Social Media Marketing In A Week is a simple and straightforward guide to mastering the basics, giving you everything you need to know in just seven short chapters. From making the right first impression and having a unified message and strategy, to knowing where your audience is, engaging them and managing your reputation, you''ll discover how to build a relationship with your customers on sites like Facebook, YouTube, Flickr and Pinterest, without selling to them.
This book shows you how to get started with social media giving you the ability and best practice to interact confidently with your fans and subscribers. Whether you choose to read it in a week or in a single sitting,
Social Media In A Week is your fastest route to success:
- Monday: Gain insight with cases studies of companies that have achieved positive results from social media
- Tuesday: Get started with key strategies and tactics and learn how to find and engage with your audience
Table of Contents
- : Sunday: What is social media marketing?
- : Monday: Successful case studies
- : Tuesday: Getting started with social media marketing
- : Wednesday: Blogging, Facebook, Twitter and LinkedIn
- : Thursday: YouTube, Google, Pinterest, StumbleUpon, and ones to watch
- : Friday: Becoming a personal authority in the marketplace
- : Saturday: Managing, metrics and scaling up