Description
Book SynopsisTelevision, as both a technology and a tool for cultural storytelling, remains as important today as ever, but it has changed in fundamental ways. This edition addresses adjustments throughout the industry wrought by broadband delivered television such as Netflix, YouTube, and cross-platform initiatives like TV Everywhere.
Trade ReviewIn thissecond edition, Lotz not only updates us on developments over the past seven years; she digs deeper and thinks harder about the revolutionary changes taking place in the television today. An outstanding contribution to television studies and an invaluable guide for students, scholars, and professionals. -- Michael Curtin,co-director, Media Industries Project
Television is anything but dead, but we are now fully into the post-network era that Amanda D. Lotz projected when this book was first published. An incredibly prescient book, setting many of the terms through which television studies has understood these changes, the revised edition updates its account to reflect an age when Hulu, Netflix, and Amazon are now competing for Emmy and Peabody Awards, when television content is being funded through Kickstarter, and where web series are diversifying whose stories get told. -- Henry Jenkins,co-author of Spreadable Media: Creating Meaning and Value in a Networked Culture
Table of ContentsContents Preface ix Acknowledgments xv Introduction 1 1 Understanding Television at the Beginning of the Post-Network Era 21 2 Television Outside the Box: The Technological Revolution of Television 53 3 Making Television: Changes in the Practices of Creating Television 95 4 Revolutionizing Distribution: Breaking Open the Network Bottleneck 131 5 The New Economics of Television 167 6 Recounting the Audience: Measurement in the Age of Broadband 207 7 Television Storytelling Possibilities at the Beginning of the PostNetwork Era: Five Cases 233 Conclusion: Still Watching Television 263 Notes 279 Selected Bibliography 307 Index 321 About the Author 331
