Description

This book explores the unique contribution that critical communication studies can bring to our understanding of health. It covers several broad themes: representing and mediating health; marketing and promoting health, co-producing health; and managing health crises and risks. Chapters speak to moral and social regulation through health communication, technologies of health, healthism and governmentality. They engage with historical and contemporary issues, offering readers theoretically grounded perspectives. At base, the book explores what a critical communication approach to health might look like, revealing in important—and sometimes surprising—ways how communication sits at the centre of understanding how health is constructed, contested, and made meaningful.

Communication and Health: Media, Marketing and Risk

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£109.99

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Paperback / softback by Charlene Elliott , Josh Greenberg

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This book explores the unique contribution that critical communication studies can bring to our understanding of health. It covers several... Read more

    Publisher: Springer Verlag, Singapore
    Publication Date: 20/12/2022
    ISBN13: 9789811642920, 978-9811642920
    ISBN10: 9811642923

    Number of Pages: 344

    Non Fiction

    Description

    This book explores the unique contribution that critical communication studies can bring to our understanding of health. It covers several broad themes: representing and mediating health; marketing and promoting health, co-producing health; and managing health crises and risks. Chapters speak to moral and social regulation through health communication, technologies of health, healthism and governmentality. They engage with historical and contemporary issues, offering readers theoretically grounded perspectives. At base, the book explores what a critical communication approach to health might look like, revealing in important—and sometimes surprising—ways how communication sits at the centre of understanding how health is constructed, contested, and made meaningful.

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