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Book SynopsisIn the past decade, heroes and villains spawned from the pages of comic books have upended popular culture and revolutionised the entertainment industry. The narratives weave together a multitude of complementary and sometimes competing storylines, spun across decades, generations, and mediums, forming a complex tapestry that simultaneously captures the imagination and captivates the mind. These stories reveal our own vulnerabilities while casting an ideal to which we aspire. They pull at our deepest emotions and push us to the cusp of reality, and bring us back to Earth with a renewed hope of a better tomorrow. They are an endless source of powerful metaphors to help us learn and develop, then be the best versions of ourselves possible.Through the lens of the superhero genre, each chapter explores contemporary challenges in leadership, team building, and conflict, while emphasising the role of humanity and human nature in our own world.Contributors: Ian Boley; Jo Brick; Mitch Brian; Max Brooks; Mike Burke; Kelsey Cipolla; Amelia Cohen-Levy; Mick Cook; Jeff Drake; Clara Engle; Candice Frost; Ronald Granieri, PhD; Heather S. Gregg, PhD; James Groves; Geoff Harkness, PhD; Theresa Hitchens; Kayla Hodges; Cory Hollon, PhD; Joshua Huminski; Erica Iverson; Alyssa Jones; Mathew Klickstein; Jonathan Klug; Matt Lancaster; Steve Leonard; Karolyn McEwen; Eric Muirhead; Jon Niccum; Kera Rolsen; Mick Ryan; Julie Still; Patrick Sullivan; Aaron Rahsaan Thomas; Dan Ward; and Janeen Webb, PhD.Table of ContentsForeword by Jon Niccum Introduction PART I: GREAT RESPONSIBILITY 1 Boys Will Be Boys by Kayla Hodges 2 Call it, Captain by Cory S. Hollon 3 The Rise of a Reluctant Leader by Mick Ryan 4 The Unexpected Hero by Kari McEwen 5 The Command of Masks by Ronald J. Granieri 6 Ethical Excellence Through Decisive Dimness by Jeff Drake PART II: AVENGERS ASSEMBLE! 7 Blood in the Inkwell by Geoff Harkness 8 We Could Be (Super)Heroes by Heather S. Gregg 9 When Being a Superhero Ain’t So Super by Mathew Klickstein 10 Lumberjanes and Team Building the Hardcore Lady-Type Way by Julie M. Still 11 There Was an Idea by Amelia Cohen-Levy 12 The Ordinary, Everyday Superhero by Mike Burke PART III: GREEN LANTERN’S LIGHT! 13 The River of Truth by Matt Lancaster 14 They Only Lack the Light to Show the Way by Eric Muirhead 15 Could the Sokovia Accords Save the (Real) World? by Theresa Hitchens 16 A Fitting End for His Kind by Jo Brick 17 Injustice for All by James Groves 18 It’s Not Just Black and White by Alyssa Jones 19 Black Vibranium in the Hour of Chaos by Aaron Rahsaan Thomas PART IV: IT’S CLOBBERIN’ TIME! 20 Who Runs the World? Squirrels! by Kelsey Cipolla 21 Your Cape and Cowl, Mr. Bond? by Mitch Brian 22 Trick or Deceit by Erica Iverson 23 Unbeatable by Dan Ward 24 The Veidt Method by Ian Boley PART V: TO THE BATCAVE! 25 I’ve Come to Save the World by Kera Rolsen 26 Your Ancestors Called It Magic, But You Call It Science by Jonathan Klug 27 Where Does He Get All Those Wonderful Toys? by Candice E. Frost 28 To the Warrior, Their Arms by Mick Cook 29 We Need to Be Put in Check by Clara Engle PART VI: KNEEL BEFORE ZOD! 30 The Caped Crusader and the Road to Radicalism by Max Brooks 31 Where Monsters Dwell by Steven Leonard 32 Marvel Zombies by Jon Niccum 33 Strip Mining the Superhero Archetype by Janeen Webb 34 The New Gods by Patrick Sullivan 35 ХАЙЛЬ ГИДРА! by Joshua C. Huminski Contributors

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Book SynopsisCold Email is a superpower. According to “Cold Email King,” Alex Berman and business executive Robert Indries, business professionals can take their sales teams to the next level by implementing Silicon Valley’s multi-billion dollar secret weapon: Cold Email. Most organizations struggle to grow, with the average sales team citing issues like never having enough leads or too low conversion rates. Cold Email Manifesto, Berman and Indries’ newest resource for business leaders and entrepreneurs, addresses both of those common concerns. It distills their professional insights into clear, engaging chapters that outline a tested and predictable system for finding leads, communicating and selling to those leads, and growing a profitable sales team.Within Cold Email Manifesto, readers will learn how to: Pitch to companies/professional contacts—without a mutual connection Successfully sell to new leads Clone profitable clients Add predictability to their sales pipeline By applying the practices of over 100,000 successful business professionals across the globe, Cold Email Manifesto will transform anyone’s business—and in just 90 days!

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Book SynopsisWhen every member of staff embraces why guests visit and considers the alternative options they had, you unlock a powerful mindset: The Hospitality Mentality.Guest experience expert Josh Liebman’s The Hospitality Mentality is a framework that leverages a company’s greatest asset—its people—and enables all staff members, especially those on the front line, with tools to enhance the guest experience in powerful ways, creating a strong desire to return and share their experience with others.Business leaders will gain inspiration to take their service standard to the next level, knowing that this is an area that cannot plateau. Readers will be motivated to go above and beyond guests’ expectations through creating hyper-personalized experiences, amplifying enthusiasm, anticipating needs, and crafting superior “wow” moments that solidify memories that take satisfaction to the next level. By maximizing the benefit of guest feedback and directly addressing complaints, service providers can strengthen their relationship with their guests, ultimately leading to business/brand loyalty.The impact of The Hospitality Mentality is more than a warm, fuzzy feeling—it will drive a business forward.

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Book SynopsisRemarkable! is an entertaining and enlightening business parable that has the power to turn around any team.When it comes to qualities such as passion, enthusiasm, energy, and creativity, a majority of the workforce could be described as “severely lacking.” Too many people go through the motions, viewing work as something they have to do rather than something they love to do. This translates into lackluster performance, lost opportunities, and a staggering loss of profits. So how does a team leader turn a business-as-usual team into a remarkable one? Discover the secret in Remarkable!Through the humorous and eye-opening story of Dusty Harts, you’ll discover how to build a workplace culture that inspires your team members to bring their best to the table every day, creating an environment that maximizes value creation in every endeavor.Addressing the three dimensions of workplace culture - values, thinking, and behaviors - Remarkable! shows managers and CEOs alike the keys to building a strong team and avoiding the common workplace problems that sap energy and break down teamwork. By seeking to bring creativity, positivity, sustainability, and responsibility to every endeavor, you can craft a corporate culture in which people thrive and do their best work.

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Book SynopsisTime management is a worn-out cliché that needs to be replaced. People manage their time, but they continue to manage it poorly. Life is populated with a series of reactive responses to personal priorities and professional needs. Individuals do not control their calendar; the calendar controls them. Until there is a clear understanding that true productivity begins when the narrative is switched to a proactive mindset, 82% will continue to wallow in time managed obscurity. The Time Optimized Life reframes the reactive nature of time management and replaces it with a proactive method of time optimization. Drawing from exclusive data captured by a tool called the Time Management Analysis (TMA), the book walks the reader through a comprehensive system that is easily adaptable to a particular personality or experience level. Using it as a complete time overhaul, The Time Optimized Life allows the reader the flexibility to create a time optimization plan that meets their essential needs. Operating with tools readily available to them today, the book will change perceptions of the individual and their approach to the use of their time, without having to invest in new gadgets or software.Time is a commodity and resource that does not stop. It can’t be reversed, and you can’t go back and get more. Investing time reading and applying the content in The Time Optimized Life will help the reader make the future feel more infinite. 

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Book SynopsisManaging the Unmanageable empowers current and aspiring managers to unlock the full potential of their teams, by recognizing and embracing the unique qualities of top performers who thrive when given the freedom to explore beyond traditional boundaries. At its core, Managing the Unmanageable advocates for a management style that treats individuals with utmost dignity, respect, and autonomy—an approach that not only fosters their personal growth but also cultivates unwavering loyalty. It offers a fresh perspective on effective management by addressing a pervasive problem faced by managers across industries: the challenge of harnessing the full potential of exceptional employees who resist being confined by rigid rules and limitations.Mike Cecil distills the lessons learned throughout his extensive 42-year career in the construction industry, where he encountered a myriad of managers—both successful and unsuccessful. He provides relatable anecdotes, practical advice, and insightful strategies to equip management professionals with the tools they need to unleash the full potential of their teams. By embracing the principles outlined in Managing the Unmanageable, managers will be able to create an environment where top performers thrive, leading to increased productivity, employee satisfaction, and long-term success for both individuals and organizations.

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Book SynopsisTrust is the essential commodity of sales. Yet, establishing and maintaining trust can feel impossible in a world where skepticism is at an all-time high.Selling In a Post-Trust World coaches sales professionals in how to establish trust with prospects and clients.  Based on The Trust Formula™, a proven model used to coach thousands of sales professionals, readers learn how to build authentic relationships, communicate meaningful value, create an inspirational experience, and establish disciplined habits.Each chapter ends with practical action items. By putting the ideas in this book to work, readers will discover the secret to building trust with skeptical prospects and clients. As a result, they will grow sales as they master skills to prospect more effectively, increase win rates, and develop long-term relationships with clients. 

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Book SynopsisUnlock your power with the secret to success in life and business. In Winners Never Quit, veteran entrepreneur Markus Bohi delves into the essence of what sets great leaders apart. The secret? A distinct formula that enables individuals to tap into their innate power. The author unpacks these key leadership principles that have propelled hundreds to the pinnacle of their industries. Budding entrepreneurs and seasoned professionals alike will learn how to increase revenue, innovate offerings, and cement their status as industry vanguards. Designed especially for entrepreneurs, students, and career-driven individuals, it’s the guide to avoiding the hamster wheel and sticking to the path of one’s highest potential.

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Book SynopsisCash Confident empowers modern women to conquer money management with clarity and confidence.In Cash Confident, personal finance expert Brie Sodano taps into the unique challenges women face, both emotionally and logistically, in managing household finances. With today’s women juggling work, home, and a myriad of responsibilities, this guide goes beyond traditional financial advice. Instead of generic solutions like budgets or apps, Brie introduces a holistic approach that addresses underlying habits, emotions, and mindsets that often derail financial plans.She equips women with strategies to reduce the mental load of money management, break free from the cycle of debt, and foster a healthier relationship with money. Grounded in human behavior and psychology, Cash Confident is a groundbreaking resource for any woman looking to master her money.

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a huge range and FREE tracked UK delivery on ALL orders.

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Book Synopsis

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Book Synopsis

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a huge range and FREE tracked UK delivery on ALL orders.

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Book SynopsisWe are currently experiencing the second wave of an unprecedented global pandemic-the COVID-19 crisis, which is destroying established industries such as tourism and attributing to the death of millions of people worldwide. The authors believe that the pandemic is analogous to the ancient Roman tragedy of Pompeii when the citadel was buried under four to six meters (13 to 20 feet) of volcanic ash and pumice in the eruption of Mount Vesuvius in AD 79. This book is written for business owners, entrepreneurs, leadership, or management teams in public or third sector and professionals who are currently dealing with the COVID-19 epidemic. It offers tools and techniques located in the economics of innovation, other frameworks such as the Fraud Triangle, and the authors extensive experience including rigorous cash management, practical fraud prevention, and detection and advice on implementing and refining corporate governance structures. The book will also be of interest to postgraduate including MBA students and business researchers. The book concludes by summarizing the key theories that can be used to understand the impact of this Pompeii Event and pragmatic solutions to fight COVID-19. The authors argue that organizations rooted in foresight will survive and emerge as future trail blazers. An extensive appendix is also included which outlines the implications for financial reporting.

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Book SynopsisThis is an educational book outlining how procurement has evolved and how it has to continue to evolve to incorporate ethics and sustainability. With lots of factual content, worked examples from the author's own experience and handy hints to help procurement professionals ensure that they are acting ethically and promoting sustainability throughout their supply chains, it has been written with an easy-to-read and digest style, free from "theory dump" situations and in a relatable style to people within and aspiring to enter the profession.Whilst aimed at procurement workers, the book will provide information and guidance which will be useful to sales representatives, HR departments as well as marketing and accountancy teams. This is because procurement is a function that is integral to any organization and has to work cross-functionally throughout a business if ethical and sustainable practice is to be introduced and upheld.

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Book SynopsisUnderstanding Cryptocurrencies is perfect for both introductory investors to the digital asset space and experienced investors seeking to gain practical insight into frameworks for understanding digital assets and valuation metrics.The book provides in-depth analysis of Bitcoin, Ethereum, and the different types of Altcoins in the ecosystem. The author demonstrates an empirical approach to explaining how digital assets can fit into a diversified portfolio of traditional financial assets, or as a standalone portfolio in a parallel financial ecosystem. The book contains fundamental, technical, and on-chain analytic tools for investors to better understand Bitcoin price cycles that will ultimately lead to better returns. The capital from these price cycles oftentimes migrates to other digital assets, creating a robust ecosystem and providing opportunities for enterprising investors to generate additional alpha.In Understanding Cryptocurrencies, the author also offers options for asset custody and counterargument breakdowns to create better informed investors. Lastly, the author provides poignant insight into the economic inefficiencies created from decades of Central Bank interest rate manipulation and monetary expansion. These inefficiencies have had social, political, and economic implications. It is ultimately due to these inefficiencies that a global sound money vacuum exists for Bitcoin and other digital assets to exploit.

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Book SynopsisThis book examines the crucial role of investors both retail and institutional investors and interment managers, the corporate board of directors and management in collaborating to achieve financial ESP and nonfinancial ESG sustainability performance in creating shared value for all stakeholders.Business sustainability has become economic and strategic imperative with potential to create opportunities and risks for businesses. There have been considerable efforts by regulators and business organizations to encourage the board of directors and management to pursue profit-with-purpose goals in by focusing on long-term investment and integrating environmental, social and governance (ESG) sustainability into their strategic and investment decisions. The concept of impact investing, of focusing on the importance and relevance of corporate investment strategies in achieving financial economic sustainability performance (ESP) in creating returns on investment and in obtaining non-financial ESG sustainability performance of providing positive social and environment impacts, is gaining acceptance by retail and institutional investors. Positive effects on the environment and society cannot be achieved without allocating scarce resources that could otherwise be used to maximize firms' financial economic performance. The role of the board of directors is to oversee the managerial function of focusing on the long-term financial ESP and non-financial ESG sustainability performance, effectively communicating sustainability performance information to all stakeholders.This book examines the crucial role of investors both retail and institutional investors and interment managers, the corporate board of directors and management in collaborating to achieve financial ESP and nonfinancial ESG sustainability performance in creating shared value for all stakeholders. This book also highlights how people, business and resources collaborate in achieving sustainability performance of creating shared value for all stakeholders. Anyone who is involved with business sustainability and corporate governance will be interested in this book.

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Book SynopsisWhen we apply for a job, we are essentially trying to sell ourselves. If we understand the process of marketing, we can make that sale a lot easier. This requires a plan that includes a deep understanding of our target audiences, an understanding of our strengths and weaknesses, an understanding of the benefits we can offer, and a knowledge of the 4 Ps, product, place, price and promotion.Add to this, an ability to differentiate and position ourselves in the crowded marketplace and to use promotional tactics to rise to the top of the applicant pool, we can get the job of our dreams. When we master these skills, we make the chore of getting a great job, the job we want, more a certainty than a hopeful wish.This book will show you how to network better, how to create an effective email pitch, write a powerful resume and cover letter, and how to persuade recruiters that you offer the most value to satisfy their needs. This book will make you a pro at marketing yourself!

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Book SynopsisThe Intrapreneurship Formula is a practical guide for corporate leaders and managers who aspire to drive corporate innovation. The world we are in today is experiencing an acceleration of technological advancement. More companies are facing disruptions. Companies must innovate to survive.80% of the leaders know the importance of innovating but most do not know where to start. What they don't know is they already have the crucial asset of innovation in their organization - their employees. The question is, how to activate the employees to innovate.This book provides a simple and actionable framework that leaders can apply to drive corporate entrepreneurship. It's a playbook with tools and tested methodologies including Design Thinking, Lean Startup, Agile, etc. –a must read for anyone working on innovation in medium- to large-size companies. The framework and tools, when implemented, will help the company constantly come up with innovation and capture growth.

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Book SynopsisThis book discusses the attributes of inclusive business by engaging people (customers and stakeholders) in creating social and customer values and enhancing business growth among customer-centric companies. Corporate policy and implications of the inclusiveness in businesses on social development constitute the core discussion in this book. Inclusivity concepts and arguments are endorsed by case studies across the developing economies. Philosophy and practices of inclusive business through theoretical foundations, design arguments, and managerial analysis has been discussed across five chapters.Discussion on the success of inclusive businesses in the context of innovation, technology, and new product development which motivated people-led companies to adapt to agile business modeling and drive co-creation and coevolution initiatives are central to this book.

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Book SynopsisEmployers Can Reduce Their Employees' Health Care Costs by Thinking Out of The BoxEmployee health care costs have skyrocketed, especially for small business owners. But employers have options that medical entrepreneurs have crafted to provide all businesses with plans to improve their employees' wellness and reduce their costs. Thus, the cost of employee health care benefits can be reduced markedly by choosing one of numerous alternatives to traditional indemnity policies.The Finance of Health Care provides business decision makers with the information they need to match the optimal health care plan with the culture of their workforce. This book is a must guide for corporate executives and entrepreneurs who want to attract—and keep--the best employees in our competitive economy.

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Book SynopsisFrom the ethics of crisis management, to what to do when your employer lies to you, to DEI failures and the ethics of social media, this book shares the good, the bad, and the ugly with candid insight.When people think about ethics failures, they typically think of Enron, Volkswagen, and other major scandals. Most communication professionals will not face these major dilemmas, but even minor issues can explode to ruin reputations and companies.EthicalVoices uses the PRSA Code of Ethics as a framework to bring ethical dilemmas to life. It provides practical guidance to public relations professionals on how to address specific challenges they will likely encounter.The book includes more than 100 real-world ethics incidents with advice from global industry leaders at companies including Starbucks, Lenovo, the TSA, the Federal Reserve, Harvard Business School, IBM, CDC, and the world's largest public relations agencies.From the ethics of crisis management, to what to do when your employer lies to you, to DEI failures and the ethics of social media, this book shares the good, the bad, and the ugly with candid insight. Beyond the case studies, the book includes a framework for training your ethical mind.

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Book SynopsisManaging a servitization strategy is a tough managerial challenge due to the delicate and high business implications. What do you need to know to achieve the outcomes the company wants? A reliable, practical, and effective instrument and a relevant dynamic managerial capability for motivation and adoption decision. This is the value proposition of Servitization: Assessment Protocol for Action.Servitization is about adding service value to the manufacturing business. The concise content develops pioneering processes and application models through its 5 chapters, written in a colloquial way with real examples while offering corresponding application dynamics that allow incorporating the reader's own experiences on the subject.This book is a suitable support for directors and managers of the manufacturing industry, as well as a tool for immediate action for the professionals interested in the business service innovation model, university professors and students, researchers and consultants, and anyone interested in adding value of service to your business.

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Book SynopsisThe Beatles, the Bible and Bodega Bay presents two portraits: the young man in London on top of the Apple building (and on top of the world!) as he watches the Beatles perform for the last time, and the older man on a remote Sonoma beach on his knees looking out to sea and into the heart of his Creator.#1 Best Selling Beatles Book – Amazon.com #2 “Books About the Beatles” – Senior Editor, Rock, Amazon.com (Beatles Anthology listed as #1) MAJOR PRESS REVIEWS Barnes&Noble.com (Kevin Giordano) “There is something quite Lennonesque about Mansfield’s soul-searching—his tales are astonishingly clear and vivid.” Amazon.com (Gail Hudson) “It is his writing talent and depth of personal story that makes this spiritual memoir rock.” Fox News Channel “A fabulous book about the Fab Four. It’s historical and a must-have.” Publishers Weekly, June 2000 “Eschewing the usual druggy histories of musicians, Mansfield delivers a book that is more philosophical than tell-all. There are enough tidbits to satiate any Beatle maniac, Library Journal, August 2000 “This is a ruminative and ultimately very personal journey through a man’s life and his personal relationships with each member of the Fab Four. Washington Post, October 2000 “This account is a warm-hearted look at an exciting period, related by an observer who was often at the right place at the right time.” ********************************** *Because of Ken’s personal relationship, respect and loyalty to Apple and the Beatles he sought all necessary official and personal approvals from Capitol, Apple, and each of the Beatles including Yoko on John’s behalf. At the time of the original release of The Beatles, The Bible and Bodega Bay he was informed that outside of their own Anthology that this was the only book approved by them. Once again, out of that same respect there have been no changes or updates—the content before you is exactly the same as the original book. These are the thoughts and events exactly as they were happening then…a unique insider’s look at a time that will never exist again.

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Book SynopsisHow do you spark genius? How do you earn a profit from fun? And how do you overcome unthinkable challenges? The developer of Simon, Fashion Polly Pocket, UNO Attack!, My Size Barbie, and Operation explains it all in this fascinating story of toys, transformation, and murder.In his captivating memoir, Jeffrey Breslow tells how: • Creating a game is a mix of Rube Goldberg, Santa’s elves, mass production, and the bottom line. • He oversaw two multi-million dollar businesses that earned profits for more than four decades. Even while the industry transformed itself from using cardboard and plastics into electronics, his companies never acquired debt and never borrowed money from a bank! • He overcame the terrible misfortune of a deadly workplace shooting and led his shaken employees through the tragedy and back to running a thriving business. Millions of people around the world have played with games and toys Breslow and his partners invented—perhaps you have, too! Now, read Breslow’s remarkable story and see how a flash of inspiration, followed by hard work and ingenuity, brought these wonderful games to life.

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Book SynopsisAs seen on Fox and Friends From the front lines in Iraq, Afghanistan, Libya, and other conflict zones to the base of the burning Twin Towers on 9/11 to the eye of countless hurricanes, Rick Leventhal chronicles some of the most amazing stories he’s covered in his thirty-five years as a news reporter, anchor, and Senior Correspondent—with some life lessons thrown in along the way.Part memoir and part leadership manifesto, Chasing Catastrophe empowers those who are ready to work hard to overcome adversity and achieve their goals. In this book, Rick Leventhal shares some incredible highlights and some of the most challenging moments of a career spanning thirty-five years. Rick shares what it was like to sleep in the dirt in the Iraqi desert; to stand at the base of the Twin Towers in flames and run from the smoke cloud when they fell; to face a Category 5 hurricane; to be on scene when one of America’s most cheered and respected race car drivers crashed and died; to hurry to the frozen Hudson River from Midtown after Captain Sully landed his plane on its icy surface; to separate fact from fiction on the fly and figure out what could be reported—and what couldn’t; and to be in awe meeting some of the most famous people in America, only to learn they were fans of his work.

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Book Synopsis

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