Films, cinema Books
Taylor & Francis Ltd History on FilmFilm on History
Book SynopsisHistory on Film/Film on History has established itself as a classic treatise on the historical film and its role in bringing the past to life. In the fourth edition of this widely acclaimed text, Robert A. Rosenstone argues that to leave history films out of the discussion of the meaning of the past is to ignore a major means of understanding historical events.This book examines what history films convey about the past and how they convey it, demonstrating the need to learn how to read and understand this new visual world and integrating detailed analysis of films such as Schindler's List, Glory, October, and Reds. Advocating for the dramatic feature as a legitimate way of doing history, this edition includes a new Preface and a new chapter that focuses on films produced in Latin America, Africa, the Middle East, India, and East Asia.Examining the codes and conventions of how these films tell us about the past and providing Table of ContentsContentsIllustrations Preface to the series Introduction to the fourth editionIntroduction to the third edition Introduction to the second edition AcknowledgmentsChapter 1 History on film Chapter 2 To see the past Chapter 3 Mainstream drama Chapter 4 Innovative drama Chapter 5 Documentary Chapter 6 Telling lives Chapter 7 Film-maker/historian Chapter 8 Engaging the discourse Chapter 9 The view from 2017Chapter 10 Beyond the WestChapter 11 Film on history Guide to key reading Bibliography Index
£33.99
Taylor & Francis Ltd Art of the Cut
This is the second volume of the widely acclaimed Art of the Cut book published in 2017. This follow-up text expands on its predecessor with wisdom from more than 360 interviews with the world's best editors (including nearly every Oscar winner from the last 30 years).Because editing is a highly subjective art form, and one that is critical to the success of motion picture storytelling, it requires side-by-side comparisons of the many techniques and solutions used by a wide range of editors from around the world. That is why this book compares and contrasts methodologies from a wide array of diverse voices and organizes that information so that it is easily digested and understood.There is no one way to approach editorial problems, so this book allows readers to see multiple solutions from multiple editors. The interviews contained within are carefully curated into topics that are most important to film editors and those who aspire to become film
£36.99
Taylor & Francis Ltd Applied Screenwriting
Book SynopsisPutting a vision on the page for creative and commercial video is harder than it seems, but author Carey Martin explains how to bring these tools to bear in the work for hire environment.Whilst other texts focus on writing the next award winner, this can be out of reach both logistically and financially for many. Instead, readers will learn how to write what they want the eyes of the audience to see and the ears of the audience to hear, in such a way that the Producer and Director can read the creative blueprint and bring that vision to life. The text will walk readers through a focused and practical consideration of the camera, the edit, and the sound design, in addition to a straightforward application of basic story principles. By understanding writing for video as more than creating a recorded play, readers will become more effective screenwriters and, should they wish, Producers and Directors as well.This book is ideal for students of screenwriting and those writi
£36.99
Taylor & Francis Mastering the Craft of Diverse and Inclusive
Book SynopsisThis accessible and informative textbook provides a guide to the craft of screenwriting with an emphasis on diverse perspectives, underrepresented groups and their screen stories. Readers will learn to master writing a feature-length screenplay in a framework that focuses on diversity, equity and inclusion. With case studies to aid understanding, the book explores the screenwriting process in stages, explaining how to create a logline, as well as character bios, writing and choosing a genre, differentiating between writing a treatment, a synopsis, composing an outline, incorporating the formatting process and finally creating a scene and sequence. The techniques specific to screenwriting will also be covered in the text such as writing dialogue and action, establishing setting and time period and most importantly mastering the craft of visual storytelling. At the same time, the textbook introduces concepts of content choices that are diverse and inclusive, such as stereotypes vs. archetypes, intersectional characters, underrepresented groups and themes such as social justice, systemic racism, class conflict, gender inequity and climate change.Due to its subject matter and inclusive approach, this textbook will be an essential guide for all aspiring and current screenwriters who want to successfully navigate and complement todayâs developing industry.
£35.99
Taylor & Francis Ltd Film and Video Editing Theory
Book SynopsisFilm and Video Editing Theory offers an accessible, introductory guide to the practices used to create meaning through editing. In this book, Michael Frierson synthesizes the theories of the most prominent film editors and scholars, from Herbert Zettl, Sergei Eisenstein, and Noël Burch to the work of landmark Hollywood editors like Walter Murch and Edward Dmytryk. In so doing, he maps out a set of craft principles for readers, whether one is debating if a flashback reveals too much, if a certain cut clarifies or obscures the space of a scene, or if a shot needs to be trimmed. The book is grounded in the unity of theory and practice, looking beyond technical proficiency in a specific software to explain to readers how and why certain cuts work or don't work. Trade Review"The book includes photographs of the scenes analyzed, and best of all, a link to a website where the reader can actually view the scenes." -- Conrad J. Obregon, Vine VoiceTable of Contents1. Herbert Zettl, Vectors and Approaches to Building Screen Space and Vectors 2. Noël Burch, PMR versus IMR Continuity Editing in a 5 x 3 Matrix 3. Hollywood Theorists: Edward Dmytryk and Walter Murch 4. David Bordwell, the Narrative Functions of Continuity Editing and Intensified Continuity 5. Eisenstein and Montage 6. Realism and André Bazin 7. Dream and Ritual: Andrei Tarkovsky and Maya Deren 8. Rhythmic and Graphic Editing
£39.99
Taylor & Francis Ltd On Film Editing
Book SynopsisIn On Film Editing, director Edward Dmytryk explains, in clear and engaging terms, the principles of film editing. Using examples and anecdotes from almost five decades in the film industry, Dmytryk offers a masterclass in film and video editing. Written in an informal, how-to-do-it style, Dmytryk shares his expertise and experience in film editing in a precise and philosophical way, contending that all parties on the film crewfrom the camera assistant to the producer and directormust understand film editing to produce a truly polished work. Originally published in 1984, this reissue of Dmytryk's classic editing book includes a new critical introduction by Andrew Lund, as well as chapter lessons, discussion questions, and exercises.Table of ContentsEdward Dmytryk: A Short BiographyIntroduction by Andrew LundPreface Titles and Definitions Who Cuts the Film? Smooth Cutting—The Ideal The Cutter Begins You’ve Got to Have a Reason The Action Cut—and What Makes It Work Keep It Fresh and Fast with the Overlap Trying a Little Harder Cutting Dialogue The Reaction Is What Really Counts If You Can’t Make It Smooth, Make It Right Knowing Your Audience Dissolves: Why, How, and If Editing—Simple and Pure More of the Same Rescuing the Actor Where It All Began—The Montage EpilogueFilmography of Edward DmytrykChapter Notes by Andrew LundIndex
£37.99
Taylor & Francis Ltd Smartphone Video Storytelling
Book SynopsisSmartphone Video Storytelling helps readers master the techniques for making compelling short-form video content with a smartphone. With mobile journalism on the rise, it's becoming increasingly important to understand the entire process and potential for conveying stories across multiple platforms. This richly illustrated text provides students with the essential smartphone video reporting skills: From choosing the right editing app to working with interview subjects on camera. The ethics of non-fiction video storytelling are highlighted to reinforce core journalistic principles. The chapters feature mini-tutorials and exercises that introduce the key principles of filmmaking. The student exercises and library of online video lessons introduce the building blocks of visual storytelling using real-world reporting examples. A story-based approach allows instructors to use the experiences of making each project in order to teach the fundamentals of video storytelling in Trade Review"Robb Montgomery is a true mojo-master. Hands-on, easy to read and tested on the terrain, this book is an essential guide to get you started with your smartphone. Packed with hands-on tips and clever hacks, it will make all the difference when you go out in the field to shoot your own stories." Ezra Eeman, Head of Digital, EBU Switzerland"Robb Montgomery’s easy-to-follow instruction can take a journalist from novice to pro in a matter of a few videos. There’s something to learn on every page. Who knew that a pair of sneakers were the only zoom a mobile journalist could ever need?" Katie Wadington, news director, Asheville (N.C.) Citizen Times"Robb does a great job of organizing this book and the important topics related to mobile journalism like framing for vertical video. Additionally, the sample videos, shot in various locations around the world, and exercises will make this text an excellent choice for media educators to use in their courses."Kim Fox, The American University in Cairo, Egypt"An immensely smart and useful guide for the amateur and professional alike (I learned a few things, and I've been shooting professional narratives for almost 20 years). Technology is changing so rapidly these days, it's incredible that you can accomplish so much with the device we all regularly carry around in our pocket. But many people still lack the basic storytelling skills to make a rich and watchable narrative. This book will help people organize their story, compose and shoot like a pro." Erik Olsen, Quartz, USA"500 years ago, Gutenberg’s printing press changed the world.That piece of technology meant that anyone could now publish and share their ideas.Literacy became essential. 10 years ago, another piece of technology did the same - the iPhone.It is the Gutenberg’s printing press of our own digital age, and it does the same- makes it possible for anyone to publish and share their ideas, but in video.Essential to both is literacy. Print literacy for the press, video literacy for the smartphone.Smartphone Video Storytelling is a great way to become ‘video literate’ in a fast and easy to understand way."Michael Rosenblum, Founder - TheVJ.com, USA "This is an essential addition to your toolkit If you have been considering creating videos using your smartphone. Providing practical advice and helpful checklists, whether you are new to mobile video creation, an experienced videographer or a mobile journalist, the guidance provided will help you improve your video content creation." Krishna De, Digital Communications Strategist, www.Krishna.me"As a journalism professor who teaches in an international university I can comfortably say that this book is easy to use for diverse students from a variety of backgrounds and cultures. Using examples from around the world makes readers feel that author is addressing them wherever they are. In addition, the technical instruction is straightforward and to the point and equipment used is readily accessible. To boot, this book with it’s up –to-date techniques can be used for training emerging professionals too. This author is ahead of the curve when it comes to teaching how to create fact-based visual storytelling using simple skills and methods."Dr. Naila Hamdy. Associate Professor of Journalism and Mass Communication and Graduate Director.The American University in Cairo, Egypt "With a mobile phone, everybody can be a film maker today. With the web and social media apps, everybody can become a broadcaster. Not everybody though has got film making skills and experience, until today. Robb Montgomery shares his best practices in the Smartphone Video Storytelling and he promises to make every one of us a professional film maker. The only part missing now is a story. What’s yours?! "Grzegorz Piechota, Senior Research Fellow, University of Oxford"When TV was invented 90 years ago we handed control over production to the media and never asked for it back. Now smartphones give everyone the chance to produce high quality stories that look and sound professional. Be video literate! All you need is a phone and this book." John Whyte-Venables, phone video trainer "Smartphone Video Storytelling is not only for the "bookshelf", but an important item worthy of being part of one’s storytelling kit. Readers will learn the foundations of storytelling and then apply the advice and techniques through -practical exercises to help tell better stories. Be prepared to be challenged and motivated." Len Clark, PhD, Irish 101"Smartphone Video Storytelling is an excellent and very practical guide for everybody who wants to start storytelling on a mobile phone; students in media, journalists, and public relations. The book is very well classified in chapters with a fixed format and guides you step by step through the knowledge. Via examples and exercises, you are able to develop the skills you need as mobile storyteller. Because of the structure, the book is very suitable for trainers and lecturers in media and journalism." Rob Freijssen, lecturer in Media and Journalism University of applied Sciences, Trainer In Smartphone Storytelling , and editor in chief"Robb Montgomery’s superb book goes beyond the standard to have at its core that vital element of good journalism: how to tell a story. This, combined with authoritative instruction and practical exercises, delivers precisely what I need my mobile students to know. "Rob Layton, Head of Digital Journalism, Bond University, AustraliaTable of Contents1. Introduction2. A Portrait3. Explainer4. Fast Facts5. Food6. Interviews7. Live Streaming8. Music Video9. 360° VR video10. Nature11. Promotional12. Walkthrough
£37.99
Taylor & Francis Ltd After Effects Apprentice
Book SynopsisWhether you're new to After Effects and want to get up to speed quickly, or already a user who needs to become familiar with the new features, After Effects Apprentice was created for you. With 12 core lessons including a trio of projects combining After Effects with CINEMA 4D Lite, you'll learn how to tap this program's vast potential whether you create motion graphics for network television, corporate communications, or your own projects.Fully updated to cover the major new features added in After Effects CC, this edition of the book presents a professional perspective on the most important features a motion graphics artist needs to master in order to use After Effects effectively. You'll learn to creatively combine layers; animate eye-catching titles; manipulate 3D space; color key, track or rotoscope existing footage to add new elements; and use effects to generate excitement or enhance the realism of a scene. Easy to follow, step-by-step instructions guide you thTrade Review"Chris and Trish are not only masters of After Effects, but have the unique ability to translate that knowledge into step-by-step instructions that are easy to understand. After Effects Apprentice is a must-have trusted resource for any After Effects professional no matter what level of experience."—Steve Forde, Group Product Manager, Adobe "I literally learned After Effects from Trish Meyer two weeks before starting work on Star Wars: Episode 1. Their commitment to quality, and, more importantly, clarity, makes their books ‘must-haves.’ After Effects Apprentice is a great way to get started in After Effects...possibly the best way." —Alex Lindsay, Chief Architect, Pixel CorpTable of ContentsPre-RollLesson 1: Basic AnimationLesson 2: Advanced AnimationLesson 3: Editing Layer and EffectsLesson 4: Creating TransparencyLesson 5: Type and MusicLesson 6: Parenting and NestingLesson 7: Expressions and Time GamesLesson 8: 3D SpaceLesson 9: Track and StabilizeLesson 10: Paint, Roto, and PuppetLesson 11: Shape LayersLesson 12: Cinema 4D LiteAppendix
£166.25
Taylor & Francis Ltd The Movie Business Book
Book SynopsisTapping experts in an industry experiencing major disruptions, The Movie Business Book is the authoritative, comprehensive sourcebook, covering online micro-budget movies to theatrical tentpoles. This book pulls back the veil of secrecy on producing, marketing, and distributing films, including business models, dealmaking, release windows, revenue streams, studio accounting, DIY online self-distribution and more. First-hand insider accounts serve as primary references involving negotiations, management decisions, workflow, intuition and instinct. The Movie Business Book is an essential guide for those launching or advancing careers in the global media marketplace.Trade Review"As storytellers, it’s vital to know both creative and business issues. This book is a valuable source for navigating your career."—Stan Lee, Founder, Board Chairman, Chief Creative Officer, POW! Entertainment"A valuable book full of smarts and straight talk. I use it in my class at USC."—Leonard Maltin, Film Critic and Historian"If anyone is still crazy enough to want to be in the movie business, they should absolutely read this book!"—Tom Rothman, Chairman, Motion Picture Group, Sony Pictures Entertainment"This book covers all the bases for anyone interested in film, from running a studio to distributing your own indie film. Squire has assembled an impressive group of professionals who make their living making movies. Who better to learn from?"—Mary Sweeney, Chair, Film Independent Board of Directors"The Movie Business Book provides a very comprehensive look at the film industry, not from the perspective of scholars, but from that of practitioners. This will be a very valuable book for students interested simply in how the industry works, and for those interested in a career within that industry. Given its perspective, this collection provides a wonderful resource and a complement to other film studies texts."- Paul Soukop, SJ, Santa Clara University, in Commercial Research Trends, vol.35 issue 4"If you are on the business side of filmmaking — or aspire to be — then I recommend this book to you without hesitation. It not only provides solid, up-to-date information but also some great role models of top people in the industry. Read up, then come back and help me make a movie!"- J.Ott from makethemovie.comTable of ContentsIntroduction - By Jason E. SquireI. THE CREATORS The Entrepreneurial Producer - By Michael London (Producer, West Los Angeles, CA) The Director - By Doug Liman (Director, Producer, New York, NY) A Filmmaker's Journey - By Jay Duplass (Co-Writer, Co-Director, Actor, Los Angeles, CA) II. THE PROPERTY The Screenwriter - By David S. Goyer (Screenwriter, Director, Producer, Los Angeles, CA) Representing the Screenwriter - By Jewerl Ross (Owner, Silent R Mangement, Los Angeles, CA) The Story Editor - By Romy Dworman (Senior Vice President, Story Department, Universal Pictures, Universal City, CA) Exploiting Intellectual Property Rights - By Joel Gotler (CEO, Intellectual Property Group, Los Angeles, CA) III. THE MONEY Movies, Money and Madness - By Peter J. Dekom (Entertainment Lawyer, Los Angeles, CA) Getting Paid! - By Rob Aft (President, Compliance Consulting, Los Angeles, CA) Analyzing Movie Companies - By Harold L. Vogel (Financial Analyst, Vogel Capital Management, New York, NY) IV. THE MANAGEMENT A Chairman's Perspective - By Alan Horn (Chairman, The Walt Disney Studios, Burbank, CA) Marvel Studios - By Kevin Feige (President, Marvel Studios, Burbank, CA) The Movie Company as Financier-Distributor - By David V. Picker (Former President, Columbia Pictures, Paramount Pictures, United Artists, New York, NY) The Independent Spirit - By Barbara Boyle (Professor and Associate Dean, Entrepreneurship, UCLA School of Theater, Film and Television, West Los Angeles, CA) V. THE DEAL The Entertainment Lawyer - By Linda Lichter (Partner, Lichter, Grossman, Nichols, Adler & Feldman, Inc., West Hollywood, CA) Business Affairs - By Stephen M. Kravit (Executive Vice President, Business Affairs, The Gersh Agency, Beverly Hills, CA) The Completion Guarantee - By Steve Mangel (President, UniFi Completion Guarantors, Los Angeles, CA) The Talent Agent - By Jessica Tuchinsky (Producer, Former Talent Agent, Creative Artists Agency, Beverly Hills CA) VI. PRODUCTION Production Management - By Micahel Grillo (Executive Producer, Los Angeles, CA) The Social Network: Production Workflow - By Allen Kupetsky (Second Assistant Director, Los Angeles, CA) VII. MARKETING Motion Picture Marketing - By Blair Rich (Executive Vice President, Warner Bros. Pictures Worldwide Marketing, Burbank, CA) Market Research - By Kevin Goetz (Founder and CEO, Screen Engine/ASI, Los Angeles, CA) Film Festivals and Markets - By Steve Montal (Film Festival Consultant, Los Angeles, CA) VIII. REVENUE STREAMS Release Windows and Revenue Streams - By Linda Benjamin (Former Executive Vice President, Business and Legal Affairs, Relativity Media, Beverly Hills, CA) Studio Accounting - By Ilan Haimoff (Partner, Green Hasson Janks Accountants, Leader, Contract Compliance and Forensics Department, Los Angeles CA) IX. THEATRICAL DISTRIBUTION Studio Distribution - By Daniel R. Fellman (President, Warner Bros. Pictures Domestic Distribution, Burbank, CA) Independent Distribution - By Tom Quinn (Former Co-President, RADiUS, The Weinstein Company, New York, NY) X. THEATRICAL EXHIBITION The Exhibition Business - By Shari E. Redstone (President, National Amusements, Norwood, MA) The Independent Exhibitor - By Robert Laemmle and Greg Laemmle (Laemmle Fine Arts Theatres, Los Angeles, CA) XI. HOME ENTERTAINMENT AND SELF-DISTRIBUTION Home Entertainment - By Ronald J. Sanders (President, Warner Bros. Worldwide Home Entertainment Distribution, Burbank, CA) Online Self-Distribution - By Jamie Wilkinson (Co-Founder and CEO, VHX Corporation, Brooklyn, NY) XII. THE DIY MODEL DIY: An Introduction - By Jason E. Squire (USC School of Cinematic Arts, Los Angeles, CA) Producing in the DIY Model - By Eric B. Fleischman (Producer, Los Angeles, CA) XIII. CONSUMER PRODUCTS Consumer Products - By Al Ovadia (President, Al Ovadia & Associates; Former Executive Vice President, Sony Pictures Consumer Products, Los Angeles, CA) XIV. INTERNATIONAL Global Markets - By Rob Aft (President, Compliance Consulting, Los Angeles, CA) An Overview of the Chinese Film Industry - By Shaoyi Sun (Professor of Film and Media Studies, Shanghai Theatre Academy, Shanghai, China) XV. THE FUTURE Entertainment Technologies: Past, Present and Future - By Dan Ochiva (Founder and President, NYC Production and Post News, New York, NY)
£43.99
Taylor & Francis Ltd Advanced Visual Effects Compositing
Book SynopsisIn Advanced Visual Effects Compositing: Techniques for Working with Problematic Footage, learn to tackle difficult visual effect composites in layer-based and node-based compositing programs.In this book, industry veteran and compositing expert Lee Lanier offers tips, tricks, techniques, and workflows for difficult visual effects shots, including poorly shot green screen, moving shots with no visible motion tracking marks, shots requiring three-dimensional (3D) elements that lack 3D renders, poor-quality stock footage, and incorrectly lit shots. Lanier details the common problems of visual effects shots and offers practical solutions using examples from Adobe After Effects and Blackmagic Design Fusion. An accompanying eResource (www.routledge.com/9781138668348) features video image sequences, 3D renders, and other tutorial materials, allowing you to practice the discussed techniques. The visual effects challenges covered in this book include:CTable of ContentsIntroduction 1. Keying Difficult Green Screen 2. Motion Tracking Elusive Patterns 3. Relighting in the Composite 4. Fixing and Repairing Plates 5. Replicating Artifacts 6. Adding Depth to Flat Scenes 7. Using Imperfect FX Elements 8. Tackling a Complex VFX Shot Appendix A: Introduction to After Effects and Fusion Appendix B: Source File Information Index
£45.59
Taylor & Francis Ltd Documentary Media
Book SynopsisIn a digital moment where both the democratizing and totalitarian possibilities of media are unprecedented, the need for complex, ethical, and imaginative documentary mediafor you, the reader of this book to think, question, and createis vital. Whether you are an aspiring or seasoned practitioner, an activist or community leader, a student or scholar, or simply a curious audience member, author Broderick Fox opens up documentary media, its changing forms, and diversifying social functions to readers in a manner that is at once rigorous, absorbing, and practical. This new edition updates and further explores the various histories, ideas, and cultural debates that surround and shape documentary practice today. Each chapter engages readers by challenging traditional assumptions, posing critical and creative questions, and offering up innovative historical and contemporary examples. Additionally, each chapter closes with an Into Practice section that provides analysis and development exTrade ReviewWith graceful and accessible prose, deep expertise and vivid examples, Broderick Fox has leaped across the divide between film studies and film production courses. Makers of all kinds of audio-visual media will benefit from this clear, historically grounded, critically and ethically informed work. Step by step through the production process, Fox exposes the deeper questions that face anyone trying to say something meaningful about something that really happened.--Patricia Aufderheide, American University, USA "Since this book targets the educational market, this extensive listing also supplies the distribution source for each title, a crucial piece of information necessary for educators that many media textbook authors overlook….Rather than following a chronological structure, the book provides historical context for contemporary theory and weaves real-life, up-to-the-minute happenings throughout each chapter. It all feels relevant." --Cynthia Close, Reality Ink, Documentary Magazine Spring 2018Table of ContentsPrefaceChapter 1 - Reimagining DocumentaryChapter 2 - A Brief History of Documentary: Movements and ModesChapter 3 – Content, Rhetoric, StructureChapter 4 - Style: Audiovisualizing the DocumentaryChapter 5 - Documentary Ethics: Focusing Your Professional GazeChapter 6 - Capturing Reality: Production StrategiesChapter 7 - Shaping Reality: The Postproduction ProcessChapter 8 - From Media to Movement: Distribution, Outreach, and EngagementAppendices Appendix A - Project 1: Camera-less Documentary Appendix B - Project 2: Exploring Modes of Representation Appendix C - Project 3: Gaining Perspective Appendix D - Project 4: Editing a Teaser and Trailer Appendix E - Project 5: Establishing a Web Presence Appendix F - Exercise: Camera Concepts Appendix G - Exercise: Sound Decisions Appendix H - Quick Reference: Documentary Modes Appendix I - Quick Reference: Sample Forms and Guidelines Appendix J - Quick Reference: Prospectus Checklist and Guidelines Appendix K - Quick Reference: Media Resource List
£61.99
Taylor & Francis Ltd After Effects for Designers
Book SynopsisAfter Effects for Designers teaches design students, artists, and web, graphic, and interactive designers how to design, develop, and deploy motion design projects using Adobe After Effects. Author Chris Jackson balances fundamental aspects of time-based design with related techniques, and explores the principles of animation; composition and layout; visual hierarchy; typography; cinematic storytelling; 3D modelling; compositing, and more. Each chapter contains unique, step-by-step project exercises that offer timesaving practical tips and hands-on design techniques, teaching readers how to effectively use the tools at their disposal in order to conceptualize and visualize creative solutions to their own motion design work. Readers will build professional-world examples in every chapter and, as a result, learn how to both design effectively using After Effects and practically apply these skills in client-based work. An accompanying companion website includes cTrade Review"Finally, a book that not only tells you what button to push but why you should push it. Chris Jackson's After Effects for Designers combines the technical with the aesthetic, the art and the technique behind motion graphics design. I can't wait to get this into the hands of my students."—Robert Levine, Director of Production Support; Adjunct Instructor of Computer Graphics and Animation, Digital Media Production Program, Florida State UniversityTable of ContentsIntroduction1. Getting Started in Motion Design2. Creating Motion Design with After Effects3. Typography in Motion4. Logos in Motion5. UI Design in Motion6. Information in Motion7. Presentations in Motion8. 3D Modeling in Motion9. Moving Forward in Motion DesignIndex
£39.99
Taylor & Francis Ltd After Effects and Cinema 4D Lite
Book SynopsisOne of the most exciting new features in After Effects is the integration of Cinema 4D using the CINEWARE plug-in and a free version of Cinema 4D Lite. Both provide a wide assortment of new 3D tools and options that are difficult or nearly impossible to achieve in After Effects alone. This book clearly demonstrates how the new 3D workflow bridges the two applications together to raise the design bar for motion graphics and broadcast design. Hands-on exercises teach you essential production skills including: Modeling in CINEMA 4D Lite Importing 3D models in After Effects Tracking 3D motion in After Effects Compositing with CINEWARE Using MoGraph features in CINEMA 4D Rendering and optimization techniques Additional online materials include project files and videos showcasing the techniques covered in the book. To access these materials, pleaTable of ContentsIntroductionChapter 1: Getting Started in CINEMA 4DWhat is CINEMA 4D Lite and CINEWARE?Creating a CINEMA 4D File Modeling in CINEMA 4D LiteApplying Materials in CINEMA 4D Lite Moving Around in CINEMA 4D Lite Adding Lights in CINEMA 4D Lite Animating in CINEMA 4D Lite Rendering in After Effects Chapter 2: Modeling in CINEMA 4DThe CINEMA 4D Workflow Modeling with Primitives Generating Objects with NURBS Defining Surface Properties Lighting a Scene Working with Cameras Adding Visual Effects and Rendering Chapter 3: 3D Camera Tracking and Compositing with CINEWARECINEWARE Render Settings Using the 3D Camera Tracker in After Effects Compositing a 3D Object with CINEWARE Exporting a CINEMA 4D file from After Effects Using a Null and Camera Objects in CINEMA 4D Chapter 4: Casting Shadows Using Layers with CINEWARELights and Shadows in CINEMA 4D Creating a Shadow Catcher in After Effects Adding Shadows in CINEMA 4D Setting Up Layers and Compositing Tags Compositing Layers with CINEWARE Chapter 5: Lighting EffectsSeeing the Light Adding Volumetric Lighting Mixing Color with Lights Combining 2D and 3D Effects Chapter 6: Materials and Shaders in MotionWhat are Shaders? Using Volumetric Shaders Product Placement with Alpha Channels Animating Materials with Noise ShadersOptimizing a CINEMA 4D Scene Chapter 7: Working with Cameras in CINEMA 4D and CINEWARECameras in CINEMA 4D and CINEWARE Using Camera Layers in After Effects Attaching a Target Camera to a Spline Controlling Multiple Cameras in CINEWARE Adding a Stage Object to Change Cameras Chapter 8: Multi-Pass Rendering with CINEWARERendering in CINEMA 4D Lite Creating Shadows with Ambient Occlusion Setting Up Multi-Pass Rendering Adding an Object Buffer Combining Multi-Pass Layers in CINEWARE Chapter 9: Beyond CINEMA 4D LiteUpgrading from CINEMA 4D Lite Modeling with Points. Edges, and Polygons Exploring MoGraph Objects in CINEMA 4D Animating with Sound Effectors Adding Dynamics to a SceneIndex
£45.59
Taylor & Francis Ltd Film School
Book SynopsisDevelop the tools you will need to succeed before, during and after your film school education.Film School: A Practical Guide to an Impractical Decision is a specific, straightforward guide to applying, getting into, and thriving in film school and in the industry in general. Not only does this book appeal to both prospective and current film students, it also features an in depth discussion of the application process, both from the graduate and undergraduate perspective. You will learn how to choose between different schools and programs, avoid debt, succeed at festivals, and transition out of film school and into the work world. Author Jason Kohl offers: Tips on how to develop your voice before attending film school A chronological layout that allows you to continually refer to the book throughout your film school process Advice on how to gauge the cost of attending film schoolTable of ContentsDevelop Your Voice; Do Your Research; Apply; During Film School; Minimize Debt; Practice Your Craft; Build Relationships; Craft an Exit Strategy; Life After Film School – Some Final Thoughts
£32.99
Taylor & Francis Ltd Behind the Lens
Book SynopsisFilmmaker Jay Holben has been battling in the production trenches for most of his life. For the past 17 years, he's chronicled his adventures in the pages of American Cinematographer, Digital Video, Videography, and TV Technology. Now, in Behind the Lens: Dispatches from the Cinematic Trenches, he's compiled nearly 100 of his best articles on everything from camera technology and lenses to tips and techniques for better lighting. Whether you're making independent films, commercials, music videos, documentaries, television shows, event videos, or industrials, this full color collection provides the tools you need to take your work to the next level and succeed in the world of digital motion imaging.Featured topics include:*Tech, including the fundamentals of how digital images are formed and how they evolved to match the look of a film, as well as image compression and control*Optics, providing a thorTable of ContentsPART ONE - TECHNOLOGYPART TWO – OPTICSPART THREE - CAMERAPART FOUR - LIGHTINGPART FIVE – PRODUCTION CASE STUDIESPART SIX – MISC
£50.34
Taylor & Francis Ltd 3D Technology in Fine Art and Craft
Book SynopsisThe possibilities for creation are endless with 3D printing, sculpting, scanning, and milling, and new opportunities are popping up faster than artists can keep up with them. 3D Technology in Fine Art and Craft takes the mystery out of these exciting new processes by demonstrating how to navigate their digital components and showing their real world applications. Artists will learn to incorporate these new technologies into their studio work and see their creations come to life in a physical form never before possible. Featuring a primer on 3D basics for beginners,interviews, tutorials, and artwork from over 80 artists, intellectual property rights information, and a comprehensive companion website, this book is your field guide to exploring the exhilarating new world of 3D. Follow step-by-step photos and tutorials outlining the techniques, methodologies, and finished products of master artists who have employed 3D technology in new and inventive ways Table of ContentsForeword Preface Introduction Primer A World Turned Upside Down Collecting Data- 3D Scanning, photogrammetry and more 3D Modeling and Sculpting 3D Printing CNC Milling Foundry of the Future Copyrights and 3D Technology Education and 3D Resources
£42.74
Taylor & Francis Ltd Story Money Impact Funding Media for Social
Book SynopsisStory Money Impact: Funding Media for Social Change by Tracey Friesen is a practical guide for media-makers, funders, and activists who share the common goal of creating an impact with their work. Today, social-issues storytellers are sharpening their craft, while funders with finite resources focus on reach, and strategic innovators bring more robust evaluation tools. Friesen illuminates the spark at the core of these three pursuits. Structured around stories from the front lines, Story Money Impact reveals best practices in the areas of documentary, digital content, and independent journalism.Here you will find: Twenty-one stories from people behind such powerful works as CITIZENFOUR, The Corporation, Virunga, Being Caribou, Age of Stupid, and Food Inc. Six key story ingredients for creating compelling content. Six possible money sources for financing your work. Six impact outcome goals to further your reach.Trade Review"Fresh, authentic, and experiential, this book is an asset to every filmmaker who wants to make media that matters." - Patricia Aufderheide, University Professor, American University"Not all docs can or should ignite social impact, but a good many do. Friesen provides the essential research, roadmap and tools for this transformative and exciting new space. An essential and compelling read." - Chris McDonald, President, Hot Docs"Tracey Friesen is perfectly positioned to offer this most useful little tool "STORY MONEY IMPACT". Her work with story during her time with the NFB and inspirational contribution to the media community have resulted in both insight and a unique approach for filmmakers at all stages of their career, from the spark of an idea to the thrill of a hard won premiere screening. Her own credentials, being without question, are complimented by a stellar cast of contributors from storytellers to funders, to programmers to philanthropists, worthy of the who’s who list of media creators and leaders for social change. A great resource with the added interest of anecdotes that led to real life examples of stellar content that makes us think, question and change – Hadwin’s Judgement screening at the 2015 Vancouver International Film Festival being the most recent." - Valerie Creighton, President and CEO, Canada Media Fund "This is a remarkable book. Tracey Friesen deftly guides a meditation on the transformative influence that film can play in steering and affirming positive change in the world, and on the financial support and narrative grounding requisite to this shift." - Ross McMillan, President & CEO Tides Canada "Fresh, authentic, and experiential, this book is an asset to every filmmaker who wants to make media that matters."- Patricia Aufderheide, Professor American University and founder of the Center for Media & Social Impact"Not all docs can or should ignite social impact, but a good many do. Friesen provides the essential research, roadmap and tools for this transformative and exciting new space. An essential and compelling read." - Chris McDonald, President, Hot Docs"An new metaphor for looking at the relationship between Story, Money (funding), and Impact. This book is a valuable resource with many concrete stories of real projects." - Gordon Quinn, Kartemquin Films (Hoop Dreams, Life Itself, Stevie) "Tracey Friesen is perfectly positioned to offer this most useful little tool STORY MONEY IMPACT. Her work with story during her time with the NFB and inspirational contribution to the media community have resulted in both insight and a unique approach for filmmakers at all stages of their career, from the spark of an idea to the thrill of a hard won premiere screening. Her own credentials, being without question, are complimented by a stellar cast of contributors from storytellers to funders, to programmers to philanthropists, worthy of the who’s who list of media creators and leaders for social change. -Valerie Creighton, President and CEO, Canada Media Fund"By book’s end, filmmaker and funder alike will have a good sense of the conversations taking place around funding films for social change, and if they fill out the worksheets, a clearly outlined project plan." - Anne Watson, Vancouver Observer"This useful guide avoids glossy marketing speak, which is part of the language of the current impact space, and instead offers a personable inside view of interlocking opportunities within a growing ecosystem. There is a grassroots feel to Friesen’s approach, spanning the creative, strategic and business dimensions, as evidenced as early as its introduction…" - Liz Marshall, Doclit: Reviews of Books on Documentaries"This book offers a great mix of both practical advice and inspiration. Story Money Impact goes way beyond just the idea of creating an "impact campaign", which is where many manuals on the subject seem to both begin and end. Covering everything from finding and structuring your story to demystifying the fundraising landscape to making sense of the march towards metrics, Friesen has written an invaluable companion for filmmakers looking to make films that spark change." - Amy Halpin, International Documentary AssociationTable of ContentsTABLE OF CONTENTSIntroductioni. Preface: My Spark - How to better ignite social change?ii. Book Structureiii. Learning Outcomesiv. Story Money Impact WebsiteAct One - StoryChapter 1 Story is the Fuel: ‘Bundles of Firewood’ – generates EMOTION!Chapter 2 Media-Makers: WHY do you want to make change? What motivates you?Chapter 3 Classic and Alternative Narrative Structures – what’s your story?Chapter 4 Five Story Ingredientsi. Arcii. Emotioniii. Simplicityiv. Innovationv. AccessChapter 5 Summary of Story IngredientsSidebars Horror Story – Failed creative pitch!Outlier Success Story – What’s the secret sauce?Sidebar Wildcard Professional Opportunity: ‘Story Doctor’Act Two – MoneyChapter 6 Money is the Air: ‘Fanning the Embers’ - inspired by MISSION!Chapter 7 Partners: WHO will make change with you? What motivates financiers?Chapter 8 Funder Research: where do you find them and how to approach?Chapter 9 Five Money Sourcesi. The Crowdii. Foundationsiii. Philanthropistsiv. Impact Investorsv. Corporate BrandsChapter 10 Summary of Money Opportunities and ChallengesSidebars Horror Story – Failed funding pitch!Outlier Success Story – What’s the secret sauce?Sidebar Wildcard Professional Opportunity: ‘Mission Match-Maker’Act Three - ImpactChapter 11 Impact is the Flame: ‘Transforming through Fire’ – sparks MOVEMENTS!Chapter 12 Audience: WHAT change will you make? What motivates people to act?Chapter 13 Define your campaign’s ‘Call to Action’ - at the beginningChapter 14 Five Impact Outcomesi. Reachii. Awareness Raisingiii. Behaviour Changeiv. Legislative Reformv. International PolicyChapter 15 Summary of Impact Tools & Theories of ChangeSidebars Horror Story - Failed campaign!Outlier Success Story – What’s the secret sauce?Sidebar Wildcard Professional Opportunity – ‘Impact Producer’FINALEi. Vision of the Future – Story Money Impact: igniting social change!ii. Appendix – 15 x funding case study outlinesiii. Resources and linksiv. Acknowledgementsv. Index
£39.99
Taylor & Francis Ltd Hollywood Drive
Book SynopsisHollywood Drive: What it Takes to Break in, Hang in & Make it in the Entertainment Industry is the essential guide to starting and succeeding at a career in film and TV. The completely updated second edition features new interviews with industry professionals, information about the changing social media landscape, the wide array of distribution platforms that are available to aspiring filmmakers, and much more. Honthaner''s invaluable experience and advice give those attempting to enter and become successful in the entertainment industry the edge they need to stand out among the intense competition.Hollywood Drive explores the realities of the industry: various career options, effective job search strategies, how to write an effective cover letter and resume, what to expect on your first job, the significance of networking and building solid industry relationships, how a project is sold, and how a production office and set operate. You''ll learn how to defiTrade Review"Eve hasn’t lost her touch! In this updated edition she’s retained her conversational style, making this an easy read as well as the go-to guide for anyone trying to break into the entertainment industry. The book is full of invaluable insights, such as the fact that being successful in this highly-competitive business isn’t just about talent and luck, but also about having the right attitude. Hollywood Drive will continue to be required reading for my film and television students and should be for anyone serious about a career in show biz."—Professor Jerry Gibbs, Curry College, Milton, MA"Eve's common-sense writing tells one story after another about how our business works and continues to evolve. Her experiences in the real world and passion for teaching has motivated her to craft a book that is a must-read for anybody who wants to understand our business from the inside out. Real stories from real people about how things really work with hundreds of suggestions to keep you focused, motivated and 'driving through Hollywood.’"—Jay Roewe, Senior Vice President, West Coast Productions, Home Box Office, Inc."For anyone seriously considering a career in the entertainment industry, Hollywood Drive is an indispensable resource. Eve takes a pragmatic, hands-on approach, breaking down a complex industry into easy-to-digest segments. Getting a foot in the door can be an arduous challenge, and this book is a godsend!"—Amy Lemisch, Executive Director, California Film Commission"I enthusiastically recommend Eve Honthaner’s book Hollywood Drive to every aspiring filmmaker who is ready to hear solid truths, helpful hints, an accurate description of the current business, and Eve’s rock-solid advice. I believe your time and financial investment will begin to pay off immediately. This is a wise and practical book for filmmakers who want guidance and structure – whether you are in film school, never went to film school, or graduated ten years ago and are still trying to get your foot in the door. There are specific exercises within the book to help you identify and market "your brand" and understand how to better present yourself, your work and your potential. Eve devotes a chapter to the issue of diversity in the industry, both the shameful statistics AND the ways in which women and artists of underrepresented ethnicities NEED to take their rightful place in Hollywood. Eve has wide experience of the Hollywood industry and has laid out both her knowledge and the realities in easy-to-read-and-digest chapters. She comprehensively and economically covers the industry, the tools you need to succeed, the obstacles (from without and from within), and many other considerations for making your dream your career. I’ve been in the business (and a professor) for twenty years, and I was still inspired reading Hollywood Drive!" —Becky Smith is Vice Chair & Head of Production in the UCLA School of Theater, Film and Television. Emmy-nominated for directing (her show won an Emmy the same year), she has been working in television and features for over twenty years. She's a graduate of the Directing Workshop for Women at AFI, Stanford Film School and a member of the Television Academy and Women In Film."For years, Hollywood Drive has been required reading for my clients and students. It is far and away the finest resource on how to get and—equally important—keep a job in the industry. The level of detail is phenomenally useful, from how to figure out what you're best at, to which notepads to use, to phone etiquette, networking, diversity issues, and everything in between.Now it's updated with bushels of new information, strategies, and oh-so-necessary pep talks. Job hunting is fraught with peril, and Hollywood Drive is a miraculous guide through the deep, dark woods of starting and maintaining a career. If I'd had Hollywood Drive when I moved to Los Angeles, I'd live in a much nicer house."—William M. Akers, WGA Lifetime Member, Author of Your Screenplay Sucks!Table of ContentsTable of ContentsIntroductionChapter 1: Fade In On RealityChapter 2: The Good, The Bad And The UglyChapter 3: No Two Paths Are Ever The SameChapter 4: Key Ingredients To A Successful CareerChapter 5: Understanding How The Industry WorksChapter 6: Career OptionsChapter 7: Some Other Interesting ChoicesChapter 8: Going It On Your OwnChapter 9: Life Will Not Go According to Plan if You Have No PlanChapter 10: Starting OutChapter 11: Job Search StrategiesChapter 12: The Resume & Cover LetterChapter 13: Interviews & MeetingsChapter 14: No One Ever Said It Would Be Easy!Chapter 15: Networking & SchmoochingChapter 16: Getting Through The Next DoorChapter 17: Pitching & SellingChapter 18: Reel ProductionChapter 19: You’re Not In Film School Anymore, TotoChapter 20: Show Biz Survival TechniquesChapter 21: Advice From The ExpertsChapter 22: Remembering Why You Got Into This Business To Begin WithChapter 23: Eve’s Recipe For Success
£32.99
Taylor & Francis Ltd Corporate Video Production
Book SynopsisIn this updated edition of Corporate Video Production, Stuart Sweetow teaches aspiring and seasoned videographers how to make imaginative corporate videos with eye-catching designs, rhythmic editing tricks, and essential scriptwriting and interview techniques. Readers will learn how to shoot on location or in a studio, work with employees-turned-actors, find new clients, and produce online videos and podcasts for corporations, government agencies, and non-profit organizations. Additionally, this new edition has been updated to include discussion questions, chapter summaries, and professional tips, and to cover live webcasting, mobile devices, shooting in 4K, micro-videos, micro-cameras, and storytelling techniques for corporate social responsibility programs. A companion website features downloadable forms and further resources.Trade Review"For half a decade, Stuart Sweetow’s Corporate Video Production has been essential reading for corporate video producers—novices and veterans alike. The new edition, updated for our 4K-ready, microcamera-savvy, mobile-centric moment, sets the new standard. With the invaluable perspective of a seasoned producer who knows how to build a versatile, profitable corporate video business and keep it rolling through changing technologies and times, Sweetow provides easy-to-follow insight on corporate video from every angle: how to pitch it, plan it, cast it, direct it, shoot it, deliver it, and get it seen." —Steve Nathans-Kelly, Editor, Streaming Media Producer"A practical, real-life compendium of what every corporate video professional must know to succeed. From banking to high tech, Sweetow shares up-to-date universal truths, revealing them through dozens of little known secrets of corporate production that will help jump start any career. Highly recommended!" —Greg Snyder, Former Senior Vice President of Corporate Video, World SavingsTable of ContentsTable of ContentsAcknowledgments Preface to the Second Edition Introduction Chapter 1 Case Studies Introduction Corporate Social Responsibility—Google HeroesVideos Documenting Company Community Service Big YouTube Views Hamburger University and Sustainability at McDonald’s Consulting Firm Booz Allen Hamilton Scripted Videos with Professional Talent at World Savings Finding and Directing Talent Evaluation Mechanisms New Employee Orientation Video Recruiting with Video -- Facebook Headquarters A Consumer Products Manufacturer Setting Up an In-House Video Service Using Outside Services Scriptwriting Chargeback Social Media and User-Generated Video Shared Content at Safeway Movie Production and IMAG Display at Berkshire Hathaway Shooting the CEO Job Listings at Corporations Salary Ranges for Video Production Employees Summary of Key Points and Takeaways Discussion Questions Chapter 2 Marketing Yourself as a Producer Introduction A Personal Message from an Independent Video Producer Getting Started and Getting Business Volunteer for Nonprofits Your Business Plan Writing the Video Production Proposal Requests for Proposals and Requests for Qualifications Business Accounting, Licenses, and Taxes Business Insurance Independent Contractor DefinedHiring Help Business Formations Doing Business with the GovernmentSummary of Key Points and Takeaways Discussion QuestionsChapter 3 Video Project Proposals Introduction Sample Proposal: The Metropolitan Transportation Commission Sample Proposal: Accounting Training DVDs Summary of Key Points and Takeaways Discussion QuestionsChapter 4 Budgeting the Corporate Video Production Introduction Determining the Costs Above and Below the Line The Executive Producer What to Leave In, What to Leave Out Budget Management Distribution and Marketing Budget The Bottom Line Summary of Key Points and Takeaways Discussion QuestionsChapter 5 The Role of the Producer in Corporate Video Introduction The Producer-Director Above the Line The Producer As Team Motivator The In-House Producer Instructional Video Evaluation InstrumentThe Contract/Freelance Producer Script Development Production Management Summary of Key Points and Takeaways Discussion QuestionsChapter 6 Directing Corporate Videos Introduction Directing Professional Talent Shooting the CEO Employees as Actors: Directing Nonprofessional Talent Auditioning the Talent Directing the Crew Directing Live Switching Script Markup and the Shot Sheet Directing the Edit The Unique Position of the Corporate Video DirectorChecklist for Use of TalentSummary of Key Points and Takeaways Discussion Questions Chapter 7 Production Coordination Introduction Production Management Script Breakdown Daily Call Sheets Daily Production Reports The Assistant Director The Production Assistant Interview with a Production Manager and Producer Crews for Corporate Shoots Talent and Union Crews Locations Producer Support SAG Industrial and Educational Pay RatesSummary of Key Points and Takeaways Discussion QuestionsChapter 8 Corporate Scriptwriting Introduction Determining Objectives Research and Concept Development Facts + Frameworks = Concept The Audience The Treatment Writing for the Visual Element Writing for the Spoken Word Describing Visuals Script Formats Writing Dialog Writing Documentary Scripts Script Drafts Summary of Key Points and Takeaways Discussion QuestionsChapter 9 Legal Considerations Introduction Trade Secrets and Nondisclosure Contracts Safety Issues Permissions, Releases, and Permits Copyrights Distribution Agreements Legal Considerations If You Are a Freelancer Summary of Key Points and Takeaways Discussion QuestionsChapter 10 Talent: Working with Talent, Coaching the Executive, and Appearing On-Camera Yourself Introduction Coaching Nonprofessional Talent On-Camera Reporters and Guests The Floor Director Professional Narration: On-Camera and Voice-Over Actors for Dramatic Roles Wardrobe Makeup On-Camera Training and Presentation Skills Summary of Key Points and Takeaways Discussion QuestionsChapter 11 Location Shooting Introduction How Mr. Murphy Stole from My Big-Budget Video ProductionLocation Scouting Logistics on Location Nondisruptive Equipment Setups Client Guide to Location FilmingSite Survey ChecklistYour Murphy BagSummary of Key Points and Takeaways Discussion QuestionsChapter 12 The Interview Format Introduction Preparation Shooting an Interview Sequence The Single-Camera Interview Shoot Employing Composition and Continuity in Interview FilmingNotes to the Interviewer Remote Interviews Postproduction Summary of Key Points and Takeaways Discussion QuestionsChapter 13 Aesthetic Considerations Introduction Branding Complementation Creative Corporate Camera Work Composition Continuity Moving the Camera Art Direction and Set Design Wardrobe, Makeup, and Hair in the Corporate Video Summary of Key Points and Takeaways Discussion QuestionsChapter 14 Technical ConsiderationsIntroduction Enterprise-Grade Cameras Lenses Camera Support Exposure Metering 4K and 8K Cameras Mobile Studios Teleprompters Audio and Lighting Considerations for the Enterprise Postproduction for the Enterprise Compression Storage Solutions Redundant Array of Independent Disks Hardware Acceleration High-Definition Editing Formats Electronic Filters—Softening the Skin Compositing and Effects Multiple-Camera Editing 4K Editing Summary of Key Points and Takeaways Discussion QuestionsChapter 15 Training VideosIntroduction Cost Justification for Training Video Video as a Consistent and Repeatable Training Medium Video as an Engaging and Exciting Medium Treatment for a Supervisor Training VideoCall Center Training Safety Training Treatment for a Safety Training VideoProduct Training for Retail Customers New Employee Orientation Media Training Presentation and Speech Training In-House Video Repurposed for External Distribution When Video Is NOT Effective Non-Fiction StorytellingInstructional Design Summary of Key Points and Takeaways Discussion QuestionsChapter 16 Marketing and Social Media Introduction YouTube for the Enterprise Embedding, Creating Channels, and PlaylistsGoPro and User Generated VideosULTA and Haul VideosShort Vines by Big CorporationsTumblr in the BoardroomInstagram: 15 Seconds of FameBurberry, Instagram, and AppleEngagement Objects on WebsitesTop Corporations’ Video Sites Facebook, Twitter, and Other Sharing Sites Facebook Embedded VideosAT&T on FacebookFacebook Video Views Design GuidelinesTwitter in the BoardroomDailymotion, Vimeo, Metacafe, and Veoh Summary of Key Points and Takeaways Discussion QuestionsChapter 17 Corporate Events: Filming Conferences and Meetings Introduction Shooting in an Auditorium iMag Projection Lighting Considerations Mics at Meetings Tying into the Sound System Feeding the Audio and Video to a Remote Site Live Streaming of Meetings Conference Highlight Videos A Guide to Videotaping MeetingsRecording Clear AudioWireless MicrophonesAudience Questions and AnswersCamera PlacementMultiple CamerasLightingPowerPoint Slides and Other Projected ImagesLogisticsSummary of Key Points and Takeaways Discussion QuestionsChapter 18 Nonprofit Organizations Introduction Multiple Constituencies: The Politics of Nonprofits Case Studies: Nonprofits Saving Lives with VideoAmerican Cancer SocietyShooting CEOs for the YMCACalifornia Department of Public HealthAmerican Indian Cancer Control ProjectStarr King School of the MinistryThe Progressive WayProject SEEDUniversities iTunes and YouTube at the University of California Hospitals and Medical Centers Government Summary of Key Points and Takeaways Discussion QuestionsChapter 19 Video Distribution: Live Streaming, Video on Demand, and Videoconferencing Introduction Live Streaming H.264, H.265, VP8, Flash, HTML5, and WebM Streaming Appliances Videoconferencing and Collaboration Technology Google HangoutsContent Distribution Networks Satellite Distribution Cloud StorageThe Enterprise Content Delivery System Summary of Key Points and Takeaways Discussion QuestionsAppendix Sample Budget 1 Sample Budget 2 Sample Budget 3 Glossary Bibliography Index
£45.59
Taylor & Francis Ltd Salvation from Cinema
Book SynopsisSalvation from Cinema offers something new to the burgeoning field of religion and film: the religious significance of film technique. Discussing the history of both cinematic devices and film theory, Crystal Downing argues that attention to the material medium echoes Christian doctrine about the materiality of Christ's body as the medium of salvation. Downing cites Jewish, Muslim, Buddhist, and Hindu perspectives on film in order to compare and clarify the significance of medium within the frameworks of multiple traditions. This book will be useful to professors and students interested in the relationship between religion and film.Trade Review"Salvation from Cinema is cogent, comprehensive, beautifully written, and stunningly consistent. With a masterful grasp of cinematic history and a lucid deployment of philosophers such as C.S. Peirce and J. Derrida, Downing both shows up the ideological work of film and lures readers to its ethical possibilities."M. Gail Hamner, Syracuse University, USA"A distinctive contribution to the study of religion and film."William L. Blizek, University of Nebraska-Omaha, USA"Downing eschews the 'gnostic' logic that films need to point 'beyond' themselves to higher divine realities, instead arguing that the message is incarnate in and cannot be separated from the medium. Her book is filled with trenchant analyses of films that support this thesis, demonstrating that how films show is part and parcel of what they show—and in the process, she helps us see a host of films in new ways."John C. Lyden, Grand View University, USATable of ContentsIntroduction: Toward a Union of Medium and Message. Part I: Theories of Film Salvation. Chapter 1: Let There Be Enlightenment: Salvation from Religion and Film. Chapter 2: Light from Light: Seeing Cinema Constellations. Chapter 3: Gazing at the Stars: Nudity on Screen. Chapter 4: Breaking the Fourth Wall: Salvation from the Screen. Part II: Salvation from Film Theory. Chapter 5: Enlightenment as Mass Deception: Certain Tendencies in Film Theory. Chapter 6: The Gift of Salvation: Derrida and Holocaust Cinema. Chapter 7: Seeing Cinema Differently: Salvation from C. S. Peirce. Chapter 8: From Delusion to Deleuzean Cinema: Salvation from Hugo.
£39.99
Taylor & Francis Ltd Guerrilla Film Marketing
Book SynopsisCreate an irresistible brand image and build an audience of loyal and engaged fansGuerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately implementable advice for marketing considerations across every stage of the film production process.Written by leading film industry professional Robert G. Barnwell, Guerrilla Film Marketing teaches readers how to: Master the fundamentals of guerrilla branding, marketing and promotion; Create an integrated marketing plan and calendar based on realistic budgets and expectations; Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings; Table of ContentsAcknowledgements Foreword Introduction Chapter 1 – Guerrilla Branding, Marketing & Promotion Chapter 2 – Creating an Irresistible Brand Identity Chapter 3 – Building an Engaged Community of Friends & Fans Chapter 4 – Marketability vs Playability (or "How to Produce Niche-Dominating Blockbusters") Chapter 5 – Pitching & Networking Chapter 6 – Key Art & Posters Chapter 7 – Teasers & Trailers Chapter 8 – Behind the Scenes Photos, Production Stills, Videos, Interviews & Special Features Chapter 9 – IMDb – Marketing & Promotion Chapter 10 – Social Media & Video Marketing Platforms Chapter 11 – Dedicated Film & Filmmaker Websites Chapter 12 – Electronic Press Kits (EPKs) & Press Books Chapter 13 – Media Relations & Public Releases Chapter 14 – Event Marketing: Premiers, Festivals, Film Markets & Other Events Chapter 15 – High-Impact Low-Cost Advertising & Promotion Chapter 16 – Distribution Branding, Marketing and Promotional Audit Marketing Plan Test Screening Questionnaire Glossary About the Author Index
£34.99
Taylor & Francis Ltd Rapid Story Development
Book SynopsisThis book offers a unique approach to storytelling, connecting the Enneagram system with classic story principles of character development, plot, and story structure to provide a seven-step methodology to achieve rapid story development. Using the nine core personality styles underlying all human thought, feeling, and action, it provides the tools needed to understand and leverage the Enneagram-Story Connection for writing success.Author Jeff Lyons starts with the basics of the Enneagram system and builds with how to discover and design the critical story structure components of any story, featuring supporting examples of the Enneagram-Story Connection in practice across film, literature and TV. Readers will learn the fundamentals of the Enneagram system and how to utilize it to create multidimensional characters, master premise line development, maintain narrative drive, and create antagonists that are perfectly designed to challenge your protagonist in a way that goes beyoTrade Review"Rapid Story Development is a wealth of information--a real handbook that's revolutionary in scope--one that isn’t leaving my desk for a second."Caroline Leavitt, New York Times Bestselling Author Pictures of You, Is This Tomorrow?"In his first book, Anatomy of a Premise Line, Jeff Lyons has already contributed greatly to the world of those seeking to understand story structure. In his new book, Rapid Story Development, he takes those original and highly useful ideas even further, showing how writers and other story tellers can use the enneagram to know their characters and better understand how these people form the heart of any story. Jeff has a really unique vision and a gift for articulating how a story must be structured in a way that is smart but also accessible."Malena Watrous, Author and Lead Instructor for Stanford's Continuing Studies Online Writing program."Groundbreaking! Truly a game-changer for any serious storyteller. Jeff Lyons' Rapid Story Development masterfully melds story structure with the Enneagram - the ancient wisdom of human relationships - into actionable steps to craft stories from the ground up. It is a deep dive into motivation, dynamic action and reaction to drive your unique story."Julie Janata, Producer, Director, Editor - two-time Emmy Award winnerTable of ContentsTable of ContentsDedicationList of FiguresForewordAcknowledgmentsIntroductionPart 1: The Enneagram for WritersChapter 1: It’s All About DevelopmentChapter 2: What Is the Enneagram for Writers?Chapter 3: The Enneagram System EssentialsChapter 4: The Enneagram ModelChapter 5: Enneagram Character StylesChapter 6: Character Communication StylesChapter 7: Character Conflict StylesChapter 8: Character Evolution and De-EvolutionPart 2: The Enneagram-Story ConnectionChapter 9: Character Beginnings and Endings and ChangeChapter 10: The Moral ComponentChapter 11: The Moral EnneagramChapter 12: The Middle: Moving the Story ForwardChapter 13: Building the Supporting CastChapter 14: The Structure of the OppositionChapter 15: Enneagram Story TeamsChapter 16: Enneagram Story Team RolesPart 3: The Seven-Step Rapid Story Development Process and Case StudiesChapter 17: The Rapid Story Development ProcessAbout the AuthorAppendix 1: Quick Reference—Rapid Story Development Standing DefinitionsAppendix 2: Quick Reference—The Nine Character StylesAppendix 3: Quick Reference—The Enneagram WingsAppendix 4: Example—Team Development in the Action-Adventure GenreAppendix 5: Example—Team Development in the Romance GenreAppendix 6: Enneagram ResourcesAppendix 7: Writer ResourcesAppendix 8: The Conscious Writer ManifestoAppendix 9: e-ResourcesIndex
£37.99
Taylor & Francis Ltd Casting Revealed
Book SynopsisCasting is an essential component of any film or video project, but the core skill-set needed to cast effectively is little understood. Casting Revealed: A Guide for Film Directors is a straightforward manual on the art and craft of casting. Here, director Hester Schell offers her insider perspective on casting workflows, industry standards, finding actors, running auditions, what to look for in a performance, contracts, and making offers. This new edition has been updated with fresh interviews with casting directors, full color head shots, new information about online video submissions, and a companion website featuring forms, contracts, and sample scenes for auditions. Gain a fuller understanding of the misunderstood art and craft of casting actors for film and video production. Learn to find the right actors for any production, run auditions, interview actors, effectively judge performances and video submissions, evaluate suitability for a roleTrade Review"I wish I had Hester’s book when I first started in Hollywood. It would have saved me a lot of heartache because it spells-out in clear and concise language the necessary tools for successful casting every filmmaker needs to know. Reading this book reminded me of how much the Academy needs to award an Oscar® for casting directors. Because casting is an art form, and Hester’s book is the best I’ve read on demystifying the process." —Jon James Miller, producer, Pooka Productions/Gravity-Squared Entertainment "While nothing can replace the benefits of hiring an experienced casting director, this book has some great insights for beginning filmmakers." —Lana Veenker CSA & Eryn Goodman CSA, Cast Iron Studios: Wild, NBC/Grimm, Twilight "Hester, I have to compliment you on taking on this mystery of a job and making it so enjoyably clear as to what we do as a process and how we take young people who are interested in filmmaking - who don’t understand the first thing about how the casting process is done - making it enjoyable to read and very informative of how this works and how they can use their time and their effort and money to the best of their ability… to get good talent." —Carolyn Pickman, CP Casting, Boston: Mystic Pizza, Black Mass, Straight Outta Compton, Gone Baby Gone "Expect an informative lesson on the rules of the game, with strict outlines from every phase of production. Whip out your pens and highlighters and start jotting down notes, because this will surely be on the desks of up-and-coming writers, actors and directors for years to come." —Kyle Rupprecht, MovieMaker Magazine, on the first edition of Casting Revealed Table of ContentsCHAPTER ONE: SAVE MONEY — DO IT YOURSELF: DIY INDEPENDENT FILM AND MARKET SHAREHOW THIS BOOK WILL SAVE YOU MONEY Do It Yourself Collaborate Or DieAnyone Can Make A Movie Yes, But Is It Worth Watching? Why So Many Films Don’t Make The Film FestivalsRaise Your StandardsAll About EditingInexperience Costs More Money The Best Actors Are The Right Actors TECHNOLOGY HAS CHANGES EVERYTHING Prescreening FootageThe Headshot Submission Process Has Gone Green SAVING MONEY RECAP CHAPTER TWO: YOUR DIRECTING CAREER BETTER CASTING IMPACTS YOUR LONG-RANGE CAREERGOALS Shorts Are Your Stepping Stone WHERE TO CONNECT WITH ACTORS BREAKINGBARRIERS: HOW TO TALK TO ACTORS Blame the Media CHAPTER THREE: AN OVERVIEW OF THE CASTING PROCESS WHY DIY: Do It Yourself CASTING DEFINED Principal Background WHAT ARE YOU CASTING Professional Language Preliminary ConsiderationsFamilies And Lovers CASTING IS Principal, Background Casting TYPES OF AUDITIONS Open Calls Appointments: Script Readings, Cold Readings And Improvisation Callbacks CASTING STANDARDS Keeping It Professional And Confidential Never Settle Actor Are Looking For You As Well Agents Are Looking For Projects For Their Clients Los Angeles And New York: United States Casting Centers CASTING IS NOT A Party About Your Ego: Get Over Yourself TO UNION OR NOT Thoroughly Evaluate Your Decision One Member Makes A Union Shoot Experience Gets More Done The Less Experience The Longer Your Day Questions For Discussion WHEN TO START What Do Actors Look For When They Read Your Audition Announcement Plan Ahead To Stay Ahead WHAT YOU NEED TO START You Need A Script You Need "Sides" Know The Window Of Time You Plan To Shoot You’re Going To Need A Place To Hold Your Auditions You Need Your SAG Paperwork Done Reality Check CHAPTER FOUR: INDUSTRY STANDARDS ACTOR MARKETING MATERIALS Cover Letter Headshots What Makes A Good Headshot? Headshot Samples Resumes Reels Video Submissions Warning Signs Of The Less Experienced WHY LOOK FOR THESE STANDARDS? CHAPTER FIVE: ACTING — WHAT IS IT? Acting Defined The Actor’s Toolbox Approaches To Craft SCRIPT ANALYSIS: If It Ain’t On The Page, It Ain’t On The Stage Given Circumstances The Moment Before What’s My Motivation? GO FURTHER: Who do you like? GO FURTHER: Character types GO FURTHER: Character type attributes ACTING 101 FOR DIRECTORS How You Feel Is A Result Of What You Do The Magic Verb Understanding The Craft: Where To Go For Help CHAPTER SIX: TIMELINES — WHEN TO START AND WHAT TO DO BEFORE JUMPING IN ANNOUNCEMENTS, AUDITIONS, CALLBACKS AND CONTRACTS WHERE TO HOLD AUDITIONS Keeping it Professional: 1st Impressions Count THE CASTING TIMELINE EXPLAINED – SCHEDULES: WORKING BACKWARDS Two Weeks From First Shoot Date: Rehearsals One Month From First Shoot Date: Contracts Six Weeks From First Shoot Date: Callbacks Two Months From First Shoot Date: Auditions Ten Weeks From First Shoot Date: Distributing Audition Information. Three Months From First Shoot Date: Preproduction Breakdown The Producer Is There To Help You Union Preparation Recap CHAPTER SEVEN: THE CASTING BREAKDOWN — SPREADING THE WORD BREAKDOWN ELEMENTS SAMPLE BREAKDOWNS BREAKDOWN DISTRIBUTION National Local Or Regional Social Networking Flyers: Other Places To Put Your Breakdown Press Releases Physical Geography International And Regional Web Site Distribution CONTACTING AGENTS Who Represents Whom CHAPTER EIGHT: STAYING ORGANIZED WORKFLOW Who Follows Instructions Turn On Your "Flake Radar" MANAGING FILES Confirming Auditions Sample Initial Contact 1: SET APPOINTMENT Sample Initial Contact 2: SELF (VIDEO) SUBMISSION HANDLING REJECTIONS OTHER FILES Creating Script Sides From Your Screenplay Sign-In Sheets MASTER SPREADSHEET CHAPTER NINE:THE FIRST ROUND — WHAT YOU NEED AND WHERE YOU NEED IT PREPARATIONSANDPROCEDURES Provide Scripts In Advance Make A Schedule Setting Up Allow Enough Time For Each Actor Information Form Keep Secrets HOW MANYACTORS DO I SEE FOR EACH ROLE? WHO DO I CAST FIRST? Cast Your Leading Actors First Supporting Actors Background Extras INSIDE THE SESSION Controlling The Room Casting Sessions Are Job Interviews Casting Sessions Are Private Memorized Sides Using A Reader Recording The Casting Session Adjustments And Direction When You Have Something To Say MORE BASIC DO’S AND DON’TS Do Expect Actors To Be Prepared And On Time Do Expect Actors To Arrive With A Headshot And Resume Nudity, Scars And Tattoos Don’t Ask Actors To Sign A Release Form For Audition Footage Keep Track Keep An Open Mind To All Potential And Opportunity Ending The Session Sorting The Session: Do You Need More Options? CHAPTER TEN: THE SECOND ROUND — CALLBACKS CONFIRMING YOUR CHOICES CALL BACK FOR SURE CALL BACK MAYBE NOT GETTING A CALLBACK CALL BACK PROCEDURES Set Call Back Appointments Test Your Communication And Directing Approach Put On Your "Poker Face." Sleep On Your Decisions CHAPTER ELEVEN: OFFERS AND CONTRACTS THE OFFER AND THE ART OF NEGOTIATION UNPAID PROJECTS PAID PROJECTS (Union or Not) CONTRACT: Get it in Writing UNION CONTRACTS LOCAL HIRES ONLY STATE PRODUCTION INCENTIVES A Word from the SAG-AFTRA Office CHAPTER TWELVE: DON’T TAKE MY WORD FOR IT — FRIENDS CHIME IN FAST, CHEAP, GOOD—PICK TWO. A LITTLE HELP FROM OUR FRIENDS Actors Do A Shout Out Directors Do A Shout Out CHAPTER THIRTEEN: CASTING DIRECTORS — DO YOU NEED ONE? The Job Defined: Potential Meets Opportunity Types Of Casting Directors The Interview And Checking Credentials. Job Tasks And Responsibilities: What Will They Do For You? When In Doubt: Hire A Professional What’s It Going To Cost? Other Resources CHAPTER FOURTEEN: SO YOU WANT TO BE A CASTING DIRECTOR LOVING ACTORS OUTREACH AND MARKETING Industry Connections Getting Started INTERVIEWS Michael Druck, Austin, Texas Ken Lazer, New York City, New York Sarah Kliban, San Francisco, California GLOSSARY OF COMMON FILM TERMS THE PARTS OF SPEECH: Just For Fun VERBS NOUNS COMPOUNDWORDS FINANCIAL TERMS COMMON PHRASES WEB RESOURCES NOTES, BIBLIOGRAPHY AND RESOURCES RECOMMENDED READING SAMPLE COURSE OUTLINE / SYLLABUS INDEX ABOUT THE AUTHOR FAN MAIL
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