Health systems and services Books
Taylor & Francis Ltd The Tyranny of Health
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£35.14
Taylor & Francis Ltd Administrative Therapy The role of the doctor in the therapeutic community
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£199.50
Taylor & Francis Ltd Mainstreaming Complementary and Alternative Medicine
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£142.50
Taylor & Francis Ltd Mainstreaming Complementary and Alternative Medicine
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£44.64
Taylor & Francis Ltd Childbirth in the Global Village
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£35.24
Taylor & Francis Ltd Domestic Violence A Handbook for Health Care Professionals
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£128.25
Taylor & Francis Ltd Domestic Violence A Handbook for Health Care Professionals
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£50.34
Taylor & Francis Ltd NurseLed Clinics Practical Issues
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£128.25
Taylor & Francis Ltd NurseLed Clinics Practice Issues
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£42.99
Taylor & Francis Ltd The Age of the Inquiry
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£142.50
Taylor & Francis Ltd The Age of the Inquiry
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£44.64
Taylor & Francis Ltd Power and Conflict Between Doctors and Nurses Breaking Through the Inner Circle in Clinical Care
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£46.54
Taylor & Francis Ltd Lessons in Leadership
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£44.64
Taylor & Francis Comparative Biomedical Policy Governing Assisted Reproductive Technologies 32 RoutledgeECPR Studies in European Political Science
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£75.99
Taylor & Francis Ltd Studying the Organisation and Delivery of Health Services A Reader
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£37.59
Taylor & Francis Migration and Health in Asia Routledge Research in Population and Migration
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£128.25
Taylor & Francis Managing for Health
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£51.29
Taylor & Francis Ltd Trusting Medicine The Moral Costs of Managed Care
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£128.25
Taylor & Francis Ltd Healthcare Systems Ergonomics and Patient Safety
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£102.00
Taylor & Francis Migration and Health in Asia 10 Routledge Research in Population and Migration
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£51.29
Taylor & Francis The New Sociology of the Health Service
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£128.25
Taylor & Francis The New Sociology of the Health Service
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£35.14
Taylor & Francis The Social History of Health and Medicine in Colonial India
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£95.00
Taylor & Francis Ltd Theorising Social Exclusion
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£128.25
Taylor & Francis Theorising Social Exclusion
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£39.99
Taylor & Francis Global Health and Human Rights Legal and Philosophical Perspectives 1 Routledge Research in Human Rights Law
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£137.75
Taylor & Francis Governing the New NHS
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Taylor & Francis Health Professionals and Trust
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£128.25
Taylor & Francis The Social History of Health and Medicine in Colonial India
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£29.99
Taylor & Francis Neoliberal Governance and International Medical Travel in Malaysia
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£137.75
Taylor & Francis Ltd Home Birth
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£128.25
Taylor & Francis Ltd Home Birth
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£31.99
Taylor & Francis A Social History of Maternity and Childbirth
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£128.25
Taylor & Francis A Social History of Maternity and Childbirth
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£42.99
Taylor & Francis Design Tools for EvidenceBased Healthcare Design
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£171.00
Taylor & Francis Design Tools for EvidenceBased Healthcare Design
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£58.89
Taylor & Francis Ltd Integrating Care
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£166.25
Taylor & Francis Ltd Integrating Care
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£68.39
Taylor & Francis Globalisation Markets and Healthcare Policy
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£42.99
Taylor & Francis Health and Medical Public Relations
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£128.25
Taylor & Francis Ltd Health and Medical Public Relations
Book SynopsisHealth and Medical Public Relations takes a fresh look at media relations and news values. It examines how information about medical research from the academic, pharmaceutical and charitable sectors is disseminated to target audiences through a variety of PR techniques. Scrutinising a wide range of health-related public relations activities, the book combines a critical, analytical and cultural overview of these methods with helpful guidance on their practical application. Key features include: Advice on how to write and place effective press releases, plan and budget for campaigns, and anticipate responses from different sectors and the wider public Coverage of different types of communication and consultancy, including the controversial areas of lobbying and access to influential policy makers Case studies on the way in which experienced journalists and public relations practitioners gain coverage for their work, with plentiful exampTable of ContentsPart A: Health PR in Context Chapter 1: What is PR? Chapter 2: Health and medical PR sectors Chapter 3: Roles within health and medical PR Part B: Media Relations Chapter 4: Getting your voice heard: basic health public relations activities Chapter 5: Why health is big news Chapter 6: Other types of health story Chapter 7: New Media Chapter 8: Journals Part C: Communicating health in theory and practice Chapter 9: Health & medical public relations planning Chapter 10: Communication, Consultation and Access Part D: Health and medical PR in society Chapter 11: Politics, ethics and the media Part E: A bit of history Chapter 12: Health and Medical PR: a Modern History
£42.99
Taylor & Francis Global Health and Human Rights
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£47.49
Taylor & Francis Ltd Design for Pediatric and Neonatal Critical Care
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£128.25
Taylor & Francis Routledge Handbook of Global Health Security
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£228.00
Taylor & Francis Ltd Fever Hospitals and Fever Nurses A British Social History of Fever Nurses A National Service
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£46.54
Taylor & Francis Ltd Development and Public Health in the Himalaya
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£142.50
Taylor & Francis Public Health in Asia and the Pacific
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£35.09
Taylor & Francis Fetal Alcohol Spectrum Disorders
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£128.25