Information technology industries Books

Book SynopsisA year of HBR's essential thinking on tech—all in one place.Generative AI, Web3, neurotech, reusable rockets to power the space economy—new technologies like these are reshaping organizations at the hybrid office, on factory floors, and in the C-suite. What should you and your company be doing now to take advantage of the new opportunities these technologies are creating—and avoid falling victim to disruption?The Year in Tech 2024: The Insights You Need from Harvard Business Review will help you understand what the latest and most important tech innovations mean for your organization and how you can use them to compete and win in today's turbulent business environment.Business is changing. Will you adapt or be left behind?Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow.You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

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Book SynopsisThis book is the first part of Applications and Trends in Fintech, which serves as a comprehensive guide to the advanced topics in fintech, including the deep learning and natural language processing algorithms, blockchain design thinking, token economics, cybersecurity, cloud computing and quantum computing, compliance and risk management, and global fintech trends. Readers will gain knowledge about the applications of fintech in finance and its latest developments as well as trends.This fourth volume covers the foundation of fintech, which is ethics and governance, and advanced topics in two of the most important technologies, artificial intelligence and blockchain. Together with the second part in applications and trends (fifth volume), these two books will deepen readers' understanding of the fintech fundamentals covered in previous volumes through various applications and analysis of impacts and trends.Bundle set: Global Fintech Institute-Chartered Fintech Professional Set I

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Book SynopsisA powerful and urgent call to action: to improve our lives and our societies, we must demand open access to data for all. Information is power, and the time is now for digital liberation. Access Rules mounts a strong and hopeful argument for how informational tools at present in the hands of a few could instead become empowering machines for everyone. By forcing data-hoarding companies to open access to their data, we can reinvigorate both our economy and our society. Authors Viktor Mayer-Schönberger and Thomas Ramge contend that if we disrupt monopoly power and create a level playing field, digital innovations can emerge to benefit us all. Over the past twenty years, Big Tech has managed to centralize the most relevant data on their servers, as data has become the most important raw material for innovation. However, dominant oligopolists like Facebook, Amazon, and Google, in contrast with their reputation as digital pioneers, are actually slowing down innovation and progress by withholding data for the benefit of their shareholdersat the expense of customers, the economy, and society. As Access Rules compellingly argues, ultimately it is up to us to force information giants, wherever they are located, to open their treasure troves of data to others. In order for us to limit global warming, contain a virus like COVID-19, or successfully fight poverty, everyoneincluding citizens and scientists, start-ups and established companies, as well as the public sector and NGOsmust have access to data. When everyone has access to the informational riches of the data age, the nature of digital power will change. Information technology will find its way back to its original purpose: empowering all of us to use information so we can thrive as individuals and as societies.Trade Review"This book. . . .offered insights, regardless of the reader’s familiarity levels with technology policy. Access Rules offers concrete solutions and poses critical open-ended questions. We live in an increasingly digital age, and this book is truly a must-read for all policy students and policymakers." * Georgetown Public Policy Review *Table of ContentsContents 1. The Power of Information 2. Data Alchemy 3. Schumpeter’s Nightmare 4. Data Capitalism 5. Might and Machines 6. Access Rules 7. Open Data Reloaded 8. The End of Data Colonialism Acknowledgments Further Readings and References Index

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Book SynopsisA FINANCIAL TIMES BOOK OF THE MONTH FROM THE WALL STREET JOURNAL: "Nothing Mr. Gilder says or writes is ever delivered at anything less than the fullest philosophical decibel... Mr. Gilder sounds less like a tech guru than a poet, and his words tumble out in a romantic cascade." “Google’s algorithms assume the world’s future is nothing more than the next moment in a random process. George Gilder shows how deep this assumption goes, what motivates people to make it, and why it’s wrong: the future depends on human action.” — Peter Thiel, founder of PayPal and Palantir Technologies and author of Zero to One: Notes on Startups, or How to Build the Future The Age of Google, built on big data and machine intelligence, has been an awesome era. But it’s coming to an end. In Life after Google, George Gilder—the peerless visionary of technology and culture—explains why Silicon Valley is suffering a nervous breakdown and what to expect as the post-Google age dawns. Google’s astonishing ability to “search and sort” attracts the entire world to its search engine and countless other goodies—videos, maps, email, calendars….And everything it offers is free, or so it seems. Instead of paying directly, users submit to advertising. The system of “aggregate and advertise” works—for a while—if you control an empire of data centers, but a market without prices strangles entrepreneurship and turns the Internet into a wasteland of ads. The crisis is not just economic. Even as advances in artificial intelligence induce delusions of omnipotence and transcendence, Silicon Valley has pretty much given up on security. The Internet firewalls supposedly protecting all those passwords and personal information have proved hopelessly permeable. The crisis cannot be solved within the current computer and network architecture. The future lies with the “cryptocosm”—the new architecture of the blockchain and its derivatives. Enabling cryptocurrencies such as bitcoin and ether, NEO and Hashgraph, it will provide the Internet a secure global payments system, ending the aggregate-and-advertise Age of Google. Silicon Valley, long dominated by a few giants, faces a “great unbundling,” which will disperse computer power and commerce and transform the economy and the Internet. Life after Google is almost here.

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Book SynopsisA blistering drama of betrayed friendships and high-stakes power struggles.Trade ReviewAny book that starts with a description of a chief executive on his knees, throwing up into a bin after being betrayed by friends and investors is unlikely to be a traditional founder's tale.... This well-timed book successfully mines a story so rich it is destined to be told and retold. * Financial Times *This exceptionally well-told story captures the Sillicon valley start-up culture in all its pioneering, hubristic glory. * Irish Times *A tale of Machiavellian plots and coups d'etat, it's just all so gripping. I'm supposed to read all our research for our guests tomorrow but I've got terrible feeling I'm going to finish at 9:30 and just read that. * Chris Evans, BBC Radio 2 *Backstabbing, power struggles and profanity laid bare . . . It is breathless storytelling * The Times *A made-for-the-movies account. * Economist, Books of the Year *

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Book SynopsisAn essential introduction and guide to navigating the next Internet revolution—everything from the metaverse and NFTs to DAOs, decentralized finance, and self-sovereign identity—from the co-author of the international bestseller Blockchain Revolution.The Web, and with it the Internet, are entering a new age.Trade Review"Web3 will have a profound impact on the global economy and our society. Alex Tapscott has once again stepped up with timely and essential guidance to help us navigate the tremendous change underway —and the challenges and opportunities ahead." — Dan Schulman, CEO of PayPal "Web3 is a breathtaking innovation that holds great promise but also peril for those who dismiss the future. Tapscott has written a book we need as we enter a new epoch for computing and for society." — Larry Summers, Former United States Secretary of the Treasury "With Web3, Tapscott has captured the zeitgeist. We are on the brink of an extraordinary new epoch where technology can reimagine everything. With clarity of thought and deep insights, this book explores Web3's immense potential." — Steve Wozniak, Co-Founder of Apple Inc. "Tapscott has shown again why he is one of the leading thinkers in the world of blockchain. Web3 is an erudite, plugged-in tour of an emerging future world where Internet users will be free of the shackles of big tech. An insightful, engaging read." — Jeff John Roberts, Crypto Editor at Fortune magazine "An indispensable guide to the internet's next frontier." — Jeremy Allaire, Co-Founder, Chairman, and CEO of Circle “With the rise of generative AI, the metaverse and the next generation of blockchain, Web3 is now a breakthrough platform for innovators to rebuild the world of business and the global economy for a new era of prosperity. This extraordinary book shows how.” — Klaus Schwab, Chairperson of the World Economic Forum “This book will surely become an indispensable tool for understanding Web3 at a time when the dream of a more decentralized, user-controlled internet is on the cusp of becoming a mainstream reality.” — Camila Russo, Founder of The Defiant, Author of The Infinite Machine “Insightful, lively and fun to read. This book is a wonderful guide to Web3. Every person who is curious and cares about the future of commerce, culture and society should read this book.” — Yat Siu, Co-Founder of Animoca Brands “Web3 has the potential to disrupt the experience economy by merging the digital and physical worlds, enabling fast-moving companies to WIN. Tapscott's vision for the future empowers leaders to put technology to work as Web3 matures in the years to come.” — Bill McDermot, CEO of ServiceNow "Alex Tapscott does a brilliant job of dissecting the impact of Web3—how it will change power dynamics, its implications for the next generation, and where innovation must be understood rather than vilified. From one of the leading voices and thinkers in blockchain technology, this is a must-have in any library: digital or otherwise." — Angie Lau, Editor in Chief, Co-CEO of Forkast Labs

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Book SynopsisThe founder of Salesforce. com tells how he created a billion-pound business and, in the process, an entire industry In less than a decade, salesforce. com has grown from a simple idea to the market leader of a new $52 billion industry that it created. Through candid, compelling first person stories, Benioff shows how salesforce.Table of ContentsForeword (Michael Dell, Chairman and CEO of Dell). Introduction. Part 1 The Start-Up Playbook: How to Turn a Simple Idea into a High Growth Company. Play #1: Allow Yourself Time to Recharge. Play #2: Have a Big Dream. Play #3: Believe in Yourself. Play #4: Trust a Select Few with Your Idea and Listen to Their Advice. Play #5: Pursue Top Talent as If Your Success Depended on It. Play #6: Sell Your Idea to Skeptics and Respond Calmly to Critics. Play #7: Define Your Values and Culture Up Front. Play #8: Work Only on What Is Important. Play #9: Listen to Your Prospective Customers. Play #10: Defy Convention. Play #11: Have—and Listen to—a Trusted Mentor. Play #12: Hire the Best Players You Know. Play #13: Be Willing to Take a Risk—No Hedging. Play #14: Think Bigger. Part 2 The Marketing Playbook: How to Cut Through the Noise and Pitch the Bigger Picture. Play #15: Position Yourself. Play #16: Party with a Purpose. Play #17: Create a Persona. Play #18: Differentiate, Differentiate, Differentiate. Play #19: Make Every Employee a Key Player on the Marketing Team, and Ensure Everyone Is On-Message. Play #20: Always, Always Go After Goliath. Play #21: Tactics Dictate Strategy. Play #22: Engage the Market Leader. Play #23: Reporters Are Writers; Tell Them a Story. Play #24: Cultivate Relationships with Select Journalists. Play #25 Make Your Own Metaphors. Play #26: No Sacred Cows. Part 3 The Events Playbook: How to Use Events to Build Buzz and Drive Business. Play #27: Feed the Word-of-Mouth Phenomenon. Play #28: Build Street Teams and Leverage Testimony. Play #29: Sell to the End User. Play #30: The Event Is the Message. Play #31: Reduce Costs and Increase Impact. Play #32: Always Stay in the Forefront. Play #33: The Truth About Competition (It Is Good for Everyone). Play #34: Be Prepared for Every Scenario . . . and Have Fun. Play #35: Seize Unlikely Opportunities to Stay Relevant. Play #36: Stay Scrappy . . . but Not Too Scrappy. Part 4 The Sales Playbook: How to Energize Your Customers into a Million-Member Sales Team. Play #37: Give It Away. Play #38: Win First Customers by Treating Them Like Partners. Play #39: Let Your Web Site Be a Sales Rep. Play #40: Make Every Customer a Member of Your Sales Team. Play #41: Telesales Works (Even Though Everyone Thinks It Doesn't). Play #42: Don't Dis Your First Product with a Discount. Play #43: Sales Is a Numbers Game. Play #44: Segment the Markets. Play #45: Leverage Times of Change. Play #46: Your Seeds Are Sown, so Grow, Grow, Grow. Play #47: Land and Expand. Play #48: Abandon Strategies That No Longer Serve You. Play #49: Old Customers Need Love. Play #50: Add It On and Add It Up. Play #51: Success Is the Number-One Selling Feature. Part 5 The Technology Playbook: How to Develop Products Users Love. Play #52: Have the Courage to Pursue Your Innovation—Before It Is Obvious to the Market. Play #53: Invest in the Long Term with a Prototype That Sets a Strong Foundation. Play #54: Follow the Lead of Companies That Are Loved by Their Customers. Play #55: Don't Do It All Yourself; Reuse, Don't Rebuild. Play #56: Embrace Transparency in Everything You Do or Be Transparent and Build Trust. Play #57: Let Your Customers Drive Innovation. Play #58: Make It Easy for Customers to Adopt. Play #59: Transcend Technical Paradigms. Play #60: Provide a Marketplace for Solutions. Play #61: Harness Customers' Ideas. Play #62: Develop Communities of Collaboration (aka Love Everybody). Play #63: Evolve by Intelligent Reaction Part 6 The Corporate Philanthropy Playbook: How to Make Your Company About More Than Just the Bottom Line. Play #64: The Business of Business Is More Than Business. Play #65: Integrate Philanthropy from the Beginning. Play #66: Make a Foundation Part of Your Business Model Play #67: Choose a Cause That Makes Sense and Get Experts on Board. Play #68: Share the Model. Play #69: Build a Great Program by Listening to the Constituents. Play #70: Create a Self-Sustaining Model. Play #71: Share Your Most Valuable Resources—Your Product and Your People. Play #72: Involve Your Partners, Your Vendors, Your Network. Play #73: Let Employees Inspire the Foundation. Play #74: Have Your Foundation Mimic Your Business. Part 7 The Global Playbook: How to Launch Your Product and Introduce Your Model to New Markets. Play #75: Build Global Capabilities into Your Product. Play #76: Inject Local Leaders with Your Corporate DNA. Play #77: Choose Your Headquarters and Territories Wisely. Play #78: Box Above Your Weight. Play #79: Scale Without Overspending. Play #80: Understand Sequential Growth. Play #81: Uphold a One-Company Attitude Across Borders. Play #82: Follow Strategy, Not Opportunity. Play #83: Going Far? Take a Partner. Going Fast? Go Alone. Play #84: Fine-Tune Your International Strategy. Play #85: Send Missionaries to Build New Markets Play #86: Handle Global Disputes with Diplomacy (aka Light and Love). Play #87: Edit an Overarching Outlook. Play #88: Bring Old Tricks to New Regions. Play #89: Don’t Use a “Seagull Approach”; the Secret to Global Success Is Commitment. Part 8 The Finance Playbook: How to Raise Capital, Create a Return, and Never Sell Your Soul. Play #90: Don't Underestimate Your Financial Needs. Play #91: Consider Fundraising Strategies Other Than Venture Capital. Play #92: Use Internet Models to Reduce Start-Up Costs. Play #93: Set Yourself Up Properly from the Beginning, Then Allow Your Financial Model to Evolve. Play #94: Measure a Fast-Growing Company on Revenue, Not Profitability. Play #95: Build a First-Class Financial Team. Play #96: Be Innovative and Edgy in Everything You Do—Except When It Comes to Your Finances. Play #97: When It Comes to Compliance, Always Play by the Rules. Play #98: Focus on the Future. Play #99: Allow for Change as Your Company Grows. Part 9 The Leadership Playbook: How to Create Alignment—the Key to Organizational Success. Play #100: Use V2MOM to Focus Your Goals and Align Your Organization. Play #101: Use a Top-Down and Bottom-Up Approach. Play #102: Build a Recruiting Culture. Play #103: Recruiting Is Sales. Play #104: Keep Your Standards High as You Grow. Play #105: How to Retain Top Talent. Play #106: The Importance of Mahalo. Play #107: Build Loyalty by Doing the Right Thing. Play #108: Challenge Your Best People with New Opportunities. Play #109: Solicit Employee Feedback—and Act on It. Play #110: Leverage Everything The Final Play. Play #111: Make Everyone Successful. Notes. About the Author. Index.

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Book SynopsisThe open source saga has many fascinating chapters. It is partly the story of Linus Torvalds, the master hacker who would become chief architect of the Linux operating system. It is also the story of thousands of devoted programmers around the world who spontaneously worked in tandem to complete the race to shape Linux into the ultimate killer app. Rebel Code traces the remarkable roots of this unplanned revolution. It echoes the twists and turns of Linux''s improbable development, as it grew through an almost biological process of accretion and finally took its place at the heart of a jigsaw puzzle that would become the centrepiece of open source. With unprecedented access to the principal players, Moody has written a powerful tale of individual innovation versus big business. Rebel Code provides a from-the-trenches perspective and looks ahead to how open source is challenging long-held conceptions of technology, commerce, and culture.

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Book SynopsisFrom the bestselling author of Talk Like TED, renowned communications coach Carmine Gallo reveals the leadership secrets of Amazon founder Jeff Bezos – and gives you the tools to master them yourself.Jeff Bezos built Amazon. A dreamer who turned a bold idea into the world’s most influential company, a brand that likely touches your life every day. As a student of leadership and communication, he learned to elevate the way Amazonians write, collaborate, innovate, pitch and present. He created a scalable model that grew from a small team in a Seattle garage to one of the world’s largest employers.In The Bezos Blueprint, Carmine Gallo reveals the communication strategies that Jeff Bezos pioneered to fuel Amazon’s astonishing growth. As one of the most innovative and visionary entrepreneurs of our time, Bezos reimagined the way leaders write, speak and motivate teams and customers.The communication tools Bezos created Trade ReviewBoasts Amazon-like efficiency in laying out practical drills and specific exercises to apply the Bezos way of thinking to your own company or work * Financial Times *Unique and actionable insights that will help anyone sharpen their communication skills -- Admiral James Stavridis, Vice Chairman, Global Affairs, The Carlyle Group and 16th Supreme Allied Commander at NATOCarmine Gallo examines more than two decades of Bezos letters to reveal the writing and communication strategies that should be taught to everyone with a story to tell -- Marc Randolph, co-founder and first CEO of NetflixA rewarding and informative take on how to craft a convincing message * Publishers Weekly *Written so an eighth-grader could understand. Turns out the secret to Amazon’s success isn’t logistical, it’s lexical * The Wall Street Journal *

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Book SynopsisGo from ZERO to $10,000 a month in 28 days and discover financial freedom online! Every day thousands of people are losing their jobs, their income, and their securityperhaps you are one of them. However, with the right strategies, you can easily achieve financial independence. The Laptop Millionaire provides easy to follow step-by-step strategies you can use to make real money online. Author Mark Anastasi reveals the exact strategies he used to make millions and includes the success stories of other millionaire Internet entrepreneurs. Whether you need an extra hundred dollars a day or want to start an Internet Empire, this book gives you the tools and advice you need. His no-fluff, no-filler strategies provide a blueprint to online success allowing you to discover the laptop lifestyle for yourself. How anyone can make $700-3,000 a week thanks to Twitter, Facebook, YouTube, and other Social Media sites The simple steps to creating anTable of ContentsPreface to Third Edition ix 1 The Nature of Ideology 1 2 Liberalism 23 3 Conservatism 56 4 Socialism 83 5 Anarchism 111 6 Fascism 136 7 Feminism 165 8 Ecologism 198 9 Nationalism 226 10 Fundamentalism 261 11 Icons and Iconoclasm 292 Notes 294 Glossary 331 Bibliography 343 Index 371

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Book SynopsisWINNER AT THE BUSINESS BOOK AWARDS 2022 - SPECIALIST BUSINESS BOOK CATEGORY. As one of the leading business trends today, extended reality (XR) promises to revolutionize the way consumers experience their encounters with brands and products of all kinds. Top brands from Pepsi and Uber to Boeing and the U.S. Army are creating immersive digital experiences that capture the interest and imaginations of their target markets. In Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality are Changing Business and Society, celebrated futurist, technologist, speaker, and author Bernard Marr delivers a robust and accessible explanation of how all kinds of firms are developing innovative XR solutions to business problems. You'll discover the new ways that companies are harnessing virtual, augmented, and mixed realityto improve consumers' perception of their brands. You'll also find out why there are likely to be no industries that will remain untouched by the use of XR, and why these technologies are popular across the commercial, governmental, and non-profit spectrums. Perfect for Chief Executive Officers, business owners, leaders, managers, and professionals working in business development, Extended Reality in Practice will also earn a place in the libraries of professionals working within innovation teams seeking an accessible resource on the possibilities and potential created by augmented, virtual, and mixed reality technologies. An insightful exploration of extended reality from a renowned thought leader, technologist, and futurist Extended Reality in Practice: 100+ Amazing Ways Virtual, Augmented and Mixed Reality are Changing Business and Society offers readers a front-row seat to one of the most exciting and impactful business trends to find traction in years. Celebrated futurist and author Bernard Marr walks you through the ins and outs of XR, or extended reality, and how it promises to revolutionize everything from the experience of walking through an airport or shopping mall to grabbing a burger at a fast-food restaurant. Discover insightful and illuminating case studies from businesses and organizations in a variety of industries, including Burger King, BMW, Boeing, and the U.S. Army, and see how they're turning virtual, mixed, and augmented reality experiences into big wins for their stakeholders. You'll also find out about how XR can help businesses tackle the problems of lackluster engagement and lukewarm customer loyalty with reinvigorated consumer experiences. Ideal for executives, founders, business leaders and owners, and professionals of all sorts, Extended Reality in Practice is an indispensable guide to an indispensable new technology. The book is the leading resource for anyone seeking a one-stop reference for augmented, virtual, and mixed reality tech and their limitless potential for enterprise.Table of ContentsIntroduction 1 1 What Is Extended Reality? 11 2 The Amazing Evolution of XR: A Brief History 23 3 Challenges with XR 33 4 XR in Everyday Life and Business 47 5 Customer Engagement and Retail 61 6 Training and Education 91 7 Healthcare 113 8 Entertainment and Sport 139 9 Real Estate and Construction 165 10 Travel and Hospitality 181 11 Industry and Manufacturing 197 12 Law Enforcement and the Military 217 13 A Look into the Future 231 Acknowledgments 243 About the Author 245 Index 247

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Book SynopsisAn illuminating insight into the Metaverse - what it is, how it works, and and why it will soon be playing a major role in business, technology and society.In Into the Metaverse, Cathy Hackl, a globally recognized futurist and one of the world's first Chief Metaverse Officers, shares her insights on what companies need to do to harness the next iteration of the internet - the metaverse. In this book you'll find a wealth of information on issues such as:- What is the metaverse and what it means for your brand, organization or company- How to make money in the metaverse through understanding the underlying concepts behind it such as gaming, synthetic media, spatial computing and artificial intelligence.- How to lead in the metaverse through industries that are already forging ahead, such as fashion and marketing. - Who should manage the metaverse function within your organization and why some companies should consider creating a role for a Chief Metaverse Officer.- Finally,

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Book SynopsisThe Google Story is the definitive account of one of the most remarkable organizations of our time. Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything. Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's thirty-five year old founders, Sergey Brin and Larry Page, have in ten years taken Google from being just another internet start-up to a company with a market value of over US$80 billion. Based on scrupulous research and extraordinary access to the inner workings of Google, this book takes you inside the creation and growth of a company that has become so familiar its name is used as a verb around the world. But even as it rides high, Google wrestles with difficult challenges in a business that changes at lightning speed. In this new and updated edition to celebrate Google’s 10th birthday, David A. Vise has written a new preface and new final chapter which look at further developments since 2005 and how Google will continue to expand and innovate while trying to follow its founders' mantra: DO NO EVIL 'If you want to know how the Google boys became wealthy and powerful beyond dreams, then David Vise's assiduously researched The Google Story is for you.' Sunday Telegraph 'If Google were to take on critical faculties as well as its other attributes Vise's book would probably come out on top.' The Times

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Book SynopsisA leader in the data economy explains how we arrived at AI—and how we can navigate its future. In The Datapreneurs, Bob Muglia helps us understand how innovation in data and information technology have led us to AI—and how this technology must shape our future. The long-time Microsoft executive, former CEO of Snowflake, and current tech investor maps the evolution of the modern data stack and how it has helped build today’s economy and society. And he explains how humanity must create a new social contract for the artificial general intelligence (AGI)—autonomous machines intelligent as people—that he expects to arrive in less than a decade. Muglia details his personal experience in the foundational years of computing and data analytics, including with Bill Gates and Sam Altman, the CEO of OpenAI, the creator of ChatGPT, and others that are not household names—yet. He builds upon Isaac Asimov’s Laws of Robotics to explore the moral, ethical, and legal implications of today’s smart machines, and how a combination of human and machine intelligence could create an era of progress and prosperity where all the people on Earth can have what they need and want without destroying our natural environment.The Datapreneurs is a call to action. AGI is surely coming. Muglia believes that tech business leaders, ethicists, policy leaders, and even the general public must collaborate answer the short- and long-term questions raised by its emergence. And he argues that we had better get going, because advances are coming so fast that society risks getting caught flatfooted—with potentially disastrous consequences. Trade Review"Muglia rightly refocuses us on the people, not just the algorithms and machines, behind the next wave of artificial intelligence." —Satya Nadella, Chairman and CEO, Microsoft “As a values-based leader, Bob brings a unique point of view that inspires others to solve today’s greatest technical challenges.” —Mark C Thompson, chief executive leadership coach and New York Times bestselling author Bob remained at the forefront of data technology throughout his career, and his informed perspective makes this book extremely compelling.”—Paul Maritz, technology investor, former CEO of VMware, and former group vice president at Microsoft "As the Information Age evolves into the Age of AI, data has never been more critical to the enterprise or, dare I say, humanity. There is nobody better than Bob to frame the important conversations about the data road ahead."—Brad Gerstner, Serial Entrepreneur and Founder / CEO of Altimeter Capital

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Book Synopsis'A fascinating exposé of the world behind your screen. Timely, often disturbing, and so important' Caroline Criado Perez, author of Invisible Women 'Takes us beyond Zuckerberg, Bezos et al to a murkier world where we discover how everything online works and who benefits from it. Fascinating, engaging and important' Observer 'Could not be more timely' Spectator The internet is a network of physical cables and connections, a web of wires enmeshing the world, linking huge data centres to one another and eventually to us. All are owned by someone, financed by someone, regulated by someone. We refer to the internet as abstract from reality. By doing so, we obscure where the real power lies. In this powerful and necessary book, James Ball sets out on a global journey into the inner workings of the system. From the computer scientists to the cable guys, the billionaire investors to the ad men, the intelligence agencies to the regulators, these are the real-life figures powering the internet and pulling the strings of our society. Ball brilliantly shows how an invention once hailed as a democratising force has concentrated power in places it already existed – that the system, in other words, remains the same as it did before.Trade ReviewIn The System, James Ball takes a critical look at who runs the internet . . . His book is a sprightly history of the internet seen from the perspective of its inventors, investors, custodians, rule-makers and rebels . . . Ball recommends that we should pay far more attention to how the internet works and not allow ourselves to be “bamboozled into inaction” as we were with the finance industry before the 2008 crash * Financial Times *Ball, with this biography of the internet, takes us beyond Zuckerberg, Bezos et al into a murkier world where we discover how everything online works and who benefits from it. Fascinating, engaging and important, too * Observer *Ball is a sprightly writer and a master explainer . . . He has a gift for choosing which details to bring forth . . . He does an excellent job here of showing how the system works, where its levers of power are, and how they can be moved. Which is important. It’s important because you have an interest too . . . The System could not be more timely * Spectator *'An illuminating and focused guide on who controls the internet and how it controls us. Will change how you see the world -- Peter Pomerantsev, author of 'This is Not Propaganda'An excellent summary of how we got where we are, and how we can move forwards to build a better internet -- Jimmy Wales, founder of WikipediaA crisp, highly informative introduction to what ails the information industry and what can be done about it. Ball's analysis is thorough and courageously even-handed -- Praise for 'Post-Truth' * The Times *A vivid analysis of how the business models and incentives currently prevailing in digital media render decent discourse all but inaudible -- Kazuo Ishiguro, Praise for 'Post-Truth' * Guardian, Summer Reads *

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Book Synopsis*THE INSTANT NEW YORK TIMES BESTSELLER AND WORLD ECONOMIC FORUM BOOK CLUB PICK*'A clear, compelling guide to some of the most pressing debates in technology today.' Bill Gates'A colourful and insightful insiders' view of how technology is both empowering us and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future.' Walter Isaacson, bestselling author of Steve JobsFrom Microsoft's President and one of the tech industry's wisest thinkers, a frank and thoughtful reckoning with how to balance enormous promise and existential risk as the digitization of everything accelerates. With new chapters on the pandemic and beyond. __________Microsoft President Brad Smith operates by a simple core belief: when your technology changes the world, you bear a responsibility to help address the world you have helped create. This might seem uncontroversial, but it flies in the face of a tech sector long obsessed with rapid growth and sometimes on disruption as an end in itself. While sweeping digital transformation holds great promise, we have reached an inflection point. The world has turned information technology into both a powerful tool and a formidable weapon, and new approaches are needed to manage an era defined by even more powerful inventions like artificial intelligence. Companies that create technology must accept greater responsibility for the future, and governments will need to regulate technology by moving faster and catching up with the pace of innovation.In Tools and Weapons, Brad Smith and Carol Ann Browne bring us a captivating narrative from the cockpit of one of the world's largest and most powerful tech companies as it finds itself in the middle of some of the thorniest emerging issues of our time. These are challenges that come with no pre-existing playbook, including privacy, cybercrime and cyberwar, social media, the moral conundrums of artificial intelligence, big tech's relationship to inequality, and the challenges for democracy, far and near. While in no way a self-glorifying "Microsoft memoir," the book pulls back the curtain remarkably wide onto some of the company's most crucial recent decision points as it strives to protect the hopes technology offers against the very real threats it also presents. There are huge ramifications for communities and countries, and Brad Smith provides a thoughtful and urgent contribution to that effort.__________In Tools and Weapons, Brad Smith takes us behind the scenes on some of the biggest stories to hit the tech industry in the past decade and some of the biggest threats we face. From Edward Snowden's NSA leak to the NHS WannaCry ransomware attack, this book is essential reading to understand what's happening in the world around us.Praise for Tools and Weapons: 'The de facto ambassador for the technology industry at large.' The New York Times'In Tools and Weapons, Brad and Carol Ann Browne wrestle with some of the world's toughest technology challenges with common sense and valuable insight reflecting their inside experience. The ideas in Tools and Weapons won't solve all our problems, but they're a very good place to start.' - Reed Hastings, CEO, Netflix'Tools and Weapons is a glimpse behind the curtain as Microsoft reckoned with the Snowden revelations, defended against the vicious cyberattacks, and took both the Obama and Trump administrations to court.' - Rolling StoneTrade ReviewTools and Weapons offers a clear view of the questions raised by new technologies, and a potential path forward for tech companies and for societies. - Bill GatesOne of the few executives willing to speak openly about the industry's most vexing issues. - Sunday Times'A colourful and insightful insiders' view of how technology is both empowering and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future.' - Walter IsaacsonTaming Big Tech will not be easy, but this book . . . shows where to start. - The Financial Times Smith's book is not the typical vanity project churned out by so many Fortune 500 leaders, the generic tomes on leadership and teamwork stocked at airport bookstores near the neck pillows. Tools and Weapons is a glimpse behind the curtain as Microsoft reckoned with the Snowden revelations, defended against the vicious cyberattacks, and took both the Obama and Trump administrations to court.' Rolling StoneBrad Smith makes the case for a new relationship between the tech sector and government - closer cooperation and challenges for each side. - New York TimesBrad Smith and Carol Ann Browne get to the heart of some of the biggest tech issues of our time, including privacy, cybersecurity and responsible AI, and their impact on all of our lives. - Satya Nadella, CEO of MicrosoftThis is a colorful and insightful insiders' view of how technology is both empowering us and threatening us. From privacy to cyberattacks, this timely book is a useful guide for how to navigate the digital future. - Walter Isaacson, bestselling author of The Innovators and Steve JobsComing from an industry driven by disruption, it's refreshing to read Brad Smith's call for the tech sector to assume more responsibility. In Tools and Weapons, Brad and Carol Ann Browne wrestle with some of the world's toughest technology challenges with common sense and valuable insight reflecting their inside experience. The ideas in Tools and Weapons won't solve all our problems, but they're a very good place to start. - Reed Hastings, CEO, Netflix'Casual readers who know Microsoft primarily for Windows, Office and maybe Xbox will be surprised by the level of insight Smith brings to some of the biggest issues facing not just the industry but humanity. [Tools and Weapons] is written for a mass market, not just tech and policy wonks. It offers a framework for everyday readers to understand and think about the implications of powerful new forms of technology. . . . It's full of behind-the-scenes anecdotes, from internal Microsoft meetings to high-level sessions at the Obama and Trump White Houses. It makes ample use of historical references to put modern trends and technologies in context.' - GeekwireBrad Smith has emerged as a vocal and principled thought leader addressing how technology can either help uphold or undermine human rights. As digital technology continues to proliferate, these issues will only grow in importance and command more of the world's attention. - Amal Clooney, international human rights lawyer and co-founder and president, Clooney Foundation for JusticeTools and Weapons reads like a techno-legal thriller, yet offers a thorough and eye-opening account of the major tech controversies of the last decade, from NSA spying through AI ethics and the US-China standoff. Brad Smith, a believer that "great power brings great responsibility" makes it evident that the future of humanity may depend on ethical and responsive leadership in the tech industries, and in this book he sets a high bar for his peers. - Tim Wu, author of The Curse of BignessWith clarity and candor, Brad Smith and Carol Ann Browne have crafted an indispensable guide to understanding and tackling the mightiest tech challenges of our time. Drawing on firsthand experience as well as the lessons of history, this perceptive volume shows that solutions will not be solely governmental nor corporate, but must involve collaboration across sectors and borders. Timely, essential reading for all who care about where the tech world goes next. - Margaret O'Mara, author of The Code'In Tools and Weapons, Smith and co-author Carol Ann Browne, make a persuasive, pragmatic case for owning that responsibility, in everything from digital privacy and surveillance to cybersecurity and social fragmentation to artificial intelligence and facial-recognition technology.' - Seattle Times

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Book SynopsisThe Internet once promised to be a place of extraordinary freedom beyond the control of money or politics, but today corporations and platforms exercise more control over our ability to access information and share knowledge to a greater extent than any state. In Silicon Values, leading campaigner Jillian York, looks at how our rights have become increasingly undermined by the major corporations desire to harvest our personal data and turn it into profit. She also looks at how governments have used the same technology to monitor citizens and threatened our ability to communicate. As a result our daily lives, and private thoughts, are being policed in an unprecedented manner. Who decides the difference between political debate and hate speech? How does this impact on our identity, our ability to create communities and to protest? Who regulates the censors? In response to this threat to our democracy, York proposes a user-powered movement against the platforms that demands change and a new form of ownership over our own data.Trade Reviewone of the leading scholars on Internet control and censorship. * Boston Globe *The Internet has never been the utopia of free and equal expression its ideologues would have us believe it is. Jillian York's vivid reportage shows us that the power to determine who gets to use it to speak, and under what circumstances, is now more concentrated - and less accountable - than ever before. -- Adam Greenfield, author of Radical TechnologiesFor years, Jillian York has been at the forefront of defending freedom of expression online. Her new book unpacks how Silicon Valley corporations have gained more control over speech than the most ambitious of governments and how ill-prepared they often are to use that power in ways that are just and fair. Entertaining, deeply informative and often very personal, Jillian's journey into the world of online speech reflects on deep questions about how we should treat one another and who makes rules for societies in our digital world. -- Ethan Zuckerman, Associate Professor, UMass Amherst and co-founder Global VoicesJillian C. York gives us a personal, relevant, and accessible reflection on how our world has become governed by Silicon Valley. She takes us on an enjoyable journey from San Francisco to Tunis to Cairo to Berlin to trace the change from the early belief in maximizing free speech shared by the big tech platforms and we, the people, alike to the increasing policies of surveillance and control exercised by the platforms (and encouraged by most governments) that makes the struggle for free expression a much more demanding battle. Her conclusions offer hope and guidance as to what we need to do, not just for the sake of free speech but for the freedom to shape our very identity and agency." -- Rasha Abdulla, Professor of Mass Communication at The American University in Cairo, and author of The Internet in the Arab World: Egypt and Beyond.An incisive and compelling read that places Silicon Valley'splatforms and policies in a global context. York knows this terrain intimately,and she takes us to the key battlegrounds that have shaped content moderation,internet governance, and the political economies of online expression. -- Kate Crawford, author of Atlas of AI[Silicon Values] casts a wide-enough net over relevant topics and examples to be richly informative, while still managing to be straightforward in its style. York offers a solid entry point for those who have been following ongoing issues relating to the intersection of politics and technology." -- Jesse A. Lambertson * Library Journal *

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Book SynopsisLonglisted for the FT Schroders Business Book of the Year Award 2023 - A BEST BOOK OF THE YEAR: GQ, Los Angeles Times, WiredWherever you look, money is being re- placed by tokens. Digital platforms are issuing new kinds of money-like things: phone credit, shares, gift vouchers, game tokens, customer data-the list goes on. But what does it mean when online platforms become the new banks? What new types of control and discrimination emerge when money is tied to specific apps or actions, politics or identities?Tokens opens up this new and expanding world. Exploring the history of extra- monetary economies, Rachel O'Dwyer shows that private and grassroots tokens have always haunted the real economy. But as the large tech platforms issue new money-like instruments, tokens are suddenly everywhere. Amazon's Turk workers are getting paid in gift cards. Online streamers trade in wishlists. Foreign remittances are sent via phone credit. Bitcoin, gift cards, NFTs, customer data, and game tokens are the new money in an evolving economy. It is a development challenging the balance of power between online empires and the state. Tokens may offer a flexible even subversive route to compensation. But for the platforms them- selves they can be a means of amassing frightening new powers.An essential read for anyone concerned with digital money, inequality, and the future of the economy.Trade ReviewAn important addition to the growing blockchain canon, written with wit and generosity. -- Kate Knibbs, Best Books of 2023 * WIRED *Tokens deftly gives the basic concept that animates cryptocurrency - the titular token - the critical and historical treatment. -- Brian Merchant, Best Tech Books of 2023 * LA Times *Rachel O'Dwyer offers an introduction to the politics of modern tech darlings: from cryptocurrency to Web3. [Tokens] explores the future of money, which O'Dwyer points out is increasingly "being replaced by tokens", and questions what it means when digital platforms become the new banks. While these tokens offer new types of relationships, ownership, and governance, O'Dwyer warns that they also usher in novel forms of surveillance and discipline. -- Brit Dawson, All the best books to look forward to in 2023 * GQ *Rachel O'Dywer takes us on a fascinating and important journey into the vast realm of hidden currencies that operate in the shadows of mainstream money systems. She shows how unorthodox tokens have been enlisted by those seeking emancipation, but rather than uncritically praising them as breakthrough innovations, she also skillfully draws out the deep ambiguities inherent within them: powerful corporate players are quick to take advantage of the grey area on the edge of standard monetary systems to accumulate more profit and data. A must read for anyone exploring the politics of Big Tech and Big Finance. -- Brett Scott, author of Cloud MoneyNo one has done more thoughtful research or has more nuanced takes than Rachel O'Dwyer. She mercilessly cuts through the hype and yet leaves room for hope. -- Lana Swartz, author of New MoneyIn this endlessly fascinating book, Rachel O'Dwyer illuminates the deep strangeness and complexity of money. Written with engaging style and deep intellectual rigour, Tokens is a bracing and enriching exploration of the future of techno-capitalism. -- Mark O'Connell, author of A Thread of ViolenceToken economies are not your typical markets. Enabling a recent explosion of digital grey economies, tokens are used to represent belonging, appreciation, fandom and exclusivity mediating identities, access and incomes across the vast peripheries of the formal economy. Read O'Dwyers book immediately for a full spectrum overview of how tokens have facilitated fields of social potential and experimentation that have nevertheless been locked down and exploited by the tech companies who own the underlying rails. -- Jaya Klara BrekkeThere's much food for thought in there, often of the kinds that impact our daily lives...O'Dwyer is an engaging, amusing writer. -- Megan Volpert * Popmatters *A cautionary, comprehensive look at money and its virtual discontents * Kirkus Reviews *A groundbreaking exploration of the evolving landscape of tokens beyond the usual critique of financialisation. Through a captivating exploration of history, O'Dwyer reveals the deeply political nature of tokens, shedding light on their enduring presence and demonstrating how today's digital tokens are simply a continuation of humanity's longstanding use of tokens to facilitate a wide range of social processes. * Blockchain Socialist *A must-read for anyone seeking to navigate this new world and shape a fairer future. * Denizen *A sharp, accessible deep-dive on just what is going on with crypto * The Handbook *[Tokens] raises fascinating questions about the future of money -- Régine Debatty * We Make Money Not Art *Shot through with references to philosophy, credit scores and sociological treatises on the nature of money ... [O'Dwyer] leavens the theory with interviews and stories of people who have been sucked into the digital token economy in different ways -- Brooke Masters * Financial Times *[A] timely panorama. -- Chris Horn * Irish Times *This book offers a deep dive - a very deep dive - into how contemporary tokens work, and the consequences of their use, both for the good and for the bad ... A must-read for anyone who cares about the future of money and what the consequences will be for all of us. * The Arts Fuse *Riveting -- Stuart Jeffries * Prospect *Table of Contents1. A Bit of Cheer2. Money Talks, Tokens Track3. Programmable Butter4. Money, but Let's Make It Social5. Eat the Rich6. Trust in the Code7. Outside of Borders8. A Celestial Cyberdimension9. 'When You Live in a Shithole, There's Always the Metaverse'

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Book SynopsisDeliver on your digital transformation by learning from the insights and experiences from organizations adapting their approaches to life in the digital world. Business leaders, industry strategists, academics, and policy makers are all scrambling to make sense of digital transformation, and to define strategies for success in our increasingly digital economy. This book provides today’s leaders, managers, and practitioners with the tools for understanding, leading, and delivering in the digital age. »What I see here is an excellent survey of the best thinking on Digital Transformation. It’s a book I wish I had written.« Brad Power, Process Innovator »A clear and crisply written guide for any manager considering delivering digital transformation who would like a digestible introduction to key technology trends, organisational and social impact as well as a glimpse of the future.« Petrina Steele, Equinix »A thoroughly enjoyable read. A great synthesis of many different sources that I’m sure will be an invaluable guide for managers.« Richard Sargeant, faculty.ai

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Book SynopsisIn his bestselling books The Cult of the Amateur and The Internet is not the Answer, Andrew Keen exposed the cultural and social dangers posed by internet technology. What was once seen as a tool for connecting people and providing opportunities is now recognised as a force that is profoundly reshaping our world. In How to Fix the Future, Andrew Keen sets out a compelling manifesto for improving how we live in the digital age. Taking lessons from the world-changing events of the Industrial Revolution, he travels around the globe, from India to Estonia, Germany to Singapore, investigating the best and worst practices in regulation, innovation, social responsibility, consumer choice and education - and shows what we can do to preserve human values in an increasingly digital world.Trade ReviewA visionary critic * Observer *One of the most combative and acerbic commentators on Silicon Valley * Financial Times *In this bracing book, Keen offers tools for righting our societies and principles to guide us in the future. * Walter Isaacson, author of STEVE JOBS *Pacey and chilling... A powerful, frightening read. * Sunday Times, on THE INTERNET IS NOT THE ANSWER *The most compelling, persuasive and passionately negative thing I've yet read on this topic. * Kazuo Ishiguro, Winner of the Nobel Prize for Literature, New Statesman, on THE INTERNET IS NOT THE ANSWER *

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Book SynopsisSoftware startups make global headlines every day. As technology companies succeed and grow, so do their engineering departments. In your career, you'll may suddenly get the opportunity to lead teams: to become a manager. But this is often uncharted territory. How can you decide whether this career move is right for you? And if you do, what do you need to learn to succeed? Where do you start? How do you know that you're doing it right? What does "it" even mean? And isn't management a dirty word? This book will share the secrets you need to know to manage engineers successfully. Going from engineer to manager doesn't have to be intimidating. Engineers can be managers, and fantastic ones at that. Cast aside the rhetoric and focus on practical, hands-on techniques and tools. You'll become an effective and supportive team leader that your staff will look up to. Start with your transition to being a manager and see how that compares to being an engineer. Learn how to better organize information, feel productive, and delegate, but not micromanage. Discover how to manage your own boss, hire and fire, do performance and salary reviews, and build a great team. You'll also learn the psychology: how to ship while keeping staff happy, coach and mentor, deal with deadline pressure, handle sensitive information, and navigate workplace politics. Consider your whole department. How can you work with other teams to ensure best practice? How do you help form guilds and committees and communicate effectively? How can you create career tracks for individual contributors and managers? How can you support flexible and remote working? How can you improve diversity in the industry through your own actions? This book will show you how. Great managers can make the world a better place. Join us.

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Book SynopsisIn just a decade and half Jack Ma, a man who rose from humble beginnings and started his career as an English teacher, founded and built Alibaba into the second largest Internet company in the world. The company’s $25 billion IPO in 2014 was the world’s largest, valuing the company more than Facebook or Coca Cola. Alibaba today runs the e-commerce services that hundreds of millions of Chinese consumers depend on every day, providing employment and income for tens of millions more. A Rockefeller of his age, Jack has become an icon for the country’s booming private sector, and as the face of the new, consumerist China is courted by heads of state and CEOs from around the world.Granted unprecedented access to a wealth of new material including exclusive interviews, Clark draws on his own first-hand experience of key figures integral to Alibaba’s rise to create an authoritative, compelling narrative account of how Alibaba and its charismatic creator have transformed the way that Chinese exercise their new found economic freedom, inspiring entrepreneurs around the world and infuriating others, turning the tables on the Silicon Valley giants who have tried to stand in his way. Duncan explores vital questions about the company’s past, present, and future: How, from such unremarkable origins, did Jack Ma build Alibaba? What explains his relentless drive and his ability to outsmart his competitors? With over 80% of China’s e-commerce market, how long can the company hope to maintain its dominance? As the company sets its sights on the country’s financial and media markets, are there limits to Alibaba’s ambitions, or will the Chinese government act to curtail them? And as it set up shop from LA and San Francisco to Seattle, how will Alibaba grow its presence and investments in the US and other international markets?Clark tells Alibaba’s tale within the wider story of China’s economic explosion—the rise of the private sector and the expansion of Internet usage—that haver powered the country’s rise to become the world’s second largest economy and largest Internet population, twice the size of the United States. He also explores the political and social context for these momentous changes. An expert insider with unrivaled connections, Clark has a deep understanding of Chinese business mindset. He illuminates an unlikely corporate titan as never before, and examines the key role his company has played in transforming China while increasing its power and presence worldwide.Trade Review"Anybody who thinks the Chinese just copy or steal technology from the West should read this book and think again. Jack Ma is part Bill Gates, part Steve Jobs, part Larry Page, part Sergei Brin, and part Mark Zuckerberg all rolled into one." -- Sir Martin Sorrell, CEO of WPP "Useful, business-minded reporting on an unconventional corporate magnate, containing both corporate and human-interest perspectives." -- Kirkus "This absorbing and well-written portrayal of Ma's character, and his role in Alibaba's development will appeal to a wide range of readers." -- Library Journal "A clean and compelling narrative...[Clark] tells the story with flair." -- Wall Street Journal "A fascinating new book." -- The Economist "A must-read for anyone hoping to navigate China's new economy". -- Financial Times

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Book Synopsis“Jam packed with insights from women in the field,” this is an invaluable career guide for the aspiring or experienced female tech professional (Forbes). As the CEO of a startup, Tarah Wheeler is all too familiar with the challenges female tech professionals face on a daily basis. That’s why she’s teamed up with other high-achieving women within the field—from entrepreneurs and analysts to elite hackers and gamers—to provide a roadmap for women looking to jump-start, or further develop, their tech career. In an effort to dismantle the unconscious social bias against women in the industry, Wheeler interviews professionals like Brianna Wu (founder, Giant Spacekat), Angie Chang (founder, Women 2.0), Keren Elazari (TED speaker and cybersecurity expert), Katie Cunningham (Python educator and developer), and Miah Johnson (senior systems administrator) about the obstacles they have overcome to do what they love. Their inspiring personal stories are interspersed with tech-focused career advice. Readers will learn:• the secrets of salary negotiation• the best format for tech resumes• how to ace a tech interview• the perks of both contracting (W-9) and salaried full-time work• the secrets of mentorship• how to start your own company• and much more! BONUS CONTENT: Perfect for its audience of hackers and coders, Women in Tech also contains puzzles and codes throughout—created by Mike Selinker (Lone Shark Games), Gabby Weidling (Lone Shark Games), and cryptographer Ryan “LostboY” Clarke—that are love letters to women in the industry. A distinguished anonymous contributor created the Python code for the cover of the book, which references the mother of computer science, Ada Lovelace. Run the code to see what it does!Trade Review“Tarah Wheeler Van Vlack is a brilliant role model. With this book, she offers something rare and wonderful--straightforward and honest guidance for women. I am often approached by women asking, ‘How do I get started in tech?’ I recommend reading this book for answers--I wish I’d had it when I was starting out!”— Elissa Shevinsky, editor of Lean Out: The Struggle for Gender Equality in Tech and Start-Up Culture “The essential handbook for women in technology—engaging, practical, and inspirational, with ready-to-use advice, examples, and stories.” —Library Journal“With contributions from hackers, gamers, analysts, and more, this is the book Game Developer Barbie would use to guide her career.”—Bustle“[Women in Tech] contains advice ranging from interviews, networking and entrepreneurship, right over to developing, mentorship and the family balance. It’s actually jam packed with insights from women in the field.”—Forbes“[Women in Tech] discusses salary negotiation, interviewing, and business practices. Along with practical career advice, the book includes personal stories from female tech professionals.”—GeekWire“Tarah Wheeler Van Vlack, author of Women in Tech, wants to stop women from leaving tech jobs mid-career.... [Her] book offers career advice to women who are considering getting into tech, or those already in it who want to take their career to the next level.” —Seattle magazine“[Women in Tech] has practical advice and personal stories from a variety of voices, and it covers every stage of a tech career, from applying for your first job to starting your first company. The book is lively and entertaining, and it’s a vital read for any woman, non-binary, or transgender person working in technology."—Bitch magazine“If you’re a woman in the tech world, or are looking to join it, what’s the best way to succeed? Women in Tech is one expert’s answer.” —GeekGirlCon“If you’re seriously considering tech as a career, this book is for you."—FabFitFun"Both inclusive and empowering"—The Market for Computer and Video Games“With this book, [Van Vlack] sets out to buck the system, giving great advice on how women can forge their own tech career paths.”—The Bellingham Herald"This book features advice from several female professionals on how to succeed in this male-dominated field."—Business Insider"Here's what you need to know [from] security researcher Tarah Wheeler."—Teen Vogue

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Book SynopsisTable of ContentsIntroduction 1 Chapter 1 Digital Literacy 5 Chapter 2 Data Literacy 23 Chapter 3 Technical Skills 39 Chapter 4 Digital Threat Awareness 49 Chapter 5 Critical Thinking 65 Chapter 6 Judgment and Complex Decision- Making 79 Chapter 7 Emotional Intelligence and Empathy 89 Chapter 8 Creativity 99 Chapter 9 Collaboration and Working in Teams 109 Chapter 10 Interpersonal Communication 119 Chapter 11 Working in Gigs 131 Chapter 12 Adaptability and Flexibility 143 Chapter 13 Cultural Intelligence and Diversity Consciousness 153 Chapter 14 Ethical Awareness 163 Chapter 15 Leadership Skills 173 Chapter 16 Brand of “You” and Networking 189 Chapter 17 Time Management 199 Chapter 18 Curiosity and Continual Learning 209 Chapter 19 Embracing and Celebrating Change 221 Chapter 20 Looking After Yourself 233 Final Words 249 About the Author 253 Index 255

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Book SynopsisA David and Goliath story about Ireland's role as prime real estate for the world's largest tech multinationals, and the considerable impact it has had on us as individuals.At the start of the millennium, the Tech giants landed on Ireland's shores. Dublin, once one of Europe's poorest cities, became a beacon of Silicon Valley's promise of progress and power. As the face of the capital was remade in the image of Big Tech, Irish society embraced technology like no other. Romantic Ireland was dead and gone: social media was here to stay.In this provocative account, Aoife Barry explores the human cost of Ireland's Faustian pact with Big Tech, from the local communities uprooted by Google to the traumatised moderators squirrelled in the capital's pockets, keeping the internet safe at a terrible price. Unsettling, insightful, and wryly funny, she paints a portrait of a country addicted to the internet, refreshing the news, refreshing Twitter, scrolling and scrolling towards a feverish future

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Book SynopsisOffers a roadmap for designing and orchestrating vibrant software platform ecosystems. This book offers actionable tools to develop your own platform strategy, backed by original research, tangible metrics, rich data, and cases. It helps you learn how architectural choices create organically-evolvable, vibrant ecosystems.Trade Review"Platform Ecosystems provides an extremely innovative and insightful approach to decode the value creation of platforms and apps. Amrit Tiwana has written a very provocative guide that will help every executive to reconsider their firms' strategic position and potential to deliver products and services via platforms. A must-read for anyone interested in the next generation business." --Eric van Heck, Professor of Information Management and Markets, Rotterdam School of Management, Erasmus University"In “Platform Ecosystems,” Amrit Tiwana delivers a most timely and in-depth perspective of this exciting topic. Ecosystems are at the heart of all modern economic activity and the most powerful known ecosystems have a “platform” at their core, driven by a strong player leading their ecosystem, inviting and mutually boosting the value-add by other players. The combinatorial multipliers of successful ecosystem lead to the competition of entire ecosystems. Understanding the key drivers and mechanisms of platform ecosystems is critically important when contemplating competitive strategies." --Clemens Szyperski, MicrosoftTable of ContentsIntroductionPART I: The Rise of Platforms1. The Rise of Platforms2. Core Concepts and Principles3. Why Platform Businesses are Unlike Product or Service Businesses 4. The Value Proposition of PlatformsPART II: Architecture and Governance5. Platform Architecture 6. Platform Governance PART III: Dynamics and Metrics of Ecosystem Evolution7. Metrics of Evolution8. Real Options Thinking 9. Modular OperatorsPART IV: Orchestrating Evolution 10. Evolving a Platform11. Evolving an AppPART V: The Road Ahead 12. Why Every Product is a Platform Waiting to HappenReferencesGlossary

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Book SynopsisSharp and engaging - The TimesThe intricately-reported, elegantly-crafted story of the website that came out of nowhere, to change everything. - Brad Stone, author of The Everything Store and Amazon Unbound-----------------------------------------------------Now, for the first time ever, discover the story of YouTube: how it started, how it works, and how it came to control our culture.It has entertained us with cat videos, flash mobs, gaming streams and Charlie Bit My Finger.It has educated us with makeup tutorials, DIYs and delicious recipes.It has changed us with advertising, extremism and political propaganda.Since its foundation in 2005, YouTube has existed on a pendulum. Its emergence established a valuable space for unique and important voices to share themselves and their views, and made global stars out of everyday people such as PewDiePie, Shane Dawson and Ryan Higa. It invented the attention economy we all live in today, forever changing how people are entertained, informed and paid online.At the same time, countless extremists have found a home on YouTube, using it to spread misinformation and propaganda - sometimes with real-world life-and-death consequences. The site is massively profitable for its parent company, Google (Alphabet), which has aggressively grown it into a ruthless advertising conglomerate with little regard for its impact beyond the bottom line.In Like Comment Subscribe, Bloomberg tech journalist Mark Bergen delivers the definitive, page-turning account of YouTube. Exploring the stories of the people behind the platform, he tells the story of a technical marvel that upended traditional media, created stars of everyday people, and ultimately changed the world through untamed freedom of speech.Trade ReviewA must-read, unparalleled in its access to the inner thoughts and workings of the people and departments that dictated what content can be seen and what can't. -- Chris Stokel-Walker * The New Scientist *Mark Bergen has delivered the definitive look at how YouTube came to be and how the service has forever changed our society. Like, Comment, Subscribe takes the reader on a journey as a small, whimsical idea morphs into something that alters our collective culture in the most profound of ways-for better and for worse. -- Ashlee Vance, author of Elon Musk: Tesla, SpaceX and the Quest for a Fantastic FutureThe intricately-reported, elegantly-crafted story of a website that came out of nowhere and changed everything. -- Brad Stone, author of The Everything Store and Amazon UnboundAn absorbing, alarming and essential modern histroy of Silicon Valley's supersized platform age. YouTube has redefined celebrity, upended entertainment and politics, and unleashed the best and worst of humanity online. Mark Bergen's deeply reported page-turner takes us on the company's journey from scrappy startup to internet juggernaut, revealing the dark consequences of the pursuit of growth at any cost. -- Margaret O'Mara, author of The Code: Silicon Valley and the Remaking of AmericaA vivid, rollicking ride through the fluorescent-lit halls of one of the most powerful companies in the world as it struggles to steward one of the most anarchic yet culture-defining inventions of our time. Bergen has a novelist's eye, a poet's ear and a business journalist's deadpan command of the heart of the matter. So engrossing I missed my train stop. -- Keach Hagey, author of The King of ContentSharp and engaging -- Kit Wilson * The Times *

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Book SynopsisWhat's it like to start a revolution? How do you build the biggest tech company in the world? And why do you walk away from it all? Paul Allen co-founded Microsoft. Together he and Bill Gates turned an idea - writing software - into a company and then an entire industry. This title tells the story of how it came about.Trade ReviewHighly readable, refreshingly honest * Mail on Sunday *A fascinating tale of the early days of the software industry * Financial Times *A founding father of the modern information age . . . provides a fascinating insight into the ironies of capitalism * The Times *He, and a tiny club of others, literally invented the twenty-first century -- BonoRiveting reading * Observer *

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Book SynopsisAccessible guide to the effect - good and bad - of the internet on our everyday lives.Trade Review'A fantastic read and a marvel of economy ... This is the kind of primer you want to slide under your boss's door' Cory Doctorow, Observer. * Cory Doctorow, Observer *'An accessible guide to the Internet, which covers the nine need-to-know ideas about its cultural significance' Sunday Times. * Sunday Times *Table of ContentsPrologue: Why this book? Take the long view. The web is not the Net. For the Net, disruption is a feature, not a bug. Think ecology, not just economics. Complexity is the new reality. The network is now the computer. The Web is evolving. Copyrights and 'copywrongs': or why our Intellectual Property regime no longer makes sense. Orwell vs Huxley: the bookends of our networked future? Epilogue. Appendix. Acknowledgements. Glossary. Notes. Index.

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Book SynopsisArtificial Intelligence (AI) is the most rapidly developing technology in the current Digital Age, but it is also the least defined, understood and adequately explained technological advance. This book brings together a group of leading experts who assess different aspects of AI from different disciplinary perspectives. The book argues that robots are not living systems but the creations of humans who must ultimately be accountable for the actions of the robots that they have invented. Robots do not have ownership entitlement. The book uses Intellectual Property Rights cases, evidence from roboticists, cybersecurity experts, Patent Court judges, technology officers, climate change scientists, economists, physicists and those from the legal profession to demonstrate that while AI can have very beneficial uses for many aspects of human economy and society, robots are not living systems autonomous from human decision making. This book will be useful to those in banking and insurance, c

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Book Synopsis***BUSINESS BOOK AWARDS - FINALIST 2021***Discover how 25 powerful technology trends are transforming 21st century businesses How will the latest technologies transform your business? Future Tech Trends in Practice will give you the knowledge of today's most important technology trends, and how to take full advantage of them to grow your business. The book presents25 real-world technology trends along with their potential contributions to organisational success. You'll learn how to integrate existing advancements and plan for those that are on the way. In this book, best-selling author, strategic business advisor, and respectedfuturist Bernard Marr explains the role of technology in providing innovative businesses solutions for companies of varying sizes and across different industries. He covers wide-ranging trends and provides an overview of how companies are using these new and emerging technologies in practice. You, too, can prepareTable of ContentsIntroduction 1 1 Artificial Intelligence and Machine Learning 3 2 Internet of Things and the Rise of Smart Devices 15 3 From Wearables to Augmented Humans 25 4 Big Data and Augmented Analytics 37 5 Intelligent Spaces and Smart Places 49 6 Blockchains and Distributed Ledgers 61 7 Cloud and Edge Computing 73 8 Digitally Extended Realities 83 9 Digital Twins 95 10 Natural Language Processing 105 11 Voice Interfaces and Chatbots 115 12 Computer Vision and Facial Recognition 127 13 Robots and Cobots 139 14 Autonomous Vehicles 151 15 5G and Faster, Smarter Networks 163 16 Genomics and Gene Editing 175 17 Machine Co-Creativity and Augmented Design 185 18 Digital Platforms 197 19 Drones and Unmanned Aerial Vehicles 207 20 Cybersecurity and Cyber Resilience 219 21 Quantum Computing 229 22 Robotic Process Automation 239 23 Mass Personalization and Micro-Moments 249 24 3D and 4D Printing and Additive Manufacturing 261 25 Nanotechnology and Materials Science 273 26 A Few Final Words 283 About the Author 285 Acknowledgments 287 Index 289

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Book SynopsisTable of ContentsPreface ix Acknowledgments xi About the Authors xiii Introduction 1 Part I: Understanding Chinese Tech Companies Chapter 1: The Shark versus the Crocodile 15 Chapter 2: Strategy and Tactics of Chinese Tech Companies 29 Chapter 3: Everyone Is Going Global 39 Part II: Pop- Leadership Chapter 4: Leadership 47 Chapter 5: People 73 Chapter 6: Organization 101 Chapter 7: Product 123 Part III: Resteering the Wheel Chapter 8: The Inflection Point 151 Chapter 9: The Global Chinese Community Fills the Gaps 161 Chapter 10: Connecting the Dots 185 Chapter 11: Cross- Pollination of Global Markets 199 Epilogue 217 Index 219

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Book Synopsis'I have no intention of making small bets' - Masayoshi SonIn order to understand what's happening in Silicon Valley, you just need to look at Masayoshi Son.__________There is no one in the world right now who is in a better position to influence the next wave of technology than Masayoshi Son. Not Jeff Bezos, not Mark Zuckerberg, not Elon Musk. They might have the money, but they lack Masa's combination of ambition, imagination, and nerve.Masayoshi Son is the most powerful person in Silicon Valley. As CEO and founder of the Japanese investment firm, SoftBank, 'Masa' has invested in some of the most exciting and influential tech companies in recent memory - Uber, WeWork, ByteDance, Slack, and many others. Prior to that, he was known as one of the first investors in Alibaba and Yahoo!He has an audacious vision for the future and one that is unmatched in the tech industry. Aiming High provides insight into this charismatic and visionary leader.Originally published in Japan, this book charts Son's rise from a Korean immigrant who dropped out of high school to becoming one of the wealthiest people in the world. With unprecedented access to Son, including exclusive interviews, this book creates an authoritative account of how SoftBank and it's visionary and charismatic CEO is shaping the future of tech.__________

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Book SynopsisIn their short history, Bitcoin and other cryptocurrencies have gone through booms, busts, and internecine wars, recently reaching a market valuation of more than $2 trillion. The central promise of crypto endures-vast fortunes made from decentralized networks not controlled by any single entity and not yet regulated by many governments.The recent growth of crypto would have been all but impossible if not for a brilliant young man named Vitalik Buterin and his creation: Ethereum. In this book, Laura Shin takes readers inside the founding of this novel cryptocurrency network, which enabled users to launch their own new coins, thus creating a new crypto fever. She introduces readers to larger-than-life characters like Buterin, the Web3 wunderkind; his short-lived CEO, Charles Hoskinson; and Joe Lubin, a former Goldman Sachs VP who became one of crypto's most well-known billionaires. Sparks fly as these outsized personalities fight for their piece of a seemingly limitless new business opportunity.This fascinating book shows the crypto market for what it really is: a deeply personal struggle to influence the coming revolution in money, culture, and power.

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Book Synopsis'It is rare for a business analysis to read like a thriller – this one does.' – Azeem Azhar, Founder, Exponential View 'Vital to understanding how[TikTok] works and the impact it's having.' – Damian Collins MP, former chairman of the House of Commons Digital, Culture, Media and Sport Select Committee 'TikTok Boom is a must read for students, scholars, and policy makers.' – David Craig, Clinical Professor, USC AnnenbergA whole generation is hooked on TikTok. In just a few years, it’s raced ahead of WhatsApp and Instagram to become the biggest app in the world. But how did it burst into life and overtake its rivals? Delving deep into its upstart origins, TikTok Boom charts the astonishingly rapid rise of China’s viral video app. It yields new insights into its culture, addictive algorithm, and influencer ecosystem. And it reveals the influence its owners in Beijing are having on hundreds of millions worldwide through the use of little-known content guidelines. TikTok is the emerging battleground for a geopolitical tussle between East and West for control of social media. TikTok Boom is a rollercoaster business story bristling with ambition and drama. Find out where TikTok came from and where it's going. Find out how TikTok Works and whether it can work for you.Reviews'A careful, detailed teardown of the people, culture and technology behind the world's most dynamic social network. It is rare for a business analysis to read like a thriller – this one does.' – Azeem Azhar, Founder, Exponential View'It's clear that Stokel-Walker's strength is that he's not just TikTok-literate, he's TikTok-fluent. He knows the product, the people, and the entire ecosystem inside and out, and it is this familiarity that makes his telling so compelling, because he knows how to make you feel like you, too, are an insider in this strange new world.' - Rui Ma, founder, Tech Buzz China'Blending journalistic narrative with state-of-the-art academic research, no other author comes close to weaving this epic tale of the rise of China’s first global platform threatening Silicon’s Valley hegemony while operating as inflection point around the rise of one globe two Internet systems. This is a must read for students, scholars, and policy makers.' – David Craig, Clinical Professor, USC Annenberg'This book charts the story of an app on the rise that's changing the world of tech, charting the future of culture, and creating a new world of work: the creator economy... it breaks down some of the biggest questions for the future of work and culture.' - Li Jin, Atelier VenturesExtract: ByteDanceAsk most people what ByteDance is and they’ll likely meet you with a blank stare. Yet it is the owner of TikTok and a host of other world-leading apps. Founded in March 2012, it’s worth about $180 billion – up from its $75 billion in 2018 when the Japanese technology investors SoftBank Group bought into the company. Despite the fact that its apps are used by two billion people worldwide, earning it $34 billion in revenue in 2020, ByteDance deliberately keeps a low profile among the general public in the West. It wants its products to take centre stage. It’s a strategy devised by its low-key, but intensely-driven founder, Yiming Zhang. Whereas his fellow Chinese rival, Musical.ly’s Alex Zhu, is creative and flighty, Zhang is measured and focussed. Compared to his more brash counterparts in China, such as Jack Ma, the former boss of Alibaba Group, who’s known for his exuberance and outgoing personality, he is even a little dull. Considered. He practises ‘delayed gratification.’ He’s rational – though his choice of clothing, T-shirts and jeans, makes him more laid back than the average Chinese executive. Imagine the slightly underwhelming disappointment of Mark Zuckerberg, rather than the zany pinball personality of Elon Musk. Born in 1983 in the city of Longyan in the coastal province of Fujian that’s known for having the highest proportion of emigrants to the Western world in all of China, Zhang is, however, fiercely independent. While many people entering China’s tech sector are comfortable to land a job at one of the pre-existing Chinese tech giants, Zhang ignored that route. He was not after the quick buzz of instant success by piggybacking onto a pre-existing victor: he played the long game. Buy the book to carry on readingTrade Review'It is rare for a business analysis to read like a thriller – this one does.' – Azeem Azhar, Founder, Exponential View 'Vital to understanding how[TikTok] works and the impact it's having.' – Damian Collins MP, former chairman of the House of Commons Digital, Culture, Media and Sport Select Committee 'TikTok Boom is a must read for students, scholars, and policy makers.' – David Craig, Clinical Professor, USC Annenberg'It is rare for a business analysis to read like a thriller – this one does.' – Azeem Azhar, Founder, Exponential View 'Vital to understanding how[TikTok] works and the impact it's having.' – Damian Collins MP, former chairman of the House of Commons Digital, Culture, Media and Sport Select Committee 'TikTok Boom is a must read for students, scholars, and policy makers.' – David Craig, Clinical Professor, USC AnnenbergTable of ContentsIntroduction. Explanation of TikTok's power to create social media stars and the rise of Chinese tech challenging the dominance of Silicon Valley. Mentions Yazmin How, Andy Warhol, super-viral videos, Curtis Roach, artificial intelligence,GAFA, Google, Apple, Facebook, Amazon, Donald Trump 1. Haywire Servers. The success of TikTok forerunner Musical.ly, lip-synching app, founded by Alex Zhu. Mentions TikTok active users, YouTube growth, Periscope livestreaming, Vine app, Yiming Zhang, Instagram, Facebook 2. The Convention Centre, 2019. TikTok's stellar growth becomes apparent at VidCon in 2019. Mentions VidCon London,Hank Green,John Green author,YouTubers, Zoe Glatt, TikTok, TikTokkers, TikTokers, Lil Nas X Old Town Road, Will Smith, Vicky Banham, Hannah Snow, Laura Edwards 3. The First Global Chinese Platform. TikTok becomes China's first social media Goliath, ending decades when Chinese firms primarily made products for Western consumers. Silicon Valley, Facebook, Twitter, Chinese tech, Made in China, Created in China, Cambridge Analytica scandal, Chinese apps 4. China Versus the World. The Chinese Communist Party and control of TikTok. Mentions China National Propaganda and Ideology Work Conference, Xi Jinping, China Communist Party, Wang Yongzhang, Great Firewall of China, Weibo, LinkedIn 5. Creator Focus: Luca Gallone. Feature on a TikTok creator who performs magic tricks, having been on TV show Britain's Got Talent. Mentions @lucagallone, private magic show, TikTok magician, LGBTQ TikTok, cooking TikTok, witchtok, magic TikTok, TikTok versus YouTube 6. The Super App Store. Introducing ByteDance, the Chinese tech company behind TikTok. Mentions TikTok founding, ByteDance, Chinese tech company, Yiming Zhang, Alex Zhu, SoftBank, Alibaba Group, Jack Ma, Nankai, Steve Jobs, Jack Welch, Elon Musk, Mark Zuckerberg, Toutiao, Fanfou, 99Fang, Neihan Duanzi 7. The Importance of Memes. How viral images and messages have helped spread social media apps, particularly TikTok. Mentions video sharing platform, Vine video app, Shawn Mendes, Jake Paul, Lele Pons, YouTubers, decline traditional media, Gregor Reynolds, Put Your Finger on the Screen, Disney 8. We Want Our Money. Vine short-form video app loses the support of its creators after failing to pay them enough money - a lesson TikTok learns. Vine’s head of creator development, TikTok, Karyn Spencer, Twitter acquisition Vine, King Bach, Andrew Bachelor, Yiming Zhang, ByteDance apps 9. Acquiring Fame. ByteDance buys innovators such as Jukedeck as it builds its tech platforms. Mentions John Bolton, AI companies, computer-generated music composer, Flipagram, Yiming Zhang, Apple acqui-hire, Google, Facebook, Toutiao 10. Alex Zhu. Zhu's development of the app that blasted TikTok to success: Musical.ly. Yiming Zhang, Toutiao, Lip Sync Battle, Instagram Facebook Messenger, participatory design, WeChat 11. An Easy Birth. ByteDance capitalises on the success of Toutiao and launches a short-form video app, Douyin. Kelly Zhang, Alex Zhu, Musical.ly, Kuaishou, algorithmic power, Sun Tzu Art of War, ByteDance, AI Lab 12. Launch of TikTok. ByteDance launches Douyin's cousin in Western markets. Thailand, TikTok Taiwan, TikTok Indonesia, Vietnam, Google Play Store, Android phone app, Zoe Glatt, livestreaming, zheng nengliang, meibai 13. Paying for Popularity. ByteDance realises how to launch TikTok into new markets by advertising and signing up Instagram influencers. TikTok India, digital advertising, television advertising, Yiming Zhang, clicks per mille, Instagram stars, Geetha Sridhar, Hydroman, TikTok logo watermark 14. Takeover of Musical.Ly. ByteDance buys Musical.ly to expand TikTok in western markets. Mentions Alex Zhu, Japan, Thailand, Taiwan, Indonesia, Vietnam, TikTok’s vibrating musical note, Douyin, ByteDance global video domination 15. Creator Focus: Anna. Feature on TikTok creator Anna Bogomolova. Mentions TikToker, TikTokker, @Anna, Thomas ‘Tomska’ Ridgewell, YouTuber, Muffin Time video, PewDiePie, YouTube, Instagram, Japan kawaii culture, VidCon London 2019, lip-syncing videos 16. The Secrets of Success. An in-depth analysis of how TikTok users interface with the app. Mentions Eternal Sword, Krystle Byrne, Sarvenaz Myslicki, TikTok algorithm, Charli D’Amelio, Mariah Amato, becoming TikTok star 17. How We Use TikTok. Capturing the full picture on an individual's use of TikTok, showing the addictiveness of its algorithm. Mentions Canada, Eternal Sword M, Krystle Byrne, Zahraa Berro, Charli D'Amelio, Muslim TikTok, Hollie Geraghty 18. Controlling the Ecosystem. How TikTok's owners ByteDance, reward creators on the platform, while retaining control of the app, through such programmes as the TikTok Creator Marketplace. Mentions TikTok business history, multi-channel networks, MCN stars, influencers, ByteDance, YouTube ecosystem 19. Managing the Talent. Exploring the companies and managers who guide the careers of TikTokers. Mentions Noah Beck, TalentX Entertainment, Josh Richards, Instagram, Sway LA, Bryce Hall, TikToker bad boy, TikTok stars, TikTok influencer agency, TikTok management company, TikTok followings 20. Supporting the Community. How TikTok learnt the mistakes of the Vine app and rewards its popular creators so that they remain on the platform, through programmes such as the TikTok Creator Fund. Mentions TikTok money, TikTok creator riches, Curtis Newbill, Douyin, Alex Zhu, D’Amelio sisters 21. Extra Money for Stars. How TikTok hires key staff and recruits influencers and creators from other social media platforms, to ensure its exponential growth continues. Mentions Pentos, TikTok analytics tool, Fabian Ouwehand, A.me, TikTok influencers, #TikTokPartner 22. Creator Focus: Cumbermatch. How lookalike celebrities such as Peter Clarke, who resembles the actor Benedict Cumberbatch, can build millions of followers on Twitter. Other examples are creators who look like Rihanna and Robert Downey. Mentions Jr. Paige Niemann, celebrity lookalikes, Ariana Grande 23. Yiming Zhang’s Creation. Inside the headquarters in Beijing of ByteDance, the company behind TikTok, exploring its work ethic and motivation. Chinese capital, Chinese tech, TikTok founder ByteDance, Yiming Zhang, ByteDance salary, Google, Facebook, Silicon Valley rival, ByteStyle principles, Huawei 24. Growing Pains. Further exploration of TikTok's owner ByteDance, including its official HQ in the Cayman Islands and its strategy for expanding its apps into Western countries. Yiming Zhang, ByteDance, Chinese staff ByteDance, ByteDance Ltd, Cayman Islands company, TikTok tax structure, ByteDance HK 25. Flexing Celebrity with Arnie. How TikTok expands its reach through the inclusion on the platform of celebrities such as Hollywood actor, Californian politician and former bodybuilding champion Arnold Schwarzenegger. Mentions TikTok Los Angeles, Raining Men, Cardi B, Douyin, recruiting celebrities 26. Censorship: An East-West Divide. How ByteDance moderates content on TikTok, including the differences in censorship between Chinese and Western versions of the app and discussing the treatment of sensitive issues such as Tibet, Taiwan, Uyghur Muslims, 2014 Ukrainian Revolution and Osama Bin Ladin 27. Creator Focus: Sparks and Tarts. The sudden emergence of a TikTok star, in this instance an unlikely one in the form of a labourer in London, Danny Harris, the inspiration behind the dancing builders @sparksandtarts. Mentions normal people stars TikTok, TikTok dance troupes, Covent Garden performers 28. Changing What Music Means. TikTok's impact on popular music, revitalising the genre after the collapse in sales of CDs and vinyl and breaking new acts. Interviews with senior TikTok executives. Mentions TikTok pop music, Spotify, YouTube, TikTok influence popular culture, Paul Hourican, Musical.ly 29. Doja Cat’s Story. A feature on the success of musician Doja Cat, following a breakout video on TikTok, and Lil Nas X's Old Town Road. Mentions Zandile Dlamini, Doja Cat, Doja Cat Say So, Charli D’Amelio, TikTok’s biggest star, Nicki Minaj, Jacob Pace, Musical.ly, JP Saxe, Old Town Road, TikTok viral 30. TikTok Mash-Up. How TikTok is changing the very nature of art forms, such as video and popular music. Mentions Jacob Feldman, Vine, Plot Twist, Soulja Boy’s 2007 cult classic song Crank That, Musical.ly, Berkeley School of Music Boston, Lil Nas X Old Town Road 31. One Hit Wonders. Musicians whose old hits have been revived by TikTok, whose video makers resurface forgotten tracks, cartoons and TV shows. Mentions Arista, Matthew Wilder, Break My Stride, Mariah Carey, Rolf Zuckowski, Sony, In der Weihnachtsbäckerei 32. The Convention Centre, 2020. How TikTok's profile has changed in a short time, taking centre stage in the short-form video world. Mentions Neffati Brothers, VidCon, Jamel Neffati, TikTok, YouTuber Simon Clark, Charlie Chaplin, JOBY GuerillaPod, VidCon London 2020, Shoreditch TikTok party 33. Creator Focus: Grandad Joe. TikTok can make stars of ordinary people, such as Grandad Joe, an 88-year-old grandfather from the English Midlands, who is followed by four million people. Mentions ordinary people stars TikTok, Joe Allington, @grandadjoe1933, millions TikTok followers, karaoke TikTok 34. Growing Power. How TikTok expanded across the world, capitalising on the growth of smartphone use and moving in new directions with the rise in online political activism such as #blacklivesmatter. Mentions TikTok Android smartphones, App Annie, mobile data TikTok, Douyin, TikTok scroll, Musical.ly 35. India Boom and Bust. The rapid advertising-driven rise and political fall of TikTok in India, following a ruling by the Indian High Court. Indian users move on to substitute video apps such as Rizzle. Mentions India TikTok, Delhi, Bangalore, Chennai,Mumbai, Jio, Israil Ansari, WhatsApp, TikTok Taj 36. End of Silicon Valley Dominance. Simon Valley's control of social media slips as TikTok and China more generally start to exert their tech skills and ambition. Mentions Silicon Valley GAFA, TikTok HQ ShuangYuShu, Tim Cook, Taylor Lorenz, ByteDance, Netflix, Amazon, TenCent, WeChat, Yiming Zhang 37. Opposition Grows in the United States. Antipathy towards China's control of tech grows in the US where politicians start to act against TikTok's growth, bolstered by support from US President Donald Trump. Mentions Yiming Zhang, Alex Zhu, Xi Jinping, Washington, Beijing, Belt and Road Initiative 38. Donald Trump Acts. US President Donald Trump tries to ban TikTok, claiming the Chinese app is a security threat to Americans. Mentions Trump White House, US ban TikTok, Wilbur Ross, Patrick Ryan, Lark TikTok messaging system, Kevin Mayer, Yiming Zhang, Vanessa Pappas 39. Digging into the Data. Analysing whether TikTok represents a security threat to Western users. Mentions Chinese state, Western apps, Michael Gove, Donald Trump, Barack Obama, Huawei, Committee on Foreign Investment in the United States, CFIUS, 5G network, ByteDance, Uyghur Muslims, Ren Zhengfei 40. Creator Focus: Mackenzie Turner. Feature on TikTok creator Mackenzie Turner, a Canadian comedian. Mentions YouTuber, Vancouver, Sham Faek, Kobe Zhou, Lael Hansen, @mackenzieturner0, comedy skits TikTok, Simon Fraser University, YouTube channel, finding fame on TikTok 41. Competition. Exploring how rival apps will threaten the future of TikTok, including Zynn and Kwai, and video tools such as Collab developed by Facebook and other major Silicon Valley rivals to TikTok. Mentions Facebook Lasso, Lasso app, Facebook Collab, Dom Hofman, Vine, Kuaishou, Owlii, Zynn, Baidu 42. Zhang Steps Back, ByteDance Races Forward. Amid pressure from the Chinese Communist Party, ByteDance's founder Yiming Zhang moves from public view, while TikTok and other apps continue to surge in popularity worldwide. Mentions Yiming Zhang, TikTok founder, ByteDance, TikTok algorithm 43. The Battle for Supremacy. Discussing who will win the race for tech supremacy, Silicon Valley in the US through tech giants such as Facebook, Google, and Amazon, or companies from Communist China such as ByteDance, Kuaishou and Tencent. Mentions ByteDance, TikTok supremacy, Google, Yiming Zhang Conclusion. Looking at have we have learnt about TikTok, its parent company ByteDance and the geopolitical tech battle between China and US. Mentions Chinese state control, TikTok growth, western social media, Xi Jinping, Yiming Zhang, Jack Welch, Silicon Valley billionaires, Elaine Jing Zhao Acknowledgements. Author Chris Stokel-Walker thanks TikTok's executives, including its PR team, for giving access to key members of staff, and to the dozens of current and former members of staff who spoke about TikTok and ByteDance anonymously Notes. Extensive references covering the key facts about TikTok, ByteDance, Douyin and other aspects of the social media battle between China and US companies

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Book SynopsisFreelancers make up one of the fastest-growing groups of workers in North America. But, in today’s fractured and quick-paced media industry, where do you start? This book is a guide for journalism students, recent graduates, and early-career journalists looking to better understand both the creative and business sides of freelance work in Canada and the US. Learn how to develop your personal brand, how to pitch to different types of publications and media outlets, and how to plan for your financial future as a freelancer (yes, it's possible!). Practical and easy to read, The New Journalist's Guide combines more than a decade of the author’s personal experience as a freelance journalist with the perspectives of freelancers and experts across Canada and the US in a range of fields.Trade Review“Meg Wilcox has managed to take the complexity out of a career path that intimidates so many journalists. Packed with sharp advice on everything from pitching stories to protecting your rights, The New Journalist’s Guide to Freelancing should be on every freelancer’s shelf, right next to the thesaurus and stylebook. I wish I could go back in time and give it to my younger self to save me from lost time, money, and embarrassing mistakes.” — Omar Mouallem, multimedia journalist and bestselling author of Praying to the West: How Muslims Shaped the Americas“Finally, a guide for freelancers that not only illuminates professional practices that can seem opaque yet also shines a light on issues of labour, power, and equity. Along with trade tips and engaging profiles, freelancers will gain the vital insight that, in today’s tumultuous journalism industry, you don’t have to go it alone.” — Nicole Cohen, Associate Professor, University of Toronto, author of Writers’ Rights: Freelance Journalism in a Digital AgeTable of Contents Introduction Chapter 1: What is freelance work? MEET A FREELANCER: Anupa Mistry, writer and producer Chapter 2: Building your brand … and your network. MEET A FREELANCER: Gabe Bergado, editor and writer Chapter 3: Ready, set, pitch! MEET A FREELANCER: Jeremy Klaszus, writer and founder of The Sprawl Chapter 4: It's Business Time. MEET A FREELANCER: Erin Lowry, financial writer and author of the Broke Millennial series Chapter 5: Freelance Business Basics. MEET A FREELANCER: Trevor Solway, filmmaker Chapter 6: Tax Time. MEET A FREELANCER: Kat Eschner, freelance science and business journalist Chapter 7: Navigating the law as a freelancer. MEET A FREELANCER: Rebecca Collard, broadcast journalist and writer Chapter 8: Contracts and negotiations. MEET A FREELANCER: Omar Mouallem, nonfiction writer and filmmaker Chapter 9: Freelance work in the bigger picture. MEET A FREELANCER: Desmond Cole, independent journalist, activist, and author Last Thoughts

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Book SynopsisIn 2011, Tim Cook took on an impossible task - following in the footsteps of one of history''s greatest business visionaries, Steve Jobs. Facing worldwide scrutiny, Cook (who was often described as shy, unassuming and unimaginative) defied all expectations. Under Cook''s leadership Apple has soared: its stock has nearly tripled to become the world''s first trillion-dollar company. From the massive growth of the iPhone to new victories like the Apple Watch, Cook is leading Apple to a new era of success. But he''s also spearheaded a cultural revolution within the company. Since becoming CEO, Cook has introduced a new style of management that emphasizes kindness, collaboration and honesty, and has quietly pushed Apple to support sexual and racial equal rights and invest heavily in renewable energy. Drawing on authorized access with several Apple insiders, Kahney, the world''s leading reporter on Apple, tells the inspiring story of how one man attempted to replace the irreplaceable and succeeded better than anyone thought possible.Leander Kahney has covered Apple for more than a dozen years and has written four popular books about Apple and the culture of its followers, including Inside Steve''s Brain and Jony Ive. The former news editor for Wired.com, he is currently the editor and publisher of CultofMac.com. He lives in San Francisco.Trade ReviewA rich narrative * The Wall Street Journal *A praise-filled yet also critical one-decade performance report on Apple CEO Tim Cook * Kirkus Reviews *

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Book SynopsisEnter the world of Steve Jobs -- disrupter, icon, hero -- and be inspired by his fascinating life presented here as a graphic novel.This fast-paced and entertaining biography is a perfect complement to text-heavy books on Steve Jobs like Walter Isaacson's biography. Steve Jobs is the subject of a major movie project this Autumn, and this graphic telling of his life-story presents him as the ultimate American entrepreneur, who brought us Apple Computer, Pixar, Macs, iPods, iPhones and more. It''s a unique and stylish book, sure to appeal to the legions of readers who live and breathe the perfect blend of technology and design that Jobs created.Jobs's remarkable life reads like a history of the personal technology industry. He started Apple Computer in his parents' garage and eventually became the tastemaker of a generation, creating products we can't live without. Through it all, he was an overbearing and demanding perfectionist, both impossible and inspiring.

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Book SynopsisGet a sneak peek into the future of technology, finance, and the metaverse In The Web3 Era: NFTs, the Metaverse, Blockchain and the Future of the Decentralized Internet, renowned finance and technology expert David Shin connects pivotal moments from the history of human progress and global trade with current events that are shaping the world of tomorrow through a fascinating and insightful exploration of the long-term, next-level use cases of non-fungible tokens and digital assets, and their implications for industries that leverage these advancements. In the book, you'll find discussions of the challenges and opportunities for institutions awaiting the arrival of the Web3 space; how old Western central powers are struggling to keep up with the digital currencies of the East; and why our voices will matter as consensus-driven tribes converge to form DAOs. You'll also discover the potential of blockchain as a pivotal engine for driving the metaverse economy and transTable of ContentsIntroduction ix 1 Rise of the DAOs 1 King for a Day 5 Does Your Vote Really Count? 8 What a Wonderful, Trustless World 10 Why the First DAO Had to Fall 13 New-Age Tribes 15 2 When the World Becomes Your Village. . . 19 When We Left Gold Behind. . . 27 The Corruption of Trade 30 Decentralized Trading, Reputation Tokens, and the Death of the Irresponsible Influencer-Marketer 32 Can’t Buy Me Love. . . 35 3 The New Centralization 39 Who Owns the Fed? 42 To Teach the World to Sing in Perfect Harmony 46 Central Bank Digital Currencies and Data Collection 49 Is Anything Real Anymore? 51 You Can’t Always Get What You Want. . . 55 4 Tower of Babel 2.0 61 Lost in Translation 66 The Language of Progress 68 The Byzantine Generals Problem 72 Creating Consensus and Spreading It 75 The Antichrist is Coming 77 5 Soul Beyond Face Value 81 Digital Gangsters’ Paradise 86 The Angry Face Algorithm 91 It’s a Long Road From Rakhine 95 If You Tolerate This Then Your Children Will Be Next 98 Your Soul Defines You 100 6 Back to Africa 105 We are Family? We are Françafrique 113 The Last Colonial Currency 117 The African Union? 120 The Last Digital Frontier 122 7 The American Way 129 The United States of Isolation 137 The Fall of the Petrodollar 140 Defeating the Dollar 148 The New Bretton Woods 154 8 When We Meet in the Metaverse. . . 159 Beyond the Planet of the Bored Apes 163 When Worlds Collide. . . 170 A Meaningful Place 177 9 Of Builders and Villains. . . 185 Walking on the Moon: The Rise and Fall of Terra LUNA 190 Sex, Drugs, and Balance Sheets: How a Bunch of Kids Created and Destroyed FTX 201 Speculation, the Language of Fools 211 10 The Nature of a Nurturer: Reflecting on the Klaytn Journey 215 A Blockchain to Connect All Blockchains 220 TPS is King 225 Building on Top of The World’s Blockchain 227 Shared Governance of a Shared Ecosystem 229 11 A Brave New World 235 I’m Still Walking, So I’m Sure I Can Dance 240 The First Days are the Hardest Days 243 You Speak My Language 247 Index 253

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Book SynopsisExplore how the metaverse is changing our lives in this fast-paced, informative, and fresh take on where technology is leading usIn Interconnected Realities, Leslie Shannon, Head of Trend and Innovation Scouting at Nokia, delivers an energizing and optimistic new take on the Metaverse. Starting with metaverse realms already in existence today, the book explores the purpose that each independent platform serves, as well as how all these disparate realms will ultimately be stitched together to permanently transform our personal and business lives. You'll read about: The different metaverses: social, wellness, service, enterprise, gaming, and web3The future of augmented and virtual realitiesHow the metaverse is already woven into our daily livesExploring the purpose of the metaverse A singularly insightful and informed exploration of a fascinating subject at the intersection of technology, business, and society, Interconnected Realities is an essential resource for executives, busienss leTable of ContentsPreface Why Are We Here? Chapter 1 Introduction to the Metaverse Chapter 2 The Social Metaverse Chapter 3 The Wellness Metaverse Chapter 4 The Service and Social Good Metaverse Chapter 5 The Gaming Metaverse Chapter 6 The Web3 Metaverse Chapter 7 The Enterprise Metaverse Chapter 8 Today’s Metaverse-Adjacent Consumer Augmented Reality Chapter 9 Metaverse Gamechangers Chapter 10 Our Metaverse Superpowers Epilogue Interconnected Realities About the Author Index

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Book SynopsisDiscover how AI is changing healthcare.According to estimates, the healthcare AI market will grow to over $45 billion by 2026. Now is the time for everyone involved, including medical consumers and entrepreneurs, to understand and embrace the AI in healthcare revolution.AI continues to advance at breakneck speeds. Nowhere else is AI moving faster than in the health care sector, where it’s being used to improve millions of lives at every point in the healthcare system. In this book, you will take a deep dive into the remarkable strides that AI is making, with chapters covering:The current and future implementation of AI in healthcare and medicine.The impact of AI in drug discovery with examplesincluding how AI helped bring the COVID-19 vaccines to market.Answers to ethical and privacy concerns about healthcare AI.Best practice guides for practitioners and administrators.A roadmap for startups and investors in healthcare AI.…And so much more!

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Book SynopsisLead in the digital age and unleash your organization's hidden potential.Innovation From Within will empower you to master innovation, tap into your organization's hidden potential, and take a leading role in the ever-evolving digital landscape.Learn how to: Navigate digital challenges with precision and authority Unlock organizational talent and foster innovation from within Innovate fearlessly, embrace change, and drive transformative ideas with confidence Break down barriers that hinder execution for seamless implementation of digital strategies Position yourself at the cutting edge of the digital age and make a substantial impact within your organization and beyond

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Book SynopsisThe gripping inside story of the race to build conversationally capable computersChat with the author: ask your Alexa device to ‘open the voice computing book’__________________The next great technological disruption is coming.The titans of Silicon Valley are racing to build the last, best computer that the world will ever need. Whoever successfully creates it will revolutionise our relationship with technology – and make billions of dollars in the process. It is known as conversational AI.For years, computers that can speak and think like humans have been on the verge of becoming a reality. Now, James Vlahos introduces the researchers at Google, Amazon and Apple who are leading the way to a voice tech revolution. And he reveals how their discoveries will transform every sector of society – from revolutionising how we use the internet, to transforming our understanding of consciousness.Vlahos’s research leads him to one fundamental question: What happens when our computers become as articulate, compassionate, and creative as we are?__________________‘Brilliant and essential . . . You’ll find insights and meaning on every page, and you’ll keep turning them. This book is dynamite.’ NICHOLAS THOMPSON, editor-in-chief of Wired‘Conversational AI is a genuine paradigm shift in our experience with technology. Vlahos brings the whole story to life . . . A thoughtful and enjoyable read.’ TOM GRUBER, co-creator of Siri‘The baton of disruption has been passed from the smart phone to voice, and Vlahos helps make sense of this tectonic shift.’ SCOTT GALLOWAY, author of The Four‘Voice computing is revolutionising the way we interact with our devices. Talk to Me offers a road map showing how we got to this point and the opportunities and risks that lie ahead.’ MARTIN FORD, author of The Rise of the Robots‘James Vlahos has written an excellent book on how voice computing has become more and more of a growing presence in our everyday world.’ RAY KURZWEIL, author of The Singularity Is NearTrade ReviewBrilliant and essential . . . You’ll find insights and meaning on every page, and you’ll keep turning them. This book is dynamite. -- NICHOLAS THOMPSON, editor-in-chief of WiredConversational AI is a genuine paradigm shift in our experience with technology. Vlahos brings the whole story to life . . . A thoughtful and enjoyable read. -- TOM GRUBER, co-creator of SiriThe baton of disruption has been passed from the smart phone to voice, and Vlahos helps make sense of this tectonic shift. -- SCOTT GALLOWAY, author of The FourVoice computing is revolutionising the way we interact with our devices. Talk to Me offers a road map showing how we got to this point and the opportunities and risks that lie ahead. -- MARTIN FORD, author of The Rise of the RobotsJames Vlahos has written an excellent book on how voice computing has become more and more of a growing presence in our everyday world. -- RAY KURZWEIL, author of The Singularity Is Near

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