Description

Book Synopsis
The Pharmaceutical Studies Reader is an engaging survey of the field that brings together provocative, multi-disciplinary scholarship examining the interplay of medical science, clinical practice, consumerism, and the healthcare marketplace.

Trade Review
"...provides an in-depth look at the machinery that enables the continued expansion of pharmaceutical products, markets, and subjects." - Ellen Rubinstein for Anthropology Book Forum, Anthropology News

Table of Contents

Acknowledgements vii

1 Introduction 1
Jeremy A. Greene and Sergio Sismondo

Part I Pharmaceutical Lives 17

2 The Pharmaceuticalisation of Society? A Framework for Analysis 19
Simon J. Williams, Paul Martin and Jonathan Gabe

3 Pharmaceutical Witnessing: Drugs for Life in an Era of Direct]to]Consumer Advertising 33
Joseph Dumit

Part II New Drugs, Diseases, and Identities 49

4 Releasing the Flood Waters: Diuril and the Reshaping of Hypertension 51
Jeremy A. Greene

5 DepRession and ConsumŠtion: Psychopharmaceuticals, Branding, and New Identity Practices 70
Nathan Greenslit

6 BiDil: Medicating the Intersection of Race and Heart Failure 87
Anne Pollock

7 Manufacturing Desire: The Commodification of Female Sexual Dysfunction 106
Jennifer R. Fishman

Part III Drugs and the Circulation of Medical Knowledge 121

8 Following the Script: How Drug Reps Make Friends and Influence Doctors 123
Adriane Fugh]Berman and Shahram Ahari

9 Getting to Yes: Corporate Power and the Creation of a Psychopharmaceutical Blockbuster 133
Kalman Applbaum

10 Pushing Knowledge in the Drug Industry: Ghost]Managed Science 150
Sergio Sismondo

11 Transcultural Medicine: A Multi]Sited Ethnography on the Scientific]Industrial Networking of Korean Medicine 165
Jongyoung Kim

Part IV Political and Moral Economies of Pharmaceutical Research 179

12 Uncommon Trajectories: Steroid Hormones, Mexican Peasants, and the Search for a Wild Yam 181
Gabriela Soto Laveaga

13 “Ready]to]Recruit” or “Ready]to]Consent” Populations? Informed Consent and the Limits of Subject Autonomy 195
Jill A. Fisher

14 Clinical Trials Offshored: On Private Sector Science and Public Health 208
Adriana Petryna

15 The Experimental Machinery of Global Clinical Trials: Case Studies from India 222
Kaushik Sunder Rajan

Part V Intellectual Property in Local and Global Markets 235

16 Intellectual Property and Public Health: Copying of HIV/AIDS Drugs by Brazilian Public and Private Pharmaceutical Laboratories 237
Maurice Cassier and Marilena Correa

17 Global Pharmaceutical Markets and Corporate Citizenship: The Case of Novartis’ Anti]Cancer Drug Glivec 247
Stefan Ecks

18 Generic Medicines and the Question of the Similar 261
Cori Hayden

Index 268

The Pharmaceutical Studies Reader

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    A Paperback / softback by Sergio Sismondo, Jeremy A. Greene

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      Publisher: John Wiley and Sons Ltd
      Publication Date: 05/05/2015
      ISBN13: 9781118490150, 978-1118490150
      ISBN10: 1118490150

      Description

      Book Synopsis
      The Pharmaceutical Studies Reader is an engaging survey of the field that brings together provocative, multi-disciplinary scholarship examining the interplay of medical science, clinical practice, consumerism, and the healthcare marketplace.

      Trade Review
      "...provides an in-depth look at the machinery that enables the continued expansion of pharmaceutical products, markets, and subjects." - Ellen Rubinstein for Anthropology Book Forum, Anthropology News

      Table of Contents

      Acknowledgements vii

      1 Introduction 1
      Jeremy A. Greene and Sergio Sismondo

      Part I Pharmaceutical Lives 17

      2 The Pharmaceuticalisation of Society? A Framework for Analysis 19
      Simon J. Williams, Paul Martin and Jonathan Gabe

      3 Pharmaceutical Witnessing: Drugs for Life in an Era of Direct]to]Consumer Advertising 33
      Joseph Dumit

      Part II New Drugs, Diseases, and Identities 49

      4 Releasing the Flood Waters: Diuril and the Reshaping of Hypertension 51
      Jeremy A. Greene

      5 DepRession and ConsumŠtion: Psychopharmaceuticals, Branding, and New Identity Practices 70
      Nathan Greenslit

      6 BiDil: Medicating the Intersection of Race and Heart Failure 87
      Anne Pollock

      7 Manufacturing Desire: The Commodification of Female Sexual Dysfunction 106
      Jennifer R. Fishman

      Part III Drugs and the Circulation of Medical Knowledge 121

      8 Following the Script: How Drug Reps Make Friends and Influence Doctors 123
      Adriane Fugh]Berman and Shahram Ahari

      9 Getting to Yes: Corporate Power and the Creation of a Psychopharmaceutical Blockbuster 133
      Kalman Applbaum

      10 Pushing Knowledge in the Drug Industry: Ghost]Managed Science 150
      Sergio Sismondo

      11 Transcultural Medicine: A Multi]Sited Ethnography on the Scientific]Industrial Networking of Korean Medicine 165
      Jongyoung Kim

      Part IV Political and Moral Economies of Pharmaceutical Research 179

      12 Uncommon Trajectories: Steroid Hormones, Mexican Peasants, and the Search for a Wild Yam 181
      Gabriela Soto Laveaga

      13 “Ready]to]Recruit” or “Ready]to]Consent” Populations? Informed Consent and the Limits of Subject Autonomy 195
      Jill A. Fisher

      14 Clinical Trials Offshored: On Private Sector Science and Public Health 208
      Adriana Petryna

      15 The Experimental Machinery of Global Clinical Trials: Case Studies from India 222
      Kaushik Sunder Rajan

      Part V Intellectual Property in Local and Global Markets 235

      16 Intellectual Property and Public Health: Copying of HIV/AIDS Drugs by Brazilian Public and Private Pharmaceutical Laboratories 237
      Maurice Cassier and Marilena Correa

      17 Global Pharmaceutical Markets and Corporate Citizenship: The Case of Novartis’ Anti]Cancer Drug Glivec 247
      Stefan Ecks

      18 Generic Medicines and the Question of the Similar 261
      Cori Hayden

      Index 268

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