Description
Book SynopsisFor researchers in all disciplines, this book offers a practical, hands-on course in communicating scientific findings and concepts through visual graphics
Trade Review"[Visual Strategies] will be useful for anyone who wants to make clear presentations of data of any kind. . . . The book offers general guidelines, with illustrative graphics, and many real-life case studies. The authors show how they would improve actual graphics, and they invite improvements to their improvements on their Web site, www.visual-strategies.org. . . . Ms. Frankel and Dr. DePace speak as if they were looking up from the laboratory bench. Usually their suggestions are simple, and the results are striking. Add color, subtract color, color only one part of an image - these kinds of relatively simple steps can add clarity."—Cornelia Dean,
The New York Times"Smartly and accessibly designed."—Steven Heller,
New York Times Book Review"In this technoscientific century, with knowledge doubling every decade, researchers and designers alike need to ramp up their presentation of the material they describe. This beautifully illustrated book shows how."—Edward O. Wilson, University Research Professor Emeritus and Honorary Curator in Entomology, Harvard University
"A thoughtful and useful series of recommendations that will actually help you understand what you are doing when you are trying to make yourself clear."—Milton Glaser
". . . unique. . . . an essential guide to literacy for fields that are essential to all our lives."—Steven Heller, School of Visual Arts
"Many visualization books “round up the usual suspects” of well-known examples, but
Visual Strategies is quite original in its choices...I’ll buy it as soon as it is available."—Patrick J. Lynch, Yale Office of Public Affairs and Communications
"A user-friendly guide for scientists and engineers to express data concepts in a variety of media and well timed to address the growing demand for communication of increasingly complex scientific concepts and processes."—John Maeda, President, Rhode Island School of Design
