Media, entertainment, information Books

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a huge range and FREE tracked UK delivery on ALL orders.

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a huge range and FREE tracked UK delivery on ALL orders.

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a huge range and FREE tracked UK delivery on ALL orders.

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Book SynopsisGlobalizing Ideal Beauty is the forgotten history of a group of women copywriters whose successful ad campaigns went international in the 1920s and spread an American notion of feminine appeal from Bangor to Bangkok. Sutton's approach is grounded in a huge body of original archival research that has so far remained largely untapped.Trade Review"Provides a glimpse into the origins of advertising and the key role that women played in creating today's global standard of feminine beauty . . .A useful volume for marketing as well as women's studies collections . . .Recommended." - Choice "An empirically rich and beautifully written study of the complex and often contradictory roles that women and gender played in the history of American advertising. This should be essential reading for all those interested in understanding in what ways gender, class and race matter to the projection of American commercial culture at home and abroad." - Mona Domosh, Dartmouth College "This absorbing book contributes to a growing body of sophisticated work about 20th century advertising. Sutton's study follows a group of avant-garde female copy writers, the J. Walter Thompson Women's Editorial Department, focusing particularly on the interwar years. Sutton shows how these class-conscious, professional, modern, feminist style-setting copywriters created 20th century cosmetics advertising in JWT's imperialist, hyper-masculine corporate culture." - Tani E. Barlow, Ting Tsung and Wei Fong Chao Professor of Asian Studies, History Department, Rice University.Table of ContentsIntroduction From Suffrage to Soap 'Good Looks Supremacy' Selling Prestige and Whiteness Selling Sex and Science J. Walter Thompson's International Expansion and the Ideology of Civilization J. Walter Thompson's International Ads Index

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Book SynopsisThe book provides a comprehensive application of narrative theory to video games, and presents the player-response paradigm of game criticism. Video Game Narrative and Criticism explains the nature of gameplay - a psychological experience and a meaning-making process in the fictional world of video games.Table of ContentsIntroduction 1. A Player's Story 2. Game Criticism

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Book SynopsisMary Hogarth is Principal Lecturer leading the Features Journalism programme at Southampton Solent University, UK. John Jenkins is a former night editor of the Daily Telegraph. From Fleet Street he established two magazine publishing companies, has edited 22 books, written three biographies and established the magazine Writers' Forum. He has sold articles and stories to more than 300 titles around the world and lectured at several universitiesTrade ReviewWith all the noise about what platforms magazines should inhabit, it's easy to forget what makes a great magazine, how tough it to launch one and how important they are to our culture. This is a book that warns prospective launch editors not just of the months of market research, the long nights, the business nous and the passion you need to successfully launch a magazine, but also the fun and the tingle you get when you know you've got a brilliant idea. * Barbara Rowlands, Director of the Magazine Journalism MA, City University London, UK *How to Launch a Magazine in this Digital Age is going straight onto my students’ core reading list and my bookshelf as soon as it comes off the press. Accessible with supportive, developmental exercises and essential resources, it is illustrated by analyses of trends, colourful first-hand case studies and professional expertise with a helpful digital link to keep the moment flowing. As Future’s Mike Goldsmith says in its pages “the only precedent is that everything changed yesterday and it might change again today”. In such an era of social changes and reactive publishing brands, this is a book whose time has come. * Catherine Darby, Course Leader for the MA in Magazine Journalism, University of Central Lancashire *This book will help students, and all those who wish to critically assess the viability of their new magazine idea and launch it as a sustainable brand and business that can connect with audiences across multiple media platforms. The excellent insights provided by media and publishing industry leaders, editors and creative entrepreneurs are informative and inspiring. * Desmond O’Rourke, Course Director, MA Publishing and Leader of the Magazine Specialism, London College of Communication, University of the Arts London, UK *This is an excellent book. The wide range of content is particularly relevant for those wanting to know how to launch an idea on various media platforms. Written in a very readable style, each chapter sets out and explains the key points, well illustrated by case studies, a summary, input by industry gurus and an action plan. There is an associated website set up as an online interactive learning tool. The comprehensive and up to date information from editorial to advertising, production to strategy in both print and digital makes this book a ‘must read’ for students and indeed for anyone working in media. It should become a standard reference work. * Jessany Marsden, Editorial Consultant, External Examiner for Degrees in Journalism, (ex) ipcmedia Editorial Training and Development, UK *Table of ContentsContents Acknowledgements Introduction 1. A gap in the market 2. Developing your magazine 3. Target audiences 4. Publishing strategies: print, digital & online 5. A sustainable business model 6. Branding and editorial concepts 7. Distribution strategies 8. Your team 9. Advertising & other revenue streams 10. Production: Print, digital & online 11. A successful launch 12. Conclusion Contributors Glossary Resources Bibliography Index

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Book SynopsisMartin Hewitt is Professor of History and Dean of the School of Music, Humanities and Media at the University of Huddersfield, UK.Trade ReviewA meticulously researched account of the mid-Victorian phase of the campaigns against press taxes -- Melissa Score, Birkbeck University, UK * Reviews in History *Hewitt's political and economic approach to the press is illuminating ... Chapter 6 is the most detailed analysis to date of British newspaper publishing from 1855 to 1869 ... Beyond its value as political history, this is a useful sourcebook on mid-century newspaper publishing. -- Andrew Hobbs, University of Central Lancashire, UK * SHARP News *Table of ContentsPrologue 1. Setting the Scene 2. The Foundations of the mid-Victorian Campaigns 3. The Association for the Promotion of the Repeal of the Taxes on Knowledge as a Pressure Group 4. First Phase: repealing the advertising and stamp duties 5. The Paper Duties, 1858-61 6. The Cheap Press Regulations and Securities: A Free Press? 7. The Morning Star 8. The Cheap Press 9. Conclusion Bibliography Index

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Book SynopsisThe development of communication technology and the proliferation of centers that collect, interpret, and transmit information does not mean that communities have become a more transparent and enlightened environment. If anything, the pioneering research of modern communication signifies the ambiguity of individual and collective existence.Myth in Modern Media Management and Marketing is an essential reference source that discusses the analysis of the role of myth and mythical thinking in the operation of media organizations and their functioning on the media market. Featuring research on topics such as social media, brand management, and advertising, this book is ideally designed for social media analysts, media specialists, public relations managers, media managers, marketers, advertisers, students, researchers, and professionals involved with media and new media management.

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Book SynopsisLike many other cultural commodities, films and TV shows tend to work in such a way as to obscure the conditions under which they are produced, a process that has been reinforced by dominant trends in the practice of Film and Television Studies. This collection places the workplace experiences of industry workers at centre stage. It looks at film and television production in a variety of social, economic, political, and cultural contexts. The book provides detailed analyses of specific systems of production and their role in shaping the experience of work, whilst also engaging with the key theoretical and methodological questions involved in film and television production. Drawing together the work of historians, film scholars, and anthropologists, it looks at film and television production not only in Hollywood and Western Europe but also in less familiar settings such as the Soviet Union, India, Nigeria, and the Democratic Republic of Congo. Chronologically wide-ranging, interdisciplinary and international in scope, it is a unique introduction, critical for all students of the film industries and film production.Trade ReviewWe live in a world where work is often about relations between people and place, and about creating an identity. More than that, hidden behind the scenes of the structures within which workers operate are real-life stories that offer unique insights into what the way we work says about our society. That is why I am fascinated by this important book...This book offers a valuable contribution to our reflections on social justice issues and change in work for readers in media and film studies, cinema history, and work and labour studies. One of the many strengths of the text is that it offers revealing and often surprising snapshots of the kinds of politics, restrictions, constraints and pressures under which various workers have had to operate, and that they must delicately navigate...Overall, the collection encourages the reader to reflect on the kind of world in which professionals in creative industries have worked, and invigorates questions about the kind of world in which we might want to work and live. -- Sheree K. Gregory, Swinburne Institute for Social Research * Media International Australia *There is an absence of work in the literature [on film and television] as a whole that would give voice to the crafts and technical trades whose arcane job titles (focus puller, matte painter or dolly grip) cinema goers glimpse fleetingly as the credits roll. The importance of this text is that it makes a contribution towards filling this gap . . . This is a welcome contribution to the literature on work in film and television production, indeed on work in the creative industries more broadly, offering a grounded and empirically informed insight into production cultures that have been ignored, or arguably worse, hyped as glamorous. -- Keith Randle, University of Hertfordshire, UK * Work, Employment & Society *Table of ContentsINTRODUCTION Andrew Dawson and Sean Holmes, "Working in Film and Television" PART ONE: SYSTEMS OF PRODUCTION 1. Andrew Dawson, "Labouring in Hollywood's Motion Picture Industry and the Promise of 'Flexible Specialisation'" 2. Dorota Ostrowska, "Alternative Models of Film Production: Film Units in Poland after World War II." 3. Olof Hedling, "New Creative Cities in Scandinavia?" PART TWO: MANOEUVRABLE SPACES 4. Sean Holmes, "No Room for Manoeuvre: Star Images and the Regulations of Actors' Labour in Silent-Era Hollywood." 5. Richard Paterson, "Freelance Life in UK Television" 6. Ikechukwu Obiaya, "Behind the Scenes: The Hidden Face of Nollywood." PART THREE: PATRONAGE AND CLIENTISM 7. Katrien Pype, "Fathers, Patrons and Clients: Social and Economic Aspects in the Production of Television Drama in Post-Mobutu Kinshasa." 8. Alison Smith, "Les Chefs-Operatrices: Women Behind the Camera in France." PART FOUR: CREATIVE AGENCY 9. Linda Marchant, "Cornel Lucas: Stills Photography and Production Culture in 1950s British Film." 10. Clare Wilkinson-Weber, "Making Faces: Competition and Change in the Production of Bollywood Film Star Looks." CONCLUSION BIBLIOGRAPHY INDEX

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Book SynopsisTony Wilson was the TV reporter turned would-be music mogul whose life was more rock'n'roll than the bands he nurtured. He co-founded Factory Records and The Hacienda, he kick-started Joy Division, Happy Mondays and New Order and he was the inspiration for 24 Hour Party People. From a childhood growing up with a gay father and a domineering mother to his tragic death in 2007 after battling the NHS for a drug that could prolong his life, David Nolan investigates the man they called 'Mr Manchester'. Drawing on interviews with musicians, DJs, writers, actors, family and friends - including Wilson's partner Yvette Livesey - Nolan paints a picture of a driven, chaotic man whose influence is still felt today in music and television. Everybody knows the legend - Tony Wilson spent a lifetime creating it - for the first time, here's the truth.

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Book SynopsisElectric and Music Industries Ltd (EMI) first saw the light of day in the UK in 1931. In a visionary move for the gramophone age, it manufactured both hardware (recording and playback equipment) and software (the records and tapes its machines would play). For over half a century, EMI dominated both sectors, it's music division eventually becoming the most successful in the world with a roster that at various times included "The Beatles", Maria Callas, Frank Sinatra, Cliff Richard, Pink Floyd, "The Beach Boys", "Queen", Robbie Williams, "The Spice Girls", Kate Bush and Kylie Minogue. Then in the 1990s, things started to go wrong.This title explores and investigates EMI's extraordinary decline from the greatness over two decades of rejected takeovers, unsuccessful mergers, executive changes, profit warnings, artist and staff cuts, press criticism and never-ending speculation. It includes interviews with many key players including former EMI Group/EMI Music executives Sir Colin Southgate, Jim Fifield, Eric Nicoli, Tony Wadsworth, David Munns, Rupert Perry, Ray Cooper and Jon Webster. He has also interviewed many managers, music journalists, financial analysists and rival record company executives. The result is the definitive account of a major international company's travails. It is also an eye-opening expose of the speed at which the music industry has changed.

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Book SynopsisHow can you ensure that IT problems do not damage your business? IT is integral to modern organisations, and the way you manage it can make or break your business. It is not enough for the IT manager to understand the latest technical developments. For your company to succeed, everyone in the IT department must also understand their role in achieving overall business goals. Written in a friendly question-and-answer format, Practical ITSM explains how to set up a technical service management structure, using the best practice framework established by the latest version of the IT Infrastructure Library (ITIL(R) 2011). The ITIL system is the most widely adopted approach to technical IT service management worldwide. It shows technical support staff how to provide the efficient IT services that are vital to your company's success. Learn how ITIL can help you to: Protect your company's reputation If you system goes down for any length of time, you might not be able to process an order or honour a contract. ITSM helps your business meet customer deadlines and expectations. Safeguard vital information and recover from IT setbacks Without adequate IT service management you could risk losing vital information, like payroll, billing and sales data. Retain momentum With a structured IT service management in place, routine maintenance issues can be quickly resolved, minimising delays and improving productivity. Read this book to see how ITIL can help your IT function support business goals.Table of ContentsIntroduction; 1: Introduction to IT Service Management; 2: Overview of ITIL 2011; 3: The ITIL Lifecycle; 4: Service Desk Function; 5: Incident Management; 6: Problem Management; 7: Change Management; 8: Release and Deployment Management; 9: Service Asset and Configuration; 10: Service Level Management; 11: Service Catalogue Management; 12: Capacity Management; 13: Demand Management; 14: Availability Management; 15: Information Security Management; 16: Access Management; 17: IT Service Continuity Management; Appendix 1: Sample SLA Between IT Services and Rocksolid Business Managers; Appendix 2: Sample OLA between IT Department and the Electrical Department; Appendix 3: Sample UC between RockSolid IT Services and ABC Computer Corp; Appendix 4: A Simple IT Service Management Flow with Interactions among Different Processes; Appendix 5: The ITIL Glossary; Appendix 6: ITSM Books and other Resources; ITG Resources

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Book SynopsisThis book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. Some advocates and more than a few critics have misconstrued the political economy of media as a unified field of inquiry. The authors from this volume, by contrast, draw from a more diverse stream of the schools of thought signified by this tradition: Neoclassical Economics, Radical Media Political Economy, Schumpeterian Institutional Political Economy, and the Cultural Industries School. The book as a whole is as alert to developments in our main objects of analysis - media institutions, technologies, markets, uses and society - as it is to changes in the world around us, including current trends in communication and media studies. The contributors show that digital media are disrupting entire media industries, but without erasing the past. Throughout, the impact of the unprecedented wave of media consolidation in the late-1990s and the financial crisis of the past few years loom large. The authors also suggest that there is no 'supra logic' of 'total system integration' that spans the network media, while insisting that one media sector is not the same as the next. Social networking activities often beg, pilfer and borrow 'content' from 'traditional media', but it remains the case that Time Warner, Comcast, the BBC and News Corp. are very different creatures than Apple, Baidu, Facebook or Google. In other words, even in the age of convergence and remix culture, different media continue to display their own distinctive political economies, as the volume's title - The Political Economies of Media - signals.Trade ReviewThe Political Economies of Media is the most thoughtful, original and compelling set of essays on contemporary global media industries that I have ever read. Dwayne Winseck and Dal Yong Jin are to be congratulated for shepherding and contributing to this crucial contribution to media studies. It should be mandatory reading for scholars, studentts and concerned citizens * Robert W. McChesny, University of Illinois at Urbana-Champaign *Winseck and Jin's excellent collection is one of the most important contributions in years to research and teaching in media industries. * David Hesmondhalgh, University of Leeds *This excellent book analyzes how the forces of digitalization, financialization, globalization, and consolidation affect today's media. In a world full of clarion calls, The Political Economies of Media stands out as essential reading: thoughtful interpretations in a well-organized volume, timely and useful information, a wide coverage of industries and countries, a highlighting of the diversity within political economy, and a willingness to question conventional wisdom when warranted by the data. * Eli Noam, Columbia Business School and Columbia Insitute for Tele-Information *Political Economies of the Media: The Transformation of the Global Media is probably one of the most inspiring books in political economy I have read in recent years. A wide variety of topical issues is debated and statements are underpinned by an impressive amount of empirical data... This book is a must-read for everyone interested in the structural mechanisms underlying power and control in the media and information industries. -- Tom Evens, Ghent University * Journal of Digital Television *Table of ContentsList of Figures List of Tables List of Contributors Preface Acknowledgments Part One: Introductory Essay 1 The Political Economies of Media and the Transformation of the Global Media Industries: An Introductory Essay 3 Dwayne Winseck, Carleton University Part Two: From the Singular to the Plural-Theorizing the Digital and Networked Media Industries in the Twenty-First Century Principal ongoing mutations of Cultural and Informational Industries Bernand Miège, Carleton University Media Ownership, Oligarchies, and Globalization: Media Concentration in South America Guillermo Mastrini and Martín Becerra, University of Buenos Aires Media as Creative Industries: Conglomeration and Globalization as Accumulation Strategies in an Age of Digital Media Terry Flew, Queensland University of Technology The Structure and Dynamics of Communications Business Networks in an Era of Convergence: Mapping the Global Networks of the Information Business Amelia Arsenault, Annenberg School, University of Pennsylvania Part Three The Conquest of Capital or Creative Gales of Destruction? Hard Jobs in Hollywood: How Concentration in Distribution Affects the Production Side of the Media Entertainment Industry 123 Susan Christopherson, Cornell University Financialization and the "Crisis of the Media": The Rise and Fall of (Some) Media Conglomerates in Canada Dwayne Winseck, Carleton University Deconvergence and Deconsolidation in the Global Media Industries: The Rise and Fall of (Some) Media Conglomerate(s) Dal Yong Jin, Simon Fraser University Navigational Media: The Political Economy of Online Traffic Elizabeth Van Couvering, Leicester University The Contemporary World Wide Web: Social Medium or New Space of Accumulation? Christian Fuchs, Uppsala University Part Four Communication, Conventions, and "Crises" Running on empty?: The Uncertain Financial Futures of Public Service Media in the Contemporary Media Policy Environment Peter A. Thompson, University of Wellington Mediation, Financialization, and the Global Financial Crisis: An Inverted Political Economy Perspective Aeron Davis, University of London The Wizards of Oz: Peering Behind the Curtain on the Relationship Between Central Banks and the Business Media Marc-André Pigeon, Carleton University References Suggested Subject Index Terms

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