Business strategy Books
HarperCollins Publishers Inc Whats Mine is Yours The rise of collaborative
Book Synopsis
£22.94
HarperCollins Publishers Inc The 20 Doctrine How Tinkering Goofing Off and
Book SynopsisOffers insights for CEOs and employees alike, revealing how innovation is being fueled by passionate workers and the companies that give them the time to explore what they care about most. This title focuses on the thought-leaders who are shaking up the corporate landscape, visionaries whose experiences can offer salvation for corporate America.Trade Review"Tate's enthusiastic but objective study gathers momentum as the book progresses; each chapter builds on the previous one, and he's quick to point out the practicality of the process. Whether readers are in the corner office or the boiler room, they'll likely find Tate's opus to be inspiring and informative." -- Publishers Weekly "Useful and inspiring advice for tinkerers." -- Kirkus Reviews "In any organization a lot of the rank-and-file are ready to start efforts which will contribute to their community, maybe building the bottom line. The 20 % Doctrine shows how organizations have made that work in real life, and how you might make that happen where you work." -- Craig Newmark, founder of Craigslist and Craigconnects "The most innovative companies in America are those that are willing to let employees explore their own pet projects on company time. The 20% Doctrine is a smart, well-written look at this new path to innovation, full of examples that are engaging, thought provoking, and intriguingly diverse." -- Chris Anderson, editor-in-chief of Wired magazine
£16.14
HarperCollins Publishers Inc Need Speed and Greed How the New Rules of
Book Synopsis
£22.39
HarperCollins Publishers Inc Turning the Flywheel CD
Book SynopsisA companion guidebook to the number-one bestselling Good to Great, focused on implementation of the flywheel concept, one of Jim Collins’ most memorable ideas that has been used across industries and the social sectors, and with startups.The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic Good to Great, Jim Collins teaches readers how to create their own flywheel, how to accelerate the flywheel’s momentum, and how to stay on the flywheel in shifting markets and during times of turbulence.Combining research from his Good to Great labs and case studies from organizations like Amazon, Vanguard, and the Cleveland Clinic which have turned their flywheels with outstanding results, Collins demonstrates that successful organizations can di
£15.99
Harper Business The Art of Business Wars
Book SynopsisBased on the chart-topping Business Wars podcast, stories and lessons from history’s greatest business rivalries. Using Chinese military genius Sun Tzu’s strategies as a guide, Brown examines why some companies triumph while others crumble.Business is a fight for survival. In business as in war, leaders match their wills in pursuit of opposing outcomes, they devise strategies, and marshal resources for victory. Success can turn on the smallest of details; a single tactical blunder can topple an empire. Ultimately, one side triumphs—and victory is all that matters.David Brown, host of the hit podcast Business Wars, masterfully frames some of the biggest business rivalries in history using revered Chinese military strategist Sun Tzu’s insights and pragmatic advice. Each rivalry he examines tells a story of combined wits, strategies, and resources. Brown chronicles the rise of companies as they vanquish rivals,
£25.49
McGraw-Hill Education - Europe Marketing Management A Strategic DecisionMaking
Book SynopsisThe eighth edition of Marketing Management: A Strategic Decision-Making Approach, concentrates on marketing decision-making, rather than mere description of marketing phenomena. By providing specific tools and decision frameworks, it prepares its readers to hit the ground running and contribute tangibly to the marketing efforts of firms large and small. Drawing on its authors' wealth of entrepreneurial and executive experience, along with their thought-leading research, the book provides an abundance of real-life examples of marketing decisions – both good and not-so-good – from around the world in companies ranging from entrepreneurial start-ups to multi-national giants.This edition continues to be the most current and internet-savvy book available, injecting the latest developments in internet-based communication and distribution technology into every chapter.Table of ContentsSection 1: The Role of Marketing in Developing Successful Business StrategiesChapter 1: The Marketing Management ProcessChapter 2: The Marketing Implications of Corporate and Business StrategiesSection 2: Market Opportunity AnalysisChapter 3: Understanding Market OpportunitiesChapter 4: Understanding Consumer Buying BehaviorChapter 5: Understanding Organizational Markets and Buying BehaviorChapter 6: Measuring Market Opportunities: Forecasting and Market KnowledgeChapter 7: Targeting Attractive Market SegmentsChapter 8: Differentiation and Brand PositioningSection 3: Developing Strategic Marketing ProgramsChapter 9: Business Strategies: A Foundation for Marketing Program DecisionsChapter 10: Product DecisionsChapter 11: Pricing DecisionsChapter 12: Distribution Channel DecisionsChapter 13: Integrated Promotion DecisionsSection 4: Strategic Marketing Programs for Selected SituationsChapter 14: Marketing Strategies for a Digitally Networked WorldChapter 15: Strategies for New and Growing MarketsChapter 16: Strategies for Mature and Declining MarketsSection 5: Implementing and Controlling Marketing ProgramsChapter 17: Organizing and Planning for Effective ImplementationChapter 18: Measuring and Delivering Marketing PerformanceIndex
£212.27
Penguin Books Ltd Mission
Book SynopsisShows how business is changing people's lives through the power of purpose, culture and campaigning. This book uncovers the secrets of what it takes to succeed: how to discover and define your commercial purpose, hone it into a campaign and turn customers into advocates.Trade ReviewFascinating - and all the better for being digestible and readable. Business schools should study its pages -- Chris Blackhurst * Evening Standard *Simply the most invigorating business book I have ever read * Director *Michael Hayman and Nick Giles blow apart traditional theories of business success in this landmark title on how to make it as a modern-day entrepreneur * Elitebusiness *Good things happen when you are in their vicinity. I recommend them highly -- Alain de Botton (on Seven Hills)Seven Hills are a smart outfit and an exciting business -- Peter Jones CBE, Dragons' Den investorTechnology is fundamentally changing the way people live, work and travel and a new generation of innovative companies has emerged in recent years. In Mission, Michael Hayman and Nick Giles pinpoint the importance of social purpose to the entrepreneurs and businesses who are transforming societies around the world. It is mission that makes successful businesses stand out, and this book shows how companies are able to define, build and communicate their purpose in order to prosper -- Joe Gebbia, Co-founder and Chief Product Officer, AirbnbMission shows how purpose has become essential to today's business leaders. Capitalism can best flourish if based on new, ethical and socially-motivated foundations and this book shows why purpose-driven businesses are winning out, and acting as a force for good in society -- John Mackey, founder, Whole FoodsMission will help its readers see with clarity what the future of successful business already looks like -- Paul Lindley, founder, Ella's KitchenIn the battle for talent, it is a central commercial purpose that sorts the great from the good. Any business that wants to stand out in today's crowded market needs to ask themselves what they are really trying to achieve and why their company matters. This book shows you how mission is a critical tool for leaders serious about scaling their business into a global player -- Sherry Coutu, board member, LinkedIn and London Stock ExchangeThis book rocks! Simply put, Mission is a blueprint for the future of business -- Sarah Wood, co-founder and co-CEO, UnrulyMission shows perfectly how the business landscape is changing and provides you with a set of awesome tools to turbo-charge your business for the 21st century -- James Watt, co-founder, BrewDog
£15.19
Penguin Books Ltd The Big Zero The Transformation of ZBB into a
Book SynopsisDo you want to achieve startup speed at enterprise scale?Growth. It''s what every company strives for. But it''s become more and more elusive as companies struggle to hit their projected growth rates in an increasingly competitive market.While zero-based budgeting (ZBB) has been wielded for decades to cut costs, it falls short when it comes to spurring growth. But a zero-based mindset (ZBx) does that and more. ZBx facilitates forensic oversight into resource allocation that funnels savings back into growth initiatives and encourages new sources of innovation.The Big Zero shows how a ZBx approach focuses on agility over austerity, visibility over guesswork and the future over the past to fuel growth and competitiveness.Trade ReviewThe Big Zero catapults innovation to a new level - and the timing couldn't be better. In my teaching at Harvard, I've found the biggest challenge for senior-most executives is steadily protecting and improving current business models, while pursuing the break-thru innovation that leads to new levels of value creation. Kris Timmermans elevates the well-proven strategy of Zero-Based Budgeting by expanding its dimensions and illuminating a new path forward for leaders who are not only looking to increase efficiency, but also striving to invest smartly in growth. The Big Zero is required reading for executives in all sectors that want to survive and thrive in this turbulent world -- Dr. Antonio M. Oftelie, Fellow * Harvard John A. Paulson School of Engineering and Applied Sciences *If you are looking for a framework (or mindset) that defines the future for leading change in the next decade and beyond look no further. The Big Zero breaks the mold on almost all current paradigms. While incorporating many of the components that we know to be critical - from transforming culture and improving agility to leveraging digital and the benefits of AI, robotics and the like - it also dismisses the old school definitions of continuous improvement, zero based budgeting, and benchmarking. This is a brilliantly refreshing perspective - one you will want your entire team to read and discuss -- Bill Marrin * Executive Director, World 50, Inc. *The book does a superb job describing how old ZBB techniques have evolved into a management approach that is fit for purpose in today's dynamic business environment. The authors explain how good costs need to be separated from bad costs. Recognizing that smart investments can deliver benefits for business, society and the planet hits the mark, and is in line with ABInbev's sustainability commitments -- Tony Milikin * Chief Sustainability and Procurement Officer, Anheuser-Busch InBev *Zero-based budgeting is a proven technique for reducing costs to competitively-advantaged levels. With ZBx - a zero based mindset - the closed-loop process focuses the entire organization and engages senior management in the journey. The Big Zero clearly portrays the six steps necessary to successfully implement ZBx. However, cost savings alone do not guarantee success. As important as managing costs, ZBx creates a mindset in the organization to question historical norms across many areas. As described in the book, applying these new ways of thinking and reinvesting savings behind clearly articulated growth strategies is what will lead to sustainable profitable growth -- Anthony DiSilvestro * Senior Vice President and Chief Financial Officer, Campbell Soup Company *A zero-based mindset is improving our productivity and effectiveness in brand and marketing investments as we reduce the cost of advertising production and increase investment in media channels. Zero-based principles are also eliminating waste in those areas where we have tended to over-saturate traditional media channels, as well as reshaping our overheads to be future-fit * Graeme Pitkethly, Chief Financial Officer, Unilever *
£25.84
MIT Press Ltd Balancing Green When to Embrace Sustainability in
Book Synopsis
£22.50
MIT Press Ltd Intellectual Property Strategy The MIT Press
Book SynopsisHow a flexible and creative approach to intellectual property can help an organization accomplish goals ranging from building market share to expanding an industry.Most managers leave intellectual property issues to the legal department, unaware that an organization's intellectual property can help accomplish a range of management goals, from accessing new markets to improving existing products to generating new revenue streams. In this book, intellectual property expert and Harvard Law School professor John Palfrey offers a short briefing on intellectual property strategy for corporate managers and nonprofit administrators. Palfrey argues for strategies that go beyond the traditional highly restrictive “sword and shield” approach, suggesting that flexibility and creativity are essential to a profitable long-term intellectual property strategy—especially in an era of changing attitudes about media.Intellectual property, writes Palfrey, should be consi
£14.39
Cengage Learning, Inc Strategic Management
Book SynopsisMindTap for Hill/Schilling/Jones' Strategic Management: Theory & Cases, 13th helps you learn on your terms. INSTANT ACCESS IN YOUR POCKET. Take advantage of the MindTap Mobile App to learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards and practice quizzes. MINDTAP HELPS YOU CREATE YOUR OWN POTENTIAL. GEAR UP FOR ULTIMATE SUCCESS. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you?ll know where you need to focus your efforts. And the MindTap Green Dot will charge your confidence along the way. MINDTAP HELPS YOU OWN YOUR PROGRESS. MAKE YOUR TEXTBOOK YOURS. No one knows what works for you better than you. Highlight key text, add notes and create custom flashcards. When it?s time to study, everything you?ve flagged or noted can be gathered into a guide you can organize.Table of ContentsPart I: INTRODUCTION TO STRATEGIC MANAGEMENT. 1. Strategic Leadership: Managing the Strategy-Making Process for Competitive Analysis. 2. External Analysis: The Identification of Opportunities and Threats. Part II: THE NATURE OF COMPETITIVE ADVANTAGE. 3. Internal Analysis: Resources and Competitive Advantage 4. Building Competitive Advantage Through Functional-Level Strategy. Part III: STRATEGIES. 5. Building Competitive Advantage Through Business-Level Strategy. 6. Business-Level Strategy and the Industry Environment. 7. Strategy and Technology. 8. Strategy in the Global Environment. 9. Corporate-Level Strategy: Horizontal Integration, Vertical Integration, and Strategic Outsourcing. 10. Corporate-Level Strategy: Related and Unrelated Diversification. Part IV: IMPLEMENTING STRATEGY. 11. Corporate Governance, Social Responsibility and Ethics. 12. Implementing Strategy through Organization. Part V: Cases in Strategic Management A. Analyzing a Case Study and Writing a Case Study Analysis B. 31 Cases ��� Expertly written by the authors, this section includes 11 short cases and 20 long cases, covering a wide range of industries, companies and topics.
£179.54
Cengage Learning, Inc Strategic Management Concepts and Cases
Book SynopsisExamine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based view of the firm and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. You study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies. MindTap and Cengage Infuse online resources are also available to help you excel as a strategic leader.Table of ContentsPart I: STRATEGIC MANAGEMENT INPUTS. 1. Strategic Management and Strategic Competitiveness. 2. The External Environment: Opportunities, Threats, Industry Competition, and Competitor Analysis. 3. The Internal Organization: Resources, Capabilities, Core Competencies, and Competitive Advantages. Part II: STRATEGIC ACTIONS: STRATEGY FORMULATION. 4. Business-Level Strategy. 5. Competitive Rivalry and Competitive Dynamics. 6. Corporate-Level Strategy. 7. Merger and Acquisition Strategies and Restructuring. 8. International Strategy. 9. Cooperative Strategy. Part III: STRATEGIC ACTIONS: STRATEGY IMPLEMENTATION. 10. Corporate Governance. 11. Organizational Structure and Controls. 12. Strategic Leadership. 13. Strategic Entrepreneurship. Part IV: CASE STUDIES. C1 - Preparing an Effective Case Analysis. 20 Leading Business Cases.
£273.59
Taylor & Francis Ltd Business to Business Marketing Management
a huge range and FREE tracked UK delivery on ALL orders.
£63.79
Random House USA Inc The Art of the Long View Planning for the Future
Book SynopsisWhat increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life—bottom-line numbers, for instance—but the intangibles: our hopes and fears, our beliefs and dreams. Only stories—scenarios—and our ability to visualize different kinds of futures adequately capture these intangibles.In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the scenaric approach, giving you the tools for developing a strategic vision within your business.Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
£16.14
Bantam Doubleday Dell Publishing Group Inc The Dance of Change
Book SynopsisSince Peter Senge published his groundbreaking book The Fifth Discipline, he and his associates have frequently been asked by the business community: 'How do we go beyond the first steps of corporate change? How do we sustain momentum?' They know that companies and organizations cannot thrive today without learning to adapt their attitudes and practices. But companies that establish change initiatives discover, after initial success, that even the most promising efforts to transform or revitalize organizations—despite interest, resources, and compelling business results—can fail to sustain themselves over time. That's because organizations have complex, well-developed immune systems, aimed at preserving the status quo.Now, drawing upon new theories about leadership and the long-term success of change initiatives, and based upon twenty-five years of experience building learning organizations, the authors of The Fifth Discipline Fieldbook show how to
£29.70
Penguin Putnam Inc Strategy Second Revised Edition Meridian
Book SynopsisThe most important book by one of the outstanding military authorities of our time.—Library Journal Strategy is a seminal work of military history and theory, and a perfect companion to Sun-tzu’s The Art of War and Carl von Clauswitz’s On War.This is the classic book on war as we know it. During his long life, Basil H. Liddell Hart was considered one of the world's foremost military thinkers. In his writing, he stressed movement, flexibility, and surprise. He saw that in most military campaigns, it was vital to take an indirect approach. Rather than attacking the enemy head-on, one must dislocate their psychological and physical balance. With key examples from World War I and World War II (think trench warfare vs Blitzkreig), Liddell Hart defines the practical principles of waging war—“Adjust your end to your means,” “Take a line of operation which offers alterna
£18.40
John Wiley & Sons Inc Nonprofit Strategic Planning
Book SynopsisPraise for Nonprofit Strategic Planning Leveraging Sarbanes-Oxley Best Practices A robust nonprofit sector is a vital part of a civil society. Keeping the sector strong through effective strategic planning and implementation is a critical assignment. As a thought leader in the nonprofit sector, Dr. Jackson''s book on the relationship of Sarbanes-Oxley best practices with strategic planning is an invaluable resource for nonprofit governing boards and employees. Her step-by-step, practical approach is easy to read and, more important, provides a specific road map to effective planning. -Larry Brewster, Dean, College of Professional Studies University of San Francisco Dr. Jackson''s practical and straightforward approach to creating a strategic plan is quite refreshing. I believe that more and more nonprofits understand that they need to be run just as any business needs to be run-with focus, clarity, and purpose. The ideas and metTrade Review"This book is amazing for the breadth of material covered in such a compact package. Full of checklists and practical guidance, this volume truly represents new thinking in the nonprofit arena…. Ms. Jackson has produced a work that is both timely and compelling. Highly recommended reading." (Estate Planning, June 2008)Table of ContentsAcknowledgments. About the Author. Preface. CHAPTER 1 Why Nonprofits Waste Time, Money, and Energy in Strategic Planning. Introduction. Why Do Nonprofits Waste Resources Trying to Write Strategic Plans? What Does Engaging in Strategic Planning Actually Do for Your Nonprofit? Strategic Planning Does Not Need to Take Forever! Next Steps. CHAPTER 2 Sarbanes-Oxley and the New Legislative Environment. Introduction. Sarbanes-Oxley Legislationâ??A Brief History. How has the Legislative Environment Changed For Nonprofits? SOX Requirements for All Organizationsâ??Even Nonprofits! Next Steps. CHAPTER 3 Introduction to SOX Compliance and Best Practices. Introduction. What are the SOX Requirements and Best Practices? What are SOX Best Practices? Benefits of SOX Implementation: Save Money and Improve Efficiency. Five Reasons Why SOX Compliance and Best Practices will Accelerate Your Nonprofitâ??s Strategic Planning. Next Steps. CHAPTER 4 Making SOX Requirements and Best Practices Work for Your Nonprofit. Introduction. The Two SOX Requirements. Fraud: The Primary Reason for Whistle-Blower Protection. SOX Best Practices. Making Best Practices Work for Your Nonprofit. Next Steps. CHAPTER 5 SOX Best Practices and Your Authentic Organization. Introduction. Why Do Nonprofits have Difficulty Really Solving Organizational and Operational Problems? Why Do the Same Problems Keep Coming Back? SOX and Problem Solving. Is Your Nonprofit Dysfunctional? Next Steps. CHAPTER 6 Strategic Planning: The Process. Introduction. The Process and the Strategic Planning Team. The Strategic Planning Process. SOX and Strategic Planning. Next Steps. CHAPTER 7 Writing and Executing the Strategic Plan. Introduction. Common Pitfalls: Why Nonprofits Have Trouble Writing a Strategic Plan. The Role of the Strategic Planning Committee. Crafting Goals and Objectives. What Should the Strategic Plan Look Like? How Long Should It Take? Outcomes of the Strategic Plan. How To Execute an Effective Strategic Plan. Sample Strategic Plan for the Marywood Thrift Shop & Consignment Boutique. Next Steps. CHAPTER 8 Leveraging Your Nonprofitâ??s SOX Compliance and Strategic Plan. Introduction. Lessons Learned from the Private Sector: Businesses and SOX. How and Why Should the Plan Be Communicated to Important Stakeholders? SOX Saves Time and Money. SOX Best Practices and Strategic Planning Bonus Benefit: Risk Management and Business Continuity Plans. Connecting the Dots: Strategic Planning, SOX Best Practices, and Risk Management. Connecting the Dots: Strategic Planning, SOX Best Practices, and Business Continuity Planning. Marywoodâ??s Risk Management and Business Continuity Plans. Next Steps. CHAPTER 9 SOX and Strategic Planning for Really Small Nonprofits. Introduction. Five Reasons Why Really Small Nonprofits Desperately Need SOX and Strategic Planning. Scaling the Strategic Planning Process: Tips for Success. Next Steps. Appendices: Checklists, Worksheets, and Sample Documents. APPENDIX 1 Whistle-Blower Policy. APPENDIX 2 Document Retention and Storage Protocols. APPENDIX 3 Audit Committee. APPENDIX 4 Conflict-of-Interest Policy and Procedures Including a Disclosure Statement. APPENDIX 5 Code of Ethics for Board and Senior Management. APPENDIX 6 Review of Internal Controls Report. Selected References. Index.
£25.64
John Wiley & Sons Inc Technology Scorecards
Book SynopsisPlan, execute, and sustain a successful IT campaign with Sam Bansal''s perfect scorecard approach First came the dot.com bust, then the IT squeeze. Despite software being the tail that wags the dog in most corporations, the cham-pions of IT, the CIOs, are constantly under fire to justify and maximize their IT investmentspast, present, and future. Learn how to establish Key Performance Indicators and Value Scorecards for IT to ensure maximum value in your corporation with the step-by-step approach found in Sam Bansal''s Technology Scorecards. Drawing on Dr. Bansal''s over forty years of field experience in the management of large and complex projects, Technology Scorecards shows you how to: Create Scorecards geared towards your organization''s business goals Make quantum improvements in cost, value, and productivity using KPIs and Scorecards Increase your company''s net by as much as 10Table of ContentsAcknowledgements. Acronyms and Abbreviations. PART I INTRODUCTION. CHAPTER 1 Why Projects Fail, Scorecards, and How This Book Is Organized. PART II PROMISE OF TECHNOLOGY. CHAPTER 2 Strategic Enterprise Management. CHAPTER 3 Supply Chain Management. CHAPTER 4 Product Life Cycle Management. PART III SCORECARD METHODOLOGY TO ALIGN IT INVESTMENTS WITH BUSINESS PERFORMANCE (DELIVER ON PROMISE). CHAPTER 5 Strategy. CHAPTER 6 Realization Phase. CHAPTER 7 Human Factors. CHAPTER 8 Umbrella Considerations. CHAPTER 9 Performance Management. CHAPTER 10 Summary. References. Index.
£34.19
John Wiley & Sons Inc Leading Biotechnology Alliances
Book SynopsisSince the early 1990s, research and discovery collaborations between biotechnology and pharmaceutical companies have increased to the point that they now provide more than half of the total capital invested in the biotechnology sector. Although smaller biotechnology companies may be engaged in only a few alliances at a time, some of the most active pharmaceutical players may be engaged in anywhere from thirty to forty alliances at once. Any single alliance relationship may be the lifeblood for a small biotechnology company, while the same relationship may be just one of many for the pharmaceutical partner. Research alliances with small, close-to-the-science companies are the source of many of the innovative ideas of today and the future, but they present formidable challenges. Successful collaboration depends not only on the solution of scientific and technical problems, but also on the successful resolution of many leadership and organizational problems. Leading Biotechnology Trade Review"...a discussion of the business of biotechnology..." (Journal of Proteome Research, Vol. 1, No. 2, March, April 2002)Table of ContentsTROUBLE IN ALLIANCE LAND. A Case in Point: The Lucida-Pharma Alliance Cast of Characters. The General Case: Many Alliances, Many Problems. ASYMMETRIC RELATIONSHIPS, LOPSIDED RESPONSIBILITY. Contrasting Cultures. Partner Differences and Disparities. LAYING THE GROUNDWORK. Preparing the Organization. Individual and Organizational Due Diligence. The First Meetings. THE ALLIANCE LIFE CYCLE: LEADING DIFFERENTLY OVER TIME. To the First Milestone. Managing Growth and Maturity. Ending: Completion, or Termination. Readiness, Learning, and Alliance Effectiveness: A Road Map. If We Could Turn Back the Clock...(A Hypothetical Coda to the Lucida-Pharma Sciences Case).
£95.90
John Wiley & Sons Inc Architects Essentials of Winning Proposals
Book SynopsisThe Architect's Essentials of Professional Practice Series provides substantive information on the business of architecture, and its affiliated professions, to maintain and improve the quality of the professional and business environment. Each book will be practical, applied, concise, portable, affordable, and user-friendly.Table of ContentsPreface. PART I: PROPOSAL PLANNING. What's So Special About Writing a Proposal? Setting the Stage for Winning Proposals: Marketing. Setting the Stage for Winning Proposals: How Much Should You Spend? Setting the Stage for Winning Proposals: Types of Proposals. To Bid or Not to Bid? The Go/No-Go Decision. Your Proposal Strategy. Your Proposal Plan, Your Team, and the Process. PART II: PROPOSAL ELEMENTS. Up Front: Cover Letter, Table of Contents, Executive Summary. Résumés. Scope of Services and Approach. Schedule, Budget, and Fee. Related Experience. Additonal Materials: SF 254/255 Forms, Appendix; and Management Proposal. PART III: PROPOSAL DEVELOPMENT. Giving Your Proposal Finesse: Writing and Graphics. The Red Team Review. It's Ready, Now What? PART IV: PROPOSAL PRESENTATION. Your Presentation Team. Your Presentation Contents. Visuals. Preparing and Rehearsing. Afterwards. Index.
£41.75
John Wiley & Sons Inc Six Sigma for Everyone
Book SynopsisSix Sigma for Everyone explains the underpinnings of the revolutionary quality assurance methodology, offers in-depth examples, and outlines the impact and desired end result of implementation.Trade Review“…I would recommend this book to anyone who was considering implementing six Sigma…” (crazycolour.com/consulting, April 2003) “…a useful guide to anyone who wants to learn more about this approach…” (Supply Management, 8 May 2003)Table of ContentsChapter 1. Why Has My Company Adopted Six Sigma?: What Can Six Sigma Do for You? Chapter 2. The Strategic Component of Six Sigma. Chapter 3. The Tactics of Six Sigma: Define, Measure, Analyze, Improve, and Control. Chapter 4. 10 Technical Tools to Master While on a Six Sigma Team. Chapter 5. 10 "Soft" Tools You Will Need on a Six Sigma Team. Chapter 6. 10 Common Questions about Six Sigma. Appendix: Process Capability and Sigma Conversion Table. Index.
£17.10
Penguin Putnam Inc Growth IQ Get Smarter about the Choices That Will
Book SynopsisA WALL STREET JOURNAL BESTSELLERDo you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ.Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just ten simple--but easily misunderstood--paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context.Tiffani Bova travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment. Whether she's presenting to a Fortune 500 board of directors or brainstorming over coffee with a startup founder, Bova cuts through the clutter and confusion that surround growth.Now, she draws on her decades of experience and more than thirty fascinating, in-depth business stories to
£23.20
Currency Rethinking Competitive Advantage
Book SynopsisHow do you gain an edge in the digital world order? “Another book for the ages from a master! . . . Particularly insightful is his emphasis on how the end-to-end individual consumer experience will separate winners from losers in our new digital age.”—Fred Hassan, chairman, Caret Group; former CEO, Schering-Plough and PharmaciaThe old ways of creating competitive advantage for your business—such as building moats to ward off competitors—have become dangerous. Giants like Amazon and Alibaba are creating vast new market spaces through a deft combination of tools like machine learning and business savvy that reimagines customer experiences while generating immense shareholder value. A handful of traditional companies, including Fidelity Investments, Walmart, and B2W, have adopted these new approaches to reinvigorate their businesses. Most, however, are stalled—and the clock is running out. In this lively, accessible guide, Ram Charan, bestselling author and adviser to some of the world’s top CEOs and boards, redefines competitive advantage for the digital-first era, offering a set of new rules to get ahead:• Create an ecosystem with third-party partners to revolutionize and personalize the customer experience.• Empower teams focused on a single task, building a “social engine” that drives constant innovation, fast execution, and customer satisfaction.• Attract funders who understand the big picture: that beyond a certain scale, major upfront spending will turn into a cash-generation machine. Filled with stories that peek behind the curtain of digital behemoths as well as traditional companies that have transformed their organizations, Rethinking Competitive Advantage offers concrete advice and methods to help you conceive of new market spaces and moneymaking models. Competing against digital giants might seem daunting, if not impossible. The necessary computing power is within any company’s reach. By borrowing from these digital winners’ playbooks, traditional companies and upstarts alike can gain an upper hand. Whether you’re in the C-suite or brainstorming the next big idea from your garage, Rethinking Competitive Advantage is the ultimate guide to creating competitive advantage today.
£22.40
Harper Business Location Is Still Everything The Surprising
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£20.80
Random House USA Inc The HeartLed Leader
Book SynopsisNew York Times bestselling author Tommy Spaulding shows you how looking inwards--and leading with your heart--can transform your life. In his New York Times bestseller, It’s Not Just Who You Know, world renowned leadership speaker and former CEO of Up with People Tommy Spaulding talked about the power of building genuine and lasting relationships both personally and professionally. In The Heart-Led Leader, Spaulding turns his focus to ourselves--to who we are. Authentic leaders, Spaulding says, live and lead from the heart. The values and principles that guide our lives and shape our ability to lead others is far more important than our title, or our ability to crunch numbers, or the impressive degrees we display on our walls. To effect true transformational change, heart-led leaders draw on the qualities of humility, vulnerability, transparency, empathy and love. Illustrated with stories from his own life, and from some of the exceptional leaders he has met and worked with over the years, Spaulding unpacks what those qualities mean, talks about the 18-inch journey from the head to the heart--from our intellect to our emotions--and shows us how to incorporate them into our careers, into how we manage and lead others, and into how we live our lives. It is a vision of leadership that has the power to transform everything we do, and the lives of everyone we touch.
£20.70
John Wiley and Sons Ltd Strategic Management
Book Synopsis* New text bringing text and cases together for ease of use. * Based on highly successful previous editions of Business Policy and cases in Business Policy. * Thoroughly revised, updated, tested and accessible materials. * Part of a major new pack of teaching materials. .Table of ContentsPart I: The Business Policy Framework. 1. Introduction to Business Policy. 2. Strategic Managers and Strategic Planning. 3. Values Culture and Power. 4. Mission and Objectives. Part II: External Analysis. 5. Environmental Analysis. 6. Customer and Competitor Analysis. 7. Understanding Industries and Markets. Part III: Analysing Resources and Capabilities. 8. Internal Audit. 9. Financial Analysis. 10. Analysing Performance. 11. Sources of Competitive Advantage. Part IV: Identifying Strategic Alternatives. 12. Strategic Direction. 13. Global Strategies. 14. Strategies for Declining Industries. 15. Corporate Collapse and Turnaround. Part V: Strategic Choice. 16. Acquisition and Divestment. 17. Strategic Alliances. 18. Competitive Strategies. 19. Deciding on Future Strategy. Part VI: Implementing Strategies. 20. Implementing Strategy.
£55.08
Quarto Publishing Group USA Inc Own Your Money
Book SynopsisJoin TikTok star Michela Allocca (@BreakYourBudget) for a crash course in everything personal finance. In Own Your Money, Michela shares all the tools you need to manage, save, invest, and set a routine to improve your financial life. You’ll find chapters for: Budgeting: Don’t make it a dreaded B-word! Learn about various strategies including 50/30/20, zero-based, and 3-bucket budgets. How to save: It’s all about being SMART (specific, measurable, achievable, relevant, and time-bound). How to spend money: That’s right, a plan for spending is important too! With a quick analysis of values and priorities, you can spend without feeling guilt—yes, even on fancy coffee. Investing: Learn the difference between 401ks and IRAs, investment types from index funds to target date funds, and relate it all back to core concepts in investing (like diversification). <Table of ContentsContents Introduction The Hardest Years of My Life Were the Best Thing That Happened to Me Lesson #1: Once the Bills Start, They Never Stop Lesson #2: If You’re Serious About Saving, You Must Prioritize and Make Sacrifices Lesson #3: Your Life is a Result of Your Choices Lesson #4: You Can Find Happiness Working a 9 to 5 Job Chapter 1: Get Organized, Get Started Pull the Blinds Back: What is Your Financial Situation Right Now? Your Financial Snapshot Phase 1: Laying the Groundwork Phase 2: Assess Your Cash Flow Phase 3: Your Monthly Output Phase 4: The Details Financial Framework for Success Net Worth: The Most Important Measure of Your Finances What is Net Worth? Ways to Increase Your Net Worth The Bottom Line Chapter 2: Budget Is Not a Bad Word Budget Myth-busting Building a Foolproof Budget Step 1: Zero-based Budgeting Step 2: The Three-bucket Budget Step 3: 50/30/20 Budgeting Budgeting Tools Budgeting Spreadsheets Budgeting Apps Chapter 3: How to Set and Reach Your Financial Goals Setting Financial Goals the Right Way SMART Goal-setting Method Specific Goals Measurable Goals Achievable Goals Relevant Goals Timely Goals Incorporate Your Goals into Your Plan Prioritize Your Goals Order of Operations Saving Beyond the Order of Operations Financial Goals Examples Chapter 4: Spend Your Money on Things That Matter Stop Spending Money on Sh*t You Don’t Care About 1. Overspending 2. Treating Your Credit Card Like Free Money 3. Emotional Shopping 4. Lifestyle Inflation 5. Avoidance The Benefits of Conscious Spending 1. You Don’t Have to Focus on Spending Less Money 2. You Can Buy Things You Actually Want 3. You Will Have Money to Fund Your Goals 4. You Will Feel More Financially Confident Chapter 5: Investing? Never Heard of Her Saving Isn’t Enough Compound Interest: The Eighth Wonder of the World Set Yourself Up to Invest Layer 1: Employer 401(k) + Match Layer 2: Individual Retirement Account (IRA) Layer 3: Taxable Investment Account Optimize Your Strategy with Automation Investment Types Stocks: An Individual Flower Mutual Fund: A Fancy Floral Arrangement ETF (Exchange Traded Fund): A Bouquet Bonds: A Gift Card to the Flower Shop Do You Need a Financial Advisor? Chapter 6: Success is Hidden in Your Routines So You Want to Change Your Life? Whip Your Assets Into Shape Financial Routines Weekly Money Review Payday Routine Monthly Money Review Signature Money Management System Money Mapping Money Flow Accountability Plan Financial Self-care Chapter 7: Career Conundrum Your Dream Job Doesn’t Exist What is Your Definition of Success? Task-tracking at Work Track Your Daily and Weekly Responsibilities and the Value-add for Each Implement Monthly Career Reflections Identify and Evaluate Your Accomplishments on a Set Cadence Learning vs. Earning Navigating Career Pivots Phase 1: Determine What You’re Looking For Phase 2: Change With Confidence Chapter 8: Increase Your Earning Potential Asking for a Raise or Promotion Preparation for a Promotion Timing is Everything: Performance Conversations But Wait! What Not to Do Changing Jobs Side Hustles Find Your Side Hustle Balancing a Side Hustle with a 9 to 5 Job Closing Thoughts Live Life Outside the Spreadsheet Don’t Be Afraid to Spend Money to Make Money Say Yes to Life (Thanks to a Financial Plan) What is Financial Success to You? Resources Acknowledgments Index About the Author
£14.24
Random House USA Inc Thinking in New Boxes A New Paradigm for Business
Book SynopsisWhen BIC, manufacturer of disposable ballpoint pens, wanted to grow, it looked for an idea beyond introducing new sizes and ink colors. Someone suggested lighters. LIGHTERS? With an idea that seemed crazy at first, that bright executive, instead of seeing BIC as a pen company—a business in the PEN “box”—figured out that there was growth to be found in the DISPOSABLE “box.” And he was right. Now there are disposable BIC lighters, razors, even phones. The company opened its door to a host of opportunities. IT INVENTED A NEW BOX. Your business can, too. And simply thinking “out of the box” is not the answer. True ingenuity needs structure, hard analysis, and bold brainstorming. It needs to start THINKING IN NEW BOXES —a revolutionary process for sustainable creativity from two strategic innovation experts
£21.38
HarperCollins Focus Leading the Learning Revolution The Experts Guide
Book Synopsis Lifelong learning has become a multibillion-dollar business, with more than 60 million adults currently engaged in webinars, webcasts, in-house training, continuing education classes, and more. But it is also an industry in flux, as newcomers topple old-guard organizations that can’t keep pace with the need for instant access to materials and flexible delivery methods, as well as demands for community and connection. Leading the Learning Revolution is the first book to explain how to tap into this lucrative market, which rewards the most forward-thinking training firms, professional associations, continuing education programs, entrepreneurial speakers and consultants, and others. Filled with insights from the author’s vast experience, field-tested strategies, interviews, and anecdotes, the book explains how to: Table of Contents CONTENTS Acknowledgments xi Introduction: Your Opportunity, Should You Choose to Accept It 1 Are You a Revolutionary? 5 Chapter 1: The New Learning Landscape 9 The Learning Economy 10 From Remedial Education to Learning 14 Five Tech Transformations 16 Mind Matters 22 Generational Bookends 24 The Sum of the Parts 26 Chapter 2: Finding and Understanding Your Lifelong Market 29 Who Are Your Potential Fans? 31 Broad Strokes with Search 35 Tune in and Listen 41 To Learn More, Ask 48 Test to Succeed 51 A Word of Caution 61 Chapter 3: Business Models for the New Learning Landscape 63 The P2 Community Model 66 The Flipped Model 73 The Virtual Conference Model 76 The Massive Model 8 Chapter 4: Standing Out and Delivering Value 87 Positioning and Differentiation 87 The Value Continuum 98 Versions and Derivatives 101 Pricing 102 Chapter 5: Learning by Design 105 Integrating Learning and Business Objectives 106 Seven Rules to Teach and Facilitate By 108 Everyone, Everywhere, Always Learning 116 The Social–Mobile Shift 118 Terms of Engagement 123 Chapter 6: Tools and Competencies 129 Manage a Home Base 130 Shoot and Edit Digital Video 132 Record a Screencast 133 Capture and Edit Audio 134 Do Basic Image Editing 136 Host a Webinar or Webcast 137 Create Nicely Formatted Documents 141 More Sophisticated Tools 142 Sourcing and Outsourcing 147 Chapter 7: Cultivating the Content-Context Habit 151 Staying Tuned In 152 Curating Value 154 Conducting Rapid Research 156 Interviewing 162 Writing It Together 164 Chapter 8: Promoting and Converting 169 From Attention to Action 170 Tools of the Trade 173 Search 178 Social Tools 183 Video 186 Converting with Landing Pages 187 Chapter 9: The Best Laid Plans: Executing, Measuring, Innovating 193 The Beta Mentality 194 The Dabblers Downfall 196 Measuring—and Learning—As You Go 198 Evaluating Impact 200 From Impact to Innovation 203 Chapter 10: Taking It to the Next Level: Leading Learning 207 From Catalog to Platform 207 Shifting Power to Learners 209 Leading Learning, Leading Change 214 Appendix: Creating an Action Plan 217 1. Fully Understand Your Market 217 2. Determine Your Business Model and Positioning 218 3. Design and Develop Learning Experiences 219 4. Stay Connected, Promote, and Convert 220 5. Execute for Impact and Change 221 Index 222
£21.59
HarperCollins Focus SHIFT AHEAD
Book SynopsisEvery successful business will have to make shifts along the way. Will yours recognize the right moment to do so or wait until it’s too late?Table of Contents CONTENTS Acknowledgments ix Chapter 1: Why This Book? 1 Chapter 2: Heed the Red Flags 19 Red Flag One: Basic Math 21 Red Flag Two: Competing on Price, Not Differentiation 22 Red Flag Three: Big on Data, Short on Analysis 23 Red Flag Four: Neglecting Table Stakes 25 Red Flag Five: Pride Often Does Go Before a Fall 26 Red Flag Six: Being Too Deep in Your Comfort Zone 28 Red Flag Seven: Yertle the Turtle Is Left Behind 31 Chapter 3: The Road Barriers 33 Kodak Read the Writing on the Wall (but Wasn't Willing to Pay the Price) 34 Xerox: Sunk Cost Bias and Golden Handcuffs Deterrents to Both Business and Brand 42 Toys "R" Us: Playing Catch-up Is Hard When You're Competing on the Wrong Metrics 47 Procter & Gamble: Not Too Big to Fail (or Stumble) 50 BlackBerry: Invincibility Is a Myth 54 National Geographic: A Well-Documented Case of Cultural Myopia 58 Playboy: A Yesterday Brand, with a Lesson Relevant for Today 62 American Cancer Society: Leadership on Autopilot Is Fatal in Fast-Changing Conditions 66 Teach for America: The Challenge to Get Back to the Founder's Mentality 69 Chapter 4: Ready the Organization for a Shift 81 American Express: Still Shifting After All Those Years 82 Hertz: Research as Waze 85 Facebook: Shifting Gears Comes Naturally 88 New York Life: Mutuality Does Mean a Lot 91 Delta: Climbing in Employee Satisfaction, and Otherwise 93 Sony: Going Back to Where It Plays Best 97 Chapter 5: Making Sense of the Road Ahead 109 Chapter 6: Which Shift to Make? It Depends on What's Ahead 123 Barnes & Noble: Understand Your DNA 126 Katz's Delicatessen: Sometimes Staying in Park Is the Right Gear 128 Cheerios: "Small Shifts" to Meet Shifting Attitudes 131 Hasbro: Game on . . . Shifting by "Zooming Out" 133 CNN: An Important Message for Media Companies 138 Conservation International: A Shift to Link Environmental Conservation to Economic Growth 143 IBM: A Legacy of Continued Shifting 148 Lindblad: Shifting to Deliver Deeper Expertise to a Core Focus 152 Comcast: Two Shifts, Two Roads, One Purpose 154 BP: A Lesson Learned 160 Chapter 7: Leadership 171 John Sexton: New York University (NYU) 175 Shelly Lazarus: Ogilvy & Mather--Leading the People Who Build Leading Brands 181 Central Park: Holding People Accountable--and Getting Your Own Hands Dirty 185 Forbes Media: Adversity Was the Mother of Reinvention 190 Columbia Grammar & Preparatory School: Guiding Kids-- and Parents--with Honesty and Determination 197 Chapter 8: Success Stories: What it Takes for the Long Haul 207 Marriott International: From Root Beer to Resorts 212 FedEx: Keeping the Purple Promise 216 Greenwich Public Library: Successfully Shifting Ahead in the Age of Digital Information 225 Chapter 9: Success Is Never Final 237 IAVA: A Clearly Focused Mission as a Compass for Veterans' Shifting Needs 238 HBO: Always Ahead, It's Never Been Just TV 243 GE: Reinvention at Work for over 125 Years 249 Concluding Remarks 257 Notes 263 Index 269
£22.36
HarperCollins Focus The Future is Smart How Your Company Can
Book Synopsis
£18.99
Beacon Hill Press of Kansas City Perfectly Imperfect Character Sketches from the
Book Synopsis
£14.24
Hap Book Futurescan 20202025
Book Synopsis
£43.16
The Spangle Press STRATEGY THE FAT SMOKER Doing Whats Obvious But
Book Synopsis
£23.74
Taylor & Francis The Strategy and Tactics of Pricing
Book SynopsisThe Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing. The book explains how to balance the ability to create and extract value through from markets by managing pricing decisions in a more strategic and profitable manner. Rather than calculating prices to cover costs or to achieve sales goals, readers will learn to frame more strategic choices that proactively influence customer perceptions of value, manage internal costs, and profitably shift demand curves.This edition features new discussions on harnessing concepts from behavioral economics as well as a refined value cascade to help organize the topics covered in this book. Readers will also benefit from: Major revisions to more than a third of the chapters, including an expanded discussion of the role of artificial intelligence and machine learning analytics tools to assist in the evaluation of new pricing opportunities Discussion of many of the new pricing and revenue-recognition models such as consumption-based pricing, outcomes-based pricing, and others An expanded discussion on Special Topics in Pricing that cover many of the transformative pricing moves successful companies have made in the past few years in response to major disruptive forces such as the pandemic as well as re-emergent inflation In-chapter textboxes and call-out to highlight different pricing concepts in action using actual examples of companies addressing market challenges Chapter summaries and visual aids to help the reader better understand the ideas and concepts presented throughout this book This comprehensive, managerially-focused text is a must-read for students and professionals with an interest in strategic price management and achieving commercial excellence for their organizations. Additional online resources include PowerPoint slides and an instructorâs manual, including exercises, mini-cases, and examination questions. Trade Review"Excellently written with detailed examples, this book is a must-read for managers wanting to understand the principles behind building a sound pricing strategy. The updated edition adds in materials from current topics that will resonate strongly with all pricing practitioners." Rajeeve Kaul, Corporate Vice President – Global Pricing Officer, McDonald’s Corporation"Still the best pricing book on the planet! The go-to resource for pricing success – powerful, practical, and profitable!" Mark Bergen, James D. Watkins Chair in Marketing, Carlson School of Management, University of Minnesota"The Strategy and Tactics of Pricing is my go-to resource for any type of pricing challenge. It presents a balance of theory and practice and offers pragmatic guidance for pricing professionals and business leaders in today’s rapidly changing environment. I have applied the learnings from this book in hyper-competitive markets and it proved its power every time." Annie X. Wang, Director, Pricing & Analytics, PPG Industries"The Strategy and Tactics of Pricing is a must-read book for professionals in Revenue Management, Sales Enablement, Pricing, and related business fields. The 7th edition includes new information on incorporating today’s economic uncertainty, inflationary pressures, reexamining value propositions, and it also has great case studies to give you and your team the skills necessary to thrive." Kevin Mitchell, President, The Professional Pricing Society, Inc."The outcomes for our commercial teams and enterprises deploying The Strategy and Tactics of Pricing have been and continue to be critical to the success of our multiple businesses. The 7th edition builds on the fundamentals of the excellent previous editions with additional strategies for success in the volatile '20's." Lynn Guinn, Global Strategic Pricing Leader, Commercial Excellence COE, Cargill Table of Contents1. Strategic Pricing 2. Economic Value 3. Price and Value Communication 4. Price Structure 5. Pricing Policy 6. Price Competition 7. Price Level 8. Measurement of Price Sensitivity 9. Financial Analysis 10. Specialized Strategies 11. Creating a Strategic Pricing Capability 12. Ethics and the Law
£180.90
John Wiley & Sons Inc The Art of Strategic Leadership
Book SynopsisDevelop the qualities of strategic leadership and become an active contributor to the short- and long-term success of your organization Today''s organizations face two daunting challenges: 1. How to create new sources of competitive advantage to sustain long-term growth, and 2. How to engage leaders at every level of the organization so that they are more proactive and forward-looking in their area of responsibility. The Art of Strategic Leadership uses a unique approach to examine what it means to be a strategic leader. Instead of focusing on the skills, behaviors, and tools found in typical books on strategic leadership, the authors shed light on the attributes and qualities necessary to lead strategic change and help transform a business. Strategic leadership is what modern leadership is all about. Organizations expect leaders to anticipate and be proactive more than ever before. In this book, the authors draw on their vast experience working directly with leaders aTable of ContentsAcknowledgments vii Preface ix What You’ll Find in This Book x How to Use This Book xi Chapter 1 Introduction 1 So, What Is It? 4 Why Does It Matter? 5 How You Can Use It 9 Chapter 2 The Business 11 Chapter 3 The Leader 19 Chapter 4 The Team 29 Chapter 5 Alex’s Journey Begins 37 Chapter 6 The Art of Ownership 45 The Story: Robert 47 Ownership Close-Up 53 Chapter 7 The Art of Tenacity 63 The Story: Mya 65 Tenacity Close-Up 70 The Tenacity Formula 75 Mastering Tenacity 78 Chapter 8 The Art of Risk 79 The Story: Jordan 81 Risk Close-Up 87 Stepping Up 94 A Note About Failure 96 Chapter 9 The Art of Agility 99 The Story: Kim 101 Agility Close-Up 105 Your Flex-Agility 114 Chapter 10 The Art of Awareness 117 The Story: Lu 119 Awareness Close-Up 124 What It All Means 130 Chapter 11 The Art of Driving Change 133 The Story: Sara 135 Driving Change Close-Up 140 Chapter 12 The Art of Vision 149 The Story: Alex 151 Vision Close-Up 156 What Visionary Leaders Do 160 Chapter 13 The Art of Strategic Leadership 165 The Rest of the Story 167 The Future Starts Here and Now 176 Connect and Continue the Journey 181 About the Authors 183 Products and Services Available 185 Index 187
£19.55
John Wiley & Sons Inc Move
Book SynopsisMove past the obstacles and implement your new strategy Move is your guide to mobilizing your whole organization to take your business forward.Table of ContentsIntroduction: Why Great Strategies and Change Initiatives Fail xi Part 1 M = The Middle: Where Transformations Either Happen or Get Stuck 1 Chapter 1 The Beginning of the Middle: Why New Strategies Stall After the Exciting Kickoff 3 Chapter 2 Concrete Outcomes: Stop Admiring the Problem and Define Some Specific Actions 9 Chapter 3 Timing and Momentum: Maintaining a Sense of Urgency for a Long Time 25 Chapter 4 Control Points: Metrics That Drive Action on the Right Things 33 Chapter 5 Resource Reality: Your Strategy Is Where You Put Your Resources 47 Chapter 6 Don’t Sign Up for the Impossible 53 Chapter 7 Sponsors and Enemies: Reduce Your Personal Risk 61 Part 2 O = Organization: Are You Leading the Team You Have or the Team You Need? 67 Chapter 8 The Right Team: The Fundamental Ingredient for a Highly Effective Team 69 Chapter 9 Organize for Outcomes: Create the Ideal, Blank-Sheet Org Chart 79 Chapter 10 The People: How to Attract the Right People and Eliminate the Wrong People 91 Chapter 11 Building Capacity: Performance Management and Delegating for Development 109 Chapter 12 Unstructured Conversation: How to Drive Personal Accountability and Belief 119 Chapter 13 Stop Having Status Meetings: Go Faster and Reduce Risk 125 Chapter 14 Virtual and Remote Teams: Optimizing Performance and Results from Afar 133 Chapter 15 Getting People to Actually Care: Engagement and Context 143 Part 3 V = Valor: Facing the Hardest Stuff with Courage and Persistence 149 Chapter 16 Mission Impossible: Dealing with Obstacles, Fear, and Imposter Syndrome 151 Chapter 17 Burn the Ships at the Beach: How to Keep Moving Forward When No One Wants To 161 Chapter 18 Too Busy to Scale: Use Ruthless Priorities to Enable Growth 167 Chapter 19 Detail: The Momentum Killer: Manage Outcomes Instead 175 Chapter 20 Clarity and Conflict: Expose and Master Necessary Conflict—Don’t Avoid It 179 Chapter 21 Decision Stall: Accelerate Effective Decision Making 187 Chapter 22 Tracking and Consequences: How to Identify and Recover from Setbacks 197 Part 4 E = Everyone: You Can Lead a Transformation from the Top, But You Can’t Do a Transformation from the Top 207 Chapter 23 Conversation: Change How You Communicate to Make Your Strategy Stick 209 Chapter 24 Decorate the Change: "Yes, We Are Really Doing This" 219 Chapter 25 Top-Down Communications: Why People Do and Don’t Listen 227 Chapter 26 Listen on Purpose: Finding the Insights That Make You Brilliant 237 Chapter 27 Sharing Information: Communicating Across Organizational Silos 245 Chapter 28 Power and Trust: How to Make People Feel Like Superheroes 253 Acknowledgments 263 Resources 265 About the Author 267 Index 269
£20.40
John Wiley & Sons Inc No Vision All Drive
Book SynopsisMemoirs of an entrepreneur Ever wonder how a startup comes togetherthe people, places, skills, failures, and hustle that make it a real business?This is the story of David and David, two entrepreneurs with lots of energy and less of a roadmap than you might think. In 1993, David Cohen and David Brown founded their first company, Pinpoint Technologies, which grew from a basement startup to a successful multinational company with $50 million in annual sales and over 250 employees. Chronicling the story of that company from its beginnings up to 1999, when it was sold to ZOLL, and beyond, No Vision All Drive is the story of that company and the people who transformed a flat-broke, shot-in-the-dark concept into a market-leading small business. This book is not about business; it's about peopleDavid and David recount their experiences togetherInsight on how to build a successful startupTurn a seed idea into reality Startup founders and startup employees, venture capitalists, serial entTable of ContentsForeword, Third Edition vii Foreword, First and Second Editions ix Introduction 1 Prelude 3 Chapter 1 Learning to Be an Entrepreneur 7 Chapter 2 The Idea for Pinpoint Technologies 41 Chapter 3 The Early Years 53 Chapter 4 Becoming a Real Company 67 Chapter 5 Growing Up 95 Chapter 6 A Personal Milestone 109 Chapter 7 Growing the Company 111 Chapter 8 The Sale to ZOLL 121 Chapter 9 The ZOLL Years 137 Chapter 10 Why End It? 145 Chapter 11 After Pinpoint 151 Conclusion 159 Epilogue 165 About the Author 167 Index 169
£18.04
John Wiley & Sons Inc Exploring Management
Book SynopsisTable of Contents1 Managers and the Management Process 1 1.1 Explain What It Means to Be a Manager 2 Career Readiness is an Ongoing Personal Responsibility 2 Organizations Have Different Types and Levels of Managers 3 Accountability Is a Foundation of Managerial Performance 5 Effective Managers Help Others Achieve High Performance and Satisfaction 5 Managers Are Coaches, Coordinators, and Supporters 6 1.2 Describe What Managers Do and the Skills They Use 8 Managers Plan, Organize, Lead, and Control 8 Managers Perform Informational, Interpersonal, and Decisional Roles 10 Managers Use Networking and Social Capital to Pursue Action Agendas 11 Managers Use Technical, Human, and Conceptual Skills 11 Managers Thrive on Lifelong Learning 12 1.3 Discuss the Implications of Important Career Trends and Issues 14 Globalization Has Changed Societies and the World of Work 15 Failures of Ethics and Corporate Governance Are Troublesome 15 Respecting Diversity and Eliminating Discrimination Are Top Social Priorities 16 Talent Is a “Must Have” in a Free-Agent, Gig, and On-Demand Economy 17 Technology and Analytics Are Driving a Smart Workforce 18 Self-Management Skills Are Essential for Career Success 19 Careers Must be Managed Strategically and not Left to Chance 19 2 Management Learning 24 2.1 Explain the Lessons of the Classical Management Approaches 25 Taylor’s Scientific Management Sought Efficiency in Job Performance 25 Weber’s Bureaucratic Organization Is Supposed to Be Efficient and Fair 27 Fayol’s Administrative Principles Describe Managerial Duties and Practices 28 2.2 Describe the Contributions of the Behavioral Management Approaches 29 Spaulding Espoused Respect for People and Belief in Community 29 Follett Viewed Organizations as Communities of Cooperative Action 30 The Hawthorne Studies Focused Attention on the Human Side of Organizations 32 Maslow Described How Human Needs Influence Motivation 32 McGregor Believed Managerial Assumptions Create Self-Fulfilling Prophecies 33 Argyris Suggested That Workers Treated As Adults Will Be More Productive 34 2.3 Identify the Foundations of Modern Management Thinking 36 Managers Use Quantitative Analysis and Tools to Solve Complex Problems 36 Organizations Are Open Systems That Interact with Their Environments 37 Contingency Thinking Holds That There Is No One Best Way to Manage 39 Quality Management Focuses Attention on Continuous Improvement 40 Evidence-Based Management Seeks Hard Facts About What Really Works 40 3 Ethics and Social Responsibility 44 3.1 Discuss Ethical Dilemmas and Common Ethics Issues in the Workplace 45 Ethical Behavior Is Values Driven 45 Views Differ on What Constitutes Moral Behavior 46 What Is Considered Ethical Can Vary Across Cultures 48 Ethical Dilemmas Are Tests of Personal Ethics and Values 50 It Can be Tempting to Rationalize Unethical Behavior 51 3.2 Describe Ways to Maintain High Standards of Ethical Conduct 52 Personal Character Influences Ethical Decision Making 52 Managers as Positive Role Models Can Inspire Ethical Conduct 53 Training in Ethical Decision Making Can Improve Ethical Conduct 54 Protection of Whistleblowers Can Encourage Ethical Conduct 54 Formal Codes of Ethics Set Standards for Ethical Conduct 55 3.3 Explain What We Know About the Social Responsibilities of Organizations 57 Social Responsibility Is an Organization’s Obligation to Best Serve Society 57 Perspectives Differ on the Importance of Corporate Social Responsibility 58 Shared Value Integrates Corporate Social Responsibility into Mission and Strategy 58 Social Businesses and Social Entrepreneurs Try to Solve Social Problems 60 Social Responsibility Audits Measure the Social Performance of Organizations 60 Sustainability Is an Important Social Responsibility Goal 61 4 Managers as Decision Makers 66 4.1 Explain How Managers Use Information to Solve Problems 67 Managers Use Technological, Informational, and Analytical Competencies to Solve Problems 67 Managers Deal with Problems Posing Threats and Offering Opportunities 68 Managers Can Be Problem Avoiders, Problem Solvers, or Problem Seekers 68 Managers Make Programmed and Nonprogrammed Decisions 69 Managers Use Both Systematic and Intuitive Thinking 70 Managers Use Different Cognitive Styles to Process Information for Decision Making 70 Managers Make Decisions Under Conditions of Certainty, Risk, and Uncertainty 71 4.2 Identify Five Steps in the Decision-Making Process 73 Step 1—Identify and Define the Problem 74 Step 2—Generate and Evaluate Alternative Courses of Action 74 Step 3—Decide on a Preferred Course of Action 75 Step 4—Take Action to Implement the Decision 76 Step 5—Evaluate Results 77 All Steps - Double Check Your Ethical Reasoning 77 4.3 Discuss Current Issues in Managerial Decision Making 79 Creativity Infuses New Ideas Into Decision Making 79 Group Decision Making Has Advantages and Disadvantages 80 Judgmental Heuristics and Other Biases Cause Decision-Making Errors 80 Analytics and Big Data Are Important Decision Making Tools 82 Managers Should Prepare for Crisis Decision Making 83 5 Plans and Planning Techniques 87 5.1 Explain How and Why Managers Use the Planning Process 88 Planning Is One of the Four Functions of Management 88 Planning Sets Objectives and Identifies How to Achieve Them 89 Planning Improves Focus and Flexibility 90 Planning Improves Action Orientation 90 Planning Improves Coordination and Control 90 Planning Improves Time Management 91 5.2 Identify the Types of Plans Used by Managers 92 Managers Use Short-Range and Long-Range Plans 92 Managers Use Strategic and Operational Plans 93 Organizational Policies and Procedures Are Plans 93 Budgets Are Plans That Commit Resources to Activities 94 5.3 Describe Useful Planning Tools and Techniques 96 Forecasting Tries to Predict the Future 96 Contingency Planning Creates Backup Plans for When Things Go Wrong 97 Scenario Planning Crafts Plans for Alternative Future Conditions 98 Benchmarking Identifies Best Practices Used by Others 99 Goal Setting Aligns Plans and Activities 99 Goals Can Have Downsides and Must Be Well Managed 100 Participatory Planning Builds Implementation Capacities 100 6 Controls and Control Systems 105 6.1 Identify How and Why Managers Use the Control Process 106 Controlling Is One of the Four Functions of Management 106 Step 1—Control Begins with Objectives and Standards 107 Step 2—Control Measures Actual Performance 108 Step 3—Control Compares Results with Objectives and Standards 109 Step 4—Control Takes Corrective Action as Needed 109 6.2 Explain the Types of Controls Used by Managers 110 Managers Use Feedforward, Concurrent, and Feedback Controls 111 Managers Use Both Internal and External Controls 111 Managing by Objectives Helps Integrate Planning and Controlling 112 6.3 Identify Useful Control Tools and Techniques 114 Project Management Keeps Complex Tasks on Target and Under Control 115 Quality Control is a Foundation of Good Management 116 Inventory Controls Help Save Costs 117 Breakeven Analysis Shows Where Revenues Will Equal Costs 118 Financial Ratios Measure Key Areas of Financial Performance 119 Balanced Scorecards Keep the Focus on Strategic Control 120 7 Strategy and Strategic Management 124 7.1 Explain the Types of Strategies Used by Organizations 125 Strategy Is a Comprehensive Plan for Achieving Competitive Advantage 126 Organizations Use Corporate, Business, and Functional Strategies 127 Growth Strategies Focus on Expansion 127 Restructuring and Divestiture Strategies Focus on Consolidation 128 Global Strategies Focus on International Business Opportunities 129 Cooperation Strategies Focus on Alliances and Partnerships 130 E-Business Strategies Use the Web and Apps for Business Success 131 7.2 Describe How Managers Formulate and Implement Strategies 133 The Strategic Management Process Analyzes, Formulates, and Implements Strategies 133 SWOT Analysis Identifies Strengths, Weaknesses, Opportunities, and Threats 134 Porter’s Five Forces Model Analyzes Industry Attractiveness 135 Porter’s Competitive Strategies Model Identifies Business or Product Strategies 136 Portfolio Planning Examines Strategies Across Multiple Businesses or Products 137 Strategic Leadership Ensures Strategy Implementation and Control 138 8 Organization Structure and Design 142 8.1 Explain Organizing as a Managerial Responsibility 143 Organizing Is One of the Management Functions 143 Organization Charts Describe Formal Structures of Organizations 144 Organizations Also Have Informal Structures 144 Informal Structures Have Good Points and Bad Points 145 8.2 Identify the Most Common Organization Structures 146 Functional Structures Group Together People Using Similar Skills 147 Divisional Structures Group Together People by Products, Customers, or Locations 148 Matrix Structures Combine the Functional and Divisional Structures 149 Team Structures Make Extensive Use of Permanent and Temporary Teams 150 Network Structures are Built Around Strategic Alliances and Outsourcing 152 8.3 Discuss Current Trends in Organizational Design 154 Organizations Are Becoming Flatter and Using Fewer Levels of Management 154 Organizations Are Increasing Decentralization, Delegation, and Empowerment 154 Organizations Are Becoming More Horizontal and Adaptive 156 Organizations Are Using More Alternative Work Schedules 157 Organizations Are Adjusting to Remote Working 158 Organizations Are Reconfiguring with New Virtual and Physical Architectures 159 9 Organizational Cultures, Innovation, and Change 163 9.1 Explain the Nature of Organizational Culture 164 Organizational Culture Is the Personality of the Organization 164 Organizational Culture Shapes Behavior and Influences Performance 164 Not All Organizational Cultures Are Alike 165 The Observable Culture Is What You See and Hear as an Employee or Customer 166 The Core Culture Contains the Underlying Values of the Organization 167 Value-Based Management Supports a Strong Organizational Culture 168 9.2 Discuss How Organizations Support and Achieve Innovation 170 Organizations Pursue Process, Product, and Business Model Innovations 170 Green Innovations Advance the Goals of Sustainability 170 Social Innovations Seek Solutions to Important Societal Problems 171 Commercializing Innovation Turns New Ideas into Salable Products 171 Disruptive Innovation Uses New Technologies to Displace Existing Practices 172 Innovative Organizations Share Many Common Characteristics 173 9.3 Describe How Managers Lead the Processes of Organizational Change 174 Organizations and Teams Need Change Leaders 175 Organizational Change Can Be Transformational or Incremental 175 Planned Change Includes Unfreezing, Changing, and Refreezing Phases 176 Times of Complexity Require Improvisation during the Change Process 177 Managers Use Force-Coercion, Rational Persuasion, and Shared Power Change Strategies 178 Change Leaders Identify and Deal Positively with Resistance to Change 179 10 Human Resource Management 184 10.1 Describe the Purpose and Legal Context of Human Resource Management 185 Human Resource Management Attracts, Develops, and Maintains a Talented Workforce 185 Strategic Human Resource Management Aligns Human Capital with Organizational Strategies 186 Laws Protect Against Employment Discrimination 186 Laws Can’t Guarantee That Employment Discrimination Will Never Happen 187 10.2 Explain Essential Human Resource Management Practices 190 Psychological Contracts Set the Exchange of Value Between Individuals and Organizations 190 Recruitment Attracts Qualified Job Applicants 191 Selection Makes Hiring Decisions 192 Onboarding Introduces New Hires to the Organization 193 Training Develops Employee Skills and Capabilities 193 Performance Reviews Assess Work Accomplishments 194 Career Development Provides for Retention and Career Paths 195 10.3 Summarize Current Issues in Human Resource Management 196 Job Flexibility and Work–Life Balance are Top Priorities for Job Seekers 197 More People Are Working as Independent Contractors and Contingency Workers 197 Compensation Plans Influence Recruitment and Retention 197 Fringe Benefits Are an Important Part of Compensation 199 Labor Relations and Collective Bargaining Are Closely Governed by Law 199 11 Leadership 204 11.1 Describe the Foundations of Effective Leadership 205 Leadership Is One of the Four Functions of Management 205 Leaders Use Positioin and Personal Power to Achieve Influence 206 Leaders Bring Vision to Teams and Organizations 207 Leaders Display Different Traits in the Quest for Effectiveness 208 Leaders Display Different Styles in the Quest for Effectiveness 209 11.2 Summarize Insights of the Contingency Leadership Theories 211 Fiedler’s Contingency Model Matches Leadership Styles with Situational Demands 211 The Hersey-Blanchard Model Matches Leadership Styles with Followers’ Readiness to Perform 212 House’s Path-Goal Theory Matches Leadership Styles with Task and Follower Characteristics 213 Leader–Member Exchange Theory Describes How Leaders Treat In-Group and Out-Group Followers 213 The Vroom-Jago Model Describes How Leaders UseAlternative Decision-Making Methods 214 11.3 Discuss Current Issues and Directions in Leadership Development 216 Transformational Leaders Inspire Enthusiasm and High Performance 216 Emotionally Intelligent Leaders Handle Emotions and Relationships Well 218 Interactive Leaders Emphasize Communication, Listening, and Participation 218 Moral Leaders Build Trust Through Personal Integrity 220 Servant Leaders are Follower Centered, Empowering, and Authentic 221 Virtual Leaders of Remote Teams Thrive on Strong Task Skills 222 Leadership Begins with “Good Old-Fashioned” Hard Work 222 12 Individual Behavior 226 12.1 Describe How Perceptions Influence Individual Behavior 227 Perception Filters Information Received From Our Environment 227 Perceptual Distortions Can Hide Individual Differences 227 Perception Can Cause Attribution Errors 229 Impression Management Influences How Others Perceive Us 229 12.2 Contrast How Different Personalities Influence Individual Behavior 230 The Big Five Personality Traits Describe Important Individual Differences 231 The Myers–Briggs Type Indicator Is a Popular Approach to Personality Assessment 232 Personalities Vary on Personal Conception Traits and Narcissism 233 People with Type A Personalities Tend to Stress Themselves 234 12.3 Explain How Attitudes, Emotions, and Moods Influence Individual Behavior 237 Attitudes Predispose People to Act in Certain Ways 237 Job Satisfaction Influences Work Behavior and Outcomes 238 Emotions and Moods Influence Behavior 239 13 Motivation 244 13.1 Describe How Human Needs Influence Motivation to Work 245 Maslow Describes a Hierarchy of Needs Topped by Self-Actualization 245 Alderfer’s ERG Theory Discusses Existence, Relatedness, and Growth Needs 246 McClelland Identifies Acquired Needs for Achievement, Power, and Affiliation 247 Herzberg’s Two-Factor Theory Focuses on Higher-Order Need Satisfaction 248 The Core Characteristics Model Integrates Motivation and Job Design 249 13.2 Identify How Thoughts and Decisions Affect Motivation to Work 251 Equity Theory Explains How Social Comparisons Motivate Individual Behavior 252 Expectancy Theory Focuses on Individual Decisions to Work Hard, or Not 253 Goal-Setting Theory Shows That the Right Goals Can Be Motivating 254 13.3 Explain How Reinforcement Influences Motivation to Work 256 Operant Conditioning Influences Behavior by Controlling Its Consequences 257 Positive Reinforcement Connects Desirable Behavior with Pleasant Consequences 258 Punishment Connects Undesirable Behavior with Unpleasant Consequences 259 14 Teams and Teamwork 263 14.1 Discuss the Importance of Teams and Teamwork 264 Teams Offer Synergy and Other Benefits 264 Teams Can Suffer from Performance Problems 265 Organizations Are Networks of Formal Teams and Informal Groups 265 Organizations Use Committees, Task Forces, and Cross-Functional Teams 266 Technology Has Mainstreamed Use of Virtual Teams 266 Self-Managing Teams Are a Form of Job Enrichment for Groups 268 14.2 Identify the Building Blocks of Successful Teamwork 270 Teams Need the Right Members to Be Effective 271 Teams Need the Right Setting and Size to Be Effective 271 Teams Need the Right Processes to Be Effective 272 Teams Need to Master Different Stages of Development 272 Team Performance Is Influenced by Norms 274 Team Performance Is Influenced by Cohesiveness 275 Team Performance Is Influenced by Communication Networks 276 Team Performance Benefits from Shared Leadership 277 14.3 Discuss How Managers Create and Lead High-Performance Teams 279 Team Building Can Improve Teamwork and Performance 279 Teams Benefit When They Use the Right Decision Methods 279 Teams Suffer When Groupthink Leads to Bad Decisions 281 Teams Benefit When Conflicts Are Well Managed 281 15 Communication 286 15.1 Explain the Nature of Communication and What Makes It Effective 287 Communication Helps to Build Social Capital 287 The Communication Process Has Lots of Room for Errors 287 Communication Is Persuasive When the Receiver Acts as the Sender Intends 289 15.2 Identify the Major Barriers to Effective Communication 291 Poor Use of Channels Makes It Difficult to Communicate Effectively 292 Poor Written or Oral Expression Makes It Difficult to Communicate Effectively 292 Failure to Spot Nonverbal Signals Makes It Difficult to Communicate Effectively 293 Information Filtering Makes It Difficult to Communicate Effectively 294 Overloads and Distractions Make It Difficult to Communicate Effectively 295 15.3 Discuss Ways to Improve Communication with People at Work 296 Active Listening Helps Others to Say What They Really Mean 296 Constructive Feedback Is Specific, Timely, and Relevant 297 Office Designs Can Encourage Interaction and Communication 297 Transparency and Openness Build Trust in Communication 299 Appropriate Online Behavior Is a Communication Essential 299 Sensitivity and Etiquette Improve Cross-Cultural Communication 300 16 Diversity and Global Cultures 304 16.1 Discuss What We Need to Know About Diversity in the Workplace 305 Inclusion Drives a Business Case for Diversity 305 Multicultural Organizations Value and Support Diversity 306 Diversity Bias Exists in Many Forms and Situations 306 Organizational Subcultures Create Diversity Challenges 308 Managing Diversity Is a Leadership Priority 309 16.2 Explain What We Should Know About Diversity Among Global Cultures 311 Culture Shock Is Discomfort in Cross-Cultural Situations 311 Cultural Intelligence Is an Ability to Adapt to Different Cultures 312 The “Silent” Languages of Cultures Include Context, Time, and Space 313 Cultural Tightness and Looseness Varies Around the World 314 Hofstede’s Model Identifies Value Differences Among National Cultures 316 Intercultural Competencies Are Essential Career Skills 317 17 Globalization and International Business 321 17.1 Discuss How Globalization Affects International Business 322 Globalization Increases Interdependence of the World’s Economies 322 Businesses Go Global for Many Reasons 324 Businesses Go Global in Different Ways 324 Legal Systems and Economic Nationalism Pose International Business Challenges 325 Regional Economic Alliances Influence International Business Dealings 326 17.2 Explain the Challenges and Controversies Facing Global Corporations 329 Global Corporations Have Extensive Operations in Many Countries 329 The Actions of Global Corporations Can Be Controversial 329 Managers of Global Corporations Face Ethics Challenges 330 The Management Process is Complicated in Global Corporations 332 18 Entrepreneurship and Small Business 337 18.1 Describe Entrepreneurship and the Characteristics of Entrepreneurs 338 Entrepreneurs Are Risk-Takers Who Spot and Pursue pportunities 338 Entrepreneurs Face Risks of Failure in Their Drives to Succeed 340 Entrepreneurs Often Share Similar Characteristics and Backgrounds 340 Entrepreneurs Often Share Similar Personality Traits 341 Women and Minority Entrepreneurs Are Growing in Numbers 342 Social Entrepreneurs Seek Novel Solutions to Pressing Social Problems 343 18.2 Discuss the Nature of Small Businesses and How to Start One 345 Small Businesses Are Mainstays of the Economy 346 Small Businesses Must Master Three Life-Cycle Stages 346 Family-Owned Businesses Face Unique Challenges 346 Many Small Businesses Fail Within 5 Years 347 Assistance Is Available to Help Small Businesses to Get Started 348 A Small Business Should Start with a Sound Business Plan 349 There Are Different Forms of Small Business Ownership 349 There Are Different Ways of Financing a Small Business 351 Skill-Building Portfolio / Cases For Critical Thinking / Test Prep Answers / Glossary / Endnotes / Name Index / Organization Index / Subject Index
£128.66
OM Book Service LooseLeaf for Introduction to Business Analytics
Book Synopsis
£174.60
OM Book Service LooseLeaf for Strategic Management
Book Synopsis
£174.60
Pearson Education Limited Marketing Strategy and Competitive Positioning
Book SynopsisGraham Hooley is Emeritus Professor of Marketing at Aston University. He is a past President of the European Marketing Academy, Fellow of the Chartered Institute of Marketing, British Academy of Management, EMAC and the Higher Education Academy. Brigitte Nicoulaud is Deputy Head of the Marketing and Strategy Department at Aston Business School. John M Rudd is a Professor of Marketing and Head of the Marketing Group at Warwick Business School. Nick Lee is a Professor of Marketing at Warwick Business School. He is an Honorary Life Member of the Academy of Marketing, Fellow of the Higher Education Academy and the Association for Professional Sales.Table of ContentsPreface AcknowledgementsPublisher’s Acknowledgements Part 1: MARKETING STRATEGY 1. Market-led strategic management 2. Strategic marketing planning Part 2: COMPETITIVE MARKET ANALYSIS 3. The changing market environment 4. Customer analysis 5. Competitor analysis 6. Understanding the organisational resource base Part 3: IDENTIFYING CURRENT AND FUTURE COMPETITIVE POSITIONS 7. Segmentation and positioning principles 8. Segmentation and positioning research 9. Selecting market targets Part 4: COMPETITIVE POSITIONING STRATEGIES 10. Creating sustainable competitive advantage 11. Competing through the evolving marketing mix 12. Competing through innovation 13. Competing through superior service and customer relationships Part 5: IMPLEMENTING THE STRATEGY 14. Strategic customer management and the strategic sales organisation 15. Strategic alliances and networks 16. Strategy implementation and internal marketing 17. Corporate social responsibility and ethics Part 6: CONCLUSIONS 18. Marketing in the twenty-first century References Index
£164.68
John Wiley & Sons Australia Ltd How to Build a BillionDollar Business
Book SynopsisDiscover the strategies and secrets behind a billion-dollar Australian success story In How to Build a Billion-Dollar Business, former Swisse CEO Radek Sali unpacks how his unique approach to product, people, and branding took Swisse Wellness from an Australian favourite to a blockbuster brand that sold for $2.1 billion. At the heart of How to Build a Billion-Dollar Business is Radek's passion for finding purpose in work. This book shares inspiring real-world strategies, stories, and insights on how to build a business that makes an astounding profit but more than that, how to build a business that also does good. A successful business is not just about profit: it's about culture. Inside, you'll learn how to develop a business plan, foster loyalty and innovation in your team, build a thriving workplace culture rooted in values, and attract and retain customers who believe in your product and your mission. Build a culture of trust, ope
£16.65
HarperCollins Focus Restoring the Soul of Business
Book SynopsisFrom old-fashioned bricks-and-mortars to cutting-edge startups, businesses are moving into uncharted territory as they determine how to move from an analog past to a digital future effectively. How can you make sure not to leave human instinct behind?Businesses are leaving behind traditional meetings in favor of virtual ones, transitioning from surveys and studies to analytics and algorithms. The startling and often unacknowledged truth is that?the promise of digital transformation can only be realized when we find a way to balance it with the promise of people.?In the end, it’s the people that matter, and companies must never forget the soul that drives them.In Restoring the Soul of Business, business leader Rishad Tobaccowala?teaches you to: Understand how to unleash the significant benefit that can be realized by combining emotion and data, human and machine, analog and digital. Spot the warning signs of Trade Review'A brilliant synthesis by Rishad on how to bring balance to human elements and technology usage in managing a modern enterprise. A must-read for everyone for both personal and professional development and satisfaction.' --Alok Choudhary, Henry and Isabelle Dever Professor, EECS Department; Professor, Kellogg School of Management, Northwestern University'A fantastic guide for leading and succeeding in today's world, Rishad eloquently demonstrates the exponential power in combining math and human connection and provides useful ways to do so.' --Norman de Greve, Chief Marketing Officer, CVS Health'This is a book of wisdom. A book that should be passed down with compassion, care, and grace from CEOs to their teams and from parents to their children. It is not a business book; it is a book full of hope and optimism about the beauty and possibility of the future--tethered to technology but anchored in the 'Soul' with empathy and compassion. I loved this book, and am so grateful that Rishad chose to share his brilliance and insights with all of us.' --Mark Achler, Managing Director, MATH Venture Partners'We are living in extraordinary times. While our digitally connected world creates remarkable opportunities for businesses, employees are facing tremendous stress from a wide range of sources--a contentious global political climate, concern for the environment, regular reports of mass shootings and natural disasters, the impact of economic inequality, and how the emergence of artificial intelligence will impact our lives and livelihoods, to name just a few. In an era of such broad-based disruption, Rishad Tobaccowala's Restoring the Soul of Business and its higher-order thinking on improving the balance of our business communities, enhancing the humanity and generosity of our workplaces, and prioritizing EQ over data in decision-making makes this book essential reading for today's executives.' --David Carey, Chairman, Hearst Magazines'You know that person who seems to always be ahead of the curve? The one who chooses to zig while zagging is obviously the thing to do? But then, zigging DOES become the thing? What makes Rishad a special man is that he was that person thirty years ago, and he has only gotten better. So, READ THE BOOK, and learn from THAT guy!' --Tom Collinger, Executive Director, Medill IMC Spiegel Digital and amp; Database Research Center, Northwestern University
£19.00
HarperCollins Focus Nincompoopery
Book SynopsisCEO and award-winning business writer John R. Brandt offers concrete examples of how any organization can innovate in ways that delight customers and attract top-level talent.Nincompoopery--terrible customer service, idiotic business processes, and soul-crushing management practices--surrounds all of us. We lose time, patience, and profits as stuck-in-the-past organizations actively prevent us (and our customers) from getting the value we (and they) deserve.In Nincompoopery, Brandt leverages research across thousands of companies to show leaders how to find and kill the corporate stupidity that drives customers crazy.It usually starts by asking simple questions, such as: Why should our customers have to rekey their data multiple times to make a single purchase? Why are there four levels of approval just to order basic supplies? Why can’t we get qualified candidates for open positions, or provide new empl
£17.09
HarperCollins Focus Everybody Wants to Rule the World
Book SynopsisWhich kinds of companies will thrive and which will get crushed by the powerful forces in the global business landscape now at work? This groundbreaking new guide will help you adapt and change your business to thrive among digital giants, including Google, Facebook, and Amazon.Trade ReviewEverybody Wants To Rule The World provides essential insights on the post-digital world. All leaders will need to understand the role of data and new monetization models and why networked organizations will compete on decision velocity and signal intelligence. Ray shows why digital transformation is not enough. * Paul Daugheerty, Group Chief Executive Technology and Chief Technology Officer, Accenture *15 years ago I co-authored a report about a new species of business we called 'The Digital Conglomerates' arguing that every company would need to chose whether to compete, avoid or partner with them. Ray's book Everybody Wants to Rule The World, make a strong case that partnering is now the only feasible strategy This is an important book for any executive trying to figure out how to stay alive in the digital age. Don Tapscott, author of Blockchain Revolution and a dozen other best-selling books, most recently The Supply Chain Revolution. Thinkers 50 Hall of Fame, Executive Chairman Blockchain Research Institute. * Don Tapscott, Thinkers 50 Hall of Fame, Executive Chairman of Blockchain Research Institute, *Building a successful growth model in the digital age, requires new ways of thinking. In Everybody Wants to Rule the World, Ray will you show you the disruption and opportunity ahead of you and your organizaand shy;tion--and how you can embark on a path to not only survive, but also thrive in the age of digital duopolies. * Tiffani Bova, WSJ Bestselling Author Growth IQ, Global Growth Evangelist, Salesforce, Thinkers50" *Don't get disrupted! Read Ray Wang's brilliant book Everybody Wants to Rule the World. * Whitney Johnson, CEO *How can companies thrive in a world of digital giants? In the age of digital duopolies, where 100 companies around the world will dominate 50 distinct markets, business as usual will surely lead to your company's demise. Ray Wang estimates that 90 percent of the current Fortune 500 will be merged, acquired, or go bankrupt by 2050. Wang develops a business strategy playbook which brilliantly focuses on new business and monetization models, acceleration of decision velocity, design thinking based on long-term mindset, the role, ethical use, and societal impact of new emerging technologies like artificial intelligence, and scaling through joint ventures and ecosystems. All CEOs must understand that the pandemic has accelerated digital transformation, revealing the five business growth drivers aimed at producing holistic stakeholder success in the next normal. Wang's new book may be the most important business book of 2021. * Vala Afshar, Chief Digital Evangelist, Salesforce *R 'Ray' Wang's provocative prognostications in his latest book will keep you up at night, but are very timely as every sector of the global economy confronts unprecedented digital acceleration. * Love Goel, Chairman of GVG Capital | Father of Digital Transformation, GVG Capital *Ray Wang has written a compelling and thought provoking analysis on how companies can capture market opportunity as digitization continues to accelerate in many industries. The book translates technology shifts such as platform economics and pervasive artificial intelligence and their implications for business strategy, policy making, and society into an engrossing and educational read for business leaders and policy makers. * Thomas Kurian, CEO, Google Cloud *Ray Wang lays out the challenges of competing in the land of digital giants and the need for policies and practices that encourage innovation and drive democratized, fair competition that benefits all of society. * Marc Benioff, Chairman and CEO, Salesforce *There are very few people who have had the scope of view that Ray has had into technology transformations during the past 20 years. His credibility and access with some of the industry's most powerful players is just one reason he has seen so much. The less tangible reason is that he is considered one of the nicest humans in this business and people just really like working with him. Both of these are why so many seek his advice. In Everybody Wants to Rule the World, Ray synthesizes all that he's learned by working with and studying the big winners in digital transformation and lays it out in a way that helps what he calls 'worthy competitors.' A very 'worthy read! --Barbara Bates, Global CEO - Hotwire * Hotwire *While everyone is still talking about Digital Transformation, Ray has unlocked how the Digital Giants are going after massive monetization across industries and value chains. Leaders must understand this new landscape and prepare for a shift in strategy. Everybody Wants to Rule The World is a must-read book that lays out the steps and business models required for success. --Lara Druyan, Venture Capitalist, Driver of Digital Transformation, Operator * Venture Capitalist, Driver of Digital Transformation, Operator *You are just getting your head around digital transformation, and you think you can't compete with digital giants. You can, and Ray lays it out for you. This book gives you leapfrog powers to go from amateur fan to power player by understanding roles and opportunities in this new economy. * Jana Eggers, Chief Executive Officer, Nara Logics *You read it in the headlines. You see it in the market. The world has shifted from products to digital services. If you don't monetize digital services in the next five years chances are you won't be around. Everybody Wants to Rule the World is a wake-up call for enterprise executives everywhere and an invaluable guide to future-proofing your company. * Tien Tzuo, Founder and Chief Executive Officer, Zuora *
£17.09
Hay House Business Your Stand Is Your Brand
Book Synopsis
£15.29
Hay House Inc Lead From The Heart
Book SynopsisMark C. Crowley is a recognized visionary in workplace management, engagement and culture. www.markccrowley.comTrade Review· This book is a testament to the wisdom of ignoring the well-meaning advice of experts who too often look backwards to formulate strategies for the future. Had Mark C. Crowley listened to an expert who told him to stop writing about the heart—about the role of emotion—in leadership, this wonderful book would not exist, and those of us who study or practice leadership would be the poorer as a result. Engaging, searingly honest, and deeply researched, Lead From The Heart is destined to be a classic. - Amy C. Edmondson, Professor of Leadership and Management, Harvard Business School; author of The Fearless Organization · This expanded and updated edition of Lead From The Heart gives us fresh, profound, and compelling insights into the importance of leading from the heart, not just the head. Mark C. Crowley also shares with us very concrete, practical advice on how to do it. An indispensable companion for today’s leaders. - Hubert Joly, former Chairman and CEO Of Best Buy, author of The Heart Of Business · Mark C. Crowley’s classic Lead From the Heart has already earned its spot at the top of the leadership booklist. Now his second edition offers new research, new perspectives, and new examples that will motivate a new generation of leaders to listen to that most essential of voices: the one that comes from within. - G. Richard Shell, Thomas Gerrity Professor, the Wharton School of the University of Pennsylvania; best-selling author of The Conscience Code · University of Massachusetts Global (formerly Brandman University) Doctoral students have embraced Mark C. Crowley’s innovative leadership thesis for over a decade. Lead from the Heart is a core textbook in our Doctor of Education (Ed.D) program and is an essential resource for students. As was true with his original, this new edition is a highly engaging and accessible book filled with practical tools for leaders interested in advancing their transformational leadership effectiveness. To underscore the impact Lead From The Heart has had on our program, several of our doctoral students are currently participating in research to explore how its leadership principles are used by executive leaders to produce extraordinary results in their organizations. - Marilou Ryder, Ed.D., Professor of Education, University of Massachusetts Global · The world is finally coming to see that leaders who authentically care for their people, while remaining focused on performance, repeatedly excel. For more than 40 years, I’ve personally seen how a workplace culture that intentionally honors and trusts its employees is rewarded with sustainably great performance. In Lead From The Heart, Mark C. Crowley shares the science that explains why people respond so positively to this kind of leadership and teaches management practices proven to have significant business impact by putting employees first. - Dr. Jim Goodnight, Co-Founder & CEO, SAS · Being a caring leader has often been conflated with weakness. But if we’ve learned anything from the COVID pandemic, not to mention the ‘Great Resignation,’ the best managers intentionally lead with heart. Mark C. Crowley’s book is a masterful guide on how to lead people in a way that naturally inspires their commitment and productivity. - Dan Cable, Professor of Organizational Behavior, London Business School; author of Alive at Work and Exceptional · Learn the true keys to successful leadership in Lead from the Heart! Filled with inspiring stories, practical advice, and years of tried-and-true methods, Mark C. Crowley uniquely explains how to inspire your team and practice a people-first approach to leadership. Learn from the best—a must read! - Dr. Marshall Goldsmith, Thinkers50 #1 Executive Coach; New York Times best-selling author of Triggers, Mojo, and What Got You Here Won’t Get You There · A decade and counting . . . A highly recommended and true account of how leading with our hearts can have the greatest impact on those around us. Our faculty has taught our students the transformational lessons from Mark C. Crowley’s book for ten years, and his heartfelt and inspirational examples make leadership more relatable and applicable in today’s complex world. This book is intentional and a must read if you want to change your trajectory in leading. - Scott Lewis, MBA, Senior Lecturer of Strategic Leadership, Northern Arizona University
£18.99
