Research and development management Books

Book SynopsisArtificial intelligence (AI) is transforming the business world at an unprecedented pace. From automating mundane tasks to predicting consumer behaviour, AI is changing the way businesses operate across all sectors. This book is an exploration of AI in business applications, highlighting the diverse range of ways in which AI is being used across different industries. The book begins with an overview of AI in business and its impact on the workforce. It then explores the role of AI in marketing, advertising, and tourism. The use of AI in personalized recommendations and chatbots is discussed in detail. The book then moves on to examine how AI is changing the retail industry, improving supply chain management, and enhancing the customer experience. The media and entertainment industry is also examined, with a focus on how AI is being used to personalize content and improve the user experience. The book also explores the use of AI in human resources, insurance, legal, andTable of ContentsChapter 1 : INTRODUCTION TO AI IN BUSINESS APPLICATIONS Chapter 2: Digital revolution and sustainability without well-founded mathematical education? Chapter 3: Human apprehension and Artificial Intelligence: dilemma of Artificial Intelligence fostering human-like cognizance, ethics and cognitive capabilities and the current infusion of AI in business. Chapter 4: Artificial Intelligence in Marketing Applications Chapter 5: Artificial Intelligence in Tourism and Advertising Chapter 6: Artificial Intelligence in Retail Marketing Chapter 07: Innovative Recruitment Strategies Using Knowledge Management Systems for Business Sustainability Chapter 8: Human Resources Chapter 9: Evolution of Chatbot in Human Resource Management Chapter 10: AI in Insurance Chapter 11: Finance Chapter 12: Legal Chapter 13. AI in Supply Chain, Logistics and Manufacturing Chapter 14: Chapter Bayesian Machine Learning Approach for Evaluating the Effectiveness of an Order Fulfilment Reengineering Project in the Downstream Oil and Gas Supply Chain Chapter 15: ARTIFICIAL INTELLIGENCE IN SPORTS INDUSTRY Chapter 16: ARTIFICIAL INTELLIGENCE RESHAPING THE INDIAN DAIRY SECTOR: BETTER DAYS AHEAD Chapter 18 : AI in Energy Sector Chapter 19: Managing Organizational Change Management with AI Chapter 20: Adoption of Artificial Intelligence (AI) in Small and Medium sized Enterprises (SMEs): A Systematic Literature Review (SLR) and Bibliometric Analysis of global research trends Chapter 21: AI in Public Sector

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Book SynopsisAs the air travel industry begins to emerge from the COVID-19 restrictions, new research must be undertaken to survey the changing business landscape. This book examines existing air travel literature, illustrates the current theories in the field, and suggests research methods for integrating them in fieldwork.The book begins by surveying the landscape of air travel research and examining key theoretical frameworks such as grounded theory, institutional theory, prospect theory, and the theory of planned behavior. It then explores when qualitative and quantitative research methods are appropriate for use in air travel research, and how they can be applied successfully. Gathered contributors from Southeast Asia and the Middle East highlight some of the latest issues, including the impacts of COVID-19 on airfreight, airline catering, and passenger perceptions of security and safety. Future directions for research are also proposed.This book will appeal to researchers and postgraduate students in the fields of air transport or aviation management, tourism marketing, and consumer behavior.

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Book SynopsisAlthough additive manufacturing (AM), also known as 3D printing, has been around for almost 40 years, few people know how it actually works and the huge impact and benefits it offers. This book explains what AM is, using business theories to explain and illustrate why AM is increasingly being used across industries. The book translates complex engineering technology into relevant managerial terminology, using real-world examples from industries such as apparel, construction and transportation. It provides an introduction into the technical background of AM before expanding on the applications, opportunities and challenges to business models. Offering a unique managerial perspective, this book is aimed primarily at a scholarly audience and those researching across business disciplines, including technology management, manufacturing, production and operations management. It can also be used in emerging business courses on AM.Table of ContentsCHAPTER 1: Manufacturing in the 21st centuryShift to services Rise of developing countriesReality of manufacturingIndustry 4.0Additive manufacturingStructure of the bookCHAPTER 2: Additive Manufacturing or 3D Printing: seven typesComparing ‘traditional’ and AMMaterial extrusion (MEX)VAT Photopolymerization (VPP)Powder bed fusion (PBF)Material jetting (MJT) and binder jetting (BJT)Directed energy deposition (DED) and sheet lamination (SHL)CombinationConcluding remarks on AM technologyCHAPTER 3: The AM Business Case I: Comparing AM and TM CharacteristicsProcess choiceTechnical capabilities – moldsCapabilities and performance objectivesCostQualityTimeFlexibilityInnovationSustainabilityThe case for desktop 3D printersCHAPTER 4: The spread of AM TechnologyTechnology and the economyAdoption and diffusionAdoption of the high technology: AMCHAPTER 5: The AM Business Case II: Across the Value ChainDelivering value The client order decoupling point and serviceIllustrative exampleCHAPTER 6: ApparelWhat is being 3D printed in apparelPerformance: why AM printing is used for apparelHow apparel is 3D printed: use of AM technologyWhere apparel is 3D printed: AM in the apparel value chainDiffusion and challenges of AM in apparelCHAPTER 7: ConstructionWhat is being 3D printed in constructionPerformance: why AM printing is used for constructionHow: AM technologies used in constructionWhere AM is used in the construction value chainDiffusion and challenges of AM in constructionCHAPTER 8: FoodWhat is being 3D printed in the food industryPerformance: why AM printing is used for foodHow food is 3D printed: use of AM technologyWhere AM is used in the food value chainDiffusion and challenges of AM in the food industryCHAPTER 9: MedicalWhat is being 3D printed in the medical fieldPerformance: why AM is used in the medical fieldAM methods that are used for medical applicationsWhere in the medical value chainDiffusion and challenges of medical AMCHAPTER 10: TransportWhat is being 3D printed related to transportPerformance: why AM printing is used in transportationAM methods that are used for transportation applicationsWhere in the transportation value chainDiffusion and challenges of AM in transportationCHAPTER 11: Technological developmentsHardwareSoftware and digital filesMaterialsProduct qualityDelivery timeCHAPTER 12: Sustainability developmentsRenewable resourcesMinimization of resource usageSource reductionRecycling, reuse and repairRegeneration, recovery, remanufacturingPurification, end-of-pipe and degradationRelationships between natural eco systemsAM and sustainabilityCHAPTER 13: Legal developmentsLegal issues with productsLegality of processesSafetyScams involving AMCHAPTER 14: ConclusionREFERENCESINDEX

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Book SynopsisInnovation in healthcare has been both fast and slow.As an industry, we have clearly made great technological advancements, and yet we find ourselves behind peer industries when it comes to innovation with patient care, customer experience, augmented intelligence, virtual care, and cybersecurity. One reason for the lack of innovation velocity is the need for a universally adopted model or best practice framework. The time has come for Voices of Innovation â AI. Artificial intelligence is what some call the fourth transformative revolution in human history. Healthcare is among the many industries with significant opportunities for the use of AI and machine learning, as the convergence of technology and healthcare will result in significant innovation. This book is both practical and inspirational. Using the HIMSS model for innovation as the structural framework, Voices of Innovation â AI will showcase the great AI innovations being implemented across healthcare globally.With contributions from leading authorities in this field, this book will become the de facto resource for any organization seeking to leverage AI effectively. Loaded with numerous case studies and stories of successful innovation projects, this book helps the reader understand how to leverage AI to help fulfill the promise of technology in enabling superior business and clinical outcomes.

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Book SynopsisDespite the promise of enhanced customer engagement through new technology, consumer trust has suffered widespread collapse and annual corporate losses are in the trillions. This book exposes the faulty foundation of the populist Customer Experience (CX) movement, upturns long-held beliefs in its effectiveness, and details an alternative â industrial â approach to the customer asset base.Aarron Spinley is recognized as a foremost mind in the realm of customer science and strategy. His work helps us to understand â and extract â customer value based on evidence, and in so doing, influences our relationship with technology for better results. The Customering Method marries the sciences and managerial precedent with contemporary capability: optimizing the intersection with marketing, mitigating risk and attrition rates, increasing sales propensity, and restoring profitability. Throughout, Spinley provides practical examples that are relatable, actionable, and defensible

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Book SynopsisThe Pharmaceutical Industry has been undergoing a major transformation since the heady days of 'big pharma' in the 1970s and 80s. Patent expiry, the rise of generics, and the decline of the blockbuster drug have all changed the landscape over the last 10-15 years. It's an environment where products can take 10 years or more to come to market, billions are spent on research and development, jobs are being shed in the western pharma homelands and regulators and the public are more demanding than ever. So what part is Knowledge Management playing and going to play in this vital international industry? Knowledge Management (KM) has many facets from providing comprehensive knowledge bases for workers, through the sharing of advice and problem solving, to providing an environment for innovation and change. This book, focusing on research and development, and manufacturing-based companies, explores how a range of techniques and approaches have been applied in the unique environment of the Pha

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Book SynopsisExplore why now more than ever the world is in a race to become data-driven, and how you can learn from examples of data-driven leadership in an Age of Disruption, Big Data, and AI In Fail Fast, Learn Faster: Lessons in Data-Driven Leadership in an Age of Disruption, Big Data, and AI, Fortune 1000 strategic advisor, noted author, and distinguished thought leader Randy Bean tells the story of the rise of Big Data and its business impact its disruptive power, the cultural challenges to becoming data-driven, the importance of data ethics, and the future of data-driven AI. The book looks at the impact of Big Data during a period of explosive information growth, technology advancement, emergence of the Internet and social media, and challenges to accepted notions of data, science, and facts, and asks what it means to become data-driven. Fail Fast, Learn Faster includes discussions of: The emergence of Big Data and why organizations must become data-driven to surviveWhy becoming data-driven forces companies to think different about their businessThe state of data in the corporate world today, and the principal challengesWhy companies must develop a true data culture if they expect to changeExamples of companies that are demonstrating data-driven leadership and what we can learn from themWhy companies must learn to fail fast and learn faster to compete in the years aheadHow the Chief Data Officer has been established as a new corporate profession Written for CEOs and Corporate Board Directors, data professional and practitioners at all organizational levels, university executive programs and students entering the data profession, and general readers seeking to understand the Information Age and why data, science, and facts matter in the world in which we live, Fail Fast, Learn Faster p;is essential reading that delivers an urgent message for the business leaders of today and of the future.Table of ContentsForewordThomas H. Davenport Preface Introduction: Fail Fast, Learn Faster 1. A Little History of Big Data 2. Think Different: Becoming Data-Driven 3. Insight and Knowledge: Data, Science, and Facts 4. The State of Data in the Corporate World Today 5. The Great Challenge: Establishing a Data Culture 6. The Rise of the Chief Data Officer 7. Data Responsibility: A Word on Data Ethics 8. Data, Disruption, and Innovation 9. A Glimpse of the Future: Data-Driven AI 10. Data-Driven Leadership: One Company’s Odyssey Conclusion: The Data Journey Acknowledgments About the Author Index

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Book SynopsisSimon Bridge has been involved in formulating, delivering and/or assessing enterprise policy for nearly 30 years, most recently as an enterprise and economic development consultant and before that as the Enterprise Director of a small business agency. He is also a Visiting Professor at the University of Ulster. His other books include Rethinking Enterprise Policy: Can Failure Trigger New Understanding? (Palgrave Macmillan, 2010) and, co-written with Brendan Murtagh and Ken O'Neill, Understanding the Social Economy and the Third Sector (Palgrave Macmillan, 2009)Ken O'Neill is Professor Emeritus at the University of Ulster, a former President of the International Council for Small Business (ICSB), a member of the Steering Committee of the International Small Business Congress (ISBC), a former President of the UK's Institute for Small Business and Entrepreneurship (ISBE), and is a Director of The Genesis Initiative. In 2005 he became the first person to receive The Queen's Award for EnterTrade ReviewBridge and O'Neill's fifth edition is a benchmark text for students, academics, practitioners and policy-makers. This text masterfully provides a powerful description illustrating the intersection between enterprise, entrepreneurship and small business. I strongly recommend. * Amon Simba, Nottingham Business School, UK *This book challenges a lot of our perceived knowledge on SMEs and entrepreneurs as well as the nature of policy interventions, emphasising as it does that knowledge creation is a process of questioning conventional wisdom. Reading this textbook is important if you want to be part of the process of new knowledge creation. * Anders Lundström, Institute of Innovative Entpreneurship, Sweden *Table of ContentsPART I: THE EVOLUTION OF ENTERPRISE UNDERSTANDING 1. Introduction Understanding Enterprise 2. A Brief History of Enterprise Understanding 3. Enterprise and Entrepreneurship: Their Meanings and Variations 4. Enterprise and Entrepreneurship: Understanding Their Nature 5. Small Businesses: Their Characteristics and Variety 6. Small Businesses: Understanding their Dynamics 7. Social Enterprise and the Third Sector PART II: CHALLENGES TO THE TRADITIONAL VIEW 8. Rethinking Small Business 9. Rethinking Entrepreneurship 10. Enterprise and Life 11. Becoming an Entrepreneur 12. Running a Small Business 13. Social Capital and the Enterprise Mix PART III: ENTERPRISE POLICY AND GOVERNMENT INTERVENTION 14. Why Governments Intervene: The Aims of Enterprise Policy 15. Enterprise Policy: Approaches and Delivery Methods 16. Does the Policy Work? 17. What Might Work? 18. The Impact of Change.

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Book SynopsisIn response to changes in internal needs, external organizational environments, and the expectations of shareholders most notably, citizens and politicians innovation is now an important common-place aspect of governance and the running of public service organizations. Given the ongoing financial and economic crisis, which presents a significant challenge to public service organizations (PSOs), there is a growing need to establish innovative strategies in order to survive the crisis, and provide the basis for future sustainable growth. This book contributes towards the discussion of PSO innovation through theoretically informed empirical studies of innovation across a range of theories, topics and fields. Studies examine the role of citizens, managers, and public service organizations; the adoption, diffusion, implementation, and management of innovations; collaboration, communication, and information technologies; and decision-making, ethical principles, HR management, leaTable of ContentsIntroduction 1. Internal and External Antecedents of Process Innovation: A review and extension 2. The Innovation Imperative: An analysis of the ethics of the imperative to innovate in public sector service delivery 3. Multiple Institutional Logics in Health Care: ‘Productive Ward: Releasing Time to Care’ 4. Strategies for Introducing Organizational Innovation to Public Service Organizations 5. Innovation-Oriented Culture in the Public Sector: Do managerial autonomy and result control lead to innovation? 6. From Hero-Innovators to Distributed Heroism: An in-depth analysis of the role of individuals in public sector innovation 7. Innovation in the Public Procurement Process: A study of the creation of innovation-friendly public procurement 8. Evaluation of the Impacts of Innovation in the Health Care Sector: A comparative analysis 9. Mandate Versus Championship: Vertical government intervention and diffusion of innovation in public services in authoritarian China 10. Determinants of Innovative Behaviour in Flemish Nonprofit Organizations: An empirical research 11. Exploring Managerial Mechanisms that Influence Innovative Work Behaviour: Comparing private and public employees 12. Diffusion and Assimilation of Government Microblogging

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Book SynopsisLucy Gower is an innovation specialist. She is a freelance innovation trainer, coach and consultant. She established the first innovation programme at the NSPCC, one of the UKs largest children's charities in 2007. Since 2012 she has worked with a range of organisations in the charity and corporate sectors, both in the UK and overseas to help them develop their strategy and operational approach to innovation. Clients include 100%Open, Amnesty International, Cystic Fibrosis Trust, Deloitte, Institute of Fundraising, Nesta, nfpSynergy, Oxfam and The Children's Society.Table of Contents PART 1 10 Steps to enhance your innovation skills Step 1 Pinpoint your purpose Get your innovation off to the right start by thinking big to understand your problem or unmet need and articulate it in a way that inspires others to get involved. Step 2 Know and understand your customers Learn techniques to understand your customers to enable you to develop innovations that meet their needs. Step 3 Your market today and predicting the trends of tomorrow Get to grips with what is happening in your market today and spot trends to help develop innovation for the future. Step 4 Build your creative capacity Learn how increase your personal capacity for having ideas through expanding your experiences, breaking routines and connecting ideas together. Step 5 Creative superstardom and lots of ideas Have fun practicing different techniques to help you and you colleagues generate lots of ideas. Step 6 Don’t expect anyone else to like your idea If your idea is new, or different you will have to spend time getting others to like your idea. This step provides some practical ways to get others on board. Step 7 Filter and choose the best ideas Techniques to filter and choose the ideas that have the greatest chance of success and way to confidently say ‘no’ to weaker ideas. Step 8 Prototype, fail fast and refine Learn ways to prototype ideas quickly and cheaply with your colleagues, managers and customers and then adapt and refine your ideas. Step 9 Pilot, adapt and invest How to design, deliver and evaluate a pilot for your idea as well as tips on how to secure resource required to deliver your pilot. Step 10 Take your ideas to market How to build on your pilot and develop your idea in the marketplace for real, and build on the business case you developed in the pilot to pitch for investment. PART 2 10 innovation skills in action Skill 1 Innovating in a big organisation Skill 2 Innovating on your own Skill 3 Innovating when no one else gets it Skill 4 Innovating with your team Skill 5 Innovating with clients and customers Skill 6 Innovating your managers Skill 7 Innovating with confidence Skill 8 Innovation by imitation Skill 9 Innovating with no budget Skill 10 Innovating when you feel like you are stuck PART 3 10 common innovation challenges Challenge 1 How do I develop my own innovation process or framework? Challenge 2 How do I build an innovation network? Challenge 3 How do I make time to innovate? Challenge 4 How do I measure innovation? Challenge 5 How do I motivate others to start to innovate? Challenge 6 How do I create a culture of innovation? Challenge 7 How do I manage failure? Challenge 8 How do I innovate quickly? Challenge 9 How do I approach a niche product? Challenge 10 How do I recruit good innovators? Putting it into action (the mentor toolkit) How to work with a mentor to put your new

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Book SynopsisIf you''re on the internet, you''re already global. Now, get access to an innovative data-driven model for profitably expanding the international presence you already have.Companies looking to expand used to think about entering international markets, but today you''re global from the moment you create a website. Nataly Kelly, Chief Growth Officer at Rebrandly (a global tech company with customers in more than 100 countries) and former VP International Ops and Strategy at HubSpot, says now the goal should be market intensification?building on the presence you already have.Kelly''s MARACA model enables companies to distill the mass amounts of data available to determine if, how, and where they should expand by looking at three key areas of measurement:MA: market availability?the size of the market opportunity within a given countryRA: real-time analytics?data indicating how your company is currently performing in that marketCA: customer addressability?the measure of your company''s ability to address the market, no matter its sizeThe book is based on Kelly''s experiences with building a global business both at HubSpot and as a consultant, but also contains numerous examples from successful global companies of various sizes, such as Airbnb, Canva, Dashlane, GoStudent, Facebook, LinkedIn, Lottie Dolls, Netflix, Revolut, Teamwork, and Zoom. Including information on building a globally minded corporate culture, this is a complete strategic guide to discovering international growth opportunities.

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Book SynopsisUsing contemporary examples of business and management research, predominantly within the context of India, this book offers numerous tools and techniques which can be applied to a diverse range of needs in social science research. With contributions from subject-experts in the field of research methodology and teachers of research methodology courses in leading business schools and universities of India, the book covers the essentials of management research. Covering both qualitative and quantitative research, topics discussed include: literature reviews research designs qualitative and quantitative data analysis grounded theory research questionnaires, focus groups, and interviews hypothesis testing case study research emerging trends in research and some advanced analysis. Specially selected Research Cases provide examples of some typical management research topics, outlining the detailed stages of their respective research processes and the latest data analysis techniques using SPSS, AMOS and STRATA. This practical element emphasises the variety of research methods and when/how to use them, making this book a useful resource for researchers from various academic disciplines and professional backgrounds.Trade ReviewManagement researchers in India examine methodological issues in the field, covering the methodological domain in management research; reviewing the literature; the purpose and process of research; research design; questionnaire design; qualitative interviewing; focus group discussions; quantitative data analysis; testing hypotheses: concepts and applications; the nature of qualitative research; case study research; grounded theory: a method of research inquiry; and supplemental research methods: DEA, ISM, AGP, and non-parametric statistics. They also include five sample research papers. Distributed in North America by Turpin Distribution. -- Annotation ©2019 * (protoview.com) *Table of ContentsForeword; Rajendra Nargundkar Chapter 1. Introduction: The Methodological Domain in Management Research; Sumita Mishra and Rabi N. Subudhi Chapter 2. Review of Literature; Sumita Mishra Chapter 3. Purpose and Process of Research; Shikta Singh Chapter 4. Research Design; Fakir M. Sahoo Chapter 5. Questionnaire Design; Sudhakar Patra Chapter 6. Qualitative Interviewing; Upasnaa Agarwal Chapter 7. Focus Group Discussions; Vijayalakshmi C. Balasubramaniam Chapter 8. Quantitative Data Analysis; Punyaslok Dhall Chapter 9. Testing of Hypothesis: Concepts and applications; Rabi N. Subudhi Chapter 10. Nature of Qualitative Research; Richa Awasthy Chapter 11. Case Study Research; Srilata Patnaik and Satyendra C. Pandey Chapter 12. Grounded Theory: A Method of Research Inquiry; Sunil Sharma, Atri Sengupta and Subhash Chandra Panja Chapter 13. DEA, Structural Modelling and Non-Parametric Tests; PKJ Mohapatra Chapter 14. Special Section on Sample Research Papers Chapter 14.1. Working with Second Order Construct in Measurement Model: An Illustration Using Empirical Data; Subhra Pattnaik Chapter 14.2. Role of Self-Congruity in Predicting Travel Intention; Joydeep Biswas and Shabbirhusain RV Chapter 14.3. Structural Equation Modelling: Threshold Criteria for Assessing Model Fit; Malabika Sahoo Chapter 14.4. Socio-Economic Development Disparity in India: An Inter-State Analysis; Ayushi Raichoudhury Chapter 14.5. Stages and Methods for Cleaning Large Secondary Data Using R; Manoj K. Jena & Brajaballav Kar Appendix. Statistical Tables

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Book SynopsisDecades of stagnating demand for beer and the emergence of global brewing conglomerates had seen many of Britain’s longstanding breweries disappear and a decline in the diversity of beer styles on offer. However, following similar developments in the USA and Australia, the emergence of new craft breweries in the UK, producing small batch beers in an ever-increasing range of styles has re-vitalised the industry. Supporting employment both within brewing and hospitality while contributing to the cultural and economic fabric of society, the emergence of this craft beer revolution deserves greater scholarly attention than it has received to date. Researching Craft Beer enhances theoretical and practical understandings of craft beer both within the UK and beyond. This edited collection is interdisciplinary in nature and will appeal to a wide range of scholars, practitioners, and enthusiasts of craft beer. Chapters authored from a range of business, sociology and law perspectives examine the production, sale, values, serving and cultural significance of craft beer. The volume offers insights for aspiring and present owners of breweries, those looking to open a craft beer bar as well as other beer researchers the volume offers a prescient assessment of historic, present, and likely future developments within the sector.Table of ContentsForeword; Thomas Thurnell-Read Chapter 1. Introduction: Researching Craft Beer; Holly Patrick-Thomson, Daniel Clarke, Vaughan Ellis, and David Weir Part 1. Making and Selling Craft Beer Chapter 2. Behind the Beer: An Examination of ‘Entrepreneurial’ Motives for Starting a Craft Brewery; Vaughan Ellis and James Richards Chapter 3. Strategies for Success? Market Entry Strategies of New Craft Beer Producers; Des Quinn, Vaughan Ellis, and James Richards Chapter 4. Illuminating Craft Brewers’ Experiences of Dealing with Covid-19 and Making Fresh Sense of what Covid-19 can do To/For Craft Beer: An Intègraphic Approach; Daniel Clarke, James Bowden, and Keith Dinnie Chapter 5. The Artful Science of Crafting Ale: Discussing the Finer Nuances of Making and Selling Beer; Victoria Ellis-Vowles Part 2. Values of Craft Beer Production Chapter 6. Collaborative Resistance: How a Craft Beer Scene was built through Sharing and Nurturing Relationships; James Cunningham and Simon S. Fraser Chapter 7. The Promise and Perils of taking Craft Beer International; Pavlina Jasovska Chapter 8. Talking Equity, Taking Action: A Conversation with Jess Griego of Bosque Brewing; Eli R. Wilson Part 3. Serving Craft Beer Chapter 9. Assessing Quality in Craft Beer: Style Guides and Taste Descriptions in Beer Judging Practice; Steven Wright Chapter 10. From ‘Wet Led’ to ‘Dry Led’: Food and the Contested Framing of Alcohol Establishments; Jed Meers Chapter 11. From Connoisseur to Community: The Evolution of the Brewery Tap Room; Phil Mellows Part 4. Craft Beer Communities Chapter 12. Come One, Come All? The Impact of Craft Breweries on Revitalisation and Community-Building; Perttu Salovaara Chapter 13. Motivations Behind Craft Beer Online Buying Habits among Italian Millennials; Sergio Rivaroli, Martin Hingley, and Roberta Spadoni Chapter 14. Instagram Vs Reality: Chatting Craft Beer Communities with Roy Herd of The Blunt Chisel Brewery; Holly Patrick-Thomson

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Book Synopsis“It stretches no point to suggest that creativity, innovation and risk-taking will decide our future societal prosperity. We cannot spread those values too widely, so having taught engineering faculty in their first book, these authors now aim to boost the spirit across all disciplines. What a great success for all of us if they succeed.” – Mitchell E. Daniels, Jr., president of Purdue University and former governor of Indiana Despite the relevancy of the entrepreneurial mindset for all career paths, only a small percentage of the higher education student population takes part in entrepreneurially-minded learning opportunities. This gap can be attributed to several factors. From a program perspective, many degrees are already at credit capacity which allows limited room in the existing curriculum to add new courses. From a student perspective, entrepreneurship education is thus positioned as optional and requires extra time (and in some cases tuition) to do so. Finally, from an educator perspective, the majority of faculty members across the university have not been trained in entrepreneurship and may not know where to start.Teaching the Entrepreneurial Mindset Across the University: An Integrative Approach overcomes these challenges by providing higher education faculty with a toolkit, including tips and strategies, to integrate the entrepreneurial mindset into existing courses regardless of discipline. The book is broken into three core parts: Motivation: The importance of the entrepreneurial mindset for all students is established; Design: The Entrepreneurial Mindset Teaching Blueprint is introduced as a tool for integrating entrepreneurially-minded curricular learning experiences within existing courses; Application: Example entrepreneurially-minded curriculum from across the university are provided. By integrating the entrepreneurial mindset across the curriculum, students from all disciplinary backgrounds will be better prepared to enter the workforce, solve complex social issues, and leverage entrepreneurial thinking in their everyday lives. This book is meant for educators who want to make an impact and truly prepare graduates for the real world.Table of ContentsWhat is the Entrepreneurial Mindset and Why is It Needed?.- What Are the Current Approaches to Teaching the Entrepreneurial Mindset and What Are the Gaps With Current Approaches?.- How Can Faculty, Students, and Administration Benefit From Integrating the Entrepreneurial Mindset Into All Disciplines?.- What is the Entrepreneurial Mindset Toolkit and Why is It Needed?.- Teaching the Entrepreneurial Mindset Through Value Identification.- Overview and Importance of Value Identification.- How to Teach the EM Through Value Identification Using Everyday Life Lessons.- How to Teach the EM Through Value Identification Using Classroom Topics.- Overview and Importance of Developing EM Skill Sets and Capabilities.- How to Teach the EM Through Skill Development Using Everyday Life Lessons.- How to Teach the EM Through Skill Development Using Classroom Topics.- Overview and Importance of Building a EM Supportive Environment.- How to Teach the EM Through Ecosystem Cultivation Using Everyday Life Lessons.- How to Teach the EM Through Ecosystem Cultivation Using Classroom Topics.

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Book Synopsis Even though the number of working women has steadily increased over the last few years, women are still significantly under-represented in STEM activities (i.e. mathematics, informatics, science and technology). In order to eliminate this under-representation, numerous education policies and corporate initiatives, particularly in the recent past, have been aimed at increasing women's enthusiasm for STEM activities and professions. According to the latest surveys, however, it is clear that these efforts have not yet led to the desired success. Compared to their male counterparts, women continue to do fewer STEM activities. One possible reason for this is that relatively little is yet known about the concrete impact of the above education policies on working with innovation and technology: What are the gender differences between women and men? Is it enough to recognize these differences, or should these differences ideally not only be recognized, but also treated appropriately or even encouraged? This anthology deals with current topics in technology and innovation management against the background of these and other gender-relevant aspects. Empirical analyses and experiments in collaboration with companies from various sectors provide a sound scientific basis on which new results and findings are presented: How do women and men deal with creativity and competition? How are technologies applied and how can differences in access to technology be deduced? Answers to these and other questions help decision-makers in politics and business to proactively use the differences between women and men to motivate women to work in the STEM field and to strengthen them by acknowledging existing differences.

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Book SynopsisThis must-read guide offers a practical and engaging introduction to the ins and outs of R&D leadership. Innovation is a two-trillion-dollar industry, and, on top of the baseline complexity faced by any manager, the R&D or Innovation leader confronts an additional set of challenges.Armed with years of experience in roles ranging from scientist to Vice President of R&D to founder of his own company to innovation career coach, Dr. Clifford L. Spiro shares his insights on a carefully curated selection of topics. This indispensable playbook covers: Building, managing, and motivating a team Setting schedules and goals Assessing and rewarding project success Working with other departments Legal and intellectual property considerations Dr. Spiro’s distinctive blend of big-picture strategic thinking and day-to-day, nitty-gritty tips (e.g., Five Great Questions For R&D Managers to Ask Every Time) is essential reading for current and aspiring R&D leaders through seasoned managers as well as anyone at an organization that has an R&D, innovation, or technology transfer component. Providing a prescriptive, in-the-trenches assessment of how to lead innovation more effectively, this book ably equips the reader to anticipate potential problems and to succeed both within the R&D department and across his or her company.Table of ContentsForeword.- Glossary.- Dedication.- Preface.- About the Author.- 1 What Do I Mean By “Innovation?”.- 2 Can Anyone, and Should Anyone, Lead Innovation?.- 3 Do You Have What it Takes to Lead Innovation?.- 4 Putting a Good Innovation Team Together.- 5 Getting the Right Portfolio Mix of Projects.- 6 Innovation Project Execution.- 7 Creating a Culture of Creativity.- 8 Creating a Learning Organization.- 9 Human Resource Issues For Innovation Organizations.- 10 Globalization of Innovation and Leading Remote Teams.- 11 Measuring Innovation Effectiveness.- 12 Earning Followership.- 13 Patents and Intellectual Property.- 14 Acquiring and Integrating Technology.- 15 The C-Suite, the Boardroom, and Beyond.- 16 Closing Thoughts.

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Book SynopsisWhy do Technology Business Incubators (TBIs) emerge rapidly as an instrument of start-up promotion in emerging economies like India? In what forms? What role do they play in start-up promotion? What are their major achievements? These questions have been answered empirically in this book. Accordingly, this book explores the nature, structure and process of incubation resulting in start-up generation and in the process, R&D contribution emerging from TBIs comprising accelerators, incubators and co-working spaces in three of the leading start-up hubs, namely, Bangalore, Chennai and Hyderabad, in India. It describes typology, objectives, sponsors, and facilities provided by these TBIs. It further explores the process of selection, incubation and graduation of start-ups as it exists in these TBIs. Thereafter, it makes an assessment of R&D contributions that have emerged from the TBIs in the form of R&D inputs comprising personnel and capital expenditure, and R&D output in the form of new products/services developed, patent applications filed and revenue generated. Policy makers, researchers, engineering and management students, technology and business mentors, angels, venture capitalists, and MNC executives will find this book informative, revealing and a source of valuable insights on the new, emerging India.

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Book SynopsisHow can great companies do everything right—identify real customer needs, deliver excellent innovations, beat their competitors to market—and still fail?The truth is that many companies fail because they focus too intensely on their own innovations, while neglecting the ecosystems on which their success depends. In our increasingly interdependent world, winning requires more than just delivering on your own promises. It means ensuring that a host of partners—some visible, some hidden—deliver on their promises, too.Ron Adner draws on over a decade of research and field testing to reveal the hidden structure of success, from Michelin’s failed run-flat tires to Apple’s path to market dominance. The Wide Lens offers a powerful new set of frameworks and tools that will multiply your odds of innovation success.

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Book SynopsisTable of ContentsAcknowledgments xiii Introduction 1 1 Welcome to America 11 Case Study: MediaCom (Colombia) 18 2 Why the United States? 23 Case Study: Rokt (Australia) 35 3 Land of Dreams 45 Case Study: Three American Dreams 52 Jordi Muñoz (Mexico) 52 Pooja Mahajan (India) 54 Pierre Gervois (France) 55 4 Plan for Success 61 Spotlight: White Claw (Canada) 68 Case Study: Too Good to Go (Denmark) 73 5 Timing Is Everything 79 Case Study: Menck Fenster (Germany) 91 6 Where to Play 97 Case Study: Renson (Belgium) 113 7 Make It Legal 117 Case Study: Pillow Partners (Scotland) 132 8 Financing U.S. Expansion 139 Case Study: Alpina Foods (Colombia) 152 9 Understanding Americans 159 Case Study: Tesco (U.K.) 175 10 Building Teams and Navigating Visas 181 Spotlight: Eataly (Italy) 186 Case Study: Petplan (U.K.) 194 11 Establishing Market Presence 201 Spotlight: MediaMint (India) 212 Case Study: Hyundai (South Korea) 216 Appendixes A. Go-to-U.S. Market Readiness Checklist 221 B. Startup in U.S. Readiness Checklist 225 C. Legal Checklist 229 Glossary 233 About the Author 239 Index 241

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Book SynopsisYou''ll get there faster if you just slow down Master Your Mind offers a bit of perspective and a lot of insight for anyone seeking long-term success. Success in business is spelled M-O-R-E: better results, faster growth, more revenue, greater efficiency. Do more. Make more. Achieve more. And do it now. Eventually, ambition turns to stress, then to frenzy, then to emptiness as once-ambitious workers endlessly trudge the hamster wheel chasing the next promotion. While top-level performance is the holy grail of business at all levels, there is another, much better way to achieve it: slow down. Yes, you read that rightS-L-O-W. This is your permission to jump off of the hamster wheel. Slowing down is not a luxury, it is a necessity. A frenetic brain simply doesn't perform at optimal levels. By maintaining a snail''s pace, you actually achieve better resultsat rocket speedbecause you''re firing on all cylinders. You''ll think of new things, approach old probleTable of ContentsIntroduction ix Part I Slow Down Your Brain: Let an Elephant Do Your Work for You 1 Chapter 1- Slowing Down, Speeding Up, and Your “Runaway Brain” What Are We Talking About? 5 Chapter 2- Understanding and Harnessing Your Subconscious Brain 15 Chapter 3- Understanding and Harnessing Your Brain Wave Patterns 39 Chapter 4- Your Brain’s Unhelpful Default Settings 51 Chapter 5- The 2-Millimeter Principle and the Recipe for a Breakthrough 59 Part II Slow Down the Game: Counterintuitive Strategies and Tactics That Really Work 73 Chapter 6- Master Your Mind by Mastering Your Input: Programming Your Mind for Automatic Results 77 Chapter 7- Master Your Mind by Mastering the Voices in Your Head 97 Chapter 8- Master Your Mind with the Ridiculous Power of Clarity 109 Chapter 9- Master Your Mind by Mastering Your Week: The Two-Hour Solution 119 Chapter 10- Master Your Mind by Mastering the Art of No 137 Chapter 11- Master Your Mind by Mastering Your Environment: Declutter 151 Chapter 12- Master Your Mind by Mastering Your Body: Take Care of Yourself 161 Chapter 13- Master Your Mind by Mastering Silence and Presence: Shut Up and Listen 169 Chapter 14- Master Your Mind by Getting Micro: Start Small and Improve Incrementally 177 Chapter 15- Mastering Passion and Excellence 189 Conclusion: Next Steps: Wrap-up, Review, and What to Do from Here 197 Resource Guide 205 About the Authors 209 Index 211

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Book SynopsisThe #1 New York Times bestseller that has all America talking—with a new afterword on expanding your range—as seen on CNN's Fareed Zakaria GPS, Morning Joe, CBS This Morning, and more. “The most important business—and parenting—book of the year.” —Forbes “Urgent and important. . . an essential read for bosses, parents, coaches, and anyone who cares about improving performance.” —Daniel H. Pink  Shortlisted for the Financial Times/McKinsey Business Book of the Year AwardPlenty of experts argue that anyone who wants to develop a skill, play an instrument, or lead their field should start early, focus intensely, and rack up as many hours of deliberate practice as possible. If you dabble or delay, you’ll never catch up to the people who got a head start. But a closer look at research on the world’s top performers, from professional

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Book SynopsisA comprehensive and multidisciplinary view of the emerging paradigm of user and open innovation, offering both theoretical and empirical perspectives.The last two decades have witnessed an extraordinary growth of new models of managing and organizing the innovation process that emphasizes users over producers. Large parts of the knowledge economy now routinely rely on users, communities, and open innovation approaches to solve important technological and organizational problems. This view of innovation, pioneered by the economist Eric von Hippel, counters the dominant paradigm, which cast the profit-seeking incentives of firms as the main driver of technical change. In a series of influential writings, von Hippel and colleagues found empirical evidence that flatly contradicted the producer-centered model of innovation. Since then, the study of user-driven innovation has continued and expanded, with further empirical exploration of a distributed model of innovation that includ

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Book SynopsisEmerging technologies are having a profound impact upon business, as individuals and organisations increasingly embrace digital technologies. This book offers results-driven solutions that successfully transform organisations into data-driven, people-focused businesses capable of sustainably competing at a global level.Trade Review"In a time where the majority of companies give in to hype by marrying their digital solutions instead of their business problems, or desires, the solutions are created to aid, the authors offer a refreshing stance which acknowledges that companies must treat digital transformation as a strategic exercise if they are to expect business relevant outcomes from their continuous change processes." — Christian Nielsen, Group Head of Digital Strategy at Nodes"For those looking to navigate the turbulent and complex landscape of digital transformation, this book delivers a mix of deep-dive theory and real world application, providing the perfect blueprint to grow confidence and drive change across any organisation."— Lucy Ann Kirby, Digital Strategist and Cultural Changemaker, Guernsey"Heavily practice-oriented, this book prepares business scholars and leaders to ignite, innovate and enable digital transformation in any organization. Going digital is no more a matter of choice, it is a must for organizations to survive, gain strategic advantage and stay ahead of competition. A must read." — Dr. Debashish Sengupta, award-winning author, consultant and Professor at Royal University for Women, BahrainTable of ContentsPART I: Understanding the digital in business. 1 Why do strategic digital transformation? 2 How to critically understand the digital landscape. 3 What is digital business maturity? 4 Who are my competitors and what is my relationship to them? 5 Managing the digital transformation of an organisation. 6 How to become a digitally enabled and visionary leader. PART II: Digitally transforming the organisation. The external drivers for change. 7 Horizon scanning: cautionary tales. 8 The challenge of new, ever-changing technology and how to keep up. 9 Conducting a competitor analysis in the digital age. 10 Understanding how others see your organisation. Internal motivations: wanting to change the organisation. 11 Doing a forensic internal audit of your organisation: skills, resources, culture, resistance. 12 The value of transparency, sharing, customisation, boldness and openness. 13 Overcoming the legacy of processes, systems and people. Planning to change: becoming a data-driven organisation. 14 Tactics to build your digital strategy. 15 What to plan and when to make decisions with data. 16 How to create responsive business models. PART III: Making your plans happen: acting and engaging. 17 Visible change and inspiring others: making events that challenge innovation. 18 Managing your human resources: sequential-tasking and maker time. 19 Enabling organisational change: co-creation, co-production and co-consumption. 20 Service innovation and transformation: the case of WeChat. PART IV: Assessing your success. 21 Permanently embed innovation into your organisation: always interconnected. 22 Measuring the digital transformation in an organisation: audit to discover what value was added. 23 Read me first: the importance of continuous change.

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Book SynopsisDigital transformation is a multidimensional concept and involves many moving parts. Successful digital transformation requires a fresh approach to harnessing people, processes, technology, and data to develop new business models and digital ecosystems. One main barrier could be an overemphasis on applying technology to expand the business rather than transforming the peopleâs mindsets to do things differently. Thus, it is important to develop a holistic view of these parts and assemble them to foster the right conditions for digital transformation to happen. Business leaders and executives must be equipped with a wide range of digital competencies to thrive in a rapidly changing digital environment.Digital Transformation: Strategy, Execution, and Technology provides an overall view on the strategy, execution, and technology for organizations aiming to transform digitally. It offers insights on how to become more successful in the digital age by explaining thTable of Contents1. Digital Transformation Strategy 2. Digital Governance and Risk Management 3. Digital Organization and Change Management 4. Experimental Learning and Design Thinking 5. Digital Product Management 6. Agile and DevSecOps 7. Digital Enterprise Architecture 8. Business Applications of Digital Technology. Conclusion

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Book SynopsisThis series spans the globe presenting leading research in economics. International applications and examples of economic progress are invaluable in a troubled world with economic booms bursting like so many penny balloons. Topics discussed include a comprehensive framework for analysing the risk management in the agri-food sector; university spin-off programs and economic commercialisation in the U.K. and Spain; social economic implications from an intellectual capital perspective in the Netherlands; a new two-stage model and money flows in the Chinese stock market; lessons learned from the collapse of Enron Corporation; modern macroeconomic research on consumption; and the psychology of public spending.

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Book SynopsisThis book compiles a series of academic contributions based on the theme of applied business. Applied business research is interpreted in a broad sense, comprising all the studies that in some way allow us to better understand how corporations are managed, how organizational data systems are employed to the best use of firms, how financial decisions impact the success of businesses, and how the macro environment influences the performance of individual organizations. The book is divided into five parts. Part I concentrates on the mechanisms through which firms collect, process and use information. Part II is dedicated to corporate finance, to the financial decisions of firms and to the analysis of stock market regularities. Financial issues continue to be the topic of discussion in Part III, though in a different perspective; here, it is more focused on the role of financial institutions and on the architecture of financial systems. Part IV approaches the economic and business environment faced by the organizations, exploring essentially two themes: the spatial distribution of innovation and the economic value of the language. Finally, in Part V, attention is placed on the academy and, particularly, on the involvement of students in business-related experiments. This book was prepared as an initiative of the Lisbon Accounting and Business School (ISCAL), a Portuguese higher education public institution highly committed to contributing to the advancement of research in the field of applied business.

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Book SynopsisThe Radical Innovation Playbook: A Practical Guide for Harnessing New, Novel or Game-Changing Breakthroughs The only guide you will need on creating, planning, and launching a radical innovation project. Innovation is a must if you want your company to adapt and overcome the market's rapid change in this highly competitive world. Innovation can drive growth and revenue, whatever the size of your business – whether a micro-company, SME, or multinational. But while the more commonly tried and tested incremental innovation can save time, costs and enable a company to be more sustainable, breakthrough and radical innovation (the creation of new, far-reaching, and novel ideas) can generate between two to five times as much revenue within the same period. The challenge is that breakthrough and radical innovation are hard: they require unique capabilities, structures, approaches, success metrics, and cultures to succeed. Launching radical projects without a strategic approach risks you burning through time and money without anything to show for it. The Radical Innovation Playbook is a practical, how-to-do-it manual with tested advice and guidance on planning, creating, and successfully launching new innovative business ideas. Authors Olga Kokshagina, an innovation practitioner, researcher, and advocate for open science and entrepreneurism and Allen Alexander, an Associate Professor with a focus on innovation and entrepreneurism, provide insight, practical solutions, and reusable business model canvases to show how to develop breakthrough and radical ideas while steering through the culture of the organisation to gain buy-in from peers as well as stakeholders. In this playbook, you will learn how to:Discover new innovative ideas and emerging market opportunities;Find evidence that your innovation idea has business viability;Make vital decisions about how to plan and design your innovation project;Generate alternatives to your proposition;Explore, collect and analyse information to influence and convince others;Identify, navigate, and embrace uncertainty;Engage with peers and stakeholders;Reflect on how your organisation supports ideation processes;Discover, explore and secure investment;Gain confidence and skills for a successful launch;Diversify into new markets and commercial channels;Build a business structure that enables innovation to grow;Inspire and support future generations to make an impact and achieve success. This book is for you if: You are a first-time innovator looking for guidance and help in understanding how to take your fledgling ideas forward; A CEO or senior manager looking to invest in and devise your next-generation corporate innovation portfolio; You need to tailor your organisational structure to explore and deliver successful innovations. The Radical Innovation Playbook is a practical guide, presented in striking colour, with downloadable worksheets and canvases to help you collect, analyse, plan and launch a successful breakthrough or radical innovation project. Events around the book Link to a De Gruyter Online Event in which the authors Olga Kokshagina and Allen Alexander together with John Bessant, University of Exeter Business School, and Carina Leue-Bensch, Lufthansa Systems, talk about their own experiences in creating environments and models for radical innovation:https://youtu.be/eTLhMi4rBqY

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Book SynopsisThis book provides a range of empirical studies on how Japanese and US firms manage critical aspects of technology development and deployment. Among the industries discussed are electronics, pharmaceuticals, and automobiles. Almost all of the research has not been previously published.Trade ReviewThe particular benefit of this book is that it distinguishes a technology life cycle and analyzes each of its stages: research and development, process and product development, manufacturing management and methods, technology deployment, and organizational learning. * Booklist *Table of ContentsContributors 1: Jeffrey K. Liker, John E. Ettlie, and John Creighton Campbell: Engineering in Japan: Introduction and Overview I. Applied R&D 2: David T. Methé: Basic Research in Japanese Electronic Companies: An Attempt at Establishing New Organizational Routines 3: Thomas Roehl, Will Mitchell, and Ronald J. Slattery: The Growth of R&D Investment and Organizational Changes by Japanese Pharmaceutical Firms, 1975-1993 4: Howard E. Aldrich and Toshihiro Sasaki: Governance Structure and Technology Transfer Management in R&D Consortia in the United States and Japan 5: Richard N. Osborn and C. Christopher Baughn: Governing United States - Japan High-Technoloy Alliances II. Product-Process Development Practices 6: Daniel E. Whitney: Nippondenso Co. Ltd.: A Case Study of Strategic Product Design 7: Jeffrey K. Liker, Rajan R. Kamath, S. Nazli Wasti, and Mitsuo Nagamachi: Integrating Suppliers into Fast-Cycle Product Development 8: Allen Ward, Durward K. Sobek II, John J. Cristiano, and Jeffrey K. Liker: Toyota, Concurrent Engineering, and Set-Based Design 9: W. Mark Fruin: Competing in the Old-Fashioned Way: Localizing and Integrating Knowledge Resources in Fast-to-Market Competition III. Manufacturing Methods and Management 10: Patrick C. Hammett, Walton M. Hancock, and Jay S. Baron: Producing a World-Class Automotive Body 11: Izak Duenyas, John W. Fowler, and Lee Schruben: Japan's Development of Scheduling Methods for Manufacturing Semiconductors 12: John E. Ettlie and Peter Swan: U.S.-Japanese Manufacturing Joint Ventures and Equity Relationships IV. Technology Deployment and Organizational Learning 13: John Creighton Campbell: Culture, Innovative Borrowing, and Technology Management 14: Mary Yoko Brannen: Does Culture Matter? Negotiating a Complementary Culture to Support Technological Innovation 15: Thomas Y. Choi and S. Nazli Wasti: Institutional Pressures and Organizational Learning: The Case of American-Owned Automotive-Parts Suppliers and Japanese Shop-Floor Production Methods 16: Robert E. Cole: Reflections on Organizational Learning in U.S. and Japanese Industry 17: Jeffrey K. Liker, John E. Ettlie, and Allen C. Ward: Managing Technology Systemically: Common Themes Index

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Book SynopsisAchieving commercial success through innovation is highly desirable, but difficult to achieve in practice. 50% of product development costs are likely to result in a failed product and in some sectors, such as FMCGs, this figure is more like 75%.Table of ContentsAcknowledgements. Introduction. REQUIREMENTS CAPTURE. New Product Development. Requirements: Ideas, Research and Strategy. Requirements: Market Research Tools and Techniques. CAPTURING AND MANAGING REQUIREMENTS CAPTURE IN PRACTICE. Introduction to the Case Studies. Colossus Case Study. Vantage Case Study. Bandage Case Study. Construct Case Study. GUIDELINES TO REQUIREMENTS CAPTURE. Requirements Capture Process. Integrating Requirements Capture with Product Development. References. Index.

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