Description

The theory, research, and practice of communication planning
The field of school and community communications is rapidly evolving and becoming more complex. Focusing on successfully implementing communication activities with both internal and external audiences, The School and Community Relations is a widely used resource for overcoming these emerging complexities. Drawing on theory and research, the text stresses the generation of communication outcomes that far surpass simple dissemination of information, proactively identifying and engaging the right audiences. The 12th Edition has been extensively updated with school communication expert interviews, video resources, communications tools, and more.

School and Community Relations, The

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£93.81

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Hardback by Edward Moore , Don Bagin

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The theory, research, and practice of communication planning The field of school and community communications is rapidly evolving and becoming... Read more

    Publisher: Pearson Education (US)
    Publication Date: 28/02/2019
    ISBN13: 9780135210659, 978-0135210659
    ISBN10: 0135210658

    Number of Pages: 320

    Non Fiction

    • Tell a unique detail about this product3

    Description

    The theory, research, and practice of communication planning
    The field of school and community communications is rapidly evolving and becoming more complex. Focusing on successfully implementing communication activities with both internal and external audiences, The School and Community Relations is a widely used resource for overcoming these emerging complexities. Drawing on theory and research, the text stresses the generation of communication outcomes that far surpass simple dissemination of information, proactively identifying and engaging the right audiences. The 12th Edition has been extensively updated with school communication expert interviews, video resources, communications tools, and more.

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