Description
Book SynopsisIncreasing numbers of women are engaging in the development and discussion of modest dressing; a movement matched by a growing media and popular demand for intelligent commentary about the topic. Modest Fashion sets out to meet that need.As a trend, modest dressing is spreading across the world, yet it is rarely viewed as 'fashion'. Studying consumers and producers, retailers and bloggers, Modest Fashion provides an up to the minute account of the art of dressing modestly - and fashionably.Leading scholars in the area, along with journalists, fashion designers, entrepreneurs and bloggers discuss the emergence of a niche market for modest fashion among and between Jewish, Christian and Muslim faith groups as well as secular dressers. Crossing creeds and cultures, analysing commentary alongside commerce, the book probes the personal and the political as well as religious, aesthetic and economic implications of contemporary dress practices and the debates that surround them.
Trade Review'This is a wonderful discussion of new configurations of "modest fashions" in the contemporary world, with contributors from academia, business and the media. Focusing on the interrelationships among fashion production and consumption practices of Christian, Jewish and Muslim faith groups, this book is a constant delight.' Ozlem Sandykcy, Bilkent University
Table of Contents1 Preface – Linda Woodhead 2 Introduction: Mediating Modesty - Reina Lewis Part One – Faith-based fashion and the commercially fluid boundaries of confession 3 Fashion forward and faith-tastic! Online modest fashion and the development of women as religious interpreters and intermediaries - Reina Lewis 4 ‘Discover the beauty of modesty’: Islamic fashion online – Annelies Moors 5 Meeting through modesty: Jewish-Muslim encounters on the internet – Emma Tarlo 6 Hasidic women’s fashion aesthetic and practice: the long and short of tzniuth – Barbara Goldman Carrel Part Two – Modesty without religion? Secularity, shopping and social status through appearance 7 Modest motivations: religious/secular contestation in the fashion field – Jane Cameron 8 The modesty of clothing and immodesty of religion – Daniel Miller 9 ‘Can we discuss this?’ – Elizabeth Wilson Part Three – Manufacturing and Mediating Modesty: the industry and the press 10 Modesty regulators – punishing and rewarding women’s appearances in mainstream media – Liz Hoggard 11 Insider voices, changing practices: press and industry professionals speak Index
