Knowledge management Books

Book SynopsisWinner of the Shingo Publication AwardAccelerate your organization to win in the marketplace.How can we apply technology to drive business value? For years, we've been told that the performance of software delivery teams doesn't matter―that it can't provide a competitive advantage to our companies. Through four years of groundbreaking research to include data collected from the State of DevOps reports conducted with Puppet, Dr. Nicole Forsgren, Jez Humble, and Gene Kim set out to find a way to measure software delivery performance―and what drives it―using rigorous statistical methods. This book presents both the findings and the science behind that research, making the information accessible for readers to apply in their own organizations.Readers will discover how to measure the performance of their teams, and what capabilities they should invest in to drive higher performance. This book is ideal for management at every level.Trade Review"We strongly recommend this book to anyone involved in a digital transformation for solid guidance about what works, what doesn't work, and what doesn't matter." -- Tom & Mary Poppendieck, Authors of the Lean Software Development Series"A must read! In a sea of books about technology approaches, Accelerate stands out in its clarity and practicality." -- Karen Martin, Author, Clarity First and The Outstanding Organization"Excellent! As well as conclusively showing that DevOps outcomes are faster, cheaper AND safer, this book is an excellent case study for robust survey design and analysis." -- Adrian Cockroft"This is the kind of foresight that CEOs, CFOs, and CIOs desperately need if their company is going to survive in this new software-centric world.Anyone that doesn't read this book will be replaced by someone that has." -- Thomas A. Limoncelli, Co-Author of The Practice of Cloud System Administration“'Here, do this!' The evidence presented in Accelerate is a triumph of research, tenacity and insight, proving not just correlation but a causal link between good technical and management behaviours and business performance. It also exposes the myth of “maturity models” and offers a realistic, actionable alternative. As an independent consultant working at the intersection of people, technology, process, and organisation design this is manna from heaven!As chapter 3 concludes: 'You can act your way to a better culture through implementing these practices in technology organizations'. There is no mystical culture magic, just 24 concrete, specific capabilities that will lead not only to better business results, but more importantly to happier, healthier, more motivated people and an organisation people want to work at. I will be giving copies of this book to all my clients." -- Dan North, Independent Technology and Organization consultant"The 'art' of constructing a building is a well understood engineering practice nowadays. However, in the software world, we have been been looking for patterns and practices that can deliver the same predictable and reliable results whilst minimizing waste and producing the increasingly high performance our businesses demand.Accelerate provides research backed, quantifiable and real world principles to create world class, high performing IT teams enabling amazing business outcomes.Backed by the two leading thought leaders (Kim and Humble) in the DevOps community and world class research from PHD Forsgren, this book is a highly recommended asset!" -- Jonathan Fletcher, Group CTO, Hiscox"In their book Accelerate, Nicole Forsgren, Jez Humble and Gene Kim don't break any new conceptual ground regarding agile, lean and DevOps. Instead, they provide something that might be even more valuable which is a look inside the methodological rigor of their data collection and analysis approach which lead them to their earlier conclusions on the key capabilities that make IT organizations better contributors to the business. This is a book that I will gladly be placing on my bookshelf next to the other great works by the authors." -- Cameron Haight, VP & CTO, Americas, VMware"Accelerate does a fantastic job of explaining not only what changes organizations should make to improve their software delivery performance, but also the why, enabling people at all levels to truly understand how to level up their organizations." -- Ryn Daniels, Infrastructure Operations Engineer at Travis CI and author of Effective DevOps"With this work, the authors have made a significant contribution to the understanding and application of DevOps. They show that when properly understood, DevOps is more than just a fad or a new name for an old concept. Their work illustrates how DevOps can improve the state of the art in organizational design, software development culture, and systems architecture. And beyond merely showing, they advance the DevOps community's qualitative findings with research-based insights that I have heard from no other source." -- Baron Schwartz, Founder & CEO of VividCortex and Co-Author of High Performance MySQL

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Book SynopsisThis broad, deep, but not-too-technical guide introduces you to the fundamental principles of data science and walks you through the "data-analytic thinking" necessary for extracting useful knowledge and business value from the data you collect.

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Book SynopsisThis award-winning and bestselling business handbook for digital transformation is now fully updated and expanded with the latest research and new case studies!“[The DevOps Handbook] remains a must-read for any organization seeking to scale up its IT capability and expand DevOps practices across multiple departments or lines of business.” —Mike Perrow, TechBeaconFor years, The DevOps Handbook has been the definitive guide for taking the successes laid out in the bestselling The Phoenix Project and applying them in any organization. Now, with this fully updated and expanded edition, it's time to take DevOps out of the IT department and apply it across the full business.Technology is now at the core of every company, no matter the business model or product. The theories and practices laid out in The DevOps Handbook are tools to be used by anyone from across the organization to create joy and succeed in the marketplace. The second edition features 15 new case studies, including stories from Adidas, American Airlines, Fannie Mae, Target, and the US Air Force. In addition, renowned researcher and coauthor of Accelerate, Dr. Nicole Forsgren, provides her insights through new and updated material and research. With over 100 pages of new content throughout the book, this expanded edition is a must read for anyone who works with technology.“[The DevOps Handbook is] a practical roadmap to improving IT in any organization. It's also the most valuable book on software development I've read in the past 10 years.” —Adam Hawkins, software developer and host of the podcast SmallBatchesTrade ReviewThe DevOps Handbook has been a critical resource when working with clients to transform their software delivery culture and processes. The book provides easy to understand, practical patterns for improving workflow, communication, and product delivery. -- Sam McLeod, DevOps ConsultantThe DevOps Handbook is an amazing guide for anyone trying to improve their DevOps Kung-Fu in their companies. It literally covers everything you may need to know, and is filled with interesting case studies and real-life examples of how people have achieved success in their DevOps transformations. -- Ross Clanton, Chief Architect and Managing Director, American AirlinesThis has become the defacto, "must read" reference book for organizations pursuing a DevOps strategy. The book's knowledge provides insightful and practical advice aimed at increasing DevOps success for every staffer, manager, executive, and team. -- Stephen Elliot, Program Vice President, I&O, DevOps, and Cloud Operations at IDC…it's tone is as inviting as the case it makes is compelling. Business leaders looking for guidance about DevOps practices, or to get started on an implementation plan, will find much to work with here. * Publishers Weekly *Five years on, The DevOps Handbook is still an anchor in a sea of ever changing technical currents and topical winds. As relevant now as it was in the beginning. -- Shane Carlson, Principal Executive Architect at ServiceNowThere are a lot of DevOps books, but very few that offer concrete, practical, and implementable advice and a roadmap for not just adopting DevOps practices and principles, but for also measuring their success. The DevOps Handbook is the definitive long-form guide for achieving success with DevOps methodologies. -- Nigel Kersten, Field CTO, PuppetDevOps can be somewhat mysterious. What does it really mean to 'break down silos?' The DevOps Handbook is just what's needed: a practical guide that shows you how to get started making real progress. -- Jeff Sussna, CEO, Sussna AssociatesTable of ContentsCONTENTS Figures & Tables xii Note from the Publisher on the Second Edition xv Foreword to the Second Edition: Nicole Forsgren xix Foreword to the First Edition: John Allspaw xxi Preface: Aha! xxiii Introduction xxxi Part I—The Three Ways Part I Introduction 3 01 Agile, Continuous Delivery, and the Three Ways 7 NEW Case Study: Approaching Cruising Altitude: American Airlines' DevOps Journey Part 1 (2020) 15 02 The First Way: The Principles of Flow 19 NEW Case Study: Flow and Constraint Management in Healthcare (2021) 29 03 The Second Way: The Principles of Feedback 33 NEW Case Study: Pulling the Andon Cord at Excella (2019) 39 04 The Third Way: The Principles of Continual Learning and Experimentation 45 NEW Case Study: The Story of Bell Labs 54 Part 1 Conclusion 57 Part II—Where to Start Part II Introduction 61 05 Selecting Which Value Stream to Start With 63 Case Study: Nordstrom's DevOps Transformation 63 NEW Case Study: Kessel Run: The Brownfield Transformation of a Mid-Air Refueling System (2020) 69 NEW Case Study: Scaling DevOps Across the Business: American Airlines' DevOps Journey (Part 2) (2020) 74 viii CONTENTS NEW Case Study: Saving the Economy From Ruin (With a Hyperscale PaaS) (2021) 77 06 Understanding the Work in Our Value Stream, Making it Visible, and Expanding it Across the Organization 81 Case Study: Nordstrom's Experience with Value Stream Mapping 81 Case Study: Operation InVersion at LinkedIn (2011) 91 07 How to Design Our Organization and Architecture with Conway's Law in Mind 97 Case Study: Conway's Law at Etsy 98 Case Study: API Enablement at Target (2015) 112 08 How to Get Great Outcomes by Integrating Operations into the Daily Work of Development 115 Case Study: Big Fish Games 115 NEW Case Study: Better Ways of Working at Nationwide Building Society 124 Part II Conclusion 129 Part III—The First Way: The Technical Practices of Flow Part III Introduction 133 09 Create the Foundations of Our Deployment Pipeline 135 Case Study: Enterprise Data Warehouse 135 NEW Case Study: How a Hotel Company Ran $30B of Revenue in Containers (2020) 143 10 Enable Fast and Reliable Automated Testing 147 Case Study: Google Web Server 148 11 Enable and Practice Continuous Integration 167 Case Study: HP LaserJet Firmware 168 Case Study: Continuous Integration of Bazaarvoice (2012) 173 12 Automate and Enable Low-Risk Releases 177 Case Study: Daily Deployments at CSG International (2013) 181 Case Study: Etsy—Self-Service Developer Deployment: An Example of Continuous Deployment (2014) 186 Case Study: Dixons Retail—Blue-Green Deployment for Point-of-Sale System (2008) 193 Case Study: Dark Launch of Facebook Chat (2008) 198 CONTENTS ix NEW Case Study: Creating a Win-Win for Dev & Ops at CSG (2016) 201 13 Architect for Low-Risk Releases 207 Case Study: Evolutionary Architecture at Amazon (2002) 202 Case Study: Strangler Pattern at Blackboard Learn (2011) 215 Part III Conclusion 219 Part IV—The Second Way: The Technical Practices of Feedback Part IV Introduction 223 14 Create Telemetry to Enable Seeing and Solving Problems 225 Case Study: DevOps Transformation at Etsy (2012) 226 Case Study: Creating Self-Service Metrics at LinkedIn (2011) 237 15 Analyze Telemetry to Better Anticipate Problems and Achieve Goals 245 Case Study: Telemetry at Netflix (2012–2020) 245 Case Study: Auto-Scaling Capacity at Netflix (2012) 251 Case Study: Advanced Anomaly Detection (2014) 255 16 Enable Feedback So Development and Operations Can Safely Deploy Code 259 Case Study: Right Media (2006) 259 Case Study: The Launch and Hand-Off Readiness Review Google (2010) 269 17 Integrate Hypothesis-Driven Development and A/B Testing into Our Daily Work 273 Case Study: Hypothesis-Driven Development at Intuit, Inc. (2012) 273 Case Study: Doubling Revenue Growth through Fast Release Cycle Experimentation at Yahoo! Answers (2010) 278 18 Create Review and Coordination Processes to Increase Quality of Our Current Work 281 Case Study: Peer Review at GitHub (2011) 286 NEW Case Study: From Six-Eye Principle to Release at Scale at Adidas (2021) 286 Case Study: Code Reviews at Google (2010) 290 Case Study: Pair Programming Replacing Broken Code Review Processes at Pivotal Labs (2011) 293 Part IV Conclusion 299 x CONTENTS Part V—The Third Way: The Technical Practices of Continual Learning and Experimentation Part V Introduction 303 19 Enable and Inject Learning into Daily Work 305 Case Study: AWS US-EAST and Netflix (2011) 305 NEW Case Study: Turning an Outage into a Powerful Learning Opportunity at CSG (2020) 318 20 Convert Local Discoveries into Global Improvements 321 Case Study: Standardizing a New Technology Stack at Etsy (2010) 332 NEW Case Study: Crowdsourcing Technology Governance at Target (2018) 333 21 Reserve Time to Create Organizational Learning and Improvement 335 Case Study: 30-Day Challenge at Target (2015) 335 Case Study: Internal Technology Conferences at Nationwide Insurance, Capital One, and Target (2014) 342 Part V Conclusion 347 Part VI—The Technological Practices of Integrating Information Security, Change Management, and Compliance Part VI Introduction 351 22 Information Security Is Everyone's Job Every Day 353 Case Study: Static Security Testing at Twitter (2009) 360 Case Study: 18F Automating Compliance for the Federal Government with Compliance Masonry (2016) 369 Case Study: Instrumenting the Environment at Etsy (2010) 373 NEW Case Study: Shifting Security Left at Fannie Mae (2020) 376 23 Protecting the Deployment Pipeline, and Integrating into Change Management and Other Security and Compliance Controls 379 Case Study: Automated Infrastructure Changes as Standard Changes at Salesforce.com (2012) 383 CONTENTS xi Case Study: PCI Compliance and a Cautionary Tale of Separating Duties at Etsy (2014) 385 NEW Case Study: Biz and Tech Partnership toward 10 "No Fear Releases" Per Day at Capital One (2020) 387 Case Study: Proving Compliance in Regulated Environments (2015) 389 Case Study: Relying on Production Telemetry for ATM Systems 392 Part VI Conclusion 395 A Call to Action: Conclusion to the DevOps Handbook 397 Afterword to the Second Edition 401 Appendices 409 Bibliography 423 Notes 441 Index 461 Acknowledgments 479 Author Biographies 482

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Book SynopsisIn the Age of Software, will your business dominate and maintain relevance—or will it become a digital relic?As tech giants and startups disrupt every market, those who master large-scale software delivery will define the economic landscape of the 21st century, just as the masters of mass production defined the landscape in the 20th. Unfortunately, business and technology leaders are woefully ill-equipped to solve the problems posed by digital transformation. At the current rate of disruption, half of S&P 500 companies will be replaced in the next ten years. A new approach is needed. In Project to Product, Value Stream Network pioneer and technology business leader Dr. Mik Kersten introduces the Flow Framework—a new way of seeing, measuring, and managing software delivery. The Flow Framework will enable your company's evolution from project-oriented dinosaur to product-centric innovator that thrives in the Age of Software. If you're driving your organization's transformation at any level, this is the book for you. Trade Review"If you want to get rid of obsolete practices and succeed with the new digital, read this book." -- Carlota Perez, author of Technological Revolutions and Financial Capital: The Dynamics of Bubbles and Golden Ages"Project to Product is going to be one of the most influential reads of 2019 and beyond. One that connects work outcomes to business results. One that provides models to make better business decisions. One that gives technology leaders a framework to enable the change necessary for companies to remain relevant.." -- Dominica DeGrandis"Every now and then, a body of work comes along with such timely precision that you think hallelujah! Mik's book Project to Product is the perfect antidote for those businesses struggling with digital transformation, broken Agile implementations, and the onslaught of enterprise disruption. In fact, it's a really important component in the world of flow which is at the forefront of business agility. Not only will this framework help your teams ignite their software delivery cadence but to do it at scale, with high quality, reduced costs, and increased value. And more importantly, with happy teams—with the metrics to prove it." -- Fin Goulding, International CIO at Aviva and co-author of Flow: A Handbook for Change-Makers, Mavericks, Innovation Activists, Leaders: Digital Transformation Simplified and 12 Steps to Flow: The New Framework for Business Agility"I had the pleasure of having an advance copy of Project to Product at my company over the summer—and what an eye opener it is. This book is spot on the journey Volvo Car Group is starting up right now. The insight Mik has in our industry and the way his book describes the Age of Software makes this our new “go to” book for our product journey in our digital landscape!" -- Niclas Ericsson, Senior IT Manager, Volvo Car Corp"With the introduction of the Flow Framework, Mik has provided a missing element to any large-scale Agile transformation. I recommend that anyone involved in complex product delivery read this book and think about how they can apply this thinking to their value stream." -- Dave West, CEO Scrum.org and author of Nexus Framework for Scaling Scrum: Continuously Delivering an Integrated Product with Multiple Scrum Teams"Many large organizations are still applying a management model from the early 1900s optimized for manual labor to everything they do, including complex, unique product development. With this book, Mik provides a great articulation of the importance of focussing on the work not the workers, on the value stream network, and on lessons learned on what to avoid. Mik, who has many years experience working with hundreds of companies on this topic, shares his wisdom and insights via a Flow Framework, which is immensely valuable for organizations who recognize the need to move to better ways of working." -- Jonathan Smart"Project to Product is a very insightful book, and the overall model Mik lays out for the Flow Framework is especially intriguing. Not only does Mik address the complexities of Agile transformation and moving to a product-based development, he also discusses how to get your architecture, process, and metrics integrated in a way to effectively measure value delivery. I got pretty excited about the Flow Framework and look forward to applying it to my own technology transformation activities." -- Ross Clanton, Chief Architect and Managing Director, American Airlines“During our transformation to a '100% Agile' BMW Group IT organization, we discovered early on that the former project portfolio approach did not sufficiently support our journey. Therefore, we started with a transition from 'project to product.' The exchanges with Mik on the topic of product orientation and the Flow Framework was very helpful and a real inspiration for me. The fact that Mik is now sharing his vast knowledge in this book makes me particularly happy. It provides the motivation and the toolset necessary to help create a product portfolio based on a value driven approach. For me it is a must read—and indeed it is also a fun read.” -- Ralf Waltram, Head of IT Systems Research & Development, BMW Group“Organizing software development as a group of loosely connected projects will never lead to good products. Kersten explains how to tie work products to value streams corresponding to features, defects, security, and (technical) debt....A major contribution to the theory of management in the age of software.” -- Carliss Y. Baldwin, William L. White Professor of Business Administration at the Harvard Business School, Emerita, and co-author of Design Rules, Volume 1: The Power of Modularity.Table of ContentsTable of Contents List of Illustrations Foreword by Gene Kim Introduction: The Turning Point PART I: THE FLOW FRAMEWORK Chapter 1 The Age of Software Chapter 2 From Project to Product Chapter 3 Introducing the Flow Framework PART II: VALUE STREAM METRICS Chapter 4 Capturing the Flow Metrics Chapter 5 Connecting to Business Results Chapter 6 Tracking Disruptions PART III: VALUE STREAM NETWORKS Chapter 7 The Ground Truth of Enterprise Toolchains Chapter 8 Specialized Tools and the Value Stream Chapter 9 Value Stream Management Conclusion: Beyond the Turning Point RESOURCES Glossary Notes Index Acknowledgments About the Author

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Book Synopsis"This is one of the most important Agile books since The Phoenix Project." ―Charles Betz, author, instructor, and Principal Analyst at Forrester Research Drive real change through actual business outcomes, not rigid practices and a handful of buzzwords.Being Agile isn't the goal; the true goal is successful outcomes. And successful outcomes come from embracing business principles that engender high-performing organizations, not from following a formula. The award-winning Sooner Safer Happier lays the foundation for achieving what truly matters: delivering better value sooner, safer, and happier. Every chapter of this practical guide to business success clearly articulates the typical ways of working that organizations get wrong (antipatterns) and quickly follows them with what to do right (patterns). Each pattern helps empower teams and leaders and allows the organization as a whole to break free of prescribed Agile practices to achieve true agility and success.Anyone looking to drive successful business outcomes needs this book on their desk to dip into over and over again.“This is a realistic approach to adopting (or not adopting) agile in your organization. The theory is sound; the practice is extensive. I strongly recommend this book.”—Dave Snowden, Chief Scientific Officer, Cognitive Edge, Creator of Cynefin“Sooner Safer Happier is a must-read for any business leader looking to succeed in the digital age.”—David Silverman, co-author of Team of Teams

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Book SynopsisDescribes the risk management methodology as a specific process, a theory, or a procedure for determining your assets, vulnerabilities, and threats and how security professionals can protect them. This book addresses a systematic approach to logical decision-making about the allocation of scarce security resources.Table of ContentsRisk Management: A Short History and its Importance Key Terms and Definitions Risk Management Process Overview Asset Identification Threat Identification and Assessment Conducting the Site Specific Threat Assessment Vulnerability Identification and Assessment The Risk Assessment The Risk Assessment Cost-Benefit Analysis Risk Management and Your Organization Appendix A: Risk Management Case Study and Practical Exercises Appendix B: Forms Used in the Risk Management Process Appendix C: Are You Safeguarding the Crown Jewels - Determining Critical and Sensitive Information Appendix D: Obtaining Asset Information - Conducting Interviews Appendix E: Technology Collection Trends in the U.S. Defense Industry Appendix F: The Foreign Threat to U.S. Business Travelers Appendix G: Intelligence Organizations Appendix H: The FBI National Security Awareness Program Appendix I: Economic & Espionage News for the Risk Manager

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Book SynopsisMany senior executives talk about information as one of their most important assets, but few behave as if it is. They report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets. Corporations typically exhibit greater discipline in tracking and accounting for their office furniture than their data. Infonomics is the theory, study, and discipline of asserting economic significance to information. It strives to apply both economic and asset management principles and practices to the valuation, handling, and deployment of information assets. This book specifically shows: CEOs and business leaders how to more fully wield information as a corporate asset CIOs how to improve the flow and accessibility of information CFOs how to help their organizations measure the actual and latent value in their information assets. More directlTrade ReviewBecoming data-driven is not just a game, it’s a serious business contest that Laney shows you how to win. The insights, frameworks, and real-world examples throughout this book provide a complete picture of why and how to become an information-savvy organization.-Judd Williams, Chief Information Officer, NCAALaney’s work redefines information as a true strategic asset, and shows how we CDOs can be instrumental in unlocking new ways for companies to grow and be relevant in the new connected modern economy. -Rajeev Kapur, Chief Data Officer, Kimberly-ClarkWe will one day look back at Doug's work and say, it is the groundbreaking work that firmly put data and data leadership in the middle of the business arena not as the white elephant, but as the phoenix; a formal player at the boardroom table.-Althea Davis, Chief Data Officer, ABN AMRODoug Laney has put together a smart, practical book that applies traditional rules of business economics to the emerging information marketplace. Infonomics is an excellent field guide to knowing what actions can be taken to better measure, manage and monetize your company's data assets now and in the future.-Dr. Jim Short, Lead Scientist and co-founder of the Center for Large Scale Data Systems (CLDS) at the San Diego Supercomputer CenterInfonomics provides a broad, deep and practical framework that information professionals can build on; it's full of real world illustrations and I think it is a seminal work. If you are serious about "treating information as an asset" then Infonomics is a must read. -Phillip Radley, Chief Data Architect, BT Group, plc. (British Telecom)Infonomics is a must read for business leaders who intend to succeed in data monetization, a requisite organizational capability for firms competing in the Digital Economy. Doug offers rich examples and detailed foundations that leaders can draw upon as they formulate their data strategies.-Dr. Barbara Wixom, Principal Research Scientist, MIT Sloan Center for Information Systems ResearchDoug Laney brings decades of practical experience to Infonomics, providing a stepwise framework for C-level executives to answer the ‘Why' to monetize data question, as well as how to operationalize the monetization of data throughout the enterprise and position themselves to innovate, compete and lead in their markets. I recommend this book as a must read to enable full potential of all the idle data in your enterprise.-Gokula Mishra, Senior Director, Global Data & Analytics, Supply Chain, McDonald’s CorporationThrough a myriad of relevant examples, Doug successfully brings together data management, analytics, and economics in a book that offers practical guidelines to manage, improve, and monetize an organization's data assets. The book is not only a must read for Chief Data Officers, but for any other executive interested in succeeding in the Information Age.-Leandro Dallemule, Chief Data Officer, AIGThank you Doug for an engaging read and for giving Data a well-deserved "seat at the table." This is a must have book, not only for CDO’s, CIO’s and Data Strategists but, for any executive interested in creating a data driven, info-saavy company. Laney serves up a treasure trove of insights and observations, while also asking some embarrassingly basic questions that beg to be answered by most companies.-Dianna Serio, SVP, Enterprise Data Strategy, First American Financial CorpThe secret is out now. Infonomics encapsulates the characteristics comprising the kinds of companies we favor: they treat and deploy their information as an asset, and fully appreciate its economic value. Since Laney’s pioneering work in data warehousing, he has had a sense of information as something other than a business byproduct or occasionally-interesting resource, and has now graciously passed this on to the rest of us.-Warren Weiss, General Partner, Foundation Capital Since the dawn of data warehousing, information’s real and potential value to organizations in every industry and geography has skyrocketed to the point of underpinning the global economy today. But little has been explored about how to fathom and harvest this value. Infonomics provides the foundation to master what has been intuitively known for years, but not well understood at all. It is essential reading for all corporate management, not just ‘data folks.’"-Bill Inmon, renowned "Father of the Data Warehouse Concept," author and entrepreneurInfonomics is a pragmatic handbook for C-level executives that will enable them to speak, collaborate, and take action on their newest and most valuable asset: information. Laney is spot on by elevating the "asset status" of information…one to be curated, enriched, protected and monetized judiciously. -Steve Bakalar, VP, Digital Transformation, Georgia-PacificAs it dawns to us what it means to be in the Information Age, our society find itself poorly equipped with the tools, language and levers needed to manage this resource effectively. While qualifying and quantifying information value may not be obvious, Doug Laney shows it can be done. Filled with real-world examples, simple frameworks and straightforward practical advice, Infonomics will benefit business leaders, information professionals and policy-makers alike.-David Vaz, Data Governance and Stewardship, National Australia BankReading Infonomics will be engaging and will constantly trigger thoughts of value creation opportunities awaiting organizations, including ones that are immediate. I highly recommended reading this book regardless of your industry or organizational role.-Evon Jones, Diversified former CIO Bausch & Lomb, Liz Claiborne and Hallmark CardsInfonomics is everything you always wanted to know about how to treat and benefit from information as an actual corporate asset, but didn’t even know how or what to ask. It is a must read by CEOs, CMOs, CFOs, CIOs, business leaders, enterprise architects, and everyone involved with data. -Maurice Levy, Retired CEO and chairman, Publicis GroupeDoug Laney's, Infonomics, is an engaging read with interesting twists and turns for valuing data assets. I found myself looking forward to every "next chapter." As a current CDO, this book will become one of my most valuable "go to" resources. Thank you, Doug, for this thought provoking read.-Sherri Zink, SVP and Chief Data Officer, BlueCross BlueShield of TennesseeInfonomics is a must-read for anyone interested in profiting from or managing the rapidly growing information assets held by businesses. It also provides important insights for accountants, who should be thinking about information assets and how they might be reported to business stakeholders. Laney’s engaging style and careful thinking make for a compelling read. -Jon Davis, University of Illinois School of Business, Accountancy Department HeadDoug Laney's well-researched and compelling text is a much-needed breath of fresh air. Laney formalizes the case for finally treating information as the truly valuable asset that it is. Infonomics challenges longheld—and, quite frankly, largely dated—beliefs about data, governance, and IT roles. It may well make you and your organization uncomfortable in the short term—and that's a good thing. -Phil Simon, award-winning author of Analytics: The Agile Way and faculty member at the Arizona State University W. P. Carey School of BusinessInfonomics easily provides the clearest thought leadership for companies on the true economic value of information. In time, textbooks will be rewritten and balance sheets recalculated to account for the monetary value of information. Doug is pioneering the establishment of this new asset class with inspiring examples, useful metrics and sound logic. -Brandon Thomas, Chief Data Officer, Zions BankDoug Laney makes a compelling case for accounting for information as a corporate asset. Infonomics expertly guides organizations to uncover their hidden treasures and realize economic benefits from information assets. A must read for all CIOs." -Cherif Amirat, Ph.D., Chief Information Officer, IEEEThis is a well-written book in the emerging area combining both information and economics. We've heard enough times that data/information is an asset without any proper blueprint but this book outlines clearly how to measure, manage and monetize information as an asset. This will be the new "Tesla" concept book in the new information and economics arena.-Vijay Thiruvengadam, Executive Director for Decision Support and Analytics, University of Michigan Laney was one of the first experts to identify and call out the power of Big Data. Now, in Infonomics, Laney issues a call to action. This book is a welcome addition to the emerging body of serious literature on the power of data in an Age of Information.-Randy Bean, CEO and Founder of NewVantage Partners LLC, and thought-leader and contributor to Forbes, MIT Sloan Management Review, Harvard Business Review, and The Wall Street Journal. This book is essential for any CDO or aspiring CDO. More importantly it should be read by all CEO's who wish to lead a data driven business. The ideas, concepts and examples are well thought through and are rigorous. This will be perpetually on my shelf and on my recommended list.-Peter Jackson, Head of Data, Southern Water, UKI’ve seen how hard this is first hand to transform a business from a product/feature based organization to one that is not only data driven, but competes based on data assets. Infonomics is a great, comprehensive view on how to approach this change and all the considerations to account for through the journey. -Corey Ferengul, Executive-in-Residence, Hyde Park Venture PartnersHis book Infonomics, one of the most interesting I have reviewed in a long time, is about monetizing, managing, and measuring information as an asset for competitive advantage. (...) This type of holistic thinking is typical of business operations and facilitates the showcasing of how information can be put at the service of the business to create new value and economic growth.(...) The result is an impressive condensation of actionable knowledge that reads well and constitutes a deep source of inspiration and guidance for C-suite executives who care about the linkage between information and competitive advantage, improving how information is accessed and used, and realizing the actual and latent value of information assets.- Alessandro Berni, Computing ReviewsTable of ContentsPART I: MONETIZING INFORMATION AS AN ASSET; 1. Why Monetize Information; 2. Top Ways to Monetize Information; 3. Methods for Monetizing Information; 4. Analytics: The Engine of Information Monetization; PART II: MANAGING INFORMATION AS AN ASSET; 5. Information Management Maturity and Principles; 6. Information Supply Chains and Ecosystems; 7. Leveraging Information Asset Management Standards and Approaches; 8. Applied Asset Management for Improved Information Maturity; PART III: MEASURING INFORMATION AS AN ASSET; 9. Is Information an Asset?; 10. Who Owns the Information?; 11. Quantifying and Accounting for Information Assets; 12. Adapting Economic Principles for Information; 13. Infonomics Trends; APPENDIX; A. Information Management Maturity Challenges; B. Landmark Legal Rulings Related to Information Property Rights

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Book SynopsisA new model for smarter creativity Innovators and creators work in cultural, economic, and social contexts that shape their work. These contexts are large-scale, filled with overwhelming multitudes of elements and possibilities—but these contexts can be fruitfully "mined" by creative teams. Creativity in Large-Scale Contexts, by Yale professor Jonathan S. Feinstein, introduces a groundbreaking new "network model" to describe how successful innovation can be focused, generated, and accelerated. The book will help teams and organizations innovate smarter and faster. Feinstein argues that in large-scale contexts creativity happens most efficiently when it is actively "guided" by a creative leader or team. Guiding creativity involves understanding, navigating, and actively using the cultural context, identifying puzzles and opportunities, and spanning these tensions to create novel connections. With thoughtful guidance, creators and creative teams can find their way through the thicket of possibilities faster, smarter, and with less waste. Creativity in Large-Scale Contexts draws on case studies of famous creators including Virginia Woolf, Albert Einstein, Indigenous artist Clifford Possum, transgender activist and engineer Lynn Conway, and Twitter cofounder Jack Dorsey. Empirically grounded, this book will be essential for teaching and managing creativity and innovation and will open new avenues for future intellectual growth and practice in the field.Trade Review"Creativity in Large-Scale Contexts shows the foundational importance of cultural, social, and economic context in the overall creative journey. Featuring individuals like Virginia Woolf—an icon of creative innovation for her pioneering of stream of consciousness narrative—and other worthy examples, this book is a must-read for those interested in how context creates (or inhibits) the playing field for creativity."—David E. Salzman, Chief Executive, Warner Bros. and Lorimar-Telepictures"Jonathan S. Feinstein's book will inspire a new generation of innovative thinkers with its revolutionary approach to large-scale creativity. It offers a deep understanding of the role of context to drive successful outcomes in the creative process."—Robert Simonds, Founder and Chairman, STX Entertainment"Feinstein builds on decades of research from the field of creativity with a fresh take on environment, or context, as an essential element of the creative process. His case studies from eminent creators deepen the reading experience. His insights will spur future large-scale creative endeavors."—Kathyrn P. Haydon, author of The Non-Obvious Guide to Being More Creative and Creativity for Everybody"Creativity in Large-Scale Contexts helps us appreciate individuality and the surprise of creative outcomes and achievements. This volume will be of interest to anyone interested in the fulfillment of creative potentials."—Mark A. Runco, Director of Creativity Research and Programming, Southern Oregon University"Jonathan S. Feinstein addresses a significant but neglected topic in creativity studies: the place of large-scale context in innovation. An eclectic blend of theory and empirical studies drawn from art, literature, science, and technology, this book is an important and original contribution to our evolving understanding of creativity."—Subrata Dasgupta, author of The Renaissance Considered as a Creative Phenomenon

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Book SynopsisSolving complex problems and selling their solutions is critical for personal and organizational success. For most of us, however, it doesn’t come naturally and we haven’t been taught how to do it well. Research shows a host of pitfalls trips us up when we try: We’re quick to believe we understand a situation and jump to a flawed solution. We seek to confirm our hypotheses and ignore conflicting evidence. We view challenges incompletely through the frameworks we know instead of with a fresh pair of eyes. And when we communicate our recommendations, we forget our reasoning isn’t obvious to our audience. How can we do it better? In Cracked It!, seasoned strategy professors and consultants Bernard Garrette, Corey Phelps and Olivier Sibony present a rigorous and practical four-step approach to overcome these pitfalls. Building on tried-and-tested (but rarely revealed) methods of top strategy consultants, research in cognitive psychology, and the latest advances in design thinking, they provide a step-by-step process and toolkit that will help readers tackle any challenging business problem. Using compelling stories and detailed case examples, the authors guide readers through each step in the process: from how to state, structure and then solve problems to how to sell the solutions. Written in an engaging style by a trio of experts with decades of experience researching, teaching and consulting on complex business problems, this book will be an indispensable manual for anyone interested in creating value by helping their organizations crack the problems that matter most.Trade ReviewTable of ContentsChapter 1. The most important skill you never learned· Fast and slow problem solving· Problem solving and the expertise trap· Complex problems and “unknown unknowns”· The need for a disciplined problem solving process· Chapter 1 in one page Chapter 2. The five pitfalls of problem solving· Case 1: When the music industry went out of tune· Pitfall 1: Flawed problem definition· Case 2: The Grameen-Danone strengthening yogurt· Pitfall 2: Solution confirmation· Case 3: The call center story· Pitfall 3: Wrong framework· Case 4: New strategy at J.C. Penney· Pitfall 4: Narrow framing· Case 5: A fat chance for sugar· Pitfall 5: Miscommunication· Chapter 2 in one page Chapter 3. The 4S method· Where does the 4S method come from?· An overview of the 4S method· State: A problem well posed is half-solved· Structure: The architecture of problem solving· Solve: Between analysis and creativity · Sell: Choose the approach that suits your audience· Chapter 3 in one page Chapter 4. State the problem: the TOSCA framework· Trouble: What makes this problem real and present?· Owner: Whose problem is this?· Success criteria: What will success look like, and when?· Constraints: what limitations and trade-offs constrain the problem-solving process and the solution?· Actors: who has a say in the way we solve this problem, and what do they want?· Write the core question· Singing TOSCA as a choir· Chapter 4 in one page Chapter 5. Structure the problem: pyramids and trees· Hypothesis-driven problem structuring· Building a hypothesis pyramid· Hypothesis-driven problem structuring: pros and cons· Issue-driven problem structuring· Growing issue trees· Growing a tree or building a pyramid?· Chapter 5 in one page Chapter 6. Structure the problem: analytical frameworks· The power of frameworks: MECE breakdowns of generic problems· The danger of frameworks: Frameworks as mental models· Industry frameworks: value drivers· Functional frameworks· When all else fails, try good old logic· Chapter 6 in one page Chapter 7. Solve the problem: eight degrees of analysis· From structuring to analyses· Eight degrees of analysis· Planning the work· Conducting the analysis· Chapter 7 in one page Chapter 8. Redefine the problem: the design thinking path· Design thinking, and when to use it· Five phases, one mindset· Phase 1: Empathize· Phase 2: Define· Chapter 8 in one page Chapter 9. Structure and solve the problem using design thinking· Phase 3: Ideate· Phase 4: Prototype· Phase 5: Test· Chapter 9 in one page Chapter 10. Sell the solution: core message and storyline· Don’t tell the story of the search, tell the story of the solution· The pyramid principle· Pave the way for a dialogue· Design your “storyline”· Go for either a grouping or an argument· Chapter 10 in one page Chapter 11. Sell the solution: recommendation report and delivery· Manage communications throughout the problem-solving process· Beware the PowerPoint curse· Create an effective, modular report · Develop the content pages· Make quantitative charts relevant and simple· Use conceptual charts sparingly· Trim the deck ruthlessly· Quality control· Beyond slide presentations· Chapter 11 in one page Chapter 12. The 4S method in action· Case study: The Kangaroo opportunity· What is the problem?· Structuring the problem· Solving the problem· Selling the solution· Appendix: First section of a report on the Kangaroo case study Chapter 13. Conclusion: Becoming a problem-solving master

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Book SynopsisThe past two decades have seen an explosion both in the volume of data we use, and our understanding of its management.However, while techniques and technology for manipulating data have advanced rapidly in this time, the concepts around the value of our data have not. This lack of progress has made it increasingly difficult for organisations to understand the value in their data, the value of their data and how exploit that value. Halo Data proposes a paradigm shift in methodology for organisations to properly appreciate and leverage the value of their data. Written by an author team with many years’ experience in data strategy, management and technology, the book will first review the current state of our understanding of data. This opening will demonstrate the limitations of this status quo, including a discussion on metadata and its limitations, data monetisation and data-driven business models. Following this, the book will present a new concept and framework for understanding and quantifying value in an organisation’s data and a practical methodology for using this in practice.Ideal for data leaders and executives who are looking to leverage the data at their fingertips.Table of ContentsIntroduction1 Who owns the definitions and terms about data?2 What is metadata?3 Other ideas of data value and monetization4 Value from a different source5 Hello Halo Data6 Getting to know Halo Data7 Early examples of Halo data approaches8 Halo data and data ethics9 Halo data framework10 Halo Data applied risk assessment, regulation, customer, the citizen11 Halo Data and storytelling

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Book SynopsisTrade ReviewStucke and Ezrachi’s analysis of the nature of competition is refreshingly non-ideological and counterintuitive. Their idea that competition can be either toxic or noble—all depending on how governments structure markets—is something so clear that it’s remarkable it’s taken us decades to recognize the wisdom of it. This is a must-read for anyone interested in how to use public policy to harness the competitive drive for the public good. — Chris Hughes, cofounder of Facebook Stucke and Ezrachi show us the important differences between destructive and noble competition and what we can do to pursue a more just and prosperous world. This book changes how you will view the role of the market in our economy and society at large. — Spencer Weber Waller, director of the Institute for Consumer Antitrust Studies and law professor at Loyola University Chicago Entertaining and thought-provoking, Competition Overdose fiercely articulates the raw, hard truth behind the toxic aspects of competition. — Tommaso Valletti, professor of economics at Imperial College London and Chief Competition Economist (2016–2019), European Commission Competition Overdose is probably the most important book to be published on the subject since The Antitrust Paradox hit the bookshelves in 1978. It is destined to transform how governments across the world think about the role competition in domestic and international policy for decades to come. Stucke and Ezrachi are the new rock stars of competition policy. — Ali Nikpay, partner at Gibson Dunn & Crutcher Anything, in the wrong dosage, can be poisonous. Competition Overdose takes a sacred cow of contemporary western thought—that ‘more competition is always good’—and reveals that while competition can be noble, it can also be toxic. An engaging and compelling read that will make you think differently about situations we all deal with every day. — Tim Wu, professor at Columbia Law School, contributing opinion writer for the New York Times, and author of The Master Switch and The Attention Merchants A must-read for anyone concerned about the future of our economy and society, Competition Overdose provides a no-nonsense analysis of how toxic competition can be bad for competitors, consumers, workers, and society overall. The authors highlight the abuses of this ideology and remind us that we, as citizens and consumers, can exercise our power by choosing products, based on our values. — Monique Goyens, director general of BEUC, The European Consumer Organisation This beautifully written book helps us rethink economic principles from the ground up. As any good chemist knows, what can be helpful or harmless in small doses is deadly in excess. While technocrats push competition as a cure to all economic ailments, Stucke and Ezrachi deliver a dose of reality: cutthroat schemes to kneecap rivals, manipulate customers, and exploit workers harm far more than they help. Read this book for a brilliant account of the proper place of competition (and ethics) in society. — Frank Pasquale, law professor at University of Maryland and author of The Black Box Society Stucke and Ezrachi examine a multitude of perversities in today’s society—colleges striving to recruit applicants they likely will reject, supermarkets stocking hundreds of varieties of jam, travel deals stuffed with hidden fees—and provide a unifying explanation: a misalignment of competition. Their book illuminates how competition can go wrong, and how individuals, businesses, and the government can set it right. — Jonathan Levin, dean of Stanford Graduate School of Business Is more competition the solution to all our societal problems? Stucke and Ezrachi persuasively say: No, it depends; sometimes we need to rein in markets because they produce socially inferior outcomes. This book shows that the promotion of competition cannot be an end in of itself, but rather it should be used as a tool to improve overall welfare. Between too much and too little competition, the safest option is, as always, the ‘aurea mediocritas’” — Jorge Padilla, senior managing director and head of Compass Lexecon, Europe Stucke and Ezrachi ask critical questions about what types of rivalry are desirable and who benefits when all domains of society are governed by principles of unfettered competition. Countering simplistic prescriptions, Competition Overdose is a perceptive and timely read. — Lina Khan, author of Amazon’s Antitrust Paradox Competition Overdose is a courageous, timely attempt by two formidable legal scholars to unpack—and in some cases demolish—the dominant shibboleth of our age: the delusion that ‘more competition’ is the remedy for many social or economic ills. Should be required reading for every course in public policy. — John Naughton, professor at University of Cambridge and technology columnist for the London Observer The authors draw skillfully on a wide range of disciplines, from economics to psychology, to help us understand why more competition is not always all that it’s cracked up to be. They provide support for a more humane, nobler form of competition and wider corporate purpose, debunking the myths of shareholder value and blind faith in markets. This is a must-read. — Simon Holmes, UK Competition Appeal Tribunal Because competition has been sold for centuries as an unbridled positive, reading this book requires counterintuitive thinking and an open mind. Using a lucid, conversational style, the authors thoroughly explain each case study and anecdote. Does competition regularly result in a race to the bottom? Yes, the authors maintain, and they present ideas about how to achieve what they term ‘noble competition,’ in which sellers, buyers, and society at large all benefit. — Kirkus Reviews

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Book SynopsisA startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded cold start problem”—by leveraging network effects to launch and scale toward billions of users.Although software has become easier to build, launching and scaling new products and services remains difficult. Startups face daunting challenges entering the technology ecosystem, including stiff competition, copycats, and ineffective marketing channels. Teams launching new products must consider the advantages of “the network effect,” where a product or service’s value increases as more users engage with it. Apple, Google, Microsoft, and other tech giants utilize network effects, and most tech products incorporate them, whether they’re messaging apps, workplace collaboration tools, or marketplaces. Network effects provide a path for fledgling products to break through, attracting new users through viral growth and word of mouth.Yet most entrepreneurs lack the vocabulary and context to describe them—much less understand the fundamental principles that drive the effect. What exactly are network effects? How do teams create and build them into their products? How do products compete in a market where every player has them? Andrew Chen draws on his experience and on interviews with the CEOs and founding teams of LinkedIn, Twitch, Zoom, Dropbox, Tinder, Uber, Airbnb, and Pinterest to offer unique insights in answering these questions. Chen also provides practical frameworks and principles that can be applied across products and industries. The Cold Start Problem reveals what makes winning networks thrive, why some startups fail to successfully scale, and, most crucially, why products that create and compete using the network effect are vitally important today.

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Book SynopsisTrade Review"Jeff Lawson’s Ask Your Developer is the ultimate guide for creating a software developer culture that unlocks the passion, creativity, and empathy needed to build amazing products and succeed in the digital economy." — Marc Benioff, chair and CEO of Salesforce “Jeff shows business leaders at every level how to unlock growth and innovation while empowering their talent. Crisp and easy to read.” — Padmasree Warrior, founder, CEO, and president of Fable Group Inc. and former CTO of Cisco “Thank you, Jeff, for teaching both developers and business leaders how to speak the same language—this is going to smash so many misconceptions that get in the way of innovation.” — Anil Dash, CEO of Glitch, entrepreneur, and writer “Engineering is one of the most creative jobs in the world. Jeff’s Ask Your Developer philosophy is spot on—unleashing the creativity of developers is the key to innovation, no matter what industry you are in.” — Werner Vogels, CTO of Amazon “I’ve been studying culture in companies for a long time, and I’ve talked to hundreds of CEOs. What Jeff and the team have done is one of the most complete and thoughtful approaches to culture I’ve come across yet. Ask Your Developer is a must-read for any leader who is looking for a playbook from one of the most intentional CEOs I’ve interviewed.” — Adam Bryant, coauthor of The CEO Test

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Book SynopsisOverview: The benchmark text for the syllabus organised by technology (a week on databases, a week on networks, a week on systems development, etc.) taught from a managerial perspective. O'Brien defines technology and then explains how companies use the technology to improve performance. Real world cases finalise the explanation.Table of ContentsMODULE I Foundation Concepts 1.Foundations of Information Systems in BusinessSection I Foundation Concepts: Information Systems in BusinessSection II Foundation Concepts: The Components of Information Systems2.Competing with Information TechnologySection I Fundamentals of Strategic AdvantageSection II Using Information Technology for Strategic AdvantageMODULE II Information Technologies3.Computer HardwareSection I Computer Systems: End User and Enterprise ComputingSection II Computer Peripherals: Input, Output, and Storage Technologies4.Computer SoftwareSection I Application Software: End-User ApplicationsSection II System Software: Computer System Management5.Data Resource ManagementSection I Technical Foundations of Database ManagementSection II Managing Data Resources6.Telecommunications and NetworksSection I The Networked EnterpriseSection II Telecommunications Network AlternativesMODULE III Business Applications7.E-Business SystemsSection I e-Business SystemsSection II Functional Business Systems8.Enterprise Business SystemsSection I Getting All the Geese Lined Up: Managing at the Enterprise LevelSection II Enterprise Resource Planning: The Business BackboneSection III Supply Chain Management: The Business Network9.E-Commerce SystemsSection I e-Commerce FundamentalsSection II e-Commerce Applications and Issues10. Supporting Decision MakingSection I Decision Support in BusinessSection II Artificial Intelligence Technologies in BusinessMODULE IV Development Processes11. Developing Business/IT StrategiesSection I Planning FundamentalsSection II Implementation Challenges12.Developing Business/IT SolutionsSection I Developing Business SystemsSection II Implementing Business Systems MODULE V Management Challenges13.Security and Ethical ChallengesSection I Security, Ethical, and Societal Challenges of ITSection II Security Management of Information Technology14.Enterprise and Global Management of Information TechnologySection I Managing Information TechnologySection II Managing Global IT

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Book SynopsisTrade Review"The goal of risk management is to reduce risk—not to an unrealistic zero, but to an acceptable level. In the absence of critical thinking, fear-based decision making may occur. The seventh edition of Introduction to Emergency Management can help point the way to better risk decisions. Those responsible for emergency management are expected to manage crises quickly and efficiently, from planning to recovery. The COVID-19 pandemic is a good example, illustrating how an unexpected threat changed the way business is done throughout the world. Readers of this book will learn about the emergency management process, the tools to establish and manage crises, and what is and is not realistic. For students, the book includes a staggering amount of introductory information with plenty of detail—enough for various instructors to pick and choose what to focus on when presenting the material. Learning objectives, case studies, critical thinking questions, class exercises, additional references, and points of research enable learning. For the emergency planner, the book details the classic emergency management process of hazard identification via risk assessment and provides information on the mitigation, preparedness, response, and recovery stages. For the responder, discussions of the incident command system, communication (including social media), leadership, critical thinking, and partnering with the media will be useful. Contents are laid out in a logical manner, but the reader can also jump to one of the self-contained chapters. While most of the book has an American viewpoint, it does include occasional references to non-U.S. events, as well as a chapter on international disaster management. This book has almost everything a reader could want to know about the emergency management process." --Security ManagementTable of Contents1. The Historical Context of Emergency Management 2. Natural and Technological Hazards and Risk Assessment 3. The Disciplines of Emergency Management: Mitigation 4. The Disciplines of Emergency Management: Preparedness 5. Communications 6. The Disciplines of Emergency Management: Response 7. The Disciplines of Emergency Management: Recovery 8. International Disaster Management 9. Emergency Management and the Terrorist Threat 10. The Future of Emergency Management

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Book SynopsisDavid Linthicum is on most top-10 lists of technology innovators and influencers, including cloud computing, edge computing, AI, and security technology. David is a best-selling author of more than 15 books and more than 7,000 published articles. He is also the originator of many business-related technology concepts, including enterprise application integration (EAI). He's an innovator within service-oriented architecture (SOA), and now cloud computing and the use of cloud computing for digital transformations.   With his remarkable ability to design, explain, and implement technology solutions to solve existing business problems and create new opportunities, David rose rapidly through the corporate ranks from programmer to CEO, with stops in between that helped inform his holistic view of enterprises. Based in Washington, DC, David currently serves Global 2,000 clients as Deloitte's Chief Cloud Strategy Officer, where he drives new innovations anTable of ContentsChapter 1: How “Real” Is the Value of Cloud Computing? 2 What We Thought We Knew.. . . . . . . . . . . . . . . . . . . . . . . . 2 What Could Go Wrong?.. . . . . . . . . . . . . . . . . . . . . . . . . 12 What Went Right?.. . . . . . . . . . . . . . . . . . . . . . . . . . . 14 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19 Chapter 2: The Realities and Opportunities of Cloud-Based Storage Services That Your Cloud Provider Will Not Tell You About 22 Cloud Storage Evolves.. . . . . . . . . . . . . . . . . . . . . . . . . 22 Junk Data on Premises Moved to the Cloud Is Still Junk Data.. . . . . . . . . 23 Secrets to Finding the Best Cloud Storage Value. . . . . . . . . . . . . . . 33 The Future of Cloud Storage. . . . . . . . . . . . . . . . . . . . . . . 43 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43 Chapter 3: The Realities and Opportunities of Cloud-Based Compute Services That Your Cloud Provider Will Not Tell You About 44 The Trade-offs of Multitenancy.. . . . . . . . . . . . . . . . . . . . . . 45 CPU Performance, Meet the Internet. . . . . . . . . . . . . . . . . . . . 51 Paying Too Much for Cloud Compute? Here's Why.. . . . . . . . . . . . . . 57 Picking the Right Operating Systems.. . . . . . . . . . . . . . . . . . . 58 Picking the Right Memory Configurations.. . . . . . . . . . . . . . . . . . 59 The Concept of Reserved Instances.. . . . . . . . . . . . . . . . . . . . 59 Going Off-brand. . . . . . . . . . . . . . . . . . . . . . . . . . . . 61 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63 Chapter 4: Innovative Services and Public Clouds: What Do You Really Pay For? 64 AI/ML.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 66 Serverless.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 71 DevOps/DevSecOps.. . . . . . . . . . . . . . . . . . . . . . . . . . 75 Analytics.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 78 Edge and IoT.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83 Emerging Technologies.. . . . . . . . . . . . . . . . . . . . . . . . . 87 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 87 Chapter 5: Containers, Container Orchestration, and Cloud Native Realities 88 Containers.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 89 Container Orchestration and Clustering.. . . . . . . . . . . . . . . . . . 93 Cloud Native. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 101 Technology Meets Reality.. . . . . . . . . . . . . . . . . . . . . . . . 108 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 108 Chapter 6: The Truths Behind Multicloud That Few Understand 110 Hybrid Cloud Realities. . . . . . . . . . . . . . . . . . . . . . . . . 110 The Move to Plural Public Clouds.. . . . . . . . . . . . . . . . . . . . 113 Multicloud Upside Realities.. . . . . . . . . . . . . . . . . . . . . . . 118 Multicloud Downside Realities.. . . . . . . . . . . . . . . . . . . . . . 124 Key Concepts for Multicloud Success. . . . . . . . . . . . . . . . . . . 127 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 130 Chapter 7: Cloud Security Meets the Real World 132 An Insider's Guide to Cloud Security Fundamentals.. . . . . . . . . . . . . 133 What Cloud Security Worked.. . . . . . . . . . . . . . . . . . . . . . 137 What Cloud Security Didn't Work. . . . . . . . . . . . . . . . . . . . . 139 The Rise of Non-Native Cloud Security.. . . . . . . . . . . . . . . . . . 144 The Rise of Proactive Security.. . . . . . . . . . . . . . . . . . . . . . 147 The Rise of Security Automation.. . . . . . . . . . . . . . . . . . . . . 149 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 151 Chapter 8: Cloud Computing and Sustainability: Fact Versus Fiction 152 Initial Thinking: Cloud Data Centers, Bad.. . . . . . . . . . . . . . . . . 155 The Politics of Sustainability.. . . . . . . . . . . . . . . . . . . . . . . 158 Finally, Sharing Is Possible.. . . . . . . . . . . . . . . . . . . . . . . 159 Green Application Development?. . . . . . . . . . . . . . . . . . . . . 166 Multicloud as a Sustainability Weapon?.. . . . . . . . . . . . . . . . . . 167 What Is Your Real Impact?.. . . . . . . . . . . . . . . . . . . . . . . 169 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 170 Chapter 9: The Evolution of the Computing Market 172 Forced March to the Cloud?. . . . . . . . . . . . . . . . . . . . . . . 173 More Consumption, but Prices Stay Static.. . . . . . . . . . . . . . . . . 177 The Power of a Few Players.. . . . . . . . . . . . . . . . . . . . . . . 178 The Emergence of Commoditization.. . . . . . . . . . . . . . . . . . . 183 The Emergence of System Repatriation.. . . . . . . . . . . . . . . . . . 186 The Rise of Federated Cloud Applications and Data.. . . . . . . . . . . . . 188 Traditional Systems Remain…Why?.. . . . . . . . . . . . . . . . . . . 192 Battle for Human Talent. . . . . . . . . . . . . . . . . . . . . . . . . 193 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 197 Chapter 10: Here's the Future of Cloud Computing from an Insider's Perspective…Be Prepared 198 Continued Rise of Complex Cloud Deployments.. . . . . . . . . . . . . . 199 Refocus on Cross-Cloud Systems.. . . . . . . . . . . . . . . . . . . . 202 Changing Skills Demands.. . . . . . . . . . . . . . . . . . . . . . . . 214 Cloud Security Shifts Focus.. . . . . . . . . . . . . . . . . . . . . . . 217 Cloud Computing Becomes Local.. . . . . . . . . . . . . . . . . . . . 219 Industry Clouds Become Important.. . . . . . . . . . . . . . . . . . . . 220 Where Is Edge Computing?.. . . . . . . . . . . . . . . . . . . . . . . 221 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 223 Chapter 11: Wrapping Things Up: Miscellaneous Insider Insights 224 Cloud Can Make Life Better.. . . . . . . . . . . . . . . . . . . . . . . 224 Changes in the Skills Mix.. . . . . . . . . . . . . . . . . . . . . . . . 233 The Objectives Change.. . . . . . . . . . . . . . . . . . . . . . . . . 236 The Market Absorbs the Weak, and the Weak Emerge Again.. . . . . . . . . 237 Cloud Technology Continues to Be a Value Multiplier.. . . . . . . . . . . . 240 Call to Action.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 241 9780137935697, TOC, 2/23/2023

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Book SynopsisAlmost every company creates a marketing plan each year, and many spend hundreds of employee hours researching, preparing and presenting their tomes to senior executives. Breakthrough Marketing Plans is an essential tool for people who create marketing plans and people who review them.Trade Review"Tim Calkins tells what really goes on, and what should go on to on to prepare a winning marketing plan. I highly recommend this book to marketing and brand managers to help them create really pointed and impactful marketing plans." - Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg School of Management "Tim Calkins provides the practical guidance that marketers are longing for. This book lays out a clear path to creating marketing plans that will get supported, and more importantly, drive results." - Ed Buckley, VP Marketing, UPS "For new marketers and experienced practitioners, Breakthrough Marketing Plans, provides a practical roadmap for developing effective marketing plans that actually serve as daily action guides rather than dusty shelf ornaments." - M. Carl Johnson III, Senior Vice President and Chief Strategy Officer, Campbell Soup Company "Tim Calkins is an award-winning professor and marketer. He knows why most plans fails and what needs to be done to make them useful: set measurable goals, choose a strategy and support it, develop key tactics, and keep it short. Breakthrough Marketing Plans is a wonderfully useful book that will change the way marketers and marketing students operate. Read it: it will make you a better marketer!" - Pierre Chandon, Associate Professor of Marketing, INSEAD "A simple, powerful roadmap to creating a simple, powerful marketing plan." - Professor John Quelch, Senior Associate Dean, Harvard Business School "Stunningly simple. A great guide for anyone who strives to have clarity and impact from their marketing strategies - from the CEO to an entry level marketer. Tim Calkins is an academic with a real world view." - Randy Gier, Chief Consumer Officer, Dr Pepper Snapple Group "Tim demystifies and simplifies the critical exercise of driving out world class marketing strategies and executional plans . . .a must-read for any marketer needing help in articulating a strategy that is about both words and actions, and a must read for any CEO or CMO looking to establish a consistent marketing dialog throughout their organization." - Scott M. Davis, Senior Partner, Prophet "Tim Calkins offers an invaluable resource in the time-starved lives of today's marketing professionals." - Jeffrey Cohen, Global Vice President of Marketing, CIBA VISION "Tim Calkins has successfully distilled all the marketing theory behind powerful marketing plans into a very pragmatic approach that will not only help guide novice marketers but also will remind experienced marketing leaders of the core fundamentals to driving business growth." - Paul Groundwater, Vice President, Global Brand Leader, Trane, Inc. "Practical, action-oriented, to the point. Breakthrough Marketing Plans is a valuable tool for marketing professionals and business leaders alike." - Pete Georgiadis, President & CEO, Synetro GroupTable of ContentsIntroduction Who Needs a Marketing Plan, Anyway Why So Many Marketing Plans Are a Waste of Time What Really Matters: The One Page Summary The Best of the Best The Road Map: Step by Step Writing the Plan The Big Show Marketing Plan Template Example Twenty Strategic Initiatives Common Questions Sources Acknowledgements

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Book SynopsisThe Art of Ideas brings together business concepts with stories of creativity in art, politics, and history to provide a visual and accessible guide to the art and science of new and useful ideas. Accompanied by charming and inviting illustrations, William Duggan and Amy Murphy help unlock the secret to creativity in business and in life.Trade ReviewComing up with ideas is often treated like an ancient religious ceremony: a mysterious process based more on hope than science. Duggan and Murphy effectively debunk the myths around creativity with an accessible, thoughtful, and enjoyable guide to how anyone can come up with novel ideas to solve their most pressing challenges. They show how diverse thinkers, like Pablo Picasso, Mohandas Gandhi, and Reed Hastings, came up with their groundbreaking ideas and present practical exercises to help readers cultivate this same ability. -- David Dabscheck, CEO, GIANT InnovationTable of ContentsPart I. Idea1. A Big Idea in Art2. Power and Politics3. Business InnovationPart II. Method4. Rapid Appraisal5. What Works6. Creative CombinationPart III. Life7. Ideas for Life8. Personal Strategy9. Idea NetworkingConclusion

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Book SynopsisHow non-IT managers can turn IT from an expensive liability into a cost-effective competitive tool.Firms spend more on information technology (IT) than on all other capital assets combined. And yet despite this significant cash outlay, businesses often end up with IT that is uneconomical and strategically feeble. What is missing in many organizations' IT strategy is the business acumen of managers from non-IT departments. This book presents tools for non-IT managers to turn IT from an expensive liability into a cost-effective competitive tool. It equips readers with the concepts and analytical skills necessary to understand IT needs and opportunities from both sides of the business-IT divide.Each chapter opens with a jargon decoder-nontechnical explanations of the key ideas in the chapter—and ends with a checklist summarizing non-IT factors to consider in IT decisions. Chapters cover such topics as infusing competitive firepower into IT strategy; amalgamat

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Book SynopsisGraham Curtisis Head of Modular Programmes at the University of East London.David Cobham is Head of Department of Computing and Informatics at the University of Lincoln.  Table of ContentsPreface1. Information systems2. Strategy and information systems3. Business information technology4. Distributed systems, networks and the organization5. The Internet and the World Wide Web6. Electronic commerce and business7. Business intelligence 8. File organization and databases for business information systems9. Information systems: control and responsibility10. Information systems development: an overview11. The systems project: early stages12. Process analysis and modelling 13. Data analysis and modelling14. Systems design15. Detailed design, implementation and review 16. Object oriented approaches17. Systems development: further tools, techniques and alternative approaches 18. Expert systems and knowledge bases

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Book SynopsisTable of Contents1. Introduction to Deep Learning and Financial Modeling 2. Deep Learning and Addressing the Class Imbalance Problem 3. Predicting Interest Rates and Spreads Using Deep Learning 4. Predicting Stock Market prices using Deep Learning 5. Predicting Inflation Rates using Deep Learning 6. Analyzing the GDP using Deep Learning 7. Predicting Exchange Rates using Deep Learning 8. Asset Allocation Optimization Using Deep Learning 9. Deep Learning, Credit Scoring and Underwriting 10. Deep Learning and Fraud Detection 11. Deep Learning and Sentiment/News Analysis 12. Banking and Insurance Solvency Capital Calculation Using Deep Learning 13. Insurance Pricing Using Deep Learning 14. Conclusion

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Book SynopsisMost information systems textbooks overwhelm business students with overly technical information they may not need in their careers. This textbook takes a new approach to the required information systems course for business majors. For each topic covered, the text highlights key Take-Aways that alert students to material they will need to remember during their careers. Sections titled Where You Fit In and Why This Chapter Matters explain how the topics being covered will impact students on the job. Review questions, discussion questions, and summaries are also included. This second edition is updated to include new technology, along with a new running case study.Key features: Single-mindedly for business students who are not technical specialists Doesn’t try to prepare IS professionals; other courses will do that Stresses the enabling technologies and application areas that matter the most today Based on the author’s real-world eTable of ContentsTable of Contents Why Information Systems Matter in Business Role of Information Systems in Business information Systems Hardware Information Systems Software Data, Databases, and Database Management Information Networks Integrating the Organization Connecting with Customers and Suppliers Making Better Decisions Planning and Selecting Information Systems Developing Information Systems Managing Information Systems Index

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Book SynopsisExploring Internal Communication has long been the go-to publication for internal communication, public relations and human resources practitioners who want their practice to be grounded in research and guided by evidence-based advice. The new fourth edition has been comprehensively updated throughout to reflect the latest thinking in internal communication. Notably, the use of social media within organisations is explored in depth in recognition of the increasing integration of digital platforms.A greater understanding of the different communication roles played by line managers and senior managers is emerging, and this is reviewed to help managers understand what is expected of them and how to succeed as they communicate with employees. And the demands of channel management are becoming increasingly complex; this edition helps practitioners negotiate this challenge.Enriched with models, tips and case studies, this book is an indispensable tool for both studentTable of ContentsList of figures, List of tables, Notes on contributors, Preface by Kevin Ruck, PART I INTERNAL COMMUNICATION LEADERSHIP, 1. Internal communication and the associations with organisational purpose, culture and strategy, Kevin Ruck, Introduction, Responsible communication leadership, Organisational purpose and values, Internal communication and organisational culture, Internal communication and corporate strategy, Summary, 2. Theoretical and practical positioning of internal communication, Kevin Ruck, Introduction, Defining internal communication, Internal communication and the excellence theory of public relations, Internal communication and a rhetorical approach to public relations, Internal communication and a critical theory approach to public relations, Critical theory and power, Internal communication and relationship theory, Internal communication and employee voice, Internal communication and employee involvement and participation, Internal communication and distortion, democracy and cooperation, Summary of the academic literature, Practical positioning of internal communication, Summary, PART II GOOD PRACTICE, 3. The evolution of practice and the changing role of the practitioner, Heather Yaxley, Kevin Ruck and Ann Pilkington, The roots of modern-day internal communication – the employee publication, Propaganda or freedom: The editorial dilemma, New technologies and new thinking challenge the dominance of the house organ, Emergence of internal social media and employee engagement, Reflections on the evolution of practice, Contemporary internal communication practice, The internal communication function, Internal communication as a profession, Professional development of the internal communication practitioner, Effective business partnering, Summary, 4. Dimensions of internal communication and implications for employee engagement, Mary Welch, Introduction, Definitions, Evolution of employee engagement, Components of engagement, Further research, 5. Keeping employees informed and employee voice: Adopting an employee centric perspective Kevin Ruck, Introduction, Keeping employees informed: Topics of interest, Keeping employees informed: Quality of information, Defining employee voice, Receptiveness to employee voice, Employee voice mechanisms, Keeping employees informed and organisational engagement, Employee voice and organisational engagement, Summary, 6. The AVID framework for good and ethical practice, Kevin Ruck, Introduction, The research that informs the AVID framework, Information interests, Senior manager communication, Line manager communication, Employee voice, Dialogue, The AVID framework for good practice, Ethical practice, Summary, PART III STRATEGIC PLANNING PROCESSES, 7. The RADAR planning model, Kevin Ruck, Introduction, Importance of planning, The RADAR model for planning, Creative problem solving, Problem exploration - why technique, Problem exploration - other people’s definitions, Scenario planning, Setting objectives and targeting employee groups, Targeting employee groups, Strategic thinking, Tactics, Timescales and resources, Summary, 8. Project management, Ann Pilkington, Introducing projects, Defining scope and quality, The business case, Project roles: The project sponsor, Project roles: The project manager, Project roles: The project management office (PMO), Getting the requirements right, What does success look like? Estimating, Planning a project and the critical path, Change control, Risks and issues, How to understand a project, Reporting, Project methodologies, Summary, 9. Change communication, Paul Harrison, Why does change communication matter? What is this thing called change? Where can change communication go wrong? What can change management theory tell us? What makes behavioural change happen? What causes resistance to change and how should it be addressed? What content do staff want in change communication? How can managers lead the organisation through change? Getting change communication right, Summary, 10. Measurement, analysis and evaluation: The ICQ10, Kevin Ruck, Introduction, The continuous measurement cycle, Why is measurement important? A short history of approaches to measurement, The AMEC Integrated Evaluation Framework, The CIPR Inside Measurement Matrix, Using questionnaires, The ICQ10, Data analysis, Qualitative research, Interviews, Focus groups, Analysing interviews and focus groups, Summary, PART IV CONTENT AND CHANNEL MANAGEMENT, 11. Medium theory: Channels and content, Kevin Ruck, Introduction, Medium theory, Information richness, Channel preferences, Channel attributes, Channel usage and perceived effectiveness, Mapping content to channels, Champions for Health campaign: Correlating channels to outcomes, Summary, 12. Applying models from communication theory and psychology to practice, Kevin Ruck, Introduction, The ‘communication’ in internal communication, Attitudes and behaviour, Interpersonal communication, Framing and nudge theory, Summary, 13. Storytelling is serious business, Laoise O’Murchu, Introduction, Why should internal communication practitioners and senior managers pay attention to storytelling? Why doesn’t the facts and figures approach to communication work? Why don’t we use stories? How to tell stories, Can stories be used in business? Why does hearing a story make us less critical and less judgemental? Summary, 14. Getting the language and tone right, Ellen Hake, Introduction, Why language and tone matter, The six keys to effective communication, PART V THE DIGITAL WORKPLACE, 15. Communication on internal digital platforms, Peter Cardon, The evolution of internal digital platforms, The ideal culture on internal digital platforms, Ideal communications of managers on internal digital platforms, The ideals of two-way communication, transparency, and employee voice on internal digital platforms, Communicators as gatekeepers on internal digital platforms, Facilitating employee voice on internal digital platforms, Summary, 16. From message gatekeeper to true business enabler: Internal communication and a social way of working, Rita Zonius, Internal communication is being disrupted, just as the businesses we work for are too, Reinventing the role of internal communication for a social world, The big opportunity for social technology – enabling business progress in a knowledge economy, The typical business need for enterprise social technology, Democratising organisations and the flow of information, Introducing enterprise social? First focus on people and purpose, Preparing your people leads to better business outcomes, Watch for bumps in the road - identify and mitigate risks, Activating a social way of working – ideas to get you started, Leaders need to be social too, Advice for your leaders, A social way of working – use cases for communicators and the business, Meet the community manager – the ultimate enterprise social networker, Step up and encourage value exchange in enterprise social networks, 17. Automation and Artificial Intelligence: The reinvention of practice, Rachel Royall and Kevin Ruck, Preamble, Definitions, The potential impact of automation and AI on the future of work, How automation and AI might impact public relations and internal communication practice, The impact of automation and AI on internal communication competencies, New applications, new transdisciplinary role? Trust and ethics, Summary, Index

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Book SynopsisDesigned with flexibility and readersâ needs in mind, this purpose driven book offers new UX practitioners succinct and complete intructions on how to conduct user research and rapidly design interfaces and products in the classroom or the office.With 16 challenges to learn from, this comprehensive guide outlines the process of a User Experience project cycle from assembling a team to researching user needs to creating and veryifying a prototype. Practice developing a prototype in as little as a week or build your skills in two-, four-, eight-, or sixteen-week stretches. Gain insight into individual motivations, connections, and interactions; learn the three guiding principles of the design system; and discover how to shape a userâs experience to achieve goals and improve overall immediate experience, satisfaction, and well-being. Written for professionals looking to learn or expand their skills in user experience design and students studying technical communication, information technology, web and product design, business, or engingeering alike, this accessible book provides a foundational knowledge of this diverse and evolving field. A companion website will include examples of contemporary UX projects, material to illustrate key techniques, and other resources for students and instructors. Access the material at uxonthego.com.Trade ReviewUX on the Go: A Flexible Guide to User Experience Design is a pedagogical gift to our field. In sixteen carefully scaffolded chapters, Mara and contributors provide students and faculty alike with the practical and theoretical tools necessary to understand, manage and demystify complex project cycles, user-driven decisions, and action first paradigms. The creative challenges and UX examples in this book will define how rapidly-adjusted project cycles, user-driven decisions, and action- first paradigms are taught in our classrooms for years to come.Jim Ridolfo, University of KentuckyAuthor of Rhetoric and Digital Humanities, Digital Samaritans: Rhetorical Delivery and Engagement in the Digital Humanities, and Rhet Ops: Rhetoric and Information WarfareUX on the Go stands out as a textbook with its emphasis getting out in the field and meeting users — the people all the work is about. From beginning to end, Andrew Mara identifies the role of UX research and practical ways to include users in the entire process, engaging them and embedding their stories in the product. Whitney Quesenbery, Center for Civic DesignAuthor of Storytelling for User Experience, Global UX, and A Web for EveryoneIn UX on the Go: A Flexible Guide to User Experience Design, Andrew Mara gives us a very clear and practical exploration of UX design. I very much appreciated his step-by-step approach to designing with the users’ needs and experiences in mind.Richard Johnson-Sheehan, Purdue UniversityAuthor of Writing Today, Technical Communication Today, and Writing Proposals"UX on the Go: A Flexible Guide to User Experience Design is a pedagogical gift to our field. In sixteen carefully scaffolded chapters, Mara and contributors provide students and faculty alike with the practical and theoretical tools necessary to understand, manage and demystify complex project cycles, user-driven decisions, and action first paradigms. The creative challenges and UX examples in this book will define how rapidly-adjusted project cycles, user-driven decisions, and action- first paradigms are taught in our classrooms for years to come."Jim Ridolfo, University of KentuckyAuthor of Rhetoric and Digital Humanities, Digital Samaritans: Rhetorical Delivery and Engagement in the Digital Humanities, and Rhet Ops: Rhetoric and Information Warfare"UX on the Go stands out as a textbook with its emphasis on getting out in the field and meeting users — the people all the work is about. From beginning to end, Andrew Mara identifies the role of UX research and practical ways to include users in the entire process, engaging them and embedding their stories in the product."Whitney Quesenbery, Center for Civic DesignAuthor of Storytelling for User Experience, Global UX, and A Web for Everyone"In UX on the Go: A Flexible Guide to User Experience Design, Andrew Mara gives us a very clear and practical exploration of UX design. I very much appreciated his step-by-step approach to designing with the users’ needs and experiences in mind."Richard Johnson-Sheehan, Purdue UniversityAuthor of Writing Today, Technical Communication Today, and Writing ProposalsTable of Contents1. Introduction 2. Take an Active User Stance 3. Build Your Temporary Team 4. Map Your Best UX Cycle 5. Find and Understand Your Users 6. Ask, Observe, and Involve Users 7. Design with Users 8. Test and Begin to Sift Through the Data 9. Collect and Analyze the Data 10. Find the Story in Your Data 11. Present Data to Users, Team Members, and Stakeholders 12. Persuade with Personas 13. Manifest Your Idea in Sketches 14. Wireframes and Mockups 15. Create a Prototype or Minimum Viable Product, and Test It 16. Capture the Lessons and Disassemble the Team 17. Prepare to Do It Again

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Book SynopsisThis book connects political economy perspectives with scenario planning for mapping out future trajectories of digital ecosystems. The focus is purposefully on digital ecosystems as it encompasses economic, political and social contexts on a global, national and local level. The diversity of political economy approaches allows the author to explore alternative meanings of digital ecosystem development, which is particularly useful for envisioning alternative futures. Often visions about the future of digital ecosystems suffer from a lack of imagination and confirmation bias which is favorable to the extrapolation of current trends. A wide range of political economy perspectives applied through positivist theorizing in this book shows different interpretations of developments in digital ecosystems. Scenario planning teams around the world have applied a collective imagination to show how future trajectories can be radically different from the current trends. The book outlinesTable of Contents1. Introduction 2. The Emergence of Digital Ecosystems 3. Global Political Economy of Digital Ecosystems 4. Multilevel Formal and Informal Governance of Digital Ecosystems 5. Scenario Planning for Global Political Economy 6. Alternative Scenarios for Digital Ecosystems 7. Alternative Futures for European Digital Ecosystems 8. Implications for Estonia 9. Implications for the Chinese Investments into European Digital Platforms

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Book SynopsisInformation and Knowledge Organisation explores the role of knowledge organisation in the digital humanities. By focusing on how information is described, represented and organised in both research and practice, this work furthers the transdisciplinary nature of digital humanities.Including contributions from Asia, Australia, Europe, North America and the Middle East, the volume explores the potential uses of, and challenges involved in, applying the organisation of information and knowledge in the various areas of Digital Humanities. With a particular focus on the digital worlds of cultural heritage collections, the book also includes chapters that focus on machine learning, knowledge graphs, text analysis, text annotations and network analysis. Other topics covered include: semantic technologies, conceptual schemas and data augmentation, digital scholarly editing, metadata creation, browsing, visualisation and relevance ranking. Most importantly, perhaps, thTrade Review“This book represents a high-level work aimed at researchers and academics in the areas of digital humanities, cultural heritage informatics and information science, as well as professionals in libraries, archives and museums (LAMs), with a focus on the fundamental theories, models and best practices in knowledge organisation. It contains research articles and experiments by authors who have been recognized as experts in the field and are at the forefront of national and international collaborations. Each of the chapters constitutes a unique and innovative contribution. Put together, this monograph represents one of the most important areas of research in this field in the 2020s.” -- Marcia Lei Zeng, Kent State University, USA."Over the last two decades, the Digital Humanities has passed its emerging and evolving stages and now rapidly approaches a more advanced and sophisticated realm of its development as a mature and multidisciplinary area of research and practice. At the same time, scholars and practitioners in this new territory need a range of well-established theories, tools and techniques to collect, organise, share, and generate information and knowledge related to their activities and achievements. This book is a timely response to this urgent need at various levels. It provides an informative and insightful vision towards the applicability and transferability of information and knowledge organisation scholarship for the progress of Digital Humanities. Information professionals, students, and scholars across the GLAM sector (Galleries, Libraries, Archives and Museums) will find the book informative and enlightening. Furthermore, it shows how they can collaborate with scholars and practitioners in the Digital Humanities projects and contribute to the further advancement of this area." -- Yazdan Mansourian, School of Information and Communication Studies, Charles Sturt University, Australia. "This is the first book that addresses the role of information and knowledge organization (IKO) in digital humanities (DH). The book chapters provide snapshots of how information can be organized in various contexts in digital humanities. Organizing cultural heritage collections in digital environments is addressed in topics such as the creation and adoption of conceptual models and metadata standards, the incorporation of linked open data, approaches to enriching metadata, and the aggregation and interoperability of metadata across cultural heritage collections. Several chapters were devoted to managing digital humanities resources for preservation and reuse, and examples of semi-automated and automated approaches to supporting knowledge organization for improved access, discovery and navigation of digital humanities materials. These diverse topics are discussed from the international perspectives. The book may inspire the researchers of the two fields (IKO and DH) to study knowledge organization methods for processing digital humanities materials and humanities-driven knowledge organization approaches, and may also encourage the collaboration of the researchers in the two fields. The book may also be useful to information professionals in managing digital humanities resources." ~ Yejun Wu, Associate Professor, School of Library and Information Science, Louisiana State University, USA.”This volume comes as an extremely timely contribution to bridge the gap between knowledge organisation and digital humanities fields. Their points of convergence are very apparent but still - especially considering that information studies, the home discipline of knowledge organisation, has been increasingly active in digital humanities community - there has been little comprehensive work to bring the two together in dialogue. Golub and Liu's volume takes an important step to this direction by lining up a highly international and diverse collection of chapters shedding light to major contexts where knowledge organisation plays a crucial role in and for digital humanities research and vice versa.” ~ Professor Isto Huvila, Department of ALM, Uppsala University, Sweden.Table of ContentsForeword; Preface; Chapter 1: Knowledge Organisation for Digital Humanities: An Introduction; PART I. MODELLING AND METADATA; Chapter 2: Modelling Cultural Entities in Diverse Domains for Digital Archives ; Chapter 3: Collection-Level and Item-Level Description in the Digital Environment: Alignment of Conceptual Models IFLA LRM and RiC-CM ; Chapter 4: Linked Open Data and Aggregation Infrastructure in the Cultural Heritage Sector: A Case Study of SOCH, a Linked Data Aggregator for Swedish Open Cultural Heritage; Chapter 5: A Semantic Enrichment Approach to Linking and Enhancing Dunhuang Cultural Heritage Data; Chapter 6: Semantic Metadata Enrichment and Data Augmentation of Small Museum Collections Following the FAIR Principles; Chapter 7: Digital Research, the Legacy of Form and Structure and the ResearchSpace System; PART II. INFORMATION MANAGEMENT; Chapter 8: Research Access to In-copyright Texts in the Humanities; Chapter 9: SKOS as a Key Element for Linking Lexicography to Digital Humanities; Chapter 10: Linked Data Strategies for Conserving Digital Research Outputs: The Shelf Life of Digital Humanities; PART III: PLATFORMS AND TECHNIQUES; Chapter 11: Heritage Metadata: A Digital Periegesis; Chapter 12: Machine Learning Techniques for the Management of Digitised Collections; Chapter 13: Exploring Digital Cultural Heritage through Browsing; Index.

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Book SynopsisThe well-ordered, fully aligned view of organization and management practice, with its unfailingly positive results, bears little relationship to the world that managers and others experience every day. This straight-line, âdo this and youâll get thatâ idealization is far removed from the wiggly reality. Despite this, the former continues to dominate the ways in which management is spoken about and judged in formal organizational arenas and wider society. This creates unrealistic expectations of what managers (from CEO to the front line) can sensibly achieve independently of the actions of others. Crucially, too, it distorts the ways in which they and others account formally for their actions. And so, the fantasy continues. Against this background, the book offers a radically different way of thinking about, and engaging with, the irreducible complexity of organization and management practice. Using straightforward language throughout, it sets out to help managers and others to become consciously aware of what they already know deep down about how organization works and what they â and everyone else â are actually doing in practice. It then offers a practical approach to everyday practice that takes complexity seriously. Armed with these new insights, readers will be better placed to apply their innate understanding and practical judgement to the demands that they and others face day to day. Whether these arise from their roles as managers, other practitioners, policy makers, regulatory authorities, or participants more generally. Trade Review"Chris Rodgers’s timely book on the enduring complexity of organisational life is a much-needed antidote to the still-dominant prescriptions for how to lead and manage. It mobilises his substantial experience as an organisational consultant and his assiduous reading and systematic thinking, to present difficult ideas in a highly accessible way. I recommend this book to anyone interested in engaging more thoughtfully in every day organisational reality." - Chris Mowles, Professor of Complexity and Management, Hertfordshire Business School"This is a genuinely refreshing and exciting book. It offers a clear and persuasive challenge to the prevailing taken-for-granted assumptions and conventional wisdom about how organizations work. It presents thought-provoking insights and practical advice on how to purposely and skilfully ‘muddle through’. This is a ‘must-read’ book for anyone who wants to truly understand organizing processes and meaningfully act within organizations." - Professor Cliff Oswick Chair in Organization Theory, The Business School (formerly Cass)"This offers a wide-ranging yet easy-to-read guide to the complex social dynamics of organisation and what these mean for day-to-day practice of managers and other practitioners. Despite challenging management orthodoxy head-on, Chris seems to have the knack of talking about complexity without talking about complexity!" - Dr Sharon Varney, Director, space for learning ltd."Chris Rodgers’s timely book on the enduring complexity of organisational life is a much-needed antidote to the still-dominant prescriptions for how to lead and manage. It mobilises his substantial experience as an organisational consultant and his assiduous reading and systematic thinking, to present difficult ideas in a highly accessible way. I recommend this book to anyone interested in engaging more thoughtfully in every day organisational reality."Chris Mowles, Professor of Complexity and Management, Hertfordshire Business School"This is a genuinely refreshing and exciting book. It offers a clear and persuasive challenge to the prevailing taken-for-granted assumptions and conventional wisdom about how organizations work. It presents thought-provoking insights and practical advice on how to purposely and skilfully ‘muddle through’. This is a ‘must-read’ book for anyone who wants to truly understand organizing processes and meaningfully act within organizations."Professor Cliff Oswick, Chair in Organization Theory, The Business School (formerly Cass)"This offers a wide-ranging yet easy-to-read guide to the complex social dynamics of organisation and what these mean for day-to-day practice of managers and other practitioners. Despite challenging management orthodoxy head-on, Chris seems to have a knack of talking about complexity without talking about complexity!"Dr Sharon Varney, Director, space for learning ltd.Table of ContentsForeword By Dominic Mahony, Preface: Waking People Up 1. The Wiggly World Of Organization: Taking Experience Seriously 2. Understanding The Wiggliness: The Complex Social Dynamics Of Organization 3. Management In Five Acts: Scientific Research And The Complex Social Reality Of Organization 4. Mastery, Mystery And Muddling Through: Getting To Grips With The Real-World Wiggliness 5. The Suffocating Grip Of Management Orthodoxy: Exposing The Generally Accepted ‘Truths’ That Inhibit Progress 6. Leading And Managing In A Wiggly World: Muddling Through With Purpose, Courage And Skill 7. Implications For Organizational Consulting: Influencing People’s Perspectives, Practices And Performance 8. Shifting The Patterns: A Manifesto For Muddling Through 9. Postscript: Perpetually Creating The Future Together

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Book SynopsisTaking a unique approach to systems analysis and design, this insightful book provides learners with a critical personal framework for considering and developing knowledge and practice of systems analysis and design. Each chapter begins by highlighting what can be learned on its completion and ends with a critical skills development section containing activities, tasks and discussion questions. Chapters cover:* systems analysis and design in concept and action* structured data modelling* making systems analysis and design inclusive.Although the discussion and examples in this text are drawn primarily from business information systems, the lessons apply to both government and healthcare information systems and to systems development in general.Critical Systems Analysis and Design makes a complex area of study accessible and relevant and as such is an indispensable textbook for both advanced students and professionals concerned with the innovatTrade ReviewPatel’s clear but critical treatment of traditional methodologies is thought-provoking and effective…providing a powerful framework for reflective examination of many cherished preconceptions and beliefs. - Dr Jon Dron, University of BrightonTable of ContentsPart 1: Foundations for Critical Learning and Teaching 1. The PAC Cycle 2. Critical Knowledge and Practice Framework Part 2: IS, Projects and Application Domains 3: Systems Analysis and Design in Concept and Action 4. System Project Management 5. System Analyst Part 3. System Analysis 6. Requirements: The system to be (or not) 7. Structured Data Modelling 8. Structured Process Modelling 9. Object Modelling Part 4: System Design 10. Interface, Input and Output Design 11. System Design Part 5: Criticality, Paradigms and IS Development 12. Social Action 13. Critical Reflection 14. Ways of Thinking and Acting Part 6: The Future of IS Development 15. Making Systems Analysis and Design Inclusive

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Book SynopsisWith the advent of the Internet and the limitless information it contains, we''re less sure about what we know, who knows what, or even what it means to know at all. And yet, human knowledge has recently grown in previously unimaginable ways and in inconceivable directions. In Too Big to Know , David Weinberger explains that, rather than a systemic collapse, the Internet era represents a fundamental change in the methods we have for understanding the world around us. With examples from history, politics, business, philosophy, and science, Too Big to Know describes how the very foundations of knowledge have been overturned, and what this revolution means for our future.Trade ReviewMarc Benioff, chairman, CEO salesforce.com, bestselling author of Behind the Cloud "Led by the Internet, knowledge is now social, mobile, and open. Weinberger shows how to unlock the benefits." John Seely Brown, co-author of The Social Life of Information and A New Culture of Learning "Too Big to Know is a stunning and profound book on how our concept of knowledge is changing in the age of the Net. It honors the traditional social practices of knowing, where genres stay fixed, and provides a graceful way of understanding new strategies for knowing in today's rapidly evolving, networked world. I couldn't put this book down. It is a true tour-de-force written in a delightful way." Daniel H. Pink, author of Drive and A Whole New Mind "With this insightful book, David Weinberger cements his status as one of the most important thinkers of the digital age. If you want to understand what it means to live in a world awash in information, Too Big to Know is the guide you've been looking for." Tony Burgess, Cofounder, CompanyCommand.com "David Weinberger's Too Big to Know is an inspiring read--especially for networked leaders who already believe that the knowledge to change the world is living and active, personal, and vastly interconnected. If, as David writes, 'Knowledge is becoming inextricable from--literally unthinkable without--the network that enables it' our great task as leaders is to design networks for the greater good. David casts the vision and gives us excellent examples of what that looks like in action, even as he warns us of the pitfalls that await us."

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Book SynopsisThis book provides an understanding of governance and its relevance to information security. It gives readers a clear, step-by-step approach to developing a sound security strategy aligned with their business objectives in order to ensure a predictable level of functionality and assurance.Table of ContentsINTRODUCTION. CHAPTER 1: GOVERNANCE OVERVIEW. 1.1 What Is It? 1.2 Back to Basics. 1.3 Origins of Governance. 1.4 Governance Definition. 1.5 Information Security Governance. 1.6 Six Outcomes of Effective Security Governance. 1.7 Defining Information, Data, Knowledge. 1.8 Value of Information. CHAPTER 2: WHY GOVERNANCE? 2.1 Benefits of Good Governance. 2.1.1 Aligning Security with Business Objectives. 2.1.2 Providing the structure and framework to optimize allocations of limited resources. 2.1.3 Providing assurance that critical decisions are not based on faulty information. 2.1.4 Ensuring accountability for safeguarding critical assets. 2.1.5 Increasing trust of customers and stakeholders. 2.1.6 Increasing the company’s worth. 2.1.7 Reducing liability for information inaccuracy or lack of due care in protection. 2.1.8 Increasing predictability and reducing uncertainty of business operations. 2.2 A Management Problem. CHAPTER 3: LEGAL AND REGULATORY REQUIREMENTS. 3.1 Security Governance and Regulation. CHAPTER 4: ROLES & RESPONSIBILITIES. 4.1 The Board of Directors. 4.2 Executive Management. 4.3 Security Steering Committee. 4.4 The CISCO. CHAPTER: STRATEGIC METRICS. 5.1 Governance Objectives. 5.1.1 Strategic Direction. 5.1.2 Ensuring Objectives are Achieved. 5.1.3. Risks Managed Appropriately. 5.1.4 Verifying Resources are Used Responsibly. CHAPTER 6: INFORMATION SECURITY OUTCOMES. 6.1 Defining Outcomes. 6.1.1 Strategic alignment. 6.1.2 Risk Management. 6.1.3 Business process assurance / convergence. 6.1.4 Value delivery. 6.1.5 Resource management. 6.1.6 Performance measurement. CHAPTER 7: SECURITY GOVERNANCE OBJECTIVES. 7.1 Security Architecture. 7.1.1 Managing Complexity. 7.1.2 Providing a Framework & Road Map. 7.1.3 Simplicity & Clarity through Layering & Modularisation. 7.1.4 Business Focus beyond the Technical Domain. 7.1.5 Objectives of Information Security Architectures. 7.1.6 SABSA Framework for Security Service Management. 7.1.7 SABSA Development Process. 7.1.8 SABSA Lifecycle. 7.1.9 SABSA Attributes. 7.2 COBIT. 7.3 Capability Maturity Model. 7.4 ISO/IEC 27001/ 27002. 7.4.1 ISO 27001. 7.4.2 ISO 27002. 7.5 Other Approaches. 7.5.1 National Cybersecurity Task Force. CHAPTER 8: RISK MANAGEMENT OBJECTIVES. Risk Management Responsibilities. Managing Risk Appropriately. 8.1 Determining Risk Management Objectives. 8.1.1 Recovery Time Objectives. CHAPTER 9: CURRENT STATE. 9.1 Current State of Security. 9.2 Current State of Risk Management. 9.3 Gap Analysis - Unmitigated Risk. 9.3.1 SABSA. 9.3.2 CMM. CHAPTER 10: DEVELOPING A SECURITY STRATEGY. 10.1 Failures of Strategy. 10.2 Attributes of A Good Security Strategy. 10.3 Strategy Resources. 10.3.1 Utilizing Architecture for Strategy Development. 10.3.2 Using Cobit for Strategy Development. 10.3.3 Using CMM for Strategy Development. 10.4 STRATEGY CONSTRAINTS. 10.4.1 Contextual constraints. 10.4.2 Operational constraints. CHAPTER 11: SAMPLE STRATEGY DEVELOPMENT. 11.1 The Process. CHAPTER 12: IMPLEMENTING STRATEGY. Action Plan Intermediate Goals. Action Plan Metrics. Re-engineering. Inadequate Performance. 12.1 Elements Of Strategy. 12.1.1 Policy Development. Attributes of Good Policies. Sample Policy Development. Other Policies. 12.1.2 Standards. Attributes of Good Standards. Sample Standards. Classifications. Standard Statement. CHAPTER 13: SECURITY PROGRAM DEVELOPMENT METRICS. 13.1 Information Security Program Development Metrics. 13.2 Program Development Operational Metrics. CHAPTER 14: INFORMATION SECURITY MANAGEMENT METRICS. 14.1 Management Metrics. 14.2 Security Management Decision Support Metrics. 14.4 CISO Decisions. 14.2.1 Strategic alignment. 14.2.2 Risk Management. 14.2.3 Metrics for Risk Management. 14.2.4 Assurance Process Integration. 14.2.5 Value Delivery. 14.2.6 Resource Management. 14.2.7 Performance Measurement. 14.7 Information Security Operational Metrics. 14.3.1 IT and Information Security Management. 14.3.2 Compliance Metrics. CHAPTER 15: INCIDENT MANAGEMENT AND RESPONSE METRICS. 15.1 Incident Management Decision Support Metrics. Conclusion. Appendix A. SABSA Business Attributes & Metrics. Appendix B. Cultural Worldviews. Heirarchists. Egalitarians. Individualists. Fatalists.

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Book SynopsisShortlisted for the Financial Times Business Book of the Year Named a Best Book of 2022 by The Economist“A gripping fly-on-the-wall story of the rise of this unique and important industry based on extensive interviews with some of the most successful venture capitalists.” - Daniel Rasmussen, Wall Street Journal“A must-read for anyone seeking to understand modern-day Silicon Valley and even our economy writ large.” -Bethany McLean, The Washington PostA rare and unsettling look inside a subculture of unparalleled influence.” —Jane MayerA classic...A book of exceptional reporting, analysis and storytelling.” —Charles DuhiggFrom the New York Times bestselling author of More Money Than God comes the astonishingly frank and intimate story of Silicon Valley’s dominant venture-capital firms—and how their strategies and fates have sha

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Book SynopsisFrom cell phones to Web portals, advances in information and communications technology have thrust society into an information age that is far-reaching, fast-moving, increasingly complex, and yet essential to modern life. Now, renowned scholar and author David Luenberger has produced Information Science, a text that distills and explains the most important concepts and insights at the core of this ongoing revolution. The book represents the material used in a widely acclaimed course offered at Stanford University. Drawing concepts from each of the constituent subfields that collectively comprise information science, Luenberger builds his book around the five E''s of information: Entropy, Economics, Encryption, Extraction, and Emission. Each area directly impacts modern information products, services, and technology--everything from word processors to digital cash, database systems to decision making, marketing strategy to spread spectrum communication.Trade ReviewWinner of the 2006 Award for Best Professional/Scholarly Book in Computer & Information Science, Association of American Publishers "This is a fascinating and enjoyable book to read. It is clear throughout the book that David Luenberger is an experienced teacher who has put careful thought into his writing. He wrote and uses this book for a course in the Dept. of Engineering--Economic Systems and Operations Research at Stanford University. The students range from sophomores to graduate students, and the book is very readable for students at all of these levels."--Susan Kelly, The UMAP JournalTable of ContentsPreface xiii Chapter 1: INTRODUCTION 1 1.1 Themes of Analysis 2 1.2 Information Lessons 4 Part I: ENTROPY: The Foundation of Information Chapter 2: INFORMATION DEFINITION 9 2.1 A Measure of Information 10 2.2 The Definition of Entropy 12 2.3 Information Sources 14 2.4 Source Combinations 15 2.5 Bits as a Measure 16 2.6 About Claude E. Shannon 17 2.7 Exercises 18 2.8 Bibliography 19 Chapter 3: CODES 21 3.1 The Coding Problem 21 3.2 Average Code Length and Entropy 27 3.3 Shannon's First Theorem 30 3.4 Exercises 33 3.5 Bibliography 34 Chapter 4: COMPRESSION 35 4.1 Huffman Coding 35 4.2 Intersymbol Dependency 40 4.3 Lempel-Ziv Coding 44 4.4 Other Forms of Compression 48 4.5 Exercises 52 4.6 Bibliography 53 Chapter 5: CHANNELS 55 5.1 Discrete Channel 56 5.2 Conditional and Joint Entropies 57 5.3 Flipping a Channel 60 5.4 Mutual Information 62 5.5 Capacity* 65 5.6 Shannon's Second Theorem* 66 5.7 Exercises 68 5.8 Bibliography 69 Chapter 6: ERROR-CORRECTING CODES 70 6.1 Simple Code Concepts 71 6.2 Hamming Distance 73 6.3 Hamming Codes 75 6.4 Linear Codes 77 6.5 Low-Density Parity Check Codes 78 6.6 Interleaving 79 6.7 Convolutional Codes 80 6.8 Turbo Codes 82 6.9 Applications 83 6.10 Exercises 85 6.11 Bibliography 86 Summary of Part I 89 Part II: ECONOMICS: Strategies for Value Chapter 7: MARKETS 93 7.1 Demand 94 7.2 Producers 97 7.3 Social Surplus 99 7.4 Competition 100 7.5 Optimality of Marginal Cost Pricing 101 7.6 Linear Demand Curves 102 7.7 Copyright and Monopoly 103 7.8 Other Pricing Methods 107 7.9 Oligopoly 108 7.10 Exercises 111 7.11 Bibliography 113 Chapter 8: PRICING SCHEMES 114 8.1 Discrimination 114 8.2 Versions 116 8.3 Bundling 119 8.4 Sharing 124 8.5 Exercises 127 8.6 Bibliography 128 Chapter 9: VALUE 130 9.1 Conditional Information 131 9.2 Informativity and Generalized Entropy* 133 9.3 Decisions 135 9.4 The Structure of Value 135 9.5 Utility Functions* 139 9.6 Informativity and Decision Making* 140 9.7 Exercises 141 9.8 Bibliography 142 Chapter 10: INTERACTION 143 10.1 Common Knowledge 144 10.2 Agree to Disagree? 146 10.3 Information and Decisions 149 10.4 A Formal Analysis* 150 10.5 Metcalfe's Law 153 10.6 Network Economics* 155 10.7 Exercises 159 10.8 Bibliography 160 Summary of Part II 161 Part III: ENCRYPTION: Security through Mathematics Chapter 11: CIPHERS 165 11.1 Definitions 166 11.2 Example Ciphers 166 11.3 Frequency Analysis 169 11.4 Cryptograms 169 11.5 The Vigenere Cipher 171 11.6 The Playfair Cipher 174 11.7 Homophonic Codes 175 11.8 Jefferson's Wheel Cipher 176 11.9 The Enigma Machine 177 11.10 The One-Time Pad 181 11.11 Exercises 183 11.12 Bibliography 184 Chapter 12: CRYPTOGRAPHY THEORY 186 12.1 Perfect Security 186 12.2 Entropy Relations 188 12.3 Use of a One-Time Pad* 193 12.4 The DES and AES Systems 196 12.5 Exercises 197 12.6 Bibliography 198 Chapter 13: PUBLIC KEY CRYPTOGRAPHY 200 13.1 A Basic Dilemma 200 13.2 One-Way Functions 201 13.3 Discrete Logarithms 202 13.4 Diffie-Hellman Key Exchange 203 13.5 Modular Mathematics 205 13.6 Alternative Puzzle Solution 208 13.7 RSA 209 13.8 Square and Multiply* 211 13.9 Finding Primes* 213 13.10 Performance* 214 13.11 The Future 215 Appendix: The Extended Euclidean Algorithm 216 13.12 Exercises 217 13.13 Bibliography 218 Chapter 14: SECURITY PROTOCOLS 220 14.1 Digital Signatures 220 14.2 Blinded Signatures 223 14.3 Digital Cash 225 14.4 Identification 226 14.5 Zero-Knowledge Proofs 228 14.6 Smart Cards 231 14.7 Exercises 234 14.8 Bibliography 235 Summary of Part III 237 Part IV: EXTRACTION: Information from Data Chapter 15: DATA STRUCTURES 241 15.1 Lists 241 15.2 Trees 244 15.3 Traversal of Trees 247 15.4 Binary Search Trees (BST) 248 15.5 Partially Ordered Trees 252 15.6 Tries* 254 15.7 Basic Sorting Algorithms 255 15.8 Quicksort 257 15.9 Heapsort 260 15.10 Merges 261 15.11 Exercises 262 15.12 Bibliography 263 Chapter 16: DATABASE SYSTEMS 264 16.1 Relational Structure 264 16.2 Keys 267 16.3 Operations 267 16.4 Functional Dependencies 271 16.5 Normalization 271 16.6 Joins and Products* 277 16.7 Database Languages 279 16.8 Exercises 281 16.9 Bibliography 282 Chapter 17: INFORMATION RETRIEVAL 284 17.1 Inverted Files 285 17.2 Strategies for Indexing 287 17.3 Inverted File Compression* 291 17.4 Queries 293 17.5 Ranking Methods 294 17.6 Network Rankings 296 17.7 Exercises 299 17.8 Bibliography 299 Chapter 18: DATA MINING 301 18.1 Overview of Techniques 301 18.2 Market Basket Analysis 303 18.3 Least-Squares Approximation 306 18.4 Classification Trees 310 18.5 Bayesian Methods 314 18.6 Support Vector Machines 319 18.7 Other Methods 323 18.8 Exercises 325 18.9 Bibliography 327 Summary of Part IV 327 Part V: EMISSION: The Mastery of Frequency Chapter 19: FREQUENCY CONCEPTS 331 19.1 The Telegraph 334 19.2 When Dots Became Dashes 335 19.3 Fourier Series 338 19.4 The Fourier Transform 339 19.5 Thomas Edison and the Telegraph 342 19.6 Bell and the Telephone 342 19.7 Lessons in Frequency 345 19.8 Exercises 347 19.9 Bibliography 349 Chapter 20: RADIO WAVES 350 20.1 Why Frequencies? 350 20.2 Resonance 354 20.3 The Birth of Radio 354 20.4 Marconi's Radio 355 20.5 The Spark Bandwidth 357 20.6 The Problems 359 20.7 Continuous Wave Generation 360 20.8 The Triode Vacuum Tube 361 20.9 Modulation Mathematics 363 20.10 Heterodyne Principle 365 20.11 Frequency Modulation 367 20.12 Exercises 369 20.13 Bibliography 372 Chapter 21: SAMPLING AND CAPACITY 373 21.1 Entropy 373 21.2 Capacity of the Gaussian Channel 376 21.3 Sampling Theorem 378 21.4 Generalized Sampling Theorem* 380 21.5 Thermal Noise 383 21.6 Capacity of a Band-Limited Channel 384 21.7 Spread Spectrum 385 21.8 Spreading Technique 387 21.9 Multiple Access Systems 388 21.10 Exercises 391 21.11 Bibliography 392 Chapter 22: NETWORKS 393 22.1 Poisson Processes 394 22.2 Frames 395 22.3 The ALOHA System 396 22.4 Carrier Sensing 398 22.5 Routing Algorithms 399 22.6 The Bellman-Ford Algorithm 400 22.7 Distance Vector Routing 401 22.8 Dijkstra's Algorithm 402 22.9 Other Issues 404 22.10 Exercises 405 22.11 Bibliography 406 Summary of Part V 407 Index 409

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Book SynopsisIn The Patron's Payoff, Jonathan Nelson and Richard Zeckhauser apply the innovative methods of information economics to the study of art. Their findings, written in highly accessible prose, are surprising and important. Building on three economic concepts--signaling, signposting, and stretching--the book develops the first systematic methodology foTrade ReviewOne of Choice's Outstanding Academic Titles for 2009 "[E]nlightening."--Times Literary Supplement "But the basic point of this book--that a careful study of economic and related social needs can help us further understand the genesis of many works of visual culture--is undeniable, and the editors' and authors' cogent presentation of the possibilities inherent in their approach is masterful. Recognizing the motivations of elites expands our understanding of the roles that visual works could play during the period we now identify as the Italian Renaissance. As a reviewer I congratulate Nelson and Zeckhauser, while continuing to lament art history's inability--in the Renaissance at least--to gain access to a broader understanding of the diverse society and complex and subtle culture that supported the production of these works."--David G. Wilkins, CAA Reviews "In The Patron's Payoff, art historian Jonathan K. Nelson and economist Richard J. Zeckhauser have harnessed their separate disciplines into a new analytical key for understanding the linked motivations of patron and artist or architect in conspicuous commissions... No less than the American financier who donates a museum wing on condition it bears his name, or the merchandiser who endows a university institute named for him, the results of Renaissance patronage had to be, first of all, highly visible."--Judith Harris, California Literary Review "Nelson and Zeckhauser offer historians of art and culture a powerful method for appraising the driving force behind works of art commissioned in the Renaissance... The Patron's Payoff offers and innovative and potent tool for probing how works of art functioned in Renaissance social life."--Michelle O'Malley, Renaissance Quarterly "The book's interdisciplinary approach provides a blueprint for others who might test these concepts with patrons and periods necessarily omitted from this study. Common language and readable prose illuminate the theory and animate the relationships between works of art, patrons, artists, and audience. This book will be useful to art historians, cultural historians, economists, and others interested in the significance of the production and consumption of elite culture."--D.N. Dow, Choice "These are all well-written, interesting, well-researched essays, varying in chronological range and in geographical focus."--Bernadine Barnes, EH.net "[T]his volume is a model of how cross-disciplinary interaction can enrich the understanding of practitioners in two participating disciplines."--Neil De Marchi, Journal of Economic Literature "The Patron's Payoff is impressive not only for its innovative interdisciplinary approach and the compilation of an extensive source material ... the reading [is] very entertaining, and clearly shows that even high-profile science can be attractive and intelligible."--Mila Horky, Sehepunkte "[This] book [is] an innovative examination of art, economics, and communication that should be required reading for all who admire Italy's grand masterpieces as well as those who have made the study of Renaissance art and architecture a profession."--Fredrika Jacobs, European Legacy "One hopes that information economists will gain as much as art historians can from this book."--Sally Hickson, Renaissance and ReformationTable of ContentsIllustrations ix Foreword xiii Preface xvii Introduction 1 Part I: THE COMMISSIONING GAME 15 Chapter One: Main Players: Patrons, Artists, and Audiences 17 Chapter Two: Analytic Framework: Benefits, Costs, and Constraints 37 Chapter Three: Theories of Distinction: Magnificence and Signaling 67 Chapter Four: Selecting and Magnifying Information: Signposting and Stretching 85 Part II: THE PATRON'S PAYOFF 111 Chapter Five: Private Chapels in Florence: A Paradise for Signalers by Jonathan K. Nelson and Richard J. Zeckhauser 113 Chapter Six: Commissioning Familial Remembrance in Fourteenth-Century Florence: Signaling Alberti Patronage at the Church of Santa Croce by Thomas J. Loughman 133 Chapter Seven: Signs of Success: Leone Leoni's Signposting in Sixteenth-Century Milan by Kelley Helmstutler Di Dio 149 Chapter Eight: Mantegna's Madonna della Vittoria and the Rewriting of Gonzaga History by Molly Bourne 166 Chapter Nine: Image Is Everything: Visual Art as Self-Advertising (Europe and America) by Larry Silver 185 Contributors 225 Index 227

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Book SynopsisSpanning disciplines from evolutionary theory and cultural anthropology to the history of books, libraries, and computer science, Alex Wright weaves an intriguing narrative about pre-computer age information explosions.Trade ReviewGlut is a readable romp through the history of information processing. Wright argues that advances in information technology have always sparked conflict between written and oral traditions. * New Scientist *Glut defies classification. From Incan woven threads to Wikipedia, Alex Wright shows us that humans have been attempting to fix categories upon the world throughout history, and that organizing information is a fundamental part of what makes us human. Many books tell you how to organize things—this one tells you why we do it. * Harper's Magazine *Glut is a penetrating and highly entertaining meditation on our information age and its historical roots. Alex Wright argues that now is the time to take a hard look at how we have communicated with one another since coming down from the trees, because the way we organize knowledge determines much about how we live. * Los Angeles Times Book Review *Alex Wright delivers a fascinating tour of the many ways that humans have collected, organized, and shared information to show how the information age started long before microchips or movable type. * Publishers Weekly *This stimulating book offers much opportunity to reflect on the nature and long history of information management as a damper to the panic or the elation we may variously feel as we face ever greater scales of information overload. * Nature *

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Book SynopsisTrade Review"In this highly original volume, Jason Davis revisits the classic problem that individual and organizational goals typically diverge. He does so in the context of modern digital media that dramatically facilitate individuals' creation of network ties. When such networking is at cross-purposes to organizational well-being – as often happens when weak ties proliferate – managers badly need the ingenious advice that Davis offers."—Mark Granovetter, Joan Butler Ford Professor, Stanford University; author of Society and Economy: Framework and Principles"Rarely does a book come along that so completely rewrites what we thought we knew. Digital Relationships is just such a book. It's a 'must-read' for academics and executives who want to understand why social networks are so challenging. By probing the deepening chasm between individual and organizational interests, Digital Relationships will re-shape your conception of how social networks work. And more often, don't."—Kathleen Eisenhardt, S. W. Ascherman Professor, Stanford University; co-author of Simple Rules: How to Thrive in a Complex WorldTable of Contents1. Networks are the Problem: Confronting the Social Capital Consensus 2. Too Many Ties: Divergent Interests with the Falling Costs of Digital Networking 3. Ties Too Weak: Insufficient Firm-Specific Social Investments to Mobilize Diversity 4. Entrenched Brokers and Ossified Bridges: Monopolies of Information and Control 5. Scale Too Free: Negative Externalities of Inequality in Social Capital 6. Persistence: Managerial Intervention Transience and the Reemergence of Agency Problems 7. Agentic Function of the Executive: Strategic Social Capital and the Work-From-Home Experiment 8. Network Governance:ReinterpretingOrganizational Design and Boundaries 9. Network Agency over the Life Cycle: Entrepreneurship and Innovation Ecosystems 10. A Research Agenda: More Cases, More Models, More Experiments

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Book SynopsisThis pathbreaking book goes some way to fill this gap in the literature and as such, will prove invaluable to academics, R&D managers, regional policy makers and students with an interest in international business, business economics, regional studies and organization studies.Trade ReviewThis wonderful volume brings together contributions mainly from the innovation literature, whose findings are in a sense quite familiar, but which in this collection are juxtaposed in such a way as to highlight their common institutional underpinnings. This is very much due to the efforts of the editor, whose insightful introduction and editorial vision brings out several interesting and emerging themes from this collection of papers. I think this volume breaks new ground in highlighting the embeddedness of MNE subsidiaries in multiple contexts, and it will be of considerable interest to scholars engaged with institutional analysis. However, I also believe that researchers interested in regional embeddedness, the geography of innovation, and knowledge management will find new angles to their work in this collected volume. --- Sarianna M. Lundan, University of Bremen, GermanyTable of ContentsContents: 1. Introduction: The Debate on Corporate Embeddedness Martin Heidenreich PART I: CHALLENGES AND VARIETIES OF CORPORATE EMBEDDEDNESS 2. Regional Embeddedness of Multinational Companies and their Limits: A Typology Martin Heidenreich and Jannika Mattes 3. The Multi-home-based Corporation: Solving an Insider–Outsider Dilemma Örjan Sölvell 4. MNCs between the Local and the Global: Knowledge Bases, Proximity and Distributed Knowledge Networks Bjørn T. Asheim, Bernd Ebersberger and Sverre J. Herstad 5. MNCs, Clusters and Varieties of Innovative Impulse Philip Cooke PART II: KNOWLEDGE INFRASTRUCTURES AS EMBEDDING DEVICES 6. Simulating the Role of MNCs for Knowledge and Capital Dynamics in Networks of Innovation Petra Ahrweiler, Michel Schilperoord, Nigel Gilbert and Andreas Pyka 7. Technological Capabilities and the Regional Embeddedness of Multinational Enterprises. A Case Study of Germany and the UK Simona Iammarino, Jan-Philipp Kramer, Elisabetta Marinelli and Javier Revilla Diez 8. The Organizational Decomposition of Innovation and Territorial Knowledge Dynamics: Insights from the German Software Industry Simone Strambach and Benjamin Klement 9. The Impact of Regional Institutional Characteristics on the Location of MNCs – a European Perspective Knut Koschatzky and Elisabeth Baier PART III: THE SOCIAL AND POLITICAL CONSTRUCTION OF CORPORATE EMBEDDEDNESS 10. Modes of Regional Embeddedness: Companies in Seven European Regions Compared Dieter Rehfeld 11. The Pôles de Compétitivité: Regional Innovation Clusters with a French Touch Christoph Barmeyer and Katharina Krüth 12. Multinational Companies and the Production of Collective Goods in Central and Eastern Europe Bob Hancké 13. The Role of Multinational Corporations in the National Innovation Systems of the EU New Member States Rajneesh Narula and José Guimón 14. Conclusion: Corporate Embeddedness as a Strategic and Dynamic Process of Skilled Actors Jannika Mattes and Martin Heidenreich Index

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Book SynopsisWith in-depth analysis, this book will appeal to academics and students of STS (Science, Technology and Society), history of science and technology, business history, innovation studies, law, science and technology policy as well as business studies.Trade ReviewArapostathis and Dutfield's rich and well-edited collection offers a cogent challenge to patent-centred views of innovation. Their seventeen authors persuasively show that patenting is just one of a repertoire of tools successfully used to protect innovative work in a broad variety of context-dependent ways. It is essential reading for anyone wanting to learn about past contingencies in the transformation of techno-scientific creativity into wealth.- Graeme Gooday, University of Leeds, UKEssential reading, not just for IP historians and lawyers, but for anyone concerned at the insidious corporate take-over of modern life. It explodes the fallacy that patent systems exist to safeguard inventors' interests: the 20th Century saw inventors become salaried corporate employees, universities adopt a model of academic entrepreneurship, and IPRs create their own, increasingly global, logic. Yet, from Left and Right now arise fundamental ethical questions: isn't intellectual property just legal chicanery; shouldn't knowledge be a universal, public good? --- Christine MacLeod, University of Bristol, UKTable of ContentsContents: Introduction Stathis Arapostathis and Graham Dutfield PART I: INNOVATION CULTURES AND KNOWLEDGE MANAGEMENT 1. ‘Claim the Earth’: Protecting Edison’s Inventions at Home and Abroad Paul Israel 2. Managing Invention: Setting the Boundaries of Ownership Andrea R. Maestrejuan 3. The Photographic Paper that Made Leo Baekeland’s Reputation: Entrepreneurial Incentives for not Patenting Joris Mercelis 4. Software Piracy: Not necessarily Evil – or its Role in Software Development in Greece Theodore Lekkas PART II: INDIVIDUALS, INSTITUTIONS AND THE MANAGEMENT OF INTANGIBLE ASSETS 5. Collective Invention and Patent Law Individualism, 1877–2012 – or, the Curious Persistence of Inventor’s Moral Right Graham Dutfield 6. Something in the Air: The Post Office and Early Wireless, 1882–1899 Elizabeth Bruton 7. Contested Inventors: British Patent Disputes and the Culture of Invention in the Late Nineteenth Century Stathis Arapostathis 8. From Colour TV War to Non-Aggression Pact: Patents as Actants of Techno-political Diplomacy in a European Standardization Process Andreas Fickers PART III: KNOWLEDGE MANAGEMENT AND THE INDUSTRY-STATE-ACADEMIA NEXUS 9. Commerce and Academe: American Universities as Hosts of Entrepreneurial Science, 1880–1920 Susan W. Morris 10. Managing Knowledge in ‘Systematised Plant Breeding’: Mendelism and British Agricultural Science, 1900–1930 Berris Charnley 11. Patenting the Atom: The Controversial Management of State Secrecy and Intellectual Property Rights in Atomic Research Simone Turchetti PART IV: TECHNO-SCIENCES AND GLOBAL IP REGIMES: FROM HISTORY TO PRESENT CONCERNS 12. The International Patent System and the Ethics of Global Justice Henk van den Belt and Michiel Korthals 13. Intellectual Property Rights in the Plant Sciences and Development Goals in Agriculture: An Historical Perspective Niels Louwaars, Bram de Jonge and Peter Munyi 14. Business TRIPS: American Corporations and Patents Head to the Global South, 1950–2010 Eda Kranakis Index

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Book SynopsisArtificial intelligence is shaking up economies around the world as well as society at large and is predicted to be either the best or worst thing to happen to humanity. This book looks at what exactly artificial intelligence is, how it can be classified, how it differentiates from other concepts such as machine learning, big data, blockchain, or the Internet-of-Things, and how it has evolved and might evolve over time. Providing a clear and unbiased picture of artificial intelligence, the book provides critical analyses of the advantages and disadvantages, opportunities and threats of AI progress for business and civilisation. Solutions and possible directions of how humanity might deal with rapid development and evolutions will be given and discussed, and consider regulation, employment, ethics, education and international cooperation. Unlike existing literature, this book provides a comprehensive overview of AI based on detailed analysis and insight. Finally, several real-Table of Contents Commencements: AI, business, and civilization Clarifications: AI, big data, the internet-of-things, and robotics What is (and is not) artificial intelligence? Classifying, exemplifying, and envisioning AI’s past, present, and (future) perspective Concerns: AI’s double-edged sword in education, enterprises, and elections Did higher education dig its own grave by developing AI? Both blessing and curse? AI in the workplace Might AI become a threat to democracy…or is it already? Constructions: Preparing for the AI revolution Regulation and the role of the state AI literacy and ethical conduct International relations and cross-cultural cooperation Cases: From retailing to retelling to retaliation Walmart: The retAIl giant New York’s Metropolitan Museum of ARTificial intelligence China: The ultimate AI trAIning ground Conclusions: Our fate made in machines

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Book SynopsisSociety 5.0 points toward a human-centred approach by the use of modern, advanced technologies and artificial intelligence. This book explores and offers an overview of knowledge management embraced in the current scenario of Society 5.0, shedding light on its importance in a society that is increasingly digital and interconnected. The book enhances current managerial and economic research by offering the âœhumanâ side of knowledge management (KM) intertwined with the use of artificial intelligences (AIs). Each chapter explores KM from different perspectives, including entrepreneurship, innovation, marketing, and strategy, in a theoretical and practical way. They include insights from both practitioners and scholars, enriched by practical tools that can be used during laboratories, workshops and tutorials. The book presents evidence on how to manage KM and develop new knowledge in different subjects, with the aim of overcoming conventional KM strategy and show how business anTable of ContentsChapater 1 – Knowledge Management and AI for CreativityChapater 2 - Knowledge Management and and AI for InnovationChapater 3 - Knowledge Management and and AI for MarketingChapater 4 - Knowledge Management and and AI for StrategyConclusion

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