Business communication, etiquette and presentation Books
John Wiley & Sons Inc Communication Essentials for Financial Planners
Book SynopsisExploring the Human Element of Financial Planning Communication Essentials for Financial Plannerstackles thecounselingside of practice to help financial planners build more productive client relationships. CFP Board's third book and first in the Financial Planning Series, Communication Essentials will help you learn how to relate to clients on a more fundamental level, and go beyond hearing their words to reallylistenand ultimately respond to what they''re saying. Expert coverage of body language, active listening, linguistic signals, and more, all based upon academic theory. There is also an accompanied set of videos that showcase both good and bad communication and counseling within a financial planning context. By merging written and experiential learning supplemented by practice assignments, this book provides an ideal resource for any client-facing financial professional as well as any student on their pathway to CFP certification. Table of ContentsPreface xi Acknowledgments xxv How to Use This Book xxvii Introduction xxix Chapter 1 An Introduction to Applied Communication 1 Introduction Financial Planning Outcomes Communication Defined The Theory of Communication The Importance of Feedback Conclusion Summary Chapter Applications Notes Chapter 2 Structuring the Process of Interpersonal Communication 21 Introduction Social Penetration Theory Orientation Exploration Affective Exchange Stable Exchange Relationship Benefits and Costs Accounting for Stress Building Client Trust: An Appreciative Inquiry Example Summary Chapter Applications Notes Chapter 3 Structuring the Process of Communication through the Office Environment 37 Introduction Identifying Target Clientele Understanding the Office Environment Stress and Communication: Bringing the Pieces Together Summary Chapter Applications Notes Chapter 4 Listening Skills 57 Paying Attention to the Client Attending to What Is Said Interpreting What Is Heard Transference and Countertransference Passive versus Active Listening and Responding Silence: A Stressful Time for Client and Financial Planner Responding to “I Don’t Know” Summary Chapter Applications Notes Chapter 5 Questioning 75 Introduction Open-Ended Questions Closed-Ended Questions Choosing Between Open and Closed-Ended Questions Question Transformations Swing Questions Implied and Projective Questions Scaling Questions Summary Chapter Applications Notes Chapter 6 Nondirective Communication 91 Why Nondirective Communication? Outcomes Associated with Nondirective Communication Clarification Summarization Reflection Paraphrasing Styles of Paraphrasing Summary Chapter Applications Notes Chapter 7 Directive Communication 109 Direction: The Essence of Financial Planning Interpretation Reframing Explanation Advice Suggestion Urging Confrontation Ultimatum Summary Chapter Applications Notes Chapter 8 Trust, Culture, and Communication Taboos 135 Understanding a Client’s Cultural Attributes Interpersonal Preference Risk Management Culture and Trust Communication Taboos A Cultural Example Summary Chapter Applications Notes Chapter 9 Politeness and Sensitivity in Communicating with a Broad Range of Clients 157 The Power of Language Politeness Politeness through Inclusion versus Exclusion Sensitivity Language Sensitivity Summary Chapter Applications Notes Chapter 10 Financial Planning—A Sales Perspective 173 Sales Models The Challenger Model The Consultative Model Manipulation versus Persuasion Consultative Selling and Compensation Understanding Client Behavior Dealing with “No” The Ethics of Selling Summary Chapter Applications Notes Solutions 189 About the Authors 193 About the Companion Website 195 Index 197
£31.20
John Wiley & Sons Inc Risk Communication
Book SynopsisTHE ESSENTIAL HANDBOOK FOR EFFECTIVELY COMMUNICATING ENVIRONMENTAL, SAFETY, AND HEALTH RISKS, FULLY REVISED AND UPDATED Now in its sixth edition, Risk Communication has proven to be a valuable resource for people who are tasked with the responsibility of understanding how to apply the most current approaches to care, consensus, and crisis communication. The sixth edition updates the text with fresh and illustrative examples, lessons learned, and recent research as well as provides advice and guidelines for communicating risk information in the United States and other countries. The authors help readers understand the basic theories and practices of risk communication and explain how to plan an effective strategy and put it into action. The book also contains information on evaluating risk communication efforts and explores how to communicate risk during and after an emergency. Risk Communication brings together in one resource proven scientiTable of ContentsList of Figures XVII List of Tables XIX Preface XXI About the Authors XXIII 1 INTRODUCTION 1 To Begin 2 The Risk Communication Process 6 Audiences, Situations, and Purposes 8 References 8 PART I UNDERSTANDING RISK COMMUNICATION 2 APPROACHES TO COMMUNICATING RISK 11 Cross-Cutting Risk Communication Approaches 12 Care Communication Approaches 20 Consensus Communication Approach 23 Crisis Communication Approaches 24 Summary 26 References 26 Additional Resources 28 3 LAWS THAT MANDATE RISK COMMUNICATION 29 Comprehensive Environmental Response, Compensation, and Liability Act 30 Emergency Planning and Community Right-to-Know Act 31 Executive Order 12898, Environmental Justice in Minority Populations and Low-Income Populations 34 Executive Order 13045, Reduce Environmental Health and Safety Risks to Children 34 Food and Drug Administration Regulations on Prescription Drug Communication 35 National Environmental Policy Act 35 Natural Resource Damage Assessment 36 Occupational Safety and Health Act 37 Resource Conservation and Recovery Act 39 Risk Management Plan Rule 39 Privacy Rule 39 Other Government Inducements 40 Summary 42 References 42 Additional Resources 43 4 CONSTRAINTS TO EFFECTIVE RISK COMMUNICATION 45 Constraints on the Communicator 45 Constraints from the Audience 55 Constraints for Both Communicator and Audience 63 Summary 65 References 65 Additional Resources 67 5 ETHICAL ISSUES 69 Social Ethics 70 Organizational Ethics 77 Personal Ethics 82 Summary 85 References 85 Additional Resources 86 6 PRINCIPLES OF RISK COMMUNICATION 89 Principles of Process 90 Principles of Presentation 95 Principles for Comparing Risks 100 Summary 104 References 104 Additional Resources 105 PART II PLANNING THE RISK COMMUNICATION EFFORT 7 DETERMINE PURPOSE AND OBJECTIVES 109 Factors That Influence Purpose and Objectives 110 Reference 114 Additional Resources 115 8 ANALYZE YOUR AUDIENCE 117 Begin with Purpose and Objectives 118 Choose a Level of Analysis 119 Determine Key Audience Characteristics 122 Determine How to Find Audience Analysis Information 125 Incorporate Audience Analysis Information into Risk Communication Efforts 129 References 132 Additional Resources 133 9 DEVELOP YOUR MESSAGE 135 Common Pitfalls 136 Information People Want 139 Mental Models 141 Message Mapping and Message Development Templates 144 Health Risk Communication 144 Crisis Communication 147 References 150 Additional Resource 151 10 DETERMINE THE APPROPRIATE METHODS 153 Information Materials 153 Visual Representation of Risk 155 Face-to-Face Communication 156 The News Media 158 Stakeholder Participation 160 Technology-Assisted Communication 162 Social Media 163 Partnerships 164 Additional Resources 166 11 SET A SCHEDULE 167 Legal Requirements 167 Organizational Requirements 168 The Scientific Process 169 Ongoing Activities 169 Audience Needs 170 Reference 172 12 DEVELOP A COMMUNICATION PLAN 173 What to Include in a Communication Plan 174 Developing Risk Communication Strategies 177 References 183 Additional Resources 184 PART III PUTTING RISK COMMUNICATION INTO ACTION 13 INFORMATION MATERIALS 187 Constructing Information Materials 187 Guidelines for Specific Types of Information Materials 195 References 202 Additional Resources 202 14 VISUAL REPRESENTATIONS OF RISKS 203 Design Visuals for Specific Audiences and Uses 205 Match the Visual Portrayal to the Information to Be Conveyed 207 Pretest Graphics with Those Who Will Use Them 209 Using Visuals to Personalize Risk Information 213 Comparing Risks in Visual Formats 213 Static versus Interactive Visuals 216 Depicting Probability and Uncertainty 218 Warning Labels 227 Consider Using Action Levels 230 Ethical Portrayal of Risk Information 232 Using Visual Information in Group Decision Making 235 References 236 Additional Resources 239 15 FACE-TO-FACE COMMUNICATION 241 Constructing Face-to-Face Messages 242 Guidelines for Specific Types of Face-to-Face Communication 247 References 258 Additional Resource 258 16 NEWS MEDIA 259 The Roles of the News Media in Risk Communication 260 Understanding Cultural Differences 263 Guidelines for Interacting with the News Media 266 Getting the Word Out 275 Dealing with Fake News 279 References 281 Additional Resources 283 17 STAKEHOLDER PARTICIPATION 285 Requirements for Stakeholder Participation 286 Guidelines for Specific Types of Stakeholder Participation Activities 290 References 311 Additional Resources 312 18 TECHNOLOGY-ASSISTED COMMUNICATION 315 Choosing Technology-Based Applications 316 Workplace Risk Communication 317 Web-Delivered and Stand-Alone Multimedia Programs 322 Traditional Electronic Forums 327 Interactive Multimedia Programs in Public Places 328 Technology in Care Communication 331 Technology in Consensus Communication 332 Technology in Crisis Communication 336 References 343 Additional Resources 345 19 SOCIAL MEDIA 347 General Principles on Participating in Social Media to Communicate Risk 348 Sharing Content via Social Media 354 Engaging with Stakeholders 355 Monitoring Changes in Perception via Social Media 356 Guidelines for Specific Types of Social Media 358 Evaluating Social Media Effectiveness 362 Dealing with Fake News 364 References 367 Additional Resources 369 20 PARTNERSHIPS 371 Categories of Partnerships 372 General Principles for Working in Partnership 374 Working with Influencers 378 Evaluating and Ending Partnerships 381 References 383 Additional Resources 384 PART IV EVALUATING RISK COMMUNICATION EFFORTS 21 EVALUATION OF RISK COMMUNICATION EFFORTS 387 Why Evaluate Risk Communication Efforts? 387 The Meaning of Success 388 Types of Evaluations 391 Conducting the Evaluation 393 References 397 Additional Resources 398 PART V SPECIAL CASES IN RISK COMMUNICATION 22 EMERGENCY RISK COMMUNICATION 401 Understanding Emergency Risk Communication 402 Planning for the Unexpected 409 Communicating During an Emergency 436 Communicating After an Emergency 448 References 452 Additional Resources 456 23 INTERNATIONAL RISK COMMUNICATION 457 Recognize the Similarities 458 Account for Cultural Differences 459 Look for “Your” Risk in Other Countries 461 Plan for Cross-Country Communication 463 References 466 Additional Resources 468 24 PUBLIC HEALTH CAMPAIGNS 471 Understand Your Goals 472 Use Research to Design Campaigns 473 Use Multiple Methods to Reach People 474 When Things Go Wrong 479 Evaluate Success 481 References 485 Additional Resources 486 RESOURCES 489 General Risk Communication Resources 489 Environmental Risk Communication Resources 491 Safety Risk Communication Resources 491 Health Risk Communication Resources 492 Care Communication Resources 493 Consensus Communication Resources 493 Crisis Communication Resources 494 GLOSSARY 497 INDEX 501
£64.76
John Wiley & Sons Inc MakeoverMonday
Book SynopsisExplore different perspectives and approaches to create more effective visualizations #MakeoverMonday offers inspiration and a giant dose of perspective for those who communicate data. Originally a small project in the data visualization community, #MakeoverMonday features a weekly chart or graph and a dataset that community members reimagine in order to make it more effective. The results have been astounding; hundreds of people have contributed thousands of makeovers, perfectly illustrating the highly variable nature of data visualization. Different takes on the same data showed a wide variation of theme, focus, content, and design, with side-by-side comparisons throwing more- and less-effective techniques into sharp relief. This book is an extension of that project, featuring a variety of makeovers that showcase various approaches to data communication and a focus on the analytical, design and storytelling skills that have been developed throughTable of ContentsForeword ix Acknowledgments xi About the Authors xv Part I Introduction 3 What Is Makeover Monday? 3 How Did Makeover Monday Start? 4 The Community Project 7 Pillars of Makeover Monday 16 How to Use this book 29 Part II Chapter 1 Habits of a Good Data Analyst 33 Approaching Unfamiliar Data 33 Analysis versus Visualization 44 Take Your Time 47 Build Context Through Additional Research 48 Find Insights 50 Communicate Clearly 54 Ask Questions 57 Summary 61 Chapter 2 Data Quality and Accuracy 63 Working with Incomplete Data 64 Overcounting Data 74 Sense-Checking Data 76 Is the Data Aggregable? 80 Substantiating Claims with Data 88 Summary 90 Chapter 3 Know and Understand the Data 91 Using Appropriate Aggregations 92 Explaining Metrics 109 Identifying and Correcting Mistakes 115 Time Series Analysis 119 Summary 133 Chapter 4 Keep It Simple 135 What Is Simplicity? 135 Simplicity in Design 136 Simplicity in Analysis 150 Simplicity in Storytelling 153 Summary 157 Chapter 5 Attention to Detail 159 Typos 161 Punctuation 162 Formatting 162 Crediting Images and Data Sources 182 Summary 183 Chapter 6 Designing for the Audience 185 Creating an Effective Design 186 Designing for Mobile 196 Using Visual Cues for Additional Information 207 Using Icons and Shapes 208 Storytelling 211 Reviewing Your Work to Improve Its Quality 216 Summary 218 Chapter 7 Trying New Things 219 Developing a Sharing Culture 221 Summary 235 Chapter 8 Iterate to Improve 237 Why Iterate? 237 Examples of Effective Iteration 241 Giving and Receiving Feedback 256 Summary 263 Chapter 9 Effective Use of Color 265 The Significance of Color in Data Visualization 266 Using Color to Evoke Emotions 267 Using Color to Create Associations 273 Using Color to Highlight 281 Best Practices for Using Color 283 Using Background Colors 287 Using Text as a Color Legend 291 Summary 294 Chapter 10 Choosing the Right Chart Type 295 Area Charts 296 Stacked Bar Charts 299 Diverging Bar Charts 304 Filled Maps 309 Donut and Pie Charts 318 Packed Bubble Charts 325 Treemaps 331 Slopegraphs 338 Connected Scatterplots 345 Circular Histograms 353 Radial Bar Charts 360 Resources 366 Summary 366 Chapter 11 Effective Use of Text 367 Effective Titles and Subtitles 367 What Is Your Key Message? 377 Instructions and Explanations 386 Summary 398 Chapter 12 Using Context to Inform 399 The Importance of Context 400 Using Simple Metrics 402 Methods for Communicating Context 418 Summary 428 Part III The Community 431 Long-Term Contributors 431 Educators 446 Employers 446 Organizations 447 Nonprofits 448 Social Impact 448 Makeover Monday Live Events 449 Makeover Monday Enterprise Edition 450 Source Lines 453 Index 457
£27.20
John Wiley & Sons Inc The Power of Understanding Yourself
Book SynopsisDiscover your true self and align your life journey around your core beliefs, values and perspective. Designed as both a companion piece to the author''s previous book, The Power of Understanding People, and a stand-alone work, The Power of Understanding Yourself provides readers with a blueprint for examining their true purpose and approach to life and a map for achieving greater personal happiness, professional success and self-awareness. It explores personal attributes related to interactive style, diving deeper into the concepts from the author''s previous book, provides exercises for exploring how to connect your current life status to a desired future state and encourages readers to engage in a deep exploration of their core values, beliefs, mission and vision to become their best self. Find the key to self-discovery and personal development Uncover your true purpose Use helpful exercises to reveal the best you Table of ContentsPreface xi Acknowledgments xv Part One: The Grape Chapter 1: Metacognition: The Process of Evaluating “The Juice” 3 Metacognition versus Self-Awareness 4 Thinking About Our Thoughts 5 Choosing to Extract Me 8 Your Cognitive Schemas Make You Unique 9 Chapter 2: Locus of Control: You Are the Winemaker 13 Delusions, Control, and Disappointment 14 Finding Your Locus of Control 16 Chapter 3: Alignment: From Vine to Bottle 23 Inputs and Outputs 24 Horizontal Alignment 26 Chapter 4: Core Ideology: The Crush of Juice,Stems, Skins, and Seeds 31 Examining Inputs 34 Assessing Your Desired Outputs 36 Identifying Your Core Ideology 42 Vertical Alignment 47 Part Two: The Style Chapter 5: What’s My Style? Shades of Me 51 Understanding Interactive Style 55 Chapter 6: Experts: It’s About the Process for Me 63 Meeting the Expert 64 The Behavioral Cues (or lack thereof) of Experts 65 An Expert Is a Wine’s Acidity 67 Chapter 7: Romantics: It’s About the People for Me 71 Meeting the Romantic 72 Putting Others’ Happiness before Your Own 73 Reframing Childhood Trials 74 A Romantic Is a Wine’s Sweetness 76 Chapter 8: Masterminds: It’s About the Possibilities for Me 79 Meeting the Mastermind 80 Breaking the Rule in Order to Follow the Rule 82 A Mastermind Is a Wine’s Fruit 86 Chapter 9: Warriors: It’s About the Pace and the Point for Me 89 Meeting the Warrior 90 No Room for Interesting Details 92 A Warrior Is a Wine’s Tannin 94 Part Three: The Balance Chapter 10: Punching Down the Cap: The Pursuit of Balance 99 Finding the Right Balance 100 The Good and Bad of Stress 103 Chapter 11: Punching Down the Expert Style Influence on Me 107 Complementary Versus Contrasting Balance 110 An Expert with a Secondary Romantic (lowest score A column, next-lowest score B column) 111 An Expert with a Secondary Mastermind (lowest score A column, next-lowest score C column) 115 An Expert with a Secondary Warrior (lowest score A column, next-lowest score D column) 119 Extracting Me Worksheet 121 Chapter 12: Punching Down the Romantic Style Influence on Me 123 A Romantic with a Secondary Expert (lowest score B column, second-lowest score A column) 126 A Romantic with a Secondary Mastermind (lowest score B column, second-lowest score C column) 128 A Romantic with a Secondary Warrior (lowest score B column, second-lowest score D column) 131 Extracting Me Worksheet 134 Chapter 13: Punching Down the Mastermind Style Influence on Me 135 A Mastermind with a Secondary Expert (lowest score C column, next-lowest score A column) 138 A Mastermind with a Secondary Romantic (lowest score C column, next-lowest score B column) 142 A Mastermind with a Secondary Warrior (lowest score C column, next-lowest score D column) 143 Extracting Me Worksheet 147 Chapter 14: Punching Down the Warrior Style Influence on Me 149 A Warrior with a Secondary Expert (lowest score D column, next-lowest score A column) 152 A Warrior with a Secondary Romantic (lowest score D column, next-lowest score B column) 154 A Warrior with a Secondary Mastermind (lowest score D column, next-lowest score C column) 157 Extracting Me Worksheet 159 Chapter 15: An Example of Punching Down Your Own Style 161 Analyzing My Assessment 163 Part Four: The Vintage Chapter 16: Veraison: The Evolution of Me 171 A Shift in Perspective 174 Holy !* 176 Identifying Your Veraison 180 Chapter 17: Age-Worthy: Maintaining the Best Me 183 Becoming Better with Age 184 An Endless Appetite for Learning 185 Civil Conversations for Understanding Different Perspectives 189 Aging Well Physically 193 A Plan for Greater Achievement 195 Epilogue: Uncorking Me 197 Extracting Me Worksheet 199 About the Author 209 Index 211
£17.85
John Wiley & Sons Inc Leadership Language
Book SynopsisThe only language you need to know to change your results. Inside each of us is a vision of how things could be. Yet most people remain frustrated by a lack of impact, unable to connect and inspire the people they care about the most. Why? There's a language we understand, but rarely use. A language that's sincere. Powerful. Compelling. A language of wordsand actionsthat can't be denied. Leadership Language will help you to peel back the ineffective business speak, so you can change the conversation. And change your results. Imagine what could happen when you replace frustration with an irresistible visionfor yourself, your team and your organization. Today's leaders face so many challengesemployee retention, operational efficiency, culture, collaboration, leading across generations, and morebut communication is at the heart of every one of those issues. A clear message with a powerful delivery gets you halfway home. Honing in on your next conversation can drive more impact, bTable of ContentsForeword xi Introduction xv 1 When Leaders Can’t Lead 1 2 Where Leadership Lives 7 Going Beyond Limitations 13 3 Going Beyond Your Strengths 19 4 Conquering Change 33 5 Influence and the Empty Chair 43 6 Discovering Your Leadership Vision 49 7 Are You Listening? 57 Three Ways to Listen 62 Roger That 68 8 The Surprise Inside 73 Creativity 73 Enthusiasm? 76 9 Information and Impact 81 Engaging Your Audience by Making the Data Personal 84 Language to Avoid 88 10 The Credibility Connection 91 11 Assumptions and Blind Spots 111 12 The Unbranding of a Leader 119 13 Putting Power into Your Presentations 133 Appendix: The 10 Leadership Factors 151 Acknowledgments 153 About the Author 155 Index 157
£17.09
John Wiley and Sons Ltd Leadership and Communication in Dentistry
Book SynopsisThis book provides practical strategies for dentists to effectively and confidently communicate with many dental insurance issues, as well as with their patients and members of their staff. Providing real-world examples and sample letters, the book includes specific guidance on how to handle common communication scenarios to avoid being caught off-guard or unprepared. Leadership and Communication in Dentistrybegins with a unique section discussing communications with insurance companies, including negotiations, PPO contract issues, appeals letters, and more. It then includes chapters on communicating with patients, addressing how to listen to their concerns and motivate them, and staff, emphasizing how to be a better leader and institute office policies. The final section explores how dentists can use leadership and communication skills to improve their practice of dentistry. Provides concrete guidance on how dentists can confidently take the lead on conveTable of ContentsPreface vii Acknowledgments ix Section 1 Leadership and Success in Communication with Dental Insurance Companies 1 1 Understanding Insurance Companies 3 2 Insurance Negotiations 17 3 Preferred Provider Organization (PPO) Contractual Issues 23 4 Estimation of Benefits Problems 31 5 Appeals Letters 39 6 Leadership to Interface with Your Community 51 Section 2 Leadership, Communications, and Success for Your Practice 57 7 Listening 59 8 Patient Motivation 73 9 Leadership of Personnel 81 10 The Office Policy Manual 99 Section 3 Leadership, Communication, and Success for Your Self 119 11 Understanding Leadership 121 12 Your Self 133 Index 151
£60.26
John Wiley & Sons Inc Predicting Personality
Book SynopsisTable of ContentsIntroduction ix Part One The Truth About Personality 1Making sense of human behavior in an unpredictable world 1: The High Cost of Not Understanding People 3 2: The Ingredients of a Unique Personality 17 3: The Biggest Challenges to Successful Communication 22 4: How to Understand Anyone’s Personality 30 5: The Personality Map 42 Part Two Read Your Own User Manual 51Understanding your personality and how to harness it 6: Personality Differences Shape Every Relationship 53 7: How to Find Your Personality Type 56 8: Take a Personality Assessment 59 9: The 16 Personality Types 61 10: How I Fired (and then Rehired) Myself 139 Part Three How Personality AI Works 149Understanding the technology driving the personality revolution 11: Why the Soft Skills are the Hardest 151 12: Before Personality AI: Flying Blind 156 13: How AI is Already Impacting You 158 14: A GPS for Communicating with People 161 15: Under the Hood of Personality AI 166 16: Using Personality AI to Understand Anyone 193 Part Four Communicate Better 197Using personality insights for every conversation 17: Communicating with Ignorance versus Empathy 199 18: Adapting to Different Personality Types 201 19: Personality AI for Email Outreach 204 20: Personality AI for Sales Meetings 220 21: Personality AI for Difficult Conversations 235 22: Personality AI for More Situations 244 Part Five Lead Better 247Using personality profiles to build teams with chemistry 23: Understanding the Dynamics of Your Team 249 24: Facilitating One-on-One Chemistry between Others 259 25: Creating Chemistry within an Entire Group 270 26: Becoming an Empathy-Driven Leader 277 Part Six Predict Responsibly 299Understanding the proper, ethical use of Personality AI 27: How to Properly Use Personality Data 301 28: Restoring Empathy in a Hyper-Skeptical World 311 Acknowledgments 313 About the Authors 315 Index 317
£17.09
John Wiley and Sons Ltd The Handbook of Crisis Communication
Book SynopsisThe revised and updated new edition of the comprehensive guide to crisis communication research and practice The Handbook of Crisis Communication provides students, researchers, and practitioners with a timely and authoritative overview of the dynamic field. Contributions by an international team of 50 leading scholars and practitioners demonstrate various methodological approaches, examine how crisis communication is applied in a range of specific contexts, discuss the role of culture and technology in crisis communication, and present original research of relevance to the development and evaluation of crisis communication theory. Now in its second edition, the Handbook covers the latest advances in global crisis communication technology, current trends in research and practice, social media in crisis communication, and more. Each of the 38 chapters incorporate new material offering fresh insights into existing areas of crisis communication and explore new and emerging lines of research. A wealth of new case studies, practical scenarios, and in-depth analyses of recent crises are integrated throughout. Examines traditional applications, recent advances, and emerging areas in crisis communication Discusses communication approaches for organizational crises, disasters, political crises, and public health crisesProvides up-to-date coverage of the latest terminology, methods, and research trends in the fieldHighlights how crisis communication theory and research can inform real-world practiceFeatures detailed analyses of crisis communication in major events such as terrorist attacks, natural disasters, industrial accidents, and global pandemicsThe Handbook of Crisis Communication, Second Edition is an excellent textbook for advanced students in public relations and strategic communication programs, and a valuable reference for researchers and practitioners in fields such as crisis communication, public relations, and corporate communication.Table of ContentsAcknowledgments xi Notes on Contributors xiii Orientation to the Second Edition xxvii Part I Explication of Methods 1 Crisis Communication and Computational Methods 3 Toni G.L.A. van der Meer and Anne C. Kroon 2 Extending Experimental Crisis Communication Research: Reflections and Recommendations 17 Kenon A. Brown and Courtney D. Boman 3 Crisis Response Effectiveness: Methodological Considerations for Advancement of Empirical Research about Response Impact 31 Tomasz A. Fediuk, Isabel C. Botero and Kristin M. Pace 4 Tackling the Information Overload: Using Automated Content Analysis for Crisis Communication Research 53 Daniel Vogler and Florian Meissner Part II Theory Refinement and Development 5 A Meta- Theoretical Orientation to Crisis Communication 69 Henry S. Seeger 6 Corporate Apologia as Crisis Communication 81 Keith M. Hearit 7 The Benefits and Pitfalls of Stealing Thunder 99 An- Sofie Claeys 8 Contingent Organization–Public Relationships and their Application in Organizational Crises 113 Yang Cheng and Glen T. Cameron 9 Revisiting the Discourse of Renewal Theory: Clarifications, Extensions, Interdisciplinary Opportunities 127 Timothy L. Sellnow, Matthew W. Seeger and Ronisha Sheppard 10 Title IX in the Age of #MeToo: The Limits of Discourse of Renewal on Crisis Communication 137 Jessica Ford 11 Social- Mediated Crisis Communication Research: How Information Generation, Consumption, and Transmission Influence Communication Processes and Outcomes 151 Yan Jin, Lucinda Austin and Brooke Fisher Liu 12 Rhetorical Arena Theory: Revisited and Expanded 169 Finn Frandsen and Winni Johansen 13 Antifragile Paracrisis Communication: Managing Paracrises as Crisis Risks and Potential Opportunities 183 Feifei Chen 14 Situational Crisis Communication Theory (SCCT): Refining and Clarifying a Cognitive-Based Theory of Crisis Communication 193 W. Timothy Coombs Part III New Directions Part III a Political Crises 15 Crisis Communication in Authoritarian Systems and Digital Innovation: How Do Autocracies Resolve the Dictator’s Dilemma in Crisis Situations? 209 Gregory Asmolov 16 Political Crisis or Political Cartoon: Which Comes First? 229 Linda Hamilton- Korey and Gayle Pohl 17 US Presidents and Crisis Communication 247 Denise M. Bostdorff Part III b Public Health Crises 18 Integrating Strategy and Dosage: A New Conceptual Formula for Overcoming Unintended Effects in Public Health Crisis Communication (PHCC) 263 Xuerong Lu and Yan Jin Part III c Natural Disasters 19 Mitigating Crises: Analyzing, Planning, Organizing, Mobilizing, and Communicating to Address Natural Disasters 285 Robert L. Heath 20 Rescue Communication: Official and Volunteer Groups’ Use of Mobile and Social Media During Disasters that Become Crises 301 Keri K. Stephens and Kendall P. Tich 21 Communicating Disaster Preparedness: Combining Individual- and Community-Level Perspectives to Achieve more Lasting Resilience 313 Brett W. Robertson and Keri K. Stephens 22 A Community Engagement Approach to Natural Hazard Communication 327 Maureen Taylor, Kim Johnston and Barb Ryan Part III d Organizational Crises 23 Odwalla: The “Golden Standard” of Crisis Management? 345 Rachel Whitten 24 The Impact of Language Abstraction on the Effectiveness of Information Strategies During a Product- Harm Crisis 357 Gijs Fannes and An- Sofie Claeys 25 From Managing Emotion to Trauma- Informed Management: A New Direction in Crisis Communication 373 Stephanie Madden and Nicholas Eng 26 “Say It Like You Mean It”: An Exploration of How Members of the Public Perceive Audiovisual Crisis Responses 391 Lieze Schoofs, An- Sofie Claeys and Eva Koppen 27 Strategic Improvisation in Crisis Communication 405 Jesper Falkheimer and Mats Heide 28 Visual Media in Crisis Response: How Crisis Responders and Influencers Use Visual Media in the Digital Age in Crisis Response 421 Betsy Emmons 29 Scansis: Changing the Landscape of Crisis Communication Research and Practice 431 Elina R. Tachkova 30 Improving Crisis Communication Through Instructional Design 441 Melony Shemberger 31 Prepare and Manage an Environmental Crisis 451 Thierry Libaert 32 Exploring Crisis History’s Impacts: How Organizations’ Previous Crises Impact Current Crisis Perceptions 459 LaShonda L. Eaddy 33 Three Decades of Sport- Related Crisis Communication: A Trends Study of the Emergence and Growth of a Crisis Communication Subfield 471 Jennifer L. Harker 34 Climate Crisis Communication in Global News Videos: A Multimodal Discourse Approach to Multifaceted Knowledge and Reaction Management 491 Carmen Daniela Maier and Silvia Ravazzani Part IV Application to Practice 35 Advancing Crisis Communication Effectiveness: Integrating Crisis Scholarship with Practice 509 Bryan H. Reber, Yan Jin and Glen J. Nowak 36 How Crisis Communication Can Become an Evidence- Based Practice? 519 Jo Detavernier 37 Improving Crisis Communication: When Good Advice Becomes Impractical 525 Hoh Kim 38 Building a Career from Crisis Responder to Crisis Communicator: A Journey of Learning and Growth Through Canada’s Costliest Natural Disasters and Largest Peacetime Evacuations 545 Benjamin Morgan Postscript 553 W. Timothy Coombs Index 555
£130.50
John Wiley & Sons Inc The Informed Company
Book SynopsisLearn how to manage a modern data stack and get the most out of data in your organization! Thanks to the emergence of new technologies and the explosion of data in recent years, we need new practices for managing and getting value out of data. In the modern, data driven competitive landscape the best guess approachreading blog posts here and there and patching together data practices without any real visibilityis no longer going to hack it. The Informed Company provides definitive direction on how best to leverage the modern data stack, including cloud computing, columnar storage, cloud ETL tools, and cloud BI tools. You''ll learn how to work with Agile methods and set up processes that''s right for your company to use your data as a key weapon for your success . . . You''ll discover best practices for every stage, from querying production databases at a small startup all the way to setting up data marts for different business lines of an enterprise. In tTable of ContentsAbout This Book xiii Foreword xxi Introduction xxv Stage 1 Source (aka Siloed Data) 1 Chapter 1 Starting with Source Data 3 Common Options for Analyzing Source Data 4 Chapter 2 The Need to Replicate Source Data 11 Replicate Sources 12 Create Read-Only Access 14 Chapter 3 Source Data Best Practices 15 Keep a Complexity Wiki Page 15 Snippet Dictionary 16 Use a BI Product 17 Double Check Results 18 Keep Short Dashboards 19 Design Before Building 20 Stage 2 Data Lake (aka Data Combined) 23 Chapter 4 Why Build a Data Lake? 25 What Is a Data Lake? 26 Reasons to Build a Data Lake Summarized 27 Chapter 5 Choosing an Engine for the Data Lake 33 Modern Columnar Warehouse Engines 35 Modern Warehouse Engine Products 38 Database Engines 41 Recommendation 42 Chapter 6 Extract and Load (EL) Data 45 ETL versus ELT 46 EL/ETL Vendors 48 Extract Options 49 Load Options 51 Multiple Schemas 52 Other Extract and Load Routes 53 Chapter 7 Data Lake Security 55 Access in Central Place 56 Permission Tiers 57 Chapter 8 Data Lake Maintenance 59 Why SQL? 60 Data Sources 61 Performance 64 Upgrade Snippets to Views 68 Stage 3 Data Warehouse (aka the Single Source of Truth) 69 Chapter 9 The Power of Layers and Views 75 Make Readable Views 77 Layer Views on Views 78 Start with a Single View 81 Chapter 10 Staging Schemas 83 Orient to the Schemas 84 Pick a Table and Clean It 85 Other Staging Modeling Considerations 98 Building on Top of Staging Schemas 106 Chapter 11 Model Data with dbt 111 Version Control 111 Modularity and Reusability 112 Package Management 112 Organizing Files 113 Macros 113 Incremental Tables 114 Testing 115 Chapter 12 Deploy Modeling Code 119 Branch Using Version Control Software 119 Commit Message 120 Test Locally 120 Code Review 121 Schedule Runs 122 Chapter 13 Implementing the Data Warehouse 123 Manage Dependencies 124 Combine Tables Within Schemas 126 Combine Tables Across Schemas 128 Keep the Grain Consistent 130 Create Business Metrics 131 Keeping Accurate History 133 Chapter 14 Managing Data Access 135 How to Secure Sensitive Data in the Data Warehouse 137 How to Secure Sensitive Data in a BI Tool 140 Chapter 15 Maintaining the Source of Truth 143 Track New Metrics 144 Deprecate Old Metrics 147 Deprecate Old Schemas 149 Resolve Conflicting Numbers 150 Handling Ongoing Requests and Ongoing Feedback 151 Updating Modeling Code 152 Manage Access 153 Tuning to Optimize 156 Code Review All Modeling 157 Maintenance Checklist 158 Stage 4 Data Marts (aka Data Democratized) 161 Chapter 16 Data Mart Implementation 167 Views on the Data Warehouse 167 Segment Tables 168 Access Update 169 Chapter 17 Data Mart Maintenance 171 Educate Team 172 Identifies Issues 172 Identify New Needs 176 Help Track Success 176 Chapter 18 Modern versus Traditional Data Stacks: What’s Changed? 177 What’s Changed? 177 Chapter 19 Row-versus Column-Oriented Database 181 Row-Oriented Databases 182 Column-Oriented Databases 184 Summary 190 Chapter 20 Style Guide Example 191 Simplify 192 Clean 194 Naming Conventions 195 Share It 197 Chapter 21 Building an SST Example 199 First Attempt—Same Tables with Prefixes 199 Second Attempt—Operational Schema (Source Agnostic) 205 Third Attempt—Application Separate, Other Sources Smashed 207 Less Planning, More Implementing 209 Acknowledgments and Contributions 211 Index 213
£17.84
John Wiley & Sons Inc Rituals for Virtual Meetings
Book SynopsisDo your virtual meetings feel like a drag? Learn how to use rituals to build trust, increase engagement, and spark creativity. We rely on virtual meetings now more than ever. However, they can often feel awkward, monotonous, and frustrating. If you're not thrilled with your virtual meetings, rituals can help your group break through to better results by providing structures that unlock freedom. With rituals, virtual meetings can be moments that are elevated and nurtured, opportunities for people to build connection and trust while accomplishing a common goal. In Rituals for Virtual Meetings: Creative Ways to Engage People and Strengthen Relationships authors Kursat Ozenc and Glenn Fajardo show leaders, managers, and meeting organizers how to build rapport and rhythm amongst team members when everyone is not in the same physical space. Rituals for Virtual Meetings provides readers with practical, concrete steps to improve group cohesioTable of ContentsPART ONE How Rituals Make Virtual Meetings More Engaging, Productive, and Meaningful 1 The Power of Rituals in Transforming Virtual Meetings 1 2 Meetings as Moments to Be Elevated and Nurtured 17 3 The Secret Science of Virtual Meetings 40 PART TWO Rituals for Virtual Meetings 4 Rituals for Beginning, and Ending a Meeting with Engagement 57 5 Rituals for Focus, Engagement, and Flow 88 6 Rituals for Resilience and Rejuvenation 120 7 Rituals for Creating Connection and Building Relationships 150 8 Rituals for 1-1 Meetings 184 9 Rituals for Transitions and Shifting Culture 212 PART THREE Beyond the “Office” 10 Rituals for Teaching and Training Online 245 11 Rituals for Social Gatherings 276 References 307 Acknowledgments 313 Authors 315 Index 317
£20.40
John Wiley & Sons Inc Scaling Conversations
Book SynopsisFind out what your customers and employees are really thinking with this indispensable resource Scaling Conversations: How Leaders Access the Full Potential of People delivers invaluable strategies for how leaders can make their communications more inclusive and access the voices of those employees who rarely feel empowered to speak up. As constituent numbers scale, leaders have traditionally struggled to make communications a conversation with the entire organization, settling instead for small focus groups, talking at people in town halls, and delivering surveys after the fact. The result is exclusive, narrow decision-making that disengages and under-utilizes talent and human capital. And now, as the remote environment grows, the challenge and imperative for engaging conversations on a wider scale is even greater. Scaling Conversations provides the solution. Having led a remote team for over a decade and having worked with thousands of leaders acTable of ContentsThe Limit of Our Competitive Advantage ix Part I What’s in a Conversation? Chapter 1 What’s a Conversation? 3 Chapter 2 Why Do We Need to Scale Conversations? 9 Chapter 3 Components of a Conversation 21 Chapter 4 Why Are Conversations Hard to Scale in Person? 33 Chapter 5 Why Are Conversations So Hard to Scale Online? 41 Chapter 6 Typical Mistakes Leaders Make at Scale 47 Part II How to Scale Conversations Effectively Chapter 7 Components of a Successful Scaled Conversation 65 Chapter 8 The Hierarchy of Questions 79 Chapter 9 Components of Good Questions for Scaled Conversations 107 Chapter 10 Synthesizing Scaled Conversations 119 Chapter 11 Scaling Conversations in Action: Diversity, Inclusion, Mental Health, Equity 139 Acknowledgments 163 About the Author 167 Index 169
£19.54
John Wiley & Sons Inc Roberts Rules For Dummies
Book SynopsisTable of ContentsIntroduction 1 Part 1: It’s Parliamentary, My Dear: Participating Effectively in Meetings 9 Chapter 1: Following the Rules (Robert’s, That Is) 11 Chapter 2: Defining the Organization: Bylaws and Other Rules 23 Chapter 3: Meetings: Making Group Decisions 47 Chapter 4: Notice and a Quorum 69 Chapter 5: Ordering Business: The Agenda 83 Part 2: Motions: Putting Ideas into Action 97 Chapter 6: Main Motions: Proposing Ideas for Group Action 99 Chapter 7: Debate: Discussing the Pros and Cons of Ideas 125 Chapter 8: Making Group Decisions: Voting on the Motion 147 Chapter 9: Subsidiary Motions: Helping to Process the Main Motion 175 Chapter 10: Privileged Motions: Getting through the Meeting 211 Chapter 11: Incidental Motions: Dealing with Questions of Procedure 229 Chapter 12: Looking At Motions That Bring a Question Again Before the Assembly 269 Part 3: Getting Involved in Leadership 293 Chapter 13: Who’s Going to Do the Work? Following Nomination Procedures 295 Chapter 14: Holding Elections and Making Appointments 311 Chapter 15: Running the Show: Officers and Directors 329 Chapter 16: Gearing Up for the Real Action: Committees 351 Chapter 17: Reporting to Your Organization 367 Chapter 18: Disciplining and Removing Officers or Members 385 Chapter 19: Starting a New Association 401 Chapter 20: The Convention of Delegates: A Special Kind of Assembly 415 Part 4: The Part of Tens 429 Chapter 21: Ten (Plus Two) Meeting Procedure Myths 431 Chapter 22: Ten Tips for Presiding Officers 441 Chapter 23: Ten Motion Mistakes to Avoid 449 Chapter 24: Ten Custom Rules to Consider 457 Chapter 25: Ten Considerations for Electronic Meetings 467 Appendix: Glossary of Parliamentary Terms 475 Index 491
£16.99
John Wiley & Sons Inc Relationship Economics
Book SynopsisFuel your growth through some of your most valuable and strategic contacts Building sustainable relationships, both professionally and personally, is the biggest competitive advantage in a world where automation, artificial intelligence, and machine learning are eliminating the human experience, which is what creates emotional connections. In the newly revised and completely re-written third edition of Relationship Economics: Transform Your Most Valuable Business Contacts into Personal and Professional Success, renowned growth strategist, innovation consultant, and international speaker David Nour delivers an eye-opening discussion of how to prioritize and maximize your return on strategic relationships to fuel unprecedented professional and personal growth. Drawing on the author's extensive experience consulting with leaders of Fortune 500 clients, the book demonstrates how to invest in people for extraordinary returns. You'll gain a deeper understanding of how the global pandemic and its onslaught of disruptive forces are impacting every facet of digital, in-person, and global relationships. You'll also find: Actionable tactics to employ in relationship management, like Relationship Currency and Relationship CapitalDeep discussion of the fundamental measures of business relationshipsImpactful strategies for turning your contacts into better executions, performance, and results A must-read for executives, managers, and other business leaders, the third edition of Relationship Economics will also earn a place in the libraries of professionals seeking to improve their ability to attract, retain, and convert clients.Table of ContentsAcknowledgments ix Introduction: Welcome to the Age of Hybrid Relationships 1 Chapter 1 Networking = NOTworking 21 Chapter 2 Growth and Business Relationships 51 Chapter 3 Six Phases of Strategic Relationships 79 Chapter 4 Strategic Relationship Planning in Your Organization 117 Chapter 5 Reputation Capital and Professional Net Worth 155 Chapter 6 The Role of AI in Strategic Relationships 187 Chapter 7 Relationship Economics, Co- Create, and Curve Benders 213 About the Author 247 Other Books by David Nour 249 Index 253
£18.69
John Wiley & Sons Inc Digital Etiquette For Dummies
Book SynopsisMind your online P's and Q's with this expert digital manners guide Conducting yourself online can be challenging. It sometimes seems like the web and social media is tailor-made to cause upset and anger. But, with the right guide, anyone can learn how to be a beacon of civility and politeness online. In Digital Etiquette For Dummies, a team of online communication experts share their combined insights into improving your presence on social media, writing emails that exude positivity and clarity, behaving correctly in virtual meetings, and much more. You'll become a paragon of politeness as you learn to apply the timeless rules of etiquette to the unique environment of the web, social media, email, Zoom, and smartphones. In this book, you'll also: Learn near-universal etiquette rules for email, social media, cellphones, and moreDiscover ways to make sure that your polite attitude isn't being lost in the text-only context of a business emailAvoid common social media pitfalls and digitalTable of ContentsIntroduction 1 Part 1: Etiquette Guidelines 5 Chapter 1: Defining Etiquette in the Digital Age 7 Chapter 2: The Legal Ins and Outs of Etiquette 23 Chapter 3: Minding Your Online Manners at Any Age 51 Part 2: Social Media Etiquette 63 Chapter 4: Learning the Language of Social Media 65 Chapter 5: Sharing Your Thoughts in Posts and Comments 81 Chapter 6: Handling Negative Comments and Reviews 101 Chapter 7: Going Viral: The Good, the Bad, and the Unintended 115 Chapter 8: Group Decorum 129 Chapter 9: Being Likeable During Livestreaming 143 Part 3: Email Courtesies 157 Chapter 10: Email Best Practices That Won’t Let You Down 159 Chapter 11: Spam, the Law, and You 169 Part 4: Virtual Meeting Manners 187 Chapter 12: The Basics of Virtual Meetings 189 Chapter 13: Leading a Virtual Meeting 201 Chapter 14: Making an Appearance at a Virtual Meeting 215 Chapter 15: Webinar and Online Event Proprieties 229 Part 5: Mobile Mien 245 Chapter 16: Context in Messaging and SMS 247 Chapter 17: No One Wants to Hear Your Phone 257 Chapter 18: When and How to Use Text Messaging SMS 269 Chapter 19: Pleasant Direct Messaging 283 Part 6: The Part of Tens 303 Chapter 20: Ten Good Manners to Follow 305 Chapter 21: Ten Bad Behaviors to Avoid 313 Index 321 ntroduction 1 Part 1: Etiquette Guidelines 5 Chapter 1: Defining Etiquette in the Digital Age 7 Chapter 2: The Legal Ins and Outs of Etiquette 23 Chapter 3: Minding Your Online Manners at Any Age 51 Part 2: Social Media Etiquette 63 Chapter 4: Learning the Language of Social Media 65 Chapter 5: Sharing Your Thoughts in Posts and Comments 81 Chapter 6: Handling Negative Comments and Reviews 101 Chapter 7: Going Viral: The Good, the Bad, and the Unintended 115 Chapter 8: Group Decorum 129 Chapter 9: Being Likeable During Livestreaming 143 Part 3: Email Courtesies 157 Chapter 10: Email Best Practices That Won’t Let You Down 159 Chapter 11: Spam, the Law, and You 169 Part 4: Virtual Meeting Manners 187 Chapter 12: The Basics of Virtual Meetings 189 Chapter 13: Leading a Virtual Meeting 201 Chapter 14: Making an Appearance at a Virtual Meeting 215 Chapter 15: Webinar and Online Event Proprieties 229 Part 5: Mobile Mien 245 Chapter 16: Context in Messaging and SMS 247 Chapter 17: No One Wants to Hear Your Phone 257 Chapter 18: When and How to Use Text Messaging SMS 269 Chapter 19: Pleasant Direct Messaging 283 Part 6: The Part of Tens 303 Chapter 20: Ten Good Manners to Follow 305 Chapter 21: Ten Bad Behaviors to Avoid 313 Index 321
£16.19
John Wiley & Sons Australia Ltd How to Present
Book Synopsis
£15.26
WW Norton & Co The Five Tool Negotiator
Book SynopsisDecoded in one volume are the five simple steps that everyone can master to succeed in negotiation.
£14.24
Kogan Page Control the Narrative
Book SynopsisLida Citroën is an executive personal branding and reputation management specialist based in Englewood, Colorado. She is a TEDx and keynote speaker, instructor on LinkedIn Learning and consultant to global business leaders, entrepreneurs and military veterans to enhance their position and reputation in complex strategic markets. She has been featured in several media outlets including The Guardian, Fortune, Huffington Post, Harvard Business Review and MSNBC. She is the author of Success After Service, also published by Kogan Page.Trade Review"I thought I knew enough about personal branding and positioning, but Lida Citroën opened my eyes to how I can elevate myself. Her experience in working with everyone from entrepreneurs, military personnel, athletes and top CEOs gives her great perspective and experience to bring to anyone's personal situation. No matter where you are in your life or what you're doing, Control the Narrative is an outstanding book to help you understand and shape the way the world sees you." * Marc Vandermeer, Vice President of Broadcasting, Houston Texans Football Team *"A strong personal brand is essential if you want to stand out and get noticed in today's business marketplace. In Control the Narrative, Lida Citroën shows you exactly what it takes to discover, design and deploy an effective brand and reputation management strategy. If you want others to recognize your talents and unique contributions, read this book." * Dorie Clark, author of Reinventing You and executive education faculty, Duke University Fuqua School of Business *"Now more than ever, it is critical to create a strong personal brand to differentiate yourself, and create a meaningful and rewarding path forward. The stories and exercises in this book provide a proven framework that takes you from where you are to a brand that delivers on its promises." * Charles Good, President, Institute for Management Studies *"With nearly 25 years of experience in the military, professional services and corporate America, I see Control the Narrative as the set of tools that I wish I had when I started my career. In this tight and engaging book, Lida provides real-world examples from her decades of experience as a successful career coach and professional mentor. Lida clearly articulates both the opportunities and risks provided by social media. Control the Narrative provides a set of tools that modern executives need to leverage the power of social media as they manage their brand in an increasingly digital world." * Doug Bartels, Sr. Director, Corporate Strategy, Honeywell Aerospace *"Lida generously offers up a foundational, easily digestible, step-by-step guide for anyone who wants to ensure they leave their desired legacy on this world. Her guidance in self-reflection and a pursuit of sincerity, without the pressure of perfection, is game changing!" * Lauren Addy, National Program Manager, Colonial Life *"Lida is able to help you merge the perception of who you are to yourself with who you are to the world in a completely authentic and genuine way. She has shown me, and many of our CEOs, how to take control of our reputation. Through this book, she shares both the strategies and tactics to make it happen for anyone. This will be added to the must-read list for all of our investees and clients. This is needed, relevant and usable information in today's world." * Kevin Custer, Founding Partner, Arc Capital Development *"Control the Narrative is the summation of Lida's extensive work in reputation management and personal branding, working across many countries and for many years. This is a must-read for anyone looking to increase their visibility, value and impact." * Debra Fine, keynote speaker, trainer and bestselling author *"One of the most valuable skill sets for a successful executive is their ability to control the narrative both internally and externally. Control the Narrative is Lida's best book yet! She has an uncanny ability for teaching executives how to build a strategy around reputation that will produce successful outcomes." * Myron Pincomb, (CAS), CEO, International Board of Credentialing and Continuing Education Standards *"If you are tempted to think that personal branding is about having a nice website, polished resumé and lots of followers on social media, stop and read this book. Personal branding is deeply rooted in your own values. Lida Citroën takes you on an amazing journey of discovering them and using them as foundation for your unique personal brand, which will stay with you. A great read that will change the way you are seen by others and by yourself." * Jacek Lawrecki, International Communications Executive *"When I need advice about personal branding, I call Lida Citroën. In Control the Narrative, Lida deftly shares her expertise in a way that we can all access. Lida shares real-world examples from leaders she has coached, which brings the book to life. She also sets out clear actions we can all take to invest in our personal brands. This is a must-read for any professional looking to leverage their career." * Morag Barrett, CEO SkyTeam and author of Cultivate: The Power of Winning Relationships and The Future-Proof Workplace *"As a millennial, LinkedIn is second nature to me, but Lida explained to me how to control the optics of social media to land my first sales position. Later, and through the hard work of personal brand strategy [with Lida], I secured an opportunity to lead and establish a market-disrupting sales team. If you are on the front nine of your career, like me, harnessing your personal brand is effort you need to invest immediately by reading Control the Narrative!" * Whitney Hake, Senior Vice President, TRANSWESTER *"Lida Citroën's stellar analysis of all the factors needed to compete in a post-COVID world is an essential read for anyone looking to leverage their talents and get ahead. Individuals can no longer bank on a decent education and a strong resumé - they must be deliberate and intentional when thinking about their narrative. If they are not, then they could be left behind." * Jamie McLaughlin, Founder + CEO, Monday Talent *Table of Contents Chapter - 00: Introduction; Chapter - 01: How perception is formed; Chapter - 02: Changing perception through personal branding; Chapter - 03: How to take control of reputation: strategy; Chapter - 04: How to take control of reputation: tactics; Chapter - 05: Pivoting your reputation; Chapter - 06: Repairing your reputation; Chapter - 07: Agree to stay the course; Chapter - 08: Measuring and monitoring reputational assets; Chapter - 09: Reputation risk management; Chapter - 10: Final thoughts;
£63.65
Kogan Page Can We Talk
Book SynopsisRoberta Chinsky Matuson is based in Brookline, Massachusetts and helps leaders achieve dramatic improvements in employee engagement, retention, productivity and profitability. She's the president and founder of Matuson Consulting, where she works with Fortune 500 companies and mid-size, emerging companies to create teams that achieve extraordinary results. Known globally as "The Talent Maximizer," she is a seasoned speaker and the author of five books and blogs for Fast Company, Glassdoor, Forbes and Thrive Global. She is frequently cited in national media including The New York Times, The Wall Street Journal, Chicago Tribune, Inc.com, WashingtonPost.com and NPR.Trade Review"Everything you need to know about communication and relationship building at work is right here! Solid insights and practical advice from one of the world's leading authorities on executive coaching and employee engagement." * Marshall Goldsmith is the New York Times #1 bestselling author of Triggers, Mojo, and What Got You Here Won't Get You There. *"Who doesn't cringe when they hear the words, Can We Talk? And yet the truth is, those conversations we'd prefer to avoid are essential. I love how Roberta clearly guides us through the process of finding our voice so we can say what most needs to be said. This book is invaluable for leaders or for anyone who works." * Sally Helgesen, author, How Women Rise, The Female Vision, and The Web of Inclusion *"If you want to keep your employees, then you've got to get them talking. Roberta Matuson's book will do just that. With memorable stories and examples (including the author's own first-hand experiences of difficult conversations quickly going south) Can We Talk? provides readers with tools to actively build better relationships up, down and across the organization." * Dr. Bev Kaye, co-author Love ‘Em or Lose ‘Em and Up is Not the Only Way *"There's nothing more important in business than the ability to communicate effectively with those above, below and across from you. In Can We Talk?, Roberta provides readers with a game-changing framework to help them safely navigate through any tough work conversation, while successfully building strong relationships along the way." * Laura Huang, international bestselling author of EDGE: Turning Adversity into Advantage, and professor at Harvard Business School *"If you've been holding back from saying what needs to be said at work, Can We Talk? is the book for you. No topic is off the table here. This is a must-read for business owners, leaders and employees looking to find their voice and power up their communication skills." * Dorie Clark, author of Reinventing You and executive education faculty, Duke University Fuqua School of Business *"One of our six Core Values at Saxbys is "Care Personally and Communicate Openly" - simply because we know how critical, yet difficult human communication can be. Roberta's book does a fantastic job identifying both the importance of actually having difficult conversations while also providing the guidance to have them effectively." * Nick Bayer, Founder and CEO of Saxbys *"Can We Talk? is essential reading for anyone looking to improve their work relationships and build trust through more effective communication. Can We Talk? is one of those books that you'll refer to time and time again." * Jenn Mann, Chief Human Resources Officer, SAS *"Can We Talk? is a fast-pass framework to help you move past one-sided conversations, better your career and achieve a more humanistic workplace." * Marlene Chism, Author of From Conflict to Courage: How to stop avoiding and start leading *"Where was Can We Talk? when I needed it most? All those well-meaning but frequently awkward conversations that could have been better for all if I had read this. Roberta proves once again that she is the subject matter expert." * Julie Kahn, President of Regan Communications *"Roberta has done it again! I find myself wishing I'd had this book when I was a new professional. Roberta's practical approach and no-nonsense language make this the playbook for improving employee performance. Her planned approach is sure to make giving tough messages a lot easier, and that is the first step to ensuring your employees are exceeding your expectations." * Jay Hargis, First Vice President, Learning and Development Officer, Apple Bank *"Roberta's Can We Talk? gives managers and individual contributors a comprehensive toolbox on how to handle difficult conversations in a productive and constructive manner, and elevate performance and employee engagement. It's a must-read for anyone who wants to be successful in their career." * Polina Ware, PhD, Global R&D and TS&D Director, Rogers Corporation *Table of Contents Chapter - 00: Introduction - The Seven Principles for Managing Difficult Conversations; Chapter - 01: Confidence - Trusting Yourself and the Other Party; Chapter - 02: Clarity - Making Your Point Clearly and Listening with an Open Mind; Chapter - 03: Compassion - Be Empathetic and Understanding; Chapter - 04: Curiosity - Asking Questions Rather Than Shutting Down; Chapter - 05: Compromise - Earn Respect by Respecting Others; Chapter - 06: Credibility - Recognizing Your Word Is Only as Good as Your Actions; Chapter - 07: Courage - Navigating the Obstacles; Chapter - 08: Bringing It All Together
£24.99
Kogan Page Can We Talk
Book SynopsisRoberta Chinsky Matuson is based in Brookline, Massachusetts and helps leaders achieve dramatic improvements in employee engagement, retention, productivity and profitability. She's the president and founder of Matuson Consulting, where she works with Fortune 500 companies and mid-size, emerging companies to create teams that achieve extraordinary results. Known globally as "The Talent Maximizer," she is a seasoned speaker and the author of five books and blogs for Fast Company, Glassdoor, Forbes and Thrive Global. She is frequently cited in national media including The New York Times, The Wall Street Journal, Chicago Tribune, Inc.com, WashingtonPost.com and NPR.Trade Review"Everything you need to know about communication and relationship building at work is right here! Solid insights and practical advice from one of the world's leading authorities on executive coaching and employee engagement." * Marshall Goldsmith is the New York Times #1 bestselling author of Triggers, Mojo, and What Got You Here Won't Get You There. *"Who doesn't cringe when they hear the words, Can We Talk? And yet the truth is, those conversations we'd prefer to avoid are essential. I love how Roberta clearly guides us through the process of finding our voice so we can say what most needs to be said. This book is invaluable for leaders or for anyone who works." * Sally Helgesen, author, How Women Rise, The Female Vision, and The Web of Inclusion *"If you want to keep your employees, then you've got to get them talking. Roberta Matuson's book will do just that. With memorable stories and examples (including the author's own first-hand experiences of difficult conversations quickly going south) Can We Talk? provides readers with tools to actively build better relationships up, down and across the organization." * Dr. Bev Kaye, co-author Love ‘Em or Lose ‘Em and Up is Not the Only Way *"There's nothing more important in business than the ability to communicate effectively with those above, below and across from you. In Can We Talk?, Roberta provides readers with a game-changing framework to help them safely navigate through any tough work conversation, while successfully building strong relationships along the way." * Laura Huang, international bestselling author of EDGE: Turning Adversity into Advantage, and professor at Harvard Business School *"If you've been holding back from saying what needs to be said at work, Can We Talk? is the book for you. No topic is off the table here. This is a must-read for business owners, leaders and employees looking to find their voice and power up their communication skills." * Dorie Clark, author of Reinventing You and executive education faculty, Duke University Fuqua School of Business *"One of our six Core Values at Saxbys is "Care Personally and Communicate Openly" - simply because we know how critical, yet difficult human communication can be. Roberta's book does a fantastic job identifying both the importance of actually having difficult conversations while also providing the guidance to have them effectively." * Nick Bayer, Founder and CEO of Saxbys *"Can We Talk? is essential reading for anyone looking to improve their work relationships and build trust through more effective communication. Can We Talk? is one of those books that you'll refer to time and time again." * Jenn Mann, Chief Human Resources Officer, SAS *"Can We Talk? is a fast-pass framework to help you move past one-sided conversations, better your career and achieve a more humanistic workplace." * Marlene Chism, Author of From Conflict to Courage: How to stop avoiding and start leading *"Where was Can We Talk? when I needed it most? All those well-meaning but frequently awkward conversations that could have been better for all if I had read this. Roberta proves once again that she is the subject matter expert." * Julie Kahn, President of Regan Communications *"Roberta has done it again! I find myself wishing I'd had this book when I was a new professional. Roberta's practical approach and no-nonsense language make this the playbook for improving employee performance. Her planned approach is sure to make giving tough messages a lot easier, and that is the first step to ensuring your employees are exceeding your expectations." * Jay Hargis, First Vice President, Learning and Development Officer, Apple Bank *"Roberta's Can We Talk? gives managers and individual contributors a comprehensive toolbox on how to handle difficult conversations in a productive and constructive manner, and elevate performance and employee engagement. It's a must-read for anyone who wants to be successful in their career." * Polina Ware, PhD, Global R&D and TS&D Director, Rogers Corporation *Table of Contents Chapter - 00: Introduction - The Seven Principles for Managing Difficult Conversations; Chapter - 01: Confidence - Trusting Yourself and the Other Party; Chapter - 02: Clarity - Making Your Point Clearly and Listening with an Open Mind; Chapter - 03: Compassion - Be Empathetic and Understanding; Chapter - 04: Curiosity - Asking Questions Rather Than Shutting Down; Chapter - 05: Compromise - Earn Respect by Respecting Others; Chapter - 06: Credibility - Recognizing Your Word Is Only as Good as Your Actions; Chapter - 07: Courage - Navigating the Obstacles; Chapter - 08: Bringing It All Together
£73.80
Kogan Page Ltd Ultimate Presentations
Book SynopsisJay Surti is a business presentation coach, speaker and consultant. She works with executives, teams and MBA candidates to help them transform their presentations to make sure they engage with their audience and get their message across. She has been a Judge at MassChallenge UK and served as an Executive Board Member of Women in Banking and Finance. She has recently been appointed as a Board Member of the Governing Body of the University of Dundee and is a Council Member for the Women's Engineering Society.Table of Contents Chapter - 00: Introduction; Section - ONE: The importance of presentation skills; Chapter - 01: Why presentation skills are important; Chapter - 02: Giving presentations at interviews and assessment centres – the essentials; Chapter - 03: Giving presentations in your professional life – the essentials; Section - TWO: The presentation; Chapter - 04: How to prepare for a presentation; Chapter - 05: How to structure your presentation; Chapter - 06: Time management; Chapter - 07: Presentation styles and techniques; Chapter - 08: Presenting as part of a group; Chapter - 09: Using technology and visual aids; Chapter - 10: Openings and endings; Section - THREE: You; Chapter - 11: Personality and message; Chapter - 12: Personal brand; Chapter - 13: Overcoming nerves; Chapter - 14: Body language; Chapter - 15: Verbal communication; Chapter - 16: Coping with the unexpected; Section - FOUR: The audience; Chapter - 17: Tailoring your presentation to your audience; Chapter - 18: Impressing potential employers in an interview presentation; Chapter - 19: Answering questions on the spot; Chapter - 20: Audience interaction or participation; Chapter - 21: Conclusion
£40.00
Kogan Page Ltd Delivering Data Analytics
Book SynopsisNicholas Kelly is a principal at G&K Consulting, based in Bonney Lake, Washington. He is a leader in analytics adoption having designed and developed dashboards for some of the world's largest companies, from global banks to Formula 1 teams. He is a frequent speaker at international conferences, has trained thousands of professionals in data visualization and analytics adoption and is the inventor of the Dashboard Wireframe KitTrade Review"Over the many years I have worked in data analytics the field has grown significantly. It's no longer enough to deliver accurate numbers and charts: we need to consider business value, governance, adoption, story-telling and even corporate culture. Nick Kelly's book covers all that ground and more." * Donald Farmer, Principle, Tree Hive Strategy *"Achieving real business impact with data goes far beyond technical considerations - you must focus on the human considerations. Through practical examples and real-world stories, Nick has crafted a book that will teach you to capitalize on the human side of data analytics and deliver business-changing results." * David Langer, Founder, Dave on Data *"If you are looking to build an analytic capability or wondering how to improve one, this book covers the why what and how in a down to earth narrative. If you want to fast track from lessons learned and get your program running from the get-go, read this book first." * Akihiko Katayama, Chief Technology Officer, BaronsAI *Table of Contents Chapter - 01: Insight mindset; Chapter - 02: Strategy and planning; Chapter - 03: UX principles; Chapter - 04: Requirements gathering; Chapter - 05: Data assessment; Chapter - 06: The agile process; Chapter - 07: Storytelling; Chapter - 08: Crafting the vision; Chapter - 09: Managing change; Chapter - 10: Adoption and ownership; Chapter - 11: Training and documentation; Chapter - 12: Launch
£87.30
Kogan Page Ltd Successful Employee Communications
Book SynopsisSue Dewhurst worked as a senior internal communicator in house and as a consultant for over 20 years, before specializing in learning and development. She's trained thousands of leaders and professional communicators and her models and frameworks are used in organizations worldwide. Liam FitzPatrick is experienced in change management, PR and internal communications in-house and for major consultancies. He lectures on developing teams, research, and planning, and has served as an external examiner at UK universities.Trade Review"More than ever, people expect to understand where they add value to an organization and be credited for the value they bring. This second edition superbly blends theory, practice and many expert case studies in a highly practical way. Its very readable style from two battle-worn, time-served, highly experienced practitioners again makes it an excellent practitioners' handbook." * Russell Grossman, Head of UK Government Internal Communications Profession *"Employee communications have always been a critical part of how organizations engage their people. Now, more than ever, when ways of working mean employers have to work harder to ensure their people feel connected to their purpose and culture, a focus on effective communications is essential. This book is a timely update giving great practical advice for any communications or HR practitioner to raise their game in employee communications." * Jacky Simonds, Chief People Officer, Experian *"The perfect blend between capturing highly relevant thinking from an impressive array of experts combined with useful insights and applications of successful employee communication from leading practitioners. This is a very timely book and highly recommended to communication leaders and executives." * Kim Larsen, President of the European Association of Communication Directors (EACD) and Head of Global Communications & Brand Experience at ING. *"Sue and Liam have collected a broad range of great examples of practice and explain how communications professionals at every level can apply these lessons in their day-to-day work. With its explanation of recent research and academic thinking, this book is a valuable resource for anyone investing in their skills and career." * Jennifer Sproul, Chief Executive, Institute of Internal Communication *"Successful Employee Communications receives a timely update after an extraordinary couple of years since its initial publication. Packed with even more insight, as well as further wisdom in the form of case studies and interviews with heavy-hitting communication professionals, Sue Dewhurst and Liam FitzPatrick never lose sight of one thing: it's about people - whether we're talking employees or leaders. This is a book I see myself coming back to regularly to challenge or confirm my thinking." * Simon Monger, Internal communications, Change and Engagement Consultant, President (2022/23 Board), IABC UK & Ireland *"This book is a terrific and timely resource for communicators who seek to bring their employee communication skills to the next level, teachers, students, scholars, and leaders in diverse organizations. It is a deep dive into various crucial issues and surging trends in employee communication. The book beautifully blends professional expertise, insights, models, expert views, numerous cases and examples, and organizational best practices on a global scale. Integrating strategies, tactics, checklists and toolkits, this book not only helps us "know" more but also provides clear roadmaps for communicators to actually solve day-to-day employee communication problems and issues. The book belongs on the must-have list." * Rita Men, Associate Professor of Public Relations, University of Florida *"This updated edition is packed with strategic insight, practical advice and fascinating case studies. It's essential reading for anyone wanting to demonstrate the true value of effective employee communications in the workplace." * Katie Macaulay, Host, The Internal Comms Podcast *"The refreshed edition is an excellent handbook for practitioners involved in enhancing their organization's internal reputation and raising their own standards as professionals. As organizations grapple with rising disengagement and attrition, the authors share deep insights on how internal communicators can step up and bring clarity, drive connection, and build communities that enable shared success. The chapters blend theoretical perspectives with practical wisdom and the book is highly recommended for practitioners to gain a better understanding of dynamics shaping the workplace." * Aniisu K Verghese, award-winning communication leader, speaker and author of Internal Communications – Insights, Practices & Models (2012) and Get Intentional (2021) *"Written by two of the most experienced people in employee communication, what makes this book really special is that it is like having two wise, friendly mentors by your side whom you can consult whenever you need to. Authoritative, easy-to-read, practical and pragmatic, it's packed with great case studies to illustrate the key points." * Hilary Scarlett, international speaker and author of Neuroscience for Organizational Change *Table of Contents Chapter - 01: Making the case for employee communications – Understanding the value leading practitioners add; Chapter - 02: Conducting your own employee communications audit – Tools and tips from experts; Chapter - 03: Setting objectives – Considerations and templates that work based on real life examples; Chapter - 04: Understanding your audience – Building a realistic profile of your workforce and how to use it; Chapter - 05: Defining your messages – Insights from pros on why it matters, how to define them, get them agreed and stick to them; Chapter - 06: Channel choices for employee communications – What to consider when choosing and using methods; Chapter - 07: Line managers as communicators – How to help them add the most value; Chapter - 08: Making it happen – Overcoming obstacles and project management when implementing employee communications; Chapter - 09: Change and transformation – Understanding the differences for effective employee communication; Chapter - 10: The Changing Nature of Work and the Workplace; Chapter - 11: Listening and Employee Voice; Chapter - 12: Communicating in tough times – Preparing leaders for delivering tough messages; Chapter - 13: Is it working? – Evaluation and measurement of an employee communication strategy that adds value; Chapter - 14: Communicating on purpose – Helping employees find meaning in the modern workplace
£87.30
Kogan Page Everyday Communication Strategies
Book SynopsisAmanda Coleman runs a consultancy which specializes in crisis communication. She has over two decades' experience in managing crises and was previously the Head of Corporate Communications for Greater Manchester Police. A regular international conference speaker, she has written articles in the Crisis Response Journal, CIPR Influence and PR Week. A senior associate with the Centre for Crisis and Risk Communication, she is also Chair of Emergency Planning Society Communication Professional Working Group. Based near Manchester, UK, she is the author of Crisis Communication Strategies, also published by Kogan Page.Trade Review"This is a first-class issues management book. Informed and authoritative, this step-by-step guide is packed with examples and exercises. Practitioners should keep it by their side and read it repeatedly." * Anne Gregory, Emeritus Professor of Corporate Communication, University of Huddersfield *"The book you are holding is a real masterpiece and a precise guide on communicating professionally in the modern world. Amanda Coleman expertly structures her messages and makes each sentence of this book invaluable. It advises you on boosting your business as well as preventing a communications crisis. When you close the last page of the book, you will keep it on your desk or bedside as a daily consultant in your business." * Maxim Behar, CEO, M3 Communications Group, Inc and President, World Communication Forum Association *"Amanda Coleman has lived and breathed issues management throughout her professional life. This excellent and detailed book is both comprehensive and enormously helpful. It provides a great step-by-step approach to managing the issues communicators face every day in their roles - and making sure that they do not blow up into something more serious." * Jim Donaldson, CEO UK and Middle East, FleishmanHillard UK *"An excellent follow up to her outstanding book Crisis Communication Strategies. Amanda Coleman provides an indispensable guide for public relations and communications pros on the best practices for handling issues and decision making to avoid the crisis stage. I encourage both novices and old hats to add this book to their practice!" * Bob Jensen, Senior Managing Director, Strat3, former Principal Deputy Assistant Secretary, US Department of Homeland Security and White House spokesperson *"One of the most useful books on the subject and it is great to see Amanda Coleman cast her expert eye over issues management. This is a compendium of valuable and constructive advice on how to prepare for and deal with issues from an organizational perspective and, in doing so, prevent crises and protect reputations and relationships. It is full of top tips and relevant case studies. I found the sections on messaging, team structures and decision making under pressure particularly useful." * Ben Verinder, reputation research agency owner and lead assessor for Chartered PR status *"Skilful PR is vital in a crisis, but requires being prepared, with thorough plans and strategies in place. Critically though, it also plays a key role in avoiding that crisis in the first place. In this authoritative book, Amanda Coleman sets out a common-sense and comprehensive approach to issues management, providing outstanding guidance that will be relevant to everyone in our industry. A must-read for anyone working in reputation management." * Francis Ingham MPRCA, Director General, PRCA and Chief Executive, ICCO *"Amanda Coleman's book is an essential manual for reputation management in times of constant crises. Providing a 360-degree overview on current crisis trends and real-life examples on possible crisis scenarios, this book will help you rewrite your crisis plan and protect your reputation in a polarized world." * Kosta Petrov, Founder and Managing Director, P World *Table of Contents Chapter - 01: What is issues management?; Chapter - 02: Creating the structure for issues response; Chapter - 03: Ethics, principles and reputation; Chapter - 04: Finding the right words; Chapter - 05: Working with the media; Chapter - 06: Managing social media; Chapter - 07: Effective decision making under pressure; Chapter - 08: Learning from issues and incidents; Chapter - 09: Incident scenarios to consider; Chapter - 10: Bringing things together and what to take away
£63.65
Kogan Page Ltd How to Write Effective Business English
Book SynopsisFiona Talbot is an internationally acclaimed business writing author. She works in the UK and internationally, training and advising on how to deliver premier written corporate communication for both native and non-native English speakers in today's digital, global economy. She has featured in major publications such as The Sunday Times, The Irish Times, The Press Association, Accounting Technician and Personnel Management. She is also the author of Improve Your Global Business English, Make an Impact with Your Written English, and Executive Writing Skills for Managers, all published by Kogan Page. Fiona Talbot is based in Chester, UK.Trade Review"The book helpfully emphasises that effective writing today isn't just about clarity and conciseness, essential as these are. Today's digital-savvy workforce (and customer base) both expect a great reader experience too. The wide-reaching tips are invaluable, as the author says, 'from entry level to CEO'!" * Fabian Schneider, Managing Director, W.Ulrich GmbH, Germany *"We today are living in 'the attention economy', whether it be with your own teammates in companies, whether it be with your customers, your consumers or even your family. Having the ability to write with clarity in a compelling way that puts across your point of view and adds value to a piece of communication, is incredibly difficult. So to be equipped with the right tools to help people be more succinct and impactful is hugely important in today's world. This book goes a long way in contributing towards that." * Richard Lawrence, Founder, Innovatr, South Africa *"As a build from Fiona's previous books, this one deep dives into subjects that are highly relevant when we consider the impact of our written communication today and for the future. I love the references to 'power words' which bring our messaging to life, along with the reminder of 'staying authentic', 'build your own brand' and 'show your inner marketer!' There is something for everyone in this book, from early to experienced career, and it's all incredibly relevant within a global organisation." * Julie Brookfield, Head of People, GBG PLC, UK *Table of Contents Chapter - 00: Introduction; Chapter - 01: Business writing today; Chapter - 02: Why are you writing?; Chapter - 03: It’s crucial to connect at every stage of your career; Chapter - 04: Quality matters; Chapter - 05: Telling your story through social media; Chapter - 06: Standard or variant English – and changing punctuation and grammar; Chapter - 07: Writing globally ? Or in multinational teams?; Chapter - 08: Email and instant messaging; Chapter - 09: Practical conventions and common confusions; Chapter - 10: Look to the future; Chapter - 11: Conclusion: what will you do differently – and better?;
£40.00
Kogan Page Ltd In the Moment
Book SynopsisNeil Mullarkey is a communication expert based in London, UK. He has delivered hundreds of keynotes and workshops to various organizations, including Microsoft, KPMG, WPP, Saatchi & Saatchi, Vodafone, EY, Google, Deloitte and GSK. He is a guest speaker at London Business School, London Business Forum and Bayes Business School. He is also a prominent comedian. He performs weekly at the Comedy Store London and often appears on TV and radio shows such as QI and The Pentaverate.Trade Review"A creative masterclass for every moment." * Mike Myers *"Neil Mullarkey is the master of the moment and this book weaves together his planet-sized brain and funny bones with uber practical ideas to bring magic to the mundane." * Caroline Goyder, author of 'Gravitas' *"Neil Mullarkey has done the unthinkable: he's managed to write a book about improvisation and business that is devoid of cliches. In the Moment provides practical insights to unlock the creativity and innovation of your best self." * Kelly Leonard, VP, Creative Strategy, Innovation and Business Development, The Second City *"Innovative, smart, practical, original, and above all, a fun read." * Nigel Nicholson, Emeritus Professor of Organisational Behaviour, London Business School *"This masterpiece gives you the tools to seamlessly blend structure and creativity, unleashing untapped potential and heralding a new age of unprecedented accomplishment." * Stephen Shapiro, innovation expert and author *"In a world that's more volatile and uncertain than ever, businesses need people who can communicate with confidence. This is what Neil does and he teaches it brilliantly." * Matt Brittin, President, Google EMEA *"Neil Mullarkey has written a masterpiece on how to improve your spontaneity to increase momentum at work." * Mark Bowden, author and communication coach *"This book has everything. It shares a message we all need to hear about leadership in the moment and in virtual times. We should risk winning if we are to build the world we all want to live in." * Dr Jacqui Taylor, Founder & CEO, FlyingBinary *"A concise, powerful read that redefines collaboration and communication, perfect for professionals eager to thrive in today's dynamic landscape." * Michelle Taite, Global Chief Marketing Officer, Intuit Mailchimp *"Technical ability and knowledge is important but not enough. It's about the people, relationships, communication and respect. Neil takes you on a journey of stories and practical tips essential for today's leaders." * Dr Lynne Maher, Adjunct Associate Professor, The University of Tasmania *"Discover the full importance of human ingenuity and relationships at work. Neil's unique approach makes this both a fun and insightful read." * Ben Renshaw, leadership thinker and author *"Neil Mullarkey is a master of his craft. He is educated, erudite and enthusiastic about how business can be better by using the soft skills associated with his comedy career." * Paul Boross MBE, speaker and pitch doctor *"In a world moving at pace and in unpredictable directions, improvisation is an essential leadership capability in its own right. Neil is a master and he has set out the principles for us all in this book." * Dr David Pendleton, Professor in Leadership, Henley Business School *"I strongly recommend this book to anyone who wants to increase their productivity and enjoyment at work." * Luke Johnstone, author and entrepreneur *"This book shows you how the magic of being 'in the moment' can transform your career. Simply brilliant!" * Graham Shaw, coach and award-winning author *"The interpersonal and communicative skills that this book will sharpen are absolutely critical for business leaders to navigate complexities and manage teams." * Doris Claesen, Ads Marketing Lead, APAC at Google *"This book will help every leader make an impact and create momentum." * Lesley Uren, Senior Client Partner and President, EMEA Consulting, Korn Ferry *"An amazingly eclectic, thought-provoking and above all, useful book. There is something for everyone in Neil's great book, one that I'll pick up time and time again." * Andrew Cross, Professor of Practice, Hult EF *"You'll be better at communication, comprehension and life by reading this brilliant book." * Michael Heppell, author, speaker and coach *"No technology can replace the human ability to collaborate, communicate and create at work. Learn how you can sharpen these abilities with Neil's fascinating book." * Steve McDermott, author and founder, The Confident Club *"Wow, Neil is simply the best of the very best. If confidence, innovation and turning work into an adventure are on your agenda then read this book today!" * David Taylor, author and founder, Naked Leader *"A highly engaging and elegantly written book. Neil discusses the tension between structure and spontaneity and offers some great practical tools and techniques for the reader to improve their own practice, whatever it is they do." * Dr Graham Curtis, Director of Operations, Roffey Park Institute *"Road-tested with top executives from around the world, Neil's techniques will ensure that you succeed whatever your role." * Dave Allen, Founder, Brandpie *"Neil has written a stirring playbook for personal growth and leadership. The ease, clarity and depth with which he discusses these topics will rewire your thinking and vocabulary for good." * Asad Ur Rehman, expert media and communication professional *"A refreshing antidote to all those "be a great leader" courses and books which are inflicted on us. Read this instead!" * Richard Westney, HR Consultant *"There are no three greater skills in life than confidence, communication and creativity, and no better person than Neil Mullarkey to help you master them." * Luke Manning, Head of LSEG Foundation, London Stock Exchange *"Like a Swiss Army Knife for effective business communication." * Veronika Elsener, Chief Marketing Officer, Victorinox *"In the Moment is chock-full of practical tips, road tested with real leaders, and great fun to read." * Donald Sull, Senior Lecturer, MIT Sloan School of Management *"This book is proof of how serendipity and improv and work together in daily life to actively create futures." * Annie Pye, Professor of Organization Studies, Cardiff University *"The warmth, wisdom and wonder of Neil Mullarkey radiate out from every page of this entertaining, inspiring and rigorously researched book. If you want to be your best, buy this book!" * Simon Lancaster, speechwriter and author of Connect *"Gives a 360 degree perspective for everyone to utilize fascinating insights before taking the advantage to craft their own success." * Erwin Parengkuan, CEO & Founder, TalkInc. *"If you want to have a future in work then this is a book that demands to be kept within an arm's reach." * Steve Martin, Faculty Director, Columbia Business School *"Charming and practical advice for those navigating the uncertain and often confusing corporate world." * Mike Southon, co-author, The Beermat Entrepreneur *"No technology can replace the human ability to collaborate, communicate and create at work. Learn how you can sharpen these abilities with Neil's fascinating book." * Sophie Devonshire, CEO, The Marketing Society *"This book is a menu of practical ideas that you can select as you wish to boost your esteem, presentation skills and creative powers." * Brendan Barns, Founder, London Business Forum *"Neil Mullarkey has such incredibly diverse experiences and so many brilliant stories. This book brings his insights to life." * Kate & Helen Richardson-Walsh, Olympic Hockey Gold Medallists *"Whether you're seeking to connect with a co-worker, feel more credible and confident in a presentation, or step up to lead in a new situation, Neil Mullarkey's insightful book will show you how to communicate - and learn - more effectively." * Herminia Ibarra, Charles Handy Professor of Organizational Behaviour, London Business School *"A powerful case for a more collaborative and more creative approach to work." * Stefan Stern, columnist and author *"A fabulous quiver of practical tools for the business executive of any level - a great reminder to listen, experiment and empower." * Tom Gathercole, Head of EMEA & EVP, Aircastle Limited *"It's delicious to imagine a corporate world in which all of Neil Mullarkey's insights and tips are heeded and acted upon; where we all approach the world with a "yes and..." mindset." * Sarah Nelson Smith, Global Head of Corporate & Commercial, Legal at Booking.com *"Outstandingly written, thought provoking and hugely transferable into daily life for business professionals." * Simon Ewins, Managing Director, UK Hotels & Restaurants, Whitbread PLC *"Ever wondered what improv comedy can offer the world of organisations and business? This book has many answers, with a unique blend of stories and research." * Paul Z Jackson, Director, The Solutions Focus *"A truly excellent book. Neil has connected all of the dots between improvisation and business for you." -- Deborah Frances-White, comedian, author and screenwriter"Backed up by fascinating research, stories and case studies, Neil Mullarkey offers some home truths and superb advice." * Caroline Webb, leadership coach and author, How to Have a Good Day *"Easily digestible, this book provides a mix of great hints and tips with case studies." * Joanna Causon, CEO, The Institute of Customer Service *"Neil Mullarkey's insights bring flexibility to corporate strategy and strengthen human connections as our work paradigm shifts." * Jesús Fernández Muñoz, Principal Office in Europe, Office of Outreach and Partnerships, Inter-American Development Bank, Madrid *"How spontaneous are you? Are you willing to drop your plans and be inspired? If so, this brilliant book was written for you." * Robert Holden, author, Shift Happens and Higher Purpose *"A must read for anyone leading or managing, Neil Mullarkey is entertaining and practical in equal measure. Some insights that will make you stop and question, balanced with real examples and tools that you can use yourself." * Malcolm Brown, CEO, Angel Trains Limited *"This book teaches interpersonal skills which ChatGPT can't do; and which are even more necessary now that ever." * Vanessa Lui, CEO and co-founder, Sugarwork *Table of Contents Chapter - 01: Improv and me; Chapter - 02: Human connection; Chapter - 03: Collaboration; Chapter - 04: Creativity; Chapter - 05: Leadership mindset; Chapter - 06: Meetings; Chapter - 07: Humour; Chapter - 08: Serendipity; Chapter - 09: Storytelling; Chapter - 10: Where next?;
£12.99
Kogan Page Ltd The ModernDay Assistant
Book SynopsisLucy Brazier OBE is one of the world's leading authorities on administrative and assistant skills. She is CEO of Marcham Publishing and Publisher of Executive Support Magazine, a training magazine dedicated to the development of administrative professionals.She was awarded an OBE in recognition of her services to office professionals in 2021. She has also received an Honorary Fellowship to the Institute of Administrative Management and is based in London, UK.Trade Review"The Modern-Day Assistant is a must read book. I loved reading it. Lucy delivers a truly knowledgeable, heart driven book for assistants and their leaders." -- Samantha Cox, COO, Denny Group and former EA to Sir Richard Branson"Essential reading for elevating your presence and role. Pulsating with invaluable information and guidance, this book will empower you to become an indispensable force in an ever-changing landscape of the Assistant role." -- Libby Moore, Former Chief Of Staff to Oprah Winfrey"This book has the potential to change not only individual careers but entire organizations. Readers will find themselves rapidly turning the pages to digest the knowledgeable, confident and encouraging mentorship of Lucy Brazier." -- Ann Hiatt, Leadership Strategist, Former EA to Jeff Bezos and former Chief-of-Staff to Eric Schmidt"Prepare to be inspired, equipped, and motivated as you dive into the pages of The Modern Day Assistant. This book will inspire you to reach new heights of excellence and become an invaluable asset to any organization." -- Helen Monument, Chair, World Administrators AllianceTable of Contents Chapter - 00: Introduction; Chapter - 01: A changing world and your place in it; Chapter - 02: The network is all powerful; Chapter - 03: The assistant as an influential leader; Chapter - 04: Communication, the key to advancement; Chapter - 05: Quality conversations, office politics and emotional intelligence; Chapter - 06: Building powerful partnerships; Chapter - 07: So, you think you’re strategic?; Chapter - 08: The productivity piece; Chapter - 09: The future is hybrid; Chapter - 10: Project management; Chapter - 11: The problem is not the problem; Chapter - 12: Stress: how to stop the overwhelm; Chapter - 13: Book club questions;
£40.00
Kogan Page Business 101 for the Data Professional
Book SynopsisJordan Morrow is known as the "Godfather of Data Literacy", having helped pioneer the field by building one of the world's first data literacy programs. He is the founder and CEO of Bodhi Data and the Senior Vice President of Data and AI Transformation for AgileOne. He served as the Chair of the Advisory Board for The Data Literacy Project and has helped companies and organizations around the world, including the United Nations, build and understand data literacy. Morrow is the author of three other books: Be Data Literate, Be Data Driven and Be Data Analytical all published by Kogan Page.
£60.30
Kogan Page The Mindset of Success
Book SynopsisJo Owen is a best-selling and multi-award-winning leadership author, keynote speaker and social entrepreneur. He is a founder of eight charities, including Teach First. His books The Mindset of Success, Myths of Leadership and The Leadership Skills Handbook also published by Kogan Page, have been translated into eight different languages. Jo Owen is the first person to win the Chartered Institute of Management Gold Award four times for four of his books. He is based in London UK.
£42.75
Kogan Page Accessible Communications
Book SynopsisLisa Riemers is an independent communications consultant and accessibility advocate who helps clients connect their people and tell their stories. Based in London, UK Lisa advises large and complex organisations including world-leading universities, charities, insurers, business-to-business (B2B) companies and the UK government.Matisse Hamel-Nelis is an award-winning communications and digital accessibility consultant and a PR professor at Durham College. Based in Toronto, Canada, she also founded and hosts the PR & Lattes podcast and is the past Chair of the Diversity, Equity, and Inclusion (DEI) Committee for the International Association of Business Communicators (IABC).
£72.75
Kogan Page What To Do If...
Book SynopsisAnne-Maartje Oud is founder and CEO of The Behaviour Company, an Amsterdam-based consultancy that customises personal development programmes for companies and organizations worldwide. She has worked with non-profit social organizations as well as some of the world's most prominent Fortune 500 companies. With over twenty years of experience, she is considered one of the world's leading experts in the field of workplace behaviour. She is based in Amsterdam, the Netherlands.
£39.00
Kogan Page Content The Atomic Particle of Marketing
Book SynopsisRebecca Lieb is a strategic advisor, research analyst, keynote speaker, author and columnist. She works with many of the world's leading brands on digital marketing innovation. Clients range from start-ups to non-profits to Fortune 100 brands and regulated industries, including Facebook, Nestlé, Adobe, Fidelity, IBM, Save the Children, Pinterest, Cisco and The Federal Reserve Bank of New York. Previously, she was Altimeter Group's digital advertising and media analyst, and prior to that she was Vice President at Econsultancy. Lieb was VP and Editor-In-Chief of The ClickZ Network for over seven years.Trade Review"Content strategy has become marketing's darling, and with its arrival comes a chorus of pundits and gurus attempting to define it and counsel brands mired in overwhelm and confusion. Out of that chaos comes Rebecca Lieb's clear, lucid and logical voice. To understand content marketing bottom-up, top-down, and inside-out, read this book." * Stephanie Losee, Head of Content, Visa *"The high priestess of digital marketing and media, Rebecca Lieb channels her wisdom into the most comprehensive book on the complex topic of content marketing. Content: The Atomic Particle of Marketing is the strategic big-bang marketers can't afford to miss." * Jason Miller, Global Content Marketing Leader, LinkedIn Marketing Solutions *"The majority of global marketers have no discernible content marketing strategy. With this book, they have no more excuses." * Joe Pulizzi, Founder, Content Marketing Institute and author of Content Inc. and Epic Content Marketing *"If content is the atomic particle of marketing, Rebecca is a quantum physicist. She has, once again, deftly articulated the imperative for content as a strategic function in the enterprise. If you're looking for the foundational elements of a content marketing strategy, you can stop. You've found it here." * Robert Rose, Chief Strategy Advisor, The Content Marketing Institute *"Content: The Atomic Particle of Marketing, should be required reading for any role with a 'C' in their acronym. Rebecca's book will absolutely weaponize you with frameworks and industry examples to support successful integration of content marketing and strategy into your growth and transformational activities. It will help you rise above the noise and deliver real relevance to real people, in support of goals and objectives, at scale, globally. No one surpasses Rebecca's breadth and depth of understanding of content as practiced today." * Carlos Abler, Content Marketing Strategy Leader, 3M *"There is a reason so few companies get content marketing strategy right: It's hard. This book, however, is just what everybody have been waiting for. It's insightful, intelligent, inspiring, structured and generous - just like Rebecca Lieb herself. If you only have time to read one book this year - choose this one!" * Jesper Laursen, CEO at Brand Movers *"Rebecca Lieb is a rare sane voice in an industry noisy with hype. Content: The Atomic Particle of Marketing simultaneously cuts through the B.S. and teaches marketers exactly how they need to think to succeed in content. In a word, it's brilliant." * Shane Snow, co-founder of Contently *"In deconstructing marketing to the atomic level, Rebecca Lieb has penned an essential guide to forces that are continually reshaping how businesses attract and retain customers. Professionals at all levels will learn from her frameworks, formulas, and countless examples that elucidate both the science and art of content marketing." * David Berkowitz, Chief Strategy Officer, Sysomos *"From understanding the importance of-and difference between-Content Strategy and Content Marketing Strategy to Real-Time and Contextual Marketing, Content: The Atomic Particle of Marketing, is a manifesto for how to succeed with content marketing now-and into the future with the IoT and artificial intelligence. I love the way Lieb connects the dots!" * Ardath Albee, author of Digital Relevance *"This is a must-read book for anyone working with content marketing - old pros as well as beginners. Rebecca Lieb provides us with useful insights and tools on everything from strategy and processes to distribution and measurements. The book makes for both an inspiring read and a practical guide to keep handy." * Pontus Staunstrup, Content marketing strategist, Staunstrup *Table of Contents Section - 01: The shift to content marketing; Section - 02: Content marketing versus content strategy; Section - 03: Converged media; Section - 04: Native advertising; Section - 05: Organizing for content; Section - 06: A culture of content; Section - 07: Global content strategy; Section - 08: Real-time marketing; Section - 09: Content marketing software; Section - 10: Content marketing performance; Section - 11: Contextual campaigns;
£81.68
Johns Hopkins University Press Scientific Collaboration
Book SynopsisA narrative guide to help scientists improve their collaboration techniques and build trusting relationships with their research teams. The days of scientists conducting solitary inquiries in isolated labs are effectively over, with most researchers instead collaborating in cross-functional teams. In addition to mastering the technical skills necessary in their respective fields, scientists must now learn strategies for better communication and relationship building to succeed in reaching their research goals. In Scientific Collaboration, biosecurity researcher and animal disease ecologist Jeanne M. Fair shares excitingand occasionally cringeworthytrue stories of scientists working together. These examples provide an approachable way to introduce the principles crucial to effective scientific collaboration. From the global community of scientists measuring sea-ice decline to cooperative private-public sector investigations of harrowing virus outbreaks, the experiences described demTable of ContentsAcknowledgmentsIntroductionChapter 1. Transformative CollaborationsChapter 2. CommunitiesChapter 3. A Scientific RevolutionChapter 4. The Science of Team ScienceChapter 5. TrustChapter 6. CompetenceChapter 7. CommunicationChapter 8. Fish Don't Know They're in WaterChapter 9. Dream TeamsChapter 10. Science NetworksChapter 11. What the Hell just Happened?ReferencesIndex
£42.50
University of Toronto Press Crisis Communication in Canada
Book SynopsisCrisis Communication in Canada offers a unique scholarly and professional contribution, synthesizing recent research and providing a context for practical advice.Table of ContentsAcknowledgments Introduction The Approach Crisis Communication as a Field of Study The Canadian Perspective PART I: KEY CONCEPTS 1. Defining the Field Crisis Definitions The Problem of Crisis Definitions Stages of Crisis What's a Stakeholder? Individuals and Organizations What is the Role of Ethics in Crisis Communication? Ethical Theory The Importance of Trust 2. Crisis and Communities An Alternative Definition Discourse and Crisis Communication Community and Crisis Communication Political Communities Organized Sports Communities Entertainment Communities Legitimacy 3. The Role of the Media in Constituting a Crisis Mediated Society Crisis and News Values Effects of Agenda Setting on Crisis Media Framing and Effects on Crisis Ritual and Crisis Crisis, Mass Media, and Social Media PART II: PLANNING 4. Crisis Prevention Preventative Planning and Building Positive Relationships Crisis Prevention through Positive Organizational Cultures and Values Reputations, Images, and Crisis Damage Prevention Crisis Damage Limitation through Branding Case: Animal Cruelty Allegations at Marineland Case: Safety on a University Campus 5. Planning Are Some Crises Unexpected? Crisis Prevention through Effective Issues Management Limiting the Impact of a Crisis by Developing Buffers Crisis Management Plans to Deal with a Crisis if It Occurs Assessing the Threat Crisis Leadership and Spokespersons Case: Royal Bank of Canada Sparks Foreign Worker Crisis Case: Federal MP Uses Military Helicopter for Personal Trip 6. Business, Politics, Healthcare, and Science Crises Business Crises Political Crises Healthcare and Science Crises Case: Attacking the Customer over a Product Failure Case: Toronto Mayor Rob Ford and the Crack Cocaine Video 7. Sports, Entertainment, Social Media Crises Sports Crises Entertainment Crises Social Media Crises Case: A Baseball Player Uses a Homophobic Slur Case: Radio Host Fired After Comments PART III: RESPONSE 8. Four Tenets of Response Openness Regular Communication Responding Quickly Consistency and Coherence Case: The BlackBerry Phone Outage of 2011 Case: A Listeria Outbreak at Maple Leaf Foods 9. Response Theory and Strategy Situational Crisis Communication Theory Image Repair Theory Strategies Apology—The King of Strategies? Apology—Legal and Political Concerns Combining Strategies Quantification of Strategies Case: Air Canada Breaks a Child's Wheelchair, Twitter Explodes Case: City of Hamilton Public Relations Initiative Fails 10. Response Considerations Communicating with the Mass Media Channels—Old and New Media Social Media Response Factors Narrative and Storytelling Getting Ahead and Attempting to Control the Narrative Dealing with Emotions Direct Political Communication Case: The Public Fall of Jian Ghomeshi Case: Crib Recall after Child Deaths PART IV: RECUPERATION 11. Evaluation and Application The End is Nigh—Maybe Renewal and Healing Theory Legitimacy Regained Learning Objective Measurements Channels and Spokesperson Review and Assessment Issues Management Redux Structural Change Inquiries and Investigations Rebuilding Image and Goodwill Rebranding Final Words References Index
£26.99
University of Toronto Press Crisis Communication in Canada
Book SynopsisPrivate companies that respond poorly to a crisis may go bankrupt, wiping out investments and jobs. Charities that respond poorly to a crisis may lose donations, ending support for the most vulnerable. Professional athletes, religious leaders, CEOs, and politicians who respond poorly to a crisis may lose their long-standing careers and the respect of their colleagues, supporters, fans, and customers. This book offers both theory and practical help for organizations and professionals to deal effectively with crises. Crisis communication lessons have typically been the purview of public relations professionals. However, since the 1990s there has been a growing body of scholarly research on the topic. Crisis Communication in Canada offers a unique scholarly and professional contribution, synthesizing recent research and providing a context for practical advice. Written in clear and concise style, directed at beginners but rooted in research, this book will offerTable of ContentsAcknowledgments Introduction The Approach Crisis Communication as a Field of Study The Canadian Perspective PART I: KEY CONCEPTS 1. Defining the Field Crisis Definitions The Problem of Crisis Definitions Stages of Crisis What's a Stakeholder? Individuals and Organizations What is the Role of Ethics in Crisis Communication? Ethical Theory The Importance of Trust 2. Crisis and Communities An Alternative Definition Discourse and Crisis Communication Community and Crisis Communication Political Communities Organized Sports Communities Entertainment Communities Legitimacy 3. The Role of the Media in Constituting a Crisis Mediated Society Crisis and News Values Effects of Agenda Setting on Crisis Media Framing and Effects on Crisis Ritual and Crisis Crisis, Mass Media, and Social Media PART II: PLANNING 4. Crisis Prevention Preventative Planning and Building Positive Relationships Crisis Prevention through Positive Organizational Cultures and Values Reputations, Images, and Crisis Damage Prevention Crisis Damage Limitation through Branding Case: Animal Cruelty Allegations at Marineland Case: Safety on a University Campus 5. Planning Are Some Crises Unexpected? Crisis Prevention through Effective Issues Management Limiting the Impact of a Crisis by Developing Buffers Crisis Management Plans to Deal with a Crisis if It Occurs Assessing the Threat Crisis Leadership and Spokespersons Case: Royal Bank of Canada Sparks Foreign Worker Crisis Case: Federal MP Uses Military Helicopter for Personal Trip 6. Business, Politics, Healthcare, and Science Crises Business Crises Political Crises Healthcare and Science Crises Case: Attacking the Customer over a Product Failure Case: Toronto Mayor Rob Ford and the Crack Cocaine Video 7. Sports, Entertainment, Social Media Crises Sports Crises Entertainment Crises Social Media Crises Case: A Baseball Player Uses a Homophobic Slur Case: Radio Host Fired After Comments PART III: RESPONSE 8. Four Tenets of Response Openness Regular Communication Responding Quickly Consistency and Coherence Case: The BlackBerry Phone Outage of 2011 Case: A Listeria Outbreak at Maple Leaf Foods 9. Response Theory and Strategy Situational Crisis Communication Theory Image Repair Theory Strategies Apology—The King of Strategies? Apology—Legal and Political Concerns Combining Strategies Quantification of Strategies Case: Air Canada Breaks a Child's Wheelchair, Twitter Explodes Case: City of Hamilton Public Relations Initiative Fails 10. Response Considerations Communicating with the Mass Media Channels—Old and New Media Social Media Response Factors Narrative and Storytelling Getting Ahead and Attempting to Control the Narrative Dealing with Emotions Direct Political Communication Case: The Public Fall of Jian Ghomeshi Case: Crib Recall after Child Deaths PART IV: RECUPERATION 11. Evaluation and Application The End is Nigh—Maybe Renewal and Healing Theory Legitimacy Regained Learning Objective Measurements Channels and Spokesperson Review and Assessment Issues Management Redux Structural Change Inquiries and Investigations Rebuilding Image and Goodwill Rebranding Final Words References Index
£51.85
John Wiley and Sons Ltd Managing Corporate Social Responsibility
Book SynopsisManaging Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR. Chapters are organized around a process model for CSR that outlines steps for researching, developing, implementing, and evaluating CSR initiatives Emphasizes stakeholder engagement as a foundation throughout the CSR Process Model Discusses ways to maximize the use of social media and traditional media throughout the process Offers international examples drawn from a variety of industries including: The Forest Stewardship Council, Starbucks Coffee, and IKEA. Draws upon theories grounded in various disciplines, including public relations, marketing, media, commTable of ContentsContents in Detail ix Acknowledgments xiii 1 Conceptualizing Corporate Social Responsibility 1 2 Strategic CSR 29 3 CSR Scanning and Monitoring 51 4 Formative Research 63 5 Create the CSR Initiative 89 6 Communicate the CSR Initiative 109 7 Evaluation and Feedback 137 8 CSR Issues 153 References 165 Index 177
£62.96
John Wiley and Sons Ltd Managing Corporate Social Responsibility
Book SynopsisManaging Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR. Chapters are organized around a process model for CSR that outlines steps for researching, developing, implementing, and evaluating CSR initiatives Emphasizes stakeholder engagement as a foundation throughout the CSR Process Model Discusses ways to maximize the use of social media and traditional media throughout the process Offers international examples drawn from a variety of industries including: The Forest Stewardship Council, Starbucks Coffee, and IKEA. Draws upon theories grounded in various disciplines, including public relations, marketing, media, commTable of ContentsAcknowledgments xiii 1 Conceptualizing Corporate Social Responsibility 1 Box 1.1: The Sullivan Principles 2 Corporate Social Responsibility: Seeking Parameters 5 Defining CSR 6 Box 1.2: Definition of CSR 8 Benefits and Costs of CSR 9 Two Sides of CSR Cost-Benefit Analysis 9 CSR Costs for Corporations 10 CSR Costs for Society 12 CSR Benefits for Corporations 13 CSR Benefits for Society 14 Winning and Sustaining Support for CSR 14 Other Conceptual Questions about CSR 16 CSR: Modern or Historic? 16 Box 1.3: Forest Stewardship Council (FSC) Standards 19 Forms of CSR 20 Where Is CSR’s Home? 22 Should CSR Standards Be Localized or Globalized? 24 Conclusion 27 2 Strategic CSR 29 Characteristics of the Corporation 31 Stakeholder Expectations and the Importance of Organizational Identification 32 Reputational Benefits of CSR 35 Perceived Motives for CSR Initiatives 38 General Strategic Guidance: Approaching the CSR Process as Change Management 44 Everyone Loves a Good Story 45 The CSR Process Model: A Brief Preview 47 3 CSR Scanning and Monitoring 51 Issues Management 53 Scanning and CSR 54 Prioritizing CSR Concerns 54 Monitoring and CSR 57 Scanning and Monitoring in Concert 58 Stakeholder Engagement’s Role in Scanning and Monitoring 58 Conclusion and Critical Questions 60 4 Formative Research 63 Researching Stakeholder Expectations for CSR 67 Box 4.1: MyStarbucksidea CSR Suggestions 68 The Expectation Gap Approach 69 Box 4.2: IKEA Child Labour Code of Conduct 71 Origins of Expectation Gaps 73 Box 4.3: Pinkwashing Detection 75 Relevance of Operant Conditioning Theory to Stakeholder Challenges 77 The Alignment Approach 80 The Counterbalance: Corporate Concerns 85 Conclusion and Critical Questions 85 5 Create the CSR Initiative 89 Selecting the CSR Initiatives: Appreciating the Contestable Nature of CSR 90 Differing CSR Expectations among Stakeholders 90 Stakeholder Salience 91 Box 5.1: Stakeholder Salience 92 What Constitutes CSR? 92 Stakeholder Participation in Decision Making 94 Organizational Justice in the Engagement Process 96 The “Right Amount” of CSR 98 When Employees Challenge CSR: Considering Internal Stakeholders 99 Preparing for Negative Stakeholder Reactions: Message Mapping 101 Developing CSR Objectives 101 Box 5.2: Message-Mapping Template 102 Process versus Outcome Objectives 103 Conclusion and Critical Questions 105 6 Communicate the CSR Initiative 109 CSR Promotional Communication Dilemma 110 Box 6.1: Overview of Corporate-Activist Partnerships 116 Communication Channels for CSR Messaging 116 Overview of Communication Channels for CSR 117 Box 6.2: Social Media Overview 118 Employees as a Communication Channel 122 External Stakeholders as a Communication Channel 123 Strategic Application of Social Media to CSR Communication 124 The Overall CSR Promotional Communication Strategy 128 Annual Reports and CSR Communication 128 Conclusion and Critical Questions 133 7 Evaluation and Feedback 137 Evaluation 138 Assurance and CSR Evaluation 141 Stakeholder Engagement in the Evaluation Process 142 Box 7.1: Musgrave Group Assurance Statement 2006 143 Box 7.2: Basic ROI Formula 145 Considering Return on Investment 145 Feedback 146 Feedback from Stakeholders on the CSR Process 147 The Communication Audit 148 Conclusion and Critical Questions 148 8 CSR Issues 153 Overarching Concerns for CSR Initiatives 154 Responsibility for CSR Initiatives 155 Limitations from Industry, Culture, and Law 157 Industry Standards 157 The Culture and Socioeconomic Context 158 Box 8.1: Culture and Activism 160 The Legal Context 161 Beyond Limitations 161 Parting Thoughts 162 References 165 Index 177
£28.45
APress Powerful Presentations
Book SynopsisUnlock your potential and understand how you can have an audience hanging on to your every word. Entrepreneurs and business professionals often have to pitch their products and projects to an audience - whether at a conference stage, meetup group, to VC firms or even at the office to their peers and leaders. Through this book, you will learn how to plan, rehearse, and deliver the perfect presentation for your needs. You''ll review different presentation styles, how to craft and structure a talk and how to make it engaging for the audience. If you''ve ever wondered how you can be chosen to speak at a conference, this book will show you how and go in depth on how to craft a winning talk synopsis and proposal to stand out over the competition. You''ll also examine many other details that go into giving a presentation such as face and hand gesturing, pre-performance rituals like visualization techniques, time management , addressing technical difficuTable of ContentsChapter 1 – Why I Think Public Speaking is the Greatest Skills you Can MasterIn this introductory chapter, I talk about my personal journey with public speaking. I used to be terrified of speaking to an audience and I talk about how I overcame that fear. My intention is to show the reader that it is achievable. I also talk about the benefits of being able to speak in public in your career.- The benefits of public speaking.Chapter 2 – Writing Engaging PresentationsIn this chapter, I talk extensively about the presentation creation process. I discuss multiple styles such as highly visual presentations, data rich presentations, free flowing presentations, motivational presentations, and instruction (or tutorial led) presentations.I also talk about research techniques, organizing your presentation round a 3-act structure, scripting, outlining, and cue cards and prompts. I then look in more depth about creating effective slides and the idea of less is more, to not draw the audience’s attention away from what you are trying to convey. I also talk about creating calls-to-action if you want the audience to do something after the talk.- It should be centered on a problem- Relevant to Your Audience- It Should Engage the Audience- It Should be Well Organized- The Presentation Creation Process- Choosing a Presentation Style- Use an Organizational Took You Are Comfortable With- Creating Effective Slides- Summarizing Information- Creating a Call to ActionChapter 3 – Writing a Synopsis to Draw in Your AudienceWriting an engaging presentation is only part of the puzzle with public speaking. If you intend to speak at meet-up groups or conferences, then you need to write an effective synopsis of the talk. The synopsis will be used for the call-for-papers process where you aim to get selected to speak at the event.I also talk about using the synopsis as a sales pitch to encourage attendees to choose your talk over others. In this chapter, I walk through 4 pitches that I have used for my talks. These talks have all been selected at conferences all over the world and gained high speaker approval ratings. I teach the reader about the structure of a synopsis and talk through my examples.- Talk 1: Fighting Back Against a Distracted World- Talk 2: .NET Core Data Security – Hope is Not a Strategy- Talk 3: Protecting Encryption Keys with Azure Key Vault- Talk 4: Hacking Humans – Social Engineering Techniques and Hot to Protect Against ThemChapter 4 – Preparing to Give a TalkIn this chapter, I discuss how to prepare to give a talk once it has been developed. I cover how to think about the physical delivery with gestures and facial expressions. I talk about pre-performance rituals for the day to help you reduce anxiety levels, and I discuss how to handle timings for your talk, so you do not run over or under. I also talk about using a practice audience to get feedback and how their questions can help you prepare for the Q&A section of your talk.I also spend time talking about internet and Wi-Fi contingency planning. Conferences often have bad Wi-Fi, so if your talk, and demos, require a Wi-Fi connection, you can get stuck on stage. I walk through various techniques to help mitigate these worries, which will make you calmer on the day of the presentation.- Physical Delivery -Gestures and Facial Expressions- Creating Pre-Performance Rituals- Be Aware of the Time You Have for Presenting- Get You Practice Audience to Ask Questions- Memorize the Introduction to Each Section of Your Talk- Gathering Feedback and Improving Your Performance- Internet/Wi-Fi Contingency PlanningChapter 5 – Delivering the TalkIn this final chapter, I talk about delivering the talk on the day. I cover what to do if anything goes wrong during the talk, projecting your voice and eye contact, dealing with disrupting attendees, and how to create a good first impression early in the talk.I also talk about managing anxiety, including some breathing techniques designed to calm you down. I then discuss one of the most feared parts of any presentation, the questions, and answers section, at the end. I finish up the chapter by talking about presenting online talks as opposed to in-person presentations.- Be Prepared- Visualize Your Success- People Want to See You Succeed- Giving Your Talk- In the Case of Technical Difficulties, Apologize and Move On- Rehearse in the Event Venue At least Once If You Can- On Stage- Managing Anxiety- Handling Questions- Online Talks and Webinars- Final SummaryAppendix A - Frequently Asked QuestionsThis appendix provides a frequently asked questions where I answer lots of questions, I have been asked in my many years of mentoring and coaching new speakers. Appendix B - Presentation Creation ResourcesHere I list out lots of resources that are useful when building and delivering presentations.
£28.49
University of Toronto Press Canada and China
Book SynopsisPresenting a thorough record of Canada’s diplomatic ties with China, Canada and China recounts ten stories regarding China policy decisions made by the Canadian government. These decisions describe key bilateral moves, beginning with Pierre Trudeau’s recognition of China in 1970 and ending fifty years later with his son Justin’s attempt to reset a struggling relationship with China. Rooted in archival research, extensive interviews, and the author’s experience as a policy observer, the book contributes to our understanding of how the Canada-China relationship has developed over time and how best to position Canada in future relations with China. While present-day relations with China are complicated, the book deliberately seeks to provide a balanced perspective by showing both the positive and the more challenging aspects of relations with China. Ultimately, Canada and China recommends ways to manage future relations with ChinaTrade Review"Written in clear prose and based on research into Canadian and Chinese documents, Frolic’s book is a fine guide to the last half century of relations." -- J. L. Granatstein, emeritus, York University * CHOICE *Table of ContentsPreface Acknowledgments 1. Telling the Story 2. Diplomatic Relations 3. The One-China Policy 4. Development Assistance for China 5. A Canadian Trade Strategy 6. Tiananmen Crisis 7. Applying Sanctions 8. Team Canada Goes to China 9. Challenging China on Human Rights 10. Stephen Harper Visits China 11. Resetting Relations Research Note Notes Index
£25.19
O'Reilly Media The New How Paperback
Book SynopsisIn The New How, Nilofer Merchant shows corporate directors, executives, and managers that the best way to create a winning strategy is to include employees at all levels, helping to create strategy they not only believe in, but are also equipped to implement.
£14.39
Stanford University Press The Quest for Attention: Nonprofit Advocacy in a
Book SynopsisToday, social media offers an alternative broadcast and communication medium for nonprofit advocacy organizations. At the same time, social media ushers in a "noisy" information era that renders it more difficult for nonprofits to make their voices heard. This book seeks to unpack the prevalence, mechanisms, and ramifications of a new model for nonprofit advocacy in a social media age. The keyword for this new model is attention. Advocacy always starts with attention: when an organization speaks out on a cause, it must ensure that it has an audience and that its voice is heard by that audience; it must ensure that current and potential supporters are paying attention to what it has to say before expecting more tangible outcomes. Yet the organization must also ensure that advocacy does not end with attention: attention should serve as a springboard to something greater. The authors elaborate how attention fits into contemporary organizations' advocacy work and explain the key features of social media that are driving the quest for attention. Developing conceptual models, they explain why some organizations and messages gain attention while others do not. Lastly, the book explores how organizations are weaving together online and offline efforts to deliver strategic advocacy outcomes.Trade Review"In The Quest for Attention, Guo and Saxton do a compelling job of demonstrating how and why understanding the social media landscape is key to advocating effectively for important social issues and understanding the non-profit sector in general. This is a must-read for anyone trying to make sense of what distinctive challenges and opportunities the 21st century presents in terms of linking communication strategies to tangible social outcomes and impact."—John L. Jackson, Jr., Walter H. Annenberg Dean of the Annenberg School for Communication, University of Pennsylvania"Advocacy and activism have changed. Activists today know that data and social media are key elements in their fight for the rights of the poor, the dispossessed, and the downtrodden. Chao Guo and Gregory Saxton's The Quest for Attention is required reading for those who seek to understand this new world of social change."—John McNutt, Professor, Joseph R. Biden, Jr. School of Public Policy and Administration, University of Delaware"Chao Guo and Gregory Saxton's new book is a major step forward in our understanding of the political behavior of nonprofits. Their rigorous study documents how nonprofits use social media to draw attention to their priorities, the first step toward working to shape public policy."—Jeffrey M. Berry, Tufts UniversityTable of Contents1. Social Media and Nonprofit Advocacy: The Beginning of a New Paradigm 2. The Context of Social Media Advocacy 3. Getting Attention: An Organizational-Level Analysis 4. Building an Explanatory Model at the Message Level 5. Beyond Clicktivism: From Attention to Impact 6. The Future of Nonprofit Advocacy in a Data-Driven World
£92.80
Stanford University Press The Quest for Attention: Nonprofit Advocacy in a
Book SynopsisToday, social media offers an alternative broadcast and communication medium for nonprofit advocacy organizations. At the same time, social media ushers in a "noisy" information era that renders it more difficult for nonprofits to make their voices heard. This book seeks to unpack the prevalence, mechanisms, and ramifications of a new model for nonprofit advocacy in a social media age. The keyword for this new model is attention. Advocacy always starts with attention: when an organization speaks out on a cause, it must ensure that it has an audience and that its voice is heard by that audience; it must ensure that current and potential supporters are paying attention to what it has to say before expecting more tangible outcomes. Yet the organization must also ensure that advocacy does not end with attention: attention should serve as a springboard to something greater. The authors elaborate how attention fits into contemporary organizations' advocacy work and explain the key features of social media that are driving the quest for attention. Developing conceptual models, they explain why some organizations and messages gain attention while others do not. Lastly, the book explores how organizations are weaving together online and offline efforts to deliver strategic advocacy outcomes.Trade Review"In The Quest for Attention, Guo and Saxton do a compelling job of demonstrating how and why understanding the social media landscape is key to advocating effectively for important social issues and understanding the non-profit sector in general. This is a must-read for anyone trying to make sense of what distinctive challenges and opportunities the 21st century presents in terms of linking communication strategies to tangible social outcomes and impact."—John L. Jackson, Jr., Walter H. Annenberg Dean of the Annenberg School for Communication, University of Pennsylvania"Advocacy and activism have changed. Activists today know that data and social media are key elements in their fight for the rights of the poor, the dispossessed, and the downtrodden. Chao Guo and Gregory Saxton's The Quest for Attention is required reading for those who seek to understand this new world of social change."—John McNutt, Professor, Joseph R. Biden, Jr. School of Public Policy and Administration, University of Delaware"Chao Guo and Gregory Saxton's new book is a major step forward in our understanding of the political behavior of nonprofits. Their rigorous study documents how nonprofits use social media to draw attention to their priorities, the first step toward working to shape public policy."—Jeffrey M. Berry, Tufts UniversityTable of Contents1. Social Media and Nonprofit Advocacy: The Beginning of a New Paradigm 2. The Context of Social Media Advocacy 3. Getting Attention: An Organizational-Level Analysis 4. Building an Explanatory Model at the Message Level 5. Beyond Clicktivism: From Attention to Impact 6. The Future of Nonprofit Advocacy in a Data-Driven World
£23.79
Cognella, Inc Strategic Corporate Communication: Core Concepts
Book SynopsisStrategic Corporate Communication: Core Concepts for Managing Your Career and Your Clients' Brands introduces readers to essential strategies in corporate communication. The book centers upon the idea that in order to be successful, communication professionals not only require outward-facing competencies to represent and serve clients, but also personal competencies of self-awareness and self-positioning to manage their careers.The text grounds corporate communication in theoretical research and marketplace practices that demonstrate foundational corporate communication elements such as strategy, brand, storytelling, communities, messaging, context, ethics, influence, research and measurement, leadership and management, and change.Each chapter introduces relevant theory related to a particular topic, ways in which the information can support career planning, and how the content and skills covered in the chapter apply in the context of the work environment or future interactions with clients. Practical application opportunities at both the personal and organizational level encourage careful reflection throughout. The inclusion of SWOT exercises and case studies with guiding questions inspires critical thinking and further exploration.Strategic Corporate Communication is an ideal text for upper-division undergraduate and graduate-level courses in strategic, public relations, corporate, branding, professional, and marketing communication.
£73.60
John Wiley & Sons Inc The Comprehensive Guide to Successful Conferences
Book SynopsisPlan Your Meeting or Conference with Confidence From creating the program book to making special arrangements forVIPs, this celebrated resource contains all the guidance, tools andinspiration you need to organize, manage and conduct a trulyoutstanding meeting or conference. The detailed advice--fromauthors with more than fifty years of planning experience--can beapplied to most any type of gathering, from events for twenty-fiveto an extravaganza for thousands. A sampling of subjects includessite and function room selection, activity coordination,accommodating handicapped participants, public relations,audio/video equipment, booking entertainment, budgeting, andconducting evaluation and follow-up. Extensive checklists andcharts ensure total success.Table of Contents1. The Changing Conference and Meeting Scene 2. Designing the Conference 3. Four Useful Designs 4. Handling Related Events And Activities 5. Site Selection 6. Meeting and Function Rooms 7. Presenters and Speakers 8. Use of Audiovisuals 9. Food and Beverage Functions 10. Coordinating Exhibitions 11. Planning for Companions 12. Effective Marketing 13. Public Relations 14. transportation Issues 15. Entertainment Possibilities 16. Developing a Budget 17. The Registration Process 18. Preparing a Participant Program Book 19. Evaluation and Follow-Up 20. Conducting the Conference 21. Resources for Conference and Meeting Planners
£58.50
Society for Human Resource Management Performance Conversations: How to Use Questions
Book SynopsisThere are three universal truths about traditional performance management. They are widely used, universally despised, and are known to be ineffective. These reasons are cited in the recent spate of announcements from dozens of major corporations who have abandoned their appraisal systems. As a result, many organizations are grappling with what to do instead. They have adopted many interesting and innovative practices, but most are a random collection of activities that are not bound together by a sound theoretical framework. This new approach is built upon a sound theoretical foundation, uses proven management techniques, and offers a novel framework and tool for managers for regulating and enhancing the performance of their staff. Dozens of ready-to-use templates and accompanying tools help make good management practice more accessible, practical, and effective. Just as important, the new approach is both millennial- and remote worker-friendly as it incorporates features that speak to how they work.
£25.46
J Ross Publishing Communicate, Lead, and Transform: Behaviors to Break Free from Your Mental Wheel Ruts
Book SynopsisThere are numerous books on how to improve your communication and leadership skills that are based solely on theory. This is not one of them. This how-to guide employs an empirical approach to meaningful improvement and aims to help you to leverage your own observations, assessments, experiences, and learning experiments, not just ours as the authors. The first section deals with building better behavior-based communication skills, while working on fixing your mental wheel ruts (reinforcing negative behaviors that you find yourself performing over and over again). The communications section details how to listen better, build relationships, give and receive feedback, and mine disagreements for value, among other topics. The second section on leadership describes effective leadership in the virtual environment, building great work teams, and coaching for success. The final section combines your communication and leadership improvement areas into a focused transformation plan.Table of Contents Chapter 1: Communicate, Lead and Transform Chapter 2: Failing to Communicate Is Not an Option Chapter 3: Who Are You? Your Personality Traits Chapter 4: Listen Better to Succeed Chapter 5: Receiving and Giving Feedback — Are You Ready? Chapter 6: Every Relationship Has Value Chapter 7: Consequential Communication Chapter 8: Mining Disagreements for Value Chapter 9: Presenting Is Leading Chapter 10: Lead to Succeed Chapter 11: Team Dynamics Chapter 12: Coaching for Success Chapter 13: Good Teams to Great Teams Chapter 14: Transformation: Develop Your Plan—Make It Happen Appendix A: The Johari Window Appendix B: Relationship-Building Tool Appendix C: Multi-Criteria Decision Tool Appendix D: Goals, Planning, and Metrics Templates Appendix E: Example: Team Ground Rules Appendix F: Facilitation Guide Index
£37.00
WW Norton & Co The Five Tool Negotiator: The Complete Guide to
Book SynopsisIn a category saturated with breezy, self-help volumes, Russell Korobkin’s long-awaited The Five Tool Negotiator stands apart as a revelatory guide for anyone eager to improve their bargaining skills. The nationally renowned author, who has spent three decades studying successful negotiations, now shares five distinct “tools” that we can all readily utilise: Bargaining Zone Analysis, Persuasion, Deal Design, Power and Fairness Norms. Drawing on his academic research, Korobkin incorporates lively anecdotes that bring to life concepts from the disparate fields of psychology, economics and game theory, along with fascinating social science experiments. These invaluable tools can be applied to everyday negotiations and transactions—from consumers hoping to obtain the best price for a used car to executives trying to close a multimillion-dollar deal. Intuitively accessible and reassuringly persuasive, this is a vital guide to mastering the critical skills of negotiation at the social, cultural and human level.
£21.84
Business Expert Press Writing for the Workplace: Business Communication for Professionals
Book SynopsisEmployers consider communication as one of the most critical skills for workers today. Writing for the Workplace: Business Communication for Professionals is an easy-to-follow guide that provides strategies for effective professional communication. Written to address the needs of both students entering the workforce and business professionals looking to improve their written communication, the book offers guides to compose typical workplace documents, from effective e-mails and convincing reports to winning presentations and engaging resumes. This concise book offers busy readers concrete strategies to improve their workplace writing.
£18.00
Business Expert Press The Language of Success: The Confidence and
Book SynopsisThe Language of Success provides pragmatic and practical advice on how to harness the power of language in business and in life. Influencing for results, creating a culture of intelligent inquiry, utilizing critical questioning skills, and managing critical situations are all integral to success in any setting. The concepts, skills, and techniques to achieve results are applicable whether in the office or with family or friends. In this day and age of intense focus on engagement, commitment, and most significantly, results achieved, the readers will benefit by learning thought-provoking key principles, applicable practices, and techniques to leverage and ensure success with the language they use every day.
£18.00
