Search results for ""author harold"

Everyone has thrown or been to a party. Organising a successful party and marketing a successful company basically follow the same concept and structure. To create a successful party for guests, every detail must work in harmony with each other - the same goes for marketing and customers. This original book uses the metaphor of the party to help managers and entrepreneurs to understand the key drivers of successful marketing, and how you can apply them to your company. Unlike ordinary marketing books, this book contains no graphs, models or theoretical frameworks. Instead, Party Marketing is written in the form of a narrative where party planning and the various stages of marketing are woven together, to provide a set of practical principles for successful marketing.

Read more less

This book is intended to provide a foundation in the grammar of classical Chinese on which the student who plans to specialize in classical studies can build, and to give the student of modern Chinese sufficient knowledge of literary Chinese for his purposes. The material was developed over twenty years for use in the course "Introduction to Classical Chinese," as taught at Cornell University, where students of Chinese history and literature began their study of the literary language after one year of modern Chinese, and students in modern fields after two years. It is therefore assumed that the student can already pronounce Chinese words, use a system of romanization, read and write a few hundred Chinese characters, and understand simple passages of modern Chinese. Volume II of this work consists of vocabularies for all of the texts and exercises in Volume I.

Read more less

An epistemological diptych.Plato, the great philosopher of Athens, was born in 427 BC. In early manhood an admirer of Socrates, he later founded the famous school of philosophy in the grove Academus. Much else recorded of his life is uncertain; that he left Athens for a time after Socrates’ execution is probable; that later he went to Cyrene, Egypt, and Sicily is possible; that he was wealthy is likely; that he was critical of “advanced” democracy is obvious. He lived to be 80 years old. Linguistic tests including those of computer science still try to establish the order of his extant philosophical dialogues, written in splendid prose and revealing Socrates’ mind fused with Plato’s thought. In Laches, Charmides, and Lysis, Socrates and others discuss separate ethical conceptions. Protagoras, Ion, and Meno discuss whether righteousness can be taught. In Gorgias, Socrates is estranged from his city’s thought, and his fate is impending. The Apology (not a dialogue), Crito, Euthyphro, and the unforgettable Phaedo relate the trial and death of Socrates and propound the immortality of the soul. In the famous Symposium and Phaedrus, written when Socrates was still alive, we find the origin and meaning of love. Cratylus discusses the nature of language. The great masterpiece in ten books, the Republic, concerns righteousness (and involves education, equality of the sexes, the structure of society, and abolition of slavery). Of the six so-called dialectical dialogues Euthydemus deals with philosophy; metaphysical Parmenides is about general concepts and absolute being; Theaetetus reasons about the theory of knowledge. Of its sequels, Sophist deals with not-being; Politicus with good and bad statesmanship and governments; Philebus with what is good. The Timaeus seeks the origin of the visible universe out of abstract geometrical elements. The unfinished Critias treats of lost Atlantis. Unfinished also is Plato’s last work, Laws, a critical discussion of principles of law which Plato thought the Greeks might accept. The Loeb Classical Library edition of Plato is in twelve volumes.

Read more less

This text seeks to show that anarchy, as the absence of government, is neither chaos nor some Utopian dream, but a system which has characterized much of the human past.

Read more less

Eclectic essays on ethics, education, and much else besides.Plutarch (Plutarchus), ca. AD 45–120, was born at Chaeronea in Boeotia in central Greece, studied philosophy at Athens, and, after coming to Rome as a teacher in philosophy, was given consular rank by the emperor Trajan and a procuratorship in Greece by Hadrian. He was married and the father of one daughter and four sons. He appears as a man of kindly character and independent thought, studious and learned. Plutarch wrote on many subjects. Most popular have always been the forty-six Parallel Lives, biographies planned to be ethical examples in pairs (in each pair, one Greek figure and one similar Roman), though the last four lives are single. All are invaluable sources of our knowledge of the lives and characters of Greek and Roman statesmen, soldiers and orators. Plutarch’s many other varied extant works, about sixty in number, are known as Moralia or Moral Essays. They are of high literary value, besides being of great use to people interested in philosophy, ethics, and religion. The Loeb Classical Library edition of the Moralia is in fifteen volumes, volume XIII having two parts. Volume XVI is a comprehensive Index.

Read more less

In forms as various as the melodramas of old Scottish ballads and the hard-boiled poems of twentieth-century noir, here are assembled the most colourful villains and victims ever to be immortalized in verse, from Cain and Abel and Bluebeard to Jack the Ripper, Lizzie Borden and Mafia hit-men. Browning, Hardy, Auden, Mark Doty, Thom Gunn, Simon Armitage and Stevie Smith are only a few of the wide range of poets, old and new, whose comic, chilling and occasionally profound poetic musings on murder are gathered in this uniquely - and irresistibly - heart-racing volume.

Read more less

Essential English is an indispensable guide to the use of words as tools of communication. It is written primarily for journalists, yet its lessons are of immense value to all who face the problem of giving information, whether to the general public or within business, professional or social organisations.FULLY REVISED AND UPDATED BY CRAWFORD GILLANRECOMMENDED BY THE SOCIETY OF EDITORS

Read more less

Transform the PMBOK® Guide from a framework to a sharpened tool in your project manager's toolbox In project management circles, it's often joked that "there's the right way, the wrong way, and the PMBOK® way" to manage projects. In truth, it's really about the methodology you choose. The PMBOK® Guide is a consensus-based standard that thousands of project management professionals find immensely valuable in the process of developing an effective methodology. But exactly how does a project manager take the information provided in the PMBOK® Guide and apply it most effectively and appropriately to an actual project environment? This book can be the answer. It is basically a "guide to the guide"—a road map to applying the tools of the PMBOK® Guide to your organization's or project's unique nature and requirements. Bringing the PMBOK® Guide to Life: A Companion for the Practicing Project Manager builds a bridge between the PMBOK® Guide and the common needs of today's practicing project managers. It explains and elaborates on specific techniques, terms, and the application of tools that will enable project managers to effectively adapt the principles and processes described in the PMBOK® Guide to the practical world of project management. Readers will find suggested approaches for the use of project management tools and techniques along with templates developed directly from information provided in the PMBOK® Guide. Suggestions and study tips are also included to assist in preparing for the PMP exam, and a Project Plan Accelerator (PPA) can be used with the PMBOK® Guide by project managers and project teams to develop plans that are specifically tailored to meet the needs of your team, your clients, and your sponsoring organization. Written by two of the leading experts in the field, Bringing the PMBOK® to Life will help every project manager translate the PMBOK® Guide's tools and techniques into actionable, commonsense approaches to managing a project. (PMI, PMBOK, PMP, and Project Management Professional are registered marks of the Project Management Institute, Inc.)

Read more less

The experience of the divine in India has three components, sight, performance, and sound. One in a trilogy of books that include Diana Eck's Darsan: Seeing the Divine in India, and Susan L. Schwartz's Rasa: Performing the Divine in India, Mantra presents an introduction to the use of sound-mantra-in the practice of Indian religion. Mantra-in the form of prayers, rituals, and chants-permeate the practice of Indian religion in both temple and home settings. This book investigates the power of mantra to transform consciousness. It examines the use and theory of mantra under various religious schools, such as the Patanjali sutras and tantra, and includes references to Hindu, Sikh, Sufi, Islam, and Buddhist traditions. This edition adds new sections on the use of sacred sound in Hindu and Sikh North American diaspora communities and on the North American non-Indian practice of yoga and mantra.

Read more less

Elaborating on the concept of context awareness, this book presents up-to-date research and novel framework designs for context-aware mobile sensing. Generic and Energy-Efficient Context-Aware Mobile Sensing proposes novel context-inferring algorithms and generic framework designs that can help readers enhance existing tradeoffs in mobile sensing, especially between accuracy and power consumption.The book presents solutions that emphasize must-have system characteristics such as energy efficiency, accuracy, robustness, adaptability, time-invariance, and optimal sensor sensing. Numerous application examples guide readers from fundamental concepts to the implementation of context-aware-related algorithms and frameworks.Covering theory and practical strategies for context awareness in mobile sensing, the book will help readers develop the modeling and analysis skills required to build futuristic context-aware framework designs for resource-constrained platforms. Includes best practices for designing and implementing practical context-aware frameworks in ubiquitous/mobile sensing Proposes a lightweight online classification method to detect user-centric postural actions Examines mobile device-based battery modeling under the scope of battery nonlinearities with respect to variant loads Unveils a novel discrete time inhomogeneous hidden semi-Markov model (DT-IHS-MM)-based generic framework to achieve a better realization of HAR-based mobile context awareness Supplying theory and equation derivations for all the concepts discussed, the book includes design tips for the implementation of smartphone programming as well as pointers on how to make the best use of MATLAB® for the presentation of performance analysis. Coverage includes lightweight, online, and unsupervised pattern recognition methods; adaptive, time-variant, and optimal sensory sampling strategies; and energy-efficient, robust, and inhomogeneous context-aware framework designs.Researchers will learn the latest modeling and analysis research on mobile sensing. Students will gain access to accessible reference material on mobile sensing theory and practice. Engineers will gain authoritative insights into cutting-edge system designs.

Read more less

Abuse, although often not detected or reported, existed in every facility we surveyed. It is a serious problem.Old, weak, and often cognitively impaired, nursing home patients can be easy targets for physical, psychological, material, and financial mistreatment at the hands of those entrusted with their care, safety, and well-being. Maltreatment of Patients in Nursing Homes: There Is No Safe Place examines the dark side of nursing homes, where not every employee has the commitment of Mother Theresa. This groundbreaking book applies criminological theory to help develop practical methods of controlling abuse and presents the results of the first and only nationwide study on the theft of patients’ belongings, a form of abuse too often ignored by the nursing home industry. Maltreatment of Patients in Nursing Homes surveys employees, administrators, and family members of patients in 47 nursing homes throughout the United States. Their responses provide invaluable insights on a wide range of topics, including the social and psychological factors that cause different types of abuse, characteristics of nursing home patients and employees, the bureaucracy of nursing homes, victimization rates, workforce issues of nursing home aides, and federal regulations for nursing homes. The information gained from the surveys forms the basis for detailed recommendations for creating a safer environment and reducing all forms of abuse, including theft-prevention training programs, background checks and improved screening of potential employees, education and advocacy for current staff, and the reform of federal regulations.Maltreatment of Patients in Nursing Homes examines: types of physical abuse (restraints, sexual abuse, neglect) the who, what, and why of nursing home theft types of financial abuse (trust accounts, bank accounts, improper charges for services and drugs, identity theft) types of psychological abuse (abandonment, segregation, childlike treatment, verbal abuse) effects of psychological abuse (depression, learned helplessness, psychiatric disorders) reasons for abuse by employees (staff turnover, job burnout, job dissatisfaction, caregiver stress) One of the few books to deal with abuse of the elderly outside a domestic setting, Maltreatment of Patients in Nursing Homes: There Is No Safe Place interprets and analyzes abuse to provide new ways of thinking about this growing problem and new methods of preventing it from growing any more widespread.

Read more less

This collection of ten essays addresses the suffering of patients and how individuals as well as the larger society understand that suffering and try to ameliorate it. Four essays are personal reflections on illness, often interspersed with analyses of literary texts and including original poetry and creative prose. These pieces reveal how suffering is intensely private, how it happens interstitially, between medical appointments, procedures, and treatments. The essays reveal how, for many people, the psychological fragmentation that typically accompanies serious disease is ultimately more threatening to one's overall well-being than the disease itself. The other six essays take a wider view of patienthood, examining it through the lens of history, politics, or culture. As a whole, this thoughtful volume attests to the rich intellectual and personal gains that result from an exploration of the condition of patienthood and what it means to become 'patient'.

Read more less

Leading Irish academics and policy practitioners present a current and comprehensive study of policy analysis in Ireland. Contributors examine policy analysis at different levels of government and governance including international, national and local and in the civil service, as well as non-government actors such as NGOs, interest groups and think tanks. They investigate the influential roles of the European Union, the public, science, quantitative evidence, the media and gender expertise in policy analysis. Surveying the history and evolution of public policy analysis in Ireland, this authoritative text addresses the current state of the discipline, identifies post-crisis developments and considers future challenges for policy analysis.

Read more less

In June 2016, the United Kingdom shocked the world by voting to leave the European Union. As this book reveals, the historic vote for Brexit marked the culmination of trends in domestic politics and in the UK's relationship with the EU that have been building over many years. Drawing on a wealth of survey evidence collected over more than ten years, this book explains why most people decided to ignore much of the national and international community and vote for Brexit. Drawing on past research on voting in major referendums in Europe and elsewhere, a team of leading academic experts analyse changes in the UK's party system that were catalysts for the referendum vote, including the rise of the UK Independence Party (UKIP), the dynamics of public opinion during an unforgettable and divisive referendum campaign, the factors that influenced how people voted and the likely economic and political impact of this historic decision.

Read more less

THE 'GOLDEN JUBILEE' EDITION OF A CLASSIC TEXTBOOK, FIRST PUBLISHED IN 1965Highly Commended at the British Medical Association Book Awards 2016 General Surgery Lecture Notes continues to be an invaluable, appealing and approachable resource for thousands of medical students and surgical trainees throughout the world. This comprehensive guide focuses on the fundamentals of general surgery, and systematically covers all the clinical surgical problems that a student may encounter and about which they need to know. Fully revised and updated to reflect the rapid changes which are taking place in surgical practice, this 50th anniversary edition: Includes principles of treatment written at student level to aid understanding Features full colour illustrations throughout Includes electronic access to a range of extra material including case studies, images and photographs, and biographies Includes free access to the Wiley E-Text Is a perfect review text for medical students as well as junior surgeons taking the MRCS examination and other postgraduate surgical examinations Trusted by generations of medical students, the clinical emphasis of General Surgery Lecture Notes makes this an essential purchase for all those wishing to learn more about general surgery.

Read more less

Throughout his life, Walt Whitman continually revised and re-released Leaves of Grass. He added and deleted words, emended lines, divided poems, dropped and created titles, and shifted the order of poems. Leaves of Grass: A Textual Variorum of the Printed Poems includes all the variants that Whitman ever published, from the collection’s first appearance in 1855 through the posthumous “Old Age Echoes” annex printed in 1897. Each edition was unique, with its own character and emphasis, and the Textual Variorum enables scholars to follow the development of both the individual poems and the work as a whole. Volume I contains introductory material, including a chronology of the poems and a summary of all the editions and annexes, along with the poems from 1855 and 1856. Volume II includes the poems from 1860 through 1867, including the first appearance of “When Lilacs Last in the Door-Yard Bloom’d” and “O Captain! my Captain!” Volume III features the poems 1870–1891, plus the “Old Ages Annex” and an index to the three-volume set.

Read more less

Absent Mandate develops the crucial concept of policy mandates, distinguished from other interpretations of election outcomes, and addresses the disconnect between election issues and government actions. Emphasizing Canadian federal elections between 1993 and 2015, the book examines the Chretien/Martin, Harper, and Trudeau governments and the campaigns that brought them to power. Using data from the Canadian Election Studies and other major surveys, Absent Mandate documents the longstanding volatility in Canadian voting behaviour. The failure of elections to provide genuine policy mandates stimulates public discontent with the political process and widens the gap between the promise and the performance of Canadian democracy.

Read more less

Toward A Sociological Imagination builds on the ideas C. Wright Mills expressed in The Sociological Imagination for an approach to the scientific method broad enough to open up to the full range of knowledge within the sociology discipline. In this book, nine sociologists and one philosopher provide detailed tests of the utility of the approach within diverse substantive sociological areas. These areas include, deviance and anomie, stratification and occupational mobility, the origins of capitalism, combining narrative sociology with modeling, racial and ethnic relations, unacknowledged emotions within the psychiatric interview, the genesis of violence, and the impact of moving from a vernacular to a theoretical approach to language.

Read more less

`We must draw the slumbering soul away from the darkness of sleep so that it no longer vanishes from its own scrutiny but stands before itself as a being of pure spirit which, in volition, is creatively active through – yet also beyond – the body.’ – Rudolf Steiner. According to Rudolf Steiner’s independent research, the soul or psyche has a relationship to both the body and the spirit. Psychologists and psychotherapists can only work in a truly healing way, he says, if they take this spiritual fact into account. This expertly-compiled anthology explores the nature of the soul as elaborated by Steiner in his writings and lectures. However, the book comprises more than an account of the psyche and life of the soul, but deals equally with the methodology for comprehending it – the scientific, and above all spiritual-scientific, means of doing so. Steiner questions methods and thought structures that are fundamental to contemporary psychology. Rather than looking backwards to conditions that influence how we are today, he focuses on our further development as beings that think, feel and act with intentionality. Given the soul’s close affinity with pictorial images, he elaborates a therapeutically-innovative meditative schooling of the faculty of imagination. As Steiner states here, his methods, `…do not draw only on the rules of the ordinary mind but first prepare in the human soul another kind of consciousness, another state of awareness, with which we then enquire into the psyche… to approach and penetrate realities of the soul.’

Read more less

The philosopher’s toolkit.Aristotle, great Greek philosopher, researcher, reasoner, and writer, born at Stagirus in 384 BC, was the son of a physician. He studied under Plato at Athens and taught there (367–347); subsequently he spent three years at the court of a former pupil in Asia Minor. After some time at Mitylene, in 343–342 he was appointed by King Philip of Macedon to be tutor of his teen-aged son Alexander. After Philip’s death in 336, Aristotle became head of his own school (of “Peripatetics”), the Lyceum at Athens. Because of anti-Macedonian feeling there after Alexander’s death in 323, he withdrew to Chalcis in Euboea, where he died in 322.Nearly all the works Aristotle prepared for publication are lost; the priceless ones extant are lecture-materials, notes, and memoranda (some are spurious). They can be categorized as follows:I Practical: Nicomachean Ethics; Great Ethics (Magna Moralia); Eudemian Ethics; Politics; Economics (on the good of the family); On Virtues and Vices.II Logical: Categories; Analytics (Prior and Posterior); Interpretation; Refutations used by Sophists; Topica.III Physical: Twenty-six works (some suspect) including astronomy, generation and destruction, the senses, memory, sleep, dreams, life, facts about animals, etc.IV Metaphysics: on being as being.V Art: Rhetoric and Poetics.VI Other works including the Constitution of Athens; more works also of doubtful authorship.VII Fragments of various works such as dialogues on philosophy and literature; and of treatises on rhetoric, politics, and metaphysics.The Loeb Classical Library edition of Aristotle is in twenty-three volumes.

Read more less

Across the country, in the middle of busy city squares and hidden on quiet streets, there are nearly 200 statues erected in memory of Abraham Lincoln. No other American has ever been so widely commemorated. A few years ago, anticipating the bicentennial of Lincoln’s birth in 2009, Jim Percoco, a history teacher with a passion for both Lincoln and public sculpture, set off to see what he might learn about some of these monuments—what they meant when they were unveiled, and what they mean to us today. The result is this captivating book, a fascinating chronicle of four summers on the road looking for Lincoln stories in statues of marble and bronze. Of all the monuments, Percoco selects seven emblematic ones. He begins and ends the journey in Washington, starting with Thomas Ball’s Emancipation Group, erected east of the Capitol in 1876 with private funds from African Americans, and dedicated by Frederick Douglass. Here, Percoco and his multi-ethnic band of teenage historians explore the impact of this Freedman’s Monument showing Lincoln and a kneeling freed bondsperson. What does the statute say about race and freedom to today’s Americans? What did Ball—and his sponsors—want it to say? From Augustus Saint-Gaudens’s majestic Standing Lincoln of 1887 in Chicago, which helped move our image of Lincoln from great emancipator to that of statesman to Paul Manship’s 1932 Lincoln the Hoosier Youth, in Fort Wayne, Indiana, which glows with an art deco sleekness, Percoco mines a wealth of Lincoln legacies—and our reactions to them expressed across generations. Here are controversial gems like Barnard’s 1917 tribute in Cincinnati and Borglum’s Seated Lincoln, struggling with the pain of leadership, beckoning visitors to sit next to him on his metal bench in Newark, New Jersey. At each stop, Percoco chronicles the history of each monument, spotlighting its artistic, social, political, and cultural origins. His descriptions of works so often seen as clichés tease fresh meaning from mute stone and cold metal—raising provocative questions not just about who Lincoln might have been, but also about what we’ve wanted him to be in the monuments we’ve built.

Read more less

An exclusive look at one hundred fabulous shoes from the renowned Costume Institute at The Metropolitan Museum of Art A hundred pairs of shoes, from the 16th to the 21st century, paint a vivid picture of how shoe styles have changed—sometimes radically—over the years. They also reveal how some trends have reappeared throughout the ages. For instance, platform shoes were worn by fashionable Venetian women from the 15th to the 17th century and by Manchu Chinese women in the 1800s. In the late 1930s, Salvatore Ferragamo introduced a modern version of the platform shoe, and updated versions appeared in the 1970s and 1990s. Beautifully designed and produced, this brilliant follow-up to the Costume Institute of the Metropolitan Museum of Art's 100 Dresses presents examples of fashionable footwear in a range of styles, from flats to stilettos and everything in between. Among them are shoes designed by Manolo Blahnik, Christian Louboutin, Roger Vivier, and Vivienne Westwood. Images of the shoes are accompanied by informative text and enhanced by works of art, contemporary photos, and portraits of designers. Sure to spark the imaginations of anyone interested in fashion and design, 100 Shoes details how women have used these essential fashion accessories to elevate their style, stature, and status throughout the centuries. An introduction by fashion-forward actress Sarah Jessica Parker adds to the accessibility and appeal of this delightful volume. Published in association with The Metropolitan Museum of Art

Read more less

“Mr. Yerushalmi’s previous writings . . . established him as one of the Jewish community’s most important historians. His latest book should establish him as one of its most important critics. Zakhor is historical thinking of a very high order - mature speculation based on massive scholarship.” - New York Times Book Review

Read more less

The reissue of a design classic--the book that revolutionized thepractice of architecture. When it was published in 1932, this cornerstone edition of Ramseyand Sleeper's Architectural Graphic Standards was the very firstbook to present the accepted architectural practices of the time ina clear and accessible graphic form. Now finally available in paperback, this landmark reference stillhas much to offer us today, with beautifully illustrated practicalinformation on traditional architectural standards, methods, andmaterials that cannot be found elsewhere. Covering all facets of building construction from foundations tointerior finishes, it will be valued by a new generation ofarchitects, design professionals, and others involved in therestoration and renovation of historic buildings as well as anyonewith an interest in architectural history.

Read more less

The Challenge of Change examines how military institutions attempted to meet the demands of the new strategic, political, and technological realities of the turbulent era between the First and Second World Wars. The contributors chose France, Germany, Great Britain, the Soviet Union, and the United States as focus countries because their military institutions endeavored to develop both the material capacity and the conceptual framework for the conduct of modern industrialized warfare on a continental scale.

Read more less