Business communication, etiquette and presentation Books

Book SynopsisThe Essential Handbook for Equality, Diversity and Inclusion Terminology. With quick, accessible access to information to reduce inequality. A new updated edition for 2022 of one of the best selling books on Diversity & Inclusion.A practical, look up and find out style guide for current EDI Terminology.A guide to some of the world''s faiths and customs, a useful introduction to communications and PR focused on maintaining dignity and respect for communities.An invaluable guide that should be on everyone''s deskThis new second edition updates the terminology and information with new emerging terms and social constructs. For a post-pandemic work and in the wake of the Black Lives Matter movement some of the new terms are essential.The author, Dr Tony Malone is an artist and human rights advisor with over 20 years experience and lectures about Diversity and Inclusion across the world. He has wrote many articles and books on human rights and continues to keep this top selling book on inclusion up-to-date with new terms in each edition.

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Book SynopsisFrom the creator of the viral series Rich vs. Really Rich, comes a modern formula for building wealth in today’s economy that optimizes your quality of life over the amount in your bank account.Really Rich is a timely work of prescriptive finance by social media influencer and entrepreneur Nicholas Crown. Crown provides readers with an original, ten-point formula for building wealth and happiness:, including:    1.  Create Value: Get rich by making someone else's life easier     2.  Understand that time is priceless     3.  Optimize for quality of life, not a dollar amount     4.  Kindness is an accelerant to wealth     Crown encourages his audience to embrace three foundational points: humility, iteration, and the world. These tools are essential for achieving your goals.

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Book SynopsisThis text is a reference and learning guide for all who use or need spoken Italian for business. Over 40 situations are presented which include: basic phone calls; leaving messages; making presentations; comparing, enquiring, booking; and selling techniques.

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Book SynopsisToo many managers don't have what it takes to carry a good presentation. And they know it. Equally they know that to acquire the skill is to join an admired few, upwardly mobile managers. This book helps them learn techniques and methods of planning research and structuring information that may create inescapable conclusions by their recipients.

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a huge range and FREE tracked UK delivery on ALL orders.

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Book SynopsisTV's most popular pitchman reveals the secrets of pitching to get what you want in virtually any situation.

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Book Synopsis43 MISTAKES is Duncan Bannatyne''s guide to the common traps people in business fall into, and how to stay out of them.Imagine you had your very own personal business adviser, who could give you the benefit of their expertise and help you avoid making costly, embarrassing, time-consuming and even career-ending mistakes. Duncan Bannatyne is that person and he''s here to help you. 43 MISTAKES will make sure you avoid the most common business howlers, and is just as relevant if you are a sole trader on the high street or a bond trader in the City.

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Book SynopsisPhilip Kotler is one of the world's leading authors in Marketing. He is the S.C.Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management, Northwestern University (Emeritus). He has also been a consultant to major US and foreign companies, including IBM, General Electric, and Michelin, and has served as a member of many advisory boards. He has been the author and co-author of over thirty books and has published over 150 articles in leading journals, including Harvard Business Review, Management Science, and Journal of Marketing Research. Kevin Lane Keller is the E. B. Osborn Professor of Marketing and Senior Associate Dean for Marketing and Communications at the Tuck School of Business at Dartmouth College. His research has been published numerous times in all the major marketing journals and has received numerous awards for his research accomplishments, having published over 120 papers

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Book SynopsisThe PR Bootcamp is the ultimate toolkit for businesses who want to raise their profile, get featured in the media and boost credibility around their brand. It offers invaluable insights on how to create a successful, objectives-driven PR strategy - without the price tag of an agency - that supports your business goals. This do-it-yourself guide is perfect for businesses, entrepreneurs and founders alike, who want to get featured in the press and get PR results, fast. The PR Bootcamp tells you everything you need to know about creating a successful PR strategy; from what makes a press-worthy story and how to write a great email pitch to editors, to constructing a can''t-miss press release and finding free media opportunities for yourself.With a rich mix of case studies, actionable tips and thought-provoking questions for your PR strategy, this book by award-winning entrepreneur Angelica Malin is a commercial, accessible handbook for PR in the digital age

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