Description
Book SynopsisDiscussions of both semiotics and ritual have undergone a fundamental reorientation over the past several decades. Traditionally, both were east in a cognitivist vocabulary in which what is known is regarded as primitive and what is done is treated as behavior scripted by knowledge. When treated in this way, semiotics reduces to studies of the encoding and decoding of messages and ritual studies to articulations of the mythic content imbedded in ritual practices.
The inadequacy of a cognitivist vocabulary for these purposes has recently been argued by researchers who mounted historical studies of both sign systems and ritual practices. These studies flesh out an alternative, non-cognitivist vocabulary. According to this approach primacy is to be accorded to process over structure, to practice over knowledge, to ritual over ideology.
A non-cognitive approach has not only invigorated both ritual studies and semiotics, but has also uncovered mutual dependencies that have previously
