Public relations Books
Taylor & Francis A Wall Street Guidebook for Journalism and Strategic Communication
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£37.99
Taylor & Francis Advancing Crisis Communication Effectiveness
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£128.25
Taylor & Francis The Global Public Relations Handbook
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£75.99
Taylor & Francis Ltd Communicating Construction Insight Experience and Best Practice
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£104.50
Taylor & Francis Ltd Social Media Storms
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£37.99
Taylor & Francis Ltd Social Media Storms
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£128.25
Taylor & Francis Political Management The Dance of Government and Politics
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£36.99
Taylor & Francis Political Management The Dance of Government and Politics
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£128.25
Taylor & Francis Social Media and Crisis Communication
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£130.00
Taylor & Francis Ltd Social Media and Crisis Communication
Book SynopsisThe second edition of this vital text integrates theory, research, and application to orient readers to the latest thinking about the role of social media in crisis communication. Specific crisis arenas such as health, corporate, nonprofit, religious, political, and disaster are examined in depth, along with social media platforms and newer technology. Social Media and Crisis Communication, Second Edition provides a fresh look at the role of visual communication in social media and a more global review of social media and crisis communication literature. With an enhanced focus on the ethics section, a short communication overview piece, and case studies for each area of application, it is practical for use in a variety of learning settings. A must-read for scholars, advanced students, and practitioners who wish to stay on the leading edge of research, this book will appeal to those in public relations, strategic communications, corporate communicatioTrade Review"Yan Jin and Lucinda Austin have pulled together an impressive list of crisis communication scholars whose research on various aspects of social media and crisis couldn’t be more timely--from a review of social media in a global context to misinformation, the book examines current issues in social media and crisis, foundations and frameworks and provides case studies. It is edited with dexterity. It is a "must have" in any crisis communication course and highly recommended."Amiso M. George, Texas Christian University, USA"This book provides a one-stop, evidence base for new benchmarks of good practice in social media crisis communication. Its frameworks, methodologies, and insights cross multiple stages of crisis and disaster cycles and provide readers with relatable and global case studies and methods to design and evaluate real-world or in-class interventions or activities."Amisha Mehta, Queensland University of Technology, Australia“Excellent integration of research, theory and application written through a social media lens.”Terry L. Rentner, Bowling Green State University, USA“In an era when so many of us are trying to determine how best and when to use social media in the wake of a crisis, Social Media and Crisis Communication provides valuable and relevant content. Whether you are studying crisis communications or involved in planning and execution for an organization, this volume will give you essential background for solid decision-making.”Matt Tidwell, University of Kansas, USA"'[This book] offers clear thinking, illustrated by sufficiently articulated details, to help crisis communicators in high-pressure situations deliver [...] through carefully considered actions."B. St. John, University of Colorado-Boulder, for CHOICE June 2023"Yan Jin and Lucinda Austin have pulled together an impressive list of crisis communication scholars whose research on various aspects of social media and crisis couldn’t be more timely--from a review of social media in a global context to misinformation, the book examines current issues in social media and crisis, foundations and frameworks and provides case studies. It is edited with dexterity. It is a "must have" in any crisis communication course and highly recommended."Amiso M. George, Texas Christian University, USA"This book provides a one-stop, evidence base for new benchmarks of good practice in social media crisis communication. Its frameworks, methodologies, and insights cross multiple stages of crisis and disaster cycles and provide readers with relatable and global case studies and methods to design and evaluate real-world or in-class interventions or activities."Amisha Mehta, Queensland University of Technology, Australia“Excellent integration of research, theory and application written through a social media lens.”Terry L. Rentner, Bowling Green State University, USA“In an era when so many of us are trying to determine how best and when to use social media in the wake of a crisis, Social Media and Crisis Communication provides valuable and relevant content. Whether you are studying crisis communications or involved in planning and execution for an organization, this volume will give you essential background for solid decision-making.”Matt Tidwell, University of Kansas, USA"'[This book] offers clear thinking, illustrated by sufficiently articulated details, to help crisis communicators in high-pressure situations deliver [...] through carefully considered actions."B. St. John, University of Colorado-Boulder, for CHOICE June 2023Table of ContentsIntroduction SECTION I: Overview of Social Media Research in Crisis Communication Chapter 1: Social Media and Crisis Communication (SMCC) Research in a Global Context: An Updated Review and Critique Chapter 2: Current Issues of Social Media and Crisis Communication SECTION II: Current Issues of Social Media Chapter 3: Ethical and Legal Principles for the Practitioner: Consumers, Organizations, and Platforms Chapter 4: Corporate Social Responsibility and Crisis Chapter 5: Online Activism and a Conceptual Typology of Public Relations Activist Roles SECTION III: Foundations and Frameworks SECTION III-A: Foundations and Frameworks: Organizational Approaches and Considerations Chapter 6: Organizational Purpose, Culture, Crisis Leadership, and Social Media Chapter 7: Social Media Influencers in Crisis: Providing Counsel on Instagram Chapter 8: The Importance of Authenticity in Organizational Crisis Communication via Social Media SECTION III-B: Foundations and Frameworks: Audience-Oriented Approaches and Considerations Chapter 9: Paracrisis and Crisis: Guidance from Situational Crisis Communication Theory Chapter 10: Crisis Misinformation and Corrective Strategies in Social-Mediated Crisis Communication Chapter 11: Crisis Information Vetting: Extending the Social-Mediated Crisis Communication Model SECTION III-C: Foundations and Frameworks: Characteristics and Types of Social Media Chapter 12: Social Media Platforms and Broader Participation in Crisis Communication Chapter 13: Visual Crisis Communication: A Social Semiotic Approach to Visual Dialogues on Social Media Chapter 14: New Technology, Big Data, and Artificial Intelligence Chapter 15: Dark Social Influencer Engagement in Brand Communication SECTION IV: Areas of Application SECTION IV-A: Areas of Application: Corporate Chapter 16 (Short Communication and Brief Case Study): It’s War: The New Dilemma for Corporations and Social Issues Chapter 17: Social Media and the Role of Internal Communication for Crisis Prevention and Management Chapter 18: Factors Influencing Crisis Arena Crossovers: The Apple iPhone #ChargeGate Case SECTION IV-B: Areas of Application: Nonprofit Chapter 19 (Short Communication and Brief Case Study): PETA’s Crisis History: A Case Study Chapter 20: Philanthropic Crisis Communication Chapter 21: Advancing Research on Crisis Communication and Religion SECTION IV-C: Areas of Application: Health and Political Chapter 22 (Short Communication and Brief Case Study): Influencer Crisis Communication During COVID-19 Pandemic: @KatieMCrenshaw Chapter 23: Opportunities for Instructional Crisis Communication through Social Media: Communicating Self-Protective Actions for Food Safety During the COVID-19 Pandemic Chapter 24 (Short Communication and Brief Case Study): Political Pivot: Framing the COVID-19 #GoVAXMaryland Campaign in Social Media Chapter 25: Navigating Political Scandal and Reputation Crisis in Social Media Chapter 26: iScotland: Crises, the Integrated Model of Activism, and Twitter SECTION IV-D: Areas of Application: Sport Chapter 27 (Short Communication and Brief Case Study): A Crisis of Cool: Baseball’s Race Against Time Chapter 28: Recognizing their Power: How athletes have utilized social media to influence crisis communication decisions during COVID-19 Chapter 29: Rallying The Fans: Fanship-Driven Sport Crisis Communication on Social Media SECTION IV-E: Areas of Application: Disaster Chapter 30 (Short Communication and Brief Case Study): Silence is Not Golden: Social Media Lessons from Puerto Rico Chapter 31: Natural Disaster Preparedness, Response, and Recovery Crisis Communication Chapter 32: The Social Functions of Idle Alerts SECTION V: Emerging Frameworks and Future Directions Chapter 33: New Theoretical Directions and Frameworks in Social Media and Crisis Communication Research Chapter 34: Toward More Valid and Transparent Research: A Methodological Review of Social Media and Crisis Communication
£35.99
Taylor & Francis The New Review Economy
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£47.49
Taylor & Francis The New Review Economy
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£24.51
Taylor & Francis Nation Branding
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£147.25
Taylor & Francis Nation Branding
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£44.99
Taylor & Francis Transparency Public Relations and the Mass Media
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£24.51
Taylor & Francis Public Relations Ethics The RealWorld Guide
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£35.99
Taylor & Francis Public Relations Ethics The RealWorld Guide
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£128.25
Taylor & Francis Strategic Communication
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£128.25
Taylor & Francis Ltd The Routledge Companion to Public Relations
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£185.25
Taylor & Francis Ltd Corporate Social Responsibility Public Relations and Community Engagement
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£43.69
Taylor & Francis Ltd Advancing Crisis Communication Effectiveness
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£39.99
Taylor & Francis Ltd Online Place Branding
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£39.99
Taylor & Francis Media Relations Issues and strategies
Book SynopsisPublic relations and the media are in a time of major change. The rise of social media, altered media platforms, evolving legislative environments and new models of communication have altered not only the working environments of public relations and the news and entertainment media, but also many aspects of how these industries work together.Media Relations provides a practical and thorough introduction to media work in this changing environment. Based on a solid understanding of media culture and theory, Jane Johnston shows how to steer a path between the technical and human elements of media relations. She drills down into the different types of media, analysing their applications, strengths and weaknesses, and shows how to target your message to the right media outlets, whether national television, community radio, celebrity magazines or influential blogs.This second edition has been revised throughout and includes new case studies, and new chapters on digital and social media, media campaigns, and legal and ethical considerations.Trade Review'Media Relations: Issues and Strategies is written in an engaging, easy to understand style. It provides excellent examples and cases of media relations.' - Global Media JournalTable of ContentsAcknowledgements1 Media relations in context2 Understanding the media environment3 Theorising media relations4 Law and ethics in media relations5 Working with the news media6 Media relations campaigns7 Media releases8 Media kits, guides and online media centres9 Media conferences, 'famils' and events10 Not just the news11 Working with newspapers and magazines12 Working with radio and television13 Working with the internet and social mediaReferencesIndex
£128.25
Taylor & Francis Public Relations
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£128.25
Taylor & Francis Ltd The Role of Leadership in Building Inclusive Diversity in Public Relations
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£39.99
Taylor & Francis Ltd The Role of Leadership in Building Inclusive Diversity in Public Relations
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£128.25
Taylor & Francis Ltd MacroSocial Marketing Insights
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£39.99
Taylor & Francis Ltd Working Postures and Movements
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£68.39
Taylor & Francis Public Relations and the Corporate Persona
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£39.99
Taylor & Francis Relationship Building in Public Relations
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£39.99
Taylor & Francis The Moral Compass of Public Relations
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£39.99
Taylor & Francis Strategic Sport Communication
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£45.59
Taylor & Francis Strategic Sport Communication
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£128.25
Taylor & Francis Ltd Engaging Employees through Strategic Communication
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£999.99
Taylor & Francis Engaging Employees through Strategic Communication
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£999.99
Taylor & Francis The Theory and Philosophy of Organizations Critical Issues and New Perspectives Social Analysis
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£45.59
Taylor & Francis Employment Relations in the Growing Asian Economies
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£137.75
Taylor & Francis Media Production Agreements A Users Guide for Film and Programme Makers Blueprint Series
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£166.25
Taylor & Francis Ltd Informal Learning in the Workplace Unmasking Human Resource Development
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£56.04
Taylor & Francis Ltd Organisational Learning and Effectiveness
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£47.49
Taylor & Francis Ltd Training for a Smart Workforce
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£51.29
Taylor & Francis Ltd Flexible Learning Human Resource and Organisational Development Putting Theory to Work
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£52.24
Taylor & Francis Gender Identity and the Culture of Organizations Routledge Studies in Management Organizations and Society
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£68.39
Taylor & Francis Ltd Corporate and Organizational Identities
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£175.75
Taylor & Francis Corporate Reputation and Competitiveness
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£128.25
Taylor & Francis Sales Management A Global Perspective
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£58.89
Taylor & Francis Answers for Modern Communicators
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£47.49
Taylor & Francis Ltd European Works Councils Pessimism of the Intellect Optimism of the Will 9 Routledge Research in Employment Relations
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£90.00
