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Book SynopsisWhen faced with a 'human error' problem, you may be tempted to ask ''Why didn't these people watch out better?'' Or, ''How can I get my people more engaged in safety?'' You might think you can solve your safety problems by telling your people to be more careful, by reprimanding the miscreants, by issuing a new rule or procedure and demanding compliance. These are all expressions of ''The Bad Apple Theory'' where you believe your system is basically safe if it were not for those few unreliable people in it. Building on its successful predecessors, the third edition of The Field Guide to Understanding 'Human Error' will help you understand a new way of dealing with a perceived ''human error'' problem in your organization. It will help you trace how your organization juggles inherent trade-offs between safety and other pressures and expectations, suggesting that you are not the custodian of an already safe system. It will encourage you to start looking more closely at the performance thaTrade ReviewComments on the Third Edition: ’It's in the world's best interest to read Dekker’s book. The Field Guide is nothing short of a paradigm shift in thinking about human error, and in my domain of software and Internet engineering, it should be considered required reading. This Third Edition is much better than the Second, and the layout of the material is far more accessible.’ John Allspaw, SVP, Infrastructure and Operations, Etsy ’If you design equipment or operating procedures, if you investigate accidents or deal with safety, this is an essential book. Sidney Dekker, a leading world authority on "human error" has enhanced his already exceptional "Field Guide" to be a concise, readable guide to both design of equipment and procedures and also the analysis of mishaps. The label "human error" is misleading and its use prevents discovery and correction of the true underlying causes of incidents. So read about hindsight bias, about the difference between the view from inside the system rather than from outside, and about difference between the blunt end (where you should do your work) and the sharp end (where people tend to focus). Read, learn, and put these ideas into practice. The results will be fewer incidents, less damage, less injury.’ Don Norman, author of The Design of Everyday Things ’The Third Edition of Sidney Dekker's Field Guide to Understanding Human Error provides a solid practical framework for anyone wanting to make sense of safety science, human factors analysis, and the New View approach to conducting investigations of incidents and accidents. The trademark direct and passionate style that is common in Dekker's work focuses on the circumstances of frontline operators and managers working in complex systems, as well as the challenges of the safety investigator. Dekker does not mince his words ("Any human factors investigation that does not take goal conflicts seriously does not take human work seriously") and is clearly supporTable of ContentsPreface; The Bad Apple Theory; The new view; The Hindsight Bias; Put data in context; 'They should have...'; Trade indignation for explanation; Sharp or blunt end?; You can't count errors; Cause is something you construct; What is your accident model?; Human factors data; Build a timeline; Leave a trace; What went wrong?; Look into the organization; Making recommendations; Abandon the Fallacy of a Quick Fix; What about people's own responsibility?; Making your safety department work; How to adopt the New View; Reminders for in the rubble; Index.

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Book SynopsisThis edited book concerns the real practice of human factors and ergonomics (HF/E), conveying the perspectives and experiences of practitioners and other stakeholders in a variety of industrial sectors, organisational settings and working contexts. The book blends literature on the nature of practice with diverse and eclectic reflections from experience in a range of contexts, from healthcare to agriculture. It explores what helps and what hinders the achievement of the core goals of HF/E: improved system performance and human wellbeing. The book should be of interest to current HF/E practitioners, future HF/E practitioners, allied practitioners, HF/E advocates and ambassadors, researchers, policy makers and regulators, and clients of HF/E services and products.Trade Review"For those who are already working in human factors and ergonomics this book is of major significance. Not only does it synthesise the diverse aspects of this complex issue, it genuinely adds new knowledge in conceptualising and mapping the human factors terrain in a way that provides insight and adds practical value. For those unfamiliar with the territory who may be both enticed and somewhat confused by the vocabulary, this book provides an accessible and balanced account of the subject, shining a bright light on a subject that is much misunderstood. Thirty-one chapters, authored by a tour de force of experts, provide the reader with a set of books within a book; in particular, as it explores human factors and ergonomics across different domains. For anyone who is interested in using their human factors qualifications in the healthcare domain, the book is worth buying simply for the chapter on human factors and ergonomics in healthcare by Ken Catchpole and Shelly Jeffcott.—Dr Suzette Woodward, NHS Litigation Authority, UK"I'll admit I'm slightly biased, as I wrote the Foreword. However, I agreed to write the Foreword because I believe this book fills a unique space. It's an insight into the real, and often messy and challenging world of human factors/ergonomics in practice. It's doesn't just contain small tantalising snippets from the real world, it contains thorough reviews and insight that each industry can learn from. Every industry is on a journey to be better and safer at what it does, each one is at a different stage of that journey and this book has been a great help to me in understanding "how we're doing" and what we could be doing next. An eye opener."—Martin Bromiley OBE, Airline Captain and Chair of Clinical Human Factors Group, UK"I liked this book. It fits well with much of my experience and earlier work for IEA on university EHF courses and on professional EHF competencies - I was chair of the IEA executive committee for ergonomics education and professional certification. It also contains some very useful insights that I can use for my undergraduate and postgraduate courses (example: comments about professional aspects of EHF, definitions and history of EFH). The chapters on specific industries will also be very useful introductions for some of my EHF research students. I would definitely use the book as a prescribed text for my 128.804 course: Ergonomics professional practice."— Stephen Legg, Massey University, New Zealand"The editor’s note the book focuses on the practise of HF/E as a craft (as distinct from the science/engineering sides), and there is much useful discussion on how HF/E practitioners can best organise themselves to be effective, personally and collectively.I’ve always found HF/E practitioners to be an unusually reflective bunch who always provide useful and sometimes profound insights into the nature of work. This book simply reinforces that experience."—SafeGuard, January/February Issue 2018"For those who are already working in human factors and ergonomics this book is of major significance. Not only does it synthesise the diverse aspects of this complex issue, it genuinely adds new knowledge in conceptualising and mapping the human factors terrain in a way that provides insight and adds practical value. For those unfamiliar with the territory who may be both enticed and somewhat confused by the vocabulary, this book provides an accessible and balanced account of the subject, shining a bright light on a subject that is much misunderstood. Thirty-one chapters, authored by a tour de force of experts, provide the reader with a set of books within a book; in particular, as it explores human factors and ergonomics across different domains. For anyone who is interested in using their human factors qualifications in the healthcare domain, the book is worth buying simply for the chapter on human factors and ergonomics in healthcare by Ken Catchpole and Shelly Jeffcott.—Dr Suzette Woodward, NHS Litigation Authority, UK"I'll admit I'm slightly biased, as I wrote the Foreword. However, I agreed to write the Foreword because I believe this book fills a unique space. It's an insight into the real, and often messy and challenging world of human factors/ergonomics in practice. It's doesn't just contain small tantalising snippets from the real world, it contains thorough reviews and insight that each industry can learn from. Every industry is on a journey to be better and safer at what it does, each one is at a different stage of that journey and this book has been a great help to me in understanding "how we're doing" and what we could be doing next. An eye opener."—Martin Bromiley OBE, Airline Captain and Chair of Clinical Human Factors Group, UK"I liked this book. It fits well with much of my experience and earlier work for IEA on university EHF courses and on professional EHF competencies - I was chair of the IEA executive committee for ergonomics education and professional certification. It also contains some very useful insights that I can use for my undergraduate and postgraduate courses (example: comments about professional aspects of EHF, definitions and history of EFH). The chapters on specific industries will also be very useful introductions for some of my EHF research students. I would definitely use the book as a prescribed text for my 128.804 course: Ergonomics professional practice."— Stephen Legg, Massey University, New Zealand"The editor’s note the book focuses on the practise of HF/E as a craft (as distinct from the science/engineering sides), and there is much useful discussion on how HF/E practitioners can best organise themselves to be effective, personally and collectively.I’ve always found HF/E practitioners to be an unusually reflective bunch who always provide useful and sometimes profound insights into the nature of work. This book simply reinforces that experience."—SafeGuard, January/February Issue 2018Table of ContentsIntroduction. Nature of the HF/E Profession Today. Ergonomics and Ergonomists’: Lessons for HF/E Practice from the Past and Present. The Nitty-Gritty of Human Factors. Human Factors and the Ethics of Explaining Failure. Human Factors and Ergonomics in the Media. HF/E Practitioner Roles. HF/E Practitioner Contexts. Integrating Research into Practice in HF/E. The Challenges of Practice-Oriented Research. HF/E Methods in Practice: The Right Tool for the Right Job. Becoming an HF/E Practitioner. HF/E Practice in Aviation: Assisting Human Performance in Aviation Operations. HF/E Practice in the Rail Industry: The Right Way, the Wrong Way and the Railway. HF/E Practice in the Oil & Gas Industry: Capital Projects and Human Capital. Human Factors in Healthcare. Challenges and Opportunities. HF/E Practice in the Nuclear Industry: Helping to Deliver Safety in a High-Hazard Industry. HF/E Practice in Military Aviation: On Time and on Target. HF/E in the Construction and Demolition Industry. HF/E Practice in Manufacturing: Integration in the Engineering Design Processes. HF/E Practice in user Experience: Demonstrating Value in a Fast-Growing Field. HF/E Practice for Consumer Product Design: Differentiating Products by Better Design. HF/E Practice in Web Engineering and Operations. HF/E Practice in Inclusive Design: making Accessibility Mainstream. HF/E Practice in Agriculture: The Challenges of Variety and Complexity. Selling ‘Ergonomic’ Products: Different Approaches for Different Applications. Human and Organisational Factors in Regulation: Views from a Former Regulator. Communicating with Decision Makers: Getting the Board on Board. Engaging Participants in Human Factors and Ergonomics. Writing as an HF/E Practitioner. Public and Social Media Engagement for HF/E Practitioners: Outreach, Research and Networking. Afterword.

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Book SynopsisIn recent years organizations of all kinds have learned that project working, once considered significant only for engineering and construction companies, can help to ensure that the intended benefits of business change will be realized in full and on time. This development means that more people than ever before need to understand the basic process, language and purpose of project working. That awareness is important not only for those actually engaged in project work, in all sectors of industry and commerce, but also for senior managers, project sponsors and the other stakeholders. The fourth edition of Essentials of Project Management is the junior complement to Dennis Lock''s comprehensive, successful and encyclopaedic textbook, Project Management (now in its Tenth Edition). Essentials provides a concise, straightforward account of the principles and techniques of project management, designed to meet the needs of the business manager or student. Using examples and illustrations, tTrade Review’Everyone who is involved in project management will benefit from reading this book. Dennis Lock has maintained the standard that we have come to expect of him in his writings and there is little doubt that this latest book will join his others as a must-have for all experienced and aspiring project managers. Companies whose business is project management should ensure that all its coal face employees have read this book and have the full support of the company so that they can implement the suggestions that Lock has been kind enough to make. Unlike several other books in the marketplace on project management, this book covers both project planning and project execution - the combination of which is necessary to achieve a wholly successful project. Inadequate project planning will make successful project execution a difficult, if not impossible, target to attain.’ Project Magazine, March 2015 Reviews of previous editions: 'Lock has moved even more closely to the life cycle concept that many of us use as the basis of developments in educational technology (and that all in information technology development have had to use for decades). ...This book is for business students and for serving managers with just an occasional project to steer. Steering any project will be much less trouble with this book to hand.' British Journal of Educational Technology 'Concise, straightforward and easy to read ... There is a logical progression about the text, which lends itself to frequent visits without heavy study ... There are many references in the book with examples, a good index, a comprehensive list of figures and a bibliography. There are also many illustrations, which are well laid out and easy-to-follow flow charts. This text would add value to any manager's bookcase and would support the learning of many students.' Training Journal 'The author argues that most managers will need, at some stage, to manage projects. Information specialists are no exceTable of ContentsList of Figures, Preface, 1 Introduction to Projects and their Management, 2. Defining the Project Task, 3. Estimating the Project Costs, 4. Managing Risk, 5. Organizing the Project, 6. Work Breakdown Structures, 7. Planning the Timescale, 8. Scheduling Project Resources, 9. Implementing the Project Plan, 10. Managing Purchasing, 11. Managing Changes, 12. Managing Costs, 13. Corporate Managers’ Support for the Project Manager, Select Bibliography, Index

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Book SynopsisManaging the Risks of Organizational Accidents introduced the notion of an 'organizational accident'. These are rare but often calamitous events that occur in complex technological systems operating in hazardous circumstances. They stand in sharp contrast to 'individual accidents' whose damaging consequences are limited to relatively few people or assets. Although they share some common causal factors, they mostly have quite different causal pathways. The frequency of individual accidents - usually lost-time injuries - does not predict the likelihood of an organizational accident. The book also elaborated upon the widely-cited Swiss Cheese Model. Organizational Accidents Revisited extends and develops these ideas using a standardized causal analysis of some 10 organizational accidents that have occurred in a variety of domains in the nearly 20 years that have passed since the original was published. These analyses provide the 'raw data' for the process of drilling down into the underlTable of ContentsIntroduction; Part 1: Refreshers; The "Anatomy’ of an Organizational Accident; Error-Enforcing Conditions; Part 2: Additions Science 1977; Safety Management Systems; Resident Pathogens; Ten Case Studies of Organizational Accidents; Foresight Training; Alternative Views; Retrospect and Prospect; Taking Stock; Heroic Recoveries

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Book SynopsisSince its publication, Complex Adaptive Leadership has become a Gower bestseller that has been taught in corporate leadership programmes, business schools and universities around the world to high acclaim. In this updated paperback edition, Nick Obolensky argues that leadership should not be something only exercised by nominated leaders. It is a complex dynamic process involving all those engaged in a particular enterprise. The theoretical background to this lies in complexity science and chaos theory - spoken and written about in the context of leadership for the last 20 years, but still little understood. We all seem intuitively to know leadership 'isn't what it used to be' but we still cling to old assumptions which look anachronistic in changing and challenging times. Nick Obolensky has practised, researched and taught leadership in the public, private and voluntary sectors. In this exciting book he brings together his knowledge of theory, his own experience, and the results of 19 years of research involving 2,500 executives in 40 countries around the world. The main conclusion from that research is that the more complex things become, the less traditional directive leadership is needed. Those operating in the real world, nonetheless, need ways of coping. The book is focused on helping practitioners struggling to interpret and react to increasingly VUCA (Volatile, Uncertain, Complex, Ambiguous) times. The book will particularly appeal to practitioners wishing to improve their leadership effectiveness as well as for students and researchers in the field of leadership.Trade ReviewReviews of previous edition: 'Drawing upon a wide range of wisdom and ideas, from Lao Tzu to Lorenz and modern chaos theory, Obolensky brilliantly argues the case for organisations and their leaders to adapt to the complex, uncertain world of today and tomorrow. He also proffers excellent practical advice on how to do so.' Philip Sadler CBE, Vice-president, Ashridge Business School, Senior Fellow, Tomorrow’s Company 'A true tour de force, in a class of its own from being well-grounded both in the science and in practical experiences.' Margaret J. Wheatley, author of Leadership and the New Science and other books 'Chaos and order: the perpetual tension that drives and binds any organisation. What should leadership do - conserve order or inspire creativity and change? In this wonderfully clear, thorough and provocative book Obolensky describes leadership as a fusion of anarchy and oligarchy, and shows how things really get done - through polyarchy. This book is a must-read for anyone seriously interested in understanding what is happening to authority, initiative and influence in contemporary organizations; leaders who value conceptual clarity about their predicament will find it invaluable.' Professor Jonathan Gosling, Centre for Leadership Studies, Exeter University, UK 'This book provides a novel, provocative and useful approach to leadership, which I have seen put to good use by Professor Obolensky with senior executives in London Business School’s Centre for Management Development. Today, leaders have to be able to work in a complex and fast-changing environment, and to do this effectively means challenging a lot of the traditional assumptions about the nature of leadership. This book does a terrific job of introducing some new thinking about leadership, while also keeping the reader’s feet firmly on the ground. You will enjoy the mind-stretching concepts, the witty anecdotes, and the practical advice Professor Obolensky offers up in this book.' JuliaTable of ContentsContents: Preface to the First and Second Editions. Part I The Context: A journey of discovery; The world wide context - a flow towards polyarchy; The organisational context - evolve or die; Finita la comedia - stop playing charades; A quick breather between Parts I and II. Part II Chaos and Complexity: Order in chaos, simplicity in complexity - the deeper paradox; Getting to grips with chaos and complexity; Getting chaos and complexity to work; A quick breather between Parts II and III. Part III The Leadership Angle: What is leadership anyway?; What about the followers?; Complex adaptive leadership in action; A final breather between Parts III and IV. Part IV Looking Forward and Other Interests: Beyond this book - the choices you have... Appendices; Bibliography; Index.

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Book SynopsisAs leaders increasingly understand the importance of good safety practice to support their business objectives, safety and health practitioners develop better tools and solutions. However, there is still a gulf between these two groups where engagement, communication and shared understanding can be found lacking. From Accidents to Zero opens up the field of safety culture and breaks it down into bite-sized pieces to facilitate new, critical thought and inspire practical action.Based on the concept of creating safety, as opposed to just preventing accidents, each of the 26 chapters in this user-friendly book includes explanation, commentary, reflections and practical activities designed to systematically and sustainably improve workplace safety culture. Core topics range from behaviour to values, daily rituals to unsafe acts, felt leadership to trust.Andrew Sharman''s practical guide blends current academic thinking with authoritative guidance and sets uTrade Review’This is a must read - this book will change your approach to safety forever! Challenges your everyday thinking and provides innovative and proactive methods to truly integrate and embed safety into your company culture.’ Steve Bourke, EHS Director, Owens-Illinois ’Take a time-out from the power-point factory today and remind yourself how you can save lives, stop injuries and unlock the potential of your teams to drive a culture shift with this fresh and direct step-by-step user guide.’ Peter McLellan, Global Head of Health & Safety, DHL ’A common-sense and thought provoking view deconstructing the mysteries of safety culture and how revitalising the concepts of people making safety personal and actually thinking about safety are vital in modern times. Andrew’s absence of technical jargon, which many safety professionals often love to use, means that this text book is ideal for directors and senior managers to dip into for inspiration, as well as those new to managing and influencing safe behaviours alike in the workplace.’ Ian M.B. Scott, General Manager, Safety, Health and Environment, Balfour Beatty’From Accidents to Zero, inspires Health and Safety professionals to think outside the same old worn out accident prevention methods and look to cutting edge culture-focused strategies. This book is a must-have resource for all Health and Safety professionals interested in achieving new results in the social age.’ Chet Brandon, Vice President Operations, ATI Physical Therapy ’From the Jedi Master of safety leadership comes a powerfully positive book on safety culture that points us towards what we can do to really make a difference. Blending out-of-the-box thinking with human applications and psychology this book will transform your safety change effort. Truly stellar.’ Steve Giblin, Group HSSEQ Director, Speedy Services 'An easy to read and understand book with advice given in a story-telling style that is easy to relate to. This book will help the safety practitioner to change the way they think about, and how they do their work. Helpful and insightful it gives practical examples of what has worked for others whilst allowing the reader to adapt or adopt the ideas to help change the way they think or work. It is an excellent guide for Safety Practitioners in creating their own change, whilst developing sustainable practices.' Tim Briggs, President, Institution of Occupational Safety & Health (IOSH) Table of ContentsIntroduction Foreword Preface Chapter One Accidents Chapter Two Behaviour Chapter Three Culture Chapter Four Daily Rituals Chapter Five Evolution Chapter Six Felt Leadership Chapter Seven Groups Chapter Eight Hawthorne Effect Chapter Nine Inattentional Blindness Chapter Ten Just Culture Chapter Eleven Kahneman Chapter Twelve Leadership Chapter Thirteen Mindfulness Chapter Fourteen Near Misses Chapter Fifteen Observation Chapter Sixteen Performance Chapter Seventeen Quality Chapter Eighteen Risk Chapter Nineteen Safety Chapter Twenty Trust Chapter Twenty One Unsafe Acts Chapter Twenty Two Values Chapter Twenty Three Words Chapter Twenty Four Factor Chapter Twenty Five You Chapter Twenty Six Zero Epilogue

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Book SynopsisDuring the last decade, platform businesses such as Uber, Airbnb, Amazon and eBay have been taking over the world. In almost every sector, traditional businesses are under attack from digital disrupters that are effectively harnessing the power of communities. But what exactly is a platform business and why is it different? In Platform Strategy, Laure Claire Reillier and Benoit Reillier provide a practical guide for students, digital entrepreneurs and executives to understand what platforms are, how they work and how you can build one successfully. Using their own rocket model and original case studies (including Google, Apple, Amazon), they explain how designing, igniting and scaling a platform business requires learning a whole new set of management rules. Platform Strategy also offers many fascinating insights into the future of platforms, their regulation and governance, as well as how they can be combined with other business models.Benoit ReilTrade Review"Platforms like BlaBlaCar are reshaping the way people interact and trust one another, unlocking significant potential for collaboration. Platform Strategy provides powerful insights into how to design, ignite and scale a trusted platform. This is a great read for anyone interested in understanding how platforms are changing the world, and the dynamics at play." - FRÉDÉRIC MAZZELLA, founder and CEO of BlaBlaCar"Platform Strategy is an essential read for students, academics, entrepreneurs and executives interested in understanding how firms like Airbnb, Apple and Google are redefining the rules of business." - DR. MARIE TAILLARD, L’Oréal Professor of Creativity Marketing, ESCP Europe"Platform businesses are unique in that they can connect and match people in an increasingly efficient manner. Yet launching a platform takes a lot of work. Platform Strategy provides unique –and practical- insights for all platform entrepreneurs." - DIDIER RAPPAPORT, CEO of Happn and founder of Dailymotion"Over the past 20 years, I have witnessed first-hand how platform businesses like eBay and Turo unlocked the power of communities and created enormous value for millions of people. Platform Strategy provides great insights into the successful implementation of these innovative business models." - ANDRÉ HADDAD, CEO of Turo"I have hands-on experience of the challenges of exponential growth at eBay, PayPal and Skype. Platform Strategy is a must read for anyone involved in scaling such innovative business models." - ANNEMIE RESS, Founder/CEO of PurpleBeach,former Senior Director HR eBay, PayPal and Global HR Director at Skype"Two-sided businesses are notoriously difficult to scale. Platform Strategy is an inspiring guide packed with deep insights and practical frameworks to help platform entrepreneurs succeed." - STÉPHANE KASRIEL, CEO of UpworkTable of ContentsChapter 1. Introduction to platform businesses Chapter 2. The meteoric rise of platform businesses Chapter 3. What is a platform business? Chapter 4. Economic characteristics of platforms Chapter 5. Platforms as business models Chapter 6. Platform-powered ecosystems Chapter 7. Lifestages of platforms: design Chapter 8. Platform ignition: proving the concept Chapter 9. Platform scaling: reaching critical mass Chapter 10. Platform maturity: defending profitable growth Chapter 11. Platform pricing Chapter 12. Trust, governance and brand Chapter 13. Platforms, regulation and competition Chapter 14. Competing against platforms Chapter 15.The future of platforms

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Book SynopsisTake up your all-access pass to one of the most dynamic areas of the international fashion industry. Lavishly illustrated and packed with industry insights, The Fashion Show is the must-have guide to showing off a collection.You will learn about: The context of the fashion show and its significance for brands, designers, journalists and others working in the fashion industry; How a fashion show is produced, everything from agreeing a vision to casting the models to setting up backstage; What happens on show day, and how to use the impact of your show.Future fashion designers, fashion marketers, fashion managers, fashion PRs and creative practitioners looking to learn more about this fascinating part of the industry, you are cordially invited to join Gill Stark in the front row of The Fashion Show.Trade ReviewGill Stark has proffered a rather fascinating read for almost any fashion reader… this is a book that has something to offer even the most jaded fashion reader. * NY Journal of Books *Perfect for upcoming fashion designers, [this] is an absolute must if you want to gain more insight into the industry. * London Runway *Table of ContentsIntroduction Chapter 1: The Evolution of the fashion show Chapter 2: Contemporary contexts of the fashion show Chapter 3: Marketing and communications Chapter 4: Creating a spectacle: planning a fashion show Chapter 5: Show day Chapter 6: After the show The future of the fashion show Bibliography Acknowledgements Index

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Book SynopsisWhen commercial air services were launched in 1976, Concorde was hailed as one of the wonders of the technological world. Flying at speeds in excess of Mach 2, she was the only commercial airliner ever developed that could maintain twice the speed of sound for periods of over two hours. This is an illustrated guide to Concorde that examines how its designers had to overcome significant challenges in the pursuit of supersonic commercial passenger travel. It documents early opposition to the development of supersonic flight, going on to trace Concorde''s path to commercial success. With stunning photography of the aircraft in development and in service, this gift book tells the story of one of the greatest engineering and technological feats of modern history.Table of ContentsIntroduction /Chronology /Design and Development /Technical Specifications /Service History /The Aftermath /Appendices /Index

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Book SynopsisFirst flown in 1969, Concorde was the first supersonic aircraft to go into commercial service in 1976 and made her final flight in 2003. She was operated primarily by British Airways and Air France. British Airways'' Concordes made just under 50,000 flights and flew more than 2.5 million passengers supersonically. A typical London to New York crossing would take a little less than three and a half hours compared to around eight hours for a subsonic flight. In November 1986 a Concorde flew around the world, covering 28,238 miles in 29 hours, 59 minutes.Today, Concordes can be viewed at museums across US, including in New York, Seattle, and Washington D.C. However, there have been recent reports suggest that a Concorde may start operating commercially again. Through a series of key documents the book tells the story of how the aircraft was designed and developed, as well as ground-breaking moments in her commercial history.

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Book SynopsisIn 1985 Mike Brearley published The Art of Captaincy, revealing how he steered Middlesex and England to victory with his team of first-class cricketers. He got the absolute best out of his players, inspiring Ian Botham to new heights against the Australians in 1981. Few cricketers have had a greater impact on the amateur game than these two.Every captain would love Brearley''s degree in people, as well as a hardhitting all-rounder like Botham. But theirs was a barely recognisable game from the one we play on often dishevelled grounds up and down the country with ragtag teams of ageing, deluded or hungover friends and acquaintances. Now, Charlie Campbell offers us a New Testament to Brearley's Old Testament, as he guides us through the realities of captaining an amateur team.Herding Cats picks its way through the minefield of an amateur's season: from the excitement and hope of pre-season nets, to the desperate scramble to gather 11 players for a frosty game on a far-flungTrade ReviewFunny, self-deprecating, and full of wry wisdom, Charlie Campbell perfectly captures the exquisite torture of running an amateur cricket club. The ideal companion piece to Mike Brearley’s The Art of Captaincy, and a must-read for anyone who’s ever donned whites on a Sunday afternoon. * Michael Simkins *Very funny. Cricket captains everywhere will relate to this. * Nasser Hussain *Charlie Campbell has written amateur cricket an ardent love letter; when faced with the deepest frustrations the amateur captain must endure he hates neither the players nor the game. Funny and touching in equal measure. * Al Murray *A professional cricket captain needs to be part psychologist, part gambler, part babysitter, part sergeant-major, part "one of the lads" and part aloof overseer. As Charlie Campbell shows, it's even trickier for the amateur! * Mark Butcher *After several years of trying, Charlie Campbell’s leadership skills finally overcame mine when the Authors trounced Heartaches in 2016. How foolish of him to reveal his secrets, albeit extraordinarily entertainingly. * Sir Tim Rice *Shot through with wit and warmth, Herding Cats is at its heart a paean to a sport that can be both stunningly uplifting and, without warning, hauntingly debilitating. It will certainly resonate with anyone who has played or loves cricket. But there are lessons here for a wider audience too about leadership, team spirit and the importance of recognising that there is more to life than winning * Evening Standard *In Herding Cats you genuinely smile for the Authors when they pull off an incredible feat… relentlessly entertaining and gets better as its innings goes on. * Literary Review *Taking The Art of Captaincy by former England cricket captain Mike Brearley as his inspiration, Charlie Campbell has produced a delightful equivalent for the amateur game ... Alongside humour, there are genuine insights into how to unlock players’ potential * Independent i *Deliciously witty * The Cricketer *Illuminating and entertaining in equal measure * Ilkley Gazette *Herding Cats is a brilliant account of a season spent in the lower rungs of this eternally beautiful game. * Choice *

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Book SynopsisTeams are everywhere - business, industry, schools, hospitals and government. There are executive, management and cross-functional teams, as well as teams formed for specific tasks and projects. But when a team can succeed or fail on the quality and effectiveness of its leader, everyone will have a view on the leadership qualities that are most important. So what makes a successful team? And what can leaders do to ensure that their teams collaborate effectively and are committed to the right goals?This new title looks at all aspects of teamwork, with a particular focus on the role of the leader, and examines some of the most common challenges facing both teams and leaders, including: interpersonal challenges; working in a global context; different roles in different teams; multicultural teams; and coaching and developing team members.Written by experienced academics and practitioners, the book incorporates results from specially-commissioned survey on team-working, oTable of ContentsIntroduction 1. Teams – what and why! 2. Leadership and teams 3. The stages of team development 4. Team roles 5. Types of teams 6. Qualities and characteristics for effective team leaders and members 7. Building trust 8. Engaging the team 9. The emotional element 10. Teams and accountability 11. Influencing the team 12. Facilitating the team 13. Coaching the team 14. Managing challenging behaviour 15. Dealing with conflict 16. Change in teams 17. Dealing with politics in teams 18. Derailment And finally, the future of teams References and Booklist Index

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Book SynopsisTrade ReviewI highly recommend this book for anyone considering or in a senior leadership role. As an experienced senior leader, Jon Tait provides a great platform to reflect on, improve and develop leadership practice. As a leader, it is vital not only to continue to grow yourself but also to enable this in others around you. This book really captures the essence of highly effective school leadership based on theory, practice and experience. -- Stephen Logan, Deputy Headteacher, @Stephen_LoganThis book is a powerful and unique manual for senior leaders of all educational establishments and those aspiring to be so in the future. It asks questions, demands self-reflection and promotes individual and collaborative evaluation of current practice. Undoubtedly it will provide us with all of the tools required to build capacity and support the next generation of school leadership. Uniquely the book shows that, without prejudice or judgement, we can inspire, motivate and generate teams to lead, prepare, model and critique in order to achieve excellence. -- Phill Dalowsky, Assistant Principal, @phillynevilleThe book is interesting to read and captures the essence of leadership in a school. It felt like having a friendly experienced mentor with me the whole time I was reading it. -- EduBletherThe book stands out because it has clear, concise information broken into bite-size chunks. Full credit to Jon Tait as there are useful takeaways and practical ideas for those thinking about applying for a senior leadership role, allowing the reader to reflect about their educational future. -- UKEdChat

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Book SynopsisSHORTLISTED FOR THE TELEGRAPH SPORTS HEALTH & FITNESS BOOK OF THE YEAR AWARD 2019RUNNING AWARDS 2019 TOP BOOKRunning Up That Hill is a celebration of endurance running. Of running ridiculous distances through cities, over mountains and across countries. Distances most people couldn''t even imagine. But sports presenter Vassos Alexander is hooked!Why else would he run an ultra in Paris, backwards, having missed the start? Why head to Wales for the world''s hardest mountain race with a badly sprained ankle? And why follow in some unforgiving, ancient footsteps and attempt the oldest and toughest footrace on earth, the 153-mile Spartathlon?There''s joy to be found here. Really there is. Vassos recalls his own assaults on these gruelling races, along with ultra-running legends including Scott Jurek, Jasmin Paris, Kilian Jornet, Mimi Anderson and Dean Karnazes. They all testify to the transformative power of endurance running.Trade ReviewThis quirky and entertaining book is a great gift for any runner or for anyone looking for inspiration to get started ... impressive and exciting. * Outdoor Fitness *An entertaining read that covers challenges including the 250km Spartathalon and the 100 mile SDW100, via the occasional missing toenail and having to temporarily use a zimmer frame. * The Scotsman *A witty, informative and authentic narrative about Alexander's experience of longer-distance running adventures! * Outdoor Fitness *An enjoyable love letter to the confidence and transformation to be found in long distance running. * Cotswold Life *Table of ContentsPrologue Foreword Start Line 1 Athens 2 Botolphs 3 Conwy 4 Keswick 5 Snowdon 6 Machynlleth 7 London 8 Corinth 9 Merthyr 10 Winchester 11 Eastbourne 12 Sangas 13 Paris 14 Frome 15 Tegea 16 Ryde 17 Wendover 18 Sparta 19 Alabama 20 Why Finishing Line

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Book SynopsisThe W&A Guide to Getting Published provides the would-be published author with expert knowledge on securing a book deal from preparing a manuscript for submission, to finding an agent, from working with an Editor, to effective self-promotion. It considers all stages in the selling' of your idea and manuscript and gives up-to-date information on how the publishing industry functions and how authors can best navigate its mysteries and complexities.Each chapter provides practical, how-to advice on what to do, where to seek additional help, what costs might be involved, cautionary dos and don'ts, and useful case studies.This guide considers all publishing formats (print, digital and audio) and markets (fiction, non-fiction, children''s and books for adults) to offer all-round support for the budding writer.Table of ContentsIntroduction Chapter 1 Which publishing route to take? Chapter 2 Writing, editing and perfecting your manuscript Chapter 3 Submitting your work to a literary agent Chapter 4 Contracts, legal matters and finance Chapter 5 From final manuscript to published book Chapter 6 Reaching your readers: marketing, publicity and selling Chapter 7 Life after publication Resources: Further reading; Book sites, blogs and podcasts; Glossary;, Software to support writers Index

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Book SynopsisIn today's complex corporate world, contemporary governance calls for a varied and versatile cognitive approach to problems demanding times require nimble minds and rounded perspectives. The authors' research has identified five key leadership intelligences the 5Qs which high-performing leaders need to simultaneously employ in order to achieve transformational change. These are: IQ (cognitive intelligence); EQ (emotional intelligence); PQ (political intelligence); RQ (resilience quotient); and MQ (moral intelligence).The 5Qs come together to inform every aspect of leadership, and each of them can, in different ways, be nurtured and practised through learning and development. Andrew Kakabadse and Ali Qassim Jawad have tested the 5Qs on leaders worldwide, applying them at all levels of leadership in order to explore the combinations of intelligences needed to become a well-rounded, effective leader in any situation.

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Book SynopsisWINNER OF THE GUILD OF FOOD WRITERS INVESTIGATIVE FOOD WORK AWARD 2024JAMES BEARD FOUNDATION BOOK AWARDS NOMINEE 2024SHORTLISTED FOR SCOTLAND''S NATIONAL BOOK AWARDS 2023A TIMES ENVIRONMENT BOOK OF THE YEAR 2023This is fantastic' THE TIMESDeeply relatable' SPECTATORRigorous, incisive, warm and brave' LUCY JONESEssential reading for anyone that eats' JAKE FIENNESUniversally urgent. Everyone should read it.' CAROLINE EDEN-The food stories behind your favourite fruits and vegetables.Have you ever wondered who picked your Fairtrade banana or how far your green beans travelled to reach your plate?We are all part of a complex food system. Trying to make sense of it, environmental journalist Louise Gray tracks the stories of our five-a-day, from farm to fruit bowl, and discovers the impact that growing fruits and vegetables has on the planet. Visiting farms, inTrade ReviewA portrait of a food system that has become miraculously proficient at giving us cheap produce whenever we want it but at the expense of so much else. -- Ben Cooke * The Times *From farmers regenerating their soil and scientists battling a banana pandemic, this is essential reading for anyone interested in the global impacts of what we eat. -- PD Smith * The Guardian *In a global food network, there are no black and white answers ... In the meantime, here are some food stories to munch over. -- Boudicca Fox-Leonard * The Sunday Telegraph *Packed with insight, impeccably researched, and skilfully narrated, this book is attuned to the contradictions and possibilities of the contemporary diet and ripe with appreciation for the visceral importance of plants. -- Rob Percival, author of The Meat Paradox and Head of Food Policy, Soil AssociationEngaging stories and lively sanity for veg-forward eating in our complicated times. -- Hattie Ellis, author of What to Eat?: 10 Chewy Questions About Food[Explores] the nuances and complexities in a deeply relatable way. * The Spectator *Essential reading for anyone that eats, Avocado Anxiety takes you on a journey through food and its impact on our planet. Brilliant, just brilliant! -- Jake Fiennes, author of Land Healer: How Farming Can Save Britain’s Countryside and Head of Conservation, Holkham EstateIn a quietly confident manner, Avocado Anxiety makes you think for yourself on matters that can only be described as universally urgent. Everyone should read it.’ -- Caroline Eden, author of Black Sea, Red Sands and SamarkandA fascinating book full of surprising facts that will force you to reconsider everything you thought you knew about fruit and vegetables. Truly, this is food for thought. -- Cal Flyn, author of Islands of AbandonmentFascinating and informative. * Delicious *How what we eat every day has an impact on us and on the world, and the ways in which we can eat better ethically and gastronomically. * BBC Radio 4 Start the Week *By turns fascinating, moving and funny, Louise Gray gives readers the knowledge they need to make more informed choices about what to eat. -- Emily Beament, author of 12 Small Acts to Save Our World and Environment Correspondent, Press AssociationGray makes an overwhelming topic digestible. … Avocado Anxiety encourages understanding the science behind one’s food and demonstrates the global impact of every meal. * Foreword Reviews *Gray, a journalist who specializes in food and environmental issues, is not afraid to get her hands dirty… With comprehensive research and intelligent, fair-minded writing, this is an informative, optimistic read. * Kirkus Reviews *Each of the stories is an engaging essay written with punch and flair … an intriguing read. * Read, Listen, Watch *Fascinating … Gray helps us to work out what’s worth worrying about and what’s not. -- Ben Cooke * The Times *Table of ContentsPrologue - Roots Chapter 1 - Old Beans Why plant protein will save the planet Chapter 2 - Bananageddon Why you should eat Fairtrade bananas Chapter 3 - The Valuable Esculent Why we should look after the soil Chapter 4 - Miciri Why food miles are not that bad Chapter 5 - Humblebees Why bees are important on farms Chapter 6 - Nightingale Farm Why birds are important on farms Chapter 7 - The Taste of Summer Why seasons are not that important Chapter 8 - The Space Zucchini Why gardening is good for mental health Chapter 9 - Magic Berries Why foraging is magic Chapter 10 - The Orchard Why diversity matters Chapter 11 - Perfectly Imperfect Why we have to cut food waste Chapter 12 - Avocado Anxiety Why simply being anxious won’t solve the problem Epilogue - Roots

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Book SynopsisEver feel like you're so busy and stressed that you forget to breathe? Right now life has never seemed more overwhelming. The COVID pandemic, working from home and lockdowns have turned our working lives upside down, further blurring the line between work and home. We are taking less annual leave, working longer hours than ever and worried about redundancies. There are so many physical and emotional demands on us at the moment it makes it hard not to feel like we are all edging closer and closer to burnout. Dr Bill Mitchell is here to help - a psychologist with decades of experience specialising in helping the overwhelmed, overstressed and overscheduled rebalance their personal and professional lives. In Time to Breathe, Dr Bill brings you invaluable tried and tested, practical solutions from his clinical practice that will help you prioritise what is most important and ensure you stay in a happy, energised space no matter what is going on around you. Find out how toTrade ReviewCalm the chaos ... a practical guide to balancing a high-responsibility lifestyle. * Psychologies magazine *Offers tools on how to navigate working life in a smoother and less stressful fashion. * The Scotsman *Table of ContentsIntroduction Drifting off-track Running on empty When relationships disconnect Taking control of your life Glimpses of reality Our mental foundations: three powerful mindsets Mindset at work The microculture you create Navigating life Planting the seeds Seventy million prescriptions References Acknowledgments Index

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Book SynopsisThe Organised Writer is a practical, no-nonsense system that allows you to write without worrying about administration, business affairs, or scheduling. This straight-talking guide will help you become more productive, cope with multiple projects, and make time within your life to write while also dealing with non-writing tasks more efficiently. It includes advice on how to: Manage your schedule Prioritise your writing time Take notes effectively Work with a clean mind' Get more written every day Deal effectively with non-writing tasks Set up a foolproof filing system Organise your working spaceRead the book, then spend a weekend setting-up the system described, and you'll make the time back with interest. You'll get more written every day and complete more of your other tasks without being overwhelmed by all the things you have to do, forgot to do, or don't want to do.Trade ReviewI’m a messy-brained writer. The Organised Writer helped me tidy up, and improved my working life on a daily basis. * Kieron Gillen *Johnston has uncovered a secret I wish I’d learned twenty years ago; writing benefits way less from inspiration than from sound process. * Merlin Mann *I’ve been a working writer for thirty years. Johnston convinced me I’ve been doing it wrong. * John Birmingham *Johnston packs his book with practical insights and clever methods — the chapters on calendar management and time-blocking alone were like a bolt of lightning to my daily routine. The Organised Writer is the manual you've been looking for. * Helene Wecker *Table of ContentsIntroduction: Becoming an Organised Writer Part One: Get Organised Chapter One: FASTEN Your Seatbelt Chapter Two: Clocking In (and Out) Chapter Three: Taking Notes and Making Lists Part Two: Write! Chapter Four: Five Pages After Breakfast Chapter Five: From Scribbles to Script Part Three: Non-Writing Stuff Chapter Six: Money Matters Chapter Seven: It’s a Set-Up Chapter Eight: The Future Acknowledgements Appendices I: Summary Checklists II: Job Sheets III: Further Reading Index

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Book SynopsisA fascinating and accessible guide to the effective management of corporate real estate--an underestimated element of business management which can have a dramatic impact upon employee satisfaction and organizational efficiency.In the current age of remote working and flexible work hours, why have most office spaces remained relatively unchanged for decades? In Where is My Office?, Chris Kane highlights the importance of workplace agility and innovative corporate real estate (CRE) thinking in ensuring the productivity and efficiency of any organization, while at the same time offering insights into the future of our work environments and the implications for CRE investors. The book assesses the major issues facing CRE sectors around the world - issues that leave businesses out of pocket and employees unhappy with the workspaces in which they are expected to spend a major part of their day.The author presents adaptable and actionable solutions to to thesTrade ReviewParticularly relevant post-Covid, Where is My Office? is a compelling call for change in the property industry. Supported by insights from experience and bursting with practical solutions, Chris Kane shows how property can be about providing great workplaces and enabling better business outcomes for the customer. -- Steven Boyd MBE, CEO, Government Property AgencyChris Kane’s prescient account of the changing workplace couldn’t be more timely. As we start framing the required redesign of our post-Covid 19 society we must rethink the shared value creation opportunities presented by our most enduring asset, our real estate portfolios. Where is My Office is insightful, provocative and helpful. -- Seán Meehan, Martin Hilti Professor of Marketing & Change Management and the Dean of the MBA program, IMD Business SchoolWith the recent onset of remote working and prevalence of flexible outsourced workspaces, the traditional ‘office’ has never been so obsolete. Chris Kane provides fascinating insights into the future of corporate real estate with this timely and engaging book. -- Mark Dixon, CEO & founder, IWGThis book is a rare offering – a perspective on the future of real estate from a seasoned ‘client-side’ professional. In a sector where most of the narrative emanates from the consultancy and supply side, Chris applies his wealth of knowledge and experience from several decades operating within large organisations to an optimistic and crisply argued case for a better future. -- Neil Usher, author of The Elemental Workplace and Elemental ChangeChris Kane has written an incredibly timely book for leaders thinking through the value and role of the physical and virtual office in a post COVID 19 "new normal" world. The Smart Value Formula presents a play book for executives who have an organizational imperative to optimally engage their employees. -- Will Saunders, Founder & CEO, AllyAlign HealthChris Kane’s radical rethinking of the workspaces that are so central to our corporate lives today is urgent and visionary. He expertly addresses the major challenges commercial real estate faces and offers not only thoughtful, persuasive ideas for engaging and adapting the workforce, but also a comprehensive roadmap for getting it done. -- Fiona Calnan, CEO, SantoviaWhere is My Office? does a great job of making the confusing world of commercial real estate understandable and, more importantly, it lays out the key transformations that are happening and should happen. The book provides an approach that can help business executives turn their spaces into strategic investments that help organizations become more agile and dynamic while nurturing stronger connections both within the company and with local communities. -- Corey Thomas, CEO, Rapid7The idea of ‘the office’ is at an inflection point today more than ever. While the evolving nature of work, and in turn the role of the office, has been a key topic for industry insiders, it is now something that every business leader is asking themselves. This book touches upon these issues and provides a depth of insight that only someone with Chris’s experience and innovative spirit could capture. -- Steven Quick, Chief Executive, Cushman & WakefieldThis timely book from Chris Kane demonstrates much of his deep and insightful expertise. By looking at the dilemmas created by the new ways of working, he offers practical reconciliations – exploring the balance between digital and analogue solutions while also considering the dynamics of individual creativity and teamwork. And there are even answers to the behavioural question of how to create an organizational culture, making this a sustainable process rather than another fashionable quick fix. A must read! -- Fons Trompenaars, organizational theorist, management consultant and authorChris has a fascinating insight so clearly driven by first-hand experience at the highest level. He has captured the fundamentals of how important the workplace is to businesses and individuals and has done so in a real, personal and engaging way, giving a critical guide to the purpose of the office. -- Charlie Green, Co-CEO, The Office GroupEntrepreneur, intrapreneur or provocateur, Chris Kane has been an agent for change in the workplace. His journey through Walt Disney and the BBC charts a prescient trajectory for our Post-Covid-19 future. -- Jack Pringle, Principal, Regional Director, EMEA

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Book SynopsisI Am My Brand provides achievable techniques and tools for women to build their personal brand. This is an essential step-by-step guide to building your brand, knowing your worth, and being unapologetic about it.I Am My Brand is a toolkit for personal brand success. Featuring dynamic female brand builders from around the world, the book is a woven tapestry of personal brand advice with storytelling and support that offers a practical guide for female entrepreneurs, freelancers and executives. I Am My Brand explores the techniques used by different women across cultures to build their personal brand, as well as the challenges they faced and their paths to overcoming them. Focused on the skills needed to succeed, their stories coupled with the author''s expertise will support readers on their own journey to brand success and self-empowerment in work and life.The book is written in a down-to-earth style, with light entertainment and real-life anecdotes, proviTrade ReviewBy sharing her own story, as well as those of other women in business, Kubi illuminates a clear and achievable path to owning your brand. -- Jaz Rabadia MBE, Senior Manager, Energy & Sustainability, Starbucks UKKubi cuts through the noise to give you a clear-sighted view of your brand value and then helps you to maximise its potential. She lives her brand and can help you do the same. -- Maria Purcell, Head Of Commercial Sales, Workplace by FacebookKubi Springer is one of the top five external influencers and brand specialists in the UK. -- Paola Lucktung, Former Global Director, Entertainment & Influencer Marketing, Adidas Group

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Book SynopsisSustainable Marketing is the essential guide to implementing, maintaining and scaling sustainability in any marketing initiative. Sustainable Marketing represents the new benchmark for modern marketing. It emphasizes the importance of sustainability in modern marketing, before providing a comprehensive guide to implementing and driving sustainable practices in any organization. It draws upon both professional experiences and academic research, featuring in-depth case studies that are supported by facts, figures, commentary, interviews and analysis.In the modern age of authenticity and transparency, consumers are no longer content with brands that are dismissive of, or even apathetic to, sustainability. This includes, but isn''t limited to, environmental factors - brands are expected to convey understanding, concern and proactivity, whether this applies to their carbon footprint, employee welfare or charitable contribution. Sustainable marketing iTrade ReviewMarketeers have a critical role to play in solving the great challenges of our time. To understand how, they should read this book. -- James Perry, Co-Chairman, COOK and Co-Founder, B Lab UKA book for our time. Never has this topic been more relevant. Sustainable Marketing is packed with solid evidence and research to support the clear advice and actions recommended. Ambitious marketeers take good note and act now; others will. -- Sarah Walker-Smith, CEO, Shakespeare MartineauNot only does Sustainable Marketing inform, it also provides practical advice and actionable plans on how the marketing function can engage in taking on the biggest challenge that the world faces. -- Chris Daly, Chief Executive, CIMThis book drives you to reappraise the role that sustainability plays, both internally and externally. It moves your perceptions from a consumer trend or something mentioned in a CSR policy, to an integral way in which we can drive ‘profit with purpose’ in all we do. Sustainable Marketing is a practical guide on how to authentically drive change from board alignment to daily implementation. -- Abigail Dixon, Founder & Director, Labyrinth MarketingA thoughtful, informative and practical guide that will transform businesses for the better. Every business leader needs to read this. -- Victoria Page, Founder, Victoria Page CommunicationsSustainable Marketing provides a rounded and comprehensive view of key issues such as sustainable supply chain management, packaging, and responsible marketing. With case studies and practical advice on how to drive business transformation, it is a must-read book given the importance of the issues covered for consumers, employees and governments. -- Chris Bartley, Innovation and Partnerships Director, MedShrAs we reach a tipping point in society that links our resiliency to the way the economy works, Sustainable Marketing is a timely reminder that clear commitments and accountability around sustainability become essential components of a future fit business model. -- Chris Grantham, Executive Director, Circular Economy, IDEOWant to support your organization to build a better world? This easy-to-digest book is packed with the latest trends, facts and statistics to help the experienced marketer, those pivoting their careers or just starting out. -- Catherine Weetman FRSA FCILT, author of 'A Circular Economy Handbook'A valuable handbook for marketers at all levels of seniority to lead sustainable change in their organisations. By balancing research and pragmatic analysis, the authors provide clear action steps to turn a daunting endeavour into an exciting sustainability roadmap. -- Lucie Montel, Founder & Director, Project Integrity LtdSustainable Marketing is a Swiss Army knife of a book, engagingly weaving research-based frameworks, compelling case studies and practical ideas on how to promote and drive sustainability within business. Sustainability is an issue for every person on the planet and this book shows you how to ensure that it gets on everyone's agenda. -- Rob Baker, Founder and Director, Tailored Thinking and author of 'Personalization at Work'Through a number of case studies, Sustainable Marketing offers an opportunity to gain a crucial understanding of sustainable practices and is a great tool for anyone aspiring to venture into this very relevant field. -- Caroline Heinz, Senior Sustainability Consultant, SofiesA well-researched, balanced and action oriented primer for marketing professionals looking to understand sustainability and what it means for them. -- Lisa Dittmar, Circular Economy PractitionerA definitive guide for the next generation of marketers, it’s refreshing to see the integration of theory and practice in this evidence-based introduction to sustainable marketing. It contains astute observations and useful insights to guide marketing strategy on how doing good creates value. A wealth of knowledge and sound advice for forward-thinking businesses. -- Leeya Hendricks, Chief Marketing Officer, Delta Capita

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Book SynopsisMany of us are striving to reach our full potential at work and beyond to achieve our goals, rise to challenges and connect well with others. But how can we actively develop our performance, while also taking care of our well-being and life satisfaction? The Performance Curve is a bold new holistic guide that effectively tackles this challenge, providing practical insights into how you can develop and sustain a productive and fulfilling life.Crucially, this book explores not only how you can improve individual performance, but also how to build relationships and environments that bring out the best in others. By interweaving the individual and the collective, this unique approach produces the most effective and sustainable results across the board.The Performance Curve is a powerful combination of neuroscience, psychological research and practical guidance. These concepts are then brought to life through the stories of remarkable individuals from diffeTrade ReviewAn inspirational and accessible synthesis of business and organization management, psychology and brain science, brought to life with vivid and engaging anecdotes. -- Trevor Robbins, Professor of Cognitive Neuroscience, University of CambridgeHighly practical yet deeply substantive, The Performance Curve is a masterful synthesis of the best of what we know about how to become the better version of ourselves we were meant to be. -- Robert Kegan, Harvard University, co-author of 'Immunity to Change' and 'An Everyone Culture'Carries an important message for boards and executive teams seeking practical ways to build the social capital of their organizations. -- Paul Coombes, Chairman, Centre for Corporate Governance, London Business SchoolYou couldn’t ask for a better, more credible guide to raising your professional game and getting more from your life. -- David Morley, MD and Head of Europe at CDPQ. Former CEO and Executive Chairman of Allen & OveryA very engaging and thought-provoking read. -- Elona Mortimer-Zhika, CEO, IRIS Software GroupI can’t think of a more timely and valuable book to help us navigate the changes in mind-set we need to perform and thrive, today and in the future. -- Mark Joseph, CEO, Mobitas AdvisorsThese methods help individuals to develop their leadership muscles and sustainable performance, and businesses to build an effective pipeline for talent, a growth-oriented culture. -- Janet Dekker, EVP Human Resources, Safran Aircraft EnginesCompelling and full of new insights for unleashing individual and organizational performance. -- Heather Bock PhD., Global Chief Learning Officer, Hogan LovellsPractically distils a wide variety of highly effective approaches to enable leadership success in a post-conventional world. Read it and be better. -- Nicolas Ceasar, Head of Leadership Development and Coaching, NatWest GroupThis is an important book. It goes beyond the platitudes of ‘look after yourself to be your best’ and provides evidence-based tools for maximizing your potential and driving sustained organizational performance. -- Colin Price, Former Global Managing Partner, Organization Practice, McKinsey & Co.A manifesto for aiming higher, individually and collectively. -- Sharon Toye, founder of Leadership Mindset Partners and author of 'Accelerating Performance'Highlights the importance of lifelong learning for developing and maintaining our best cognitive function and wellbeing. -- Barbara J Sahakian, Professor of Clinical Neuropsychology, University of CambridgeA comprehensive guide to being your best in today’s uncertain world and to building winning teams that get breakthrough results. -- Chris de Lapuente, Chairman and CEO, LVMH Selective Retailing, Perfumes & CosmeticsThe Performance Curve goes deep into the catalysts that drive effectiveness and will-being. Highly recommended. -- Tsun-yan Hsieh, Chairman, LinHart Group and Senior Partner Emeritus, McKinsey & Co.Offers an insightful map for development which has breadth and depth, and provides solid handolds for the climb to performance. -- David Rooke, founder, Harthill ConsultingAn indispensable read for anyone looking to achieve both effectiveness and well-being. -- Dena McCallum, Co-Founder, Eden McCallum

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Book SynopsisAn essential guide to contemporary marketing that demonstrates, via case studies, the move towards marketing techniques that better reflect consumer needs.As the effectiveness of traditional marketing techniques continues to diminish, contemporary marketing increasingly becomes the most reliable method of expanding outreach and reflecting the needs of the modern consumer. When implemented, these contemporary strategies offer the greatest support for their client base, with a product range that adapts to the desires of the target market. The channels used to underpin these strategies are also radically different from traditional methods placing emphasis upon platforms such as social media.Designed for both undergraduate and postgraduate students, as well as those in executive education and general business, The Essentials of Contemporary Marketing covers a wide range of themes, including:- Consumer behaviour- The latest marketing research- Services marketing- Brand manageTrade ReviewDispenses with the vast amount of marketing jargon and clearly lays out the foundations for marketing success. -- Matthew Housden, marketing consultant, author, academic and trainerOne of the most comprehensive marketing books that every student and practitioner should use to learn about the latest theories, tools and techniques to take their marketing potential to new heights. -- Ritchie Mehta, Founder and CEO, School of MarketingA straightforward, easy to understand marketing roadmap on how to thrive in our fast changing times. -- Hap Klopp, Founder and former CEO, The North FaceComprehensive yet concise and insightful, The Essentials of Contemporary Marketing is highly engaging and easy to read. Key concepts balanced with practical applications provide a valuable resource to students or those seeking to better understand marketing. -- John Bredican, Teaching Fellow in Marketing, King’s College London

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Book SynopsisThis authoritative textbook covers ship construction techniques and methods for all classes of the Merchant Navy marine deck and engineering Certificates of Competency (CoC) as well as students studying for degrees and diplomas in Naval Architecture and Marine Engineering. It is complementary to Reeds Vol 4 (Naval Architecture) and Reeds Vol 8 (General Engineering Knowledge).This fully revised edition prioritises the need of these students, recognising recent syllabus changes and current pathways to a sea-going engineering career, with the increased emphasis on academic content to be delivered by colleges and universities. The text has been updated and expanded to reflect recent developments in techniques and materials used, and related changes in ship design, including sample examination questions and worked example answers throughout.Table of ContentsPREFACE GENERAL INTRODUCTION 1 SHIP TYPES AND TERMS Passenger Ships Container Ships (the Modern Cargo Liner Ships) General Cargo Ships Roll-On/ Roll-Off Vessels Oil Tankers Bulk Carriers Chemical Carriers Liquefied Gas Carriers Superyachts General Notes Ship Terms 2 STRESSES IN A SHIP’S STRUCTURE Strength of Ships – Overall Design Concept Longitudinal Bending Transverse Bending and Racking 3 STEEL SECTIONS USED: WELDING AND MATERIALS Welding Welding Safety Manual metal arc welding (electric arc welding) Welding Processes Materials Mild steel Higher tensile steels Arctic D steel Aluminium alloys The fracturing of steel structures Composites Machining and Repairs 4 BOTTOM AND SIDE FRAMING Double Bottom Side Framing 5 SHELL AND DECKS Shell Plating Deck Plating Beams and Deck Girders Hatches 6 BULKHEADS AND DEEP TANKS Watertight Bulkheads Watertight Doors Deep Tanks Non- watertight Bulkheads Corrugated Bulkheads 7 FORE END ARRANGEMENTS Stem Arrangements to Resist Panting Arrangements to Resist Pounding Bulbous Bow Anchor and Cable Arrangements 8 AFTER END ARRANGEMENTS Cruiser Stern Sternframe and Rudder Shaft Tunnel Thrust Improvement Kort Nozzle Tail Flaps and Rotating Cylinders Podded Drive 9 OIL TANKERS, BULK CARRIERS, LIQUEFIED GAS CARRIERS AND CONTAINER SHIPS 129 Introduction Oil Tankers Bulk Carriers Liquefied Gas Carriers Container Ships 10 THE LOAD LINE REGULATIONS Freeboard Tonnage 159 Life-Saving Appliances Fire Protection Survey of Ships – Discontinuities 11 SHIP DYNAMICS Propellers Fluctuating Forces Caused by the Propeller Wake Field Podded Drive Controllable Pitch Propellers Contra-Rotating Propellers Vertical Axis Propellers Tunnel Thrusters (Bow and Stern Thrusters) Rolling and Stabilisation Reduction of Roll Vibration 12 CORROSION, COATINGS AND DRY-DOCKING Insulation of Ships Corrosion Hull Coatings – for Efficiency and for the Prevention of Corrosion Design and maintenance Fouling Examination in Dry Dock – Class Emergency Repairs to Structure Engine Casing Funnel SELECTION OF EXAMINATION QUESTIONS – OPERATIONAL/MANAGEMENT LEVEL SELECTION OF EXAMINATION QUESTIONS – MANAGEMENT LEVEL INDEX

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Book SynopsisA fascinating insight into the influence that politics has upon business practices and consumer behaviour - and the development opportunities that this can provide.The New Political Capitalism bridges the gap between the reality of the relationship between business and politics, and the lack of familiarity of the business community, even at the most senior levels, with political thinking. The book demonstrates how businesses that develop effective political antennae can enhance their performance in the emerging age of Political Capitalism. it challenges the notion that business is, or can ever be, ''apolitical'', and argues that politics the visible reflection of social values and cultural trends shapes the environment in which business operates. More and more people are becoming politicised in the sense that they have strong views about how our societies should function and the role that business must play. Socio-political issues increasingly affect purchasing decisiTrade ReviewA major contribution to the emerging literature on the future of capitalism. * Professor Sir John Kay, London School of Economics and Political Science; Fellow, St John’s College, Oxford. *Essential reading for all who are seeking to build more resilient societies based on better political and better business cultures. * Helle Thorning-Schmidt, Prime Minister of Denmark, 2011-2015; member of the European Council on Foreign Relations. *As an enlightened observer of the world of politics as well as business, Joe Zammit-Lucia gives us a landmark book. I advise all students of political science to read it. * Renaud Girard, Grand Rapporteur and Chief Foreign Correspondent, Le Figaro; Professor of International Strategy, Sciences Po, Paris. *An essential guide for establishing a stable and sustainable future out of the incoherent chaos that surrounds us. * William H Janeway, Managing Director, Warburg Pincus Private Equity, New York; Faculty Member, University of Cambridge. *Timely, highly relevant, insightful, useful and readable are the words that come to mind as I read The New Political Capitalism. * Gail Klinsworth, Inter alia Board Chair, Globescan, Toronto, and Chair, Board of Trustees, The Shell Foundation; Chief Sustainability Officer, Unilever 2012-2015. *Joe brings together a rare combination of strengths: he has a nose for new trends; he is a critical thinker; and his writings are lucid and with wit. The New Political Capitalism reflects all these strengths. * Leon Wansleben, Max Planck Institute for the Study of Societies, Cologne. *Those of us who have spent time in the worlds of politics and business often struggle to define the differences and overlaps between the two. Joe Zammit-Lucia’s book is an impressive attempt to do that. * The Rt Hon Sir Vince Cable, UK Secretary of State for Business, Innovation and Skills and President of the Board of Trade, 2010-2015; Professor in Practice, London School of Economics and Political Science. *A must-read for understanding why some companies are leaders and others laggards in leading the customer experience revolution. * Dr Lynn Phillips, Professor of Marketing, Stanford Graduate School of Business, 1983-1996; Managing Director, Reinventures. *

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Book SynopsisA no-nonsense study guide helping seafarers to pass their MCA or Flag State oral exams for Deck Officer qualifications. This handy revision guide is the one book that Deck Officer Cadets, Master and Deck Officers will want by their side when studying for the much-feared oral exams. Expert marine training director Simon Jinks strips back the masses of information to the core essential points that are easy to absorb and quick to remember when it comes to the oral assessment.The MCA Deck Officer (Officer of the Watch, Chief Mate and Master) syllabi cover a vast amount of information that candidates are required to understand and use in their oral exam, which for many presents a major stumbling block to qualification. While it inevitably takes a long time for candidates to build up this wealth of knowledge, this study aid is the perfect refresher, listing the key points and including helpful sample questions and worked examples on tidal working, radar plotting and more.Written in siTrade ReviewA must-have resource for students submitting to MCA oral exams. * Roger Seymour, Senior RYA Examiner, Hamble School of Yachting *Table of ContentsBusiness and Law M Notices, Conventions Seaworthiness Stability, safe access, safe movement, Life Saving Appliances Pollution Prevention Marpol, annexes Responses to emergencies Musters, Man Over Board, Fire, Flooding Manoeuvering the vessel Interaction, transverse thrust Distress signals IRPCS Section I, II, III. Lights, Shapes Safe Navigational Watch STCW Ch VIII, Bridge watchkeeping Meteorology Fronts, Measurement, Stevenson screens Passage planning Appraise, Plan, Execute, Monitor

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Book SynopsisThe ultimate guide to the undervalued yet essential skill of selling yourself and becoming an outstanding communicator in person, over Zoom, and on social media.Regardless of experience or expertise, no interview, pitch or meeting will be successful unless it is succinctly, confidently and convincingly delivered. The competitive business landscape demands a high level of communication skills and a deep awareness of not only what we say, but also how we deliver it. In this era of digital communication and information overload, clear messaging has never been more vital and personal credibility has never been more valuable.From a Professor of Communication and a seasoned Communication Strategist, InCredible Communication brings 75 years'' combined experience of practical expertise to the art of effective business communication. Exploring both individual credibility and wider corporate culture, this book provides intuitive tools and techniques that anyone Trade ReviewWeintraub and Lewis’ InCredible Communication provides a blueprint by which each of us can learn to refine and leverage our communication skills at a time when they are needed more than ever. -- Willow Bay, Dean, USC Annenberg School for Communication and JournalismInCredible Communication is the book I’ve been waiting for. This take-action book is filled with hands-on, practical communication tools to manage your reputation, your context and the story you want to tell about yourself. -- Ron Ricci, Founder and CEO, The Transparency ImperativeWeintraub and Lewis have laid out a clear plan for action for navigating today’s very complicated world which requires even more finely honed communication skills than ever before. It’s a book that I will refer to over and over again. -- Carol Nygren, SVP Strategic Business Development, Cityneon HoldingsWhether you are just starting your career or are at the top of your game leading an organization, InCredible Communication will provide you with the insights and actionable tools necessary to be a credible and effective communicator and leader. -- Vince Klaseus, President, Universal Brand Development, NBCUniversal

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Book SynopsisA treasure trove of ideas for the new working world. - Jo Youle, Chief Executive, Missing PeopleIn a world still adjusting to the impact of the pandemic, remote and hybrid working is new territory for most people. But many managers can be poorly equipped to deal with it: the more casual ways of managing in a physical office simply don't work with remote teams, and most tasks will be more challenging when conducted at a distance. Aspects of this will be great news for some people: managing remote teams can often raise the bar for leaders and managers, as well as for the teams themselves. But office-based, face-to-face leadership, while certainly effective, is often more informal and ad hoc, and a number of basic management tasks can be much harder to complete remotely:- managing workloads and performance;- resolving problems and miscommunications;- motivation (and the lack of);- professional development and ongoing training; and- identifying, setting and measuring goals and targTrade ReviewThe new era of hybrid working has just begun. In this book, you can find effective solutions to stay ahead of the game in the next years. -- Marco Maccari, Head of HR Talent, FaterCombines powerful insights into the factors that have led teams and organizations to thrive or struggle through the pandemic, with provocations for how we can learn to harness the power of what we've realised is now possible. -- Emily Preston, Senior Project Lead, Innovation UnitIn this excellent book on leadership, Jo Owen brings a lifetime of work and his trademark pragmatism to one of the most import issues for all leaders today - how to help their teams be the best they can be while working remotely. -- David Stephen, Group Chief Risk Officer, WestpacA treasure trove of ideas for the new working world. -- Jo Youle, Chief Executive, Missing PeopleA masterful and stimulating read. A practical book full of ideas for modern leaders who embrace the change. -- Gosia Walendzik, Founder, Medica AssistanceJo Owen is an author who never fails me … this book will help you become a more ‘adaptable you’ in terms of how you deal with colleagues, bosses and even your personal life. -- Dr Sadie-Jane Nunis, Editor of 'Today's Manager' and President of the Library Association of Singapore

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Book SynopsisFor those hoping to improve their work/life balance, this book offers the perfect mix of clear advice and practical suggestions to help you work out your priorities, reduce your stress levels, and identify the positive steps that can make your life easier.If you feel overwhelmed by the constant juggling of different areas of your life, this book can help. There''s so much pressure on many people today to succeed at work that sometimes ''real life'' tends to take a backseat. With the rise in flexible working and increased options to work from home, the boundaries can become even more blurred, and your relationships with friends, family, partner, and children can all suffer as you try to cram everything into a normal day.Whether you want to reevaluate and improve your current situation, or opt for a complete change of scene with a career break, Balance Your Life and Work will help you to make all the right moves. Containing step-by-step guidance and acti

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Book SynopsisEssential reading for anyone who has been asked to make a presentation, including advice on speech, using visuals, audience engagement, and how to deal with presenting online.Speaking in front of other people can be daunting if you''ve never had a lot of practice. Even if you know your stuff, it can be hard to get everything together in time, look confident, speak clearly, and get your message across well. And that''s before you consider things like presenting online or hosting a Zoom conference.This practical book contains a self-assessment quiz, step-by-step guidance, top tips, common mistakes and advice on how to avoid them, summaries of key points, and lists of the best sources of further help. At the same time, it comes with strategies to help you cope if things don''t go to plan, and special sections on how to manage nerves and boost your message with your body language. Give Great Presentations is full of advice on how to prepare and deli

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a huge range and FREE tracked UK delivery on ALL orders.

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Book SynopsisGareth L. Powell would be the first to tell you that he doesn''t know everything about being a writer, or about getting published, or about life when your work is in a bookshelf. But his field-guide to publishing, About Writing, is absolutely here to help writers on every stage of their journey.Whether you need a bit of writing inspiration or tips on how to find your voice, are struggling to manage writing alongside a day job, want some no-nonsense advice about working with an agent or a publisher or are all at sea with social media, this updated and expanded guide is a must have.Positive, blunt and refreshingly honest, this is a guide to the practical business of writing from a professional author with a decade''s experience, who has navigated working with publishers of all sizes, and walked the path from debut to award-winner. Written with Gareth L. Powell''s trademark warmth and wisdom, About Writing is here to help you achieve your goals, and write your own story.Ori

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Book Synopsis''Infuriating... Wilkin''s main claim is that the super-rich have discovered ''secret'' ways of both making and preserving their fortunes... like [Capital author Thomas] Piketty, Wilkin has a love-hate relationship with capitalism. He takes the view that most billionaires are rich because, one way or another, they have found ways to rig the market.'' The TimesWhat does it take to make a fortune? Hard work? Great ideas? Intelligence? Business acumen? Or something else entirely? Spanning centuries and continents, from the Ancient World to the 21st century, Wealth Secrets of the 1% uncovers the economic principles that enable a fortunate few to get really rich. Witty, provocative and immaculately researched, it is essential and revelatory reading at a time when 1% of the world''s population owns half of its wealth.''Clever [and] entertaining, with a distinctly satirical edge'' Daily Mail''Illuminating [and] eye-opening... sure to make libertarian heads explode'' Kirkus Reviews''What makes this book different is that Sam Wilkin is an inside man'' Daily Telegraph''No one gets really rich reading how-to-get-rich handbooks...Wilkin offers up the real scoop in Wealth Secrets of the One Percent, a delicious - and insight-packed - send-up of the genre.'' Toomuch.comTrade ReviewAn amazing read. It turns out you don't need to be a genius to get fabulously wealthy. You only need to make one of these basic wealth secrets work for you. Wilkin's deep research studying Indian billionaires, American magnates, Russian oligarchs, Mexican tycoons, Roman generals and assorted others of the mega-rich lead Wilkin to identify their wealth secrets. Get on to one of those and you too can light your cigars with $100 bills . . . * Marvin Zonis, Professor Emeritus, Booth School of Business, the University of Chicago *This clever, entertaining piece of work is a self-help book with a distinctly satirical edge. Rich and poor will enjoy it equally, and if you have a modest entourage, I would consider getting copies for them too. * Daily Mail *What makes this book different is that Sam Wilkin is an inside man ... Pay attention, for this could be your chance to follow in the immaculate Italian leather shod footsteps of the world's one per cent. * Daily Telegraph *If you want to become ultra-rich, this book is for you. Sam Wilkin combs history for a provocative and well-written account of the secrets of wealth formation. Just reading this book will make you richer. * Darrell M. West, Vice President of Governance Studies at the Brookings Institution and author of Billionaires: Reflections on the Upper Crust *Illuminating [and] eye-opening... sure to make libertarian heads explode' * Kirkus reviews *

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Book SynopsisKey account management just got easier''This little book is a real gem'' Professor Malcolm McDonaldKey account management is increasingly important and must keep pace with its customers as they continually develop and evolve, often resulting in increasingly sophisticated buying structures. The key account manager therefore requires a wide variety of skills in order to be successful; this is not only an important job role in its own right, it is often a stepping stone to career development, leading to more senior management jobs.Successful Key Account Management In A Week is a week long course. On Sunday you are encouraged to Know your customer as success depends on a relationship that is both rewarding and valuable. On Monday you will Analyse your growth opportunities. The competitiveness of the company must be appraised to enable the identification of sales growth opportunities and all major accounts should be comparTrade ReviewAnything from Grant Stewart is bound to be of high quality, given his background, experience and wisdom. So it is of no surprise to me that this little book is a real gem, which you should read, use and keep handy for continuous reference. The days have long gone when a traditional sales approach was sufficient for major accounts. Given the electronic availability of data, companies know instantly, for example, what products are available to them worldwide and at what price, so the most likely source of differential advantage will come from in depth supplier relationships that enable them to avoid costs, reduce costs, or add value in some way. The only way this can be done by a supplier is by knowing as much, if not more, about the customers' business than they know about their own. Only then does a supplier have a chance of developing a relationship, which will not only help the customer to avoid disadvantage (let's be clear that any supplier can do this), but to create advantage for the customer. If you follow the straightforward guidelines in this book, your company's future is assured. -- Professor Malcolm McDonald, Former Professor of Marketing and Deputy Director, Cranfield University School of ManagementTable of Contents : Sunday: Know your customer : Monday: Analyse your growth opportunities : Tuesday: Measure profits by account : Wednesday: Plan for success : Thursday: Negotiate Win/ Win : Friday: Relationship management/ team selling : Saturday: Partner your accounts

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Book Synopsis An unpretentious guide for all those who want to learn to analyse, understand and evaluate films.Film Studies: An Introduction provides an overview of the key areas in film studies, including aesthetics, narrative, genre, documentary films and the secrets of film reviewing. From Hitchcock and Tarantino to Spielberg and Bigelow, you will gain a critical understanding of legendary directors and the techniques and skills that are used to achieve cinematic effects. Whether you are a film studies student or just a film buff wanting to know more, this book will give you an invaluable insight into the exciting and incredibly fast-moving world of film.Understand Film Studies includes:Chapter 1: Film aesthetics: formalism and realismChapter 2: Film structure: narrative and narrationChapter 3: Film authorship: the director as auteurChapter 4: Film genres: defining the typical filmChapter 5: The non-fiction film: five types of documentaryChapTrade Review'Buckland's pocket-sized volume represents a breakthrough: it's genuinely pitched at novices and succeeds in maintaining a perfect balance between clarity and intellectual complexity' Sight and Sound

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Book Synopsis Discover the 50 secrets that productive people know - complete with strategies for putting them into practice.What do productive people know that the rest of us don''t? Do they have a secret recipe for success? Is there a special alchemy to being productive? The Secrets of Productive People reveals the 50 things you need to know to get things done. Each chapter outlines one of the 50 ideas and gives three strategies for putting it into practice. Some ideas will surprise you, all will inspire you. Put these simple strategies together and you have a recipe for a better life, a formula that will unlock a more productive you. Whether you want to improve your efficiency, clear your desk, or be on top of your work, this book provides the tools and techniques you need to be more productive. With dedicated sections on having a productive attitude, managing specific projects, aids to productivity and productivity in action, it gives you everything you need to

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Book SynopsisIs this the right book for me?Basic Accounting is a complete, step-by-step course in elementary accounting. Giving clear and concise explanations of accounting principles and practice including PAYE, cashflow statements, accounting for share capital, accounting standards and non-financial reporting, it is perfect for the newcomer to basic accounting, the first- level accounting student or anybody needing to brush up their accounting skills.No prior knowledge of bookkeeping or accounting is assumed. Clear explanations, diagrams and worked examples enable you to master the basic principles then apply them to practical examples to consolidate and test your knowledge.Basic Accounting includes:Chapter 1: IntroductionChapter 2: Source documentsChapter 3: The ledger systemChapter 4: Balancing the cash bookChapter 5: Double entry theory and practiceChapter 6: The trial balanceChapter 7: Gross profit and stockChapter 8: TTable of Contents : Introduction : The ledger system : Balancing the cash book : Double entry theory and practice : The trial balance : Gross profit and stock : Trading and profit and loss accounts : The balance sheet : Illustrative examples : Cash and bank transactions : Bank reconciliation : The petty cash book : Credit transactions and suppliers' accounts : The accounts of credit customers : Purchases and sales returns : VAT and PAYE : Classification of ledger accounts : Final accounts of a sole trader : Interpretation of accounts : Cash flow statements : Capital and revenue expenditure : The general journal : Depreciation of fixed assets : Bad debts and provisions for bad debts : Year-end adjustments : Incomplete records and single entry : Non-trading concerns and club accounts : Control accounts : Partnership accounts : Accounting for management : Cost of production and manufacturing accounts : Introduction to limited companies : Accounting for share capital : The final accounts of a limited company : Accounting standards : Non-financial reporting

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Book Synopsis''Hits the bull''s-eye with every chapter... Very highly recommended.'' - The IndependentThis is a fully updated new edition of the bestselling guide for anyone who is thinking of starting their own business. It covers both the strategic and practical issues in the ideal level of detail for budding entrepreneurs, and is full of insider tips which will help give your business the edge in a tough marketplace.

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Book SynopsisSunday: Get started with realistic goals and a detailed business plan, and do your market researchMonday: Learn strategies for building a network of contacts and how to handle meetingsTuesday: Learn how to get the product or service right and increase your marginWednesday: Choose the most effective ways to communicate with customers and prepare useful marketing materialsThursday: Market yourself and your business and learn how to cut the jargon and describe what you do in 30 secondsFriday: Motivate yourself to work hard and ignore distractions and make a good impression as the face of your businessSaturday: Avoid difficulties and problems through using personal planning and business planning tripwiresTable of Contents : Sunday: Getting Started : Monday: The right tools for the job : Tuesday: Getting the money right : Wednesday: Communicating effectively : Thursday: Taming the telephone : Friday: How to conduct yourself : Saturday: Setting up reminders and tripwires

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Book SynopsisDigital Marketing In A Week is a simple and straightforward guide to brilliant digital marketing, giving you everything you need to know in just seven short chapters. From social marketing and search engine optimization, to ''paid'' advertising, mobile marketing and creating the perfect website for driving sales, you''ll discover the perfect toolkit to drive your successful digital marketing.This book introduces you to the main themes and ideas of digital marketing, giving you a knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, NLP In A Week is your fastest route to success:- Sunday: Building the ultimate sales website- Monday: SEO: The backbone of any digital marketing strategy- Tuesday: Social media marketing madness- Wednesday: Pay per click (PPC) simplified and explained- Thursday: Mobile optimization and getting mo

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Book SynopsisSEO and Search Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you really need to know in just seven short chapters. From stripping away the mystique from SEO and SEM, to uncovering the meaning of jargon and acronyms such as pay-per-click advertising (PPC), backlinking, social signals and algorithms, you''ll discover how to structure your website to deliver what the search engines are looking for and to promote it to the world.This book distils the most practical search engine optimization (SEO) and search engine marketing (SEM) insights into easy-to-digest bite-sized chunks, giving you a basic knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, SEO And Search Marketing In A Week is your fastest route to success:- Sunday: An introduction to search engines and SEO- MondayTable of Contents : Sunday: Introduction to search engines, SEO and search marketing : Monday: Preparing your site for search engines : Tuesday: Keyword research : Wednesday: On-page optimization : Thursday: Off-page optimization : Friday: Monitoring and managing your progress : Saturday: Scaling up with search marketing

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Book Synopsis Time Management In A Week is a simple and straightforward guide to getting things done, giving you everything you need to know in just seven short chapters. From understanding how you work best, learning to say ''no'' and simplifying your desktop, to effective scheduling, prioritization and delegation, you''ll soon be on track to clear your desk by the end of the day. This book introduces you to the main themes and ideas of time management, giving you a basic knowledge and understanding of the key concepts, together with practical and thought-provoking exercises. Whether you choose to read it in a week or in a single sitting, Time Management In A Week is your fastest route to success:- Sunday: It all starts with you- Monday: Understanding your job- Tuesday: Organizing your workspace- Wednesday: Managing your workload- Thursday: Coping with your colleagues- Friday: Communicating effectively to save time- Saturday: Time managemenTable of Contents : Sunday: Self-assessment : Monday: Mastering paperwork : Tuesday: Planning : Wednesday: Controlling IT : Thursday: Taming the telephone : Friday: Managing meetings : Sunday: Managing projects

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