Writing and editing guides Books

Book SynopsisThis essential guide, edited by experienced journal editors, is the definitive sourcebook for prospective authors who are seeking direction and advice about developing academic papers in marketing that will have a high probability of publication in the best journals in the discipline. It brings together a wealth of contributors, all of whom are experienced researchers and have been published in the leading marketing journals. More than a dozen and a half current and former editors of marketing journals contributed to this volume, contributing words of wisdom and sage advice for the beginning scholar and experienced writer alike. The book covers such topics as ideation, positioning of papers, review of the literature, discussion of methods, presentation of results, development of theoretical and practical implications and responding to reviewers. Both empirical and conceptual papers are addressed. Individual chapters focus on papers with a behavioral focus, a marketing science focus, a strategy focus, and a public policy focus. This book is an indispensable guide for doctoral students, faculty teaching doctoral courses, individuals early in their career in marketing and scholars who wish to place their work in those journals which have a significant impact on the marketing discipline. Contributors include: J.R. Bettman, R.N. Bolton, L. Ferrell, O.C. Ferrell, G.N. Frazier, R.P. Hill, J. Huber, C.S. Katsikeas, U. Kayande, V. Kumar, D.M. Ladik, D.R. Lehmann, M.F. Luce, D.J. MacInnis, V. Mittal, C. Moorman, C. Pechmann, J.H. Roberts, R. Staelin, D.W. Stewart, S. Stremersch, J.O. Summers, S.L. Vargo, R.S. Winer Trade Review'''How to'' books tend to be a poisoned chalice! They imply a well-defined path to achieving a goal, such as a publication in one of the best marketing journals, but neglect the probability of failure and trouble along the way. Fortunately, this book is an exception. It provides incredibly useful insights into the thorny publication process from the perspective of accomplished authors, editors and reviewers. Collectively, the different guidelines and experiences revealed in this book make it a must read for everyone who aspires to publish in top marketing journals - and a consolation for those who never made it.' --Bodo B. Schlegelmilch, WU Vienna University of Economics and Business, AustriaTable of ContentsContents: List of figures and tables vii Biographies of editors and contributors ix Preface xx Acknowledgements xxii SECTION I THE PUBLICATION PROCESS Introduction to Section I 2 1 The Contribution Continuum Revisited Daniel M. Ladik and David W. Stewart 4 2 John O. Summers (2001), ‘Guidelines for Conducting Research and Publishing in Marketing: From Conceptualization Through the Review Process’, Journal of the Academy of Marketing Science , 29 (4), Fall, 405–15 17 3 Publishing Ethics: Managing for Success O.C. Ferrell and Linda Ferrell 28 SECTION II TAILORING YOUR WORK TO YOUR AUDIENCE Introduction to Section II 46 4 On the Positioning of Research Papers in the Marketing Discipline Gary L. Frazier 47 5 How to Publish Consumer Research Based on Experiments in the Top Marketing Journals Cornelia ‘Connie’ Pechmann 53 6 John H. Roberts, Ujwal Kayande and Stefan Stremersch (2014), ‘From Academic Research to Marketing Practice: Exploring the Marketing Science Value Chain’, International Journal of Research in Marketing , 31 (2), June, 127–40 70 7 Deborah J. MacInnis (2011), ‘A Framework for Conceptual Contributions in Marketing’, Journal of Marketing , 75 (4), July, 136–54 84 8 Publishing Marketing Strategy Papers in Scholarly Journals V. Kumar 103 9 So, You Want to Write Policy-Relevant Articles? Ronald Paul Hill 126 10 Publishing in International Marketing: Challenges, Opportunities, and Guideposts Constantine S. Katsikeas 138 11 Sample Design for Research in Marketing Vikas Mittal 157 SECTION III REVIEWS AND THE REVISION PROCESS Introduction to Section III 175 12 Donald R. Lehmann and Russell S. Winer (2017), ‘The Role and Impact of Reviewers on the Marketing Discipline’, Journal of the Academy of Marketing Science , 45 (5), September, 587–92 177 13 How Papers Get Better Before They Get Published Ruth N. Bolton 183 14 The Service-Dominant Logic Journey: From Conceptualization to Publication Stephen L. Vargo 188 SECTION IV FINAL THOUGHTS Introduction to Section IV 198 15 David W. Stewart (2008), ‘Academic Publishing in Marketing: Best and Worst Practices’, European Business Review, Special Issue: Academic Journals and Academic Publishing , 20 (5), 421–33 199 16 Responding to Reviewers: Lessons from 17 Years of Editor Experience at Duke University Christine Moorman, James R. Bettman, Joel D. Huber, Mary Frances Luce and Richard Staelin 212 Index 223

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Book SynopsisStorytelling covers every skill we need in a crisis. We need to share information about how to be safe, about how to live together, about what to do and not do. We need to talk about what is going on in ways that keep us from freaking out. We need to change our behavior as a human race to save each other and ourselves. We need to imagine a possible future different from the present and work on how to get there. And we need to do it all without falling apart. This book will help people in any field and any walk of life to become better storytellers and immediately unleash the power to teach, learn, change, soothe, and create community to activate ourselves and the people around us. The "Resilience Series" is the result of an intensive, collaborative effort of our authors in response to the 2020 coronavirus epidemic. Each volume offers expert advice for developing the practical, emotional and spiritual skills that you can master to become more resilient in a time of crisis.

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Book SynopsisIf you thought a book about thesis writing would make for wearisome reading, think again! In seven entertaining and enlightening chapters, Mikael Sundstrom sheds light on the trials and tribulations of academic writing, offering guidance on how to become a doyen of academic disaster - and, more importantly, how to avoid that fate.Prepare to consider your academic writing in a whole new way. Guiding readers through the many stages of thesis writing, this dynamic book provides a comprehensive and rigorous methodology that encompasses the crucial aspects of the dreaded dissertation. It follows the writing process, from drafting the research question and composing the first line, to constructing an impressive argument and finishing a thesis with finesse. Featuring concrete tips on academic penmanship and regular 'How Not to Fail' boxes, Sundstrom identifies the potential pitfalls that lead to dissertation disaster - and expertly lays out a path to success. This useful guide will be crucial reading for postgraduate students preparing to write theses and dissertations, as well as undergraduate students undertaking longer academic papers for the first time. It will also be a convenient reference guide for course leaders in need of a bank of ideas to assist their students.Table of ContentsContents: Dedication Acknowledgements 1. Introduction 2. Research Question(s) 3. Structure 4. Referencing 5. Making an Argument 6. Look and Feel – Language 7. Look and Feel: Graphics 8. Odds and Sods Bibliography Index

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Book SynopsisIf you thought a book about thesis writing would make for wearisome reading, think again! In seven entertaining and enlightening chapters, Mikael Sundstrom sheds light on the trials and tribulations of academic writing, offering guidance on how to become a doyen of academic disaster - and, more importantly, how to avoid that fate.Prepare to consider your academic writing in a whole new way. Guiding readers through the many stages of thesis writing, this dynamic book provides a comprehensive and rigorous methodology that encompasses the crucial aspects of the dreaded dissertation. It follows the writing process, from drafting the research question and composing the first line, to constructing an impressive argument and finishing a thesis with finesse. Featuring concrete tips on academic penmanship and regular 'How Not to Fail' boxes, Sundstrom identifies the potential pitfalls that lead to dissertation disaster - and expertly lays out a path to success. This useful guide will be crucial reading for postgraduate students preparing to write theses and dissertations, as well as undergraduate students undertaking longer academic papers for the first time. It will also be a convenient reference guide for course leaders in need of a bank of ideas to assist their students.Table of ContentsContents: Dedication Acknowledgements 1. Introduction 2. Research Question(s) 3. Structure 4. Referencing 5. Making an Argument 6. Look and Feel – Language 7. Look and Feel: Graphics 8. Odds and Sods Bibliography Index

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Book SynopsisCritical Thinking and Composition introduces students to the basic components of philosophical writing, as well as techniques and principles for writing clear and precise arguments.The nine chapters of this book cover everything from building strong, logical arguments at the outset to the nuts and bolts of writing successfully in the philosophy sphere. The books focuses on avoiding vagueness and ambiguity when communicating arguments. Additionally, there is emphasis on learning how to recognize common fallacies of ambiguity and how to define terms in clear and precise ways. Excerpts from the writings of key philosophers including Aristotle, the Buddha, Hume, and Sartre (as well as introductions to contextualize each excerpt) deepen the reader's understanding of the elements of impactful philosophical writing. Full of relatable examples designed to engage students, each chapter also contains helpful resources such as learning objectives, keywords, and exercises.Critical Thinking and Composition is a must-have resource for undergraduate courses in composition, philosophy, and related social sciences, especially those with emphasis in critical reasoning and writing.

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Book SynopsisDesigned for intermediate and advanced users of English, this book offers an integrated approach to essay writing by focusing on both the processes and products of writing. It has been developed over many years of teaching and researching written English, in particular, with university students in Thailand. In addition to addressing common issues involving written English which many novice writers face, it covers the basic elements of writing-sentences and paragraphs-and introduces students to descriptive, narrative, expository, and argumentative writing. The book's content and layout are carefully tailored for student writers, as reflected in color highlighting of important text and images, placement of key information in boxes, and inclusion of plentiful exercises with answer keys. Care has also been taken to avoid formality and unnecessary complexity. Model examples taken from actual students' essays as well as published texts help to ensure the book's appeal and educational value to its intended audience of novice writers. Drawing on the Systemic Functional Linguistics of Michael Halliday and others, each of the five units begins with a form-function orientation. The purpose is to raise students' awareness of the links between language structures at the micro-level of words, phrases, and clauses, and to introduce them to higher-order rhetorical goals at the macro-level of paragraphs and essays. Students learn to recognize and evaluate texts for key language features (formal knowledge), such as descriptive phrases, figurative language, and various types of transitions. Students then practice putting these elements together to form larger functional units (rhetorical knowledge), focusing on unity, cohesion, and a clear overall purpose. Each unit then focuses on generating ideas and content (subject knowledge) using critical questions, collaborative discussions, and visualization techniques. At strategic points, students are cycled through key reflective practices (process knowledge) as a way to help them complete longer writing tasks. These longer tasks include clear scoring rubrics, which can be used by the student or teacher as a means to gauge progress and provide feedback. The book will help students acquire essential knowledge alongside transferable and functional skills-both of which can be applied across areas of study and in future writing projects.Table of ContentsIntroduction 1. Essay Writing Basics 2. Descriptive Writing 3. Narrative Writing 4. Expository Writing 5. Argument/Opinion Writing

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Book SynopsisDesigned for intermediate and advanced users of English, this book offers an integrated approach to essay writing by focusing on both the processes and products of writing. It has been developed over many years of teaching and researching written English, in particular, with university students in Thailand. In addition to addressing common issues involving written English which many novice writers face, it covers the basic elements of writing-sentences and paragraphs-and introduces students to descriptive, narrative, expository, and argumentative writing. The book's content and layout are carefully tailored for student writers, as reflected in color highlighting of important text and images, placement of key information in boxes, and inclusion of plentiful exercises with answer keys. Care has also been taken to avoid formality and unnecessary complexity. Model examples taken from actual students' essays as well as published texts help to ensure the book's appeal and educational value to its intended audience of novice writers. Drawing on the Systemic Functional Linguistics of Michael Halliday and others, each of the five units begins with a form-function orientation. The purpose is to raise students' awareness of the links between language structures at the micro-level of words, phrases, and clauses, and to introduce them to higher-order rhetorical goals at the macro-level of paragraphs and essays. Students learn to recognize and evaluate texts for key language features (formal knowledge), such as descriptive phrases, figurative language, and various types of transitions. Students then practice putting these elements together to form larger functional units (rhetorical knowledge), focusing on unity, cohesion, and a clear overall purpose. Each unit then focuses on generating ideas and content (subject knowledge) using critical questions, collaborative discussions, and visualization techniques. At strategic points, students are cycled through key reflective practices (process knowledge) as a way to help them complete longer writing tasks. These longer tasks include clear scoring rubrics, which can be used by the student or teacher as a means to gauge progress and provide feedback. The book will help students acquire essential knowledge alongside transferable and functional skills-both of which can be applied across areas of study and in future writing projects.Table of ContentsIntroduction 1. Essay Writing Basics 2. Descriptive Writing 3. Narrative Writing 4. Expository Writing 5. Argument/Opinion Writing

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Book SynopsisResponding to the trend of formulaic writing in the academic community, How To Write Differently offers a refreshing approach to academic writing in a practical format.The book explores how, in order to write differently, an author needs to embrace complexity and alterity and write to be read. Highlighting the importance of bringing joy and enlightenment to readers rather than simply writing for the metrics, experienced contributors delve into the significance of poetry and idiom, writing from the heart and what to write about. Chapters also consider key practicalities such as, how to make an argument and not slide into reductionism? How to engage with literature without being dull and formulaic? How to describe important issues such as empirical research and insights? Finally, the book sheds light on the review process, where to publish, reflective referencing and how to revise your writing.Aiming to inspire academic writers and readers, while offering practical guidance, How to Write Differently will be a valuable resource for business and management researchers and students seeking to write in a new way.Trade Review‘Nanni Moretti, the Italian film director, once said: “those who speak badly, think badly and live badly”. This masterly written book teaches us that this adage applies, and even more, to the written word. Academics have in their texts their most powerful weapon and sharpest tool. This book reminds us that we need to manage both with the deserved care and respect.’ -- Paolo Quattrone, The University of Manchester, UK‘How to Write Differently: A Quest for Meaningful Academic Writing has much to recommend it to those researchers who want to produce engaging and valued publications rather than simply meeting the demands of being published. This book offers guidance as well as helpful examples for following a writerly path to academic success.’ -- Mary Jo Hatch, University of Virginia, US‘How to Write Differently is a text which stands against scientific, rational, and masculinist writing. Written differently, the reader is taken on a journey into what creative writing can look like. Full of possibility, alterity, solidarity, and hope – a must read for anyone curious and interested in writing, reading, and publishing.’ -- Alison Pullen, Macquarie University, AustraliaTable of ContentsContents: Yiannis Gabriel: Foreword xiii Introduction 1 Monika Kostera 1 Resolving the ambivalences of editing a journal 9 Arndt Sorge 2 What to write about? The parable of Diogenes 17 Jerzy Kociatkiewicz 3 Writing the personal 22 Ilaria Boncori 4 Literary machines and subjective narrators 34 Piotr Graczyk 5 Stories from the field and from the heart 44 Sara Persson 6 Making connections through poetry: A showering of words that matter 54 Matilda Dahl and Jenny Helin 7 Untranslatable management, or the choice of idiom 67 Ghislain Deslandes 8 Art and social science: Anger, reflections, and possibilities 80 Terrence Letiche and Hugo Letiche 9 Caring reviews 88 Monika Kostera 10 Rethinking revisions: The art of devision 99 Daniel Ericsson 11 On reflective referencing 109 Barbara Czarniawska 12 Writing to be read, not for the stars 120 Joanna Średnicka 13 Reducing reductionism, halting holism – some reflections on writing for humans 129 Michał Izak 14 Where to publish and not perish? 138 Martyna Śliwa 15 How to be a good editor – ten (very personal) commandments 147 Annette Risberg 16 ‘If you have any doubts, go to a library’ 149 Tytus Olszewski Index

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Book SynopsisThis comprehensive guide covers every stage of organising and teaching a course in contract drafting. With extensive sample course materials, it offers useful tips for building nuance, creative thinking, and experiential learning into contract drafting curricula. Chapters give detailed definitions and examples of core contract concepts including representations and warranties; covenants; conditions; discretionary authority; and declarations. Exploring complex issues such as ethical negotiation, cross-border transactions and the impact of technology on contracts, it presents a nuanced syllabus that can be adapted for courses that focus exclusively on contract drafting as well as those that contain other elements. The book provides tested examples of exercise sets, grading rubrics, sample contracts and peer-to-peer activities, focusing on engaging students in the dynamics of a client interaction. It turns to neuroscience and learning theory to identify effective pedagogical approaches, giving concrete recommendations for how these can be implemented in the classroom.Professors and instructors teaching contract law, as well as any form of transactional practice will find this book invaluable in developing their courses, with expert guidance on how to boost student understanding and engagement.Trade Review‘As soon as the book arrived, I paged through it. It's first-rate. It does a terrific job of teaching professors how to teach contract drafting. It's a much needed resource given the number of professors who teach drafting despite not having a transactional background.’ -- Tina L. Stark, Emory University School of Law, USTable of ContentsContents: Preface 1. Introduction to teaching contract drafting 2. Client meeting simulation: getting started 3. Negotiation preparation 4. Representations and warranties: getting into the facts 5. Covenants: promises, promises 6. Conditions: drafting with care 7. Discretionary authority: crafting provisions that allow for choice 8. Preliminary components: preamble, recitals, words of agreement, definitions, interpretations, and declarations 9. Other substantive provisions 10. General provisions, otherwise known as ‘boilerplate’ 11. International considerations and contract drafting 12. Drafting for a technological age 13. Using proper words and tabulation 14. Neuoroscience and use of creativity in contract drafting 15. The pedagogy of teaching contract drafting 16. Ethics and contract drafting 17. Contract drafting exercises 18. Sample contracts and checklist 19. Answer key 20. References Index

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Book SynopsisThis crucial book guides academics and researchers through the process of peer reviewing manuscript articles, outlining the methods and proficiencies required to write a high-quality review. Gloria Barczak and Abbie Griffin specifically highlight the importance of becoming a first-rate reviewer to early-career scholars.Beginning with a working definition of a high-quality review, subsequent chapters detail the financial, career and personal benefits of peer reviewing for researchers, outline editors' and authors' expectations of reviewers, and offer a template for reviewing manuscripts effectively. Next, the book explicates sets of questions to consider in reviewing each section of a manuscript and features examples of reviews for actual journal submissions by the authors.Comprehensive in its approach, this book will be crucial for any early-career social scientist hoping to effectively join the peer review process and write high-quality, meaningful reviews, as well as seasoned academics wishing to refine their skills.Trade Review'There are few activities as critical to the scientific process as peer reviewing. Yet, to date, there are few activities that receive less formal training or for which clear and concise guidelines are available. This book represents a significant contribution for overcoming these deficits. I highly recommend it for both early-career and senior scholars.' -- - Stephen L. Vargo, University of Hawai'i at Manoa, US'A fresh perspective on academic publishing: Barczak & Griffin provide an insider's view into the review process in the social sciences, helping you not only to get recognition in your academic community by becoming a better reviewer, but also to take these insights to have more success in publishing your own research!' -- - Frank Piller, RWTH Aachen University, Germany'Peer reviewing is an essential mechanism to enhance the quality of scholarly output but for many academics the peer reviewing process and how to engage in it is very opaque, with some fluency gained only over time, after trial and error. The authors of this book thus do the academic profession a great service by opening up the ''black box'' of peer reviewing. The authors, drawing on over 30 years of experience in the peer review process, give us concrete guidelines and examples of how to engage in this process in an effective way. The authors, however, go beyond practical advice and provide us with a much-needed broader perspective on the process, explaining, for example, how peer reviewing can be beneficial for one's work and career and what is expected of the reviewer in terms of roles to enact, responsibilities to take on, responses and reactions to give, and respect to show (the so-called 5R's of reviewing). Overall: a book that should be mandatory reading for every scholar operating within the social sciences, particularly those at the start of their academic career!' -- - Gerda Gemser, University of Melbourne, AustraliaTable of ContentsContents: 1. Introduction to how to conduct an effective peer review 2. What is a high-quality review? 3. WIIFM – what’s in it (peer reviewing) for me? 4. Expectations of high-quality reviewers: the 5 Rs 5. Getting started and a reviewing template 6. Reviewing the introduction 7. Reviewing the theoretical background, literature synthesis, and hypothesis development 8. Reviewing the research methods 9. Reviewing the results 10. Reviewing the discussion and implications 11. Later revision rounds 12. The present and future of peer reviewing Appendix 1 Social strategy as a means to gain knowledge for innovation Appendix 2 Modeling portfolio decision-making processes Appendix 3 A partial list of references of research methodology standards References Index

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Book SynopsisThis essential guide, edited by experienced journal editors, is the definitive sourcebook for prospective authors who are seeking direction and advice about developing academic papers in marketing that will have a high probability of publication in the best journals in the discipline. It brings together a wealth of contributors, all of whom are experienced researchers and have been published in the leading marketing journals. More than a dozen and a half current and former editors of marketing journals contributed to this volume, contributing words of wisdom and sage advice for the beginning scholar and experienced writer alike. The book covers such topics as ideation, positioning of papers, review of the literature, discussion of methods, presentation of results, development of theoretical and practical implications and responding to reviewers. Both empirical and conceptual papers are addressed. Individual chapters focus on papers with a behavioral focus, a marketing science focus, a strategy focus, and a public policy focus. This book is an indispensable guide for doctoral students, faculty teaching doctoral courses, individuals early in their career in marketing and scholars who wish to place their work in those journals which have a significant impact on the marketing discipline. Contributors include: J.R. Bettman, R.N. Bolton, L. Ferrell, O.C. Ferrell, G.N. Frazier, R.P. Hill, J. Huber, C.S. Katsikeas, U. Kayande, V. Kumar, D.M. Ladik, D.R. Lehmann, M.F. Luce, D.J. MacInnis, V. Mittal, C. Moorman, C. Pechmann, J.H. Roberts, R. Staelin, D.W. Stewart, S. Stremersch, J.O. Summers, S.L. Vargo, R.S. Winer Trade Review'''How to'' books tend to be a poisoned chalice! They imply a well-defined path to achieving a goal, such as a publication in one of the best marketing journals, but neglect the probability of failure and trouble along the way. Fortunately, this book is an exception. It provides incredibly useful insights into the thorny publication process from the perspective of accomplished authors, editors and reviewers. Collectively, the different guidelines and experiences revealed in this book make it a must read for everyone who aspires to publish in top marketing journals - and a consolation for those who never made it.' --Bodo B. Schlegelmilch, WU Vienna University of Economics and Business, AustriaTable of ContentsContents: List of figures and tables vii Biographies of editors and contributors ix Preface xx Acknowledgements xxii SECTION I THE PUBLICATION PROCESS Introduction to Section I 2 1 The Contribution Continuum Revisited Daniel M. Ladik and David W. Stewart 4 2 John O. Summers (2001), ‘Guidelines for Conducting Research and Publishing in Marketing: From Conceptualization Through the Review Process’, Journal of the Academy of Marketing Science , 29 (4), Fall, 405–15 17 3 Publishing Ethics: Managing for Success O.C. Ferrell and Linda Ferrell 28 SECTION II TAILORING YOUR WORK TO YOUR AUDIENCE Introduction to Section II 46 4 On the Positioning of Research Papers in the Marketing Discipline Gary L. Frazier 47 5 How to Publish Consumer Research Based on Experiments in the Top Marketing Journals Cornelia ‘Connie’ Pechmann 53 6 John H. Roberts, Ujwal Kayande and Stefan Stremersch (2014), ‘From Academic Research to Marketing Practice: Exploring the Marketing Science Value Chain’, International Journal of Research in Marketing , 31 (2), June, 127–40 70 7 Deborah J. MacInnis (2011), ‘A Framework for Conceptual Contributions in Marketing’, Journal of Marketing , 75 (4), July, 136–54 84 8 Publishing Marketing Strategy Papers in Scholarly Journals V. Kumar 103 9 So, You Want to Write Policy-Relevant Articles? Ronald Paul Hill 126 10 Publishing in International Marketing: Challenges, Opportunities, and Guideposts Constantine S. Katsikeas 138 11 Sample Design for Research in Marketing Vikas Mittal 157 SECTION III REVIEWS AND THE REVISION PROCESS Introduction to Section III 175 12 Donald R. Lehmann and Russell S. Winer (2017), ‘The Role and Impact of Reviewers on the Marketing Discipline’, Journal of the Academy of Marketing Science , 45 (5), September, 587–92 177 13 How Papers Get Better Before They Get Published Ruth N. Bolton 183 14 The Service-Dominant Logic Journey: From Conceptualization to Publication Stephen L. Vargo 188 SECTION IV FINAL THOUGHTS Introduction to Section IV 198 15 David W. Stewart (2008), ‘Academic Publishing in Marketing: Best and Worst Practices’, European Business Review, Special Issue: Academic Journals and Academic Publishing , 20 (5), 421–33 199 16 Responding to Reviewers: Lessons from 17 Years of Editor Experience at Duke University Christine Moorman, James R. Bettman, Joel D. Huber, Mary Frances Luce and Richard Staelin 212 Index 223

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Book SynopsisLike the sound of the proverbial tree falling in a forest with no human audience, research that is not ultimately published is 'unheard' and forever lost. Moreover, published research that is not reported well may not stand a chance in today's competitive academic world. Those whose first language is not English bear a double burden in trying to make themselves heard and understood. "Writing Readable Research" tries to help users create texts that are easy to read, interesting, and dynamic, yet conform to current standards of English, to criteria of the fields of social science, and to conventions of society in general. This book gives attention to all the layers of scientific writing, from nitty-gritty problems in grammar and punctuation to sensitive interpersonal issues such as criticism of other authors and advancing one's own claims. It can be used as part of a course or independently by students. Since the intended users of this textbook are novice writers, whether graduate students or new faculty members, the practical issues are spelled out. On the other hand, since these writers are also sophisticated scientists, the book addresses their need to understand the theoretical rationale and historical background for some of the guidelines. Although "Writing Readable Research" concentrates on journal articles, it also provides valuable advice on the preparation of talks and posters for conferences, abstracts, and professional letters. Most of all, it is enhanced with a little humor, lots of authentic examples from published texts, and some challenging tasks for students to complete, presented in an easy-to-read layout.Table of Contents1. What are the Constraints in Scientific Writing? 2. Nouns and Pronouns 3. Using Verbs - the Rules for Tenses 4. Shaping Sentences and Paragraphs 5. Being Concise 6. Making Connections - Connectives 7. Understanding Genre Analysis - Introductions 8. Review of the Literature 9. Methods 10. Results 11. Discussion Sections 12. Conference Texts 13. Abstracts 14. Writing Professional Letters

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Book SynopsisLike the sound of the proverbial tree falling in a forest with no human audience, research that is not ultimately published is ‘unheard’ and forever lost. Moreover, published research that is not reported well may not stand a chance in today’s competitive academic world. Those whose first language is not English bear a double burden in trying to make themselves heard and understood. Writing Readable Research tries to help users create texts that are easy to read, interesting, and dynamic, yet conform to current standards of English, to criteria of the fields of social science, and to conventions of society in general. This book gives attention to all the layers of scientific writing, from nitty-gritty problems in grammar and punctuation to sensitive interpersonal issues such as criticism of other authors and advancing one’s own claims. It can be used as part of a course or independently by students.Since the intended users of this textbook are novice writers, whether graduate students or new faculty members, the practical issues are spelled out. On the other hand, since these writers are also sophisticated scientists, the book addresses their need to understand the theoretical rationale and historical background for some of the guidelines. Although Writing Readable Research concentrates on journal articles, it also provides valuable advice on the preparation of talks and posters for conferences, abstracts, and professional letters. Most of all, it is enhanced with a little humor, lots of authentic examples from published texts, and some challenging tasks for students to complete, presented in an easy-to-read layout.

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Book SynopsisThis book describes the various aspects and considerations required in effective project management and the tools that can be used by a nonprofessional project manager to appropriately evaluate how well the professional is doing or effectively manage smaller projects without the need for a professional project manager. Project management is an evolving profession. Originally considered part and parcel of the design function, the practice of project management has evolved into a separate classification of professional practice. Professional project managers of today use sophisticated computer programs to achieve in seconds what took days to accomplish and evaluate in the past. Cost estimating and project scheduling have become key elements in assuring on-budget and on-time delivery of final projects. Key to those is how well the project manager addresses environmental issues that arise. Those issues need to be considered from the planning stages of a project to the end-of-life stages of the project and the disposal of the remnants of the project decades in the future.

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Book SynopsisBusiness Writing for Innovators and Change-Makers is a writing guidebook with street-smarts. It recognizes the unique communication challenges entrepreneurs face and offers clear action steps for tackling them.As an entrepreneur with a pioneering product or service to offer the world, you can’t rely on cookie-cutter communication templates to get your meaning across. You need a set of writing strategies that are quick to implement and easy to adapt to a wide variety of communication situations, from emails to pitch decks.Dawn Henwood provides a simple, flexible approach to writing that will open your eyes to the subtle ways written communication can engage and motivate your target audience. Whether you are just starting your business or scaling up to the next level of success, you’ll find Dawn’s straightforward teaching just the help you need to make your message heard. Business Writing for Innovators and Change-Makers will empower you to build your confidence as a communicator, strengthen your brand, and increase your impact with your customers and clients.

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Book SynopsisWriting manuscripts is central to the advance of scientific knowledge. For an early career aspiring scientist, writing first author manuscripts is an opportunity to develop critical skills and to credential their expertise. Writing manuscripts, however, is difficult, doubly so for scientists who use English as a second language. Many science students intentionally avoid a writing-intensive curriculum. Careful, thorough reviews of draft manuscripts are difficult to secure, and experienced scientific supervisors face more demands on their time than they have time available. Weak draft manuscripts discourage supervising scientists investing the time to coach revisions. It is easier for experienced scientists to ignore the request, or to simply rewrite the article. Early career scientists are motivated to address these barriers but specific advice is difficult to find, and much of this advice is behind a pay wall. This essential, open access text presents writing lessons organized as common errors, providing students and early-career researchers with an efficient way to learn, and mentors with a quick-reference guide to reviewing. Error descriptions include specific examples drawn from real-world experiences of other early-career writers, and suggestions for how to successfully address and avoid these in the future. Versions of this book have been used by Stanford University, UC Davis, Johns Hopkins, and numerous international institutions and organizations for over a decade. Table of Contents1. Introduction1.1 The pathway to publishing1.2 Think before you write approach1.2.1 Develop a framing document1.2.2 Focus on the high level outline (HLO)1.2.3 Use the ‘most common errors’1.2.4 Understand authorship and mentoring responsibilities1.2.5 Structure the writing and feedback process1.3 The scientific writing style1.4 Converting preliminary work into manuscripts1.4.1 Converting reports into manuscripts1.4.2 Converting posters and verbal presentations into manuscripts1.5 The process of peer review2. Most common errorsA. General research and writing practicesA1. Insufficient knowledge of the literatureA2. Not referencing statementsA3. Weak citations A3a. Citing a secondary sourceA3b. Presenting conclusions rather than data from referencesA3c. Arguing from authorityA4. Endnotes not in standard styleA4a. Varying endnote notationA5. Not using standard draft manuscript formA6. Repeating informationA7. Labelling a scientific document as ‘final’A8. Characterizing an observation as ‘the first’A9. Errors in reasoningA9a. Casual assertion of causalityA9b. Assuming association is causalityA9c. Assuming reported behavior reflects actual behaviorA9d. Confusing imperfect recall with recall biasA9e. Confusing absence of recognition with absenceA9f. Asserting seasonality with a single year of dataA9g. Drawing conclusions using confirmation biasA10. Constructing a multivariate model using only statistical criteriaA11. PlagiarismB. Content of quantitative papersB1. Improper focus or format of title and abstractB2. Confusing the role of Introduction, Methods, Results, and DiscussionB3. Not writing the Methods section in chronological orderB4. Not emphasizing steps taken to protect human subjectsB5. Listing interpretations, but not defending one in the DiscussionB6. Not fully explaining limitationsB7. Writing generic recommendationsB8. Presenting new data in the DiscussionB9. Reporting the number of enrolled subjects in the MethodsB10. Specifying the contents of a questionnaireB11. Naïve theories of changeB11a. Recommending a massive increase in fundingB11b. Ignoring incentives and barriersB11c. Assuming weak states can implementB12. An insufficiently focused IntroductionB13. Failure to clarify key sample size assumptionsB14. A high level outline that is not high levelB15. Specifying software used for routine data analysisB16. Presenting rationale in the last sentence of the IntroductionC. Mechanics of writingC1. Using non-standard abbreviationsC2. Using non-standard spacesC3. Improper spellingC4. Capitalization problems C4a. USING ALL CAPITAL LETTERSC4b. Capitalizing non-proper nounsC5. Failure to spell out an isolated numeral < 10C6. Starting a sentence with a numeralC7. Not indenting paragraphsC8. Not aligning text to the leftC9. Problems with parenthesesC10. Not recognizing when an abbreviation has become a nameC11. Misplaced commas in large numbersC12. Varying fonts within the narrativeC13. Using bulleted lists rather than sentencesC14. Uninformative document namesD. Grammatical structures and stylistic strategiesD1. Using present rather than past tenseD2. Failure to use definite and indefinite articlesD3. Excessive use of passive voiceD4. Improper use of “we”D5. Writing from a psychological perspectiveD6. Using excessive sub-headings in the discussion sectionD7. Misplaced modifiersD8. Using nouns with awkward syntax in place of verbsD9. Using different terms for the same object or the same ideaE. Achieving clarity and concisenessE1. Labelling rather than explainingE2. Using weak opening phrases for sentencesE3. Using adjectives and qualifiersE4. Overusing studies or authors as sentence subjectsE5. Using non-descriptive numeric or alphabetical labelsE6. Using respectivelyE7. Using the word etceteraE8. Using foreign wordsE9. Using local words, expressions or monetary figuresE10. Using the term ‘developing country’E11. Using the term ‘socio-economic status’ as a synonym for wealthE12. Using a technical term in its non-technical senseE12a. Using the term ‘random’ in its non-technical senseE12b. Using the term ‘reliable’ in its non-technical senseE12c. Using the term ‘significant’ in its non-technical senseE12d. Using the term ‘valid’ in its non-technical senseE12e. Using the term ‘incidence’ incorrectlyE12f. Using the term ‘correlated’ incorrectly E13. Using the verb ‘documented’E14. Framing an argument in terms of needE15. Using the term ‘illiterate’ as a synonym for ‘no formal education’E16. Using the word ‘challenging’ as a synonym for ‘difficult’E17. Describing a laboratory test result as positiveE18. Using increase or decrease in the absence of a time trendE19. Describing a test as a gold standardF. Recording scientific dataF1. Using statistics in place of the study question to frame resultsF1a. Framing narrative results around p-valuesF2. Not presenting the core dataF3. Using too many decimal placesF4. Using too few decimal placesF5. Using incomplete headings for tables and figuresF6. Imbalance between table and narrative presentation of the resultsF7. Pointing too explicitly to tables and figuresF8. Using inappropriate figuresF9. Using the wrong symbol to designate degreeF10. Using non-standard footnote symbols in tablesF11. Comparing to a varying baselineF12. Generic data tables that lack a clear messageF13. Table layout that impairs comparisons*F14. Maps with irrelevant detailsF15. Numbering figures or tables out of sequenceF16. Listing results in a paragraph that are more clear in a tableF17. Using less informative denominators in a tableF18. p-value in a baseline table of a randomized controlled trialF19. Emailing draft manuscripts with figures that are not compressedG. Approaching publicationG1. Failure to respond to reviewers’ commentsG2. Incomplete response to reviewsG3. Invalid authorship line G4. Missing acknowledgement sectionG5. Choosing an inappropriate journalG6. Not following a specific journal’s details of styleG7. Not using a checklist to review your paper before submissionG8. Exceeding the journal word limitG9. Asking your senior author to recommend reviewersG10. Responding to journal reviewers using the first person singularG11. Retaining comments in subsequent draftsG12. Not finding a description of the error codeG13. Requesting an unprofessionally short turnaround timeG14. Sending blank forms for co-authors to completeG15. Not providing co-authors a copy of the submitted manuscriptG16. Not keeping co-authors informed of journal discussionsG17. Re-using an email thread when circulating a revised manuscriptG18. Not proofreading references prior to submissionG19. Not including text of the manuscript changes in response to reviewersG20. Not including readability statisticsH. Slide and poster presentationsH1. Bullets on the wallH2. Chart junkH3. Copying a manuscript figure instead of developing a custom figureH4. Photos with an unnatural aspect ratioH5. Too many photographs on a single slideH6. Field workers as the dominant subject of photographsH7. Using bullets without hanging indentsH8. Using a pie chartH9. Using vertical bars when horizontal bars would communicate betterH10. Including a final “Thank you” slideH11. Using sentences for bullet pointsH12. Too much space between bulletsH13. Failure to separate ideas in a multi-lined titleH14. Using 3 dimensional chart features as decorationsAppendix 1: Flowchart for reviewing scientific documents Appendix 2: Concept note outlineAppendix 3: Critical questions for protocol developmentAppendix 4: Framing documentAppendix 5: Conference/scientific meeting abstractsAppendix 6: Quantitative manuscript high level outline (HLO)Appendix 7: Example of quantitative manuscript HLOAppendix 8:Authorship Scorecard Appendix 9:JANE (Journal/Author Name Estimator)Appendix 10: STROBE StatementAppendix 11: CONSORT StatementAppendix 12: List of common errors Appendix 13: Concept note exampleReferences

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Book SynopsisSie müssen einen naturwissenschaftlich-technischen Aufsatz schreiben und stehen nun vor dem Problem, ihre wenigen Formeln und Gleichungen korrekt darstellen zu wollen? Sie besitzen bereits Bücher zum Thema „Schreiben einer wissenschaftlichen Arbeit“, möchten zusätzlich aber erfahren, wie Sie bestimmte Sonderzeichen erzeugen können? Sie kennen sich in der Materie schon ganz gut aus, möchten aber regelkonform schreiben? Dieses essential liefert Ihnen Antworten in komprimierter Form. Neben allgemeinen Tipps erhalten Sie auch solche für das Arbeiten mit MS Word und darüber hinaus Informationen zum Umgang mit MS Excel, MS Powerpoint, OpenOffice und LibreOffice.

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Book SynopsisTalk to the Hand: Doing the Write Way provides students with a simple approach to college-level writing that makes the process much less complicated and daunting. The book equips readers with a step-by-step guide that renders the act of writing as easy as looking at a person's hand.The opening chapter introduces the hand theory, with the palm of an open hand representing the thesis statement of an essay or paper and each finger representing a main point. Within this framework, additional chapters explore the differences between formal and informal writing, forms of writing and communication that are present in popular and everyday lives, and problem-solving or proposal writing. Students learn about the power of persuasion and understanding needs, expectations, and possibilities of an intended audience. They learn how to reimagine their work to strengthen their thesis and expand beyond the original foundation of a piece of writing. Each chapter features Scholar in Training boxes, preparation questions and rubrics for each step in the writing process, writing examples to illustrate key points, reflection opportunities, exercises, peer editing sheets, and valuable writing reminders to support the overall learning experience.An interactive and essential resource, Talk to the Hand is an ideal textbook for freshman composition courses. It is also an exemplary guide for all students entering higher education regardless of their academic disciplines.

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Book SynopsisFor more than a quarter of a century, Pat Schneider has helped writers find and liberate their true voices. She has taught all kinds--the award winning, the struggling, and those who have been silenced by poverty and hardship. Her innovative methods have worked in classrooms from elementary to graduate level, in jail cells and public housing projects, in convents and seminaries, in youth at-risk programs, and with groups of the terminally ill. Now, in Writing Alone and with Others, Schneider''s acclaimed methods are available in a single, well-organized, and highly readable volume. The first part of the book guides the reader through the perils of the solitary writing life: fear, writer''s block, and the bad habits of the internal critic. In the second section, Schneider describes the Amherst Writers and Artists workshop method, widely used across the U.S. and abroad. Chapters on fiction and poetry address matters of technique and point to further resources, while more than a hundred writing exercises offer specific ways to jumpstart the blocked and stretch the rut-stuck. Schneider''s innovative teaching method will refresh the experienced writer and encourage the beginner. Her book is the essential owner''s manual for the writer''s voice.Trade Review"Schneider's book is inspiring, full of common sense about fears every writer will recognize and exercises for jump-starting a manuscript. She is well acquainted with naysayers, external and internal. A storyteller, poet, librettist who once struggled to believe in herself, she sees teaching as a mission, writing as empowerment. She's led four workshops a week (one in a low-income project) for 12 years; she explains here how to lead your own. Writing Alone is as much an antidote to writer's block as you're likely to find between two covers: Writing teachers will use it as their bible."--C. Carr, O: The Oprah Magazine"Drawing on her many years of working with writers and would-be writers in workshops, Schneider has authored a useful and comprehensive text for the creative writer seeking to find his or her own voice and authority. Starting with the need to overcome fear, anxiety, and nagging of the relentless self-critic within us, Schneider provides some practical exercises to get the writing process started (again) and to avoid the pitfalls of internal and external criticism. Citing the experience of the hundreds of writers to privilege their own writing despite the distractions they face, to keep a writing journal, and to participate in a writing community with other writers. More than movitivational or purely experiential, this very sensible yet practical text provides scores of proven exercises to help encourage the writer in all of us."--Library Journal"The wisest teacher of writing I know."--Peter Elbow, from the Foreword"I am grateful to Pat Schneider for recognizing that our species is a writing species. If we don't write, it means something in the culture has blocked our natural instinct. [This] helpful, totally personable book shows us how to undo that cultural abuse."--Carol Bly, author of Beyond the Writer's Workshop and My Lord Bag of Rice: New and Selected Stories"Honesty is creative oxygen. Generosity is creative fire. Pat Schneider is a fuse lighter. Her work is gentle, playful, brilliant, and revolutionary. She is the real animal."--Julia Cameron, author of The Right to Write and The Artist's Way"For anyone who wants to write, Writing Alone and with Others is heartening and practical. It unfolds as the story of one writer's journey, and invites the aspiring writer along with a rich variety of anecdote, exercise and advice, celebrating both difference and difficulty as the gifts they are."--Janet Burroway, author of Raw Silk and Writing Fiction"Schneider can help you find your genius. She encourages without ever condescending. She is guide, cheerleader, and advocate. 'What you see, write it,' she counsels. 'Surprise yourself.' You'll find exercises here that will help you do it. The second part of the book, focusing on 'writing with others,' can help the workshop leader or teacher create the kind of atmosphere in which 'images pass in silence from mind to mind,' as writers are affirmed and energized by experiencing creativity, their own and others'."--Marshall J. Cook, author and editor of Creativity Connection"An entertaining and enlightening book...should prove invaluable to poets, writers, teachers, and workshop devotees of all backgrounds and creative denominations."-- Mindy Kronenberg, poet and teacher, author of Dismantling the Playground and editor of Book/Mark Small Press Quarterly ReviewTable of ContentsContents ; Foreword by Peter Elbow ; Acknowledgments ; How to Use This Book ; Introduction: A Writer Is Someone Who Writes ; Part I: The Writer Alone ; 1. "Feeling and Facing Fear" ; 2. "Getting Started (Again)" ; 3. "Toward a Disciplined Writing Life" ; 4. "Writing Practice: The Journal" ; 5. "Writing Practice: Developing Craft" ; 6. "Voice" ; 7. "Growing as a Writer" ; 8. "The Form Your Writing Takes" ; 9. "The Ethical Questions: Spirituality, Privacy, and Politics" ; Part II: Writing With Others ; Introduction: Writing With Others ; 10. "Basic Principles of a Healthy Workshop" ; 11. "Writing in a Classroom" ; 12. "Creating Your Own Workshop or Writing Group" ; 13. "Using Writing to Empower the Silenced" ; Part III: Additional Exercises ; Afterword ; List of Exercises ; Recommended Resources and Reading List ; Credits ; Index

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