Hospitality and service industries Books
Bloomsbury Publishing PLC Fashion Marketing: Theory, Principles & Practice
Book SynopsisPrior to the 1970s-1980s, fashion marketing focused heavily (and perhaps solely) on women's fashions. Today, fashion marketing influences all products and the manner of style consumers use products. How products are marketed, when products are marketed, the evolution of products into different sizes, shapes, color, and uses are all influenced by fashion marketers. Fashion marketing is taken to different levels from branding a person (e.g., Ralph Lauren, the person), line of products (e.g., Lexus luxury cars) to a single product (e.g., Coach handbag). This much needed text will provide information regarding the introduction, making and machine the industry calls Fashion Marketing. Features: -- Addresses how branding and imaging of fashion, once used for a product or product line, is now used for the company spokesperson, owner, or representative -- Looks at the industry through a global perspective -- Case Studies including company logo and discussion of the company's impact on fashion marketing -- Online links throughout the chapter for students and instructors to investigate fashion marketing around the U.S. and world -- End of chapter elements include: summary, list of key terms, 3-4 assignments, discussion questions, study questions, and references -- Appendix includes glossary, bibliography and references (both for citations within text and for further study), index for subject and company -- Instructor's Guide includes exams with answers -- PowerPoint(r) Presentation provides outlines and ideas for lectures; compatible with PC and Mac platformsTrade ReviewAs far as I can see this book is the most practical introduction to fashion marketing. Besides the fact that it covers a broad variety of topics, all informations are up-to-date and the Terms/Questions sections at the end of each chapter are able to generate a deeper interest and understanding by students. -- Alexander Bretz, Mediadesign Fachhochschule - University of Applied Sciences, GermanyTable of ContentsThe Impact of Fashion Branding and Image Fashion Marketing The Buying Season: Marketing Fashions to Retailers Targeting the fashion consumer Cross Channel Shopping Crossing Product Boundaries Fashion and Entertainment Counterfeit merchandise, Ethics and Enforcement of the Law Marketing Fashions Globally
£90.00
Bloomsbury Publishing PLC A Buyer's Life: A Concise Guide to Retail
Book SynopsisThe area of retail buying relies heavily on mathematical formulas and forecasting. The formulas themselves remain unchanged. However, due to the advances in technology the context in which they are analyzed is constantly evolving. The most successful retail buyers are able to withstand the highs and lows of business trends by utilizing analytical skills, trend forecasting, and customer knowledge. As a retail buyer for 20 years with various retailers, Connell draws on her experience providing practical fundamental mathematical formulas while also giving some context in the current retail environment. This text will give students a step-by-step approach to understanding the mechanics of a six-month merchandising plan. Each chapter in the book will layer upon the previous chapter highlighting how each step impacts the next until a six-month plan is complete. Upon completion of the plan students will gain insight into how the plan is forecast into the future as well as how it is implemented at the actual purchasing level. Features: -- Practice problems incorporating a variety of products from apparel to paper towels -- Sample fill-in blank problems to allow student to practice step-by-step concepts before putting the whole concept together into a formula -- Case studies and real-life examples of various retail operations from department stores, specialty boutiques -- Excel formulas written in narrative and numerical formats -- Computer Application Assignments will ask students to apply the formula they've just learned and practiced to Excel -- Team decision making exercises simulate the real world experience cover topics such as markdown money allocation, open to buy allocation and style out decisions -- Instructor's Guide provides suggestions for planning the course and using the text in the classroomTable of ContentsBuying vs. Planning Who is the Customer? Projecting Sales thru Sales Trend Analysis Markdowns Stock Levels: Capacity, Stability, and Profit=Average Stock Inventory Turnover Stock to Sales Ratio Method of Inventory Weeks of Supply Method of Inventory Planning Purchase Receipts Purchase and Pricing Strategies Classification, Identification, and Planning Assortment Planning and How Much to Buy? Open to Buy and Vendor Negotiation A Report Card: Gross Margin and Contribution
£91.60
Interlink Publishing Group, Inc Café Life New York: An Insider's Guide to the
Book Synopsis
£12.99
Sagamore Publishing Diversity & Inclusion in the Recreation
Book Synopsis
£76.00
Sagamore Publishing Application of Behavior Analysis in Leisure
Book Synopsis
£75.99
Sagamore Publishing Financing the Sport Enterprise
Book SynopsisSport is big business! As the world of sport continues to grow, there is a great need for the sport manager to have a working knowledge of business practices and financial management. The sport manager must assume a proactive role in dealing with the financial aspects of their organisations. The challenges of financing small and large sport organisations are daunting in the uncertain economy sport managers face today. An entrepreneurial approach is absolutely necessary to be a successful sport manager. The development and financing of new programs, facilities, and revenue streams is essential for the organisation to be successful. Customers, clients and spectators demand quality service at sport venues. The task of all sport managers is to provide an enjoyable sport experience for everyone. The book started out as a team project to develop a standard format for information to be covered in an undergraduate sport finance course that would meet all the standards established by the National Association for Sport and Physical Education (NASPE), North American Society for Sport Management (NASSM), and the Council on Sport Management Accreditation (COSMA). After a number of years in developing the course materials, it was obvious that the team should convert the basic work into a sport finance textbook. This book is now in its second edition. This edition has 26 chapters divided into six parts.
£92.99
Sagamore Publishing Introduction to Recreation Services for People
Book Synopsis
£87.99
Sagamore Publishing Pastimes: The Context of Contemporary Leisure
Book SynopsisThis sixth edition reflects almost 40 years of scholarship as well as professional and personal practice in recreation, parks, and tourism. The text has become one of the most widely adopted titles in university courses worldwide. In this new edition of the book, the phenomenon of leisure is presented through new research findings and contemporary societal dilemmas to suggest that leisure is one of the most interesting, relevant, and exciting subjects of study today. The book reflects a wide range of material from the disciplines of leisure studies, sociology, psychology, economics, political science, anthropology, geography, the humanities, and media and cultural studies. Indeed, more than a textbook, this is very much a point of view. Leisure is presented as a human phenomenon that is individual and collective, vital and frivolous, historical and contemporary, factual and subjective, and good and bad. As a learning tool, this sixth edition teaches more. It contains updated and new illustrations of concepts through field-based cases, biographical features, exploratory activities, and research studies. In the first part, leisure is defined as a condition of humanity. Its meanings are traced through the humanities and history, as well as in todays connotations. The benefits of leisure are presented, ranging from freedom to pleasure to risk to spirituality, and leisures benefit to healthful well-being is demonstrated. As well, part one of the text presents theories for explaining leisure behavior. Part Two discusses leisure as a cultural mirror -- its societal context. Chapters include leisure and anthropology, geography, technology, popular culture, and taboo recreation. Finally, in Part Three, the functional side of leisure is explored in terms of its instrumental relationship to work, money, time, and equity. Leisure systems of public, private, and commercial sponsorship are described to confirm leisures utility. Instructor resources and a website for student resources available.
£84.60
Sagamore Publishing Recreation Business: Strategies for Success
Book SynopsisRecreation Business: Strategies for Success is a conversation about leisure-based businesses for classroom and online courses. From the point of view of a senior scholar who has studied leisure and its social contexts for 5 decades, Kelly begins by introducing the scope and variety of recreation businesses and discusses major issues in the field. Then he turns toward social and behavioral science research about recreation and leisure that has been developed since 1970, answering the question, how does this research guide and direct the beginning and operation of a recreation business? Throughout the book, Kelly encourages dialogue and learning through questions, cases, research ideas, debates, online resources, and more. The beginning is that leisure is different. The focus is on what a recreation business sells or rents: an experience. The crucial element is quality. And decades of study have yielded a lot of insight into how leisure experiences can be raised to a level that will attract and retain clients. John R. (Jack) Kelly
£70.99
Berghahn Books, Incorporated Tourism: Between Place and Performance
Book Synopsis Many accounts of tourism have adopted an almost paradigmatic visual model of the gaze. This collection presents an expanded notion of spectatorship with a more dynamic sense of embodied and performed engagement with places. The approach resonates with ideas in anthropology, sociology, and geography on performance, invented traditions, constructed places and traveling cultures. Contributions highlight the often contradictory, contested and paradoxical constructions of landscape and community involved both in tourist attractions and among tourists themselves. The collection examines many different practices, ranging from the energetic pursuit of adventure holidays to the reading of holiday brochures. It illustrates different techniques of seeing the landscape and a variety of ways of creating and performing the local. Chapters thus demonstrate the mutual entanglement of practices, images, conventions, and creativity. They chart these global flows of people, texts, images, and artefacts. Case studies are drawn from diverse types of tourism and destination focused around North America, Europe, and Australasia.Table of Contents List of Illustrations List of Tables Acknowledgements List of Contributors Preface Jeremy Boissevain Chapter 1. Grounded Tourists, Travelling Theory Simon Coleman and Mike Crang THE PLACE OF NATURE Chapter 2. Chapter 3. The Accelerated Sublime: Thrill-seeking Adventure Heroes in the Commodified Landscape Claudia Bell and John Lyall Chapter 3. Making the Scene: The Poetics and Performances of Displacement at the Grand Canyon Mark Neumann Chapter 4. The Scottish Highlands as Spectacle Fraser MacDonald BACK TO THE CITY Chapter 5. Acing Local: Two Performances in Northern Italy Paola Filippucci Chapter 6. "Cose Paesane": Enacting Ambivalent Identities in the Italian Alps Keith Ridler Chapter 7. Go Athens: A Journey to the Centre of the City Penny Travlou Chapter 8. Adventure Tourists and Locals in a Global City: Resisting Tourist Performances in London's 'East End' John Eade DISTANCIATED PLACES Chapter 9. Welcome to Flintstones-Land: Contesting Place and Identity in Goreme, Central Turkey Hazel Tucker Chapter 10. Performing Place: A Hyperbolic Drugstore in Wall, South Dakota Eve Melzer Chapter 11. Farming, Dreaming and Playing in Iowa: Japanese Mythopoetics and Agrarian Utopia Charles Fruehling Springwood BRINGING IT ALL BACK HOME Chapter 12. The Power of Metaphors in Tourism Theory David Chaney Chapter 13. Surrounded by Place: Embodied Encounters David Crouch References Index
£89.10
Berghahn Books, Incorporated Tourism: Between Place and Performance
Book Synopsis Many accounts of tourism have adopted an almost paradigmatic visual model of the gaze. This collection presents an expanded notion of spectatorship with a more dynamic sense of embodied and performed engagement with places. The approach resonates with ideas in anthropology, sociology, and geography on performance, invented traditions, constructed places and traveling cultures. Contributions highlight the often contradictory, contested and paradoxical constructions of landscape and community involved both in tourist attractions and among tourists themselves. The collection examines many different practices, ranging from the energetic pursuit of adventure holidays to the reading of holiday brochures. It illustrates different techniques of seeing the landscape and a variety of ways of creating and performing the local. Chapters thus demonstrate the mutual entanglement of practices, images, conventions, and creativity. They chart these global flows of people, texts, images, and artefacts. Case studies are drawn from diverse types of tourism and destination focused around North America, Europe, and Australasia.Table of Contents List of Illustrations List of Tables Acknowledgements List of Contributors Preface Jeremy Boissevain Chapter 1. Grounded Tourists, Travelling Theory Simon Coleman and Mike Crang THE PLACE OF NATURE Chapter 2. Chapter 3. The Accelerated Sublime: Thrill-seeking Adventure Heroes in the Commodified Landscape Claudia Bell and John Lyall Chapter 3. Making the Scene: The Poetics and Performances of Displacement at the Grand Canyon Mark Neumann Chapter 4. The Scottish Highlands as Spectacle Fraser MacDonald BACK TO THE CITY Chapter 5. Acing Local: Two Performances in Northern Italy Paola Filippucci Chapter 6. "Cose Paesane": Enacting Ambivalent Identities in the Italian Alps Keith Ridler Chapter 7. Go Athens: A Journey to the Centre of the City Penny Travlou Chapter 8. Adventure Tourists and Locals in a Global City: Resisting Tourist Performances in London's 'East End' John Eade DISTANCIATED PLACES Chapter 9. Welcome to Flintstones-Land: Contesting Place and Identity in Goreme, Central Turkey Hazel Tucker Chapter 10. Performing Place: A Hyperbolic Drugstore in Wall, South Dakota Eve Melzer Chapter 11. Farming, Dreaming and Playing in Iowa: Japanese Mythopoetics and Agrarian Utopia Charles Fruehling Springwood BRINGING IT ALL BACK HOME Chapter 12. The Power of Metaphors in Tourism Theory David Chaney Chapter 13. Surrounded by Place: Embodied Encounters David Crouch References Index
£26.55
Berghahn Books, Incorporated Coping with Tourists: European Reactions to Mass
Book Synopsis Once content to sunbathe and follow guides and established itineraries, tourists are increasingly seeking authentic culture. This is taking them into the private areas and zones to which the locals retire in order to escape the tourist gaze, creating tensions between the two groups. Based on recent anthropological field studies, this book describes how European communities dependant on tourism have been affected by the commoditization of their culture and explores the ways they cope with the constant attention of outsiders. The collection demonstrates both varied and skillful ways in which individuals and communities react to and cope with the impact of decades of mass tourism on their lives and values, thus throwing new light onto questions of identity, boundary maintenance and cultural adjustment.Trade Review “…a new and welcome approach to the study of mass tourism in Europe.” • Journal of Area Studies “Thanks to its introduction and epilogue this collection acquires a theoretical unity and depth and forms an interesting contribution to research on tourism.” • FocaalTable of Contents Preface Introduction Jeremy Boissevain Chapter 1. Contested Territories: The Politics of Touristic Development at the Shrine of El Rocío in Southwestern Andalusia Mary M. Crain Chapter 2. Tourism and Self-Consciousness in a South Spanish Coastal Community Antonio Miguel Nogués Pedregal Chapter 3. A Case of Neglect? The Politics of (Re)presentation: a Sardinian Case Peter Odermatt Chapter 4. Negotiating the Tourist Gaze: The Example of Malta Annabel Black Chapter 5. Philoxenia Receiving Tourists – but not Guests – on a Greek Island Cornélia Zarkia Chapter 6. Reactions to Tourism: A View from the Deep Green Heart of France Simone A. Abram Chapter 7. Dealing with Fish and Tourists: A Case Study from Northern Norway Roel Puijk Chapter 8. The Social Construction of Mokum: Tourism and the Quest for Local Identity in Amsterdam Heidi Dahles Postlude Tom Selwyn Notes on Contributors Index
£89.10
Berghahn Books, Incorporated Coping with Tourists: European Reactions to Mass
Book Synopsis Once content to sunbathe and follow guides and established itineraries, tourists are increasingly seeking authentic culture. This is taking them into the private areas and zones to which the locals retire in order to escape the tourist gaze, creating tensions between the two groups. Based on recent anthropological field studies, this book describes how European communities dependant on tourism have been affected by the commoditization of their culture and explores the ways they cope with the constant attention of outsiders. The collection demonstrates both varied and skillful ways in which individuals and communities react to and cope with the impact of decades of mass tourism on their lives and values, thus throwing new light onto questions of identity, boundary maintenance and cultural adjustment.Trade Review “…a new and welcome approach to the study of mass tourism in Europe.” • Journal of Area Studies “Thanks to its introduction and epilogue this collection acquires a theoretical unity and depth and forms an interesting contribution to research on tourism.” • FocaalTable of Contents Preface Introduction Jeremy Boissevain Chapter 1. Contested Territories: The Politics of Touristic Development at the Shrine of El Rocío in Southwestern Andalusia Mary M. Crain Chapter 2. Tourism and Self-Consciousness in a South Spanish Coastal Community Antonio Miguel Nogués Pedregal Chapter 3. A Case of Neglect? The Politics of (Re)presentation: a Sardinian Case Peter Odermatt Chapter 4. Negotiating the Tourist Gaze: The Example of Malta Annabel Black Chapter 5. Philoxenia Receiving Tourists – but not Guests – on a Greek Island Cornélia Zarkia Chapter 6. Reactions to Tourism: A View from the Deep Green Heart of France Simone A. Abram Chapter 7. Dealing with Fish and Tourists: A Case Study from Northern Norway Roel Puijk Chapter 8. The Social Construction of Mokum: Tourism and the Quest for Local Identity in Amsterdam Heidi Dahles Postlude Tom Selwyn Notes on Contributors Index
£26.55
Berrett-Koehler Reset
Book SynopsisOver the past decade, Video games have come to rely on violent and antisocial content with more realistic and often gruesome graphics and sound effects. Couple this with the global expansion in gaming and it's potential for destructive addiction, and the future of video games seems gloomy. Unfortunately, game companies have little incentive to change the kind of games they produce. They look to minimize risk by producing games that follow successful patterns of design. And as less attention is given to innovation, the evolution of games has slowed and even stagnated.In Reset, gaming journalist and best selling author Rusel DeMaria champions the evolution of a new perspective on games that would inspire designs that offer positive benefits to those who play them. DeMaria introduces readers to the basic concepts of two important topics: the nature of play and how people learn. He demonstrates how video games contain power to teach and engage at the same time. Through games, DeMaria shows, we can foster new attitudes, and present effective modes of communication or critical thinking. Both domestically and internationally, games can even help erode prejudices and resolve conflict. Games' power to promote change stems not only from their popularity, he argues, but also from their ability to teach through interactive experiences while not seeming to teach at all.
£19.55
Allworth Press,U.S. Performing Arts Management: A Handbook of
Book Synopsis
£34.99
Allworth Press,U.S. Branding the Man: Why Men Are the Next Frontier
Book SynopsisShows those involved in men's retail how to understand classic men's environments. This book covers various aspects of male fashion retail - including store design, buying and sourcing product, merchandising, marketing, advertising, and promotion.
£19.00
Temple University Press,U.S. Muhammad Ali: The Making of an Icon
Book SynopsisMuhammad Ali (born Cassius Clay) has always engendered an emotional reaction from the public. From his appearance as an Olympic champion to his iconic status as a national hero, his carefully constructed image and controversial persona have always been intensely scrutinized. In Muhammad Ali, Michael Ezra considers the boxer who calls himself "The Greatest" from a new perspective. He writes about Ali's pre-championship bouts, the management of his career and his current legacy, exploring the promotional aspects of Ali and how they were wrapped up in political, economic, and cultural "ownership." Ezra's incisive study examines the relationships between Ali's cultural appeal and its commercial manifestations. Citing examples of the boxer's relationship to the Vietnam War and the Nation of Islam-which serve as barometers of his "public moral authority"-Muhammad Ali analyzes the difficulties of creating and maintaining these cultural images, as well as the impact these themes have on Ali's meaning to the public.Trade Review“Muhammad Ali is a terrific book. Disciplined, convincing, equipped to deliver on his bold and original thesis, Michael Ezra makes fresh sense not only of Ali as cultural icon and historical figure but of the vast Ali literature and mythos that surrounds him.”—Carlo Rotella, Boston College, author of Cut Time: An Education at the FightsTable of ContentsAcknowledgements Introduction: Why Another Book about Muhammad Ali?Part I: Louisville Sponsoring Group Louisville's Favorite Son: The Professional Debut Choosing Management: The Courtship of Cassius Clay The Early Bouts, 1961-1962 Clay vs. Moore: The Seminal Text The Most Hated Man in Boxing? The Early Bouts, 1963 Damage Control through Moral Authority: The Louisville Sponsoring Group's Specialty The Relationship between Cassius Clay and the Louisville Sponsoring Group: A Summary The Commercial Elements of Clay-Liston IPartII: Nation of Islam Main Bout Inc.: How Commerce Affects Culture Carving Out Moral Authority: Ali's Race Man PhasePart III: Good People Forty Years of Ali: The Making of an Icon The Legacy of Ali's Exile and the Nation of Islam The Prodigal Son Returns King of the World: The Consequences of Monarchy Death of a Salesman Lonnie Ali: The Savior Thomas Hauser: The Literary Rehabilitation of Ali's Legend Olympic Torch: From Literature to Television Beyond Moral Authority: The Apotheosis of Muhammad Ali Culture Meets Commerce: The Muhammad Ali Center, Naming Rights, and the Price of Moral Authority The Backlash: Exploring Contradictory Meaning of AliNotes Index
£55.20
Temple University Press,U.S. Economies of Desire: Sex and Tourism in Cuba and
Book SynopsisMoney, sex, and love: Are they merelyTrade Review“Economies of Desire is very well written and compelling, drawing us into two historical contexts and illustrating women's agency as they negotiate the economic, political, and social constraints. Cabezas’ many years of field research provide nuance to her analysis, and her critique of the feminist discourse about human rights is completely on target.”—Patricia Zavella, Professor of Latin American and Latino Studies at the University of California, Santa CruzTable of ContentsAcknowledgments Introduction: Affective Economies of Sexualized Tourism 1. Tourism in Cuba and the Dominican Republic 2. Neoliberal Times in Cuba and the Dominican Republic 3. Eroticizing Labor in All-Inclusive Resorts 4. Daughters of Yemayá and Other Luchadoras 5. Tourism, Sex Work, and the Discourse of Human Rights Epilogue Notes References Index
£23.39
The New Press Bad Sports
Book Synopsis
£17.67
Heyday Books High Spirits: The Legacy Bars of San Francisco
Book SynopsisCommunity, heritage, architecture—oh yes, and stiff pours: these are the hallmarks of San Francisco's Legacy Bars. High Spirits leads readers on a neighborhood-by-neighborhood pub crawl in search of the city's most remarkable nightspots. Atmospheric photographs accompany descriptions of each bar's colorful history, unique architectural features, idiosyncratic owners, and quirky clientele. As we dip into one barroom after another, we see that these establishments function as unofficial cultural centers, offering kinship and continuity amid an ever-changing city; indeed, all of the bars shown are at least forty years old and sites of significant historic or cultural value as deemed by San Francisco Heritage. Whether we are following in the footsteps of Beat writers in North Beach's Vesuvio Café, tossing peanut shells on the floor of The Homestead in the Mission, or selecting jukebox songs (three for a quarter) at the Silver Crest Donut Shop in Bayview, High Spirits welcomes us as regulars at every spot, showing off the conviviality that makes San Francisco one of the great saloon towns.
£12.34
Entrepreneur Press Start Your Own Bar and Club: Sports Bars,
Book SynopsisAn updated edition of the fifth best-selling book of the successful Startup Series, Start Your Own Bar and Club is a comprehensive guide that shows aspiring entrepreneurs how to create the perfect blend of passion and profits within the bar industry. Updated with the latest industry trends, news, and resources, readers learn about the hottest bar and club opportunities including sports bars, night clubs, neighborhood bars, wine bars, and more. The experts at Entrepreneur take aspiring business owners step-by-step through start-up basics including scouting locations, researching their market, and licensing requirements. Eager entrepreneurs learn first-hand from industry experts how to research their market, design an attractive atmosphere, create policies and procedures, woo their patrons and keep them coming back. Also covered is the latest equipment such as new cash register systems and HDTVs, and expanded information on the Special Occupancy Tax, liquor liability insurance, and third-party liability insurance.
£12.59
Entrepreneur Press Start Your Own Cleaning Service: Maid Service,
Book SynopsisIf it can get dirty, chances are people will pay to have it cleaned. Houses, carpets, upholstery, windows ...the list goes on and on. A vast majority of dual-income families use cleaning services, creating a huge market for cleaning service startups. Updated with the latest industry and market information, including the impact of technology and new specialty niches, this new edition provides eager entrepreneurs with all the information they need to become a squeaky-clean success. The experts at Entrepreneur share everything aspiring entrepreneurs need to know to start three of the most in-demand cleaning businesses: residential maid service, commercial janitorial service, and carpet/upholstery cleaning. Included are current statistics and trend forecasts, the ins and outs of finding customers, new ideas for hiring and training employees, up-to-date legal, tax, and insurance requirements, tips on avoiding common pitfalls, and surefire tips for growing a business. Other support includes answers to frequently asked questions and access to an appendix of additional resources and checklists to guide readers through each step of the startup process.
£12.59
Entrepreneur Press Start Your Own Senior Services Business: Adult
Book SynopsisThe senior population is multiplying by the millions! In fact, during the next 25 years, the senior population in America is expected to double -- growing faster than the total population in every state. This means one thing: a tremendous opportunity for aspiring and compassionate entrepreneurs. Readers learn, step by step, how to choose the right opportunity for them, legally and financially establish their business, acquire licenses and certifications, set policies and procedures, and much more! Priceless insight, advice, and tips from practicing senior care professionals help aspiring entrepreneurs to discover their specialty from within one of six growing areas of interest -- adult daycare, relocation services, home-care, transportation services, concierge, and travel service; design a business to suit customers' demographics and special needs; set rates; create a support staff who will facilitate success; use effective marketing and advertising to get the word out; build valuable business partnerships that lead to referrals; and plan for future growth. A record number of seniors are seeking help, and this guide is the key to starting a senior care service today!
£12.59
Entrepreneur Press Start Your Own Restaurant and More: Pizzeria,
Book SynopsisThere's plenty of room for more food businesses, but for a successful restaurant startup you need more than just good recipes. You also need to know about planning, capitalization, inventory control, and payroll management. The staff of Entrepreneur has put together everything you need to know to start, run, and grow the successful restaurant or food service of your dreams.
£13.99
Entrepreneur Press Start Your Own Travel Hosting Business: Airbnb,
Book SynopsisGET PAID FOR YOUR PADAn ever-growing number of travelers are searching for more convenient and low-cost accommodation alternatives, as opposed to staying at traditional hotels. As a result, online-based services like Airbnb, FlipKey, HomeAway, Roomorama, and VRBO are making it easy for you to list extra bedrooms or your entire home, condo, or apartment, as a short-term rental option for travelers.Start Your Own Travel Hosting Business will help you make intelligent renting decisions, take appropriate actions and precautions, and deal with realistic expectations while protecting yourself, your property, and your personal belongings. It will help you quickly acquire the core knowledge you need to become a successful travel host and teach you how to: Prepare your property, maximize amenities, and create a house manual for your guests Create a listing that generates the highest possible revenue using tips from Superhosts Attract a constant flow of short-term renters and business travelers with the perfect nightly rate Apply a variety of tools and resources that will make handling your responsibilities as a travel host easier and less time consuming Interact with your guests, earn the best possible ratings and reviews, and avoid the most common pitfalls and mistakes made by first-time hosts Calculate your expenses, understand your tax obligations, and generate the highest possible revenueYou’ll also gain valuable insight from in-depth and exclusive interviews with veteran Airbnb hosts and executives within the travel hosting industry. Whether you choose to rent through Airbnb, HomeSuite, Kid & Coe, or take your rentals to sea via Yachtico, this book will help you get started.Table of ContentsChapter 1 Airbnb Has Changed the Way People TravelWhat is Airbnb and other businesses like it?How the service works.What is a travel host, and how can someone generate an income from it?What you need to get started.Consider the safety and comfort of your family, pets, and property.Overcome the biggest misconceptions travelers and potential hosts have about Airbnb and other hosting businesses.Benefits of becoming a travel host.Chapter 2 Get Started as a HostDeciding what you’ll offer.Creating an account and listing.Tips for composing an attention getting listing.How to attract the type of guests you want to interact with, and who share a similar lifestyle.Strategies for adding photography to your listing.Top 10 amenities you should offer that will allow you to increase your nightly rate.Promoting your listing and differentiating yourself from other hosts.Taxes and legal considerations relating to becoming a host.Insurance and security considerations.Expert tips for composing and publishing a property listing, as well as insurance and security tips will be provided. Chapter 3 Preparing Your PropertyDecorating and furnishing your property.Creating a clean and comfortable living space.Setting limits as to what areas guests can use.Selecting the best selection of amenities to offer.Cleaning and preparing for guests.Choosing key entry door locks versus digital door locks with programmable codes. Other home security technologies worth investing in.Setting your nightly price, plus how and when you’ll be paid.Experts tips for preparing your property, decorating, choosing amenities to offer, and getting ready for guests.Chapter 4 Establishing the Rules for Your GuestsCreating a list of rules and expectations for guests staying at your property.Sample rules, and how to politely present them to your guests.Why rules and important, and how to enforce them.What to do when rules are broken or trust is tarnished.Chapter 5 Best Practices for Communicating with GuestsManaging reservations.Initial communications with potential guests via text messaging or email.An in-person welcome.Interacting with guests during their stay.Strategies for improving your interpersonal and social skills.How to offer additional customer service and amenitiesOffering advice or serving as a tour guide for guestsOffering restaurant recommendationsSpending social time with your guestsBecoming knowledgeable about your city and what it offers to guestsExpert tips and strategies from experienced travel hosts.Chapter 6 How to Use the Airbnb Website and Mobile App as a HostStep-by-step directions for navigating the Airbnb.com website and how to utilize the online-based tools available for hosts.Step-by-step directions for using the Airbnb, Homeaway, or VRBO mobile app on a smartphone or tablet.How and where to obtain the assistance you need.Chapter 7 How to Generate Extremely Positive Reviews and Repeat GuestsHow to generate the best possible reviews from your guests.Ways to generate repeat guests and positive word-of-mouth referrals.Pitfalls to avoid when dealing with complaints and problems with guests.Expert tips for avoiding the top pitfalls and problems many hosts encounter.Chapter 8 Managing Your Money and Reinvesting in Your Hosting BusinessAdditional tips for setting your nightly rate.Additional tips for maximizing your nightly rate, based on amenities provided, location, earned reviews, and demand.When and why it makes sense to reinvest income into your hosting business in order to acquire nicer furniture, higher-quality bedding, and improved guest amenities, so you can ultimately charge higher rates.Additional tax tips from a Certified Public Accountant.Chapter 9 Other Related Services You Should Be Aware OfInformation about Airbnb competitors and similar services, as well as the pros and cons of using them.Appendix A Directory of Resources
£12.59
Advantage Media Group Ignite!: The Burning Secrets Of Exponential
Book SynopsisIGNITE is your all-access pass to some of the world’s greatest thought leaders on personal growth, marketing, sales, and leadership. Each is interviewed by publisher Paul Feldman, whose monthly magazine has topped rankings in the insurance and financial industry. These intimate conversations are presented like never before, with each one illuminating new ideas that Feldman’s subjects hadn’t revealed in the more than three hundred books they’ve authored and coauthored. Not only do they share specific advice and strategies for producers, advisors, and agents but these dialed-in conversations also reveal inspiration for all aspects of life, in any industry. Whether you’re an entrepreneur, business owner, or employee seeking your way to the top, this book is your entry point to an infinite wealth of tips, strategies, and inspiration—and will ignite all that lies within you to turn your greatest dreams into reality.
£18.89
Nova Science Publishers Inc Security of U.S. Diplomatic Facilities &
Book Synopsis
£63.74
Triumph Books Laker Girl
Book SynopsisThe never-before-told story of the Buss family and of one woman's rise to the top in a man's world, Laker Girl is an unprecedented glimpse into the glamorous world of the Los Angeles Lakers. It is also a behind-the-scenes journal of the 2009–10 Lakers season, a year in which the franchise captured its 16th world championship. By the time Jeanie was 19, she was already a high-ranking executive with World Team Tennis. Today, she is the Lakers' executive vice president of business operations and one of the most influential women in professional sports. Along the way, she's rubbed elbows with everyone from Michael Jordan, John McEnroe, and Shaquille O'Neal to Ryan Seacrest, Khloe Kardashian, Hugh Hefner, and Jack Nicholson. And she's done it all in her own unique, inimitable style. In this updated edition, Buss discusses her recent engagement to Phil Jackson and looks back on the Lakers' eventful past three seasons—an era that has included multiple coaching changes, changes in the front office, a new TV deal, and much more.
£14.95
Skyhorse Publishing How to Make Pro Baseball Scouts Notice You: An
Book Synopsis“I had no idea I was being scouted when Al Goldis saw me playing amateur ball in New York’s Central Park League. If I had this book then, it would have given me further insight into the standards required for breaking into the big leagues.”—Devon White, 3-Time Major League All-StarThe purpose of this book is twofold: one, to give ballplayers an inside look at just what scouts are really looking for in their search for professional ballplayers; and two, to help them market and sell themselves so that scouts will know they exist and see them put their best skills on display. Chapters include: How scouts find talent How scouts rate prospects The fundamental ingredients of a Major League ballplayer Marketing yourself: Hits and myths What You need to know about tryout camps And much more! This book has been written with the intent of helping ballplayers keep their dreams of playing pro ball alive and flourishing. All any ballplayer wants is a shot at playing pro ball, and by reading this book, they will be that much closer to having their dreams come true.
£9.49
Nova Science Publishers Inc Fishing, Hunting & Wildlife Associated Recreation
Book Synopsis
£92.99
Nova Science Publishers Inc Digital Surveillance: Laws, Security & Related
Book Synopsis
£39.74
Nova Science Publishers Inc Maintaining Homeland Security
Book SynopsisThe U.S. Department of Homeland Security (DHS) became the nation''s 15th Cabinet department in January 2003. Twenty-two agencies with different missions, operations and cultures were consolidated and realigned into one organisation with its primary mission being that of prevention, preparation for and response to catastrophes affecting our homeland, while facilitating legitimate travel and trade (Appendix C). DHS now employs over 208,000 individuals who are located in every state and many foreign countries making it the third largest cabinet agency.
£63.74
Super Star Press 42 Rules for Superior Field Service: The Keys to Profitable Field Service and Customer Loyalty
£10.95
Nova Science Publishers Inc Who Regulates Whom: U.S. Finanial Oversight
Book SynopsisFederal financial regulation in the United States has evolved through a series of piecemeal responses to developments and crises in financial markets. This book provides an overview of current U.S. financial regulation: which agencies are responsible for which institutions and markets, and what kinds of authority they have. Banking regulation is largely based on a quid pro quo that was adopted in response to widespread bank failures. Federal securities regulation is based on the principle of disclosure, rather than direct regulation. Derivatives trading is supervised by the Commodity Futures Trading Commission (CFTC), which oversees trading on the futures exchanges, which have self-regulatory responsibilities as well. There is also a large over-the-counter (off-exchange) derivatives market that is largely unregulated. The Federal Housing Finance Agency (FHFA) oversees a group of government-sponsored enterprises (GSEs) -- public/private hybrid firms that seek both to earn profits and to further the policy objectives set out in their statutory charters. No federal agency has jurisdiction over trading in foreign exchange or U.S. Treasury securities; non-bank lenders fall outside the regulatory umbrella; and hedge funds, private equity firms, and venture capital investors are largely unregulated (although their transactions in securities and derivatives markets may be).
£219.74
Bloomsbury Publishing PLC In Fashion
Book SynopsisThis 2nd Edition of Elaine Stone's best-selling text, In Fashion, offers a clear introduction to the fashion industry that is as dynamic as the business itself. Through concise language and full-color photographs, author Elaine Stone provides students with an overview of fashion, from its history, cyclical nature, and development to the materials, producers, and retailers who impact the business on a global level. Whether their plans include design, product development, merchandising, buying, manufacturing, or entrepreneurship, students will gain a thorough understanding of how the industry works and what lies ahead for them professionally.Table of ContentsThe Changing World of Fashion The Nature of Fashion The Environment of Fashion The Movement of Fashion The Business of Fashion The Primary Level: The Materials of Fashion Textiles: Fibers and Fabrics Leather and Fur The Secondary Level: The Producers of Fashion Product Development Fashion Apparel: Women's, Men's, Children's, and Teen's Accessories The Retail Level: The Markets for Fashion Global Sourcing and Merchandising Fashion Retailing So You Want to Be in Fashion?
£76.00
Bloomsbury Publishing PLC The World of Fashion
Book SynopsisThe World of Fashion is the essential source for students who want to understand the fashion industry. Starting with an introduction to the history of fashion and its evolving role within the global marketplace, each chapter focuses on an aspect of the industry, from consumer behavior and fashion trends to textiles, product development, manufacturing, and merchandising. Each chapter has been fully updated to include new information and updated artwork. Fashion history has been updated to include current events and an added discussion of portfolio preparation provides complete coverage of careers in fashion. Unique chapters on the multicultural consumer and outsourcing fashion design, production, and management plus coverage of important industry trends such as social responsibility, eco-consciousness, social networking reflect the current state of the fashion industry.Table of ContentsPreface Part One Introduction to Fashion 1. The Evolution of Fashion 2. Fashions: 1900 to the Present 3. The Powerful Consumer 4. The Multicultural Consumer and Fashion 5. Ever-Changing Fashion and its Acceptance 6. Fashion in the Global Marketplace 7. Careers in Fashion Part Two Social Responsibility and Sustainable Fashion 8. Social Responsibility in the Retailing and Fashion Industry 9. Sustainable Fashion: An Eco-friendly Movement Part Three The Producers of Raw Materials 10. The Textile Industry 11. Furs and Leather Part Four The Fashion Merchandise Industries 12. Apparel: Women’s, Men’s, And Children’s 13. Intimate Apparel 14. Fashion Accessories 15. Details and Trimming 16. Cosmetics and Fragrances 17. Home Fashions Part Five Designing and Manufacturing Fashion Apparel and Accessories 18. Fashion Forecasting for Designers and Manufacturers 19. Elements and Principles of Design for Developing a Fashion Collection 20. Apparel and Accessories Manufacturing 21. Outsourcing Fashion Design, Production, and Management Part Six Merchandising Fashion 22. Resident Buying Offices and Other Fashion Information Sources for Retailers 23. The Fashion Retailer 24. Advertising, Special Events, Publicity, and Visual Merchandising Appendices Glossary Credits Index
£147.49
Bloomsbury Publishing PLC Apparel Merchandising: The Line Starts Here
Book SynopsisApparel Merchandising: The Line Starts Here analyzes the evolution and development of the merchandising function in branded apparel companies and retail private label apparel. It describes today’s challenges for both apparel manufacturers and retailers in meeting the consumer’s demands for the right products at the right prices - and at the right times. Approached from the perspective of the apparel product manager, Rosenau and Wilson cover men's and women's sportswear and activewear and children's wear in both domestic and international markets. The text follows the evolution of the merchandising function with emphasis on product development and production efficiency, highlighting the philosophies of industry executives and the effective integration of the merchandising, marketing, and manufacturing functions along the way. The third edition emphasizes the increased importance of retailer’s private brands, explores how companies apply technology to all facets of product development and supply chain management, and addresses the impact of social media on both retailers and apparel manufacturers.Table of ContentsPreface Acknowledgments Part 1: Merchandising: The Concept 1. Evolution of Merchandising in the Apparel Industry and Managing Private Label Apparel in the Retail Industry 2. Modern Merchandising Part 2: Merchandising: The Planning 3. Market Knowledge 4. Planning and Control Part 3: Merchandising: The Execution 5. Line Development: Principles and Technologies 6. Line Development: The Process 7. Pricing and Costing Strategies 8. Quality 9. Supply Chain Management 10. Sourcing Strategies 11. The Sourcing Process Part 4: Merchandising: The Future 12. Future Direction Glossary Appendix Credits for Figures Index
£110.40
Bloomsbury Publishing PLC Fashion Retailing: A Multi-Channel Approach
Book SynopsisThis comprehensive text focuses on the fashion segment of the retail industry. It begins with a broad overview of fashion retailing, then focuses on on-site and off-site environments, management and control functions, merchandising fashion products, and ends with communicating with and servicing the clientele. In this new edition, the authors focus on the globalization of the retail industry with emphasis on US retail expansion into foreign markets as well as global brands’ proposed expansion into the US market. This edition has been extensively updated to include current trends including sustainable fashion, the growth of the multi-cultural market, and the impact of new technology and e-commerce. With many engaging photographs and examples to illustrate the concepts, Fashion Retailing is ideal for learning the fundamentals of global fashion retailing and the basic business concepts involved. New to this Edition: ~All new Chapter 17 on Communicating to Customers Through Electronic Media ~New Happening Now feature in each chapter covers the latest retailing methods with such items as The Growth of Mobile Commerce, Gap's overseas explosion in Latin American Countries, and J. Crew’s global push, among many others ~Full color insert featuring the entire photo program in vibrant color Teaching Resources ~Instructor’s Guide \provides suggestions for planning the course and using the text in the classroom, supplemental assignments, and lecture notes. ~A new Test Bank includes more than 350 questions featuring true/false, multiple choice, short answer or essay questions and midterm and final exam questions. ~PowerPoint® presentations include images from the book and provide a framework for lecture and discussionTrade Review[This book] is informative, interesting to read, gives current statistics, has good, thorough content on the subject, and offers good questions at the end of [each] chapter. This definitely brings retail concepts to the 21st century and makes the book more relevant to students today. -- Diane Ellis, Meredith College, US[The book] is on point in giving clear, current detail about how the impact of communicating to customers through electronic media has really taken over the more traditional formats of connecting to the consumer. Key strengths are that this is current information that students can use and apply to career opportunities with today’s retail platform. -- Joy H. Royal, Art Institute of Atlanta, USExcellent content. Very easy to read, to the point, good bullet points. [This book's] subject matter is relevant to all retail classes. -- Priscilla Fong, City College of New York, USThe author presents a clear case for the use of electronic tools and, in particular, social media. -- Robert Ogilvie, Yorkville University, CATable of ContentsPreface SECTION I INTRODUCTION TO FASHION RETAILING Chapter 1 The Nature of the Fashion Retailing Industry Chapter 2 The Global Impact of Fashion Retailing Chapter 3 Organizational Structures Chapter 4 The Fashion Consumer Chapter 5 Retail Research Directions in Today’s Retail Environment Chapter 6 Ethical Practices and Social Responsibility by Retailers SECTION II THE FASHION RETAILER’S ENVIRONMENTS Chapter 7 On-Site and Off-Site Locations Chapter 8 Designing and Fixturing Brick and Mortar Premises Chapter 9 The Importance of Visual Merchandising to Stores SECTION III MANAGEMENT AND CONTROL Chapter 10 The Human Resources Division Chapter 11 Merchandise Distribution and Loss Prevention Section IV Merchandising Fashion Products Chapter 12 Planning and Executing the Purchase Chapter 13 Purchasing in the Global Marketplace Chapter 14 Private Label Importance to the Merchandise Mix Chapter 15 Inventory Pricing Chapter 16 The Importance of Advertising and Promotion Chapter 17 Communicating to Customers Through Electronic MediaChapter 18 Servicing the Fashion Shopper Appendix Bibliography Glossary Index
£85.50
Island Press Parks and Recreation System Planning: A New
Book SynopsisParks and recreation systems have evolved in remarkable ways over the past two decades. No longer just playgrounds and ballfields, parks and open spaces have become recognised as essential green infrastructure with the potential to contribute to community resiliency and sustainability. To capitalise on this potential, the parks and recreation system planning process must evolve as well. In Parks and Recreation System Planning, David Barth provides a new, step-by-step approach to creating parks systems that generate greater economic, social, and environmental benefits. Barth first advocates that parks and recreation systems should no longer be regarded as isolated facilities, but as elements of an integrated public realm. Each space should be designed to generate multiple community benefits. Next, he presents a new approach for parks and recreation planning that is integrated into community-wide issues. Chapters outline each step, evaluating existing systems, implementing a carefully crafted plan, and more, necessary for creating a successful, adaptable system. Throughout the book, he describes initiatives that are creating more resilient, sustainable, and engaging parks and recreation facilities, drawing from his experience consulting in more than 100 communities across the U.S. Parks and Recreation System Planning meets the critical need to provide an up-to-date, comprehensive approach for planning parks and recreation systems across the country. This is essential reading for every parks and recreation professional, design professional, and public official who wants their community to thrive.
£28.50
Skyhorse Publishing The Essence of Provence: The Story of L'Occitane
Book SynopsisThe extraordinary rags-to-riches tale of Olivier Baussan and the roadside soap stand that became L’Occitane, one of the world’s most successful purveyors of natural fragrances. Founded in 1976 by Olivier Baussan, the now world-renowned fragrance company L’Occitane, a woman of Provence” in Old French, was inspired by the essences of lavender and honeysuckle, rosemary, sage, and thyme indigenous to his childhood home in the south of France. In fact, it had been since the mid-1950s that Provence had been working its magic on the Baussan family, who left their urban life for a farm in Ganagobie when their son Olivier was only six months old.Blessed with a wonderfully acute sense of smell, Olivier eventually grew up to realize that he’d been born to distill and disseminate the many and varied perfumes of the region. His epiphany came when, at twenty-two, he found an abandoned still on the side of the road and bought it for a song. Using the countryside’s natural ingredients, he began manufacturing shampoos, colognes, bath essences, and soaps. Starting with five employeesincluding Olivier’s wife and mother-in-lawhis fledgling company grew into a major business. Today, with hundreds of stores and thousands of employees worldwide, L’Occitane ranks as one of the world’s most successful businessesencapsulating a bit of paradise.
£10.99
Nova Science Publishers Inc Tourism, Trade & Welfare: Theoretical & Empirical
Book Synopsis
£69.74
Workman Publishing Bean-to-Bar Chocolate: America’s Craft Chocolate
Book SynopsisAuthor Megan Giller invites fellow chocoholics on a fascinating journey through America’s craft chocolate revolution. Learn what to look for in a craft chocolate bar and how to successfully pair chocolate with coffee, beer, spirits, cheese, or bread. This comprehensive celebration of chocolate busts some popular myths (like “white chocolate isn’t chocolate”) and introduces you to more than a dozen of the hottest artisanal chocolate makers in the US today. You’ll get a taste for the chocolate-making process and understand how chocolate’s flavor depends on where the cacao was grown — then discover how to turn your artisanal bars into unexpected treats with 22 recipes from master chefs.
£14.39
Sports Publishing LLC Press Box Revolution: How Sports Reporting Has
Book SynopsisPress Box Revolution is a journey through the evolution of reporting in New York and around the nation by a reporter who has witnessed every second of it in the past three decades. Rich Coutinho, a New York-based reporter who has covered numerous major sporting events, will escort readers into corners of the press box and locker room they have never seen and discusses what the business will look like down the road. Coutinho gives an insider’s view of the evolving technology in the business, the growth of women in sports creating much needed diversity in the reporting landscape, the emergence of sports talk radio and the Internet, as well as the personalities on the New York sports scene that make it so challenging to cover. Press Box Revolution lifts the curtain on all the myths about how sports is reported. It is a must-read for all well-informed fans and aspiring sports journalists.Trade Review“Rich is and has always been one of my favorite people that cover me. He’s a great reporter and a true friend.” —Jose Reyes, New York Mets All-Star“The ‘sixth tool’ is passion, and all the great ones in sports possess that vital ingredient. Rich Coutinho's passion and knowledge come through in every sentence he writes.”— Kevin Kernan, columnist, New York Post “Rich Coutinho has lived and breathed New York sports for a half century, first as a rabid fan and later as an astute reporter. The chronicling of his experiences and observations makes for fascinating and entertaining reading.”—John Giannone, host and reporter, New York Rangers telecasts on MSG Network “I have known Rich my entire professional life and he is one of a kind. He is bright, knowledgeable, ethical, and caring. However, his best quality is that the story isn't the only thing that matters to him.” —Chris Leible, baseball agent"Rich Coutinho’s thirty years of experience covering sports in the world’s biggest media market, plus his progressive thinking and use of new media, make him the perfect person to break down the state of sports media. Press Box Revolution is a must read for current sports reporters, as well as young journalists entering the field.”—Matthew Cerrone, executive editor and lead writer, Metsblog.com“Coutinho has been a staple of press boxes for over thirty years and he’s seen it all. To those who have a desire to work in sports media, Press Box Revolution is a good starting point to learn what it’s all about and what goes along with it.”—Howie Karpin, Major League Baseball official scorer and author of So You Think You’re a New York Yankees Fan?“Rich is and has always been one of my favorite people that cover me. He’s a great reporter and a true friend.” —Jose Reyes, New York Mets All-Star“The ‘sixth tool’ is passion, and all the great ones in sports possess that vital ingredient. Rich Coutinho's passion and knowledge come through in every sentence he writes.”— Kevin Kernan, columnist, New York Post “Rich Coutinho has lived and breathed New York sports for a half century, first as a rabid fan and later as an astute reporter. The chronicling of his experiences and observations makes for fascinating and entertaining reading.”—John Giannone, host and reporter, New York Rangers telecasts on MSG Network “I have known Rich my entire professional life and he is one of a kind. He is bright, knowledgeable, ethical, and caring. However, his best quality is that the story isn't the only thing that matters to him.” —Chris Leible, baseball agent"Rich Coutinho’s thirty years of experience covering sports in the world’s biggest media market, plus his progressive thinking and use of new media, make him the perfect person to break down the state of sports media. Press Box Revolution is a must read for current sports reporters, as well as young journalists entering the field.”—Matthew Cerrone, executive editor and lead writer, Metsblog.com“Coutinho has been a staple of press boxes for over thirty years and he’s seen it all. To those who have a desire to work in sports media, Press Box Revolution is a good starting point to learn what it’s all about and what goes along with it.”—Howie Karpin, Major League Baseball official scorer and author of So You Think You’re a New York Yankees Fan?
£18.04
Nova Science Publishers Inc Place Your Bets: The Shaping of Remote Gaming &
Book Synopsis
£46.49
Morgan James Publishing llc Business Travel Success: How to Reduce Stress, Be
Book SynopsisDo you feel unhealthy and stressed while traveling? Do your relationships suffer when you're away?Whether you travel every week or are traveling for the first time, Business Travel Success offers strategies to become healthier, less stressed, more productive and confident, all without sacrificing the personal relationships that make coming home worthwhile!Utilizing the tools in Business Travel Success, you will learn tips to help you conquer traveling hurdles like:-packing-flying and driving-safety-family relationships-solo travel-social mediaAnd much more!Trade Review“An invaluable resource for corporate travel departments, meeting planners, and those who manage business travelers.”-Jack Canfield, Co-author, Chicken Soup for the Soul and The Success Principles“Having been a Road Warrior for 19 years, I thought there was nothing left to learn about business travel. Carol's book has so many helpful tips that I found myself highlighting them so I was sure not to forget the great ones.”-Laura Garbacz, Deloitte Consulting LLP“If you want to be a successful business traveler, you have to read Business Travel Success. Carol Margolis has written the definitive guide to being the best road warrior you can be.”-Christopher Elliott, nationally syndicated columnist“Even though I have been a weekly business traveler for 20+ years, I learned many time and money saving tips, ideas for making traveleasier, safer and more enjoyable, along with an expansive selection of travel resources. I wish I had access to this book years ago!”-Pamela Campbell, IBM Sales Executive“If you travel in any way for business, then you need this book. Read and absorb the brilliant strategies in this amazing book. Never leavehome or the office without it!”-?James Malinchak, Featured on ABC’s Hit TV Show “Secret Millionaire”?Co-Author, Chicken Soup for the College Soul?Founder, www.BigMoneySpeaker.com
£14.39
Morgan James Publishing llc The Insiders' Guide to Becoming a Yacht
Book SynopsisIf the terrific pay and benefits that come from accompanying celebrities and dignitaries on their private journeys around the world appeals to you, consider Julie Perry your new career coach.Welcome to the World of the Rich and Famous. . .Travel, Adventure, and Multi-Million-Dollar YachtsA sea of opportunity awaits you in one of the world’s most exciting industries: LUXURY YACHTING.Part how-to guide, part travelogue, The Insiders’ Guide to Becoming a Yacht Stewardess not only outlines the step-by-step process to getting hired aboard a luxury yacht, it also reveals what life is really like aboard these oceangoing toys of mankind’s most affluent. Packed with anecdotal stories from her time on the high seas, catering to some of the most demanding guests in the world, Julie Perry’s account of life “below deck” on a megayacht is informative and humorous.Imagine yourself:* Living basically expense-free on a floating, five-star hotel with the chance to explore such exclusive celebrity hot spots as St. Tropez, Portofino, and St. Barts* Getting paid outstanding money to travel in style aboard these $5 million+ mega vessels (and we’re NOT talking cruise ships here!)* Networking with a high-profile, jet-set crowd as you venture to the most exotic and remote ports in the world. . .Learn HOW in the updated, 2nd edition of The Insider’s Guide to Becoming a Yacht Stewardess and be working aboard a luxury yacht in no time! This book is dedicated to making your journey as easy and hassle-free as possible. . .Let seasoned travel professional Julie Perry be your guide to the private domain where royalty, celebrities, and billionaires vacation. Since 2006, The Insiders’ Guide to Becoming a Yacht Stewardess has been a must-read guide for hopeful, young travelers and those intrigued by a career path in the superyacht industry. Based on her own work experience and interviews with dozens of yachting industry experts and recruiters, the updated version of this clever and entertaining career guide delivers all the exclusive advice and practical guidance you need to get started---and succeed!---as a luxury yacht steward/ess.From the pay to the people and back to the travel, this Insiders’ Guide also covers all the perks that make luxury yachting such a dynamic and incredible career path. . .no matter what your background!“Trust me, if a non-bed-making, non-laundry-doing, hardly-ever-cleaned-her-room-during-adolescence, scatterbrain from landlocked Indiana can do it, anyone can!” – Julie Perry, Author
£16.19
Nova Science Publishers Inc International Monetary Fund (IMF): Financial
Book Synopsis
£129.74
Grey House Publishing Inc Careers in Hospitality & Tourism
Book SynopsisWritten for high school and undergraduate students, this series will help students explore their futures, and set goals in these exciting and growing fields.This title examines 20 occupations in hospitality and tourism which encompasses the management, marketing and operations of restaurants, lodging, attractions, recreation events and other travel related services. Careers covered in the text include Chef, Cosmetologist, Fitness Trainer, Florist, Gardener, Hotel Manager, Interior Designer, Pilot, Sailor, Travel Agent, and many more.Chapters provide an inside-look at the career options within a particular profession, including: Overview: Sphere of Work A Day in the Life Work Environment: Physical, Human, Technological Education & Training: Schooling, Licensing, Adult Job Seekers Earnings & Advancement Areas with the Highest Employment Levels Employment Outlook Associations & Business Contacts to Jumpstart Networking Plus… Famous Firsts, Occupation Specialties, Skills & Abilities, Fun Facts Conversations with Real Professions, including “What I Wish I Had Known”
£99.20
