Description
Book SynopsisPsychologists use a variety of research methods and tools to learn about behavior and mental processes. The goal of this book is to introduce students to the multimethod approach to research in psychology, including observational, survey, and experimental methods. Students learn the strengths and weaknesses of each method, as well as ethical dilemmas when using them, so that they can become competent practitioners and thoughtful consumers of psychological research. Our approach is to engage students in the research process by describing contemporary research in psychology. Students learn about recent topics such as online dating and Facebook, cross-cultural observations of helping behavior, PTSD in orphaned chimpanzees, Medicaid and Medicare health outcomes, decision-making during Hurricane Katrina, clinical research and DSM-5, and much more. Each chapter's stretching exercises, stat tips, review questions, and challenge questions develop students' critical thinking about the psycholog
Table of ContentsBrief ContentsPreface PART IGeneral Issues 1 Introduction 2 The Scientific Method 3 Ethical Issues in the Conduct of Psychological Research PART IIDescriptive Methods 4 Observation 5 Survey Research PART IIIExperimental Methods 6 Independent Groups Designs 7 Repeated Measures Designs 8 Complex Designs PART IVApplied Research 9 Single-Case Designs and Small-n Research 10 Quasi-Experimental Designs and Program Evaluation PART VAnalyzing and Reporting Research 11 Data Analysis and Interpretation: Part I. Describing Data, Confidence Intervals, Correlation 12 Data Analysis and Interpretation: Part II. Tests of Statistical Significance and the Analysis Story 13 Communication in Psychology Appendix Statistical Tables Glossary References Credits Name Index Subject Index
