Autobiography: business and industry Books
St Martin's Press This is Not a TShirt
Book SynopsisThe story of The Hundreds and the precepts that made it an iconic streetwear brand by Bobby Hundreds himselfStreetwear occupies that rarefied space where genuine cool coexists with big business; where a star designer might work concurrently with Nike, a tattoo artist, Louis Vuitton, and a skateboard company. It's the ubiquitous style of dress comprising hoodies, sneakers, and T-shirts. In the beginning, a few brands defined this style; fewer still survived as streetwear went mainstream. They are the OGs, the heritage brands. The Hundreds is one of those persevering companies, and Bobby Hundreds is at the center of it all.The creative force behind the brand, Bobby Kim, a.k.a. Bobby Hundreds, has emerged as a prominent face and voice in streetwear. In telling the story of his formative years, he reminds us that The Hundreds was started by outsiders; and this is truly the story of streetwear culture.In This Is Not a T-Shirt, updated with a new intrTrade Review"A comprehensive snapshot of [streetwear] culture before the Internet changed everything." --Tyler Watamanuk, GQ "At turns poignant and laugh-out-loud funny, [This is Not a T-Shirt is] sprinkled liberally with both business aphorisms . . . and observational humor . . . enjoyable even if you're not familiar with the brand." --Adam Tschorn, Los Angeles Times "Bobby is the embodiment of the type of hustle that streetwear was built on. In This is Not a T-Shirt, he maps out how to start a brand and blow it up while maintaining a core community--it's like a streetwear bible slash history book." --Ronnie Fieg, founder of KITH "This is Not a T-Shirt tracks the history of surf and skate culture and their relationship to streetwear--from the Zephyr skate team of the 1970s to brands like Stussy, Supreme, BAPE, and, of course, The Hundreds, which has managed to stay relevant for more than fifteen years in a fickle market. This book is an insider's guide to the prevailing trends in youth culture of the last few decades that highlights the importance of self-discipline and self-confidence; the same traits that made me fall in love with skateboarding at a young age." --Tony Hawk "This Is Not a T-Shirt is a story about the power of culture, the power of community, and the power of values and beliefs to shape and influence identity in ways that we sometimes overlook. It helps us understand both Bobby Hundreds and how streetwear has changed the way we think about ourselves and each other." --DeRay Mckesson "With This is Not a T-Shirt Bobby Hundreds has proven that he's not just an incredible designer, but a literary force as well. The book is smart, funny, and gives some real insight into the ever-changing, ever-elusive Streetwear game. It's a great reminder that art exists in many different forms and that a kid with a dream can be unstoppable." --Lena Waithe, creator of The Chi "Simply put, Bobby Hundreds is a social beast. He knows how to tell a story, where to tell that story, and he's great at bringing people together. He's also crazy dedicated to his work and has the laser-focused attention to detail needed to not only build an everlasting globally relevant brand, but any successful business." --Gary Vaynerchuk, author of #AskGaryVee "Building a brand is about identifying and fulfilling a need in a way that no one else can. It takes vision, dedication, and attention to detail. The Hundreds is a prime example of what it looks like when you've combined all these elements along with tapping into a culture and community. This is Not a T-Shirt guides you through methods and tools you can apply to get you one step closer to fulfilling your dream." --Jessica Alba, founder of The Honest Company "Bobby Hundreds is an encyclopedia of American pop culture, from breakfast cereals and Saturday morning cartoons to hardcore, punk, and hip-hop. He's packed all of his cultural insights into This is Not a T-Shirt, a book about turning your hobbies into your passions, which he's done his entire life. Also, we went to high school together, he was way cooler than me then, and now he's written a book before I have, and that's extremely annoying." --Alan Yang, co-creator of Master of None "For anyone who wants to understand the explosive streetwear phenomenon disrupting the fashion business, as well as the community-driven engagement that lies at its core, Bobby Hundreds' This is Not A T-Shirt is an excellent place to start. One part entrepreneurship guide, one part fashion education and one part branding manual, Bobby tells fascinating stories and offers lessons that can be applied to anyone building a modern business anywhere. A must read." --Imran Amed, The Business of Fashion
£12.99
Grand Central Publishing James Patterson by James Patterson
Book Synopsis
£10.44
Monthly Review Press,U.S. Lettuce Wars: Ten Years of Work and Struggle in
Book Synopsis
£23.58
Berrett-Koehler Never in My Wildest Dreams: A Black Woman's Life
Book SynopsisBelva Davis recounts her remarkable journey from Monroe, Louisiana, up through the black radio industry in Oakland to become an award-winning news anchor known as the Walter Cronkite of the Bay Area.Never in My Wildest Dreams is a memoir with a message. Raised in a dysfunctional family in Louisiana and the San Francisco Bay area, Belva Davis rose through the black radio industry, became the first black female reporter west of the Mississippi with her hiring at KPIX, and eventually anchored KQEDâs âœEvening Edition,â the stationâs nightly news show. Overcoming personal and career obstacles, Davis reported on some of the eraâs most explosive stories, including the rise and fall of the Black Panthers, the Jonestown massacre, and the Moscone/Milk murders. The book also recounts Davisâs interviews with world leaders, including Fidel Castro and three U.S. presidents.
£13.49
Mascot Books Service Is a Superpower
Book Synopsis
£17.99
Mosaic Press How I Lost $25,000,000...Discovered the Secrets
Book SynopsisThe memoir of a radical mass-marketing entrepreneur, an autopsy of a super successful serial entrepreneur told with honesty and a wry sense of humour, revealing intimate details of his journey to massive wealth and the melt-down. This story spotlights essential life lessons for achieving happiness and fulfillment in business and in one's personal life. Ron Hume was genetically programmed to be an entrepreneur. He achieved success because he was able to identify unmet needs and his insights allowed him to build successful businesses. His career included Vice-President of McGraw Hill Canada, where he turned a successful educational publisher into a highly innovative, best-selling trade publisher. He then turned his entrepreneurial skills into building an empire of self-study publishing programs. At the pinnacle of his success, over 5,000,000 individuals in the US and in Canada enrolled in his Successful Investing and Money Management program. He followed that up with other hugely successful self-study programs. He had offices and warehouses in Toronto, Los Angeles, and Atlanta with over 200 employees.
£17.95
Page Two Books, Inc. Rising: From a Mud Hut to the Boardroom - and
Book SynopsisAn identity that spans the globe. In this astonishing memoir, Graci Harkema revisits her experience growing up as an adoptee from the Congo in Grand Rapids, Michigan. She traces her path to claiming and living her own story, becoming a successful consultant on diversity, equity and inclusion, racial justice, LGBTQ+ equality, and women in business. Born amid civil unrest in a mud hut in the Congo and weighing a mere three pounds, Harkema was left at an orphanage, where she was not expected to live another day. But that afternoon, a visiting American missionary saw her sleeping in a doll's bed and heard a voice inside her say, "This is your daughter." Her childhood was spent wishing to be lighter and blonder, like her siblings and classmates. Out of fear of standing out even more from her peers, Harkema kept her sexuality a secret, only coming out of the closet years later-during a job interview! Eventually, she learned to see her identity as her superpower, instead of her shame. Today, Harkema helps embrace diversity and drive inclusion to ensure open and safe work environments. She is committed to empowering employees to perform to their potential as their authentic selves-setting an example as she continues to live her own story, journeying to meet her birth mother, to discover one more piece of herself.
£20.69
Page Two Books, Inc. Survive and Advance
Book SynopsisIn the face of difficulty, an inspirational leader will overcome.Survive and Advance shares an intimate family portrait and professional journey, elevating readers and showing them how to imagine themselves into a new future with optimism, conviction, and confidence.Grind and single parenthood on one side of his family, mental health and addiction issues on the other, Derek Lewis's childhood role was to protect himself and his younger brothers from hardship and abuse. Growing up in Washington, DC, in the 1970s, it was enough just to survive.But Lewis demanded a different future for himself and his family. Growing his 1988 just-out-of-college Pepsi sales management trainee route into multiple C-suite roles, he overcame early adversity to achieve the highest levels of corporate success. Not content with delivering record-breaking financial results, Lewis leveraged his reputation and relationships into building gender and racial equity and justice inside and outside the company.In this personal growth memoir, Lewis shares his path to Black excellence from Chocolate City to HBCUs to the Divine Nine to Pepsi's Team Elite to national catalyst for social change.
£22.36
Seven Stories Press,U.S. War of Words: Memoir of a South African
Book Synopsis
£16.99
Giorgio Nada Editore Cavallino Nel Cuore: Autobiography of a Designer
Book SynopsisFor the first time, one of the major names in Italian car design tells his story from the beginning; from when he made his first sketches on paper, unbeknown to his parents and not only of cars, to reaching a point at which his name became synonymous with some of the best known and most important cars on the international front. In his 23-year career at Pininfarina, Leonardo Fioravanti, who was first a designer and architect, then managing director and director general of 'Studi & Ricerche' department, created some of the most beautiful Ferraris of all time; they ranged from the 1965 250 LM sports coupe Speciale to the immortal 1968 Daytona through to the 1975 308 GTB and GTS and the 1984 288 GTO, as well as the P5 and P6 of 1968. While continuing his Ferrari essay during his Pininfarina career, Fioravanti also guided the creation of numerous other projects, among them the Dino road car, the 1980 Pinin four-door prototype and went on to the 1984 Testarossa and the 1987 F40. He worked for the Fiat Group from 1988 until 1991, during which time he took on the roles of deputy director general of Ferrari, later became responsible for advanced design CRF and then head of the Fiat Styling Centre. In 1987, he founded Fioravanti srl, an architectural studio, and in 1991 he extended his services to industry, in particular the design of means of transport. Images of an epoch, designs from his own personal archive never previously seen and, above all, a passionate first person account. Those are the key elements of this outstanding book which, through the creations of Leonardo Fioravanti, covers over 50 years of the history of automobile style and culture.
£44.10
