Description
Book SynopsisRevisiting early debates about TV content and censorship from industry and government perspectives, this book recounts the development of the Television Code, the TV counterpart to the Hays Motion Picture Production Code.
Trade Review[A] valuable resource for media scholars and graduate students. * Choice *
Jaramillo has authored a work with applications across many disciplines, especially history, media law, and even political science. Her search for primary sources in both the development of the code and the short life of the [Television Broadcasters Association] is a valuable insight into the origins of U.S. television. * Journal of Broadcasting & Electronic Media *
[
The Television Code] is a strong intellectual contribution to debates about what television is and who it serves which will no doubt become a staple in reading lists of television history and regulation...The Television Code is an engaging, well-written, and thought-provoking study on the key role played by regulation in the early negotiations about television’s identity. * Critical Studies in Television *
An essential account of a transitional period in television’s rise,
The Television Code establishes the [National Association of Radio and Television Broadcasters'] role in crafting the industry’s master narratives and would interest scholars and students of US broadcast history, media policy, and censorship... Jaramillo’s careful attention to the voices of the various players involved in the Code further enriches the complicated history of commercial broadcasting and provides a model for rigorous archival research. * Television & New Media *
[
The Television Code] is a well-researched, articulate, and sound book that would contribute toward thinking of popular culture studies in ways that intersect with overlooked subfields such as media policy, and, perhaps, political sociology. This book effectively maps out the road to the Television Code, along with the detours and back roads that led to its ultimate implementation. * Popular Culture Studies Journal *
Table of Contents
- Illustrations
- Abbreviations
- Acknowledgments
- Introduction: The Television Code and the Trade Association
- 1. Regulatory Precedents before Television: The Government and the NAB Experiment with Radio
- 2. Distinguishing Television from Radio via the Trade Association: The Rise and Fall of the Television Broadcasters Association
- 3. The Industry Talks about a Television Code: Discourses of Decency, Self-Regulation, and Medium Specificity
- 4. The Television Audience Speaks Out: Viewer Complaints and the Demand for Government Intervention
- 5. The Federal Communications Commission: Impotent Bureaucrats, Underhanded Censors, or Exasperated Intermediaries?
- 6. Senator William Benton Challenges the Commercial Television Paradigm
- Conclusion: After the Code
- Appendix A. The Television Code: Section on “Acceptability of Program Material”
- Appendix B. The Television Code: Section on “Decency and Decorum in Production”
- Notes
- Bibliography
- Index
