Description
Book SynopsisTrade Review"Media and food studies scholars, Emily Contois and Zenia Kish and their co-authors, have produced an in-depth, analytical, and highly interdisciplinary book that includes writers from the fields of various 'studies' (food, media, American) as well as history, science and technology, sociology, anthropology, and political science." --
Journal of Folklore Research Reviews"Contois and Kish have prepared a veritable smorgasbord of perspectives on the all-pervasive and all-important nature of food on visual social media in this deliciously engrossing collection. From aperitifs to aesthetics, and placemaking to politics, this book has something for every reader."--Tama Leaver, coauthor of
Instagram: Visual Social Media Cultures"Instagram has become much more than a fun medium for selfies, food porn, and branding. This volume shows how the digital app and the kind of food representations it supports contribute to building identities and negotiating social and economic relationships."--Fabio Parasecoli, author of
Bite Me: Food in Popular CultureTable of ContentsAcknowledgments . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ix
Introduction. From Seed to Feed: How Food Instagram Changed What and Why We Eat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1
ZENIA KISH AND EMILY J. H. CONTOIS
PART I. IDENTITY
1. @hotdudesandhummus and the Cultural Politics of Food . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .33
MICHAEL Z. NEWMAN
2. Starving Beauties? Instabae, Diet Food, and Japanese Girl Culture . . . . . . . . . . . . . . . . . . . . . . . . . . . . .47
TSUGUMI (MIMI) OKABE
3. #Foodporn: An Anatomy of the Meal Gaze . . . . . . . . . . . . . . . . 65
GABY DAVID AND LAURENCE ALLARD
4. The South in Your Mouth? Gourmet Biscuit Restaurants, Authenticity, and the Construction of a New Southern Identity . . . . . . . . . . . . . . . . . . . . . . . . . . . .81
DEBORAH A. HARRIS AND RACHEL PHILLIPS
5. Uncle Green Must Be Coming to Dinner: The Joyful Hospitality of Black Women on Instagram during the COVID-19 Pandemic . . . . . . . . . . . . . . . .94
ROBIN CALDWELL
6. Creative Consumption: Art about Eating on Instagram . . . . . . . . . . . . . . . . . . . . . . . .101
DAWN WOOLLEY AND ZARA WORTH
PART II. INFLUENCE
7. Picturing Digital Tastes: #unicornlatte, Social Photography, and Instagram Food Marketing . . . . . . . . .115
EMILY TRUMAN
8. Camera Eats First: The Role of Influencers in Hong Kong’s Foodie Instagram Culture . . . . . . . . . . . . . . . . . .132
YUE-CHIU BONNI LEUNG AND YI-CHIEH JESSICA LIN
9. Repackaging Leftovers: Health, Food, and Diet Messages in Influencer Instagram Posts . . . . . . . . . . .148
TARA J. SCHUWERK AND SARAH E. CRAMER
10. Meet Your Meat! How Australian Livestock Producers Use Instagram to Promote “Happy Meat” . . . . . . . . .163
EMILY BUDDLE
11. FreakShakes and Mama Noi: Cases of Transforming Food Industry Influence on Instagram . . . . . . . . . . . . . . . . . . .177
KATHERINE KIRKWOOD
12. My Life and Labor as an Instagram Influencer Turned Instagram Scholar . . . . . . . . . . . . . . . . . . . . . . . . . . .191
KC HYSMITH
PART III. NEGOTIATION
13. Transgressive Food Practices on Instagram: The Case of Guldkroen in Copenhagen . . . . . . . . . . . . . . . . . .205
JONATAN LEER AND STINNE GUNDER STRØM KROGAGER
14. Posing with “the People”: The Far Right and Food Populism on Instagram . . . . . . . . . . . . . . . . . . . . . . . . .221
SARA GARCIA SANTAMARIA
15. Farming, Unedited: Failure, Humor, and Fortitude in Instagram’s Agricultural Underground . . . . . . . . . . . . . . . . . . .241
JOCELINE ANDERSEN
16. The Surprisingly Long History of Feminist Eateries on Instagram . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .260
ALEX KETCHUM
17. How to Think with Your Body: Teaching Critical Eating Literacy through Instagram . . . . . . . . . . . . . . . . . . . . .274
SARAH E. TRACY
Afterword: Food Instagram’s Next Course . . . . . . . . . . . . . . . .283
EMILY J. H. CONTOIS AND ZENIA KISH
Contributors . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .287
Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .293
