Search results for ""Dan Pacheco" "Experimenting with Emerging Media Platforms""

Book SynopsisExperimenting with Emerging Media Platforms teaches students in media tracks journalism, advertising, film, and public relations how to independently field test and evaluate emerging technologies that could impact how media is produced, consumed, and monetized in the future.Taking a unique trial-and-error approach, the author encourages students to go against their desire for perfection and instead plunge into exercises with the full expectation that they will fail many times before they succeed. Through focused assignments, this book provides pointers on how to familiarize oneself with current technology, including extended reality (XR, VR, AR, and MR), open-source coding, photogrammetry, aerial imagery using drones, automation, and artificial intelligence. Readers are invited to create and test their own hypotheses and work outside of their comfort zones to reach conclusions on how a technology could enhance storytelling for a particular audience. Through experimTable of ContentsList of FiguresAbout the Author Acknowledgments Foreword by Gary KebbelIntroduction: Emerging Media Platforms: Field Testing the FutureChapter 1 - Who Can Predict the Future? Chapter 2 - Change TheoriesChapter 3 - Initiating Your Field Test Chapter 4 - Open-Source Technologies Chapter 5 - XR and the Metaverse Chapter 6 - Augmented Reality Chapter 7 - Conducting Your Field Test Chapter 8 - 360 Photography and Video Chapter 9 – Photogrammetry Chapter 10 - Data, AI, Automation, and Bots Chapter 11 - Autonomous Flying Cameras Chapter 12 - Field Testing the Future Afterword: The Edge of InnovationIndex

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