Description
Book SynopsisLesson 1: Analyzing the Audience, Purpose, and Occasion.
Lesson 2: Balancing Precision with Clarity.
Lesson 3: Avoiding Ambiguity.
Lesson 4: Sustaining Energy.
Lesson 5: Connecting Ideas
Lesson 6: Beginning with the Familiar
Lesson 7: Organizing the Content for the Audience
Lesson 8: Providing Proper Emphasis
Lesson 9: Adapting Your Style to Email, Instructions, and Proposals
Lesson 10: Using Your Writing Time Efficiently
Appendix A: Grammar: Recognizing What a Sentence Is and Is Not
Appendix B: Punctuation: Helping Readers Navigate Your Sentences
Appendix C: Usage: Avoiding Egregious Mistakes
Appendix D: Format: Dressing Documents for Success
Trade Review“Alley gives thorough explanations and color-coded examples about what constitutes a problem and how to fix it, and visual indicators help readers discern the severity of issues being critical, distracting, or cosmetic. The Craft of Scientific Writing is a book that can be valuable to practicing writers who want to work toward more effective, clear scientific writing for a variety of audiences.” (Diane Martinez, Technical Communication, Vol. 65 (4), November, 2018)
“The author discusses the many challenges and distinctions in scientific writing, and the effects that good or bad writing can have on one’s career. … Using real-world writing examples and a host of graphics and figures, the author effectively demonstrates what works, what doesn’t, and why. … This easy-to-digest guide will be useful for engineers, scientists, and anyone interested in writing for a science-minded audience, or about science-related topics.” (S. Markgren, Choice, Vol. 56 (03), November, 2018)
Table of Contents1 Analyzing the Audience, Purpose, and Occasion.- 2 Balancing Precision with Clarity.- 3 Avoiding Ambiguity.- 4 Sustaining Energy.- 5 Connecting Ideas.- 6 Beginning with the Familiar.- 7 Organizing the Content for the Audience.- 8 Providing Proper Emphasis.- 9 Adapting Your Style to Email, Instructions, and Proposals.- 10 Using Your Writing Time Efficiently.- Appendix A Grammar: Recognizing What a Sentence Is and Is Not.- Appendix B Punctuation: Helping Readers Navigate Your Sentences.- Appendix C Usage: Avoiding Egregious Mistakes.- Appendix D Format: Dressing Documents for Success.