Internet: general works Books
Columbia University Press Algorithmic Culture Before the Internet
Book SynopsisAlgorithmic Culture Before the Internet is a history of how culture and computation came to be entangled.Trade ReviewAlgorithmic Culture Before the Internet tackles a too-often neglected aspect of our computer world: the cultural dimensions of algorithmic certainty. Ted Striphas shifts our critical gaze away from the supposed historically and technologically unique features of digital mechanisms to construct a sweeping tale of terminology, logic, and instrumentality. He has written an essential study that is by equal measure surprising, convincing, and engaging. -- Charles R. Acland, author of American Blockbuster: Movies, Technology, and WonderTed Striphas writes engagingly about the history of the entanglement of the concepts of “culture” and “algorithm” by rethinking the cultural work of the humble keyword. This is the book—and the histories—we need to help us understand what is at stake in the prevailing articulation of culture, technology, and power. -- Anne Balsamo, author of Designing Culture: The Technological Imagination at WorkMasterful and fascinating. Each chapter, grappling with a keyword and uncovering its fraught construction, took me somewhere I didn’t expect to go. This is the book we need to advance the study of algorithms as part of the history of culture. -- Tarleton Gillespie, author of Custodians of the Internet: Platforms, Content Moderation and the Hidden Decisions That Shape Social MediaThis prehistory of algorithmic culture steps back from the relentless novelty of much writing about computing, helping us realize that algorithms, culture, and the relationship between them are stranger and older than we might have thought. -- Nick Seaver, author of Computing Taste: Algorithms and the Makers of Music RecommendationThis book takes readers to unexpected places, making brilliant and original connections across vast bodies of knowledge. It is sure to enhance the historical understanding of anyone interested in computers, social media, and the culture of the late twentieth and early twenty-first centuries. -- Siva Vaidhyanathan, author of Antisocial Media: How Facebook Disconnects Us and Undermines DemocracyRecommended. * Choice Reviews *This book provides much food for thought to those who study the intersection of technology and media . . . Striphas’s account is bold in its independence, finding precedents in unexpected places. * Technology and Culture *[This book] would appeal especially to those readers with an interest in intellectual history following the1960s. * H-Sci-Med-Tech, H-Net Reviews *Table of ContentsAcknowledgmentsIntroduction: Welcome to the Machine1. Key-Words2. Algorithm3. Culture4. Algorithmic CultureEpilogue: Coming to TermsNotesIndex
£23.75
WW Norton & Co The Internet Police
Book SynopsisNate Anderson ventures behind the screens of landmark cybercrime cases that test the limits of law and order online.Trade Review"A thought-provoking primer on the state of cybercrime." "Anderson takes readers into the Wild West of the digital world." "As soon as the Internet turned mainstream, a new breed of criminal appeared. The police, who were trained on Agatha Christie novels, took about a decade to catch up. This entertaining and informative book tells their story." -- Bruce Schneier, author of Liars and Outliers: Enabling the Trust Society Needs to Thrive
£12.34
University of California Press Netflix Recommends
Book SynopsisAlgorithmic recommender systems, deployed by media companies to suggest content based on users' viewing histories, have inspired hopes for personalized, curated media but also dire warnings of filter bubbles and media homogeneity. Curiously, both proponents and detractors assume that recommender systems for choosing films and series are novel, effective, and widely used. Scrutinizing the world's most subscribed streaming service, Netflix, this book challenges that consensus. Investigating real-life users, marketing rhetoric, technical processes, business models, and historical antecedents, Mattias Frey demonstrates that these choice aids are neither as revolutionary nor as alarming as their celebrants and critics maintainand neither as trusted nor as widely used.Netflix Recommendsbrings to light the constellations of sources that real viewers use to choose films and series in the digital age and argues that although some lament AI's hostile takeover of humanistic cultures, the thirst fTable of ContentsAcknowledgments Introduction 1 • Why We Need Film and Series Suggestions 2 • How Algorithmic Recommender Systems Work 3 • Developing Netflix's Recommendation Algorithms 4 • Unpacking Netflix's Myth of Big Data 5 • How Real People Choose Films and Series Afterword: Robot Critics vs. Human Experts Appendix. Designing the Empirical Audience Study Notes Selected Bibliography Index
£64.00
Princeton University Press The Myth of Digital Democracy
Book SynopsisIs the Internet democratizing American politics? Do political Web sites and blogs mobilize inactive citizens and make the public sphere more inclusive? This book reveals that, contrary to popular belief, the Internet has done little to broaden political discourse but in fact empowers a small set of elites - some new, but most familiar.Trade ReviewWinner of the 2009 Donald McGannon Award for Social and Ethical Relevance in Communications Policy Research, awarded by the Donald McGannon Communications Research Center Winner of the 2010 Goldsmith Book Prize (Academic Book) "Both utopian and dystopian interpretations have been made of the Internet's influence on many spheres of life--and democracy is no exception... Absent from much of this debate is evidence-based analysis of the effects of the Internet on the business of politics. Many theories have been built on nothing more than anecdote, inference and assertion. In The Myth of Digital Democracy, political scientist Matthew Hindman fills important gaps in the evidence base, and does so accessibly."--Richard Allan, Nature "[T]here is much in Hindman's book that is persuasive, counterintuitive, and important to understanding the moment."--Matt Bai, Democracy: A Journal "Matthew Hindman's The Myth of Internet Democracy is one of the first significant efforts to bring data to bear on the relationship between the internet and democracy. He argues against the journalists and pundits who have made sweeping claims about the internet's transformative potential for democracy, and suggests that the new online bosses are not very different from the old ones. Unlike earlier sceptics, however, he has some data to support his claims."--Times Higher Education "This is a well written short book about one aspects of online politics, namely who gets read and heard when it comes to online political debate, which I recommend to any reader interested in the relation between the internet and democratic values. The book is well organized and most of content is accessible to a general readership."--Olle Blomberg, Metapsychology Online Reviews "Hindman convincingly challenges seemingly sensible claims that online communications are expanding public voice, weakening gatekeeper power, and engaging broader swaths of the citizenry in politics... By bringing new data and methods to bear in a serious critique of what were becoming consensus views about the Internet's role in public life, Hindman offers more than just another set of volleys over the net of ongoing academic debates."--John Kelly, Perspectives on Politics "The Myth of Digital Democracy ... make[s] a significant contribution to the scholarship on e-democracy."--Wendy N. Wyatt, Journal of Mass Media Ethics "Hindman's The Myth of Digital Democracy makes it possible to visualize the whole elephant. Comprehensiveness and rich data support Hindman's central claim about inegalitarian outcomes of the interactions of Internet and politics, and provide an excellent starting point for future research."--Meelis Kitsing, Journal of PoliticsTable of ContentsList of Illustrations ix Acknowledgments xi Chapter One: The Internet and the "Democratization" of Politics 1 Democratization and Political Voice 4 A Different Critique 8 Gatekeeping, Filtering, and Infrastructure 12 The Difference between Speaking and Being Heard 16 Chapter Two: The Lessons of Howard Dean 20 The Liberal Medium? 21 "Big Mo'" Meets the Internet 26 The Internet and the Infrastructure of Politics 27 The End of the Beginning 34 Chapter Three: "Googlearchy": The Link Structure of Political Web Sites 38 What Link Structure Can Tell Political Scientists 41 The Link Structure of Online Political Communities 45 Site Visibility and the Emergence of Googlearchy 54 The Politics of Winners-Take-All 56 Chapter Four: Political Traffic and the Politics of Search 58 The Big Picture 60 Traffic Demographics 67 Search Engines and (the Lack of) User Sophistication 68 What Users Search For 70 Search Engine Agreement 78 How Wide a Gate? 80 Chapter Five: Online Concentration 82 Barriers to Entry 83 Distribution, Not Production 86 Online Concentration 90 Comparative Data, Comparative Metrics 91 A Narrower Net 99 Chapter Six: Blogs: The New Elite Media 102 Blogs Hit the Big Time 103 Bloggers and the Media 105 So You Want to Be a Blogger 113 Blogger Census 118 Bloggers and Op-Ed Columnists 125 Rhetoric and Reality 127 Chapter Seven: Elite Politics and the "Missing Middle" 129 The Limits of Online Politics 131 A Narrower Net 133 Political Organizing and the Missing Middle 139 New Technology, Old Failures 141 Appendix: On Data and Methodology 143 Support Vector Machine Classifiers 143 Surfer Behavior and Crawl Depth 150 Hitwise's Data and Methodology 151 References 155 Index 173
£27.00
Princeton University Press How the Internet Became Commercial
Book SynopsisIn less than a decade, the Internet went from being a series of loosely connected networks used by universities and the military to the powerful commercial engine it is today. This book describes how many of the key innovations that made this possible came from entrepreneurs and iconoclasts who were outside the mainstream--and how the commercializaTrade ReviewCo-Winner of the 2016 Schumpeter Prize Competition, International Joseph A. Schumpeter Society "Essential reading for anyone who wants to understand the broader context in which the explosion of Internet-related innovation occurred."--Marc Levinson, Wall Street Journal "A welcome, well-conceived contribution to the history of technology."--Kirkus "Exciting reading."--Borsen "Definitely recommended."--Tyler Cowen, Marginal Revolution "This is the best book yet about the rise of the Internet."--David Warsh, Economic Principals "[A] detailed history of the Internet."--Foreign Affairs "Immensely informative."--Philadelphia Inquirer "Greenstein is not simply telling a colorful and important story. His analysis systematically explores why innovation and commercialization of the Internet emerged and evolved as it did and why innovation from the edges thrived and was so important."--Jonathan David Aronson, Journal of CommunicationTable of ContentsINTRODUCTION 1 1 Ubiquitous Clicks and How It All Started 3 THE TRANSITION 31 2 The White House Did Not Call 33 3 Honest Policy Wonks 65 4 A Taste of Champaign 97 5 Unleashing Commercial Iconoclasts 130 THE BLOSSOMING 157 6 How Not to Start a Gold Rush 159 7 Platforms at the Core and Periphery 187 8 Overcoming Two Conundrums 215 9 Virulent Word of Mouse 243 10 Capital Deepening and Complements 272 EXPLORATION AND RENEWAL 301 11 Bill Votes with a Veto 303 12 Internet Exceptionalism Runs Rampant 335 13 The Paradox of the Prevailing View 365 14 The High Cost of a Cheap Lesson in Wireless Access 392 EPILOGUE 417 15 Enabling Innovation from the Edges 419 Acknowledgments 443 References 447 Index 465
£34.20
John Wiley and Sons Ltd Blogging
Book SynopsisThoroughly revised and updated, this new edition of Blogging provides an accessible study of a now everyday phenomenon and places it in a historical, theoretical and contemporary context. The second edition takes into account the most recent research and developments and provides current analyses of new tools for microblogging and visual blogging. Jill Walker Rettberg discusses the ways blogs are integrated into today's mainstream social media ecology, where comments and links from Twitter and Facebook may be more important than the network between blogs that was significant five years ago, and questions the shift towards increased commercialization and corporate control of blogs. The new edition also analyses how smart phones with cameras and social media have led a shift towards more visual emphasis in blogs, with photographs and graphics increasingly foregrounded. Authored by a scholar-blogger, this engaging book is packed with examples that show howTrade Review"A landmark in social cyberspace studies – and much more than that. It’s about the way today’s popular culture is actually part of large-scale change in the way culture is produced. Jill Walker Rettberg has written a deep and broad book about the real meaning of blogging as evidence for and a driver of an epochal cultural shift. She deftly uses her own experience as a renowned blogger, examined through the expert eye of an experienced communication researcher, to reveal the psychological, social, political and historical meaning of the blogging phenomenon. She brings media studies, ethnology, literary studies, marketing, journalism and sociology together into a brilliant explanatory framework." Howard Rheingold, author of Smart Mobs "Blogging has become an essential backbone of social media. Jill Walker Rettberg’s book brilliantly documents, analyses and situates blogging, constructing an indispensable account of blogging’s history and future in light of social network sites, mobile practices and other media-sharing platforms. This is a key piece of scholarship for anyone trying to understand the intersection of technology and society." danah boyd, Microsoft Research New England, and the Berkman Center for Internet and Society, Harvard University "A solid, unbiased, and unfettered introduction to the social aspects of blogging. Recommended." ChoiceTable of ContentsAcknowledgements vii Introduction 1 1 What is a Blog? 5 A brief history of weblogs 6 How blogs have adapted to a social media ecosystem 14 Three blogs 17 Defining blogs 30 2 From Bards to Blogs 36 Orality and literacy 37 The introduction of print 41 Print, blogging and reading 44 Printed precedents of blogs 45 The Late Age of Print 47 A modern public sphere? 50 Hypertext and computer lib 53 Technological determinism or cultural shaping of technology? 57 3 Blogs, Communities and Networks 62 Social network theory 66 Distributed conversations 69 Technology for distributed communities 72 Facebook and Twitter as microblogs 76 Publicly articulated relationships 82 Colliding networks 83 Emerging social networks 86 4 Citizen Journalists? 90 Bloggers’ perception of themselves 93 When it matters whether a blogger is a journalist 94 Objectivity, authority and credibility 97 First-hand reports: blogging from a war zone 101 First-hand reports: chance witnesses 104 Bloggers as independent journalists and opinionists 107 Gatewatching 108 Symbiosis 112 5 Blogs as Narratives 115 Goal-oriented narratives 116 Ongoing and episodic narration 118 Blogs as self-exploration 127 Fictions or hoaxes? Kaycee Nicole and lonelygirl15 129 6 Blogging Brands 135 The human voice 136 Advertisements and sponsored posts on blogs 139 Micropatronage 145 Sponsored posts and pay-to-post 147 Exploitation and alienation? 152 Corporate blogs 155 Engaging bloggers 161 Corporate blogging gone wrong 164 7 The Future of Blogging 169 Implicit participation and the perils of personalized media 170 References 176 Blogs Mentioned 186 Index 189
£16.14
John Wiley and Sons Ltd Going Viral
Book SynopsisWe live in a world where a tweet can be instantly retweeted and read by millions around the world in minutes, where a video forwarded to friends can destroy a political career in hours, and where an unknown man or woman can become an international celebrity overnight. Virality: individuals create it, governments fear it, companies would die for it.Trade ReviewGoing Viral has won the 2014 Best Book Award by ASIS&T (Association of Information Science and Technology), and was named an Outstanding Academic Title by Choice Magazine (Association of College and Research Libraries). "This concise and insightful book targets a niche topic in the studies of digital media that is becoming increasingly relevant to the public. It considers many questions and successfully accomplishes what it sets out to do. Students of media, digital worlds, and information will not be disappointed."—LSE Review of Books "Virality is what make societies click at the pulse of the Internet. It is at the heart of the new forms of commerce, culture, media, social movements, and politics. This pathbreaking book explains what it is, how it works technologically and socially, and draws out the implications of this process for social change. It is a major contribution to network theory and to the understanding of the network society."—Manuel Castells, University of Southern California "Ever wonder why a video, meme, or idea spreads like wildfire online? In 'Virality', Nahon and Hemsley examine the technology, social practices, and cultural conditions that enable media to go viral. This illuminating book gets beyond marketing hype to provide critical insights for understanding the powerful phenomenon of virality. This is a must-read for anyone trying to make sense of how information flows in a networked world."—Danah Boyd, Microsoft Research "From Rosa Parks to Gangham style--a fascinating look at a defining phenomena of our age- virality, spreading, winner-take-all success. It is more than a fad-- Going Viral offers a compelling argument that viral processes are here to stay, and they are an essential feature of the online fabric."—Albert-László Barabási, Northeastern UniversityTable of ContentsList of Figures List of Tables Acknowledgements Prolog Cover Art 1 Introduction: Virality of pets and presidents 2 What Virality is: I know it when I see it 3 What Makes Something Viral I: The control of networks through Gatekeeping 4 What Makes Something Viral II: What is everyone looking at? 5 What Makes Something Viral III: Caught in the Viral Net! 6 Networked changed societies 7 Afterlife Bibliography Notes
£42.75
Rutgers University Press The Internet of Elsewhere The Emergent Effects of
Book SynopsisExamines the role of the Internet as a catalyst in transforming communications, politics, and economics. It explores the Internet's history and effects in four distinct and, to some, surprising societies–Iran, Estonia, South Korea, and Senegal - profiling Web pioneers in these countries and surveying the environments in which they each work.Trade Review"An essential book for thought-provoking summer reading. In The Internet of Elsewhere, technology journalist Cyrus Farivar explores the role of the internet as a social, political and economic catalyst through compelling case studies from four unexpected countries: Iran, Estonia, South Korea, and Senegal." * The Atlantic *"Cyrus Farivar's skill as a perceptive analyst and captivating storyteller let us see the future of a connected world through his seasoned eyes." -- Ethan Zuckerman * Berkman Center for Internet and Society, Harvard University *"Cyrus Farivar, a great friend of Estonia, has chronicled my country's recent and unprecedented technological history with this exceptional book. He understands not only what Estonia can teach the rest of the world but, moreover, he makes the insightful case for the necessity of modern global citizens to understand crucial Internet issues." -- The Honorable President Toomas Hendrik Ilves * Estonia *"The Internet of Elsewhere presents four stories of the Internet that diverge from the stories people are used to reading. Rather than looking at the development of the Internet in the wealthier Western countries, Farivar looks at four countries that do not immediately spring to mind when one thinks about the Internet: South Korea, Senegal, Estonia, and Iran. An interesting work that breaks the history of the Internet out of the history of Silicon Valley. Highly recommended." * Choice *"There's nothing like a good shot of clear-eyed, upbeat globalism to shatter the dreary national myopia and restore our sense of wonder about what really is an amazing contemporary world. Cyrus Farivar's new book provides just such an injection of multicultural journalisitic insight." -- Paul Di Filippo * Barnes & Noble Review *"Cyrus Farivar has written a brilliant first book. He has the thoughtful pen of a novelist, the observational zeal of an investigative journalist, and the insight of an experienced technologist." -- Karim Sadjadpour * Carnegie Endowment for International Peace *Table of ContentsForeword by Vinton G. Cerf Acknowledgments Introduction 1. South Korea 2. Senegal 3. Estonia 4. Iran ConclusionNotes Index
£26.59
New York University Press The Net Effect Romanticism Capitalism and the
Book SynopsisA book about America's romance with computer communication that looks at the internet, not as harbinger of the future or the next big thing, but as an expression of the times. It demonstrates that our ideas about what connected computers are for have been in constant flux since their invention.Trade ReviewThe Net Effect makes a great contribution to our knowledge on the question of labor in Internet technology. * International Journal of Communciation *The Net Effect is an excellent resource for anyone reseraching the influence of society on technology. * CHOICE *& We are romantics even, and perhaps especially, in the face of high technologies, writes Thomas Streeter. In his profound and illuminating analysis of the interactions between technology and desire, Streeter shows how conflicting visions of the internet have not so much reflected the pre-given triumph of a new technology as shaped the possibilities and limitations of who we are and who we might become. -- Peter Stallybrass,University of PennsylvaniaOne part palm reader and one part politico, Streeter makes total sense of the Internet: its 60s roots, its 90s ethos, and why it works and feels the way it does today. Whether or not you remember firsthand what a long strange trip its been, The Net Effect will persuade you with its lucid rendering of the shared experiences, strange bedfellows, and stealth mythologies that have shaped what it means to be online. -- Lisa Gitelman,NYU, and author of Always, Already New: Media, History, and the Data of CultureTable of ContentsAcknowledgmentsIntroduction 1 "Self-Motivating Exhilaration": On the Cultural Sources of Computer Communication2 Romanticism and the Machine: The Formation of the Computer Counterculture3 Missing the Net: The 1980s, Microcomputers, and the Rise of Neoliberalism4 Networks and the Social Imagination5 The Moment of Wired 6 Open Source, the Expressive Programmer, and the Problem of PropertyConclusion: Capitalism, Passions, Democracy Notes IndexAbout the Author
£22.79
MP - University Of Minnesota Press Electronic Monuments
Book SynopsisFrom a do-it-yourself Mount Rushmore to an automated tribute to the devastating annual toll of traffic deaths in the United States, this book describes commemoration as a fundamental experience, joining individual and collective identity, and adapting both to the emerging apparatus of "electracy", or digital literacy.
£18.89
John Wiley and Sons Ltd Philosophical Engineering
Book SynopsisThis is the first interdisciplinary exploration of the philosophical foundations of the Web, a new area of inquiry that has important implications across a range of domains. Contains twelve essays that bridge the fields of philosophy, cognitive science, and phenomenology Tackles questions such as the impact of Google on intelligence and epistemology, the philosophical status of digital objects, ethics on the Web, semantic and ontological changes caused by the Web, and the potential of the Web to serve as a genuine cognitive extension Brings together insightful new scholarship from well-known analytic and continentalphilosophers, such as Andy Clark and Bernard Stiegler, as well as rising scholars in digital native philosophy and engineering Includes an interview with Tim Berners-Lee, the inventor of the Web Table of ContentsNotes on Contributors Introductory Note DUNCAN PRITCHARD AND LEE JOHN WHITTINGTON 1 Luck as Risk and the Lack of Control Account of Luck FERNANDO BRONCANO-BERROCAL 2 Strokes of Luck E. J. COFFMAN 3 Luck Attributions and Cognitive Bias STEVEN D. HALES AND JENNIFER ADRIENNE JOHNSON 4 Frankfurt in Fake Barn Country NEIL LEVY 5 Luck and Free Will ALFRED R. MELE 6 You Make Your Own Luck RACHEL MCKINNON 7 Subject-Involving Luck JOE MILBURN 8 The Modal Account of Luck DUNCAN PRITCHARD 9 The Machinations of Luck NICHOLAS RESCHER 10 Luck, Knowledge, and “Mere” Coincidence WAYNE D. RIGGS 11 The Unbearable Uncertainty Paradox SABINE ROESER 12 Getting Moral Luck Right LEE JOHN WHITTINGTON Index
£19.71
John Wiley & Sons Inc Collaborative Internet of Things CIoT
Book SynopsisThis book provides a simplified visionary approach about the future direction of IoT, addressing its wide-scale adoption in many markets, its interception with advanced technology, the explosive growth in data, and the emergence of data analytics. IoT business applications span multiple vertical markets. The objective is to inspire creative thinking and collaboration among startups and entrepreneurs which will breed innovation and deliver IoT solutions that will positively impact us by making business processes more efficient, and improving our quality of life. With increasing proliferation of smart-phones and social media, data generated by user wearable/mobile devices continue to be key sources of information about us and the markets around us. Better insights will be gained through cognitive computation coupled with business intelligence and visual analytics that are GIS-based.Table of ContentsForeword xi About the Authors xv Preface xix 1 Introductions and Motivation 1 1.1 Introduction 1 1.2 The Book 1 1.2.1 Objectives 1 1.2.2 Benefits 2 1.2.3 Organization 3 1.2.4 Book Cover 4 1.2.5 Impact of C-IoT 6 1.2.6 Summary 8 1.3 C-IoT Terms of References 9 1.3.1 Introduction 10 1.3.2 Need for IoT Framework 12 1.3.3 C-IoT Domains and Business Applications Model 13 1.3.4 Roadmap of IoT 20 1.3.5 C-IoT Platform/Developer Community 22 1.3.6 C-IoT Opportunities for Applications, Solutions, and Systems 23 1.4 The Future 26 1.4.1 General Trends 26 1.4.2 Point Solutions 27 1.4.3 Collaborative Internet of Things 29 1.4.4 C-IoT and RFID 36 1.4.5 C-IoT and Nanotechnology 38 1.4.6 Cyber-Collaborative IoT (C2-IoT) 39 1.4.7 C2-IoT and Ebola Case 40 1.4.8 Summary 43 References 46 2 Application Requirements 47 2.1 C-IoT Landscape 47 2.1.1 C-IoT Model and Architecture Layers 47 2.1.2 C-IoT Model and Enabling Technologies 48 2.1.3 Definition of Key Elements 50 2.1.4 Requirement Considerations 64 2.1.5 C-IoT System Solution – Requirement Considerations 67 2.2 Application Requirements – Use Cases 75 2.3 Health and Fitness System for Individual/Industry/Infrastructure (Lead Example) 76 2.3.1 Landscape 76 2.3.2 Health & Fitness Sensing Requirements 79 2.3.3 Health & Fitness Gateway Requirements 80 2.3.4 Health & Fitness Service Requirements 80 2.3.5 Health & Fitness and Solution Considerations 83 2.3.6 Health & Fitness and System Considerations 84 2.3.7 Health & Fitness and Hospitals 84 2.4 Video Surveillance, Drone, and Machine Vision 84 2.4.1 Landscape 84 2.4.2 Video Surveillance – across Home, Industry, and Infrastructure 86 2.4.3 Video Surveillance Sensing Requirements 88 2.4.4 Video Surveillance Gateway Requirements 89 2.4.5 Video Surveillance Services 90 2.4.6 Example: Red-Light Camera – Photo Enforcement Camera 93 2.4.7 Conclusion 94 2.5 Smart Home and Building 95 2.5.1 Landscape 95 2.5.2 Requirements 97 2.5.3 Smart Home & Building Sensing Requirements 99 2.5.4 Smart Home & Building Gateway Requirements 99 2.5.5 Smart Home & Building Services 100 2.6 Smart Energy 101 2.6.1 Landscape 101 2.6.2 Requirements 102 2.6.3 Smart Energy and Sensing Requirements 103 2.6.4 Smart Energy and Gateway Requirements 103 2.6.5 Smart Energy – Services 103 2.6.6 The Smart Energy App 104 2.6.7 Smart Energy and Network Security 105 2.7 Track and Monitor 106 2.7.1 Landscape 106 2.7.2 Track and Monitor – Sensing Requirements 106 2.7.3 Track and Monitor – Services 107 2.7.4 Track and Monitor – Solution Considerations 108 2.7.5 Track and Monitor Examples 108 2.8 Smart Factory 109 2.8.1 Factory Automation – Robot 109 2.8.2 Industrial 110 2.8.3 Service Robot 112 2.9 Others (Smart Car, Smart Truck, Drone, Machine Vision, and Smart City) 113 2.9.1 Smart Car 113 2.9.2 Smart Roadside 119 2.9.3 Drone 121 2.9.4 Machine Vision 123 2.9.5 Smart City 124 References 128 3 C-IoT Applications and Services 131 3.1 Smart IoT Application Use Cases 132 3.1.1 Health Monitoring – Individual Level (Fitness/Health-Tracking Wearables) 134 3.1.2 Health Monitoring at Business Level (e.g., Clinic and Homes for the Elderly) 137 3.1.3 Home and Building Automation – Individual Level (Smart Home) 146 3.1.4 Smart Energy and Smart Grid 158 3.1.5 Smart Energy Gateways 172 3.1.6 Industrial and Factory Automation 182 3.1.7 Smart Transportation and Fleet Logistics (Connected Cars – V2X: V2V, V2I) 185 3.1.8 Smart City 189 3.2 Smart IoT Platform 190 3.2.1 Smart IoT Software Gateway Platform 191 3.2.2 Smart Sensor Fusion Software Platform 195 3.3 Secured C-IoT Software Platform 196 3.3.1 Overview 197 3.3.2 C-IoT Security – Example of Smart Energy 197 3.3.3 Securing NAN (Metrology-to-Concentrator) 199 3.3.4 Securing Home Area Network (HAN) 201 3.3.5 Securing WAN (Concentrator-to-Substation/Utility Servers) 203 3.3.6 Platform Solution for Concentrator 203 3.3.7 Platform Solution for Substation/Utility Servers 204 3.3.8 Network Topology and IP Addressing: WAN 204 3.3.9 Security on the Concentrator and Utility Servers 204 3.3.10 Summary on C-IoT Security 205 References 207 4 IoT Reference Design Kit 209 4.1 Hardware Equipment List for the Demonstration 210 4.2 Software Required for Demonstration 210 4.3 Safely Power Off the Reference Platform 214 4.4 ZigBee Home and Building Automation 215 4.4.1 Troubleshooting ZigBee Home and Building Automation 217 4.5 Network Video Recorder (NVR) for Video Surveillance 217 4.5.1 Troubleshooting NVR 219 4.6 Internet 3G Broadband Gateway 219 4.7 UPNP 220 4.8 Digital Living Network Alliance (DLNA) Media Server 221 4.8.1 Set Up Reference Platform as DLNA Server 221 4.8.2 Set Up DLNA Clients 222 References 223 5 C-IoT Cloud-Based Services and C-IoT User Device Diversity 225 5.1 C-IoT Cloud-Based Services 225 5.1.1 Introduction and Drivers to C-IoT Service Platform 225 5.1.2 Classes of C-IoT Cloud Computing 227 5.1.3 C-IoT Innovative and Collaborative Services 228 5.1.4 The Emerging Data Center LAN 229 5.2 C-IoT User Device Diversity 231 5.2.1 Introduction 231 5.2.2 C-IoT Developers/Platform 232 5.2.3 Wearable Devices – Individual 234 5.2.4 Harvesting (Self-Powered Nodes) – Infrastructure Applications 235 5.2.5 Embedded Devices and Servers 235 5.2.6 Performing Sentiment Analysis Using Big Data 236 5.2.7 IBM Watson for Cognitive Innovations 237 5.2.8 Far-Reaching Consequences 237 5.2.9 C-IoT (Collaborative IoT) 238 References 238 6 Impact of C-IoT and Tips 239 6.1 Impact on Business Process Productivity and Smart of Digital Life 239 6.1.1 Individual 239 6.1.2 Industry 240 6.1.3 Infrastructure 241 6.2 Considerations of Developing Differentiated C-IoT Solutions 242 6.2.1 Software Processes and Platform 242 6.2.2 Standardization 242 6.2.3 Sensors and C-IoT 243 6.2.4 Advertising Ecosystem Value Exchange 244 6.2.5 Opportunity with Industry Supply Chain for Material Handling 244 6.3 Practical Tips on Maintaining Digital Lifestyle 247 6.3.1 Mobile and Wearable Computing 247 6.3.2 Robotics and Automation 248 6.3.3 Sensors and C-IoT 249 6.3.4 Big Data and Predictive Analysis 250 6.3.5 The Changing Workforce 250 6.3.6 Sustainability 251 References 251 7 Conclusion 253 7.1 Simple C-IoT Domains and Model 253 7.2 Disruptive Business Applications of C-IoT 254 7.2.1 Individual 254 7.2.2 Industry 254 7.3 A New Digital Lifestyle 255 7.4 Development Platform 255 7.4.1 Influencers for Smart Connected Homes 256 7.4.2 Influencers for Industrial Internet 256 7.5 C-IoT Emerging Standards, Consortiums, and Other Initiatives 256 7.5.1 C-IoT Emerging Standards 257 7.5.2 C-IoT Emerging Consortiums 259 7.5.3 Forums, Workshops, and Other Initiatives 260 7.5.4 C-IoT and Radio Communications 260 7.5.5 C-IoT and Nanotechnology 261 7.5.6 C-IoT and Security 261 7.6 Final Note 262 References 262 Index 265
£73.76
John Wiley & Sons Inc Internet of Things
Book SynopsisThis book addresses researchers and graduate students at the forefront of study/research on the Internet of Things (IoT) by presenting state-of-the-art research together with the current and future challenges in building new smart applications (e.g., Smart Cities, Smart Buildings, and Industrial IoT) in an efficient, scalable, and sustainable way. It covers the main pillars of the IoT world (Connectivity, Interoperability, Discoverability, and Security/Privacy), providing a comprehensive look at the current technologies, procedures, and architectures.Table of ContentsPreface xv 1 Preliminaries, Motivation, and Related Work 1 1.1 What is the Internet of Things? 1 1.2 Wireless Ad-hoc and Sensor Networks:The Ancestors without IP 2 1.3 IoT-enabled Applications 3 1.3.1 Home and Building Automation 3 1.3.2 Smart Cities 4 1.3.3 Smart Grids 4 1.3.4 Industrial IoT 5 1.3.5 Smart Farming 7 2 Standards 9 2.1 “Traditional” Internet Review 9 2.1.1 Physical/Link Layer 10 2.1.1.1 IEEE 802.3 (Ethernet) 11 2.1.1.2 IEEE 802.11 12 2.1.2 Network Layer 14 2.1.2.1 IPv6 and IPv4 14 2.1.3 Transport Layer 17 2.1.3.1 TCP and UDP 19 2.1.4 Application Layer 21 2.1.4.1 HTTP 21 2.1.4.2 AMQP 22 2.1.4.3 SIP 23 2.2 The Internet ofThings 25 2.2.1 Designing the Architecture of an IP-based Internet of Things 26 2.2.2 Physical/Link Layer 28 2.2.2.1 IEEE 802.15.4 and ZigBee 28 2.2.2.2 Low-powerWi-Fi 30 2.2.2.3 Bluetooth and BLE 31 2.2.2.4 Powerline Communications 32 2.2.3 Network Layer 33 2.2.3.1 The 6LoWPAN Adaptation Layer 34 2.2.4 Transport Layer 34 2.2.5 Application Layer 34 2.2.5.1 CoAP 35 2.2.5.2 CoSIP Protocol Specification 60 2.3 The Industrial IoT 76 3 Interoperability 79 3.1 Applications in the IoT 79 3.2 The Verticals: Cloud-based Solutions 80 3.3 REST Architectures:TheWeb of Things 81 3.3.1 REST: TheWeb as a Platform 82 3.3.1.1 Resource-oriented Architectures 83 3.3.1.2 REST Architectures 84 3.3.1.3 Representation of Resources 84 3.3.1.4 Resource Identifiers 85 3.3.1.5 Statelessness 86 3.3.1.6 Applications as Finite-state Machines 86 3.3.1.7 Hypermedia as the Engine of Application State 86 3.3.2 Richardson MaturityModel 88 3.3.2.1 Level 0: the Swamp of POX 88 3.3.2.2 Level 1: Resources 90 3.3.2.3 Level 2: HTTP Verbs 90 3.3.2.4 Level 3: Hypermedia 95 3.3.2.5 The Meaning of the Levels 97 3.4 TheWeb of Things 97 3.5 Messaging Queues and Publish/Subscribe Communications 98 3.5.1 Advantages of the Pub/Sub Model 99 3.5.2 Disadvantages of the Pub/Sub Model 100 3.5.3 Message Queue Telemetry Transport 100 3.5.3.1 MQTT versus AMQP 101 3.6 Session Initiation for the IoT 102 3.6.1 Motivations 102 3.6.2 Lightweight Sessions in the IoT 104 3.6.2.1 A Protocol for Constrained Session Initiation 106 3.6.2.2 Session Initiation 106 3.6.2.3 Session Tear-down 108 3.6.2.4 Session Modification 108 3.7 Performance Evaluation 109 3.7.1 Implementation 109 3.7.2 Experimental Results 111 3.7.3 Conclusions 114 3.8 Optimized Communications: the Dual-network Management Protocol 115 3.8.1 DNMP Motivations 115 3.8.2 RelatedWork 117 3.8.3 The DNMP Protocol 118 3.8.4 Implementation with IEEE 802.15.4 and IEEE 802.11s 123 3.8.4.1 LPLT Networking 123 3.8.4.2 HPHT Networking 123 3.8.4.3 Node Integration 124 3.8.5 Performance Evaluation 125 3.8.5.1 Experimental Setup 125 3.8.5.2 Operational Limitations of IEEE 802.15.4 126 3.8.6 IEEE 802.15.4-controlled Selective Activation of the IEEE 802.11s Network 129 3.8.7 Conclusions 130 3.9 Discoverability in Constrained Environments 131 3.9.1 CoRE Link Format 131 3.9.1.1 CoRE Link Format: Discovery 132 3.9.1.2 Link Format 133 3.9.1.3 The Interface Description Attribute 135 3.9.2 CoRE Interfaces 135 3.9.2.1 Sensor 136 3.9.2.2 Parameter 137 3.9.2.3 Read-only Parameter 137 3.9.2.4 Actuator 137 3.10 Data Formats: Media Types for Sensor Markup Language 138 3.10.1 JSON Representations 141 3.10.1.1 Single Datapoint 141 3.10.1.2 Multiple Datapoints 142 3.10.1.3 Multiple Measurements 142 4 Discoverability 145 4.1 Service and Resource Discovery 145 4.2 Local and Large-scale Service Discovery 146 4.2.1 ZeroConf 151 4.2.2 UPnP 152 4.2.3 URI Beacons and the PhysicalWeb 152 4.3 Scalable and Self-configuring Architecture for Service Discovery in the IoT 154 4.3.1 IoT Gateway 156 4.3.1.1 Proxy Functionality 156 4.3.1.2 Service and Resource Discovery 158 4.3.2 A P2P-based Large-scale Service Discovery Architecture 159 4.3.2.1 Distributed Location Service 160 4.3.2.2 Distributed Geographic Table 161 4.3.2.3 An Architecture for Large-scale Service Discovery based on Peer-to-peer Technologies 162 4.3.3 Zeroconf-based Local Service Discovery for Constrained Environments 167 4.3.3.1 Architecture 167 4.3.3.2 Service Discovery Protocol 168 4.3.4 Implementation Results 170 4.3.4.1 Local Service Discovery 171 4.3.4.2 Large-scale Service Discovery 175 4.4 Lightweight Service Discovery in Low-power IoT Networks 178 4.4.1 Efficient Forwarding Protocol for Service Discovery 180 4.4.1.1 Multicast through Local Filtered Flooding 181 4.4.2 Efficient Multiple Unicast Forwarding 183 4.5 Implementation Results 185 5 Security and Privacy in the IoT 191 5.1 Security Issues in the IoT 192 5.2 Security Mechanisms Overview 196 5.2.1 Traditional vs Lightweight security 196 5.2.1.1 Network Layer 197 5.2.1.2 Transport Layer 199 5.2.1.3 Application Layer 201 5.2.2 Lightweight Cryptography 202 5.2.2.1 Symmetric-key LWC Algorithms 203 5.2.2.2 Public-key (Asymmetric) LWC Algorithms 206 5.2.2.3 Lightweight Cryptographic Hash Functions 210 5.2.2.4 Homomorphic Encryption Schemes 213 5.2.3 Key Agreement, Distribution, and Security Bootstrapping 214 5.2.3.1 Key Agreement Protocols 215 5.2.3.2 Shared Group-key Distribution 215 5.2.3.3 Security Bootstrapping 216 5.2.4 Processing Data in the Encrypted Domain: Secure Data Aggregation 217 5.2.5 Authorization Mechanisms for Secure IoT Services 219 5.3 Privacy Issues in the IoT 222 5.3.1 The Role of Authorization 222 5.3.2 IoT-OAS: Delegation-based Authorization for the Internet of Things 227 5.3.2.1 Architecture 227 5.3.2.2 Granting Access Tokens 229 5.3.2.3 Authorizing Requests 231 5.3.2.4 SP-to-IoT-OAS Communication: Protocol Details 231 5.3.2.5 Configuration 232 5.3.3 IoT-OAS Application Scenarios 232 5.3.3.1 Network Broker Communication 233 5.3.3.2 Gateway-based Communication 235 5.3.3.3 End-to-End CoAP Communication 235 5.3.3.4 Hybrid Gateway-based Communication 235 6 Cloud and Fog Computing for the IoT 237 6.1 Cloud Computing 237 6.2 Big Data Processing Pattern 238 6.3 Big Stream 239 6.3.1 Big-stream-oriented Architecture 243 6.3.2 Graph-based Processing 247 6.3.3 Implementation 251 6.3.3.1 Acquisition Module 251 6.3.3.2 Normalization Module 253 6.3.3.3 Graph Framework 254 6.3.3.4 Application Register Module 255 6.3.4 Performance Evaluation 257 6.3.5 Solutions and Security Considerations 262 6.4 Big Stream and Security 263 6.4.1 Graph-based Cloud System Security 266 6.4.2 Normalization after a Secure Stream Acquisition with OFS Module 268 6.4.3 Enhancing the Application Register with the IGS Module 269 6.4.4 Securing Streams inside Graph Nodes 273 6.4.5 Evaluation of a Secure Big Stream Architecture 277 6.5 Fog Computing and the IoT 281 6.6 The Role of the IoTHub 283 6.6.1 Virtualization and Replication 285 6.6.1.1 The IoT Hub 285 6.6.1.2 Operational Scenarios 287 6.6.1.3 Synchronization Protocol 290 7 The IoT in Practice 303 7.1 Hardware for the IoT 303 7.1.1 Classes of Constrained Devices 305 7.1.2 Hardware Platforms 307 7.1.2.1 TelosB 307 7.1.2.2 Zolertia Z1 307 7.1.2.3 OpenMote 310 7.1.2.4 Arduino 313 7.1.2.5 Intel Galileo 315 7.1.2.6 Raspberry Pi 318 7.2 Software for the IoT 321 7.2.1 OpenWSN 321 7.2.2 TinyOS 322 7.2.3 FreeRTOS 323 7.2.4 TI-RTOS 323 7.2.5 RIOT 324 7.2.6 Contiki OS 325 7.2.6.1 Networking 325 7.2.6.2 Low-power Operation 326 7.2.6.3 Simulation 326 7.2.6.4 Programming Model 327 7.2.6.5 Features 328 7.3 Vision and Architecture of a Testbed for theWeb of Things 328 7.3.1 An All-IP-based Infrastructure for Smart Objects 330 7.3.2 Enabling Interactions with Smart Objects through the IoT Hub 332 7.3.2.1 Integration Challenges 334 7.3.3 Testbed Access and Security 335 7.3.3.1 The Role of Authorization 335 7.3.4 Exploiting the Testbed:WoT Applications for Mobile and Wearable Devices 336 7.3.5 Open Challenges and Future Vision 338 7.4 Wearable Computing for the IoT: Interaction Patterns with Smart Objects in RESTful Environments 340 7.4.1 Shaping the Internet ofThings in a Mobile-Centric World 340 7.4.2 Interaction Patterns with Smart Objects throughWearable Devices 342 7.4.2.1 Smart Object Communication Principles 342 7.4.2.2 Interaction Patterns 343 7.4.3 Implementation in a Real-world IoT Testbed 345 7.4.3.1 Future Vision: towards the Tactile Internet 348 7.5 Effective Authorization for theWeb ofThings 349 7.5.1 Authorization Framework Architecture 353 7.5.1.1 System Operations 353 7.5.2 Implementation and Validation 357 Reference 359 Index 381
£90.86
John Wiley & Sons Inc Effective SEO and Content Marketing
Book SynopsisGet beyond the basics and see how modern-day users are reimaging the SEO process SEO is often underutilized and overlooked across the marketing realm today. SEO is not merely trying to improve your website ranking on Google, but it can spark and optimize ideas. Above all it can help improve the amount of free traffic coming to your web properties.This book provides you with a comprehensive approach to make sure marketing spend is utilized as effectively as possible and deliver the best ROI for your brand and business. Maximizing your organic (free) traffic channels should be a top priority and this book will provide you with insight on how to do that. From working with social media influencers to steering creative ideas and campaigns, modern day SEO requires a full-service perspective of marketing and its processes. General education on SEO and organic content marking Understanding which search engines to focus on How SEO and conteTable of ContentsIntroduction xv Chapter 1 Getting on the Same Page 1 Free Traffic 2 Responsive Teams 2 Strong SEO 2 User Experience Expertise 2 Ongoing Content Production 3 Strong Analytics 3 Data-Driven Culture 3 Process Management 4 Learning SEO 4 How Search Engines Work 5 Executing Search Engine Optimization 6 Priority 1: A Great Website Technical Environment 7 Priority 2: Creating the Right Content 10 Priority 3: Popularity of Your Web Page and Website 13 Focusing on Google First 17 Preparation for Algorithm Updates 18 Chapter 2 Your Website 23 Why Your Website is Critical 23 Improves Search Engine Rankings 23 Communicates Brand 24 Provides Information About Audience 24 Captures Customer Relationship Management Inputs 24 Provides Traffic Monetization Opportunities 24 Search Engine Optimization Process for Your Website 25 Step 1: SEO Technical Audit: Identify Technical Roadblocks 25 Response Codes Tab 27 SEO Positive Response Codes 27 SEO Negative Response Codes 28 Address Column 30 Page Titles Tab 30 Meta Description Tab 32 Meta Keywords Tab 32 H1 Tab 33 H2 Tab 34 Directives Tab 35 Schema.org Tags 36 Language and Country Designations 37 XML Sitemaps 38 robots.txt File 39 Image Filenames and alt Tags 39 Step 2: Improve Conversions 40 Having Effective Site Navigation for SEO 41 Keyword Research 43 Other Considerations 46 Location Targeting 46 Optimal Web Page Layout 47 Strong Analytics 48 SEO Key Performance Indicator Metrics 52 Other Data Sources 55 Step 3: Consider Accessibility: SEO Design Considerations 57 Step 4: Set Up a Good Site Architecture 59 Creating a New Website or Replacing an Old One 62 Bonus: Interview with Website Experience Expert 65 Chapter 3 What Brands are Missing to Optimize Organic Traffic 75 Why Brand Initiatives Fail 77 The Modern-Day Marketer’s Skill Set 80 Why SEO and Content Projects Fail 81 Modern-Day SEO Deliverables and Analysis 83 Deliverables for Website Optimization 83 Technical Audits 83 HTML Tag Optimization 83 Copy Editing and Optimization 83 Landing Page Design Consultation 84 Analytics Reporting and Monitoring Deliverables 84 Monthly/Quarterly Reporting 84 Google Search Console Monitoring 84 Competitive Insights: SEO Competitive Analysis 84 Website Redesign Consultation and New Website Consultation 85 Content Marketing Deliverables 85 Keyword Research 85 Content Audit 86 Content Strategy 86 Content Calendar Consultation 88 Copywriting 89 Link Building 92 Media Buy Integration 93 Press Release/Article Reviews 93 Link Building Strategy and Execution 95 New SEO Areas 95 Amazon SEO 95 Voice Search 96 Link Detoxification 96 Other Nonwebsite Optimization 96 Common SEO Issues 97 Bad HTML Coding 97 Limited Content 98 Duplicate Content 98 Bad URL Structures 99 Slow-Loading Web Pages 99 Lack of Mobile Experience 99 Nonsecure Pages 99 Poor Calls to Action/Navigation 99 Low Link Popularity 99 Missing or Outdated Sitemap Files 100 Bonus: Interview with an Executive-Level Marketing Strategist 100 Chapter 4 Stakeholders for the Modern SEO and Organic Content Process 107 SEO Expert 108 PR/Social Media Strategist 109 SEO Copywriter 109 Creative Director 109 Producer 110 Web Developer 110 Media Manager 110 Brand Researcher/Planner 111 Analytics/Reporting Resource 111 Link Analyst 112 User Experience Analyst 112 External Vendors 112 Project Goal and Mind-Sets 113 Recommended SEO Tools to Use 119 SEO Website Crawling/Auditing 119 Keyword Discovery Tools 120 Content Production Tools 121 Content Discovery 122 Website Analytic Tools 122 Link Building Tools 122 Resource Checklist for SEO Program 123 Chapter 5 Data-Informed Creative 127 Fighting Inertia and Navigating Personalities in the Content Space 128 Why Search Engines are Important for Consuming Content 129 Journey Writing and Persona Development 129 Journey Identification 129 Persona Development 131 Need States at the Core of Content Strategies 132 Recognize a Need 132 Determine How to Fill That Need 133 Research into Products or Brands That Can Fill the Need 133 Make a Purchase Decision 133 Use the Product to Fill That Need 133 Express Satisfaction or Dissatisfaction 134 Content Production Process Principles 134 Data-Informed Content 134 The Content Production Process 140 Data Collection 140 Project Briefing 141 Idea Formation 141 Content Creation 141 Content Optimization 142 Content Distribution 142 Measurement of Results 142 Bonus: Content Marketer Interview 143 Sample Project Brief 150 Brief 151 Guidelines 151 Chapter 6 The Best Content That Can Drive Traffic 155 Missed Opportunities 156 Content Discovery 157 Use Demand to Dictate Your Content Response 159 The Importance of Content Diversity 161 Reputation Management: Content Responses When Your Brand is in Trouble 163 Bonus: Starter List of Potential Content Types 166 Content Principles 166 Link Building 167 The Benefits of Social Media 170 Interview with Content Discovery Expert 175 Chapter 7 Thinking Beyond Traditional Search: Looking at Other Critical Search Venues 181 Email and Customer Relationship Management 182 Amazon Optimization 183 Relevance 184 Product Title and Page Copy 184 Brand Seller Name and Page 185 Amazon Search Terms Field 185 Performance 185 Experience 186 Custom Brand Seller Pages 186 How to set up a Custom Seller page: 186 Product Images, Videos, and Details 188 Inbound Traffic Channels 188 YouTube Optimization 190 Leverage Paid and Nonpaid Video Promotion Tactics 193 Digital News Releases 193 Blogs 196 Influencer Content or Partnered Content on Another Website 198 Facebook Optimization 198 App Store Optimization 201 Optimizing Podcasts 203 Leverage Sales and Marketing Best-Practice Principles 207 Chapter 8 Optimizing for the Future 213 Voice Search and Conversational Commerce 214 Machine Learning 219 Applying Machine Learning Across Broader Brand Initiatives 220 SEO and Machine Learning 220 Artificial Intelligence 221 Artificial Intelligence in Search Engine Algorithms 223 Content Production and AI 224 Bonus: Interview with Artificial Intelligence Expert 224 Customer Relationship Management Interview 230 Other Future Content Discovery Vehicles 233 Chapter 9 SEO and Content Marketing for Your Small Business 237 The Small Business Mind-Set Needed to Win Online 238 Common SEO Problems for a Local Business 240 Steps to Improve SEO for a Local Business 240 Bonus: Interview with Small Business Expert 250 Chapter 10 Creating Your Optimization Path 257 Building an SEO and Content Vision Throughout Your Company 258 Understanding Which Search Engines to Focus On 261 Optimizing for the Big Three Search Engines at the Same Time 263 Establishing Your Research Channels 265 Taking Inventory of Your Assets and Platforms 266 Conducting Your Owned Media Audit 268 Auditing for Content Formats 269 Identifying Your True Competitors 270 Knowing and Managing Risks 275 How SEO and Content Can Help Solve Business Problems 277 Building a New Brand Through SEO and Content 279 Prioritizing Locations, Demographics, and Countries 282 Locations 282 Gender 284 Providing a Positive Brand Search Experience 287 Staying in Tune with Search Engine Changes 287 Program Considerations by Industry 288 Calculating ROI 294 Expected ROI 294 Step 1: Identify Your Keyword Targets and Expected Ranking 295 Step 2: Calculate Expected Traffic 295 Step 3: Determine Number of New Orders 296 Step 4: Calculate the Total Expected Sales Increase 296 Compiling Your Optimization Plan 296 Why a Plan is Important 296 What Your Plan Should Include 297 Chapter 11 Case Studies 303 How to Keep the Success Going 303 Why Case Studies are in This Book 304 Automotive Brand 304 Financial Services Brand 305 Auto Insurance Brand 307 Major Coffee Brand Website Redesign 308 Press Release Case Study 310 Major Women’s Clothing Retailer 311 Conclusion 312 Index 313
£27.99
Morgan & Claypool Publishers Circuits Packets and Protocols
Book SynopsisTells the story of the entrepreneurs who were able to harness the energy of computer science researchers supported by governments and universities, and the tremendous commercial demand for Internetworking computers. The centerpiece of this history comes from unpublished interviews from the late 1980s with over 80 computing industry pioneers.Table of Contents Prelude to Change: Data Communications, 1949–1968 Onset of Competition: Data Communications, 1968–1972 Packet Switching and ARPANET: Networking, 1959–1972 Market Order: Data Communications, 1973–1979 Protocol Confusion: Networking, 1972–1979 Emergence of Local Area Networks: Networking, 1976–1981 The Chaos of Competition: Networking, 1981–1982 The Need for Standards: Networking, 1975–1984 Market Order: Networking, 1983–1986 Adaptation of Wide Area Networks: Data Communications, 1979–1986 Market Consolidation: Data Communications and Networking, 1986–1988 Government Support for Internetworking, 1983–1988 The Emergence of Internetworking, 1985–1988 Conclusions
£46.80
University of Toronto Press The Web of Meaning
Book SynopsisExploring online privacy, cyber-nationalism, and the network market, this book details the crucial and evolving role played by the Internet in present-day China.Trade Review"As internet studies in China become more deeply embedded into China’s social and economic domains, it becomes harder for scholars to find new approaches that can tackle and analyse the internet as a whole. Yuan’s book makes a great contribution by presenting China’s internet as discursive fields that are embedded in the very fibre of Chinese society." -- Ping Sun * China Quarterly *Table of ContentsAcknowledgments Introduction 1. The Internet and Social Change in China 2. The Rise of the Internet as Symbolic Space 3. Assembling Network Privacy 4. Articulating Cyber-nationalism 5. Constructing the Network Market Conclusion References Index
£31.50
O'Reilly Media Abusing the Internet of Things
Book SynopsisA future with billions of connected things includes monumental security concerns. This practical book explores how malicious attackers can abuse popular IoT-based devices, including wireless LED lightbulbs, electronic door locks, baby monitors, smart TVs, and connected cars.
£29.99
O'Reilly Media Web 2.0 A Strategy Guide
Book SynopsisWeb 2.0 makes headlines, but how does it make money? This concise guide explains what's different about Web 2.0 and how those differences can improve the bottom line.
£16.99
John Wiley and Sons Ltd After the Internet
Book SynopsisIn the wake of Edward Snowden's revelations, and concern that the internet has heightened rather than combated various forms of political and social inequality, it is time we ask: what comes after a broken internet? Ramesh Srinivasan and Adam Fish reimagine the internet from the perspective of grassroots activists and citizens on the margins of political and economic power. They explore how the fragments of the existing internet are being utilized - alongside a range of peoples, places, and laws - to make change possible. From indigenous and non-Western communities and activists in Tahrir Square, to imprisoned hackers and whistleblowers, this book illustrates how post-digital cultures are changing the internet as we know it - from a system which is increasingly centralized, commodified, and "personalized," into something more in line with its original spirit: autonomous, creative, subversive. The book looks past the limitations of the internet, reconceptualizing network technology in relation to principles of justice and equality. Srinivasan and Fish advocate for an internet that blends the local concerns of grassroots communities and activists with the need to achieve scalable change and transformation.Trade Review"This thought-provoking book achieves a rare balance between alarmism and hope in regard to the Internet, surveillance and big data in the current information order. Using rich examples of digital creativity in indigenous communities in different parts of the world, the authors open up new ways of imagining creativity, community and justice in the era of digital informatics." Arjun Appadurai, New York University "Combining ethnographic sensibility with theory-driven critique and interventionist approaches, Srinivasan and Fish urge us to finally discard technospeak and platform centrism, and to rediscover the internet as an open network of people and places. A very timely and important book." Patrick Vonderau, Stockholm University "In their engagingly written new book, Srinivasan and Fish boldly challenge the myths and dominant narratives, and offer a new way of seeing of the internet, "after the internet". The book is a venturesome and inspiring statement of the need to bring people and their voices back in a new, better, more inclusive internet." Merlyna Lim, Carleton UniversityTable of ContentsIntroduction: After the Internet Chapter 1: Reimagining Technology with Global Communities Chapter 2: Hacking the Hacktivists Chapter 3: Media Activism: Shaping Online and Offline Networks Chapter 4: After the Clouds: Do Silk Roads Lead to Data Havens? Conclusion References Index
£45.00
John Wiley and Sons Ltd After the Internet
Book SynopsisIn the wake of Edward Snowden's revelations, and concern that the internet has heightened rather than combated various forms of political and social inequality, it is time we ask: what comes after a broken internet? Ramesh Srinivasan and Adam Fish reimagine the internet from the perspective of grassroots activists and citizens on the margins of political and economic power. They explore how the fragments of the existing internet are being utilized - alongside a range of peoples, places, and laws - to make change possible. From indigenous and non-Western communities and activists in Tahrir Square, to imprisoned hackers and whistleblowers, this book illustrates how post-digital cultures are changing the internet as we know it - from a system which is increasingly centralized, commodified, and "personalized," into something more in line with its original spirit: autonomous, creative, subversive. The book looks past the limitations of the internet, reconceptualizing network technology in relation to principles of justice and equality. Srinivasan and Fish advocate for an internet that blends the local concerns of grassroots communities and activists with the need to achieve scalable change and transformation.Trade Review"This thought-provoking book achieves a rare balance between alarmism and hope in regard to the Internet, surveillance and big data in the current information order. Using rich examples of digital creativity in indigenous communities in different parts of the world, the authors open up new ways of imagining creativity, community and justice in the era of digital informatics." Arjun Appadurai, New York University "Combining ethnographic sensibility with theory-driven critique and interventionist approaches, Srinivasan and Fish urge us to finally discard technospeak and platform centrism, and to rediscover the internet as an open network of people and places. A very timely and important book." Patrick Vonderau, Stockholm University "In their engagingly written new book, Srinivasan and Fish boldly challenge the myths and dominant narratives, and offer a new way of seeing of the internet, "after the internet". The book is a venturesome and inspiring statement of the need to bring people and their voices back in a new, better, more inclusive internet." Merlyna Lim, Carleton UniversityTable of ContentsIntroduction: After the Internet Chapter 1: Reimagining Technology with Global Communities Chapter 2: Hacking the Hacktivists Chapter 3: Media Activism: Shaping Online and Offline Networks Chapter 4: After the Clouds: Do Silk Roads Lead to Data Havens? Conclusion References Index
£14.99
John Wiley and Sons Ltd Social Media Abyss: Critical Internet Cultures
Book SynopsisSocial Media Abyss plunges into the paradoxical condition of the new digital normal versus a lived state of emergency. There is a heightened, post-Snowden awareness; we know we are under surveillance but we click, share, rank and remix with a perverse indifference to technologies of capture and cultures of fear. Despite the incursion into privacy by companies like Facebook, Google and Amazon, social media use continues to be a daily habit with shrinking gadgets now an integral part of our busy lives. We are thrown between addiction anxiety and subliminal, obsessive use. Where does art, culture and criticism venture when the digital vanishes into the background?Geert Lovink strides into the frenzied social media debate with Social Media Abyss - the fifth volume of his ongoing investigation into critical internet culture. He examines the symbiotic yet problematic relation between networks and social movements, and further develops the notion of organized networks. Lovink doesn't just submit to the empty soul of 24/7 communication but rather provides the reader with radical alternatives.Selfie culture is one of many Lovink's topics, along with the internet obsession of American writer Jonathan Franzen, the internet in Uganda, the aesthetics of Anonymous and an anatomy of the Bitcoin religion. Will monetization through cybercurrencies and crowdfunding contribute to a redistribution of wealth or further widen the gap between rich and poor? In this age of the free, how a revenue model of the 99% be collectively designed? Welcome back to the Social Question.Trade Review"For nearly thirty years, Geert Lovink has been the singular vanguard of net criticism. Zeroing in on what we are doing before we know that we are doing it, he poses the questions not that we should now ask but that we must ask next. Social Media Abyss is Lovink at his insightful, provocative, best." Jodi Dean, Hobart and William Smith Colleges "Geert Lovink has set his laptop up in the internet cafe teetering on the edge of the abyss. Staring deep into that vortex, and catching sight of its many shiny whirling surfaces, Lovink's writing always reminds us of the fundamental pleasure and necessity of saying 'No'." Matthew Fuller, Goldsmiths, University of LondonTable of ContentsAcknowledgements Introduction: Preparing for Uncommon Departures 1. What is the Social in Social Media? 2. After the Social Media Hype: Dealing with Information Overload 3. A World Beyond Facebook: The Alternative of Unlike Us 4. Hermes on the Hudson: Media Theory After Snowden 5. Internet Revenue ModelsÑA Personal Account 6. The MoneyLab Agenda: After Free Culture 7. For Bitcoin to Live, Bitcoin Must Die 8. Netcore in Uganda: The i-network Community 9. Jonathan Franzen as Symptom: Internet Resentment 10. Urbanizing as a Verb: The Map is not the Tech 11. Expanded Updates: Fragments of Net Criticism 12. Occupy and the Politics of Organized Networks Notes Select Bibliography
£49.50
John Wiley and Sons Ltd Social Media Abyss: Critical Internet Cultures
Book SynopsisSocial Media Abyss plunges into the paradoxical condition of the new digital normal versus a lived state of emergency. There is a heightened, post-Snowden awareness; we know we are under surveillance but we click, share, rank and remix with a perverse indifference to technologies of capture and cultures of fear. Despite the incursion into privacy by companies like Facebook, Google and Amazon, social media use continues to be a daily habit with shrinking gadgets now an integral part of our busy lives. We are thrown between addiction anxiety and subliminal, obsessive use. Where does art, culture and criticism venture when the digital vanishes into the background?Geert Lovink strides into the frenzied social media debate with Social Media Abyss - the fifth volume of his ongoing investigation into critical internet culture. He examines the symbiotic yet problematic relation between networks and social movements, and further develops the notion of organized networks. Lovink doesn't just submit to the empty soul of 24/7 communication but rather provides the reader with radical alternatives.Selfie culture is one of many Lovink's topics, along with the internet obsession of American writer Jonathan Franzen, the internet in Uganda, the aesthetics of Anonymous and an anatomy of the Bitcoin religion. Will monetization through cybercurrencies and crowdfunding contribute to a redistribution of wealth or further widen the gap between rich and poor? In this age of the free, how a revenue model of the 99% be collectively designed? Welcome back to the Social Question.Trade Review"For nearly thirty years, Geert Lovink has been the singular vanguard of net criticism. Zeroing in on what we are doing before we know that we are doing it, he poses the questions not that we should now ask but that we must ask next. Social Media Abyss is Lovink at his insightful, provocative, best." Jodi Dean, Hobart and William Smith Colleges "Geert Lovink has set his laptop up in the internet cafe teetering on the edge of the abyss. Staring deep into that vortex, and catching sight of its many shiny whirling surfaces, Lovink's writing always reminds us of the fundamental pleasure and necessity of saying 'No'." Matthew Fuller, Goldsmiths, University of LondonTable of ContentsAcknowledgements Introduction: Preparing for Uncommon Departures 1. What is the Social in Social Media? 2. After the Social Media Hype: Dealing with Information Overload 3. A World Beyond Facebook: The Alternative of Unlike Us 4. Hermes on the Hudson: Media Theory After Snowden 5. Internet Revenue ModelsÑA Personal Account 6. The MoneyLab Agenda: After Free Culture 7. For Bitcoin to Live, Bitcoin Must Die 8. Netcore in Uganda: The i-network Community 9. Jonathan Franzen as Symptom: Internet Resentment 10. Urbanizing as a Verb: The Map is not the Tech 11. Expanded Updates: Fragments of Net Criticism 12. Occupy and the Politics of Organized Networks Notes Select Bibliography
£15.19
John Wiley and Sons Ltd Twitter
Book SynopsisTwitter is a household name, discussed for its role in national elections, natural disasters, and political movements, as well as for what some malign as narcissistic “chatter.” The first edition of Murthy’s balanced and incisive book pioneered the study of this medium as a serious platform worthy of scholarly attention. Much has changed since Twitter’s infancy, although it is more relevant than ever to our social, political, and economic lives. This timely second edition shows how Twitter has evolved and how it is used today. Murthy introduces some of the historical context that gave birth to the platform, while providing up-to-date examples such as the #blacklivesmatter movement, and Donald Trump’s use of Twitter in the US election. The chapters on journalism and social movements have been thoroughly updated, and completely new to this edition is a chapter on celebrities and brands. Seeking to answer challenging questions around the popular medium, the second edition of Twitter is essential reading for students and scholars of digital media.Trade Review"Dhiraj Murthy is one of the foremost experts in social media and Twitter as a platform. His new edition of Twitter treats the platform as a firm, as a mode communication, and as a culture of technology use. Important political leaders use it, young people use it, and journalists use it, sometimes to the detriment of public life. Murthy takes us through the contagions and consequences of Twitter use."—Philip N. Howard, Oxford University and author of Castells and the Media "Ten years after being introduced, Twitter has become an integral professional and civic tool. Now Dhiraj Murthy brings an updated version of his methodologically innovative and sociologically deep approach to this transformative social media platform."—Stephen D. Reese, University of Texas at Austin "A welcome addition to the growing world of Twitter research."—Temitayo Olofinlua, University of Ibadan
£51.52
John Wiley and Sons Ltd Twitter
Book SynopsisTwitter is a household name, discussed for its role in national elections, natural disasters, and political movements, as well as for what some malign as narcissistic “chatter.” The first edition of Murthy’s balanced and incisive book pioneered the study of this medium as a serious platform worthy of scholarly attention. Much has changed since Twitter’s infancy, although it is more relevant than ever to our social, political, and economic lives. This timely second edition shows how Twitter has evolved and how it is used today. Murthy introduces some of the historical context that gave birth to the platform, while providing up-to-date examples such as the #blacklivesmatter movement, and Donald Trump’s use of Twitter in the US election. The chapters on journalism and social movements have been thoroughly updated, and completely new to this edition is a chapter on celebrities and brands. Seeking to answer challenging questions around the popular medium, the second edition of Twitter is essential reading for students and scholars of digital media.Trade Review"Dhiraj Murthy is one of the foremost experts in social media and Twitter as a platform. His new edition of Twitter treats the platform as a firm, as a mode communication, and as a culture of technology use. Important political leaders use it, young people use it, and journalists use it, sometimes to the detriment of public life. Murthy takes us through the contagions and consequences of Twitter use."—Philip N. Howard, Oxford University and author of Castells and the Media "Ten years after being introduced, Twitter has become an integral professional and civic tool. Now Dhiraj Murthy brings an updated version of his methodologically innovative and sociologically deep approach to this transformative social media platform."—Stephen D. Reese, University of Texas at Austin "A welcome addition to the growing world of Twitter research."—Temitayo Olofinlua, University of Ibadan
£15.91
John Wiley and Sons Ltd The Internet of Things
Book SynopsisMore objects and devices are connected to digital networks than ever before. Things - from your phone to your car, from the heating to the lights in your house - have gathered the ability to sense their environments and create information about what is happening. Things have become media, able to both generate and communicate information. This has become known as 'the internet of things'. In this accessible introduction, Graham Meikle and Mercedes Bunz observe its promises of convenience and the breaking of new frontiers in communication. They also raise urgent questions regarding ubiquitous surveillance and information security, as well as the transformation of intimate personal information into commercial data. Discussing the internet of things from a media and communication perspective, this book is an important resource for courses analysing the internet and society, and essential reading for anyone who wants to better understand the rapidly changing roles of our networked lives.Trade Review'In this remarkably profound and accessible book, Bunz & Meikle analyze the Internet of Things as a matter of communication for both machines and humans. It is a must read for anyone interested in understanding how the world around us is changing.' �Wendy Hui Kyong Chun, Brown University 'Sick of people banging on about the Internet of things? Read Bunz and Meikle's wonderful and timely book to understand this powerful and complex next wave of digital technology development, and in what ways the profound changes in the Internet really do matter for contemporary life. A delight to read, this exceptionally lucid, deeply researched, insightful and witty account deserves to be widely read by anyone interested in media, communication, and technology futures.' �Gerard Goggin, The University of SydneyTable of ContentsContents Acknowledgements Introduction Chapter 1: First things Chapter 2: Addressing things Chapter 3: Speaking things Chapter 4: Seeing things Chapter 5: Tracking things Chapter 6: Last things References Index
£45.00
John Wiley and Sons Ltd The Internet of Things
Book SynopsisMore objects and devices are connected to digital networks than ever before. Things - from your phone to your car, from the heating to the lights in your house - have gathered the ability to sense their environments and create information about what is happening. Things have become media, able to both generate and communicate information. This has become known as 'the internet of things'. In this accessible introduction, Graham Meikle and Mercedes Bunz observe its promises of convenience and the breaking of new frontiers in communication. They also raise urgent questions regarding ubiquitous surveillance and information security, as well as the transformation of intimate personal information into commercial data. Discussing the internet of things from a media and communication perspective, this book is an important resource for courses analysing the internet and society, and essential reading for anyone who wants to better understand the rapidly changing roles of our networked lives.Trade Review'In this remarkably profound and accessible book, Bunz & Meikle analyze the Internet of Things as a matter of communication for both machines and humans. It is a must read for anyone interested in understanding how the world around us is changing.'� Wendy Hui Kyong Chun, Brown University 'Sick of people banging on about the Internet of things? Read Bunz and Meikle's wonderful and timely book to understand this powerful and complex next wave of digital technology development, and in what ways the profound changes in the Internet really do matter for contemporary life. A delight to read, this exceptionally lucid, deeply researched, insightful and witty account deserves to be widely read by anyone interested in media, communication, and technology futures.'� Gerard Goggin, The University of SydneyTable of Contents Contents Acknowledgements Introduction Chapter 1: First things Chapter 2: Addressing things Chapter 3: Speaking things Chapter 4: Seeing things Chapter 5: Tracking things Chapter 6: Last things References Index
£14.99
Cognella, Inc Hacking and Open Source Culture: Readings of the
Book SynopsisHacking and Open Source Culture: Readings of the Ideas, Social Movements, and People Who Shaped the Information Society helps students explore the creative, cultural, and social contexts of modern technology. Readers learn how the hackers, innovators, ideas, and events of the past have created the age of information and technology we live in today.The anthology is divided into three parts. Part I explores the development of the computer, including readings about FORTRAN, the development of general-purpose software, and the creation of the transistor, integrated circuit, and microprocessor. In Part II, students read selections about the people and events that led to the development of the internet. The final part of the anthology focuses on hacking and open-source culture as a social phenomenon, including readings on cultural stereotypes of the hacker, the roles of Richard Stallman and Linus Torvalds in the creation of open source software, and an exploration of the maker movement.Hacking and Open Source Culture helps students connect the dots between technological developments of yesterday and our current time and place. It is an ideal text for courses in information studies, computer science, the history of technology, and the cultural influence of technology.
£95.20
University of Minnesota Press Disconnect: Facebook's Affective Bonds
Book SynopsisAn urgent examination of the threat posed to social media by user disconnection, and the measures websites will take to prevent it No matter how pervasive and powerful social media websites become, users always have the option of disconnecting—right? Not exactly, as Tero Karppi reveals in this disquieting book. Pointing out that platforms like Facebook see disconnection as an existential threat—and have undertaken wide-ranging efforts to eliminate it—Karppi argues that users’ ability to control their digital lives is gradually dissipating. Taking a nonhumancentric approach, Karppi explores how modern social media platforms produce and position users within a system of coded relations and mechanisms of power. For Facebook, disconnection is an intense affective force. It is a problem of how to keep users engaged with the platform, but also one of keeping value, attention, and desires within the system. Karppi uses Facebook’s financial documents as a map to navigate how the platform sees its users. Facebook’s plans to connect the entire globe through satellites and drones illustrates the material webs woven to keep us connected. Karppi analyzes how Facebook’s interface limits the opportunity to opt-out—even continuing to engage users after their physical death. Showing how users have fought to take back their digital lives, Karppi chronicles responses like Web2.0 Suicide Machine, an art project dedicated to committing digital suicide. For Karppi, understanding social media connectivity comes from unbinding the bonds that stop people from leaving these platforms. Disconnection brings us to the limit of user policies, algorithmic control, and platform politics. Ultimately, Karppi’s focus on the difficulty of disconnection, rather than the ease of connection, reveals how social media has come to dominate human relations.Trade Review"Through its clever structure, Disconnect affectively lures the reader as Tero Karppi tells a convincing story of how social media sets the tone, mood, and modality of our everyday existence. Compellingly written, this is a must-read modern tale of engagement and disconnection."—Zizi Papacharissi, author of Affective Publics: Sentiment, Technology, and Politics"Disconnect is a timely, theoretically rich assessment of Facebook as platform and assemblage. Rhetorics of connectivity dominate Silicon Valley, and Tero Karppi helps illuminate and describe the complex, flickering patterns of connection and disconnection that envelop the networked users of such platforms. This is a valuable, accessible guide to the politics and poetics of Facebook."—Amit Ray, Rochester Institute of Technology"Disconnect could not have come at a more important time. Tero Karppi’s nuanced writing brings out the rich complexities of social media life and disconnection. This must-read book shows that walking away may not remove Facebook’s presence in our lives, but it reveals the limits of social media in our world and the business models that are built to keep us connected."—Jason Farman, author of Delayed Response: The Art of Waiting from the Ancient to the Instant World"Its “technosocial fabric” informs the ecology of social media in general, whose key historical difference to other media is that “viewers are actively involved with the content as redistributors and recommenders”."—Neural"This provocative, lively book is significant for challenging users to think critically about these tropes in the digital age. A welcome addition to collections on technology, media, and society."—CHOICE"A particular strength of the book is the way in which the discussion of affect, which can sometimes be nebulous and somewhat abstracted, is repeatedly pinned down into specific mechanisms, policies and strategies, with subtlety and far-reaching insight. "—Leonardo ReviewsTable of ContentsLog InEngage ParticipateDeactivateDieDisconnectLog OutAcknowledgmentsNotesIndex
£54.40
University of Minnesota Press Disconnect: Facebook's Affective Bonds
Book SynopsisAn urgent examination of the threat posed to social media by user disconnection, and the measures websites will take to prevent it No matter how pervasive and powerful social media websites become, users always have the option of disconnecting—right? Not exactly, as Tero Karppi reveals in this disquieting book. Pointing out that platforms like Facebook see disconnection as an existential threat—and have undertaken wide-ranging efforts to eliminate it—Karppi argues that users’ ability to control their digital lives is gradually dissipating. Taking a nonhumancentric approach, Karppi explores how modern social media platforms produce and position users within a system of coded relations and mechanisms of power. For Facebook, disconnection is an intense affective force. It is a problem of how to keep users engaged with the platform, but also one of keeping value, attention, and desires within the system. Karppi uses Facebook’s financial documents as a map to navigate how the platform sees its users. Facebook’s plans to connect the entire globe through satellites and drones illustrates the material webs woven to keep us connected. Karppi analyzes how Facebook’s interface limits the opportunity to opt-out—even continuing to engage users after their physical death. Showing how users have fought to take back their digital lives, Karppi chronicles responses like Web2.0 Suicide Machine, an art project dedicated to committing digital suicide. For Karppi, understanding social media connectivity comes from unbinding the bonds that stop people from leaving these platforms. Disconnection brings us to the limit of user policies, algorithmic control, and platform politics. Ultimately, Karppi’s focus on the difficulty of disconnection, rather than the ease of connection, reveals how social media has come to dominate human relations.Trade Review"Through its clever structure, Disconnect affectively lures the reader as Tero Karppi tells a convincing story of how social media sets the tone, mood, and modality of our everyday existence. Compellingly written, this is a must-read modern tale of engagement and disconnection."—Zizi Papacharissi, author of Affective Publics: Sentiment, Technology, and Politics"Disconnect is a timely, theoretically rich assessment of Facebook as platform and assemblage. Rhetorics of connectivity dominate Silicon Valley, and Tero Karppi helps illuminate and describe the complex, flickering patterns of connection and disconnection that envelop the networked users of such platforms. This is a valuable, accessible guide to the politics and poetics of Facebook."—Amit Ray, Rochester Institute of Technology"Disconnect could not have come at a more important time. Tero Karppi’s nuanced writing brings out the rich complexities of social media life and disconnection. This must-read book shows that walking away may not remove Facebook’s presence in our lives, but it reveals the limits of social media in our world and the business models that are built to keep us connected."—Jason Farman, author of Delayed Response: The Art of Waiting from the Ancient to the Instant World"Its “technosocial fabric” informs the ecology of social media in general, whose key historical difference to other media is that “viewers are actively involved with the content as redistributors and recommenders”."—Neural"This provocative, lively book is significant for challenging users to think critically about these tropes in the digital age. A welcome addition to collections on technology, media, and society."—CHOICE"A particular strength of the book is the way in which the discussion of affect, which can sometimes be nebulous and somewhat abstracted, is repeatedly pinned down into specific mechanisms, policies and strategies, with subtlety and far-reaching insight. "—Leonardo ReviewsTable of ContentsLog InEngage ParticipateDeactivateDieDisconnectLog OutAcknowledgmentsNotesIndex
£19.79
Arcler Education Inc Language and the Internet
Book SynopsisLanguage and the Internet gives the readers a linguistic perspective and explains them the role of internet in the changing world. The book throws light on the multilingualism of the internet and talks about the various languages the corresponding themes for in the 21st century. Also discussed in the book is the language that is employed on the web, the language that is used in the virtual world and the one that e-mails are composed in. The readers are also informed about the use of blogs for the understanding of the readers, the various challenges in the internet language and the solutions to them and the linguistic future of internet.
£123.20
Edward Elgar Publishing Ltd The Geography of the Internet: Cities, Regions
Book SynopsisThis timely book presents a wide range of quantitative methods, including complex network analysis and econometric modelling, to illustrate how the Internet both follows, and at the same time challenges, more traditional geographies.Emmanouil Tranos explores the spatiality of the Internet, its physical infrastructure, and the geographic and socio-economic factors that shape its spatial distribution. He shows that although the Internet is a technical system with strong topological attributes, an almost 'hidden' spatial dimension also exists. The scattering of Internet Backbone Networks across European city-regions is compared with the aviation network in order to better understand the topology of the digital infrastructure. Finally, a causality analysis demonstrates the significant positive effect of the Internet infrastructure in the economic development of regions characterized by high absorptive capacity.This book will prove a highly fascinating read for those with an interest in Internet geographies, ICTs, regional development and infrastructure, digital economy, network analysis, and regional science. Practitioners working on local and regional development, as well as those focusing on ICTs, digital economy and smart cities, will also find this book to be an invaluable reference tool.Contents: Preface 1. Introduction 2. The Fundamentals of the Internet Infrastructure: A Cross-discipline Review 3. Methodology and Research Framework 4. The Network Nature of the Internet Infrastructure 5. Internet Backbone and Aviation Networks: A Comparative Study 6. An Explanatory Analysis of the (Unequal) Distribution of the Internet Backbone Networks 7. Internet Infrastructure and Regional Economic Development: A Causality Analysis 8. Conclusions References IndexTable of ContentsContents: Preface 1. Introduction 2. The Fundamentals of the Internet Infrastructure: A Cross-discipline Review 3. Methodology and Research Framework 4. The Network Nature of the Internet Infrastructure 5. Internet Backbone and Aviation Networks: A Comparative Study 6. An Explanatory Analysis of the (Unequal) Distribution of the Internet Backbone Networks 7. Internet Infrastructure and Regional Economic Development: A Causality Analysis 8. Conclusions References Index
£99.00
ISTE Ltd and John Wiley & Sons Inc The Uncertain Digital Revolution
Book SynopsisDigital information and communication technologies can be seen as a threat to privacy, a step forward for freedom of expression and communication, a tool in the fight against terrorism or the source of a new economic wealth. Computerization has unexpectedly progressed beyond our imagination, from a tool of management and control into one of widespread communication and expression. This book revisits the major questions that have emerged with the progress of computerization over nearly half a century, by describing the context in which these issues were formulated. By taking a social and digital approach, the author explores controversial issues surrounding the development of this "digital revolution", including freedom and privacy of the individual, social control, surveillance, public security and the economic exploitation of personal data. From students, teachers and researchers engaged in data analysis, to institutional decision-makers and actors in policy or business, all members of today's digital society will take from this book a better understanding of the essential issues of the current "digital revolution".Table of ContentsIntroduction ix Chapter 1. Technological Surveillance Subjected to Restrictions 1 Chapter 2. Security Over Liberty 21 Chapter 3. A Network Promoting Participation and Exchange 41 Chapter 4. Privitization and Economic Exploitation of Personal Data 65 Chapter 5. Digitalization and Revolution 87 Bibliography 107 Index 117
£125.06
ISTE Ltd and John Wiley & Sons Inc Digital Libraries and Crowdsourcing
Book SynopsisInstead of outsourcing tasks to providers using labor-intensive countries, libraries around the world increasingly appeal to the crowds of Internet users, making their relationship with users more collaborative . These internet users can be volunteers or paid, work consciously, unconsciously or in the form of games. They can provide the workforce, skills, knowledge or financial resources that libraries need in order to achieve unimaginable goals. Table of ContentsPreface ix Introduction xiii Chapter 1 A Conceptual Introduction to the Concept of Crowdsourcing in Libraries: A New Paradigm? 1 1.1 A rapidly growing economic model 1 1.1.1 What made this new economic model possible 1 1.1.2 Application to digital libraries 5 1.1.3. Growing interest from politicians, Internet users and academics 7 1.2 Origin, definition and scope of crowdsourcing 10 1.2.1 Explicit crowdsourcing: using volunteers 16 1.2.2. Implicit crowdsourcing: using involuntary and unconscious work .. 16 1.2.3 Gamification: using players 16 1.2.4 Paid crowdsourcing: using microemployees 16 1.2.5 Crowdfunding: institutional “begging” 17 1.3 Historical chronology of crowdsourcing 17 1.4 Philosophical and political controversies 21 1.5 Economic, sociological and legal consequences 33 1.5.1 Economy of crowdsourcing 33 1.5.2 The users of crowdsourcing 39 1.6 Managerial, library science and technological consequences 41 1.6.1 The cultural factor 41 1.6.2 The corporatist factor 41 1.6.3 The reign of the amateur: toward mediocracy? 44 1.6.4 Crowdsourcing: the highest stage of outsourcing? 45 Chapter 2 Overview of Several Crowdsourcing Projects Applied to the Digitization of Libraries 49 2.1 Putting content online and participative curation: the Oxford’s Great War Archive and Europeana 1914–1918 49 2.2 Digitization on demand in the form of crowdfunding applied to digital libraries: the European eBooks on Demand network 50 2.3 Printing on demand (POD): the Espresso Book Machine 63 2.4 Participative OCR correction and participative transcription of manuscripts 70 2.4.1 Explicit crowdsourcing: volunteer correction/transcription 73 2.4.2 Gamification, OCR correction through play: Digitalkoot (National Library of Finland) 83 2.4.3 Implicit crowdsourcing: involuntary OCR correction via reCAPTCHA in the service of Google Books 86 2.4.4 Paid crowdsourcing: the Amazon Mechanical Turk market place 92 2.5 Folksonomy, cataloguing and participative indexing 108 2.5.1 Explicit crowdsourcing through volunteer tagging: Flickr: the Commons 108 2.5.2 The use of gamification: Art Collector 109 Chapter 3 Overview and Keys to Success 117 3.1 Typologies and taxonomies of projects 117 3.1.1 Explicit crowdsourcing 128 3.1.2 Implicit crowdsourcing 128 3.1.3 Gamification 129 3.2 Communication and marketing for recruiting volunteers 136 3.3 The question of motivations 139 3.3.1 Intrinsic motivations 142 3.3.2 Extrinsic motivations 144 3.3.3 The opposition between intrinsic and extrinsic motivations 145 3.3.4 The specific motivation of gamification projects 146 3.3.5 Crowdsourcing and rewards 147 3.3.6 Other theories on motivation 149 3.3.7 The motivations of cultural institutions and the prerequi-sites for launching a crowdsourcing project 151 3.4 Sociology of the contributors and community management 154 3.4.1 Sociology of contributors 154 3.4.2 Crowdsourcing or community sourcing? 156 3.4.3 The work of professionals on these projects and community management 157 3.5 The question of the quality of the contributions 161 3.5.1 Systems for evaluating and moderation of contributions 162 3.5.2 Comparison between the quality of the data produced by amateurs and that produced by professionals 166 3.5.3 Reintegration of the data produced 168 3.5.4 The legal status of contributions: crowdsourcing and the semantic web 169 3.6 The evaluation of crowdsourcing projects 170 3.6.1 Factors in success and failure 172 3.6.2 Quantitative evaluation of crowdsourcing projects and their costs 174 3.7 Change management 178 Conclusion 183 Bibliography 185 Index 203
£125.06
ISTE Ltd and John Wiley & Sons Inc Darknet: Geopolitics and Uses
Book SynopsisThis collaborative research project allows for fundamental advances not only in the understanding of the phenomena but also in the development of practical calculation methods that can be used by engineers. This collaborative research project allows for fundamental advances not only in the understanding of the phenomena but also in the development of practical calculation methods that can be used by engineers.Table of ContentsPreface ix Introduction xiii Part 1. New Frontiers And Governance of Digital Space 1 Chapter 1. Fragmentation and Compartmentalization of Virtual Space 3 1.1 The nymph Carna and Internet census 3 1.2 Dimensions of cyberspace 5 1.3 Deep web, darknet and dark web 8 Chapter 2. A Society Of Control And Panopticism 13 2.1 Horizontal panopticism and cyber-narcissism 13 2.2 The neutrality of the network in question 15 2.2.1 How can network neutrality be preserved? 18 2.2.2 A threatened principle 19 2.3 Going toward an Internet 3.0 and a new form of digital civility? 22 2.3.1 Is cyberspace a public space? 22 2.3.2 Tyrannies of privacy 24 Chapter 3. The Internet, A Governance Subject To Controversy 27 3.1 ICANN, an influenced institution 27 3.1.1 Is this the end of US supremacy? 28 3.1.2 The role of the GAC 29 3.2 Cybersecurity, domains and electronic addressing 32 3.2.1 The essential role of WHOIS 34 3.2.2 Domain name extension and migration from IPv4 to IPv6 37 3.3 Who regulates those who are in control? 39 3.3.1 Conflict within ICANN 40 3.3.2 Encrypted networks: a major security issue for ICANN 42 Part 2. Crypto-Anarchism, Cryptography and Hidden Networks 45 Chapter 4. From The Arpanet To The Darknet: When States Lose Cryptographic Warfare 49 4.1 From Minitel to ARPANET 49 4.1.1 Rapid growth 51 4.1.2 The privatization of the Internet 52 4.2 The rise of asymmetric cryptography 53 4.2.1 Steganography 53 4.2.2 Modern cryptographic methods 56 4.2.3 Asymmetric cryptography 57 4.3 “The Crypto Wars are over!” 60 4.3.1 Planetary electronic monitoring 62 4.3.2 “Rendering Big Brother obsolete” 64 4.3.3 Cryptography at the service of hidden networks 68 Chapter 5. From Sneaker Nets To Darknets 71 5.1 Peer to peer: the first darknets 71 5.1.1 P2P against the entertainment industry: David versus Goliath 73 5.1.2 The BitTorrent revolution 77 5.1.3 The emergence of darknets 81 5.2 “Netopias” and darknets: the appearance of parallel networks 84 5.2.1 Cypherpunks and cyberpunk 84 5.2.2 Crypto-anarchism and activism: Peekabooty 88 5.2.3 Freenet 90 5.2.4 It is a small world… 93 5.3 The Tor network 98 5.3.1 The origins of Tor 100 5.3.2 The Tor paradox 103 5.3.3 How Tor works 105 5.3.4 The principle of the .onion address 108 5.3.5 An evolution of Tor uses thanks to Tor2Web? 112 Chapter 6. Geopolitics and Cybersecurity 117 6.1 From “hacktivism” to “cyberwarfare” 117 6.1.1 The first hackers 118 6.1.2 When states engage in cyberwarfare 120 6.1.3 Computer attacks of an unprecedented magnitude 122 6.1.4 The darknet: cybercrime market 124 6.2 Cybercrime, politics and subversion in the “half-world” 126 6.2.1 The “half-world” appeal 130 6.2.2 Fighting crime and Bitcoins: current and future economic and security issues 134 Conclusion 141 Appendices 145 Appendix 1 147 Appendix 2 153 Glossary 157 Bibliography 163 Index 169
£125.06
Edward Elgar Publishing Ltd Handbook of Digital Politics
Book SynopsisPolitics continues to evolve in the digital era, spurred in part by the accelerating pace of technological development. This cutting-edge Handbook includes the very latest research on the relationship between digital information, communication technologies and politics.Written by leading scholars in the field, the chapters explore in seven parts: theories of digital politics, government and policy, collective action and civic engagement, political talk, journalism, internet governance and new frontiers in digital politics research. The contributors focus on the politics behind the implementation of digital technologies in society today.All students in the fields of politics, media and communication studies, journalism, science and sociology will find this book to be a useful resource in their studies. Political practitioners seeking digital strategies, as well as web and other digital practitioners wanting to know more about political applications for their work will also find this book to be of interest.Contributors include: E. Amnå, N. Anstead, N. Benn, W.L. Bennett, C. Birchall, L. Bode, A. Bruns, S. Coleman, N. Couldry, K.B. Culver, P. Dahlgren, E. Dubois, W.H. Dutton, S. Edgerly, D. Freelon, C. Fuchs, S. González-Bailon, T. Graham, T. Hall, A. Hanna, T. Highfield, F. Hirzalla, Y. Kim, D. Kreiss, T. Mcafee, G. Moss, B. O'Loughlin, K. Parry, R. Petchler, J. Schradie, A. Segerberg, D.V. Shah, K. Thorson, N. Thurman, E. Vraga, C. Wells, S. Wright, M.A. Xenos, J. Yang, L. van ZoonenTrade Review'Coleman and Freelon have deftly edited a series of essays that help us transition to the next big thing in political communication - an internet connecting many people over many kinds of devices making large volumes of data. Digital politics is no longer so much about what happens in your browser, but about what happens when your devices talk to each other on their own. This collection helps us get ready to understand the new infrastructure of political life.' --Philip N. Howard, University of Washington'The Handbook of Digital Politics edited by Stephen Coleman and Deen Freelon is an incredibly rich and outstanding collection of essays on the ideologies, theories and methodologies that currently inspire the field of political science and communication. The editors brilliantly succeed in guiding us through this fascinating world - avoiding any rhetoric, or either a dystopian or utopian perspective on the subject. The articles collected here represent the golden section of the contemporary debate on digital politics.' --Leopoldina Fortunati, Head of the Ph.D program in Multimedia Communication, University of Udine, ItalyTable of ContentsContents: 1. Introduction: Conceptualising Digital Politics Stephen Coleman and Deen Freelon PART I THEORIZING DIGITAL POLITICS 2. The Internet as a Civic Space Peter Dahlgren 3. The Social Foundations of Future Digital Politics Nick Couldry 4. The Fifth Estate: A Rising Force of Pluralistic Accountability William H. Dutton and Elizabeth Dubois 5. Silicon Valley Ideology and Class Inequality: A Virtual Poll Tax on Digital Politics Jen Schradie PART II GOVERNMENT AND POLICY 6. Online Voting Advice Applications: Foci, Findings and Future of an Emerging Research Field Fadi Hirzalla and Liesbet van Zoonen 7. Internet Voting: The State of the Debate Thad Hall 8. Digital Campaigning Daniel Kreiss 9. e-Petitions Scott Wright 10. Argumentation Tools for Digital Politics: Addressing the Challenge of Deliberation in Democracies Neil Benn PART III COLLECTIVE ACTION AND CIVIC ENGAGEMENT 11. The Logic of Connective Action: Digital Media and The Personalization of Contentious Politics W. Lance Bennett and Alexandra Segerberg 12. Youth Civic Engagement Chris Wells, Emily Vraga, Kjerstin Thorson, Stephanie Edgerly and Leticia Bode 13. Internet Use and Political Engagement in Youth Yunhwan Kim and Erik Amnå PART IV POLITICAL TALK 14. Everyday Political Talk in the Internet-Based Public Sphere Todd Graham 15. Creating Spaces for Online Deliberation Christopher Birchall and Stephen Coleman 16. Computational Approaches to Online Political Expression: Rediscovering a “Science of the Social” Dhavan V. Shah, Kathleen Bartzen Culver, Alex Hanna, Timothy Mcafee, and JungHwan Yang 17. Two-screen Politics: Evidence, Theory and Challenges Nick Anstead and Ben O’Loughlin PART V JOURNALISM 18. From News Blogs to News on Twitter: Gatewatching and Collaborative News Curation Axel Bruns and Tim Highfield 19. Research on the Political Implications of Political Entertainment Michael A. Xenos 20. Journalism, Gatekeeping and Interactivity Neil Thurman PART VI INTERNET GOVERNANCE 21. Internet Governance, Rights and Democratic Legitimacy Giles Moss 22. Social Media Surveillance Christian Fuchs PART VII EXPANDING THE FRONTIERS OF DIGITAL POLITICS RESEARCH 23. Visibility and Visualities: ‘Ways of Seeing’ Politics in the Digital Media Environment Katy Parry 24. Automated Content Analysis of Online Political Communication Ross Petchler and Sandra González-Bailon 25. On the Cutting Edge of Big Data: Digital Politics Research in the Social Computing Literature Deen Freelon Index
£50.30
Edward Elgar Publishing Ltd Handbook on the Economics of the Internet
Book Synopsis'Internet development dynamics are tackled in this Handbook by leading scholars representing mainstream, institutional, evolutionary economics and political economy perspectives. They show how complex markets for digital technologies and services are evolving. Crucially, they demonstrate why conventional analytical tool kits need to be extended by bridging disciplinary boundaries. This volume offers significant advances in the analysis of technological and institutional change and demonstrates how important it is to acknowledge conflict resolution and tradeoffs as essential aspects of the internet's history and its future.'-Robin Mansell, London School of Economics and Political Science, UKThe Internet is connecting an increasing number of individuals, organizations, and devices into global networks of information flows. It is accelerating the dynamics of innovation in the digital economy, affecting the nature and intensity of competition, and enabling private companies, government, and the non-profit sector to develop new business models. In this new ecosystem many of the theoretical assumptions and historical observations upon which economics rests are altered and need critical reassessment.This Handbook brings together twenty-six original chapters that discuss theoretical and applied frameworks for the study of the economics of the Internet, encompassing: its unique economics as a global information and communications infrastructure the effects of the Internet on economic transactions, including social production, advertising, innovation, and intellectual property rights the economics and management of Internet-based industries, such as search, news, entertainment, culture, and virtual worlds the effects of the Internet on the economy at large Interdisciplinary in its approach, the Handbook synthesizes the state of knowledge and offers new perspectives for researchers, practitioners, and students.Contributors: S. Aggarwal, C. Antonelli, H. Asghari, J.M. Bauer, S. Bauer, Y. Benkler, S.M. Besen, I. Brown, E. Castronova, D.D. Clark, C. Corrado, C. Feijóo, D.L. Garcia, J.-L. Gómez-Barroso, C. Handke, J. Haucap, K. Hollnbuchner, N. Just, G. Knieps, I. Knowles, J.J. Kranz, L. Küng, M. Latzer, W.H. Lehr, Y.-L. Liu, W. Ma, P. Mazepa, V. Mosco, N. Newman, E.M. Noam, P.P. Patrucco, R.G. Picard, A. Picot, G. Sadowsky, F. Saurwein, V. Schneider, S.J. Schultze, R. Sherman, P. Stepan, T. Stühmeier, R. Towse, B. Van Ark, M. Van Eeten, B. Van Schewick, H.R. Varian, D. Waterman, R.S. Whitt, S.S. Wildman, S. Wunsch-VincentTrade Review'The Internet has transformed many fundamental economic facts of life and business, but it is challenging to catalogue them all. This topic deserves a comprehensive handbook, and the editors delivered. The chapters are engaging and lucid, and cover a wide range of topics. The editors were not shy about spanning boundaries between technical detail, economic analysis, and policy relevance. This is a great resource for any modern scholar of the Internet.' --Shane Greenstein, Harvard Business School'The Handbook provides an outstanding insight on understanding all kinds of businesses carrying over the information super-highway called the Internet.' --Science and Public Policy'This handbook has the laudable aim of providing an original map of research in the Internet Economics field. It succeeds in this thanks to the editors' inclusion of theoretical perspectives ranging from the mainstream to institutional and evolutionary economic theory, complex adaptive systems theory, and critical political economy. . . Readers will gain insight into the limitations of the questions that are asked within different economic traditions, but importantly, also into what can be revealed by these theories and empirical methods. Media and communication scholars, not just those with an interest in media economics, will come away from engagement with this handbook with a good understanding of the assumptions underpinning the contributions economists are making to contemporary debate about the consequences of the continuous evolution of digitally mediated markets.' --European Journal of CommunicationTable of ContentsContents: Preface 1. The Economics of the Internet: An Overview Johannes M. Bauer and Michael Latzer PART II THEORETICAL FOUNDATIONS 2. The Industrial Organization of the Internet Günter Knieps and Johannes M. Bauer 3. The Internet as a Complex Layered System Stephen J. Schultze and Richard S. Whitt 4. A Network Science Approach to the Internet Volker Schneider and Johannes M. Bauer 5. Peer Production and Cooperation Yochai Benkler 6. The Internet and Productivity Carol Corrado and Bart Van Ark 7. Cultural Economics and the Internet Christian Handke, Paul Stepan and Ruth Towse 8. A Political Economy Approach to the Internet Patricia Mazepa and Vincent Mosco PART II INSTITUTIONAL ARRANGEMENTS AND INTERNET ARCHITECTURE 9. Competition and Antitrust in Internet Markets Justus Haucap and Torben Stühmeier 10. The Economics of Internet Standards Stanley M. Besen and George Sadowsky 11. The Economics of Copyright and the Internet Sacha Wunsch-Vincent 12. The Economics of Privacy, Data Protection and Surveillance Ian Brown 13. Economics of Cybersecurity Hadi Asghari, Michel Van Eeten and Johannes M. Bauer 14. Internet Architecture and Innovation in Applications Barbara Van Schewick 15. Organizational Innovations, ICTs and Knowledge Governance: The Case of Platforms Cristiano Antonelli and Pier Paolo Patrucco 16. Interconnection in the Internet: Peering, Interoperability and Content Delivery David D. Clark, William H. Lehr and Steven Bauer PART III ECONOMICS AND MANAGEMENT OF APPLICATIONS AND SERVICES 17. Internet Business Strategies Johann J. Kranz and Arnold Picot 18. The Economics of Internet Search Hal R. Varian 19. The Economics of Algorithmic Selection on the Internet Michael Latzer, Katharina Hollnbuchner, Natascha Just and Florian Saurwein 20. Online Advertising Economics Wenjuan Ma and Steven S. Wildman 21. Online News Lucy Küng, Nic Newman and Robert G. Picard 22. The Economics of Online Video Entertainment Ryland Sherman and David Waterman 23. Business Strategies and Revenue Models for Converged Video Services Yu-Li Liu 24. The Economics of Virtual Worlds Isaac Knowles and Edward Castronova 25. Economics of Big Data Claudio Feijóo, José-Luis Gómez-Barroso and Shivom Aggarwal PART IV PAST AND FUTURE TRAJECTORIES 26. The Evolution of the Internet: A Socioeconomic Account D. Linda Garcia 27. From the Internet of Science to the Internet of Entertainment Eli M. Noam Index
£50.30
ISTE Ltd The Tactile Internet
Book SynopsisThe Tactile Internet will change the landscape of communication by introducing a new paradigm that enables the remote delivery of haptic data.This book answers the many questions surrounding the Tactile Internet, including its reference architecture and adapted compression methods for conveying haptic information. It also describes the key enablers for deploying the applications of the Tactile Internet.As an antecedent technology, the IoT is tackled, explaining the differences and similarities between the Tactile Internet, the Internet of Things and the Internet of Everything. The essentials of teleoperation systems are summarized and the challenges that face this paradigm in its implementation and deployment are also discussed.Finally, a teleoperation case study demonstrating an application of the Tactile Internet is investigated to demonstrate its functionalities, architecture and performance.Table of ContentsForeword xi Ian F. Akyildiz Preface xiii Tara Ali-Yahiya and Wrya Monnet List of Acronyms xv Chapter 1 Introduction to Tactile Internet 1 Tara Ali-Yahiya 1. 1. Human perception and Tactile Internet 2 1. 2. The roadmap towards Tactile Internet 3 1. 3. What is Tactile Internet? 5 1. 4. Cyber-Physical Systems and TI 7 1. 4. 1. Physical world 7 1. 4. 2. Internet of Things 7 1. 4. 3. Communication 7 1. 4. 4. Storage and computation 8 1. 4. 5. Feedback 8 1. 4. 6. Smart computing 10 1. 5. References 11 Chapter 2 Reference Architecture of the Tactile Internet 13 Tara Ali-Yahiya 2. 1. Tactile Internet system architecture 13 2. 2. IEEE 1918. 1 use cases 15 2. 2. 1. Teleoperation 16 2. 2. 2. Automotive 17 2. 2. 3. Immersive virtual reality (IVR) 17 2. 2. 4. Internet of drones 18 2. 2. 5. Inter personal communication 18 2. 2. 6. Live haptic-enabled broadcast 19 2. 2. 7. Cooperative automated driving 19 2. 3. Conclusion 20 2. 4. References 20 Chapter 3 Tactile Internet Key Enablers 21 Tara Ali-Yahiya 3. 1. Introduction 21 3. 1. 1. The fifth-generation system architecture 21 3. 1. 2. Network slicing 23 3. 1. 3. Network function virtualization 25 3. 1. 4. Software-defined networking 26 3. 1. 5. Edge computing 27 3. 1. 6. Artificial intelligence 29 3. 2. Conclusion 31 3. 3. References 31 Chapter 4 6G for Tactile Internet 35 Pinar Kirci and Tara Ali-Yahiya 4. 1. Introduction 35 4. 2. Thearchitectureof6G 37 4. 2. 1. Networkperformanceof6G 38 4. 2. 2. Space network 39 4. 2. 3. Air network 40 4. 2. 4. Ground network 40 4. 2. 5. Underwater network 41 4. 3. 6G channel measurements and characteristics 41 4. 3. 1. Optical wireless channel 41 4. 3. 2. Unmanned aerial vehicle (UAV) channel 42 4. 3. 3. Underwater acoustic channel 43 4. 3. 4. Satellite channel 43 4. 3. 5. RFandterahertznetworksin6G 45 4. 3. 6. Visible light communication technology 48 4. 3. 7. Orbital angular momentum technology 48 4. 4. 6GcellularInternetofThings 49 4. 5. Energy self-sustainability (ESS) in 6G 50 4. 6. IoT-integrated ultra smart city life 52 4. 7. AI-enabled6Gnetworks 55 4. 8. AI- and ML-based security management in super IoT 59 4. 9. Securityfor6G 60 4. 10. The WEAFMnecosystem (water, earth, air, fire micro/nanoecosystem) with 6G and Tactile Internet 61 4. 11. References 63 Chapter 5 IoT, IoE and Tactile Internet 65 Wrya Monnet 5. 1. From M2MtoIoT 66 5. 2. Classification of remote monitoring and control systems 66 5. 3. IoT-enabling technologies 67 5. 3. 1. IoT hardware 67 5. 3. 2. IoT software 67 5. 3. 3. IoT connectivity 67 5. 4. Architectural design and interfaces 68 5. 5. IoT communication protocols 71 5. 5. 1. Message Queuing Telemetry Transport (MQTT) 72 5. 5. 2. Constrained Application Protocol (CoAP) 74 5. 5. 3. Data Distribution Service for real-time systems (DDS) 76 5. 5. 4. Open Mobile Alliance Device Management (OMA-DM) 79 5. 6. Internet of Everything (IoE) 80 5. 6. 1. Enabling technologies for the IoE 81 5. 7. Protocol comparisons and the readiness for TI 82 5. 8. TI-IoT models and challenges 83 5. 9. Edge computing in the IoT 85 5. 9. 1. Edge computing paradigms 86 5. 10. Real-time IoT and analytics versus real time in TI 88 5. 11. From IoT towardsTI 88 5. 12. Conclusion 90 5. 13. References 91 Chapter 6 Telerobotics 95 Wrya Monnet 6. 1. Introduction 95 6. 2. Teleoperation evolution to telepresence 96 6. 3. Tele presence applications 97 6. 4. Teleoperation system components 99 6. 4. 1. Master domains 102 6. 4. 2. Network domain (communication channel) 102 6. 4. 3. Slave domain 102 6. 5. Architecture of bilateral teleoperation control system 103 6. 5. 1. Classification of the control systems architectures 106 6. 5. 2. Discrete architecture with transmission delay 107 6. 6. Performance and transparency of telepresence systems 110 6. 6. 1. Passivity and stability 110 6. 6. 2. Time delay issues 112 6. 7. Other methods for time-delay mitigation 116 6. 8. Teleoperation over the Internet 117 6. 9. Multiple access to a teleoperation system 119 6. 10. A use case 121 6. 11. Conclusion 122 6. 12. References 122 Chapter 7 Haptic Data: Compression and Transmission Protocols 127 Wrya Monnet 7. 1. Introduction 127 7. 2. Haptic perception 128 7. 2. 1. Human haptic perception 128 7. 2. 2. Telerobotic tactile and haptic perception 128 7. 2. 3. Tactile sensing for material recognition 129 7. 2. 4. Tactile sensing for object shape recognition 130 7. 2. 5. Tactile sensing for pose estimation 131 7. 3. Haptic interfaces 133 7. 3. 1. Haptic interface for tele presence 133 7. 3. 2. Haptic and tactile sensors and actuators 135 7. 4. Haptic compression 139 7. 5. Haptic transport protocols 142 7. 5. 1. Application layer protocols 143 7. 5. 2. Transport layer protocols 146 7. 6. Multi-transport protocols 149 7. 7. Haptic transport protocol performance metrics 149 7. 8. Conclusion 150 7. 9. References 150 Chapter 8 Mapping Wireless Networked Robotics into Tactile Internet 155 Nicola Roberto Zema and Tara Ali-Yahiya 8. 1. Wireless networked robots 155 8. 2. WNR traffic requisites 158 8. 2. 1. Types of traffic in WNRs 158 8. 3. Traffic shaping and TI haptic codecs 160 8. 3. 1. Introduction 161 8. 3. 2. Mapping WNR control traffic to TI 161 8. 4. WNRs in the Tactile Internet architecture 164 8. 4. 1. WNRs in the TI architecture and interfaces 165 8. 5. Conclusion 169 8. 6. References 170 Chapter 9 HoIP over 5G for Tactile Internet Teleoperation Application 173 Tara Ali-Yahiya, Wryamonnet and Bakhtiar M. Amin 9. 1. Relatedworks 174 9. 2. 5G architecture design for Tactile Internet 179 9. 2. 1. Tactile edge A 180 9. 2. 2. Network domain 182 9. 2. 3. Protocol stack of 5G integration with IEEE 1918. 1 182 9. 3. HapticsoverIP 183 9. 4. Teleoperationcasestudy 185 9. 4. 1. Master to slave (uplink) data rate in edge A 187 9. 4. 2. Slave to master (downlink) data rate in edge B 187 9. 4. 3. Encapsulating the haptic data in HoIP 188 9. 4. 4. 5G network data and control handling 188 9. 4. 5. Case study operational states 190 9. 4. 6. Case study protocol stack 191 9. 5. Simulationresults 192 9. 5. 1. Simulation topology 193 9. 5. 2. NS3networkarchitecture 194 9. 5. 3. Simulation scenario 196 9. 5. 4. Simulation results 198 9. 6. Conclusion 203 9. 7. References 203 Chapter 10 Issues and Challenges Facing Low Latency in the Tactile Internet 209 Tara Ali-Yahiya 10. 1. Introduction 209 10. 1. 1. Technical requirements for the TI 211 10. 2. Low latency in the Tactile Internet 212 10. 2. 1. Resource allocation 212 10. 2. 2. Mobile edge computing 213 10. 2. 3. Network coding 214 10. 2. 4. Haptic communication protocols 214 10. 3. Intelligence and the Tactile Internet 216 10. 4. Edge intelligent 216 10. 5. Openissues 219 10. 6. Conclusion 220 10. 7. References 221 List of Authors 227 Index 229
£124.15
ISTE Ltd and John Wiley & Sons Inc Belief and Misbelief Asymmetry on the Internet
Book SynopsisThis book discusses the media, beliefs, the news, the Internet, etc. but it should not be seen as yet another critique of the media system, exploring with indignant fascination the idea of a machination against truth set up to serve a society of domination. These kinds of theories, whether they pertain to conspiracy theories or, more subtly, to a self-styled "critical" way of thinking, have always seemed to be the expression of a form of intellectual puerility. This is not to say that attempts at manipulating opinions do not occur, or that our world is free from compromised principles, or indeed corruption; far from it, but none of this is the key issue. In fact, reality can somehow be even more unsettling than those myths, however sophisticated they may be, that envisage the media system hand-in-hand with industry, science, and so forth, all in agreement so as to lead the "people" away from the truth. It is more unsettling because the processes described in this book and that allow falsehood and dubiousness to take hold of the public sphere are boosted by the development of IT, the workings of our minds, and the very nature of democracy. And finally, it is more unsettling because we are all responsible for what is going to happen to us.Table of ContentsPreface vii Introduction ix Chapter 1. More is Less: Mental Avarice and Mass Information 1 1.1. The revolution of the cognitive market 1 1.2. Amplification of the confirmation bias 6 1.3. The Seattle affair 9 1.3.1. The Wason experiment 10 1.4. The theorem of information credulity 14 1.5. Filter bubbles 17 Chapter 2. Why Does the Internet Side with Dubious Ideas? 19 2.1. The utopia of the knowledge society and the empire of beliefs 19 2.2. The ditherer’s problem 20 2.3. Competition between belief and knowledge on the Internet 23 2.4. Psychokinesis 27 2.5. The Loch Ness Monster 27 2.6. Aspartame 28 2.7. Crop circles 28 2.8. Astrology 29 2.9. Overview of resutls 30 2.10. How can we explain these results? 30 2.11. The Titanic syndrome 31 2.12. When Olson’s paradox plays against knowledge 34 2.13. Charles Fort, his life, and his works in a few words 36 2.14. Fort products: argumentative mille-feuilles 38 2.15. The sharing of the arguments of conviction 40 2.16. A Fortean product in the making: Michael Jackson’s fake death 42 2.17. When Fort reinforces Olson 44 2.18. Would you believe it! 46 2.19. It is all in the Bible, all of it 49 2.20. The transparency paradox 52 2.21. A shorter incubation period 56 Chapter 3. Competition Serves the Truth, Excessive Competition Harms It 61 3.1. Michael Jackson’s son, abused by Nicolas Sarkozy 61 3.2. A “prisoner’s dilemma” kind of situation 63 3.3. Presidential unfaithfulness and the burnt Koran 66 3.4. The IRC curve (information reliability/competition) 72 Chapter 4. What Can Be Done? From the Democracy of the Gullible to the Democracy of Enlightenment 77 4.1. The hope of the astrophysicist 77 4.2. The bad education 80 4.3. When gullibility looks like intelligence 83 4.4. The sum of imperfections 88 4.5. Toward cognitive demagogy 93 4.6. How to keep the illusion scholar inside us in check 96 4.7. Declaration of mental independence 98 4.8. The fourth power 102 4.9. A new form of scientific communication 104 4.10. A new militancy 106 Conclusion 109 Bibliography 111 Index 121
£125.06
Springer International Publishing AG Reasoning Web. Causality, Explanations and
Book SynopsisThe purpose of the Reasoning Web Summer School is to disseminate recent advances on reasoning techniques and related issues that are of particular interest to Semantic Web and Linked Data applications. It is primarily intended for postgraduate students, postdocs, young researchers, and senior researchers wishing to deepen their knowledge. As in the previous years, lectures in the summer school were given by a distinguished group of expert lecturers. The broad theme of this year's summer school was “Reasoning in Probabilistic Models and Machine Learning” and it covered various aspects of ontological reasoning and related issues that are of particular interest to Semantic Web and Linked Data applications. The following eight lectures were presented during the school: Logic-Based Explainability in Machine Learning; Causal Explanations and Fairness in Data; Statistical Relational Extensions of Answer Set Programming; Vadalog: Its Extensions and Business Applications; Cross-Modal Knowledge Discovery, Inference, and Challenges; Reasoning with Tractable Probabilistic Circuits; From Statistical Relational to Neural Symbolic Artificial Intelligence; Building Intelligent Data Apps in Rel using Reasoning and Probabilistic Modelling.Table of ContentsExplainability in Machine Learning.- Causal Explanations and Fairness in Data.- Statistical Relational Extensions of Answer Set Programming.- Vadalog: Its Extensions and Business Applications.- Cross-Modal Knowledge Discovery, Inference, and Challenges.- Reasoning with Tractable Probabilistic Circuits.- From Statistical Relational to Neural Symbolic Artificial Intelligence.- Building Intelligent Data Apps in Rel using Reasoning and Probabilistic Modelling.
£44.99
Springer International Publishing AG Internet in the Post-Soviet Area: Technological,
Book SynopsisThis book offers a comparative perspective on the technological, economic, and political aspects of Internet development in the post-Soviet countries. In doing so, international experts analyze similarities and differences in various countries throughout the chapters.The volume consists of two parts. The chapters of the first part examine the post-Soviet area as a whole. The second part includes specific case studies on the development of the Internet, either in individual countries or in groups of countries. Countries analyzed are Estonia, Ukraine, Russia as well as three Central Asian countries: Kazakhstan, Uzbekistan and Tajikistan. Topics covered in the volume include, but are not limited to measurement, dynamics, and structure of each national Internet audience; the history of the Internet in the post-Soviet countries; development of infrastructure; Internet regulation and institutional aspects; online markets such as telecommunications, online advertising, e-commerce, and digital content; social and cultural aspects; as well as the transformation of the national media systems. This book is a must-read for students, researchers, and scholars of political science and economics, as well as policymakers and practitioners interested in a better understanding of Internet development in the post-Soviet area. Table of Contents1. Introduction.- PART 1. CHARACTERIZING THE POST-SOVIET INTERNET.- 2.Representation of the Post-Soviet Countries in the Global Online Information Space in 2020-2021: Frequency of Mention, Media Dynamics, Mood Characteristics.- 3. Legal Regulation of the Internet around Post-Soviet Space.- 4. Cancel Culture and Novaya Etika in Russian Public Discourse.- 5. Online coping strategies during the COVID-19 pandemic: the case of Izoizolyacia flash mob.- PART 2. POST-SOVIET COUNTRIES: SPECIAL FOCUS.- 6. Developing an Advanced Digital Society: An Estonian Case Study.- 7. Uanet through Socio-Political Perspectives.- 8. Media Generations of the Russians in the Digital Media Environment: Opportunities for Intergenerational Communication.- 9. Elite Students in Kazakhstan: Complexities of the Internet and the International Arena.- 10. Measuring Media Literacy Level: A Case of Central Asia
£104.49
Springer Fachmedien Wiesbaden Fuzzy Leadership: Trilogie Teil I: Von den
Book SynopsisDie unscharfe Logik (Fuzzy Logic) erweitert die klassische Logik, indem neben den beiden Wahrheitswerten 1 für ‚wahr’ und 0 für ‚falsch’ alle Werte des Einheitsintervalls zugelassen sind. Die unscharfe Logik entspricht der menschlichen Wahrnehmung, da sie unsichere Sachverhalte oder vage Aussagen in einem Entscheidungsprozess mitberücksichtigt. Edy Portmann und Andreas Meier geben in diesem essential über Fuzzy Leadership einen Überblick zu Grundlagen der unscharfen Logik und zeigen das Potenzial in unterschiedlichen Anwendungen der digitalen Wirtschaft sowie in der Informations- und Wissensgesellschaft auf. Die Autoren:Prof. Dr. Edy Portmann ist Swiss Post Professor of Computer Science am Human-IST Institut der Universität Fribourg, Schweiz. In seiner Forschung beschäftigt er sich mit Fragen rund um Informationssysteme, -verarbeitung und -beschaffung. Prof. Dr. Andreas Meier leitete in den Jahren 1999 bis 2018 den Lehrstuhl für Wirtschaftsinformatik an der Universität Fribourg, Schweiz. Seine Forschungsgebiete waren eBusiness, eGovernment und Informationsmanagement. Table of ContentsFuzzy Leadership.- Human Smart Cities.- eSociety Reloaded.- Wo führt die Reise hin?.
£11.77
Springer Fachmedien Wiesbaden Prozessmodellierung mit ARIS®: Eine beispielorientierte Einführung für Studium und Praxis in ARIS 10
Book SynopsisDieses Buch bietet eine praktische Einführung in die Software ARIS Der ARIS Architect 10 der Software AG ist eines der weltweit führenden Prozessmodellierungstools. Dieses Buch bietet eine umfangreiche Einführung in das ARIS-Konzept und das praktische Arbeiten mit der Software. Ziel ist es, das tägliche Arbeiten und einfache Projekte mit ARIS selbstständig zu erledigen. Im Vordergrund stehen die Modellierung und Modellauswertung. Der ARIS-Versionswechsel von 9 auf 10 machte eine Überarbeitung dieses Buchs unumgänglich, die der Autor in der vorliegenden fünften Auflage umgesetzt hat. Dafür hat er die komplette Funktionalität überprüft und angepasst. Das neue Kapitel 2 beschreibt in kurzen Zügen die innovative „ARIS Cloud“ für das orts- und zeitunabhängige Teamwork. Zahlreiche Aufgaben und zwei umfangreiche Fallstudien (jeweils mit Lösungen) bieten eigenständige Übungsmöglichkeiten. Das Buch ist als ARIS-Einführung auch für das Selbststudium bestens geeignet. Abbildungen und Modelle stehen zum Download zur Verfügung und veranschaulichen das Gelernte. Der Autor bringt Ihnen den Umgang mit der Software bei Nach einer kurzen Einführung in das Prozessmanagement beschäftigt sich der Autor unter anderem mit den folgenden Thematiken:· ARIS Cloud· Geschäftsprozessmodellierung und -optimierung· Systemverwaltung· Modellgestützte Prozessanalyse· BPMN 2.0 mit ARIS Mit seinem Buch schafft Heinrich Seidlmeier eine Einführung in ARIS für Studierende, aber auch für Praktiker in Beruf und Weiterbildung.Table of ContentsKurzeinführung Prozessmanagement - ARIS Cloud - Prozessmodellierung und -optimierung - Systemverwaltung -Modellgestützte Prozessanalyse - BPMN 2.0 mit ARIS - Aufgaben und Fallstudien
£26.59
Springer Fachmedien Wiesbaden Fuzzy Management: Trilogie Teil II: Einsatz der
Book SynopsisAndreas Meier und Edy Portmann verwenden in diesem essential über Fuzzy Management die unscharfe Logik zur Lösung betriebswirtschaftlicher Probleme in der digitalen Wirtschaft. Die unscharfe Logik erweitert die klassische Logik mit den beiden Werten „wahr“ und „falsch“ und führt zu differenzierteren Beurteilungen. Neben Portfolio Management, Performance Measurement, Service Level Engineering und Reputationsmanagement wird die Business Intelligence mit weichen Faktoren angereichert, um den Entscheidungsprozess zu verbessern.Die Autoren: Prof. Dr. Andreas Meier leitete in den Jahren 1999 bis 2018 den Lehrstuhl für Wirtschaftsinformatik an der Universität Fribourg, Schweiz. Seine Forschungsgebiete waren eBusiness, eGovernment und Informationsmanagement. Prof. Dr. Edy Portmann ist Swiss Post Professor of Computer Science am Human-IST Institut der Universität Fribourg, Schweiz. In seiner Forschung beschäftigt er sich mit Fragen rund um Informationssysteme, -verarbeitung und -beschaffung.Table of ContentsFuzzy Management und Portfolio Management.- Performance Measurement und Service Level Engineering.- Reputationsanalysen und Business Intelligence.
£11.77
Springer Fachmedien Wiesbaden Geschäftsmodelle digitaler Zwillinge: HMD Best
Book SynopsisDer digitale Zwilling lässt sich als intelligentes, digitales Abbild eines realen Produktes oder Prozesses beschreiben. Die Studie untersucht digitale Zwillinge aus einer Geschäftsmodellperspektive. Eine vergleichende Analyse von sechs unterschiedlichen Geschäftsmodellen anhand des Business Model Canvas zeigt deutliche Unterschiede in der Interpretation der Begrifflichkeit des digitalen Zwillings und dessen Verwendung als Geschäftsmodell auf. Die größte Herausforderung für die Entwicklung digitaler Zwillinge sind fehlende monetäre Argumente und das Überwinden von Schnittstellenproblematiken. Gleichzeitig werden große Potenziale im Business to Business-Bereich (B2B) und mittelfristig auch im Business to Customer-Bereich (B2C) erwartet. Die Autoren:Robin Klostermeier ist Unternehmensberater und berät Kunden zu Fragen der digitalen Transformation und Datenintegration.Prof. Dr. Steffi Haag ist Juniorprofessorin für Wirtschaftsinformatik an der Friedrich-Alexander-Universität Erlangen-Nürnberg. Prof. Dr. Alexander Benlian ist Professor für Wirtschaftsinformatik & E-Services an der Technischen Universität Darmstadt.Table of ContentsAnwendungsbereiche digitaler Zwillinge.- Fallstudienergebnisse – Definition digitaler Zwillinge, digitaler Zwilling als Produkt und Geschäftsmodell.- Entwicklung und Potenziale digitaler Zwillinge.- Implikationen für Forschung und Praxis.
£11.77
Springer Fachmedien Wiesbaden Chatbots gestalten mit Praxisbeispielen der
Book SynopsisImmer mehr Unternehmen bauen Chatbots, damit ihre Kunden und Mitarbeiter in natürlicher Sprache mit den Systemen des Unternehmens kommunizieren können. Mittels Chatbots können dialogintensive Prozesse automatisiert und neue Wissensquellen erschlossen werden. Das vorliegende essential führt die Grundlagen von Chatbots ein und zeigt mit Praxisbeispielen der Schweizerischen Post, wo sie angewendet werden können, worauf bei ihrer Gestaltung geachtet werden muss und welche neuen Fähigkeiten in einem Unternehmen für deren Einsatz erforderlich sind.Die Autoren:Toni Stucki hat langjährige Erfahrungen als Softwarearchitekt. Bei der Schweizerischen Post leitet er ein Softwareentwicklungsteam, mit dem er bereits mehrere Chatbots implementiert hat. Dr. Sara D’Onofrio arbeitete als Innovation-Managerin bei der Schweizerischen Post und war bei der Chatbot-Entwicklung der IT Post mit dabei. In ihrer Dissertation beschäftigte sie sich mit der Thematik Chatbots. Prof. Dr. Edy Portmann ist Swiss Post Professor of Computer Science am Human-IST Institut der Universität Freiburg i.Üe., Schweiz, und beschäftigt sich mit Fragen rund um Informationssysteme, -verarbeitung und -beschaffung. Table of ContentsGrundlagen zu Chatbots.- Chatbots bei der Schweizerischen Post.- Erfahrungsberichte.
£11.77
Penguin Random House Grupo Editorial El enemigo conoce el sistema / The Enemy Knows
Book Synopsis
£20.22
Penguin Random House Grupo Editorial Superficiales: Qué está haciendo internet con
Book Synopsis
£14.40
Editatum GuíaBurros Crear una Web en WordPress: Todo lo
Book Synopsis
£12.49
