Industry and industrial studies Books
Cambridge University Press A History of Business in Medieval Europe 12001550
Book SynopsisThis book reviews business in medieval western Europe, probing its Roman and Christian heritage to discover the economic and political forces that shaped its organization. Medieval businessmen's remarkable success in coping with devastating plagues, famines, and warfare prepared the way for the economic expansion of the sixteenth century.Trade Review"...Hunt and Murray provide a very well informed and intelligent exposition of medieval business developments for the nonspecialist." Choice"[Hunt and Murry's] basic findings are that business was driven by the demand of the elite for exotic goods, and that the lasting contribution of Medieval business was organization rather than the innovations they imported." Reference & Research Book News"[Hunt and Murray's] basic findings are that business was driven by the demand of the elite for exotic goods, and that the lasting contribution of Medieval business was organization rather than the innovations they imported." Reference & Research Book News"This succinct and beautifully written book is a worthy edition to the distinguished series, Cambridge Medieval Textbooks." The Historian"...at last we have a nuanced alternative to the old orthodoxies and an eminently persuasive one which, while never underplaying the genuine problems of the late medieval economy, creates a scenario in which the early modern economic take-off makes sense." Envoi."Hunt and Murray have done a valuable service in producing this textbook...The authors are also to be commended for their ability to transform sometimes technical business jargon into well-crafted, readable prose." SpeculumTable of ContentsIntroduction; Part I. Before the Black Death: Progress and Problems: 1. Economics, culture, and geography of early medieval trade; 2; Tools of trade: business organization; 3. Traders and their tools; 4. The politics of business; 5. Business gets bigger: the super-company phenomenon; Part II. Business in the Late Middle Ages: A Harvest of Adversity: Introduction; 6. The new business environment of the Middle Ages; 7. Business responses to the new environment; 8. The fifteenth century: revolutionary results from old processes; 9. Sources of capital in the late Middle Ages; 10. A new age for business; Conclusions; Further reading.
£22.99
Cambridge University Press The Making of American Industrial Research
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£28.49
Cambridge University Press The Politics of French Business 1936 1945
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£29.44
Cambridge University Press Labour and Gold in Fiji
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£30.39
Cambridge University Press Brazil and the Struggle for Rubber A Study in Environmental History Studies in Environment and History
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£37.04
Cambridge University Press DeIndustrialization SocialCultural And Political Aspects 10 International Review of Social History Supplements Series Number 10
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£28.49
Cambridge University Press Business Politics and the State in TwentiethCentury Latin America
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£29.44
Cambridge University Press Technology Globalisation and Economic Performance
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£85.50
Cambridge University Press Technology Globalisation and Economic Performance
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£29.44
Cambridge University Press Gas Pipelines and the Emergence of Americas Regulatory State
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£86.39
Cambridge University Press Gas Pipelines and the Emergence of Americas Regulatory State
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£28.49
Cambridge University Press The Industrial Revolution in Scotland 30 New Studies in Economic and Social History
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£38.00
Cambridge University Press The Industrial Revolution in Scotland
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£25.99
Cambridge University Press Valuing Health Care
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£40.84
Cambridge University Press Theory of Production
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£48.44
Cambridge University Press Corporate Capital
Book SynopsisThis book looks at the role of the modern corporation in advanced capitalist countries. In particular it considers corporate control and shareownership and the impact of these on consumers' choice, the mobilization of financial capital, the saving function, and the question of the potentially inherent tendency towards stagnation and crisis.Table of ContentsAcknowledgements; 1. The socialization of corporate ownership; 2. Corporate control, corporate ownership; 3. Shareownership and 'social' choice; 4. The saving function; 5. Capital accumulation and the realization of profits; Notes; References; Index.
£29.44
Cambridge University Press Innovation Investment and the Diffusion of Technology in Europe German Direct Investment and Economic Growth in Postwar Europe 39 National and Social Studies Series Number 39
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£64.59
Cambridge University Press Applied Industrial Economics
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£44.64
Cambridge University Press Forging Industrial Policy
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£24.99
Cambridge University Press Sources of Industrial Leadership Studies of Seven Industries
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£95.00
Cambridge University Press The Organization of Economic Innovation in Europe
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£104.50
Cambridge University Press Sources of Industrial Leadership
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£42.74
Cambridge University Press Mathematical Modeling
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£104.50
Cambridge University Press China in the World Market Chinese Industry and International Sources of Reform in the PostMao Era Cambridge Modern China Series
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£51.30
Cambridge University Press China in the World Market Chinese Industry and International Sources of Reform in the PostMao Era
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£29.99
Cambridge University Press News Corporation Technology and the Workplace
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£23.75
Cambridge University Press Industrial Constructions The Sources of German Industrial Power Structural Analysis in the Social Sciences 9 Structural Analysis in the Social Sciences Series Number 9
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£41.79
Cambridge University Press productivityinnovationandeconomicperformance
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£66.49
Cambridge University Press Corporate Governance
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£90.25
Cambridge University Press Ken Druse The Passion for Gardening Inspiration for a Lifetime
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£85.72
Cambridge University Press Business Politics and the State in TwentiethCentury Latin America
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£69.17
Cambridge University Press The Economics of Information Technology
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£51.30
Cambridge University Press Knowledge Scale and Transactions in the Theory of the Firm
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£66.50
Cambridge University Press The Business Community of SeventeenthCentury England
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£44.64
Cambridge University Press The Genesis of Industrial Capital
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£42.74
Cambridge University Press Pay Up and Play the Game
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£41.79
Cambridge University Press Industrial Policy in Britain 1945 1951
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£36.09
Cambridge University Press Ottoman Manufacturing in the Age of the Industrial Revolution
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£35.14
Cambridge University Press Industry in the Countryside
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£36.09
Cambridge University Press World of Possibilities Flexibility and Mass Production in Western Industrialization Studies in Modern Capitalism
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£42.74
Cambridge University Press Japans New Industrial Policy
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£47.49
HarperCollins Publishers Inc Barbarians at the Gate
Book Synopsis
£29.75
McGraw-Hill Education - Europe Broadcasting Cable the Internet and Beyond An
Book SynopsisThis survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry. The text conveys the excitement of the industry in a highly accessible style that makes even the most difficult information understandable.Table of ContentsPart One: FoundationsIntroduction 1 History of Broadcast Media 2 History of Cable, Home Video, and theInternet 23 Audio and Video Technology Part Two: How It Is4 Radio Today5 Broadcast and Cable/Satellite TV Today6 The Internet, Web Audio, and Web Video Part Three: How It’s Done7 The Business of Broadcasting, Cable, and New Media 8 Radio Programming 9 TV Programming Part Four: How It’s Controlled10 Rules and Regulations 11 Self-Regulation and Ethics Part Five: What It Does12 Ratings and Audience Feedback 13 Effects GlossaryCredits Index
£174.71
McGraw-Hill Education - Europe Inside Reporting
Book SynopsisNo other textbook offers a more engaging and accessible approach to newswriting than Inside Reporting. While emphasizing the basics, this new edition offers a wealth of information on digital reporting and packaging stories in modern, interactive ways. It also includes more useful advice on feature writingâfrom stories to reviews and column-writingâthan any other textbook in the field.Table of ContentsIntroduction AcknowledgementsChapter 1. The Story of JournalismChapter 2. How Newsrooms Work Chapter 3. Newswriting Basics Chapter 4.Reporting Basics Chapter 5. Covering the News Chapter 6. Beyond Breaking News Chapter 7. Law and Ethics Chapter 8. Online ReportingChapter 9. Broadcast Journalism Chapter 10. Public Relations The MorgueAppendix
£162.66
McGraw-Hill Education - Europe Dynamics of Mass Communication Media in
Book SynopsisWell-known for its balanced approach to media industries and professions, Dynamics of Mass Communication offers a lively, thorough, and objective introduction for mass communication majors and non-majors alike. Dynamics of Mass Communication takes a comprehensive and balanced look at the changing world of mass media. Social media, âappsâ and the new media Goliaths are new and major themes of the 12th edition. Explore how the traditional mass media are dealing with shrinking audiences, evaporating advertising revenue and increased competition from the Internet. The 12th edition brings students up-to-date on the latest developments in the media world including cyber-bullying; new media business models; e-book readersâ affects on the traditional print publishing industry; online video sites such as YouTube and hulu.com.; the decoupling of advertising from media content, and much more.Table of ContentsBrief ContentsPart I The Nature and History of Mass Communication Chapter 1 Communication: Mass and Other FormsChapter 2 Perspectives on Mass CommunicationChapter 3 Historical and Cultural ContextPart II Media Chapter 4 The Internet and Social MediaChapter 5 NewspapersChapter 6 MagazinesChapter 7 BooksChapter 8 RadioChapter 9 Sound RecordingChapter 10 Motion PicturesChapter 11 Broadcast TelevisionChapter 12 Cable, Satellite and Internet TelevisionPart III Specific Media ProfessionsChapter 13 News Gathering and ReportingChapter 14 Public RelationsChapter 15 AdvertisingPart IV Regulation of the Mass MediaChapter 16 Formal Controls: Laws, Rules, Regulations.Chapter 17 Ethics and Other Informal ControlsPart V Impact of the Media Chapter 18 Social Effects of Mass CommunicationGlossary Photo Credits Index
£178.64
McGraw-Hill Education - Europe Fundamentals of Voice and Articulation
Book SynopsisFor more than fifty years, Fundamentals of Voice and Articulation has helped students develop effective voice and speech habits with its amusing exercises and lively practice material.Table of ContentsChapter 1. A Preview Chapter 2. Sound Off! The Beginnings of Voice Chapter 3. Put Your Best Voice Forward! Quality Chapter 4. Speak Up! Loudness Chapter 5. Articulate! Chapter 6. Conserve Your Consonants Chapter 7. Varnish Your Vowels Chapter 8. Discipline Your Dipthongs Chapter 9. Be Varied and Vivid-Expressiveness AppendicesAppendix A: Pronounciation and VocabularyAppendix B: Suggested ChecklistsAppendix C: Voice and Speech Profile and Analysis Charts GlossaryIndex
£176.47
Pearson Education Introduction to Agricultural Economics
Introduction to Agricultural Economics by John B. Penson
£159.50
WW Norton & Co How to Make a Killing Blood Death and Dollars in
Book SynopsisHow did a lifesaving medical breakthrough become a for-profit enterprise that threatens the people it’s meant to save?
£23.39
