Search results for ""author isabel"

Integrated Brand Promotion Management: Text, Cases, and Exercises provides the foundation for university-level courses that help students explore and understand the range of options available to brand decision-makers. Integrated Brand Promotion Management covers a wide range of decision-making areas in 17 chapters. Traditional areas included are: establishing objectives budgeting creative strategy direct marketing public relations client/agency relations ethical considerations These areas are supplemented with a chapter discussing event sponsorship, product placements, and branded entertainment. Internet marketing, web sites, viral and social networking, as well as, experiential and guerrilla marketing are examined in an additional chapter. Using the case method of learning, students are challenged to analyze a mix of actual situations selected by their professor. Professors may select from 52 cases that include a wide range of contemporary brand marketers, such as Home Depot, the non-profit Wildflower Center, Whole Foods Market, The Wall Street Journal, CW’s “Gossip Girl,” Bethany College, Shiner Beer, and Costa del Mar sunglasses. Exercises providing the basis for guiding student thinking and generating classroom discussion are incorporated throughout Integrated Brand Promotion Management.

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This collection addresses the potential of the European Social Charter to promote and safeguard social rights in Europe. Drawing on the expertise of the ETUI Transnational Trade Union Rights expert network from across Europe, it provides a comprehensive commentary on these fundamental rights. Taking a two part approach, it offers an in-depth legal analysis of the European Social Charter as a new social constitution for Europe, investigating first the potential of the general legal frame in which the Charter is embedded. In the second phase a series of social rights which are related to the employment relation are examined in particular in light of the jurisprudence of the European Committee of Social Rights (ECSR), to demonstrate the crucial but difficult role of the Charter's supervisory bodies to secure the respect and promotion of social rights and national level, bearing in mind the reciprocal influence of other international social rights instruments. This examination is timely, given the pressure exerted on those rights during the recent period of economic crisis. Furthermore, in the light of the predominantly economic vision of Europe, such analysis is crucial. The collection is aimed at stimulating academic scrutiny and raising awareness amongst practitioners and trade unions about this important and equally necessary anchor of the social dimension of Europe in legal and political practice.

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A Welsh adaptation by Elidir Jones of The Beast and the Bethany: Revenge of the Beast by Jack Meggitt-Phillips.

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At long last community interpreters are coming into their own as professionals in various parts of the world. At the same time, the complexity of their practice has been thrown into sharp relief. In this thought-provoking volume of selected papers from the third Critical Link conference held in 2001 (Montreal), we see a profession that is carving out a place for itself amid political adversity, economic constraints and a host of historical and cultural conditions. Community interpreters are learning to work better with governments, courts, police, psychologists, doctors, patients, refugees, violent offenders, and human rights missions in war-torn countries. From First Peoples to minority language speakers to former refugees and members of the Deaf community, interpreters are seeking out the training, legal protection and credentials they need. They are standing up to be counted in surveys, reaping the fruits of specialization and contributing to salient academic discussions on language, communication and translation studies.

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‘Absolutely gripping. Impeccably researched and written with the pace and narrative drive of a thriller, but attentive too to the dignity of the victims.’ - Daragh Carville, creator of ITV’s The BayThe true story of the shocking 1930s murder case, and the revolutionary investigation that changed forensics forever. Lancaster, 1935. In a jealous rage, Dr Buck Ruxton kills his wife, Isabella, and their children’s nanny, Mary, before dismembering the bodies in the bathtub. When walkers discover the remains scattered in a ravine in the Scottish Borders, police are confronted with a gruesome jigsaw puzzle that they must piece together – not only to give the women their names back, but also to catch their killer.Using new research, Jeremy Craddock tells the full story of this landmark case in British criminal history. The Jigsaw Murders brings to life Dr Ruxton, the investigators, the legal figures, and silent witnesses Isabella and Mary, recreating the dramatic scenes that shook the world.

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‘Absolutely gripping. Impeccably researched and written with the pace and narrative drive of a thriller, but attentive too to the dignity of the victims.’ - Daragh Carville, creator of ITV’s The BayThe true story of the shocking 1930s murder case, and the revolutionary investigation that changed forensics forever. Lancaster, 1935. In a jealous rage, Dr Buck Ruxton kills his wife, Isabella, and their children’s nanny, Mary, before dismembering the bodies in the bathtub. When walkers discover the remains scattered in a ravine in the Scottish Borders, police are confronted with a gruesome jigsaw puzzle that they must piece together – not only to give the women their names back, but also to catch their killer.Using new research, Jeremy Craddock tells the full story of this landmark case in British criminal history. The Jigsaw Murders brings to life Dr Ruxton, the investigators, the legal figures, and silent witnesses Isabella and Mary, recreating the dramatic scenes that shook the world.

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'A tense and exhilarating read' Le Figaro 'You'll devour this novel' Express 'This novel brings you to the rawest edges of what our humanity becomes when we're far from civilisation' Lire __________ A gripping story of survival set against the stark backdrop of the Antarctic Ocean, a couple shipwrecked on an island must trust each other with their lives A young couple sets out on a journey by yacht around Cape Horn, but the adventure of a lifetime soon becomes a fight for survival. When they are stranded on a freezing, desolate island in the South Atlantic Ocean, they find themselves having to rely on each other as never before. Will their relationship survive until help arrives-and will they? A stunning, harrowing tale of endurance from an expert in sailing, Suddenly tells the story of the people we become when faced with the awesome power of the natural world.

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A Stanford University Press classic.

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On every street there is a story. Roll up, roll up for a circus adventure in Edwardian Yarmouth, merry-go-race through King’s Lynn history with fabulous fairground animals, get swept back in time with the marvellous mice of Wymondham, meet the magical medieval dragon of Norwich and the musical Owl of Holt, discover the magnificent street procession of a Tudor Queen and get ready to be bedazzled by the delightful dancer of a Georgian theatre. Inspired by collections at Norfolk Heritage Centre and the history of Norfolk streets, this book consists of imaginative short stories where love and friendship take centre stage.

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The notion of "the problematic" has changed its meaning within the history of power and knowledge since the early 20th century, leading up to today's performative, neocybernetic fascination with generalized management ideas and technocratic models of science. This book explores central scenes, conceptual elaborations, and practical affiliations of what historically has been called "the problem" or "the problematic". By way of considering modes of problematization as modes of inhabitation, intervention, and transformation the contributions map its current conceptual-political uses as well as onto-epistemological challenges. Thus, "problematization" is positioned as a critical concept that links, often in intricate ways, several currents from speculative philosophy to the formation of interdisciplinary fields. The "problematic", as it turns out, has been the source of change in philosophy and the sciences all along.

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Lonely Planet's Pocket Ibiza is your guide to the island's best experiences and local life - neighbourhood by neighbourhood. Sunbathe on the Trucador Peninsula, stroll through the historic Dalt Vila and delight in the vibrant bar scene of Ibiza Town; all with your trusted travel companion. Uncover the best of Ibiza and make the most of your trip!Inside Lonely Planet's Pocket Ibiza:Up-to-date information - all businesses were rechecked before publication to ensure they are still open after 2020's COVID-19 outbreakFull-colour maps and travel photography throughoutHighlightsand itineraries help you tailor a trip to your personal needs and interestsInsider tips to save time and money and get around like a local, avoiding crowds and trouble spotsEssential infoat your fingertips - hours of operation, phone numbers, websites, transit tips, pricesHonest reviews for all budgets - eating, sightseeing, going out, shopping, hidden gems that most guidebooks missConvenient pull-out Ibizamap (included in print version), plus over 18 colour neighbourhood mapsUser-friendly layout with helpful icons, and organised by neighbourhood to help you pick the best spots to spend your timeCovers Ibiza Town, Santa Eularia des Riu, Sant Antoni de Portmany, Formentera and moreThe Perfect Choice: Lonely Planet's Pocket Ibiza, an easy-to-use guide filled with top experiences - neighbourhood by neighbourhood - that literally fits in your pocket. Make the most of a quick trip to Ibiza with trusted travel advice to get you straight to the heart of the island.About Lonely Planet: Lonely Planet is a leading travel media company, providing both inspiring and trustworthy information for every kind of traveller since 1973. Over the past four decades, we've printed over 145 million guidebooks and phrasebooks for 120 languages, and grown a dedicated, passionate global community of travellers. You'll also find our content online, and in mobile apps, videos, 14 languages, armchair and lifestyle books, ebooks, and more, enabling you to explore every day.'Lonely Planet guides are, quite simply, like no other.' – New York Times'Lonely Planet. It's on everyone's bookshelves; it's in every traveller's hands. It's on mobile phones. It's on the Internet. It's everywhere, and it's telling entire generations of people how to travel the world.' – Fairfax Media (Australia)

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For centuries a bastion of tradition and the jewel in the crown of French viticulture, Bordeaux has in recent years become dogged by controversy, particularly regarding the 2012 classification of the wines of St.-Émilion, the most prestigious appellation of Bordeaux's right bank. St.-Émilion is an area increasingly dominated by big international investors, especially from China, who are keen to speculate on the area's wines and land, some of whose value has increased tenfold in the last decade alone. In the controversial 2012 classification, certain châteaux were promoted to a more prestigious class because of insider deals that altered the scoring system for the classification of wines into premier crus and grand crus. This system now takes into account the facilities of each château's tasting room, the size of its warehouse, and even the extent of its parking lot. The quality of the wine counts for just 30% of the total score for the wines of the top ranking, those deemed premier grand cru classé A. In Vino Business, Saporta shows how back-room deals with wine distributors, multinational investors like the luxury company LVMH, and even wine critics, have fundamentally changed this ancient business. Saporta also investigates issues of wine labelling and the use of pesticides, and draws comparisons to Champagne, Burgundy and the rest of the wine world. Based on two years of research and reporting, Vino Business draws back the curtain on the secret world of Bordeaux, a land ever more in thrall to the grapes of wealth.

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Louise Bourgeois (1911–2010) was a world-renowned modern artist noted for her sculptures made of wood, steel, stone, and cast rubber. Her most famous spider sculpture, Maman, stands more than 30 feet high. Just as spiders spin and repair their webs, Louise’s own mother was a weaver of tapestries. Louise spent her childhood in France as an apprentice to her mother before she became a tapestry artist herself. She worked with fabric throughout her career, and this biographical picture book shows how Bourgeois’s childhood experiences weaving with her loving, nurturing mother provided the inspiration for her most famous works. With a beautifully nuanced and poetic story, this book stunningly captures the relationship between mother and daughter and illuminates how memories are woven into us all.

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An emotionally truthful and visually stunning graphic novel about solace and redemption.“A superb, masterful piece of work.” Financial Times“A graphic novel so well drawn and beautifully told I’m certain it will speak to adults too” ObserverHelene is not free to hide from the taunts of her former friends in the corridors at school. She can't be invisible in the playground or in the stairways leading to art class. Insults are even scribbled on the walls of the toilet cubicles. Helene smells, Helene's fat, Helene has no friends ... now. When Helene's heart hammers in her chest as Genevieve snickers at the back of the bus, inventing nasty things to say about her, Helene dives into the pages of her book Jane Eyre by Charlotte Bronte. And, in the solace she finds there, Helene's own world becomes a little brighter. But how will the story end? Is there any hope for the wise, strange, plain Jane Eyre? How could Mr Rochester ever love her? On nature camp, arranged by the school as a treat, Helene finds herself in the tent of other outcasts. Again, her inner and outer worlds become entangled as she reads on – this time putting herself into Jane Eyre's shoes. It would be impossible for Mr Rochester to marry a sausage in a swimsuit, even if he loved her. Wouldn't it? But, while deeply lost in self-doubt, Helene's world is unexpectedly shaken up by a fresh new friendship. Geraldine snorts with laughter at her jokes! They love being together! Helene begins to worry less about what the cruel girls think – and more about how happy she can be (and make others)... Perhaps Jane Eyre's story will end well after all, too.

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A ladybird is looking for a safe place to lay her eggs. But nature is full of surprises, and every time she sets down, thinking she's found the perfect spot, she finds herself being shooed away by animals camouflaged in the vegetation around her. The poor little ladybird finds herself being pushed around by everyone she encounters and has nowhere to go! Will she find a place to lay her eggs? In A Perfect Spot, young readers will follow our brave ladybird on a journey across a stunning landscape, and meet a host of amazing creepy crawlies who live there. Two spreads at the end of the book provide information on all the creatures encountered in the book.

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Can she reconcile who she's become with who she's meant to be? Accustomed to an opulent life with her aunt, the last thing twenty-five-year-old Isabella Garcia wants is to celebrate Christmas in her parents' small silver-mining desert town, leaving her handsome beau, Diego Morales, behind in California. Adding insult to injury, she must bear the company of Aaron Bailey, the disapproving Santa Fe Railroad businessman her father has sent to escort her home, who clearly finds her spoiled. But she is surprised to see how much the town of Silver Veil has grown and how fragile her father's health has become. Then a surprise visitor shows up with news that entirely upends the comfortable life she's been leading. Faced with all these changes, Isabella struggles to sort through her future and who she wants to be. But trouble is brewing, and there are those who hope she stays just as she is, even if it costs her everything.

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One of the first pastoral dramas published by an Italian woman, Flori is Maddalena Campiglia's most substantial surviving literary work and one of the earliest known examples of secular dramatic writing by a woman in Europe. Although acclaimed in her day, Campiglia (1553-95) has not benefited from the recent wave of scholarship that has done much to enhance the visibility and reputation of contemporaries such as Isabella Andreini, Moderata Fonte, and Veronica Franco. As this bilingual, first-ever critical edition of Flori illustrates, this neglect is decidedly unwarranted. Flori is a work of great literary and cultural interest, noteworthy in particular for the intensity of its focus on the experiences and perceptions of its female protagonists and their ideals of female autonomy. Flori will be read by those involved in the study of early modern literature and drama, women's studies, and gender and sexuality in this period.

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Bawdy and moving, hilarious and reflective - these stories offer the very best of Boccaccio's Decameron in a brilliant, playful new translation.This hugely enjoyable volume collects the best stories of Boccaccio's masterwork in a fresh, accessible new translation by Peter Hainsworth. It includes such celebrated, thought-provoking tales as 'Isabella and the Pot of Basil' (famously adapted by Keats) and 'Patient Griselda' alongside many boisterous and daring stories featuring faithless wives, philandering priests and curious nuns.

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Molene est une petite ile situee a la pointe de la Bretagne. Jusqu'a une epoque recente, ses habitants ont vecu essentiellement de la peche. Dans le dernier quart du XXe siecle, en raison de la crise de la peche et du vieillissement de sa population, sa situation economique et sociale s'est profondement modifiee. Cette etude ethno-historique de la communaute molenaise et de ses activites socio-economiques (peche de crustaces, poissons et goemons...), menee a partir d'enquetes de terrain et de recherches en archives, permet de comprendre les raisons du declin de sa principale activite et de l'exode de ses habitants. Comment survivre sur une ile en cette fin de XXe siecle? C'est une des questions posees tout au long de l'ouvrage qui traite en filigrane des questions d'insularite.

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