Description
Book SynopsisSimple strategies for measuring a company's financial health Understand the bottom line and make sound financial decisions Whether you're a manager seeking to prepare a financial report, or an investor hoping to analyse one, unless you're financially savvy the figures and footnotes involved can be intimidating and tedious.
Trade Review"…a guide to help you get to grips with financial reports, judge a company's performance and make profitable investment decisions." (
The Daily Telegraph, Tues 11th March)
Table of ContentsIntroduction. Part I: Getting Down to Financial Reporting Basics.
Chapter 1: Discovering What Reports Reveal.
Chapter 2: Recognising Different Business Types.
Chapter 3: Discovering How Company Structure Affects the Books.
Chapter 4: Digging into Accounting Basics.
Part II: Understanding Published Information: Annual Reports.
Chapter 5: Exploring the Anatomy of an Annual Report.
Chapter 6: Balancing Assets Against Liabilities and Equity.
Chapter 7: Using the Income Statement.
Chapter 8: The Statement of Cash Flows.
Chapter 9: Scouring the Notes to the Financial Statements.
Chapter 10: Considering Consolidated Financial Statements.
Part III: Analysing the Numbers.
Chapter 11: Testing the Profits and Market Value.
Chapter 12: Looking at Liquidity.
Chapter 13: Making Sure the Company Has Cash to Carry On.
Part IV: Understanding How Companies Optimise Operations.
Chapter 14: Using Basic Budgeting.
Chapter 15: Turning Up Clues in Turnover and Assets.
Chapter 16: Examining Cash Inflow and Outflow.
Chapter 17: How Companies Keep the Cash Flowing.
Part V: The Many Ways Companies Answer to Stakeholders.
Chapter 18: Finding Out How Companies Find Errors: The Auditing Process.
Chapter 19: Checking Out the Analyst–Company Connection.
Chapter 20: How Companies Soothe the Shareholders.
Chapter 21: Keeping Score When Companies Play Games with Numbers.
Part VI: The Part of Tens.
Chapter 22: Ten Financial Crises That Rocked the World.
Chapter 23: Ten Signs That a Company’s in Trouble.
Chapter 24: Ten Top-Notch Online Resources.
Part VII: Appendixes.
Appendix A: Financial Statements.
Appendix B: Glossary.
Index.