Business communication, etiquette and presentation Books
Lid Editorial El futuro de la comunicación
Book Synopsis
£18.52
Obelisco El Arte de la Persuasion
Book Synopsis
£15.16
Editatum GuíaBurros Marca Personal: Destaca frente a tus
Book Synopsis
£11.43
Copenhagen Business School Press Marketing Communication Management: A Holistic
Book SynopsisIdeal as a textbook for students of marketing at university level (business schools and MBA-programs).
£42.50
New Era Publications International APS Communication
Book SynopsisA man is as alive as he can communicate," L. Ron Hubbard wrote. And communication is a facet of life which he explored very deeply indeed, ultimately writing hundreds of thousands of words about this vital subject. Communication skills are essential in any sphere of human interaction. In fact, when all is said and done, on whatever level, communication is the sole activity all people share. The benefits of effective communication are too numerous to list, for they enhance all aspects of life from the personal to the professional. The ability to communicate is vital to the success of any endeavor. In this section you will learn what good communication consists of and how to recognize the bad, what the component parts of communication are and how to utilize them, and why more communication, not less, brings the individual greater freedom. Also included in this chapter are numerous drills that Mr. Hubbard developed which improve one's communication level and have great practical application to life. A thorough understanding of this data will provide you with tools you can use forever.
£5.35
Lannoo Publishers FAQ I Have to Speak
Book SynopsisThe most effective techniques that professional comedians, keynote speakers and respected politicians across the world use to capture the hearts and minds of their audience.
£28.00
Lannoo Publishers Get Results: How Better Cooperation Leads to
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£14.88
BIS Publishers B.V. Sketching Product Design Presentation
Book SynopsisWe are very pleased to announce the third book by our bestselling writers Koos Eissen and Roselien Steur. After the worldwide success of Sketching and Sketching: the Basics the authors now shift their focus from ‘how to sketch’ to ‘why to sketch’. For designers, sketching is a daily activity that can serve many goals. You can sketch to brainstorm, to find and articulate ideas or to present a project to other designers in your team or people from other departments. And of course you sketch to present projects to clients and production companies. All these goals require different sketching techniques, which will be even more effective if you understand how people view your sketches and how you can use your sketches to improve your way of communicating what you want.
£26.34
BIS Publishers B.V. My Icon Library: Build & Expand Your Own Visual
Book SynopsisThe concepts are grouped into categories that regularly crop up at the workshops: 'finance', 'technology', 'innovation', 'agile' and 'sales', as well as broader themes such as 'team dynamics', 'way-of-working', 'politics' and 'the world we live in'. This is not a definitive list: every story is different and has its own blend of icons and visuals. My Icon Library is a source of inspiration and a go-to reference for whenever you need a visual that's a tad too complicated for your imagination or a Google Images search. It also works as a great companion to author's other bestselling books: Visual Thinking and Visual Doing.
£16.19
Engeseth Publishing The Fall of PR & the Rise of Advertising
£7.99
Rupa Publications India Pvt Ltd. THE INDIGO STORY: Inside the Upstart that
Book SynopsisThe IndiGo Story is a fascinating analysis of the manner in which an unknown entity entered the perilous Indian sky and became its undisputedeader both in terms of market share and profitability.ucidly written and sharply argued, this book highlights the company''s formative years as a fearless start-up and its evolution into one of India''s most game-changing, profitable brands. Going into great detail and with a deep understanding of the airline industry, the author uncoversittle-known facts about how the airline displaced old players and new competitors, and proved the doomsday predictors wrong in double-quick time.So what was the magic IndiGo wielded? What was the secret mantra of their success? How did they get it right when most failed or struggled?Uncover all this and much more in this captivating book.
£23.74
HarperCollins Publishers India Emotional Intelligence At Work
£15.00
Lannoo Publishers Own your story. Or someone else will
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£28.00
Management Impact Publishing Leading with Obeya Using a Big Room to Lead
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£23.99
Amsterdam University Press Communicate as a Professional
Book SynopsisAcross a wide range of programs in international higher education, students prepare themselves for a career in their professional field. Learning how to communicate as a professional is an essential part of that preparation. In order to carry out their communication tasks, professionals must possess a large repertoire of knowledge and skills. They also must be able to decide what best suits the situation and the goals they want to achieve. Already during their training, students come across a variety of communication tasks that are largely new to them. For these tasks, too, they need a broad knowledge and skills repertoire from which they can make the right choices. 'Communicate as a Professional' offers a solid foundation for students to develop the communication knowledge and skills they need, both when working as a professional after they have graduated and when following an educational program that prepares them for this future.Trade ReviewThis beautifully designed and illustrated textbook introduces students to strategies for improving their professional communication practices. Jansen, de Stadler, and Douma show the complexity that underlies effective communication in the workplace - rejecting formulaic approaches and easy answers. They provide students with a sense that their professional communication - both writing and speaking - can improve. Communicate as a Professional draws on theories of cognition, linguistics, writing, argument, and text design to offer solid advice about what it takes to create texts that people want to read or listen to. Especially interesting are the many timely international examples that make the topics come alive. Students from around the world will enjoy this text as it offers a global perspective on professional communication not found elsewhere. Karen Schriver, Author and President, KSA Communication Design & Research (Pittsburgh, Pennsylvania)Table of Contents1. Communication 2. Structure 3. Argumentation 4. Style 5. Visualization 6. Reading and Summarizing 7. Writing - the process 8. Writing - reporting 9. Oral presentations 10. Professional conversations Suggested readings References Index
£38.94
Amsterdam University Press Have I Got Dirt For You: Using Office Gossip to
Book SynopsisEven though office gossip is generally frowned upon, many studies show that gossip in organizations is not only inevitable, but can even be a positive communication tool. However, by gossiping in the wrong way, employees can easily lose the trust of their colleagues and be perceived negatively very quickly. Research shows that people who claim to never gossip tend to be considered as socially inept, but those that are constantly gabbing at the coffee machine are quickly seen as untrustworthy. There is an optimal amount of time one should gossip – somewhere in the middle – which we call the sweet spot of gossip. However, it’s not only the amount of time one spends gossiping that will make or break an employee or manager. Other factors such as credibility, what we gossip about, whom we gossip with, culture, and place, all play an equally crucial role in the art of gossiping successfully at work. Finding the right balance for all of these factors is of the essence. Winner of a Silver Medal from the Axiom Business Book Awards, shortlisted by the Order of Organization Advisors (Ooa).Trade Review“I love this book! Illuminating on why you must be in the know at work and how you can do it respectfully and with integrity.” – Dr. Lois Frankel, author of the New York Times bestselling book Nice Girls Still Don't Get the Corner Office “Valuable insights in an inevitable and valuable aspect of human interaction: gossip. There are great lessons for both the office and Zoom sessions.” – Jonah Berger, Wharton professor and author of the bestselling books Contagious, Invisible Influence and The Catalyst “You haven’t got this from me – but this is a scandalously good book! Ok, she cuts corners, but with a quick wit, a sharp pen, and a strong base in both literature and anecdote, who cares?” – Gert Jan Hofstede, Prof. Dr. Ir. Artificial Sociality at Wageningen University and extraordinary professor at North-West University, Potchefstroom, South Africa, and co-author of the international bestsellers Cultures and Organizations and Exploring Culture “In this highly readable book, Dominique Darmon has made very clear that there are human behaviors that transcend cultures. Gossiping is a good example of this. While various cultures gossip in different ways, it will remain an important and meaningful activity for humankind. Recommended!” – Fons Trompenaars, speaker, consultant, researcher, author of Riding the Waves of Culture, and co-author of End of Discussion
£27.99
Ediciones Granica, S.A. Oratoria Consciente: Cómo lograr presentaciones
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£16.14
Springer Verlag, Singapore Marketing Wisdom
Book SynopsisThis book represents the work of some of the contemporary world leaders in marketing. The contributors are authors of a set of path-breaking books on marketing. To ensure sufficient depth of coverage, the contributors have taken the essence of their earlier books and combined it with their latest understanding and cases. This has served to enhance the content and put it in the readers’ current context. It is common knowledge that keeping pace with the growing application of marketing requires a novel approach. With new ideas and nuances being discovered every day, it has become a real challenge for marketers and students of marketing to keep up to date on important contemporary marketing concepts. Given its unique approach and thoughtful curation, this book presents readers with diversity of perspectives along with a unique depth of thinking.Table of ContentsExtreme Trust: The Competitive Necessity of Proactive Trustworthiness.- Net Promoter Score and its Successful Application.- Focus on ROE (Return on Empathy) to Increase ROI.- Marketing With Meaning.- Hidden in Plain Sight.- The 4 A’s of Marketing.- The 10 Principles Behind Great Great Customer Experiences.- Who Do You Want Your Customers To Become.- Stories Make The Difference.- Marketing 3.0: From Products to Customers to the Human Spirit.- Service Innovation – A Jobs To Be Done Guide.
£41.24
Winson Tay Consulting Firm 50 Ways to Read Anyone, Anywhere, Anytime
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£11.06
Springer Verlag, Singapore Modern Corporations and Strategies at Work
Book SynopsisStrategies are integral to growth, expansion and sustainability of modern corporations. The agile strategies are central to overcome challenges of the turbulent times accelerated by risks, pandemics, wars, political instabilities and environmental disasters. This book on ‘Modern Corporations and Strategies at Work’ focuses on different strategies followed by corporations. This book makes critical reading of corporate strategies and evaluates them. This book offers insights into the way corporations develop and implement strategies to face different challenges. This book explores wider world of corporate strategies and their limitations. The future of world economy and international business is shaped by large modern corporations and their rapidly changing business, management and marketing strategies. This book explores the way modern nation states are standing behind the corporations to ensure that their strategies are successful in a world of complex challenges. This book further examines how collaborations between the state and modern corporations are part of the corporate strategy at work today. Further how modern strategies are integral to the start, growth, expansion and sustainability of modern corporations. This book explores operational agilities and organisational abilities of modern corporations to engage with diverse challenges and overcome the crisis. The volatile business environment is creating conditions of instabilities for the market to function effectively and efficiently. Such conditions are weakening all agents and structures operating within international business and world economy. This book argues that there is an urgent need for a profound reshaping of the corporate strategies to deal with a post pandemic society. It is perhaps as far reaching as that the remaking of corporate strategies are in the crossroads today due to its intrinsic profit motives. The remaking of modern corporate strategy comes in the wake of pestilence of a global health crisis; its full impacts are yet to be felt, evaluated and understood. A comprehensive shift in corporate strategy from formulation, implementation and evaluation to remaking is at the heart of this transformations in the working of the corporations and their fundamental ideological apparatus.Table of ContentsTable of ContentsAbout the Book. 2Contributors. 2Introduction to the volume. 2Chapter-1. 5Organisational culture and gender stereotypes in technology industry; a comparative study of the AMD and Nvidia. 5Introduction. 5Understandings of organisational culture. 6Approaches and models to study organisational culture. 7Exploring organisational culture. 8Significance of gender-diverse organisational culture. 10The Cultural Web model 12Cultural Web model as a tested model 13Organisational culture in the AMD.. 14Organisational culture in the Nvidia. 14The Cultural Web model and organisational culture in AMD and Nvidia. 16Analysing the organisational culture in AMD using the Cultural Web model 16Analysing the organisational culture in Nvidia using the Cultural Web model 21Comparing the organisational culture in AMD and Nvidia. 27Conclusion. 28References. 30Chapter-2. 47The internal organisational environment in Amazon. 47Introduction. 47Various perspectives on internal environment of organisations. 49VRIO Model 50Knowledge-Based View.. 50The Amazon. 55Critical Evaluation of Amazon’s Primary Activities. 56Conclusion. 71References. 73Chapter-3. 104AIDA model and the impact of Tiktok video streaming on online shopping : A case study of TikTok. 104Introduction. 104Models of Marketing. 106The impacts of TikTok on online shopping. 111Conclusion. 120Reference. 121Chapter-4. 132Marketing practices of the Walt Disney and the Warner Media: A comparative analysis. 132Introduction. 132The 7Ps of Marketing. 137Marketing Practices of the Walt Disney. 139Marketing Practices of the Warner Media. 143Marketing Practices of Walt Disney and Warner Media: A Comparative Analysis. 146Conclusion. 150References. 151Chapter-5. 159The Google Walkout for Real Change and Corporate Social Responsibility. 159Introduction. 159Corporate Social Responsibility. 161Strategic Corporate Social Responsibility. 164The Google. 168References. 182
£80.99
World Scientific Publishing Co Pte Ltd When The Scientist Presents: An Audio And Video
Book SynopsisThis book looks at the presenting scientist from a novel angle: the presenter-host. When scientists give a talk, the audience ('guests') expects the title of the talk to determine presentation content, they require understandable slides, and they demand visible and audible scientific authority. To each expectation corresponds a set of skills: personal (voice, host qualities, time control), technical (presentation tools and slide design), and scientific (Q&A, slide content). The author takes an original human factor view of the presentation delivery, in which the audience is easily distracted, rapidly forgetful, and increasingly impatient. Thus, insightful pointers are given on how to deliver the talk, how to craft the slides, and how to prevent the computer from rendering the presenting host-scientist into a 'ghost'. In addition, the book goes in-depth over the treatment of questions by examining the motives and style of the questioners, and advising on how best to answer to each type of questioner. The book comes with a DVD for audio and video examples, and includes essential PowerPoint and Keynote techniques that a presenter cannot live without.Table of ContentsContent Selection: Paper and Oral Presentation: The Difference; Content Filtering Criteria; Audience Expectations: Scientific Audience Expectations; General Audience Expectations; The Slides: Five Slide Types, Five Roles; Slide Design; The Presenter: The Master of Tools; The Grabbing Voice; The Host and Scientist; The Answerable Scientist.
£39.90
Marshall Cavendish International (Asia) Pte Ltd ValueWeb: How Fintech Firms are Using Mobile and
Book SynopsisThe next generation internet, the Internet of Things, cannot work without an Internet of Value. The Internet of Value or ValueWeb, for short allows machines to trade with machines and people with people, anywhere on this planet in real-time and for free. The problem is that our old system cannot work that way, as it takes days to process and costs a fortune. Using a combination of technologies from mobile devices, wearables and the bitcoin blockchain, fintech firms are building the ValueWeb regardless. What does that mean for financial institutions, governments and citizens? This book provides the answers. Chris Skinner one of the most authoritative voices on FinTech anywhere has provided us another timely and thoughtful look into the fascinating convergence of technology, e-commerce, and finance that is changing the world. - Seth Wheeler, Former Economics Advisor to the US President and The White House Skinner's ValueWeb is a sweeping and well-researched analysis of the big technology trends that will shake the windows and rattle the walls of the industry -Don Tapscott, Best Selling Author This book will be an invaluable read for all interested in the way business works.- Sir Roger Gifford, Former Lord Mayor of LondonBest insight into money in the 3rd industrial revolution, aka the digital revolution, you will read.-Lawrence Wintermeyer, CEO Innovate FinanceThis is another must-read, not only for those interested in the world of FinTech, but anyone wanting to get a glimpse of a future where monetary and non-monetary transfers occur instantaneously across mobile and digital networks.-Jim Marous, The Financial Brand/Digital Banking ReportChris has a great eye for the case studies and practical examples of innovation that help you to really reflect on where banking is going.-David Birch, Director Consult Hyperion
£17.99
Marshall Cavendish International (Asia) Pte Ltd Presentation Skills for Quivering Wrecks
Book SynopsisSpiders, death, dentists, snakes and flying are in the list of the top ten fears of businesspeople (Book of List). But the top position is held by “public speaking”. So great is this fear that most businesspeople have a single objective: to get off the platform as soon as possible. This book, based on a hugely successful course given to thousands of businesspeople, shows how anyone can speak with confidence to an audience of any size. Laced with humour and wit, the author emphasizes that you don’t have to be a brilliant orator to be an effective speaker in business. Simply being good is plenty, because 95% of all business presenters are so awful! 10 reasons you must buy this book and avoid “death by slide-show”! 1. Most business audiences have a single objective: to get out of the room. 2. Most business presenters have a single objective: to sit down in the audience again. 3. Most corporate audiences can’t remember, 24 hours later, what was presented, the title of the presentation or the presenter’s name. 4. Like it or not, 55% of the persuasive power of a presentation is transmitted by the speaker’s body language, 38% by the speaker’s voice tone and only 7% by the content. 5. 75% of speaker-nerves disappear with correct rehearsal. 6. You can discover how to generate applause when you want it. 7. There is a simple model you can use which will create a terrific presentation for you every time. 8. Bullet points are not what slides are for, and using all capital letters makes long stretches of text very hard to read. 9. Reading words off slides (as most presenters do) puts your audience to sleep in about 30 seconds. 10. Good presenters are very rare. When you become a good presenter you can often negotiate better employment terms, a higher salary, and even get yourself promoted – I did... so can you! [Facsimile reprint edition]
£14.50
Winsource Publishing LLC The Social Styles Handbook: Adapt Your Style to
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£18.56
Libros Para Emprendedores Inteligentes Libertad Financiera con ChatGPT y Prompt
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£12.02
Independently Published Standout Virtual Events: How to create an experience that your audience will love
£13.75
Independently Published The virtual meeting guidebook: If you can control
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£9.93
Kendall/Hunt Publishing Company Brave SpaceMaking
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£85.50
Forbesbooks Culture Through Crisis: One Team's Commitment to
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£18.89
Advantage Media Group, Inc. Own Up
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£14.39
Turner Publishing Company How to Be Heard
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£21.24
Permuted Press Communicating Under Fire
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£11.69
Goodheart-Wilcox Publisher Soft Skills for the Workplace
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£57.15
Press 1 for Nick Reasons NOT to Focus on Employee Experience: A
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£15.18
