performance relationship 293 Yi Li, Ruosu Gao and Vikas Kumar 76 National culture 303 Mark F. Peterson, Sjoerd Beugelsdijk and Juliette de Wit 77 National innovation systems 310 Mario Kafouros and Eva Mavroudi 78 Not-invented-here syndrome 314 Andrea Fosfuri and Esther Roca Batllori 79 Offshoring 317 Peter D. Ørberg Jensen and Torben Pedersen 80 Organizational culture in MNEs 322 Carl F. Fey and Yian Chen 81 Organizational legitimacy and MNEs 327 Tatiana Kostova and Joao Albino-Pimentel 82 The Penrose effect 332 Joe Mahoney and Danchi Tan 83 Political conflict 334 Jennifer Oetzel and Chang Hoon Oh 84 Porter’s diamond model 337 Christian Ketels 85 Private international law 344 Paul M. Vaaler 86 Psychic distance 348 Douglas Dow 87 Regional MNE 353 André Sammartino 88 Regional strategy 357 André Sammartino 89 Repatriation 361 B. Sebastian Reiche and Mila B. Lazarova 90 State-owned enterprises 364 Randi Lunnan and Asmund Rygh 91 Strategic asset-seeking FDI 368 Grazia Santangelo 92 Structure of the MNE 373 Phillip C. Nell and Benoit Decreton 93 Temporal distance 379 Lilac Nachum 94 Transfer pricing and cross-border arbitrage 382 Lorraine Eden 95 The Uppsala model 388 Jan-Erik Vahlne

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Book SynopsisThis timely book explores the psychological repercussions of Brexit in the workplace. Illustrating the mental and emotional impact of the Brexit process, interdisciplinary chapters demonstrate its effect on the wellbeing of workers and its implications for the welfare of the workforce in the future. Bringing together international contributors from a range of disciplines, this topical book focuses on key areas of workplace functioning, including higher education institutions, corporate social responsibility and the emerging experiences of businesses, migrant workers and politicians. The major psychological, political and economic implications for employers, employees and policy-makers are considered, and the importance after Brexit of actions that preserve and build on progress already achieved in the UK workplace are highlighted. Brexit in the Workplace will appeal to scholars and students of politics, psychology and business, as well as business leaders and policy-makers wishing to gain valuable insights into the range of issues facing the workforce in the current atmosphere of political change and uncertainty around Brexit. Table of ContentsContents: Preface x 1 A psychology of Brexit 1 Ashley Weinberg 2 Brexit bother: a story of uncertainty and (possibly) resilience 17 Richard Plenty and Terri Morrissey 3 ‘Should we exit before Brexit?’ Experiences and future plans of Hungarian workers in post-Referendum Britain 37 Ivett Bernadett Racz 4 The econometrics of Brexit: science or a means of expressing confirmation bias? 58 Imad A. Moosa 5 The impact of Brexit on health and wellbeing in the workplace: what we know so far 80 Christian van Stolk 6 Brexit and Corporate Social Responsibility: a controversial case 96 Alexander-Stamatios Antoniou and Nikos Drosos 7 Brexit ‘at work’ in Parliament 112 Richard Kwiatkowski 8 The impact of Brexit on higher education institutions and EU students 129 Nikos Drosos and Alexander-Stamatios Antoniou 9 A psychology of survival? 142 Ashley Weinberg Index 158

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Book SynopsisViewing Europe as the centre of intercultural confrontation with its own set of subcultures, Cross-Cultural Marketing analyses the cultural comparison between East and West from a European perspective. Structured in four parts, the textbook explores the cross-cultural approach; a model of cross-cultural marketing strategy; marketing choices and decisions, and cross-cultural marketing challenges. At the end of each part, business cases and intercultural stories pose challenging questions for students’ discussion.Key Features: International co-authors provide their perspectives to give a rounded view of the topic Extensive case studies that allow students to learn how cross-cultural marketing works in practice A European perspective that offers students insight into multiple subcultures’ experience of cross-cultural marketing Innovative marketing strategies are discussed in detail in cross-cultural contexts, allowing students to develop knowledge at the cutting-edge of international marketing techniques. Focused on the intercultural evolution taking place in our connected world, this textbook will be an essential core text for cross-cultural marketing and international marketing courses at Masters level. It will also serve as a supplementary text for other marketing and management courses, preparing students for the world of work in an interconnected environment.Trade Review‘Comprehensive, well-written and excellent for teaching, with a focus on how culture permeates all marketing activities. A must-read.’ -- Ilan Alon, University of Agder, Norway‘Good books on cross-cultural marketing are scarce. Tiziano Vescovi’s book fills this gap. It offers an extensive and comprehensive overview of cultural models, culturally sensitive marketing strategies and practice, and cross-cultural research, and has both a strong conceptual and a practitioner’s angle. A must-read!’ -- Patrick De Pelsmacker, University of Antwerp, BelgiumTable of ContentsContents: Preface xii Acknowledgements xiv PART I THE CROSS-CULTURAL APPROACH 1 Cultures and markets 2 2 Methods for a cross-cultural analysis 16 3 An anthropologic approach 43 4 Case studies part I 48 References – Part I 73 PART II TOWARDS A CROSS-CULTURAL MODEL OF MARKETING STRATEGY 5 Evolution of international markets 77 6 Acquainted and non-acquainted markets 85 7 Case studies part II 98 References – Part II 117 PART III CROSS-CULTURAL MARKETING CHOICES AND DECISIONS 8 Cross-cultural marketing research 120 9 Consumer behaviour and cultural factors 129 10 Cross-cultural branding 147 11 Products and local cultures 163 12 Importers, retailers and sales force in different cultures 181 13 Cross-cultural marketing communication 192 14 Pricing across cultures – a framework 218 15 Case studies part III 234 References – Part III 273 PART IV CROSS-CULTURAL MARKETING CHALLENGES 16 Differently acquainted markets 287 17 Marketing strategies for a multipolar market 300 18 Conclusion to Cross-Cultural Marketing 308 19 Case studies part IV 311 References – Part IV 326 Index

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Book SynopsisViewing Europe as the centre of intercultural confrontation with its own set of subcultures, Cross-Cultural Marketing analyses the cultural comparison between East and West from a European perspective. Structured in four parts, the textbook explores the cross-cultural approach; a model of cross-cultural marketing strategy; marketing choices and decisions, and cross-cultural marketing challenges. At the end of each part, business cases and intercultural stories pose challenging questions for students’ discussion.Key Features: International co-authors provide their perspectives to give a rounded view of the topic Extensive case studies that allow students to learn how cross-cultural marketing works in practice A European perspective that offers students insight into multiple subcultures’ experience of cross-cultural marketing Innovative marketing strategies are discussed in detail in cross-cultural contexts, allowing students to develop knowledge at the cutting-edge of international marketing techniques. Focused on the intercultural evolution taking place in our connected world, this textbook will be an essential core text for cross-cultural marketing and international marketing courses at Masters level. It will also serve as a supplementary text for other marketing and management courses, preparing students for the world of work in an interconnected environment.Trade Review‘Comprehensive, well-written and excellent for teaching, with a focus on how culture permeates all marketing activities. A must-read.’ -- Ilan Alon, University of Agder, Norway‘Good books on cross-cultural marketing are scarce. Tiziano Vescovi’s book fills this gap. It offers an extensive and comprehensive overview of cultural models, culturally sensitive marketing strategies and practice, and cross-cultural research, and has both a strong conceptual and a practitioner’s angle. A must-read!’ -- Patrick De Pelsmacker, University of Antwerp, BelgiumTable of ContentsContents: Preface xii Acknowledgements xiv PART I THE CROSS-CULTURAL APPROACH 1 Cultures and markets 2 2 Methods for a cross-cultural analysis 16 3 An anthropologic approach 43 4 Case studies part I 48 References – Part I 73 PART II TOWARDS A CROSS-CULTURAL MODEL OF MARKETING STRATEGY 5 Evolution of international markets 77 6 Acquainted and non-acquainted markets 85 7 Case studies part II 98 References – Part II 117 PART III CROSS-CULTURAL MARKETING CHOICES AND DECISIONS 8 Cross-cultural marketing research 120 9 Consumer behaviour and cultural factors 129 10 Cross-cultural branding 147 11 Products and local cultures 163 12 Importers, retailers and sales force in different cultures 181 13 Cross-cultural marketing communication 192 14 Pricing across cultures – a framework 218 15 Case studies part III 234 References – Part III 273 PART IV CROSS-CULTURAL MARKETING CHALLENGES 16 Differently acquainted markets 287 17 Marketing strategies for a multipolar market 300 18 Conclusion to Cross-Cultural Marketing 308 19 Case studies part IV 311 References – Part IV 326 Index

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Book SynopsisAs artificial intelligence and machine learning practices grow, entire industries and jobs could become more automated or cease to exist altogether. HR Without People? traces provocative and challenging timelines for future developments in ten, thirty and fifty years’ time, to interrogate how modern HR practices need to respond to far reaching technological and industrial change. Focusing on the role these technologies are playing in changing the HR profession and how they could and should develop industry practices in the future, HR experts Anthony R. Wheeler and M. Ronald Buckley explore how this profession has a vital role in responding to these changes and how it can adapt to meet the new challenges faced by both employers and employees. Examining key issues such as the effects of big data and algorithms ongoing role in influencing recruiting and selection, the changes in virtual technology that will alter training, and how the role of government will expand to address the needs of citizens affected by the rate of change in workforce displacement, HR Without People? is a stimulating and confrontational challenge to conventional thinking on this people-centric profession’s role in the future of work.Table of ContentsChapter 1. The Evolution of Humans and Their Work Chapter 2. The Importance of Work to Societies Chapter 3. The Current and Future States of Automation, Artificial Intelligence, and Machine Learning Chapter 4. The Current State of HRM with Automation, Artificial Intelligence, and Machine Learning Chapter 5. Near Term Human Resources Challenges in the Age of Automation, Artificial Intelligence and Machine Learning Chapter 6. The Next Generation Chapter 7. A Century of Stress Headed into the Next Century Chapter 8. Serving Multiple Segments of the Population Chapter 9. The Uneven Spread of the Fourth Industrial Revolution Chapter 10. A Technology-Enabled Future Renaissance?

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Book SynopsisThe fitness sector is a growing economy where suppliers, managers and consumers are in continuously evolving relationships, and in which technology plays a key role in optimization. The Digital Transformation of the Fitness Sector highlights the challenges and opportunities of digitalization uncovered in the wake of recent global challenges in countries around the world. The innovations that have arisen during the COVID-19 pandemic have led to a digital transformation of sports services: facilitating interactions between trainers and consumers, establishing social media as a means of boosting a sector already witnessing great growth, and organising exercise spaces. Yet, as explored by the authors in this edited collection, disparities in accessibility to economic and digital resources that enable digitalization vary depending on the providers, the managers, and the geographical situation facing the organization. With contributions from leading academics and professionals, The Digital Transformation of the Fitness Sector is an excellent read for all practitioners working in fitness technologies, sports marketing, sports management, researchers, and students.Table of ContentsChapter 1. The Challenges of Digital Transformation in the Fitness Industry in the World; Jerónimo García-Fernández, Manel Valcarce-Torrente, Pablo Gálvez-Ruiz, and Sardar Mohammadi Part I. The European Industry Chapter 2. The Digitally-Enabled UK Fitness Sector; Ray Algar and Guy Griffiths Chapter 3. The Spanish Fitness Industry and the Digital Transformation; Manel Valcarce-Torrente, Pablo Gálvez-Ruiz, and Jerónimo García-Fernández Chapter 4. Digital Transformation and Innovation in Portugal Fitness Centres; Vera Pedragosa and Helena Ferreira Barbosa Chapter 5. To Become Digital or Not… The Case of Greece; Efi Tsitskari and Alexios Batrakoulis Chapter 6. Fitness and Digital Transformation in Turkey; Ali Sevilmiş and Erkan Faruk Şirin Chapter 7. Digital Transformation in the Fitness in Italy; Paolo Menconi and Paolo Monesi Chapter 8. Digital Fitness in Lithuanian Fitness Centers; Irena Valantine, Inga Staskeviciute-Butiene, and Edvinas Eimontas Part II. The North – South American Industry Chapter 9. The Digital Fitness Industry in the U.S; Devin J. F. Anderson, Hannah H. Bo, Troy T. Zhao, and James J. Zhang Chapter 10. The Digital Transformation in Mexico: The Case of the Fitness Industry; Isela Guadalupe Ramos Carranza, Ciria Margarita Salazar, and Edwin Román Albarrán Jardón Chapter 11. Digital Transformation Practices in the Brazilian Fitness Industry; Flávia da Cunha Bastos, Raquel Vieira Nakamura, and Guilherme Moscardi Monteiro Chapter 12. Digitization, Transformed or Disguised? The Digital Transformation in Argentina; Guillermo Vélez Part III. The Asia – Pacific Industry Chapter 13. The Indian Fitness Industry: Impact of Digitalization; Linsy Mathew, and Simon George Chapter 14. Digitalisation of the Fitness Industry in Australia: Disruption, Adoption and Opportunities; Duncan Murray, Karen Williams, and Michelle Zacharko Chapter 15. The Digital Transformation of Health and Fitness Clubs in Japan; Yasuhiro Watanabe and Toshie Takahashi Chapter 16. The Digital Transformation in the Fitness Sector of China; Liangjun Zhou and Ziqing Tuo Part IV. The Africa and Middle East Industry Chapter 17. The Evolution of Digital Transformation in Saudi Arabia´s Fitness Industry; Nawaf Almohaimeed and Marta Perez-Villalba Chapter 18. The Fitness Digital Transformation in Egypt; Khaled Ebada and Hamdy Mansour Chapter 19. The Digital Transformation of the Fitness Sector in Kenya; Stanley Kagunda Kinuthia and Margaret Gathoni Kinuthia Chapter 20. Digital Transformation in Iranian Fitness Centers; Mojtaba Ghasemi Siani, Sardar Mohammadi, and Korosh Veisi

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Book SynopsisFor many years now, entrepreneurship has been considered one of the most important solutions to the three-pronged challenges - poverty, unemployment, and inequality - of most African countries. COVID-19 has exerted severe damage to economies and businesses globally. For countries in Africa, the implications of COVID-19, on both businesses and individuals, will be enormous as many African societies are rarely equipped to absorb unexpected shocks of this magnitude, as the social and welfare schemes are far below the required levels. Entrepreneurship and Post-Pandemic Future illuminates entrepreneurship in the African setting, focusing on the prospects, challenges as well as the post-pandemic future and captures insights on the impact of COVID-19, the containment strategies that businesses are embracing to cope, and the post-pandemic future. This book will be essential reading to entrepreneurs, governments and government agencies, academics, researchers, and students who are interested in understanding issues relating to entrepreneurship development within the African continent.Table of ContentsForeword; Harry Entebang Chapter 1. Entrepreneurship-based SME Strategies: The Sustainability and Prosperity in the Pandemic Period; Anthony Abiodun Eniola and Harry Lydia Ineba Decster Chapter 2. Coronavirus (Covid-19) and Entrepreneurship in Africa: Challenges and Opportunities for Small and Medium Enterprises Innovation; Mirhiga Peter Okuwhere and Andrew Ehiabhi Tafamel Chapter 3. Social Entrepreneurship and Covid-19: Impact, Challenges and Opportunities in Nigeria; Adelekan Saidi Adedeji and Ojo James Olanipekun Chapter 4. Six Sigma, Disruptive Technology and Performance of Nigerian Healthcare Systems during Covid-19 Pandemic; Akinwale Olusegun Emmanuel and Olonade Olanrewaju Paul Chapter 5. Social Media in Nigeria: A Curse or Blessing in Time of Covid-19 and Crisis Situation? A Behavioural Perspective; Akinwale Olusegun Emmanuel and Onokala Uchechi C. Chapter 6. Why I Buy What I Buy? The Dynamics of Brand Awareness on Consumers' Choice; Ojo James Olanipekun and Adelekan Saidi Adedeji Chapter 7. Exploring the responses of Federal Government in the governance of coronavirus pandemic in Nigeria; Yekeen A. Sanusi Chapter 8. Analysing Nigeria's PPE Manufacturing Capacity and the Resultant Entrepreneurial Opportunities due to Covid – 19; Omoseni Oyindamola Adepoju and David Love Opeyemi Chapter 9. Customary Tenancy and Sustainable Post Covid-19 Agricultural Development in Nigeria; Busari Morufu Salawu, Mujidat Olabisi Salawudeen, and Maimunat Dunmade Salawudeen Chapter 10. COVID-19 and the New Marketing Paradigm: Transitory or Permanent?; Oluwaseun Oluwadamilare Oluwasanmi Chapter 11. Knowledge and Compliance with Infectious disease Preventive Measures among Market-involved Individuals: A Case of Covid-19; Olayinka Onayemi, Isaac Oyekola, and Tunde Adebisi

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Book SynopsisOffering a practical and phenomenon-driven perspective, Strategy in a Turbulent Era expertly analyses questions relating to strategy in light of different forms of turbulence. From the global COVID-19 pandemic outbreak to the escalation in number and far reaching implications of newtechnologies, such as artificial intelligence and cryptocurrencies, this timely book explores how recent sources of turbulence are rapidly transforming the nature and dynamics of global competition.Featuring contributions from leading experts in the fields of strategy, international business and entrepreneurship, the book provides a comprehensive overview of the impact of turbulence onglobal competition, with practical insights into navigating the ever-changing business landscape.Chapters identify the most significant ramifications of the current dimensions of turbulence,including environmental, organisational, political, societal, and technological, that executives encounter in strategy and management.This authoritative book will be welcomed by students, scholars, and researchers of international business, strategic management, and the wider field of organisational studies. It will also appeal to business managers, consultants, entrepreneurs, and strategists alike on account of its unique approach to business strategy.Table of ContentsContents: Introduction to Strategy in a Turbulent Era ix PART I ENVIRONMENTAL TURBULENCE 1 Reflections on global strategy in a turbulent world 2 Stephen Tallman and Mitchell P. Koza 2 Globalization, disruption and resilience 18 Torben Pedersen and Peter D. Ørberg Jensen 3 Strategic responses to turbulence in Africa 40 Helena Barnard, Nathaniel Boso, Dominic Essuman, and Abdullah Verachia PART II ORGANIZATIONAL TURBULENCE 4 Disruptions in interorganizational relationships: a taxonomy and a research agenda 64 Arne Keller, Nuno Oliveira, and Fabrice Lumineau 5 Corporate governance and strategy in turbulent times 92 Margarethe Wiersema and Haeyoung Koo 6 Collapsing or prospering: high-growth firms and business scaling in a turbulent world 108 Suzana Varga, Justin J.P. Jansen, Tom J.M. Mom, and Magdalena Cholakova PART III POLITICAL TURBULENCE 7 Anticipation and foreign exit from conflict zones: a vulnerability framework 134 Li Dai, Lorraine Eden and Paul W. Beamish 8 Federalism, political uncertainty, and location choice of foreign investors: a comparative analysis of India and the USA 149 Timothy Devinney, Christopher A. Hartwell and Ziko Konwar PART IV SOCIETAL TURBULENCE 9 Strategy under woke capitalism 187 Nicolai Foss and Peter G. Klein 10 Does it pay to pay to be good? Exploring returns to CSR outsourcing 207 Francisco Aragon-Guiller and Michael L. Barnett PART V TECHNOLOGICAL TURBULENCE 11 The dominance of Big Tech platforms: should we revisit the principles of strategy? 231 Dovev Lavie 12 Technology turbulence in agricultural value chain: evidence from India 253 Rohit Yadav, Azhar Jafri, and Snehal Awate 13 How do firms respond to innovation shocks in the incubation phase of an industry? 272 Lyda Bigelow and Alice Min

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Book SynopsisTeaching Strategic Management: A Hands-on Guide to Teaching Success provides a wide scope of knowledge and teaching resources on methods and practices for teaching strategic management theories and concepts for a multitude of settings (classroom, online and hybrid), course levels (bachelors, masters, MBA, executive) and student groups. The book brings together experienced faculty who are experts in the topic to discuss and summarize pertinent theories, concepts and approaches and provide concrete examples of strategic management education courses. All chapters offer various resources for instructors such as assignments, exercises, case studies, reading lists, etc. to apply in either physical or virtual classrooms. The breadth of material provided within this guide is invaluable to faculty and instructors of strategic management whether they are experienced and seeking inspiration for new methods or needing guidance for developing a new course. Instructors, faculty, and program directors of strategic management courses at undergraduate, graduate and executive levels can use Teaching Strategic Management: A Hands-on Guide to Teaching Success as an enlightening and instructive guide for teaching and for creating course syllabi and teaching plans. Contributors include: S. Baumann, J. Bourke, B. Boyd, G. Graybeal, S.-O. Horst, R. Jarventie-Thesleff, D.R. King, P. Maijanen, S. Reisinger, N.T. Sheehan, A.E. Sizemore, R. Smith, U. Stratmann, P. Tan, C.M. TenBrink, J. Tienari, K. Turnquest, D. Tyers, R.P. WrightTrade Review'Teaching Strategic Management is not just another traditional textbook on strategic management, but a comprehensive guide on how to successfully teach a fascinating and complex subject. Sabine Baumann has succeeded in inspiring many excellent and, above all, experienced strategic management educators to contribute. From the first to the last page, the reader benefits from the fact that the different perspectives of strategic management are highlighted in an extremely competent way and with a concrete reference to the teaching situation. Absolutely worth reading - not only for teachers.' --Michael Nippa, Free University of Bozen - Bolzano, Italy'Baumann has compiled a wonderful collection of works on the topic of teaching strategic management. Resulting from a series of academic seminars and frontline experiences, the book authors present a set of prescriptions for dealing with the exciting challenges strategy teachers continually face. Indeed, this book provides the reader with an examination of a multitude of pedagogical options for a variety of teaching settings. The book offers practical advice on a multitude of substantive issues, such as how to teach sustainability and ethics, as well as an invitation to consider interesting experiential and online methods. Altogether, this a comprehensive guide for anyone wanting to add variety and spice to his or her teaching.' --Charles B. Shrader, Iowa State University, US'This brilliant new book is an essential hands-on guide for anyone teaching strategic management today. Sabine Baumann has compiled a terrific series of mind-expanding articles, from some of the leading global thinkers on strategic management, and has woven them into an interesting and informative teaching guide. If you teach strategic management, I highly recommend listening to what they have to say.' --Alan N. Hoffman, Bentley University, US, Co-Author, Strategic Management and Business Policy, 15th edition: Globalization, Innovation and SustainabilityTable of ContentsContents: Introduction: Learning from Teaching Failures, Achieving Teaching Successes Sabine Baumann Part One: Teaching Strategic Management History and newly evolving Fields Chapter 1: Teaching the History of Strategic Management Päivi Maijanen Chapter 2: Teaching Strategy as an Ethical Practice Sven-Ove Horst Chapter 3: Teaching Sustainability in Strategic Management Britta Boyd Part Two: Methods for Teaching Strategic Management Chapter 4: Service Learning in Strategic Management – Opportunities, Challenges, and Examples Candace M. TenBrink and Krysti Turnquest Chapter 5: Experiential Approach to Strategy Formulation Richard R. Smith and Patrick Tan Chapter 6: Writing and Using your own Case Study for Strategy Teaching Uwe Stratmann Chapter 7: Interactive Exercises, Peer Coaching, and Videos in Strategic Management Education Sabine Reisinger Chapter 8: Tailored Methods of Strategizing in Undergraduate Education: From SWOT to the 6Ps of Business Strategy Norman T. Sheehan Chapter 9: Teaching Strategy by Not Teaching Strategy Robert P. Wright Part Three: Teaching Strategic Management for particular Groups of Learners and Teaching Settings Chapter 10: Strategic Management in Online and Hybrid Courses David R. King and Aiden E. Sizemore Chapter 11: Teaching Strategic Management for Media Students Geoffrey Graybeal Chapter 12: Teaching Strategy Work to Business Students Rita Järventie-Thesleff and Janne Tienari Chapter 13: Teaching Strategic Management for Executives Dianne Tyers and John Bourke Index

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Book SynopsisThe Elgar Companion to Managing People Across the Asia-Pacific provides a crucial exploration of current business and management research, touching upon topics such as leadership, employee motivation and politics, and innovation to provide a timely examination of management in the Asia-Pacific. It addresses how unique cultural, societal and governance factors in the Asia-Pacific affect business practices. Bringing together the work of a diverse collective of international authors, chapters explore often challenging topics such as the position of ageing workers in the Asia-Pacific and the dynamics of a multigenerational workforce. They carefully examine organizational psychology processes among Asia-Pacific workers in order to paint an accurate picture of differing work environments. Ultimately, this accessible Companion directly focuses on ongoing research efforts to conceptualize the culture, engagement and potential shifts within Asia-Pacific work environments. This discerning Elgar Companion will be beneficial for researchers and academics of multiple disciplines, such as business and management, international business, finance and organizational psychology. It will additionally be of use to practitioners in management positions seeking to understand contemporary issues within the field.Trade Review‘This is a welcome addition to the literature on managing people and organizations in the Asia-Pacific that takes an indigenous and critical stance on the prior dominance of ethnocentric Western perspectives. It successfully and competently covers the context and operation of many of the main dimensions and contours of Asian management.’ -- Chris Rowley, University of Oxford and University of London, UK.‘This collection of essays on leading and managing people in the Asia-Pacific from an organizational psychological perspective and through a Western and non-Western lens is an indispensable addition to the literature to help understand the rapidly-changing landscape in the Asia-Pacific. A must-read for researchers, practitioners and policy makers to help them develop better insights and benefit from these developments.’ -- Rosalie L. Tung, Simon Fraser University, Canada‘In this comprehensive collection of articles, the authors offer a timely and definitive look at the complex landscape of managing people in one of the most vibrant regions of the world. Firmly grounded in theories and empirical data, this volume provides contextualized thinking on the changing nature of work, leadership, work culture, policy and innovation in the Asia-Pacific. The rich insights from this Companion can also inform future cross cultural studies both locally and across the globe.’ -- Leigh Anne Liu, Georgia State University, US‘This Companion captures a wide range of issues critical to managing people in the Asia-Pacific context and offers valuable new insights into the world of work post-Covid-19. It is a must-read for readers interested in learning more about human resource management in the Asia-Pacific for a productive future of work.' -- Fang Lee Cooke, Monash University, AustraliaTable of ContentsContents: PART I THE CHANGING NATURE OF WORK AND WORKERS Introduction to Managing People Across the Asia-Pacific: An Organizational Psychology Approach 2 Eddy S. Ng, Jonathan E. Ramsay, Jacob Wood and K. Thirumaran 1 The post-pandemic workplace: issues and insights for future research and action 19 Pengji Wang, Shaoyuan Chen, Angeline Lim Cuifang and Sophia Zhao Xiuxi 2 Telework and telecommuting as new work forms 47 Yvette Blount and Lucy Taksa 3 Independent working and the gig economy 63 Mingming Cheng and Amy Wei Tian 4 Challenges in managing a multigenerational and diverse workforce 77 Masud Chand 5 The global workforce in Asia 93 Panagiotis Kyriakopoulos and Ioannis C. Thanos PART II LEADING AND MANAGING IN ASIA 6 Asian leadership: foundations, diversity and challenges 112 Smita Singh and Sophia Zhao Xiuxi 7 Groups and teams in the Asia-Pacific 131 Naina Gupta 8 Recruitment in China 147 Lin-Ya Hong and Fabian Jintae Froese 9 Supervisors’ prosocial feedback delivery: dispositional trait and motivational concerns 168 Joyce S. Pang and Jisoo Ock 10 Managing burnout and wellbeing 183 Bek Wuay Tang, Jacinth Tan and William Tov 11 The quest for work–life balance 200 Xi Wen (Carys) Chan, Paula Brough, Carolyn Timms and Sherry S.Y. Aw 12 Employee engagement in East Asia 218 Jihye Oh and Shuang Frances Wu PART III THE ASIAN WORK ENVIRONMENT 13 Organizational culture in Asian societies 250 Pengji Wang, Caroline Yook Ling Wong, Emiel L. Eijdenberg, Adrian Bradshaw and Chun Meng Tang 14 Virtual work challenges and opportunities in the Asia-Pacific region: the role of organizational virtual work climate 269 Lama Blaique and Ashly Pinnington 15 Organizational power and politics in Asia 289 Diep Nguyen, Stephen Teo and Nguyen-Vuong Khoi 16 Corporate language policy and its implementation in Asia-Pacific business 316 Anna J.C. Hsu and Kevin Au 17 Religion and spirituality in the Asian workforce 334 Barry Tse, Kuhanesan Naidu and Jonathan E. Ramsay PART IV POLICY AND INNOVATION IN ASIA 18 Asian economies in transition 352 Sook Rei Tan, Haejin Jang, Benedict Atkinson and Jacob Wood 19 How power distance shapes social and employment protections in Asian societies 377 Ulrike Sengstschmid and Chan-Hoong Leong 20 Driving creativity and innovation in Asia 403 Sean T.H. Lee and Angela K.-y. Leung Index

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Book SynopsisThe international cast of authors in this important book explore how internationalizing small and medium sized enterprises (iSMEs) face major crises, such as COVID-19, and have managed them to reach a stable and desired state post-crisis. Chapter orientations vary from theoretical to empirical. Each focuses on issues related to a major crisis, and present already-deployed success strategies in 14 different country environments. The rich diversity of chapters offers a highly significant and timely contribution to the field.This book consists of five parts. An introduction to the volume and an extensive literature review open the book and are followed in Part II by general, yet critical, topics such as firm capabilities, resources and orientations, which collectively influence how smaller firms perceive emerging, approaching or unfolding crises in their environments and how the national public policy as well as the evolution of the crisis affects them. Part III extends this discussion to look at digitization and ‘servitization’ for higher customer and market-orientation, supply chains and overall governance. Specific research-based examples of potent strategies by four internationalized SMEs in different industries and country environments fill out Part IV and the final part offers a view beyond the current crisis.Scholars and students in entrepreneurship, international business and other related areas will find this very timely volume illuminating.Table of ContentsContents: Preface xxx PART I INTRODUCTION AND LITERATURE REVIEW 1 Introduction to small and medium sized enterprises and the COVID-19 response 2 Hamid Etemad 2 A systematic literature review of crisis management in and by small and medium-sized enterprises 38 Aidin Salamzadeh and Léo Paul Dana PART II FIRMS’ CAPABILITIES, RESOURCES AND STRATEGIC RESPONSE TO PERCEIVED CRISIS WITHIN THEIR RESPECTIVE ENABLING AND CONSTRAINING ENVIRONMENTS 3 Resources, capabilities and crisis management in the SME 63 Gary Knight and S. Tamer Cavusgil 4 Kiwi ingenuity and a helping hand: how New Zealand’s SMEs are surviving the COVID-19 pandemic 83 Rod B. McNaughton and Deborah Shepherd 5 What policies support SMEs through the crisis? Financial and innovation support in Québec (Canada) 112 Diane-Gabrielle Tremblay and Nathalie Lachapelle 6 Micro-macro dynamics in navigating enduring crises: empirical illustrations in a volatile institutional context 138 Sofiane Baba, Taïeb Hafsi and Hind Ouguenoune PART III INTERNATIONAL, NATIONAL AND REGIONAL FIRMS’ CHOICES OF CORE STRATEGIES, INCLUDING FURTHER DIGITIZATION AND ‘SERVITIZATION’ 7 The relevance of digital dynamic capabilities and servitization in a crisis management context: building a business (re)modelling framework for non-digital international entrepreneurial ventures from the Spanish post-COVID-19 perspective 165 Andreu Blesa, Alex Rialp, Josep Rialp and Maria Ripollés 8 The COVID-19 crisis and Italian firms: digitalization, internationalization, and global value chain reconfiguration 199 Valerio Veglio and Rubina Romanello 9 Decision-making in Colombian B Corps during the COVID-19 crisis 223 Vinciane Servantie, Sebastian L. Schorch and Luz Elena Orozco Collazos 10 The COVID-19 pandemic and the intention to export: a study of small Brazilian entrepreneurial firms 252 Angela da Rocha, Clarice S. Kogut, Luiza Fonseca and Renato Cotta de Mello 11 The impact of COVID-19 on Malaysian SMEs and policy responses 273 Sedigheh Moghavvemi and Huda Mahmoud PART IV DEPLOYING INCREASED CUSTOMER AND MARKET ORIENTATION AND INNOVATIVE CUSTOMIZATION STRATEGIES FOR INTERNATIONAL GROWTH TO COUNTERACT POTENTIAL STAGNATION AND POSSIBLE DEMISE 12 Survival strategies of Finnish SMEs in the time of global crisis 291 Sami Saarenketo, Olli Kuivalainen, Lasse Torkkeli, Akseli Isotalo and Alexander Myers 13 The competitiveness of internationalizing SME suppliers during and after COVID-19 306 Yi Wang and Tage Koed Madsen 14 COVID-19 crisis challenges and responses: evidence from selected Greek SMEs 323 Pavlos Dimitratos and Panagiotis Kyriakopoulos 15 Customer-oriented manufacturing as a resilience strategy for Norwegian small international manufacturers 347 Ottar Bakås, Arild Aspelund and Øystein Moen PART V A WINDOW TO THE FUTURE: LEARNING FROM THE PAST AND EXPLORING IMPLICATIONS AND LESSONS OF PREVIOUS CHAPTERS 16 Averting or avoiding a crisis: innovate or decline 369 Sorin Cohn-Sfetcu, Hamed Motaghi and Julie Ricard 17 Learning from the past and exploring implications and lessons of previous chapters 395 Hamid Etemad Index

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Book SynopsisThis cutting-edge Research Handbook provides a comprehensive overview of research on the governance of projects. Spanning different sectors, project types, and organizational hierarchies, it delves into diverse theoretical and practical approaches to the governance of projects, identifying valuable new phenomena for future study.Through diverse case studies, chapters cover all aspects of the governance of projects, including theories of governance, governance approaches, mechanisms, and situational contingencies. It examines the governance of individual projects, groups of projects, megaprojects, and inter-organizational project networks in turn. Expert contributors explore key issues such as governance for sustainable development programs, benefit management, social value creation, ethical governance, and meta-governance. Drawing insights from industry, academia and the public sector, the Research Handbook provides a toolkit of resources that can be applied in diverse contexts.Covering a wide range of approaches to the governance of projects, this Research Handbook will be a valuable guide for academics and students in governance, business, management, and organizational innovation. With extensive case studies illustrating how theories of governance can be practically applied, it will also be a useful resource for practicing managers seeking to develop their governance strategies.Trade Review‘Written by three illustrious project-management scholars, this book is a must-read for students and researchers. The best way to describe this book is in the words of the authors who state that it offers “a kaleidoscope of applications, theoretical lenses, and philosophical stances.” Presented in five sections, the book spans invaluable conceptual and practical insights from chapter contributors and underscores the need for novel approaches to governance.’ -- Professor Kam Jugdev, Athabasca University, Canada‘This is by far one of the most ambitious books on governance of projects that has ever been published. It covers the entire spectrum of perspectives and challenges and it gives the reader a comprehensive understanding of current research on the governance of projects. It is a fascinating blend of theories, examples and outlooks – authored by some of the top scholars and thinkers in our field.’ -- Professor Jonas Söderlund, Linköping University, Sweden‘How should we regulate and make successful our efforts to achieve broadly appreciated results in society’s most important organizations and projects? This Research Handbook assembles insights from a broad cast of expert contributors, who provide a multifaceted treatment of the governance of projects. Researchers at all levels will benefit from this, the most comprehensive compendium available on the subject.’ -- Professor Tyson Browning, Texas Christian University, US‘This book brings together the state-of-the-art of research on the governance of projects – I encourage you to read. It covers a vitally important topic, given the grand challenges that society faces and has practical implications for project leaders, managers, engineers and researchers, with insights across a range of contexts from the set up and delivery of individual projects to corporate project management offices and overseeing activity on boards.’ -- Professor Jennifer Whyte, University of Sydney, AustraliaTable of ContentsContents: Introduction to the Research Handbook on the Governance of Projects 1 Ralf Müller, Shankar Sankaran, and Nathalie Drouin PART I THEORETICAL, PHILOSOPHICAL, AND CONCEPTUAL FOUNDATIONS 1 A philosophy of governance 9 Efrosyni Konstantinou 2 Principles of good governance 20 Ralf Müller 3 Classic perspectives on project governance: transaction cost economics, agency theory, and stewardship theory 31 Tuomas Ahola 4 Shareholder and stakeholder theory in governance 42 Ralf Müller 5 Systems theories and systems praxis 50 Shankar Sankaran 6 Multi-level governance 65 Alfredas Chmieliauskas, Ralf Müller, Raimonda Alonderienė, Margarita Pilkienė, and Saulius Šimkonis 7 Governmentality for positive project management 78 Stewart Clegg and Johan Ninan PART II PROJECT GOVERNANCE 8 Governance of projects and project governance: enabling strategy implementation through projects 91 Ata Ul Musawir 9 Social value from megaprojects and their governance 103 Karyne C.S. Ang, Shankar Sankaran, and Nathalie Drouin 10 Steering committees as governance entities 116 Lynn Crawford 11 The project management office: governing at the interface of temporary and permanent 124 Monique Aubry and Magali Simard 12 Governance across the commercial interface on complex engineering projects 138 Graham M. Winch 13 Contractual and relational governance for sustainability: case study of a PPP megaproject in India 150 Nicola Thounaojam, Ganesh Devkar, and Boeing Laishram 14 Governance through project management methodologies 161 Miia Martinsuo 15 Normalization of deviance in projects: its causes and implications for effective governance 171 Jeffrey K. Pinto and Kate Davis 16 Ethics and trust implications of governance 184 Ralf Müller 17 The link between governance, decision-making, and project performance 195 Rodney Turner 18 Cultural practices of governing megaprojects 210 Alfons van Marrewijk 19 Social acceptability and governance for public infrastructure projects 220 Maude Brunet and Sofiane Baba 20 Learning through evaluation: the missing link in governance of projects 235 Ole Jonny Klakegg and Gro Holst Volden 21 Environmental, social, and governance criteria and their relationship with governance of major infrastructure projects 251 Nathalie Drouin and Yves Genest 22 New nonprofit organization governance: driving impact by adopting a holistic governance view 263 Patrick Renz 23 Boosting quality of megaprojects through governance mechanisms: perspectives of mega water transfer projects in China 283 Florence Yean Yng Ling and Wujuan Zhai 24 Governing crises and coping strategies in megaprojects 296 Rehab Iftikhar PART III GOVERNANCE OF PROJECTS 25 Portfolio and program governance 308 Miia Martinsuo 26 Governance of Sustainable Development Goal programs 318 Shankar Sankaran 27 Governance of organizational project management 329 Shankar Sankaran 28 Fairness and justice in the governance of projects 343 Christine Unterhitzenberger and Kate Lawrence PART IV GOVERNANCE OF INTER-ORGANIZATIONAL NETWORKS FOR PROJECTS 29 Governance of inter-organizational project networks 356 Jörg Sydow and Timo Braun 30 From network governance to metagovernance 366 Ralf Müller 31 Toward a theory of resilience governance: insights from megaprojects in China 379 Linzhuo Wang, Xinnan Wang, and Fangwei Zhu PART V PRACTICAL EXAMPLES 32 Governing major projects in healthcare 395 Monique Aubry, Marie-Claire Richer, and Mélanie Lavoie-Tremblay 33 Evolution of space programs governance 411 Alessandro Paravano, Giorgio Locatelli, and Paolo Trucco 34 Governance evolution in university–industry collaborative R&D programs 429 Gabriela Fernandes and David O’Sullivan 35 Minimum viable governance for data science initiatives 445 Sandeep Mathur, Shankar Sankaran, Sam MacAulay, and Ivor Tsang PART VI REFLECTIONS 36 A look ahead 458 Ralf Müller, Shankar Sankaran, and Nathalie Drouin Index 462

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Book SynopsisHow can businesses around the world incorporate the Sustainable Development Goals (SDGs) into their models, policies and practices? The editors of Business in the 21st Century help answer this by bringing together scholars from around the world with chapters examining various industries ranging from finance, hospitality, aviation, tourism, food production and more. With international perspectives, business concepts such as HRM, employee wellbeing, leadership and digitalisation are also researched within the framework of the SDGs. Insights from how to implement such policies in a post-pandemic world are introduced to help businesses navigate the biggest disruption they have faced in decades. Business in the 21st Century provides a valuable framework for scholars, managers, leaders and business stakeholders to help navigate the incorporation of SDGs into the business world, shape strategy, improve practices and create a better business future.Table of ContentsChapter 1. The Finance Function and the Financial System toward the Achievement of the SDGS: Literature Review and Lessons from the Covid-19 Crisis; Claudia Nelly Berrones-Flemmig Chapter 2. Corporate Social Responsibility of Foreign MNCs in Mexico during the Covid-19 Crisis; Anna Cabrera-Rubio and Jose Salazar-Cantu Chapter 3. ESG, SDGs, and Hospitality: Challenges and Opportunities in Activating Sustainability; Willy Legrand and Akupe Matthew-Bolofinde Chapter 4. Business Environment in Latin America 2010–2021: A Comparative Study between Mercosur and the Pacific Alliance Countries; Giovanni Efraín Reyes Ortiz Chapter 5. SDGs in Large-Company-Sized Communities: The Example of the Isle of Man Biosphere Reserve; Roland Brandtjen Chapter 6. Ensuring Business Continuity and Supporting Workforce during Covid-19: Turkey Example; Elif Baykal Chapter 7. Sustainable Organizations from an Employees’ Well-Being Approach; Francoise Contreras, Juan C. Espinosa, and Gustavo A. Esguerra Chapter 8. Bringing Societal Impact by Eliciting DSIW among Employees to Cater Covid-19 Outbreak; Sehrish Ilyas, Ghulam Abid, and Fouzia Ashfaq Chapter 9. Sustainable HRM for an Internal Workplace CSR Strategy to Attract, Develop, and Retain Talents; Susanne Rank Chapter 10. Work Engagement: Creating Value through Sustainable Leadership and Resilience; Fouzia Ashfaq, Ghulam Abid, and Sehrish Ilyas Chapter 11. Navigating through Black Swans by Balancing Corporate Elasticity, Efficiency, and Innovation; Nepomuceno Carvalho and Noah Farhadi Chapter 12. Business Model Transformation through Digitalization as an Approach to Facilitate SDG’s Achievement: A Case of an MNC in Bangladesh in Covid-19 Context; Md. Noor Un Nabi and Imtiaz Masroor Chapter 13. The Individual Valuation of Aviation Carbon Dioxide Emissions: A Choice Modeling Approach; Christos Evangelinos, Stefan Tscharaktschiew, and Marlen Mietzner Chapter 14. Sustainable Innovation: An Essential Paradigm in the Sustainable Development Goals Framework; Ignacio Aldeanueva Fernández and Fernando Navarro Lucena Chapter 15. How Can Food Businesses Target Zero Waste Consumers During a Pandemic?; Cansu Hattula Chapter 16. Well-Being Culture as an Essential Element for Sustainable Development in the Context of the Pandemic; Kety Jauregui and Susy Quevedo Chapter 17. Sustainable Business Models and Covid-19; Rafael Alejandro Piñeros Espinosa Chapter 18. Homestay in Bali (Indonesia) as an Inclusive Rural Accommodation during Covid-19 Pandemic; Maulana Agung Wibowo and Utz Dornberger

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Book SynopsisDigital innovations influence every aspect of our lives in this increasingly technological world. Firms that pursue digital innovations must think carefully about how digital technologies shape the nature, process and outcomes of innovation as well as the long- and short-term social, economic and cultural consequences of their offerings. The Handbook contributes to building a transdisciplinary understanding of digital innovation by bringing together a diverse set of leading scholars from business, engineering, economics, science and public policy. Their distinct perspectives advance ideas and principles intended to set the agenda for future research on digital innovation in ways that inform not only firm-level strategies and practices but policy decisions and science-focused investments as well. The first of its kind, this Handbook provides scope and depth for scholars interested in information systems and digital technologies, innovation and entrepreneurship, strategy, and digital platforms and ecosystems. In addition, it is informative and enlightening to scholars and practitioners interested in the impact of digital technologies on organizations and the broader society. Contributors include: A. Aaltonen, C. Alaimo, E. Autio, N. Berente, C. Bubel, P.N. Courant, J. Cutcher-Gershenfeld, E.L. Echeverri-Carroll, A. Gawer, T.L. Griffith, V. Grover, J. Grudin, O. Henfridsson, S.L. Jarvenpaa, J. Kallinikos, M.J. Kim, J.L. King, R.J. Kulathinal, S. Kumar, K.A. Loparo, K. Lyytinen, A. Majchrzak, A. Malhotra, M.L. Markus, S. Nambisan, W. Nan, J.V. Nickerson, A. Pedraza-Avella, L.W. Rogowski, S. Seidel, L.D.W. Thomas, C. Velu, Y. Yoo, X. ZhangTrade Review'The revolution in digital technologies has fueled unprecedented levels and forms of innovation spanning individuals, firms, industries, and disciplines. Satish Nambisan, Kalle Lyytinen and Youngjin Yoo call for the first transdisciplinary approach to understanding this phenomenon. This collection of cumulative knowledge and the rare opportunity for novel connections stemming from this are vitally important in order to move forward scholarly and practitioner perspectives on digital innovation.' --Mike Fisher, Chief Technology Officer at Etsy, USTable of ContentsContents: Section 1: Introduction Chapter 1: Digital Innovation: Towards a Transdisciplinary Perspective (Nambisan, Lyytinen, Yoo) Section 2: Foundations of Digital Innovation Introduction to Section 2 (Joel Cutcher-Gershenfeld) Chapter 2: The New Wave of Digital Innovation: The Need for a Theory of Sociotechnical Self-Orchestration (Majchrzak & Griffith) Chapter 3: Digital Innovation and Entrepreneurship in and around Institutional Voids: The Case of Fundación Cardiovascular (FCV) in Colombia (Jarvenpaa, Echeverri-Carroll, Pedraza) Chapter 4: Theorizing the Connections between Digital Innovations and Societal Transformation: Learning from the Case of M-Pesa in Kenya (Markus & Nan) Chapter 5: Agile Development as the Root Metaphor for Strategy in Digital Innovation (Berente) Section 3: Digital Platforms, Ecosystems and Entrepreneurship Introduction to Section 3 (Annabelle Gawer) Chapter 6: Value co-creation in ecosystems: Insights and research promise from three disciplinary perspectives (Autio & Thomas) Chapter 7: Remixing Systems: Collective design through modification (Nickerson) Chapter 8: Scaling Digital Enterprises (Henfridsson) Section 4: Digital Innovation, Business Models and Value Creation Introduction to Section 4 (Varun Grover) Chapter 9: Data and Value (Alaimo, Kallinikos, Aaltonen) Chapter 10: Business Model Cohesiveness Scorecard: Implications of Digitization for Business Model Innovation (Velu) Chapter 11: Automate, Informate, and Generate: Affordance Primitives of Smart Devices and the Internet of Things (Seidel & Berente) Section 5: Digital Innovation and Future of Work Introduction to Section 5 (Paul Courant) Chapter 12: Prolegomena on Digital Innovation and Jobs (King & Grudin) Chapter 13: Making the One-Sided Gig Economy Really Two-Sided: Implications for Future of Work (Malhotra) Section 6: Digital Innovation and Application Domains Introduction to Section 6 (Ken Loparo) Chapter 14: The bits and bytes of biology: Digitalization fuels an emerging generative platform for biological innovation (Kulathinal, Yoo, Kumar) Chapter 15: Innovations in Micro-robotics and their Implications in a Digital World (Rogowski, Bubel, Zhang, Kim) Section 7: Conclusion Chapter 16: A Transdisciplinary Research Agenda for Digital Innovation: Key Themes and Directions for Future Research (Lyytinen, Nambisan, Yoo) Index

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Book SynopsisWith an interdisciplinary approach, this book elaborates and discusses the strategic, regulatory and economic scenario that the sponsorship of a European Digital Single Market has been generating for small- and medium-sized companies (SMEs). Encompassing expert innovative analysis of the regulatory framework, economic dynamics and organizational processes, SMEs in the Digital Era highlights the effects that these have and the complex process through which SMEs can enter and successfully compete in the digital market. With contributions from international scholars, this insightful book takes a deep dive into the current most relevant debates taking place in management, economics and law using original evidence from a variety of fields and countries. Chapters offer a fresh look at the new policies and regulatory tools required to meet the challenges of digitalization, reflecting on the effects on employment, competition and organizational processes, and how imbalances can impact the future of the technological revolution. Providing insights into the most advanced and recent research on digital markets, this will be an excellent resource for academics, practitioners, managers and policymakers in fields ranging from organization theory and organizational behaviour to strategy and economic analysis as well as economics and business law.Trade Review‘The necessary digitalization of small- and medium-sized companies in the single digital market of the EU leads them into a risky and disruptive interaction with the internet giants and widens the wage gap between the high and the low skilled. This highly recommended and pioneering book provides comprehensive insights into these and related issues, and the legal and economic policy responses in the European Union.’ -- Hans-Bernd Schäfer, Bucerius Law School, Germany‘The digital revolution is transforming economic and social relationships at a furious pace, creating exciting new opportunities but, of course, ubiquitous challenges. The potential for SMEs to be a vibrant source of growth and innovation is clear, and yet they are ostensibly falling short in the process. This excellent book offers insights as to the impact of the digital revolution on SMEs as well as means for them to discover their potential in a truly integrated European economy.’ -- – Michael G. Plummer, Johns Hopkins University SAIS Europe, ItalyTable of ContentsContents: Introduction: opportunities and challenges of the digital single market 1 Emanuela Carbonara and Maria Rita Tagliaventi PART I THE EVOLUTION OF ORGANIZATIONS IN THE DIGITAL ERA 1 Business models and organizational choices for SMEs in the digital single market 24 Giacomo Carli, Jeanette Hartley, and Maria Rita Tagliaventi 2 Digital technologies and female-led small and medium-sized enterprises: a possible new growth area 45 Luisa De Vita 3 Digital transformation of SMEs in agriculture 65 Nicoleta Darra, Aikaterini Kasimati, Michael Koutsiaras, Vasilis Psiroukis, and Spyros Fountas 4 Beyond the myths of digitalization: labor, space, and ecology in the digital age 84 Marco Marrone, Gianmarco Peterlongo, and Giorgio Pirina PART II AN ECONOMIC VIEWPOINT: ARTIFICIAL INTELLIGENCE, PLATFORMS, AND ECONOMIC POLICIES 5 Artificial Intelligence and robots: a threat or an opportunity for SMEs and entrepreneurship? 104 Emanuela Carbonara and Enrico Santarelli 6 Small-firm acquisitions, merger control, and digital markets: the Meta/Kustomer case 122 Giuseppina Gianfreda and Luisa Scorciarini Coppola 7 Digital platforms, multi-sided markets, and the anticommon problem 139 Matteo Alvisi 8 Tax challenges in the digital era 157 Alice Guerra PART III REGULATING DIGITALIZATION: THE EU APPROACH 9 Digital innovation in the legal framework of SMEs 176 Maria Alessandra Stefanelli 10 The disintermediation of small and medium-sized enterprises’ financing sources in the digital era 192 Beatrice Bertarini 11 The logistics industry in the digital era: problems and opportunities for the SMEs of the transport sector 208 Stefano Zunarelli 12 Simplifying the formation of companies in light of Digitalization Directive 2019/1151: an analysis of benefits and risks 224 Umberto Michele Carbonara Conclusions: digital technologies, organizational processes and enterprises: opportunities or challenges? 243 Emanuela Carbonara and Maria Rita Tagliaventi Index 251

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Book SynopsisOur Elgar Concise Introductions are inspiring and considered. They explain the key principles in business and are expertly written by some of the world’s leading scholars. The aims of the series are two-fold: to pinpoint essential concepts of business and management, and to offer insights that stimulate critical thinking. This Concise Introduction describes current approaches to measuring and managing performance in organisations and offers insights into how they may need to evolve as the working environment changes. It demonstrates the need to see performance management in the context of the culture and leadership of the organisation and not as a standalone activity. Key Features: Provides examples of good practice and highlights pitfalls to be avoided Describes principal tools and techniques such as The Balanced Scorecard, Performance Prism and Success Mapping Combines recent academic research with discussion of how techniques are used in practice The Concise Introduction to Performance Management will be indispensable for managers seeking to improve their skills and knowledge. It will also be of use for students and researchers of management, business and economics. Trade Review‘Having known Mike and Pippa for many years, between them they have several decades of experience in practising and researching performance measurement. In this book, they provide a no frills, complete and concise introduction to the subject of measuring and managing organisational performance, which would be invaluable to the practitioner. Highly recommended.’ -- Umit Bititci, Heriot-Watt University, UK‘A brilliant guide for leaders and managers wanting to design and use meaningful performance measures. It covers all the essentials, the traps to avoid and the critical role of culture, brought to life with fitting examples and metaphors. “An organisation is like an orchestra. Every part of it plays a vital role in its success”. This book provides the score.’ -- Elizabeth Honer, Chief Executive, Government Internal Audit Agency, UK‘Mike and Pippa have written an important and valuable reference for busy executives and managers who want to quickly absorb the key components and characteristics of good performance measurement, including the “watch-outs” of what not to do. Their approach to presenting the subject is very helpful for understanding, with clear definitions and explanations of ideas, and being one of those rarer written guides that is both comprehensive and succinct. It is excellently researched, describing pragmatic and practical approaches to achieving joined-up performance measurement. Mike and Pippa present well the subtleties that have to be considered when target setting and when making performance measurement work well for the organisation, and the book contains invaluable guidance on how to encourage success.’ -- Mark Baker, Cranfield School of Management, UK‘This essential book offers a wealth of perceptive and pragmatic insights presented in an accessible and compelling style. Whether you are a board member, entrepreneur, executive, academic, or learner, you will gain invaluable wisdom from its pages. The guidance on establishing a common purpose and fostering a conducive culture is indispensable.’ -- Dan Stull, University of Washington, USTable of ContentsContents: Introduction to Performance Management 1. What is performance? 2. Why measure performance? 3. How do you decide what to measure? 4. How do you measure performance? 5. How do you make it work? 6. Managing performance 7. What can go wrong? 8. What are the new developments? Index

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Book SynopsisOur Elgar Concise Introductions are inspiring and considered. They explain the key principles in business and are expertly written by some of the world’s leading scholars. The aims of the series are two-fold: to pinpoint essential concepts of business and management, and to offer insights that stimulate critical thinking. This Concise Introduction describes current approaches to measuring and managing performance in organisations and offers insights into how they may need to evolve as the working environment changes. It demonstrates the need to see performance management in the context of the culture and leadership of the organisation and not as a standalone activity. Key Features: Provides examples of good practice and highlights pitfalls to be avoided Describes principal tools and techniques such as The Balanced Scorecard, Performance Prism and Success Mapping Combines recent academic research with discussion of how techniques are used in practice The Concise Introduction to Performance Management will be indispensable for managers seeking to improve their skills and knowledge. It will also be of use for students and researchers of management, business and economics. Trade Review‘Having known Mike and Pippa for many years, between them they have several decades of experience in practising and researching performance measurement. In this book, they provide a no frills, complete and concise introduction to the subject of measuring and managing organisational performance, which would be invaluable to the practitioner. Highly recommended.’ -- Umit Bititci, Heriot-Watt University, UK‘A brilliant guide for leaders and managers wanting to design and use meaningful performance measures. It covers all the essentials, the traps to avoid and the critical role of culture, brought to life with fitting examples and metaphors. “An organisation is like an orchestra. Every part of it plays a vital role in its success”. This book provides the score.’ -- Elizabeth Honer, Chief Executive, Government Internal Audit Agency, UK‘Mike and Pippa have written an important and valuable reference for busy executives and managers who want to quickly absorb the key components and characteristics of good performance measurement, including the “watch-outs” of what not to do. Their approach to presenting the subject is very helpful for understanding, with clear definitions and explanations of ideas, and being one of those rarer written guides that is both comprehensive and succinct. It is excellently researched, describing pragmatic and practical approaches to achieving joined-up performance measurement. Mike and Pippa present well the subtleties that have to be considered when target setting and when making performance measurement work well for the organisation, and the book contains invaluable guidance on how to encourage success.’ -- Mark Baker, Cranfield School of Management, UK‘This essential book offers a wealth of perceptive and pragmatic insights presented in an accessible and compelling style. Whether you are a board member, entrepreneur, executive, academic, or learner, you will gain invaluable wisdom from its pages. The guidance on establishing a common purpose and fostering a conducive culture is indispensable.’ -- Dan Stull, University of Washington, USTable of ContentsContents: Introduction to Performance Management 1. What is performance? 2. Why measure performance? 3. How do you decide what to measure? 4. How do you measure performance? 5. How do you make it work? 6. Managing performance 7. What can go wrong? 8. What are the new developments? Index

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Book SynopsisElgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary.Tracking the seismic shifts in consumerism over time, this cutting-edge Research Agenda provides a theoretical and methodological roadmap of brand management research in the third age of consumption. Leading experts and pioneers of key concepts in brand management give insights into the exponential growth of the field and identify promising directions for future investigation.Illustrating the significant depth and breadth of research in brand management, contributors explore both foundational topics and contemporary work in the field. They synthesise diverse approaches to provide a holistic and dynamic understanding of the major areas of brand management. Alongside this theoretical taxonomy of the field, this Research Agenda also examines the application of branding principles and best practices in common business contexts. Chapters analyse cutting-edge developments in brand management research including brand co-creation, conscientious brands, online brand communities, non-profit branding, and internal brand management.Providing a concise overview of key brand management topics and illustrating important areas for further research, this Research Agenda will be an invaluable resource for doctoral students and scholars in marketing, strategic management, and branding.Trade Review‘King and Murillo’s edited volume level sets the agenda for advancing our understanding of foundational branding topics including brand experience, brand co-creation, brand design, and brand architecture. These thoughtful contributions will inspire the scholarly work of doctoral students and scholars for years to come.’ -- Susan Fournier, Boston University, US‘Professors King and Murillo have edited a must-read volume for any researcher interested in the brand management field. The different chapters address the key changes in brand management that are arising as a response to the new consumer demands and provide inspiring avenues for future research.’ -- Oriol Iglesias, ESADE Business School, SpainTable of ContentsContents: Introducing A Research Agenda for Brand Management in a New Era of Consumerism 1 Enrique Murillo and Ceridwyn King PART I FOUNDATIONS OF BRAND MANAGEMENT RESEARCH 1 Design-led brand management: a new territory 17 Catarina Lelis, Beatriz Itzel Cruz-Megchun and Yujia Huang 2 The emergence and evolution of corporate branding 35 Nicholas Ind 3 Brand architecture: a literature review and future research directions 49 M. Berk Talay, M. Billur Akdeniz and Janell D. Townsend 4 How does brand equity work? A review of theory and a research agenda 73 Salvador del Barrio-García, María Eugenia Rodríguez-López and Álvaro J. Rojas-Lamorena 5 Brand value co-creation: field emergence, applications, measurement and future research directions 89 Michela Mingione and Samuel Kristal 6 Consumer responses to branding 107 Kevin Kam Fung So, Jing Li and Hyunsu Kim 7 A roadmap of brand experience 123 Lia Zarantonello and Daniela Andreini 8 Reflections on brand communities academic research 143 Cleopatra Veloutsou 9 A theoretical framework exploring three foundational benefits of brand attachment 161 Andreas B. Eisingerich, Deborah J. MacInnis, and C. Whan Park 10 The coming of age of internal brand management research: Looking back to look forward 177 Ceridwyn King, Enrique Murillo and Lina Xiong PART II SPECIAL INTEREST BRANDING RESEARCH 11 B2B branding: a review and research agenda for turbulent times 201 Susan M. Mudambi 12 Destination branding 217 Asli D.A. Tasci and Ady Milman 13 Third-party employment branding: current status and future directions 239 Filip Lievens, Mukta Srivastava and Gordhan K. Saini 14 Building brands for nonprofit organisations: a review of current themes and future research directions 257 Zoe Lee 15 Luxury brand research: four decades of innovation 273 Charles Aaron Lawry Index

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Book SynopsisThis book offers insights into how the Theory of Change framework can be effectively employed in a wide range of social interventions. Presenting its potential to support strategy and strategic thinking, this book offers an entry point to understanding how Theory of Change can be applied beyond the typical domain of aid projects.Written by leading scholars and practitioners in the field, the book applies a range of case studies to explore how Theory of Change can be implemented in projects and programmes on different scales. Bringing together cases from different geographic, social, economic and cultural contexts, it demonstrates how Theory of Change can be adapted and help projects to replicate, and showcases the different ways in which practitioners can utilize it.Strategic Thinking, Design and the Theory of Change will be essential reading for both professionals already working with Theory of Change and academics interested in strategy, organization studies, innovation management, design research and project management. Graduate and undergraduate students will also find the book’s practical approach and intensive use of case studies of value. Trade Review‘Strategic Thinking, Design and the Theory of Change offers a novel and exciting contribution to nudge transformation towards a more sustainable, inclusive and equitable society. The book will be important reading when designing impactful and transformational social interventions. I warmly recommend the book introducing and concretizing topics such as designerly perspective, scales of action, participation and complexity in the context of the Theory of Change.’ -- Satu Miettinen, University of Lapland, FinlandTable of ContentsContents: 1 Introduction to Strategic Thinking, Design and the Theory of Change (Simeone, Drabble, Morelli and de Götzen) PART I FOUNDATIONS OF THEORY OF CHANGE 2 The conceptual and operational foundations of Theory of Change in relation to strategic thinking (Drabble, Allen, Morelli, de Götzen and Simeone) 3 Interactive strategy-making: dynamic adaptation with links to design thinking and Theory of Change (Andersen) 4 Theories of Change and results-based management for the sustainable development agenda (Hendrickson and Henrysson) 5 Theory of Change from formulation to evaluation: a critique on the operationalization of the logic model (Foglieni, De Salvo, Cagnin and Maffei) PART II DEVELOPMENT OF A THEORY OF CHANGE 6 Deriving benefits from Theory of Change for innovation programming in the public and private sector (Hayward, Bierman and Baxendale) 7 Developing a bespoke Theory of Change: drawing on complexity science to strengthen the application of the public value framework in the UK Department for Environment, Food and Rural Affairs (Defra) (Bagherli, Macmillan, Jones, Hejnowicz, Gilbert and Macleod) 8 The Theory of Change of a social activation and experimentation team (Zucker, Petkiewicz, Puskas and Boyle) PART III THE VISUAL DIMENSION OF THEORY OF CHANGE AS A STRATEGIC TOOL TOWARDS IMPACT 9 Visualizing strategy through Theory of Change: the DESIGNSCAPES case (Simeone, Morelli, Drabble and de Götzen) 10 Global challenges research fund: using Theory of Change as a strategic framework to guide research and innovation for development impact (Vogel and Barnett) PART IV COLLABORATIVE AND MULTIFACETED ASPECTS OF THEORY OF CHANGE 11 Change, as told, interpreted, implemented and strategized (Kaszynska and Thorpe) 12 Capturing the ‘additionality’ of temporary use in urban regeneration: a narrative and multi-level Theory of Change for participatory urban futures (Martelloni, De Somer and Wagemans) 13 Multiple Theories of Change for innovation governance (Barroca, Di Dio, Marsh and Schillaci) PART 5 USING THEORY OF CHANGE IN CONJUNCTION WITH OTHER METHODS AND FRAMEWORKS 14 Simplifying the Cat’s Cradle: Using Theory of Change with a Behaviour Change Model to Develop New Strategic Thinking for a UK Animal Welfare Charity (Terry and Stephens) 15 Does Our Theory Match Your Theory? Theories of Change and Causal Maps in Ghana (Powell, Copestake, Remnant, Larquemin and Avard) 16 Identifying Leverage Points for Systemic Change: A Strategic Approach Using PLR and Theory of Change (Lindenfalk, Resmini, Drabble and Simeone) 17 Some Theories of Change behind and within Transition Designing (Tonkinwise) 18 Portfolio Stencils: Action Genomes for Theories of Change (Gatti) 19 A Theory of Change for Industrial Transformation: The case of the TCBL project (Marsh, Cullen and Junge) Index

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Book SynopsisNew Zealand (NZ) offers an astonishing story regarding its Covid-19 response. This book argues that NZ offers lessons for business and management actors across various geographical and political contexts in the world. In this book, we draw attention to problems and challenges posed by the Covid-19 pandemic from a functional management and organisational perspective. In particular, contributors explore centralised and decentralised decision-making, the notion of economic growth, well-being on a national level and on a personal level, and business recovery and how NZ’s exporting and internationalisation strategies have been affected by Covid-19. The intricate complexity of globalised supply chains, the consequences of low levels of buffer in optimised outsourcing and offshoring agreements and the criticality of ‘non-critical’ labour for the seamless functioning and organisation of society are also examined. Finally, the contributors explore the NZ Covid-19 response’s geopolitical significance beyond the Pacifica/Oceania region. In so doing, they illuminate how the NZ experience can offer insights and learning for business and management in other countries.This book will be key reading for business and organisational scholars interested in international business, internationalization and the geo-political and business implications of the Covid-19 pandemic.Trade Review‘Management Perspectives on the Covid-19 Crisis: Lessons from New Zealand by Kenneth Husted and Rudolf R. Sinkovics is a timely and most important addition to the literature. At a time when the world is experiencing the most disastrous disruption in modern history, organizations, governments and communities are all struggling to come to grips with the repercussions of the global health pandemic, and responsible and impactful actions that can be taken. The experience of New Zealand in this context is like no other. As many countries failed to respond effectively to the disruption, best practice illustrations from New Zealand government and businesses have been most welcome. In this book where knowledgeable authors provide perspectives on responsible and impactful responses, the reader is treated to numerous insights along the lines of fresh conceptualizations, organizational activities, and management implications. Husted and Sinkovics have assembled an amazing inventory of case studies and illustrations all of which should prove productive and informative to all of us.’

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Book SynopsisAdvances in Group Processes publishes theoretical analyses, reviews, and theory based empirical chapters on group phenomena. The series adopts a broad conception of “group processes.” This includes work on groups ranging from the very small to the very large, and on classic and contemporary topics such as status, power, trust, justice, social influence, identity, decision-making, intergroup relations, and social networks. Previous contributors have included scholars from diverse fields including sociology, psychology, political science, economics, business, philosophy, computer science, mathematics, and organizational behavior. Volume 39 brings together papers related to a variety of topics in small groups and organizational research. The volume includes papers that address theoretical and empirical issues related to gendered group processes as well as to the role of networks and exchange in creating fairness perceptions, legitimacy, and reactions to identity non-verification. In addition, several papers advance research on social inequalities by offering theoretical and methodological contributions concerning status processes, discussion group methods, and the use of neuroimaging to study reactions to racism and systemic exclusion. Overall, the volume includes papers that reflect a wide range of theoretical approaches from leading scholars who work in the general area of group processes.Table of ContentsChapter 1. Gender Dynamics In Human-Ai Role-Taking; Jenny L. Davis, Daniel B. Shank, Tony P. Love, Courtney Stefanik, and Abigail Wilson Chapter 2. Role Congruity in the Offender-Victim Dyad: The Effect of Gendered Expectations on Crime Clearance; Tucker S. McGrimmon and Lisa M. Dilks Chapter 3. How Exchange Forms and Patterns Affect Predictions of Predictability, Fairness, and Group Identification; Scott V. Savage, Jacob Apkarian, and Hyomin Park Chapter 4. The Legitimacy of Power in Status-Differentiated Groups; Jeffrey W. Lucas, Kristin Kerns-D’Amore, Michael J. Lovaglia, Shane D. Soboroff, and Jasmón Bailey Chapter 5. Are The Benefits of Self-Complexity Conditional? Evidence for the Strengthening (And Weakening) Role of Multiplex Ties; Kelly L. Markowski Chapter 6. Comparing Models of Second-Order Expectations; Lisa Slattery Walker, Will Kalkhoff, and Murray Webster, Jr. Chapter 7. Learning from Mistakes: How to Stage a Discussion Group Study; Robert K. Shelly and Ann Converse Shelly Chapter 8. Individualistic Values Moderate Neural Responses to Social Exclusion Among African American Respondents: An Fmri Study; Rengin B. Firat

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Book SynopsisFostering Sustainable Businesses in Emerging Economies presents a series of case studies and exploratory studies, using quantitative analysis, scientific studies, and qualitative studies showing how innovation and technology enable emerging economies to achieve business sustainability and also achieve the Sustainable Development Goals (SDGs). Most of all, the authors answer the question: What are the most important lessons policymakers need to consider when promoting sustainable business development?Table of ContentsChapter 1. Technology-driven social innovation in the emerging market; BilkisuMaijamaa, M.U. Adehi, Babagana Modu,and Muhammad Idris Umar Chapter 2. Digitization and Integration of Sustainable Development Goals (SDGs) in Emerging Economies; Quazi Tafsirul Islam, Jashim Uddin Ahmed,and Afnan Ahmed Chapter 3. A dimensional mapping and comparative study of csrs and sdgs; Pooja Singh and Surabhi Yadav Chapter 4. Understanding the level of digitization in emerging economics: implications for sustainable development goals; Farzana Nahee and Sudipa Sarker Chapter 5. Green technology practices and local well-being. Inspiring insights from a Brazilian case study; Michaela Floris Chapter 6. Contributions of Machine Learning in Industry 5. O to Sustainable Development; Mohammad Shamsu Uddin, Mehadi Hassan Tanvir, Md. Yasir Arafat, and Jakia Sultana Jane Chapter 7. Industry 5.0 - Its Role Towards Human Society: Obstacles,Opportunities and Providing Human - Centered Solutions; Bhabajyoti Saikia Chapter 8. Addressing the complexity of the digital divide and the role of government in addressing it; Khawaja Sazzad Ali and Anisur R. Faroque Chapter 9. Blockchain technology for secure and intelligent industry; Vasim Ahmad, Lalit Goyal, Tilottama Singh, and Jugandar Kumar Chapter 10. Is new wine in a new bottle? re-engineering poverty architecture through the finnish model of education in india; Tushar Soubhari, Sudhanshu Shekhar Nanda, and Mohd Asif Shah Chapter 11. Leveraging Technology to Enhance Access to Healthcare and Manage Medical Waste:Practices from Emerging Countries; Zarjina Tarana Khalil and Samira Rahman Chapter 12. A study of stimulating sustainable women empowerment through fintech applications; Ajay Sidana, Richa Goel, and Mashiur Rehman Chapter 13. Role of Sustainable Development Goal and Digitization in Hospitality Industry: A Systematic Literature Review; Pratim Chatterjee and Rita Karmakar Chapter 14. Digital Payments transformation in India: trends , issues & opportunities; Anupkumar Dhore, Vijay D Joshi, Amir Hafizullah Khan,and Sukanta Kumar Bara Chapter 15. Integrations of new-age technologies with sdgs in theemerging economies; Vijay Gupta

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Book SynopsisFeaturing leading scholars who work in the general area of group processes, the volume includes papers that reflect a wide range of theoretical approaches and issues.

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Book SynopsisEastern philosophy and Western management ideals offer a powerful set of wisdom on how to build and grow businesses. This can have lasting impact on employees, customers, financial performance, and society. The father of modern management – Peter F. Drucker – focused on how organizations can contribute to a functioning society. Confucius focused on how to build a functioning society, largely from a family and individual perspective. Despite these differing starting points, their collective work provides a remarkably consistent set of principles that can provide practical guidance for executives who want to both “win in the present” and create their own future. The purpose of this book is to help leaders and decision-makers successfully navigate their organizations through the stormy seas of the present, into the future. In the first section of the book, the authors demonstrate how executives can make five direction-setting ‘big choices’ for their firms. These five big choices are: defining the purpose of an organization, building a mission statement, setting an organization’s vision, crafting organizational values, and shaping the firm’s culture. In the second section, the authors tie these five choices to the foundational thinking of Drucker and Confucius. Here the concepts, principles, and real-world practice of Eastern and Western leadership are shown here to combine to compelling effect.Table of ContentsChapter 1. Developing an Organization’s Mission Chapter 2. Developing an Organization’s Vision Chapter 3. Developing an Organization’s Purpose Chapter 4. Developing an Organization’s Values Chapter 5. Developing an Organization’s Culture Chapter 6. Getting Started on the Journey: Mission, Vision, and Purpose Chapter 7. Getting Started on the Journey: Culture and Values Chapter 8. Two Sources of Wisdom for Market Shapers, Peter Drucker and Confucianism Chapter 9. Drucker Management Philosophy and Ten Principles Chapter 10. Confucianism and Ten Principles

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Book SynopsisThis volume answers questions such as what do researchers want to know more about? What is innovative and emerging that will change research in the future? What techniques are often overlooked that could open the door to new research questions or provide a more robust test of familiar questions?

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Book SynopsisThe latest research from the Public Relations and Communications Association (PRCA) demonstrates that 83% of agencies do not sell by value. This represents a significant threat to their future, especially during recessionary times, as it means there is unlikely to be the proof needed to sustain the budgets that clients currently allocate for their services. If agencies don’t start proving the business value of what they do, the consequences are likely to be a significant loss of income, with a dire impact on the future potential of the agency. In How to Sell Value – Demystified: A Practical Guide for Communications Agencies, acclaimed PR guru Crispin Manners explains how agencies can move quickly to a value-based, rather than time-based, agency model. The author addresses key issues such as: The power of a branded methodology that builds trust and confidence and sets client expectations correctly The tools that bring a branded method to life and give the team ways to reinforce it Examples of premium priced services that break the time-based pricing model How to set a value-based price The importance of client data in proving value and driving effective evaluation. This practical guide clearly outlines a route to a more profitable and fulfilling agency, one where everyone involved gets a true sense of achievement because of the value they know they deliver to their clients.Table of ContentsIntroduction: The business case for selling value not time Chapter 1. The eight deadly sins of time-based pricing Chapter 2. The importance of identifying the value clients want Chapter 3. The importance of being ‘Marmite not Vanilla’ Chapter 4. Why it’s important to explain HOW value is delivered in a way that is unique to your agency Chapter 5. How to create the tools that bring your branded method to life and give your team ways to reinforce it Chapter 6. How to create premium priced services that break the time to price equation Chapter 7. How to set a value-based price Chapter 8. The importance of access to client data that identifies and proves the value you deliver Chapter 9. How your team can get the user buyer to embrace a value-based approach Chapter 10. How to change the day-to-day behaviour of account teams to support the value-based pricing approach Chapter 11. How to move existing clients from time to value Chapter 12. The checklists needed to make the transformation to selling value a success

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Book SynopsisRethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities analyses established decision-making tools, and on the necessity to re-arrange and re-evaluate some of them. The authors propose a new matrix with eight quadrants of the dynamic SWOT analysis. The new tool also considers three dimensions: (1) Actual – Potential, (2) Positive – Negative and (3) Internal – External. Applications for this revised matrix are offered in a range of relevant case studies, along with examples from a wide range of industries and firms to illustrate the many dimensions of decision-making tools and theories. Readers will be able to compare, contrast and comprehend whether the ‘decision making strategies and tools’ from different lenses are delivered similarly, or otherwise, in different parts of the world. The text includes an interesting mix of theory, primary research findings, and practice that will appeal to students, academics, and practitioners alike.Table of ContentsPart I. Introduction Chapter 1. Introduction to ‘Rethinking Decision-Making Strategies and Tools: Emerging Research and Opportunities’; Maria Palazzo Part II Chapter 2. Decision-Making Strategies and Tools: State-of-the-Art and Advancement; Maria Palazzo Chapter 3. Barriers, Drivers and Application of Decision-Making Strategies and Tools; Maria Palazzo Chapter 4. The SWOT Analysis: An Evolving Decision-Making Model; Maria Palazzo Part III Chapter 5. The Appnie Model; Alessandra Micozzi Chapter 6. Limix and Bioerg Case Studies; Alessandra Micozzi Part IV. Conclusion Chapter 7. Towards a Conclusion: Do We Still Need Decision-Making Strategies and Tools?; Maria Palazzo

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Book SynopsisAdvances in Group Processes publishes theoretical analyses, reviews, and theory based empirical chapters on group phenomena. The series adopts a broad conception of 'group processes'. This includes work on groups ranging from the very small to the very large, and on classic and contemporary topics such as status, power, trust, justice, social influence, identity, decision-making, intergroup relations, and social networks. Previous contributors have included scholars from diverse fields including sociology, psychology, political science, economics, business, philosophy, computer science, mathematics, and organizational behavior. Volume 40 brings together papers that address theoretical and empirical issues in small groups and organizational research related to: The role of affect in shaping perceptions of the police and the predisposition to mass violence The shaping of prosocial behaviors (e.g., pro-environmental behaviors) by various social/societal factors, such as the shape and density of one’s personal networks Differences in social status, its role in producing and sustaining social inequality and the unintended consequences of initiatives such as interventions designed to lessen status-based inequalities and level the playing field within the workplace Reflecting a range of novel approaches from leading scholars in the field, this volume explores the relevance of group processes in analysing social status, iniquities and behaviors.Table of ContentsChapter 1. Interpreting Events Involving Police: Liberals, Conservatives, and Moderates In The Face of Ambiguity; Jessica L. Collett and Kayla D. R. Pierce Chapter 2. Through The Looking Glass: Self, Inauthenticity, and (Mass) Violence; Kimberly B. Rogers, Kaitlin M. Boyle, and Maria N. Scaptura Chapter 3. The Effect Of Cultural Trust in the Presence of Second Order Trust On Cooperation In A Behavioral Experiment; Joshua Doyle Chapter 4. It’s About Showing Good Faith, Not Avoiding Shows of Weakness: Reworking Leifer’s “Local Action” To Build A Robust Theory of Reciprocity; Simon Friis and Ezra W. Zuckerman Sivan Chapter 5. The Diffusion Of Binary Versus Continuous Behavior on Social Networks; Philipp T. Schneider, Vincent Buskens, and Arnout van de Rijt Chapter 6. Interactional Contexts of Workplace Inequality: Differential Emotional Responses to Men and Women In Authority Positions; Kate Hawks, Karen A. Hegtvedt, and Cathryn Johnson Chapter 7. Sentiments And Status: The Dyad? The Triad? Or Both?; Alison J. Bianchi, Yujia Lyu, and Inga Popovaite Chapter 8. Cohesion And Solidarity In Consistent and Inconsistent Status Structures; Cayce Jamil

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Book SynopsisStress and Well-Being in Teams is focused on stress and well-being in the context of teams, focused on how inputs of team processes, such as team compositions, leadership, and broader organizational contexts can serve as antecedents of team members' stress and well-being.This 22nd volume of the Research in Occupational Stress and Well Being series highlights the importance of team processes and outcomes on the stress and well-being of team members and leaders, and how their stress and well-being may have reciprocal effects on the critical team inputs, processes, and outcomes over time.Chapters in this volume cover a range of topics including: How team inputs such as member composition and task characteristics may influence the stress and well-being of members and leaders. How the internal and external contexts in which the teams operate may impact the stress and well-being of both team members and leaders. How team processes such

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Book SynopsisWith rapidly evolving emerging technologies, the business world is entering a phase of reform. Within times of change, transformative and disruptive environments as well as uncertain futures have created a difficult landscape for leaders within business.Exploring the landscape and providing valuable insight into the leadership among these challenging times, mean that business leaders can rely on Leading within Digital Worlds to provide them with a robust analysis of leadership practices and process to take them forward in the digital age.Pete Grindrod presents Leading within Digital Worlds in a way that will ensure this is an important text for business leaders in remaining at the forefront of the business world in these times of technological and digital evolution.The results of an in-depth study are presented in this title drawing on much of Pete’s expertise in leading in the digital world.Table of ContentsChapter 1. The Way We Live NowChapter 2. Traits of LeadershipChapter 3. Nuts and BoltsChapter 4.Things to Think AboutChapter 5. In the End

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Book SynopsisIn this revised second edition, Hans Jansson develops and applies an international business and marketing strategy framework to contemporary complex global markets. This cutting-edge textbook explores the major challenges associated with doing business in complex and turbulent emerging markets, stressing the strategic importance of the natural environment. Taking a holistic perspective that integrates stakeholder and shareholder views, this textbook employs an innovative network institutional framework to achieve sustainable competitive advantages by creating economic, social and ecological values with stakeholders. This updated edition includes: The international network strategy (INS), offering a framework for connecting MNCs and multinational exporters with parties in new economic, social and natural environments, and the international matching strategy (IMS), dealing with how MNCs achieve legitimacy An overview of the historical development of the supranational environment, structured as three waves of the internationalization of firms, including the integration of foreign direct investment into the global value chain Dedicated chapters outlining the development of research on international business, strategy, marketing, networks and institutions A methodology for analysing the institutional context of foreign local markets. Insightful and enlightening, this textbook is ideal for postgraduate students of international business, strategy and marketing. This book will also offer frameworks and strategic tools for managers, consultants and practitioners confronting strategic issues in complex markets.Trade Review‘International Business Strategy in Complex Markets is a thorough study of how European multinationals located in mature markets have managed to enter complex emerging markets and how they have solved various problems.’ -- Tiia Vissak, Journal of East European Management StudiesTable of ContentsContents: PART I THE SOCIETAL PERSPECTIVE 1 A network institutional approach to international business strategy PART II THE EXTERNAL ENVIRONMENT 2 The Third wave of internationalization of firms 3 Assessing emerging markets PART III RESEARCH HISTORY 4 Historical overview of international business research PART IV INTERNATIONAL BUSINESS STRATEGY 5 International business strategy determined 6 The international business strategy model PART V THE NETWORK VIEW 7 The network view of international business strategy 8 International network strategy in industrial markets 9 International networking processes 10 Entry strategy of multinational exporters PART VI THE INSTITUTIONAL VIEW 11 The institutional view 12 Analyzing external institutional contexts 13 International matching strategy PART VII INS + IMS = IBS 14 International stakeholder strategic management 15 International business strategy towards government 16 Evaluation and change of international business strategy PART VIII Appendix The institutional view: Theoretical background Index

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Book SynopsisIn this revised second edition, Hans Jansson develops and applies an international business and marketing strategy framework to contemporary complex global markets. This cutting-edge textbook explores the major challenges associated with doing business in complex and turbulent emerging markets, stressing the strategic importance of the natural environment. Taking a holistic perspective that integrates stakeholder and shareholder views, this textbook employs an innovative network institutional framework to achieve sustainable competitive advantages by creating economic, social and ecological values with stakeholders. This updated edition includes: The international network strategy (INS), offering a framework for connecting MNCs and multinational exporters with parties in new economic, social and natural environments, and the international matching strategy (IMS), dealing with how MNCs achieve legitimacy An overview of the historical development of the supranational environment, structured as three waves of the internationalization of firms, including the integration of foreign direct investment into the global value chain Dedicated chapters outlining the development of research on international business, strategy, marketing, networks and institutions A methodology for analysing the institutional context of foreign local markets. Insightful and enlightening, this textbook is ideal for postgraduate students of international business, strategy and marketing. This book will also offer frameworks and strategic tools for managers, consultants and practitioners confronting strategic issues in complex markets.Trade Review‘International Business Strategy in Complex Markets is a thorough study of how European multinationals located in mature markets have managed to enter complex emerging markets and how they have solved various problems.’ -- Tiia Vissak, Journal of East European Management StudiesTable of ContentsContents: PART I THE SOCIETAL PERSPECTIVE 1 A network institutional approach to international business strategy PART II THE EXTERNAL ENVIRONMENT 2 The Third wave of internationalization of firms 3 Assessing emerging markets PART III RESEARCH HISTORY 4 Historical overview of international business research PART IV INTERNATIONAL BUSINESS STRATEGY 5 International business strategy determined 6 The international business strategy model PART V THE NETWORK VIEW 7 The network view of international business strategy 8 International network strategy in industrial markets 9 International networking processes 10 Entry strategy of multinational exporters PART VI THE INSTITUTIONAL VIEW 11 The institutional view 12 Analyzing external institutional contexts 13 International matching strategy PART VII INS + IMS = IBS 14 International stakeholder strategic management 15 International business strategy towards government 16 Evaluation and change of international business strategy PART VIII Appendix The institutional view: Theoretical background Index

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Book SynopsisThis innovative book sets out to rethink corporate social responsibility (CSR) in global value chains.Peter Lund-Thomsen considers how CSR is often framed and promoted by key actors in the Global North, the home of many large retailers and brands, in ways that overlook the unique challenges and broader circumstances faced by suppliers and countries in the Global South. He instead proposes that CSR must be understood as an evolving, context-dependent, and contested term that can best be viewed through multiple perspectives. Developing an integrated analytical model of buyer, supplier, and worker perspectives on CSR in global value chains, the book draws out future research and policy implications of this analysis in the areas of governance, human rights, the circular economy, and climate change.This book will be a critical resource for scholars and students with an interest in corporate social responsibility, critical management studies, management and sustainability, and responsible consumption and production. Practitioners and policy makers in business, government, international organizations, and NGOs will also benefit from the book’s re-evaluation of CSR in global value chains.Trade Review‘Given the growing complexity of contemporary supply chains and new disruptive forces such as the global Covid-19 pandemic and accelerating technological changes in the digital era, there is no simple ‘sweet spot’ where the interests of industry lead firms, top suppliers and workers converge. The Lund-Thomsen book on Rethinking Global Value Chains and Corporate Social Responsibility offers concrete suggestions for navigating this contested terrain where neither the “business case” for social upgrading nor CSR alone are enough. Highly recommended for policy makers, practitioners, and students alike.’ -- Gary Gereffi, Duke University, USTable of ContentsContents: Preface 1. Introduction: rethinking global value chains and corporate social responsibility 2. Buyer perspectives 3. Supplier-centered perspectives 4. Cluster-centered perspectives 5. Worker-centered perspectives 6. Conclusion: corporate social responsibility in global value chains towards 2030 References Index

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Book SynopsisElgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business and law, expertly written by the world’s leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.Offering an extensive and coherent presentation of theory on the experience economy, this stimulating Advanced Introduction discusses what experiencing is and why people are seeking experiences. Jon Sundbo defines the experience concept in contrast to similar concepts such as culture and creative economies, and presents measurements of the value of the experience economy.Key features include: Analysis of how experiences are replacing services and knowledge as a key driver for the economy Discussion of the future of the experience economy and the impacts Covid-19 may have on this Different perspectives on the experience economy including ones from: evolutionary economics, micro-economics, psychology, marketing, innovation and production, sociology and digitalization. Concise and invigorating, this Advanced Introduction will be a helpful read for marketing, economics, tourism, culture studies and management scholars looking for a stronger theoretical understanding of the experience economy. It will also be interesting to data science scholars, including those focusing on web and social media construction.Trade Review‘This book offers a comprehensive overview and summary of research on the experience economy. It elaborates on the differences of functional services and experiences, and primary and secondary experiences, points at the importance of experience propositions as well as central topics and approaches.The value of paid organized experiences has increased over the last three decades, and was revealed further by its absence during the coronavirus pandemic. Scholars, postgraduate students and advanced undergraduate students will find it a useful resource.‘Table of ContentsContents: 1. Introduction to the Advanced Introduction to the Experience Economy 2. Experience and similar concepts 3. The experience economy 4. Experience sectors and measurement 5. Experience psychology 6. Experience marketing 7. Experience production—management and business models 8. Experience design, innovation and entrepreneurship 9. Digitalization and experiences 10. Experience sociology 11. Interest regimes 12. Experience research fields 13. Wrapping up and future perspectives Index

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Book SynopsisElgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business and law, expertly written by the world’s leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.Offering an extensive and coherent presentation of theory on the experience economy, this stimulating Advanced Introduction discusses what experiencing is and why people are seeking experiences. Jon Sundbo defines the experience concept in contrast to similar concepts such as culture and creative economies, and presents measurements of the value of the experience economy.Key features include: Analysis of how experiences are replacing services and knowledge as a key driver for the economy Discussion of the future of the experience economy and the impacts Covid-19 may have on this Different perspectives on the experience economy including ones from: evolutionary economics, micro-economics, psychology, marketing, innovation and production, sociology and digitalization. Concise and invigorating, this Advanced Introduction will be a helpful read for marketing, economics, tourism, culture studies and management scholars looking for a stronger theoretical understanding of the experience economy. It will also be interesting to data science scholars, including those focusing on web and social media construction.Trade Review‘This book offers a comprehensive overview and summary of research on the experience economy. It elaborates on the differences of functional services and experiences, and primary and secondary experiences, points at the importance of experience propositions as well as central topics and approaches.The value of paid organized experiences has increased over the last three decades, and was revealed further by its absence during the coronavirus pandemic. Scholars, postgraduate students and advanced undergraduate students will find it a useful resource.‘Table of ContentsContents: 1. Introduction to the Advanced Introduction to the Experience Economy 2. Experience and similar concepts 3. The experience economy 4. Experience sectors and measurement 5. Experience psychology 6. Experience marketing 7. Experience production—management and business models 8. Experience design, innovation and entrepreneurship 9. Digitalization and experiences 10. Experience sociology 11. Interest regimes 12. Experience research fields 13. Wrapping up and future perspectives Index

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Book SynopsisArtificial Intelligence for Sustainable Value Creation provides a detailed and insightful exploration of both the possibilities and the challenges that accompany widespread Artificial Intelligence.Providing a cutting edge analysis of the impact of AI in business and society, the editors offer an opportunity to assess what is known about managing other forms of information systems, strategy, and marketing, and to re-examine this knowledge in situations involving AI. This comprehensive book explores how human- centric AI systems create value inside organizations, distinguishing three main components: ethical value, societal value, and business value.Using a multidisciplinary perspective, this discerning book addresses the interests of a wide spectrum of practitioners, students, and researchers alike who are interested in identifying the value generated by AI systems in management.Trade Review‘This book is current and to the point. It makes a cutting-edge contribution to the field and is an extremely valuable asset for practitioners, students, and researchers alike who are interested in identifying value generated by AI systems in management and discovering opportunities and challenges.’ -- Leon Wang, International Journal of Data Science‘The analyses put forward, while being characterized by scholarly rigor, are accessible to anyone interested in understanding how AI creates value for management practitioners, be they the practitioners themselves, students, or scholars. The editors boldly choose to promote a holistic view of value creation which does not solely focus on economic performance. The Covid-19 pandemic has made companies more digitally agile, and practitioners must be informed about AI to remain competitive now more than ever. Furthermore, the book does not bow to the general hype around AI but aims at providing a nuanced view of what AI systems are today, based on rigorous empirical investigation rather than speculation. The book is also the perfect springboard for scholars and Phd students who wish to conduct further research related to AI and management, which is a hot topic in academia as well.’ -- Nathan Sorin, Micro & Macro Marketing‘What Pagani and Champion have achieved with Artificial Intelligence for Sustainable Value Creation is a seminal pragmatic roadmap prioritizing people and the planet via systems level design. AI technologies empower the metrics of success that humans provide and this book shows why values-driven sustainability is the only path forward for businesses to achieve a purpose driven future for their organizations and the world.’ -- John C. Havens, author of Heartificial Intelligence: Embracing Our Humanity to Maximize Machines‘The editors and the authors are to be congratulated for this important book. They show that AI can play a key, ethical role in the creation of societal, environmental, and business value by helping businesses gain better information, optimise operations, improve products and services, and become more competitive and sustainable.’ -- Luciano Floridi, University of Oxford, UK‘Artificial Intelligence by itself is just the latest in a long series of techno buzzwords. However, when you pair AI with the essential idea of Value Creation, as does this book, now you have something of critical importance to anyone who wants to know about the future of business!’ -- Charles Hofacker, Florida State University, USTable of ContentsContents: Foreword by Luc Julia xiv Acknowledgements xvi Introduction to Artificial Intelligence for Sustainable Value Creation 1 Margherita Pagani and Renaud Champion PART I HUMAN-CENTRIC AI 1 Creating business value through human-centric AI 9 Margherita Pagani and Renaud Champion 2 Value-driven design of AI enabled experiences 32 Yihyun Lim PART II BUSINESS VALUE 3 Digital platform ecosystems: the coming context for AI 55 Omar El Sawy, Milan Miric and Margherita Pagani 4 Unlocking value from AI in financial services: strategic and organizational tradeoffs vs. media narratives 70 Gianvito Lanzolla, Simone Santoni and Christopher Tucci PART III ETHICAL AND SOCIETAL VALUE 5 The challenge of responsible AI 99 Christine Balagué 6 A model of fair and explainable artificial intelligence 122 Amy Wenxuan Ding 7 Ethical maintenance of artificial intelligence systems 151 Boris Düdder, Florian Möslein, Norman Stürtz, Magnus Westerlund and Roberto V. Zicari Afterword 172 Margherita Pagani and Renaud Champion Index

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Book SynopsisThis timely Handbook on Digital Business Ecosystems provides a comprehensive overview of current research and industrial applications as well as suggestions for future developments. Multi-disciplinary in scope, the Handbook includes rigorously researched contributions from over 80 global expert authors from a variety of areas including administration and management, economics, computer science, industrial engineering, and media and communication.Chapters analyze the core areas of digital business ecosystems: strategies, platforms, entrepreneurship, business models, governance, data and technologies as well as sustainability and societal issues. The Handbook also explores a wealth of industry applications. It is the most comprehensive compendium on digital business ecosystems and a fascinating resource.Scholars, students and practitioners from all areas of business administration and management, economics, computer science, industrial engineering, and media and communication interested in digital transformation and digital business ecosystems will find this Handbook invaluable. It is also exemplary for practitioners in manufacturing and logistics, media industries, the health sector, and other service sectors who are seeking solutions to practical issues regarding digital business ecosystems.Trade Review‘The Handbook on Digital Business Ecosystems approaches the theory and practice from an interdisciplinary and system perspective. The Handbook presents a body of knowledge from international scholars and practitioners, sharing their research, experiences, and latest thinking related to Digital Business Ecosystem implementation. The authors capture the scope of the technological, business, economic, social, and political factors that influence the development of Digital Business Ecosystem and provides guidance researchers, practitioners, and those embarking on a career in advancing the diffusion of digital technologies in business systems.' -- Gerard H. Gaynor, 3M Director of Engineering (Retired), US‘The digital business ecosystem is a fundamentally new context for strategising, managing and organising, one that transcends traditional industry structures – and many established theories of management and organisation. This Handbook is an invaluable guide to this emerging landscape, not simply capturing developments but exploring their implications from a rich diversity of perspectives.’ -- Lucy Kueng, University of Oxford, UK‘Digital business ecosystems revolutionize the practice and theory of value creation in manufacturing, services and supply chains. This Handbook is a very timely and comprehensively designed source of an utmost importance. It comprises both conceptual and technological views. Being edited and written by the leading experts in the field, the Handbook is an invaluable source for both introductory and advanced reading.’ -- Dmitry Ivanov, Berlin School of Economics and Law, GermanyTable of ContentsContents: 1 Introduction to the Handbook on Digital Business Ecosystems: Strategies, Platforms, Technologies, Governance and Societal Challenges 1 Sabine Baumann PART I STRATEGIES AND PERSPECTIVES 2 Networks, platforms, and digital business ecosystems: mapping the development of a field 11 Sabine Baumann and Marcel Leerhoff 3 Strategies for bridging traditional and digital ecosystems 25 David R. King 4 Disentangling the importance of digital platforms and absorptive capacity in digital business ecosystems 40 Antonio Crupi, Nicola Del Sarto, Alberto Di Minin and Martin F. Kenney 5 Digital business ecosystems and dynamic capabilities 50 Päivi Maijanen 6 Dealing with strategic tensions in digital business ecosystems 63 Sabine Reisinger and Johannes M. Lehner 7 Organizations as ecosystems: the case of television production 80 Gillian Doyle PART II ENTREPRENEURSHIP 8 Navigating digital waters: entrepreneurial ambiguities and the triad of purpose in digital business modeling 94 Stephanie Birkner and Martina Weifenbach 9 The relevance of entrepreneurship ecosystems for start-up success: a venture capital perspective 109 Nina Schumacher 10 Value creation through start-up integration 126 Christian Horneber 11 Female entrepreneurs’ innovativeness in digital business ecosystems 143 Ngozichukwuka M. Eneh Ojo, Oluwasoye P. Mafimisebi, and Felix Arndt PART III VALUE CREATION AND BUSINESS MODELS 12 Design knowledge for digital business ecosystems: towards design principles for digital engagement platforms 161 Simon Michalke, Lisa Lohrenz, Dominik Siemon, Christoph Lattemann, and Susanne Robra-Bissantz 13 Digital platforms in the industrial sphere: value creation logics and platform types 177 Philipp Mosch and Robert Obermaier 14 Customer roles in digital business ecosystems: different forms of customer contribution in value creation 194 Karolina Bähr 15 Digital platforms and trading companies: the evolution of traditional business ecosystems into integrated digital business ecosystems 212 Reinhard Schütte and Tobias Wulfert 16 The digital consulting ecosystem business model 232 Volker Nissen PART IV GOVERNANCE AND MANAGEMENT 17 The role of location for non-focal firms in emerging digital business ecosystems: relevance of agglomeration factors in the German XR industry 250 Christian Zabel and Verena Telkmann 18 A digital business ecosystem maturity model for personal service firms 269 Ricardo Guerrero, Christoph Lattemann, Simon Michalke, and Dominik Siemon 19 Business ecosystems in digital journalism: cross-border collaborative investigations as a novel organizational form 292 Christopher Buschow and Maike Suhr 20 Improved decisions for digitalization projects in digital business ecosystems 307 Vinzenz Jeglinsky and Herwig Winkler 21 Meta-study of success-related factors of SaaS providers based on a cloud computing ecosystem perspective 327 Sebastian Floerecke and Franz Lehner PART V DATA AND TECHNOLOGIES 22 Data (r)evolution: the economics of algorithmic search and recommender services 349 Oliver Budzinski, Sophia Gaenssle, and Nadine Lindstädt-Dreusicke 23 Blockchain technology in the supply chain: learning from emerging ecosystems and industry consortia 367 Wafaa A.H. Ahmed and Bart L. MacCarthy 24 Blockchain-based supply chain architecture adapted to digital business ecosystems 387 Yu Cui and Prakash J. Singh 25 Blockchain ecosystems in the creative industries: big dreams for micro-payments 405 Ivana Kostovska 26 Artificial intelligence meets onto-epistemologies: distinctive sociomaterial perspectives for organizational research at the intersection of digital business ecosystems and robotics 424 W.G. Will Zhao and Yimin Yang PART VI SOCIETAL CHALLENGES AND SUSTAINABILITY 27 Having a platform to stand on: examining modern challenges faced by workers in platform-facilitated multi-sided markets 439 Traci M. Bricka and Amber N. Schroeder 28 Better data, better business, better lives: towards a symbiotic reporting framework for sustainable digital business ecosystems 457 Patrick Peter and Will Ritzrau 29 Conceptualizing smart-circular product-service ecosystems for the photovoltaic power industry 475 Verena Luisa Aufderheide, Laura Montag, and Marion Steven 30 The digital business ecosystem sustainability cube: an instrument enabling systematic collaboration decisions 492 Timo Klünder and Marion Steven 31 Big data analytics for developing sustainable capabilities of digital business ecosystems 510 Raissa Pershina PART VII INDUSTRY APPLICATIONS AND CASE STUDIES 32 Digital business ecosystems: a comparison of different industries 530 Franziska Götz, Christoph Buck, Michael Rosemann, and Reinhard Meckl 33 Doing digital news: a comparison of three business models from an ecosystems perspective 549 Cindy Price Schultz 34 Digital business ecosystems in the media: VR technology implementation models 564 Anna Jupowicz-Ginalska and Krzysztof Sokół 35 The digital innovation ecosystem of eSports: a structural perspective 582 Katharina Hölzle, Oliver Kullik, Robert Rose, and Matthias Teichert 36 Value co-creation in eSports from a service ecosystem perspective 596 Reinhard E. Kunz and Alexander Roth 37 Entrepreneurial responses to the coronavirus pandemic: digitization of the US restaurant business 614 Geoffrey M. Graybeal and Benjamin Lawrence 38 Driving automation: an evolving digital business ecosystem tale 629 Samina Husain and Ana Trigo 39 Case study of the customer acceptance of Personal Data Trust Bank in Japan: a questionnaire survey 646 Masaharu Tsujimoto and Soichiro Tanaka 40 Potentials of digital business ecosystems in the healthcare market 661 Franziska Götz, Caroline Reelitz, Christoph Buck, Torsten Eymann, and Reinhard Meckl 41 Digital twins in real estate: driving value throughout the building life cycle 679 Adrian Toschka 42 Developing big data analytics capability in a focal firm of a digital business ecosystem: the case of the Norwegian swine breeding industry 696 Victoria Konovalenko Slettli 43 Evolving internal digital business ecosystems for order fulfillment 713 Julia Feldt and Henning Kontny 44 Digital ecosystems in manufacturing: emerging models for Industry 4.0 726 Giovanna Culot Index

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Book SynopsisThis book integrates new thinking on the image, marketing, and branding of places at all levels, from town squares to cities and countries, and of the products and peoples associated with them, thereby bridging the ‘country’ and ‘place’ silos in place-related research and practice. Insightful contributions from top scholars reflect fresh theorizing and provide a critical appraisal of conventional wisdom by juxtaposing intriguing contexts, questioning commonplace practices, and challenging methodologies and theoretical assumptions.Chapters explore interdependencies among residents, visitors, brand managers, and consumers; image effects of place and social identity, cross-border acquisitions, popular culture exports, and sporting mega-events; country-of-origin research, cross-cultural consumer behaviour, international marketing, destination branding, and brand modelling; and cutting-edge methodological approaches and managerial best practices in place marketing. The book’s interdisciplinary know-how and approach makes it an invaluable and comprehensive reference for researchers, managers, consultants, and students alike, in areas from marketing, place management, international business, and tourism to communications, social psychology, urban geography, and regional economics.Trade Review‘This is a useful source book for those seeking an overview of different approaches to the challenges of place marketing and branding. It will appeal to researchers and graduate students looking for interesting questions to tackle.’ -- Greg Richards, Journal of Urban Affairs‘A new academic book is out, on the marketing of places, and this one is a refreshing read. Boasting contributions of many of the world’s leading place marketing thinkers, the book is essential in that it reflects current thinking on the topic, often with a (most welcome) critical eye.’ -- TPBO: The Place Brand Observer‘This volume clearly describes the research potential in place marketing/branding. Researchers and doctoral students with an interest in place marketing or branding, or any related topic in international or global marketing, will find many stimulating ideas and illustrative examples in this volume.’ -- C. Anthony Di Benedetto, Journal of International Consumer Marketing?‘In a field not noted for its sense of direction or purpose, Papadopoulos and Cleveland have achieved that rare goal: a properly curated collection. They have done this with intelligence and panache, so this book should move the field forward, and is also a pleasure to read. Highly recommended.’ -- Simon Anholt, Independent policy advisor, UK, and Founder, Anholt-Ipsos Nation Brands Index and City Brands Index‘Country and place branding has emerged as one of the hottest topics in international marketing. Leading scholars Nicolas Papadopoulos and Mark Cleveland put together a book that is the ultimate resource on the subject. The book combines relevance and academic rigor. A must read for policy makers, managers, and academics.’ -- Jan-Benedict Steenkamp, Knox Massey Distinguished Professor of Marketing, University of North Carolina, US‘For too long the fields of place marketing and branding on the one hand, and country of origin and country image on the other, have evolved in parallel, with minimal integration between these two highly related areas. This timely book provides an excellent, focused and insightful synthesis of these research silos.‘ -- Keith Dinnie, University of Dundee School of Business, UK‘Papadopoulos and Cleveland have composed a fascinating research volume. They connect scholarship from two distinct fields: the marketing of places and the marketing of products based on ‘‘country-of-origin‘‘. Each field has evolved independently of the other but, as the volume shows, each could also benefit greatly from the knowledge created in the other.‘ -- Alain Verbeke, Editor-in-Chief, Journal of International Business Studies and McCaig Research Chair in Management, University of Calgary, CanadaTable of ContentsContents: Introduction: the ‘country’ vs. ‘place’ and ‘marketing’ vs. ‘branding’ conundrum 1 Nicolas Papadopoulos and Mark Cleveland PART I ‘BIRDS OF A FEATHER, ALL OVER THE PLACE’: MY NEIGHBOURHOOD, MY TOWN, MY COUNTRY 1 Conceptions of place: from streets and neighbourhoods to towns, cities, nations, and beyond 9 Gary Warnaby and Dominic Medway 2 Place brands: why, who, what, when, where, and how? 26 Mihalis Kavaratzis and Magdalena Florek 3 Will the twain ever meet? ‘Place’ vs. ‘country’ in research and practice 40 Nicolas Papadopoulos and Mark Cleveland 4 Six propositions for place marketing: a critical discussion of the current state of our field 63 Sebastian Zenker PART II ‘A CASE OF MISTAKEN IDENTITY?’: RESIDENTS AND IDENTITY POLITICS IN PLACE AND SPACE 5 In search of a place brand identity model 77 Magdalena Florek 6 From participation to transformation: the multiple roles of residents in the place brand creation process 97 Alia El Banna and Ioana S. Stoica 7 Peoplescapes and placemaking in a multicultural world: residents’ identity, attachment, and belonging 114 Andrea Insch 8 The fabric of person–place–time: what metaphors from outer space can teach us in place branding 135 Mark Cleveland and Nicolas Papadopoulos PART III ‘A PLACE IS WORTH A THOUSAND WORDS’: A SMORGASBORD OF COUNTRY IMAGES AND EFFECTS 9 ‘New perspectives welcome’: a case for alternative approaches to country of origin effect research 158 Mikael Andéhn and Jean-Noël Patrick L’Espoir Decosta 10 The effects of stereotyping on place/country image perceptions 174 Peter Magnusson and Stanford A. Westjohn 11 Consumer dispositions and product connections to places: from parochialism to cosmopolitanism and beyond 192 Mark Cleveland, Nicolas Papadopoulos, and Boris Bartikowski 12 Country of origin cues in advertising: theoretical insights and practical implications 212 Fabian Bartsch and Katharina Petra Zeugner-Roth 13 Cross-border acquisitions and offshoring strategies: the effects on country/place image and reputation 228 Michela Matarazzo PART IV ‘HERE, THERE, AND EVERYWHERE’: ADVANCES, ADVERSITIES, APPLICATIONS, AND ASSOCIATIONS IN ‘COUNTRY’ AND ‘PLACE’ MARKETING 14 The role of advertising in place branding 247 Rick T. Wilson 15 Place branding as an instrument in strategic spatial planning: insights from urban regions in Western Europe and North America 265 Eduardo Oliveira and Anna M. Hersperger 16 Popular culture and place-associated products in country image 282 Candace L. White 17 Understanding ‘public diplomacy’, ‘nation branding’, and ‘soft power’ in showcasing places via sports mega-events 298 Nina Kramareva and Jonathan Grix 18 Place branding for sustainable development: the role of tourism in sustainable place branding strategies 319 Anette Therkelsen, Laura James, and Henrik Halkier 19 Place branding practice and scholarship: where we are and whither we may be going 337 Robert Govers Epilogue: ‘Between a rock and a hard PLACE’ 342 Mark Cleveland and Nicolas Papadopoulos Index 350

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Book SynopsisThis timely book proposes a new perspective on building innovation in companies providing business services. Implementing an innovation orientation paradigm based on six pillars - strategy, organisational culture, human resources, structure and process, marketing, and technology - it sets out a framework for achieving innovation through knowledge management. Offering practical suggestions for knowledge management, the book proposes a measurement tool of innovation orientation, highlighting the key challenges faced by companies providing business services and how a new, innovation-oriented paradigm can meet these challenges. Chapters provide a comprehensive analysis of service companies, illustrating a methodology by which these companies can gain a competitive advantage. Proposing theoretical insights for managing business services, this unique and state-of-the-art book will be of interest to international researchers of innovation and knowledge management, as it indicates potential paths for future research in these areas. Business managers and other practitioners will also benefit from this book’s practical guidance in the role of innovation orientation in managing a knowledge-based service company.Trade Review'Innovation is often deemed to be the purview of manufacturing firms, but this book highlights the ways service businesses evolve an innovation orientation. It further discusses how market leadership can be achieved through an innovation orientation. Both service business owners, as well as academicians, will find this book of benefit.' -- Judy Siguaw, East Carolina University, USTable of ContentsContents: Preface 1. The nature of business services 2. Orientation of business service enterprises: theoretical and terminological issues 3. Strategic dimension in innovation orientation 4. Dimension of organisational culture in innovation orientation 5. The human resources dimension in innovation orientation 6. Structural and process dimension in innovation orientation 7. Marketing dimension in innovation orientation 8. Technological dimension in the innovation orientation 9. Performance and innovation orientation measurement framework of business services research References Index

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