Graphic design Books

823 products


  • Never Use More Than Two Different Typefaces: And

    BIS Publishers B.V. Never Use More Than Two Different Typefaces: And

    5 in stock

    Book SynopsisRules in typography--a joy for graphic designers and everyone who has anything to do with designing texts.

    5 in stock

    £12.34

  • BIS Publishers B.V. Sustainist Design Guide: How Sharing, Localism,

    Out of stock

    Book SynopsisSocial innovation is experiencing a resurgence at a time when cultural boundaries are shifting. A wave of new social initiatives is coming into view worldwide, where millions of dedicated people are beginning to “design” different kinds of living environments that are more collaborative, more socially just, and more sustainable. This movement is what this Sustainist Design Guide is all about. As the authors say: “It is no longer a matter of designing for society, but within it. ”This exploratory guide travels the new landscape of social design thinking and practice, viewed through the lens of sustainism - a perspective that is seen as a new ethos for design. The Sustainist Design Guide presents an agenda for social innovation, based on values such as sharing, connectedness, localism and proportionality, as well as sustainability. It challenges us to transform these and other sustainist qualities into design criteria and include them in our design briefs. The Sustainist Design Guide maps out best practices and explores how designers can become more socially and ecologically responsible. It opens the debate on what it means to be "sustainist" designers. Including 12 changemaking cases, ranging from urban farming and crowdsourced public architecture to collaborative crafts.

    Out of stock

    £999.99

  • Graduation Guide for Design Students

    BIS Publishers B.V. Graduation Guide for Design Students

    5 in stock

    Book SynopsisThis book is the perfect gift for all design students who embark on their most stressful year in design education: graduation year. This guide helps the student to graduate as a designer by giving practical advice, design advice and by suggesting ways to make graduation less stressful and more enjoyable. The advice is always very much on point and presented as double page spread posters with smart and funny illustrations and short handwritten text. You would want many of the spreads to hang on the door of your student room or studio.The dust jacket is a fold out poster that you can actually put on your wall. It is maybe the most important advice for the final exam student: Work Hard, Have Fun & Nooo Drama!

    5 in stock

    £12.34

  • Connect: Design for an Emphatic Society

    BIS Publishers B.V. Connect: Design for an Emphatic Society

    1 in stock

    Book SynopsisThe prospects are clear: we will probably live longer. The number of people aged 65 and up will increase enormously over the next few decades. Society will change as a result, but in what manner? Europe and, in fact, probably the world faces the challenge of preventing loneliness and isolation amongst a growing group of senior people. The oldest part of the population is at particular risk of becoming isolated and lonely as they grow older and their work-related networks erode. While working in the field of technology and aging, the authors discovered that there is a whole new field to be explored, namely the phenomenon of connectedness.This book is written by a group of authors with very different backgrounds, varying from business, ICT, marketing, anthropology, medicine, design and computer interaction. They all felt the urge to explore this field of connectedness and they discovered new opportunities for the emerging market of aging-driven design . By unfolding the very nature of relationships and age-based transitions in life, the authors invite the reader to join them in an effort to design for connectedness: to reframe the picture, rethink our options and reinvent how to connect!

    1 in stock

    £25.49

  • LOIS Logos: How to Brand with Big Idea Logos

    BIS Publishers B.V. LOIS Logos: How to Brand with Big Idea Logos

    5 in stock

    Book SynopsisGeorge Lois is an American icon in graphic design. This book showcases his logos with his own comments on why they work. A bonus in the book is a chapter of world logos made by others with George Lois’s comments on why they are so good. George Lois continues to prove that a memorable brand name interacting with a strong visual symbol to communicate a humanistic idea is the ultimate art form in popular graphic communication. His Big Idea branding and logo design, developed with a built-in, conceptual, “catchy” brand name, can visually impart information in a nanosecond, delivering a specific ethos with a penetrating promise of power that immediately sears a product’s virtues into a viewers’ brain—and has the potential of bringing instantaneous success. Lois boldly states, “My goal, with the vast majority of the brands I have named and logos I have designed, is to create ‘humanistic’ symbols, driven by a pregnant idea, visualizing some recognizable aspect of the human experience, and magically relating it to a unique selling proposition that empowers great advertising and promotion.” If anyone wants to experience the creation of Big Idea Branding, this astounding compilation of the work of George Lois is the ultimate form of clear, precise, eye-popping communication.

    5 in stock

    £21.24

  • HotchPotch: Lexicon of (un)Useful Creative

    BIS Publishers B.V. HotchPotch: Lexicon of (un)Useful Creative

    5 in stock

    Book SynopsisA book about little-known (un)useful facts from the creative field. Structured as a dictionary, it includes meaningful information, idle gossip and anecdotes from A to Z. This is where Coco Chanel, David Carson and Chupa Chups come together on a spread and create inspirational connections and knowledge. It’s a perfect handbook for design students, designers, architects and everybody that works in the creative industry. ‘Hotchpotch’ is structured as a dictionary, making it easy to follow or to look up information on a certain subject. The main objective of the book is to create inspirational connections and to supply knowledge.

    5 in stock

    £12.34

  • This Human: How to Be the Person Designing for

    BIS Publishers B.V. This Human: How to Be the Person Designing for

    Book SynopsisThis Human is about the person who is doing the designing. There are many great design books in existence that teach us about design process, tools and methods. With the increasing popularity of design thinking and human-centered design we've also seen more material discussing various aspects of the practice. One missing aspect, almost in an ironic twist, is what it takes to be the actual person who is doing the designing. The name This Human is referring to that person. The person who needs to observe to gain insight, to makes sense of their observations in a way that isn't biased by their own world views. The person who needs to communicate in many different ways with many different intentions to communicate information which is often hard to access, difficult to grasp and just not that tangible. The person who is so passionate about having a positive impact they become exhausted one third of the way into their project. This book helps these people to learn more about themselves and how to think and be in their practice of design - to help them grasp all that is going on inside that then influences their creations.

    £25.49

  • Intercultural Design Basics: Advancing Cultural

    BIS Publishers B.V. Intercultural Design Basics: Advancing Cultural

    Book SynopsisIntercultural Design Basics is an intercultural and innovative approach to design education. A unique companion app ensures relevance for a young technology-minded target group.It gives intercultural insights when discussing the principles of design, typography and color theory. It incorporates contrasting ideas on design and various design teaching methods. Creative voices of well-known and not yet discovered designers from Africa, Latin America and Southeast Asia will help expand your horizons.Through examples of intercultural design workshops, it inspires collaboration with international teams. Practical methods encourage the development of cultural and social awareness, inspire different design styles helping you perceive cultural diversity.An app is also created to work hand in hand with the book. The pair make the theoretical background of the book visually and auditorily intriguing and engaging by using AR, animations, games, and videos. This unique combination of diverse instructional materials ensures flexibility and relevance.

    £25.49

  • Creative Block: Kids!

    BIS Publishers B.V. Creative Block: Kids!

    Book SynopsisCreative Block: Kids! is a fun and practical art book for children (and their parents!) to start experimenting with creative ideas, play with art and test out new materials and means of making art. It encourages children to play with their creativity, develop new skills and have fun with the results.They are the artist in charge and get to make all the decisions to create their own weird and wonderful work that they would not explore at school. Creative Block: Kids! wants children to have fun and explore their creative ideas. If you can imagine it, you can make it!

    £13.29

  • Burp: The Other Wine Book

    BIS Publishers B.V. Burp: The Other Wine Book

    Book Synopsis"I like the idea that wine can entertain and make you smile. That's why I'm looking forward to receiving my copy of Burp, which focuses on the design and the stories behind the labels." - Tim Atkin, wine writer, critic and Master of Wine There is a story behind every bottle of wine. As a winemaker, you can make a statement with your label. It is the showcase of your company. And more importantly, it can persuade consumers to buy your product. The label should be in line with the wine you can expect in your glass. This is why Jur Baart and Bas Korpel decided to write Burp, because they strongly believe that a wine tastes better when you know the story behind it. In the book, 40 wines are presented, each with a distinct label and a matching story. The selection of wines does not focus on the vinification technique but on the labels of the bottles. What is striking, however, is the exceptionally high proportion of natural wines. It seems this group of winemakers (in some cases new to the profession) is paying more attention to how their products are presented to their customers. Yet Burp also includes a number of all-time classics that should not be missed - essential not only in this book, but also in your wine cellar. Just like folk tales, the stories behind the wine are often passed on - and sometimes spiced up in the retelling. Rest assured that this also happens with the stories in this book. Burp will give you lots of new anecdotes to tell while drinking your next bottle of wine. Well-known producers included in the book: Château Mouton Rothschild, Pol Roger, Marqués de Riscal Well-known winemakers included in the book: Angelo Gaja, Telmo Rodriguez, Francis Ford Coppola

    £26.99

  • Valiz Jurriaan Schrofer (1926-1990)

    5 in stock

    Book Synopsis

    5 in stock

    £38.00

  • MER Paper Kunsthalle Think in Colour

    10 in stock

    Book Synopsis

    10 in stock

    £42.75

  • 20 in stock

    £23.75

  • Graphic Design Is (...) Not Innocent

    Valiz Graphic Design Is (...) Not Innocent

    15 in stock

    Book Synopsis

    15 in stock

    £21.38

  • Hannibal Books The 1000 Posters Book by Stedelijk Museum

    Book SynopsisThe book includes an introduction by Rein Wolfs, Director of the Stedelijk Museum, along with an insightful interview featuring Thomas Casto and the invited graphic designers.

    £60.00

  • U R Invited

    Gingko Press, Inc U R Invited

    4 in stock

    Book SynopsisJoin in celebrations all over the world with invitations for fashion events, restaurant openings, award ceremonies and parties displayed in all their glory.

    4 in stock

    £33.57

  • Young Battle Awards 2019-2021

    SendPoints Publishing Co., Ltd Young Battle Awards 2019-2021

    2 in stock

    Book Synopsis

    2 in stock

    £26.21

  • SendPoints Publishing Co., Ltd Brand: Cultural Symbols: 20

    7 in stock

    Book Synopsis

    7 in stock

    £14.20

  • SendPoints Publishing Co., Ltd Brand-Herliday: Femininity and Design: 21:

    3 in stock

    Book Synopsis

    3 in stock

    £14.20

  • Logo Talks Iv

    Sendpoints Logo Talks Iv

    7 in stock

    Book Synopsis

    7 in stock

    £43.20

  • It's My Type

    Sendpoints It's My Type

    1 in stock

    Book Synopsis

    1 in stock

    £26.61

  • Palette 02: Multicolour: New Rainbow-hued

    Victionary Palette 02: Multicolour: New Rainbow-hued

    1 in stock

    Book SynopsisA vibrant companion to Victionary's recent Palette No. 1: Black & White, PALETTE NO. 2: MULTICOLOUR looks at the most engaging use of colour in design, packaging, fashion and architecture today. Shunning the use of singular colour, the harmonious use of multiple hues are displayed and discussed, presenting a veritable rainbow of striking images that catch people's eyes from near and afar. Colours are increasingly being used as a powerful communication tool, and their striking presence conveys a variety of meanings which MULTICOLOUR displays in full.

    1 in stock

    £29.75

  • SendPoints Publishing Co., Ltd BranD No.78

    Book Synopsis

    £18.95

  • SendPoints Publishing Co., Ltd BranD No.77

    Book Synopsis

    £18.95

  • I KNOW KUNG FU: An Illustrated Tribute to Kung Fu

    Victionary I KNOW KUNG FU: An Illustrated Tribute to Kung Fu

    Book SynopsisInspired by classic kung fu flicks from the 1980s and 1990s, Hong Kong cult illustrator Rex Koo pays tribute to the heroes from his childhood in I KNOW KUNG FU– an artbook that celebrates the much-loved shows and stars that have made Chinese martial arts into the global pop-culture phenomenon that it is today. Drawing from four popular kung fu movies – “Once Upon a Time in China III”, “Shaolin Soccer”, “Kung Fu Hustle”, and “The Grandmaster” – Koo brings to life the legendary tales and titbits behind fan-favourite fighting techniques such as the “Golden Shield Iron Vest”, “Magic Power of Toad”, and “Tai Chi Fist” in his distinct, nuanced style. Readers can expect over 250 pages of compelling and characterful illustrations depicting featured moves and film stills, before learning more about the actors and producers that have made a mark on local and international kung fu cinema via a special section dedicated to these masters. This book is available in a vivid red or bright yellow; books are shipped to customers at random.

    £25.60

  • HANDSTYLE LETTERING: 20th Anniversary Edition:

    Victionary HANDSTYLE LETTERING: 20th Anniversary Edition:

    5 in stock

    Book SynopsisFor some time in the distant past, hand-lettering used to be a highly-regarded skill to master and was ubiquitous via publications and public signages. Although society relies heavily on keyboards and screens for communication today, a growing number of creative practitioners have been busy reviving the seemingly-lost art in recent years, in a bid to return the sincerity and warmth of the human touch to our predominantly digital lives. Brimming with character, hand-lettering serves as the bridge between old-school calligraphy and modern typography to bring nuance back into an age of uniformity. As an update of the original release in 2017, the ‘Handstyle Lettering’ 2021 edition rereleased in conjunction with Victionary’s 20th anniversary is a delightful showcase of artwork from around the world that are anything but unvaried. With an additional selection of new projects, the book also features insightful interviews from the best calligraphers as well as an expanded, beginner-friendly guide/practice area.

    5 in stock

    £24.00

  • State University of New York Press Document Design Second Edition

    1 in stock

    Book Synopsis

    1 in stock

    £84.99

  • The University of Chicago Press Power to the People

    Out of stock

    Book SynopsisThough we think of the 1960s and the early '70s as a time of radical social, cultural, and political upheaval, we tend to picture the action as happening on campuses and in the streets. Yet the rise of the underground newspaper was equally daring and original. This title pays homage in its design to the radical press.Trade Review"Before there was the Internet and desktop publishing, there was the under-ground press-a rich, irreverent source of information, opinion, and outrageousness that is all too difficult to access today. With Power to the People, Geoff Kaplan has brought together a rowdy and stimulating collection of design from the 1960s and '70s that will be an inspiration and an indispensable resource to anyone who wants to speak out in the twenty-first century." -David Joselit, Yale University"

    Out of stock

    £999.99

  • All the Art Thats Fit to Print And Some That

    Columbia University Press All the Art Thats Fit to Print And Some That

    1 in stock

    Book SynopsisThe never-before-told story of the world's first Op-Ed page.Trade ReviewA chronicle of late twentieth-century history, replete with sardonic images of tyrants and visual commentaries on the fall of communism; the works of Eastern Europeans who fled totalitarian regimes are some of the most challenging and resonant. In this overflowing treasure chest of ideas, politics and cultural critiques, Kraus proves that 'art is dangerous' and sometimes necessarily so. Publishers Weekly Readers will be entertained and come away with a deeper appreciation of the power of illustration. Library Journal Worth the price of the book is Kraus's 2 1/2-hour encounter with former President Richard Nixon. History Wire An intensely personal history of the [op-ed] page as it weathered tempests and tinpot tyrannies at the Times. Columbia Journalism Review As a memoir, Kraus's work provides colorful, intimate, and occasionally searing portraits of several high-ranking Times executives. -- Michael Socolow JHistory Part memoir, part art book, and part journalism history. But all parts are exemplary. -- Beth Haller American Journalism An excellent reminder of the power of editorial illustration. These images do so much more than break up the gray space of columns of text. This book gives life to an underappreciated, and often unexamined, form of visual journalism. Jounralism [This] provocative book examines the images that shattered the conventions of newspaper imagery. Huffington PostTable of ContentsList of Illustrations Acknowledgments Prologue Origins The Seventies The Eighties The Nineties The Aughts Notes Index

    1 in stock

    £35.70

  • All the Art Thats Fit to Print And Some That

    Columbia University Press All the Art Thats Fit to Print And Some That

    1 in stock

    Book SynopsisThe never-before-told story of the world's first Op-Ed page.Trade ReviewA chronicle of late twentieth-century history, replete with sardonic images of tyrants and visual commentaries on the fall of communism; the works of Eastern Europeans who fled totalitarian regimes are some of the most challenging and resonant. In this overflowing treasure chest of ideas, politics and cultural critiques, Kraus proves that 'art is dangerous' and sometimes necessarily so. Publishers Weekly Readers will be entertained and come away with a deeper appreciation of the power of illustration. Library Journal Worth the price of the book is Kraus's 2 1/2-hour encounter with former President Richard Nixon. History Wire An intensely personal history of the [op-ed] page as it weathered tempests and tinpot tyrannies at the Times. Columbia Journalism Review As a memoir, Kraus's work provides colorful, intimate, and occasionally searing portraits of several high-ranking Times executives. -- Michael Socolow JHistory Part memoir, part art book, and part journalism history. But all parts are exemplary. -- Beth Haller American Journalism An excellent reminder of the power of editorial illustration. These images do so much more than break up the gray space of columns of text. This book gives life to an underappreciated, and often unexamined, form of visual journalism. Jounralism [This] provocative book examines the images that shattered the conventions of newspaper imagery. Huffington PostTable of ContentsList of Illustrations Acknowledgments Prologue Origins The Seventies The Eighties The Nineties The Aughts Notes Index

    1 in stock

    £27.00

  • Visual Strategies

    Yale University Press Visual Strategies

    5 in stock

    Book SynopsisFor researchers in all disciplines, this book offers a practical, hands-on course in communicating scientific findings and concepts through visual graphicsTrade Review"[Visual Strategies] will be useful for anyone who wants to make clear presentations of data of any kind. . . . The book offers general guidelines, with illustrative graphics, and many real-life case studies. The authors show how they would improve actual graphics, and they invite improvements to their improvements on their Web site, www.visual-strategies.org. . . . Ms. Frankel and Dr. DePace speak as if they were looking up from the laboratory bench. Usually their suggestions are simple, and the results are striking. Add color, subtract color, color only one part of an image - these kinds of relatively simple steps can add clarity."—Cornelia Dean, The New York Times"Smartly and accessibly designed."—Steven Heller, New York Times Book Review"In this technoscientific century, with knowledge doubling every decade, researchers and designers alike need to ramp up their presentation of the material they describe. This beautifully illustrated book shows how."—Edward O. Wilson, University Research Professor Emeritus and Honorary Curator in Entomology, Harvard University"A thoughtful and useful series of recommendations that will actually help you understand what you are doing when you are trying to make yourself clear."—Milton Glaser". . . unique. . . . an essential guide to literacy for fields that are essential to all our lives."—Steven Heller, School of Visual Arts"Many visualization books “round up the usual suspects” of well-known examples, but Visual Strategies is quite original in its choices...I’ll buy it as soon as it is available."—Patrick J. Lynch, Yale Office of Public Affairs and Communications"A user-friendly guide for scientists and engineers to express data concepts in a variety of media and well timed to address the growing demand for communication of increasingly complex scientific concepts and processes."—John Maeda, President, Rhode Island School of Design

    5 in stock

    £30.88

  • WW Norton & Co The Poster in History

    1 in stock

    Book SynopsisA profusely illustrated survey of posters from the French Revolution to the present.

    1 in stock

    £22.79

  • The Business Side of Creativity

    WW Norton & Co The Business Side of Creativity

    Book SynopsisAn update of the invaluable business companion for freelance graphic designers, art directors, illustrators, copywriters, and agency or design-shop principals.

    £26.59

  • Graphics for Learning

    John Wiley & Sons Inc Graphics for Learning

    Book SynopsisAre you getting the most learning value from visuals? Thoroughly revised and updated, Graphics for Learning is the second edition of the bestselling book that summarizes the guidelines for the best use of graphics for instructional materials, including multimedia, texts, working aids, and slides. The guidelines are based on the most current empirical scientific research and are illustrated with a wealth of examples from diverse training materials. The authors show how to plan illustrations for various types of content, including facts, concepts, processes, procedures, and principles. The book also discusses technical and environmental factors that will influence how instructional professionals can apply the guidelines to their training projects. Praise for the First Edition For years I''ve been looking for a book that links cognitive research on learning to graphics and instructional design. Here it is! Ruth Clark and Chopeta Lyons not only explain how tTable of ContentsAcknowledgments vii Foreword to the Second Edition ix Introduction: Getting the Most from This Resource xiii Section One: The Foundation 1 Chapter 1 The Power of Visuals 3 Chapter 2 Three Views of Instructional Visuals 15 Chapter 3 A Visual Design Model for Planning Graphics Systematically 29 Section Two: How to use Visuals to Support Psychological Learning Processes 45 Chapter 4 Graphics and Learning 49 Chapter 5 Plan Graphics That Direct Attention 65 Chapter 6 Plan Graphics That Leverage Prior Knowledge 85 Chapter 7 Plan Graphics That Minimize Irrelevant Mental Load 97 Chapter 8 Plan Graphics to Help Learners Build Mental Models 115 Chapter 9 Plan Graphics That Support Transfer of Learning 135 Chapter 10 Plan Graphics for Motivation and Learning 153 Chapter 11 Plan Graphics to Leverage Individual Differences 169 Section Three: How to Visualize Lesson Content 181 Chapter 12 How to Visualize Procedures 185 Chapter 13 How to Visualize Concepts 203 Chapter 14 How to Visualize Facts 217 Chapter 15 How to Visualize Processes 231 Chapter 16 How to Visualize Principles 247 Section Four: How to Plan and Communicate Your Visuals 265 Chapter 17 Determine the Context 269 Chapter 18 Design Your Visual Approach 287 Chapter 19 Visualize Individual Graphics 305 Chapter 20 Communicate and Lay Out Your Graphic Plans 323 Chapter 21 Apply the Principles 345 Glossary 368 References 379 About the Authors 388 Index 389

    £65.70

  • Drawing and Designing with Confidence

    John Wiley & Sons Inc Drawing and Designing with Confidence

    10 in stock

    Book SynopsisReaders of this book learn graphic rendering skills quickly with the proven how-to approach that has made Lin the most successful teacher in the field. His method emphasizes speed, confidence, and relaxation, while incorporating many time-saving tricks of the trade.Table of ContentsLoose vs Tight. Principles of Good Graphics. Rendering Techniques. Rendering Types. Lettering. Entourage. Perspective Drawing. How to Sketch. Design Process. Appendices. References. Credits. Index.

    10 in stock

    £62.06

  • Printing the Revolution

    Princeton University Press Printing the Revolution

    1 in stock

    Book SynopsisTrade Review"Shortlisted for the Alice Award, Furthermore Grants in Publishing""Finalist for the PROSE Award in Art Exhibitions, Association of American Publishers""Finalist for the Alfred H. Barr Jr. Award, College Art Association""Winner of the ALAA Thoma-Foundation Exhibition Catalogue Award, Association for Latin American Art""A fat, beautifully illustrated catalog . . . [it] is a worthwhile artistic endeavor on its own."---Carolina A. Miranda, Los Angeles Times"[A] handsome book. . . . There’s a looseness, a jagged brio that gives the images in ¡Printing the Revolution! a visual bang — a kind of primal pop."---Tim Francis Barry, Arts Fuse"One of the best catalogues of the year."---Tyler Green, Instagram

    1 in stock

    £42.50

  • Charles Tomlinson

    Liverpool University Press Charles Tomlinson

    1 in stock

    Book SynopsisThis book, the first on this major English writer from a British publisher, forms a comprehensive defence of Charles Tomlinson’s project, including his work as a graphic artist, as a translator, and as a participator in experiments in multiple authorship and multi-lingual poetry.

    1 in stock

    £18.69

  • Hospitality Branding

    Cornell University Press Hospitality Branding

    Out of stock

    Book SynopsisSkillfully blending the knowledge of recent history, the wisdom of new research, and promise of future trends, this book offers hospitality organizations the advice they need to survive and thrive in today's competitive global business environment.Trade Review"Chekitan Dev's book is an interesting and invigorating read on trends in the hospitality industry. It gives great insights on branding—a must-read for marketing professionals." -- Veer Vijay Singh, Chief Operating Officer, Vivanta by Taj-Hotels & Resorts"This book is an excellent insight into the multifaceted and fascinating world of branding in services and hospitality in particular, which is at once educational and also an excellent handbook for professionals." -- Nakul Anand, Executive Director, ITC Ltd.Table of ContentsPrefacePart I. The Hospitality BrandscapeChapter 1. Hospitality Marketing and Branding: Past and FutureChapter 2. Branding Challenges and OpportunitiesChapter 3. Branding and the InternetCase Study I. Carnival Cruise LinesPart II. Global BrandingChapter 4. Global Brand ExpansionChapter 5. Branding beyond BordersChapter 6. Brand StrategiesCase Study II. Ritz-Carlton BaliPart III. Strategic BrandingChapter 7. Brand EquityChapter 8. Brand PositioningChapter 9. Brand Extensions and Customer LoyaltyCase Study III. Taj Hotels, Resorts, and PalacesPart IV. Branding ExecutionChapter 10. Managing Marketing and Branding RelationshipsChapter 11. Brand FranchisingChapter 12. Brand PartnershipsCase Study IV. GrouponAcknowledgmentsBibliography

    Out of stock

    £999.99

  • Easy Graphic Design for Librarians  From Color to

    MP-ALA American Library Assoc Easy Graphic Design for Librarians From Color to

    Out of stock

    Book SynopsisIn this approachable introduction to graphic design, Wakimoto speaks directly to library staff. Her book leads readers through a structured exploration of design concepts that can be applied immediately to library-specific projects. The book is perfect for complete novices and those wishing to build on existing skills.

    Out of stock

    £999.99

  • In the Sporting Tradition

    MP-TAM Texas A&M University In the Sporting Tradition

    1 in stock

    Book Synopsis

    1 in stock

    £39.16

  • Lester Beall Space Time  Content

    RIT Cary Graphic Arts Press Lester Beall Space Time Content

    1 in stock

    Book SynopsisLester Beall: Space, Time & Content explores the work of Lester Beall through his ads, posters and identity projects.The Graphic Design Archives Chapbook Series celebrates the achievements of key design pioneers whose work is collected in the Special Collections department of RIT Library. From the inaugural acquisition of the Lester Beall Archive in 1986, RIT's holdings have grown to include the work of seventeen designers. Extensive collections of personal papers, business records and artwork by Lester Beall, Will Burtin, George Giusti, and Cipe Pineles form the cornerstones of the Archives. Lester Beall: Space, Time & Content explores the work of Lester Beall through reproductions of RIT's comprehensive holdings. Beall (1903-1969) gained prominence through his ads, posters andidentity projects commissioned from such high-profile clients as the Chicago Tribune, Collier's and Time magazines, the Rural Electrification Administration and International Paper Company. Throughout his career, Beall's award-winning design and high principles made him a favored lecturer in professional and educational circles. He is now considered as one of the chief proponents of the American Modernist Design movement. R. Roger Remington, Professor of Graphic Design at RIT, has been seriously engaged in the research, interpretation and preservation of the history of graphic design for over 20 years. He has written extensively on the subject and is presently working on abook on Modernism in American Graphic Design.Trade ReviewThis book (introduced by Massimo Vignelli, and enhanced by an elegant layout by Bruce Ian Meader) provides a brief, wide-angle view of the full, rich range of his accomplishments (both client-based and not) as a designer, artist and teacher. * LEONARDO *The format and size of this new series of books, dedicated to the graphic designers in the RIT Graphic Design Special Collections, expresses the intention of reaching a wide audience of scholars and students, as well as design professionals. * MASSIMO VIGNELLI *

    1 in stock

    £12.34

  • Edward Elgar Publishing Ltd Comic Art Creativity and the Law

    Book SynopsisTrade ReviewAcclaim for the first edition:‘Mark Greenberg's Comic Art, Creativity and the Law outlines the protective, and often restrictive, aspects of the relationship between the law and the comic book industry. Greenberg's text is a very accessible, even enjoyable read. While Comic Art, Creativity and the Law is fascinating, even compelling, its principle audience is entertainment comic book creators, attorneys, and fans.’ -- Allen Berry, Technical Communication’Talk about an interesting project! This really quite riveting book from Edward Elgar’s Law and Entrepreneurship series explores a not very much explored area of the law; that is the effect, for better or worse, of the law on creativity and the creative process. . . While the book could be considered a guide to ‘the law of comics’, it is more than that. There is much analysis and commentary on the history, structure and modes of comic art, after which, the discussion turns to two legal doctrines: contract and copyright law. The impact of tax and obscenity laws is also discussed. . . With the ten pages ‘table of authorities’ and extensive footnoting, the book is a carefully researched academic study as well as a fascinating read. No doubt it will end up as an exceptionally well-thumbed volume in practitioners’ libraries on both sides of the Atlantic – and fans anywhere, of cartoons and comics will love it.’ -- The Barrister Magazine’Marc Greenberg combines his professional expertise and deep knowledge of comics history to provide the first book-length treatment of the subject of law as it applies to comics. . . an invaluable resource for understanding the issues.’ -- Rob Salkowitz, ICV2‘Comic Art, Creativity and the Law is a highly welcome addition to the literature on the development of comic art. The book stands out in its knowledge of the comic industry and analysis of the legal challenges confronting creative artists. You will enjoy reading it whether you are an art law specialist or a Spiderman fan.’ -- Peter K. Yu, Drake University Law School, US‘In comics, justice always prevails, but the business of comics is a lot trickier. Marc Greenberg combines the expertise of a legal scholar with the passion and insight of a long-time comics fan, untangling the morass of legal issues facing comics – and all creative enterprises – in the past, present and future. Comic Art, Creativity and the Law is essential reading for anyone interested in understanding the multi-billion dollar global industry that comics has spawned.’ -- Rob Salkowitz, author of Comic-Con and the Business of Pop Culture‘Marc Greenberg’s Comic Art, Creativity and the Law gives a detailed, thoughtful “look under the hood” of one of the United States’ most vibrant and under appreciated creative industries. For anyone who cares about truly understanding the creative process and the lives of authors in our times, this should be part of your library.’ -- Justin Hughes, Loyola Law School and chief US negotiator for the Beijing and Marrakesh copyright treaties‘An intellectual tour de force and a compelling read . . . Far beyond a practical guide to the law of comics (though it is that too), Greenberg’s book touches on the nature of creativity, the basis for IP law and the history of this fascinating medium.’ -- Mark A. Lemley, Stanford Law School, USTable of ContentsContents: PART I INTRODUCTION TO THE SECOND EDITION PART II CREATIVITY AND THE LAW 1. The neuroscience of creativity 2. How the law views the creative process PART III COMIC ART – HISTORY, STRUCTURE AND MODE 3. A brief history of comic art 4. The structure and common modes for comic art PART IV THE IMPACT OF LAW ON THE CREATION AND STRUCTURE OF COMIC ART 5. Uneasy bedfellows: comic art creators and publishers – how comic art 6. Copyright law’s impact on the creative process in comic art 7. Fan-based creations – a look at Fan Fiction, Fan Art, Fan Films and Cosplay PART V CONSTRAINING CREATIVITY: THE EFFECT OF TAX LAW AND OBSCENITY LAW ON THE CREATIVE PROCESS 8. The power to tax and the First Amendment: Mavrides v. Board of Equalization 9. Censoring creativity, the Comics Code Authority and the birth of the Comic Book Legal Defense Fund 10. Obscenity law and the First Amendment: CBLDF to the defense 11. The bigger picture: obscenity, the First Amendment and the moral education of the young PART VI COMIC ART AND LAW IN THE INTERNATIONAL AND DIGITAL MARKETS 12. Comic art and the law in the international marketplace 13. Eight tips for licensing comics for film and television 14. Comic art, law and the digital revolution 15. Concluding remarks Index

    £28.95

  • Meggs History of Graphic Design

    John Wiley & Sons Inc Meggs History of Graphic Design

    Book SynopsisThe bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference.Table of ContentsPreface to the First Edition viii Acknowledgments ix Part I The Prologue to Graphic Design 1The visual message from prehistory through the medieval era 1 The Invention of Writing 5 2 Alphabets 21 3 The Asian Contribution 35 4 Illuminated Manuscripts 49 Part II A Graphic Renaissance 69The origins of European typography and design for printing 5 Printing Comes to Europe 73 6 The German Illustrated Book 85 7 Renaissance Graphic Design 103 8 An Epoch of Typographic Genius 129 Part III The Bridge to the Twentieth Century 147The Industrial Revolution: The impact of industrial technology upon visual communications 9 Graphic Design and the Industrial Revolution 151 10 The Arts and Crafts Movement and Its Heritage 187 11 Art Nouveau 209 12 The Genesis of Twentieth-Century Design 245 Part IV The Modernist Era 265Graphic design in the first half of the twentieth century 13 The Influence of Modern Art 269 14 Pictorial Modernism 291 15 A New Language of Form 316 16 The Bauhaus and the New Typography 345 17 The Modern Movement in America 371 Part V The Age of Information 391Graphic design in the global village 18 The International Typographic Style 397 19 The New York School 415 20 Corporate Identity and Visual Systems 439 21 The Conceptual Image 465 22 Postmodern Design 491 23 National Visions within a Global Dialogue 513 24 The Digital Revolution—and Beyond 571 Epilogue 621 Bibliography 623 Image Credits 657 Index 663

    £72.86

  • Visual Design Solutions

    John Wiley & Sons Inc Visual Design Solutions

    1 in stock

    Book SynopsisEnhance learners' interest and understanding with visual design for instructional and information products No matter what medium you use to deliver content, if the visual design fails, the experience falls flat.Table of ContentsList of Figures and Tables vii Preface xix Introduction xxi Part 1 The Big Ideas Chapter 1: Like a Hand in Glove 3 Chapter 2: Think Like a Designer; You are One 11 Chapter 3: Work Like a Designer 23 Part 2 Building Blocks of Design Chapter 4: Organizing Graphic Space 45 Chapter 5: Selecting and Creating Images 66 Chapter 6: Working with Type 102 Part 3 Power Principles Chapter 7: Use Color with Purpose 133 Chapter 8: Establish a Visual Hierarchy 157 Chapter 9: Unify The Design 171 Chapter 10: Create Contrast 181 Chapter 11: Group for Meaning 194 Part 4 Practicing Design Chapter 12: Show Them Where to Look 211 Chapter 13: Add Some Excitement 229 Chapter 14: Enhance Meaning 253 Chapter 15: Tell Stories with Visuals 282 Chapter 16: Make Numbers Interesting 310 References 339 About the Author 343 Index 345

    1 in stock

    £43.70

  • Variations on a Rectangle

    University of Texas Press Variations on a Rectangle

    1 in stock

    Book SynopsisWith suites of images representing more than two hundred fifty major design projects, Variations on a Rectangle is a career retrospective and design primer by internationally renowned graphic designer and Pentagram partner DJ Stout.Table of Contents Foreword. DJ Stout: American Graphic Designer, by Paula Scher Introduction. Variations on a Rectangle The Work. 1987–2015 Animals Horse Senseless A Dairy Cow Sitting Hanging with Batcow Animal Magnetism Primer: The Art and Psychology of Illustration The Bug Man Bird in the Hand Great Legs Dog Days Not Animals Agriculture Into the Weeds Primer: My Favorite Editorial Layout Tricks Western Heritage One Ranger Meanwhile, Back at the Ranch Hats Off to a New Park A Cowboy Circus Water Primer: The Typographic Solution, from A to Z Land East and West World’s Best Map Neighbors Melodrama in Mexico Not Neighbors Primer: University and Alumni Publications 101 Education Community Road Trip Redux When Mary Wept Culture Sissy Fit Primer: Hand-Drawn Type and Other Signs of Life Going Postal A Snapshot in Time Bards of West Texas Primer: I Always Judge a Book by Its Cover American Beauties Saying Yes to No Truth and Advertising Society The Neuman Effect Primer: What’s So Funny About Humor? Not-So-Easy Rider Families under Siege The Bad Doctor and the Good Pianist Primer: Mysteries of the Newsstand Cover KKK Encounters Sports The Cowboys of Summer Last Thoughts Afterword. That Designer Down in Texas Acknowledgments. With Gratitude

    1 in stock

    £45.00

  • Programming 101

    APress Programming 101

    3 in stock

    Book SynopsisProgramming permeates almost all aspects of our lives. This includes being active on social media, shopping online, and participating in virtual courses. It also includes driving a car and using many devices.  This book will teach you the basics of programming using the Processing programming language and provide practice with logical, algorithmic thinking.  It can provide insight into what is involved in producing the technical infrastructure of our world. While reading this book, you can build programs based on your own ideas, using images you create or acquire and making connections to activities you enjoy.The chapters in the book will demonstrate the process of programming, starting with formulating an idea, planning, building on past projects, and refining the work, similar to writing an essay or composing a song. This approach will guide you to make use of logic and mathematics to produce beautiful effects. The text contains an Appendix with an introductiTable of Contents1. Basics2. Interactions3. Animation Using Arrays and Parallel Structures4. Classes 5. More Interactions6. Images, Graphics, and Building on Prior Work7. Using Files for Making a Holiday Card8. Combining Videos, Images, and Graphics9. Hangman10. 3DAppendix: Processing and JavaScript: p5.js

    3 in stock

    £46.74

  • Coding Art

    APress Coding Art

    1 in stock

    Book SynopsisFinally, a book on creative programming, written directly for artists and designers! This second edition offers expanded and updated content incorporating the latest advancements and trends in the field of creative programming, also for creatives who want to work directly with P5.js and online. It delves deeper into the intricacies of computational art. Itincludes fresh case studies that explore real-world applications of coding art, inspiring readers to think beyond traditional boundaries. Rather than following a computer science curriculum, this book is aimed at creatives who are working in the intersection of design, art, and education. Following a real-world use case of computation art, you'll see how it relates back to the four key pillars, and addresses potential pitfalls and challenges in the creative process. All code examples are presented in a fully integrated Processing example library, making it easy for readers to get started.This unique and finely balanced approach betwTable of ContentsIntroductionPart I: Creative CodingIn the first main part of this book, we present a four-step working process when code is involved in art practice.Chapter 1: Idea to VisualsIn this chapter we show how creatives can translate their ideas into simple visual elements, and then work with these elements creatively, by animating them in motions and interaction. In this part, we move quickly from shaping up visual elements in static to animate and scale them in variants and complexity. We also make the comparatively large step to interaction as input for animating visual elements already in this first step. This allows creatives to directly experience the power and expressivity of a computational creative tool like Processing. We don’t hold back in this first step, because we see interaction (and ultimately data) as the important differentiator and driver behind the power of computational in creative practice. Even the raw understanding of interaction in code can help creatives ideate with minimal computation at an early stage of a project.Chapter 2: Composition and StructureIn this chapter, we align the structure of code and the visual structure to reinforce the initial momentum with transparent concepts in code. In this step, we list different code examples that are related to repetition and variation. These are all features related to the creation and manipulation of a Gestalt, introduced as the “many things as one” concept in the book. The reader learns about the shift from an individual element in repetition to many things in layers and alignment. While we introduce fewer new elements from Processing, we maintain the momentum for the reader in showing how they can, with a few lines of code, amplify the expressivity of their first tryouts. The divergence from traditional creative programming books is most visible in the second step, we leave the path of explaining Processing and let the creative process take charge.Chapter 3: Refinement and DepthIn this chapter, we use randomness and noise as sources for depth and entropy and explain how to refine and deepen the idea regarding controlling, selecting, and making choices. In this part, we specifically introduce new data structures as means to simplify and extend the design of aesthetics, rhythms and smoothness. We also return to interactivity at this developed stage and use interactivity as input to bring creative concepts closer to refinement and depth. Chapter 4: Completion and ProductionIn this chapter, we look at the backstage of coding an art piece for presentation and “show-time”. We show how to leverage the diversity of art code on other platforms like the web or in mobile applications. In this step, we also specify how to backstage, test and control the creative work in a less risky way on the final production stage.Part II: An Example: MOUNTROTHKOIn the second part of this book, we present a large example for computational art, MOUNTROTHKO (2018). This part shows how we applied many aspects of the first part of the book in a real project. We emphasize that what we write about in this book is what we also practice: we unfold MOUNTROTHKO from the very beginning by showing the conceptual and visual starting points. Then we walk through the four steps of the whole creative process in close relation to this example. In MOUNTROTHKO, certain steps were taken going back and forth, or in iteration, which underlines how the book is practically meaningful as a process reference.Chapter 5: InspirationChapter 6: From idea to completionPart III: Coding PracticeIn the last part of this book, we address common pitfalls and challenges of the creative process and formulate suggestions and tips for creatives based on our experience over the years. We indicate main problems that creatives might have in practice: how to help yourself, how to get help from others, and how to find and work with experts from other fields. Finally, we outline a continuation of the learning path for creatives alongside reading and making: this book ideally represents the starting of a personal creative journey working with both art and code.Chapter 7: Dealing with Problems Chapter 8: Learning PathChapter 9: Creative ProcessesConclusionEpilogue

    1 in stock

    £35.99

  • Digital Brand Romance: How to Create Lasting Relationships in a Digital World

    Business Expert Press Digital Brand Romance: How to Create Lasting Relationships in a Digital World

    Book SynopsisDigital Brand Romance is highly practical and offers tactical, helpful advice to apply in your business immediately.Tomorrow arrived, and all great relationships now begin online – including the ones between your future customer and your brand.Whether you are selling shoes, software or spaceship parts, the romance begins and evolves in a digital world. While over 80% of businesses think they provide excellent customer experiences – only 8% of customers agree. The reality is that the state of modern, digital brand relationships is quite dysfunctional: an average conversion rate of 3% means that 97% of engagements with your brand fail. Not only does this inefficiency chew up marketing budget, but it also taints future engagements with your brand. In Digital Brand Romance, you will learn the proprietary six-step ADORE Process that has helped brands worldwide consistently achieve conversion rates above 20%. The ADORE Process is used by some of the most innovative scale-ups, fast growth exporters and leading brands to consistently sell more, more often. Each step of the ADORE Process aligns with one of the key moments of influence in the digital relationship with your brand. Understanding the forces that drive each moment will allow you to identify signs of relationship breakdown; common causes of issues and how to resolve them; and which metrics to track to measure progress. You will also learn how to apply the process to conduct regular digital relationship audits, removing your reliance on luck in the future success of your brand.Digital Brand Romance is highly practical and offers tactical, helpful advice to apply in your business immediately.

    £21.80

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