Description
Book SynopsisThis book explores how data-opolies colonize and dominate markets, identifying shortcomings in the proposed remedies and providing solutions that can promote privacy, deter the toxic competition caused by behavioral advertising, and balance privacy and healthy competition when they conflict.
Trade ReviewStucke (law, Univ. of Tennessee) discusses data privacy in an approachable manner for lay readers. He covers how a few large tech companies, such as Google's parent company Alphabet, hoard data. He then describes the attempts of international, federal, and state laws to rein in data collection, mostly to little effect. These discussions serve as an introduction to his analysis of data privacy, especially data that include personal identifiable information...This book sounds a clarion call for ordinary people and experts alike to take data privacy seriously. * Choice *
The arguments in the book are clear, well evidenced and indicative of the author's distinguished career as a scholar, lawyer and legal advisor...Stucke uses concise language and useful examples to make specialised concepts easily comprehensible to readers who are unfamiliar with either or both fields. This makes Breaking Away a valuable read not only for scholars, lawyers, consumer groups and policymakers, but also anyone interested in how their data are being used and what can be done about it. * Shania Ann Kirk, European Journal of Risk Regulation *
Table of ContentsChapter 1 The Rise of the Data-opolies Chapter 2 Understanding the Data-opolies' Anticompetitive Playbook Chapter 3 How Data-opolies Have Exploited the Current Legal Void, and What's Being Proposed to Fix It Chapter 4 Why Competition Isn't the Easy Fix Chapter 5 Who Owns the Data, and Is That Even the Right Question? Chapter 6 The Promise and Shortcomings of Treating Privacy as a Fundamental Inalienable Right Chapter 7 What Are the Policy Implications If Data Is Non-Rivalrous? Chapter 8 Avoiding Four Traps When Competition and Privacy Conflict Chapter 9 A Way Forward: Developing A Post-Millennial Antitrust/Privacy/Consumer Protection Framework Chapter 10 Responding to Potential Criticisms to a Ban on Surveillance Capitalism Chapter 11 Signs of Hope
