Sales and marketing Books
Taylor & Francis Marketing and the Common Good
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£128.25
Taylor & Francis Marketing and the Common Good
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£51.29
Taylor & Francis The Dark Side of Emotional Labour
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£137.75
Taylor & Francis MarketLed Strategic Change Transforming the process of going to market
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£175.75
Taylor & Francis Ltd Routledge Library Editions Marketing 27 vols
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£3,450.56
Taylor & Francis Political Marketing
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£137.75
Taylor & Francis Cultural Studies and AntiConsumerism
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Taylor & Francis Ltd Safety and Security in Tourism
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£51.29
Taylor & Francis Corporate Social Responsibility Sustainability and Public Relations
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£142.50
Taylor & Francis An Introduction to Social Media Marketing
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£56.04
Taylor & Francis Corporate Social Responsibility and Trade Unions
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£147.25
Taylor & Francis Consumer Vulnerability
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£137.75
Taylor & Francis The Philosophy Politics and Economics of Finance in the 21st Century
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£175.75
Taylor & Francis Ltd The Philosophy Politics and Economics of Finance in the 21st Century
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£58.99
Taylor & Francis Global Advertising Attitudes and Audiences
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Taylor & Francis Transformational Growth and the Business Cycle
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£33.74
Taylor & Francis Ltd Ordinary Consumption
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£47.49
Taylor & Francis Behavioral Business Ethics
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£128.25
Taylor & Francis Consumer Behavior Knowledge for Effective Sports and Event Marketing
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£128.25
Taylor & Francis Consumer Behavior Knowledge for Effective Sports and Event Marketing
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£51.29
Taylor & Francis Ltd Marketing Methods to Improve Company Strategy Applied Tools and Frameworks to Improve a Companys Competitiveness Using a Network Approach
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£128.25
Taylor & Francis Good Business
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£104.50
Taylor & Francis Business and the Sustainability Challenge
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£147.25
Taylor & Francis Business and the Sustainability Challenge
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£80.74
Taylor & Francis Pluralism in Management
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£142.50
Taylor & Francis Ltd Trust and Confidence in Government and Public Services 12 Routledge Critical Studies in Public Management
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£105.00
Taylor & Francis The Essentials of Marketing Research
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£75.99
Taylor & Francis The Essentials of Marketing Research
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£156.75
Taylor & Francis Obscene Profits
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£54.14
Taylor & Francis Marketing the eBusiness
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Taylor & Francis Public Relations Law
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£128.25
Taylor & Francis Ltd Handbook of Tourist Behavior
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£166.25
Taylor & Francis Business Ethics
Book SynopsisThese readings grew out of the author''s monthly column on business ethics in the business section of the Athens Banner-Herald newspaper. Written in an open and engaging style, the book features topics that are timely, each followed by several thought provoking discussion questions. The book includes readings on the current financial crisis in order to challenge today''s students to confront the economic reality in which they will have to live. An excellent addition to any Business Ethics course. Table of Contents1. Thinking About Business Ethics and Corporate Citizenship: Business Ethics Teaching and Learning-- Business Ethics Can Be Learnefd in a Classroom; Cheating on the Rise in College Students’ Work; Scandal Shows Lack of Ethics; Business Schools Need Stronger Emphasis on Ethics; Business Purpose-- Profits are a Definite Business Need, But Not Purpose; More to it than Simply Making Money; Corporate Ethics Help Reap Dividends; Responsibility, Profitability Go Hand in Hand; Company Reputation is a Key Factor in Reaching Objectives; Greed and Cheating-- Greed Plays is Hand in Real Life; Greed is the Top Suspect for Recent Slide in Ethics; Greed Drives the Subprime Loan Market; ‘Wall Street’ Shows Greed Isn’t Good; Do we Live in a Cheating Culture? Questionable Ethics Abound in Wall Street Crisis; Trends in Business Ethics in Recent Years-- Survey shows hope for ethics in business; Repentance, reform next steps in 2003; Executives Should Consider These New Year’s Resolutions; Survey Says Not Many Think Highly of Executives’ Ethics; Ethics trends in ‘07 may get worse in ‘08; Troubling Currents Lead to the Perfect Financial Storm; Two Scandals and the Decade Isn’t Over Yet 2. Compliance, Companies, and Corporate Governance: Compliance Issues-- Lawyers, Not Law Rules This Nation; Are America’s Lawyers on a Feeding Frenzy? Is Compliance with Federal Laws Killing Ethics in Business? Companies-- Who’s to Blame for Enron’s Fall from Grace? Trial of Ex-Enron Execs Reveals an Ethical Tsunami; Prosecutions of Top Execs Has an Upside; Merck’s Record Reflects Two Different Faces; HealthSouth Gives the South an Ethics Scandal of its Own; Is Wal-Mart a Microcosm of America’s Future? Pepsi Takes Moral High Road in Trade Secret Case; Accounting Firms Are Expected to be Ethical; Constant News Has a Downside Corporate Governance-- Slack Corporate Governance Costs us All; Compensation for Execs Often Seen as a Scam; Shareholder Activism Blossoms in the Spring 3. Ethical Leadership -- the Heart of Moral Direction: Ethics in Leadership-- Ethical Leaders Vital in New Millennium; From Moral Management to Moral Leadership; True Leadership Bears Four Main Responsibilities; Integrity is Foundation of Leadership; Ethical Leadership has Four Realms; Character Counts when it Comes to Business Success; Spitzer’s Character Undermines Ethics; Finding ‘Sweet Spot’ of Leadership in Working World Servant Leadership-- Greenleaf Brought Origins of Servant Leadership; What Are the Core Characteristics of Servant Leadership? 4. Ethics Issues and Guidelines for Decision Making: Ethics Issues in Decision Making-- Questioning if it Pays to Be Ethical; Have You Yet to Discover your Moral Compass Spinning? Challenge Isn’t Knowing, But Doing Right Thing; Knowing and Motivating Ethics in Business; Do Executives Display Same Ethics on Golf Course as they Do at Work? Speeding Metaphor as a Tool for Teaching Good Business Ethics Ethics Guidelines and Policies-- Iron Law May Guide Practices; The ‘Big Three’ Moral Guides for Businesses; Concepts of Fairness Often Influence Business Ethics; In Business, Golden Rule the Bestseller Business Must Polish Golden Rule; No Doubt Honesty Remains Best Policy in Business; Bill George Offers Guide for Ethics; The Truth Always Comes Out; Drucker’s Management Principles Still Crucial; Ten Social Sins than can Affect Business Contacts 5. Spirituality and Business Ethics: Spirituality in the Workplace; Making Connection Between God and the Workplace; Secular Side of Spirituality and the Bottom Line; The Forgiveness Factor’s Role in Work Place; Forgiveness is a Process that can Enhance Operations; Commandments Form Root of Business Ethics; One Rule Can Best Guide Practices 6. Ethics, Organizations, and Management: Field of Management Ethics Opened by Watergate Scandal; Pressure May Force Ethical Hand; The Signs of Ethical Breakdown in Organizations; The Four Vital E-Words of Organizations Today; Trust is the Key when Rating Great Workplaces; Ethics Programs Go Beyond Compliance Strategy; Crisis Management is an Urgent Topic Again; Honesty’s Star is Rising in Job Recruiting; Secretaries Face Ethical Issues at Work as Well; How May Secretaries Respond to Ethical Pressures They Face? 7. Stakeholders, Environment and Sustainability: Stakeholder Approach-- The Stakeholder Approach to Business Ethics Environment and Sustainability-- Green Business Can Enhance Profits, Ethics; Environmental Initiatives Becoming Mainstream; Sustainability is More than a Buzzword 8. Employee Stakeholders: Workplace Fraud is a Huge Daily Problem; Workplace Violence Number Two Cause of Death at Work; Pay Attention to Warning Signs of Workplace Violence; Balance Needed in Weighing Surveillance, Privacy; Day Laborers Have Worked their Way into National Issue; Considering the Ethics of Illegal Immigration; Holidays a Prime Time for Stealing; Ethics Seen Differently By Women; Whistle-Blower Details Exposure of Fraud; Cell Phone Becoming an Ethics Issue 9. Consumer Stakeholders: Customers Should Expect Reasonable Business Ethics; Satisfied Customers Should Top Company Priorities; Attention to Service May Help Avoid ‘Waiting-in-Line’ Rage; Drug Ads Should Be Restricted; Lessons from ChoicePoint’s Breach in Security; Credit Card Companies Thrive on Consumer’s Carelessness; Consumers Own Worst Enemy with Credit Cards; Credit Card Companies Using Questionable Marketing; Rebates Have Crossed Line into Scam Territory 10. Global Topics in Business Ethics: Answering Question of What’s Behind Anxiety Over Globalization; Global Capitalism’s Impact Inspires Opposing Views; Sweatshop Issue Won’t Fade Away; Self-regulation Best Way for Companies to Better Sweatshops; Business Ethics Take Italian Turn; Studying in Italy Provides Lessons in Ethics; Classic Case of Corporate Responsibility Still Unresolved at Bhopal; American Business Must Consider China Factor; Globalization Has Changed Social Contracts
£39.99
Taylor & Francis Selling Architectural Ideas
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£73.14
Taylor & Francis Marketing Communications
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£39.99
Taylor & Francis Technology Management and Society
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£32.99
Taylor & Francis Kennedy on Negotiation
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£128.25
Taylor & Francis Ltd Marketing Training Services
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Taylor & Francis Ltd Its Not Luck
Book SynopsisThere has been a shift of policy at board level. Cash is needed and Alex Rogo's companies are to be put on the block. Alex faces a cruel dilemma. If he successfully completes the turnaround of his companies they can be sold for the maximum return: if he fails they will be closed down. Either way Alex and his team will be out of work. It looks like lose-lose, both for Alex and for his team. And as if he doesn't have enough to deal with, his two children have become teenagers. As Alex grapples with problems at work and at home, we begin to understand the full scope of Eli Goldratt's powerful techniques. It's Not Luck reveals more of the Thinking Process-techniques that consistently produce win-win solutions to seemingly impossible problems.Trade Review'Realistic, fun ... Educational' Business Age 'Not only is Goldratt a fine novelist, his management thinking challenges the norm and provides the reader with much food for thought, as well as ideas for dealing with a host of everyday situations.' The Engineer '... a refreshing and easily digestible style ... for those who want to develop their own innovative solutions rather than apply the quick fix.' BICS Control 'The inspirational ideas in this book are rigorously tested using reason ... an apt reminder that winning in business is not a matter of luck, but of detailed planning allied to vision.' Financial Training Review 'Once I picked up this book I could hardly put it down again as the concepts of the Theory of Constraint - The Thinking Processes, run right through the book.' Executive Engineer
£25.99
Taylor & Francis Corporate Fraud
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£171.00
Taylor & Francis Strategic Supply Chain Alignment Best Practice in Supply Chain Management
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£128.25
Taylor & Francis Ltd Business Negotiation A Practical Workbook by Paul Steele
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£39.99
Taylor & Francis Ltd Marketing Planning for the Pharmaceutical Industry
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£137.75
Taylor & Francis Ltd Getting Out of a Contract A Practical Guide for Business
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£128.25
Taylor & Francis Ltd Sales Training Games For Sales Managers and Trainers
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£128.25
Taylor & Francis Customer Loyalty Programmes and Clubs
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£128.25
Taylor & Francis Gower Handbook of Call and Contact Centre Management
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£128.25
Taylor & Francis Gower Handbook of Supply Chain Management
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£175.75